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DESTINATION<br />

<strong>MEDIA</strong><br />

<strong>PACK</strong><br />

2008


<strong>MEDIA</strong> <strong>PACK</strong> 2008<br />

About Air Cargo Middle East & India<br />

The air cargo industry in the Middle East and India continues to<br />

outperform a recovering world market, with IATA reporting 10% growth<br />

in freight tonne kilometres within the Middle East and 5.8% in<br />

Asia/Pacifi c between January and August 2007, <strong>com</strong>pared to the<br />

same period in 2006.<br />

These high growth levels are expected to continue unabated in<br />

the future, with countries such as the United Arab Emirates, Saudi<br />

Arabia and India investing billions of dollars in major infrastructure<br />

developments. Among the ambitious projects currently underway is<br />

Dubai World Central airport, which is expected to be<strong>com</strong>e the biggest<br />

airfreight hub in the world, capable of handling a massive 12 million<br />

tonnes of cargo annually.<br />

Air Cargo Middle East & India provides detailed information, insight<br />

and analysis to airlines, freighter forwarders and sales agents throughout<br />

this booming region, in addition to other key markets throughout the<br />

world. Through its targeted editorial, the magazine helps senior<br />

decision makers to keep themselves updated on important market<br />

developments, allowing them to make informed decisions that directly<br />

impact their <strong>com</strong>pany’s bottom line.<br />

With a strictly controlled circulation of 6,000 copies each month,<br />

which reach 18,600 readers in the region, Air Cargo Middle East &<br />

India is the magazine of choice for advertisers to promote themselves<br />

in this lucrative and highly dynamic market.<br />

As part of the <strong>ITP</strong> Transport Publishing Division, Air Cargo Middle<br />

East & India is fully supported by three market-leading publications<br />

– Aviation Business, Logistics Middle East and Sea Freight Middle<br />

East – which effectively cover the entire spectrum of supply chain<br />

operations, from transportation by road, sea or air to warehousing,<br />

consolidation and distribution.<br />

Last year, the division also organised the inaugural Supply Chain and<br />

Transport Awards (SCATA) in Dubai – a hugely successful celebration<br />

of the industry’s phenomenal achievements over the past year.<br />

Circulation and readership<br />

Air Cargo Middle East & India has a circulation of just over 6,000 copies each month.<br />

BREAKDOWN OF ANALYSED CIRCULATION BY REGION<br />

Gulf Region (Bahrain, Kuwait, Oman, Qatar, Saudi<br />

Arabia, United Arab Emirates, Yemen): 75%<br />

Subcontinent (India, Bangladesh, Pakistan): 20%<br />

Levant and other Middle East countries<br />

(Iran, Iraq, Jordan, Lebanon, Syria): 4%<br />

Other: 1%<br />

BREAKDOWN OF ANALYSED<br />

CIRCULATION BY SECTOR<br />

Cargo/Freight forwarders: 65%<br />

Airport Services: 21%<br />

Ocean Freight: 4.1%<br />

Airlines: 9.9%<br />

Air Cargo Middle East & India<br />

www.arabianbusiness.<strong>com</strong>/transportation


<strong>MEDIA</strong> <strong>PACK</strong> 2008<br />

Editorial Features List 2008*<br />

January February March April May June<br />

Reports<br />

Country profi le: India<br />

Top Ten Freighters<br />

Market Analysis:<br />

Middle East Airports<br />

Preview: World<br />

Cargo Event<br />

Animal<br />

Transportation<br />

Capacity Overload<br />

Environmental<br />

Issues<br />

Express Logistics<br />

Market Analysis:<br />

Middle East Airlines<br />

Preview: Supply<br />

Chain and Transport<br />

Awards (SCATA)<br />

Air Freight<br />

Technology<br />

Training and<br />

Recruitment<br />

Shows<br />

Air Cargo India<br />

(Mumbai)<br />

World Air Cargo<br />

Event, (Bahrain)<br />

IATA World Cargo<br />

Symposium, (Rome)<br />

Asian Cargo &<br />

Logistics Events,<br />

(Qatar)<br />

Supply Chain and<br />

Transport Awards<br />

(SCATA), (Dubai)<br />

Transport Logistik<br />

China, (Shanghai)<br />

July August September October November December<br />

Reports<br />

Profi le: Dubai World<br />

Central<br />

Temperature<br />

Controlled<br />

Transportation<br />

Outsized Cargo<br />

IATA e-Freight<br />

Initiative<br />

Regional Profi le: Asia<br />

Airfreight Security<br />

Passenger-to-<br />

Freighter Conversion<br />

Airfreight Insurance<br />

Airfreight Alliances<br />

Chartered Cargo<br />

Annual Review 2008<br />

Shows<br />

World Airports<br />

Summit, (London)<br />

Air Freight Asia 2008<br />

24th International<br />

Air Cargo Forum<br />

& Exhibition 2008,<br />

(Kuala Lampur)<br />

International Freight<br />

Week, (Abu Dhabi)<br />

Aviation Business<br />

Awards, (Dubai)<br />

*Subject to change<br />

Testimonials<br />

"As an airline professional I fi nd the content of the magazine gets to the<br />

heart of the cargo industry covering the most up and <strong>com</strong>ing markets for<br />

British Airways World Cargo today. I especially like the face to face features<br />

which provide an insight into some of the key decision makers and their<br />

business models."<br />

Johnny M. Rubio<br />

Area Commercial Manager, Middle East, Pakistan,<br />

Bangladesh & Sri Lanka BAWC<br />

“Air Cargo Middle East & India provides us with valuable information on<br />

what’s happening in the local market, and is proving a valuable business<br />

tool, both for advertising and keeping up to date with new developments.”<br />

Adam Worth<br />

Sales & Operations Manager, DFS Middle East FZE<br />

“With the growth of the cargo industry, particularly in this region, keeping<br />

up to date with developments, innovation and emerging trends is essential-<br />

Air Cargo Middle East and India helps us do this. With focussed and<br />

informative features on the topics we follow closely, as well as forecasts<br />

on areas that will impact us in the future, we look to this publication for its<br />

thorough information.”<br />

Prakash Nair<br />

Manager Network Cargo Sales Development, Emirates Airline<br />

www.arabianbusiness.<strong>com</strong>/transportation<br />

Air Cargo Middle East & India


<strong>MEDIA</strong> <strong>PACK</strong> 2008<br />

Magazine advertising rates<br />

POSITION SINGLE ISSUE SIX SERIES<br />

(price per insertion)<br />

STANDARD ADVERTISING<br />

TWELVE SERIES<br />

(price per insertion)<br />

Full Page AED 22,000 AED 19,800 AED 18,700<br />

Half Page AED 14,500 AED 13,050 AED 12,350<br />

Quarter Page AED 10,950 AED 9,850 AED 9,300<br />

PRIME POSITIONS<br />

Inside Front Cover AED 26,000 AED 23,400 AED 22,100<br />

Inside Back Cover AED 24,200 AED 21,800 AED 20,600<br />

Outside Back Cover AED 26,000 AED 23,400 AED 22,100<br />

Inside Front Double Page Spread AED 39,000 AED 35,100 AED 33,200<br />

Double Page Spread AED 32,300 AED 29,050 AED 27,450<br />

CREATIVE ADVERTISING<br />

False Front Cover AED 55,100 POA POA<br />

Magazine Wraps (Belly Bands) AED 36,700 POA POA<br />

Front Cover Gate Folds AED 55,100 POA POA<br />

Bespoke Supplements From AED 55,100 POA POA<br />

Production information<br />

SPECIFICATION TRIM SIZE<br />

WxH (mm)<br />

BLEED SIZE<br />

WxH (mm)<br />

TYPE SIZE<br />

WxH (mm)<br />

Full Page 205 x 275 215 x 285 190 x 260<br />

Double Page Spread 410 x 275 420 x 285 395 x 260<br />

1/2 Horizontal - - 175 x 114<br />

1/2 Vertical - - 85 x 245<br />

1/4 Vertical - - 45 x 245<br />

1/4 Regular - - 87 x 115<br />

CONTACTS<br />

ADVERTISING<br />

Diarmuid O’Malley - Publishing Director<br />

Tel: + 971 4 210 8635<br />

Fax: + 971 4 210 8080<br />

Email: dom@itp.<strong>com</strong><br />

Jenny Marto - Sales Manager<br />

Tel: +971 4 210 8253<br />

Mobile: +971 50 3533273<br />

Fax: +971 4 210 8080<br />

Email: jennifer.marto@itp.<strong>com</strong><br />

Stephané de Rémusat -<br />

European Sales Manager<br />

Tel: +33 53 427 0130<br />

Email: sremusat@aol.<strong>com</strong><br />

EDITORIAL<br />

Robeel Haq - Group Editor<br />

Tel: +971 4 210 8618<br />

Fax: +971 4 210 8080<br />

Email: robeel.haq@itp.<strong>com</strong><br />

PRODUCTION<br />

Iain Seaton - Deputy Production Manager<br />

Tel: + 971 4 210 8390<br />

Fax: +971 4 210 8080<br />

Email: iain.seaton@itp.<strong>com</strong><br />

SUBSCRIPTIONS<br />

Shadia Basravi<br />

Tel: +971 4 210 8000<br />

Email: shadia.basravi@itp.<strong>com</strong><br />

Online advertising<br />

eNewsletter<br />

NAME<br />

SINGLE<br />

INSERTION<br />

The Air Cargo Middle East & India e-Newsletter is sent to over 9,000 cargo<br />

and logistics related professionals every two weeks (twice per month).<br />

On average 45-48% of our readers open the eNewsletter.<br />

6 INSERTIONS<br />

(price per<br />

insertion)<br />

12 INSERTIONS<br />

(price per<br />

insertion)<br />

24 INSERTIONS<br />

(price per<br />

insertion)<br />

Sponsorship Banner AED 12,850 AED 11,600 AED 10,950 AED 9,650<br />

Marquee Banner AED 7,350 AED 6,600 AED 6,250 AED 5,500<br />

Vertical Banner AED 5,500 AED 5,000 AED 4,700 AED 4,150<br />

Square Button AED 4,600 AED 4,150 AED 3,900 AED 3,450<br />

Standard online advertising<br />

NAME FORMAT DIMENSIONS FILE SIZE RATE<br />

Leaderboard Banner GIF, JPEG, Flash 728px X 90px 50 KB AED 295 CPM<br />

Skyscraper Banner GIF, JPEG, Flash 120px X 600px 35 KB AED 200 CPM<br />

Top Banner GIF, JPEG, Flash 468px X 60px 20 KB AED 165 CPM<br />

Dedicated E-marketing<br />

NAME FORMAT DIMENSIONS FILE SIZE RATE<br />

Emailshots<br />

GIF, JPEG,<br />

HTML, Text<br />

Width can be reduced or increased (up<br />

to 750px)<br />

100 KB AED 990 CPM<br />

Air Cargo Middle East & India<br />

www.arabianbusiness.<strong>com</strong>/transportation

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