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Free Ebook: The Ultimate How-to Marketing Guide

Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency

Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency

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20<br />

Share This <strong>Ebook</strong>!<br />

www.Hubspot.com<br />

the ultimate ‘how-<strong>to</strong>’ marketing guide<br />

“<br />

Many companies start obsessing over<br />

what the competition is doing. Should<br />

you follow suit?<br />

”<br />

g<br />

in this age of rapidly changing technologies, businesses are<br />

fiercely competing for the attention of online viewers. Many<br />

companies start obsessing over what the competition is<br />

doing. should you follow suit?<br />

in this section we talk about the dynamics between you and your competi<strong>to</strong>rs. what do you<br />

currently practice and how should you behave in the future?<br />

be AwARe of youR competi<strong>to</strong>Rs<br />

you need <strong>to</strong> be aware of what your competition is doing. Are they raising or<br />

lowering their prices? Are they launching a new product? Don’t be ignorant<br />

about their successes and failures; yet don’t obsess over them.

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