Mediainfo 2020

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MEDIAINFO

2020

Including Anniversary Edition!

100 th Issue (10/2020)

Pack & Log

The industry magazine for packaging & material handling


Pack & Log

About

us

Meixner. Manfred Meixner (Mag.) was born

in Güssing, Burgenland, Austria in 1964. Having

originally studied German Literature and

History, Manfred has been in the industry since

1995. To be more precise he was responsible for

an industry magazine, ‘austropack’, until 2010.

In the autumn of this year he joined up with

Gernot Rath (Mag.) to launch the trade publication

‘Pack & Log’.

He became notorious for well crafted editorials

that never even touched on the issues of packaging or intralogistics.

They did however betray his literary origins as a reader, a writer and

an active Kafka researcher. In reality he is responsible for sales and

customer care; a field in which he has collected immense knowledge

over the decades.


Rath. Gernot Rath (Mag.) was born in Vienna,

Austria in 1968. He studied history and

journalism and has been in the industry since

2000. Together with Manfred Meixner (Mag.)

he produced the trade publication ‘austropack’.

In the autumn of 2010 they launched a new

magazine, the ‘Pack & Log’. Gernot manages

the everyday journalistic functions of this publication

and if there’s an interesting story around,

he’s there. He believes the only real way a reader

can gain practical benefits is if proposed

solutions stem from practical knowledge of the business. Success is

dependent upon the loyalty of both readers and advertisers. This can

only be achieved by guaranteeing quality, mutual cooperation and

continuity.

Concept

A holistic approach to the issues

of packaging & material

handling

Target group

Pack & Log serves the needs

of all plant, production and

business managers

Advertising

Pack & Log offers each company

the right advertising

format

Overall coordination: Mag. Manfred Meixner, Mag. Gernot Rath

editorial office: Mag. Gernot Rath, Mag. Manfred Meixner

Ad sales manager: Mag. Manfred Meixner

Photo editor: Doris Meixner

Technical information:

Format: 210 mm x 297 mm; Print: Sheet-fed offset printing;

Colour mode: CMYK ISO Coated FOGRA 39;

Print-ready materials: pdf/X3; Place of publication: Vienna;

Volume: 10 in 2020;

issue frequency: 10 times a year

Proprietor:

PL Verlag OG, 2340 Mödling, Bahnstraße 4/113, Austria

Tel.: +43 2236 320 095, e-mail: office@packundlog.at, Internet: www.packundlog.at


final submission

date *)

Date of

publication

1 //

2 //

3 //

4 //

5 //

6 //

7 //

8 //

9 //

10 //

100 th issue

Labelling, Label

Material flow & flow of goods

Storage, order picking; E-Commerce

Packaging & environment

Exhibition: LogiMAT

Special topic: BVL Logistic-dialog

Coding, Auto-ID; Automation

Food and Beverage packaging

Exhibitions: interpack // Metpack

Metal packaging; Film; Glass packaging

Flexible Packaging; Adhesive technology

Corrugated cardboard, paper, card; POS

Exhibition: SMART Automation

Mechanical engineering

Wrapping, stretching & palletizing

Plastic packaging (technology & design)

Exhibitions: VNL - Logistic-day // drupa

Material handling; Automation

Transport-, reusable-, shipping packaging

Consumer-, pharma- and luxury packaging

Marking: Application & technology

Recycling & waste disposal

Food packaging; Bottling & weighing

Floor-borne vehicle

Machine- and work safety

Storage logistics; Co-Packing; E-Commerce

Intelligent packaging; Medical packaging

Packaging design, packaging printing

Exhibition: Fakuma

Pharma packaging; Beverage packaging

Automation in packaging industry

Packaging machines

Mobile computing, Auto-ID

Exhibitions: BrauBeviale // sps

Marking technology; Warehouse

Transport-, reusable-, shipping packaging

Green Packaging, Sustainability

Digital packaging

Packing materials

Material handling and logistics

Corrugated cardboard, paper, card; POS

• AUSTRIAN STATE AWARD

23 rd Jan 06 th Feb

20 th Feb 05 th Mar

07 th Apr 23 rd Apr

23 rd apr 07 th May

22 nd May 05 th Jun

18 th Jun 02 nd Jul

28 TH AUG 11 th Sep

23 rd sep 09 th oct

23 rd oct 06 th Nov

24 th Nov 09 th Dec

*) editorial deadline 4 working days

before final submission date


Front page page Juniorpage

1/2 page

horizontal

1/2 Seite

vertical

1/3 page

horizontal

1/3 page

vertical

1/4 page

column

1/4 page

vertical

1/4 page

horizontal

1/8 page

strip

1/8 page

vertical

1/8 page

horizontal

Size Direction Width (mm) Heigth (mm) Width x Height Price 4c

Type Area Type area bleed format

Front page Horizontal – – 210 x 203 (+3 mm) € 3290

U2 / U4 vertical – – 210 x 297 (+3 mm) € 2990

2/1 Page Vertical – – 420 x 297 (+3 mm) € 4390

Page vertical 186 250 210 x 297 (+3 mm) € 2790

Juniorpage vertical 119 172 133 x 182 (+3 mm) € 2090

1/2 Page vertical 90 250 105 x 297 (+3 mm)

1/2 Page horizontal 186 125 210 x 148 (+3 mm)

1/3 Page Vertical 58 250 70 x 297 (+3 mm)

1/3 Page horizontal 186 83 210 x 99 (+3 mm)

1/4 Page Vertical 90 125 105 x 148 (+3 mm)

1/4 Page horizontal 186 62 210 x 74 (+3 mm)

1/8 Page Vertical 62 83 –

1/8 Page horizontal 83 62 –

€ 1990

€ 1490

€ 1190

€ 790

Stapled/unstapled

supplements

up to din a4

also multipage

on request

Business

Directory

vertical

Horizontal

55 variable

€ 1,95 Euro per

mm and Issue

Purchase prices

Within Austria including

packaging and 10 % vat

outside Austria including

packaging and transport

single issue € 6,– € 13,–

Annual subscription € 53,– € 114,–

Price list 10 - valid from 1st January 2020. Ad prices in Euros, plus 5 % advertising duty and 20 % VAT. Purchase plus 10 % VAT.

EU countries: No VAT charged on declaration of EU VAT no.


Online // Website // newsletter // App

Online - News

www.packundlog.at

Online product range regarding B-

to-B communication for decisionmakers

from the packaging and

intra-logistics industries. The product

range includes: current news,

background reports, a list of products

and companies as well as a

biweekly newsletter with approx.

850 subscribers (GDPR adjusted).

Pack & Log

Central Banner

Video

Skyscraper

ADVERTORIAL - CONTENTPAGE ONLINE NEWS

Text / Photo / Video

Length: Teaser(max. 350 letters + 1 Photo

as well as further information where we will

include a link)

Positioning: content page Online-News

Price: EUR 300 net / month

All OTHER FORMATS on request, as:

• Whitepaper

• Billboard

• Wallpaper

• etc.

NEWSLETTER

Publication: every 2 weeks

Circulation: 850 addresses (GDPR adjusted)

Region: AUT, GER, CH

Topics:

• Company news

• Dates of events

• HR news

• Product news

Traffic

Visits: 6,600 *)

Page impressions: 31,100 *)

Unique users: 2,015 *)

Average visit duration:

4.09 minutes

*)

monthly average

Go to www.packundlog.at to order

a number of different banner formats.

Either by means of static

jpg or animated gif. The file size

should not exceed 100 KB.

The banner formats are shown by

random with no more than one

other advertising partner.

PL - APP

SKYSCRAPER - START- & CONTENT PAGES

Size: 160 x 600 pixel

Positioning: start- and content pages

Price: EUR 700 net / month

CENTRAL BANNER

Full-size banner WITH DOUBLE-HEIGHT

Size: 468 x 120 pixel

Price: EUR 500 net / month

Positioning: start page

File formats: gif, jpg

File size: max. 100 KB

VIDEO:

Price: EUR 500 net / month

Positioning: start page

Pack & Log

FULL-SIZE-BANNER

FULL-SIZE-BANNER

WITH DOUBLE-HEIGHT

Advertorial

SIDE -

BANNER

SIDEBANNER / SKYSCRAPER

Size: 160 x 600 pixel

Price: EUR 230 net / issue

OR:

FULL-SIZE-BANNER

Size: 468 x 60 pixel

Price: 160 Euro net / issue

OR:

FULL-SIZE-BANNER WITH

DOUBLE-HEIGHT

Size: 468 x 120 pixel

Price: 190 Euro net / issue

ADVERTORIAL / PROMOTIONTEXT:

Text / Photo / Video:

(in addition 1 further month on

the Website):

Price: 350 Euro net / issue

Length: on request

STAND-ALONE NEWSLETTER,

E-SHOT: on request

Pack & Log is also available as an app for all Android- and iOS-devices.

The app allows users to download the trade journal in its original layout

and read it mobile. The PL app is available free of charge from the App

Store and the Google Play Store.


Print run (averaged): 6.000 Copies

Readers and Circulation

Online Impressions by E-paper, APP: PER Issue (averaged): around 400 impressions Per month

Print Run Fix : 4.800

Print run flexible: 1.200 Depending on editorial focus (only Austria)

in case of trade fairs / Events print run up to 8.000

distribution area (Print Run Fix):

austria: rd. 3.500

germany: rd. 1.000

switzerland: rd. 300

Print Run (Fix) Distribution

o 3%

Food and beverage industries 21 %

Wholesale and retail sectors 16 %

chemical pharmaceutical, cosmetics

Industry 14 %

plant and mechanical engineering 10 %

Transport sector and -service provider 10 %

Electrics and electronics industry 6 %

textile industrie 6 %

medical technology 5 %

Wood and building industry 5 %

Print industry 4 %

other 3 %

t 6%

E 6%

M 5%

T10%

w 5%

P 10%

p 4%

c 14%

f 21%

w 16%

Distribution within Austria according to Austria‘s federal countries

(rounded to 50 units, based on reference distribution list/Austria 3,500 units)

Vienna

800 units

UPPER AUSTRIA

600 units

LOWER AUSTRIA

550 units

STYRIA

350 units

salzburg

350 units

vorarlberg

300 untis

TYROL

250 units

CARINTHIA

200 units

burgenland

100 u.

Distribution according to recipients

(based on reference distribution list 4,800 units)

PRODUCTION MANAGERS

COMPANY MANAGERS

PURCHASING MANAGERS

GENERAL MANAGERS

OTHERS

8 %

18 %

21 %

24 %

29 %

Distribution according

to company size

(based on reference distribution list 4,800 units)

1-19 EMPLOYEES 14 %

20-49 EMPLOYEES 22 %

50-99 EMPLOYEES 20 %

100-199 EMPLOYEES 18 %

200-499 EMPLOYEES 15 %

>500 EMPLOYEES 11 %

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