economic indicators - City of Greater Geelong

geelongaustralia.com.au

economic indicators - City of Greater Geelong

2008/09

geelong: open for business

economic indicators

bulletin 2008/09

WWW.GEELONGAUSTRALIA.COM.AU


INSIDE

Page

S1 Regional Employment Indicators /06

S2 Residential Property Market /08

S3 Non-Residential Property Market /17

S4 Population Growth /21

S5 Business Profile & Annual Production /29

S6 Education & Training /36

S7 Tourism & Major Events /42

S8 Regional News & Events /44

S9 Glossary & Business Services /49

Please provide

your feedback

COMPLETE OUR SHORT

ONLINE SURVEY BY

CLICKING HERE

Geelong fast facts

Local Government Area

Population

2008

Population growth 2008-2026

Population

2026

Growth

Rate (%pa)

Source: Australian Bureau of Statistics, ‘Estimated Resident Population, June 2008’.

Department of Sustainability & Environment, ‘Victoria in Future 2008’.

Area

(km 2 )

Greater Geelong (C) 211,841 269,653 +1.4% 1,245

Surf Coast (S) 24,442 34,781 +2.0% 1,553

Queenscliffe (B) 3,256 3,349 +0.2% 9

Golden Plains (S) 17,681 24,387 +1.8% 2,704

Colac Otway (S) 21,448 23,116 +0.4% 3,433

Total (Barwon Region) 278,668 355,287 +1.4% 8,944

Victoria 5,313,823 6,711,190 +1.3% 227,590

Industry

No. of

Employees

Major industry sectors

% of

Workforce

Annual

Output ($m)

Manufacturing 15,505 13.5% $11,456

Retail Trade 14,887 13.0% $1,969

Health Care & Social

Services

13,228 11.6% $1,280

Construction 10,249 9.0% $2,393

Education & Training 9,690 8.5% $975

Accommodation

7,562 6.6% $815

& Food Services

Ballarat

Public Administration

Bacchus

6,363 5.6% $749 Marsh

& Safety

Source: ABS 2006 Census & REMPLAN (Regional Economic Modelling and Planning System).

Labourforce (ABS 2006 Census)

City of Greater Geelong 91,930

Barwon Region 121,586

Unemployment (ABS 12 month average to June 2009)

Barwon Western District 5.0%

Victoria 5.1%

Journey to Work (ABS 2006 Census) No. of Commuters

Barwon Region to Melbourne 11,100

Melbourne to Barwon Region 3,153

Major Employers

Employees (FTE)

Barwon Health 3,479

Department of Education 2,333

Deakin University (Waurn Ponds & Waterfront) 1,399

Ford Motor Company of Australia Ltd 1,374

City of Greater Geelong 1,357

Avalon Airport (all activities) 1,275

Safeway 1,183

Catholic Education System 1,027

Target Australia (head office & retail) 964

Transport

Melbourne

Accident Commission (TAC) 763

Airport

Alcoa World Alumina Australia Ltd (Vic Operations) 714

Source: City of Greater Geelong FTE – Full Time Equivalent

Werribee

Bannockburn

CORIO BAY

Avalon

Airport

PORT PHILLIP BAY

Portarlington

gEELONg

MELBOURNE

St Leonards

Colac

Anglesea

Ocean

Grove

Barwon

Heads

Torquay

Pt Lonsdale

Queenscliff

VEHICULAR

& PASSENGER FERRY

Sorrento

aUSTRaLIa

Aireys Inlet

BASS STRAIT

Lorne

VICTORIA

/2

TWELVE APOSTLES

Princetown

Apollo Bay

Geelong is a place of exciting possibilities. With a positive attitude to investment...

Geelong is OPEN FOR BUSINESS.


Geelong, Victoria, Australia

Geelong, located 75km south west of Melbourne, is Victoria’s

largest regional City. It is part of the Barwon Region, which

is vital to the State and National economy with over 20,000

businesses, a highly skilled workforce and comprehensive

infrastructure and business support services.

Geelong’s key growth sectors include: advanced manufacturing;

health; education & research; tourism; information & communication

technology (ICT); and food, horticulture & aquaculture.

Economic Indicators Summary

The Global Financial Crisis created uncertain and difficult

circumstances for economies worldwide in 2008/09. As credit

tightened and international trade declined, escaping the impact was

a difficult task for any community.

Overall the Barwon Region recorded mixed results in key economic

indicators for 2008/09. Some indicators experienced modest growth

and although many declined, they were generally on the back of

record highs achieved the previous year.

Geelong’s manufacturing sector experienced further restructuring

during the year, however the continued diversification of the regional

economy helped minimise the extent of the impact felt locally.

Geelong’s resilience during one of the most challenging economic

periods on record, is testament to the robust nature of the local

economy and ongoing confidence in the Region.

> The Region experienced an upward movement in the

unemployment rate compared to the record lows of 2007/08

(reached 6.5% in June 09).

> Total building activity fell from its peak of $1.1b in 2007/08

to $960m in 2008/09 (a drop of 15.4%).

> The value of new dwelling approvals dropped by 15.6% to

$469m, whilst the value of home renovations increased by

14.0% to $145m.

> The value of non-residential building activity contracted by

23.4% to $346m yet is still the second highest figure on record.

> Expenditure on commercial, industrial and retail projects dropped

by 38.5%, whilst expenditure on health and public buildings

increased by 22.7%.

> Most municipalities in the Region experienced modest rises in

median house prices.

> The population grew by 1.6% or 4,412 people to reach

278,668 residents.

> The population is expected to reach 355,278 people by 2026,

an increase of 31.6%.

> Gross Regional Product (GRP) increased to $11.4b in 2009,

an increase of $900m since the 2008 estimate (basic prices

without adjustment for CPI).

regional highlights

2008/09 summary

> Trade through the Geelong Port slowed to 10.4m tonnes

(imports dropped by 7.0% however exports grew by 2.7%).

> The Region attracted 4.3m domestic daytrip visitors, up by

11.9% on the previous year.

Regional News Summary

Continued investor interest in the Region combined with a large

amount of public sector spending, also helped minimise the impact

of the challenging global economic conditions.

Following is a snapshot of some of the major project

announcements during 2008/09:

> The $380m Geelong Ring Road (from Corio to Waurn Ponds)

officially opened. Construction started on the $125m Section 4a

and planning commenced on the $45m section 4b.

> The $200m redevelopment of Westfield Geelong

was completed.

> The Transport Accident Commission (TAC) opened its $100m

headquarters in Geelong.

> The $100m WaterMarque apartment complex in Geelong

was approved.

> Barwon Water started construction on a $76m bio-solids drying

facility at Black Rock and the $70m Anglesea Borefield.

> The $60m Edgewater residential/retail development along

Waterfront Geelong was completed.

> Plans were unveiled for a $50m expansion of the Waurn

Ponds Shopping Centre.

> Deakin University opened the $37m extension of its

Waterfront campus.

> Construction started on the $35m redevelopment of

Queenscliff Harbour.

> Construction started on the $30m Geelong Private Medical

Centre adjacent to Geelong Private Hospital.

> The Geelong Football Club started work on the $28m

refurbishment of Skilled Stadium.

> Barwon Health’s $26m Emergency Department upgrade

was completed.

> The second-round of successful applicants for the Geelong

Innovation and Investment Fund (GIIF) were announced ($21m

worth of investment and 326 jobs are expected to be created).

> The rezoning of land for the Armstrong Creek Urban Growth

Area was approved (expected to accommodate 54,000 people

over the next 25 years).

For updates on regional economic indicators beyond

2008/09 visit: www.geelongaustralia.com.au/business

/3

economic indicators bulletin 2008/09 - CITY OF GREATER GEELONG FAST FACTS & REGIONAL HIGHLIGHTS


key economic indicators

2008/09 summary

For more regional economic indicators visit:

www.geelongaustralia.com.au/business

/4

TABLE 1: Key Economic Indicators for the Barwon Region - Financial Year Summary 2008/2009

Regional Indicator 2004/05 2005/06 2006/07 2007/08 2008/09

EMPLOYMENT INDICATORS

% Change

2007/08 –

2008/09

Australian Bureau of Statistics (ABS)

Barwon - Western District (June)

Number Unemployed No. 12,000 9,900 7,700 7,700 13,200 -

Unemployment Rate % 6.6 (1) 5.1 4.0 3.8 6.5 -

Unemployment Rate (Victoria) % 5.1 4.8 4.4 4.4 5.9 -

Department of Education, Employment and Workplace Relations (DEEWR)

Unemployment Rate (%) - June Quarter

City of Greater Geelong 8.0 7.0 6.7 4.3 5.5 -

Surf Coast Shire 4.3 3.8 3.6 2.2 3.1 -

Borough of Queenscliffe 5.2 4.6 3.4 1.9 3.2 -

Golden Plains Shire 5.2 4.3 3.9 2.3 3.6 -

Colac Otway Shire 6.3 5.2 4.5 3.3 4.5 -

Barwon Region 7.3 6.4 6.0 3.9 5.1 -

Job Advertisements

Geelong Advertiser

Ave. Weekly Job Advertisements No. 198 216 220 243 169 -30.5%

Seek Limited

New monthly job advertisements No. - - - 548 484 -11.7%

Centrelink (2)

Unemployment Allowance (No.) - 7,214 6,617 6,569 8,312 +26.5%

VALUE OF BUILDING ACTIVITY - BARWON REGION

Residential

New Dwellings $million $510.4 $446.3 $441.9 $556.3 $469.3 - 15.6%

Other Residential Permits “ - - - $127.5 $145.4 +14.0%

Total Residential $683.8 $614.7 -10.1%

Non-Residential

Commercial, Industrial & Retail “ $198.3 $152.5 $165.1 $339.5 $208.8 -38.5%

Health & Public Buildings “ $82.5 $155.9 $145.6 $111.6 $136.9 +22.7%

Total Non-Residential “ $280.8 $308.4 $310.7 $451.1 $345.7 -23.4%

Total Building Activity “ $791.2 $754.7 $752.6 $1,134.9 $960.4 -15.4%

NEW DWELLING APPROVALS

City of Greater Geelong No. 1,608 1,394 1,117 1,611 1,291 -19.9%

Surf Coast Shire “ 510 488 388 541 372 -31.2%

Borough of Queenscliffe “ 22 37 58 66 49 -25.8%

Golden Plains Shire “ 186 166 152 139 168 +20.9%

Colac Otway Shire “ 160 125 148 148 185 +25.0%

Total Barwon Region 2,486 2,210 1,863 2,505 2,065 -17.6%

MEDIAN WEEKLY RENTAL VALUES (3 bedroom house - June Qtr)

City of Greater Geelong $200 $210 $230 $250 $265 +6.0%

Barwon Region $205 $210 $215 $240 $260 +8.3%

Melbourne (Metropolitan) $230 $240 $260 $290 $320 +10.3%

Victoria $210 $225 $245 $265 $295 +11.3%

Sources: City of Greater Geelong; Borough of Queenscliffe; Surf Coast Shire; Golden Plains Shire; Building Commission; Australian Bureau of Statistics: unpublished data on unemployment; Population by

Age and Sex Catalogue No. 3235.0; Births Australia Catalogue No. 3301.0; Deaths Australia Catalogue No. 3302.0; and CPI Catalogue No. 6401.0; Department of Education, Employment and Workplace

Relations, ‘Small Area Labour Markets Australia’; Department of Human Services, Office of Housing; Geelong Advertiser; Seek Limited; Centrelink; VicRoads; Department of Education and Early Childhood

Development; Deakin University; Gordon Institute of TAFE; Skills Victoria; Department of Sustainability and Environment, Land Victoria; Geelong Port and GrainCorp Operations Ltd Geelong.


TABLE 1: Key Economic Indicators for the Barwon Region - Financial Year Summary 2008/2009 (continued)

Regional Indicator 2004/05 2005/06 2006/07 2007/08 2008/09

% Change

2007/08 –

2008/09

MEDIAN HOUSE PRICES* (Valuer General) (% Change 07 - 08)

City of Greater Geelong $252,000 $265,000 $277,250 $287,000 - +3.5%

Surf Coast Shire $385,000 $398,000 $440,000 $471,500 - +7.2%

Borough of Queenscliffe $470,000 $523,750 $500,000 $530,000 - +6.0%

Golden Plains Shire $205,500 $205,000 $225,000 $220,000 - -2.2%

Colac Otway Shire $195,000 $217,500 $235,000 $220,000 - -6.4%

Melbourne (Metropolitan) $320,000 $347,000 $375,000 $388,088 - +3.5%

Victoria $280,500 $300,000 $325,000 $335,000 - +3.1%

ESTIMATED RESIDENT POPULATION (As at 30 June ABS) (% Change 07 - 08)

City of Greater Geelong 203,276 205,686 208,861 211,841 - +1.4%

Surf Coast Shire 22,158 22,798 23,599 24,442 - +3.6%

Borough of Queenscliffe 3,127 3,150 3,186 3,256 - +2.2%

Golden Plains Shire 16,657 17,013 17,340 17,681 - +2.0%

Colac Otway Shire 21,055 21,044 21,270 21,448 - +0.8%

Barwon Region 266,273 269,691 274,256 278,668 - +1.6%

DEMOGRAPHY (ABS)* (% Change 06 - 07)

Births

City of Greater Geelong 2,368 2,331 2,591 - - +11.2%

Surf Coast Shire 279 276 319 - - +15.6%

Borough of Queenscliffe 22 18 14 - - -22.2%

Golden Plains Shire 202 214 187 - - -12.6%

Colac Otway Shire 244 251 234 - - -6.8%

Barwon Region 3,115 3,090 3,345 - - +8.3%

Deaths

City of Greater Geelong 1,696 1,602 1,709 - - +6.7%

Surf Coast Shire 128 111 141 - - +27.0%

Borough of Queenscliffe 55 41 44 - - +7.3%

Golden Plains Shire 73 78 62 - - -20.5%

Colac Otway Shire 188 160 184 - - +15.0%

Barwon Region 2,140 1,992 2,140 - - +7.4%

STUDENT ENROLMENTS*

Barwon South Western Region (3)

Primary School No. 29,818 29,394 29,203 28,936 28,132 -2.8%

Primary/Secondary “ 11,019 11,179 11,221 9,935 10,987 +10.6%

Secondary School “ 21,442 21,538 21,868 23,261 23,120 -0.6%

Barwon Region

Gordon Institute of TAFE “ 20,900 20,200 20,700 19,700 22,850 +16.0%

Deakin University “ 13,739 13,282 13,350 13,301 13,214 -0.7%

Traineeships & Apprenticeships (as at 31 Aug) “ 8,285 7,912 7,733 7,617 7,585 -0.4%

NEW VEHICLE REGISTRATIONS (VicRoads)

Passenger Vehicles No. 14,008 13,659 13,521 13,514 13,029 -3.6%

Motor Cycles “ 935 976 1,276 1,518 1,443 -4.9%

Light Commercial Trucks “ 2,627 2,744 2,419 2,771 2,763 -0.3%

Total 17,570 17,379 17,216 17,803 17,235 -3.2%

PORT OF GEELONG

Imports million 7.4 7.0 7.3 7.1 6.6 -7.0%

Exports “ 4.5 4.2 4.1 3.7 3.8 +2.7%

Total Trade “ 11.9 11.2 11.4 10.8 10.4 -3.7%

Vessels No. 546 560 494 613 619 +1.0%

Consumer Price Index (4)

% Change Australia 2.4 3.2 2.9 3.4 3.1 -

(1) Due to an unusual monthly figure, July data has been used instead of June data. (2) Includes Newstart Allowance and Youth Allowance (other). Data revised from previously published figures due to more

detailed information on allowance classifications. Data supplied is point in time data. (3) Data revised from previously published figures as data previously available for the Barwon Region is now only available

for the broader Barwon South Western Region (whole of South West Victoria). Primary enrolments includes special schools. (4) Shows the percentage change on figures from the previous financial year for the

weighted average of Australia’s eight capital cities. – Data not available. * Data refers to the calendar year, i.e. financial year 2008/2009 equates to calendar year 2009.

economic indicators bulletin 2008/09 - CITY OF GREATER GEELONG key economic indicators


S1

regional employment

indicators

in this section

> Unemployment Rate - ABS

> Job Advertisements - Barwon Region

For updates on regional employment indicators visit:

www.geelongaustralia.com.au/business

2008/09 Regional employment summary

Unemployment Rate

Australian Bureau of Statistics - Barwon Western District

The June 2009 unemployment rate for the Barwon-Western District

was 6.5%, an increase of 2.7 percentage points when compared

to June 2008 (see Table 1 below). This increase is in line with the

national trend and indicative of the economic environment in the

second half of 2008/09. Compared to the recession in the early

90s when unemployment hit 14.0%, or even five years ago when it

averaged 7.0%, the local labour market in 2008/09 has proven to

be resilient during challenging global economic conditions.

A twelve month average of the unemployment rate to June 2009

shows the Barwon-Western District to be on par with Victoria and

Australia (at 5.0%, 5.1% and 4.9% respectively).

Department of Education, Employment and Workplace Relations

(DEEWR) – Barwon Region

According to DEEWR data, the unemployment rate in the Barwon

Region reached 5.1% in the June 09 quarter - the same as the

Victorian rate. Although the unemployment rate for the Barwon

Region increased during the March 09 and June 09 quarters, when

compared to the past five years it has remained at a relatively low

level (see Graph 2 - page 7).

Job Advertisements

Demand for labour in the Barwon Region weakened during

2008/09. An average of 169 jobs were advertised each week in

the Geelong Advertiser during 2008/09, a decrease of 30.5% on

the previous financial year - the first decrease in ten years (see

Table 2 - page 7). This trend is also evident in online (Seek) job

ads, which show an 11.7% decrease in job ad volume between

2007/08 and 2008/09. The spike in Geelong Advertiser job ads

in June 2006 was due to recruitment for a new call centre

(see Graph 3 - page 7).

Unemployment Allowances

Centrelink data shows that the number of people requiring

unemployment allowances in the Barwon Region increased by

26.5% between 2007/08 and 2008/09 (from 6,569 people to

8,312 people).

DEEWR data is available at the Statistical Local Area

geographic level.

TABLE 1: Unemployment Rate – Australian Bureau of StatisticS

Latest Month

(June 2009)

Same Month Last Year

(June 2008)

12 Month Average

(to June 2009)

5 Year Trend Line Analysis

(Jun 04 – Jun 09)

Barwon-Western District* Victoria Australia

Unemployment

Rate

Change**

Percentage Points

Unemployment

Rate

Change**

Percentage Points

Unemployment

Rate

6.5%

5.9%

5.8%

+2.7pts

+1.5pts

3.8% 4.4% 4.3%

5.0% 5.1% 4.9%

-3.3pts

-1.2pts

Change**

Percentage Points

+1.5pts

Source: Australian Bureau of Statistics. * The Barwon-Western District refers to the whole of South-West Victoria.

** Change in percentage points is based on differences between the latest month and earlier figures as specified.

/6


GRAPH 1: Monthly Unemployment Rate

(July 2004 – June 2009)

Percentage (%)

10.0

9.0

8.0

7.0

6.0

5.0

4.0

3.0

2.0

1.0

Barwon Western District

Victoria

0.0

J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J

2004 2005 2006 2007 2008 2009

Source: Australian Bureau of Statistics

TABLE 2: Job Advertisements – Barwon Region

GRAPH 3: Job advertisements, Barwon REgion (2004 – 2009)

Number

800

700

600

500

400

300

200

100

0.0

01 Jul 04

01 Sept 04

01 Nov 04

01 Jan 05

01 Mar 05

01 May 05

01 Jul 05

01 Sept 05

01 Nov 05

Ave. Weekly Job Ads (Geelong Advertiser)

01 Jan 06

01 Mar 06

01 May 06

Source: Geelong Advertiser ‘Career One’ Saturday Employment Section and Seek Limited

(www.seek.com.au).

01 Jul 06

01 Sept 06

01 Nov 06

01 Jan 07

01 Mar 07

01 May 07

01 Jul 07

01 Sept 07

01 Nov 07

01 Jan 08

New Monthly Job Ads (seek.com.au)

01 Mar 08

01 May 08

01 Jul 08

01 Sept 08

01 Nov 08

01 Jan 09

01 Mar 09

01 May 09

GRAPH 2: Quarterly Unemployment Rate

Department of Education, Employment and Workplace Relations

(DEEWR)

Percentage (%)

10.0

9.0

8.0

7.0

6.0

5.0

4.0

3.0

2.0

1.0

0.0

City of Greater Geelong

Barwon Western District

Victoria

J

M

M S J

D M J

S D M J

S D M J S D

S D M J

2004 2005 2006

2007 2008 2009

Quarter

Source: Economic, Labour Market and Education Analysis Branch, Department of Education,

Employment and Workplace Relations (DEEWR), Small Area Labour Markets Australia.

Average Weekly

Job Ads

Latest Month (June 2009) 135

Geelong Advertiser

Percentage

Change*

New Monthly

Job Ads

Seek.com.au

Percentage

Change*

Source: Geelong Advertiser ‘Career One’ Saturday Employment Section (includes vacancies for all paid full-time, part-time and casual paid positions in the Barwon Region. Advertisements with an unspecified

number of vacancies are counted as one). Seek Limited www.seek.com.au (relates to monthly job ad volume for the area ‘Geelong’ as specified by the advertiser/employer)

* Percentage change is based on differences between the latest month and earlier figures as specified.

-34.5%

Same Month Last Year (June 2008) 206 626

YEARLY AVERAGES

2008/2009 169

-30.5%

2007/2008 243 548

2006/2007 220 -23.2% - -

386

484

A twelve month average

of the unemployment rate

to June 2009 shows the

Barwon-Western District to

be on par with Victoria and

Australia.

-38.3%

-11.7%

/7

economic indicators bulletin 2008/09 - city of greater geelong section 1 - REGIONAL EMPLOYMENT INDICATORS


S2

rESIDENTIAL PROPERTY

MARKET

in this section

> Residential Building Activity

> Residential Property Sales &

Median House/Rental Values

> Map: New Dwelling Approvals with

Median House and Rental Values

RESIDENTIAL BUILDING ACTIVITY

The value of total residential building activity in the Barwon Region

in 2008/09 was $614.7m, a drop of 10.1% on the previous year.

The value of new dwelling approvals decreased by 15.6%, whilst

the value of all other residential approvals (extensions/alterations,

demolitions etc.) increased by 14.0% (see Table 1 - page 9).

Although the value of building activity dropped in 2008/09 it was

still slightly higher than the figures for 2005/06 and 2006/07

(see Graph 1 - page 9).

New Dwelling Approvals

A total of 2,065 new dwellings were approved in the Barwon Region

during 2008/09, down 17.6% when compared to the previous year

(see Graph 2 - page 9). The value of dwelling approvals reached

$469.3m, 15.6% down on the previous year’s record high of

$556.3m.

See Table 2 - page 10 for new dwelling data by suburb and

township.

The Region

The Surf Coast Shire approved 372 new dwellings in 2008/09

(31.2% down on the previous year), with the majority of

development occurring in Torquay (274 approvals).

The Borough of Queenscliffe approved 49 new dwellings, down

25.8% when compared to the previous year.

Residential development in the Golden Plains Shire increased by

20.9% on the previous year, with 168 approvals valued at $28.7m.

The majority of approvals were issued in Bannockburn

(68 approvals).

The number of new dwellings approved in the Colac Otway Shire

increased by 25.0% in 2008/09, reaching a five year high of 185

approvals valued at $33.8m. The majority of approvals were issued

in Colac (83 approvals).

City of Greater Geelong

There were 1,291 new dwellings approved in the City of Greater

Geelong during 2008/09, a decrease of 19.9% compared to the

previous year.

The majority of development occurred on the Bellarine Peninsula

(456 new dwellings), mainly in the townships of Ocean Grove

(147), Drysdale (74) and St Leonards (64). Significant development

also occurred in the City’s southern suburbs (352 new dwellings),

particularly in Highton (144), Grovedale (80) and

Waurn Ponds (53).

Another 193 new dwellings were approved in the City’s east - 109 of

them in Leopold. A total of 166 new dwellings were approved in the

City’s north, with the highest number of approvals recorded in Lara

(40) and Bell Park (32).

Urban infill development accounted for another 112 new dwelling

approvals, predominantly in Newtown (38 dwellings), Geelong City

(18) and Geelong West (18).

See page 12 for the presentation of this data on a map.

The majority of development

occurred on the Bellarine

Peninsula (456 new

dwellings), mainly in the

townships of Ocean Grove

(147), Drysdale (74) and

St Leonards (64).

/8


TABLE 1: Total Residential Building Activity, Barwon Region

Area

CITY OF GREATER GEELONG

2007/2008 2008/2009

No. Value ($m) No. Value ($m)

% Change

in Value

07/08 - 08/09

New Dwelling Approvals (1) 1,611 $338.0 1,291 $288.9 -14.5%

Other Residential Building Permits (2) 2,662 $90.5 2,327 $74.4 -17.8%

Total 4,273 $428.5 3,618 $363.3 -15.2%

SURF COAST SHIRE

New Dwelling Approvals 541 $133.2 372 $96.3 -27.7%

Other Residential Building Permits 353 $17.6 456 $44.8 154.5%

Total 894 $150.8 828 $141.1 -6.4%

BOROUGH OF QUEENSCLIFFE

New Dwelling Approvals 66 $22.2 49 $21.6 -2.7%

Other Residential Building Permits 73 $1.7 71 $4.6 170.6%

Total 139 $23.9 120 $26.2 9.6%

GOLDEN PLAINS SHIRE

New Dwelling Approvals 139 $27.9 168 $28.7 2.9%

Other Residential Building Permits 363 $6.5 295 $11.5 76.9%

Total 502 $34.4 463 $40.2 16.9%

COLAC OTWAY SHIRE

New Dwelling Approvals 148 $34.9 185 $33.8 -3.2%

Other Residential Building Permits 311 $11.2 240 $10.1 -9.8%

Total 459 $46.1 425 $43.9 -4.8%

BARWON REGION

New Dwelling Approvals 2,505 $556.3 2,065 $469.3 -15.6%

Other Residential Building Permits 3,762 $127.5 3,389 $145.4 14.0%

Total 6,267 $683.8 5,454 $614.7 -10.1%

Source: City of Greater Geelong and the Building Commission. (1) Refers to the number of dwellings not the number of permits.

(2) ‘Other Residential Building Permits’ includes all new buildings except dwellings (sheds/carports), demolitions, extensions/alterations etc.

GRAPH 1: Total residential Building Activity -

Barwon Region

Number

8000

7000

6000

5000

4000

3000

2000

1000

0

No. of Residential Approvals

2004/05 2005/06 2006/07 2007/08 2008/09

Source: City of Greater Geelong and the Building Commission.

Value of Residential Approvals $m)

1000

900

800

700

600

500

400

300

200

100

0

Value ($m)

GRAPH 2: Number and Value of New Dwelling Approvals -

Barwon Region

Number

3000

2500

2000

1500

1000

500

0

No. of New Dwellings

Source: City of Greater Geelong and the Building Commission.

Value of New Dwellings ($m)

2004/05 2005/06 2006/07 2007/08 2008/09

600

500

400

300

200

100

0

Value ($m)

/9

economic indicators bulletin 2008/09 - city of greater geelong section 2 - residential property market


S2

rESIDENTIAL PROPERTY MARKET

Area

/10

TABLE 2: New Residential Dwelling Approvals (as at 30 June 2009)

CITY OF GREATER GEELONG

New Dwelling

Total

2006 (1) 2006/2007

Dwellings Approvals

New Dwelling

Approvals

2007/2008

New Dwelling

Approvals

2008/2009

Value Dwelling

Approvals

2008/2009

($’000)

Estimated

Dwellings as at

30 June 2009

Urban Geelong

Bell Park 2,066 33 54 32 $5,362 2,185

Bell Post Hill 2,051 8 8 3 $607 2,070

Belmont 6,294 17 86 41 $6,392 6,438

Breakwater 500 0 2 20 $2,658 522

Corio 5,893 67 57 26 $3,709 6,043

Drumcondra 229 0 0 1 $370 230

East Geelong 1,776 5 12 4 $600 1,797

Fyansford 75 1 0 0 $0 76

Geelong City 2,319 5 18 18 $5,146 2,360

Geelong West 3,205 13 18 18 $2,943 3,254

Grovedale 5,230 127 106 80 $14,407 5,543

Hamlyn Heights 2,602 23 17 23 $4,375 2,665

Herne Hill 1,687 6 15 12 $1,506 1,720

Highton 5,936 99 151 144 $40,155 6,330

Lara 4,473 46 57 40 $7,924 4,616

Leopold 3,288 62 102 109 $20,917 3,561

Lovely Banks 499 37 32 12 $3,940 580

Manifold Heights 1,144 5 15 12 $3,412 1,176

Marshall 608 10 16 19 $3,523 653

Moolap 511 3 4 2 $321 520

Mount Duneed 354 0 4 2 $545 360

Newcomb 2,157 10 30 17 $1,654 2,214

Newtown 4,150 23 53 38 $12,477 4,264

Norlane 3,773 6 69 13 $1,726 3,861

North Geelong 1,139 3 7 4 $789 1,153

North Shore 160 5 4 13 $2,443 182

Rippleside 173 2 2 2 $630 179

St Albans Park 1,766 22 30 28 $5,712 1,846

South Geelong 460 2 9 2 $521 473

Thomson 840 2 8 5 $691 855

Wandana Heights 610 15 12 13 $5,087 650

Waurn Ponds 1,002 76 44 53 $11,342 1,175

Whittington 1,717 16 24 17 $2,113 1,774

Rural Geelong

Anakie 257 9 2 1 $295 269

Balliang 87 1 2 1 $275 91

Barwon Heads 1,825 33 83 40 $14,700 1,981

Batesford 287 13 0 8 $2,934 308

Breamlea 160 1 3 1 $349 165

Clifton Springs 2,992 23 29 29 $5,706 3,073

Connewarre 77 20 8 14 $6,866 119

Curlewis 176 2 1 1 $320 180

Drysdale 1,543 50 108 74 $14,151 1,775

Indented Head 844 28 30 37 $7,659 939

Little River 299 5 3 2 $695 309

Marcus Hill 132 6 0 3 $1,480 141

Ocean Grove 5,817 92 148 147 $36,234 6,204

Portarlington 2,331 34 53 43 $10,381 2,461

St Leonards 1,834 43 67 64 $12,057 2,008

Wallington 433 8 8 3 $840 452


TABLE 2: New Residential Dwelling Approvals (as at 30 June 2009) - continued

Area

New Dwelling

Total

2006 (1) 2006/2007

Dwellings Approvals

New Dwelling

Approvals

2007/2008

New Dwelling

Approvals

2008/2009

Value Dwelling

Approvals

2008/2009

($’000)

Estimated

Dwellings as at

30 June 2009

SURF COAST SHIRE

Aireys Inlet 910 14 24 9 $3,611 957

Anglesea 2,753 27 46 21 $4,638 2,847

Bellbrae 548 1 9 3 $756 561

Deans Marsh 445 5 5 5 $2,402 460

Fairhaven 381 8 6 8 $2,857 403

Freshwater Creek 214 0 1 1 $425 216

Gherang 230 0 9 5 $466 244

Gnarwarre 310 4 3 2 $811 319

Jan Juc 1,686 21 34 15 $5,425 1,756

Lorne 1,591 22 23 13 $2,195 1,649

Moggs Creek 169 2 0 1 $242 172

Moriac 193 11 4 3 $1,054 211

Torquay 3,872 261 338 274 $70,450 4,745

Winchelsea 815 12 33 12 $965 872

Winchelsea South 123 0 6 0 $0 129

BOROUGH OF QUEENSCLIFFE

Point Lonsdale 2,205 32 39 31 $12,150 2,307

Queenscliff 1,010 26 27 18 $9,406 1,081

GOLDEN PLAINS SHIRE

Bannockburn 846 55 58 68 $11,776 1,027

Inverleigh 484 11 7 11 $2,015 513

Lethbridge 310 11 9 9 $1,296 339

Linton 455 2 3 1 $70 461

Meredith 247 5 3 2 $576 257

Napoleons 268 5 1 1 $180 275

Smythesdale 218 2 3 2 $381 225

Teesdale 504 16 11 20 $3,208 551

Rural Golden Plains 2,737 45 44 54 $9,167 2,880

COLAC OTWAY SHIRE

Apollo Bay 1,729 23 12 29 $6,849 1,793

Colac 4,045 30 58 83 $10,600 4,216

Elliminyt 752 27 22 22 $4,553 823

Marengo 223 4 3 4 $912 234

Rural Colac Otway 3,993 64 53 47 $10,894 4,157

LOCAL GOVERNMENT AREA TOTALS

City of Greater Geelong 88,005 1,117 1,611 1,291 $288,940 92,024

Surf Coast Shire 14,479 388 541 372 $96,297 15,780

Borough of Queenscliffe 2,640 58 66 49 $21,556 2,813

Golden Plains Shire 6,181 152 139 168 $28,668 6,640

Colac Otway Shire 10,742 148 148 185 $33,808 11,223

TOTAL BARWON REGION 122,047 1,863 2,505 2,065 $469,269 128,480

Source: City of Greater Geelong, Building Commission and the Australian Bureau of Statistics, 2006 Census of Population & Housing.

Municipal totals based on suburbs and townships are not possible, as in some instances they cross municipal boundaries.

(1) Excludes non-private dwellings.

/11

economic indicators bulletin 2008/09 - city of greater geelong section 2 - residential property market


S2

rESIDENTIAL PROPERTY MARKET

New Dwelling Approvals with median

house and rental values

Hamlyn Heights

$272,000 / $250

Manifold Heights

$384,000 / $255

Herne Hill

$250,000 / $230

Bell Post Hill

$247,000 / $260

Bell Park

$237,500 / $245

North Geelong

$247,250 / $250

Geelong West

$320,000 / $280

Geelong

$369,950 / $285

BARWON

REGION

Colac

$196,000 / $210

Bannockburn

$291,750 / $275

Lorne

$780,000 / $320

REFER TO

MAIN MAP

Greater

G eelong

Anglesea

$455,000 / $270

Torquay

$490,000 / $335

Newtown

$400,000 / $300

Geelong East

$280,000 / $260

Apollo Bay

$360,000 / $245

Geelong South

$304,500 / $265

Little River

Anakie

New Dwelling Approvals

Lovely

Banks

Lara

$283,000 / $275

Point

Wilson

0 - 9

10 - 19

20 - 39

40 - 59

GOLDEN

PLAINS

SHIRE

Moorabool

Corio

$177,500 / $215

Avalon

60+

Locality

$Median House Price /

$Weekly Rental Values (3BR House)

Fyansford

CORIO

BAY

Belmont

$265,000 / $265

Newcomb

$212,000 / $230

Leopold

$289,700 / $270

Clifton Springs

$264,500 / $270

Portarlington

$295,000 / $250

Indented Head

$300,000 / $240

Highton

$350,000 / $295

Ceres

Moolap

Curlewis

Drysdale

$285,950 / $270 St Leonards

$290,000 / $240

Waurn Ponds

$360,000 / $355

Mount

Duneed

Grovedale

$287,000 / $275

Marshall

Connewarre

Barwon Heads

$475,000 / $335

Wallington

Ocean Grove

$395,000 / $295

Marcus

Hill

Mannerim

Swan Bay

SURF COAST SHIRE

Queenscliff

$525,000 / $275

Point Lonsdale

$495,500 / $285

/12

Source: City of Greater Geelong, the Building Commission, Department of Sustainability, and Environment, Department of Human Services and Regional Real Estate Agents.


RESIDENTIAL property SALEs & Median house/rental values

Data from the Victorian Valuer General shows a decline in the

number and value of residential property sales in the Barwon

Region during 2008.

The value of all residential sales in the Barwon Region decreased

by 18.8%, from $2.8 billion in 2007 to an estimated $2.3 billion

in 2008. Similarly, the number of sales decreased by 19.3%, from

9,193 sales to an estimated 7,420 sales in 2008. This is in contrast

to 2007 when the value of residential sales increased by 27.3% and

the number of sales rose by 19.0%.

Although there has been a decline in the value and number of

residential sales, the majority of municipalities did experience modest

rises in median house, unit/apartment and house block prices.

The City of Greater Geelong’s median house price in 2008 was

$287,000, compared to $388,088 for metropolitan Melbourne and

$335,000 for Victoria.

See Table 3 - below for a detailed breakdown of median prices by

property type.

Median House Prices

City of Greater Geelong

The median house price in the City of Greater Geelong rose by 3.5%

in 2008 to $287,000. This increase was higher than the median

price movement for Victoria (3.1%) and Victorian regional cities

(2.3%) and on par with metropolitan Melbourne (3.5%). For the

past ten years house prices have continued to grow, with the City of

Greater Geelong’s median house price rising 181% (or 10.9% per

annum), from $102,000 to $287,000 (see Graph 4 - page 15).

Suburbs/townships with the highest median sale prices in 2008

were Barwon Heads ($475,000), Wandana Heights ($470,375),

Moolap ($422,500), Newtown ($400,000), Ocean Grove

($395,000), Manifold Heights ($384,000) and Geelong City

($369,950).

The five suburbs/townships with the highest median price increases

between 2007 and 2008 were Manifold Heights (32%), Wandana

Heights (22%), North Shore (16%), Hamlyn Heights (13%) and

St Leonards (13%). The five suburbs/townships with the highest

median price increases over the past ten years include Barwon

Heads (15%pa), St Leonards (14%pa), Indented Head (14%pa),

Geelong West (13%pa) and North Shore (13%pa).

TABLE 3: Residential Property Sales & Price Statistics 2008

Local Government Area

No. of

Sales

The Region

The median house price in the Surf Coast Shire reached $471,500

in 2008, an increase of 7.2% on the previous year or 12.9% per

annum over the past ten years. The highest median prices were

recorded in Lorne ($780,000), Fairhaven ($605,000) and Aireys

Inlet ($537,000).

Median prices rose 6.0% in the Borough of Queenscliffe reaching

$530,000, an increase of 12.7% per annum over the past

ten years.

The median house price in the Golden Plains Shire dropped to

$220,000 in 2008, a 2.2% decrease compared to the previous

year. The highest median prices were recorded in Bannockburn

($291,750) and Teesdale ($263,000).

The Colac Otway Shire’s median house price also dropped to

$220,000, a decrease of 6.4% on the previous year. The towns that

attracted the highest median prices include Wye River ($461,500),

Marengo ($442,500) and Apollo Bay ($360,000).

See Table 4 - page 14 for median house prices by suburb

and township.

Median unit/apartment and house block prices by suburb

and township are available in ‘A Guide to Property Values

2008’ published by the Department of Sustainability and

Environment.

Median Rental VALUES

The median weekly rent at the June 09 quarter was $260 in the

Barwon Region, $320 for metropolitan Melbourne and $295

for Victoria. The median rent increased by 8.3% in the Barwon

Region between the June 08 and June 09 quarters.

Across the Barwon Region the highest rental values for a three

bedroom house were recorded in Wandana Heights ($405),

Waurn Ponds ($355), Rippleside ($350), Barwon Heads ($335)

and Torquay ($355). The lowest rental values were recorded in

Norlane ($190), Colac ($210), Corio ($215), Breakwater ($220)

and Newcomb ($230).

See Table 5 - page 16 for rental data by selected suburbs and

townships.

House Unit/Apartment Vacant House Block Total Residential

Median

Price ($)

Median

Price %

Change

07-08

No. of

Sales

Median

Price ($)

Median

Price %

Change

07-08

No. of

Sales

Median

Price ($)

Median

Price %

Change

07-08

No. of

Sales*

Total sales

($'000)

City of Greater Geelong 3,952 $287,000 3.5% 889 $240,000 4.8% 819 $147,000 4.8% 5,678 $1,648,876

Surf Coast Shire 506 $471,500 7.2% 159 $480,000 21.5% 225 $210,000 2.4% 893 $418,186

Borough Of Queenscliffe 70 $530,000 6.0% 16 $375,000 -1.1% 5 $300,000^ - 91 $51,854

Golden Plains Shire 172 $220,000 -2.2% 3 $209,000^ - 103 $115,000 0.0% 282 $53,318

Colac Otway Shire 329 $220,000 -6.4% 59 $250,000 -9.1% 83 $96,000 4.3% 476 $118,825

Barwon Region 7,420 $2,291,058

Melbourne $388,088 3.5% $346,000 4.2% $150,000 4.3%

Country Victoria $235,000 1.7% $207,000 1.0% $100,000 1.0%

Victoria $335,000 3.1% $327,000 2.8% $138,000 3.0%

Source: LANDATA, Department of Sustainability and Environment, A Guide to Property Values 2008. ^ Less than 10 sales in analysis year

* These figures are not the sum of the house, unit/apartment and house block sales - they include other unlisted categories.

/13

economic indicators bulletin 2008/09 - city of greater geelong section 2 - residential property market


S2

rESIDENTIAL PROPERTY MARKET

TABLE 4: Median House Prices, Barwon Region 2008

Area

City of Greater Geelong

Median Price

2006

Median Price

2007

Median Price

2008

% Change

2007-2008

Growth % p.a.

1998 - 2008

Urban Geelong

Bell Park $232,000 $225,000 $237,500 6 10.7

Bell Post Hill $230,000 $254,000 $247,000 -3 9.2

Belmont $245,000 $262,000 $265,000 1 10.5

Breakwater $178,500 $198,750 $210,000 6 10.7

Corio $170,000 $175,000 $177,500 1 9.9

Geelong East $248,000 $283,000 $280,000 -1 12.0

Geelong City $320,000 $353,500 $369,950 5 10.1

Geelong South $300,000 $282,500 $304,500 8 12.0

Geelong West $265,000 $29,700 $320,000 8 13.6

Grovedale $253,000 $267,250 $287,000 7 9.9

Hamlyn Heights $229,500 $240,000 $272,000 13 11.2

Herne Hill $223,250 $245,000 $250,000 2 10.5

Highton $340,000 $342,000 $350,000 2 10.0

Lara $270,000 $275,000 $283,000 3 9.1

Leopold $267,000 $280,000 $289,700 3 9.6

Lovely Banks $299,250 $327,500 $355,000 8 10.7

Manifold Heights $316,000 $291,250 $384,000 32 12.1

Marshall $255,000 $270,500 $286,000 6 9.8

Moolap ^$205,000 $377,500 $422,500 12 10.8

Newcomb $191,500 $215,000 $212,000 -1 10.7

Newtown $357,000 $405,000 $400,000 -1 11.3

Norlane $140,000 $148,000 $153,000 3 9.8

North Geelong $225,500 $242,500 $247,250 2 11.6

North Shore $243,300 $215,000 $250,000 16 13.6

Rippleside ^$346,000 - - - -

St Albans Park $237,000 $256,500 $249,000 -3 N/A

Thomson $175,000 $187,000 $192,000 3 N/A

Wandana Heights $420,000 $386,000 $470,375 22 8.7

Waurn Ponds $329,000 $355,000 $360,000 1 11.2

Whittington $200,000 $212,500 $210,000 -1 8.7

Rural Geelong

Barwon Heads $420,000 $447,000 $475,000 6 15.1

Clifton Springs $250,000 $255,000 $264,500 4 10.8

Drysdale $278,000 $290,500 $285,950 -2 6.4

Indented Head $300,000 $298,000 $300,000 1 14.1

Ocean Grove $325,000 $356,300 $395,000 11 12.8

Portarlington $289,000 $292,000 $295,000 1 11.7

St Leonards $270,000 $257,000 $290,000 13 14.2

Wallington $525,000 - - - -

Total City $265,000 $277,250 $287,000 3.5 10.9

/14


TABLE 4: Median House Prices, Barwon Region 2008 (continued)

Area

Source: LANDATA®, Land Victoria, Department of Sustainability & Environment, A Guide to Property Values 2008. N/A = Not Available - Insufficient sales during analysis year.

^ Less than 10 sales in the year. Some figures differ from previously published data as LANDATA revises median prices every year.

GRAPH 4: Median House Prices by Local Government Area

Median Price ($)

550,000

500,000

450,000

400,000

350,000

300,000

250,000

200,000

150,000

100,000

50,000

1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008

City of Greater Geelong

Golden Plains Shire

Median Price

2006

Surf Coast Shire

Colac Otway Shire

Source: LANDATA®, Land Victoria, Department of Sustainability & Environment,

A Guide to Property Values 2008.

Median Price

2007

Borough of Queenscliffe

Median Price

2008

% Change

2007-2008

Growth % p.a.

1998 - 2008

Surf Coast Shire

Aireys Inlet $440,000 $445,000 $537,000 21 15.2

Anglesea $415,000 $446,500 $455,000 2 13.4

Fairhaven $635,000 $635,000 $605,000 -5 11.4

Jan Juc $356,500 $430,000 $486,500 13 14.3

Lorne $695,000 $750,000 $780,000 4 11.9

Moriac $285,000 $356,500 $380,000 7 12.2

Torquay $380,000 $435,000 $490,000 13 13.8

Winchelsea $210,000 $177,500 $201,000 13 10.1

Total Shire $398,000 $440,000 $471,500 7.2 12.9

Borough of Queenscliffe

Pt Lonsdale $462,000 $480,000 $495,500 3 12.6

Queenscliff $530,000 $615,500 $525,000 -15 11.1

Total Borough $523,750 $500,000 $530,000 6.0 12.7

Golden Plains Shire

Bannockburn $295,750 $272,000 $291,750 7 8.8

Enfield $183,250 $210,000 $195,000^ -7 15.8

Haddon $239,000 ^$280,000 - - -

Inverleigh $200,000 $247,500 $230,000 -7 7.2

Linton $175,000 $136,500 $188,000^ 38 10.6

Meredith $174,000 $180,000 $217,555^ 21 13.3

Scarsdale $150,000 $208,500 - - -

Smythesdale $185,000 $210,000 $187,000 -11 7.1

Teesdale $270,000 $267,500 $263,000 -2 7.7

Total Shire $205,000 $225,000 $220,000 -2.2 7.2

Colac Otway Shire

Apollo Bay $360,000 $417,500 $360,000 -14 12.1

Birregurra $181,000 $209,000 $246,500 18 13.4

Colac $190,000 $202,000 $196,000 -3 9.7

Elliminyt $218,000 $232,000 $286,200 23 12.9

Marengo $525,000^ $459,000 $442,500^ -4 10.7

Skenes Creek North $426,666 $325,000 $360,000^ 11 14.7

Wye River $400,000 $450,000 $461,500 3 14.0

Total Shire $217,500 $235,000 $220,000 -6.4 9.7

/15

economic indicators bulletin 2008/09 - city of greater geelong section 2 - residential property market


S2

rESIDENTIAL PROPERTY MARKET

/16

TABLE 5: Median Weekly Rental Values, Barwon Region 2009

Selected Areas

CITY OF GREATER GEELONG

1 Bed Unit/

Apartment

Median Weekly Rent ($)

2 Bed Unit/

Apartment

2 Bed

House

Urban Geelong

Bell Park 130 200 205 245

Bell Post Hill 160 180 220 260

Belmont 140 210 250 265

Breakwater - 160 160 220

Corio 135 180 185 215

Drumcondra 155 250 - -

Geelong City 190 250 280 285

Geelong East 135 225 240 260

Geelong South 165 230 165 265

Geelong West 145 220 270 280

Grovedale 275 225 250 275

Hamlyn Heights 135 175 190 250

Herne Hill 145 170 190 230

Highton 135 225 250 295

Lara 130 210 225 275

Leopold 150 210 245 270

Lovely Banks 160 180 220 280

Manifold Heights 130 195 255 255

Newcomb 120 185 205 230

Newtown 145 215 275 300

Norlane 110 165 175 190

North Geelong 105 175 180 250

Rippleside - 240 350 350

Wandana Heights - 270 - 405

Waurn Ponds - 265 - 355

Whittington 135 175 - 240

Rural Geelong

Barwon Heads - 260 280 335

Clifton Springs 195 220 230 270

Drysdale 195 220 230 270

Indented Head 115 165 180 240

Ocean Grove 175 225 245 295

Portarlington 130 190 210 250

St Leonards 125 180 200 240

SURF COAST SHIRE

Anglesea - - 280 270

Jan Juc 160 230 270 320

Lorne - 260 - 320

Torquay 170 225 265 335

BOROUGH OF QUEENSCLIFFE

Point Lonsdale 180 230 240 285

Queenscliff 190 - 215 275

GOLDEN PLAINS SHIRE

Bannockburn - 205 - 275

COLAC OTWAY SHIRE

Apollo Bay 135 200 200 245

Colac 150 175 185 210

3 Bed

House

Source: Department of Human Services, Office of Housing, ‘Rental Report 2008/2009’ and regional real estate agents. - Data not available


S3

Non-Residential

Property Market

Non-Residential Building Activity

The value of non-residential building activity contracted to

$345.7m in 2008/09, a decrease of 23.4% on the unprecedented

$451.1m in 2007/08 (see Table 1 and Graph 1 - below).

Although the value of building activity declined in 2008/09 it is

still the second highest figure on record and 11.3% higher than

the figure for 2006/2007.

Building Activity by Building Type

Public buildings accounted for $102.1m of non-residential

construction in 2008/09, up 19.2% on the previous year.

The majority of works were being undertaken at Skilled Stadium,

Deakin University, Gordon Institute of TAFE and the Geelong Fire

Station. Many schools in the region also commenced building work

to improve their infrastructure.

Another $97.8m was invested in commercial developments, down

29.8% on the previous year. Some of the major projects in this

sector include the Promenade Apartments, Pier Point Apartments and

large warehouse developments in North Geelong and Corio.

The retail sector accounted for $90.3m of non-residential investment,

down 52.7% when compared to the previous year’s record high of

$190.8m, which was boosted by the Westfield redevelopment in

Central Geelong. The majority of construction in 2008/09 was being

carried out at the Aquatic Centre in Grovedale, Geelong Gateway

bulky goods outlets in Corio, the retail component of the Queenscliff

Harbour redevelopment and shop fitout works at Westfield and

Market Square.

A total of $34.7m was invested in health related projects, a 33.9%

increase on the previous year. Construction of the Clinical Teaching

Unit in Ryrie Street Geelong (a Deakin University and Barwon Health

initiative) accounted for a large part of investment in this sector.

A further $20.7m was spent on industrial projects (a 122.0% rise

on the previous year) with the majority of investment in the Golden

Plains Shire on sheds for agricultural purposes.

TABLE 1: Non-Residential Building Activity, Barwon Region

Value ($)

500

450

400

350

300

250

200

150

100

50

0

Value ($m)

Source: City of Greater Geelong and the Building Commission. Includes new building and alterations which exceed $10,000.

500

450

400

350

300

250

200

150

100

50

0

in this section

> Non-Residential Building Activity

> Non-Residential Property Sales

> Map: Non-Residential Building Activity and

Major Projects

Building Activity by Local Government Area

The highest proportion of non-residential building activity in 2008/09

occurred in the City of Greater Geelong ($294.4m), followed by

the Colac Otway Shire ($16.4m), Golden Plains Shire ($15.9m),

Borough of Queenscliffe ($10.0m) and the Surf Coast Shire ($9.1m).

In 2008/09 the value of non-residential building activity fell by

27.6% in the City of Greater Geelong and 33.2% in the Surf Coast

Shire, while all other municipalities experienced growth in building

activity of 20% or higher (see Table 2 - page 18 for more detailed

information).

See page 19 for the presentation of this data on a map.

Public Buildings Health Industrial Commercial Retail

For more information on major construction projects see

section 8, page 44 or visit:

www.geelongaustralia.vic.gov.au/business

and view ‘CityScope - Geelong Investment News’

For information on industrial land supply and consumption

visit: www.dse.vic.gov.au/urbandevelopmentprogram

2004/05 2005/06 2006/07 2007/08 2008/09

GRAPH 1: Value of Non-Residential Building Activity -

Barwon Region

Public Buildings Health Industrial Commercial Retail

2004/05 2005/06 2006/07 2007/08 2008/09

Source: City of Greater Geelong and the Building Commission.

Value ($m) No. of Permits Value ($m)

Building Type 2004/2005 2005/2006 2006/2007 2007/2008 2008/2009

Definitions: Retail (shop or other building for the sale of goods by retail or the supply of services direct to public),

Commercial (office building for professional or commercial purposes or building used for the storage or display of wholesale

goods), Industrial (building which an industrial process is carried out for trade, sale or gain),

Health (hospital of healthcare building), Public Building (assembly building, school, hall and theatre).

Value %

Change

(07/08 - 08/09)

Retail 45.6 26.6 73.0 190.8 203 90.3 -52.7%

Commercial 130.3 85.7 75.7 139.3 268 97.8 -29.8%

Industrial 22.4 40.3 16.4 9.3 44 20.7 122.0%

Health 37.8 97.6 73.9 25.9 38 34.7 33.9%

Public Buildings 44.7 58.3 71.8 85.7 231 102.1 19.2%

Total Barwon Region 280.8 308.4 310.7 451.1 784 345.7 -23.4%

/17

economic indicators bulletin 2008/09 - city of greater geelong section 3 - non-residential property market


S3

NON-rESIDENTIAL PROPERTY MARKET

TABLE 2: Non-Residential Building Activity by Local Government Area

Area 2007/2008 2008/2009

City of Greater Geelong Value ($'000) No. of Permits Value ($'000)

Although the Barwon Region

experienced a decline in

the number and value of

Colac Otway Shire

non-residential sales, it still

compared favourably with

metropolitan Melbourne and

country Victoria

Source: City of Greater Geelong and the Building Commission. Includes new building and alterations which exceed $10,000.

Value %

Change

(07/08 - 08/09)

Retail $187,385 181 $79,629 -57.5%

Commercial $120,873 155 $87,852 -27.3%

Industrial $6,916 27 $6,301 -8.9%

Health $20,436 31 $32,227 57.7%

Public Buildings $71,159 198 $88,390 24.2%

Total $406,769 592 $294,398 -27.6%

Surf Coast Shire

Retail $430 9 $1,512 251.6%

Commercial $7,343 38 $3,178 -56.7%

Industrial $250 4 $1,184 373.5%

Health $0 2 $1,342 na

Public Buildings $5,585 6 $1,868 -66.6%

Total $13,608 59 $9,083 -33.2%

Borough of Queenscliffe

Retail $0 4 $8,245 na

Commercial $4,231 3 $593 -86.0%

Industrial $0 2 $530 na

Health $0 1 $450 na

Public Buildings $3,582 2 $162 -95.5%

Total $7,813 12 $9,979 27.7%

Golden Plains Shire

Retail $427 1 $10 -97.7%

Commercial $1,066 25 $839 -21.3%

Industrial $1,304 7 $12,164 832.9%

Health $5,488 1 $550 -90.0%

Public Buildings $1,368 9 $2,294 67.7%

Total $9,653 43 $15,858 64.3%

Retail $2,580 8 $913 -64.6%

Commercial $5,811 47 $5,299 -8.8%

Industrial $860 4 $534 -37.9%

Health $20 3 $178 790.7%

Public Buildings $4,000 16 $9,425 135.6%

Total $13,271 78 $16,350 23.2%

/18


non-residential building

activity and major projects,

city of greater geelong

Staughton

Vale

G OLDEN

PLAINS

SHIRE

WAURN PONDS

Deakin University

MOORABOOL

Ceres

Anakie

Fyansford

SHIRE

Lovely Banks

Mount

Duneed

GROVEDALE

Leisurelink Aquatic Centre

Balliiang

Geelong

Ring Road

Employment

Precinct

SURF CO AST SHIRE

Source: City of Greater Geelong and the Building Commission.

BELL POST HILL

Kardinia International College

Little River

Port of

Geelong

CORIO

BAY

Avalon

Moolap

Batesford

GEELONG WEST

Child Care Centre

Pakington Strand (Fitout)

HIGHTON

Medical Centre

LARA

Secondary School Additions

Child Care Centre

Connewarre

NORTH GEELONG

Multiple w/house developments

Fyansford

Avalon

Airport

Leopold

Bell

Park

Curlewis

Wallington

Norlane

Newtown

Belmont

Point

Wilson

Ocean Grove

Clifton

Springs

Marcus

Hill

Port of

Geelong

Marshall

Drysdale

CORIO

BAY

LOCALITY

Major Projects

Dual Carriage Road

Geelong Ring Road

Major Road

Road

Rail

Landmarks

Building Activity Value ($’000)

Mannerim

CORIO

Geelong Gateway

Geelong Grammar School

Multiple w/house developments

Avalon

GEELONG

Promenade Apartments

Pier Point Apartments

Barwon Health/Deakin Uni Clinical Teaching Unit

Westfield Geelong (Fitout)

Market Square (Fitout)

Geelong City Fire Station

Edgewater (Fitout)

Transport Accident Commission HQ (Fitout)

THOMSON

Gordon TAFE Redevelopment

$0 - $99

Moolap

SOUTH GEELONG

Skilled Stadium Refurbishment

$100 - $999

$1000 - $9,999

$10,000 - $99,999

$100,000 +

Portarlington

Swan Bay

St Leonards

BOROUGH OF

QUEENSCLIFFE

/19

economic indicators bulletin 2008/09 - city of greater geelong section 3 - non-residential property market


S3

NON-rESIDENTIAL PROPERTY MARKET

Non-Residential Property Sales

The value of commercial, industrial and rural property sales in the

Barwon Region dropped by 5.0% in 2008 (from $481.2m in 2007

to $457.0m). The total number of recorded sales also decreased by

15.1%, from 881 sales in 2007 to 748 sales in 2008.

Although the Barwon Region experienced a decline in the number

and value of non-residential sales, it still compared favourably with

metropolitan Melbourne and country Victoria (both recording

greater declines in the number and value of sales compared to

the Barwon Region).

See Graph 2 opposite for the change in non-residential property

sales over five years.

Average and median sale prices for a range of property

classes are available in ‘A Guide to Property Values

2008’ published by the Department of Sustainability and

Environment.

TABLE 3: Non-Residential Property Sales 2008

Number

10000

9000

8000

7000

6000

5000

4000

3000

2000

1000

GRAPH 2: Non-Residential Property Sales, Barwon Region

0

No. of Sales

Source: LANDATA, Department of Sustainability and Environment,

A Guide to Property Values 2008, 2007, 2006, 2005 & 2004.

Value of Sales ($m)

2004 2005 2006 2007 2008

520

510

500

490

480

470

460

450

440

430

420

Value ($m)

Local Government Area

No. Sales

Source: LANDATA, Department of Sustainability and Environment, A Guide to Property Values 2008.

Commercial Industrial Rural Total

Total Sales

($’000)

No. Sales

Total Sales

($’000)

No. Sales

Total Sales

($’000)

No. Sales

Total Sales

($’000)

City of Greater Geelong 99 $87,152 69 $49,091 96 $77,052 264 $213,295

Surf Coast Shire 15 $11,568 4 $1,990 59 $56,298 78 $69,855

Borough of Queenscliffe 1 $800 0 $0 0 $0 1 $800

Golden Plains Shire 2 $915 5 $818 239 $94,404 246 $96,137

Colac Otway Shire 15 $7,217 3 $1,702 141 $68,028 159 $76,946

Barwon Region 132 $107,651 81 $53,601 535 $295,782 748 $457,033

Although the Barwon Region

experienced a decline in

the number and value of

non-residential sales, it still

compared favourably with

metropolitan Melbourne and

country Victoria

/20


S4

Population

GROWTH

Golden Plains

- North West

population characteristics

Estimated Resident Population

Australian Statistical Districts

Golden Plains

- South East

The Australian Bureau of Statistics estimates that the population Gr Geelong - of Pt C

the Barwon Region grew by 1.6% (or 4,412 people) in 2008 to

reach 278,668 residents.

Between 2007 and 2008 the population of the City of Gr Greater Geelong - Pt A

Geelong grew by 1.4% to 211,841 residents, Surf Coast the - East Surf Coast Shire Gr Geelong - Pt B

grew by 3.6% to 24,442 residents, the Borough of Queenscliffe grew Demography

Colac-Otway - North

by 2.2% to 3,256 residents, the Golden Plains Shire grew by 2.0%

to 17,681 residents and the Colac Otway Surf Coast Shire - West grew by 0.8% Queenscliffe to

21,448 residents (see Table 1 - page 22, Graph 1 & Table 2 -

page 23 for more Colac-Otway information). - Colac

See Estimated Resident Population maps below to compare

% Change 2007-2008

growth by Statistical Local Areas.

0.0% - 1.0%

Estimated Colac-Otway Resident - South Population – Rankings 1.1% - 1.5%

Victorian Local Government Areas

1.6% - 2.0%

Out of the 79 Victorian Local Government Areas, the City 2.1% of + Greater

Geelong has the second largest population and experienced the 9th

largest growth between 2007 and 2008 (see Table 3 - page 23 for

further information).

Estimated resident population by statistical

local area, greater geelong - pT A

Greater Geelong - Pt C

Geelong

West

Newtown

Corio - Inner

Geelong

South Barwon - Inner

ted Resident Population

tatistical Local Area,

eater Geelong - Pt A

Bellarine - Inner

Source: Australian Bureau of Statistics.

% Change 2007-2008

Greater Geelong - Pt B

0.0% - 1.0%

1.1% - 1.5%

1.6% - 2.0%

2.1% +

Source: Australian Bureau of Statistics.

Out of the 36 Statistical Districts in Australia (predominantly urban

areas located outside the Capital Cities), Geelong experienced the

11th largest growth between 2007 and 2008. Table 4 - page 24

also shows that Geelong is the largest regional City in Victoria.

In 2007 there were 3,345 births in the Barwon Region (up 8.3%

on the previous year) and 2,140 deaths (up 7.4% on the previous

year). See Table 5 - page 25 for more detail.

Golden Plains

- North West

Colac-Otway - North

Colac-Otway - Colac

Colac-Otway - South

Greater Geelong - Pt C

in this section

> Estimated Resident Population

> Demography

> Population Projections

For definitions of Statistical Local Areas see page

50. For data on the regions transient population

see Table 1, page 43.

Estimated resident population by statistical

local area, barwon region

Golden Plains

- South East

Surf Coast - East

Surf Coast - West

Gr Geelong - Pt C

Gr Geelong - Pt A

Gr Geelong - Pt B

Queenscliffe

% Change 2007-2008

0.0% - 1.0%

1.1% - 1.5%

1.6% - 2.0%

2.1% +

Source: Australian Bureau of Statistics.

% Change 2007-2008

/21

economic indicators bulletin 2008/09 - city of greater geelong section 4 - population growth


population growth

S4TABLE 1: Estimated Resident Population - Barwon Region at 30 June 2008*

% Change

2007-

2008

Age

/22

Statistical Local Area 0-4 5-9 10-14 15-19 20-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65+ Total

CITY OF GREATER GEELONG

Greater Geelong - Pt A

Bellarine - Inner 1509 1642 1749 1720 1405 1552 1584 1773 1680 1726 1520 1499 1288 3,894 24,541 0.6

Corio - Inner 3866 3706 4164 4450 3914 3775 3857 4035 4022 3965 3675 3559 3093 8,543 58,624 1.2

Geelong 685 627 615 649 1064 935 851 860 844 821 821 711 581 1,903 11,967 0.2

Geelong West 1045 770 754 820 1078 1195 1176 1245 969 965 880 728 609 2,201 14,435 1.0

Newtown 592 706 743 852 725 591 537 630 725 827 710 677 553 1,438 10,306 1.6

South Barwon - Inner 3047 3054 3288 3752 4292 3234 3258 3495 3361 3619 3507 3109 2819 8,592 52,427 2.1

10,744 10,505 11,313 12,243 12,478 11,282 11,263 12,038 11,601 11,923 11,113 10,283 8,943 26,571 172,300 1.3

Total Greater Geelong

- Pt A

Rural Geelong

Greater Geelong - Pt B 2011 2236 2568 2473 1738 1535 1651 2298 2388 2704 2676 2468 2516 7128 36,390 1.9

Greater Geelong - Pt C 138 159 206 249 191 206 261 309 299 234 235 238 166 260 3,151 1.3

Total Rural Geelong 2,149 2,395 2,774 2,722 1,929 1,741 1,912 2,607 2,687 2,938 2,911 2,706 2,682 7,388 39,541 1.9

12,893 12,900 14,087 14,965 14,407 13,023 13,175 14,645 14,288 14,861 14,024 12,989 11,625 33,959 211,841 1.4

Total City of Greater

Geelong

SURF COAST SHIRE

Surf Coast - East 1139 1115 1062 995 850 829 1060 1391 1162 1196 1111 943 787 1,596 15,236 4.7

Surf Coast - West 549 553 563 580 396 363 483 593 633 757 766 713 628 1,629 9,206 1.7

Total Surf Coast Shire 1,688 1,668 1,625 1,575 1,246 1,192 1,543 1,984 1,795 1,953 1,877 1,656 1,415 3,225 24,442 3.6

132 169 157 156 92 83 120 168 179 211 219 256 280 1,034 3,256 2.2

BOROUGH OF

QUEENSCLIFFE

GOLDEN PLAINS SHIRE

487 588 706 581 301 334 459 616 598 673 625 595 548 744 7,855 0.7

Golden Plains -

North-West

676 885 817 647 381 402 544 798 846 818 778 710 594 930 9,826 3.0

Golden Plains -

South-East

1,163 1,473 1,523 1,228 682 736 1,003 1,414 1,444 1,491 1,403 1,305 1,142 1,674 17,681 2.0

Total Golden Plains

Shire

COLAC OTWAY SHIRE

Colac Otway - Colac 683 741 742 807 766 727 628 718 638 728 690 694 605 2,267 11,434 0.5

Colac Otway - North 370 436 540 516 266 276 308 415 530 476 505 485 445 812 6,380 1.0

Colac Otway - South 202 186 219 218 175 155 193 212 274 295 357 291 254 603 3,634 1.6

1,255 1,363 1,501 1,541 1,207 1,158 1,129 1,345 1,442 1,499 1,552 1,470 1,304 3,682 21,448 0.8

Total Colac Otway

Shire

17,131 17,573 18,893 19,465 17,634 16,192 16,970 19,556 19,148 20,015 19,075 17,676 15,766 43,574 278,668 1.6

TOTAL BARWON

REGION

Source: Australian Bureau of Statistics, Population by Age and Sex, Regions of Australia, Catalogue No. 3235.0. The Estimated Resident Population is an official estimate of the number of people who usually reside in an area. The estimate is based on population counts derived from the Census of Population

and Housing by place of usual residence and a mathematical model is used to calculate intercensal growth. Independent indicators of population change, such as dwelling approvals and Medicare enrolments are also used. Data on births, deaths, net migration and natural increases is used to calculate

movements in age. *Preliminary data


TABLE 2: Estimated Resident Population (ERP) - Time Series Barwon region

ERP at 30 June

Local Government Area 2004 2005 2006 2007r 2008p

Source: Australian Bureau of Statistics, Regional Population Growth, Australia 2007-08 (catalogue number 3218.0) r - revised, p - preliminary

2007-2008

No.

Change

2007-2008

%

2004-2008

%pa

City of Greater Geelong 201,039 203,276 205,686 208,861 211,841 2,980 1.4 1.1

Surf Coast Shire 21,780 22,158 22,798 23,599 24,442 843 3.6 2.3

Borough of Queenscliff 3,157 3,127 3,150 3,186 3,256 70 2.2 0.6

Golden Plains Shire 16,135 16,657 17,013 17,340 17,681 341 2.0 1.8

Colac Otway Shire 20,990 21,055 21,044 21,270 21,448 178 0.8 0.4

Barwon Region 263,101 266,273 269,691 274,256 278,668 4,412 1.6 1.2

GRAPH 1: Estimated Resident Population at 30 June - Barwon REgion

Population

280,000

275,000

270,000

265,000

260,000

255,000

250,000

+ 3,172

people

2004 2005 2006 2007r 2008p

Source: Australian Bureau of Statistics

TABLE 3: Estimated Resident Population (ERP) - Victorian Local Government Area Rankings

ERP at 30 June Change 2007-2008 State Rank (out of 79)

Victorian

Local Government Areas 2007r 2008p No. % Largest Growth Fastest Growth

Wyndham (C) 123,919 132,793 8,874 7.2 1 1

Casey (C) 230,322 238,336 8,014 3.5 2 7

Melton (S) 86,449 92,465 6,016 7.0 3 2

Whittlesea (C) 133,897 139,250 5,353 4.0 4 5

Hume (C) 158,334 162,260 3,926 2.5 5 9

Melbourne (C) 86,237 89,759 3,522 4.1 6 4

Cardinia (S) 60,944 64,310 3,366 5.5 7 3

Brimbank (C) 178,128 181,115 2,987 1.7 8 18

Greater Geelong (C) 208,861 211,841 2,980 1.4 9 29

Mornington Peninsula (S) 143,030 145,356 2,326 1.6 10 19

Frankston (C) 123,517 125,728 2,211 1.8 11 15

Boroondara (C) 163,382 165,393 2,011 1.2 12 38

Glen Eira (C) 131,801 133,807 2,006 1.5 13 25

Greater Dandenong (C) 133,338 135,243 1,905 1.4 14 28

Kingston (C) 141,850 143,727 1,877 1.3 15 33

Monash (C) 170,930 172,740 1,810 1.1 16 48

Darebin (C) 135,552 137,360 1,808 1.3 17 32

Ballarat (C) 89,987 91,787 1,800 2.0 18 12

Maribyrnong (C) 68,097 69,825 1,728 2.5 19 8

Greater Bendigo (C) 98,456 100,054 1,598 1.6 20 20

...rankings continue

Surf Coast (S) 23,599 24,442 843 3.6 33 6

Golden Plains (S) 17,340 17,681 341 2.0 49 14

Colac Otway (S) 21,270 21,448 178 0.8 57 55

Queenscliffe (B) 3,186 3,256 70 2.2 65 11

Source: Australian Bureau of Statistics, Regional Population Growth, Australia 2007-08 (catalogue number 3218.0) r - revised, p - preliminary

+ 3,418

people

+ 4,565

people

+ 4,412

people

/23

economic indicators bulletin 2008/09 - city of greater geelong section 4 - population growth


S4

population growth

TABLE 4: Estimated Resident Population (ERP) Statistical District Rankings* - Largest Growth in Australia

ERP at 30 June Change 2007-2008

Rank Statistical District 2007r 2008p No. %

1 Gold Coast-Tweed (QLD/NSW) 543,808 558,888 15,080 2.8

2 Sunshine Coast (QLD) 231,167 237,562 6,395 2.8

3 Newcastle (NSW) 524,968 531,191 6,223 1.2

4 Cairns (QLD) 136,404 142,001 5,597 4.1

5 Canberra-Queanbeyan (ACT/NSW) 389,590 395,126 5,536 1.4

6 Townsville (QLD) 158,027 162,730 4,703 3.0

7 Mandurah (WA) 74,661 78,612 3,951 5.3

8 Wollongong (NSW) 280,861 284,169 3,308 1.2

9 Hervey Bay (QLD) 53,551 56,165 2,614 4.9

10 Bunbury (WA) 60,705 63,202 2,497 4.1

11 Geelong (VIC) 170,039 172,300 2,261 1.3

12 Ballarat (VIC) 89,987 91,787 1,800 2.0

13 Mackay (QLD) 79,429 81,148 1,719 2.2

14 Gladstone (QLD) 47,261 48,796 1,535 3.2

15 Toowoomba (QLD) 123,804 125,339 1,535 1.2

16 Bendigo (VIC) 86,604 88,031 1,427 1.6

17 Bundaberg (QLD) 65,024 66,176 1,152 1.8

18 Albury-Wodonga (NSW/VIC) 101,801 102,894 1,093 1.1

19 La Trobe Valley (VIC) 77,488 78,531 1,043 1.3

20 Geraldton (WA) 34,405 35,361 956 2.8

21 Burnie-Devonport (TAS) 80,227 81,144 917 1.1

22 Wagga Wagga (NSW) 56,026 56,911 885 1.6

23 Port Macquarie (NSW) 42,047 42,900 853 2.0

24 Coffs Harbour (NSW) 50,719 51,538 819 1.6

25 Rockhampton (QLD) 74,700 75,497 797 1.1

26 Kalgoorlie/Boulder (WA) 30,746 31,509 763 2.5

27 Shepparton (VIC) 47,033 47,710 677 1.4

28 Mildura (VIC) 48,642 49,280 638 1.3

29 Launceston (TAS 104,074 104,649 575 0.6

30 Tamworth (NSW) 45,127 45,615 488 1.1

31 Bathurst (NSW) 32,476 32,942 466 1.4

32 Orange (NSW) 37,525 37,991 466 1.2

33 Warrnambool (VIC) 32,254 32,712 458 1.4

34 Nowra-Bomaderry (NSW) 32,758 33,212 454 1.4

35 Dubbo (NSW) 36,340 36,653 313 0.9

36 Lismore (NSW) 31,866 31,926 60 0.2

Source: Australian Bureau of Statistics, Regional Population Growth, Australia 2007-08 (catalogue number 3218.0) r - revised p - preliminary

* Statistical Districts consist of selected, significant, predominantly urban areas within Australia, which are not located within a Capital City Statistical Division.

/24


TABLE 5: Demography of the Barwon Region 2007

Local Government Area 2003 2004 2005 2006 2007

Births (Year of Registration)

Source: Australian Bureau of Statistics, Births Australia 2007 (catalogue no. 3301.0), Deaths Australia 2007 (catalogue no.3302.0).

Data for births and deaths is available down to the Statistical Local Area geographic level.

In 2007 there were 3,345

births in the Barwon

Region (up 8.3% on the

previous year) and 2,140

deaths (up 7.4% on the

previous year).

% Change

2006-2007

City of Greater Geelong 2,293 2,358 2,368 2,331 2,591 11.2%

Surf Coast Shire 301 278 279 276 319 15.6%

Borough of Queenscliffe 17 30 22 18 14 -22.2%

Golden Plains Shire 221 215 202 214 187 -12.6%

Colac Otway Shire 232 238 244 251 234 -6.8%

Total Barwon Region 3,064 3,119 3,115 3,090 3,345 8.3%

Deaths

City of Greater Geelong 1,623 1,542 1,696 1,602 1,709 6.7%

Surf Coast Shire 130 119 128 111 141 27.0%

Borough of Queenscliffe 75 62 55 41 44 7.3%

Golden Plains Shire 53 58 73 78 62 -20.5%

Colac Otway Shire 181 196 188 160 184 15.0%

Total Barwon Region 2,062 1,977 2,140 1,992 2,140 7.4%

/25

economic indicators bulletin 2008/09 - city of greater geelong section 4 - population growth


S4

population growth

POPULATION PROJECTIONS

Victoria in Future 2008 are the Victorian Government’s official

population and household projections.

The Department of Planning and Community Development compiled

these projections for all 79 Local Government Areas in Victoria for the

period 2006 to 2026. The projections are based on the Australian

Bureau of Statistics’ population estimates from the 2006 Census,

along with:

> demographic data and housing development information;

> Victoria’s economic, social and demographic tends; and

> detailed local knowledge gained through consultation with local

governments, regional service providers and other stakeholders.

Victoria in Future 2008 projects that the Barwon Region’s population

will increase from 269,988 in 2006 to 355,278 by 2026, an

increase of 85,290 people or 31.6%. The Barwon Region’s diverse

employment opportunities and services, along with its coastal areas

and other ‘lifestyle’ locations, will contribute significantly to the

region’s growth over the next twenty years.

It is estimated that the population of the:

> City of Greater Geelong will increase by 63,724 people or

31.0%, reaching 269,653 residents by 2026 (a growth rate of

1.4% per annum);

> Surf Coast Shire will increase by 11,979 people or 52.5%,

reaching 34,781 residents by 2026, (a growth rate of 2.1%

per annum);

> Borough of Queenscliffe will increase by 199 people or 6.3%,

reaching 3,349 residents by 2026 (a growth rate of 0.3%

per annum);

> Golden Plains Shire will increase by 7,301 people or 42.8%,

reaching 24,378 residents by 2026 (a growth rate of 1.8%

per annum); and the

> Colac Otway Shire will increase by 2,086 people or 10.0%,

reaching 23,116 residents by 2026 (a growth rate of 0.5%

per annum).

Barwon Region – Statistical Local Areas

The statistical local areas in the Barwon Region that are expected to

grow the most over the next twenty years include Surf Coast – East

(at 3.0% pa), South Barwon-Inner (2.6% pa), Golden Plains – South

East (2.3% pa), Greater Geelong – Pt B (Bellarine Peninsula – 1.7%

pa) and Greater Geelong – Pt C (1.3% pa). This growth reflects the

attractiveness of the Region’s coastal, bayside and rural areas and

planned growth in the City of Greater Geelong’s Armstrong Creek

urban growth area.

See Table 6 - page 28 and maps on page 27 to compare growth

between Statistical Local Areas.

Age Structure

The Barwon Region’s population, like most parts of Australia,

is aging.

Between 2006 and 2026 the number of people in the Barwon

Region aged 60 and over is projected to nearly double, from 55,113

persons in 2006 to 99,787 persons in 2026. By 2026 28.1% of

the population is expected to be aged 60 and over, up from 20.4%

in 2006.

The number of 0 to 19 year olds in the Barwon Region will increase

by 15,453 persons, from 71,641 in 2006 to 87,094 in 2026.

It is projected that there will be a slight decrease in the proportion

of 0 to 19 year olds between 2006 and 2026, from 26.5% of the

population down to 24.5%.

The population, aged 20 to 59, is expected to increase by 25,162

persons, from 143,234 in 2006 to 168,396 in 2026.

The percentage of the population in this age cohort is expected to

drop from 53.0% in 2006 to 47.4% in 2026.

Population projections by Statistical Local Area and various

age cohorts are available on the Geelong Australia website.

For more information on Victoria in Future 2008 visit: www.dpcd.vic.gov.au/victoriainfuture

For another source of population projections visit: www.geelongaustralia.com.au/business

view ‘the Geelong Population Forecast - Forecast.id’, which is based on different assumptions

to Victoria in Future 2008 projections.

/26


Colac Otway - North

Golden Plains

- North West

Colac Otway - North

Colac Otway - Colac

Colac Otway - South

Golden Plains

- South East

Surf Coast - East

Surf Coast - West

It is estimated that the

City of Greater Geelong

will increase by 63,724

people or 31.0%, reaching

269,653 residents by 2026

(a growth rate of 1.4%

per annum).

Gr Geelong - Pt C

Gr Geelong - Pt A

Growth rate % p.a.

2006-2026

0.0% - 1.0%

1.1% - 2.0%

2.1% +

Source: Department of Planning and Community Development, 'Victoria in Future 2008’.

Greater Geelong - Pt C

Geelong

West

Newtown

Corio - Inner

Geelong

South Barwon - Inner

Bellarine - Inner

Queenscliffe

Growth rate % p.a.

2006-2026

Greater Geelong - Pt B

1.1% +

Source: Department of Planning and Community Development, 'Victoria in Future 2008’.

0.0% - 0.5%

0.6% - 1.0%

Gr Geelong - Pt B

Colac Otway - Colac

Surf Coast - West

1.1% - 2.0%

2.1% +

Queenscliffe

Growth rate % p.a.

PROJECTED population 2006-2026 GROWTH

Colac Otway - South

by statistical local 0.0% area, - 1.0%

Source: Department of Planning and Community Development, 'Victoria in Future 2008’.

Greater Geelong - Pt C

Geelong

West

Newtown

Corio - Inner

Geelong

South Barwon - Inner

Bellarine - Inner

barwon region

PROJECTED population GROWTH by statistical local area,

greater geelong - pT A

Growth rate % p.a.

2006-2026

Greater Geelong - Pt B

0.0% - 0.5%

0.6% - 1.0%

1.1% +

Source: Department of Planning and Community Development, 'Victoria in Future 2008’.

/27

economic indicators bulletin 2008/09 - city of greater geelong section 4 - population growth


S4

population growth

TABLE 6: Population Projections 2006-2026

Department of Planning and Community Development, Barwon Region

Statistical Local Area 2006 2011 2016 2021 2026

CITY OF GREATER GEELONG

Growth Rate

(% pa)

2006 - 2026

Urban Geelong

Greater Geelong (C) - Pt A

Bellarine - Inner 24,161 25,241 26,359 27,444 28,699 0.9

Corio - Inner 57,233 59,790 61,660 63,935 64,774 0.6

Geelong 11,896 12,635 13,405 13,890 14,303 0.9

Geelong West 14,255 14,850 15,364 15,507 15,548 0.4

Newtown 9,957 9,899 9,888 9,977 10,044 0.0

South Barwon - Inner 50,300 57,500 65,438 73,920 83,604 2.6

Total Urban Geelong 167,802 179,915 192,114 204,674 216,971 1.3

Rural Geelong

Greater Geelong (C) - Pt B 35,024 38,365 41,597 45,005 48,675 1.7

Greater Geelong (C) - Pt C 3,103 3,354 3,585 3,808 4,007 1.3

Total Rural Geelong 38,127 41,718 45,183 48,813 52,683 1.6

Total City of Greater Geelong 205,929 221,633 237,297 253,487 269,653 1.4

SURF COAST SHIRE

Surf Coast (S) - East 13,798 16,418 19,153 21,972 24,789 3.0

Surf Coast (S) - West 9,004 9,343 9,615 9,838 9,992 0.5

Total Surf Coast Shire 22,802 25,761 28,768 31,811 34,781 2.1

BOROUGH OF QUEENSCLIFFE 3,150 3,157 3,191 3,258 3,349 0.3

GOLDEN PLAINS SHIRE

Golden Plains (S) - North West 7,739 8,357 8,868 9,289 9,672 1.1

Golden Plains (S) - South East 9,338 10,657 11,966 13,294 14,705 2.3

Total Golden Plains Shire 17,077 19,014 20,833 22,583 24,378 1.8

COLAC OTWAY SHIRE

Colac Otway (S) - Colac 11,229 11,429 11,659 11,933 12,224 0.4

Colac Otway (S) - North 6,267 6,482 6,595 6,658 6,690 0.3

Colac Otway (S) - South 3,534 3,706 3,859 4,023 4,201 0.9

Total Colac Otway Shire 21,030 21,616 22,113 22,613 23,116 0.5

TOTAL BARWON REGION 269,988 291,182 312,203 333,752 355,278 1.4

Source: Department of Planning and Community Development, ‘Victoria in Future 2008’.

/28


S5

Business Profile &

Annual Production

business counts

According to the Australian Bureau of Statistics there were

21,453 businesses actively trading in the Barwon Region at June

2007. It is estimated that 15,141 of these businesses (71%) were

operating in the City of Greater Geelong.

The ABS sources this data primarily from the Australian Business

Register which monitors Australian Business Number (ABN)

registrations. Excluded from the business counts are entities which

are not considered to be actively trading in the market sector

(i.e. General Government). The exclusion of General Government

particularly impacts on data for Education and Health & Community

Services, while the Government Administration & Defence sector is

excluded entirely.

Other explanatory notes are available on the Australian Bureau of

Statistics’ website.

Industry Sectors

When comparing the number of businesses by industry sector in the

Barwon Region, the largest number were operating in:

Property & Business Services

4,485 businesses

Construction 4,296

Retail Trade 2,544

Agriculture, Forestry & Fishing 2,532

Finance & Insurance 1,269

See Table 1 - page 30

Employment Size Ranges

In the Barwon Region at June 2007 there were:

> 12,429 non-employing businesses (sole operators),

57.9% of all businesses;

> 5,634 micro businesses (employing less than 5 people),

26.3% of all businesses;

> 2,589 small businesses (employing 5 to 19 people),

12.1% of all businesses;

> 753 medium sized businesses (employing 20 to 199 people),

3.5% of all businesses; and

> 48 large businesses (employing more than 200 people),

0.2% of all businesses.

The first three points above show that 96.3% of all business in the

Barwon Region employ less than 20 people. See Table 1 - page 30.

in this section

> Business Counts

> Selected Major Employers

> Annual Regional Production

> Port Trade

Annual Turnover Ranges

In the Barwon Region at June 2007:

> 9,519 businesses (44.4% of all businesses) reported an annual

turnover of less than $100k;

> 9,828 businesses (45.8%) reported an annual turnover between

$100k and than $200m.

> 2,043 businesses (9.5%) reported an annual turnover between

$1m and less than $50m; and

> 36 businesses (0.2%) reported an annual turnover between

$50m and less than $200m.

See Table 2 - page 30 for more detail.

For business count data by Statistical Local Areas visit:

www.abs.gov.au

Selected Major Employers

The top ten major employers in the Barwon Region in terms of

Full Time Equivalent (FTE) employee numbers are:

Barwon Health 3,479

Department of Education 2,333

Deakin University 1,399

Ford Motor Company of Australia 1,374

City of Greater Geelong 1,357

Avalon Airport (all activities) 1,275

Safeway 1,183

Catholic Education System 1,027

Target (head office and retail) 964

Transport Accident Commission (TAC) 763

See table 3 - page 31-32 for a selected major employers

by industry sector.

The largest number of

businesses in the Barwon

Region operate in the

Property & Business

Services Sector.

/29

economic indicators bulletin 2008/09 - city of greater geelong section 5 - business profile & annual production


S5

BUSINESS PROFILE & ANNUAL PRODUCTION

TABLE 1: Number of Businesses by Industry and Employment Sizes,

Barwon Region, at june 2007

Employment Size Ranges

Industry

Non

employing

number

1-4

number

5-19

number

20-49

number

50-99

number

Source: Australian Bureau of Statistics, ‘Counts of Australian Businesses, Including Entries and Exits, Jun 2003 to Jun 2007’, (catalogue no. 8165.0).

100-199

number

200+

number

Total

number

Agriculture, Forestry & Fishing 1,734 489 252 36 21 0 0 2,532

Mining 15 12 9 0 0 0 0 36

Manufacturing 522 285 177 51 18 9 9 1,071

Electricity, Gas & Water Supply 24 0 3 0 0 0 3 30

Construction 2,601 1,290 357 42 6 0 0 4,296

Wholesale Trade 315 225 132 15 15 0 3 705

Retail Trade 1,038 780 543 117 33 18 15 2,544

Accommodation, Cafes & Restaurants 225 192 234 84 30 6 0 771

Transport & Storage 657 330 96 15 15 3 6 1,122

Communication Services 105 99 15 6 0 0 0 225

Finance & Insurance 960 240 60 6 0 3 0 1,269

Property & Business Services 3,063 975 333 57 36 15 6 4,485

Education 111 42 33 9 12 0 3 210

Health & Community Services 414 330 183 6 6 12 0 951

Cultural & Recreational Services 300 99 60 24 12 0 3 498

Personal & Other Services 345 246 102 9 3 3 0 708

Total 12,429 5,634 2,589 477 207 69 48 21,453

TABLE 2: Number of Businesses by Industry and ANNUAL TURNOVER,

Barwon Region, at june 2007

Industry

Zero to

less than

$50k

$50k to

less than

$100k

$100k to

less than

$500k

Annual Turnover Ranges

$500k to

less than

$1m

$1m to

less than

$5m

$5m to

less than

$10m

Source: Australian Bureau of Statistics, ‘Counts of Australian Businesses, Including Entries and Exits, Jun 2003 to Jun 2007’, (catalogue no. 8165.0).

$10m to

less than

$50m

$50m to

less than

$200m Total

Agriculture, Forestry & Fishing 957 504 801 183 66 12 9 0 2,532

Mining 6 3 15 3 6 3 0 0 36

Manufacturing 237 177 366 105 132 18 33 3 1,071

Electricity, Gas & Water Supply 12 6 0 6 0 0 3 3 30

Construction 798 1,056 1,785 273 339 30 15 0 4,296

Wholesale Trade 141 99 222 93 102 24 15 6 705

Retail Trade 381 321 1,050 369 327 60 21 15 2,544

Accommodation, Cafés & Restaurants 87 90 342 114 96 15 3 0 771

Transport & Storage 345 162 444 78 75 6 6 6 1,122

Communication Services 81 57 54 15 18 0 0 0 225

Finance & Insurance 441 192 348 78 144 18 45 3 1,269

Property & Business Services 1,350 969 1,659 273 192 21 21 0 4,485

Education 63 45 57 9 30 6 0 0 210

Health & Community Services 171 177 420 114 63 3 3 0 951

Cultural & Recreational Services 174 78 183 36 24 0 3 0 498

Personal & Other Services 186 153 291 42 33 3 0 0 708

Total 5,430 4,089 8,037 1,791 1,647 219 177 36 21,453

/30


TABLE 3: Selected Major Employers, Barwon Region, 2009*

Employees (FTE)

no.

Manufacturing & Processing

Transport Equipment, Metals & Engineering

Ford Motor Company of Australia Ltd 1,374

Avalon Airport - (All Activities) (1) 1,275

Alcoa World Alumina Australia (Victoria Operations) 714

Alcoa Australia Rolled Products 355

Air Radiators 145

Backwell IXL Pty Ltd 99

Danum Engineering Pty Ltd 95

Brockman Engineering 81

Western Sheetmetal, Insulation & Asbestos Removal Pty Ltd 80

OneSteel Wire Pty Limited 74

Winchester Australia Ltd 63

Chemicals, Minerals & Wood Products

Shell Refining (Australia) Pty Ltd 478

Timbertruss Geelong Pty Ltd 227

AKD Softwoods 187

Blue Circle Southern Cement 130

Local Mix Concrete 70

Rohm and Haas Australia Pty Ltd 56

Calco Timbers Pty Ltd 54

Food

Golden Farms (La Ionica) 491

Bulla Dairy Foods 420

MC Herd Pty Ltd 230

CRF 207

Fonterra 130

Routleys (Vic) Pty Ltd 60

Textiles & Printing

Godfrey Hirst Aust Ltd 605

Riverside Textiles Pty Ltd 121

Express Promotions Australia Pty Ltd 73

Filigree Textiles Pty Ltd 55

Employees (FTE)

Retail & Wholesale Trade

Safeway 1,183

Target (Head Office Operations & Retail) 964

Cotton On (Head Office Operations & Retail) 497

Coles Supermarkets 457

Rex Gorell 295

UG Manufacturing (Quiksilver International) 256

Rip Curl 234

Kmart 164

Bunnings Warehouse 152

Blood Toyota Geelong 135

Linencare 112

Winter & Taylor Pty Ltd 92

Fagg’s Mitre 10 92

Harvey Norman 82

Myer 81

Smiths of Geelong 71

Boomaroo Nurseries 66

BIG W 56

Tasman Market Fresh Meats 55

Happy Hens Egg Farm 47

Rays Outdoors 42

Costa Group of Companies 35

Professional & Technical Services

G-Force Recruitment 420

SalesForce 291

Powercor 201

Geelong Advertiser 157

WHK Group Limited 140

Geelong Football Club 138

Skilled Group 121

Mentor 120

Harwood Andrews 112

Callista 99

Davidsons 60

C J Keane & Co. 54

Flight Centre 48

Coulter Roache Lawyers 38

Geelong Performing Arts Centre (GPAC) 31

Maxwell Collins Real Estate 30

Source: City of Greater Geelong.

FTE - Full Time Equivalent (Employment agency FTE numbers include staff and placements).

* Refers to FTE staff numbers for operations in the Barwon Region only.

(1) Refers to all organisations carrying out aerospace activities at Avalon.

(2) Refers to employment numbers as at June 2008.

no.

/31

economic indicators bulletin 2008/09 - city of greater geelong section 5 - business profile & annual production


S5

BUSINESS PROFILE & ANNUAL PRODUCTION

TABLE 3: Selected Major Employers, Barwon Region, 2009

Employees (FTE)

Health & Social Services

Barwon Health 3,479

Transport Accident Commission (TAC) 763

Karingal Inc 712

Department of Human Services 457

St John of God Hospital 330

St Laurence Community Services Victoria 308

Colac Area Health 287

Colanda Centre 220

Centrelink Call Centre 218

St John of God Pathology 258

GMHBA 120

Centrelink 106

Diversitat 96

Bellarine Community Health 93

Best of Care 80

MacKillop Family Services 76

Hesse Rural Health Service 60

Pathways Rehabilitation & Support Services Limited 47

Public Administration & Safety

City of Greater Geelong 1,357

Australia Post 598

Victoria Police (2) 389

Barwon Water 374

Barwon Prison 289

Surf Coast Shire 223

Colac Otway Shire 206

Marngoneet Correctional Centre 185

Australian Taxation Office 160

VicRoads 146

Golden Plains Shire 139

Borough of Queenscliffe 30

no.

Employees (FTE)

Transport & Construction

Kempe International 230

Wettenhalls Transport 133

Gordon McKay 110

Benders Busways 98

McColls Transport 88

Drapers Civil Contracting 85

Worley Parsons 60

Kalari (Transwest Haulage Pty Ltd) 55

Geelong Port (Asciano) 51

Peninsula Searoad Transport Pty Ltd 44

Wellam Construction Pty Ltd 42

Josies Transport Geelong 37

Education, Training & Research

Department of Education 2,333

Deakin University (Waurn Ponds & Waterfront) 1,399

Catholic Education System 1,027

Gordon Institute of TAFE 602

Geelong Grammar School 233

CSIRO Australian Animal Health Laboratory 225

The Geelong College 215

Christian College 202

Kardinia International College 190

PIRVic Marine & Freshwater Science 150

CSIRO Material Science & Engineering Division 115

Source: City of Greater Geelong.

FTE - Full Time Equivalent (Employment agency FTE numbers include staff and placements).

* Refers to FTE staff numbers for operations in the Barwon Region only.

(1) Refers to all organisations carrying out aerospace activities at Avalon.

(2) Refers to employment numbers as at June 2008.

no.

/32


Annual Regional PRODUCTION

Gross Regional Product (GRP)

GRP is the total value of final goods and services produced in a

region over a one year period, which includes exports but excludes

imports. GRP can be measured by adding up all forms of final

expenditure as shown in Table 4 - page 35.

The GRP of the Barwon Region in 2009 was $11.4 billion or

$44,000 per capita and the City of Greater Geelong’s GRP was

$9.2 billion or $46,376 per capita. The Barwon Region’s GRP per

capita is lower than the Victorian Gross State Product per capita of

$54,327. This is to be expected due to the Region’s proximity to

Melbourne and its net export of workers who contribute to the GRP

of the area they work in.

Journey to work data from the 2006 Census shows that 11,100

people travel from the Barwon Region to Melbourne for work each

day and 3,153 travel the other way.

The Region’s GRP per capita is on par with other areas on the

outskirts of Melbourne.

Annual Output

The estimated output for the Barwon Region in 2009 was $27.7

billion (see Graph 1 - page 34). Output data refers to gross revenue

generated by businesses and organisations in the Region.

An analysis of 109 industry sectors shows that the largest

contributors to GRP in the Barwon Region are:

Petroleum & Coal Products (Manufacturing)

Retail Trade

Motor Vehicles, Parts & Other Transport

Equipment (Manufacturing)

Basic Non-Ferrous Metals & Products (Manufacturing)

Wholesale Trade


PORT TRADE

$2.5b

$1.9b

$1.8b

$1.3b

$1.2b

Total trade through the Geelong Port in 2008/09 reached 10.4m

tonnes, a 3.7% drop on the previous year. Imports declined by 7.0%

to 6.6m tonnes however exports increased by 2.7% to 3.8m tonnes.

Of the imports, 78.3% of them were from overseas, 21.4% from

interstate and 0.2% from intrastate. Of the exports, 59.4% of them

were sent overseas, 33.2% interstate and 7.4% intrastate.

Annual Exports

The estimated value of exports from the Barwon Region in 2009

reached $9.5 billion (see Graph 2 - page 34). Exports refer to

the goods and services produced in the Region, which are sold to

consumers, businesses and governments based outside the Region’s

boundaries. An analysis of 109 industry sectors shows that the

largest regional exporters are in the following sectors:

Petroleum & Coal Products (Manufacturing)

Basic Non-Ferrous Metals & Products (Manufacturing)

$2.2b

$1.1b

Motor Vehicles, Parts & Other Transport

Equipment (Manufacturing) $911m

Aircraft (Manufacturing and Repair) $472m

Basic Chemicals (Manufacturing) $459m

Annual Imports

It is estimated that the Barwon Region imported $9.5 billion worth

of goods and services in 2009 (see Graph 3 - page 34). Imports

refer to the intermediate goods or services imported into the Region

from anywhere outside the Region’s boundaries. An analysis of 109

industry sectors shows that the largest regional importers fall within

the following sectors:

Petroleum & Coal Products (Manufacturing)

Motor Vehicles, Parts & Other Transport

Equipment (Manufacturing)

$2.2b

$1.1b

Basic Non-Ferrous Metals & Products (Manufacturing) $875m

Basic Chemicals (Manufacturing) $427m

Aircraft (Manufacturing & Repair) $382m

Major imports include crude oil and petroleum products (4.7m

tonnes), fertiliser (0.7m tonnes) and alumina/raw materials (0.4m

tonnes). Major exports include petroleum products (1.6m tonnes),

woodchips (1.5m tonnes) and bulk grain (0.4m tonnes).

See Table 5 for more detail - page 35.

/33

economic indicators bulletin 2008/09 - city of greater geelong section 5 - business profile & annual production


S5

BUSINESS PROFILE & ANNUAL PRODUCTION

GRAPH 1: Output by Industry Sector, Barwon Region 2009

Manufacturing

$11,456

Industry (1993 ANZSIC)

Property & Business Services

$2,425

Construction

$2,393

Retail Trade

$1,969

Wholesale Trade

$1,321

Health & Community Services

$1,280

Transport & Storage

$1,017

Education

$975

Accommodation, Cafés & Restaurants $815

Finance & Insurance $786

Government Administration & Defence $749

Agriculture, Forestry & Fishing $733

Electricity, Gas & Water Supply $510

Cultural & Recreational Services $402

Communication Services $375

Personal & Other Services $356

Mining $101

$0 $2,000 $4,000 $6,000 $8,000 $10,000 $12,000

Output ($M)

Source: REMPLAN, Economic Modelling and Planning System, Compelling Economics, latest estimates as at December 2008

GRAPH 2: Exports by Industry Sector, Barwon Region 2009

Manufacturing

Industry (1993 ANZSIC)

Construction $367

Retail Trade $322

Property & Business Services $310

Wholesale Trade $271

Agriculture, Forestry & Fishing $252

Transport & Storage $222

Accommodation, Cafés & Restaurants $203

Finance & Insurance $135

Education $111

Electricity, Gas & Water Supply $87

Health & Community Services $38

Mining $35

Government Administration & Defence $19

Cultural & Recreational Services $17

Personal & Other Services $16

Communication Services $9

$7,134

$0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000

Source: REMPLAN, Economic Modelling and Planning System, Compelling Economics, latest estimates as at December 2008.

Exports ($M)

GRAPH 3: Imports by Industry Sector, Barwon Region 2009

Manufacturing

Industry (1993 ANZSIC)

Construction $489

Retail Trade $368

Property & Business Services $319

Wholesale Trade $219

Accommodation, Cafés & Restaurants $204

Transport & Storage $183

Agriculture, Forestry & Fishing $153

Health & Community Services $117

Government Administration & Defence $102

Education $97

Cultural & Recreational Services $89

Electricity, Gas & Water Supply $88

Finance & Insurance $65

Communication Services $52

Personal & Other Services $39

Mining $26

$6,852

/34

$0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000

Imports ($M)

Source: REMPLAN, Economic Modelling and Planning System, Compelling Economics, latest estimates as at December 2008.


TABLE 4: gross regional product, barwon region 2009

Regional Expenditure $M

Household Consumption $10,574

Government Consumption $3,298

Private Gross Fixed Capital Expenditure $4,093

Public Gross Fixed Capital Expenditure $697

Gross Regional Expenses $18,662

plus Exports $9,697

minus Domestic Imports -$13,201

minus Overseas Imports -$3,754

Gross Regional Product $11,404

Source: REMPLAN, Economic Modelling and Planning System, Compelling Economics, latest estimates as at December 2008. GRP is calculated using the expenditure method.

TABLE 5: Trade Through the geelong port 2008/2009

Imports Tonnes % Share Exports Tonnes % Share

Overseas

Overseas

Crude Oil & Petroleum Products 4,212,537 81.4 Woodchips 1,466,364 65.3

Fertiliser 543,475 10.5 Bulk Grain 410,924 18.3

Steel & Iron 179,608 3.5 Petroleum Products 189,464 8.4

Liquid Bulk 97,156 1.9 General 68,195 3.0

Dry Bulk 92,647 1.8 Pine Logs 54,803 2.4

Alumina/Raw Materials 21,923 0.4 Fertiliser 34,295 1.5

Sulphuric Acid 17,270 0.3 Liquid Bulk 11,041 0.5

General 13,400 0.3 Steel & Iron 10,452 0.5

Total Overseas 5,178,016 100.0 Total Overseas 2,245,538 100.0

% of Total Imports 78.3 % of Total Exports 59.4

Interstate

Interstate

Crude Oil & Petroleum Products 451,885 31.9 Petroleum Products 1,146,857 91.4

Alumina/Raw Materials 361,560 25.5 Fertiliser 66,060 0.4

Dry Bulk 197,264 13.9 General 28,394 2.3

Fertiliser 172,798 12.2 Liquid Bulk 5,608 5.3

Sulphuric acid 135,695 9.6 Crude Oil 8,043 0.6

General 51,293 3.6

Bulk Grain 47,273 3.3

Total Interstate 1,417,768 100.0 Total Interstate 1,254,962 100.0

% of Total Imports 21.4 % of Total Exports 33.2

Intrastate

Intrastate

Crude Oil & Petroleum Products 11,214 73.6 Petroleum Products 278,762 99.9

Steel & Iron 4,017 26.4 General 276 0.1

Total Intrastate 15,231 100.0 Total Intrastate 279,038 100.0

% of Total Imports 0.2 % of Total Exports 7.4

TOTAL IMPORTS 6,611,015 100.0 TOTAL EXPORTS 3,779,538 100.0

TOTAL TRADE

10,390,553 tonnes

NUMBER OF VESSELS 619

Gross Tonnage of Vessels Entering Port 12,579,000 tonnes

Source: Geelong Port and GrainCorp. Apparent errors in percentage totals due to rounding.

/35

economic indicators bulletin 2008/09 - city of greater geelong section 5 - business profile & annual production


S6

education

& training

in this section

> Student Enrolments

> Apprenticeships and Traineeships

Student Enrolments

In 2009 there were 62,239 students enrolled in primary and

secondary education in the Barwon South Western Region, a slight

increase of 0.2% on 2008. Enrolments at the Gordon Institute of

TAFE increased by 16.0% (up to 22,850 enrolments) and course

enrolments at Deakin University’s Geelong campuses decreased by

0.7% (down to 13,214 enrolments). See Table 1 - page 37.

For Deakin and Gordon enrolments by course type see Tables 2 and

3 - page 38. For information on Gordon enrolments by student place

of residence see Table 4 - page 38.

Apprenticeships and Traineeships

Training by Occupation

As at 31 August 2009 there were 7,585 people undertaking an

apprenticeship or traineeship in the Barwon Region, a slight decrease

of 0.4% when compared to the previous year.

Apprenticeships with the largest number of people in training

include:

Traineeships with the largest number of people in training include:

Retail & Retail Operations

1,052 enrolments

Hospitality & Hospitality Operations 506

Children’s Services 160

Business 159

Business Administration 157

See Table 5 - page 39 for more detail on apprenticeships and

traineeships being undertaken in the Barwon Region.

Training by Age

An analysis of people completing an apprenticeship or traineeship

by age shows that the number of people in training younger than

25 decreased by 1.7% in 2009, whereas the number of people in

training aged over 25 increased by 1.5%.

See Table 6 - page 40 for more detail.

General Construction - Carpentry

523 enrolments

Plumbing 301

Hospitality - Commercial Cookery 289

Electrotechnology - Systems Electrician 217

General Construction - Bricklaying/Blocklaying 166

In 2009 there were

62,239 students enrolled

in primary and secondary

education in the Barwon

South Western Region.

/36


TABLE 1: Student enrolments 2009

School/Institution 2005 2006 2007 2008 2009

BARWON SOUTH WESTERN REGION (1)

Source: Department of Education and Early Childhood Development, Gordon Institute of TAFE and Deakin University.

(1) Data revised from previously published figures as data previously available for the Barwon Region is now only available for the broader Barwon South Western Region

(whole of South West Victoria). Primary enrolments includes special schools.

(2) Data correct as at Aug/Sep of the relevant year.

(3) This data provides a snapshot of enrolments as at the end of May of the relevant year. Changes to Deakin’s teaching calendar means that it is not appropriate to compare 2009 with previous

years. Pre-2009 figures include returning students and students admitted for summer and semester 1. The 2009 figures include returning students and students admitted for trimester 1.

% Change

2008-2009

PRIMARY

State 22,355 21,953 21,741 21,353 20,378 -4.6%

Private 7,463 7,441 7,462 7,583 7,755 2.3%

Total 29,818 29,394 29,203 28,936 28,132 -2.8%

PRIMARY/SECONDARY

State 3,641 3,593 3,475 3,359 4,316 28.5%

Private 7,378 7,586 7,746 6,576 6,671 1.4%

Total 11,019 11,179 11,221 9,935 10,987 10.6%

SECONDARY

State 15,573 15,625 15,770 15,642 15,221 -2.7%

Private 5,870 5,913 6,098 7,619 7,900 3.7%

Total 21,442 21,538 21,868 23,261 23,120 -0.6%

BARWON REGION

GORDON INSTITUTE OF TAFE (2)

Full-time 3,800 3,700 4,300 4,040 2,540 -37.1%

Part-time 16,600 15,800 15,700 15,400 19,880 29.1%

Off-campus 500 700 700 260 430 65.4%

Total 20,900 20,200 20,700 19,700 22,850 16.0%

DEAKIN UNIVERSITY (3)

Waurn Ponds & Waterfront Campuses

Full-time 4,816 4,923 5,211 5,449 5,651 3.7%

Part-time 897 776 832 812 805 -0.9%

Off-campus 8,026 7,583 7,307 7,040 6,758 -4.0%

Total 13,739 13,282 13,350 13,301 13,214 -0.7%

/37

economic indicators bulletin 2008/09 - city of greater geelong section 6 - education & training


S6

Education & Training

TABLE 2: Deakin University - Student Course Enrolments by Course Type, 2009

Course Type On-Campus Off-Campus Total % of Total

Higher degree by research 254 82 336 2.5%

Postgraduate coursework 497 4,224 4,721 35.7%

Undergraduate 5,675 2,362 8,037 60.8%

Non-award 30 90 120 0.9%

Total 6,456 6,758 13,214 100.0%

Source: Deakin University, correct as at May 2009.

TABLE 3: Gordon Institute of TAFE - Enrolments by AQF Level, 2008

AQF Level Level % of Total

0 no level 6.5%

1 Certificate I 3.9%

2 Certificate II 15.5%

3 Certificate III 36.6%

4 Certificate IV 13.4%

5 Diploma 16.3%

6 Advanced Diploma 7.2%

7 Bachelor 0.5%

Total 100.0%

Source: Gordon Institute of TAFE, data based on 2008 hours delivered. AQF - Australian Qualifications Framework.

TABLE 4: Gordon Institute of TAFE - Enrolments by student location, 2009

Rank Area Enrolments % of Total

1 City of Greater Geelong 14,652 67.8%

2 Melbourne 1,948 9.0%

3 Surf Coast Shire 1,027 4.8%

4 Interstate/Overseas 881 4.1%

5 Victoria Other 871 4.0%

6 Colac Otway Shire 838 3.9%

7 Golden Plains Shire 497 2.3%

8 Ballarat 228 1.1%

9 Unknown 675 3.1%

Total 21,617 100.0%

Source: Gordon Institute of TAFE, correct as at Oct 2009. Source: Gordon Institute of TAFE, correct as at Sept 2009.

/38


TABLE 5: Apprenticeships and Traineeships, Barwon Region (as at 31 August 2009)

Apprenticeships

No.

CIII in General Construction (Carpentry - Framework/Formwork/Finishing) 523

CIII in Plumbing 301

CIII in Hospitality (Commercial Cookery) 289

CIII in Electrotechnology - Systems Electrician 217

CIII in General Construction (Bricklaying/Blocklaying) 166

CIII in Hairdressing 159

CIII in Automotive Mechanical Technology: Auto. Mechanic Light Vehicle 159

CIII in Engineering - Fabrication Trade 110

CIII in Engineering - Mechanical Trade 99

CIII in General Construction (Painting and Decorating) 96

CIII in Electrotechnology - Electrician 72

CIII in Food Processing (Retail Baking - Bread) 70

CIII in Furniture Making (Cabinet Making) 59

CIV in Aeroskills (Mechanical) 52

CIII in General Construction (Wall and Ceiling Lining) 51

CIII in Off-site Construction (Joinery - Timber/Aluminium/Glass) 48

CIII in Meat Processing (Meat Retailing) 44

CIII in Horticulture (Parks and Gardens) 43

CIII in General Construction (Wall and Floor Tiling) 33

CIII in Auto. Mechanical Technology: Auto. Mechanic Heavy Vehicle Road Transport 37

Other Apprenticeships 493

Total Apprenticeships 3,121

Traineeships

No.

CII & III in Retail and Retail Operations 1,052

CII & III & IV in Hospitality and Hospitality Operations 506

Diploma & Advanced Diploma of Children's Services 160

CIII & IV in Business 159

CIII & IV in Business Administration 157

CIII & IV in Customer Contact 119

CIII & IV in Disability Work 110

CII in Meat Processing (Abattoirs) 109

CII, III & IV in Food Processing 106

CIII in Childrens Services 102

CIV in Retail Management 96

CIV in Competitive Manufacturing 77

CIII & IV in Aged Care Work 76

CII & III in Asset Maintenance (Cleaning Operations) 70

CII & III in Transport and Logistics (Road Transport) 59

CII, III & IV in Transport & Logistics (Warehousing & Storage) 48

CIV in Hospitality (Commercial Cookery) 45

CIII in Fitness 45

CIV in Health Administration 43

CIII in Home and Community Care 43

Other Traineeships 1,282

Total Traineeships 4,464

Total Apprenticeships & Traineeships 7,585

Source: Department of Innovation, Industry and Regional Development. C = Certificate

/39

economic indicators bulletin 2008/09 - city of greater geelong section 6 - education & training


S6

Education & Training

TABLE 6: Total apprenticeships & traineeships by Age, Barwon Region

Source: Department of Innovation, Industry and Regional Development.

As at 31 August

Apprenticeships 2005 2006 2007 2008 2009

Traineeships

Total Apprenticeships & Traineeships

Age

% Change

2008 - 2009

< 19 788 838 903 984 902 -8.3%

20 - 24 1,306 1,390 1,464 1,490 1,515 1.7%

25 - 44 430 486 505 600 618 3.0%

45+ 44 56 49 54 86 59.3%

Total 2,568 2,770 2,921 3,128 3,121 -0.2%

Age

< 19 959 960 998 1,132 1,203 6.3%

20 - 24 1,430 1,277 1,131 1,013 921 -9.1%

25 - 44 2,340 1,993 1,742 1,512 1,514 0.1%

45+ 988 912 941 832 826 -0.7%

Total 5,717 5,142 4,812 4,489 4,464 -0.6%

Age

< 19 1,747 1,798 1,901 2,116 2,105 -0.5%

20 - 24 2,736 2,667 2,595 2,503 2,436 -2.7%

25 - 44 2,770 2,479 2,247 2,112 2,132 0.9%

45+ 1,032 968 990 886 912 2.9%

Total 8,285 7,912 7,733 7,617 7,585 -0.4%

/40


Deakin University had a

number of major projects

underway in 2008/09.

> $37m extension of its

Waterfront Campus.

> $20m Clinical Teaching

Unit in partnership with

Barwon Health.

> $13m design, proof

of concept and

manufacturing research

centre at the Geelong

Technology Precinct.

Deakin University - Waurn Ponds Campus and Geelong Technology Precinct /41

economic indicators bulletin 2008/09 - city of greater geelong section 6 - education and training


S7

Tourism & Major Events

Geelong Otway Region = Barwon Region

in this section

> Domestic Day Visitors

> Domestic Overnight Visitors

> International Overnight Visitors

> Peak Overnight Population

> Major Events

Travel to the Geelong Otway Region 2008/09

The Geelong Otway Region is Victoria’s premier coastal and

hinterland tourist destination. The Region offers a unique range of

attractions including the Geelong Waterfront, Bellarine Peninsula,

Great Ocean Road and Otway Ranges.

Data from Tourism Research Australia shows that the Geelong Otway

Region welcomed 5.9 million visitors in 2008/09, up by 0.7% on

the previous year.

Domestic Day Visitors

> The Region attracted 4.3 million domestic daytrip visitors

– up by 11.9% on the previous year.

> During 2008/09 domestic day visitors spent $477m in the

broader Geelong Otway Region (whole of south west Victoria)

- the sixth largest amount of domestic daytrip expenditure in

Australia (ranked behind Sydney, Melbourne, Brisbane, Perth and

the Gold Coast).

Domestic Overnight Visitors

> The Region welcomed 1.6 million domestic overnight visitors

– down by 20.6% on the previous year.

> Domestic overnight visitors spent nearly 4.8 million nights in the

Region – down by 11.7% on the previous year.

International Overnight Visitors

> The Region attracted 95,400 international overnight visitors –

down by 3.3% on the previous year.

> International overnight visitors spent 719,000 nights in the

Region – up by 26.0% on the previous year.

> The largest proportion of international visitors were visiting

from the UK (25.9%), New Zealand (9.9%), USA (8.7%) and

Germany (8.5%).

Peak Overnight Population

The City of Greater Geelong estimates that the population of the

Geelong Otway Region on a peak holiday night (such as New Years

Eve) swells to 464,803 people, an increase of 73% or 195,390

people on the permanent population. See Table 1 - page 43

for more detail.

Major Events

The Geelong Otway Region hosts a diverse range of festivals and

events, from world-class surfing and ocean swims to folk music and

wine. The City of Greater Geelong alone hosted 26 major events in

2008/09. It is estimated that these events generated $57.8m in

visitor expenditure, supporting 460 full time jobs in the Region.

Following is a selection of some of the major events held in

2008/09:

> Skandia Geelong Week (sailing regatta)

> Pier to Pub Swim - Lorne

> Jayco Bay Cycling Classic - Geelong

> Geelong Ironman 70.3

> Oceania Road Cycling Championships

> 12th Australian Masters Games - Geelong

> Pako Festa (multicultural street festival) - Geelong

> The Australian International Airshow

> Rip Curl Pro - Bells Beach, Torquay

> Apollo Bay Music Festival

> National Celtic Festival - Portarlington

> Shoot Out Geelong - 24 Hour Filmmaking Festival

> Queenscliff Music Festival


The Geelong Otway Region

welcomed 5.9 million

visitors in 2008/09,

up by 0.7% on the

previous year

> Toast to the Coast

> Falls Music Festival

/42


TABLE 1: Peak overnight population - geelong otway region (dec 2008 - jan 2009)

Area

Permanent

Population 2009

Population

Holiday Homes

Source: City of Greater Geelong, Geelong Otway Tourism, Australian Bureau of Statistics, RACV, Stayz Pty Ltd and regional tourism operators.

An example of a peak weekend is New Years weekend. Municipal totals by suburb and township are not possible as some suburbs and towns cross municipal boundaries.

Assumptions

Population: 2006 Census (place of usual residence) population has been projected to the current year using annual growth rates between 2001-2006.

Holiday Homes: Occupied on average by 6 persons. Annual estimates for increases in holiday homes are generated from building approval data.

Caravans/Camping Sites: Occupied on average by 5 persons.

Hotels, Motels, Units and B&Bs: Occupied on average by 2 persons per bedroom (unless specific data on capacity is available).

For official population counts by Statistical Local Area see Table 1 page 22

Population

Caravan Parks &

Camping Sites

Population

Hotels, Motels,

Units & B&Bs

Peak Overnight

Population

CITY OF GREATER GEELONG

& BOROUGH OF QUEENSCLIFFE

Urban Geelong 167,746 30,212 4,650 2,700 205,308

Bellarine Peninsula:

Barwon Heads 3,573 4,139 2,495 395 10,602

Clifton Springs/Drysdale 11,348 2,759 0 0 14,106

Indented Head 578 3,452 1,235 0 5,266

Ocean Grove 11,902 8,738 7,630 265 28,534

Portarlington 3,137 5,873 7,560 195 16,765

St Leonards 1,787 6,476 1,165 20 9,448

Point Lonsdale (Borough of Queenscliffe) 2,615 6,551 780 245 10,191

Queenscliff (Borough of Queenscliffe) 1,323 2,426 2,010 840 6,599

Other 2,385 1,219 815 40 4,459

Total Bellarine Peninsula 38,648 41,632 23,690 2,000 105,970

Other Rural Geelong Towns 2,832 318 435 20 3,605

SURF COAST SHIRE

Aireys Inlet/Fairhaven/Moggs Creek 1,218 5,109 645 200 7,172

Anglesea 2,269 10,202 3,640 390 16,500

Deans Marsh 649 1,200 0 80 1,929

Jan Juc 3,208 3,123 1,435 70 7,836

Lorne 939 6,609 4,745 2,310 14,604

Torquay (inc. Bellbrae) 9,187 9,399 7,310 1,180 27,076

Winchelsea (Inc. Winchelsea Sth) 2,515 622 0 40 3,177

Surf Coast Rural Towns 2,539 541 65 115 3,259

GOLDEN PLAINS SHIRE 17,191 3,060 0 35 20,285

COLAC OTWAY SHIRE

Apollo Bay/Marengo/Skenes Creek 2,183 7,095 3,655 1,820 14,753

Barwon Downs (inc. Forrest) 327 473 810 35 1,645

Carlisle River 332 468 0 0 799

Colac (inc. Colac West, Colac East & Elliminyt) 11,667 2,655 1,590 395 16,307

Lavers Hill 189 424 0 35 648

Wye River 154 2,190 1,585 70 3,999

Colac Rural Towns 5,621 2,194 1,475 640 9,931

TOTAL GEELONG OTWAY REGION 269,413 127,526 55,730 12,135 464,803

/43

economic indicators bulletin 2008/09 - city of greater geelong section 7 - tourism & major events


S8

regional NEWS & EVENTS

2008/09 AS REPORTED BY GEELONG MEDIA

Major Construction Projects

July 2008

> Approval is given for Quay Consortium’s $100m WaterMarque

apartment complex in Mercer Street, Geelong. The 15-level twin

tower development will include 80 serviced apartments,

77 dwellings and a mix of retail and office space.

> Work on the $200m redevelopment of Westfield Geelong is

completed. The new centre offers 51,000sqm of floorspace and

1,700 carparks.

> Plans are approved for the conversion of the former grain silos

in Mercer Street, Geelong into 40 residential apartments.

> Plans are approved for the $25m Bayside Tower complex

in Brougham Street, Geelong. The seven-storey development

will include residential apartments, a restaurant, café and

commercial/retail space on the ground floor.

August 2008

> The $30m five-storey Harrison Place office building opens in

Ryrie Street, Geelong.

> Plans are approved for the Gordon Institute of TAFE’s $15m

redevelopment of its East Geelong campus. The campus

will house education services for emerging sectors such as

biotechnology.

October 2008

> The City of Greater Geelong opens the new $8m Bellarine

Aquatic and Sports Centre in Ocean Grove.

> Plans are unveiled for the $6.5m redevelopment of the old

Geelong Courthouse that will include improvements to the

facility’s performance studio and office areas.

> The City of Greater Geelong begins construction of a

$30m Aquatic Centre in Waurn Ponds.

November 2008

> Approval is given for a $17m office and apartment complex

in York Street, Geelong.

> Construction starts on the seven-storey $15m Pier Point

Apartments along Waterfront Geelong. The development will

house 40 apartments and a café/restaurant on the ground floor.

> A new $1.9m Coles Supermarket opens in Shannon Avenue,

Geelong West.

January 2009

in this section

> Major Construction Projects

> Infrastructure Projects

> Assest & Residential Development

> Business News

> The Geelong Football Club starts work on the $28m

refurbishment of Skilled Stadium. Work includes the

redevelopment of the Ross Drew Stand to increase capacity

at the facility by 3,500 people (to a total capacity of

30,000 people).

> Work commences on a $5m refurbishment of the Eureka

Hotel in Lt Malop Street, Geelong.

> The Federal Government approves funding for the development

of a $7m super medical clinic on the corner of the Princes

Highway and Reynolds Road, Belmont.

> The $12.5m Pakington Strand development in Geelong West

opens, including a supermarket, specialty shops, office space

and 300 car parks.

Major construction

projects worth over $740m

were underway across

the Region in

2008/09.

/44


February 2009

> Geelong Lutheran School opens its new $5m college in

Burvilles Road, Mt Duneed. The college will accommodate

1,050 students ranging from prep to year 12 by 2014.

> The Transport Accident Commission (TAC) officially opens its

$100m headquarters in Brougham Street, Geelong.

The state-of-the art energy efficient building, accommodates

the organisation’s 650 staff and includes 15,475sqm of

commercial office space, over 1,100sqm of retail floor space

and 338 car parks.

March 2009

> The $60m six-level Edgewater development by Solid

Investments is officially opened. The development includes

36 residential apartments, a retail and restaurant precinct,

roof-top garden, gymnasium, swimming pool and glass atrium.

> A new $2.5m Medical One Centre in Waurn Ponds opens.

The 1,500sqm one-stop-shop facility includes doctors, nurses,

pharmacists, pathologists and other allied health services.

April 2009

> Australian Unity submits an application to build a $50m

expansion of the Waurn Ponds Shopping Centre.

The redevelopment will include a new Kmart, a relocated and

expanded Coles Supermarket, Officeworks, liquor outlet and

specialty stores.

> The City of Greater Geelong approves plans for a $2.85m

Aldi Supermarket on the corner of Torquay and Grove Roads,

Grovedale.

> Greyhound Racing Victoria unveils plans for a $4.6m upgrade

of Beckley Park that will include a new grandstand and

racetrack.

June 2009

> Plans are approved for a $9.5m ten-storey student

accommodation building in Brougham Place, Geelong that will

include 113 apartments.

> Construction is well underway on the new $8m Geelong Fire

Station in Yarra Street, Geelong.

INFRASTRUCTURE Projects

July 2008

> VicRoads begins planning for the delivery of Section 4b of

the Geelong Ring Road. The $45m, 5km road, will link from

Anglesea Road to the Princes Highway and will provide for

future access to the Surf Coast Highway (Section 4c).

> A report commissioned by the City of Greater Geelong and the

State Government identifies a 670ha site along the Geelong

to Melbourne railway line in Lara, as the preferred site for an

inter-modal transport freight facility.

September 2008

> The final Masterplan nears completion for the development

of a Safe Harbour at Portarlington. The Masterplan allows

for a larger commercial fishing fleet, recreational berths, ferry

berth and onshore commercial and recreational facilities. The

development will seek to enhance aquaculture development in

the area and support tourism growth.

October 2008

> Barwon Water starts construction on a $76m bio-solids drying

facility at Black Rock. The fully enclosed facility will transform

waste product from the nearby Black Rock Water Reclamation

Plant into nutrient-rich farm fertiliser and renewable fuel and

is expected to be completed in 2010.

> Barwon Water finalises a business plan for a new $137.9m

Melbourne-Geelong Interconnection. The 55km pipeline will

deliver 16,000 million litres of drinking water a year, equivalent

to approximately half the region’s current supply.

The project will link Geelong to the State water grid and is

critical to meeting the region’s water supply needs for the next

50 years. Construction is scheduled to begin in mid-2010 and

be completed by the end of 2011.

> Construction commences on the $35m 6,000sqm

redevelopment of Queenscliff Harbour. The new 24-hour

facility will accommodate 280 wet-berths, 100 dry-berths,

30 land storage berths and a retail component.

November 2008

> Construction starts on Barwon Water’s Anglesea Borefield.

The $70m project will supply an average 7,000 million litres

of drinking water a year, or 20 per cent of the region’s current

demand. The borefield is expected to come on line in

late 2009.

/45

economic indicators bulletin 2008/09 - city of greater geelong section 8 - regional news & events


s8

regional news & events

INFRASTRUCTURE Projects (continued)

December 2008

> Barwon Water is awarded the contract for the design and

construction of the $90m Northern Water Plant near the Shell

Refinery, Corio. The facility will recycle sewage from Geelong’s

northern suburbs and supply Shell with Class A recycled water.

February 2009

> Barwon Water approves plans for Stage 1 of its new $20m

recycled water plant at Black Rock. The plant will produce

Class A recycled water suitable for residential use and low

salinity Class C recycled water for industry, irrigation and sports

grounds. The new facility is expected to be operational within

three years and will service the new residential suburb of

Armstrong Creek.

May 2009

> The State Government announces $80m toward improvements

for Geelong’s public transport system. Stage 1 ($23m) will

include a new central bus interchange, improved cross town

connections and better links between Deakin University and

V/Line services.

> The $4.3b Regional Rail Express project receives approval

with the Federal ($3.2b) and State ($800m) Government

committing funding to the project. The dedicated 40km dualtrack

from West Werribee to Southern Cross Station will allow

growing regional services from Geelong, Ballarat and Bendigo

to avoid scheduling delays behind suburban services.

The project is anticipated to commence in 2009 and is

expected to be completed by 2013.

March 2009

> Construction starts on Section 4a of the Geelong Ring Road.

The $125m 2.5km extension will provide a direct connection

to Anglesea Road and is due for completion in late 2010.

> Avalon Airport continues to pursue its application to the Federal

Government to become Victoria’s second international airport.

The $30m proposal includes a 7,300sqm passenger terminal

and facilities including quarantine, customs, retailing, dining

and duty free.

June 2009

> The $380m Geelong Ring Road (from Corio to Waurn Ponds)

is officially opened. The 23km freeway link on Geelong’s

western outskirts avoids up to 30 sets of traffic lights, reducing

north-south travel times to 15 minutes compared to the

previous 25 to 60 minutes.

April 2009

> Federal and State Government funding worth $210m is

secured for the 23km duplication of the Princes Highway

between Waurn Ponds and Winchelsea. Planning work is

expected to be completed by December 2009.

> Tenova and McConnell Dowell commence work on the $20m

expansion of the Corio Quay north terminal at Geelong Port.

The new wharf and dedicated woodchip facility are expected to

be completed by 2010.

Over $5.6b worth of

regional infrastructure

projects were in planning

and construction phases

during 2008/09.

/46


ASSET & RESIDENTIAL DEVELOPMENT

July 2008

> The CSIRO Australian Animal Health Laboratory in East Geelong

opens its new Diagnostic Emergency Response Laboratory.

The Federal Government has committed $8.5m to the facility

that will be dedicated to responding to emergency outbreaks

of animal diseases and will be a national focal point to help

researchers access specialist laboratories.

August 2008

> The Geelong Innovation Centre opens at Deakin University’s

Waurn Ponds campus. The facility is part of the Federal

Government’s Enterprise Connect network and will receive

$20m in funding over 4 years. The centre is an advisory

research body that aims to offer small to medium-sized

businesses access to industry skills.

November 2008

> The State Government approves the rezoning of land to allow

for development of the Armstrong Creek Urban Growth Area.

The growth area is expected to provide for 22,000 homes and

accommodate 60,000 people south of Geelong’s existing urban

area. The area will provide for a range of housing densities, a

sub-regional activity centre, local activity centres, employment

areas, transport networks and open space.

December 2008

> Land around the former Fyansford Cement Works and Quarry

owned by the Moltoni Group is rezoned from industrial to

residential. The development known as Fyansford Green

will allow for 2,000 residential lots as well as retail and

community facilities. Some sites are expected to be available

by early 2010.

January 2009

> The City of Greater Geelong commences work on a business

case for the $100m redevelopment of the Osborne House

area. The project, known as the Geelong Marine Industry

Project, will seek to transform the area into Victoria’s premier

marine industrial precinct and will include manufacturing,

slip/lift facilities, dry-stack facilities, boat storage,

maintenance/repair areas and improved public facilities.

> Barwon Health’s $26.1m Emergency Department upgrade

at the Geelong Hospital is completed (stages 1 & 2).

The three-storey state-of-the-art facility includes new treatment

and waiting areas, resuscitation bays, expanded emergency

clinics and co-located medical imaging facilities.

Major works on regional assets exceeded

$710m in 2008/09. A number of large

scale rezonings were also approved to

allow for new urban development areas.

February 2009

> The City of Greater Geelong adopts the $330m Stockland

residential development at Point Lonsdale. The 660-lot

development will be based around a man-made water system

and will provide 86ha of public open space, a community

centre, retirement village and aged care facility.

The development is awaiting Ministerial approval.

April 2009

> Work is completed on St John of God Hospital’s new $17m

day surgery Specialist Centre. The new 2,000sqm facility

incorporates specialist medical services as well as two fully

operational theatres and an underground car park.

May 2009

> Barwon Health starts planning for a $30m Geelong Hospital

upgrade. The development will include a 24-bed surgical ward,

operating theatres, eight new mental health beds and other

theatre and infrastructure upgrades. Design is expected to be

completed in 2010.

> Construction commences on the $20m Clinical Teaching

Unit in Ryrie Street, Geelong. The Deakin University – Barwon

Health initiative will provide three above ground levels for

dedicated teaching and research and two levels of basement

parking. The first stages of the development are due for

completion in early 2010 to coincide with the progression of

3rd year medical students undertaking their 12 months with

Geelong Hospital.

> Deakin University starts construction work on a $13m facility

at the Geelong Technology Precinct that will accommodate a new

design, proof of concept and manufacturing research centre.

> The State Government earmarks eleven Geelong schools for

$41.5m worth of upgrades under the first round of funding

from the $450m Federal Government ‘Building the Education

Revolution’ program.

June 2009

> $40m refit and repair works commence on the Kan Tan IV

(a 13,000 tonne oil rig). Maritime company, A.P.Moller-Maersk,

have established purpose built facilities at Lascelles Wharf to

undertake work on the rig that will operate in Bass Strait.

> Deakin University opens the $37m extension of its Waterfront

Campus. The facility, situated in the redeveloped Dennys

Lascelles Wool Store, will house the University’s Health Precinct

and Alfred Deakin Library (pictured above).

> Developers, Argyle Street Central, commence construction of

the $30m Geelong Private Medical Centre adjacent to the

Geelong Private Hospital. The five-storey facility will include

consulting suites, pharmacy, café and pathology centre.

/47

economic indicators bulletin 2008/09 - city of greater geelong section 8 - regional news & events


s8

regional news & events

/48

Business News

July 2008

> Truffleduck is awarded the 2008 Geelong Advertiser Business

Excellence Award.

August 2008

> Telstra announces its intention to cut 100 jobs from its Geelong

Credit Management Call Centre.

September 2008

> Bartter Enterprises (Steggles) announces its intention to close

its production farms in Geelong resulting in the loss of 25 jobs.

October 2008

> Ocean Grove’s Oakdene Vineyards Restaurant wins the

prestigious Geelong Golden Plate Award for Best Chef and Best

Restaurant in the Fine Dining category.

> Ford Australia announces a further reduction to its

Broadmeadows and Geelong workforce. This brings the total

number of job cuts up to 1,400 over the past 15 months.

> Boomaroo Nurseries completes work on the $8m expansion of

its Lara facility.

November 2008

> Ford Australia commences $21m worth of upgrades to its

Geelong plant to allow for the development and construction of

the I6 engine, which will meet new Euro IV emissions standards

to be introduced in Australia in 2010. The project is supported

by the Federal and State Government and is expected to save

400 jobs at the plant.

> The State Government confirms Bells Beach as the venue for

the Rip Curl Pro Championships for another three years.

December 2008

> Industrial fabrics manufacturer Hyuck Wagner announces

its intention to reduce its Geelong workforce by 150 people

by early 2009, retaining only its administration and sales staff

in Geelong.

February 2009

> International industrial auctioneer group, Ritchie Bros.

Auctioneers, establish a facility in Broderick Road Corio.

> Notley Engineering announces its intention to close its Moolap

production plant retrenching 13 workers.

> The Gordon Institute of TAFE takes over management of the

Geelong Technical Education Centre (formerly the Australian

Technical College).

> Industrial fabric manufacturer, Melba Industries, announces the

closure of its operations resulting in 120 redundancies.

> The Geelong Chamber of Commerce launches its Survive &

Thrive 09 program to help small to medium enterprises take

positive steps to survive the global financial crisis. The program

consists of a series of seminars and a mentoring program.

> Local company Air Radiators announces its intention to cut

30 jobs from its Geelong workforce.

March 2009

> The 2009 Avalon International Airshow and Aerospace Expo

attracts over 165,000 visitors.

April 2009

> Gold Coast aluminium boat builders, Makocraft, confirms

its decision to relocate its entire operations to Moolap. The

company (recipients of the Geelong Innovation and Investment

Fund) expects to increase its workforce from 40 to over 80 staff.

> The City of Greater Geelong launches its Information

Communications and Technology (ICT) Cluster, an informal

network of local private and public companies that will work

together to position Geelong as the State’s major ICT precinct and

grow local industry. The State Government has provided $100,000

over two years towards the development of the Cluster.

> Ford Australia opens its $20m Advanced Centre for Automotive

Research and Testing (ACART). The centre built in partnership

between the State Government and University of Melbourne,

includes a multi-fuel emissions cell, an environmental testing

laboratory and an engine dynamometer facility.

May 2009

> Breakwater firm, FE Technologies, is awarded a $1.4m

contract to install a new collection management system across

the Australian Capital Territory’s library service.

> Onesteel Wire announces its intention to cut 19 jobs (from its

workforce of 92) from its North Shore plant.

> The second-round of successful applicants for the Geelong

Innovation and Investment Fund (GIIF) is announced. A total

of $21m worth of investment and 326 jobs are expected to

be created from projects at RPC Technologies, Dulhunty Power

Ltd, Backwell Group, Geelong Galvanizing, Geelong Glass and

Aluminium, Insulpak, Express Promotions, ASCO Fertilizers, All

Areas Replace a Glass, Quality Australian Farmed Rabbit and

Loxley Trading.

> Geelong fertiliser plant, Incitec Pivot, announces plans to close

its North Shore plant by the end of June 2009. The closure will

result in 29 job losses from a total workforce of 80.

June 2009

More than $70m worth

of business investment

was announced in

2008/09.

> Automotive plastics firm, MHG, strikes a deal with CSR

Viridian to take over its Geelong operations saving the jobs of

60 employees at the North Geelong plant.


S5 s9

glossary &

Business Services

Definitions

Geelong Region

Includes the Local Government Areas (LGAs) of the City of Greater

Geelong, Borough of Queenscliffe, Surf Coast Shire and the Golden

Plains Shire.

Barwon Region

Includes the Local Government Areas (LGAs) of the City of Greater

Geelong, Surf Coast Shire, Borough of Queenscliffe, Golden Plains

Shire and the Colac Otway Shire.

Barwon – Western District

Refers to the whole of south-west Victoria from Little River to the

South Australian border.

Geelong Otway Region

A tourism region that covers the same area as the Barwon Region

shown above.

Statistical District

Consists of selected, significant and predominantly urban areas

within Australia, which are not located within a Capital City

Statistical Division.

in this section

> Definitions

> Business Services

> Useful Websites

Estimated Resident Population (ERP): The Estimated Resident

Population is an official estimate of the number of people who

usually reside in an area. The estimate is based on population

counts derived from the Census of Population and Housing by place

of usual residence and a mathematical model is used to calculate

intercensal growth. Independent indicators of population change,

such as dwelling approvals and Medicare enrolments are also used.

Data on births, deaths, net migration and natural increases is used

to calculate movements in age.

Usual Residence Population: Usual residence population is

derived from the Census. It is based on the place where a person

usually lives, rather than the place where they were counted on

Census night.

ABS data reproduced with permission of the Australian Bureau

of Statistics (www.abs.gov.au)

This document may not be reproduced without the permission of

the City of Greater Geelong.

The information contained in this publication is given in good faith

and has been derived from sources believed to be reliable and

accurate. However, neither the City of Greater Geelong nor any

persons involved in the preparation of this publication accept any

form of liability whatsoever for its contents, including opinions,

advice, information or any consequences arising from its use.

/49

economic indicators bulletin 2008/09 - city of greater geelong section 9 - glossary & business services


S9

statistical local areas geography

4

5

statistical local areas

(SLA), barwon region

3

9

8

7

6

1

2

11

Local Government Area

Greater Geelong (C)

10

Golden Plains (S)

Surf Coast (S)

Colac Otway (S)

Queenscliffe (B)

/50

Statistical Local Area

1. Greater Geelong - Pt A

Bellarine Inner SLA: Leopold, Moolap, Newcomb, St Albans Park, Whittington.

Corio Inner SLA: Bell Park, Bell Post Hill, Corio, Fyansford, Hamlyn Heights, Lara

(also extends into Greater Geelong Pt C SLA), Lovely Banks, Norlane,

North Geelong (also extends into Geelong West SLA), North Shore.

Geelong SLA: Breakwater, East Geelong, Geelong City (also extends into Geelong

West SLA), South Geelong, Thomson.

Geelong West SLA: Drumcondra, Geelong West, Herne Hill (also extends into Corio

Inner SLA), Manifold Heights, Rippleside.

Newtown SLA: Newtown.

South Barwon SLA: Belmont, Grovedale, Highton, Marshall, Mount Duneed (also

extends into Surf Coast - East SLA), Wandana Heights, Waurn Ponds.

2. Greater Geelong - Pt B

Barwon Heads, Breamlea, Clifton Springs, Connewarre, Curlewis, Drysdale,

Indented Head, Marcus Hill, Ocean Grove, Portarlington, St Leonards, Wallington.

3. Greater Geelong - Pt C

Anakie, Balliang, Batesford (also extends into Golden Plains - South East SLA),

Little River.

4. Golden Plains - North West

Berringa, Cambrian Hill, Enfield, Haddon, Linton, Napoleans, Ross Creek, Scarsdale,

Smythesdale, Smythes Creek, Wallinduc.

5. Golden Plains - South East

Bannockburn, Dereel, Inverleigh, Lethbridge, Meredith, Rokewood, Stonehaven,

Sutherlands Creek, Teesdale.

6. Surf Coast - East

Bellbrae (also extends into Surf Coast - West SLA), Freshwater Creek, Gnarwarre,

Jan Juc, Moriac, Torquay.

7. Surf Coast - West

Aireys Inlet, Anglesea, Deans Marsh, Fairhaven, Gherang, Lorne, Moggs Creek,

Winchelsea, Winchelsea South.

8. Colac Otway - North

Barongarook, Barongarook West, Barwon Downs, Beeac, Birregurra, Bundador,

Colac West, Cororooke, Cressy, Dreeite, Irrewarra, IIrrewillipe, Larpent, Nalangil,

Ombersley, Warrion, Yeodene.

9. Colac Otway - Colac

Colac, Elliminyt.

10. Colac Otway - South

Apollo Bay, Carlisle River, Forrest, Gellibrand, Kawarren, Lavers Hill, Marengo,

Skenes Creek, Wye River.

11. Queenscliffe

Point Lonsdale (also extends into Greater Geelong Pt B), Queenscliff.


s9

Business Services &

Useful websites

Business Services

The City of Greater Geelong’s Economic Development Unit is

Geelong’s peak agency for business and investment support.

While delivering projects that grow and diversify the economy, the

Unit also works one-on-one with businesses looking to invest or

expand within Geelong.

Economic Development offers the following services to the

business community:

> A dedicated business facilitation group that brings together key

staff to facilitate and expedite investment enquiries.

> Assistance with the identification of potential land or buildings to

suit business needs.

> Introductions to peak industry bodies, local networking groups,

infrastructure providers, education & research organisations and

other regional businesses.

> Linkages to business support programs.

> Provision of local knowledge and market research information.

> Business visits to support individual business needs.

> Advocacy on behalf of local businesses to support local industry

and jobs.

Design & Production: GSDM JN 9357

Photography: GSDM, Katrina Lawerence, Geelong Otway

Tourism, Victorian Regional Channels Authority

and City of Greater Geelong.

© Copyright City of Greater Geelong

useful websites

For additional data resources and information on business

support services, visit the following websites:

Local

www.geelongaustralia.com.au

(related resources: ‘Monthly Key Economic Indicators’,

Geelong Community Profile’ & ‘Geelong Population Forecast’)

www.g21.com.au

(related resource: ‘G21 Community, Health

& Wellbeing Profile 2009’)

www.geelongotway.org

(Geelong Otway Tourism)

www.centralgeelong.com.au

(Central Geelong Marketing)

www.geelongchamber.com.au

(Geelong Chamber of Commerce)

www.committeeforgeelong.com.au

(Committee for Geelong)

http://users.tpg.com.au/gmc/

(Geelong Manufacturing Council)

State

www.business.vic.gov.au

(Business Victoria)

www.diird.vic.gov.au

(Department of Innovation, Industry and Regional Development)

www.sbms.com.au

(Small Business Mentoring Service)

www.dpcd.vic.gov.au

(related resource: ‘Victoria in Future 2008’)

www.land.vic.gov.au

(related resource: ‘A Guide to Property Values’)

www.transport.vic.gov.au

(related resource: ‘Victorian Transport Statistics Portal’)

www.tourism.vic.gov.au (Tourism Victoria)

www.investvictoria.com.au (Invest Victoria)

www.ausindustry.gov.au (AusIndustry)

www.austrade.gov.au (AusTrade)

www.sbc.vic.gov.au (Small Business Commissioner)

www.icn.org.au (Industry Capability Network)

FEDERAL

www.abs.gov.au (Australian Bureau of Statistics)

www.enterpriseconnect.gov.au (Enterprise Connect)

www.ato.gov.au/business (Australian Taxation Office)

www.deewr.gov.au

(related resource: ‘Small Area Labour Markets’)

/51

economic indicators bulletin 2008/09 - city of greater geelong section 9 - business services & Useful websites


other

publications

The City’s ECONOMIC INDICATORS

BULLETIN is one of many

publications outlining opportunities

in Geelong. More information can

be obtained by visiting our website

or contacting us directly via phone

or email.

CityScope - Geelong

Investment News

Discover

Geelong DVD

Geelong

Fast Facts

Geelong:

Open for Business

Geelong Employment

and Land Opportunities

Invest

Geelong

Lifestyle

Geelong

Skilled

Migration

City of Greater Geelong

Economic Development, Planning

& Tourism

131 Myers Street, Geelong Victoria 3220

PO BOX 104 Geelong Victoria 3220

Telephone: (03) 5272 4888

Facsimile: (03) 5272 4855

Email: ecoinfo@geelongcity.vic.gov.au

Have your say online now - click here

We would welcome any feedback on the

Economic Indicators Bulletin to help with our

objective of continual improvement.

Geelong Economic Development

Strategy 2005-2010

Careers in

Biotechnology

WWW.GEELONGAUSTRALIA.COM.AU

WWW.GEELONGAUSTRALIA.COM.AU

More magazines by this user
Similar magazines