International Executive MBA - IE

ie.edu

International Executive MBA - IE

I n t e r n a t i o n a l E x e c u t i v e M B A

International

Executive MBA


David Clark

Great Britain

International Executive MBA ´04

International Executive

MBA


International

Executive

MBA

Index


06

08

10

16

17

18

20

24

26

30

32

34

38

42

46

50

Why an MBA at IE?

Welcome to Instituto de Empresa

The IE Experience

International Advisory Board

IE Foundation Advisory Board

International Executive MBA Management Team

International Executive MBA

International Executive MBA Structure

International Executive MBA Programe Content

International Executive MBA Class Profile

International Executive MBA Methodology

International Executive MBA Admissions Process

IE Student Community

The IE Alumni Association

The Careers Management Centre

International Executive MBA Faculty

4)(5 Instituto de Empresa


Why an

International

Executive MBA

at ie?


A year of intense learning

In today’s fast-changing environment, our one-year

programmes offer an accelerated, highly-demanding

learning process that equips participants with the

knowledge and skills required for top management

positions.

A part-time programme

comprising three intensive two-week residential periods

(two in Madrid and one in Miami) and two online periods

of six months each. This format allows participants to

implement new knowledge and skills in their workplace

immediately.

A virtual learning environment for online periods,

permitting participation from the student’s place of

residence at his/her convenience.

Entrepreneurial spirit: IE fosters entrepreneurial behaviour

in all its students with the philosophy that an entrepreneur

is not only someone who creates their own business, but

also someone who contributes to the growth and

improvement of the organisation where they work.

An international environment: Aprox 80% of the students

on the International Executive MBA Programme are foreign,

in keeping with the fact that there are over 65 nationalities

on the IE campus at any given time.

An eminently practical approach: The case study method

places students in real situations for their deliberation in

an international environment while the workshops

implemented in the presential periods help participants

develop vital management skills.

6)(7 Instituto de Empresa

A business school in permanent contact with business

realities, which is reflected at each and every level of the

learning process.

IE is consistently ranked by the international press as one

of the top business schools in the world. Additionally, IE

has achieved three of the most prestigious accreditations

awarded to business schools: AMBA (Association of MBAs),

AACSB International (The Association to Advance

Collegiate Schools of Business) and EFMD-EQUIS

(European Quality Improvement Systems).

The spirit of innovation: Driven by research and close

links with international businesses, this innovative character

permeates the entire organisation resulting in the constant

revision and updating of all areas of IE, including

programme formats (online and on campus) and content.

IE has always placed a marked emphasis on areas related

to social responsibility, including ethics, sustainable

development, protection of the environment, and diversity

management.


Welcome to

Instituto de

Empresa


“The International Executive MBA Programme at

Instituto de Empresa provides all the ingredients for

professional success in international business

management and entrepreneurship.“

8)(9 Instituto de Empresa

I would like to thank you for your interest in the opportunities Instituto de Empresa has to offer you. Read

the information in this prospectus, explore the IE website, or ask members of the widespread Instituto de

Empresa community (students, alumni, professors and other IE professionals). Whatever the source of your

information it will lead you to the same conclusion – that selecting Instituto de Empresa for your training

needs is the first step in a successful strategy for your professional and personal development.

IE’s objective is to train leaders in the fields of entrepreneurship, business management and corporate counsel

- leaders who create collective value by instigating competitive business projects without losing sight of their

responsibilities and commitments to their environment. The enormous changes taking place in society have

made our mission all the more intense and exciting as we rise to the challenge of upholding our firm

commitment to continuous innovation and the pursuit of excellence.

Here at Instituto de Empresa we are fully aware of the new business opportunities opened up by information

and communication technologies. They constitute an integral part our programmes, not only as mere work

tools, but also in the form of training material in each area.

We also recognise the inexorable globalisation process taking place, which now extends far beyond multinationals

as small family-run businesses begin to feel its effects.

IE’s international focus is a direct response to our belief that only globally oriented business initiatives will be

able to survive in the not too distant future. It is no coincidence that a large number of our 30,000 alumni

work in different continents. Our student body comprises over 65 nationalities at any given time, and the

enormous diversity of nationalities among our teaching faculty makes us one of the most international business

schools in the world.

Lastly, we are convinced that the successful business models of the future will be those that best know how

to interact with an increasingly more sophisticated and demanding social environment, accepting with full

responsibility their role in the collective creation of value. This philosophy is present in our attitude, our vision,

and in our understanding of how to develop professionals in the current business environment.

The International Executive MBA Programme at Instituto de Empresa provides all the ingredients for

professional success in international business management and entrepreneurship. If you consider IE to be

the place to undertake the training you need for an increasingly dynamic and changing world, place a year

of your life in our hands. The calibre of your contribution to society and the professional success that goes

with it will depend only on your determination to achieve it.

But don’t take our word for it - find out for yourself.

Santiago Íñiguez. Dean


The ie

Experience


IE alumni form part of a 30,000 strong network

spread over 85 countries across the world. They

share far more than a master’s title. They share a

common bond resulting from a life-changing

experience in an international business school

that is independent and diverse, where

entrepreneurship and innovation form part of the

day-to-day fabric, along with academic excellence,

a superlative corporate network, and socially

responsible vision.

In addition to the master’s programmes offered

in the areas of management and business

administration, IE’s commitment to business

education extends to the legal and tax sectors

through our master’s degree courses in corporate

law, corporate tax and auditing. Complementing our

postgraduate and executive master’s

programmes is a stream of formational services

designed by our Executive Education Division to

meet the specific needs of managers and corporate

leaders at any stage during their career.

10)(11 Instituto de Empresa


Global Reach

IE is truly international, not only in terms of student body

and faculty, but also in the content of its programmes.

International rankings by Financial Times, Wall Street

Journal, The Economist or BusinessWeek place IE among

the five top business schools in Europe, and among leading

schools worldwide for its MBA and Executive Education

Programmes.

IE’s student body comprises over 65 nationalities, and

participants in programmes like the IE International MBA

and the International Executive MBA are 80% non-Spanish.

IE has educated close to 30,000 students who now hold

positions of responsibility in some 85 countries, while

Alumni Association club locations and representatives

include South Africa, New York, Moscow, Sao Paulo,

Frankfurt, Sydney, Lima, Hong Kong, London and Los

Angeles.

IE is in Madrid, a major European capital and a strategic

nexus for Europe, the US and Latin America. 25% of IE

students are from Latin America, where IE has an extensive

corporate network, and representative offices in Argentina,

Brazil, Central America, Chile, Colombia, Ecuador, Mexico

and Peru and Venezuela. Moreover, IE promotes initiatives

like the Euro-Latin America Centre (http://ceula.ie.edu),

dedicated to the generation and dissemination of

knowledge related to management in Latin America, and

the promotion of IE’s corporate network in both regions.

With the objective of multiplying the potential of its

academic resources on an international level, IE formed

the Sumaq Alliance, an agreement which unites IE with

seven leading business schools in Latin America in order

to offer cutting-edge executive education. Sumaq

(http://www.sumaq.org) shares a common technological

platform, and a pooled faculty of 500 professors that span

11 countries.

The Sumaq Alliance

The Sumaq Alliance is comprised of:

EASP Fundaçao Getulio Vargas Sao Paulo (Brazil)

EGADE Instituto de Estudios Superiores de Monterrey (Mexico)

IESA (Venezuela)

Instituto de Empresa (Spain)

INCAE (Central América)

Pontificia Universidad Católica de Chile (Chile)

Universidad de Los Andes (Colombia)

Universidad de San Andrés (Argentina)


Entrepreneurship

Instituto de Empresa is itself an entrepreneurial project,

born from a private initiative 30 years ago. Since then it

has worked to promote innovation and an entrepreneurial

spirit as a motor for growth, generation of collective wealth,

employment and social well-being.

Instituto de Empresa offers an extensive programme of

entrepreneurial projects and content. The following are

prime examples:

The Department of Entrepreneurship, established in

1985 to act as a platform for all initiatives related with

entrepreneurship. Academics and practitioners work in

lockstep with over 100 tutors in the field of

entrepreneurship. Said tutors are themselves entrepreneurs

and directors in different sectors, and their knowledge and

experience is thus placed at the disposal of IE students

who wish to develop a business plan. Today 15% of IE

Alumni have set up their own business.

ICEVED (International Center for Entrepreneurship and

Ventures Development), a web portal that links up 26

12)(13 Instituto de Empresa

international schools, including London Business School,

UCLA, Escola de Administraçao de Empresas de Sâo Paulo

da Fundaçâo Getulio Vargas, SDA Bocconi and Rotterdam

School of Management. The Centre serves as an interface

for entrepreneurs and investors.

The NETI project (http://www.proyectoneti.com), a

programme oriented to the creation of new firms related

to innovative technology, in collaboration with Amena.

The Najeti Chair in Entrepreneurship and Family

Businesses, which undertakes research into

entrepreneurial issues, and each year leads in the Spanish

analysis of the GEM (Global Entrepreneurship Monitor)

report, an international survey of the development of

entrepreneurship on an international level.

The Lease Plan Award for the best MBA student

business plan.

Innovation

Innovation plays an integral role in Instituto de Empresa’s

approach to management training. A forward looking

mentality is essential to respond to the needs of our clients.

Our model is based on knowledge applied to the business

organisation’s needs, using a methodology that gleans

maximum benefit from the use of technologies and the

innovative design of programmes.

Initiatives include:

The creation of IE’s online training unit dedicated to

research and implementation of e-learning models.

The Global Campus, a platform for students and

professors that streamlines the learning process and

stimulates interaction.

Centres like the IMRC, the Information Management

Research Centre, in collaboration with Accenture. This

centre of excellence is dedicated to research on information

management and its corporate potential.


Academic Excellence

Since its inception in 1973, Instituto de Empresa has

demonstrated a strong commitment to the highest

standards of professional development, making it an

international reference for learning processes related to

knowledge and skills in the field of business education

and the legal and tax environment.

IE’s commitment to excellence has been recognised by

three prestigious international accreditation organisations:

AMBA (Association of MBAs), AACSB International (The

Association to Advance Collegiate Schools of Business)

and EFMD-EQUIS (European Quality Improvement

Systems).

IE promotes applied research projects in its research centres

of excellence. Many are financed and supported by large

business organisations, which contribute toward the

different projects with their specific knowledge of the

different sectors. These centres include: The Centre for

Diversity in Global Management, The Human Resource

Benchmarking Club, The Centre for Negotiation and

Mediation, The Eco-intelligent Management Centre, The

AACSB International

The Association to Advance Collegiate

Schools of Business

Commitment to the Community

Instituto de Empresa has a firm commitment to society.

For three decades now, it has worked in areas such as ethics,

social responsibility, sustainable development, diversity

management, etc.

This commitment is evidenced by the following initiatives:

The Chair in Corporate Ethics and Social Responsibility

financed by the Alumni Association, which conducts

research on the role of ethics in the decision making process

of corporations.

The Centre for Corporate Governance, which studies

best practices in corporate leadership.

The Centre for Diversity in Global Management, which

researches the trends and benefits of diversity in

management along with its growth both in corporations

and across the globe.

Leadership Centre, The Centre for Innovation in

Production/Distribution and the Centre for Tourism

Management.

Additionally, Instituto de Empresa is actively involved

in the following organisations:

AACSB International (The Association to Advance

Collegiate Schools of Business).

AEDE (Spanish Association of Business School

Representatives).

AMBA (Association of MBAs).

CASE (Council for Advancement and Support of

Education).

CLADEA (The Latin American Counsel of Business

Schools).

Club de Gestión de Calidad (Quality Management Club)

EBEN (European Business Ethics Network).

EFQM (European Foundation for Quality Management).

EFMD (European Foundation for Management

Development)

EHMA (European Health Management Association)

EIBA (European International Business Association)

The Fulbright Commission

AMBA

Association of MBAs

EFMD

European Foundation for

Management Development

Accredited

IE plays an important role in Global Compact Spain, an

initiative backed by the UN and adopted by 200 Spanish

companies, which analyses the impact of corporate social

responsibility. Instituto de Empresa acts as the Secretary

General of this institution.

IE’s faculty conducts research in areas related to

sustainability, social responsibility, ethics, environment, etc.,

conscious of the need to educate society in these matters.

Together with the Ortega y Gasset Foundation, IE

annually presents the Juan Lladó Award in recognition of

effort made by Spanish businesspeople in contribution to

culture and research. This award was created in 1984, and

since then has been presented to key figures like Isidro

Álvarez, Plácido Arango, Carlos Ferrer Salat, Jesús de Polanco,

Emilio de Ybarra, Juan Abelló, José Ferrer Sala, Germán

Sánchez Ruipérez, and Jordi Clos.


Instituto de Empresa Fund

The work of the IE Fund in New York and IE

Foundation in Spain, is committed to providing

financial aid for talented students, to the advancement

of applied research aimed at producing developmentoriented

policies, to training responsible

entrepreneurs who create collective value and, most

importantly, to supporting and encouraging social

change in developing economies.

14)(15 Instituto de Empresa


GUILLERMO DE LA DEHESA

Chairman of the International Advisory Board

INSTITUTO DE EMPRESA

Vice Chairman

GOLDMAN SACHS EUROPE

Member of the Board

SCH

JUAN MIGUEL ANTOÑANZAS

Honorary Chairman of the International

Advisory Board.

INSTITUTO DE EMPRESA

Senior Advisor

H. NEUMANN

Honorary Chairman

ALSTOM

DIEGO DEL ALCAZAR

President

INSTITUTO DE EMPRESA

ISABEL AGUILERA

Chief Operating Officer

NH HOTELES

KOFI APPENTENG

Partner

THACHER PROFFITT & WOOD

EMILIO AZCARRAGA

Executive Chairman

GRUPO TELEVISA

FERNANDO BARNUEVO

Chairman

IE US FUND

Financial Institutions

Executive Committee

Head of Investor Client Management

JP MORGAN CHASE

DR. ELIANA CARDOSO

Visiting Professor

UNIVERSIDADE DE SAO PAULO

Advisor

WORLD BANK

FEDERICO CASTELLANOS

Vice President, Human Resources, Global Sales

& Disribution

IBM CORPORATION

STEPHEN P. CHERNER

President

MAXIM FINANCIAL CORPORATION

DR. MARCELLO COLITTI

Consultant

RENE DAHAN

Former Director & Senior Vice President

EXXON MOBIL CORPORATION

CHARLES DALLARA

Managing Director

INSTITUTE OF INTERNATIONAL FINANCE

International

Advisory Board

VALENTIN DIEZ MORODO

Executive President & Executive President

of Sales

GRUPO MODELO

DR. RUDOLF DOLZER

Director Institute of Public International

Law

BONN UNIVERSITY

JEAN-JACQUES DURAND

President

NAJETI

JOSÉ ANTONIO FERNANDEZ

CARBAJAL

Chairman & CEO

FOMENTO ECONÓMICO MEXICANO

DR. HANS-DIETRICH GENSCHER

Former German Foreign Minister

DR. JACQUES DE GROOTE

President

THE APPIAN GROUP

H.I.R.H. ARCHDUKE GEORGE

HABSBURG

Ambassador Extraordinary &

Plenipotentiary of the

REPUBLIC OF HUNGARY

CARL H. HAHN

Chairman Emeritus of the Board of

Management

VOLKSWAGEN AG

DR. LASZLO KAPOLYI

Chairman & CEO

SYSTEM GROUP

JAMES A. LAWRENCE

Executive Vice President & CFO

GENERAL MILLS, INC.

LUCY P. MARCUS

CEO

MARCUS VENTURE CONSULTING

REUBEN MARK

Chairman & CEO

COLGATE-PALMOLIVE

PROF. DR. MARGARITA

MATHIOPOULOS

CEO

EAG-EUROPEAN ADVISORY GROUP

GMBH

Director

POTSDAM CENTER FOR TRANSATLANTIC

SECURITY AND MILITARY AFFAIRS

ANA PALACIO

Former Minister of Foreign Affairs

SPANISH GOVERNMENT

PEDRO PICK

Chairman

WARREN PARTNERS, A.S.

WILLIAM J. RAINER

Chairman & CEO

ONECHICAGO

MÓNICA RIDRUEJO

General Manager

DRAGONARIA S.L.

Member European Parliament

EUROPEAN PARLIAMENT

MAGDA SALARICH

CEO

AUTOMÓVILES CITROEN ESPAÑA, S.A

ING. ALBERTO SANCHEZ PALAZUELOS

President of the Board of Directors

ASP Y ASOCIADOS

EDWARD SCHUMACHER

Chief Executive & Editorial Director

MEXIMERICA MEDIA

PETER D. SUTHERLAND

Chairman

GOLDMAN SACHS INTERNATIONAL

MARIANNE C. TOLDALAGI

President

MCT ASSOCIATES LLC

MARGARET TOUBORG

Deputy Director for Institutional

Advancement

AMERICAN FEDERATION FOR THE ARTS

MARTÍN VARSAVSKY

President

EINSTEINNET

DR. HERMAN VERWILST

Chairman

FORTIS BANK

ENZO VISCUSI

Group Senior Vice President of

International

Ventures & Corporate Communications

ENI, S.p.A

DR. ARPAD VON LAZAR

Senior Advisor of International Relations

INSTITUTO DE EMPRESA

DR. HANS-DIETER VONTOBEL

Chairman of the Board

VONTOBEL HOLDING AG

BLAKE WINCHELL

Managing General Partner

FREMONT VENTURES

Managing Director

FREMONT GROUP

TANIA ZOUIKIN

Chairman

BATTERYMARCH FINANCIAL

MANAGEMENT, INC

Emeritus Members

LUCIANO BENETTON

President

BENETTON GROUP S.p.A.

KOH BOON HWEE Chairman

SINGAPORE AIRLINES

PAUL REUTLINGER

Former Chairman

PRESENCE SWITZERLAND

RUDOLF DIRISAMER

Investor


DE LA DEHESA, Guillermo

President of the Advisory Board,

INSTITUTO DE EMPRESA FOUNDATION

Vice Chairman GOLDMAN SACHS EUROPE

Member of the Board SCH

ABELLO-GALLO, Juan

President TORREAL, S.A.

DEL ALCAZAR SILVELA, Diego

Marquis of la Romana

President, INSTITUTO DE EMPRESA

DEL ALCAZAR SILVELA, Jose

Count of Añover de Tormes

Investor

ANTOÑANZAS, Juan Miguel

Honorary President of the Advisory Board, INSTITUTO DE EMPRESA

Senior Adviser, H. NEUMANN

Honorary President, ALSTOM

BENJUMEA CABEZA DE VACA, Javier

Member of the Board and General Director, MERCAPITAL

BOYER SALVADOR, Miguel

President, CLH

CASTELLANO BARON, Iñigo

Count of Fuenclara

Associate General Director, INSTITUTO DE EMPRESA

CERVELLO GRANDE, Jose Maria

Executive Vice President, Law College, INSTITUTO DE EMPRESA

COSMEN ADELAIDA, Jose

Administrator, ALSA GRUPO S.A.

CREMADES SANZ-PASTOR, Bernardo

Partner, BUFETE CREMADES

ESPINOSA DE LOS MONTEROS, Carlos

President and CEO, MERCEDES-BENZ SPAIN

ie Foundation

Advisory Board

FERNANDEZ DE ARAOZ, Alejandro

President, ATLAS COPCO S.A.E

GALDON BRUGAROLAS, Eugenio

President, CABLEUROPA

GARCIA-ATANCE LAFUENTE, Salvador

President, LOLA FILMS

LOIZAGA VIGURI, Jose Maria

President, MERCAPITAL

LLADO FERNANDEZ DE URRUTIA, Juan

President, FINCONSULT

OYARZABAL DE LA PEÑA, Mariano

Associate General Director, Instituto de Empresa

RECARTE GARCIA-ANDRADE, Alberto

Executive Vice President, CENTUNION

ROJO Y LARRIETA, Rafael

President, MDR CONSULTING

SANCHEZ-MERLO RUIZ, Luis

Partner, SANCHEZ-MERLO & ASOCIADOS

SERRA, Eduardo

President, V.S. VARBURG

President, Real INSTITUTO EL CANO

SOTO SERRANO, Juan

Honorary President, HEWLETT PACKARD SPAIN

SOLANO, Javier

Marquis of la Solana

President, AGUAS MONDARIZ

STUART Y MARTINEZ DE IRUJO, Carlos

Duke of Huéscar

Member of the Board, ASSICURAZIONI GENERALI

SUÑOL TREPAT, Rafael

Member of the Board, AURICA XXI

16)(17 Instituto de Empresa


International

Executive

MBA

Management Team


Joaquín Garralda

Academic Director of

Executive MBA

Programmes

Directing a training programme for experienced professionals in managerial posts is a complex and

stimulating task.

Working with groups of professionals to expand their

knowledge and further develop their capabilities is an

inspiring challenge given that these are people who have

already attained important goals in the dynamic global

context in which companies operate today.The

International Executive MBA Programme rises to this

challenge, equipping participants with the knowledge and

tools that today’s top-level company executive requires.

The programme facilitates the immediate implementation

of newly acquired knowledge and the development of

personal skills through the continuous analysis of real-life

case studies, which accounts for 70% of the programme.

Manuel Fernández de Villalta

Director of online

Executive MBA

Programmes

Estrella Frutos

Associate Director of the

International Executive

MBA Programme

18)(19 International

Executive MBA

The combination of presential and online sessions permits

participants to follow the programme while keeping travel

to a minimum. Maximum quality and intensity is

permanently guaranteed in the learning process that

comprises Instituto de Empresa academic programmes.

We encourage you to make the personal effort needed to

follow this programme. We would like to thank you for the

interest shown in Instituto de Empresa, and are at your

service should you have any doubts or questions during

your decision process.


International

Executive

MBA


The International Executive MBA Programme is a

service offered by Instituto de Empresa to the

international management community. Its blended

nature, combining periods of both residential and

online training, allows participants to follow a quality

and prestigious MBA without having to leave their

place of residence for prolonged periods of time.

The programme equips participants with a solid working

knowledge of the most innovative business management

techniques, with the accent on new technologies. It also

familiarises students with the kind of management skills

that constitute an increasingly important factor in

professional success.

The International Executive MBA is aimed at professionals

with extensive experience who wish to broaden their

perspectives or reorientate their career.

The following are some of the main capacities and skills

acquired by students of the IE International Executive

MBA:

A strategic, global mindset that equips them with a

thorough and integral understanding of a business

organisation, including the geographic and sectorial

environment in which it operates.

The use of new management and decisionmaking tools.

20)(21 International

Executive MBA

An in-depth knowledge of the different functional

areas of the firm and the specific management tools used

for each one.

The flexibility required to adapt to continuous change.

A capacity to take decisions designed to solve the

day-to-day problems involved in running a firm, or to

tackle the new challenges that constantly arise in changing

and increasingly complex environments.

The ability to communicate clearly and convincingly,

using communication techniques for both large audiences

or smaller groups and individuals.

The ability to work in groups comprised of people

from very different geographic, professional, academic and

cultural backgrounds.

“Though I found the programme very intensive and demanding, I was very positively impressed with the high academic

standards at IE and became a great believer in the case study method. Equally important, the programme administration

staff at IE was always ready to provide assistance and managed to create a very friendly ambiente which helped

overcome the stress and pressures of the studies. I had no experience of online studies at the time of starting the

programme and did not quite know what to expect. In fact, online studying proved to be very effective and efficient.

The virtual forum discussions were no less heated than the ones we would have in a classroom, and they literally

continued non-stop around the clock as people in different time zones got online. Also, I found that when people

expressed themselves in writing, their arguments were better thought and more concise, resulting in a more focused

debate and deeper analysis of the cases. The online experience also proved an ideal solution in my case, as it allowed

me to participate in class discussions despite frequent business trips.

Having done the programme I definitely feel better equipped for the daily challenges of my job. The programme tested

my ability to operate under extreme pressure, work to tight deadlines, concentrate and stay focused on the end result.

I gained knowledge which I was able to start applying in my work almost immediately. I got a unique experience of

studying in a very diverse and multicultural environment, and I got friends for life spread across four continents.

Nikolai Kolesnikov-Russian

International Executive MBA ´02

United Financial Group

Executive Director, Investments Banking


November Intake

June Intake

Pre-programme

(Online Course)

International

Executive MBA

Structure

Residential Period

(2 weeks)

November

Madrid (Spain)

June

Madrid (Spain)

Online Period

November-June

June-January

Financial Accounting

Management Accounting

Economic Environment and Country Analysis

Strategy

Sales Management

Organisational Behaviour

Entrepreneurship

Leadership Development Programme


Residential Period

(2 weeks)

June

Miami(USA)

January

Shanghai(PR China)

Online Period Residential Period

(2 weeks)

June-December

January-July

Financial Management

Management Control

Operations Management

Strategic Management

Marketing Strategy and Plan

Human Resource Management

Information Systems Management

Preparation of Final Case

Leadership Development Programme

December

Madrid (Spain)

July

Madrid (Spain)

22)(23 International

Executive MBA


International

Executive

MBA

Structure


The International Executive MBA

is a thirteen-month programme.

The programme includes three

residential periods (each lasting

two weeks) and two online training

periods.

The International Executive MBA is divided into two

modules, one dealing with Fundamentals and the other

with Integration.

Both modules combine face-to-face training, which is

concentrated into three intensive residential periods, with

online sessions in between. Students are therefore able to

follow the programme regardless of their geographic

location.

The Residential periods permit students to work with

concepts and skills that require physical presence, contact

with the professors and contact between participants.

The initial and final sessions of each subject take place

during these periods, along with seminars focused on skillbuilding

activities, the presentation of individual and group

projects, and assessment tests to consolidate the work done

during the presential and online training periods.

The virtual campus is the fundamental point of reference

for the online activities that form a communication platform

for group work and for the teacher-led online sessions.

Participants have easy access to the comments, opinions

and experiences of professors and fellow students, as well

as general information on the programme.

Careful planning of training activities together with seamless

communication between professors and pupils contribute

towards achieving the programme’s aims of quality and

applicability.

24)(25 International

Executive MBA

Students participate in their own training right from the

start of the course. Intensive communication and a

methodology that hinges on participation guarantee a

high level of motivation and commitment to the

programme.

The pre-programme

This introductory course is designed to equip students

with the basics of financial accounting, aimed at those

who are not familiar with them. It will introduce participants

to the mechanisms and logic that underlie all accounting

processes, which in turn will permit them to prepare and

analyse typical accounting “outputs”, such as balance sheets,

profit and loss accounts and cash flows.

This online pre-programme does not require the student’s

presence in Madrid until the first residential period starts.

International Executive MBA

Length 13 months

Intakes June and November

No. students per class Approx. 30


International

Executive

MBA

Programme Content


Fundamentals

Financial and Management Accounting

Every executive should be able to understand and interpret

economic information pertaining to his/her company. In

order to achieve this, this course covers basic concepts

such as the accounting treatment of inventories, sales,

clients and suppliers, and the construction and analysis of

balance sheets, results accounts and cash flow statements.

The basic concepts of management accounting for internal

decision-making are also dealt with, as are cost control and

allocation systems, together with the analysis of deviations

and the advanced systems for assigning and administrating

them.

Economic Environment and Country Analysis

The aim is to make contact with economic reality and to

familiarise students with the main tools used to analyse

and understand it. Bearing this objective in mind, the

evolution of the main indicators, variables and the different

economic policies and their meaning are examined from

a business viewpoint.

Having gained a sound knowledge of the general working

of the economy, students move on to analyse the different

aspects of the economic behaviour of each country. The

most relevant macroeconomic data from a country or

region is interpreted to draw conclusions on which to base

the assessment of commercial risks.

26)(27 International

Executive MBA

Organisational Behaviour

The course centres on the behaviour of people in business

organisations from an individual and group perspective.

Where managing people is concerned, the ability to lead,

co-ordinate, communicate, analyse conflicts and manage

teams plays a crucial role in the implementation of any

corporate strategy.

Entrepreneurship

The main objective of this course is to analyse every aspect

of the specific problems encountered during the process

of implementing a business plan, to examine potential

sources of business ideas, to learn how to apply

management tools to fledgling companies and to explore

the different sources of financing for new, online or offline

ventures. Students are also introduced to the methodology

and objectives involved in drafting a business plan.

The course is rounded off by the presentation of a project

business plan.

Strategy

This area comprises an analysis of industries and the way

in which a company may position itself in order to optimise

its competitive advantages. This involves the selection of

markets and an examination of their role in the value chain.

Students also learn how to undertake a strategic analysis

of diversified companies.


Sales Management

The essential principles of marketing are presented as

aframework for examining the marketing mix in more

detail, together with the basic applications of market

research and all aspects of product policy. Areas covered

here include distribution policy, the organisation of sales

forces, external communication (advertising and

promotions) and pricing policy.

Integration

Strategic Management

This area focuses on the best way to implement a strategy

via organisational and cultural change. Students will also

learn how to lead the company in such a way as to create

communicative abilities and an environment conducive

to innovation.

Human Resource Management

Participants examine how the management of people from

a strategic viewpoint plays a pivotal role in the success, or

failure, of business strategy. This section covers the most

important people management systems such as assessing

performance, objective driven evaluation and

remuneration.

“I made the right decision. This is my sincere

opinion about immersing myself in this program.

I was particularly impressed by the quality and

methodology of the teaching faculty, together

with the dynamic and intense debate among

students that seemed to multiply by way of being

interconnected online. Case studies dealt with

issues that were highly relevant to current trends

and conditions, being further enriched by the

diverse point of views of students from many

different working and living environments. You

absorb all the management skills you’re going to

need in the competitive marketplace, and more.

Moreover, you learn to administrate your time like

never before.“

Fabio M. Takayanagi-Japan

International Executive MBA ´03.

Director, Suzuki do Brasil Automotores Ltda.

Sao Paulo-Brazil

Financial Management

Participants learn how to obtain and administer financial

resources at the lowest possible cost, and subsequently

invest them so as to produce the maximum economic and

strategic benefit, without losing sight of the risks assumed

in each case. To achieve this aim, participants are equipped

with a sound working knowledge of financial analysis, shortterm

financial planning, investment analysis, capital costs,

financing structure and strategies, and financial markets.

Marketing and Strategy Plan

Students use their newly acquired knowledge to develop

marketing strategies and draw up marketing plans for

companies from different sectors, environments and

situations. The marketing plan is the framework that allows

us to quantify all actions proposed in relation to the global

strategy of the company.

Operations Management

The design and operating system of a company must be

coherent with its strategy. To achieve this it is important to

analyse and understand the design of products, services

and work organisation, the long and medium-term

management of the capacity of both industrial companies

and services, integrated chain supply management, MRP,

total quality management, and the management of

technology and innovation.


Management Control

In this field the student learns to design, implement and

use a planning and control system that keeps the behaviour

of the people who comprise the company in line with

corporate objectives.

Information Systems Management

The executives of a company must know what information

this company needs, how to use information in such a way

that it gives reliable results in decision making processes,

and what opportunities information technologies offer.

Increasingly dynamic and changing environments require

the incorporation of new information technologies that

enhance strategic and organisational aspects of business

organisations.

Leadership Development Programme

28)(29 International

Executive MBA

This programme comprises a compendium of management

skills that are developed through both specific seminars

and the teaching of core subjects.

Students will participate in a series of workshops in which

they develop skills related to team management,

presentations, negotiation, coaching and time

management, self management.

The core subjects will cover areas like change

management, motivation, conflict resolution, quality

service, redesigning processes, mission and vision,

organisational design and knowledge management.

Throughout the programme, teamwork will give students

the opportunity to put new concepts into practice, and to

see how these skills evolve thanks to a series of peer

feedback evaluations.

“The fact that this was an executive programme in which I could be working and earning a qualification from one

of the world´s leading business schools at the same time was the main reason for selecting the Instituto de Empresa

International Executive MBA. Another reason the programme stood out was that it allowed me to continue living

outside Spain for the duration of the programme due to the new presential/online learning format.

Apart from IE´s excellent reputation, I was attracted by the mix of international participants and professors on the

program. It was a unique opportunity to work with classmates from different organizations, sectors and nationalities.

Contacts made have lasted way beyond the duration of the programme, and constitute a solid professional network.

In the programme workgroups are rotated several times, meaning that I had the possibility of working with many

of the participants before the end of the course, which was what made for such strong friendships. The exceptional

quality of the professors was evident not only in class but also in day-to-day relations with the participants. I felt

that both professors and my classmates had a positive effect on my personal and professional life.

The take away value of this course was tremendous in view of all I learned and

experienced during the fourteen months that I formed part of the IE community.”

Miguel Angel Pardos-Spain

International Executive MBA ´03.

GE Medical Systems, Service Marketing,

Europe Ultrasound.

Solingen-Germany


International

Executive

MBA

Class Profile


Personal Demographics

Up to 33 34%

34-38 41%

More than 38 25%

80% Range 30-43

Average Age: 36 years

Countries

Argentina Australia

Austria Brazil

Canada Colombia

Congo Cuba

France Germany

Italy Lebanon

Lithuania Mexico

Pakistan Panama

Portugal Russia

Serbia Spain

Sweden Switzerland

Turkey United Kingdon

USA Venezuela

Total 26

Regional Background

Europe (Excl. Spain) 30%

Latin America 20%

Spain 20%

North America 14%

Central & Eastern Europe 9%

Africa & Middle East 5%

Asia & Pacific 2%

Total 100%

Academic Background

Engineering 32%

Business Administration 18%

Economics 16%

Sciences 12%

Social Sciences 10%

Humanities 6%

Law 6%

Total 100%

30)(31 International

Executive MBA

Sectors

Industrial Manufacturing / Energy and Mines / 16%

Construction

Financial Services 16%

High Technology / Telecommunications 14%

Consulting 11%

Pharmaceutical / Bio-technology / Health 9%

Consumer Products 7%

Entertainment / Media / Publicity 7%

Automobile 5%

Computing / Hardware and Software 4%

NGOs / Public Organisms / 4%

International Organisations

Distribution and Retailing 4%

Others 4%

Total 100 %

Some current Employers

Accenture, Alcatel SEL, Atos Origin, Bank Boston, Barclays

Bank, BMW, Deutsche Bank, Commerzbank, Chevron,

Texaco, Dragados, Ford, Fresenius, Fujisawa, Iberdrola,

Johnson & Johnson, Joma Sport, Necso, Panalpina Central

Asia, Pepsi, Platt Capital Management, Renault, SAP,

Spencer Stuart, Standard Chartered Bank, Ericsson,

Telefónica

Functional Areas

Finance 21%

Strategy / Business Development 20%

General Management 18%

Sales and Marketing 16%

Technology 11%

Consulting 7%

Operations 4%

Professional Services 2%

R&D 2%

Profesional Experience (average) 11years

Total 100%

Position Held

Entrepreneur 9%

Senior Executive Management 29%

Senior Management 38%

Middle Management 25%

Total 100%


International

Executive

MBA

Methodology


The teaching methods used in the International

Executive MBA are based on practical and interactive

learning processes, given that we feel this to

be the best methodology for training somebody

who is developing his/her business activity in a

continuously changing environment.

32)(33 International

Executive MBA

A firm grasp of concepts, theories, techniques, etc. is considered as merely one more stage on the road to achieving a

global view of the company. The following are some of the main techniques involved in the learning process:

Case Method

This is the main methodology used for the programme.

During the general sessions, both presential or online,

business situations previously analysed as cases are

discussed. Practical case studies describe real business

situations where decisions have to be made.

The tools of theoretical analysis are examined either via

presential explanations in the classroom or by on-line

documentation and debate. The teaching notes given to

the participants introduce and develop the concepts

involved in understanding the case.

Teamwork

Participants are divided into groups according to their

profile and background for specific cases. These work

groups share experiences and knowledge, enriching

discussions and the learning process. During the online

training periods, teamwork is carried out regardless of the

geographical location of the participants. The

communication tools selected for the programme eliminate

distance and allow participation at the most convenient

time for each student, thus generating an ideal

communication method.

Study

The International Executive MBA has been designed for

those who combine their professional activities with

following the programme. It should, however, be borne in

mind that making the best use of the course entails a great

deal of personal study and group work. The total workload

is estimated at twelve hours a day during the intensive

residential periods and twenty hours a week during the

online training periods.

Conferences

Certain sessions of the course are presented in the form

of conferences selected in accordance with the level of

experience and knowledge of participants of the contents.

Reports and Projects

Whether undertaken individually or in groups, studies of

specific issues will be carried out and reports on the cases

discussed, defining solutions to the problems raised on

each occasion. Similarly, projects dealing with real cases

will be treated using a global vision of the programme.

Role Play

In certain fields the teams must prepare and play different

parts in the resolution of cases, particularly those

concerning negotiation.


International

Executive

MBA

Admissions

Process


The demanding nature of Instituto de

Empresa International MBA programmes

means that the large number of

candidates that apply are subject to a

rigorous selection process.

Professional achievements

Given that the exchange of ideas plays a pivotal role in the

programmes, candidates should have some previous

experience in order to help enrich highly participative

classes. The candidate’s professional potential is also taken

into account during the admissions process.

Leadership potential

We are interested in candidates who have the potential to

work in a team, have confidence in themselves, are able to

work under pressure, and have good communication skills.

34)(35 Instituto de Empresa

The main objective of the admissions process is to select students with maximum potential. We seek candidates that are

dynamic, motivated, creative, and who not only present an excellent academic and professional background, but also

offer the kind of interpersonal skills that will permit them to obtain maximum benefit from the programme. We are also

interested in persons that have clear professional and personal objectives, whose maturity can bring mutual enrichment.

We aim to provide an environment that makes for fruitful long-term relationships with classmates, professors, alumni, and

the Instituto de Empresa as an institution.

Candidates must also offer the following qualities:

Academic excellence

Candidates must have completed their university studies

within a reasonable timeframe and with good academic

results. The Admissions Committee will also take into

account courses and seminars that add value to a

candidature.

Languages

International MBA programmes require candidates to be

fluent in English. Candidates’ levels are tested during the

interview and by the qualifications attached to the

application form.

Fluency in another language is given due consideration

during the admissions process.


Admissions Process

The admissions process is a rolling process and as such

there is no deadline for applications for a particular intake.

However, given the limited number of places on the

programme, we recommend that you embark on the

process many months or even a year before you intend to

start.

Basic Admissions Criteria

- University degree or equivalent

A minimum of 3 years professional experience in a

management position.

The application form must be completed in the English

language.

Application Form

The application form provides the Admissions Committee

with fundamental information when it comes to evaluating

candidatures for master programmes. It is therefore

essential that this document provide detailed information

on relevant academic and professional achievements,

together with concerns, aspirations and motivations that

could play a role in your admission.

Please enclose the following documentation in your

application form:

Photocopies of complete university transcripts

(complete with original or copy bearing official stamp)

Photocopy of passport or ID card

One passport-size photo (with your name on the back)

Curriculum Vitae (one page):

The CV provides the Admissions Committee with a brief

and concise overview of the candidate’s academic and

professional achievements.

3 Essays

Photocopies of diplomas or certificates accrediting

courses, seminars or programmes undertaken by the

candidate.

Certificate of current work

Application Fee:

There is a fee for processing each application.

Interview

After receiving the application form, additional

documentation the Admissions Committee evaluates said

documentation. The Committee then determines which

candidates will be invited to attend an interview:

The interview has a dual purpose: First, to examine in greater

detail the data provided in the application on the candidate’s

academic and professional background and motivations,

and second, to ascertain that the candidate’s profile will

stand him/her in good stead for the structure and demands

of the programme. All our master programmes demand

that students adopt a highly proactive attitude. All students

do presentations and work in teams, which means that they

must demonstrate a capacity for leadership, communication

and teamwork in the course of the interview.

Finally, the interview serves to clarify doubts on the

subsequent phases of the admissions process and on the

programme that the candidate wishes to undertake.


The Admissions Committee´s Decision

Following the interview, each application will be subject

to a final analysis by the Admissions Committee.

The Admissions Committee will evaluate all aspects of each

candidature as a whole and will subsequently communicate

its decision in writing to each candidate.

The decision will be one of the following:

Definitive Admission. The candidate’s profile is suited

to the programme and fulfils all prerequisites.

Conditional Admission. The candidate has a suitable

profile but still has to fulfil one of the prerequisites.

Pending Revision. Although the candidate has a good

profile, the admissions committee recommends that he/she

should wait in order to have more time to improve certain

aspects such as his/her level of English or professional

experience. These candidates should wait until the date

stipulated by the Committee before resuming the

Admissions Process in the form of a second interview

designed to gauge if the student has improved the points

in question.

36)(37 Instituto de Empresa

Admission Denied. The Admissions Committee denies

admission when it considers that the candidate would not

obtain the desired results. The candidate may repeat the

admissions process after a period of minimum two years.

Admission is valid for two years, and is granted to

candidates on the basis that Instituto de Empresa considers

that they have the right profile to achieve success in the

programme. Admission does not guarantee a place on the

intake of the candidate’s choice.

Once admitted, those students interested in a specific

intake must undertake the enrolment process immediately.

Places will be reserved subject to availability. The first step

in the enrolment process is the payment of 20% of the

total fees for the programme in question plus the

contribution to The Instituto de Empresa Foundation.

The student will be provided with instructions on the

enrolment process on being granted admission.

The Admissions Process comprises the following stages:

Application Form

www.ie.edu/app

Selection Committee

Personal Interview Admission Denied

Admissions Committee

Admission Admission Denied


ie

Student

Community


famil

Familie is the umbrella under which all

extracurricular activities of IE students

are co-ordinated. Its main aim is to

encourage networking among students

and alumni from all courses.

One of the greatest assets that our students obtain in the

course of their time at Instituto de Empresa is the large

number of contacts acquired among classmates, professors,

alumni and even students from other business schools.

A year at Instituto de Empresa is much more than an

academic experience. It is an opportunity for personal

growth as part of a highly diverse community, and to enjoy

life in Madrid, one of the world’s great capital cities. Each

year students join our clubs to pursue shared sporting,

cultural, social and professional interests. These

extracurricular activities enable students to further build

on their knowledge, not to mention have fun, but above

all they are a great way to acquire lasting contacts and

friendships.

This year the most active associations have been:

38)(39 Instituto de Empresa

Squash , Skydiving, Football, Ski, Climbing, Basketball,

Jogging, Swimming, Tennis, Paddle tennis, Golf,

Kitesurfing, Volleyball, Sailing, Rugby, Rowing, Table

tennis, Chess, Student Entrepreneurship Club,

Marketing Innovations, DiversitIE, Women in Global,

Management, Central and Eastern Europe Student

Club , Latin America Club, Student Activity Club,

Partners Club.


Instituto de Empresa‘s entrepreneurial vein is nowhere

more palpable than in the new IMBA building and in the

interactions among students. As a result, student clubs

and the student social regimen are in constant evolution,

experiencing a new surge of energy each time students

change every 13 months. As a result, the environment is

dynamic and moldable—fertile ground for ambitious

people who want to get to work on something that can

have lasting value not only for them, but for all IE students

to come.

Cost of living in Madrid

Accommodation:

a. Individual: from 600€ to 1,300€

b. Shared: from 400€ to 700€

Electricity, gas and water: 100€

Food: 300€

Transport: 40€

Medical insurance: 50€

Other expenses: 200€

Books and study materials: 40€

Estimated cost monthly: of 1,100€ a 1,950€

Living in Madrid

Madrid is the capital of Spain, a city that offers limitless

opportunities for cultural and leisure activities. Madrid is

also the financial centre of a country with one of the highest

growth rate in the EU over the last 5 years.

It’s a multicultural city, whose official language is Spanish,

also spoken by 500 million people across the world.

Instituto de Empresa’s privileged location in one of Madrid’s

most central districts means that students can live the

Madrid experience to the full.


The International Student Office

Madrid is an open, welcoming, city. Its countless attractions

make it the European city that attracts most students per

year. The mission of the International Student Office is to

help our foreign students and their families settle and

adapt to their new environment,

International Student Office activities include:

Practical information on the student’s new environment

Help with immigration procedures.

Support in the search for accommodation

Help in adapting to the country and language as well as

work in a multi-cultural environment.

Support for family: children, partners.

In short, We’re here to help.

40)(41 Instituto de Empresa

“Working with over 130 students from different classes

meant a lot of work, which in turn meant we had to

maximise our management skills, but the results could

not have been better. We’ve had a great time, meeting

MBAs from leading European business schools, but

more than anything else we’ve experienced a fantastic

sense of team spirit.”

Claude Heinis and Richard Caelius, IMBA2004.

Captains of the MBA tournament team.


ie

Alumni

Association

A worldwide network


Alumni Association

Alumni@ie.edu

alumni.ie.edu

A solid international network of contacts is the mark of

present and future top professionals. This is precisely one

of the greatest assets that Instituto de Empresa has to offer.

Once a programme comes to an end, it is vital to maintain

and reinforce these links.

The IE Alumni Association, which currently encompasses

over 30,000 members around the world, works to maximise

and, in many cases, establish contact between members

of a group that share many common interests.

The Association also strives to provide its members with

continuous training and updating.

A network of clubs, both in Spain and around the world

constitutes one of the vehicles whereby new links are

forged between alumni and the wide range of business

organisations that collaborate with Instituto de Empresa.

These Alumni Clubs organise a variety of academic activities

- courses, conferences, round tables, forums and open

debates. They also organise leisure activities, like reunions,

trips and sporting events, generating thousands of

opportunities to enhance this essential network.

42)(43 Instituto de Empresa

IE MBA Honoris Causa :

Luciano Benetton

William Gates

Reuben Mark

Carl Hahn

Michael Treschow

Jacques Santer

Romano Prodi

Laszlo Kapolyi

Larry Page

Sergey Brin


The Alumni Association offers other services designed to

establish connections between its members and the

corporate world, including commercial agreements with

firms, and legal, tax and business start-up consulting

services. It also provides personalised careers guidance

through the Careers Management Centre.

Ideas Empresariales

A quarterly journal featuring interesting interviews with

international business leaders, reports on specific sectors,

markets and countries, plus the latest management trends

and legal and tax issues.

The Instituto de Empresa Chair in Social

Responsibility

The Chair in Social Responsibility provides a platform for

research into business practices that entail decision-making

processes involving ethical, individual, social and corporate

values. The fact that the Chair is sponsored by the IE Alumni

Association evidences the awareness among IE graduates

of the increasingly important role of ethics in generating

collective wealth.

Open Forums

Law/Tax

e-Business

Telecommunications and Information Technologies

Operations Management

Corporate Communication

Entrepreneurship

Virtual Alumni Community

A fully interactive site encompassing forums, access to

databases, noticeboards and a virtual shop.

alumni.ie.edu


The IE Directory

alumni.ie.edu

In order to make networking simpler the Alumni

Association produces a directory containing the names

and contact details of all current members classified by

year of intake, employment sector and geographic location.

44)(45 Instituto de Empresa

Sporting Events

The following are some of the most enjoyable ways to

build a network:

Paddle tennis course

Golf tournaments

Football tournaments

Sailing in the bay of Altea

Denia-Ibiza Crossing

Instituto de Empresa – Morocco rally


The Careers

Management

Centre

Your partner in

professional

success


Every year a large number of business organisations,

recruiting firms and headhunters look to Instituto de

Empresa in their search for talent, attracted by the quality

and diversity of its students and alumni. The Careers

Management Centre offers an effective recruiting service,

tailored to meet the needs of each recruiter. Contact

between firms and students is established through

numerous channels, including IE’s annual Careers Fair,

corporate presentations, special events, interviews via video

conference or the publication of job offers on our intranet.

Careers Management Centre

Careers.mgmt@ie.edu

careers.ie.edu

46)(47 Instituto de Empresa

The Careers Management Centre is an active partner in

the development of all IE students’ careers. We educate,

train and assess students and alumni in order to equip

them with the skills they need to meet the challenges of

the job market. Lines of action include:

Career orientation seminars and workshops. Personalised

attention through individual interviews with our

department helps students map their own career paths.

Job search technique seminars. How to draft high impact

CVs and cover letters, prepare an interview, negotiate a

salary, and maintain and extend a network.

The Centre’s activities are complemented by a broad range

of physical resources, such as specialised literature, or

national and international media, and online resources like

corporate databases, e-journals and alumni databases.

For more information, visit our interactive website at

http://careers.ie.edu/, or contact any member of the Careers

Management Team.


Collaborating

Companies

Banking and Financial

Services:

American Express

AIG American International Group

Allianz Seguros

AXA Seguros

BSN BANIF

BBVA

BNP Paribas

Banesto

Banco Español de Crédito

Banco Urquijo

Bankinter

Barclays Bank

Banco Zaragozano

Banco Pastor

Banco Exterior de España

Barclays Capital

Banco Central Hispanoamericano

BMW Financiera

Caixa Galicia

Chase Manhattan Bank

CITIBANK

Credit Lyonnais

Credit Suisse First Boston

Deutsche Bank

Dresdner Kleinwort Wasserstein

Ernst & Young Corporate Finance

FCE Bank

FCE Credit

Fiat Auto Renting

Goldman Sachs International

JP Morgan

LLOYDS Bank

Merrill Lynch

Morgan Stanley Dean Witter

Royal & Sunalliance

Santander Central Hispano

Volkswagen Financiera

The World Bank

Consulting Firms:

Accenture

Andersen

Arthur D. Little

AT Kearney

Korn Ferry Intl.

World Search Group

Ward Howell Intl.

Booz Allen & Hamilton

Cap Gemini

Cluster Consulting

Deloitte & Touche

DMR Consulting Group

Ernst Young

Europraxis Group

Hay Group

KPMG Peat Marwick

Mercer Management Consulting

McKinsey & Co.

Monitor Company

Oliver, Whyman and Co.

PriceWaterhouseCoopers

Roland Berger & Partners GmbH

Soluziona Management Consulting

The Boston Consulting Group

Tormo & Asociados

Watson Wyatt

Law Firms:

Albiñana

Alza

Allen & Overy

Araoz & Rueda

Ashurst Morris Crisp

Baker & McKenzie

Bufete Barrilero y Asociados

Bufete Lupicino

Clifford Chance

Cuatrecasas Abogados

DLA

Deloitte & Touche

Despacho Cremades

Despacho Prol &Asoc.

Ebame

Echecopar Abogados

Ernst & Young Abogados

Freshfields Bruckhaus Deringer

Gómez Acebo & Pombo Abogados

Garrigues Abogados

Jones Day

KPMG Abogados

Landwell

Legalia

Linklaters & Alliance

Mazars & Asociados

Mullerat

Nauta Dutilh

Pérez Llorca Abogados

Squire, Sanders & Dempsey

Ramón Hermosilla

Roca y Junyent

Uría & Menéndez

Consumer Goods,

Retailing:

Allied-Domecq

Altadis

Avon Cosmetics

BDF Nivea

British American Tobacco

Colgate-Palmolive

Coca-Cola

Schweppes

Leche Pascual

Promod

Cortefiel S.A.

Supermercados Sabeco

Cristian Ley

Camper-Lottuse

Danone

Decathlon

DIA

El Corte Inglés

FILA

Grupo Carrefour

Grupo Cortefiel

Grupo Cruzcampo

Grupo Heineken

Grupo Inditex

Grupo Navidul

Häagen-Dazs

Heinz

Henkel

Johnson & Johnson

Johnson’s Wax

KA Internacional

Kelme

Kraft Foods

La Casera

Leroy Merlin

Loewe

L´Oréal

LVMH

Mahou

McDonalds

Makro

Nestlé

Nabisco

Nutreco

Perfumeria Gal

Philip Morris España

Procter & Gamble

Sony

Toys´R´us

Telepizza

Unilever

Yoplait


Industry:

Abbott Laboratories

Aventis Pharma

Baxter

BP Oil

Bayer

BMW

Caterpillar

Cemex Trading Europe

Cepsa

CB Richard Ellis

Cintra

Cuétara

Daimler-Chrysler

Daewoo Motor

Dell Computer

Du Pont

Dow Chemical Company

Endesa

Electrolux

ESSO

Ford

FCC Construcción

Gas Natural

General Electric

General Motors

Glaxosmithkline

Gillette

Grupo Ferrovial

Grupo THYSSEN Industries

HINES

HILTI

Indra Sistemas

Iberdrola

John Deere Iberica

Kimberly-Clark

Kodak

Komatsu

Eli Lilly & Company

3M

Mercedes Benz Credit

Metrovacesa

Mitsubishi Motors

Mobil Oil

Motovespa

Opel

Peugeot

Pfizer

Philips Iberica

Pikolin

Porsche

Roche

Repsol Ypf

Rover

Saint-Gobain

Sandoz Hispania

Schering-Plough

Siemens

Stryker Howmedica

Valenciana de Cementos

Valeo

Volkswagen

Volvo

Services, Marketing,

Communications, Leisure:

AC Nielsen Company

Aguirre Newman

Alsa Group

AMC Entertainment

Antena 3 TV

Grupo Barceló

Cable Europa

Canal Satelite Digital

Columbia Tristar Films

DHL International

Disneyland Paris

Diario AS

Dun & Bradstreet

Espasa Calpe

Editorial Aranzadi

Gestevisión Telecinco

Grupo Prisa

Grupo Recoletos

KLM

McCann Erickson

Media Planning

Occidental Hoteles

PepsiCo Restaurants International

Radio Onda Cero

Sanitas

Spanair

Sol Meliá

SEUR

TNT Express

UPS

Via Digital

Viajes Marsans

Viajes Iberia

Wagon-Lits

Telecommunications,

Technology, Internet:

Altran

Amadeus

AMS Technologies GmbH

Amena

Aló Comunicación

Broadnet

Cisco Systems

Coverlink

Dell Computers

Ericsson

E-Netfinger

Germinus

Grupo Telefónica

Hewlett-Packard

IBM

Icon-Medialab

Jazztel

Lucent Technologies

Lanetro.com

Microsoft

Myalert.com

Najeti

Netdecisions

Nortel Networks

Oracle

ONO

UNI2

Unisys

Vodafone

48)(49 Instituto de Empresa


International

Executive

MBA

Faculty


Allard, Gayle

PhD in Economics, University of California, Davis.

Master of Arts in International Affairs, Johns Hopkins University.

Master of Arts in Hispanic Studies,

Monterey Institute of International Studies.

Research Economist, JP Morgan.

Research Economist, The Economist Intelligence Unit.

Professor of Economic Environment, Instituto de Empresa.

Allen, David

PhD in American Studies, University of Iowa.

MBA in Finance, New York University.

MA in Fine Arts, University of Iowa.

BA in Political Science, Syracuse University.

Department Head, Strategic Management.

Professor of Strategic Management.

Bach, David

Ph.D. in Political Science, University of California, Berkeley (USA).

M.A. in Political Science, University of California, Berkeley (USA).

B.A. in Political Science and International Studies, Magna Cum

Laude, Yale University (USA).

Research Associate, Berkeley Roundtable on the International

Economy (BRIE), Berkeley (USA).

Associated Consultant, Political Intelligence, Madrid

(Spain).Teaching Assistant, University of California, Berkeley (USA).

Professor of Strategy and Economic Environment, Instituto de

Empresa.

Bethencourt, Pino

Executive MBA, Instituto de Empresa.

Industrial Engineer, Escuela Técnica Superior Ingenieros

Industriales, Madrid.

Responsible for Iberia project management,

Group Leroy Merlin, Madrid-Lille.

Large experience in management of large multinational projects

concerning strategy, process and information systems, as well as

change and communication.

Professor of Organizational Behaviour.

Bos, Marijo

BA in Communication, University of Houston, Texas.

Harvard Business School Executive Management PMD Program

Own Business MBos Advisory Services Co., Executive Training,

Development, Self Assessment and Coaching.

Venture Capital Partner and SVP, Evercore Venture Funds and

eCompanies Start-up, Calif.

Managing Director, Entertainment and Media Practice, Russell

Reynolds Associates.

Busta, Bruce

PhD Accountancy, University of Nebraska.

MBA, St. Cloud State University.a

BSc in Accounting, St. Cloud State University.

Professor of Financial Accounting.

Collins, Bill

PhD in Industrial Organisational Psychology with minor in

Management, Georgia Institute of Technology.

MSc in Industrial Organisational Psychology,

Georgia Institute of Technology.

BSc in Psychology with Minor in English, Texas A&M University.

Professor of Human Resources.

Cortiñas, Fernando

MBA, Harvard Business School.

Degree in Economics, Universidad Católica Argentina.

V.P. Marketing & Sales for Spain and Portugal, Telefónica B2B.

Professor of Marketing.

Dans, Enrique

PhD in Information Systems,

University of California, Los Angeles.

MBA, Instituto de Empresa.

Degree in Biological Sciences, Universidad de Santiago.

Department Head, Information Systems and Technologies.

Professor of Information Systems Management.

50)(51 International

Executive MBA


Fernández-Cantelli Suárez, Eduardo

Ph.D. in Sport Management,University of Minnesota.

M.S. in Sport Management, University of Minnesota.

Sport Marketing Consultant.

Professor Marketing Dept, Instituto de Empresa.

Chair of the Marketing Department Instituto de Empresa.

Kock, Carl Joachim

Ph.D. in Management, Wharton School, University of Pennsylvania.

M. Sc. in Management, Wharton.

Diplom Kaufman, Philipps-Universität Marburg.

Professor of Strategic Management.

López Lubián, Francisco J.

Ph. D. in Economics, Universidad de Barcelona.

MBA. IESE. Barcelona.

I.S.P. Visiting Schollar at Harvard University,

Graduate School of Management.

Head of Finance Department, Instituto de Empresa.

Professor in the Finance Department of Instituto de Empresa.

Lorenzo, Oswaldo

PhD in Industry and Business Studies, University of Warwick (UK)

MBA, IESA (Venezuela).

BSc in Industrial Engineering, Universidad de Carabobo (Venezuela).

Visiting Professor of Logistics, Bordeaux Management School

(France).

Assistant Professor, University of Warwick, (USA).

Professor/Researcher of Operations and Technology, IESA,

(Venezuela).

Logistics Manager, JLM Quibarra, (Venezuela).

Projects Engineer, GL & Asociados, (Venezuela.

Professor of Operations, Instituto de Empresa.

Mayo, Margarita

PhD in Organisational Behaviour, State University of New York.

MA in Social Psycology, Clark University.

BA in Psycology, Universidad Autónoma de Madrid.

Director of Human Resources & Organisational Behaviour, Instituto

de Empresa.

Professor of Human Resources & Organisational Behaviour.

Marsden, Gregory J.

Juris Doctor, University of California, Hastings College of the Law.

Diploma in International Legal Studies,

University of the Pacific, McGeorge School of Law.

Admitted to State Bar of California and Ilustre Colegio de Abogados

de Madrid.

Professional experience in the Law firm Bufete José M. Armero.

Professor, Center for Negotiation and Mediation,

Instituto de Empresa.

Porras, Eva Raquel

Doctor in Finance (PhD), Florida Atlantic University.

Master in Science of Administration (M.S.A.),

Central Michigan University.

Bachelor Degree in Business Administration,

University of North Florida.

Professor of Finance.

Pastor, Juan Carlos

PhD in Organisational Behaviour, State University of New York.

MA in Social Psychology, Clark University.

BA in Psychology, Universidad Autónoma de Madrid.

Department Head,

Human Resources and Organisational Behaviour.

Professor of Business Administration.

Solís, Luís

PhD in Manufacturing Management,

University of Toledo, Ohio.

MBA, Instituto Tecnológico y de Estudios Superiores de Monterrey,

ITESM.

MSc in Industrial Engineering, Instituto Tecnológico y de Estudios

Superiores de Monterrey, ITESM.

Degree in Industrial and Systems Engineering, Instituto Tecnológico

y de Estudios Superiores de Monterrey, ITESM.

Professor of Operations and Technology Management.

Chair in Operations and Technology Management.


Vega, Ignacio de la

MA in International Affairs,

The Fletcher School of Law and Diplomacy.

Degree in Law, Universidad Complutense de Madrid.

Program of Instruction for Lawyers, Harvard Law School.

Director & Founder, International Centre for Entrepreneurship and

Venture Development, IE.

Professor of Entrepreneurship.

Wolcott, Susan K.

Ph.D. (Accounting and Information Systems),

Northwestern University, 1993.

M.S. (Accounting and Information Systems),

Northwestern University, 1985.

B.B.A. (Accounting), University of Portland, 1979.

Certified Public Accountant (CPA), 1979.

Certified Managerial Accountant (CMA), 1979.

Educational Consultant, WolcottLynch Associates.

Visiting Professor of Accounting:

Instituto de Empresa, Helsinki School of Economics-Mikkeli,

University of Washington.

Professor, Rigos CPA and CMA Review-Seattle & Hong Kong.

52)(53 International

Executive MBA


MBA events 2005

* Information subject to change. Please check

www.ie.edu/fairs

Asia & Oceania

27-Jan-05 New Delhi

29-Jan-05 Bangalore

31-Jan-05 Mumbai

07-Mar-05 Bangalore

08-Mar-05 New Delhi

10-Mar-05 Mumbai

04-Apr-05 Bangkok

06-Apr-05 Singapore

08-Apr-05 Hong Kong

11-Apr-05 Seoul

12-Apr-05 Beijing

14-Apr-05 Shanghai

18-Apr-05 Tokyo

Europe

18-Jan-05 Budapest

19-Jan-05 Bucharest

21-Jan-05 Sofia

25-Jan-05 Prague

27-Jan-05 Kiev

29-Jan-05 Paris

01-Feb-05 Zurich

02-Feb-05 Milan

03-Feb-05 Zagreb

08-Feb-05 Athens

05-Mar-05 Moscow

08-Mar-05 Stockholm

10-Mar-05 Amsterdam

12-Mar-05 Paris

14-Mar-05 London

16-Mar-05 Frankfurt

19-Mar-05 Rome

21-Mar-05 Munich

22-Mar-05 Barcelona

22-Mar-05 Cologne

23-Mar-05 Frankfurt

24-Mar-05 Lisbon

24-Mar-05 Moscow

29-Mar-05 London

31-Mar-05 Dublin

05-Apr-05 Helsinki

07-Apr-05 Stockhlom

12-Apr-05 Oslo

14-Apr-05 Reykjavic

14-Apr-05 Brussels

19-Apr-05 Amsterdam

09-May-05 Nicosia

24-May-05 Paris

26-May-05 Rome

North America

12-Jan-05 Los Angeles

13-Jan-05 San Francisco

13-Jan-05 New York

17-Jan-05 Toronto

18-Jan-05 Chicago

19-Jan-05 Atlanta

24-Jan-05 Miami

27-Jan-05 Washington DC

Middle East & Africa

03-Feb-05 Dubai

05-Feb-05 Istanbul

10-Feb-05 Istanbul

22-Feb-05 Johannesburg

24-Feb-05 Nairobi

26-Feb-05 Lagos

13-Mar-05 Dubai

02-May-05 Casa Blanca

03-May-05 Tunis

04-May-05 Cairo

06-May-05 Beirut

11-May-05 Tel Aviv

Open Days

31-Jan-05 Madrid

01-Apr-05 Madrid

30-May-05 Madrid


Puerta del Sol

Chamartín

Train station

Santiago Bernabeu

Football field

Plaza de Colón

Plaza de Castilla

Nuevos Ministerios

Atocha

Train station

Getting to IE

Airport

By plane:

All flights to Madrid arrive at Barajas Airport. You

can get to Instituto de Empresa from the Airport

by:

Metro: Line 8, changing at Nuevos Ministerios

to line 10, then straight to Gregorio Marañón.

Bus: The journey takes between 20 and 30

minutes, if traffic conditions are normal. The bus

stop for Instituto de Empresa is “Calle María de

Molina esquina Calle Velázquez” (“Where Calle

María de Molina meets Calle Velázquez”).

Taxi: A taxi from the airport to Instituto de

Empresa costs approximately 20 €.

By train:

Trains coming from other countries and from the

South, East and West of Spain, including high

speed trains (AVEs) all go to Atocha Train Station.

From Atocha you can take line 1 of the Metro to

Tribunal, and change to line 10 to get to Gregorio

Marañon. Trains coming from the North go to

Chamartín Train Station, although many also

continue on to Atocha from there. From

Chamartín, take line 10 of the Metro which goes

directly to Gregorio Marañon.

By bus:

There are three main bus stations:

Estación Sur: Take line 6 of the metro to Avenida

de América.

Estación Conde de Casal: Take line 6 of the Metro

to Avenida de América.


María de Molina 6 Executive Education, IE Foundation

María de Molina 10 IE shop

María de Molina 12 Faculty

María de Molina 11, 13 IE Campus, Admissions and Marketing

María de Molina 15 IE Campus, Alumni Association

Pinar 7 Faculty, ICEVED, Instituto de Empresa

Foundation, Euro-Latin America Center

Pinar 14-16 Careers Management Centre

Pinar 18 IE Campus

Castellana 60 IE Campus, Law College

Castellón de la Plana 8 IE Campus, Library, Executive Education

Serrano 89 Faculty

Serrano 99-101 IE Campus, International Students Office

Serrano 105 Faculty

Serrano 118 Faculty

Principe de Vergara 183 IE Campus

99-101

Pinar

IE Campus Lecture Theatres, Study Rooms,

Computer Rooms

Castellana

The main Instituto de Empresa

campus is situated in Calle Maria de

Molina 11 –15, in the heart of Madrid

between Calle Serrano and Paseo de la

Castellana.

It is extremely well communicated by:

Metro:

GREGORIO MARAÑON: line 7

AVENIDA DE AMERICA: lines 4, 6, 7, 9

Buses:

Bus stop Pza. Dr. Marañon: lines 14, 27,

40, 45, 147, 150

Bus stop María de Molina: line 12

Bus stop Serrano: lines 9, 16, 19 y 51


International Offices

ARGENTINA

Contact: Federico Paviolo

Avda. Santa Fé, 882, 7ºB

Capital Federal 1059,

Buenos Aires, Argentina

Tel./Fax: +54-11 48 94 13 01

e-mail: argentina@ie.edu

BRAZIL

Contact: Newton Campos

Av. Paulista, 726 -

18º andar (cobertura)

01310-100 - São Paulo -

SP - Brazil

Tel.: +55 11 3254 7636

Fax: +55 11 3254 7628

e-mail: brasil@ie.edu

COLOMBIA

Contact: Patricia Salgar

Calle 98# 22-64. Oficina 305,

Bogotá

Tel.: +571- 63607-05/16

Fax: +571-256 56 94

e-mail: colombia@ie.edu

Other Master Programmes

Postgraduate Master Programmes

International MBA

MBA

Part-time MBA

Master in Corporate Law

Master of International Legal Practice

Master in Corporate Tax

Master in Auditing

CENTRAL AMERICA

Contact: Patricia Salgar

Calle 98 # 22-64. Oficina 305, Bogotá

Tel.: +571-636 07 05/16

Fax: +571-256 56 94

e-mail: centroamerica@ie.edu

CHILE

Contact: Mauricio Yury

Av. Vitacura 2939, Piso 10,

Edificio Millenium- Las Condes

Santiago de Chile

Tel.:+ 562 431 5330

Fax.: + 562 431 5050

e-mail: chile@ie.edu

ECUADOR

Contact: Alexandra Pérez

Av. República 396 y

Diego de Almagro,

Edificio Forum 300, Piso 11.

Quito

Tel.: + 593 2 254 78 39

Fax: +593 2 250 72 97

e-mail: ecuador@ie.edu

MEXICO

Contact: Alvaro Sánchez-

Yolanda Fernández

C/Alica 18, P.B.-1

Col. Lomas Virreyes, Del. Miguel Hidalgo

CP 11040. México DF

Tel.: +52 55 26 23 04 10/11

Fax: +52 55 26 23 04 11

e-mail: mexico@ie.edu

PERU

Contact: Bruno Garro

Bolivar, No. 472.

Oficia 403- Miraflores,

C.P. Lima 18

Tel.: +51 1 447 08 05

Tel./Fax.: + 51 1 445 16 91

e-mail: peru@ie.edu

SHANGHAI

IE Representative Office at

TRADECO

Room 801 A Zhong Hui Building

No. 16 Henan Nan Road

Shanghai 2000002

China

Tel: +86 (21) 63264047

Fax: +86 (21) 6374 2022

e-mail: estela.ye@ie.edu

VENEZUELA

Contact: Raoul Benaim

CCCT Torre A, 2ª Etapa-Piso 5ª,

Oficina 507- Caracas

Tel. + 58 212 959 31 31

Fax.: + 58 212 959 82 97

e-mail: venezuela@ie.edu

Executive Master Programmes

Executive MBA online version

presential version

Master in Human Resource Management

Master in Finance and Control

Master in Operations

Master in Information Systems and Technologies

Executive Master in Tourism Management

Master in Corporate Tax (part-time)

Master in Sales & Marketing Management

Executive LLM

IE would like to extend special thanks to all the students, alumni and professors who appear in this prospectus.

The content of this prospectus is for information purposes only. Instituto de Empresa reserves the right to modify the content

of this programme in accordance with changes in academic planning.


Admissions Department

María de Molina, 13

28006 Madrid, Spain

Tel.: +34 91 568 96 10

Fax: +34 91 568 97 10

admissions@ie.edu

www.ie.edu

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