SWOT!
SWOT!
SWOT!
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Internal origin:<br />
STRENGTHS<br />
WEAKNESSES<br />
Internal origin:<br />
Things that are good<br />
now within the group<br />
that need to be<br />
maintained and built on.<br />
Things that are not right<br />
in the group, that need<br />
to be remedied,<br />
changed or stopped<br />
altogether.<br />
External Origin:<br />
(External changes that<br />
impact the group that<br />
can be built on for<br />
success)<br />
Things that are good for<br />
the future which need<br />
prioritizing. They need<br />
to be identified, built on<br />
and optimised.<br />
OPPORTUNITIES THREATS External origin:<br />
(External changes that<br />
impact the group that<br />
could threaten success)<br />
Things that are not<br />
good for the future,<br />
which need to be<br />
planned for and<br />
countered.