The Web Design Certificate Web Design Certificate Program

Web Design

Certificate Program Overview

Certificate requires a total of 169 course hours

RequiRed CouRses

166.5 hours total

Designing Effective Websites 7.5 hours

HTML: Level 1 10 hours

Cascading Style Sheets: Level 1 15 hours

HTML: Level 2 16 hours

Cascading Style Sheets: Level 2 9 hours

Dreamweaver 18 hours

Web Graphics 12 hours

User Experience Design 16 hours

Search Engine Optimization 9 hours

Web Accessibility 9 hours

Scripting for Web Designers 21 hours

jQuery Fundamentals 12 hours

Web Design Certificate Capstone 12 hours

eleCtives

20 hours total

Color in the Digital Age 10 hours

Graphic Design Basics 16 hours

Flash 18 hours

Illustrator 14 hours

InDesign 14 hours

Photoshop: Level 2 15 hours

WordPress 8 hours

Designing for Mobile Websites 6 hours

Web Analytics 9 hours

Developing Web Content 15 hours

for more informAtion:

• Get full course and schedule information at www.gotobcc.com/ce/webdesign

• Attend a free Web Design Certificate information session. Call (425)564-2263 for dates

• Questions about the program? Contact computer programs at (425)564-4005

Register by phone at (425) 564-2263

or online at www.gotobcc.com

The Web Design Certificate

designed by Web professionals

• Curriculum developed by professional Web designers, managers

and programmers to target the skills employers need today

• Hands-on courses taught by successful industry professionals

• Build a portfolio site to showcase your expertise

• Complete in as few as three quarters

Register by phone at (425) 564-2263

or online at www.gotobcc.com

Our flexible program is offered on your schedule: start any time you like

and complete at your own pace, taking as few as 1 to 2 classes a week.

Attend A free informAtion session

Meet with faculty for an overview of the program, how it

fits with your career plans, and steps for getting started.

Find out more at www.gotobcc.com/ce/webdesign

Bellevue College reaffirms its policy of equal opportunity regardless of race or ethnicity, color, creed, religion, national origin, sex, sexual orientation including gender

identity or expression, age, marital or family status, disability, or status as a disabled veteran or Vietnam era veteran. Please visit www.bellevuecollege.edu/equal.asp.

PS 8-12

Web Design Certificate Program

The Web Design Certificate

designed by Web professionals

www.gotobcc.com/ce/webdesign

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RequiRed CouRses eleCtives

Cascading Style Sheets: Level 1

Enhance the look-and-feel of your web site using cascading style sheets for formatting web pages. Study correct

style sheet syntax and how to effectively use the different types of style sheets. Develop skills in using style rules to

modify page text and layout through hands-on practice in the classroom. Prerequisites: HTML: Level 1 or equivalent

knowledge and experience.

Cascading Style Sheets: Level 2

Apply advanced CSS techniques to enhance the appearance and usability of your website. Utilize advanced selectors,

style creative backgrounds and borders; create navigation bars and multi-column page layouts. Get hands-on

practice with adding visual effects to web pages. Prerequisites: Cascading Style Sheets: Level 1 and HTML: Level 2 or

equivalent knowledge and experience.

Designing Effective Websites

Effectively plan and design a user-focused website. This course covers the design principles needed to plan a great

website, including defining the site purpose and audience; outlining the site structure and navigation; and designing

the look and feel of your site. Come to class with an idea for a website you wish to create or redesign; leave class with a

detailed plan for your site. Prerequisites: Familiarity with the Web, and Windows or Mac file and folder management.

Dreamweaver

In this project-based course, you will use Dreamweaver’s tools to create a website. Topics: setting up the

Dreamweaver environment, defining a website, creating pages with text and graphic content, building navigation,

creating and applying style sheets for formatting and page layouts, creating templates and libraries to make site

building easier, working with forms, adding interactivity and multimedia, and testing and uploading the website to

a web server. Prerequisites: Cascading Style Sheets: Level 2 or equivalent knowledge and experience.

HTML: Level 1

HTML gives you the building blocks to create your own web pages in this hands-on course. Use those blocks to

create a basic web page with text, images and hyperlinks. You will be introduced to the current coding standards

and how to make pages work in today’s environment. Prerequisites: Familiarity with the Web, and Windows or Mac

file and folder management.

HTML: Level 2

Build on the skills learned in the HTML: Level 1 and Cascading Style Sheets: Level 1 classes to develop more

advanced web pages. You’ll explore additional features for creating web pages, including creating and modifying

tables; setting up forms; adding multimedia; validating code and publishing your site. Bring the HTML: Level 1 book

to class. Prerequisites: HTML: Level 1 and Cascading Style Sheets: Level 1 or equivalent knowledge and experience.

jQuery Fundamentals

This is an introduction to the jQuery JavaScript framework and describes how to use it to add professional-quality

code modules and UI widgets. jQuery pre-packages well-tested, complex JavaScript functionality so that it is relatively

straightforward to employ without requiring advanced coding skills. Topics: building a custom slideshow, animated

menus, custom plugins and advanced data tables. Prerequisite: Scripting for Web Designers or JavaScript or equivalent.

Scripting for Web Designers

To become effective web designers a basic understanding of web programming is needed. This course is an

introduction to web page scripting for the designer. Students will learn how and when web page scripting is

used, how scripting affects the behavior and presentation of a web page, and how to communicate programming

requirements to web developers. Students will perform hands-on exercises using JavaScript. Prerequisites: HTML:

Level 2, and Cascading Style Sheets: Level 1.

Search Engine Optimization

If you build it, will they come? Discover the steps you can take to increase your chances of being in the top of

the search engine results. Create and apply effective keywords to site content, setup a proper site structure and

understand the importance of linking. You will develop a strategy for improving your website to work better with

the search engines. Prerequisites: Designing Effective Websites and Cascading Style Sheets: Level 1 or equivalent

knowledge and experience.

User Experience Design

This boot-camp style, project-based class simulates the work of the design team in implementing user experience

design principles when planning a web site. Topics include incorporating business and marketing goals while

catering to the user, improving the usability of the site and its acceptance by customers and creating design

documents using detailed procedures and guidelines. Students will create user personas and scenarios; site

organization and task flows; storyboards, wireframes and prototypes; and usability tests. Prerequisites: Designing

Effective Websites and HTML: Level 1 or equivalent knowledge and experience.

Web Accessibility

Study the current guidelines and requirements for making a website accessible to users with disabilities. Section 508

of the Rehabilitation Act establishes guidelines for government agencies and the W3C has published specifications

for web designers. Students will learn ways in which users with disabilities access websites and receive hands-on

tips and techniques for making websites accessible. Prerequisites: HTML: Level 2 and Designing Effective Websites or

equivalent knowledge and experience.

Web Design Certificate Capstone

This last required class in the Web Design Certificate Program helps prepare students for their final presentation.

Each session has a focus in the development of your site. Please review the complete course description online

before enrolling to prepare for the first session. Final session is your site presentation. Prerequisite: Successful

completion of all required classes. Registration is by permission only.

Web Graphics

This class focuses on optimizing graphics for effective and efficient presentation on a website. Optimization

techniques include selecting appropriate file formats, file sizes, and colors. You will then use the optimized graphics

to mock-up a website in Dreamweaver. Using Fireworks’ web graphic tools for implementing layers and slices, apply

the principles of effective site design. The class will also discuss issues related to procuring and using existing clip art

and photographs. Prerequisites: Dreamweaver and experience with a professional level computer graphics program.

eleCtives

Color in the Digital Age

This course is designed for artists interested in color theory fundamentals and the practical application of color

in graphic design. Learn about the color wheel and color harmony and explore the emotional messages of color.

Receive an introduction to how color is created in the most common graphic design software applications. Class

includes lectures, discussions, and group exercises. Completion of Photoshop Level 1 strongly recommended.

for complete course And

schedule informAtion go to:

www.gotobcc.com/ce/webdesign

Designing for Mobile Websites

Apply effective web design principles to mobile websites. Topics include how users approach mobile web

sites, designing for small screen sizes, creating page layouts and a navigations system that works on mobile

devices, selecting appropriate content to include on a mobile site, creating handheld style sheets and methods

to test mobile web sites. Prerequisite: Cascading Style Sheets: Level 1 or equivalent knowledge and experience.

Dreamweaver is recommended

Developing Web Content

What keeps readers on a web page? What frustrations cause them to leave? Discover how to write and organize

web content that meets the needs of your readers. Using in-class exercises and take-home assignments, you’ll

learn ways to focus your message, enhance the readability of your content, and help readers find what they need.

You’ll also learn how to use illustrations effectively.

Flash

Discover the basic concepts of Flash for design and development of media. Learn how to use drawing tools,

import images, create vector graphics, work with layers, produce mask effects, add motion tweens, build

interactive buttons, and create navigation systems. Course also includes introduction to ActionScripting.

Prerequisites: Familiarity with design applications, such as Fireworks or Photoshop.

Graphic Design Basics

All forms of visual art are based on fundamental principles of aesthetic design. Learn basic design terminology

and concepts and create two-dimensional abstract compositions using the elements of line, shape, space, value

and color. Explore page and image management methods such as scaling, cropping and overlapping. Learn about

information architecture and content hierarchy and how to assemble type and images using a grid.

Illustrator

Illustrator is a powerful vector illustration tool used to create artwork for the web and print media. Topics include

creating and editing shapes, drawing with the pen tool, using live trace and live paint, creating and manipulating

color and fill swatches, and working with brushes. Prerequisites: Strong working knowledge of your computer’s

operating system with the ability to create and rename files and folders and navigate through multiple drives and

directories. Prerequisite: Familiarity with Mac or Windows folder and file management.

InDesign

InDesign is the benchmark tool for producing print-based brochures, flyers, business cards, or newsletters at

your home or office. Topics include setting up new documents, importing and manipulating text and graphics,

working with master pages and typography. Prerequisites: Familiarity with your computer’s operating system,

and file and folder management.

Photoshop: Level 2

This course builds on the basic skills covered in the Photoshop: Level 1 class. Topics include using Adobe Bridge,

processing images with camera raw, resizing and cropping images, color management, color correction,

and exploring powerful editing techniques used by professionals. This class focuses specifically on the use of

Photoshop with digital photography. Prerequisite: Photoshop: Level 1 or equivalent experience.

Web Analytics

Use proven methods to evaluate the success of your website and identify its strengths and weaknesses. Apply

relevant data to streamline your site to create a better user experience. Learn to measure KPIs (Key Performance

Indicators) such as defining customer intent, completion rates, visitor trends, and page views. Prerequisite: HTML:

Level 1 or equivalent.

WordPress

WordPress is a free and open source online application used by professional designers to create websites. Though

it is commonly used to write and publish blogs, it is also used to design traditional looking websites. Topics:

wordpress.com, wordpress.org, blogs, traditional sites, templates, themes, plugins, widgets, WordPress as a

Content Management System (CMS). Prerequisites: HTML: Level 2 or equivalent knowledge.