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SHARIKA ENTERPRISES<br />

P R I V A T E L I M I T E D<br />

P O W E R I N G S M A R T G R I D<br />

Powering our Way to Success


Who We Are<br />

Sharika Enterprises started out in 1998 offering a range of representation services. We have grown<br />

consistently over the years and widened our portfolio that now covers EPC business, specialized<br />

manufacturing and trading activities.<br />

We operate in the infrastructure sphere in India focusing on the power sector and work with<br />

international and Indian power equipment manufacturers and project management/EPC<br />

contractors.<br />

We have gained a wide range of experience in marketing not only power and tele<strong>com</strong> products but<br />

also power projects. We have also been providing technical as well as logistic support services,<br />

outsourcing secondary products and managing projects of varied types and sizes.<br />

The Sharika Enterprises team provides professional services that are customised to make our<br />

principals' businesses a success in India. We work as a team with our principals and our clients to<br />

create positive and everlasting business relationships.<br />

Sharika Enterprises is ISO 9001:2008 certified and has a CRISIL rating of SME3.<br />

Areas of Operations<br />

Marketing Representations • EPC Contracts • Trading Activities • Erection Services • Manufacturing<br />

Financial Snapshot<br />

Our topline growth has almost doubled every year on a YoY basis.<br />

Rupees in Crores<br />

16<br />

14<br />

12<br />

10<br />

8<br />

6<br />

4<br />

2<br />

0<br />

4.46<br />

2008-09<br />

0.67<br />

The <strong>com</strong>panies that we represent include:<br />

Company Product/Service<br />

LS Cables, South Korea Cables and Cable Accessories<br />

8.00<br />

2009-10<br />

2.00<br />

Turnover PAT<br />

Hyosung, South Korea Gas Insulated Switchgear<br />

Andritz Hydro, India Hydro-Power Plants<br />

Elettromeccanica Colombo, Italy Cast Resin Transformers<br />

PNC Tech, South Korea MV Switchgear<br />

16.00<br />

2010-11<br />

5.22<br />

Dongbu Lightec, South Korea LED Lighting Products


What We Do<br />

Representation Services<br />

Our Representation Services cover marketing, consultancy, liaising and project management<br />

including:<br />

SHARIKA ENTERPRISES<br />

P R I V A T E L I M I T E D<br />

Market research<br />

Market potential, techno-economic feasibility, demand forecasting, plans and policies, project reports.<br />

Market development<br />

Technical presentations, site demonstrations, promotional activities.<br />

Tendering / bidding process<br />

Pre-qualification and pre-bid liaison and follow-up, pricing strategies, <strong>com</strong>petitive analyses,<br />

strategy formulation, tender preparation, logistics inputs.<br />

Post tender follow-up<br />

Regular client interactions, status reports, <strong>com</strong>petitors' activities, technical and <strong>com</strong>mercial<br />

clarifications.<br />

Pre-award activities<br />

Contract negotiations, legal inputs, settlement of terms and conditions.<br />

Contract execution<br />

Project management, customs clearance and logistics services, local outsourcing of supplies and<br />

services, consulting and technical services, drawing approvals, payment follow-ups.<br />

Tax and legal <strong>com</strong>pliances<br />

Expert advice on tax and legal issues and <strong>com</strong>pliances.<br />

Outsourcing of local supplies and services<br />

Transporting and clearing of goods, assured timely shipment and delivery.<br />

Technology and knowhow sourcing<br />

Visualize solutions to current problems, evaluate impact of implementing emerging technologies,<br />

help obtain required knowhow to improve business prospects.<br />

Our successes<br />

§ Introduced LS Cables in India in 2000 for 220 kV XLPE cables in Pragati Power Projects, Delhi.<br />

Also brought in 400 kV XLPE cables in India in 2008.<br />

§ Captured major market share in EHV cables in India through continued joint efforts. LS Cables<br />

received major orders from Indian Utilities – Karnataka Power Transmission Corporation Ltd (KPTCL),<br />

Andhra Pradesh Power Transmission Corporation Ltd (APTRANSCO), Delhi Transco Ltd (DTL).<br />

§ LS Cables supplied more than 500 km of 220 kV XLPE Cables in India, valued more than US$<br />

150 million/INR 700 crores in 2010.<br />

§ LS Industrial Systems (LSIS), Korea supplied three Gas Insulated Substations (GIS) to New Delhi<br />

Municipal Corporation (NDMC) at Bapu Dham, BD Marg, State Government House in New Delhi.<br />

§ Hyosung Corporation is in the process of executing a 400KV Gas Insulated Switchgear project at<br />

4×300 MW Teesta-III HEP in Sikkim.<br />

§ Associated with Andritz Hydro since 2004 in developing their Hydro Power Projects with National<br />

Hydroelectric Power Corporation (NHPC), National Thermal Power Corporation (NTPC) and<br />

State Electricity Boards, especially in north and north-east India with projects like NHPC/4×41<br />

MW Teesta Low Dam-III, MeSEB/2×42 MW Myntdu Leshka, HPSEB/4×15 MW RMU & LE Bassi<br />

HEP, HPSEB/2×2.25 MW Bhaba Augmentation HEP, HPPCL/3×65 MW Kashang HEP.<br />

§ All the Auxiliary Substations in Delhi Metro (DMRC), Phase I & II, supplying auxiliary power to<br />

underground as well as elevated Metro stations for lighting, air conditioning, esclators, etc., are<br />

powered by 350-400 numbers of 33/0.415kV, 200-3000 kVA Cast Resin Transformers supplied by<br />

Elettromeccanica, Italy.<br />

§ We have introduced futuristic power products in India such as Medium Voltage Screened<br />

Connectors and Bushings from Euromold, Belgium and a range of LED Lighting Products from<br />

Dongbu Lightec Co. Ltd, South Korea.


What We Do<br />

Cast Resin Type Transformers<br />

Elettromeccanica India Pvt Ltd is a joint-venture <strong>com</strong>pany with Elettromeccanica, Italy, a leading<br />

manufacturer of transformers based in Milan. Elettromeccanica is held in high esteem and has the<br />

confidence of an established clientele of final users, plant installators and consultants for its high<br />

quality, operational reliability and long lasting products. The <strong>com</strong>pany produces the following types<br />

of transformers:<br />

Low voltage transformers up to 2500 kVA nominal voltage up to 1.1 kV<br />

Distribution transformers up to 3150 kVA nominal voltage up to 36 kV<br />

Power transformers up to 10 MVA nominal voltage up to 36 kV<br />

In India we meet the growing demand of high quality cast resin type transformers with special foil type<br />

aluminium / copper winding technology.<br />

Key highlights - Elettromeccanica India Pvt Ltd<br />

Majority owned subsidiary of Elettromeccanica Italy with Sharika Enterprises as equity based<br />

joint-venture partner providing plant management and looking after marketing activities<br />

across India.<br />

The <strong>com</strong>pany caters to the requirements of the entire Asian market.<br />

Elettromeccanica Italy, established in 1901, has been manufacturing Cast Resin Transformers<br />

since 1983. The <strong>com</strong>pany has supplied 30,000 MVA in 50 countries, including 350-400<br />

transformers to India with 33/0.415 kV 200-3000 kVA ratings for the Delhi Metro Project.<br />

The Elettromeccanica India Pvt Ltd plant, located at Bari Brahmana, Jammu, was<br />

<strong>com</strong>missioned in 2010. ISO 9001:2008 certified, it is equipped with state-of-the-art testing<br />

facilities for <strong>com</strong>plete type testing as per Indian Standards (IS) as well as International<br />

Standards (IEC).<br />

In the first phase of production, cast coils are being sourced from Italy. CRGO core and the<br />

transformers are assembled locally as per the designs and engineering practices of<br />

Elettromeccanica Italy.<br />

The first order executed by the <strong>com</strong>pany was from Delhi Metro for 15 numbers 33/0.415 kV<br />

630/1600/2500 kVA Cast Resin Transformers. Type testing of the transformers was done in the<br />

in-house facility calibrated by ERDA, Baroda.<br />

§<br />

§<br />

§<br />

§<br />

§<br />

§


What We Do<br />

SmartOn LED lights<br />

Sharika Lightec Pvt Ltd, a joint-venture with Dongbu Lightec Co. Ltd, South Korea, brings SmartOn,<br />

a range of eco-friendly, smart LED lights to India.<br />

Dongbu Lightec, part of the Dongbu chaebol, is one of the leading manufacturers of LED lights in<br />

South Korea with a local market share of over 50% having bought over Fawoo Technology, South<br />

Korea in 2011. The <strong>com</strong>pany's global footprint covers the USA, China, Japan, Canada, Italy, Spain,<br />

Vietnam and now, India, with Sharika Enterprises.<br />

Sharika Lightec <strong>com</strong>bines the technology edge of Dongbu Lightec and the marketing prowess of<br />

Sharika Enterprises. Its range includes indoor integral replacement lamps, tube lights, street lights<br />

and explosion proof lights ranging from 3W to 160W.<br />

Key highlights - Sharika Lightec Pvt Ltd<br />

Sharika Lightec Pvt Ltd is a joint-venture with Dongbu Lightec Co. Ltd, South Korea in which<br />

Sharika Enterprises is the majority stakeholder.<br />

With patented designs from Dongbu Lightec, South Korea and LED chips from Japan, the<br />

<strong>com</strong>plete range of LED Lights is being assembled at the NOIDA plant, near New Delhi, on a<br />

modern assembly line and testing facilities imported from Korea.<br />

The <strong>com</strong>pany is executing the 1st LED Village Project for around 300 households in village<br />

Chunnikhurd, Punjab.<br />

The lighting system at Red Fort, Delhi has been upgraded with a range of LED lamps and<br />

sheets supplied by Sharika Lightec.<br />

§<br />

§<br />

§<br />

§<br />

TM<br />

Smart n<br />

Eco-friendly Smart LED Lights<br />

SHARIKA ENTERPRISES<br />

P R I V A T E L I M I T E D


What We Do<br />

Engineering Procurement Construction<br />

For our Engineering Procurement Construction (EPC) business, we draw on our experience in the<br />

supply, installation, testing and <strong>com</strong>missioning, and providing after sales services in EHV cables,<br />

cable accessories, transformers and switchgear.<br />

We provide integrated solutions, products and services on turnkey basis to our clients in the power<br />

sector. We have executed projects in difficult and challenging terrains and weather conditions in the<br />

states of Jammu and Kashmir, Himachal Pradesh and Delhi.<br />

Our strengths include:<br />

EHV cables systems – supervision, cable laying, jointing, testing and <strong>com</strong>missioning.<br />

Package substations, ring main units and autoreclosers for transmission and distribution sector.<br />

Commercial LED lighting solutions<br />

Cost-effective and efficient power equipment solutions<br />

Transformer erection, testing, <strong>com</strong>missioning and preventative maintenance support.<br />

Key highlights - EPC (MV Switchgear and Packaged Substations)<br />

§ EPC contract for Indian Railways/IRCON for two package substations of 11 kV voltage grade at<br />

Banihal, J&K at an altitude of 6500 feet on total turnkey basis which included design<br />

engineering, supply, erection, testing and <strong>com</strong>missioning of equipment procured from<br />

Schneider Electric.<br />

§<br />

Supply and installation of 33 kV and 11 kV autoreclosers, including civil works, steel structure<br />

work, erection, testing, <strong>com</strong>missioning and remote automation for various industrial clients like<br />

Tissa Hydro Power, Ircon International, Alpla India, Dutta Daw & Co, Himachal State Electricity<br />

Board, Indag Rubber, etc., in Himachal Pradesh.


What We Do<br />

Trading – Cable Accessories<br />

SHARIKA ENTERPRISES<br />

P R I V A T E L I M I T E D<br />

As a part of our trading activities, we are the national stockists and distributors for various leading<br />

European and Korean manufacturers of heat shrinks and specialised, pre-moulded screened<br />

connectors and bushings for touch-proof, dust-proof and water-proof connections between cables,<br />

transformers and switchgear.<br />

We maintain an optimum level of stocks in India to cater to the local original equipment<br />

manufacturers (OEMs) of MV switchgear and MV transformers like ABB, Areva, Siemens, Schneider,<br />

Vijay Electricals, Kotsons, Tesla, Nucon and Danish, among others.<br />

We have carved a niche in the domestic market for these advanced technology products for special<br />

applications in packaged substations and RMUs.<br />

With the introduction of in-house power products such as cast resin transformers and LED lights,<br />

our trading activity is in for a quantum jump, with increased geographical reach, directly as well as<br />

indirectly through our regional offices and an active, expanding dealer network across India.<br />

Erection services<br />

We have in-house, qualified and skilled technical manpower with specific tools and tackles/test<br />

equipment for specialised jobs like:<br />

§EHV cable systems<br />

lSupervision of cable laying upto 400 kV<br />

lCable laying experience upto 220 kV<br />

lJointing experience for 66/132/220 kV cables<br />

§MV switchgear and Packaged sub-stations<br />

§MV transformers<br />

§MV cable systems


Our Clients<br />

Government Power Utilities<br />

Bhakra Beas Management Board (BBMB) • Central Electricity Authority (CEA) • National Hydro Power<br />

Corporation (NHPC) • National Thermal Power Corporation (NTPC) • North Eastern Electric Power<br />

Corporation Ltd (NEEPCO) • Power Grid Corporation of India (PGCIL) • Rural Electrification Corporation Ltd<br />

(RECL) • Satluj Jal Vidyut Nigam Ltd (SJVNL) • Tehri Hydro Development Corporation (THDC)<br />

Private/Public Power Distribution Companies<br />

Bombay Electric Supply & Transport (BEST) • BSES Rajdhani Power Ltd (BRPL) /<br />

BSES Yamuna Power Ltd (BYPL) • New Delhi Municipal Council (NDMC) • North Delhi Power Ltd (NDPL)<br />

Reliance Energy Ltd (REL) • Tata Power<br />

Public/Private Electrical Contractors<br />

ABB India • Alstom • Andritz Hydro Pvt. Ltd • Areva T&D India Ltd (AREVA)<br />

Bharat Heavy Electricals Ltd (BHEL) •IRCON International Ltd (IRCON) • Larsen & Toubro (L&T)<br />

Siemens India • Voith Hydro Ltd • Voltas Ltd (VOLTAS)<br />

State Electricity Boards<br />

Andhra Pradesh • Delhi • Haryana • Himachal Pradesh • Jammu & Kashmir • Karnataka • Maharashtra<br />

Meghalaya • Punjab • Tamilnadu • Uttar Pradesh • Uttarakhand • West Bengal<br />

Railways<br />

Delhi Metro Rail Corporation (DMRC) • Chennai Metro Rail Corporation • IRCON International Ltd (IRCON)<br />

Railtel Corporation of India Ltd (RailTel) • Bangalore Metro Rail Corporation Ltd (BMRCL)<br />

Indian Railways • Kolkata Metro Rail Corporation<br />

SHARIKA ENTERPRISES<br />

P R I V A T E L I M I T E D<br />

P O W E R I N G S M A R T G R I D<br />

<strong>Corporate</strong> Office: B-124, Sector-67, Noida 201310, India | Tel: +91 120 2593900 • Fax: +91 120 2484620<br />

Registered Office: 404 Chiranjiv Tower, 43 Nehru Place, New Delhi 110019, India | Tel: +91 11 26225680<br />

info@sharikaindia.<strong>com</strong> • www.sharikaindia.<strong>com</strong>

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