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Exhibitor Prospectus - Society of Petroleum Engineers

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<strong>Society</strong> <strong>of</strong> <strong>Petroleum</strong> <strong>Engineers</strong><br />

Annual Technical Conference and Exhibition<br />

27–29 October 2014 | RAI Centre | Amsterdam, The Netherlands | www.spe.org/atce/2014<br />

Exhibiting Opportunities<br />

Host Organisation


Dear Colleague,<br />

As General Chair, I invite you and your colleagues to showcase your technical<br />

solutions, innovations, and know-how at the <strong>Society</strong> <strong>of</strong> <strong>Petroleum</strong> <strong>Engineers</strong>’<br />

Annual Technical Conference and Exhibition (ATCE) in Amsterdam from<br />

27 to 29 October 2014.<br />

Welcome From the General Chair<br />

Since the first conference 90 years ago, ATCE has established itself as the<br />

foremost technical conference in oil and gas exploration and production. Over<br />

the years more than half a million senior executives, engineers, managers,<br />

and scientists have gathered to share technical knowledge, gain insights from<br />

industry experts, and network with colleagues from around the world.<br />

With activity levels within the industry at an all-time high, the need for a<br />

forum enabling the exchange <strong>of</strong> high quality technical information has never<br />

been more acute. ATCE represents the very best in technical know-how<br />

with more than 350 <strong>of</strong> the highest calibre peer-selected technical papers in<br />

the industry covering current applications and emerging technologies and<br />

practices within all phases <strong>of</strong> E&P. As with previous meetings, the technical<br />

programme <strong>of</strong> ATCE 2014 will embrace this tradition <strong>of</strong> excellence and<br />

draw on the expertise <strong>of</strong> leading international oil and gas pr<strong>of</strong>essionals. The<br />

conference will provide an unparalleled gathering for developing and sharing<br />

ideas supported by activities for students and young pr<strong>of</strong>essionals, training<br />

courses, and networking events.<br />

For only the second time in the event’s long and distinguished history, ATCE<br />

in 2014 will take place outside North America. I am delighted that Amsterdam<br />

will host the event at the RAI, a world-class convention centre located in<br />

the heart <strong>of</strong> the city. The venue will host the major exhibition that will take<br />

place concurrently with the conference showcasing the latest technologies,<br />

new product launches, and valuable industry services from more than 450<br />

exhibitors from around the world.<br />

Whether your goal is to discover new insights into the industry, foster<br />

relationships, or showcase your products and services, ATCE 2014 will provide<br />

an unmatched opportunity.<br />

Shell is proud to be hosting the 90th ATCE and we look forward to meeting<br />

you in Amsterdam.<br />

Matthias Bichsel<br />

Projects and Technology Director<br />

Royal Dutch Shell plc


ABOUT<br />

The <strong>Society</strong> <strong>of</strong> <strong>Petroleum</strong> <strong>Engineers</strong> is the largest individualmember<br />

organisation serving managers, engineers, scientists,<br />

and other pr<strong>of</strong>essionals worldwide in the upstream segment<br />

<strong>of</strong> the oil and gas industry. We <strong>of</strong>fer a unique opportunity<br />

to contribute to the pr<strong>of</strong>ession through our programmes and<br />

activities, and many <strong>of</strong> our accomplishments are driven by<br />

our dedicated members.<br />

SPE is a key resource for technical knowledge and provides<br />

services through its publications, events, training, and online<br />

resources at www.spe.org. SPE has <strong>of</strong>fices in Calgary, Dallas,<br />

Dubai, Houston, Kuala Lumpur, London, and Moscow to<br />

serve its worldwide membership in more than 140 countries.<br />

More than 110,000 members strong, the brightest minds <strong>of</strong><br />

the E&P industry are members <strong>of</strong> SPE.


A b o u t<br />

ATCE<br />

Since the first edition 90 years ago, the <strong>Society</strong> <strong>of</strong> <strong>Petroleum</strong> <strong>Engineers</strong>’<br />

Annual Technical Conference and Exhibition (ATCE) has attracted more than<br />

a half million <strong>of</strong> the E&P industry’s greatest minds from around the globe.<br />

Last year alone, more than 11,000 attendees and<br />

470 exhibitors participated in this renowned event.<br />

SPE’s strong affiliation with leading companies in the oil and gas<br />

business are reflected in the industry categories represented by SPE<br />

members, many <strong>of</strong> whom attend ATCE.<br />

45% Majors/IOCs/NOCs<br />

23% Service/Manufacturing<br />

18% Other<br />

11% Consulting<br />

2% Academia<br />

1% Government Agency<br />

ATCE is a pan-discipline event with a full range <strong>of</strong> topics relevant to the industry.<br />

• Drilling and Completions<br />

• Health, Safety, Security,<br />

Environment, and Social<br />

Responsibility<br />

• Management and Information<br />

• Projects, Facilities, and<br />

Construction<br />

• Production and Operations<br />

• Reservoir Description and<br />

Dynamics<br />

TAM International has been exhibiting at SPE’s Annual<br />

Technical Conference and Exhibition for more than 20 years.<br />

The technical program and the exhibition are always exceptional.<br />

—Diane Erbstoesser, TAM International


ATCE’s Worldwide Reach<br />

Connect with a global audience when you exhibit at ATCE.<br />

Every year, ATCE draws participants from more than 60 countries around the world. Take<br />

advantage <strong>of</strong> this rare opportunity to make new worldwide contacts. With ATCE taking<br />

place in Amsterdam in 2014, we anticipate a growth in international attendance.<br />

This gathering <strong>of</strong> well-qualified attendees provides your company with a powerful<br />

opportunity to showcase its products and services while fostering new relationships and<br />

enhancing current ones.<br />

Primary Area <strong>of</strong> Technical Interest<br />

37% Drilling and Completions<br />

30% Reservoir Description and Dynamics<br />

21% Production and Operations<br />

5% Management and Information<br />

4% Projects, Facilities, and Construction<br />

*Based on ATCE 2012<br />

attendee survey<br />

3% Health, Safety, Security, Environment, and Social Responsibility<br />

Geographic Region<br />

45% North America<br />

33% Europe/Russia<br />

8% Asia Pacific<br />

7% Middle East<br />

4% South America/Caribbean<br />

*Based on attendance at<br />

ATCE 2010 in Florence, Italy<br />

3% Africa<br />

Job Classification<br />

34% Engineer<br />

28% Manager<br />

11% Executive<br />

8% Student<br />

7% Other<br />

6% Consultant<br />

3% Geologist or Geophysicist<br />

*Based on ATCE 2012<br />

attendee survey<br />

3% Educator


About the<br />

Venue<br />

RAI Centre<br />

RAI Centre<br />

Amsterdam’s RAI Centre is the largest conference centre in<br />

The Netherlands. The RAI is eight minutes from the city centre<br />

and 15 minutes from Amsterdam Schiphol Airport. The RAI has its<br />

own train and metro stations as well as a tram stop located outside.<br />

As demand for exhibition space at ATCE 2014 has been exceptionally<br />

high, we have opened two new exhibition halls and increased our<br />

exhibition capacity by 25%. Attendees will have plenty <strong>of</strong> free time<br />

to explore the exhibit hall during special events on the exhibit floor<br />

and between technical sessions. The exhibition halls at ATCE 2014<br />

will include:<br />

• More than 10,000 (net) square metres <strong>of</strong> exhibition space in Halls 1 to<br />

5, almost 75% <strong>of</strong> which has already been sold (as <strong>of</strong> September 2013)<br />

• Direct access to the conference area hosting the technical sessions<br />

• “Holland House” hospitality areas providing serving points for<br />

refreshments throughout the event and for two <strong>of</strong>ficial event receptions<br />

• A dedicated auditorium bringing content to the exhibition floor<br />

• Meeting rooms for attendees<br />

SPE Pavilion


Exhibiting<br />

at ATCE<br />

Spend Three Days With the E&P Industry’s<br />

Top Buyers and Decision Makers<br />

Almost three-quarters (73%) <strong>of</strong> SPE members<br />

are involved in purchasing decisions within their<br />

company. Featuring unparalleled technical sessions,<br />

unmatched content, and exciting events, we draw<br />

the best and brightest in the industry. Your company<br />

should be among the exhibitors showcasing their<br />

products and services to this elite group.<br />

ATCE Attendees Value the Exhibition Experience<br />

99% <strong>of</strong> attendees visit the exhibition floor*<br />

97% <strong>of</strong> attendees recommend ATCE to colleagues and peers*<br />

97% <strong>of</strong> attendees spend 2 to 5 hours or more on the exhibition floor*<br />

97% <strong>of</strong> attendees rated the exhibition favourably<br />

96% <strong>of</strong> attendees rated the networking experience favourably*<br />

*Based on ATCE 2012 attendee survey<br />

TIW Corporation has been participating in the Annual Technical<br />

Conference and Exhibition since its beginning. ATCE provides<br />

our sales personnel with more opportunities to meet our client<br />

base face to face than any other conference where we exhibit.<br />

— Terry Howard, TIW Tools


As an exhibitor<br />

you will<br />

• Establish new business contacts<br />

• Introduce your new products and services<br />

• Obtain qualified leads and prospects<br />

• Show your existing customers you know where the<br />

industry leaders are<br />

• Gain access to an audience <strong>of</strong> E&P industry pr<strong>of</strong>essionals<br />

who are looking for the latest tools and technologies<br />

ATCE 2014 is the conference you just<br />

can’t afford to miss. Sign up today!<br />

Space is filling up fast—the exhibit floor has already been<br />

expanded several times.<br />

ATCE hosts a prestigious list <strong>of</strong> exhibiting organisations,<br />

from key industry leaders at well-established businesses to<br />

new start-up companies. See the pocket folder for a list <strong>of</strong><br />

exhibitors from the 2013 event.


<strong>Exhibitor</strong> Benefits<br />

• Five (5) complimentary exhibitor registrations per<br />

9 SQM <strong>of</strong> stand space<br />

• Listing in the ATCE on-site programme (dependent upon<br />

submittal <strong>of</strong> information by the published deadline)<br />

• Negotiated rates for exhibitor housing at <strong>of</strong>ficial<br />

ATCE hotels<br />

• Electronic guest invitations to distribute to your clients<br />

and business associates, which allow them to visit the<br />

exhibition on the day <strong>of</strong> their choice<br />

• Access to post-conference attendee survey results<br />

and findings<br />

• A copy <strong>of</strong> the Proceedings CD sent to your<br />

organisation after the conference<br />

• A comprehensive, online <strong>Exhibitor</strong> Services Manual<br />

providing essential exhibiting information<br />

• <strong>Exhibitor</strong> newsletters covering all elements <strong>of</strong> ATCE to<br />

keep you abreast <strong>of</strong> recent developments<br />

• Online support through the <strong>of</strong>ficial ATCE website at<br />

www.spe.org/atce<br />

Pricing<br />

Space only: EUR 350 per square metre<br />

Stand package: EUR 400 per square metre<br />

Increase Customer Impact<br />

With Sponsorship<br />

The value <strong>of</strong> sharing your organisation’s name and brand<br />

with attendees at SPE’s premier annual event, ATCE 2014,<br />

is immeasurable. In addition to promotional sponsorships<br />

designed to increase your company’s exposure, event<br />

sponsorships are also available to reach a particular<br />

demographic or technical group.<br />

Sponsorships geared to driving sales and expanding<br />

visibility can be an extremely powerful promotional tool.<br />

Contact the SPE sales team to learn about the many types<br />

<strong>of</strong> sponsorship packages available.<br />

Advertising Options<br />

Position your brand in front <strong>of</strong> attendees from around the<br />

world as they discover the latest E&P innovations at ATCE.<br />

Such extensive, targeted opportunities for exposure with your<br />

key customer audiences make ATCE one <strong>of</strong> the most sought<br />

after events for exhibitors, sponsors, and advertisers alike.<br />

Your choices include:<br />

• ATCE 2014 Preview—sent to more than 60,000<br />

pr<strong>of</strong>essional members as a supplement to SPE’s flagship<br />

publication, Journal <strong>of</strong> <strong>Petroleum</strong> Technology (JPT)<br />

• ATCE 2014 Programme—distributed on site to more than<br />

5,000 attendees<br />

• Website Banner Ads—increased exposure on the ATCE<br />

website, www.spe.org/atce, which receives more than<br />

60,000 visits each year<br />

• SPE Today—the <strong>of</strong>ficial ATCE daily newspaper brought to<br />

you by the editorial staff <strong>of</strong> JPT. More than 5,000 copies<br />

are available to attendees over the three-day event.<br />

Exhibit Hours<br />

Monday, 27 October 2014 0900–1800<br />

Tuesday, 28 October 2014 0900– 1730<br />

Wednesday, 29 October 2014 0900–1400<br />

There are 22.5 hours scheduled to meet prospective new<br />

clients and strengthen current customer relationships.<br />

Booking your exhibition space at<br />

ATCE 2014 could not be easier.<br />

Once your organisation has elected to participate<br />

in ATCE 2014, follow these three easy steps.<br />

1. Select your exhibition space by consulting the live floor plan on<br />

the event website (www.spe.org/atce/2014) OR contact your<br />

local sales representative (overleaf) for more details.<br />

2. Complete and return the application/contract for exhibition<br />

space by email.<br />

3. We will <strong>of</strong>ficially acknowledge your application by email and<br />

book the space.


Be part <strong>of</strong> one <strong>of</strong> the leading upstream oil and gas events in the world!<br />

Contact the SPE sales representative in your region to discuss<br />

exhibiting and sponsorship opportunities.<br />

Companies in Europe<br />

Dean Guest<br />

Sales Manager—Events<br />

Europe, Russia, Caspian,<br />

and Sub-Saharan Africa<br />

First Floor, Threeways House<br />

40/44 Clipstone Street<br />

London W1W 5DW UK<br />

Tel: +44.20.7299.3300<br />

Fax: +44.20.7299.3309<br />

Email: dguest@spe.org<br />

Mike Mackenzie<br />

Exhibition and Sponsorship Sales<br />

Executive—Europe<br />

First Floor, Threeways House<br />

40/44 Clipstone Street<br />

London W1W 5DW UK<br />

Tel: +44.20.7299.3300<br />

Fax: +44.20.7299.3309<br />

Email: mmackenzie@spe.org<br />

Nisha Shah<br />

Exhibition and Sponsorship Sales<br />

Executive—Europe<br />

First Floor, Threeways House<br />

40/44 Clipstone Street<br />

London W1W 5DW UK<br />

Tel: +44.20.7299.3300<br />

Fax: +44.20.7299.3309<br />

Email: nishah@spe.org<br />

Companies in the US<br />

beginning with A–E<br />

Joan Payne<br />

Exhibits and Sponsorship<br />

Sales Manager<br />

222 Palisades Creek Drive<br />

Richardson, Texas 75080-2040 USA<br />

PO Box 833836<br />

Richardson, Texas 75083-3836 USA<br />

Tel: +1.800.456.6863, ext. 356 (US<br />

and Canada) or +1.972.952.9356<br />

Fax: +1.866.491.7171<br />

Email: jpayne@spe.org<br />

Companies in the US<br />

beginning with F–Pd<br />

Kristin Stavinoha<br />

Exhibits and Sponsorship<br />

Sales Representative<br />

10777 Westheimer Road, Suite 1075<br />

Houston, TX 77042-3455 USA<br />

Tel: +1.713.457.6827<br />

Fax: +1.713.779.4216<br />

Email: kstavinoha@spe.org<br />

Companies in the US<br />

beginning with Pe–Z<br />

Kirk Colligan<br />

Exhibits and Sponsorship<br />

Sales Representative<br />

222 Palisades Creek Drive<br />

Richardson, Texas 75080-2040 USA<br />

PO Box 833836<br />

Richardson, Texas 75083-3836 USA<br />

Tel: +1.800.456.6863, ext. 516 (USA<br />

and Canada) or +1.972.952.9516<br />

Fax: +1.866.491.7171<br />

Email: kcolligan@spe.org<br />

Companies in Asia Pacfic<br />

Nick Chantrell<br />

Sales Manager, Asia Pacifc<br />

Level 35, The Garden South Tower<br />

Mid Valley City, Lingkaran Syed Putra<br />

59200 Kuala Lumpur<br />

Tel: +60.3.2182.3145<br />

Fax: +60.3.2182.3030<br />

nchantrell@spe.org<br />

Companies in Canada<br />

Mark Hoekstra<br />

Sales Manager—Canada<br />

Eau Claire Place II<br />

900 521 – 3rd Avenue S.W.<br />

Calgary, AB T2P 3T3 Canada<br />

Tel: +1.403.930.5471<br />

Fax: +1.403.930.5470<br />

Email: mhoekstra@spe.org<br />

Companies in the Middle East,<br />

North Africa, and India Region<br />

Sween Rajan<br />

Sponsorship and Exhibits Specialist<br />

Middle East, North Africa, and India<br />

PO Box 215959, Fortune Tower<br />

31st Floor, Jumeirah Lake Towers<br />

Dubai, UAE<br />

Tel: +971.4.457.5850<br />

Fax: +971.4.366.4648<br />

Email: srajan@spe.org<br />

Taghreed Khallaf<br />

Sponsorship and Exhibits<br />

Specialist<br />

Middle East, North Africa, and India<br />

PO Box 215959, Fortune Tower<br />

31st Floor, Jumeirah Lake Towers<br />

Dubai, UAE<br />

Tel: + 971.4.457.5850<br />

Fax: +971.4.366.4648<br />

Email: tkhallaf@spe.org

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