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SPRING <strong>2012</strong><br />

VitaNews<br />

Welcome…<br />

<strong>Vitafoods</strong> <strong>Europe</strong> has really<br />

evolved since the first<br />

edition. It began in<br />

Copenhagen with less than<br />

100 exhibitors and only a<br />

few thousand visitors, but it now boasts over<br />

600 exhibitors and welcomes more than<br />

10,000 international visitors through its doors.<br />

Evolving Markets<br />

We have seen a great evolution in the<br />

products that have been presented over the<br />

last fifteen years. The antioxidant category,<br />

one of the largest markets for nutraceuticals,<br />

has offered various opportunities for<br />

functional food and dietary supplement<br />

applications. Cosmeceutical, personal care<br />

and flavours have also been a major part of<br />

our category development. Fatty acids such<br />

as CLA and omega 3, 6 and 9 have also<br />

become increasingly prominent in both the<br />

Plus don’t miss...<br />

This is a very exciting year for <strong>Vitafoods</strong> <strong>Europe</strong> as we celebrate the fifteenth anniversary<br />

New Products Zone<br />

<strong>Vitafoods</strong> Discussion Forum<br />

Service Pavilion<br />

International Pavilions<br />

dietary supplement and functional food<br />

markets over the past few years.<br />

To cater to the increased demand for<br />

information, we have continually added to –<br />

and evolved – our feature programme,<br />

through innovation and education, to give the<br />

best visitor experience possible, and <strong>2012</strong> is<br />

no different.<br />

Poster Sessions<br />

This year’s event sees the introduction of our<br />

new Poster Presentations which offer a<br />

platform for scientists worldwide to explain<br />

their original research and for visitors to learn<br />

more about their results and how it could<br />

affect product development in the future.<br />

Have Your Say<br />

<strong>Vitafoods</strong> <strong>Europe</strong> is at the forefront of industry<br />

debate and innovation, therefore we’ve<br />

included news and views from some of the<br />

Seminar Theatre<br />

EAS Regulatory Advisory Sessions<br />

Mintel’s Products, Ingredients<br />

and Consumer Insights Pavilion<br />

Poster Sessions – <strong>NEW</strong><br />

leading figures in the industry. Do you agree<br />

with what they have to say? Read on to see<br />

their opinions and join us on Linkedin to give<br />

your opinion on the hot topics of today.<br />

Thank you for supporting <strong>Vitafoods</strong> <strong>Europe</strong><br />

<strong>2012</strong>. I wish you a stimulating and<br />

productive visit.<br />

Chris Lee,<br />

Portfolio Director<br />

EXHIBITION OPENING TIMES<br />

Tuesday 22 May 10:00 – 17:30<br />

Wednesday 23 May 10:00 – 17:30<br />

Thursday 24 May 10:00 – 16:00<br />

‘‘ It’s my 10th time visiting the event and it’s<br />

definitely grown over the years – with FPE<br />

helping to extend the variety of products and<br />

services on show. I find it very beneficial for<br />

meeting new contacts and networking.<br />

Christian Skulte,<br />

Abs Food SRL<br />

Visitor Attractions . . . . . . . . . . . 2<br />

Seminar Theatre . . . . . . . . . . . . 2<br />

Who’s Exhibiting . . . . . . . . . 3 – 5<br />

New Products Zone . . . . . . . . . 4<br />

Conference Programme . . . 6 – 7<br />

Travel and Accommodation . . . . 8<br />

Organised by Portfolio includes Join us Follow us<br />

’’<br />

What’s On Page


Visitor Attractions ...<br />

Mintel’s Products, Ingredients and Consumer Insights Pavilion The Service Pavilion<br />

This space featuring daily presentations and tasting sessions that bring research to life while investigating trends.<br />

Mintel experts will provide real market examples and then forecast how the trends will shape the future of the industry.<br />

11:00 Stevia’s role in health and wellness<br />

13:00 Health claims & NPD<br />

15:00 Approaches to weight management<br />

These sessions are repeated daily.<br />

For full details visit www.vitafoods.eu.com/mintel<br />

VitaTrend by Innova Market Insights<br />

Offering visitors unique, original insights into industry<br />

topics and key trend information.<br />

At the forefront of this year's sessions will be the<br />

impact of the publication of the <strong>Europe</strong>an Commission’s<br />

“Union list” for generic health claims.<br />

With this in mind, Vitatrend will look at a number of key<br />

emerging trends that will impact on new product<br />

activity in the nutritionals and functional foods market.<br />

Vitatrend sessions will run at 10.30-11:00 and<br />

16:00-16.30 daily.<br />

For full details visit www.vitafoods.eu.com/vitatrend<br />

Seminar Programme – FREE to attend<br />

Day 1 – Tuesday 22 May<br />

10.30 Relax your mind. New emerging health<br />

benefit concept<br />

11.05 MenaQ7: the first Vitamin K supplement<br />

with demonstrated health effects at<br />

nutritionally relevant doses. Findings from<br />

new 3 year clinical trial<br />

11.40 Medicine hunting for super plants<br />

12.15 Why Krill?<br />

12.50 Omegatri tablets – a new generation of<br />

omega-3 products<br />

13.25 A range of innovative and effective relaxing<br />

solutions<br />

14.00 Cranberry-Active – treats and prevents<br />

UTIs. Shifting the cranberry market<br />

14.35 Is there a place for omega-3 DHA in mild<br />

cognitive impairment (MCI)?<br />

15.10 Extracting the benefits of botanicals<br />

through expert sourcing, science and<br />

manufacturing<br />

15.45 Bioavailable Curcumin (Meriva ® ): from<br />

basic science to clinical evidences<br />

16.20 Protein with purpose<br />

INTERNATIONAL PAVILIONS<br />

The International Pavilions make it easy for visitors to<br />

find everything they need from a specific region in<br />

the world. We are delighted to welcome pavilions from<br />

across <strong>Europe</strong>, Asia and the USA...<br />

PAGE 2<br />

<strong>Vitafoods</strong> Discussion Forum<br />

Day 2 – Wednesday 23 May<br />

10.30 Lifetime Vitality<br />

Seating is on a first-come first-served basis. Arrive early to avoid disappointment.<br />

In <strong>Europe</strong> we are looking at fundamental change<br />

over the next couple of years with a huge impact on<br />

the industry. This year the focus of the Discussion<br />

Forum is on ‘Opportunities for Innovation Beyond<br />

Claims’ with EAS Director, Guy Valkenborg bringing<br />

together leading experts in regulation and<br />

marketing to provide unique insights into current<br />

thinking on the key regulatory aspects that will<br />

impact the sector’s innovative capacity within the<br />

next five years.<br />

What action is being taken to find a balance<br />

between innovation and regulation?<br />

What will the market for botanicals look like?<br />

Where will we be on maximum levels for<br />

11.05 The new generation of omega-3 –<br />

Incromega 3mulsion; a delicious,<br />

flavoured emulsion for syrup and stick<br />

shot applications<br />

11.40 A natural solution against arthritis or<br />

chronic joint symptoms<br />

12.15 After PACs’ period, a new effective way to<br />

prevent Urinary Tract Infections<br />

12.50 Probiotics and immunity: latest clinical<br />

study results<br />

13.25 ResistAid: new study on reducing the<br />

occurrence of the common cold<br />

14.00 Increasing Lutein consumption – are all<br />

Luteins alike?<br />

14.35 GELITA ® RXL – optimised gelatine for<br />

reduced cross-linking and prolonged shelf<br />

life for capsules<br />

15.10 Application challenges of probiotics<br />

15.45 Think Pycnogenol ® for improving cognitive<br />

function<br />

16.20 How to develop your own customised<br />

formulation with clinical documentation?<br />

USA Pavilion - <strong>NEW</strong> for <strong>2012</strong><br />

AWEX<br />

Chinese Pavilion<br />

Korea Bio Venture Association<br />

Helping visitors to find and target<br />

service and equipment suppliers.<br />

These companies provide a full<br />

range of services from consulting to<br />

contract manufacturing, regulatory<br />

assistance, packaging, process and<br />

pilot information.<br />

vitamins and minerals?<br />

What will the future be for probiotics?<br />

How much investment is worth putting in to<br />

novel food ingredients for the EU market?<br />

With the claims regulation being implemented,<br />

what alternative marketing methods are<br />

possible?<br />

The Discussion Forum takes place at<br />

11.30-13:00 on Thursday 24 May.<br />

For full details visit<br />

www.vitafoods.eu.com/discussion<br />

Guy Valkenborg<br />

EAS Director<br />

Sponsored by<br />

Day 3 – Thursday 24 May<br />

11.05 Low-dose LongVida ® Optimized Curcumin:<br />

30-day clinical results in healthy subjects<br />

11.40 Universal dosage and dispensing cap<br />

12.15 The first biotech plant extracts approved in<br />

<strong>Europe</strong> for nutritional use<br />

12.50 Good manufacturing practices in the US –<br />

what the FDA is finding and what areas of<br />

the industry are not complying<br />

13.25 A glimpse into the future of Krill oil<br />

14.00 Nutritional properties of Peptan ® Collagen<br />

Peptides, in the framework of the EU<br />

health claim regulation<br />

For full details visit www.vitafoods.eu.com/seminars<br />

Speaking companies include:<br />

Indian Pavillion<br />

Serbian Flora<br />

UBIFRANCE


OVER 600 EXHIBITORS<br />

3i nature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1358<br />

21food.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Online Supporter<br />

3W Botanical Extract Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C32<br />

A.H.A. International Co.,Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C01<br />

A.R.C.O-Chemie GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1452<br />

Aaisland Chemical Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP06<br />

AB-Biotics, S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1318<br />

Abyss’ Ingredients . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1245<br />

AcerChem International Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2164<br />

Aceto Health Ingredients GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . .1239<br />

Actifs/Nutriform . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2566<br />

Activ'Inside . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336C<br />

Adatris Anjou Plantes Sarl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340F<br />

ADM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1449<br />

Advanced Enzyme Technologies Ltd. . . . . . . . . . . . . . . . . . . . . . . . . .2261<br />

Advancis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1320<br />

Aenova . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1464<br />

Afriplex (Pty) Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1255<br />

Agro Food Industry hi-tech/HPC . . . . . . . . . . . . . . . . . . . . . . . . . . . .2373<br />

Ajinomoto Omnichem . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-05<br />

AK BioTech Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP02<br />

Aker Biomarine Antartic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1359<br />

Akowilson Trading & Farms Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1036<br />

Aland (Jiangsu) Nutraceutical Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . .2158<br />

Alchem International Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1473<br />

AlgaeCal Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2560<br />

Algatechnologies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2052<br />

Alkaloids Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1366<br />

Allergon AB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2463<br />

Aloe Jaumave . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1161<br />

Alimentaria Magazine . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Alimenti Funzionali . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Alphacaps GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2371<br />

Amazon Forest Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US01<br />

Ambe Phytoextracts Pvt. Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1296<br />

Amicogen, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP05<br />

Analyze & Realize Ag . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP22<br />

Anklam Extrakt GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1134<br />

Appchem Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1123<br />

APS Biogroup . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US21<br />

Arjuna Natural Extracts Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1159<br />

Armor Protéines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240G<br />

Aroma New Zealand Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1433<br />

Atlantic Chemicals Trading GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . .1355<br />

Atlas Filtri Engineering Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP06<br />

AWEX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264<br />

B Natural srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1062<br />

Balchem Encapsulates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1220<br />

BASF SE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1432<br />

Basic Nutrition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1171<br />

BCF Life Sciences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338B<br />

Belovo SA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-02<br />

Beyond Beauty . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

BIFIDO Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP07<br />

Bifodan A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2552<br />

BioActor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2296<br />

BioCell Technology International GmbH . . . . . . . . . . . . . . . . . . . . . . .1158<br />

Biofarma Spa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1258<br />

Biofortis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP07<br />

Bio-gen Extracts Pvt. Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP02<br />

Bioiberica S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1253<br />

Biolink AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1361<br />

Biomax Life Sciences Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1216<br />

Bionap S.r.l. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1234<br />

Bionov . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336B<br />

BioReal (Sweden) AB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1455<br />

Bioriginal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1243<br />

Biosearch Life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1444<br />

BLT Berg LipidTech AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2055<br />

bmp production gmbh . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2259<br />

Bormioli Rocco -B.U. Plastics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2254<br />

Braintropia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP09<br />

Breko GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1251<br />

Bretagne International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240E<br />

Bruker Optik GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP10<br />

BÜCHI Labortechnik AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP26<br />

Buckton Scott Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1263<br />

Buss-SMS-Canzler GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP28<br />

C. Hedenkamp GmbH & Co. KG . . . . . . . . . . . . . . . . . . . . . . . . . . . .1259<br />

Cambridge Commodities Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1242<br />

Capsugel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1326<br />

Carbery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1125<br />

Carmi Flavors & Fragrance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US26<br />

Carotech Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1058<br />

Catalent Pharma Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1138<br />

CBB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240F<br />

Cell Biotech International A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2262<br />

Cepham Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1148<br />

Changsha Nutramax Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C32<br />

Changsha Organic Herb Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1223<br />

Changsha Sunfull Bio-tech Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . .C09<br />

Chemport Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP06<br />

Chengda Development Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . .1112<br />

Chengda Pharmaceuticals Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . .C02<br />

Chengdu Runde Pharmaceutical Co.,Ltd . . . . . . . . . . . . . . . . . . . . . . .C45<br />

Chenguang Biotech Group Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . .C40<br />

China Chamber of Commerce for Import & Export of<br />

Medicines & Health Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C42<br />

Chios Mastiha Growers Association . . . . . . . . . . . . . . . . . . . . . . . . . .2266<br />

Chr. Hansen A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2140<br />

CNS Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Publication Area<br />

Coach Industries Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1266<br />

Colorcon Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2064<br />

Colostrum Technologies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1270<br />

Copalis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2161<br />

Coral LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US02<br />

Cosucra Groupe Warcoing S.A. . . . . . . . . . . . . . . . . . . . . . . . . . .1264-07<br />

Creapure - AlzChem Trostberg GmbH . . . . . . . . . . . . . . . . . . . . . . . .1224<br />

CRITT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240F<br />

Croda <strong>Europe</strong> Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2038<br />

CSP Technologies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1162<br />

Cyanotech Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US04<br />

Dairy Industries International . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Dalian Launcher Fine Chemical Co.,Ltd. . . . . . . . . . . . . . . . . . . . . . . .C46<br />

Danisco . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1226<br />

Datamonitor/Marketline . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1074<br />

Davisco Foods International Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1450<br />

Davos Life Science Pte Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2264<br />

DCC Health & Beauty Solutions Ltd . . . . . . . . . . . . . . . . . . . . . . . . . .2136<br />

De Wit Speciality Oils . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2145<br />

Decas Cranberry Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US30<br />

Deerland Enzymes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US09<br />

Delhi Nutraceuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1129<br />

Denk Ingredient GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2058<br />

Denomega Pure Health . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1265<br />

Depont Molecular Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C08<br />

Dialpha . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336D<br />

Divi's Laboratories <strong>Europe</strong> AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1321<br />

Dr. Harnisch Verlags GmbH . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Dr. Paul Lohmann GmbH KG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2047<br />

Drink Technology + Marketing . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

DSM Nutritional Products <strong>Europe</strong> AG . . . . . . . . . . . . . . . . . . . . . . . . .2030<br />

Du-Hope International Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1155<br />

DuPont Nutrition & Health . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1226<br />

EAS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2471<br />

Ecuadorian Rainforest LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US23<br />

Ekberg Emballage AB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP14<br />

Elementa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240D<br />

Engredea . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Ennature Biopharma (Div. of India Glycols Limited) . . . . . . . . . . . . . . .2350<br />

Enzymotec Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1236<br />

EOAS Organics (Pvt) Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1221<br />

Epax AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1447<br />

Equateq . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1272<br />

EUFIC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP03<br />

Eurocaps Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2136<br />

Eurochem Asia Limited (known As ECA Healthcare) . . . . . . . . . . . . . .1154<br />

Eurochem Feinchemie GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1156<br />

Eurofins Optimed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP04<br />

Eurokapsule . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2359<br />

EuroPharma Alliance Sp. z o.o. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1144<br />

<strong>Europe</strong>an Food Law . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Evear Extraction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2257<br />

Evonik Industries AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2252<br />

Expression Cosmetique . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1074<br />

Farmaceutici Procemsa S.P.A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1271<br />

FAVEA, Spol S.r.o. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2457<br />

FEBICO (Far East Bio-Tec. Co., Ltd.) . . . . . . . . . . . . . . . . . . . . . . . . .2292<br />

Fenchem Biotek Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1238<br />

Fertin Pharma A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1465<br />

Fine Foods & Pharmaceuticals N.T.M. SpA . . . . . . . . . . . . . . . . . . . .2236<br />

Fluxome Sciences A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1279<br />

Food Design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food & Drink Business <strong>Europe</strong> . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food & Drink International . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food & Drink Technology . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food Engineering & Ingredients . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food <strong>Europe</strong> Magazine . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Food For Health International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US03<br />

Food Lab (Bücker-Fachverlag GmbH & Co. KG) . . . . . . . . .Publication Area<br />

Food Lab International (Bücker-Fachverlag GmbH & Co. KG) Publication Area<br />

Food Marketing & Technology . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

FoodBev.com/ Beverage Innovation/ Dairy Innovation/<br />

Food & Beverage International/ Water Innovation . . . . . . . . . . . . . . . .1294<br />

Food Technologie and Wellness Foods <strong>Europe</strong> . . . . . . . . . .Publication Area<br />

Foodweblink . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Online Supporter<br />

Fortitech <strong>Europe</strong> ApS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2053<br />

Friend of the Sea . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1064<br />

Fructus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122B<br />

Frutarom . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2134<br />

Functional Ingredients Magazine . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Fuqing King Dnarmsa Spirulina Co., Ltd. . . . . . . . . . . . . . . . . . . . . . .1106<br />

FutureCeuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1042<br />

Galilaeus Oy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2455<br />

Garmonia LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1377<br />

GB Biotech Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1163<br />

GC Rieber Oils . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1348<br />

Gee Lawson Nutritional . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1335<br />

Gehrlicher GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2049<br />

Gelita AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1248<br />

Gencor Nutrients, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US29<br />

Genevac Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1066<br />

Getranke! Technologie & Marketing . . . . . . . . . . . . . . . . . .Publication Area<br />

Giellepi Spa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1246<br />

Ginkgo Green (New Zealand) Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . .1054<br />

Ginsana SA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1139<br />

Glanbia Nutritionals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2054<br />

Global Calcium . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1225<br />

Glucan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP12<br />

Gnosis S.p.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1330<br />

GoCaps GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1240<br />

GOED Omega-3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

More over page<br />

See the latest information at www.vitafoods.eu.com/newsletter PAGE 3<br />

‘‘<br />

It’s my first time at the show and it’s been<br />

very impressive – there’s a good mix of<br />

visitors from all areas of business; sales,<br />

marketing and research and development.<br />

It’s been extremely useful to see, touch and<br />

taste the products from exhibitors and we’ve<br />

already made a lot of new contacts, so it’s<br />

proving successful.<br />

Mehdi Chelbi, 4 Clinics<br />

’’<br />

How has your market changed<br />

in the last 15 years?<br />

“The market for herbs and botanicals has<br />

changed significantly, driven by consumer<br />

demographics and health concerns. The main<br />

drivers for consumers are "simple" and<br />

"natural". Natural ingredients are becoming the<br />

rule rather than the exception. Consumer<br />

awareness about the functional benefits of herbs<br />

and botanicals is increasing. This has opened up<br />

new opportunities for manufacturers, allowing<br />

them to position botanicals and other natural<br />

ingredients in products that no longer have to<br />

compete with only synthetic ingredients. Focus<br />

is on "natural" nutrition and Naturex is ideally<br />

positioned on these trends. <strong>Vitafoods</strong> continues<br />

to be the best show for nutraceuticals in <strong>Europe</strong>.<br />

We see pretty much every one of our major<br />

customers and they come year in and year out.<br />

We look forward to the show<br />

every year.”<br />

Antoine Dauby,<br />

Marketing Director,<br />

Naturex<br />

EAS Advisory sessions<br />

International food and nutrition policy<br />

consultancy EAS will offer visitors the unique<br />

opportunity for complimentary one-on-one<br />

regulatory advice sessions tailored to the<br />

specific needs of their companies. This includes<br />

up-to-date regulatory and strategic advice on<br />

product formulas, labelling and claims to assist<br />

with visitors' marketing plans across <strong>Europe</strong>.<br />

Book a session at www.vitafoods.eu.com/eas


EXHIBITOR LIST Contd<br />

Goerlich Pharma GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1352<br />

Golden Omega S.A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1227<br />

Golden-Shell Biochemical Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . .C25<br />

Gonmisol S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2045<br />

Graminex LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2448<br />

GRAP'SUD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1251<br />

Guilin Layn Natural Ingredients Corp. . . . . . . . . . . . . . . . . . . . . . . . .2275<br />

Hainan Zhongxin Chemical Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . .C19<br />

Hangzhou Boda Biological Tech. Co., Ltd. . . . . . . . . . . . . . . . . . . . . .1474<br />

Hangzhou Skyherb Technologies Co.,Ltd. . . . . . . . . . . . . . . . . . . . . .2355<br />

Hanzhong Trg Biotech Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1110<br />

Harmonium International Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2273<br />

Hasco Lek S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1222<br />

Healtang Biotech Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C07<br />

Health Food Manufacturers' Association (HFMA) . . . . . . . . . . . . .Supporter<br />

Hedelab S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-06<br />

Henry Lamotte Oils GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1446<br />

Herba . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122E<br />

Herbal T SAS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1275<br />

Herbarom Laboratoire . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1357<br />

Herkel B.V. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2348<br />

Hitex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338E<br />

Hongjiu Biotech Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2562<br />

Hongtai Freezing & Storing Co.Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . .1108<br />

Horphag Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2044<br />

Huatai Biopharm Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C28<br />

Hubei Guangji Pharmaceutical Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . .C26<br />

Huisong Pharmaceuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1241<br />

Humana Pharma International S.p.A. . . . . . . . . . . . . . . . . . . . . . . . . .1461<br />

Hunan Huacheng Biotech, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C48<br />

Ibsa Farmaceutici Italia SRL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1334<br />

Ideactifs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240D<br />

Ideal Cures Pvt Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2258<br />

IMA S.p.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1165<br />

Immicare AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1239<br />

Incos Cosmeceutica Industriale S.r.l. . . . . . . . . . . . . . . . . . . . . . . . . .1218<br />

Indena S.p.A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2046<br />

Indfrag Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2147<br />

Indo World Trading Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1459<br />

Ingredia S.A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1338<br />

Ingreienti Alimentari . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Inner Mongolia Rejuve Biotech Co., Ltd . . . . . . . . . . . . . . . . . . . . . . .C818<br />

Innophos . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2290<br />

Innovadex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1268<br />

Innova Market Insights . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2342<br />

Innovations in Food Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2473<br />

inPharma . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

International Dairy Magazine (IDM) . . . . . . . . . . . . . . . . . .Publication Area<br />

International Probiotics Association . . . . . . . . . . . . . . . . . . . . . . .Supporter<br />

Intertek Cantox . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP34<br />

InVivo Labs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338F<br />

Iprona AG/SPA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1336<br />

IRB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2250<br />

Isochem . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1034<br />

Iteipmai . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340G<br />

Japan Bio Science Laboratory . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1247<br />

JF-Natural . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2058<br />

Jiaherb Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1153<br />

Jiangsu Spring Fruit Biological Products Co.,Ltd . . . . . . . . . . . . . . . .1112<br />

Jilin Baili Biotechnology Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . .1379<br />

JL Stevia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1375<br />

Jost Chemical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-11<br />

K. Patel Phyto Extractions PVT Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . .2375<br />

Kaneka Pharma <strong>Europe</strong> N. V. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1436<br />

Kappa Bioscience AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1261<br />

Kelatron Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2290<br />

Kemin Portuguesa Aditivos Alimentares Lda . . . . . . . . . . . . . . . . . . . .1237<br />

Kirka Pharma . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122A<br />

Kitozyme S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-01<br />

Konark Herbals & Healthcare . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1056<br />

Koncepnutra Sarl France . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1131<br />

Korea Biotechnology Industry Organization (KoreaBio) . . . . . . . . . . . .KP01<br />

Korea Ginseng Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP03<br />

Kotra Zurich . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP01<br />

Kreglinger Specialties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1344<br />

K-W Pfannenschmidt GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2037<br />

La Belle, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US25<br />

Lab Dom Avmm Suisse (Asia) Sdn. Bhd. . . . . . . . . . . . . . . . . . . . . . .2461<br />

Labomar s.r.l . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1322<br />

Laboratoire AGROBIO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240E<br />

Laboratoire d'Innovation Végétale (LIV) . . . . . . . . . . . . . . . . . . . . . . .2157<br />

Laboratoire LHS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2048<br />

Lallemand Health Ingredients . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2273<br />

Lallemand SAS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2273<br />

Lambo Laboratories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2263<br />

Laserson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2154<br />

LC Inodry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2036<br />

Leatherhead Food Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP19<br />

Leiber GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1235<br />

Lesaffre Ingredients Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1460<br />

Lesaffre International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1460<br />

Liaoning Jiashi Nutritional Plant Oil Development Co., Ltd. . . . . . . . . . .C16<br />

Liaoning Xinghai Phamaceutical Co.,Ltd. . . . . . . . . . . . . . . . . . . . . . . .C46<br />

L'Integratore Nutrizionale/ NUTRAfoods/ Cosmetic Technology . . . . . .1394<br />

Lipoid AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1468<br />

LiqFillCaps International, Ida. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1438<br />

Lonza Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1435<br />

Lustrel Laboratoires S.A.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2265<br />

Lycored Sarl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2069<br />

Lysi . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1345<br />

Macco Organiques S.R.O . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2273<br />

More opposite<br />

New Products Zone<br />

The New Products Zone is one of the most<br />

popular attractions in the show, giving visitors<br />

the opportunity to see the latest industry<br />

products and innovations.<br />

Located at the show entrance, it is the first stop<br />

on entering the exhibition and a valuable tool in<br />

helping you plan your visit.<br />

Some of the products on show include:<br />

Incromega 3mulsion by Croda<br />

<strong>Europe</strong> – Stand 2038<br />

3mulsion offers a unique delivery system<br />

for omega 3, ideal for either stick-shot or<br />

syrup applications.<br />

CaloriSorb by Aenova – Stand 1464<br />

CaloriSorb is a natural fat binder, approved as<br />

medical device product class III.<br />

Extramel® 1000 by Bionov – Stand 2336B<br />

A unique concentrate of pure melon SOD (Cucumis<br />

melo L.) for antioxidant formulations.<br />

Bone capsules by A.R.C.O<br />

Chemie GmbH – Stand 1452<br />

Includes MenaQ7 ® Natural Vitamin<br />

K2. Only one capsule per day<br />

promotes bone health with no<br />

negative side effects.<br />

BetterStevia by NOW ® International<br />

– Stand 3020<br />

A zero-calorie, low glycemic, 100% natural<br />

sweetener that makes a perfectly healthy substitute<br />

for table sugar and artificial sweeteners.<br />

Bonolive by BioActor – Stand 2296<br />

Bonolive, the only bone health ingredient from olive<br />

polyphenols.<br />

Grape Skin Extract by<br />

Organic Herb Inc<br />

– Stand 1223<br />

100% extracted from<br />

natural grape with the<br />

highest standards in<br />

purity, health and safety.<br />

DHAid DS-200 by Lonza Ltd<br />

– Stand 1435<br />

Made in Switzerland using 200 mg<br />

vegetarian, allergen-free DHA<br />

extracted from algae via a solvent<br />

free process.<br />

PAGE 4 See the latest products at www.vitafoods.eu.com/npz<br />

Sponsored by<br />

Probiotic Chewable<br />

Tablet by Chr. Hansen A/S<br />

– Stand 2140<br />

Probiotic chewable tablet,<br />

Lactobacillus L. casei 431®<br />

plus vitamin C. Ideal product for immune support.<br />

Imunil ® by Bioiberica S.A. – Stand 1253<br />

Imunil®: active ingredient based on a proprietary<br />

formulation of nucleotides. Prevents the decline of<br />

the immune-system and opportunistic infections.<br />

Mucosave ® by Bionap S.r.l. – Stand 1234<br />

The first ingredient specifically created for mucosal<br />

protection.<br />

Calcium Basic Formula by<br />

Coral LLC – Stand US02<br />

Coral Calcium Basic Formula contains<br />

calcium and more than 70 trace minerals<br />

plus vitamin D3.<br />

LevelLow by Fenchem<br />

Biotek Ltd – Stand 1238<br />

Patented product, comprising all natural ingredients,<br />

for preventing high blood cholesterol levels.<br />

Lafti® L10 by Institut Rosell-Lallemand<br />

– Stand 2273<br />

Feel good bacteria that supports immune defenses<br />

and improves general well-being.<br />

Avoslim capsules by<br />

Hasco-Lek S.A.<br />

– Stand 1222<br />

Recommended for people who<br />

intend to lose weight, improve<br />

silhouette, care of proper body<br />

weight and have beautiful skin.<br />

dietGum by Fertin Pharma A/S<br />

– Stand 1465<br />

A weight management application equipped with<br />

Fertin Pharma’s bi-layered compressed chewing gum<br />

technology and contains Svetol, green tea extract,<br />

chromium and B-vitamins.<br />

Cylindrical Jar Range<br />

by Pont <strong>Europe</strong><br />

– Stand 2165<br />

Cylindrical jar range. Ideal<br />

packaging for slimming and<br />

dietary products.


PAGE 5<br />

EXHIBITOR LIST Contd<br />

Macval . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122D<br />

Mantrose . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP09<br />

Marigot Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1273<br />

MarineBioprocess Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP13<br />

Marz Sprays . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US28<br />

MAWI Chemiedistribution OHG . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2355<br />

Maypro Industries Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US24<br />

Medex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2272<br />

Medical Brands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US30<br />

Melisa Farm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122C<br />

Microz BV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1329<br />

Mintel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1150<br />

molkerei-industrie . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Möller Pharma GmbH & Co. KG . . . . . . . . . . . . . . . . . . . . . . . . . . . .1318<br />

Monteloeder S.L. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2353<br />

NAIE SA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2352<br />

Nantong Qihai Nutraceuticals Co., Limited . . . . . . . . . . . . . . . . . . . . . .C24<br />

NATECO2 GmbH & Co.KG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1250<br />

Natini . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1247<br />

Natinov France . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340A<br />

National Enzyme Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US22<br />

NattoPharma ASA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1151<br />

Natural Capsules Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP07<br />

Natural Foods Merchandiser Magazine . . . . . . . . . . . . . . .Publication Area<br />

Naturex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1332<br />

Neelam Phyto-Extracts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP04<br />

Neo Cremar Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP11<br />

Neptune Technologies & Bioressources . . . . . . . . . . . . . . . . . . . . . . .1369<br />

Nesso Pvt Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1072<br />

Newhope360.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Online Supporter<br />

Nexira . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1232<br />

Ninapharm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1277<br />

Ningbo Create-Bio Engineering Co., Ltd. . . . . . . . . . . . . . . . . . . . . . .1476<br />

Ningbo J & S Botanics Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C11<br />

Ningbo Liwah Pharmaceutical Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . .C817<br />

Nolato Cerbo AB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP14<br />

Northeast Pharmaceutical Group Co., Ltd . . . . . . . . . . . . . . . . . . . . .1479<br />

Novastell . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336E<br />

Noveal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1342<br />

Now International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3020<br />

NSF International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP30<br />

Nutra Canada . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2558<br />

Nutraceutical Business & Technology/ Pharma Magazine/<br />

Pure Health Magazine . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1146<br />

Nutraceuticals Now . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Nutraceuticals World . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1031<br />

Nutracos . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1031<br />

Nutrafur S.A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1254<br />

Nutraingredients.com . . . . . . . . . . . . . . . . . . . . . . . . . . . .Online Sponsor<br />

Nutraland Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C17<br />

Nutratech Conseil . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338A<br />

Nutraveris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338D<br />

Nutrifirst Biotech Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C23<br />

Nutrikeo Consulting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336G<br />

Nutrilo GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2150<br />

Nutrition Business Journal . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Nutrition Health Cluster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336F<br />

NVH Italia Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1378<br />

Ocean Nutrition Canada Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2034<br />

Ocean Spray International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US14<br />

Ocimum Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1136<br />

Office of Agricultural Affairs, U.S. Embassy . . . . . . . . . . . . . . . . . . . .US13<br />

Olive Lifesciences (OLS) pvt Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . .1456<br />

Olympic Seafood AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1362<br />

Omegatri AS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1350<br />

OmniActive Health Technologies Ltd . . . . . . . . . . . . . . . . . . . . . . . . .1281<br />

Omya Hamburg GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1321<br />

Organobalance GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1396<br />

Oskri . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US27<br />

Parry Nutraceuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2065<br />

Pharmaceutical Technology <strong>Europe</strong> Magazine . . . . . . . . . .Publication Area<br />

Pharmanager Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1314<br />

Pharmexcil . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1126<br />

Phenacron B.V. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1233<br />

PhosphoTech . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340E<br />

Phyto Nutraceutical Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1223<br />

Phytolia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340C<br />

PK Benelux l Pharma Care B.V. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2162<br />

Plantex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1252<br />

Polaris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2032<br />

Pont <strong>Europe</strong> . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2165<br />

Primex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2357<br />

Principium . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2448<br />

Prinova <strong>Europe</strong> Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1346<br />

Private Label Nutraceuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1052<br />

Probiotical Healthcare Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1354<br />

Procaps S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1371<br />

Promoplantes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340B<br />

Pulviver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-04<br />

Purifunction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2336A<br />

Quantum Experimental, S.L. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1318<br />

Quimdis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1463<br />

R2 Pharmactive A/S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1375<br />

RA'Pure Life Sciences Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1050<br />

Reading Scientific Services Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP02<br />

Rofarma Italia Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP11<br />

Roquette . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1454<br />

Rousselot SAS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1341<br />

Roxlor SARL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2059<br />

S.A Pharmachem Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP08<br />

Sabinsa <strong>Europe</strong> GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1443<br />

SACCO Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1152<br />

Saffron Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Sanat Products Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2554<br />

Sanki-Mayor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1277<br />

Sanmark BV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1441<br />

Savesta LifeSciences Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1166<br />

SBP Chile SA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1160<br />

Seah International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1128<br />

Select Botanical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1040<br />

SEPPIC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2152<br />

Serbian Flora . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1122<br />

Service de Promotion des Pays de la Loire (SPPL) . . . . . . . . . . . . . .2340C<br />

Setalg . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240C<br />

Shandong Freda Biopharm Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . .1104<br />

Shandong Jianyuan Food Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . .C13<br />

Shandong Longlive Bio-Technology Co.,Ltd . . . . . . . . . . . . . . . . . . . . .C29<br />

Shanghai Freemen Lifescience Co Ltd . . . . . . . . . . . . . . . . . . . . . . . .1274<br />

Shanghai Hegno Pharmaceuticals Holding Co., Ltd. . . . . . . . . . . . . . . .C22<br />

Shanghai JBichem International Trading Co., Ltd . . . . . . . . . . . . . . . . .C20<br />

Shanghai Passiono International Co., Ltd. . . . . . . . . . . . . . . . . . . . . .C819<br />

Share . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340G<br />

Sheffield Bio-Science/ a Kerry Group Business . . . . . . . . . . . . . . . . .2294<br />

Siddharth International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP05<br />

SIIT Srl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1458<br />

Simply You Pharmaceuticals A .S. . . . . . . . . . . . . . . . . . . . . . . . . . . .1120<br />

Sino-Alga Biotechnology Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C18<br />

Sinochem Ningbo Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1474<br />

Sinochem Qingdao Co Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1390<br />

Sinomega Biotech Engineering Co.,Ltd . . . . . . . . . . . . . . . . . . . . . . .C821<br />

Sirio Pharma Co.,Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2057<br />

SKY Softgel Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1353<br />

SLI Chemicals GmbH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2568<br />

Soft Drinks International . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Soft Gel Technologies Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2062<br />

Sojaprotein, Soybean Processing Co. . . . . . . . . . . . . . . . . . . . . . . . .1140<br />

Solabia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2338C<br />

Solbar Plant Extracts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2153<br />

Stepan Lipid Nutrition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1373<br />

SternVitamin GmbH & Co. KG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1364<br />

Stragen Health . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1147<br />

Stratum Nutrition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1189<br />

Suheung Capsule Co.,Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP08<br />

Sunil Healthcare Limited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP17<br />

SuperVitamins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2550<br />

Synaco S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-09<br />

Synadiet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1030<br />

Sweet Press . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

TAIYO <strong>Europe</strong> . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1360<br />

Tanhoy Pharmaceutical Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C03<br />

Tap the Cap . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP20<br />

Tarandon Laboratory S.P.R.L. . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-03<br />

Tecnifoods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

Tecnosoftgel division of Tecnocosmesi S.p.A . . . . . . . . . . . . . . . . . . .2041<br />

THT S.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-10<br />

Tianjin Norland Biotech Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C10<br />

Tinsley Ophthalmic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP24<br />

TNO Triskelion BV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SP01<br />

Tournay Biotechnologies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2144<br />

TSI Health Sciences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2159<br />

Tulsi Amrit Pvt. Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1217<br />

U.S. Commercial Service, Embassy of the United States . . . . . . . . . . .US07<br />

UAS Laboratories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US10<br />

Umalaxmi Organics PVT. Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .IP01<br />

Unicorn Natural Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1032<br />

Valagro SPA (Algae AS) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1143<br />

Valorial . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240F<br />

Van Eeghen Functional Ingredients BV . . . . . . . . . . . . . . . . . . . . . . . .1220<br />

Vance Group Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1215<br />

Vegepolys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340C<br />

Veg'Extra . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2340D<br />

Vesale Pharmaceutica . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1264-08<br />

Vidya Herbs Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2458<br />

Virgo Publishing Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1392<br />

Viridis BioPharma Pvt. Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1038<br />

vis vitalis gmbh . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1130<br />

Vitae Naturals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1453<br />

Vitalstoffe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Publication Area<br />

VitaminHouse Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP14<br />

Vitamins for Life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .US06<br />

VitaPlant AG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2459<br />

Vitomega BV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2556<br />

Viviane Lab . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2240A<br />

Vivimed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2270<br />

VTA GmbH & Co.KG. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1230<br />

Waitaki Biosciences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2050<br />

Well-being LS Co.,Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .KP10<br />

Wellcare Teas And Infusions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1228<br />

Wellness Foods <strong>Europe</strong>/Food Technologie . . . . . . . . . . . . .Publication Area<br />

West Bengal Chemical Industries Ltd . . . . . . . . . . . . . . . . . . . . . . . . .IP03<br />

Western U.S. Agricultural Trade Ass. . . . . . . . . . . . . . . . . . . . . . . . . .US08<br />

Winclove BV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1372<br />

World of Food Ingredients / Vitatrend . . . . . . . . . . . . . . . . . . . . . . . . .2342<br />

Xi'an Day Natural Tech Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C05<br />

Xi'an Hao Tian Bio-Engineering Technology Co Ltd . . . . . . . . . . . . . . .1365<br />

Yaeyama Chlorella Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1044<br />

Yangzhou Rixing Bio-tech Co., Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . .C15<br />

Yantai Dongcheng Biochemicals Co Ltd . . . . . . . . . . . . . . . . . . . . . . .C820<br />

Yigeda Bio-Technology Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C31<br />

Zeta Farmaceutici SpA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1298<br />

Zhejiang Medicines & Health Products Import & Export Co., Ltd. . . . . . .C21<br />

Zhejiang Sanhe Bio-tech Co.,Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . . . .C04<br />

Zhejiang Shaoxing Dongling Health Food Co., Ltd. . . . . . . . . . . . . . . . .C12<br />

Zhejiang Worldbest Pharmaceuticals Science Technic Development . . .C27<br />

Zhucheng Haotian Pharm Co., Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . .C30<br />

A minute<br />

with Simon<br />

Pettman<br />

Is consumer demand for<br />

functional foods and food<br />

supplements going to<br />

increase?<br />

For sure, as more and more consumers<br />

continue the drive to take control of their health<br />

and seek ways to maintain performance and<br />

health throughout life.<br />

Is it going to become easier to develop and<br />

market products?<br />

Not unless action is taken at the political level.<br />

The simple reason is regulation, and while in<br />

life there may only be two certainties - taxation<br />

and death - in the world of functional products<br />

the only certainty is that, based on the current<br />

trajectory, there will be more legislation and it<br />

will be tougher.<br />

And herein lies the prediction: more demand,<br />

but much more difficulty to deliver to the<br />

market the products to meet this demand. This<br />

will inevitably be a big win for a smaller number<br />

of companies, unless somewhere this<br />

equilibrium changes. And it will be the internet<br />

that cracks it. At some point governments have<br />

to recognise that forcing companies to jump<br />

through more and more fiery hoops in order to<br />

sell a product makes no sense when<br />

information and products will continue to be<br />

available so easily online. As sales increasingly<br />

go online and governments continue to fail to<br />

get to grips with internet marketing, frustration<br />

at the sheer unfairness will grow. In time,<br />

permitting a wider range of products and a<br />

wider range of consumer information on the<br />

market legally will be the logical step to try to<br />

get a grip on the situation and create the<br />

regulators’ long-cherished ‘level playing field’.<br />

Is 15 years a long enough period to deliver<br />

this change?<br />

It can be if companies can work out a plan for<br />

the industry that requires change in legislation,<br />

and communicate that clearly and effectively to<br />

regulators. At some point the regulators are<br />

going to need to wake up and recognise the<br />

world they are creating and their role in it.<br />

Simon Pettman<br />

Director, EAS<br />

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<strong>Vitafoods</strong> <strong>Europe</strong> Conference<br />

DAY 1 – Tuesday 22 May<br />

OPENING KEYNOTES<br />

Chair: Professor Paul Clayton<br />

09:35-10:05 The nutraceutical revolution: past, present and future<br />

Dr Stephen L DeFelice M.D., Founder & Chairman,<br />

The Foundation of Innovation for Medicine (FIM)<br />

10:05-10:35 Rules, cages and structures<br />

Danilo Casadei Massari, President and Founder,<br />

CM&D Pharma Ltd, A Nestle’ Health Science Company<br />

MARKET <strong>FOR</strong> FUNCTIONAL FOODS & CONSUMER TRENDS<br />

11:15-11:35 Functional foods and consumer trends<br />

11:35-11:55 Functional foods and drinks: Global performance of health-positioned<br />

food and drinks – overview<br />

11:55-12:15 Value and trust for consumers – case study of Omega-3<br />

12:15-12:35 Consumer response to health claims<br />

PREVENTATIVE HEALTH & IMMUNITY<br />

14:30-14:50 N-3 PUFA, inflammation and chronic disease<br />

14:50-15:10 Cranberry PACS (Proanthocyanidins): what, why and how and recent<br />

research news on the health benefits of cranberries<br />

15:10-15:30 Lutein in eye health & cognitive function<br />

15:30-15:50 Choline: esssential for every body<br />

MARKET <strong>FOR</strong> AGEING CUSTOMERS Sponsored by<br />

16:15-16:30 Trends of the nutrition & health market for seniors<br />

16:30-16:40 The role of dietary protein in maintenance of lean<br />

muscle mass in an ageing population<br />

16:40-16:55 10 years research on DHA Triglyceride (Tridocosahexaenoine)<br />

16:55-17:10 Vitamin E family and cognition in the elderly<br />

17:10-17:25 Evidence-based anti-ageing medicine: myths and chances<br />

DAY 2 – Wednesday 23 May<br />

Stream A<br />

DIGESTIVE HEALTH<br />

09:30-09:50 Impact of calcium supplementation on probiotic survival<br />

09:50-10:10 Novel butyric acid producing bacteria for GI health<br />

10:10-10:20 Double-blind RCT: effects of CNCM I-3856 on IBS management<br />

10:30-10:50 Dynamic assessment of nutraceutical effects on gut health<br />

BONE & JOINT HEALTH<br />

11:30-11:45 The importance of consumer acceptance for successful innovations<br />

in functional foods: evidence from a consumer study on a new joint<br />

health ingredient<br />

11:45-12:00 Potential biomarker and study design for joint health: how to quantify<br />

mobility enhancing effects of food<br />

12:00-12:15 Vitamin D – from essentiality to functionality<br />

12:15-12:30 B2B – Ingredient: NEM ® – a new ingredient derived from<br />

eggshell membrane<br />

12:30-12:45 B2C market insights, how to develop and market joint health<br />

consumer products<br />

BRAIN & MIND HEALTH<br />

15:00-15:20 Folate intake and school performance among adolescents<br />

15:20-15:40 Essential nutrients and cognitive function<br />

15:40-16:00 The cerebral blood flow effects of resveratrol in humans<br />

16:00-16:20 Neuroprotective effects of Tocotrienols<br />

HEART HEALTH<br />

16:45-17:05 Omega-3 fatty acids: an update emphasizing clinical use<br />

17:05-17:25 Targeting oxidized LDL for cardiovascular health<br />

17:25-17:45 Role of tomato extract in prehypertension<br />

PAGE 6<br />

Upgrade to a Conference Delegate<br />

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1 DAY PASS €895 + VAT @8% = €966.60<br />

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PLATINUM PASSES – Delegate entry plus two Case Study reports from MarketLine:<br />

Neptune Case Study: marketing an enhanced omega-3 oil<br />

Benecol Case Study: a leader in cholesterol-reducing foods<br />

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DAY 2 – Wednesday 23 May<br />

Stream B<br />

CLINICAL TRIALS & HUMAN TESTING<br />

09:30-09:50 Clinical trial on bowel function support by Caricol<br />

09:50-10:10 Satiety control through food structures made by novel processing: the<br />

satin (satiety innovation) project – generating novel food structures to<br />

aid consumer weight management<br />

10:10-10:30 Making health claim clinical trials more affordable<br />

10:30-10:50 Clinical trials for the substantiation of EFSA claims<br />

FOOD ALLERGY & INTOLERANCE<br />

11:30-11:50 Food allergen risk assessment: how close are we to knowing how<br />

much is too much?<br />

11:50-12:10 Challenges in detecting modified allergenic proteins<br />

12:10-12:30 Can immune modulating bioactives protect against allergy and other<br />

immune related diseases?<br />

12:30-12:50 Enzymes help fighting food intolerance<br />

PERSONALISED NUTRITION & PHYSICAL PER<strong>FOR</strong>MANCE<br />

15:00-15:20 Carbohydrates in sport: from product to claim<br />

15:20-15:40 Application of personalised nutrition to enhance physical performance<br />

15:40-16:00 Hydration: when is plain water not enough?<br />

16:00-16:20 Personalized nutrition: parallels from personalized medicine<br />

16:45-17:45 PERSONALISED NUTRITION & PHYSICAL PER<strong>FOR</strong>MANCE PART II<br />

Panel discussion on EFSA “Guidance on the scientific requirements<br />

for health claims related to physical performance”<br />

DAY 3 – Thursday 24 May<br />

09:45-11:00 BRINGING <strong>NEW</strong> FOOD PRODUCTS FROM THE EU TO<br />

THE USA AND BRAZIL: A CASE STUDY DISCUSSION<br />

11:30-13:00 EAS DISCUSSION <strong>FOR</strong>UM<br />

CHAIR: Guy Valkenborg, Director, EAS<br />

International food policy experts EAS, will once again host the annual<br />

<strong>Vitafoods</strong> Discussion Forum. This year the focus of the Discussion<br />

Forum is on opportunities for innovation beyond claims, with<br />

EAS Director Guy Valeknborg bringing together leading experts in<br />

regulation and marketing to provide unique insights into current<br />

thinking on the key regulatory aspects that will impact on the<br />

sector’s innovative capacity within the next five years.<br />

- What action is being taken to find a balance between innovation<br />

and regulation?<br />

- What will the market for botanicals look like?<br />

- Where will we be on maximum levels for vitamins and minerals?<br />

- What will the future be for probiotics?<br />

- How much investment is worth putting in to novel food<br />

ingredients for the EU market?<br />

- With the claims regulation being implemented, what alternative<br />

marketing methods are possible?<br />

For full details visit www.vitafoods.eu.com/discussion<br />

HEALTH CLAIMS & REGULATION<br />

14:00-14:15 Claim regulation: what to be expected for <strong>2012</strong>?<br />

14:15-14:30 EU regulations: compliance and enforcement - the reality<br />

14:30-14:45 WTO analysis of EU health claims regulation<br />

14:45-15:00 Mid and long term consequences of the claims legislation for<br />

marketing and research and development<br />

15:00-15:15 How to communicate health benefits with or without claims<br />

Refreshment Breaks Sponsored by<br />

For full conference programme details visit<br />

www.vitafoods.eu.com/conference


Poster Sessions - <strong>NEW</strong> <strong>FOR</strong> <strong>2012</strong><br />

This new feature area is an opportunity for you to hear the latest innovative research projects.<br />

Poster presentations take place at 15:00 daily and include:<br />

The freedom to enjoy dairy, also for lactose intolerant people<br />

Protection of probiotics filled in non coated DRcaps acid resistant Hypromellose capsules<br />

Effect of Short Cationic Homopeptides on Antibacterial Activity<br />

D-Fagomine: a potential functional food ingredient present in the human diet for centuries<br />

Role of ResistAid in reducing the occurrence of the common cold<br />

Dr Stephen<br />

L DeFelice,<br />

The Foundation<br />

of Innovation for<br />

Medicine (FIM)<br />

Gregory<br />

Dubourg,<br />

Nutrikeo<br />

Consulting<br />

Prof Roger<br />

Lentle, Massey<br />

University, New<br />

Zealand<br />

For full details visit www.vitafoods.eu.com/poster<br />

Keynote from the ‘nutraceutical’ founder...<br />

Dr Stephen DeFelice, renowned for coining the<br />

term ‘nutraceutical’ back in 1989, will deliver the<br />

keynote speech at the 15th <strong>Vitafoods</strong> <strong>Europe</strong><br />

Conference from 22-24 May <strong>2012</strong> where he will<br />

discuss the past, present and future of the<br />

nutraceutical revolution.<br />

“I coined the term “nutraceutical” as a regulatory<br />

umbrella which encompasses all types of foods,<br />

special diets and dietary supplements (including<br />

herbal remedies) in order to make it easier for<br />

Congress to both understand and act on a single<br />

nutraceutical law. All other terms such as functional<br />

foods, pharma foods, herbal foods, designer foods<br />

and others are marketing terms which are<br />

Speakers include...<br />

Tim Adetona,<br />

Voisin Consulting<br />

Life Sciences<br />

Dr. Cindy<br />

Gerhardt, DSM<br />

Dr. Kristine<br />

Lukasik, Tufts<br />

University<br />

Ms Catherine<br />

Side, Inside<br />

Consulting<br />

Dr Karsten<br />

Brandt, Stratum<br />

Nutrition<br />

Ms Sylvie Le<br />

Gledic, Voisin<br />

Consulting Life<br />

Sciences<br />

Danilo Casadei<br />

Massari, CM&D<br />

Pharma Ltd,<br />

A Nestle’ Health<br />

Science<br />

Company<br />

Elisabeth<br />

Stöcklin, DSM<br />

Nutritional<br />

Products Ltd<br />

understandably necessary for product promotion.<br />

At the <strong>Vitafoods</strong> <strong>Europe</strong> Conference I will discuss<br />

some strategies on how to develop proprietary,<br />

high profit margin nutraceuticals including<br />

establishing brand names. There is reason to<br />

believe that in the United States the current<br />

traditional food and dietary<br />

supplement industries and<br />

potential nutraceutical one can<br />

co-exist and dramatically<br />

complement each other.”<br />

Dr Stephen DeFelice,<br />

The Foundation of Innovation<br />

for Medicine<br />

Prof. Dr. Stefanie<br />

Bröring,<br />

Osnabruck<br />

University<br />

PhD Jörg<br />

Grünwald,<br />

analyze-realize<br />

ag<br />

Prof Patrizia<br />

Mecocc, Hospital<br />

S. Maria della<br />

Misericordia<br />

Dr Astrid<br />

Stuckelberger,<br />

University of<br />

Geneva<br />

Dr. Sybille<br />

Buchwald-<br />

Werner, Vital<br />

Solutions GmbH<br />

Dr Jason C.G.<br />

Halford,<br />

University of<br />

Liverpool<br />

Professor Dr<br />

Med Claus Muss,<br />

BPI –<br />

F.M.Brenner<br />

GmbH<br />

Mrs Virpi<br />

Varjonen,<br />

Invenire Market<br />

Intelligence<br />

Jaume Borras,<br />

BRUDYLAB, SL<br />

Béatrice Housez,<br />

Biofortis<br />

Mrs Sonia<br />

Miguel, RSSL<br />

Miss Emma<br />

Wightman,<br />

Northumbria<br />

University<br />

Dr Rob Child,<br />

Alimentarius Ltd<br />

Ewa Hudson,<br />

Euromonitor<br />

International<br />

Prof Esther<br />

Paran, Lycored<br />

Dr Josephine<br />

Wills, <strong>Europe</strong>an<br />

Food Information<br />

Council (EUFIC)<br />

Where will the industry<br />

be in 15 years time?<br />

“Our forecast for the next fifteen years includes<br />

further growth in the sector and a growing<br />

importance of corporate social responsibility<br />

entrepreneurship; companies who will interweave<br />

social issues within their strategies. Van Eeghen<br />

expects that an industry that claims health<br />

enhancement will develop itself towards Corporate<br />

Social Responsibility. Good and sustainable<br />

products that link social issues with competitive<br />

advantage, ideally it would become the new<br />

standard – a license to operate. Additionally it<br />

foresees a growing demand for optimized and<br />

customized services and specialized suppliers. Van<br />

Eeghen will continuously improve its services and<br />

scan supply for new and interesting products to<br />

create value for its customers in Infant Formula and<br />

Dietary Supplements”<br />

Satu van Santen-Sinnett,<br />

Van Veeghen Functional Ingredients<br />

I’ve really appreciated is that<br />

‘‘What<br />

they cover a variety of topics – from mental<br />

health to sports nutrition, so there’s been a<br />

good range of topics and great quality<br />

’’<br />

of speakers.<br />

Frank Bullens, Capricorn Venture Products<br />

Michelle Collins,<br />

Coca-Cola<br />

<strong>Europe</strong><br />

Prof Elizabeth<br />

Johnson, Tufts<br />

University<br />

Dr Roberta Re,<br />

Leatherhead<br />

Food Research<br />

Professor<br />

Parveen Yaqoob,<br />

University of<br />

Reading<br />

Dr. Wendy Dahl,<br />

University of<br />

Florida<br />

Prof. David<br />

Kennedy,<br />

Northumbria<br />

University<br />

Prof Benedikt<br />

Sas, Food2Know<br />

Prof. Agneta<br />

Yngve,<br />

Karolinska<br />

Institutet<br />

Lynn Dornblaser,<br />

Mintel Group<br />

David Kiefer, Dr.<br />

Dave’s Omega-3<br />

Foods<br />

Dr Claudia<br />

Scholz, Merck<br />

Consumer<br />

Health Care<br />

For the full speaker list visit www.vitafoods.eu.com/speaker PAGE 7


How has <strong>Vitafoods</strong> <strong>Europe</strong> changed over the years?<br />

“My perception and expectations of <strong>Vitafoods</strong><br />

<strong>Europe</strong> has changed during the last decade. As a<br />

youngster the exhibition was a perfect platform<br />

to get to know the health & nutrition business set<br />

up, the key suppliers, established ingredients and<br />

the trends and demands for new ingredients.<br />

Later on I got more and more involved<br />

giving lectures at the scientific conference and<br />

using <strong>Vitafoods</strong> as a platform to build up my<br />

own network.<br />

been visiting the show from 2006 and it<br />

‘‘I’ve<br />

has grown over the years – with bigger<br />

stands which provide more opportunities<br />

to network. I’ve used the event as a<br />

platform to hold meetings with suppliers<br />

but also to discover lots of new<br />

products and innovations.<br />

’’<br />

Dr Daniel Jaeger, Sugro AG<br />

visit several of the nutraceutical shows ‘‘I every year but this is the most important<br />

<strong>Europe</strong>an show for me. It’s a great chance to<br />

meet new contacts and they’re always<br />

busy, successful shows.<br />

’’<br />

Stephen Moon, Provexis Plc<br />

Many thanks for all our supporters:<br />

Now as an entrepreneur <strong>Vitafoods</strong> is the place to<br />

present my company as well as our products and<br />

services to meet with customers and to watch<br />

competitors. <strong>Vitafoods</strong> still remains an important<br />

place to meet friends. Besides the trade fair,<br />

<strong>Vitafoods</strong> is also a kind of class reunion!”<br />

Dr. Sybille Buchwald-Werner,<br />

Vital Solutions<br />

‘‘It’s my third time at the show and there’s<br />

definitely more diversity this year.<br />

It’s essential I come here to keep abreast of<br />

developments in the industry. There are<br />

always lots of products that make claims<br />

but don’t have robust evidence to back<br />

them up – so I’ve been particularly<br />

interested in the patent product<br />

technology and think they’re important<br />

for the ethics of the industry.<br />

’’<br />

Dr Faz Chowdhury<br />

Nemaura Pharma Ltd/Life <strong>Europe</strong><br />

PAGE 8 See the latest information at www.vitafoods.eu.com/newsletter<br />

General Information<br />

Venue<br />

<strong>Vitafoods</strong> <strong>Europe</strong> <strong>2012</strong> takes place in Hall 1,<br />

Palexpo Geneva, Switzerland.<br />

For more information please visit<br />

www.geneva-palexpo.ch<br />

Travel Information<br />

The exhibition hall is located within walking<br />

distance of Geneva International Airport and its<br />

railway station. Palexpo also has direct access to<br />

<strong>Europe</strong>’s North-South motorway system.<br />

Free Travel in Geneva – The Geneva tourist board<br />

have introduced a scheme allowing you free public<br />

transport in Geneva for every night you stay in a<br />

hotel in the city. Visit www.unireso.ch for more<br />

information.<br />

Public Transport (TPG)<br />

Bus line 5: Palexpo Geneva - UNO - Cornavin<br />

Railway Station - Place Neuve - Cantonal hospital.<br />

This line links Palexpo Geneva with the City Centre<br />

within 10 min.<br />

Parking<br />

Indoor parking is available at Palexpo Geneva.<br />

Taxis<br />

Rank in front of Palexpo Geneva.<br />

Accommodation<br />

To book accommodation in Geneva, please contact<br />

our booking agent Kuoni Destination Management:<br />

For further information contact:<br />

Kuoni Destination Management, Switzerland<br />

T +41 58 702 6598<br />

F +41 58 702 64 52<br />

www.vitafoods.eu.com/accommodation<br />

Swiss International Air Lines will provide all<br />

attendees to <strong>Vitafoods</strong> <strong>Europe</strong> with exclusive<br />

discounts on airfares.<br />

For more information on these discounts<br />

and booking information please visit<br />

www.vitafoods.eu.com/discounts

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