Looking back to the future. 15 years of certified environmental ...

Looking back to the future.
15 years of certified environmental management in the
Technical Development department at Volkswagen.

Some goals are very far away, which somehow
makes them closer to our hearts. We’re banking
on careful strategic planning to get us there.
The environmental management system
of the Technical Development department
at Volkswagen.
2
Zertifizierung der Technischen Entwicklung

Fit für die Zukunft – Die Strategie: Mach 18 Plus
3

Contents
Foreword 5
What we do and why it makes sense. 6
The environmental management system. 8
The Environmental Goals of the Technical Development department. 10
The tasks and responsibilities in the vehicle development process. 11
It takes a joint effort. 13
The tools. 14
The certification of the environmental management system
for Volkswagen’s Technical Development department. 16
Integrated environmental protection – right from the start. 18
Today and tomorrow. 24
Fit for the future – the “Mach 18 plus” strategy. 26
About this publication 28
4
Contents

15 years of successful
environmental certification
at Volkswagen.
Solid foundations for our innovative capabilities.
We’ve defined our goal: We aim to be the world’s leading
automaker in terms of both economy and ecology. In other
words we don’t want to just manufacture more cars than our
competitors; we want them to be innovative cars that are efficient
to run and to make. With this in mind, it is important to
ensure that in future we develop each model in such a way
that, in its entirety, it presents better environmental properties
than its predecessor over the full vehicle life cycle. This may be
an ambitious goal but there is no alternative. Because only if
we make ecology and sustainability an integral part of our
approach will we master the challenges of our day and age:
scarce natural resources and climate change, plus traffic
gridlock and air pollution in the ever-growing megacities.
The Volkswagen Group addresses these challenges through
its Strategy 18. At the Volkswagen brand we have taken up
the baton with our Mach 18 plus initiative, which is designed
to pre pare the ground for the electric vehicles of the future.
At the same time we are also channelling our innovative
capabilities into present-day solutions such as BlueMotion
Technologies, TDI, TSI and DSG, which build a bridge to the
personal mo bility of the future. To make sure our technological
bridges stand firm in the future, they need solid foundations –
which is exactly what the Technical Development department’s
en vironmental management system provides. That system has
been certified for 15 years now, which not only sets us apart
from the competition but also takes us a big step down the
road to wards our goal of being a leading automaker in every
respect.
Dr. Ulrich Hackenberg
Consistently pursuing and reaching our goals.
Every new Volkswagen is more environmentally compatible
than its predecessor – across the full automotive life cycle.
This is the ambitious target set by the Board of Management
– a target that we consistently attain.
As Environmental Management Officer for our products, my
goal is to ensure that environmental considerations are integrated
into the development process at the earliest possible
stage. The environmental management system of the Technical
Development department is a great help in that respect, with
its comparative Life Cycle Assessments, materials controlling
and materials documentation that provide us with valuable
information about the environmental impacts of materials and
components. In addition, our environmental sponsors accompany
each vehicle project from the pre-planning stage to the
start of production. They make sure that environmental aspects
are taken into account when decisions are made. In other
words, it is through the environmental management system
that the environmental goals derived from the Volkswagen
Group’s Environmental Principles find their way into our cars.
The findings of regular external audits confirm that this approach
is strategically planned and rigorously observed. In
particular, 15 years of successful certification by the TÜV
NORD inspectorate in line with the environmental standard
EN ISO 14001 (and since 2009 with DIN ISO/TR 14062 as
well) provide impressive proof of the quality and consistency
of our environmental management.
And the great thing about it is, be it at the filling station or in
our Environmental Commendations, the customer benefits
directly from the work we invest in every new Volkswagen.
Günter Damme
Dr. Ulrich Hackenberg,
Member of the Board
of Management of the
Volkswagen Brand
responsible for
Development
Günter Damme
Head of Environment,
Volkswagen Group
and Environmental
Management Officer,
Volkswagen Brand
Foreword
5

What we do ...
Volkswagen makes progress. Thousands of engineers are working on our automotive
future. Day in, day out. The environmental management system of the Technical
Development department ensures that their inspired technical ideas are translated
into environmentally compatible solutions.
No matter if it’s new seat upholstery, new luggage space
covers or a whole new vehicle body, whatever we develop
at Volkswagen is aligned not only with guidelines governing
functionality, quality, safety, comfort, cost, etc. but also with
the environmental goals of the Technical Development
department. This ensures that climate protection, resource
conservation and health targets are also taken into account.
The environmental ma na gement system helps supervise the
realisation of these goals.
As part of that process we need to raise awareness and provide
information. We contribute proposals for vehicle-specific
environmental goals that we derive from the wishes of our customers,
the activities of the competition or the expectations of
6
What we do …
society. We follow up these proposals until an expert decision
is reached, resulting in the adoption of binding environmental
guidelines that we then rigorously pursue. In 1996, Volkswagen
was the first automobile manufacturer in the world to introduce
a consistent environmental management system in its Technical
Development department. At that time, even the ISO 14001
standard was still at the draft stage. Ever since then, the system
has been audited annually by the TÜV NORD inspectorate in
line with EN ISO 14001, and since 2009 in line with the new
DIN ISO/TR 14062 standard as well. This brochure first de -
scribes the environmental management measures, strategies
and instruments employed before going on to highlight several
milestones from those 15 years of successful certification and
show how these are reflected in our products.
Volkswagen in Wolfsburg – birthplace of
the Technical Development department’s
environmental management system.

... and why it makes sense.
The Technical Development department’s environmental management
system makes sure that environmental protection increases the value
added in our products and not the costs.
The efficiency of the cars developed and manufactured is
and will remain the decisive factor for any automaker, and
in par ticular for a manufacturer heading for market leader -
ship. Targeted and strategic environmental management
helps smooth the way.
As we adopt an integrated approach to environmental
protection, we put every process along the entire value chain
under the microscope: from the production of raw materials,
our own production processes and logistics and the service
life of our vehicles, all the way to their final recycling.
2000
3-litre Lupo
BDI
Environmental
Award
www.bdi.eu
2006
VW SiCon process
for end-of-life vehicle
recycling
The European Commission’s
“European
Business Award for
the Environment”
http://ec.europa.eu/
environment/awards/
entries_2006winners
_en.htm
2007
Polo BlueMotion
Winner in the CO 2
ranking of the UK
Ministry of Transport
http://actonco2.direct.
gov.uk
2008
TSI-DSG
“Golden Oil
Droplet”
www.ks-auxilia.de/
automobilclub/
Energie-_und_
Umweltpreis.htm
In the process we not only open up new potential for environmental
protection, we also increase the value added, because
environmental management provides the ideal basis for
sustainable innovations. It also fosters a sense of ecological
responsibility among all our employees and in fact demands
it of them. And making sure that processes are efficient
becomes second nature for every employee. Every day.
Everywhere.
Selected environmental awards for products, technologies and processes
2009
Passat TSI EcoFuel First car
ever to win 5 stars in ADAC
Eco-Test www.adac.de/
infotestrat/tests/eco-test/
TSI Green Engine of the Year
Award & Eco-Globe for the
Twin Charger www.ukipme.com/
engineoftheyear/previous04.html
Polo BlueMotion BILD newspaper’s
“Green Steering
Wheel” www.bild.de
2010
BlueMotion “World Green
Car Award 2010”
www.wcoty.com
VW “LEADER Award 2010 – for
sustainable technologies and
products”
www.AutoNews.com
Golf BlueMotion
“Green Car of the Year”
www.greencar.com
... and why it makes sense.
7

The environmental management system.
In 1996, Volkswagen became the world’s first automaker to introduce its own
environmental management system in the Technical Development department.
The aim of the Volkswagen environmental management system
is – as the official wording puts it – “the development of
Volkswagen brand vehicles with continuously improved environmental
properties” – all based on Volkswagen’s Environmental
Policy.
The guiding principle behind the Environmental Policy is for
Volkswagen as a global provider of active mobility services
to offer environmentally optimised vehicles built in an environmentally
optimised production process. All activities and
processes are designed for sustainability and to ease the load
on the environment, as we strive to live up to our respon sibility
towards customers, society and the environment.
One key element of our Environmental Policy is to engage in
an ongoing dialogue with our employees and our external
stakeholders.
8
The environmental management system.
Back in 1996 Volkswagen was already publishing information
about its environmental management system and the
successful initial environmental certification of its Technical
Development department. So in 2010, Technical Development
at Volkswagen and its environmental management
efforts can already look back on a success story spanning
15 years.
1996: Environmental Protection
in Product Development at
Volkswagen The 1st certificate to ISO 14001
Preamble to the Volkswagen Environmental Policy:
“Volkswagen develops, manufactures and markets motor
vehicles worldwide with the aim of safeguarding personal
mobility. The company accepts responsibility for the continuous
improvement of the environmental compatibility
of its products and for the increasingly conservative use
of natural resources and energy, with due regard to economic
aspects. Accordingly, the company makes environmentally
efficient, advanced technology available worldwide
and brings this technology to bear over the full life
cycle of its products. At all its corporate locations, Volkswagen
works hand-in-hand with society and policymakers
to shape a development process that will bring
sustainable social and ecological benefits.”
The Environmental Policy also comprises seven principles
relating to production, products and employees. The follow -
ing principles apply to the products and their development:

Environmental Policy
Preamble Environmental Goals, Product
Environmental Standards, Production Guidelines
Climate
• Greenhouse gas
emissions
• Fuel consumption
• Fuel-efficient
driving
environmental management system
Regional Environmental Conferences · EMAS · EN ISO 14001 · DIN ISO/TR 14062 · DIN EN ISO 14040 · DIN EN ISO 16001
The environmental strategy of the Volkswagen Brand
Product-related principles of the
Volkswagen Environmental Policy:
Resources
• Alternative
powertrains
• Recycling
• Renewable
resources
It is Volkswagen’s aim to offer high-quality automobiles which
take equal account of the expectations of its customers with
regard to environmental compatibility, economy, safety,
qual ity and comfort.
In order to safeguard the long-term future of the company and
enhance its competitive position, Volkswagen is research ing
into and developing ecologically efficient products, processes
and concepts for personal mobility.
Those responsible for environmental management at Volkswagen
shall, on the basis of the company’s environmental
policy, ensure that in conjunction with suppliers, service
Brand Management
Corporate Environmental Steering Group
Health
• Pollutants
• Noise
• Odours
First symbol of the environment department
Infrastructure
• Energy
• Water
• Waste
Production processes
• Press shop
• Paintshop
• Foundry
pro vid ers, retailers and recycling companies, the environmental
compatibility of its vehicles and production plants
is subject to a process of continuous improvement.
22 Environmental Standards for the production process
have also been derived from the Volkswagen Environmental
Policy. These can be found online at www.mobility-andsustainability.com
in the download section.
The Environmental Policy also laid the foundations for the
Environmental Goals of the Technical Development department,
which are described below.
The preamble and principles
of Volkswagen’s Environmental
Policy – also available for
download at www.mobilityand-sustainability.com.
The environmental management system.
9

The Environmental Goals of the
Technical Development department.
We have set ourselves ambitious goals in our efforts to make our cars more
environmentally compatible than ever. Because that’s the only way we can live
up to our responsibility towards our customers, society and the environment.
Here are the Environmental Goals of the Technical Development
department:
“To attain the highest possible environmental goals, the Technical
Development department is intensifying the continuous
improvement of Volkswagen products in respect of environmental
compatibility and resource conservation. Our activities
and processes are designed for sustainability and to ease
the load on the environment. In this way we aim to live up to
our responsibilities towards our customers, society and the
environment.
In future, we will develop each model in such a way that, in
its entirety, it presents better environmental properties than its
predecessor. As we do so, we will always make sure that the
entire life cycle is taken into account during the development
of our products.
The environmental goals set out above also serve to differentiate
us from the competition to the benefit of our customers.
In addition, we aim to place selected models in various environmental
rankings.”
In line with this approach, we have derived concrete goals in
three areas:
10
Environmental goals
1. Climate protection
• Reduce greenhouse gas emissions
• Reduce fuel consumption in the driving cycle and
over the vehicle’s service life with the customer
• Be fuel-efficiency leader in each class of vehicle
• Support fuel-efficient styles of driving
• Contribute to/assess eco-compatible traffic
management measures
2. Resource conservation
• Improve resource efficiency
• Pursue best possible recyclability and
identification of the materials used
• Use renewable and secondary raw materials
• Develop and make available alternative
powertrain technologies
• Enable the use of alternative fuels
Success story: Since they were first issued in 1996, the
Environmental Goals have undergone continuous enhancement
and been constantly adapted to respond to the latest
challenges. In 2007 the seven fields in which the goals were
initially grouped gave way to the current three categories.
3. Healthcare
• Reduce regulated and non-regulated emissions
• Avoid the use of hazardous and harmful materials
• Minimise interior emissions including odours
• Attain best possible exterior and interior noise levels
The environmental goals can be found online at
www.mobility-and-sustainability.com in the download section.

The tasks and responsibilities in the vehicle
development process.
Roles and responsibilities are clearly defined in the Technical Development
department’s environmental management system.
At Volkswagen environmental protection is a matter for top
management. This is reflected by structures that assign environmental
protection to Group Research, firmly integrating
it into the top management level.
The Corporate Environmental Steering Group is chaired by
the Head of Group Research and directs and networks environmental
protection activities worldwide. Operational
mana gement is handled by the Head of Environment. The
Steering Group develops Group and brand strategies, goals
and measures and adapts them to ensure regional feasibility.
Within these tight structures, the roles and responsibilities are
clearly defined: the Head of Environment manages the three
environmental affairs departments Strategy, Product and Pro-
Environmental management at Volkswagen – directing and networking environmental protection activities worldwide
Board of Research and Development
Head of Group Research
duction. At the same time, he is Environmental Management
Officer, Volkswagen Brand and Environment Officer Product
and Production. As Environment Officer Production he is
responsible for all Group production facilities, although on
site the relevant duties are handled by the Plant Environment
Officer. As Environment Officer Product he is responsible for
ensuring environmentally compatible product development.
That includes supervision of product and vehicle development
activities by environmental sponsors; the ongoing development
of environmental management tools; updating the
environmental goals; and developing methods of evaluating
environmental risks.
The duties of the Environment Officer Product are described
in more detail on the following page.
Environmental Management
Officer, Volkswagen Brand Environment Officer Product Environment Officer Production
Environment
Strategy and Mobility
Product
Production
Vehicles
Modules
Materials controlling
Life Cycle Assessments and
raw materials analyses
Wolfsburg
Emden
Hanover
Zwickau
Pamplona
other plants
Corporate
Environmental
Steering Group
Environmental sponsors for TE Plant Environment Officers
Tasks and responsibilities
11

The Environment Officer Product
An Environment Officer Product for the Volkswagen brand
was first appointed in 1992 and has been an important part
of the environmental management system ever since.
Role and responsibilities
The tasks assigned to the Environment Officer Product comprise
the right to be heard and the duty to contribute to the
development and introduction of eco-friendly products. He
examines and evaluates the development of environmentally
friendly products and is involved in investment decisions
which could have a bearing on product-related pollution
control. In this role he ensures that materials legislation is
taken into account in the development process and acts to
ensure compliance by means of appropriate material data
systems. In addition, he draws up, coordinates and directs the
Technical Development department’s environmental management
system in accordance with EN ISO 14001. He also en -
sures that environmentally relevant aspects are documented
all the way to market launch.
12
Product development over time
Development
stages and
tasks
Environmental
sponsors
Analysis
Materials
controlling
Tasks Tools
Research Advance
engineering
Vehicle project stewardship by environmental sponsors
Tasks and responsibilities
Vehicle targets Characteristics
catalogue
Screening of environmental legislation and competitors’ environmental activities
Environmental goals, specifications and standards
Environmental and
innovation roadmaps
Performance
specifications
Product
description
book
Product communication
Model update
Environmental Product Descriptions
Life Cycle Assessments and strategic environmental topics Follow-up
Raw materials analysis Environmental Commendations
Materials legislation
Materials controlling
Materials data acquisition
The aim is to achieve environmental improvements in a
product over its entire life cycle and communicate this
achievement.
Environmental sponsors
Role and responsibilities
The environmental sponsors support the Environment Officer
Product in the performance of his duties concerning productrelated
environmental protection. Their role comprises at tend -
ing to the product-related environmental aspects of vehicle
segments with regard to the Environmental Goals of the Technical
Development department. In this context they steward
each vehicle project from an environmental angle from the
initial pre-planning stage all the way to start of production.
In performing their duties the environmental sponsors can
draw upon a whole array of tools, as the following chart
shows:
Duties of the environmental sponsors during vehicle development

It takes a joint effort.
When you’re aiming high, it’s no use just anchoring environmental awareness
among management. You have to inform and involve every individual employee.
All Volkswagen employees are kept regularly informed on
environmental topics and encouraged to play an active part
in protecting the environment at Volkswagen. On top of that,
environmental protection is also firmly embedded in guide -
lines and factory agreements:
Guideline for the Protection of the Environment
“We develop, manufacture and market motor vehicles worldwide
with the aim of safeguarding personal mobility. We
accept responsibility for the continuous improvement of the
environmental compatibility of our products and for the
increasingly conservative use of natural resources, with due
regard to economic aspects. Accordingly, we make environmentally
efficient, advanced technology available worldwide
and bring this technology to bear over the full life cycle of
our products.”
Factory Agreement on Environmental Protection
To support the Environmental Policy, in 1995 Volkswagen and
the General Works Council concluded a Factory Agreement
on Environmental Protection.
The agreement states ...
... that as a result of the impact of its products and production
facilities, Volkswagen bears a special responsibility for the
protection of the environment and the conservation of the
natural foundations of life.
... that the company’s task, in line with its Environmental
Policy, is to maintain and continuously enhance an effective
environmental management system. This system can only
succeed if all members of the workforce become actively
involved and are prepared to respect the rules of good
environmental practice.
Internal Environmental
Award
Alongside the Ideas Management process,
an Internal Environmental Award also
encourages employees to play an active
part in improving production-related environmental
protection at Volkswagen.
The Award, which was first presented in
2001, goes to employees who come up
with environmental projects, put them into
practice and thereby demonstrate a commitment
to helping the environment.
Award-winning initiatives have included
new processes and materials that contrib -
ute to better environmental protection.
In addition, since 2007 the Internal Environment
Award has also been presented
for outstanding product-related developments.
Employee involvement
13

The Golf: Environmental Product Description
and Environmental Commendation
The tools.
Environmental management tools are used in the implementation and pursuit of
the environmental goals set by Technical Development. They support the systematic
recording and monitoring of the various environmental management processes.
The tools may operate within the Group or externally.
Internal tools
Environmental specification and specific
environmental profiles for vehicles
The foundations for continuously improving the environmental
properties of products are laid by the “General Environmental
Specification”, which sets out basic environmental
protection requirements such as major environmental legislation,
environmental standards, strategic requirements and
general recommendations. Specific environmental requirements
for individual vehicle models are integrated via the
appropriate development tools.
Raw materials analyses
Raw materials analyses allow detailed, long-term assessments
of raw materials risks. The objective is to support innovative
technical approaches such as electric vehicles and new materials
concepts (for example, lightweight design in body production).
Raw materials and risks are assessed in cooperation with
BGR, the Federal Institute for Geosciences and Natural
Resources, which fleshes the methodological framework out
with data for specific raw materials.
14
Tools
Material data systems
The International Material Data System is a system used by
carmakers and suppliers throughout the world for recording,
managing and communicating the material data of specific
components. Thanks to these material data, Volkswagen is in
a position to ensure compliance with the bans in force on certain
materials and to minimise the use of critical substances.
Life Cycle Analyses
A Life Cycle Analysis assesses the environmental impact of
a specific vehicle model over its entire life cycle, from pro duction
to use and disposal. This holistic approach has shown
that it can make sense in some cases to change to more
energy-intensive production processes. For example, the hot
stamping process uses more energy, in the form of heat, than
conventional forming processes. However, the parts produced
are stronger, require less steel and are therefore lighter. The
reduction in steel alone already compensates for the higher
energy input and carbon dioxide emissions during production.
Environmental aspects of road tax models
A program for calculating the environmental aspects of road
tax models and energy labels has been developed with a
view to assessing tax systems and supporting the positioning
of vehicle models. This allows current tax systems and energy

40 Manufacture Service life (150,000 km)
35
30
25
20
15
10
5
0
t CO2 equivalents
Environmental Commendation for Golf VI:
comparison of impact on greenhouse effect
(CO 2 equivalents in metric tons)
efficiency labels to be taken into consideration when defining
emission and fuel consumption targets.
Environmental Product Descriptions
Environmental Product Descriptions list the environmental
highlights of a model with reference to the goals defined in
three areas by Technical Development to help Volkswagen
square up to the environmental challenges of the future. The
Descriptions also assess the environmental performance of
the respective model compared with its predecessor and
competitors. Finally, the Environmental Product Description
provides a tool for monitoring the achievement of environmental
goals.
Other internal tools include environmental standards and
newsletters as well as a comprehensive intranet presentation
that keeps employees up to date with the latest environmental
targets and strategies.
External tools
Environmental Commendations
Volkswagen has produced Environmental Commendations on
the basis of Life Cycle Assessments since 2007. Environmental
Commendations for vehicles and technologies highlight eco-
* See page 27 for consumption figures of the individual models
Diesel
Predecessor
Golf 1.6 TDI*
Golf 1.6 TDI BlueMotion Technology*
Golf 1.6 TDI BlueMotion*
Recycling
Petrol models
Predecessor
Golf BiFuel*
Golf 1.2 TSI*
Golf 1.2 TSI BlueMotion Technology*
logical progress compared with predecessor or reference
models. We use Environmental Commendations to inform our
customers, our shareholders and other stakeholders how we
are making our products and production processes more
environmentally compatible and what we have achieved in
this respect. The underlying Life Cycle Assessment covers the
entire life cycle of a vehicle from production through to use
and disposal. The information in an Environmental Commendation
is based on a Life Cycle Assessment which has been
verified and certified by the technical inspectorate TÜV
NORD. Further information on Environmental Commendations
is available at www.environmental-commendations.com.
Fuel-saving brochures for customers
We also provide detailed information on environmentally
aware driving with a view to saving fuel so that customers
make the best possible use of our innovative products in this
respect. These can also be downloaded at www.mobility-andsustainability.com.
Volkswagen also makes environmental information available
on the Internet (www.mobility-and-sustainability.com,
www.volkswagenag.com/sustainability).
Tools
15

The certification of the environmental
management system for Volkswagen’s
Technical Development department.
If you are building bridges to the future, you need to make sure they are strong,
which is why Volkswagen always keeps its environmental management certification
up to date.
Environmental audit
In 1996, Volkswagen became the world’s first automaker to
introduce an environmental management system for its Technical
Development department (TE), in 1996. The system provides
a firm foundation for the department’s environmental
goals. It helps TE make sure that its goals are taken into
account in everyday work and decision-making. Also in 1996,
TE received a certificate under the EN ISO 14001 environmental
management standard, confirming the successful
application of its environmental management system “for the
development of Volkswagen brand vehicles with continuously
improved environmental properties”. Every three years, the
certificate is renewed and annual surveillance audits are carried
out in the years between renewals.
Since 2009, Volkswagen has also adopted DIN specialist
report DIN ISO/TR 14062 as a basis for all its product de -
velopment activities – the first car manufacturer to do so.
16
Scope
Certification
These certificates are supplemented by compliance with environmental
standards DIN EN ISO 14040/14044, the EMAS
Regulation and international standard ISO 14001 at all locations,
confirming Volkswagen’s leading role in environmentally
compatible product development.
The surveillance audits of Technical Development include a
practically oriented assessment of organisational structures
and procedures connected with selected environmentally
relevant process elements. The audits review the compliance
of Technical Development procedures with the requirements,
descriptions and specifications of the management documentation.
The review work may take a variety of forms, including
interviews, plant visits and the inspection of relevant documents.
This way we ensure that the certification success story
will continue.
Surveillance audits cover the environmental management system of the Volkswagen brand within the
scope of the “development of Volkswagen brand vehicles with continuously improved environmental
properties under the responsibility of Technical Development” (as a unit of Volkswagen’s Wolfsburg
plant, which adopted the EMAS Regulation many years ago).
Certification to EN ISO 14001 covers an analysis of the product life cycle and is therefore in line with
Volkswagen’s Environmental Policy. Certification documents the implementation, maintenance and
continuous improvement of the environmental management system.

ISO certificates
EN ISO 14001
The general requirement of EN ISO 14001 is for the organisation
to establish, document, implement, maintain and contin -
ually improve an environmental management system.
The Environmental Policy
- provides the framework for setting and
reviewing environmental goals and targets,
- includes commitments to
· comply with applicable legal requirements and with
other requirements which relate to environmental aspects,
· continually improve environmental properties,
· prevent pollution.
The measures to be defined, documented and taken
are derived from the Environmental Policy.
Current EN ISO 14001 certificate
Valid until 2013
The current certificate can be found online
at www.mobility-and-sustainability.com
in the download section.
DIN ISO/TR 14062
The integration of environmental aspects into Volkswagen
brand product development is now confirmed by certification
to DIN ISO/TR 14062. This specialist report requires relevant
environmental aspects to be taken into consideration in all
development fields. This represents a significant extension of
the Volkswagen brand’s environmental management system
to EN ISO 14001.
For example, this certification audit documents the fact that
TE takes direct and indirect environmental aspects into
account at the earliest possible point in the development process.
It also comprises a systematic review of the entire prod -
uct life cycle.
Current DIN ISO/TR 14062 certificate
Valid until 2013
The current certificate can be found online
at www.mobility-and-sustainability.com
in the download section.
Presentation of the new EN ISO 14001
certificate by TÜV NORD: (from left to
right) Klaus Mayr-Rauch (Team leader,
Environmental Steering Product), Günter
Damme (Head of Environment, Volkswagen
Group and Environmental Management
Officer, Volkswagen Brand),
Dr. Johann Josef Hanel (Environmental
Auditor TÜV NORD), Dr. Ortrun Janson-
Mundel (Managing Director TÜV NORD
CERT Environmental Auditors), Florian
Schneichel (Environmental Auditor
TÜV NORD).
Certification
17

Integrated environmental protection –
right from the start.
The Technical Development department at Volkswagen has consistently pursued
and implemented environmental protection since the early 1990s. On the next few
pages we review some of the outstanding models that highlight the department’s
milestone achievements.
Volkswagen has a long tradition of environmental protection.
The Beetle was already ahead of the times, with an average
fuel consumption of only 7.5 litres per 100 kilometres, a revolutionary
figure at the time for such a powerful, comfortable car.
The Beetle owed its marked economy to its aerodynamic body,
well-thought-out lightweight design and efficient engine. As
such, in terms of efficiency the Beetle set the standard for all
the models that were to follow it.
The legitimate successor to the Beetle was the Golf, which
made its debut in 1974. Thanks not least to its environmental
properties and economy, the Golf became one of the most
Photo: Volkswagen Aktiengesellschaft
18
Looking back to the future
successful models ever, and has remained so to this day.
When the third-generation Golf was launched in the early
1990s, environmental protection was fast becoming a top
management priority at Volkswagen and central environmental
management structures were introduced. Since then, one
of the main functions of environmental management has been
to ensure that the findings of environmental research are put
into practice in the production sector. In what follows, a selection
of the Technical Development department’s product design
and environmental management milestones spotlight the
specific measures that have helped reach that objective.
A streamlined steel body, torsion bar
suspension, a rear-mounted engine that
was both robust and economical and
rear-wheel drive were the key features of
a model that was to prove revolutionary
and timeless. Volkswagen’s Beetle saloon
not only broke new ground in terms of
lightweight design but was also an economical
car with an average consumption
of 7.5 litres per 100 kilometres. From
1938 to 2003, more than 21.5 million
Beetles were sold worldwide. For many
years, the Beetle was the world’s bestselling
model.

At the end of its useful life, a
car that has been built, driven,
maintained and repaired in an
environmentally compatible
way must not be simply
thrown away. Many valuable
components and raw materials
can be recovered. At Volkswagen,
development work in the
field of recycling has been pursued
consistently, leading to
the introduction of the VW
SiCon process® in 2006.
Dismantling plant
Pollutant removal
Fluids
Neutralisation of
pyrotechnical systems
Airbags, belt tensioners
Compulsory dismantling
Battery, wheels,
catalytic converters …
Spare parts recovery
In 1992, the Volkswagen brand appointed its first Environment
Officer Product. Since then, the officer’s duties have
been based on Section 23 of the Federal Environmental Protection
Act (BlmSchG). Shortly afterwards, the Golf III was
launched, a model that clearly demonstrated how environmental
aspects can be given targeted, strategic consideration
in a mass production context. While economical engines and
optimum exhaust gas treatment were already standard practice
at the time, the many plastic body parts were new: they
not only made the car lighter but also significantly improved
its economics compared with the previous Golf.
The Golf III Ecomatic, which was launched
in 1993, put the latest results of development
work into practice in a production
vehicle. It combined a 1.9-litre normally
aspirated diesel engine developing 47 kW
(64 HP) with a semi-automatic five-speed
gearbox using a pneumatically operated
clutch. The automatic start-stop system
stopped the engine when appropriate to
save fuel. The average fuel consumption
was only 4.9 litres of diesel per 100 kilometres.
1993
Shredder VW SiCon process ®
Ferrous metals
Steel
Non-ferrous metals
Light and
copper alloys
Shredder granulate
Iron ore reduction in
blast furnace
Shredder fibres
Drying of sewage sludge
Shredder sand
Construction material for mining
Residual materials
The paints selected for the new model also took environmental
aspects into consideration. The water-based paints
fea tured solvent levels three-quarters lower than those of
conventional paints. Also, the use of solvent-free adhesives
led to a considerable reduction in interior emissions, minimising
unpleasant odours and fogging on windows.
Looking back to the future
19

20
Forschungsbericht
Nr. K - EFVT 9604 V/5
Sachbilanz eines Golf
VOLKSWAGEN
Konzernforschung
Looking back to the future
1996: the world’s first
Life Cycle Assessment
for a motor vehicle
(Golf III)
In 1996, the Technical Development department of Volkswagen
first published its own environmental goals. The same
year, Volkswagen produced the world’s first Life Cycle Assessment
for a vehicle, the Golf III. This documented the new
awareness that fuel production and consumption account for
the greater part of the total energy consumption and a key
share in the greenhouse gas emissions of a vehicle over its
entire life cycle – which of course underscored the importance
of reducing fuel consumption.
In 1999, Volkswagen started production of the Lupo 3L. The
1.2-litre three-cylinder developed 45 kW (61 HP) and used an
average of only 2.99 litres of diesel per 100 kilometres. The
automatic start-stop system and the automated manual gearbox
were two of the key factors that led to this ground-
With 81 grams of CO 2 per kilometre (combined),
the VW Lupo 3L met the criteria for classification
as a “three-litre car” in Germany (max. 90 g
CO 2 /km). It was also the first diesel-powered
car to meet the Euro 4 emissions standard.
breaking achievement. The Cd value was only 0.29 and the
lightweight design of the vehicle, using a large number of
magnesium and aluminium components, kept the weight of
the Lupo 3 L down to just 830 kilograms.
The conventional diesel injection systems of the day (distributor
and inline injection pumps) were not capable of meeting
the exhaust emission limits required by law. And with their
long high-pressure lines with inherent technical limitations in
terms of falling pressure, there was no way these systems
could be improved. Volkswagen’s response was to develop
the pump-nozzle injection system. In 1998, one year after
Volkswagen issued its first environmental specification, this
system was first used in the diesel-engined Golf IV.
1997
From 1997, many recycled and renewable
raw materials were used in the Golf IV,
including cotton fibre nonwovens in insulating
mats and luggage compartment
covers and shaped flax fibres for trim
panels and covers.

Volkswagen saw further potential for greater efficiency and
improved environmental protection in consistent downsizing,
an approach which was demonstrated in 2004 in the first
dual-clutch gearbox, on the Golf R32, which significantly
reduced the consumption drawbacks of automatic transmissions,
and the Golf GT with TSI engine and twin-charging,
which appeared at the beginning of 2006. This model featured
a number of new technical developments combined to
form a convincing downsizing package. The car marked a
new highlight in the development of TSI technology, which
has since been adopted for many Volkswagen models.
In 2007, the best-selling Golf V BlueMotion
achieved an average fuel consumption of
just 4.5 litres of diesel per 100 kilometres,
breaking the 5-litre barrier that had proved
such an obstacle for mass-produced vehicles.
At the same time, combined CO 2
emissions fell from 135 g/km to 119 g/km.
Other features adopted on the Golf V
in the interests of greater efficiency and
environmental protection included an
underbody tray (2003), insulating materials
incorporating renewable raw materials
(2003), electro-mechanical steering (2003)
and a diesel particulate filter in 2005.
2007
Extremely strong lightweight steel parts produced
by hot stamping make the Passat B6 about
20 kilograms lighter than its predecessor.
In 2003, the 2.0-litre Passat B5 with 100 kW
(136 HP) TDI engine became the first Volkswagen
model to be fitted with a diesel particulate filter,
ensuring that it easily complied with the Euro 4
emissions standard.
Also in 2006, when Germany hosted the nations of the world
for the FIFA World Cup, the Polo BlueMotion was launched,
ushering in the successful BlueMotion concept with an aver -
age fuel consumption of only 3.8 litres per 100 kilometres.
This very low consumption was achieved by using higher
gear ratios, aerodynamic fine tuning and engine design
modifications. The same year, the first EcoFuel natural gas
models (Caddy and Touran) made their debut. Progress was
also in evidence in organisational structures. In 2007, the
environmental goals of the Technical Development department
were revised. Seven target areas were combined to
form three specific goals: climate protection, resource conservation
and healthcare.
Looking back to the future 21

Petrol engine Particulates (mg/km)* Diesel engine
Particulates (mg/km)*
50
Euro 3
5
NOx emissions (mg/km) NOx emissions (mg/km)
150
80 60 0
2000 2005 20131 /142 Euro 5
500
2000
1 /62 * The limits on particulate emissions only apply to direct-injection petrol engines
The new Golf VI not only has the first 7-speed dual-clutch gearbox
and efficient TSI and common-rail TDI engines but also features
a convincing, innovative approach to materials. The Golf
VI includes some 527 kilograms of resource-saving recycled raw
materials, accounting for more than 40% of the total weight of
the vehicle.
In the development process the materials cycle is taken into
account over the entire vehicle life cycle, from the first design
sketch through to recycling. In the Golf VI, quality-tested recycled
metals play a key role in the conservation of resources,
accounting for 501 kilograms. The vehicle also incorporates
15 kilograms of recycled plastics (for example in the underbody
tray), 9 kilograms of recycled glass and 2 kilograms of recycled
operating fluids.
Many other improvements have also been introduced on production
vehicles as a result of the consistent pursuit of environmental
protection in the Technical Development department.
These include common-rail technology, first used on the Tiguan
in 2007, BlueMotion Technology for a petrol-engined vehicle,
* See page 27 for the consumption figures of the various models
22
Looking back to the future
25
Euro 3 Euro 4 Euro 4
250
2005
Euro 5
180
2009
80
2014
Euro 6
Development of exhaust emissions limits since 2000
introduced on the Passat in 2009, the natural gas version of
the TSI engine – the TSI EcoFuel (also for the Passat in 2009)*
and the current 1.2-litre TSI engine with 63 kW for the Golf
(2010)* – incidentally the most economical petrol engine ever
available in a Golf. And thanks to its efficient TDI engine, a
start-stop system and regenerative braking, the Golf BlueMotion*
emits only 99 g of CO 2 per kilometre (combined), making
it the first Golf to record a consumption of less than 4 litres per
100 kilometres. The world’s most economical 5-seater car is
currently the Polo BlueMotion*, launched in 2009, with an av -
erage consumption of 3.3 litres per 100 kilometres (combined
87 g of CO 2 per kilometre).
Volkswagen is also striving to comply with more stringent
exhaust emissions standards before these are introduced.
For example, the Golf VI has been offered only with engine
options meeting the Euro 5 standard since 2008 and the
Passat Blue TDI* has been able to meet the Euro 6 standard
(stage N) since 2009. This process is being driven forward
consistently. The latest certification process for the Technical
Development department is already under way …
Volkswagen wrote the next chapter in the
history of environmentally compatible car
development in 2008, when the Golf VI
was introduced. Apart from the BlueMotion
version, with 99 g CO 2 per kilometre,
other impressive features include the
extensive use of BlueMotion Technology,
the outstanding acoustic values and the
innovative materials concept.
50
25
5
0

Exhaust emissions
EU4
EU5
EU6
Stage N
Golf III at the time of the
first environmental certification for TE
Since the environmental management system was introduced
in 1996, in the days of the Golf III, a number of measures
have resulted in a significant reduction in fuel consumption
CO2 reduction
* See page 27 for the consumption figures of the various models
Lupo 3L av. 81 g/km CO2
Polo V BlueMotion
av. 87 g/km CO2*
Polo IV BlueMotion
av. 99 g/km CO2
Golf VI BlueMotion
av. 99 g/km CO2*
Power output +64%
Weight +13%
Length +4,5%
Width +5%
Height +6%
Fuel consumption -24%
Golf VI 2010 at the time of
TE’s 5th environmental certification
combined with lower exhaust emissions. Despite higher
power output, greater weight and larger dimensions, a Golf
VI uses up to 24% less fuel than a third-generation Golf.
Development of CO 2 emissions and exhaust emissions standards from Polo to Passat (12/2010)
Golf V BlueMotion
av. 115/av. 119 g/km CO2 **
Passat VII BlueMotion
av. 109 g/km CO2*
Passat VII BlueTDI
av. 123 g/km CO2*
Passat VI BlueMotion
av. 136 g/km CO2
Passat VII TSI EcoFuel
av. 117 g/km CO2*
Passat ssat sat VI BlueTDI
av. 137 g/km
/km CO2 CO CO2
Looking back to the future
** 3-door/5-door
23

24
Golf Diesel
Electric prototype (T2)
1st hybrid
prototype (city taxi)
Golf Formula E
1st Golf
turbodiesel
Today and tomorrow.
Volkswagen remains committed to environmentally compatible, sustainable mobility.
The Technical Development department’s environmental management system is a
key factor here. The current BlueMotionTechnologies document Volkswagen’s
engagement for “green mobility”.
Volkswagen is considered one of the world’s eco-friendliest
car brands and we are working to improve this image even
further. We are determined to bring the cleanest and most
economical, but also the most fascinating vehicles onto the
road. BlueMotionTechnologies is Volkswagen’s umbrella
brand for the best environmental technologies currently
available. All our especially efficient products are marketed
under this brand.
Global challenges such as climate change and scarce resources
call on industry to develop solutions that break down the
usual barriers between industrial sectors and fields of activity.
As an industrial group active throughout the world, Volkswagen
is facing up to these challenges and sees them as an
opportunity to bring its technological expertise and social
competence to bear in the creation of future-oriented solutions.
Today and tomorrow.
Small series
City-Stromer
electric car
Audi launches
TDI
Small series
Audi Duo
Golf Ecomatic
1-litre car
Lupo 3L TDI
Audi A2
Dry 7-speed DSG
dual-clutch gearbox
Caddy/Touran EcoFuel
Golf twinDRIVE
fleet test
BlueMotion models
Audi e models
6-speed DSG
dual-clutch gearbox
87 g Polo BlueMotion*
Passat TSI EcoFuel*
BlueMotion Technology packages
available for petrol engines
TSI direct petrol injection
and twin-charging
Touareg Hybrid*
1975 1980 1985 1990 1995 2000 2005 2010 Future developments
From the T2 electric prototype of the 1970s to BlueMotionTechnologies: Volkswagen can look back on a long tradition
of bringing innovative technologies through to production
* See page 27 for the consumption figures of the various models
BlueMotionTechnologies from Volkswagen include a number
of innovations that reduce environmental impact, such as the
start-stop system, recuperation and the SCR system for ex -
haust gas treatment. Apart from the optimisation of existing
TSI, TDI and DSG technology for greater efficiency and lower
emissions, development activities include the consistent im -
ple mentation of alternative powertrains such as hybrid systems
and natural gas engines (TSI EcoFuel). By combining
innovative technologies, Volkswagen can offer the right
solution for every need.

Electrotraction
Conventional electricity
Conventional fuels
Combustion engine
The Volkswagen Fuel and Powertrain Strategy points the way to CO 2 -neutral sustainable mobility
The Volkswagen Fuel and Powertrain strategy points the way
to the future. As a key element in the strategy, Volkswagen
development departments are called upon to make full use of
the potential offered by existing powertrain and fuel options
at the same time as developing new solutions through to production
readiness. This is a meaningful strategy in view of the
fact that we will certainly have to rely on fossil fuels for many
years to come. However, with the knowledge that it has devel -
oped in the past and its consistent environmental management
activities, Volkswagen is today ready to launch into the
future with electric powertrains.
BlueMotionTechnologies is the umbrella
brand used by Volkswagen for all its efficient
products and technologies. Under its
sub-brands BlueMotion, BlueMotion Technology,
BlueTDI and TSI EcoFuel, Volkswagen
offers specific solutions combining
environmental aspects, economics and
driving pleasure. These labels cover a large
number of smart innovations that help
protect the environment. For example, the
start-stop system and the SCR exhaust gas
aftertreatment system save fuel and reduce
emissions of CO2 and pollutants. Drive
systems such as EcoFuel, allowing natural
gas operation, BiFuel for LPG and Multi-
Fuel, designed for operation on E85, offer
alternatives to mono-fuel petrol and diesel
engines. The efficient basic technologies
TDI, TSI and DSG lay the foundations for
these innovations.
Umbrella brand
Sub-brands
BlueMotion/
BlueMotion Technology
Innovations
Basic technologies
To ensure that these efforts are successful, we will be pooling
our expertise in the electric propulsion field and taking it
forward step by step. To this end, Volkswagen is pursuing a
clearly defined plan for the introduction of electric vehicles.
The first step is the production of a small test fleet of the Golf
blue-e-motion in 2011. A year later, the Jetta Hybrid is to be
launched in the USA. Then in 2013/2014, hybrid (Golf) and
electric (Up!, Golf) versions of the Volkswagen brand’s highvolume
models are due to take the market by storm.
BlueTDI TSI EcoFuel
BiFuel MultiFuel
EcoFuel NOx exhaust aftertreatment
Hybrid drive/electric drive
Carbon-neutral electricity
Carbon-neutral fuels
(liquid, gaseous)
Start-stop system/recuperation
TDI TSI DSG
Today and tomorrow.
Carbon
neutral
mobility
25

Fit for the future – the “Mach 18 plus” strategy.
The Volkswagen Group has set itself the ambitious target of becoming the world’s
leading automaker in terms of economy and ecology by 2018. In this context, through
its “Mach 18 plus” strategy, the core Volkswagen brand is out to become the world’s
most innovative manufacturer of mass-produced vehicles. Volkswagen is committed
to being fit for the future, with new, energy-efficient models, innovative technologies
and targeted investments in mobility for the future.
The automobile industry is undergoing radical transformation.
Markets and segments are changing, customers’ wishes are
becoming more and more differentiated and the demand for
sustainable vehicle and drive concepts is growing fast. Volkswagen
is extremely well-positioned to deal with these changes.
Every year, the Volkswagen Group invests some eight billion
euros in the development of new models and technologies.
One of the main focuses is on the ongoing optimisation of
internal combustion engines and their efficiency. The development
of e-mobility solutions also plays a key role.
In addition to the environmentally oriented vehicle portfolio,
the modular toolkit strategy plays a crucial part in Strategy
2018. Through the standardisation of platforms, components
and production processes, the toolkit allows a large number of
different models to be produced while reducing the technical
complexity. In combination with TDI and TSI engines, the innovative
DSG dual-clutch gearbox and future electric drive systems,
the modular toolkits will help Volkswagen further reduce
the fuel consumption and emissions of its model range. This
also applies to the New Small Family models to be launched in
2011, characterised by compact size, efficient, low-emission
powertrains and lightweight design.
* See page 27 for the consumption figures of the various models
26
Fit for the future
“Highly attractive, environmentally compatible vehicles
like the Up! are crucial for the future of Volkswagen.
Building on these foundations, Volkswagen is determined
to become the leading automaker in terms of economy
and ecology.”
Prof. Dr. Martin Winterkorn,
Chairman of the Board of Management of Volkswagen AG
at the Volkswagen Management Conference in Dresden.
Building on technical expertise developed over decades and
continuous investment in research and development, Volkswagen
sets standards in terms of “green mobility”. Volkswagen has
also succeeded in establishing BlueMotion as the best-known
environmental brand in Germany. Models from this highly efficient
series are benchmarks for fuel consumption and emissions.
If any further confirmation was needed, it was supplied
by the record-breaking 2,460 kilometres completed by a Passat
BlueMotion on a single tank of fuel in the autumn of 2010.
In future, electric vehicles will be at the heart of Volkswagen’s
business, too. The milestones have already been defined. In
2010, Volkswagen launched its first full hybrid drivetrain, on
the Touareg*. In 2011, Golf blue-e-motion test vehicles will take
to the roads. At the same time, further hybrid models are to be
added to the Volkswagen range, step by step, like the Jetta in
2012. 2013/14 will be among the key years for electric propulsion,
with the launch of the Up! blue-e-motion and the Golf
blue-e-motion.
With fascinating vehicles that combine minimum environmental
impact with maximum driving pleasure and innovative
production processes with resource and energy efficiency, all
constantly optimised by effective environmental management,
Volkswagen is well on the way to reaching its targets for 2018.

“Electric cars will be at the heart of Volkswagen
in the future. … Our goal is to become the market
leader in e-mobility by 2018. … It’s an ambitious
goal but Volkswagen can draw on wide-ranging
experience gained over the past 40 years.”
Prof. Dr. Martin Winterkorn
Fuel consumption figures for the models mentioned in this brochure
Page 15
Fuel consumption Golf TDI l/100 km: urban 5.7/highway 3.9/combined 4.5/CO 2 emissions combined 119 g/km (5-speed manual gearbox)
Fuel consumption Golf TDI BlueMotion Technology l/100 km: urban 5.2/highway 3.5/combined 4.1/CO 2 emissions combined 107 g/km (5-speed manual gearbox)
Fuel consumption Golf TDI BlueMotion l/100 km: urban 4.7/highway 3.4/combined 3.8/CO 2 emissions combined 99 g/km (5-speed manual gearbox)
Fuel consumption Golf TSI l/100 km: urban 7.0/highway 4.6/combined 5.5/CO 2 emissions combined 129 g/km (5-speed manual gearbox)
Fuel consumption Golf TSI BlueMotion Technology l/100 km: urban 6.5/highway 4.5/combined 5.2/CO 2 emissions combined 121 g/km (6-speed manual gearbox)
Fuel consumption Golf BiFuel l/100 km: urban 12.5/highway 7.3/combined 9.2/CO 2 emissions combined 166 g/km (5-speed manual gearbox)
Page 22
Fuel consumption Golf TSI l/100 km: urban 7.0/highway 4.6/combined 5.5/CO2 emissions combined 129 g/km (5-speed manual gearbox)
Fuel consumption Golf BlueMotion l/100 km: urban 4.7/highway 3.4/combined 3.8/CO2 emissions combined 99 g/km (5-speed manual gearbox)
Fuel consumption Polo BlueMotion l/100 km: urban 4.0/highway 2.9/combined 3.3/CO2 emissions combined 87 g/km (5-speed manual gearbox)
Fuel consumption Passat BlueTDI l/100 km: urban 5.8/highway 4.0/combined 4.7/CO2 emissions combined 123 g/km (5-speed manual gearbox)
Fuel consumption Passat TSI EcoFuel kg/100 km: urban 5.7/highway 3.5/combined 4.3/CO2 emissions combined 117 g/km (6-speed manual gearbox)
Page 23
Fuel consumption Polo BlueMotion l/100 km: urban 4.0/highway 2.9/combined 3.3/CO2 emissions combined 87 g/km (5-speed manual gearbox)
Fuel consumption Golf BlueMotion l/100 km: urban 4.7/highway 3.4/combined 3.8/CO2 emissions combined 99 g/km (5-speed manual gearbox)
Fuel consumption Passat BlueMotion l/100 km: combined 4.2/CO2 emissions combined 109 g/km (5-speed manual gearbox)
(Final values were not available when this brochure went to press)
Fuel consumption Passat BlueTDI l/100 km: urban 5.8/highway 4.0/combined 4.7/CO2 emissions combined 123 g/km (5-speed manual gearbox)
Fuel consumption Passat TSI EcoFuel kg/100 km: urban 5.7/highway 3.5/combined 4.3/CO2 emissions combined 117 g/km (6-speed manual gearbox)
Page 24
Fuel consumption Polo BlueMotion l/100 km: urban 4.0/highway 2.9/combined 3.3/CO 2 emissions combined 87 g/km (5-speed manual gearbox)
Fuel consumption Passat TSI EcoFuel kg/100 km: urban 5.7/highway 3.5/combined 4.3/CO 2 emissions combined 117 g/km (6-speed manual gearbox)
Fuel consumption Touareg Hybrid l/100 km: urban 8.7/highway 7.9/combined 8.2/CO 2 emissions combined 193 g/km
Page 26
Fuel consumption Touareg Hybrid l/100 km: urban 8.7/highway 7.9/combined 8.2/CO 2 emissions combined 193 g/km
Fit for the future
27

© Volkswagen AG
Group Research Environment
P.O. Box 011/18960
38436 Wolfsburg
Germany
5/2011
Article No. 015.1240.08.18