E-commerce at Yunnan Lucky Air - MIT Sloan School of Management
E-commerce at Yunnan Lucky Air - MIT Sloan School of Management
E-commerce at Yunnan Lucky Air - MIT Sloan School of Management
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
E-COMMERCE AT YUNNAN LUCKY AIR<br />
Inaki Berenguer, Cai Shijun, Li Liang, Liu Jing and Ningya Wang<br />
Exhibit 4 <strong>Air</strong>line Ticket Distribution in China<br />
Source: Casewriter analysis.<br />
August 11, 2008 14