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July 2016

Well Street Market With

Well Street Market With your support a new and better Well Street Market can return to East London, writes Julie Daniels Nestled between Victoria Park, London Fields and the new Fashion Hub is Well Street. It's difficult to say "Well Street" without wanting to add "market" but sadly the stalls, along with the word, are a distant memory. Fortunately, there is a determination to change all that. Well Street Traders and Residents Association (WESTRA) are calling on locals and businesses to back their Spacehive campaign to crowd-fund the return of the historic market – as well as providing local training and employment opportunities. Well Street Market will be more than a market. It’s an innovative, exciting and bold project to encourage and support the local community. It's Well Street's time to shine WESTRA hope to transform Well Street into a bustling hive of activity, regenerating the area and making it a "go to" destination. It will become a market street filled with amazing produce, and a space that unites the community. There will be hanging baskets filled with flowers in summer, and Christmas lights twinkling through the winter. It will once again be a street to be proud of. Young entrepreneurial talent will be nurtured in the Teenage Market – providing a free platform for locals to showcase their talent. There will also be a Student Makers Market giving free economic and business training to local creatives – making Well Street the place to find amazing unique design pieces. 16 LOVEEAST

Well Street Market Integral to Well Street will be a live music stage, where locals can book performance slots. The market will also develop a music mentoring programme encouraging new routes into work. WESTRA is also collaborating with The World Bee Project to bring rooftop hives to Well Street, producing honey to be sold on the market. The group’s ideas were informed by what local people wanted from their market. Alongside a demand for fresh local produce at affordable prices, people spoke of wanting a market they felt part of and welcome at, and one that also provided opportunities for local people. “Well Street Market will bring a huge amount of positive change to the community, along with benefiting local business," said Greg Kirk of The Grand Howl café. "It’s Well Street’s time to shine.” Well Street needs your support Through crowd-funding WESTRA aim to raise £82,000 in start-up costs, and are on track to receive a pledge from the Mayor of London of up to £20,000. There’s been support and encouragement from the GLA’s regeneration team, together with Hackney Council, but they need local residents and business to back the project and pledge their support so that the market can be up and running later this year. It’s an all or nothing campaign, and that means that unless WESTRA reach their goal of £82,000 they won’t receive a penny. “We want to celebrate all the energies of our community and again make it an exciting place to be," says Kay Richardson, WESTRA’s Development Manager. "We’ll create pathways into work and support local makers and producers; making it an exciting, dynamic and creative new place for the community to be proud of. We need locals to get behind the project and pledge.” The Spacehive campaign is scheduled to end on 10 August. Time is running out and every penny counts, so please do help this worthy cause. Make your pledge at: spacehive.com/well-street-market Images, clockwise from top left: Winter Festival 2015; Jackie Dacres (Rekindled); Greg Kirk and Ben Cochran (the Grand Howl); Nick Stephens (The Gun) LOVEEAST JULY 2016 17

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