スライド 1 - F64 Studio

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スライド 1 - F64 Studio

An instrument for expression

Superior imaging anywhere, anytime

NEW

Newly developed Exmor APS HD

CMOS at 24.3 megapixels (effective)*

NEW

Advanced BIONZ image processing engine

NEW

NEW

Ultra-high sensitivity, wide ISO range of

ISO100 to ISO16,000

Lens aberration compensation

Ultra-fine images with

low noise even at high

ISO speeds


An instrument for expression

Easy, high-quality Full HD movies

NEW

New AVCHD Progressive (Ver. 2.0)*

format for Full HD movies at 50p

NEW

Manual operation for expanding

creative horizons


An instrument for expression

Never let another

moment slip away.

Comfortably capture all the excitement of life

NEW

High-speed response that never

misses the decisive moment

The world’s fastest release time lag of only 0.02 sec.

and improved AF performance realize fast response

so you never miss a moment.

NEX-7

Release time lag comparison

Competitor’s model

NEW

High-speed continuous shooting at

up to 10 fps*, the fastest in its

class

NEW

Object Tracking function with easy operation for

effortlessly maintaining focus on moving subjects

NEW

Face Registration for capturing the right

face at the right time

* Exposure and focus fixed at the first frame.


An instrument to command


An instrument to command

Artistry simplified with TriNavi

NEW

TriNavi gives free reign to creative desire

DRO level/HDR Preset level AF white Image area (incl. Aperture balance mode Auto) style

Focusing A-B Exposure Contrast/saturation/sharpness

color area tone

compensation (horizontal)

Tentative

Contrast/saturation/sharpness Focusing OFF/DRO/HDR

G-M area color switching (vertical) tone ISO

Exposure Settings

Focus Settings

White Balance Settings

D-Range Settings

Navigation button

Navigation button

Navigation button

Navigation button

Creative Style Settings

Navigation button


An instrument to command

Customizing TriNavi

Four swappable menu items

Up to four frequently used settings can be chosen for inclusion in the

menu, offering a great deal of flexibility in configuring the camera to fit

personal shooting styles. Six settings are available: Focus Settings,

White Balance Settings, D-Range Settings, Creative Style Settings,

Picture Effect Settings and Custom Settings.

1

2

3

4

Exposure Settings

Navigation button

White Focus Balance Settings Settings

Navigation button

White Picture D-Range Balance Effect Settings

Navigation button

D-Range Focus Settings

Navigation button

Creative Custom Style Settings

Navigation button

Picture D-Range Effect Settings

Creative Custom Style Settings

Navigation button

Settings and order of appearance can be changed.


An instrument to command

Organic Light-Emitting Diode (OLED) viewfinder

NEW

XGA OLED Tru-Finder: The world’s first*, ultra highresolution,

high-contrast OLED viewfinder

Newly developed, Sony EVF with OLED

• High resolution and high contrast with 100% frame coverage

• Flexible design layout thanks to EVF

• Wide viewing angle of 33.1° and high eyepoint of 23.3 mm

EVF on α 55

XGA OLED Tru-Finder

* Among interchangeable lens cameras with APS-C size sensors as of August 2011, at the time

of the press release. (TBD)


An instrument to command

Classic looks, cutting-edge performance

3.0-type Xtra Fine LCD with TruBlack LCD technology

• Approximately 921,600 dots

• 7.5-cm. (3.0-type)

• Wide-type screen with 16:9 aspect ratio

Tiltable LCD for expanded shooting possibilities

The LCD monitor can be angled 90°(TBD) up and 45°(TBD) down to maximize the

versatility and convenience of live view shooting.

NEW

Level Gauge and Grid Line

functions for more precise

compositions


An instrument to command

Expanded flash capability

NEW

Built-in flash for

brightening any scene

Built-in flash with a Guide Number of 6

combines with high ISO sensitivity to

enable shooting in nearly any

environment.

NEW

Auto-lock

Accessory Shoe

Auto-lock Accessory Shoe for

securing add-ons

NEX NEW-2 is the first E-mount camera

with an Auto-lock Accessory Shoe,

which provides fast and secure

connection of supported options, such

as Flash HVL-F43AM.

External strobe

connectivity for expanded

lighting versatility

Sync Terminal Adaptor FA-ST1AM —

attached via the Auto-lock Accessory

Shoe — connects NEX NEW-2 to the

realm of high-powered strobe units

found in professional photo studios.

Auto-lock

Accessory Shoe


An instrument to cherish

Striking minimalism, attention to details

NEW NEW NEW NEW

Beautifully designed controls

for supreme usability

Buttons and dials are skillfully sculpted

from chunks of metal for supreme

durability and a quality feel. A flat top

free of protrusions adds a stylish look.

Magnesium-alloy body for

unrivaled rigidity

A simple design emphasizes the lens

and slim body while the lightweight

magnesium-alloy exterior offers a

high degree of durability.

NEW

Rubberized grip for sure,

confident handling

The camera fits comfortably in the

hand, thanks to the durable rubberized

grip, which assures slip-free handling

no matter how the camera is held.

Attention to details for

outstanding usability

Easily visible icons incorporated on the

playback and flash pop-up buttons

remain clear and legible even after

repeated use.


New lenses in NEX system

3 new models

E 50 mm F1,8 OSS

E 55-210 mm F4,5-6,3 OSS

Sonnar E 24 mm F1,8


New adaptor for Alpha lenses


Expanded lens lineup

New shooting accessories

Sony opens the door to innovative

products from other companies

Sony discloses basic specifications of its E-mount so that other

manufacturers can develop their own products for E-mount cameras.

Now, you can use lenses and adaptors from other manufacturers with

E-mount cameras.

Manufacturers of E-mount compatible products:

Carl Zeiss, COSINA, SIGMA, TAMRON


Professional quality – Compact Size


The world’s fastest

release time lag of only

0.02 sec.*

Highly responsive to capture exciting

moments as they occur with a lightning

quick release time lag and high-speed AF.

Tentative


Advanced movie functionality

Capture all the emotion of moving moments with superior quality.

New AVCHD Progressive (Ver. 2.0)*

format for Full HD movies at 50p

NEW

Manual operation for fully realizing

creative potential

NEW

25p for movies with true artistic appeal

NEW

Markedly improved audio quality

Movie recording

formats

Full HD 1920 x 1080: AVCHD 50p/50i/25p

MP4: 1440 x 1080/640 x 480 (sensor readout at 30 fps)


Intuitive, stress-free operation

First in an “α” model — A new interface with fingertip

operation for intuitive creativity anywhere, anytime.


Main differences between NEX-5N and NEX-5

NEX-5N

NEX-5

Sensor resolution 16,1 MP 14,2 MP

High speed shooting 10 fps 7 fps

Full HD movie recording 50p/25p/50i 50i

ISO range 100-25600 200-12800

Body material Metal (front & top) Metal (front)

Touch LCD Yes No

Aberration corrections Yes No

Electronic first curtain Yes No

Optional EVF Yes No


More fun, more creative effects

Turn every day into an exciting creative adventure.

• Picture Effect

Pop Color Soft High-key Toy Camera Retro Photo

NEW

HDR Painting

NEW

Soft Focus

High Contrast Monochrome Posterization (Color) Posterization (B/W) Partial Color (Red)

11 modes give users a wide

range of photographic

expression.

Partial Color (Blue)

Partial Color (Green)

Partial Color (Yellow)

• Soft Skin Effect

NEW Miniature

NEW Rich-tone Monochrome

Note: The four effects shown above are accessed via the Brightness/Color item in the menu.

With Soft Skin Effect, the camera

captures skin with a silky smooth

fine look, leaving eyes and mouth

well defined.


New accessories

Move up to the high-performance and rapid response of advanced-class cameras.

LA-EA2 TMT lens adaptor for super fast AF

with all A-Mount lenses

NEW

The ideal add-on for serious photographers

NEW

LA-EA2

Full time

Continuous AF

Smart Accessory Terminal 2


Thank You

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