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read the full 2012 Annual Report - Colon Cancer Alliance

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2,340<br />

Website<br />

visits per day<br />

600+<br />

Webpages<br />

16,000+<br />

Facebook<br />

Fans<br />

10,000+<br />

twitter<br />

Followers<br />

14 <strong>Colon</strong> <strong>Cancer</strong> <strong>Alliance</strong> <strong>2012</strong> <strong>Annual</strong> <strong>Report</strong><br />

COLON CANCEr ALLIANCE ONLINE<br />

WEBSITE<br />

Today, <strong>the</strong> internet is <strong>the</strong> go-to source for information. With more than 600 informative pages, our website offers answers to <strong>the</strong><br />

complex questions frequently asked by those affected by colon cancer. We provide information about screening, treatment, quality<br />

of life and financial issues, as well as a library of educational videos, chats, seminars and webinars. With nearly one million visitors<br />

in <strong>2012</strong>, our website allows people to get involved in national programs and local events, as well as connect with o<strong>the</strong>r colon cancer<br />

patients, survivors and caregivers.<br />

We also expanded our Spanish outreach program in <strong>2012</strong> by providing an increased amount of information on colon cancer,<br />

its symptoms and screening options entirely in Spanish.<br />

SOCIAL MEDIA<br />

18,000<br />

16,000<br />

14,000<br />

12,000<br />

10,000<br />

8,000<br />

6,000<br />

4,000<br />

2,000<br />

0<br />

302<br />

FACeBook GRoWtH<br />

3,431<br />

7,904<br />

16,180<br />

2009 2010 2011 <strong>2012</strong><br />

12,000<br />

10,000<br />

8,000<br />

6,000<br />

4,000<br />

2,000<br />

0<br />

tWItteR GRoWtH<br />

347<br />

1,448<br />

10,350<br />

2010 2011 <strong>2012</strong><br />

*Note: All statistics are inclusive across <strong>Colon</strong> <strong>Cancer</strong> <strong>Alliance</strong> platforms.

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