Mobile TV is alive! - TVBEurope

Sensio tackles 3D concerns
By Melanie Dayasena-Lowe
Sensio Technologies, developer
of Sensio Hi-Fi 3D, will be
presenting a newly expanded
offering that specifically addresses
the broadcast industry’s
concerns about image quality
and compatibility in 3D, right
down the line.
Sensio offers a suite of
stereoscopic signal processing
technologies for 3D broadcast
production needs, from 3D format
encoding and decoding to
image enhancement and more. It
caters for the widest range of
frame-compatible formats: sideby-side,
top-and-bottom and
Sensio Hi-Fi 3D, the format that
provides the highest fidelity to
the originally captured images.
The company’s compression
noise reduction and format conversion
technologies, applied to
3D images before spatial and
video compression, optimise the
quality of the video signal to be
processed, and produce a superior
result with the best possible use
of resources.
The company will be demonstrating
its end-to-end solution in
Sync with
never.no
By David Davies
never.no will highlight its
Synchronised Companion App,
the latest addition to its Interactivity
Suite (IS). This new
emerging technology enables the
viewer to sync iPads, PCs, or
smartphones to action on the TV.
Powered by IS, the Synchronised
Companion App works
by monitoring frame-by-frame
changes in broadcast programming
or live production. It then
uses the changes to trigger delivery
of relevant content to the
second screen.
The IS is a toolkit for creating
the technical backbone of interactive
broadcasts and digital marketing
campaigns. It supports
true participation TV by enabling
viewers to influence a broadcast
in real time, and interact with one
another and the rest of the world.
Visitors can get a full 360˚ view
of an interactive broadcast and
companion app for an iPad workflow.
There will also be the opportunity
for live demos of everything
from interactive sports applications
to user-driven music channels
and the chance to sit in the
producer’s seat to control the interactive
workflow in real time. The
app will also be on display in the
Vizrt booth (SL5408) in conjunction
with Vizrt graphics engines
and touch screens.
N3737
partners’ equipment, and will
be present at the Miranda
Technologies booth.
“Our recent acquisition of
Algolith’s format-conversion and
noise-reduction technologies
enables us to offer targeted
responses to both the technical
and business needs of our
clients,” said Nicholas Routhier,
Sensio president and CEO.
N2515
45 m rope
8 carabiners
6 energy bars
1 goal
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Visit Lawo at Prolight + Sound 2011
Frankfurt, April 6 – 9, Hall 8.0, Booth M91
Sensio offers stereoscopic signal processing technologies for 3D broadcast
production needs — from 3D format encoding to image enhancement
www.tvbeurope.com MARCH 2011 39
Lawo AG | Rastatt / Germany