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Janna Murgia, successful International Executive MBA graduate of ...

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Where do you live now and what do you do?<br />

I now live in New York City and I am the Public Relations Manager for Macys East. Macys<br />

is a very large retail company with more than 800 stores nationwide. Macys East is the<br />

division that covers locations on the eastern seaboard <strong>of</strong> the US from Washington DC to<br />

Maine. As Public Relations Manager I am responsible for cause-related marketing efforts<br />

and strategic partnerships with non-pr<strong>of</strong>it organizations. The goal <strong>of</strong> our department is to<br />

create win-win programmes in which we give back to the community and drive business<br />

for our company. To give one example, each year my department executes a community<br />

shopping day. For several months prior to this event, any non-pr<strong>of</strong>it organization may sell<br />

shopping passes that entitle the purchaser to a day <strong>of</strong> special discounts, promotions and<br />

events on the community shopping day. The non-pr<strong>of</strong>it organizations keep 100% <strong>of</strong> the<br />

proceeds from their shopping pass sales. Last year the Macys organization raised $9 million<br />

for charities through this event alone and our sales volume on that day was one <strong>of</strong> the most<br />

significant <strong>of</strong> the year.<br />

How did you experience the UMBS <strong>MBA</strong> programme?<br />

The UMBS programme <strong>of</strong>fers many benefits that cannot be obtained in other<br />

programmes. Maastricht is a wonderful and friendly city from which all <strong>of</strong> Europe is easily<br />

accessible. Having an international experience is incredibly important, especially in todays<br />

global marketplace. The international classroom makes for a well-rounded exchange <strong>of</strong><br />

ideas that is not easy to find in other programmes. My time at UMBS/Maastricht is certainly<br />

one <strong>of</strong> the most important experiences <strong>of</strong> my life. It has afforded me career opportunities<br />

that I would not have otherwise had. Many people that I have met since graduation have<br />

been very interested in learning more about my experience at UMBS and I am incredibly<br />

proud to share my stories with them. Choosing this course <strong>of</strong> study and course <strong>of</strong> life has<br />

already proven to have a significant, positive impact on my future.

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