Communicator

More documents

Recommendations

Info

CONTINUED FROM / PAGE 1 People’s Choice Award Winner – Toronto Hydro-Electric System From top left: Melissa Very, Blair Peberdy, APR, Christina Basil, Vanessa Nero, Valerie Shen, Casey Solomon; From bottom left: Gillian Earle, Tanya Bruckmueller- Wilson, ABC, Denise Attallah, Catherine Parry Large Agency of the Year – Strategic Objectives Standing left to right: Catherine Heroux, Anna Medeiros, Adrianne Lurz, Debra Quinn; Sitting left to right: Natasha Lasiuk, Mike Shipticki, Kathleen McMenamin which contributed to extraordinary business results including market share increases that surpassed all forecasts. “It is an incredible honour to be recognized by IABC/Toronto as all of the campaigns were unique unto themselves and all achieved measurable objectives. Creativity and innovation allows a campaign to be memorable not only from a PR point of view, but from a success point of view,” says Judy Lewis, co-founder and executive vice-president of Strategic Objectives. In addition to well-established awards, new categories made their debut in this year’s competition. “The Allstream Global Forum: An Evening with Steve Forbes” won the inaugural Award of Excellence in Communication Management in the Customer Relations category. Designed to distinguish the company from its competitors, strengthen customer relationships and create demand for business solutions, the project demonstrated the strategic use of seminar selling in order to generate outstanding sales results. “Our team is very honoured to be recognized with this award as it demonstrates the in-house expertise at Allstream to support our team and generate sales results,” says Christine E. Gerritse, senior manager of Marketing Communications at Allstream. The programs designed by this year’s winners demonstrate the remarkable passion, dedication and expertise that exemplify the communications profession as one capable of measurable results and prompting beneficial change. While the changing communications landscape brings new challenges, it also creates opportunities for strategic and innovative communication with stakeholders in a competitive market. This year’s entries represent the wide scope of capabilities from the area’s most notable communicators and attests to the intense drive to deliver messages and be heard. This year’s OVATION gala was held at the Liberty Grand on May 28 and was sponsored by News Canada, Toronto Hydro-Electric System, The Canadian Press Images, MAVERICK Public Relations and Fusion Design Group. ~ Panagiota Bountis Corporate Communications Department of the Year – Barrick Gold Corporation Back left to right: Brendan Seale, Alana Vieira, Philippe Vitu, David Wilson; Front left to right: Bill Gray, Janet Wile, ABC, APR, MC, Nancy White, Angelo Avecillas 2
Jess Bennett, 2009 IABC/Toronto MAVERICK PR Student of the Year The IABC/Toronto MAVERICK PR Student of the Year award is presented annually to a student who demonstrates exceptional communications skills and exceptional creativity. Award judge and President of MAVERICK PR, Julie Rusciolelli, presented this year’s award to Jess Bennett. Jess is a graduate of Seneca College’s Corporate Communication program and the Master of Professional Communication program from the University of Western Sydney, Australia. She has already made a name for herself in social media with her blog titled “Sift, Dust & Toss” about her passion for food, which is definitely worth the read. Judges were impressed with Jess’ submission stating, “While it was difficult to select a winner from the record breaking number of submissions this year, we felt that Jess’ creativity, commitment to excellence and strong leadership made her stand out from the rest.” Pictured left to right: Julie Rusciolelli, MAVERICK Public Relations, and Jess Bennett To be considered for this award, entrants were required to submit a news release on how they plan to make an impact on the future practice of communications and submit one writing sample. Jess’ news release titled “Engagement Announcement: Public Relations to Wed Social Media” caught the judges’ attention immediately. The release stated that, “Social media has become a buzz word, but communicators must remember that it is a tactic fitting into a greater strategy.” ~ Natasha Hotchkiss And the Bobbie Resnick Philanthropy award goes to... APEX Public Relations The 2009 Bobbie Resnick Philanthropy award was presented to APEX Public Relations Inc. for its entry “Charity Starts at the Office – Creating On Your Bike!” Bobbie Resnick, ABC, APR, MC, IABC Fellow, presented the prestigious award to Pat McNamara, APR, Tracey Bochner, APR, Ellen Leesti and Scott MacFadyen. On Your Bike! (OYB!) is a not-for-profit foundation that collects second-hand bicycles to repair and donate to disadvantaged children throughout Toronto. According to award judges, the campaign was “A simple but very powerful idea. The project offers employees a great opportunity to become involved and make a very meaningful contribution to the community.” This is a true philanthropic effort, which will continue to give back for years to come. Looking to the future, OYB! has organized many successful bike drives. As APEX celebrated its 10th anniversary last year, the agency made a special $10,000 donation to purchase new bikes to be distributed through the organization this year. Pictured left to right: Ellen Leesti, APEX Public Relations, Bobbie Resnick, ABC, APR, MC, IABC Fellow, and Pat McNamara, APR, CPRS Fellow, APEX Public Relations ~ Natasha Hotchkiss 3
Page 1: AWARDS 2009 ISSUE Communicator INSI
Page 5 and 6: WINNERS LIST COMMUNICATION MANAGEME
Page 7 and 8: MTS Allstream Pictured left to righ
Page 9 and 10: Media Relations with Budget of $51K
Page 11 and 12: Awards of Distinction The following
Page 13 and 14: Division 2: Communication Skills Ca
Page 15 and 16: 2009 OVATION Awards Committee Membe

Communicator

Create successful ePaper yourself

Delete template?

Save as template?