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In 2012, we had 928,200 new visitors to the BBB<br />
website (66.3% of total visits)<br />
BBB<br />
84.3% of total visits consisted of search trac<br />
2013 CONSUMER OUTREACH<br />
Top Ten Scams<br />
Publication and press conference<br />
In partnership with BC Securities Commission,<br />
Consumer Protection BC, the Competition<br />
Bureau of Canada, the RCMP and the Vehicle<br />
Sales Authority<br />
Over 10,000 brochures distributed to<br />
Community Policing Oces across BC<br />
10<br />
10<br />
Presented by the Better Business Bureau<br />
serving Mainland British Columbia<br />
6<br />
5<br />
Presented by the 4Better<br />
Business 7 Bureau<br />
serving Mainland British Columbia<br />
1<br />
3 8<br />
6<br />
5<br />
2<br />
4<br />
7<br />
1<br />
3 8<br />
2<br />
*Psychology of scams:<br />
1. Appeal to trust and authority<br />
2. Exploit basic human desires and needs<br />
3. Personalized oer appears legitimate<br />
4. Induction by way of making small commitments<br />
5. Belief that large award justifies fees<br />
6. Lack of emotional control<br />
*Psychology 7. Increased hostility of scams: and guilt<br />
1. 8. Appeal Opening to for trust re-victimization<br />
and authority<br />
2. Exploit basic human desires and needs<br />
* for illustration purposes only<br />
3. Personalized oer appears legitimate<br />
4. Induction by way of making small commitments<br />
5. Belief that large award justifies fees<br />
6. Lack of emotional control<br />
7. Increased hostility and guilt<br />
8. Opening for re-victimization<br />
* for illustration purposes only<br />
#JUSTINCASE<br />
#JUSTINCASE<br />
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on Twitter<br />
Join the discussion<br />
on Twitter<br />
*<br />
*<br />
TOP<br />
ADVERTIS<br />
SCAM<br />
TOP<br />
LOVE ADVERTIS<br />
SCAM<br />
TOP<br />
FINANCIAL LOVE<br />
SCAM<br />
TOP<br />
FINANCIAL<br />
ONLINE<br />
SCAM<br />
TOP<br />
ONLINE SALES<br />
SCAM<br />
TOP<br />
COMPUTER<br />
SALES<br />
SCAM<br />
TOP<br />
YOUTH COMPUTER<br />
SCAM<br />
TOP<br />
YOUTH BUSINESS<br />
SCAM<br />
TOP<br />
BUSINESS HOME<br />
SCAM IMPROVEM<br />
SCAM<br />
SCAM TOP<br />
OF HOME THE<br />
IMPROVEM<br />
YEAR SCAM<br />
SCAM<br />
OF THE<br />
YEAR