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BRAND<br />

PREVIEW<br />

20<strong>14</strong><br />

A SNEAK PREVIEW OF<br />

SOME OF THE TRENDS<br />

AND BRANDS TAKING<br />

PART<br />

IMAGE: HOWL BY MARIA<br />

GLUCK


TRENDS 20<strong>14</strong><br />

TERIALS <br />

FRESH<br />

TRANSFORMABLE<br />

DETAIL & FINISH<br />

DESIGNER COLLABORATIONS<br />

ANTITHESIS <br />

INNOVATIVE MATERIALS<br />

LINDA MAI PHUNG


TRENDS 20<strong>14</strong><br />

DIRECTIONAL<br />

KNITWEAR<br />

TRANSFORMATIONAL<br />

ABURY <br />

GLOBAL INFLUENCE<br />

EDGY MINIMALISM<br />

OVNA OVICH


LINDA MAI<br />

PHUNG: French chic<br />

with attitude<br />

Products: Silk patchwork<br />

blouses, cutout dresses and<br />

blends of tribal textiles for<br />

artistic, <strong>in</strong>dependent women.<br />

Wholesale Price: 25-150€<br />

Ethics: Organic cotton<br />

(.O.T.S certified), Vietnamese<br />

silk, traditional handmade<br />

textiles from the m<strong>in</strong>ority tribes<br />

of Asia and upcycled plastic<br />

bags<br />

USP: Bold elegance<br />

Connect:<br />

FLORENCE BACIN<br />

florence@l<strong>in</strong>damaiphung.com<br />

www.l<strong>in</strong>damaiphung.com


LINDA MAI<br />

PHUNG: French chic<br />

with attitude


FLAVIALAROCCA:<br />

Playful Attitude<br />

Products: Functional and<br />

geometrical designs to create<br />

modular alterable pieces, that<br />

provide the costumer with<br />

several wear<strong>in</strong>g comb<strong>in</strong>ations.<br />

Wholesale Price: 80-250$<br />

Ethics: Recycled and<br />

regenerated fabrics. Work<strong>in</strong>g<br />

with Italian eco factories.<br />

Traditional Made <strong>in</strong> Italy<br />

standards<br />

USP: Innovation and bold<br />

style meet environmental<br />

responsibility<br />

Connect:<br />

FLAVIA LA ROCCA<br />

<strong>in</strong>fo@flavialarocca.com<br />

www.flavialarocca.com


FLAVIALAROCCA:<br />

Playful Attitude


TERIALS:<br />

Cork masterpieces<br />

Products: Clothes and<br />

accessories made of cork and<br />

v<strong>in</strong>tage fabrics for conscious<br />

and forward-look<strong>in</strong>g women<br />

Ethics: Handmade<br />

production Made <strong>in</strong> Germany<br />

us<strong>in</strong>g Portuguese cork.<br />

Recycl<strong>in</strong>g v<strong>in</strong>tage denim<br />

USP: High craftsmanship<br />

applied to orig<strong>in</strong>al materials<br />

Connect:<br />

LUCIA SCHÜRMANN<br />

lusch@terials.com <br />

www.terials.com


TERIALS:<br />

Cork masterpieces


OVNA OVICH:<br />

Edgy Luxury<br />

Products: Dresses and<br />

separates for men and<br />

women<br />

Wholesale price: 45-180<br />

NZD$<br />

Ethics: Us<strong>in</strong>g natural &<br />

organic materials: l<strong>in</strong>en,<br />

organic cotton, hemp, wool<br />

and silk. Upcycl<strong>in</strong>g and<br />

digital pr<strong>in</strong>t methods reduce<br />

waste and consumption of<br />

natural resources<br />

USP: Innovative, beautiful<br />

Connect:<br />

MARINA DAVIS<br />

mar<strong>in</strong>a@ovnaovich.com<br />

www.ovnaovich.com


ABURY: Centuries<br />

old craftsmanship<br />

meets modern<br />

design<br />

Products: Unique<br />

knitwear and accessories<br />

Ethics: Preservation of<br />

cultural variety and creation<br />

of work. 50% of profits are<br />

returned to support the local<br />

community.<br />

USP: Elegant and<br />

authentic, each piece is<br />

unique.<br />

Connect:<br />

<strong>in</strong>fo@abury.net<br />

www.abury.net


HOWL by Maria<br />

Gluck:<br />

Edgy M<strong>in</strong>imalism<br />

Products: Separates<br />

for men and women<br />

Ethics: Organic and<br />

recycled fabrics. Preserv<strong>in</strong>g<br />

traditional handmade<br />

techniques. Organic<br />

dye<strong>in</strong>g.<br />

USP: Gorgeous use of<br />

colour, standout design<br />

Connect:<br />

MARIA GLÜCK<br />

<strong>in</strong>fo@howlhowlhowl.com<br />

www.howlhowlhowl.com


MYRRHIA FINE<br />

KNITWEAR:<br />

Covetable designs<br />

to treasure<br />

Products: F<strong>in</strong>ely<br />

detailed dresses, separates<br />

and accessories<br />

Wholesale price: 20-150$<br />

Ethics: Us<strong>in</strong>g organic<br />

mer<strong>in</strong>o, organic California<br />

cotton, susta<strong>in</strong>able Tencel.<br />

Low-impact and certified<br />

organic dyes<br />

USP: Covetable knitwear<br />

Connect:<br />

MYRRHIA RESNECK<br />

connect@myrrhia.com<br />

www.myrrhia.com


BHU:SATTVA:<br />

Indian susta<strong>in</strong>able<br />

brand leader<br />

Products: Day,<br />

even<strong>in</strong>g and special<br />

occasion wear with a<br />

modern Indian vibe<br />

Ethics: Organic (Global<br />

Organic Textile Standard<br />

certified and OE<br />

Standards), naturally/<br />

herbal dyed, hand<br />

embroidered and hand<br />

block pr<strong>in</strong>ted.<br />

USP: East meets West<br />

Connect:<br />

sales@bhusattva.com<br />

http://bhusattva.com/


MIA by MIA<br />

NISBET:<br />

Bold and Beautiful<br />

Products: The richness<br />

of african textiles meets<br />

scottish avant garde style<br />

Ethics: Use of recycled<br />

fabrics and traditional<br />

Malawian textiles. Support<br />

of local, Malawaian<br />

production with tra<strong>in</strong><strong>in</strong>g,<br />

equipment and <strong>in</strong>frastructure<br />

USP: Outstand<strong>in</strong>g, urban<br />

design meets bold African<br />

pr<strong>in</strong>ts<br />

Connect:<br />

MIA NISBET<br />

miabymianisbet@yahoo.co.uk<br />

www.fashionbymia.com


FOUNDING<br />

PARTNERS<br />

EXHIBITING IN THE<br />

FOREST ROOM


EDEN DIODATTI:<br />

Luxury ethical<br />

even<strong>in</strong>g wear<br />

Products: Luxurious<br />

even<strong>in</strong>g and cocktail wear,<br />

dresses, jackets, jewellery<br />

Ethics: Manufactured <strong>in</strong><br />

a cooperative serv<strong>in</strong>g those<br />

touched by physical and<br />

mental abuse, trauma or<br />

disability.<br />

USP: Global cultural<br />

<strong>in</strong>fluences meets<br />

contemporary luxe.<br />

Connect:<br />

<strong>in</strong>fo@edendiodati.com<br />

www.edendiodati.com


EDEN DIODATTI:<br />

Luxury ethical<br />

even<strong>in</strong>g wear


RAVEN AND LILY:<br />

Empower<strong>in</strong>g<br />

women through<br />

design<br />

Products: Necklaces,<br />

bracelets, earr<strong>in</strong>gs (as well<br />

as bags and accessories)<br />

Ethics: Empower<strong>in</strong>g<br />

women through design<br />

partnerships and<br />

susta<strong>in</strong>able economic<br />

opportunities <strong>in</strong> India,<br />

Ethiopia and Cambodia.<br />

USP: Empower<strong>in</strong>g<br />

women and totally chic.<br />

Connect:<br />

<strong>in</strong>fo@ravenandlily.com<br />

www.ravenandlily.com


RAVEN AND LILY:<br />

Empower<strong>in</strong>g<br />

women through<br />

design


ALAS: Fresh<br />

Design + Ethics<br />

Products: Stylish, ontrend<br />

sleepwear for men<br />

and women<br />

Ethics: Made us<strong>in</strong>g Fair<br />

Trade and organic cotton<br />

form India. Dyed and<br />

pr<strong>in</strong>ted us<strong>in</strong>g AZO free<br />

dyes.<br />

USP: Super soft &<br />

stylish, great pr<strong>in</strong>ts and<br />

colour comb<strong>in</strong>ations<br />

Connect:<br />

kelly@alasthelabel.com <br />

www.alasthelabel.com


ALAS:<br />

Fresh Design +<br />

Ethics


MANTIS WORLD:<br />

Basics Made <strong>in</strong><br />

Africa<br />

Products: Tshirts,<br />

polos, vests, hoodies, <strong>in</strong> a<br />

wide range of colours and<br />

styles.<br />

Ethics: Committed to<br />

ethical manufacture <strong>in</strong><br />

Africa, and organic<br />

sourc<strong>in</strong>g.<br />

USP: Products as good<br />

as – or better than – the<br />

largest basics suppliersand<br />

chang<strong>in</strong>g lives <strong>in</strong><br />

Africa.<br />

Connect:<br />

<strong>in</strong>fo@mantisworld.com<br />

www.mantisworld.com


MANTIS WORLD:<br />

Basics Made <strong>in</strong><br />

Africa


BRAINTREE:<br />

Feel Good<br />

Fashion<br />

Products: Wide range<br />

of men's and women's<br />

wear, plus shoes &<br />

accessories<br />

Ethics: Made from<br />

susta<strong>in</strong>able fibres: hemp,<br />

bamboo & organic cotton,<br />

recycled polyester and<br />

Tencel.<br />

USP: Lead<strong>in</strong>g UK<br />

susta<strong>in</strong>able fashion lifestyle<br />

brand<br />

Connect:<br />

<strong>in</strong>fo@mantisworld.com<br />

www.mantisworld.com


BRAINTREE:<br />

Feel Good<br />

Fashion


ANIMANÀ:<br />

Ethical Chic from<br />

Patagonia and<br />

the Andes<br />

Products: Basics and<br />

separates of the softest<br />

alpaca<br />

Ethics: Reviv<strong>in</strong>g<br />

traditional skills and<br />

creat<strong>in</strong>g susta<strong>in</strong>able<br />

livelihoods<br />

USP: Baby Alpaca,<br />

beautifully f<strong>in</strong>ished<br />

Connect:<br />

<strong>in</strong>fo@animanapatagonia.com<br />

www.animanapatagonia.com


ANIMANÀ:<br />

Ethical Chic from<br />

Patagonia and<br />

the Andes


AYUVASTRA:<br />

<strong>Class</strong>y separates<br />

from India<br />

Products: Sleek,<br />

beautifully fitt<strong>in</strong>g separates<br />

(womens, mens and baby)<br />

Ethics: Made by a<br />

Keralan weav<strong>in</strong>g cooperative,<br />

us<strong>in</strong>g herbal<br />

dyes with medic<strong>in</strong>al<br />

properties and organic<br />

cotton.<br />

USP: Gorgeous colour<br />

palette, flatter<strong>in</strong>g shapes.<br />

Connect:<br />

<strong>in</strong>fo@ayuvastra.ie<br />

http://ayuvastra.ie


AYUVASTRA:<br />

<strong>Class</strong>y separates<br />

from India


MEHERA SHAW:<br />

Fresh pr<strong>in</strong>ts<br />

Products: Pr<strong>in</strong>ted<br />

dresses and separates, plus<br />

fabrics to order<br />

Ethics: GOTS certified<br />

cotton, natural fibres and<br />

artisan textiles us<strong>in</strong>g AZO<br />

free dyes, members of the<br />

Fair Trade Federation<br />

USP: Awe-<strong>in</strong>spir<strong>in</strong>g pr<strong>in</strong>t<br />

designs and dye quality,<br />

high-end and vertically<br />

<strong>in</strong>tegrated productions<br />

services<br />

Connect:<br />

SHARI KELLER<br />

<strong>in</strong>fo@meherashaw.com<br />

http://meherashaw.com/


MEHERA SHAW:


DHANA ECO KIDS:<br />

Apparel for Earth<br />

Conscious Kids<br />

Products: Sweet, floral<br />

dresses, shorts and T’s for<br />

4-12 year old boys and girls.<br />

Ethics: Made us<strong>in</strong>g only<br />

100% certified organic cotton<br />

and carc<strong>in</strong>ogen-free, ecofriendly<br />

dyes. The facility<br />

where Dhana apparel is<br />

produced conforms to SA<br />

8000. Dhana apparel is also<br />

GOTS-certified.<br />

USP: Loved by children.<br />

Connect:<br />

Sham<strong>in</strong>i@DhanaEcoKids.com<br />

http://dhanaecokids.com


DHANA ECO KIDS:<br />

Apparel for Earth<br />

Conscious Kids


COCK & BULL<br />

MENSWEAR: British<br />

Heritage<br />

Products: Organic cotton<br />

tee’s and underwear, tweed<br />

waistcoats and jackets, woolly<br />

knitwear<br />

Ethics: Manufactured <strong>in</strong> the<br />

UK by artisans with organic<br />

materials, support<strong>in</strong>g revival of<br />

UK textile <strong>in</strong>dustry.<br />

USP: Heritage led design for<br />

the modern, dapper man.<br />

Connect:<br />

Contact@cockandbullmenswear.co.uk<br />

www.cockandbullmenswear.co.uk


COCK & BULL<br />

MENSWEAR:<br />

The Up and Comer


CHOLESBURYS:<br />

Dist<strong>in</strong>ctive ladies<br />

footwear: Made <strong>in</strong> the<br />

UK.<br />

Products: Ladies sandals and<br />

shoes, made from upcycled and<br />

recycled materials.<br />

Ethics: 60% raw materials<br />

recycled or upcycled. Handmade<br />

<strong>in</strong> UK us<strong>in</strong>g low energy and<br />

renewable power supplies.<br />

USP: Careful attention to fit,<br />

form and function as well as<br />

creative construction.<br />

Connect:<br />

alexei@cholesburys.co.uk<br />

www.cholesburys.co.uk


COLIN LESLIE<br />

EYEWEAR LTD:<br />

Ethical fashion for<br />

the eyes<br />

Products: Premium ethical<br />

eyewear specialist. Retro<br />

designs and classic styles such<br />

as wayfarer and aviator.<br />

Ethics: Us<strong>in</strong>g recycled<br />

acetate frames, and ethically<br />

sourced bamboo<br />

USP: Sharp designs loved<br />

by celebrities, handcrafted and<br />

recycled frames<br />

Connect:<br />

COLIN BALLS<br />

col<strong>in</strong>_leslie_eyewear@hotmail.com<br />

www.col<strong>in</strong>leslieeyewear.co.uk


COLIN LESLIE<br />

EYEWEAR LTD:<br />

Ethical fashion for<br />

the eyes


LULEA:<br />

Stunn<strong>in</strong>g detail and<br />

f<strong>in</strong>ish<br />

Products: Leather<br />

handbags, belts, wallets, +<br />

more<br />

Ethics: Lulea focuses on<br />

susta<strong>in</strong>able livelihoods and fair<br />

marg<strong>in</strong> distribution through out<br />

its supply cha<strong>in</strong> <strong>in</strong> Kenya<br />

USP: Unparalleled high-end<br />

luxury production from Africa,<br />

amaz<strong>in</strong>g attention to detail<br />

Connect:<br />

EDMOND CHESNEAU<br />

www.luxuryleatherafrica.com<br />

echesneau@luxuryleatherafrica.com


LULEA


GUNAS: Eye -<br />

catch<strong>in</strong>g and<br />

luxurious.<br />

Products: Exclusive<br />

handcrafted handbags for<br />

women and men.<br />

Ethics:100% vegan and<br />

sweatshop free. The<br />

materials are either LEED<br />

certified, recycled, organic<br />

or rescued.<br />

USP: Fashion forward,<br />

bold, edgy designs.<br />

SOURCE Award 2012<br />

w<strong>in</strong>ner.<br />

Connect:<br />

<strong>in</strong>fo@gunasthebrand.com<br />

www.gunasthebrand.com


GUNAS: Eye -<br />

catch<strong>in</strong>g and<br />

luxurious.


PANCHACHULI UK:<br />

Big Impact<br />

Products: 100% lambswool<br />

scarves, stoles & shawls <strong>in</strong> Azo<br />

free & vegetable dyes.<br />

Wholesale price: £15-200<br />

Ethics: 750 women employed<br />

to sp<strong>in</strong>, weave, knit and<br />

embroider - the cooperative<br />

be<strong>in</strong>g owned and managed by<br />

the workers. The cooperative has<br />

established 7 schools and a<br />

hospital.<br />

USP: The softest weaves <strong>in</strong> a<br />

stunn<strong>in</strong>g colour range<br />

Connect:<br />

MARY KING<br />

mary@panchachuli.co.uk<br />

www.panchachuli.com


45 <br />

PANCHACHULI UK:<br />

Big Impact


BRAND PREVIEW <strong>14</strong><br />

DAY 1: TUES 4 TH FEBRUARY<br />

09:30-10:30 GMT Fresh, with Col<strong>in</strong> Leslie<br />

Fresh designers and design concepts.<br />

11:00-12:00 GMT Directional, with Animana<br />

Stylish, design-led classic pieces and collections.<br />

12:30-13:30 GMT Pr<strong>in</strong>t, with Mehera Shaw<br />

Showcas<strong>in</strong>g a wide range of pr<strong>in</strong>ts and patterns.<br />

<strong>14</strong>:30-15:30 GMT Accessories & homeware, with Panchachuli<br />

Showcas<strong>in</strong>g a range of scarves and headwear.<br />

16:00-17:00 GMT Shoes & Bags, with Cholesburys & Gunas<br />

Showcas<strong>in</strong>g a range of susta<strong>in</strong>able footwear and bags.<br />

17:30-18:30 GMT Jewellery, with Raven + Lily<br />

Putt<strong>in</strong>g the spotlight on susta<strong>in</strong>ably made jewellery and<br />

accessories.<br />

DAY 2: WEDS 5 TH FEBRUARY<br />

09:30-10:30 GMT Basics, with Mantis World & Ayuvastra<br />

<strong>Class</strong>ic pieces and wardrobe basics, <strong>in</strong>clud<strong>in</strong>g sport and<br />

activewear.<br />

11:00-12:00 GMT Lifestyle, with Bra<strong>in</strong>tree<br />

Easy to pair pieces and brands with a broad appeal.<br />

12:30-13:30 GMT Body, with ALAS<br />

L<strong>in</strong>gerie, leisurewear, loungewear, and resortwear.<br />

<strong>14</strong>:30-15:30 GMT Atelier, with Eden Diodati<br />

Luxury womenswear, even<strong>in</strong>gwear and bridalwear.<br />

16:00-17:00 GMT Men, with Cock & Bull<br />

Menswear, <strong>in</strong>clud<strong>in</strong>g directional young fashion and high end<br />

design.<br />

17:30-18:30 GMT Children, with Dhana EcoKids<br />

From new born to teen, luxury to basics.


VISIT<br />

SOURCE<br />

DATABASE<br />

FASHION BRAND<br />

Directory, for full<br />

details of all brands<br />

represented <strong>in</strong> this<br />

showcase.<br />

www.ethicalfashionforum.com/<br />

source-directory/directory/1


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