Winter Schedule PDF - Anne Arundel Community College
Winter Schedule PDF - Anne Arundel Community College
Winter Schedule PDF - Anne Arundel Community College
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Bis 502<br />
introduction to Social media<br />
Learn about social media, the top sites and their role in business<br />
and personal life. Examine case studies and discuss how<br />
businesses are using social media for communication, customer<br />
retention, branding, marketing, market research and<br />
needs assessment. CEUs awarded. $200 includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85396H Feb. 4-March 1 ONLN LErN<br />
Jennifer Selke<br />
Bis 539<br />
Video marketing<br />
Discover how to use online video to drive traffic to a website,<br />
boost business and build brand awareness. Learn how to<br />
shoot simple, effective videos and strategically use Google<br />
and YouTube to market a business. CEUs awarded. $250<br />
includes $128 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85434H Feb. 4-March 1 ONLN LErN<br />
Erin Huggins<br />
Bns 580<br />
improving Email promotions<br />
Learn the basics of email promotions. Discuss effective content,<br />
timing and testing of email campaigns. Discover how<br />
to analyze and improve email response rates through testing<br />
and tracking of open and click-through rates. $200 includes<br />
$103 fee. CEUs awarded.<br />
Note: Online course. Offered in partnership with Learning Resource<br />
Network (LERN).<br />
Sec. 101 H85478H Feb. 4-March 1 ONLN LErN<br />
Susan Hurrell<br />
Dan Bellhassen<br />
Bis 503<br />
marketing using Social media<br />
Explore major social media, including Twitter, LinkedIn and<br />
blogging, and how to use them to engage customers and<br />
clients. Develop a two-way communication and marketing<br />
strategy for an organization using social media. CEUs<br />
awarded. $200 includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85398H March 4-29 ONLN LErN<br />
Suzanne Kart<br />
Bis 514<br />
Creating Cell phone Apps for your business<br />
Nontechnical users learn how to build, deploy and market<br />
smartphone applications across Android, iPhone and<br />
Blackberry platforms. Develop and deploy smartphone applications<br />
quickly and inexpensively. $250 includes $128 fee.<br />
CEUs awarded.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85405H March 4-29 ONLN LErN<br />
Susan Hurrell<br />
Dan Bellhassen<br />
business education<br />
Bis 515<br />
Designing Successful webinars<br />
Discover the power of successful webinars for a business<br />
organization. Learn techniques, tips and key strategies to<br />
make webinars winners with audiences. CEUs awarded. $200<br />
includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85407H March 4-29 ONLN LErN<br />
William Draves<br />
Bis 516<br />
facebook for business: Advanced Skills<br />
Learn how to adapt a marketing message for the Facebook<br />
platform and how to integrate Facebook across all marketing<br />
areas. Discover new tools and proven techniques to increase<br />
business, expand reach and improve message visibility and<br />
response. CEUs awarded. $250 includes $128 fee.<br />
Prerequisite: Students must have Facebook page and basic knowledge<br />
of the platform.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85410H March 4-29 ONLN LErN<br />
Jennifer Selke<br />
Bis 517<br />
Google Analytics<br />
Learn how to use Google Analytics, the standard in website<br />
analytics. Gain a greater understanding of site traffic and how<br />
to convert visitors into leads and sales. Calculate return on<br />
investment (ROI) for online advertising. CEUs awarded. $200<br />
includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85414H March 4-29 ONLN LErN<br />
Dan Bellhassen<br />
Bis 518<br />
Successful Survey techniques<br />
Discover who to survey, what questions to ask and the key<br />
to getting a higher response to surveys. Learn how to yield<br />
a huge ROI for an organization. Have your survey critiqued.<br />
$400 includes $203 fee. CEUs awarded.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85417H March 4-29 ONLN LErN<br />
William Draves<br />
Bis 519<br />
twitter<br />
Learn how to take advantage of the unique opportunities<br />
Twitter offers. Discover the best and easiest techniques for<br />
successful interactions in the Twitterverse. Learn to create<br />
relationships and network with key constituents. CEUs<br />
awarded. $200 includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85418H March 4-29 ONLN LErN<br />
Suzanne Kart<br />
registration information 410-777-2325<br />
Bis 520<br />
youtube for business<br />
Discover how to use video as a marketing tool to reach and<br />
serve more people. Learn what types of video other are using<br />
and what works best. Create a YouTube channel and with<br />
features like captions and annotations. CEUs awarded. $250<br />
includes $128 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85419H March 4-29 ONLN LErN<br />
Jennifer Selke<br />
Bis 538<br />
media buying Strategies<br />
Discover the marketing planning process, concepts and strategies<br />
in relation to media buying decisions and marketing<br />
campaigns. Gain knowledge on media buying strategies to<br />
promote an organization and boost sales and profits. CEUs<br />
awarded. $200 includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resources<br />
Network Inc. (LERN).<br />
Sec. 101 H85432H March 4-29 ONLN LErN<br />
Erin Parnell<br />
Bns 581<br />
boosting your website traffic<br />
Learn how to analyze visitor traffic to boost website traffic.<br />
Discover how to use search engine optimization to gain<br />
greater visibility and exposure in Google searches. Discuss<br />
how to redesign website copy to increase visitors and results.<br />
CEUs awarded. $200 includes $103 fee.<br />
Note: Online course. Offered in partnership with Learning Resource<br />
Network (LERN).<br />
Sec. 101 H85479H March 4-29 ONLN LErN<br />
Susan Hurrell<br />
Dan Bellhassen<br />
Project Management<br />
ConTinuinG eduCATion pAymenT pLAn<br />
Bns 513<br />
project management fundamentals<br />
Start mastering this new, powerful tool. Learn the difference<br />
between project management and general management,<br />
role of the project manager and the project team. Explore<br />
project phases, effective use of project management resources<br />
and references. CEUs awarded. $150 includes $70 fee.<br />
Note: Online course. Offered in partnership with ed2go.<br />
Sec. 101 H84461H Jan. 16-March 8 ONLN EDGO<br />
Tony Swaim<br />
Sec. 102 H84462H Feb. 20-April 12 ONLN EDGO<br />
Tony Swaim<br />
Sec. 103 H84463H March 20-May 10 ONLN EDGO<br />
Tony Swaim<br />
Need job training, but not ready to pay for the full tuition and fees in advance? Learn more about AACC's<br />
continuing education payment plan at www.aacc.edu/coned/payment.<br />
47<br />
Careers and Certifications