Building peace bridges
� Reality is a perception of the world communicated by media. What media
communicate and how they do it, shapes our comprehension of reality.
� Professional media dedicate themselves to rise the awareness about the
complexity of life. By offering a forum, media facilitate orientation.
� The pluralism of opinion and analysis has to be reflected by a pluralism
of media. Especially in situations of conflict or crisis, independent infor-
mation and professional communication are crucial to address the pro-
blems and to find a constructive way out of them.
� Media can stir up conflicts through inaccurate and agitational reporting.
Through responsible and adequate programs and by challenging stake
holders with arguments, media contribute to conflict resolution.
� medienhilfe supports professional and independent media in this
struggle for peace and democracy.
medienhilfe aims to...
� strengthen freedom and variety of press
� give minorities a voice and identity
� support responsible and critical journalism
� facilitate comprehension and conciliation through crossborder communication
� contribute to peaceful coexistence of people and nations
� further education for editors and journalists
� chaperonage for challenging productions
� financing of technical equipment and specific programs
� improvement of management and financially solid structures
� extension of crossboarder networking and cooperation
Professional journalism and
independent media production
Working with media in partnership
medienhilfe works with media partners...
� who are not owned or controlled by state or para-state structures, by
political parties or individual politicians
� whose editorial policy is independent
� whose coverage complies with the professional and ethical standards
of a responsible journalism
� whose coverage and language takes a clear stand against nationalism
� who contribute to political understanding and dialogue, peaceful
cohabitation and social tolerance
� who actively promote civil society and democratization processes
� who look for cooperation beyond ethnical, religious and national borders
� who give minorities a voice
medienhilfe has partners such as...
� Privately owned electronic media and productions groups
� Newspapers and journals as well as news-agencies
� Media-organisations and journalist associations
Broad support and active networks
medienhilfe is supported by the following institutions…
� Swiss Ministry of Foreign Affairs by the Political Division IV (Human
Security) and Swiss Development Cooperation SDC
� the Open Society Institute – Network Media Program (Soros Foundation)
� foreign governments and foundations such as the German Foreign Ministry
or the National Endowment for Democracy (US-Congress)
� Swiss municipalities and communities
� Individual contributions and donations
medienhilfe is a member of...…
� the Stability Pact Media Task Force
� the International Media Funds IMF
� KOFF, the Swiss Center for Peacebuilding
� an international coordination of media development organisations
medienhilfe informs you...
� on its website with background information and analysis
� by electronic mail on media-news (firstname.lastname@example.org)
� in the form of remittence work with specific expertise and consultancy
� through the printed German language mh-info with news, reports and
indications and its bi-lingual German/English Annual Report
medienhilfe works with experts...
� a large advisory council of representatives from politics, media,
science, private companies etc.
� a pool of prominent international experts with specific fields of
expertise in the media, in the geografic regions, in legal affairs etc.
� a team of professional and highly committed staff
Ms. Micheline Calmy-Rey, Foreign Minister of Switzerland:
My department highly estimates medienhilfe, especially in the field of peace
promotion. During our long-lasting cooperation, medienhilfe has proved to be
a very competent partner. Based on its extraordinary network of contacts and
its many years of experience, medienhilfe possesses the expert knowledge to
correctly assess opportunities and threats in the media field.
medienhilfe knows how to use this expertise precisely and effectively when
elaborating its country programs. I am convinced that with our assistance
we are making an excellent contribution to promoting peace, to freedom of
the media, plurality of opinion and reconciliation. This will also have a positive
effect on the democratization and stability of the countries involved.
For this undertaking I wish you all the best and trust in a further good
medienhilfe – a non-profit, non governmental and tax exempted
organisation supporting independent media and professional
journalism – working to support the media building bridges of
communication and contributing to democracy and peace
independent, professional, committed
… with your support
PO Box, CH 8031 Zurich, Switzerland
Tel: +41 (0)44 272 46 37
Fax: +41 (0)44 272 46 82,