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. A LA BERN /CE CLAIRE Follow RADIO MIR- ROR's Beauty Department each month for helpful and up- to -theminute advice on the care of your face and figure. Your questions will be gladly answered. Don't forget to enclose a self - addressed, stamped envelope when writing to Joyce Anderson, 1926 Broadway, New York. i 106°' ir by JOYCE ANDERSON She's the star of CBS's "Lavender and Old Lace." See page 51- 8 o'clock column. Miss Claire's voice is also heard on NBC's "Waifs Time." See page 53 -9 o'clock column. BERNICE CLAIRE, blue -eyed, and blonde star of CBS's "Lavender and Old Lace," and NBC's "Waltz Time," believes that a woman's most important rule in maintaining a lovely skin, clear eyes, and trim grooming, is regularity of whatever treatment seems best for her individually. "1 don't think a woman should prescribe a too- arduous 'routine of beauty culture," she says, "That is -not so arduous that it can't be performed regularly without becoming too much of a burden! A woman should decide upon the sort of treatment best suited to her type, then stick to it day after day. Various kinds of skin creams applied experimentally, frantically one week, then spasmodically the next, certainly won't show the best results." Women's chief complaint- herself included -(Bernice . smiled) is lack of time to perform services for the skin and hair that are so necessary for a steady appearance of grooming and health. "The answer to that is to minimize treatments -choose the most suitable creams and soaps, devote about twenty minutes night and morning to cleansing and massaging -let nothing interfere with your beauty time!" Bernice believes that hair is still a woman's most import - ant attribute to beauty, if tended properly. "Hair, particularly in the city, should be washed once a week," she says. "I put mine through two latherings with shampoo, and follow it with a thorough rinsing, and a vinegar rinse. 1 prefer vinegar to lemon because it's easier to wash out. Many women do not rinse their hair again after the vinegar rinse, but I always follow that with a good dousing of clear water, because there is no point in leaving the vinegar in." Bernice said that she actually thought hands were more important than any other feature about a smart woman. "Everybody notices hands," she said. "They are really the most conspicuous thing about a woman, and certainly add to her charm if they are lovely." She herself creams her hands every night, to keep the knuckles from becoming dry. She puts a little cream under the nails to keep them from getting brittle. "The filing of nails, and the polish used is a matter of 4 personal taste," she says.. "I don't use very bright polish because I'm not the type." As for maintaining a pleasant, smooth complexion, Bernice says, "The most important thing is -don't forget to use plenty of soap and water every night! Often shaving soap works up an excellent lather for cleansing the pores. Rinse with warm water, then douse it in cold. I don't personally approve of using ice on the face, particularly if the skin is inclined to be sensitive. Follow the cold water rinse with a good skin food to keep the skin from becoming dry." Then there is the question of make -up. "First of all," said Bernice, "it is useless and silly for a woman who uses make -up to try to look literally 'natural.' It's impossible, so instead of using a little make -up sparingly with the idea that you are fooling the world into believing that it is a school -girl complexion, use plenty of make -up, but blend it carefully. The result will give a more natural effect. "Choose a powder base, and powder suitable to your skin. If you have a natural pallor, and a face with cheek bones which are not well- defined, it is better not to use rouge. No rouge and bright lipstick will give the most distinguished result. If you have a girlish type of face, round, with well - defined cheek bones, blended rouge will enhance the beauty of your face. THE most important thing about lipstick is to keep try - ing different varieties and colors till you find one that suits your face in shade and texture, then stick to it! I sometimes find that by outlining my lips with an orange stick dipped in lip rouge makes a more even job than smearing it with the little finger. "As for mascara and eye shadow, I think most blondes profit by carefully applied mascara, but I think eye shadow should be used always very sparingly, and is very much more effective in the evening than in the day time." If you are curious to know what shades and brands of cosmetics Miss Claire herself uses, just send a stamped, self -addressed envelope to Joyce Anderson, RADIO MIRROR, 1926 Broadway, New York, and I will gladly send you the information you desire.
NUMBER NINETEEN IN A SERIES OF FRANK TALKS BY EMINENT WOMEN PHYSICIANS "Sh!Mom* cross again 99 n' L - 'wives who do not fully S A WOMAN, I sympathize deeply with those understand correct marriage hygiene. For I know how terrifying are their periodic fears. I have seen how those fears warp a woman's whole outlook, undermine and wreck her own happiness and that of her husband and children. "But as a doctor, I have less sympathy for her. For effect -f,' ive marriage hygiene is so simple. I refer, of course, to the use of "Lysol" ... approved by leading hospitals and clinics throughout the world. "Lysol ", used as directed, is non -injurious ... so reliable in fact, that it is used extensively as an antiseptic in childbirth, where sensitive tissues must not suffer the slightest damage. "Furthermore, "Lysol" has a special effectiveness that is all its own. It has a spreading quality which enables it to search out hidden spots where other antiseptics fail to reach, and it has the important power of destroying germs in spite of the presence of organic matter. "Patients of mine, who have followed my advice by using {`Lysol" regularly, tell me how refreshing and soothing it is: And how much it adds to their sense of feminine daintiness. "Yet these benefits are as nothing compared to the fact that the use of "Lysol" gives them poise and peace. Disinfectant Try the new Lysol Hygienic Soap ... cleansing and deodorant "It is tragic that wholefamílíesshould suffer because women do not know these simple rules of Marriagef giene writes DR. LOUISE FOUCART- FASSIN Leading Gynecologist of Brussels She is far from being the well:balanced counselor her children need. of mind and greater happiness for themselves and their families." (Signed) DR. LOUISE FOUCART -FASSIN ("Lysol " Features Important to You I. SAFETY ... "Lysol" is gentle and reliable. It contains no free caustic alkali to harm the delicate feminine tissues. 2. EFFECTIVENESS ..."Lysol" is a true germicide. It kills germs under practical conditions ... in the body (in the presence of organic matter where many antiseptics fail) and not just in test tubes. 3. PENETRATION ... "Lysol ", because of its low surface tension, spreads into hidden folds of the skin, actually searches out germs. 4. ECONOMY.. ."Lysol" is a concentrated antiseptic. It costs less than one cent an application in proper solution for feminine hygiene. S. ODOR ... The odor of "Lysol" disappears immediately, leaving one refreshed. 6. STABILITY ... "Lysol" keeps its full strength, no matter how Ibng it is kept, no matter how much it is exposed. Used in the Care of the Famous Quintuplets In medical history's most remarkable childbirth, "Lysol" is the germicide and antiseptic which has helped to protect the Dionne babies from infection since birth. Copy of their guardians' statement sent on request. FACTS MARRIED WOMEN SHOULD KNOW Mail coupon for a free copy of "Marriage Hygiene." Check other booklets if desired. 0 "Preparation for Motherhood." D"Keeping a Healthy Home." LOIN & FINE, Inc., Bloomfield, N. J., Dept_ LY-55 Sole Distributors of "Lysol" disinfectant. Name Street Cuy State 191936, Leen & Fink, Inc.
Page 2 and 3: SHE crisp candy coating gives Tempt
Page 4 and 5: JULY 1935 YOL.4NO.3 BELLE LANDESMAN
Page 8 and 9: PAGEANT OF THE A IR 14/A VES The Ni
Page 10 and 11: HARMONICA RASCALS Right, Gus Edward
Page 12 and 13: Left, Bernice Claire, singer on NBC
Page 14 and 15: RICHARD I-lIMBER. used to to-ch./4
Page 16 and 17: TODAY IS YOUR WONDERFUL DAY ACANTER
Page 18 and 19: RAD /0 MURDER MYSTERY By FREDERICK
Page 20 and 21: months, crinkled and grinned cheerf
Page 22 and 23: 20 ' . ETHEL
Page 24 and 25: The creator of "The Goldbergs write
Page 26 and 27: ..WHY /M Bang, go all the marital r
Page 28 and 29: A moment's fame - then obscurity- s
Page 30 and 31: Bert Lawson This is the little lady
Page 33 and 34: Beet !a,.r-^ Bert Lawson 28 This is
Page 35 and 36: National Studios, N. Y. The love in
Page 37 and 38: ' , . . MOLASSES N JA By NORTON RUS
Page 39 and 40: SURPRISED! sal. Then came the broad
Page 41 and 42: STORY th,e .vP Just before the batt
Page 43 and 44: Elsie Hitz, heroine of NBC's "Dange
Page 45: GGLE FOR FAME !" Says EVERETT MARSH
Page 48 and 49: NEW Deal in radio advertis- . ing i
Page 50 and 51: CHICAGO ROCK ISLAND, Illinois, is o
Page 52 and 53: Bradley said loudly, "Can you take
Page 54 and 55: Summer music really can be made the
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RADIO MIRROR We Have With Us RADIO
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RADIO MIRROR 12 NOON 3P.M. 4P.M.- 5
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WHAT DO YOU WANT TO KNOW? Write to
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WHAT DO YOU WANT TO SAY? This is yo
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I-he SUMMERTIME is the Ideal TIME T
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NOTE FREE OFFER BELOW 8 GLASSES YO
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Everyone looks at your GIP first ii
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ZaaM ge GET RID OF IT Every trace o
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66 WORRY OVER TELL TALE RADIO MIRRO
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i It comes from PARIS! All chic sty
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"I Couldn't Sit, Couldn't Stand, Co
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Remove it .a. end pain this safe, s
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How Brunettes Can Rival Blondes IN
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i How to wash Blonde hair 2 to 4 sh
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HOLLYWOOD'S SECRET o0,Love[c ait It
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the flat bottoms of Tennessee. WSM,
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RADIO MIRROR WHO ARE YOUR RADIO FAV
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RADIO MIRROR YOUR CHANCE TO BE AWAR
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his position he'll always have it,
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