Coffee Eco-labeling:
Coffee Eco-labeling:
Coffee Eco-labeling:
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Background<br />
• <strong>Eco</strong>-<strong>labeling</strong><br />
– A strategy to encourage strong<br />
environmental practices through<br />
incentives for the producer<br />
•Price premium<br />
• Competitive advantage<br />
– Appease pressures from environmentalists<br />
• Future considerations (sustainability)<br />
– Future market concerns<br />
– Conservationist outlook