Advertising Material Advertising Control ... - Benjamin Media

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Advertising Material Advertising Control ... - Benjamin Media

enjamin media a/S

Finsensvej 6d

DK-2000 Frederiksberg

www.benjamin.dk

Phone: +45 7022 0255

Fax: +45 7022 0256

Advertising Material

Advertising material must be delivered as a high resolution

PDF for it to be accepted. Adverts shall be ‘uploaded’ via www.

annonceupload.dk.

To find out more – go to www. benjamin.dk/annoncer or call the

advertisement department on phone number (+45) 70 22 02 55

Advertising Control

Benjamin Media A/S reserves the right to refuse advertisements

conflicting with the current legislation or that are, in some other

way, unwanted. Advertisements that according to the publisher’s

view can be construed as editorial material are added the term

“advertisement”.

Cancellation

The last possible date for canceling an advertisement is 14

days before the material deadline. Cancellation of reservations

or orders later than the cancellation deadline of the edition in

question are charged at 50% the agreed net price.

Voucher Copy

One voucher copy is given for each insertion. If nothing else

has been agreed upon it is enclosed to the invoice. Additional

copies are charged at the published magazine price.

Errors & Corrections

Corrections of the original material must take place no later than

the material deadline. The publisher takes no responsibility for

telephonic corrections. No price reduction is given on the advertisement

in cases where the publisher is blameless in the affair

of the error, nor in regard to errors occurred due to exchange

of advertisement material. No price reduction is given should

there be an error in the delivered material – that is if the material

is not compliable with the specifications described under the

advertisement material section on this page. Possible complaints

must be advanced no later than 14 days after the insertion

of the advertisement.

Terms of Payment

All advertisements are invoiced at the current prices of the

insertion date. Payment 30 days net from invoice date. All prices

are excl. VAT. All rights are reserved for printing errors in Media

information 2008.

Benjamin Media A/S udgiver Arena · Bil Magasinet · Bolig Magasinet · Costume · Cosmopolitan · FHM · M! · Vmax · Woman


CosMoPolitaN

Medieinformation

2008

Fashion & Beauty

Fantastic fashion shoots! Practical,

inspirational product guides!

COSMOPOLITAN’s mission is to

make the reader look and feel the

best they possibly can: It’s their

best friend, the person they go

to when it’s time to work on hair, clothes and make-up. Cosmopolitan

covers not just the newest trends, it sets them, and does this with the

reader in mind. In addition to Fashion and Beauty items, Cosmopolitan

tackles ‘health and wellbeing’ in a pragmatic way. Cosmopolitan is

on the side of the girls and knows that Thursday night cocktails can

often stand in the way of an intensive training session at five o’clock on

Friday morning. Cosmopolitan suggests effective ways to balance a

healthy lifestyle with a party attitude, during a busy working week.

Sex & Men

Sex is here to stay and Cosmopolitan

and the Cosmopolitan

reader has known this for some

time. Every month Cosmopolitan

readers can immerse themselves

in guides on how to get a better

sex life, a better relationship and

get an insight into life’s eternal mystery: Men’s relationship to women.

Cosmopolitans’ readers are, naturally, single once in a while. Therefore

Cosmopolitan is always ready with help and advice on how to have a

laugh whilst looking out for a new man; flirting and dating. As a bonus,

every issue is packed with the world’s best photographs of hunky guys.

Relations &

Self development

Cosmopolitans’ readers are

interested in others, and in

themselves. They like to take

the initiative to get on better

with those around them, but

understand their own needs at the

same time. Relationships can be nurtured and often improved, therefore

Cosmopolitan features monthly articles on how readers can optimize

their relationships with friends, colleagues and loved ones, whilst understanding

their own role in the relationship. Cosmopolitans readers

take others seriously, but also themselves, so Cosmopolitan produces

articles which open readers eyes to self-development, every month.

Celebrity stuff

Cosmopolitan’s readers are stars

in their own lives and therefore

have no problems getting inspiration

(regarding hair, clothes,

weddings and break-ups) from

Hollywoods’ stars. Cosmopolitan

gives the lowdown on how these

style-icons dress to impress,

Silver

fox

Forbered dig på en sæson i sølv: Både

jakker, nederdele, tasker og tilbehør har

fået en omgang i metalmaskinen. Miks dit

look med grå, sort og hvid – og stiletter.

Så er du klar til fest!

Fotograf: Jacob Gils

Giv stramme

j e a n s f e m i n i n t

selskab med

e n b o l e r o j a k k e .

D E R F O R

E R D U

U T R O

En webafsteming viser, at 45 procent af

Cosmos læsere har været en kæreste utro.

Men hvor for er så mange kvinder utro, og

hvordan tackler du din utroskab bagefter?


Årsagerne til

a t d u e r u t r o

# 1 . D U M A N G L E R

BEKRÆFTELSE

D É T V I L DU G E R N E V IDE

# 2 . D U E R A N G S T F O R

H U S M O DE R R O L L E N

Få succes

i n d e n d u

b l i v e r 35

“GRIB MULIGHEDERNE”

CAMILLA SKOVGAARD, 33

COSMOinter view

D e j l i g e

D i a z

“ K v i n d e r a n n o 2 0 0 7 e r b a n g e f o r

a t b l i v e k e d e l i g e h u s m ø d r e u d e n e t

l i v . V i s ø g e r d e r f o r s p æ n d i n g f o r a t

h o l d e d e t m o n o t o n e p å a f s t a n d . ”

Det kræver ikke gråt hår

og et kilometerlangt cv

at blive en sikker succes

i forretningslivet – disse

k v i n d e r g j o r d e d e t , i n d e n d e

f y l d t e 3 5 å r. L æ s v i d e re o g

f å d e re s u u n d v æ r l i g e r å d .


B r u g d i t k v i n d e i n s t i n k t

who they’re dating and where they’re shopping/clubbing/hanging out.

Cosmopolitan will therefore naturally feature updates on the latest

from, say, Lindsay Lohan’s overcoat to Uma Thurman’s latest fling – with

energy, humour and positivity – never forgetting that every Cosmoreader

is a diva in her own right.

benjamin media a/S

Finsensvej 6d

DK-2000 Frederiksberg

www.benjamin.dk

Phone: +45 7022 0255

Fax: +45 7022 0256

F i n d d i n p a s s i o n

1

Co s m o -

c h e f e r

65 % af Cosmos

læsere vil gerne være

selvstændige.

Blond, langbenet, tidligere model, succesfuld

skuespiller – og Justins eks. Vi burde hade

Cameron Diaz, men det kan man slet ikke! Hun

lever livet 100 %, griner højt og barnligt og passer

på miljøet. Mød singlernes skønneste dronning.

Lykken er...

“ V i v a r

sammen i fire

å r , s å d e r e r

in gen grund Supersingle

t i l i k k e a t

v æ r e v e n n e r . ”

Nobody Beats Cosmopolitan

Cosmopolitan is published in 100 different countries and has

more than 60 million readers globally, which makes Cosmo the

best selling magazine in the World, for women.

The secret of Cosmopolitans enormous success is partly due to

the legendary journalist and author, Helen Gurley Brown, who in

1965 took over the post of Chief Editor on Cosmopolitan, which

at that point was experiencing a downturn in sales.

Helens’ vision was of a magazine, which spoke directly to the

reader about their own lives, their problems and, not least, fulfilling

their potential.

Despite the development of the women’s rights movement in

the 60’s, the magazine industry had not followed suit. Whilst

other women’s magazines reinforced gender stereotypes with

recipes and knitting patterns, Cosmopolitan explored young

womens’ growing self awareness with articles on female contraception,

one night stands and tips on how to improve their sexlife.

In short, Cosmopolitan became a guide to how the modern

woman could get the most out of her life.

Cosmopolitan’s message was – and is still today – that women

can do the same as men! And that women love men! This was

a sentiment that the readers could understand: Cosmopolitan

sold faster than it could be printed and the magazine quickly

became the biggest on the market, with its motto FUN

FEARLESS FEMALE.

Today, Helen Gurley Brown still sits as Chief Editor for the 57

international versions of Cosmopolitan and ensures that they

live up to Cosmopolitan’s message to women across the globe

– to reach, and fulfill their full potential and get the absolute

most out of life – whilst having fun at the same time.

Reader Profile

Cosmopolitan’s core reader is a woman, in the age group 20–30.

She lives in Denmark’s bigger cities including the capital Copenhagen,

where, together with her friends, boyfriend or family, is an

active contributor to the city’s pulsing life – day and night.

The Cosmopolitan girl is intelligent and independent. She is success-oriented,

whether we’re talking careers, social life or relationships.

She makes the most of life’s many opportunities, living an

‘optimal life’ whilst making sure she has a lot of fun along the

way.

The Cosmopolitan girl has grown up in a world which has become

’mentally’ smaller and easier to get around in. Therefore, she is,

‘internationally oriented’ and to her, travel feels like a normal everyday

sort of thing.

Men, sex and shopping also play a very big role in the Cosmopolitan

girl’s life. She earns her own money and uses the largest

amount on fashion, make-up, accessories and entertainment.

All prices are excl. VAT.

1) 2)

Double page spread

Size: 406 x 276 mm

Price: Dkk. 59,100

1/1 page 1)

Size: 203 x 276 mm

Price: Dkk. 39,700

Special placement

The special placement of an advertisement page

is only possible via prior arrangement.

Spread on pages 2 and 3 DKK. 68,000

Spread on pages 4 and 5 DKK. 65,000

Back cover DKK. 45,700

Other special placement + 10 %

1/2 page vertical 1)

Size: 99 x 276 mm

Price: Dkk. 25,800

1/2 page horizontal 1)

Size: 203 x 134 mm

Price: Dkk. 25,800

1) For bleed: add a minimum of 3 mm to each measurement. 2) All DPS adverts must include 2,5 mm’s of double image either side of the spine edge.

Publication dates 2008

No. Publication Week Material deadline

18

19

20

21

22

23

24

25

26

27

28

29

17.01.08

21.02.08

19.03.08

17.04.08

15.05.08

19.06.08

17.07.08

21.08.08

18.09.08

16.10.08

20.11.08

18.12.08

3

8

12

16

20

25

29

34

38

42

47

51

Turnover Discount

11.12.07

22.01.08

19.02.08

18.03.08

18.04.08

20.05.08

17.06.08

22.07.08

19.08.08

16.09.08

21.10.08

18.11.08

The turnover discount is given on the basis of the booked net turnover

for the entire year of 2008. The discount is only granted progressively

and not retroactively. The turnover discount is only obtainable through

insertions in one or more of Benjamin Media’s publications; This does

not include sponsorships, promotions, special editions or supplements.

The turnover discount cannot be combined with the newbizz discount.

Agreements exceeding 575,000 DKK (net turnover) are negotiated

individually.

Yearly Agreement Discount

Advertisers who undertake a yearly agreement with Benjamin

Media by 31st March 2008 latest, will qualify for a yearly

agree ment discount of 7.5%. For this discount to apply, the

advertisers minimum NET turnover must be DKK. 56,000.

Insertions / Creative sizes

Call for further information regarding alternative/creative printing,

textured or lenticular prints, PET, postcards, trade samples,

paste-ins and creative formats.

New Bizz Discount

The new-business discount is obtainable for advertisers,

whom have not advertised in Benjamin Media’s publications

for more than 24 months. The new business discount (OR

new-bizz discount) is also available to advertisers on a specific

magazine, provided that no advertising has taken place

in said magazine within a period of 24 months.

Call for further information.

Deal Discount

1 % discount re. payment guarantee

1.5 % discount re. ongoing client information

3 % discount on the delivery of complete digital material including

chromalin or similar high resolution proof-print or colour print.

MiN gross sales

outsiDe aNNual

agreeMeNt

turNover

DisCouNt

MiN Net

turNover

58,000 0,00 % 58,000

89,000 2,50 % 87,000

121,000 5,50 % 114,500

187,000 8,00 % 172,000

256,000 10,50 % 229,000

331,000 13,50 % 286,500

410,000 16,00 % 344,500

558,000 18,50 % 455,000

Negotiated individually 575,000

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