Ohio University College of Business Communication Standards

C. Vocals: Try to maintain even breathing, since this will help eliminate “squeaky
voice” syndrome.
D. Non-Verbals: Be aware of what your body language is saying.
1. Eye Contact: Make deliberate eye contact with members of your audience and
hold the contact until finishing an entire sentence.
2. Smile: Match the smile to the situation. Whereas a presentation about budget
cuts may not warrant a constant smile, a pleasant and open expression is usually
appropriate. Frowns can be interpreted as unwillingness to consider other ideas
or lack of conviction in your own ideas.
3. Hands and Gestures: Keep your hands lowered at your sides or in front of you
when making open handed gestures. Avoid putting your hands in your pockets,
swinging arms around, crossing arms in front of your chest, or clutching a
podium or microphone stand.
4. Feet: Do not move your feet unless you are taking a few steps. Movement
should be with purpose, not just shuffling around. Avoid shifting your weight
from foot to foot.
5. Posture: Stand up (or sit up!) straight. Slumping makes you look less alert,
decreases your oxygen, and compromises your circulation (which makes you feel
less alert).
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