Information for exhibitors
transport logistic 2011
Facing the logistics challenge
The central challenge.
International market players in all sectors of the logistics industry face a number of
challenges when it comes to the megatrends that are expected in the next ten years,
i.e. globalisation of commercial traffi c along with the internationalisation of production,
acquisition and sales, shorter product lifecycles, increased environmental awareness,
deregulation and privatisation, outsourcing, new information and communications
technologies, and changing consumer behaviour, just to name a few.
Leading exhibition transport logistic:
Answers. Solutions. Opportunities.
Since it was founded in 1978, transport logistic has established itself as the most
signifi cant exhibition for logistics, mobility, IT and supply-chain management in the world:
the internationally recognized exhibition. It is a marketplace and a driving force that
brings trade visitors from around the world together with exhibitors’ innovative, forwardlooking
And that means that transport logistic will be a key business appointment for leading
decision-makers again in 2011.
For a single reason: because they expect concrete answers and solutions to the challenges
associated with megatrends—and they get them—from you, the exhibitors.
Recognising/depicting megatrends and
fi nding answers: those are the challenges facing
the global transport and logistics industry.
”We participated in transport
logistic for the fi rst time and
met a lot of high-quality contacts.
It is very important to be present
at transport logistic. All important
logistic people are here, so one has
great opportunities to meet all
interesting contacts at one place.“
Anouar Alasri, Marketing & Sales Director,
Tanger Med, Morocco
What exhibitors expect:
Return on investment.
ROI is the ultimate objective of the more than 1,800 exhibitors from more than 55 countries
that we expect in 2011. Which is both a distinction and an obligation. It is a challenge to us
as exhibition organisers that we approach with a clear-cut strategy:
transport logistic 2011 as a customer-oriented working exhibition
Positioned as a results and transaction-oriented business platform
Further increase in share of international participants
Further increase in share of leading decision-makers among trade visitors
Answers are available at the 13th transport logistic
from 10–13 May 2011.
Substance is convincing:
The leading exhibition at a glance.
The leading international exhibition with a two-year innovation cycle
Depicts the entire value chain
World-class innovations and trends
Internationality and quality of visitors
Presence of international market leaders
First-rate programme of related events
Leading exhibition | 03
Success in numbers
Top 10 visitor countries
1. Austria 2,336
2. Netherlands 1,245
3. Italy 1,220
4. Switzerland 1,151
5. Czech Rep. 849
6. France 772
7. Poland 650
8. Slovenia 516
9. Belgium 503
10. Hungary 500
The best guarantee for
success in 2011
Top results from 2009
There is only one way to prove performance:
Hard facts, bare fi gures.
From May 12–15, 2009, transport logistic demonstrated yet again that it is continuing to
grow as an international exhibition and industry gathering: 12% more exhibitors, 10% more
exhibition space and a 41% share of international exhibitors are proof of the outstanding
international position that transport logistic enjoys among suppliers and manufacturers.
In absolute numbers, some 48,000 competent trade visitors from 112 countries were enthralled
by the latest developments, trends and exhibits of 1,764 exhibitors from 55 countries.
And for good reason: trade visitors are convinced of the outstanding quality of transport
logistic—and of its exhibitors. Conversely, 96% of all exhibitors said they were planning
to participate in the exhibition again and would recommend it to others. It is the kind of
endorsement that makes us proud, and one that proves why transport logistic will bring
together what belongs together again in 2011, i.e. its range of products/services with
decision-makers from around the world who are willing to invest.
Success in numbers.
Growing number of visitors
1982 1986 1990 1994 1997 1999 2001
Visitor profi le by job position *
Managing director/board member
The challenge for transport logistic:
to create a top atmosphere for exhibitors and
visitors again in 2011.
2003 2005 2007 2009
Top 10 exhibitor countries
1. Italy 94
2. Netherlands 92
3. France 54
4. Belgium 50
5. Spain 42
6. Czech Rep. 42
7. Great Britain 36
8. Austria 32
9. Switzerland 27
10. Russia 20
Visitor profi le by area of responsibility */**
Visitor profi le (branches of industry) *
Visitor ratings *
Growth in number of exhibitors
Would attend transport logistic again
Gave the exhibition an overall rating of good to excellent
Gave the presence of market leaders a rating of good to excellent 91 %
1982 1986 1990 1994 1997 1999 2001
*Source: Survey of exhibitors and visitors by TNS Infratest
**Multiple responses possible
27 20 18 9 6 4 16
2003 2005 2007 2009
Success in numbers | 05
The global market
in its entirety
Exhibition sectors at a glance:
IT, telematics, e-business,
management systems, auto ID,
Freight transport systems
Freight transport and
The most complete range of
industry solutions on 100,000 m²
Innovations. Know-how. Trends.
Keep an eye on the competition.
Keep competitors under control.
The industry’s key players will present the largest range of technologies and services
on 100,000 m² of exhibition space. For you to experience. In operation. Real. To touch—
instead of just reading about them. For this reason, transport logistic is also
the international information platform of choice among investors when it comes to fi nding
innovations, new developments, trends and solutions.
Companies from corporations to SMEs know that their presence at transport logistic 2011
is a strategic must. Without a doubt, it is also a unique opportunity for them see for themselves
everything that the world market has to offer.
IT solutions challenge:
Telematics, e-business, telecommunications.
Data processing systems
E-commerce and e-business systems
Transport control and DP systems
Integrated traffi c management systems ITMS
In-house solutions challenge:
Intralogistics, warehouse management systems,
auto ID, packaging.
Transport packaging, freight securing
Storage, conveying, and distribution facilities
Facilities for loading bays and terminals
(interfaces between internal and external materials fl ow)
Combined transport systems
Logistics systems for ports and shipping
Logistics systems for the air cargo industry
Pipeline transport and energy transport systems
Maintenance and repair
Security systems /anti-theft protection
Cargo heating, transport refrigeration /cold-chain management
A clear and distinct assertion in the global
competitive environment—that is the challenge
for every market participant.
“transport logistic 2009 is still
the most important exhibition
for this sector. The contacts were
very high calibre and in the area of
contract logistics, very promising.”
Dr. Rembert Horstmann, Director Marketing&
Communications, Fiege, Germany
Freight transport and logistics services.
Road transport companies
Combined transport organisations
Inland shipping companies
Ocean shipping lines (container transport, roll-on/roll-off transport,
bulk cargo, refrigerated cargo, short-sea shipping),
sea freight services
Services for the air-cargo industry
Express, parcel, postal and courier services
Special deliveries, same-day services
Heavy haulage, project cargo
Freight centres /terminal operators
Transshipment, warehouse and
cargo handling companies
Container hire and leasing companies
Pallet logistics, loading-equipment suppliers
Waste disposal logistics, recycling
E-commerce service providers, fulfi lment
General sales agents
Consulting, planning, logistics consulting
Organisations, trade associations
Banks, insurance companies, customs, customs clearance
Leasing and rental companies
Personnel leasing /personnel service
Training for careers in transport and logistics
Filling-station credit cards, fuels, AdBlue technology
Logistics real estate
Truck models /promotional items
Trade /specialty literature
Research and development
The global market in its entirety | 07
Contacts around the world
We have representatives in more
than 85 countries who would be
pleased to answer your questions
and help you to prepare for
the exhibition. A complete list of
contacts is available at
08 | Exhibitor services
Everything from A to Z
Exhibitor services for
your exhibition success
So you can concentrate on what really matters:
Participating in an exhibition requires a great deal organisational work ahead of time—
i.e. stand planning, invitation management, PR and much more. And during the exhibition,
you must concentrate entirely on your potential customers. That is why we offer a number
of services and sources of information that have a single objective: To support you and
help make the exhibition as successful as possible.
The transport logistic website is a central information platform—before, during and after
the exhibition. The latest up-to-date information and facts about the exhibition are always
available at www.transportlogistic.de.
You can use the website to submit your application or to gather detailed information about
our extensive range of exhibitor services. A custom entry in the online exhibitor database
is an effective way to call attention to your company. Or you can post an entry under
“Exhibitor Highlights” to inform potential and existing customers about your company and
the range of products and services that it offers before the exhibition even begins.
Use our vouchers and online vouchers for one-day tickets to invite your customers directly
to your exhibition stand. Visitor brochures and stickers in various languages are available
for your advertising activities. You can also use free web banners that include your stand
number to round out your online marketing.
The “transport logistic news” goes out on a regular basis and will tell you everything
you need to know to make your exhibit a success. Interesting news, reminders of important
dates and deadlines and the latest background information about the exhibition
will support you during your preparations. As a result, you stay up to date and easily
avoid missing deadlines.
Our electronic press compartments and exhibitor press compartments at the exhibition
are a quick and convenient way to keep the media informed before and during the exhibition.
If you are planning to hold a press conference, we would be pleased to assist you with
rooms and help you organise your event.
Naturally, we also provide an entire range of stand services including stand construction,
technical services, furnishings, stand personnel, interpreters and general services (such as
cleaning, security, catering, etc.). Our partner MEPLAN provides a complete range of
stand-related services that covers everything from the initial offer and planning to designing
your exhibition stand, setup and dismantling. We also have a network of more than 90
service partners to support you and ensure that everything you need for your exhibit runs
smoothly. Detailed information is available at www.transportlogistic.de/services/en.
“We achieved a new contacts
record and the quality
of visitors was very high. In our
company, transport logistic gets
the attention of top management—
every day there are managing
directors here at the stand.”
Christian Marnetté, Deputy Member of
Sales & Marketing Management,
Polarising. Exciting. Visionary.
2011 related-events programme
Top speakers. Future-oriented topics. Panel discussions.
transport logistic features a unique range of information and discussion events that
open up exciting prospects. What challenges should the industry be prepared for? What
market trends are anticipated in the future? Various forums give prominent experts from
the commercial and political sectors a chance to inform visitors about the industry’s latest
hot topics and motivate them to exchange ideas. And thanks to its fi rst-rate programme
of related events, transport logistic fulfi ls its role as the industry’s international information
And it is well received. At transport logistic 2009, more than 4,300 visitors took advantage
of the range of events—an increase of more than 17% over 2007. And 97% of all
participants gave the programme of related events a rating of good to excellent. Our practical
online events calendar features information about all events including details about
scheduled topics and speakers.
Air Cargo Europe 2011:
International gathering for the entire air-cargo industry.
5th International Exhibition and Conference
Ideal network platform
Presentation of the Air Cargo Week World Air Cargo Awards
Focusing on maritime logistics.
6th International Conference for Maritime Logistics
Discussion of leading industry representatives
Forums, country and region specials:
Presentation platform for the latest topics.
Transfer of know-how at the highest level
Informative presentations and exciting panel discussions
Planned country and region specials: Austria, France, Africa
Recognising, responding to and realising trends.
Before others do. That is the challenge facing
the industry’s innovative strength.
First-rate related events | 09
10 | Exhibition centre Munich
High-tech centre meets
Cultural highlights, nature in all its diversity and a wealth of things to experience—Munich
has plenty of interesting things to offer in additional to transport logistic. Great opera,
fascinating theatre and famous museums await you. Cosy restaurants, cool bars and trendy
clubs ensure that everyone gets their money’s worth. And Munich’s beer gardens are
a Bavarian tradition and an experience to remember.
Two million exhibitors and exhibition visitors come to the Bavarian “cosmopolitan city with
heart” each year—and for good reason. Register now to exhibit at transport logistic 2011.
We look forward to seeing you.
Click and book directly.
Accommodations made easy.
Are you searching for information about Munich or overnight accommodations? No problem.
You will fi nd what you need under “Accommodation” at www.transportlogistic.de.
Contacting our service partner TRADEFAIRS is the quick and easy way to fi nd suitable
accommodations for your stay during the exhibition:
Tel. (+49 69) 9 58-8 36 16
Messe München Hotel Guide
Our hotel guide is also an effective way to fi nd a hotel, guest house or private
accommodations and to book them directly.
If you have questions about applying for a visa, we would be pleased to help. Everything
you need to know is available at www.transportlogistic.de/visa/en.
15 September 2010
Apply to exhibit the quick and
easy way—with our online
You can also complete our online
writable PDF form, print it out
and return it to us by fax or mail.
“The expansion experienced
by transport logistic is sending
an important signal: it is giving
us hope again in tough times. This
event is without doubt the largest
exhibition in this sector.”
Camiel Eurlings, Minister of Transport,
Trade Fair Centre
Europe’s leading exhibition venue
The New Munich Trade Fair Centre gives its customers the world’s best platform for business
success. As one of the most modern exhibition venues in the world, it was designed
to accommodate exhibitors’ needs. It features an infrastructure that leaves nothing to
be desired: the trade-fair centre is distinguished by its functionality, service, state-of-theart
communications capabilities and the fact that it is so easy to reach using all means
It’s this way!
Getting to the exhibition.
The trade-fair centre is easy to reach using all forms of public and private transport. Your
exhibitor pass entitles you to use all public-transport services provided by the Munich
Transport and Tariff Association (MVV) free of charge during the exhibition. The U2 underground
stations “Messestadt Ost” and “Messestadt West” are located directly at the East
and West Entrances to the fairgrounds.
Shuttle busses provide service between the Munich airport and the fairgrounds during
the exhibition. Stops at the airport: Terminal 1 and Terminal 2. Stops at the fairgrounds:
East and West Entrances.
If you arrive by car, the traffi c-guidance system along the A94 motorway will take you
directly to the exhibition.
Freigelände / Gleise
Open-air site / Rails
the trade-fair centre for
transport logistic 2011.
Ultramodern exhibition centre | 11
Published by Messe München, Munich.
Printed in Germany. Ausstellerbroschüre E/02/2010
Messe München GmbH
Tel. (+49 89) 9 49-1 13 68
Fax (+49 89) 9 49-2 02 79
9:00 a.m. – 6:00 p.m.
Friday: 9:00 a.m. – 5:00 p.m.