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REACTO<br />
ROAD<br />
Things never turn out the way you expect.<br />
This old insight pretty much sums up the<br />
history of our REACTO. This aero racer has<br />
had an impressive career since its market<br />
launch in 2013. Because when we started<br />
our UCI WorldTour commitment as material<br />
supplier and sponsor of TEAM LAMPRE-<br />
MERIDA that year, the REACTO was originally<br />
intended to be a specialist for saving important<br />
split seconds across the finish line (e.g. as<br />
to mountain time trial or stages with probable<br />
solo escapes). But it seems that our experienced<br />
R&D experts had accomplished their task<br />
all too well: in the course of only one season,<br />
the REACTO became the favourite bike of our<br />
LAMPRE-MERIDA pro riders – thanks to its low<br />
weight, ultra-high stiffness and saddle comfort<br />
unique in the sector of aero racers. So for<br />
very good reasons, the pro athletes embraced<br />
the REACTO as their standard working tool in<br />
2014. This in turn was then a very good reason<br />
for MERIDA to extend the REACTO portfolio for<br />
the upcoming Model Year 2015 by an additional<br />
carbon level and a completely new aluminium<br />
version.<br />
The new 2015 REACTO “LITE” aluminium<br />
frames are much more than just a simple<br />
adaption of the successful carbon variant.<br />
Anyhow, such outstanding frame designs<br />
optimized in the wind tunnel (e. g. the one of our<br />
REACTO) can’t be manufactured from aluminium<br />
without any further ado. But thanks to now<br />
decades of experience in producing aluminium<br />
frames, MERIDA’s German R&D experts finally<br />
succeeded in transferring the exciting features<br />
of the carbon version to an exceptionally wellpriced<br />
aluminium model. They did so in close<br />
cooperation with the production plant in Yuanlin,<br />
Taiwan.<br />
Its ultra-smooth welding seams provide the<br />
REACTO LITE with the look of a one-piece<br />
construction. Thus, the new aluminium<br />
variants are at first sight almost indistinguishable<br />
from the successful carbon models. But this<br />
resemblance reaches far beyond sheer visual<br />
aspects: The newcomer benefits directly from<br />
the aerodynamic advantages of the carbon<br />
REACTO. From its “carbon brother”, the new<br />
aluminium model has inherited quite a number<br />
of sophisticated technological details – such<br />
as the drop-shaped “Fastback” tube profiles<br />
with cropped rear ends, the neat inlets/outlets<br />
for the internal routing of all cables/wires, the<br />
completely integrated saddle clamping, and<br />
the aerodynamically efficient rear-brake position<br />
directly behind the bottom bracket. Spea-<br />
7<br />
MERIDA.se