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dissertation in pdf-format - Aalto-yliopisto

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Develop<strong>in</strong>g <strong>in</strong>novation support services 409<br />

provid<strong>in</strong>g new opportunities for wealth creation, opportunities to foster rapidly grow<strong>in</strong>g<br />

bus<strong>in</strong>esses and the creation of new jobs <strong>in</strong> the contemporary and future F<strong>in</strong>nish economy.<br />

In addition, the results show that the shift to service-provided bus<strong>in</strong>ess opportunities has<br />

not been solely service sector-based, but other branches of <strong>in</strong>dustry have also utilised new<br />

service-based opportunities. However, our study confirms that the prospects of rapid<br />

growth and success were better for service (<strong>in</strong>clud<strong>in</strong>g KIBS) sector firms than for other<br />

firms <strong>in</strong> other branches of <strong>in</strong>dustry dur<strong>in</strong>g the period 2002 to 2005 <strong>in</strong> both rural and urban<br />

(Capital) F<strong>in</strong>nish areas. Further, the LR-analysis proved capable of correctly classify<strong>in</strong>g<br />

ca. 2/3 of <strong>in</strong>dividual case firms, both firms <strong>in</strong>cluded <strong>in</strong> the model development and the<br />

cross-validation set. However, it should be noted that <strong>in</strong> logistic regression modell<strong>in</strong>g it is<br />

always possible to achieve at least 50% accuracy by simply sett<strong>in</strong>g the prediction for each<br />

observation to respond to the most frequent outcome (Hoetker, 2007). Nevertheless, our<br />

model provided sufficient classification power to evaluate possible growth of firms, and<br />

discrim<strong>in</strong>ate successful firms from diverse branches of <strong>in</strong>dustry <strong>in</strong> a systematic manner.<br />

Dur<strong>in</strong>g the study period, the F<strong>in</strong>nish government also strongly fostered growth of the<br />

service sector, especially KIBS, by grant<strong>in</strong>g large amounts of R&D fund<strong>in</strong>g. In practise,<br />

this k<strong>in</strong>d of action has <strong>in</strong>creased the <strong>in</strong>novativeness of this branch of <strong>in</strong>dustry, the<br />

frequency of new ventures, new jobs and new tax flow sources <strong>in</strong> rural and urban areas.<br />

However, it is important for the policy-makers to be able to recognise high growth firms<br />

or potential high growth firms located <strong>in</strong> the region, to recognise the special needs of high<br />

growth firms and be aware of measures that could deliver support for them, if needed. In<br />

addition, staff and managers of high growth firms should consider strategies and actions<br />

required to manage bus<strong>in</strong>ess growth <strong>in</strong> order to be profitable and competitive dur<strong>in</strong>g<br />

growth periods and ma<strong>in</strong>ta<strong>in</strong> bus<strong>in</strong>ess susta<strong>in</strong>ability <strong>in</strong> <strong>in</strong>terven<strong>in</strong>g periods. Overall,<br />

bus<strong>in</strong>ess change seems to be highly <strong>in</strong>cremental accord<strong>in</strong>g to the <strong>in</strong>novation activities of<br />

the firms, especially s<strong>in</strong>ce imitation seems to be the ma<strong>in</strong> competitive strategy of KIBS<br />

firms. Small high growth firms located <strong>in</strong> rural areas should cont<strong>in</strong>uously look for new<br />

bus<strong>in</strong>ess opportunities from their contextual perspective and new ways to commercialise<br />

their products and services, irrespective of their distance from markets, by us<strong>in</strong>g (for<br />

example) ecommerce opportunities. Further, even though small high growth firms have<br />

resource constra<strong>in</strong>ts they should not rely too heavily on expectations of cont<strong>in</strong>uous<br />

governmental support. They have to use broader bus<strong>in</strong>ess strategies and actions, for<br />

example by exploit<strong>in</strong>g open <strong>in</strong>novation systems.<br />

5.1 Policy and managerial implications<br />

From a managerial perspective the study identifies several factors that can be used to<br />

support and develop the commercialisation process <strong>in</strong> high growth small technology<br />

firms. The results <strong>in</strong>dicate that entrepreneurs recognise that commercialisation is a vital,<br />

<strong>in</strong>tegral part of their bus<strong>in</strong>ess. Thus, an appropriate bus<strong>in</strong>ess model needs to become part<br />

of the new dom<strong>in</strong>ant logic for manag<strong>in</strong>g commercialisation (Chesbrough and<br />

Rosenbloom, 2002) and more attention should be paid to market-orientation dur<strong>in</strong>g<br />

commercialisation to help firms to estimate the market potential of their products and to<br />

acquire <strong>in</strong><strong>format</strong>ion regard<strong>in</strong>g their customers’ requirements. In addition, greater<br />

awareness of the key role distributors and resellers play <strong>in</strong> br<strong>in</strong>g<strong>in</strong>g new products to the<br />

market is required. In the small technology firm context these issues should be<br />

understood as key discipl<strong>in</strong>es <strong>in</strong> the commercialisation process. The study also shows that<br />

ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g an appropriate balance between market-related and technology-related

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