May 2012 Attorney at Law Magazine - Schmeiser, Olsen & Watts, LLP

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May 2012 Attorney at Law Magazine - Schmeiser, Olsen & Watts, LLP

Practice Group ProfileSchmeiser, Olsen & Watts LLPIntellectual Property Law: Bring Your Peace of Mind With YouBy Dan BaldwinThe attorneys of Schmeiser, Olsen & Watts LLP are patentlawyers who have the education, experience and insightto work effectively in all areas of patent, trademarkand copyright law. Specializing solely in intellectual propertylaw they work closely with corporations and individual clientseither directly or through other law firms to protect ideas frominception, to help increase the value of existing intellectualproperty, and to protect that property from infringement. Theyoften serve as specialists to other law firms that have clients inneed of their expertise.“Clients with a new product or idea wonder first, ‘How do Iown this?’ They come to us and we help them make sure that theycan own the rights – that nobody else owns them – and then wefile and prosecute the necessary patent, trademark or copyrightapplications to protect those rights, both in the US and overseas.Often where there are multiple rights we strategize to help theclient maximize the benefits of their intellectual property,” saysfounder Albert L. Schmeiser.Intellectual property law covers a wide variety of rightsincluding patents, trademarks, copyrights, domain names, tradesecrets and unfair trade practices, including related applications,prosecution, licensing and litigation. For inventions andtrademarks there are searches to determine whether federalprotection may be obtained. Where protection is available,applications are prepared and prosecuted at the United StatesPatent and Trademark Office. Often foreign applications are filed.At times litigation is necessary to enforce a client’s intellectualproperty rights or, conversely, protecting them if someonebelieves the client has infringed on their rights. Protectingtrademarks often includes domain names and branding productswhereas copyright protection can cover property such as artworkand books or computer programs.Success in business today depends on how well a companyprotects its most valuable assets. Often those assets are its

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