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Boxoffice® Pro - October 2013

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OCTOBER <strong>2013</strong><br />

BOXOFFICE<br />

TRIBUTE:<br />

BRUCE J. OLSON<br />

THE GENEVA<br />

CONVENTION<br />

40 UNDER 40<br />

PART IV<br />

Benedict<br />

Cumberbatch as<br />

WikiLeaks founder<br />

Julian Assange in<br />

Bill Condon’s<br />

The Fifth Estate<br />

Captain Phillips,<br />

The Fifth Estate,<br />

and other movies<br />

POWER 5:<br />

INDIE<br />

DISTRIBUTORS<br />

THINK IT WAS A<br />

BAD SUMMER?<br />

NOT SO FAST!<br />

CRIMEBUSTERS<br />

UNITE!<br />

NATO GOES<br />

ON TOUR<br />

A CLEVER IDEA<br />

FOR YOUR<br />

GAMING AREA<br />

INCLUDING AN EXCLUSIVE<br />

INTERVIEW WITH FIFTH ESTATE<br />

DIRECTOR BILL CONDON<br />

The Official Magazine of the National Association of Theatre Owners


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© <strong>2013</strong> Christie Digital Systems USA, Inc. All rights reserved.


OCT.<br />

<strong>2013</strong><br />

VOL. 149 NO. 10<br />

Daniel Brühl and<br />

benedict cumberatch<br />

in the fifth estate<br />

18 BOXOFFICE TRIBUTE: BRUCE J. OLSON<br />

THE END OF AN ERA Exhibition says thanks to an industry icon,<br />

Marcus Theatres’ Bruce J. Olson<br />

28 40 UNDER 40<br />

YOUNG GUNS In this fourth installment in a five-part series,<br />

BoxOffice ® <strong>Pro</strong> highlights eight executives under 40<br />

34 POWER FIVE: INDIE DISTRIBUTORS<br />

We examine the recent successes of CBS FILMS, FOCUS FEATURES,<br />

FOX SEARCHLIGHT PICTURES, SONY PICTURES CLASSICS, THE<br />

WEINSTEIN COMPANY<br />

40 CASE STUDY: REDEMPTION CENTER<br />

ROUMAN CINEMA has transformed its arcade into a game room and<br />

couldn’t be happier with the results<br />

42 ALTERNATIVE CONTENT<br />

Three companies that are expanding the very definition of what a<br />

movie theater can be: SCREENVISION, NCM FATHOM, CINEBARRE<br />

48 BIG PICTURE: THE FIFTH ESTATE<br />

EXCLUSIVE INTERVIEW We interview director BILL CONDON about<br />

his Julian Assange biopic and look at seven other films that have been<br />

ripped from the headlines<br />

4 EXHIBITION BRIEFS<br />

The latest news from the exhibition industry<br />

10 EXECUTIVE SUITE<br />

The terrible, horrible, no good, very bad, record-breaking summer box<br />

office<br />

12 NATO NEWS<br />

Crimebusters unite! Another year, another successful movie theft tour<br />

14 GENEVA CONVENTION<br />

ShowMidwest: Marketing and promotions and public safety top this year’s<br />

Geneva Convention agenda<br />

64 COMING SOON<br />

Gravity / Runner Runner / A.C.O.D. / Captain Phillips / The Fifth Estate /<br />

Machete Kills / The Inevitable Defeat of Mister and Pete / Romeo and Juliet<br />

/ Carrie / Escape Plan / 12 Years a Slave / All Is Lost / Kill Your Darlings /<br />

The Counselor / Jackass Presents: Bad Grandpa / Blue Is the Warmest Color<br />

72 BOOKING GUIDE<br />

80 CLASSIFIEDS<br />

BOXOFFICE ®<br />

CHAIRMAN/CEO<br />

Peter Cane<br />

EXECUTIVE EDITOR /<br />

CREATIVE DIRECTOR<br />

Kenneth James Bacon<br />

BOXOFFICE ® PRO<br />

INDUSTRY CONTRIBUTORS<br />

Brigitte Buehlman<br />

Patrick Corcoran<br />

CONTRIBUTING EDITORS<br />

Annlee Ellingson<br />

Daniel Garris<br />

Daniel Loria<br />

Shawn Robbins<br />

PRODUCTION ASSISTANT<br />

Ally Bacon<br />

BOXOFFICE.COM<br />

EDITOR<br />

Phil Contrino<br />

OVERSEAS EDITOR<br />

Daniel Loria<br />

FORUMS EDITOR<br />

Shawn Robbins<br />

NORTH AMERICAN GROSSES EDITOR<br />

Daniel Garris<br />

ADVERTISING<br />

VP OF ADVERTISING<br />

Susan Uhrlass<br />

9107 Wilshire Blvd., Ste. 450<br />

Beverly Hills, CA 90210<br />

susan@boxoffice.com<br />

310-876-9090<br />

CORPORATE<br />

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212-922-9800 tel<br />

866-902-7750 fax<br />

2 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BOXOFFICE.COM<br />

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our site daily for breaking industry news.<br />

BOXOFFICE ® PRO (ISSN 0006-8527), Volume 149, Number 10, <strong>October</strong> <strong>2013</strong>. BOXOFFICE PRO is published monthly<br />

by BoxOffice Media, LLC, 9107 Wilshire Blvd., Suite 450, Beverly Hills, CA 90210, USA, Phone (212) 922-9800, Fax<br />

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OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 3


edited by Annlee Ellingson<br />

FUND DRIVE(-IN)<br />

n Do you own a drive-in that hasn’t<br />

converted to digital yet? Not to worry:<br />

Honda is here to help!<br />

The car company has launched<br />

<strong>Pro</strong>ject Drive-In, pledging to buy digital<br />

cinema systems for five ozoners. The<br />

recipients were determined by a popular<br />

vote that closed September 9. But<br />

Honda has also started an Indiegogo<br />

campaign to raise money to help out<br />

additional drive-ins. That crowdfunding<br />

campaign ends on <strong>October</strong> 7.<br />

With Hollywood threatening to stop<br />

shipping 35mm prints domestically<br />

by mid-2014, only about 10 percent of<br />

drive-ins had converted to digital at<br />

the start of the year. To close the gap,<br />

NATO set up a virtual print fee-funded<br />

deployment especially for drive-ins<br />

through its Cinema Buying Group. Some<br />

56 drive-in theaters signed CBG VPF<br />

deals covering 145 screens. By mid-July,<br />

40 percent of all American ozoners had<br />

made the switch to digital.<br />

“Cars and drive-in theaters go handin-hand,<br />

and it’s our mission to save this<br />

decades-old slice of Americana that<br />

holds such nostalgia for so many of us,”<br />

says Alicia Jones, manager of Honda<br />

& Acura Social Marketing at American<br />

Honda Motor Co. “We’re committed to<br />

helping the remaining drive-in theaters<br />

flourish with the move to digital projection.”<br />

AMC IPO<br />

n Third time’s a charm. After two previous<br />

attempts to go public, AMC Entertainment has<br />

filed for another initial public offering. The nation’s<br />

second-largest theater chain seeks to raise<br />

$400 million, but the exhibitor hasn’t revealed<br />

how many shares it will issue or at what price.<br />

The Leawood, Kansas-based company says it<br />

may use the funds to expand and pay down<br />

some of its $2.1 billion debt.<br />

AMC previously filed for an IPO in 2007<br />

but withdrew that offering a year later amid<br />

declining sales and profits. This time around,<br />

revenue rose 2.6 percent to $1.34 billion<br />

during the first half of the year, and profit more<br />

than doubled to $41 million. The company<br />

last announced plans for an IPO in April 2012<br />

but reversed course again when China’s Dalian<br />

Wanda Group bought the chain for $2.6 billion,<br />

forming the world’s largest theater owner.<br />

Comprising 343 theaters and 4,937 screens<br />

primarily in North America, AMC enters a<br />

market bullish on exhibition: shares in Regal<br />

Entertainment Group are up 31 percent, and<br />

stock in Cinemark Holdings and Carmike Cinemas<br />

has risen 17 percent so far this year. The<br />

company will trade under the ticker symbol<br />

“AMC” on the New York Stock Exchange.<br />

ULTRASTAR TREK INTO CHINA<br />

n A small Southern California exhibitor is<br />

about to expand in a big, big way. UltraStar<br />

Cinemas has pacted with Letian Entertainment<br />

to develop and operate theaters in China.<br />

Under the deal, the U.S. circuit, which operates<br />

seven theaters in California and Arizona, and<br />

the subsidiary of Chinese broadcast network<br />

Hunan Broadcasting Station will jointly design,<br />

develop, construct, and operate digital cinemas<br />

4 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


EXHIBITION BRIEFS<br />

MOVERS AND SHAKERS<br />

n With ShowEast just around the<br />

corner, the annual convention<br />

and tradeshow<br />

has started<br />

to announce some<br />

of its award winners<br />

in earnest.<br />

Ellis Jacob, (left)<br />

president and<br />

CEO of Cineplex,<br />

will receive<br />

the Show<br />

E Award<br />

for his 25<br />

years of<br />

experience<br />

in Canadian<br />

exhibition<br />

and on<br />

the boards<br />

of industry<br />

associations<br />

including the Motion Picture<br />

Theatre Associations of Canada<br />

and NATO. The Al Shapiro Distinguished<br />

Service Award will go to<br />

Mike Polydoros, executive vice<br />

president of distribution operations<br />

for Lionsgate, whose charitable<br />

activities include serving on the<br />

advisory board for the Will Rogers<br />

charities and supporting Variety<br />

Children’s Charity. And Abramorama<br />

founder Richard Abramowitz<br />

will accept the Bingham Ray<br />

Memorial Award for demonstrating<br />

leadership in independent cinema.<br />

In addition, the event will present<br />

its <strong>2013</strong> International Distributor<br />

of the Year award to Giovanni<br />

Gentili, recognizing the veteran<br />

executive for a career serving the<br />

Hollywood studios throughout Latin<br />

America as well as his own company<br />

Andes Film, which distributes<br />

Sony, Disney, and indie films in<br />

Chile and Peru. The International<br />

Achievement Award in Exhibition<br />

will go to Grupo Cinemex, which,<br />

since its founding in 1995, has<br />

grown to the fifth-largest theater<br />

chain in the world with 217 theaters<br />

and 1,958 screens. And Brazil deputy<br />

Guilherme Campos will receive<br />

the Anti-Piracy Latin American<br />

Government Leadership award for<br />

his work to promote public and<br />

private sector cooperation and<br />

support of anti-counterfeiting and<br />

piracy field programs and events<br />

throughout Brazil.<br />

and entertainment facilities in the Changsha<br />

area of Hunan province. The companies are<br />

on track to complete construction of their<br />

first three multiplexes by the end of the year,<br />

with plans for another 40 by the end of 2016.<br />

Each location will house about 10 screens<br />

with all-digital projection, 3D, and alternative<br />

content.<br />

“With the growing urbanization trend, the<br />

Chinese population continues to move from<br />

rural areas to densely populated cities,” says<br />

UltraStar president John Ellison. “This presents<br />

a long-term opportunity to grow the movie<br />

industry in China as a whole and implement<br />

cinema technologies and concepts that have<br />

been successful here in the United States.”<br />

“The Chinese film market is growing rapidly<br />

as an industry, enabling UltraStar to bring<br />

capital, technology, and branding from a highly<br />

saturated market to a high-growth market,”<br />

adds Letian chairman Huidong Liu. “Both<br />

parties are committed to leveraging complementary<br />

resources, capabilities, and interaction<br />

between Chinese and American industry to<br />

create a competitive edge in the market and the<br />

global film sector.”<br />

MEXICO, CHINA GET REALD<br />

n With two new deals on both sides of the<br />

globe, RealD has expanded its worldwide footprint<br />

by 750 screens.<br />

The firm has inked a decade-long agreement<br />

with Cinemex, the world’s sixth-largest cinema<br />

exhibitor, to become the chain’s exclusive 3D<br />

provider. The pact covers approximately 700<br />

auditoriums in Mexico, including the replacement<br />

of 540 or so rival 3D systems over the<br />

next couple of years.<br />

“By joining forces with Cinemex, RealD<br />

will significantly increase our footprint across<br />

Mexico,” says Marlene Songin, RealD’s vice<br />

president of cinema. “This is a testament to<br />

RealD’s performance advantage and the<br />

commitment from exhibitors like Cinemex<br />

to deliver on the promise of 3D with a truly<br />

premium cinema experience.”<br />

Meanwhile, RealD has pacted with UME<br />

International Cineplex to install its 3D technology<br />

on 50 screens across the chain’s Northern<br />

China locations. Installation has already begun.<br />

With the 50 RealD screens already installed in<br />

UME theaters in Southern China, RealD will<br />

equip 100 screens across the circuit.<br />

“It is exciting to see UME’s continued<br />

development in the China cinema market, and<br />

RealD is honored to be a part of it,” says Edman<br />

Chan, RealD’s vice president and general<br />

manager of cinema in the Asia Pacific. Founded<br />

in 2002, UME expects to grow to 22 cinemas<br />

with 253 screens by the end of the year.<br />

RealD’s 3D cinema technology is installed<br />

in approximately 23,500 auditoriums by about<br />

1,000 exhibitors in 74 countries around the<br />

world.<br />

QUANTUM LEAP<br />

n Fandango has pacted to acquire Quantum<br />

Loyalty Solutions, the Incline Village, Neveda,<br />

firm that owns Hollywood Movie Money. With<br />

Quantum’s movie “currency” accepted at more<br />

than 35,000 screens nationwide, the deal will<br />

expand the online ticketer’s promotional ticket<br />

and gift-card business. The rewards will be redeemable<br />

through Fandango’s website and mobile<br />

apps, where users will be able to purchase<br />

additional tickets at the same time—driving<br />

business to the company’s ticketing offerings.<br />

“The marriage of Quantum’s promotions<br />

business and Fandango’s ticketing platform<br />

will offer unprecedented new opportunities<br />

for studios, exhibitors, and brands to engage<br />

with millions of moviegoers,” says Fandango<br />

president Paul Yanover. “We look forward to<br />

working with the Quantum team to build on<br />

Hollywood Movie Money’s momentum and<br />

help drive even more movie fans into theaters.”<br />

Financial terms of the deal, which is<br />

expected to close in the third quarter, were not<br />

disclosed.<br />

VUE TO THE CINEMAXX<br />

n Vue is one step closer to taking full control<br />

of CinemaxX AG. The British exhibitor paid<br />

nearly $200 million to buy an 84.6 percent<br />

stake in the German chain last year. Since then<br />

it’s been buying up minority stakes to the tune<br />

of 97.5 percent. Now Vue has gained the CinemaxX<br />

board of directors’ approval to “squeeze<br />

out” the remaining minority shareholders, who<br />

have a month to challenge the decision before<br />

it becomes binding.<br />

With CinemaxX, Vue operates 119 theaters<br />

in the United Kingdom, Ireland, Germany, and<br />

Denmark. The company inked to be acquired<br />

by Canadian investment groups OMERS<br />

Private Equity and Alberta Investment Management<br />

Corp. for $1.45 billion in June.<br />

CINEWORLD TO THE IMAX<br />

n Imax has expanded its revenue-sharing<br />

agreement with Cineworld Group, the United<br />

Kingdom’s largest cinema chain. Under the<br />

new deal, a giant screen will be added to an<br />

as-yet undetermined theater. In addition, the<br />

exhibitor will install a digital system in the<br />

Glasgow Science Center’s Imax theater, which<br />

it recently agreed to manage for the museum.<br />

Eventually the theater will transition to<br />

Imax’s dual 4K laser system. The pact brings<br />

Cineworld’s commitment to the large format<br />

to 13 screens.<br />

“As we expand our network throughout<br />

Europe, growing relationships with partners<br />

such as Cineworld is a key strategy to support<br />

our growth,” says Andrew Cripps, president of<br />

Imax EMEA. “Together with Cineworld, we<br />

look forward to bringing even more audiences<br />

across the U.K. the biggest blockbusters in the<br />

world’s most immersive film format.”<br />

6 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


EXHIBITION BRIEFS<br />

iPic Entertainment will develop the<br />

historic Old Delray Library Site in<br />

Delray Beach, Fla., as a mixed-use<br />

project anchored by an eightscreen,<br />

529-seat luxury movie theater<br />

with premium leather seating<br />

and food by the gourmet Tanzy<br />

Express.<br />

TECH TALK<br />

n Christie will supply and install the world’s<br />

first commercial digital laser projector at the<br />

Seattle Cinerama Theatre. The 4K unit has a<br />

scalable light output of up to 60,000 lumens.<br />

The system recently received the first, and so<br />

far only, FDA approval of variance allowing the<br />

sale of laser projectors for use in cinemas.<br />

“Cinerama’s huge screen requires the best<br />

and brightest in digital cinema projection technology,<br />

so it can demonstrate how spectacularly<br />

a moviemaker’s vision can be realized when<br />

shown at high contrast ratios and intense light<br />

levels,” says Dr. Don Shaw, senior director of<br />

product management for Christie Entertainment<br />

Solutions.<br />

“When hi-tech visionary Paul G. Allen<br />

bought the theater in 1999, he gave Cinerama<br />

full rein to innovate in order to provide our<br />

community with a cutting-edge moviegoing experience,”<br />

adds Cinerama manager Greg Wood.<br />

“Selecting a laser projection solution—with<br />

its ability to render 2D and 3D movies with<br />

stunning clarity and brilliant, accurate color<br />

rendition—is in keeping with this tradition.”<br />

Site scoping and technical evaluations were<br />

scheduled to begin in August, with the switchover<br />

planned for early next year.<br />

Dolby Atmos can now be played back on<br />

GDC servers. The Chinese digital cinema technology<br />

company is among the first third-party<br />

manufacturers licensed to incorporate the<br />

immersive format into its servers. The software<br />

update was expected to be made available in<br />

September. Once updated, GDC servers will be<br />

able to take SMPTE DCPs containing Atmos<br />

soundtracks and play them back with the Dolby<br />

Atmos Cinema <strong>Pro</strong>cessor CP850.<br />

“Dolby Atmos was designed for interoperability,<br />

so third-party manufacturers like<br />

MOVIE HOUSE NEWS<br />

n Cinemark has opened a new<br />

14-screener featuring its NextGen design<br />

concept in Cincinnati, Ohio, with<br />

wall-to-wall, floor-to-ceiling screens; 4K<br />

digital cinema and RealD 3D; enhanced<br />

sound systems; cafeteria-style concessions;<br />

a party room; and an XD: Extreme<br />

Digital Cinema auditorium. n Carmike<br />

is building a new entertainment complex<br />

in Manitowoc, Wisconsin, with 10<br />

screens; a BigD auditorium; an upscale<br />

lobby; multiple concessions areas featuring<br />

Coca-Cola Freestyle drink centers;<br />

and one-stop ticketing and concessions<br />

stations. n The first Cinemark Movie<br />

Bistro has opened in Edinburg, Texas,<br />

with in-theater dining on six screens<br />

including an expanded menu; beer, wine,<br />

and cocktails; premium plush seating;<br />

wall-to-wall screens; and RealD 3D. n<br />

AMC has renovated the Arrowhead 14<br />

in Kansas City, Missouri to include plush<br />

power recliners and revamped concessions<br />

with hot foods including chicken<br />

tenders, mozzarella sticks, jalapeño<br />

poppers, and pizza as well as Coca-Cola<br />

Freestyle soda machines. The circuit has<br />

added the same amenities to the La Jolla<br />

12 in California along with a MacGuffins<br />

Bar with beer, wine, and cocktails. n<br />

AMC also opened a new Theatre Support<br />

Center in Leawood, Kansas, with an<br />

open floor plan, cutting-edge technology<br />

including a state-of-the-art Theatre Operations<br />

Center, and associate amenities<br />

including bicycles and helmets for ride<br />

breaks, treadmill-like “walk-stations,”<br />

and a company kitchen.<br />

GDC Tech can enable a sound experience way<br />

beyond 5.1, 7.1, or 11.1 channels,” says Doug<br />

Darrow, senior vice president of cinema for<br />

Dolby. “We are very pleased with the support<br />

we are getting for Dolby Atmos from all corners<br />

of the industry.”<br />

AND THE WINNER IS …<br />

n Phil Rafnson, chairman, Moving iMage<br />

Technologies, has been announced as the<br />

recipient of the Special Award of Achievement<br />

at this year’s ShowEast. The award presentation<br />

will take place on Thursday evening, <strong>October</strong><br />

24, at Final Night Awards Ceremony, hosted by<br />

the Coca-Cola Company, at the Westin Diplomat<br />

Resort and Spa in Hollywood, Florida.<br />

Rafnson has been a major participant in<br />

the cinema equipment business for more than<br />

40 years, from a sound engineer for Northwest<br />

Sound and RCA Service Co. to national<br />

sales manager for Xetron Inc. to president and<br />

owner of Media Technology Source, the largest<br />

cinema equipment distribution company in<br />

the world. In 1999, he sold MTS and in 2003<br />

he funded the startup Moving iMage Technologies<br />

and ever since has been its partner and<br />

chairman. He served as board member of the<br />

International Theatre Equipment Association<br />

for 12 years and officer<br />

and president of that<br />

association for more<br />

than four years. He also<br />

served for many years<br />

on the board and as<br />

president of Variety of<br />

the Northwest and as<br />

a board member<br />

of Courage<br />

Center in<br />

Minneapolis.<br />

8 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


EXECUTIVE<br />

SUITE<br />

Another year, another successful movie theft tour<br />

THE TERRIBLE, HORRIBLE,<br />

NO GOOD, VERY BAD,<br />

RECORD-BREAKING<br />

SUMMER BOX OFFICE<br />

n If you’ve been paying any attention to the<br />

long summer of reporting on box office (and<br />

for your sake, I hope you haven’t), you can’t<br />

help but come away with the impression that<br />

the movie business is in desperate straits. From<br />

Steven Spielberg and George Lucas predicting<br />

the “implosion” of the blockbuster business<br />

model should a string of big-budget movies<br />

fail at the box office to the actual failure of<br />

several big tentpoles to meet<br />

expectations, the drumbeat<br />

of reporting all summer<br />

long has been one of failure<br />

and crisis.<br />

Granted, somewhere<br />

buried within those stories<br />

was the grudging acknowledgement<br />

that summer<br />

<strong>2013</strong> was running 10<br />

percent ahead of last year<br />

and was actually on a pace<br />

to break records. And that<br />

really is the story of this<br />

summer.<br />

Indeed, summer box<br />

office set a new record<br />

- $4.75 billion—a 10.8<br />

percent jump over last year<br />

and nearly 8 percent above<br />

2011’s record. Better still,<br />

admissions for the summer<br />

will outstrip admissions<br />

going back to 2010, and,<br />

pending the results of our<br />

third-quarter ticket-price<br />

survey, may do even better.<br />

Something else summer<br />

<strong>2013</strong> has done? Erased the<br />

year-over-year deficit at the<br />

box office. At the end of<br />

the first quarter, box office<br />

lagged the previous year by<br />

12.1 percent—more than<br />

$300 million. As I write<br />

this in the second week of<br />

September, <strong>2013</strong> box office<br />

is 1 percent ahead of 2012’s<br />

record pace at $7.78 billion.<br />

In July, when some of the<br />

most hair-raising flop stories<br />

were being written, the box office was on a<br />

tear: from June 14 through July 18, weekly<br />

receipts totaled more than $300 million for<br />

five straight weeks. To give you a sense of how<br />

remarkable that is, the only time box office has<br />

topped $300 million weekly as many as three<br />

times in a row was in the summer of 2010.<br />

One story noted, “For four weeks in a row,<br />

Hollywood has released a big-budget tentpole<br />

“Hollywood’s $ummer fouled by film flops”<br />

“Summer of the mega-flop”<br />

“Hollywood facing summer crisis with<br />

multiple big-budget flops”<br />

15 FILMS BREAK THE $100 MILLION BARRIER<br />

Iron Man 3 Disney $406,609,688<br />

Despicable Me 2 Universal $276,169,878<br />

Man of Steel Warner Bros. $235,985,355<br />

Monsters University Disney $234,890,453<br />

Fast & Furious 6 Universal $227,139,427<br />

Oz: The Great and Powerful Disney $223,674,724<br />

Star Trek Into Darkness Paramount $185,374,469<br />

World War Z Paramount $184,483,880<br />

The Croods<br />

Fox / DreamWorks<br />

Animation<br />

by Patrick Corcoran,<br />

Vice President,<br />

Chief Communications Officer, NATO<br />

$167,656,920<br />

The Great Gatsby (<strong>2013</strong>) Warner Bros. $143,050,479<br />

Identity Thief Universal $134,506,920<br />

The Heat Fox $122,494,241<br />

G.I. Joe: Retaliation Paramount $111,977,702<br />

Now You See Me Lionsgate / Summit $111,451,787<br />

The Hangover Part III Warner Bros. $104,391,414<br />

movie that has fallen short of box-office expectations.”<br />

It was published July 20.<br />

Now, to be fair, a remarkable number<br />

of big movies underperformed at the box<br />

office this summer—at least eight, by some<br />

measures. But underperformance is a relative<br />

thing, and what may be a painful loss for a<br />

movie studio can be a solid performer for<br />

a movie theater, particularly with judicious<br />

juggling of auditoriums as<br />

the playoffs for new titles<br />

become clear. Theaters operate<br />

with fairly consistent<br />

fixed costs and don’t require<br />

the same level of return as<br />

a studio that has invested<br />

hundreds of millions of<br />

dollars in a single title. And,<br />

it’s important to note, movie<br />

theaters do not live on<br />

blockbusters alone.<br />

Fifteen movies grossed<br />

more than $100 million<br />

in summer <strong>2013</strong> through<br />

August 25, totaling $2.99<br />

billion (a couple more may<br />

still make it). While that’s a<br />

hefty chunk of business, the<br />

remaining movies released<br />

in that time period (plus<br />

some holdovers) accounted<br />

for more than $1.5 billion<br />

at the box office. It’s worth<br />

noting that in the same<br />

time period in 2012, there<br />

were 11 movies that grossed<br />

more than $100 million,<br />

accounting for $2.74 billion<br />

(The Bourne Legacy would<br />

eventually make it an even<br />

dozen).<br />

Would theater owners<br />

have been happier if more<br />

movies had grossed more<br />

than $100 million in <strong>2013</strong>?<br />

Without question, and<br />

theater owners have long<br />

pointed at more intelligent<br />

scheduling as one key way<br />

to maximize revenue. In<br />

10 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


contrast to the first two months of the year, That, and a record summer. Don’t forget<br />

ẸVEN THOUGH<br />

which were notable for a glut of R-rated titles that<br />

DISNEY’S THE LONE<br />

and a singular lack of family fare, the summer RANGER STUGGLED<br />

featured a surfeit of family titles, with Monsters<br />

University, Despicable Me 2, Turbo, Smurfs GROSS OF JUST<br />

TO A DOMESTIC<br />

2, and Planes all opening between June 21 and $88.5 MILLION,<br />

SUMMER <strong>2013</strong> WAS<br />

August 9. Only two of them made it into the<br />

SURPRISINGLY<br />

$100 million club—plus Epic, which opened STRONG: A 7<br />

with a cushion of nearly a month before the PERCENT INCREASE<br />

onslaught of animation.<br />

OVER 2012.<br />

Does this mean that theater owners want<br />

fewer movies? Surely not, but theater owners<br />

need their suppliers to make money on the<br />

ones they do make so they’ll keep supplying<br />

movies. It is why we have called time and<br />

again for a more diverse slate of movies all<br />

year round with a diverse range of box office<br />

ambitions. It is why we have watched with<br />

some concern as the major studios reduce<br />

their slates and put more and more money<br />

into movies that compete for the same audience<br />

and then double down on their bets by<br />

releasing them in the same limited time frame.<br />

As much as movies with eye-popping<br />

budgets failing to break even make for easy<br />

newspaper copy, and respected (blockbuster)<br />

filmmakers foretelling the death of the blockbuster<br />

business model make for industry agita<br />

(and schadenfreude), the real story seems to me<br />

Clarus_tiger_Ads_half to be little more than a 7.25x4.75" scheduling (Box_Office_USA):Layout problem<br />

1 24/06/<strong>2013</strong> 12:05 Page 1<br />

and fairly easily fixed.<br />

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Wider viewing angle, improved brightness<br />

uniformity – an even better 3D experience<br />

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TM<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 11


NATO<br />

NEWS<br />

Another year, another successful movie theft tour<br />

CRIMEBUSTERS UNITE!<br />

by Brigitte Buehlman<br />

Director of Industry Relations, NATO<br />

executives from Creative America, Disney, Lionsgate,<br />

the Motion Picture Association of America, Open<br />

Road, Paramount, Sony, Universal, and Warner Bros.<br />

to discuss best practices and ongoing coordination.<br />

If your company would like to participate in next<br />

year’s tour, please contact me at bgb@natoca.com.<br />

n As you may know, NATO hosts an annual “tour” for our members<br />

in Los Angeles. The purpose of this event is to provide exhibition representatives<br />

with an interactive, hands-on experience by meeting with<br />

their studio counterparts to share ideas on how to better combat movie<br />

theft in the field. The goal is for NATO members to learn what content<br />

protection means to the various studios, trade associations, and service<br />

providers and to discuss how movie theft affects our business.<br />

This year’s exhibition participants included Lisa Morris; Dan Myers;<br />

Steve Zuehlke; Jeremy Welman; Karen Scott; Paul Valerio; Steve Horton;<br />

Belinda Judson; Brigitte Buehlman; John Fithian; Mike Bugielski; and<br />

Sal Vermiglio. Our group met with distribution and content protection<br />

New NATO-MPAA movie theft campaign<br />

NATO and MPAA have produced a new movie<br />

theft poster and on-screen PSA for your theaters. As<br />

you may know, many state and local anti-camcord legislation<br />

requires patron notification before law enforcement<br />

action can take place (i.e., if you catch someone<br />

camcording content in your theater, they cannot be<br />

cited or prosecuted unless there is posted signage in<br />

your theater complex).<br />

NATO and MPAA worked closely with the Department<br />

of Homeland Security’s National Intellectual<br />

<strong>Pro</strong>perty Rights Coordination Center and the Federal<br />

Bureau of Investigation on the updated legal language<br />

for the campaign: “The use of recording devices is not<br />

permitted in this theater. Please report all suspicious<br />

activity to theater management. Use of audiovisual<br />

recording devices may be punishable by up to three<br />

years in federal prison and a fine of up to $250,000.<br />

Recording any portion of the trailer and/or feature film<br />

is against the law. Violators are subject to arrest and<br />

felony prosecution. For more information, please visit<br />

www.IPRCenter.gov.”<br />

NATO and MPAA also worked hard on creating<br />

a campaign that would resonate with your patrons as<br />

well as encourage proper in-theater etiquette. The goal<br />

of this year’s campaign is to highlight that not only is<br />

texting rude and talking on the phone obnoxious (issues<br />

that are unfortunately prevalent in most cinemas<br />

today), but that camcording/recording content in a<br />

theater is illegal. Last year’s on-screen campaign was<br />

a bit more heavy-handed and geared toward the laws;<br />

this year’s campaign was created to serve as an educational<br />

piece. If you would like to order the new movie<br />

theft poster, please contact NATO at nato@natodc.<br />

com. The 15-second on-screen PSA can be viewed at<br />

natoonline.org; you can download the PSA directly to<br />

your servers via Technicolor’s Trail Mix and Deluxe’s<br />

Trailers by Deluxe weekly hard-drive shipments, and it has already been<br />

uploaded to both Screenvision’s and NCM’s systems.<br />

If you currently have older versions of the movie theft one sheet<br />

posted in your theater, NATO and MPAA recommend that you replace<br />

it with the new one. NATO provides all movie theft materials free of<br />

charge to NATO members.<br />

NATO recommends that each cinema has a copy of the federal and<br />

state anti-camcord statute printed and accessible in the manager’s office.<br />

Unfortunately, we have found that many law-enforcement officers are<br />

not aware that (1) camcording in a theater is illegal and/or (2) what<br />

the anti-camcord law is. If theater management has a copy of both laws<br />

12 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


TM<br />

on hand, it will make the citation process go much more<br />

smoothly and quickly. State and federal laws can be downloaded<br />

from the MPAA’s FightFilmTheft.org website.<br />

An employee has identified a person operating a recording device<br />

in order to copy a movie in a theater. Please note that the<br />

reward goes to the employee who initially spots the camcorder.<br />

The NATO-MPAA Take Action reward program<br />

The theater manager has notified the police immediately. The<br />

The Motion Picture Association of America and the<br />

name and phone number of police force must be included.<br />

National Association of Theatre Owners have instituted a<br />

program to reward theater employees who identify patrons The camcorder/recording was stopped, with or without assistance<br />

illegally camcording a movie. Employees may be eligible for<br />

from theater manager, staff, security, or others. The type<br />

a reward of up to $500 for identifying a person operating of recording—mobile phone, camera, camcorder, etc.—must be<br />

a video camera or other recording device to copy a movie noted, as well as the details on the incident<br />

in a theater, for immediately notifying the police, for stopping<br />

the camcording, and for filing a police report of the<br />

A report must be filed with the police. A copy of the police report<br />

or file number, as well as the suspect’s information, must be<br />

incident. Whenever a theater employee witnesses a person<br />

included.<br />

operating a video camera or other recording device to copy<br />

a movie, the employee should immediately follow the procedures<br />

The MPAA hotline (1-800-371-9884) was called at the time of<br />

called for in the company’s written anti-camcording incident or at least within 24 hours. NATO and the MPAA recom-<br />

policy. If your company does not have a written policy, mend that the theater manager contacts the MPAA when contacting<br />

please refer to the MPAA’s Best Practices manual, which<br />

the police so the MPAA representative can coordinate<br />

can be found in the member’s-only section of the NATO with the police on the theater’s behalf (most MPAA investigators<br />

website.<br />

are ex-cops, so they can speak the lingo).<br />

In order to be eligible for an award, theater management<br />

The cinema complex must have anti-camcord signage openly<br />

and employees must work together to ensure that all requirements<br />

of the reward program have been fulfilled (see chart).<br />

displayed in public view.<br />

As of August 19, 701 theater employees in the United The application must be reviewed and signed by the theater<br />

States have been awarded $299,025 through this program. manager.<br />

Please note that the Take Action reward program and the<br />

MPAA hotline are authorized for all on-screen content, so<br />

The completed application must be submitted to NATO for processing:<br />

NATO-MPAA Take Action! Reward <strong>Pro</strong>gram 750 First St.<br />

no matter what studio’s content is being recorded, both the<br />

NE, Suite 1130, Washington, D.C. 20002 or nato@natodc.com.<br />

iPhone_iPad_ad_half MPAA and NATO will 7.25x4.75" assist in the (Box_Office_USA)_Layout incident and rewards 1 08/05/<strong>2013</strong> 09:31 Page 1<br />

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OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 13


GENEVA<br />

CONVENTION<br />

ShowMidwest<br />

Marketing and promotions and public safety top this year’s Geneva Convention agenda<br />

by Annlee Ellingson<br />

n The Geneva Convention was just a little over<br />

a month away when BoxOffice caught up with<br />

co-chairmen George Rouman and John Scaletta<br />

on the road to yet another meeting. The timing<br />

was fortuitous, though, as the pair’s enthusiasm<br />

was building for the annual convention and<br />

sold-out tradeshow, which will take place Oct.<br />

8-10 at the Grand Geneva Resort and Spa in<br />

Lake Geneva, Wisconsin.<br />

In the past, Geneva has tapped the Disney<br />

Institute for its seminars, but the event has<br />

pretty much exhausted the Mouse House’s professional<br />

development arm, so this year Rouman<br />

and Scaletta have developed their own seminars<br />

centering on two major themes: marketing and<br />

promotions and public safety.<br />

“Showmanship is a little bit of a lost art, and<br />

so we’re just trying to get people thinking about<br />

that again to hopefully create some fun energy<br />

within our theaters,” Rouman says.<br />

To that end, the educational aspect of the<br />

convention will get going Wednesday morning<br />

with a seminar called “Attracting New Audiences<br />

with Creative <strong>Pro</strong>gramming” led by Cineplex<br />

Entertainment’s VP of alternative programming<br />

Brad LaDouceur.<br />

“We were trying to avoid using the word<br />

‘alternative content,’” Scaletta says. “We just<br />

didn’t want people walking into this going, ‘Oh,<br />

boy, not alternative content again.’ We have a<br />

great speaker who’s going to be talking to people<br />

about how to really think outside the box and<br />

think a little bit bigger when it comes to alternative<br />

content.”<br />

Along those lines, BoxOffice’s conference later<br />

that day will discuss how to target audiences<br />

with big data with David Bohnsack from GMR<br />

Marketing, John Ross from Pepsico, and Timothy<br />

Dodd from Movio. The next day, there will<br />

be a “From Green Light to Theatrical Release”<br />

presentation by a studio marketing rep and an<br />

introduction to Disney’s Second Screen Live!<br />

app, which encourages moviegoers to bring their<br />

iPads to the theater for an interactive experience<br />

with a classic film. In addition, Geneva has two<br />

movie screenings and exhibitor relations forums<br />

scheduled throughout the week.<br />

The second major theme of the convention<br />

has to do with public safety. “In our industry, as<br />

with any industry, really, we’re always concerned<br />

about safety and security and emergency situations,”<br />

Rouman explains.<br />

Geneva has invited local police chiefs<br />

Michael Steffes from Rhinelander, Wisconsin,<br />

and John Edwards from Oak Creek, Wisconsin,<br />

to discuss how to handle emergency situations<br />

from difficult customers to tornados.<br />

“We’re going to talk about all these different<br />

potential situations, how to handle different<br />

situations, but at the end of the day, the message<br />

is to go back to your community, contact your<br />

local law-enforcement official, and find out<br />

what the best course of action is for you in your<br />

community,” Rouman says.<br />

Steffes will also participate in a seminar<br />

with Daniel Maggart from Vantiv about how<br />

to prevent fraud and theft from internal and<br />

external sources.<br />

In addition, NATO’s Kathy Conroy and Brigitte<br />

Buehlman will be on hand to update attendees<br />

on recent industry developments including<br />

the theatrical release window; cinema technology<br />

including 3D, HFR, immersive audio, laser projection,<br />

and satellite delivery; ratings and trailer<br />

compatibility; movie theft; and government<br />

affairs like admission taxes, captioning and video<br />

description, and credit-card issues.<br />

Before getting down to business, though, the<br />

event kicks off on Tuesday with the annual Variety—The<br />

Children’s Charity Golf Classic and<br />

Walk with Will sponsored by the Will Rogers<br />

Motion Picture Pioneers Foundation.<br />

Walk with Will builds awareness about<br />

“being active in life,” Scaletta says. “Get out<br />

and doing something. You’re on this beautiful<br />

resort, so they take a nice long walk through the<br />

resort.”<br />

14 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


AND THE WINNERS ARE<br />

Relativity Media<br />

Studio of the Year<br />

RealD<br />

Vendor of the Year<br />

Byron Berkley - Foothill Entertainment<br />

Larry Hansen Award<br />

The Avengers - Disney<br />

The BoxOffice ® Blue Ribbon Award<br />

David Passman III - CEO and Outgoing President of Carmike Cinemas<br />

Excellence of Service Award<br />

Bruce Olson<br />

Ben Marcus Award<br />

TUESDAY, OCTOBER 8, <strong>2013</strong><br />

9:00am – 7:00pm Convention Registration Ballroom Coat Check<br />

10:30am – 11:30am Golfer’s Lunch Golf Pavilion<br />

12:00pm<br />

Variety–The Children’s Charity Golf Classic<br />

(Shotgun Start)<br />

Highlands<br />

3:00pm Walk with Will Hotel Entrance<br />

6:30pm Pre-Screening Reception Showboat Theatre<br />

6:45pm – 8:30pm Movie Screening Showboat Theatre<br />

8:30pm – 11:00pm Opening Night Party & Buffet Grand Chalet<br />

11:00pm Geneva Idol Competition Evolve<br />

WEDNESDAY, OCTOBER 9, <strong>2013</strong><br />

7:30am – 6:00pm Convention Registration Ballroom Coat Check<br />

7:00am – 9:00am Open Breakfast Grand Café/Café Gelato<br />

8:00am – 8:45am<br />

Marketing & <strong>Pro</strong>motions:<br />

Attracting New Audiences with Creative <strong>Pro</strong>gramming<br />

Maple Lawn Ballroom<br />

8:45am – 9:30am National NATO Issues Briefing Maple Lawn Ballroom<br />

9:30am– 10:30am<br />

Partnership with Public Safety:<br />

Preparing for Emergency Situations<br />

Maple Lawn Ballroom<br />

10:30am – 12:00pm Exhibitor Relations Forum I Maple Lawn Ballroom<br />

12:00pm – 1:30pm Opening Awards Luncheon Grand Ballroom<br />

1:30pm – 2:30pm<br />

BoxOffice ® Conference:<br />

Engaging Your Audience with Analytics<br />

Maple Lawn Ballroom<br />

2:30pm – 3:30pm Exhibitor Relations Forum II Maple Lawn Ballroom<br />

3:30pm – 7:00pm Trade Show The Forum<br />

5:45pm – 6:45pm Cocktails on the Trade Show Floor The Forum<br />

7:00pm – 9:00pm Gala Dinner and Awards Grand Ballroom<br />

9:30pm Movie Screening Showboat Theatre<br />

THURSDAY, OCTOBER 10, <strong>2013</strong><br />

7:30am – 11:00am Registration Ballroom Coat Check<br />

8:30am – 9:30am Breakfast on the Trade Show Floor The Forum<br />

8:30am – 10:30am Trade Show The Forum<br />

10:15am – 11:00am<br />

Marketing & <strong>Pro</strong>motions:<br />

From Green Light to Theatrical Release<br />

Maple Lawn Ballroom<br />

11:00am – 11:45am<br />

Partnership with Public Safety:<br />

<strong>Pro</strong>tecting Theater Assets from Fraud and Theft<br />

Maple Lawn Ballroom<br />

11:45am – 12:30pm Disney’s Second Screen Live! Presentation Maple Lawn Ballroom<br />

12:30pm – 2:00pm Closing Luncheon: Hall of Fame Induction Evergreen Ballroom<br />

Please note: No electronic devices are allowed in the ballroom during the Exhibitor Relations Forums<br />

Agenda programs and screenings are subject to change. Recording devices will not be allowed in any screenings.<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 15


GENEVA CONVENTION EXHIBITORS<br />

Ballantyne Strong<br />

Bright Star Systems<br />

C. Cretors and Co.<br />

C.D. Barnes<br />

Construction<br />

Christie Digital<br />

Systems<br />

Cinema Scene<br />

Marketing<br />

Cloud Industries<br />

Coca-Cola<br />

Eisenberg Sausage<br />

Embedded<br />

<strong>Pro</strong>cessor Designs<br />

Eomac<br />

Franklin Designs<br />

Inc.<br />

GDC Technology of<br />

America<br />

Gold Medal<br />

<strong>Pro</strong>ducts<br />

Greystone Public<br />

Seating<br />

Hershey Company<br />

ICEE Company/J&J<br />

Snack Foods<br />

Irwin Seating<br />

Jack Roe USA<br />

JBL <strong>Pro</strong>fessional/<br />

Crown<br />

Kernel Seasons<br />

Mobiliario<br />

Moving Image<br />

Technologies<br />

NCR<br />

Parrot Film Co.<br />

PepsiCo<br />

Foodservice<br />

Philips<br />

<strong>Pro</strong>ctor Companies<br />

<strong>Pro</strong>STAR Industries<br />

Retriever Software<br />

Royal Corporation<br />

RTS - Ready<br />

Theatre Systems<br />

Seating Concepts<br />

Sonic Equipment<br />

Sony Digital Cinema<br />

Taste of Nature<br />

Taylor Enterprises<br />

of WI<br />

TK Architects<br />

Ushio America<br />

USL Inc.<br />

Variety - The<br />

Children’s Charity<br />

Ventura Foods<br />

Vistar<br />

White Castle Food<br />

<strong>Pro</strong>ducts<br />

Will Rogers<br />

MPPF<br />

16 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


The End of<br />

an Era<br />

Exhibition says thanks<br />

to industry icon<br />

Bruce J. Olson<br />

interview by Annlee Ellingson<br />

(continued on page 20)<br />

18 OCTOBER <strong>2013</strong>


MARCUS THEATRES<br />

A BOXOFFICE TRIBUTE<br />

W<br />

BRUCE J. OLSON<br />

hen the Geneva<br />

Convention kicks<br />

off on <strong>October</strong><br />

8, Bruce Olson’s<br />

will be a familiar face on the golf course, at the tradeshow, and<br />

at the award presentation where he’ll receive the honor named<br />

for his first boss in exhibition, Ben Marcus. But the event will<br />

likely be bittersweet for the theater executive who, after nearly<br />

four decades with the Marcus Corporation, has retired from his<br />

posts as president of Marcus Theatres and senior vice president<br />

of the Marcus Corporation.<br />

Olson joined Marcus in 1974, handling advertising, marketing,<br />

and public relations for the company’s restaurants, hotels,<br />

motels, and theaters. As president of Marcus Theatres, he<br />

oversaw the division’s growth from 56 screens in one state<br />

to 687 screens in seven states. His tenure was marked by the<br />

development of such brands as UltraScreen, Take Five Lounge,<br />

Young-at-Heart, Big Screen Bistro, and MDX—Marcus Digital<br />

Xperience.<br />

Olson has been replaced at Marcus by former Rave executive<br />

Rolando B. Rodriguez, but he’ll continue to serve on the<br />

board of directors.<br />

BoxOffice caught up with Olson to chat about his history<br />

with the company, what he’ll miss about the industry, and what<br />

he’ll do with his time off.<br />

Have you wrapped up your day-to-day duties at Marcus?<br />

No, not quite. In fact, I was out in Madison [Wisconsin] today<br />

doing a project, kind of finishing up the sale of one of our properties—<br />

relocating the Eastgate theater that we built 30 years ago this summer,<br />

actually. I’ve been around a long time. I built this theater 30 years ago,<br />

and now we’re tearing it down because we’re going to relocate it. … So,<br />

yeah, I’m still going to do a little more traveling and finish up some<br />

current deals for another month or two and help Greg and Steve [Marcus]<br />

and Rolando in whatever way I can, and then I’m going to stay on<br />

as a board member.<br />

You worked at Marcus for almost 40 years. Why was the<br />

company a good fit for you?<br />

That’s a good question. It is a darn good question. Fortunately, I<br />

didn’t choose a career as a brain surgeon or a firefighter. I couldn’t hack<br />

those type of terrible responsibilities. But, you know, over the years,<br />

I’ve had an opportunity to think about our business, and while we<br />

don’t save lives, we do have a place in our society when people want to<br />

escape, whether it’s a momentary trouble they’re having, whether it’s<br />

a financial or psychological problem, or whether it’s something much<br />

deeper.<br />

It never hit me so much more than on September 12, 2001, when<br />

we had closed the theaters the day before, of course, on 9/11, and<br />

during the night and the next morning, we got telephone messages and<br />

emails from customers and people we didn’t know, saying, “Could you<br />

please reopen the theaters tonight? We’ve been glued to our television<br />

sets for 24 hours, and I just need to get away for a couple hours.” That<br />

kind of puts it all in perspective.<br />

From a kind of a real serious escape to one that has been around<br />

since the beginning of time, there’s always been some sort of venue<br />

where people get together to laugh and cry and socialize. Since the<br />

20 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


MARCUS THEATRES<br />

BRUCE J. OLSON<br />

A BOXOFFICE TRIBUTE<br />

cavemen, they all gathered around a campfire, to the Roman<br />

Colosseum, it is truly the center of a local community<br />

and culture where people come together on a regular basis<br />

to laugh, cry, and get to know each other. So it kind of<br />

clarifies our position in our society.<br />

than I ever would have been without their sage advice.<br />

Particularly in my later years, I tried to instill in others a little bit<br />

of advice that may have helped them personally or professionally. So<br />

there’s dozens and dozens of people in our company and outside of our<br />

company who I can smile at and be a little just secretly proud of.<br />

Do you plan to stay involved with charitable organizations<br />

like Will Rogers, where you’re a board member?<br />

Well, I do. In fact, I talked to Todd Vradenburg and Chris Aronson,<br />

who’s currently the president of Will Rogers. I’ve been a trustee for a<br />

long time and plan on continuing as long as they’ll have me and I can<br />

contribute.<br />

That guidance to give back to our community was instilled in me by<br />

Ben Marcus and Steve and Greg. That’s what our company is all about.<br />

Ben Marcus came over on the Berengaria ship, and he so cherished<br />

his citizenship that he took on in 1985 the state chairmanship for the<br />

Statue of Liberty. That meant I was pretty deeply involved too raising<br />

money. He was one of the earlier founders of Variety Children’s Charities<br />

of Wisconsin, and the list goes on and on, the things that Steve and<br />

Greg have been involved with. So it’s really a part of our culture and<br />

our heritage and one that I’m still deeply involved with with a lot of<br />

other charitable and civic events.<br />

What accomplishment are you most proud of from your time<br />

at Marcus?<br />

That’s a good question. I think my proudest achievements have been<br />

the people that I have helped grow in their professional and their personal<br />

lives. I was fortunate to have parents who instilled in me certain<br />

values to achieve, and I had mentors like Steve and Ben Marcus, and<br />

I had great professors at Marquette University and other friends who<br />

together collaborated and made me perhaps a little more successful<br />

What will you miss the most?<br />

I often quote the slogan, “There’s no business like showbusiness.”<br />

And the song may have another meaning, but I say, “What other business<br />

changes its product every Friday?” There’s no other business that<br />

has a new product every week. There is none. And that’s kind of the<br />

exciting thing about our business, the great anticipation, getting up on<br />

a Saturday morning and saying, “What did they like last night? What<br />

didn’t they like?” Over the years, you just never know. … So I’m going<br />

to miss the anticipation and the excitement of new openings.<br />

And actually doing something like I did today: finding a piece<br />

of ground and designing a building or a whole complex of business,<br />

watching it grow, and watching it develop. That’s not so different than<br />

fathering a child and watching them grow up and mature. There’s a<br />

great parallel there.<br />

What is your favorite film?<br />

I guess I have a favorite film if you put these two together: Godfather<br />

I and Godfather II. But my least favorite is Godfather III. …<br />

Apocalypse Now was pretty darn good, for a lot of reasons. I missed<br />

the draft because I was in the first lottery and I had a very high draft<br />

number. My roommate and other fraternity brothers got low numbers,<br />

and they were drafted, and unfortunately not all of them came<br />

back. That movie, that Vietnam War, had emotional meaning to me<br />

as well, so I guess that’s why Apocalypse Now always struck me pretty<br />

deep.<br />

22 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


MARCUS THEATRES<br />

BRUCE J. OLSON<br />

A BOXOFFICE TRIBUTE<br />

BoxOffice: What will you miss the least about the<br />

business?<br />

I was doing advertising and marketing for our restaurants<br />

and hotels and theaters about 35-38 years ago, and Ben said,<br />

“I’d like you to take over the theaters.” And I said, “Nope! I<br />

don’t want to do it! I’m happy doing advertising.” “Why?” I kept saying<br />

no to him for a month or two, and I said, “Well, because I have no control.<br />

I have no control over the quality of our product.” My kids always<br />

said I’m a control freak, and they’re right.<br />

But Ben said, “Look, you’re right. You can’t control the quality of the<br />

movie, the product on the screen,” but he says, “Bruce, when people leave<br />

our theaters, they’re not leaving with a bag of groceries out of a supermarket<br />

or a retail store. They’re leaving with a bag of memories. So what you<br />

can control is the environment—the cleanliness, the customer service. All<br />

you can ensure is that people have a great time.”<br />

Greg Marcus I think has a great slogan: “Make every day a special day<br />

for our customers.” And I think that’s a short phrase to signify very briefly<br />

what Ben was telling me a long time ago, that we’ve got to do what we<br />

can to make someone else happy. “Make an ordinary day an extraordinary<br />

day,” I think is what Greg says.<br />

What’s the biggest challenge facing the industry?<br />

I don’t think it’s the quality of the movies because creative people will<br />

always rise to the top and create something exciting. There will be another<br />

Titanic. There will be another Avatar. There will be another Godfather I<br />

and II. There will be better technology. I was around when they were still<br />

pulling carbon-arc lamphouses out, and now they’re laser light lamphouses.<br />

So it’s not going to be technology, and it’s not going to be creativity of<br />

the movies on the screen. But I think presentation is the most important<br />

element of our business.<br />

Let me clarify what I mean by that: I mean the theatrical presentation<br />

is the most important. I think the most dangerous thing that can happen<br />

to the industry is if more and more people start watching movies on their<br />

iPhone, their iPad, and small devices. Even their 55-inch television at<br />

home. There’s nothing that compares to watching a movie, whether it’s<br />

a comedy or whether it’s a great special-effects movie on a 70-foot-wide<br />

UltraScreen.<br />

So what I’m getting to is windows, the shortened window, is the<br />

biggest danger, and there are a lot of people who are now getting close to<br />

making decisions about closing that window, and they know not from<br />

where this business started. I think if they collapse that window too far, it<br />

will be the beginning of the end for many of the motion picture theaters<br />

in America. Now, there will always be theaters. Will there be 40,000<br />

screens in America? Perhaps not if they keep collapsing the window. But I<br />

really think that’s the most dangerous thing in exhibition.<br />

There was a time where a movie didn’t see network television for two<br />

years. And it didn’t see a pay movie channel, pay cable, for nine months.<br />

And now here we are at 88 days? Please. We’ve reached the ceiling on this.<br />

It can’t be closer to that. People think that movies open up in a couple<br />

months now. It can’t get any closer than that. And for those poor fools<br />

who think they can wrench out more money for their studio or their<br />

production house by collapsing that window are very, very shortsighted.<br />

What are your plans for your retirement?<br />

I’m going to spend a lot more time with my wife Barbara, whether<br />

she wants me to or not. We have three grown children [Anthony, Bradley,<br />

and Amber], one who is just relocating now from Carlsbad to Ventura<br />

County near Thousand Oaks [in California]. Not in the business—he’s in<br />

the medical industry, actually. And we’ve got two children in New York<br />

City. So we’re going to spend more time with them on both coasts and<br />

perhaps buy a place or two in the west coast of Florida. My wife grew<br />

24 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


MARCUS THEATRES<br />

BRUCE J. OLSON<br />

A BOXOFFICE TRIBUTE<br />

up on the beaches of Rhode Island, so we might get a place<br />

there as well. And a lot more golf.<br />

And maybe not spend winters in Wisconsin?<br />

I’ve always thought you’re very insightful. As you grow<br />

older, you don’t appreciate the 10 degrees below zero or<br />

watching a golf tournament in January.<br />

But I’ve got some real estate investments and probably will do a little<br />

bit more, and I’ll have a couple board positions, some paid, some not. So<br />

I’ve got to stay busy and active, and I’ll work out and play golf. I can’t<br />

play golf every day—maybe only five days a week.<br />

Is there anything that I haven’t asked about that our readers<br />

should know?<br />

You know, whatever success that our company has had or that I’ve<br />

had happened because it was a collective effort of thousands of people<br />

from the Marcus executives to my executive team and really the tens of<br />

thousands of people that have worked with me for almost four decades.<br />

Marcus Corporation is really fortunate to be in the Midwest where the<br />

work ethic is just so spectacular, and the people we’ve recruited get it.<br />

Ben provided the initial vision and Steve clarified the strategic vision<br />

as Greg does now. We do a lot of strategic planning, and we share our<br />

vision for the future of the company with our employees, and I’ve told our<br />

board of directors that our success is in great part due to our employees’<br />

long tenure with our company. The companies that have turnover rates,<br />

particularly of their management, are not normally as successful as others<br />

with low turnover. Our management turnover has been always less than 10<br />

percent a year. And they understand what the mission is, what the vision<br />

of the company is, what the strategic plan is for one year, three years. They<br />

understand that, and they’re all very proud to be members of the Marcus<br />

Corporation making memorable, magical movie memories.<br />

26 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


In the fourth installment in a five-part series, BoxOffice highlights<br />

eight more young executives shaping the future of exhibition<br />

by Annlee Ellingson<br />

Jake Bishop<br />

DIRECTOR OF FOOD SERVICE<br />

REGAL ENTERTAINMENT<br />

GROUP<br />

n Originally from Eugene,<br />

Oregon, Jake Bishop began<br />

working for Act III while<br />

attending Western Oregon<br />

University. After serving as GM<br />

at numerous theaters, he was<br />

promoted to district manager<br />

when the circuit was acquired<br />

by Regal in 1998. In 2003, he<br />

was appointed to director of<br />

food service and relocated to<br />

Knoxville, Tennessee. He and<br />

his wife Christie are the proud<br />

parents of three children.<br />

Eric Carr<br />

VICE PRESIDENT OF<br />

EXHIBITOR MARKETING<br />

FOCUS FEATURES<br />

n Eric Carr began his film<br />

career 13 years ago at New Line<br />

and Fine Line, overseeing intheater<br />

marketing for The Lord<br />

of the Rings trilogy, Austin<br />

Powers in Goldmember, Final<br />

Destination, and Hedwig. For<br />

the last decade, he has worked<br />

at Focus working on films like<br />

Brokeback Mountain, Coraline,<br />

and The Place Beyond the<br />

Pines. He also serves on the<br />

Diversity Council at Universal<br />

Pictures.<br />

Richard Mitchell<br />

WORLDWIDE MARKETING<br />

MANAGER<br />

HARKNESS SCREENS<br />

n In a little over two<br />

years, Richard Mitchell has<br />

revolutionized the Harkness<br />

brand with highly successful<br />

marketing campaigns that<br />

have helped reposition the<br />

company as the industry<br />

leader in on-screen brightness<br />

and presentation quality as<br />

well as the leading screen<br />

manufacturer. The visionary<br />

behind Harkness’ new<br />

groundbreaking mobile and<br />

web apps, Richard is helping<br />

to bring answers to key<br />

presentation issues facing the<br />

global exhibition industry.<br />

28 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


40 UNDER 40<br />

Stacey Goldstein<br />

VICE PRESIDENT OF<br />

IN-THEATER MARKETING<br />

PARAMOUNT PICTURES<br />

MOTION PICTURE GROUP<br />

n Born and raised in Los Angeles, Stacey Goldstein began her<br />

career at Paramount Pictures more than 13 years ago as an<br />

intern in exhibitor services. <strong>Pro</strong>moted to vice president in 2010,<br />

she drives national marketing and promotions for the theatrical<br />

properties released under Paramount Pictures, Paramount<br />

Vantage, Insurge Pictures, MTV Films, and Nickelodeon Films,<br />

including World War Z and Star Trek Into Darkness.<br />

William Palmer<br />

CEO<br />

MOVIO<br />

n The cofounders of Movio might be new to the<br />

small world of exhibition, but they are quickly<br />

changing the rules around loyalty programs and<br />

marketing. Having started out in the business as<br />

consultants, William Palmer and Peter Beguely<br />

immediately saw the need for exhibitors to attain<br />

the unattainable—big data. Movio was created with<br />

the realization that big data was difficult to access,<br />

Peter Beguely<br />

COO/PRODUCT OWNER<br />

MOVIO<br />

confusing to translate, and even harder to put to<br />

good use. Movie-theater marketers can now easily<br />

access loyalty member details, quickly target and<br />

personalize communication based on past behaviors,<br />

and ultimately turn big data into ROI. Movio has<br />

seen rapid growth over a short period of time and<br />

continues to expand globally under the leadership of<br />

two movie-loving friends.<br />

30 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


40 UNDER 40<br />

Brian Nuffer<br />

DIRECTOR OF CONCESSIONS<br />

GOODRICH QUALITY THEATERS<br />

n Brian Nuffer started with Goodrich in the accounting<br />

department before moving up to concessions coordinator<br />

and now director of concessions. A member of the National<br />

Association of Concessionaires and the<br />

Food and Beverage Task Force for<br />

NATO, he works with Goodrich’s<br />

theater and regional managers<br />

to implement effective<br />

day-to-day<br />

concessions<br />

operations. He’s<br />

currently<br />

negotiating<br />

the company’s<br />

digital box office<br />

and concessions<br />

menu-board<br />

rollout.<br />

Brian Flanagan<br />

SENIOR DIRECTOR OF IN-THEATER MARKETING<br />

ROADSIDE ATTRACTIONS<br />

n Brian Flanagan started working at Loews’<br />

Boston Common in college. When he moved to<br />

Los Angeles, he served stints at Mann Theatres<br />

and the world-famous Grauman’s Chinese Theatre<br />

before segueing to distribution at Focus. He’s<br />

now at Roadside and has worked on close to 60<br />

films including Hot Fuzz (his very first), Coraline,<br />

The Kids Are All Right, Albert Nobbs, Friends With<br />

Kids, and Mud.<br />

32 BoxOffice ® <strong>Pro</strong> The Business of Movies AUGUST <strong>2013</strong>


Indie distributors that<br />

are doing it right<br />

The fall season is in full swing, and the country’s top specialty distributors<br />

are lining up their respective slates of award contenders for the<br />

coming months. The five distributors profiled in this feature are<br />

responsible for releasing some of the most important<br />

independent films of the last decade and beyond. From<br />

acquisitions to marketing, these companies have the power of to turn a small project<br />

into a big movie. The distributors in this story specialize in releasing and marketing the<br />

independent, auteur, and foreign fare that bring audiences to theaters in the fall and<br />

winter. After a summer marked by costly studio flops, expectation is ripe for a new crop of<br />

critical darlings and surprise hits.<br />

RECENT<br />

HIGHLIGHTS<br />

RELEASE<br />

DATE<br />

CUMULATIVE<br />

GROSS<br />

Salmon Fishing in the Yemen 03/09/12 $9,047,980<br />

The Words 09/07/12 $11,494,838<br />

The Last Exorcism Part II 03/01/13 $15,179,303<br />

The Kings of Summer 05/31/13 $1,315,500<br />

The To Do List in theaters 07/26/13 $3,491,669<br />

COMING SOON<br />

Last Vegas November 1, <strong>2013</strong><br />

Inside Llewyn Davis December 6, <strong>2013</strong>/expands December 20, <strong>2013</strong><br />

n A relative newcomer, CBS Films was established in 2007 with<br />

the ample resources to have a role in the development, financing,<br />

production, and marketing of its releases. CBS Films will be<br />

distributing the Coen brothers’ latest film, Inside Llewyn Davis,<br />

which has drawn strong reviews and picked up Oscar buzz since its<br />

Cannes premiere. Last Vegas is aiming for an older demographic<br />

with an all-star cast of veteran actors that includes Robert De Niro,<br />

Michael Douglas, Morgan Freeman, and Kevin Kline. The company<br />

outperformed expectations with its release of Salmon Fishing in<br />

the Yemen in 2012 and can cap off a strong year if Last Vegas and<br />

Inside Llewyn Davis can connect with audiences.<br />

LAST VEGAS<br />

34 BOXOFFICE PRO OCTOBER <strong>2013</strong>


Congratulates Marcus Theatre’s<br />

Bruce J. OlsOn<br />

on his retirement<br />

and salutes this year’s<br />

Geneva Convention Honorees<br />

relativity Media<br />

Studio of the Year Award<br />

ByrOn Berkley<br />

FOOthills entertainMent<br />

Larry Hansen Award<br />

the avengers<br />

disney<br />

The BoxOffice<br />

Blue Ribbon Award


POWER 5 > INDEPENDENT DISTRIBUTORS<br />

RECENT<br />

HIGHLIGHTS<br />

RELEASE<br />

DATE<br />

CUMULATIVE<br />

GROSS<br />

The Kids Are All Right 07/09/10 $20,811,365<br />

Somewhere 12/22/10 $1,785,645<br />

The Debt 08/31/11 $31,177,548<br />

Moonrise Kingdom 05/25/12 $45,512,466<br />

Seeking a Friend for the End of the World 06/22/12 $7,078,738<br />

The Place Beyond the Pines 03/29/13 $21,403,519<br />

COMING SOON<br />

Dallas Buyers Club November 1, <strong>2013</strong><br />

Fifty Shades of Grey August 1, 2014<br />

n Focus has existed in its current form since 2002 and has had a solid<br />

track record with specialty releases in terms of both box office and<br />

awards. The company’s slate includes modern classics like Sofia Coppola’s<br />

Lost in Translation, Michel Gondry’s Eternal Sunshine of the Spotless Mind,<br />

Edgar Wright’s Shaun of the Dead, Ang Lee’s Brokeback Mountain, and<br />

Gus Van Sant’s Milk. Focus has proven to have the marketing muscle<br />

necessary to help limited releases expand to the rest of the country without<br />

having to rely on costly awards campaigns. Some of its biggest sleeper<br />

hits of the last several years have come from spring or late-summer<br />

releases, a compelling distinction for the company. Focus thinks it has an<br />

awards contender with Dallas Buyers Club starring Matthew Mc-<br />

Conaughey, who is coming off a streak of strong performances in arthouse<br />

titles.<br />

DALLAS BUYERS CLUB<br />

RECENT<br />

HIGHLIGHTS<br />

RELEASE<br />

DATE<br />

CUMULATIVE<br />

GROSS<br />

127 Hours 11/05/10 $18,335,230<br />

Black Swan 12/03/10 $106,954,678<br />

The Tree of Life 05/27/11 $13,305,665<br />

Martha Marcy May Marlene 10/21/11 $2,981,038<br />

Shame 12/02/11 $4,002,293<br />

The Best Exotic Marigold Hotel 05/04/12 $46,385,113<br />

Beasts of the Southern Wild 06/27/12 $12,795,746<br />

COMING SOON<br />

12 Years a Slave <strong>October</strong> 18, <strong>2013</strong><br />

Dom Hemingway April 4, 2014<br />

n Fox Searchlight is a veteran player in limited distribution, responsible for<br />

engineering some of the most successful limited releases in recent memory.<br />

It has a great track record during awards season, when it has helped a<br />

diverse slate of specialty titles like Boys Don’t Cry, Sideways, Little Miss<br />

Sunshine, The Last King of Scotland, Juno, and Slumdog Millionaire stand<br />

apart from the competition. The company has been able to get the most<br />

out of niche titles, like The Best Exotic Marigold Hotel—the sleeper indie hit<br />

of 2012 that grossed $46.8 million. Fox Searchlight took a gamble on Steve<br />

McQueen’s NC-17 rated Shame in 2011 and was able to come out with<br />

a $4 million theatrical tally from the film. McQueen’s latest project, 12<br />

Years a Slave, will be distributed by Fox Searchlight beginning on <strong>October</strong><br />

18. 12 Years a Slave has all the potential of making McQueen a household<br />

name, and Fox Searchlight will be a key component in accomplishing this.<br />

DOM HEMINGWAY<br />

36 BOXOFFICE PRO OCTOBER <strong>2013</strong>


POWER 5 > INDEPENDENT DISTRIBUTORS<br />

RECENT<br />

HIGHLIGHTS<br />

RELEASE<br />

DATE<br />

CUMULATIVE<br />

GROSS<br />

Another Year 12/29/10 $3,205,706<br />

Midnight in Paris 05/20/11 $56,817,045<br />

The Skin I Live In 10/14/11 $3,185,812<br />

Amour 12/19/12 $6,739,492<br />

Before Midnight in theaters 05/24/13 $8,016,064<br />

Blue Jasmine in theaters 07/26/13 $14,471,489<br />

COMING SOON<br />

Kill Your Darlings <strong>October</strong> 16, <strong>2013</strong><br />

The Armstrong Lie November 8, 2014<br />

n Sony Pictures Classics has been in the industry since 1992 and boasts<br />

an impressive slate of films. The company’s releases tend to follow an<br />

auteurist trend, and the company has a keen eye on acquiring and releasing<br />

top international titles in the United States. Perhaps the company’s<br />

biggest stroke of genius came in the crossover success of Crouching Tiger,<br />

Hidden Dragon. A subtitled Chinese film that balanced martial arts<br />

action sequences with a subdued dramatic story, Crouching Tiger went on<br />

to gross an impressive $128 million in North America, playing on screens<br />

that rarely—if ever—devoted space to international titles. SPC has<br />

worked with some of this era’s greatest filmmakers: Woody Allen, Louis<br />

Malle, Richard Linklater, Ang Lee, Pedro Almodóvar, Robert Altman, Errol<br />

Morris, Wong Kar Wai, Michael Haneke, and Alain Resnais comprise<br />

only a portion of its accomplished alumni.<br />

THE ARMSTONG LIE<br />

RECENT<br />

HIGHLIGHTS<br />

RELEASE<br />

DATE<br />

CUMULATIVE<br />

GROSS<br />

The King’s Speech 11/26/10 $138,797,449<br />

Blue Valentine 12/29/10 $9,706,328<br />

The Artist 11/25/11 $44,671,682<br />

The Iron Lady 12/30/11 $30,017,992<br />

Silver Linings Playbook 11/16/12 $132,092,958<br />

Fruitvale Station in theaters 07/12/13 $15,296,267<br />

COMING SOON<br />

Grace of Monaco November 27, <strong>2013</strong><br />

Mandela: Long Walk to Freedom November 29, <strong>2013</strong><br />

August: Osage County December 25, <strong>2013</strong><br />

n Founded in 2005 when Harvey and Bob parted ways with Disney, The<br />

Weinstein Company has built such a strong reputation that its releases are<br />

consistently in the Oscar conversation by the second half of the year. TWC<br />

pursued and acquired The Artist at Cannes in 2011, crafting an ingenious<br />

marketing campaign behind the film that propelled a silent French film<br />

to an impressive $44.6 million run domestically and the Oscar for Best<br />

Picture. This year, Lee Daniels’ The Butler came out of the gate with a strong<br />

premiere and has been able to post strong holds, collecting $57.5 million<br />

after its first dozen days in release. This quarter will bring a trio of performance-driven<br />

releases to theaters. Nicole Kidman will star as Grace Kelly<br />

in Grace of Monaco, Idris Elba will portray Nelson Mandela in Mandela:<br />

Long Walk to Freedom, and an ensemble cast featuring Meryl Streep, Julia<br />

Roberts, and Ewan McGregor will star in August: Osage County.<br />

AUGUST: OSAGE COUNTY<br />

38 BOXOFFICE PRO OCTOBER AUGUST <strong>2013</strong>


CASE<br />

STUDY<br />

The Rouman Cinema has transformed its arcade into a<br />

game room and couldn’t be happier with the results<br />

REDEMPTION CENTER<br />

by Annlee Ellingson<br />

n When the Rouman Cinema opened its new location<br />

in Rhinelander, Wisconsin, in 2000, George<br />

Rouman, whose family has operated theaters in<br />

the area since 1921, wanted to create a community<br />

gathering place. Located in a resort town that draws<br />

tourists from Chicago and Milwaukee as well as<br />

local residents, the six-screen cinema includes an<br />

enormous lobby with a gelato and chocolate shop as<br />

well as a game room.<br />

“We found a partner to come in and do a revenue<br />

share with video games,” Rouman explains. “We<br />

weren’t seeing 100 percent of the proceeds, and then<br />

every other week, a technician would come in to service<br />

the equipment and also do the game collections.<br />

That format worked out fine for a number of years.”<br />

But as video-game consoles and even cellphone<br />

apps advanced, it was hard for Rouman’s game room<br />

to keep up, especially since he had no control over<br />

what games came in and out of his space. Operating<br />

in a smaller market, he had a hard time making a<br />

case for the brand-new, expensive games that could<br />

compete with what his customers were carrying in<br />

their pockets.<br />

So he reached out to his pal Sam Dando at the<br />

Family Entertainment Group and put together a<br />

redemption center with 25 to 30 classic physical<br />

games like skee ball, basketball shooters, air hockey,<br />

Whac-A-Mole, cranes, and a photo booth. Now, not<br />

only does Rouman get to keep all the money his game<br />

room generates, the pieces hold their value longer<br />

than video games because they’re perennially popular—not<br />

just until the next big thing comes along.<br />

At first, customers could redeem their game<br />

tickets for treats at the concession counter, but to<br />

encourage them to play more, Rouman added a<br />

redemption counter at his gelato shop. Now winners<br />

can save up their Rouman Cinema-branded tickets<br />

for the same plush toys you see at a carnival or<br />

theme park. Rouman had fun this summer filling his<br />

crane machine with Minions and featuring Smurfs<br />

and even Star Trek plushies at the redemption<br />

counter.<br />

Rouman added the redemption center to his theater<br />

in May. The transition hasn’t been seamless: he<br />

now has to make sure there’s always a staff member<br />

on the floor who can fill the tickets and fix jammed<br />

slots. But he estimates that a third of the pieces have<br />

already paid for themselves, and the rest will break<br />

even within a year.<br />

“It’s not going to be right for everybody,” he<br />

says, “especially some places aren’t going to have<br />

the space.” But for Rouman, “It’s a nice deal. It<br />

works really well. Kids and adults alike really get<br />

into it. And I’m just really looking forward to the<br />

opportunities that it’s going to present for me<br />

going forward.”<br />

40 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


ALTERNATIVE<br />

CONTENT<br />

THE POWER<br />

THE GLORY<br />

THE MUSIC<br />

Screenvision partners with Teen Mania<br />

Ministries and Acquire The Fire to present<br />

the movie theater event, Surge<br />

n Acquire The Fire and Teen Mania present a limited theatrical engagement<br />

debut of Surge, an interactive movie theater event that fuses music,<br />

comedy, and inspirational messages. Surge features inspirational messages<br />

by Ron Luce interwoven with the comedy of John Gray and musical<br />

performances by award-winning Christian artists Casting Crowns,<br />

Newsboys, Lecrae, and worship artists Acquire The Fire. Screenvision, a<br />

national leader in cinema advertising sales, services, and content distribution,<br />

is partnering with Acquire The Fire and Teen Mania as the U.S.<br />

distributor of Surge, which will premiere on more than 400 screens on<br />

<strong>October</strong> 9, <strong>2013</strong>. An encore showing is scheduled for <strong>October</strong> 16, <strong>2013</strong>.<br />

CHRISTIAN COMEDIAN JOHN GRAY<br />

CASTING CROWNS<br />

ACQUIRE THE FIRE<br />

Finding innovative and relevant ways to reach a generation of young<br />

people is the heart and soul of Teen Mania Ministries, led by president<br />

and founder, Ron Luce. According to the Barna Group, a research company<br />

focusing on the intersection of faith and culture, more than half<br />

of young adults with a Christian background say they are less active in<br />

church as they get older. Between high school and turning 30, 43 percent<br />

of these once-active Christians drop out of regular church attendance.<br />

Organizers believe that Surge can break through this apparent apathy.<br />

Mark Hall, of Grammy-winning Casting Crowns says, “When Ron<br />

told me about his vision for Surge, I was in before he even finished talking.<br />

We both are deeply passionate about inspiring the youth of today, so the<br />

Surge platform and its distribution in movie theaters just made sense to me.<br />

People are going to love what we have planned for them.”<br />

Over the last 25 years, Teen Mania has reached more than 3 million<br />

teenagers through its annual 30-plus-city Acquire The Fire tour, a live<br />

arena and stadium convention. The tour claims to have been the go-to<br />

place for youth ministries looking to infuse passion and life into their<br />

young people. In the last three years, Acquire The Fire has partnered<br />

with more than 40,000 churches nationwide to bring students to these<br />

events.<br />

Ron Luce of Teen Mania says, “We are excited to be able to bring<br />

Surge to movie screens across the country. Through our Acquire The Fire<br />

events over the past 20 years, we have brought together millions of teens<br />

looking for great music and inspiration. In Surge, we have assembled<br />

some of the best Christian talent in music and comedy to create a night<br />

of fun and inspiration that is totally different and easily accessible to<br />

young people in movie theaters everywhere.”<br />

“We are thrilled that Acquire The Fire and Teen Mania have chosen<br />

Screenvision to partner on this exciting project.We feel the marketplace<br />

has a big appetite for a program such as Surge, and with the talent that is<br />

associated with the project, we are confident this will be a hit with theater-goers,”<br />

states Darryl Schaffer, Screenvision’s executive vice president<br />

of operations and exhibitor relations.<br />

“We will be bringing our music in a way people have not seen us<br />

perform before, so we think this will be a groundbreaking and inspiring<br />

event,” adds Michael Tait, lead vocalist of Newsboys.<br />

Comedian John Gray says, “I believe this will be a great time of joy,<br />

laughter, and life-changing teaching that will transform the thinking of<br />

the next generation’s leaders.”<br />

For theater and ticket information, visit www.SurgeExperience.com.<br />

42 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


ALTERNATIVE CONTENT<br />

RIFFTRAX LIVE!<br />

NIGHT OF THE<br />

LIVING DEAD<br />

NCM Fathom teams with the<br />

former stars of Mystery Science Theater<br />

3000 for a ghoulish night<br />

of snarky asides<br />

n Mystery Science Theater 3000 ran for almost 200 episodes<br />

during the 1990s, first as a local comedy show in Minneapolis<br />

then as a national syndicated hit. The premise of the show<br />

was simple: a janitor (originally series creator Joel Hodgson,<br />

later head writer Michael J. Nelson) is launched into space<br />

where he’s imprisoned and forced to watch bad movies along<br />

with his robot pals for the nefarious purposes cooked up by<br />

two mad scientists. The centerpiece of the skit-based show was<br />

the airing of a public domain movie that is accompanied by the<br />

snarky comments of Joel and his robot pals (their back-of-the-head<br />

shadows being seen in the lower part of the screen as if you’re sitting<br />

behind them at the movies). Since the demise of the show, Nelson,<br />

along with series vets Kevin Murphy and Bill Corbett, have launched<br />

RiffTrax, a website that sells audio commentaries by the team that can be<br />

downloaded and played in sync with users’ Blu-rays and DVDs. (Their tagline<br />

is “We don’t make movies—we make them funny!”) Audio files are priced<br />

at $3.99 and they offer a tool, RiffPlayer, that helps you sync the commentary<br />

with the movie. NCM Fathom has teamed with the comedic crew to perform their<br />

caustic commentaries, mostly improvised, live this Halloween season with a presentation<br />

of George A. Romero’s Night of the Living Dead on the big screen.<br />

NCM FATHOM OCTOBER SCHEDULE<br />

DEF LEPPARD<br />

VIVA!<br />

HYSTERIA<br />

A two-night cinema<br />

event, captured<br />

live over nine nights<br />

during the band’s<br />

spring residency at<br />

The Joint located in<br />

the Hard Rock Hotel,<br />

Las Vegas. 2 hours.<br />

Oct. 2, 8<br />

8pm<br />

local time<br />

THE MET:<br />

LIVE IN HD<br />

EUGENE<br />

ONEGIN<br />

In addition to the<br />

Tchaikovsky opera led<br />

by Russian conductor<br />

Valery Gergiev, the<br />

event includes interviews<br />

with the cast<br />

and production crew.<br />

4 hours, 5 minutes.<br />

Oct. 5, 9<br />

12:55 pm EDT<br />

EXHIBITION:<br />

GREAT ART<br />

ON SCREEN<br />

VERMEER AND<br />

MUSIC: THE ART OF<br />

LOVE AND LEISURE<br />

From The National<br />

Gallery in London<br />

comes this tour of the<br />

works of Dutch master<br />

Johannes Vermeer. Up<br />

to 2 hours.<br />

Oct. 10<br />

7:30 pm<br />

local time<br />

MERRILY<br />

WE ROLL<br />

ALONG<br />

A revival of Stephen<br />

Sondheim’s hit musical<br />

from London’s<br />

West End including a<br />

backstage tour with<br />

interviews with cast<br />

and crew. 3 hours with<br />

15 min. intermission.<br />

Oct. 23<br />

7pm<br />

local time<br />

RIFFTRAX<br />

LIVE:<br />

NIGHT OF THE<br />

LIVING DEAD<br />

Mystery Science<br />

Theater 3000 vets Michael<br />

J. Nelson, Kevin<br />

Murphy, and Bill Corbett<br />

riff on this horror<br />

classic live on the big<br />

screen. 2 hours.<br />

Oct. 24<br />

8pm local time<br />

(tape delayed to Central<br />

& Pacific)<br />

THE MET:<br />

LIVE IN HD<br />

THE NOSE<br />

Shostakovich’s opera<br />

is conducted by Pavel<br />

Smelkov and directed<br />

by South African artist<br />

and animator William<br />

Kentridge.<br />

2 hours, 15 minutes.<br />

Oct. 26, 30<br />

12:55pm EDT<br />

44 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


congratulations<br />

Bruce<br />

OlsOn<br />

for the many years<br />

of service<br />

and dedication.<br />

Your Friends At Universal Pictures<br />

And Focus Features Salute You.<br />

About Time<br />

The Best Man Holiday<br />

47 ronin<br />

lone survivor<br />

Dallas Buyers club<br />

The Boxtrolls


ALTERNATIVE CONTENT<br />

ARE YOU<br />

READY<br />

FOR SOME<br />

FOOTBALL?<br />

Seattle is in the throes<br />

of football fever and<br />

Cinebarre gets in<br />

on the action<br />

(and fills the seats)<br />

every Monday night<br />

710 ESPN<br />

RADIO’S MIKE<br />

BROWN HOSTS<br />

FOOTBALL NIGHT<br />

IN SEATTLE<br />

EVERY MONDAY<br />

IN CINEBARRE’S<br />

LARGEST<br />

AUDITORIUM<br />

46 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


If you don’t offer<br />

TEAM CINEBARRE: KELLI HACKNEY, GM MATTY<br />

DESMARAIS, AND TIFFANIE BURNSED HAVE REASON TO<br />

BE PLEASED WITH THEIR MONDAY NIGHT PROMOTION:<br />

A FULL HOUSE<br />

With the Seattle Seahawks being ESPN’s pick to power through<br />

the NFL this season, the Emerald City is giddy with gridiron<br />

glee, especially with the ’Hawks next-door neighbor, the Seattle<br />

Mariners, having suffered through another fruitless campaign on the<br />

diamond. Still fuming and pained over the 2005 loss to Pittsburgh in<br />

the Superbowl, the 12th Man (as the Seahawk faithful are called) are<br />

looking at the <strong>2013</strong> season as “Superbowl or Bust.” With football fueling<br />

the fall, the seasonal dip at the nation’s movie theaters is now upon<br />

us as there is nary an Avenger, Son of Krypton, or Caped Crusader in<br />

sight. What’s a wily exhibitor to do while awaiting the next edition of<br />

The Hobbit?<br />

Cinebarre, founded in 2007 by former Alamo Drafthouse head<br />

Terrell Braly in partnership with the Regal Entertainment Group, is a<br />

21-and-over, multi-screen cinema eatery with locations in five states. A<br />

new theater is scheduled to open just east of Seattle in the fast-growing<br />

community of Issaquah.<br />

Local sports radio personality Mike Brown, a regular visitor to<br />

Cinebarre, approached the theater’s general manager, Matty DesMarais,<br />

with the idea of hosting a football viewing party each Monday through<br />

the fall. Additionally, because of Brown’s pro sport connections, he was<br />

able to dangle an extremely tasty carrot: on-site autograph opportunities<br />

featuring top Seahawk players like All-<strong>Pro</strong> cornerback Richard<br />

Sherman. It was an easy decision for DesMarais, particularly since<br />

Seahawk fever is at such an all-time high. So Brown and DesMarais hit<br />

social media and Cinebarre’s email list to get the word out.<br />

Monday games on the West Coast begin at 5:40 p.m., the perfect<br />

time for Seattle commuters to clock out early and rush to Mountlake<br />

Terrace, just minutes north of the city. With Cinebarre offering beer,<br />

wine, pizza, burgers, and more (entry is free), there’s no time to stop at<br />

home for a bite as the 238-seat center auditorium fills fast. A second<br />

screen is used for overflow. The normal rules of no texting and no<br />

talking fly out the exits during game night as the crowd gets raucous<br />

However no photos or videos of the screen are allowed (hence<br />

no photos on these pages). Each fan receives a raffle ticket<br />

when they enter the theater, and numbers are drawn during<br />

commercial breaks for prizes. Food and beverage specials are<br />

available throughout the game with the player autograph<br />

session held during the first half.<br />

Warning to local Seahawks fans: the ’Hawks play on<br />

Monday night on <strong>October</strong> 28, so you’d better get in<br />

line early. Our advice? 9 a.m.<br />

SEAHAWK SUPER FANS LINDSEY<br />

GREINKE AND SARA CRAIN WERE<br />

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CINEBARRE’S FOOTBALL NIGHT<br />

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Call Megan at<br />

866.328.7672 x440<br />

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OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 47


BIG<br />

PICTURE<br />

THE FIFTH ESTATE<br />

DIRECTOR BILL CONDON<br />

WALKS THE RED CARPET<br />

AT HIS FILM’S PREMIERE<br />

AT THE TORONTO<br />

INTERNATIONAL FILM<br />

FESTIVAL<br />

48 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BILL CONDON<br />

UNLOCKS<br />

THE GATES TO<br />

THE FIFTH ESTATE<br />

The versatile director<br />

speaks about WikiLeaks,<br />

the media, and the challenges<br />

of dramatizing a story ripped<br />

from the headlines<br />

interview by Daniel Loria<br />

BILL CONDON AND<br />

THE FIFTH ESTATE STAR<br />

BENEDICT CUMBERBATCH<br />

CONFER<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 49


BIG PICTURE > THE FIFTH ESTATE<br />

Bill Condon began his career in the film industry like many<br />

other directors who came before him. His first credits<br />

include made-for-television movies titled Murder 101, Dead<br />

in the Water, and The Man Who Wouldn’t Die. The grind paid<br />

off with a shot as the director of the 1995 Candyman sequel, Candyman:<br />

Farewell to the Flesh. A more traditional studio route could have easily<br />

followed, but Condon decided to go a different direction.<br />

Gods and Monsters is the type of film that catapults careers. Condon<br />

adapted the screenplay himself from a novel by Christopher Bram and<br />

helmed a production featuring a stellar turn by Ian McKellen. The film<br />

turned heads at Sundance and opened to strong reviews at the tail end<br />

of the year, grossing $6.4 million from a limited release that proved<br />

popular on the art-house circuit.<br />

Condon’s next project hit screens six years later. Like Gods and<br />

Monsters, Kinsey dealt with sexuality in a frank and open manner and<br />

centered on the performance of an established actor, in this case Liam<br />

Neeson. Kinsey finished its run at the North American box office with<br />

$10.2 million.<br />

It was Condon’s work as a screenwriter that opened the door to his<br />

breakthrough success at the multiplex. Having scripted the 2002 film<br />

adaptation of Chicago, Condon went on to write and direct 2006’s<br />

Dreamgirls. The musical presented a departure from the character-driven<br />

dramas that gave him a reputation on the art-house circuit. Condon<br />

helmed an ensemble cast featuring Beyoncé Knowles, Jamie Foxx, and<br />

Jennifer Hudson to a $103.3 million run after a Christmas Day release<br />

in 2006. Hudson took home the Academy Award for best supporting<br />

actress, and the film walked away with the Golden Globe for Best Motion<br />

Picture—Comedy or Musical.<br />

It therefore came as a bit of a surprise when Condon was announced<br />

as the director for the last two installments of the Twilight franchise.<br />

The young-adult adaptations had already grossed a combined $1.79 billion<br />

worldwide. The final chapters of the franchise grossed $1.53 billion<br />

globally under Condon’s direction.<br />

Genre fare, character-driven dramas, musicals, and tween fantasy<br />

flicks—Condon has delivered across all these categories. After three<br />

straight box office hits to his name, Condon decided to continue his<br />

versatile streak by tackling a hot-button issue ripped from the headlines<br />

for his next project: the WikiLeaks saga. Condon developed the script<br />

with screenwriter Josh Singer to bring a dramatized and stylized version<br />

of the real-world events to the silver screen.<br />

The Fifth Estate offers a glimpse into the new age of journalism, a<br />

byproduct of the Internet and the 24-hour news cycle, as it tells the<br />

story of how Julian Assange and Daniel Domscheit-Berg built the controversial<br />

website from the ground up. Forget the seductive day-walking<br />

vampires and werewolves—the real dangers in The Fifth Estate lie in the<br />

revealing power of data. Condon was in the midst of putting the final<br />

touches on the film when he spoke to BoxOffice about his latest project.<br />

What was your approach to telling this story?<br />

We wanted to make it clear from the beginning that this is a<br />

dramatization and not a documentary. This is a film that takes visual<br />

license with the material. It’s a movie about two guys who sit in front<br />

of laptops, and we had to figure out a way of making that come to light<br />

visually. We had to create images that would express the role of technology<br />

behind these events.<br />

Films based on recent news stories are scrutinized by viewers.<br />

It’s almost as if there’s a tacit expectation that if a movie is<br />

based on current events, it has to be factual, almost carrying<br />

the burden of being a piece of journalism itself. How did you<br />

BENEDICT CUMBERBATCH STARS<br />

AS JULIAN ASSANGE WITH DANIEL<br />

BRÜHL AS GERMAN TECH ACTIVIST<br />

DANIEL DOMSCHEIT-BERG<br />

50 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BIG PICTURE > THE FIFTH ESTATE<br />

manage those expectations in telling a story that is still being<br />

played out in the media today?<br />

I think I plead guilty [of dramatizing] right up front. The movie<br />

attempts to represent the story through a dramatic framework. You<br />

might ask why—why not lay it out exactly as it happened? The answer is<br />

that doing so doesn’t always give the narrative a dramatic shape. Our film<br />

works as a thriller and an engaging personal story.<br />

I think the ideas surrounding Wikileaks are so interesting that it’s<br />

possible to present those aspects in an entertaining manner. I think it<br />

gets the conversation going in a different way than a documentary film<br />

does. With a movie like this, you have to make sure you get to the central<br />

truths of the story and stay honest to the characters and the essence<br />

of what happened, which I believe we did.<br />

It’s a political film because it deals directly with political issues,<br />

but the The Fifth Estate is most incisive as a commentary<br />

on the state of journalism today. What do you think the film<br />

has to say about technology’s role in the 24-hour news cycle?<br />

It’s hard to distill my views on that into a few phrases, but in this<br />

world of citizen journalism—with people live-tweeting as stories develop—issues<br />

like transparency, knowledge, information shared, and privacy<br />

become much more pressing.<br />

Julian Assange has many things to say about the fourth estate that I<br />

would agree with—particularly in cases where media outlets are co-opted<br />

by powerful institutions and it becomes hard to police or be critical of<br />

those institutions. At the same time, Julian Assange could be interpreted<br />

as an example of the dangers of unlimited access. Somebody with a certain<br />

amount of wisdom has to be able to make those tough judgment calls<br />

about what is in the public interest. This blanket idea that all information<br />

is good, that total transparency is good knowledge, can be reckless.<br />

Assange hasn’t been very supportive of the project. Would<br />

you be interested to hear his reaction to the film?<br />

No, he hasn’t been supportive of the film at all. I’m very interested in<br />

hearing what he has to say about the project. He’s been critical of the two<br />

books we originally used as source material, but the film is based on a lot<br />

more material than just those two books. In general, he has had an angry<br />

reaction to anyone who has ever spoken of him critically. I’d like to think<br />

that if he did get to see the movie, he would be more pleased with it than<br />

he would ever let on.<br />

Another thing that struck me about the film is how it feels like<br />

a global thriller without resorting to a James Bond villain as<br />

the antagonist. The real threat is the data and how that data<br />

is used. There are so many narrative threads to this issue in<br />

light of the developing Snowden affair and Private Manning’s<br />

recent sentence. Would you consider returning to this topic in<br />

a future film?<br />

That’s very interesting to me, finding out what happens in the next<br />

chapter of this story that keeps on getting more and more intriguing. Our<br />

film has a very specific ending; it’s a very precise slice of time that we deal<br />

with. Even though the events continue to develop, it does feel that the<br />

issues we set out to tackle have been captured by our story. I haven’t seen<br />

much in recent events that have made me think of another take on this.<br />

What we were interested in talking about is pretty well explored in the film.<br />

What sort of projects can we expect from you in the future?<br />

I’m very excited about working with Ian McKellen again in my next<br />

film. He is playing Sherlock Holmes near the end of his life, set in the<br />

1940s.<br />

(See other films ripped from the headlines on page 48)<br />

LAURA LINNEY AND STANLEY TUCCI<br />

CO-STARS AS U.S. STATE<br />

DEPARTMENT OFFICIALS<br />

52 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


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BIG PICTURE<br />

RIPPED<br />

FROM THE<br />

HEADLINES<br />

NEWS STORIES<br />

THAT CAME TO A<br />

THEATER NEAR YOU<br />

by Daniel Loria<br />

Captain Phillips and The Fifth Estate are just the latest<br />

examples of films that have been ripped from the<br />

headlines. Argo took home last year’s Academy Award<br />

for Best Picture, and a number of other films have<br />

tackled subjects from recent memory, as well. BoxOffice<br />

takes a look at Captain Phillips and six other recent<br />

features that have also dramatized real-life events on<br />

the big screen.<br />

CAPTAIN PHILLIPS<br />

Release date: <strong>October</strong> 11, <strong>2013</strong><br />

Based on events from: April 8–12, 2009<br />

In 2009, a crew of teenage Somali pirates was<br />

responsible for the first pirate hijacking of an<br />

American vessel since the 19th century. The<br />

occupation of the Maersk Alabama shed light on<br />

the global problem of pirate attacks from Somalia, a<br />

topic that had previously been on the fringes of U.S.<br />

media. The pirates asked for extortion money but<br />

got Navy SEALs instead. Director Paul Greengrass<br />

already proved himself by dramatizing the 9/11<br />

attacks with his real-time take of the events in United<br />

93, a critically lauded film that couldn’t find much box<br />

office traction in its theatrical release. Captain Phillips<br />

tackles less traumatic subject matter for the national<br />

psyche and is already garnering strong reviews.<br />

Starring Tom Hanks and selected as the opening film<br />

of this year’s New York Film Festival, Captain Phillips<br />

is entering the fall season as one of the highlights of<br />

the release schedule.<br />

TOM HANKS AS CAPTAIN<br />

RICHARD PHILLIPS UNDER<br />

THREAT BY SOMALI PIATES ON<br />

THE MAERSK ALABAMA<br />

54 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


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BIG PICTURE > RIPPED FROM THE HEADLINES<br />

127 HOURS<br />

Release date: November 5, 2010<br />

Based on events from: April 2003<br />

Danny Boyle’s claustrophobic survival drama is based<br />

on the true story of Aron Ralston, who was forced to<br />

sever his own arm in order to escape after a hiking<br />

accident. Ralston survived to tell the story, but only<br />

after a harrowing 127 hours pinned under a boulder.<br />

James Franco took the starring role, a complicated<br />

task considering the bulk of his performance<br />

consisted of speaking to a camcorder. The film was<br />

well received by critics and notched six Academy<br />

Award nominations. 127 Hours picked up steam at the<br />

box office, gaining viewers as the film expanded to<br />

more theaters across the country through distribution<br />

by Fox Searchlight. The result was a modest $18.3<br />

million take after posting a stellar $264,851 from just<br />

four theaters on its opening weekend.<br />

BLUE CAPRICE<br />

Release date: September 13, <strong>2013</strong><br />

Based on events from: <strong>October</strong> 2002<br />

The Beltway sniper attacks caused national concern in<br />

a country still adapting to the new realties of a post-<br />

9/11 America. The 2002 killings took place over a span<br />

of three weeks, mobilizing a large manhunt to prevent<br />

any more random targets from falling victim to the<br />

attacks. Alexandre Moors’ film doesn’t approach<br />

the material as a thriller, focusing instead on the<br />

psychologically manipulative relationship between the<br />

two killers. Blue Caprice sparked interest at Sundance<br />

and was named the opening-night film at New York’s<br />

New Directors/New Films series. The film hit theaters<br />

in limited release on September 13, <strong>2013</strong>.<br />

56 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BIG PICTURE > RIPPED FROM THE HEADLINES<br />

THE BLING RING<br />

Release date: June 14, <strong>2013</strong><br />

Based on events from: fall 2008–summer 2009<br />

Based on a string of robberies of celebrity homes<br />

in Los Angeles, Sofia Coppola’s The Bling Ring<br />

dramatizes the lives of the teenage robbers behind<br />

the crimes. The film depicts a generation that shares<br />

its exploits through social media, more concerned<br />

about how they appear than getting caught. It’s<br />

the sort of carefree story of directionless partiers<br />

that we would expect from a Bret Easton Ellis<br />

adaptation, but Coppola’s The Bling Ring takes<br />

a less nihilistic approach by piercing through her<br />

characters’ insecurities. There is a vulnerability to the<br />

protagonists in The Bling Ring that goes beyond their<br />

superficial antics. The Bling Ring ran off with $5.8<br />

million at the North American box office.<br />

THE SOCIAL NETWORK<br />

Release date: <strong>October</strong> 1, 2010<br />

Based on events from: circa 2004–2008<br />

Reductively described as the Facebook movie,<br />

David Fincher’s film looks at the founding of the<br />

world’s most popular social network. The movie goes<br />

beyond the legal battle that acts as the narrative’s<br />

centerpiece, exploring the entrepreneurial drive of a<br />

generation creating a new job market in an economy<br />

on the brink of a recession. The film was released<br />

amid speculation of when Facebook would go public,<br />

an event that wouldn’t occur until May 2012. The<br />

screenplay from veteran scribe Aaron Sorkin picked<br />

up the Academy Award for best adapted screenplay,<br />

and the film went on to gross $96.6 million in North<br />

America.<br />

58 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BIG PICTURE > RIPPED FROM THE HEADLINES<br />

UNITED 93<br />

Release date: April 28, 2006<br />

Based on events from: September 11, 2011<br />

Paul Greengrass knows the subtlety needed to<br />

successfully dramatize recent events after helming<br />

United 93. Released less than five years after the<br />

9/11 attacks, United 93 offers a real-time look at the<br />

events that transpired from the perspective of the<br />

passengers from the title flight and the air-traffic<br />

controllers monitoring the situation. The result is<br />

a harrowing, emotionally draining experience that<br />

owes its success to a production that eschews<br />

manipulating the viewers or interjecting any sort of<br />

political commentary. Audiences might not have been<br />

prepared to watch United 93 in its 2006 release; the<br />

film grossed $31.4 million during its theatrical run.<br />

Greengrass will come back with another film based on<br />

recent events with this month’s Captain Phillips.<br />

ZERO DARK THIRTY<br />

Release date: December 19, 2012<br />

Based on events from: September 2001–May 2011<br />

Originally, the focus of Kathryn Bigelow’s film was<br />

how Osama bin Laden managed to elude the United<br />

States for nearly a decade, but with his death that<br />

all changed. There was strong buzz surrounding<br />

Zero Dark Thirty from its inception, but boasts<br />

from producer and screenwriter about the film’s<br />

authenticity worked against the film’s awards<br />

campaign and public reception. The claims were<br />

needless, with Zero Dark Thirty being a work of fiction<br />

that uses a fair degree of dramatic license, and only<br />

served to shift focus away from the film as a whole<br />

into a debate about its depiction of torture. Zero Dark<br />

Thirty collected $95.7 million at the North American<br />

box office despite the controversy, but the film was<br />

overlooked in the major Oscar categories.<br />

60 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


PEPSI and the Pepsi Globe are registered trademarks of PepsiCo, Inc. QMH168241


UPCOMING 3D MOVIES<br />

<strong>2013</strong><br />

OCT 4 WARNER BROS. GRAVITY<br />

NOV 1 RELATIVITY MEDIA FREE BIRDS<br />

NOV 8 DISNEY THOR: THE DARK WORLD<br />

NOV 27 DISNEY FROZEN<br />

DEC 13 WARNER BROS. THE HOBBIT: THE DESOLATION OF SMAUG<br />

DEC 20 FOX WALKING WITH DINOSAURS: THE MOVIE 3D<br />

DEC 25 UNIVERSAL 47 RONIN<br />

2014<br />

JAN 17 OPEN ROAD THE NUT JOB<br />

JAN 24 LIONSGATE I, FRANKENSTEIN<br />

FEB 7 WARNER BROS. THE LEGO MOVIE<br />

FEB 21 SONY / TRISTAR POMPEII<br />

MAR 7 WARNER BROS. 300: RISE OF AN EMPIRE<br />

MAR 7 FOX / DREAMWORKS ANIMATION MR. PEABODY & SHERMAN<br />

APR 4 DISNEY CAPTAIN AMERICA: THE WINTER SOLDIER<br />

APR 11 FOX RIO 2<br />

APR 11 RELATIVITY STRETCH ARMSTRONG<br />

MAY 2 SONY/COLUMBIA THE AMAZING SPIDER-MAN 2<br />

MAY 16 WARNER BROS. GODZILLA<br />

MAY 23 FOX X-MEN: DAYS OF FUTURE PAST<br />

MAY 30 DISNEY THE GOOD DINOSAUR<br />

JUN 6 WARNER BROS. EDGE OF TOMORROW<br />

JUN 13 FOX / DREAMWORKS ANIMATION HOW TO TRAIN YOUR DRAGON 2<br />

JUN 27 PARAMOUNT TRANSFORMERS: AGE OF EXTINCTION<br />

JUL 2 DISNEY MALEFICENT<br />

JUL 18 FOX DAWN OF THE PLANET OF THE APES<br />

JUL 18 DISNEY PLANES: FIRE AND RESCUE<br />

AUG 1 DISNEY GUARDIANS OF THE GALAXY<br />

AUG 22 WEINSTEIN/DIMENSION SIN CITY: A DAME TO KILL FOR<br />

SEP 26 FOCUS THE BOXTROLLS<br />

62 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


NOV 7 DISNEY BIG HERO 6<br />

NOV 26 FOX / DREAMWORKS ANIMATION HOME<br />

DEC 12 DISNEY TOMORROWLAND<br />

DEC 17 WARNER BROS. THE HOBBIT: THERE AND BACK AGAIN<br />

DEC 19 UNIVERSAL UNTITLED MINIONS PROJECT IN 3D<br />

2015<br />

JAN 16 LIONSGATE NORM OF THE NORTH<br />

MAR 27 FOX / DREAMWORKS ANIMATION THE PENGUINS OF MADAGASCAR<br />

JUN 5 FOX / DREAMWORKS ANIMATION B.O.O.: BUREAU OF OTHERWORLDLY OPERATIONS<br />

JUN 19 DISNEY INSIDE OUT<br />

JUL 3 UNIVERSAL UNTITLED ILLUMINATION ENTERTAINMENT 3D PROJECT<br />

JUL 24 SONY / COLUMBIA THE SMURFS 3<br />

NOV 6 FOX UNTITLED PEANUTS FILM<br />

NOV 25 DISNEY FINDING DORY<br />

DEC 23 FOX / DREAMWORKS ANIMATION KUNG FU PANDA 3<br />

2016<br />

MAR 4 DISNEY UNTITLED DISNEY ANIMATION FILM 1<br />

MAR 18 FOX / DREAMWORKS ANIMATION MUMBAI MUSICAL<br />

JUN 17 FOX / DREAMWORKS ANIMATION HOW TO TRAIN YOUR DRAGON 3<br />

JUN 17 DISNEY UNTITLED PIXAR ANIMATION FILM 1<br />

JUL 1 SONY / COLUMBIA ANGRY BIRDS<br />

JUL 15 FOX ANUBIS<br />

NOV 4 FOX / DREAMWORKS ANIMATION TROLLS<br />

NOV 23 DISNEY UNTITLED DISNEY ANIMATION FILM 2<br />

2017<br />

APR 7 FOX FERDINAND<br />

JUN 16 DISNEY UNTITLED PIXAR ANIMATION FILM 2<br />

NOV 22 DISNEY UNTITLED PIXAR ANIMATION FILM 3<br />

2018<br />

MAR 9 DISNEY UNTITLED DISNEY ANIMATION FILM 3<br />

JUN 15 DISNEY UNTITLED PIXAR ANIMATION FILM 4<br />

NOV 21 DISNEY UNTITLED DISNEY ANIMATION FILM 4<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 63


COMING<br />

IN OCTOBER<br />

WIDE<br />

n Early word on Alfonso Cuarón’s outer-<br />

space survival story has been ecstatic.<br />

A technical tour de force from the director<br />

of Children of Men, Gravity begins with a<br />

single 13-minute shot of Sandra Bullock,<br />

George Clooney and crew out on a space<br />

stroll when debris from an exploded Russian<br />

satellite smashes into their shuttle. Bullock’s<br />

Dr. Ryan Stone has to use her guts and guile<br />

to find a way to save herself from the vacuum<br />

of space. Awards and big bucks are a certainty<br />

for this 3D nail-biter.<br />

DISTRIBUTOR Warner Bros. CAST Sandra<br />

Bullock, George Clooney DIRECTOR Alfonso<br />

Cuarón SCREENWRITERS Alfonso Cuarón,<br />

Jonás Cuarón PRODUCERS Alfonso Cuarón, David<br />

Heyman GENRE Sci-fi drama RATING PG-13<br />

RUNNING TIME 91 min. RELEASE DATE <strong>October</strong> 4<br />

WIDE<br />

RUNNER RUNNER<br />

n New Caped Crusader Ben Affleck first goes<br />

all bad guy in this story about online gambling.<br />

Justin Timberlake is a Princeton student<br />

who suffers serious losses playing poker in his<br />

browser then heads off to an island paradise to<br />

confront the gambling site’s criminal operator<br />

(Affleck) who tries to recruit Timberlake in<br />

his schemes while under the G-man eye of the<br />

Anthony Mackie (Pain & Gain).<br />

DISTRIBUTOR Fox CAST Ben Affleck, Justin<br />

Timberlake, Gemma Arterton DIRECTOR Brad<br />

Furman SCREENWRITERS Brian Koppelman,<br />

David Levien PRODUCERS Jennifer Davisson<br />

Killoran, Leonardo DiCaprio, Michael Shamberg,<br />

Stacey Sher GENRE Action comedy<br />

RATING R RUNNING TIME 91 min. RELEASE DATE<br />

<strong>October</strong> 4<br />

LTD.<br />

A.C.O.D.<br />

n Adam Scott (Parks and Recreation) leads a<br />

team of comedy all-stars as Carter, an adult<br />

child of divorce (hence the title) who is drawn<br />

into a follow-up study from his youth of the<br />

aftereffects of a parental split. Glee’s Jane Lynch<br />

co-stars as the therapist conducting the study<br />

that invites Carter’s parents (Richard Jenkins<br />

and Catherine O’Hara) back into his world as<br />

his brother is about to wed.<br />

DISTRIBUTOR Film Arcade CAST Adam Scott,<br />

Amy Poehler, Jessica Alba, Jane Lynch,<br />

Richard Jenkins, Catherine O’Hara, Mary<br />

Elizabeth Winstead DIRECTOR Stu Zicherman<br />

SCREENWRITERS Stu Zicherman, Ben Karlin<br />

PRODUCERS Teddy Schwarzman, Ben Karlin,<br />

Tim Perell GENRE Comedy RATING R RUNNING<br />

TIME 90 min. RELEASE DATE <strong>October</strong> 4<br />

WIDE<br />

CAPTAIN PHILLIPS<br />

n Early word is that Tom Hanks may be gunning<br />

for a third Oscar in this true story about<br />

the hijacking of the Maersk Alabama by youthful<br />

Somali pirates in 2009. Director Paul Greengrass<br />

(The Bourne Supremacy) left the Bourne franchise<br />

to helm this thriller on the high seas and brings<br />

the same verisimilitude he brought to his<br />

Oscar-nominated docudrama United 93. Hanks<br />

double dips this fall with Saving Mr. Banks.<br />

DISTRIBUTOR Sony/Columbia CAST Tom<br />

Hanks, Catherine Keener, Max Martini, Yul<br />

Vazquez, Chris Mulkey DIRECTOR Paul Greengrass<br />

SCREENWRITER Billy Ray PRODUCERS<br />

Michael De Luca, Dana Brunetti, Scott Rudin,<br />

Kevin Spacey GENRE Biographical thriller<br />

RATING TBD RUNNING TIME 134 min. RELEASE<br />

DATE <strong>October</strong> 11<br />

64 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


WIDE<br />

THE FIFTH ESTATE<br />

n The Twilight Saga: Break Dawn director Bill Condon (interviewed in<br />

this issue) makes a dramtic jump in genres with this cyber thriller based<br />

on real events. WikiLeaks founder Julian Assange (Sherlock’s Benedict<br />

Cumberbatch nailing an Aussie acent) is the subject of this yarn about<br />

the early days of his notorious whistleblower website.<br />

DISTRIBUTOR Disney CAST Benedict Cumberbatch, Daniel Brühl,<br />

Carice van Houten, Anthony Mackie, David Thewlis, Alicia Vikander,<br />

Stanley Tucci, Laura Linney DIRECTOR Bill Condon SCREENWRITER Josh<br />

Singer PRODUCERS Steve Golin, Michael Sugar, Jeff Skoll, Jonathan<br />

King, Richard Sharkey GENRE Biographical thriller RATING R RUNNING<br />

TIME TBD RELEASE DATE <strong>October</strong> 18<br />

LTD.<br />

MACHETE KILLS<br />

n Mel Gibson sneaks back onto screens as the villain in this follow-up<br />

to the faux grindhouse saga that started life as a faux grindhouse trailer<br />

attached to the film, well, Grindhouse. Danny Trejo returns as former federal<br />

Machete Cortez, sent by the president (Carlos Estévez—wink, wink)<br />

on a mission to take down Gibson’s arms-dealing terrorist.<br />

DISTRIBUTOR Open Road CAST Danny Trejo, Michelle Rodriguez, Sofía<br />

Vergara, Amber Heard, Lady Gaga, Antonio Banderas DIRECTOR Robert<br />

Rodriguez SCREENWRITER Kyle Ward PRODUCERS Sergei Bespalov,<br />

Aaron Kaufman, Iliana Nikolic, Alexander Rodnyansky, Robert Rodriguez,<br />

Rick Schwartz GENRE Crime thriller RATING R RUNNING TIME TBD<br />

RELEASE DATE <strong>October</strong> 11<br />

LTD.<br />

THE INEVITABLE DEFEAT OF MISTER AND PETE<br />

n Mister and Pete are two New York kids who are left alone for the summer<br />

because their mothers have been taken away by the police. Left to<br />

their own devices and living by their wits, the two must forage for food,<br />

hide from the authorities, and survive the harshness of Brooklyn and its<br />

denizens in the summer. Director George Tillman Jr. helmed another story<br />

of survival, Men of Honor, the biography of master diver Carl Brashear<br />

starring Cuba Gooding, Jr.<br />

DISTRIBUTOR Lionsgate CAST Skylan Brooks, Ethan Dizon, Anthony<br />

Mackie, Adewale Akinnuoye-Agbaje DIRECTOR George Tillman Jr.<br />

SCREENWRITER Michael Starrbury PRODUCERS George Tillman Jr., Jana<br />

Edelbaum, Rachel Cohen, Robert Teitel GENRE Drama RATING TBD<br />

RUNNING TIME 120 min. RELEASE DATE <strong>October</strong> 11<br />

LTD.<br />

ROMEO AND JULIET<br />

n Eschewing Shakespeare’s dialogue (sacrilege!) but keeping the original<br />

setting of 16th-century Verona, this umpteenth version of the Bard’s play<br />

stars True Grit’s Hailee Steinfeld as Juliet with new face Douglas Booth<br />

as Romeo. Controversy has been bubbling around Julian Fellowes’ script<br />

which is reported to bear the marks of more than just his selective quill<br />

pen, but instead a broad sword as many of the original lines have been<br />

replaced by Fellowes’ own.<br />

DISTRIBUTOR Relativity CAST Hailee Steinfeld, Douglas Booth,<br />

Damian Lewis, Kodi Smit-McPhee, Ed Westwick DIRECTOR Carlo<br />

Carlei SCREENWRITER Julian Fellowes PRODUCERS Ileen Maisel, Nadja<br />

Swarovski, Lawrence Elman, Julian Fellowes, Philip Alberstat GENRE<br />

Drama RATING PG-13 RUNNING TIME TBD RELEASE DATE <strong>October</strong> 11<br />

66 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


COMING IN OCTOBER<br />

WIDE<br />

CARRIE<br />

n The scariest part of this film may be just the notion that they’ve<br />

attempted to remake such a classic of horror, particularly as both of the<br />

original leads were nominated for Oscars. Based on Stephen King’s first<br />

published novel, the familar story concerns Carrie White, a naive high<br />

schooler bullied and badgered by not just her classmates but also by her<br />

fanatically religious mother, Margaret. Even the still released above spoils<br />

one of the big shocks from the original.<br />

DISTRIBUTOR SONY/Screen Gems CAST Chloë Grace Moretz, Judy<br />

Greer, Portia Doubleday, Alex Russell DIRECTOR Kimberly Peirce<br />

SCREENWRITER Roberto Aguirre-Sacasa PRODUCER Kevin Misher GENRE<br />

Horror RATING TBD RUNNING TIME TBD RELEASE DATE <strong>October</strong> 18<br />

WIDE<br />

ESCAPE PLAN<br />

n After appearing briefly together in the Expendables 2, Arnie and Sly<br />

return as convicts locked away in an escape-proof prison. The flick stars<br />

Sly as a structural engineer who’s been incarcerated for a crime he, of<br />

course, did not commit! The kicker? Sly’s character designed the prison<br />

and enlists Arnie to aid him in crafting his … Escape Plan!<br />

DISTRIBUTOR Summit CAST Arnold Schwarzenegger, Sylvester Stallone,<br />

Jim Caviezel, 50 Cent, Vinnie Jones DIRECTOR Mikael Håfström<br />

SCREENWRITERS Miles Chapman, Arnell Jesko PRODUCERS Robbie<br />

Brenner, Mark Canton, Randall Emmett, George Furla, Kevin King<br />

Templeton GENRE Crime drama RATING R RUNNING TIME TBD RELEASE<br />

DATE <strong>October</strong> 18<br />

LTD.<br />

12 YEARS A SLAVE<br />

n Everyone in the business of forecasting the Oscars is pegging this third<br />

film by Brit Steve McQueen as the one to beat come March 2014. A hit<br />

at the Toronto International Film Festival, 12 Years a Slave is based on the<br />

memoir of Solomon Northup, a free black man from New York who was<br />

kidnapped and sold into slavery in 1841 and shipped off to Louisiana.<br />

Star Chiwetel Ejiofor is a leading contender for best actor.<br />

DISTRIBUTOR Fox Searchlight CAST Chiwetel Ejiofor, Michael Fassbender,<br />

Benedict Cumberbatch, Paul Dano, Paul Giamatti, Lupita<br />

Nyong’o DIRECTOR Steve McQueen SCREENWRITER John Ridley PRO-<br />

DUCERS Brad Pitt, Dede Gardner, Jeremy Kleiner, Bill Pohlad, Steve<br />

McQueen, Arnon Milchan, Anthony Katagas GENRE Drama RATING R<br />

RUNNING TIME 133 min. RELEASE DATE <strong>October</strong> 18<br />

LTD.<br />

ALL IS LOST<br />

n 12 Years a Slave lead Chiwetel Ejiofor may have his work cut out<br />

for him come Oscar time: Robert Redford’s nearly wordless role as an<br />

ancient mariner lost at sea has been receiving outstanding notices since<br />

the film debuted at Cannes. Redford, who just turned 77, spent two<br />

months in Mexico fighting waves in the tanks originally built for James<br />

Cameron’s Titanic. J.C. Chandor also wrote and directed the well-regarded<br />

Margin Call, his first film, which netted him a best screenplay<br />

nomination.<br />

DISTRIBUTOR Lionsgate CAST Robert Redford DIRECTOR/SCREENWRIT-<br />

ER J.C. Chandor PRODUCERS Neal Dodson, Anna Gerb, Justin Nappi,<br />

Teddy Schwarzman GENRE Drama RATING PG-13 RUNNING TIME 100<br />

min. RELEASE DATE <strong>October</strong> 18<br />

68 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


COMING IN OCTOBER<br />

LTD.<br />

KILL YOUR DARLINGS<br />

n In 1944, writer Lucien Carr killed David Kammerer in Riverside<br />

Park on Manhattan’s Upper West Side and dumped him in the Hudson<br />

River. Carr was one of a group of friends that included Beat writers Allen<br />

Ginsberg, William Burroughs, and Jack Kerouac. Daniel Radcliffe trades<br />

his wand for a pen and adopts a New Jersey accent to portray writer<br />

Ginsberg.<br />

DISTRIBUTOR Sony Classics CAST Daniel Radcliffe, Elizabeth Olsen,<br />

Dane DeHaan, Michael C. Hall DIRECTOR John Krokidas SCREENWRIT-<br />

ERS John Krokidas, Austin Bunn PRODUCERS Michael Benaroya, Rose<br />

Ganguzza, John Krokidas, Christine Vachon GENRE Crime drama<br />

RATING R RUNNING TIME 104 min. RELEASE DATE <strong>October</strong> 16<br />

WIDE<br />

THE COUNSELOR<br />

n Though novelist Cormac McCarthy’s works have been adapted many<br />

times (The Road, No Country for Old Men, All the Pretty Horses), The<br />

Counselor is just his second produced original screenplay. The film casts<br />

Michael Fassbender—who’s everywhere these days—as a lawyer who<br />

becomes enmeshed in drug trafficking. Director Ridley Scott leaves space<br />

ships and swords behind for this modern tale of greed and avarice.<br />

DISTRIBUTOR Fox CAST Michael Fassbender, Penélope Cruz, Cameron<br />

Diaz, Javier Bardem, Brad Pitt DIRECTOR Ridley Scott SCREENWRITER<br />

Cormac McCarthy PRODUCERS Ridley Scott, Nick Wechsler, Steve<br />

Schwartz, Paula Mae Schwartz GENRE Crime drama RATING R RUNNING<br />

TIME TBD RELEASE DATE <strong>October</strong> 25<br />

WIDE<br />

JACKASS PRESENTS: BAD GRANDPA<br />

n Johnny Knoxville hides behind heavy and convincing prosthetics to<br />

play 86-year-old Irving Zisman in this hidden-camera reality road trip<br />

across America. In tow is Jackson Nicoll as Zisman’s grandson Billy. The<br />

pair meet male strippers, angry child beauty pageant contestants, funeral<br />

home mourners, and biker bar patrons in a manner familiar to fans of<br />

Sacha Baron Cohen’s Ali G, Borat, and Bruno characters. Spike Jonze<br />

(Being John Malkovich) concocted some of the scenarios.<br />

DISTRIBUTOR Paramount CAST Johnny Knoxville, Jackson Nicoll DIREC-<br />

TOR Jeff Tremaine SCREENWRITERS Jeff Tremaine, Johnny Knoxville,<br />

Spike Jonze PRODUCERS Johnny Knoxville, Jeff Tremaine, Bam<br />

Margera GENRE Comedy RATING TBD RUNNING TIME TBD RELEASE DATE<br />

<strong>October</strong> 25<br />

LTD.<br />

BLUE IS THE WARMEST COLOR<br />

n Winner of the Palme d’Or at Cannes earlier this year, Blue Is the Warmest<br />

Color has been universally lauded by critics, including Cannes jury<br />

president Steven Spielberg, yet the film’s two female stars (also award winners)<br />

have stated that they have no interest in ever working again for their<br />

director. With explicit and graphic sex scenes between the two performers,<br />

the film is being released in the United States with an NC-17 rating even<br />

though the female (and heterosexual) actors wore prosthetics during their<br />

intense, graphic, and lengthy same-sex love scenes.<br />

DISTRIBUTOR Sundance Selects CAST Adèle Exarchopoulos, Léa<br />

Seydoux DIRECTOR Abdellatif Kechiche SCREENWRITERS Abdelllatif<br />

Kechiche, Ghalia Lacroix PRODUCER Abdellatif Kechiche GENRE Drama<br />

RATING NC-17 RUNNING TIME 187 min. RELEASE DATE <strong>October</strong> 25<br />

70 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BOOKING<br />

GUIDE<br />

compiled by Daniel Garris<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

CBS FILMS Lauren Douglas / 310-575-7052 / lauren.douglas@cbs.com<br />

CBS FILMS Lauren Douglas 310-575-7052 lauren.douglas@cbs.com<br />

LAST VEGAS Fri, 11/1/13 WIDE Michael Douglas, Robert De Niro Jon Turteltaub PG-13 Com Dolby Dig<br />

INSIDE LLEWYN DAVIS Fri, 12/6/13 LTD. Oscar Isaac, Carey Mulligan<br />

Ethan Coen, Joel<br />

Coen<br />

R Dra Dolby Dig<br />

DISNEY 818-560-1000 / Ask for Distribution<br />

THE FIFTH ESTATE Fri, 10/18/13 LTD. Benedict Cumberbatch, Daniel Brühl Bill Condon R Dra Quad<br />

THOR: THE DARK WORLD Fri, 11/8/13 WIDE Chris Hemsworth, Natalie Portman Alan Taylor NR Act/Adv 3D/Dolby Atmos<br />

DELIVERY MAN Fri, 11/22/13 WIDE Vince Vaughn, Cobie Smulders Ken Scott PG-13 Com Dolby Dig<br />

FROZEN Wed, 11/27/13 WIDE Kristen Bell, Idina Menzel<br />

Chris Buck, Jennifer<br />

Lee<br />

NR Ani/Adv/Fam 3D/Dolby Atmos<br />

SAVING MR. BANKS Fri, 12/13/13 LTD. Emma Thompson, Tom Hanks John Lee Hancock PG-13 Com/Dra Dolby Dig<br />

NEED FOR SPEED Fri, 3/14/14 WIDE Aaron Paul, Dominic Cooper Scott Waugh NR Act<br />

MUPPETS MOST WANTED Fri, 3/21/14 WIDE Ricky Gervais, Tina Fey James Bobin NR Com/Fam<br />

CAPTAIN AMERICA: THE WINTER<br />

SOLDIER<br />

BEARS<br />

Fri, 4/4/14 WIDE<br />

Fri, 4/18/14 WIDE<br />

Chris Evans, Scarlett Johansson<br />

Anthony Russo, Joe<br />

Russo<br />

Alastair Fothergill,<br />

Keith Scholey<br />

NR Act/Adv 3D<br />

MILLION DOLLAR ARM Fri, 5/16/14 WIDE Jon Hamm, Bill Paxton Craig Gillespie NR Dra/Sport<br />

THE GOOD DINOSAUR Fri, 5/30/14 WIDE Lucas Neff, John Lithgow NR Ani/Com/Fam 3D<br />

MALEFICENT Wed, 7/2/14 WIDE Angelina Jolie, Elle Fanning Robert Stromberg NR Fan 3D<br />

PLANES: FIRE & RESCUE Fri, 7/18/14 WIDE Dane Cook NR Ani/Adv/Fam 3D<br />

GUARDIANS OF THE GALAXY Fri, 8/1/14 WIDE Chris Pratt, Zoe Saldana James Gunn NR Act/Adv/SF 3D<br />

THE HUNDRED-FOOT JOURNEY Fri, 8/8/14 WIDE Helen Mirren, Manish Dayal Lasse Hallström NR Dra<br />

NR<br />

Doc<br />

ONLINE FORUM COMMENTS AND COUNTING<br />

CONGRATULATIONS TO BOXOFFICE.COM FORUMS EDITOR<br />

SHAWN ROBBINS FOR HEADING UP THE MOST VIBRANT ONLINE<br />

MOVIE COMMUNITY IN THE EXHIBITION INDUSTRY<br />

Online Engagement Twitter Followers Facebook Likes Forum Members<br />

BoxOffice ® 11,209 12,915 19,340<br />

as of September 12, <strong>2013</strong><br />

JOIN THE CONVERSATION AT FORUMS.BOXOFFICE.COM<br />

72 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BOOKING GUIDE<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

FILMDISTRICT Deborah Johnson / 646-380-4497 / djohnson@filmdistrict.com<br />

OLDBOY Wed, 11/27/13 WIDE Josh Brolin, Elizabeth Olsen Spike Lee R Act/Thr Dolby Dig<br />

ARE WE OFFICIALLY DATING? Fri, 1/31/14 WIDE Zac Efron, Michael B. Jordan Tom Gormican R Rom/Com<br />

WALK OF SHAME Fri, 3/14/14 WIDE Elizabeth Banks, James Marsden Steven Brill R Rom/Com<br />

SELFLESS Fri, 9/26/14 WIDE Ryan Reynolds Tarsem Singh NR SF/Thr<br />

FOCUS FEATURES Mingun Kim / 818-777-3071<br />

DALLAS BUYERS CLUB<br />

Fri, 11/1/13 EXCL NY/LA<br />

Matthew McConaughey, Jennifer<br />

Garner<br />

Jean-Marc Vallée R Dra Dolby Dig<br />

FIFTY SHADES OF GREY Fri, 8/1/14 WIDE Dakota Johnson, Charlie Hunnam Sam Taylor-Johnson NR Dra/Rom<br />

THE BOXTROLLS<br />

Fri, 9/26/14 WIDE<br />

Ben Kingsley, Isaac Hempstead<br />

Wright<br />

Graham Annable,<br />

Anthony Stacchi<br />

NR Ani/Adv/Fam 3D<br />

FOX 310-369-1000 / 212-556-2400<br />

RUNNER RUNNER Fri, 10/4/13 WIDE Justin Timberlake, Ben Affleck Brad Furman R Cri/Thr Dolby Dig<br />

THE COUNSELOR Fri, 10/25/13 WIDE Michael Fassbender, Brad Pitt Ridley Scott R Dra/Thr Dolby Dig<br />

THE BOOK THIEF Fri, 11/15/13 WIDE Sophie Nélisse, Geoffrey Rush Brian Percival NR Dra Dolby Dig<br />

WALKING WITH DINOSAURS: THE<br />

3D MOVIE<br />

Fri, 12/20/13 WIDE<br />

Charlie Rowe, Angourie Rice<br />

Neil Nightingale,<br />

Barry Cook<br />

NR Ani/Adv/Fam 3D<br />

THE SECRET LIFE OF WALTER MITTY Wed, 12/25/13 WIDE Ben Stiller, Kristen Wiig Ben Stiller NR Adv/Com/Dra Dolby Dig<br />

DEVIL'S DUE Wed, 1/1/14 WIDE Zach Gilford, Allison Miller Radio Silence NR Hor/Thr<br />

THE MAZE RUNNER Fri, 2/14/14 WIDE Dylan O'Brien, Will Poulter Wes Ball NR SF/Thr<br />

MR. PEABODY & SHERMAN Fri, 3/7/14 WIDE Ty Burrell, Max Charles Rob Minkoff NR Ani/Com/Fam 3D<br />

RIO 2 Fri, 4/11/14 WIDE Anne Hathaway, Jesse Eisenberg Carlos Saldanha NR Ani/Adv/Fam 3D/Dolby Dig<br />

THE OTHER WOMAN Fri, 4/25/14 WIDE Cameron Diaz, Leslie Mann Nick Cassavetes NR Com<br />

X-MEN: DAYS OF FUTURE PAST Fri, 5/23/14 WIDE Hugh Jackman, James McAvoy Bryan Singer NR Act/Adv 3D<br />

HOW TO TRAIN YOUR DRAGON 2 Fri, 6/13/14 WIDE Jay Baruchel, Gerard Butler Dean DeBlois NR Ani/Adv/Fam 3D<br />

DAWN OF THE PLANET OF THE APES Fri, 7/18/14 WIDE Andy Serkis, Gary Oldman Matt Reeves NR Act/SF 3D<br />

FOX SEARCHLIGHT 212-556-2400<br />

12 YEARS A SLAVE Fri, 10/18/13 LTD. Chiwetel Ejiofor, Michael Fassbender Steve McQueen R Dra Dolby Dig<br />

BLACK NATIVITY Wed, 11/27/13 WIDE Jacob Latimore, Forest Whitaker Kasi Lemmons NR Dra/Mus<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 73


BOOKING GUIDE<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

DOM HEMINGWAY Fri, 4/4/14 LTD. Jude Law, Richard E. Grant Richard Shepard NR Com/Cri/Dra<br />

BELLE Fri, 5/2/14 LTD. Gubu Mbatha-Raw, Tom Wilkinson Amma Asante NR Dra<br />

LIONSGATE / 310-309-8400<br />

THE INEVITABLE DEFEAT OF MISTER<br />

Fri, 10/11/13 LTD.<br />

AND PETE<br />

Skylan Brooks, Ethan Dizon George Tillman Jr. R Dra<br />

ESCAPE PLAN<br />

Fri, 10/18/13 WIDE<br />

Sylvester Stallone, Arnold<br />

Schwarzenegger<br />

Mikael Hafström R Act/Thr Dolby Dig<br />

ENDER'S GAME Fri, 11/1/13 WIDE Asa Butterfield, Harrison Ford Gavin Hood NR Act/Adv/SF IMAX/Dolby Atmos<br />

THE HUNGER GAMES: CATCHING<br />

FIRE<br />

Fri, 11/22/13 WIDE Jennifer Lawrence, Josh Hutcherson Francis Lawrence PG-13 Act/Adv/SF IMAX/Dolby Atmos<br />

A MADEA CHRISTMAS Fri, 12/13/13 WIDE Tyler Perry, Larry the Cable Guy Tyler Perry NR Com<br />

JESSABELLE Fri, 1/10/14 WIDE Sarah Snook, Mark Webber Kevin Greutert NR Hor/Thr<br />

I, FRANKENSTEIN Fri, 1/24/14 WIDE Aaron Eckhart, Bill Nighy Stuart Beattie PG-13 Act/Hor/Thr 3D/Quad<br />

DIVERGENT Fri, 3/21/14 WIDE Shailene Woodley, Theo James Neil Burger NR Adv/Dra/SF IMAX<br />

THE QUIET ONES Fri, 4/11/14 WIDE Jared Harris, Sam Claflin John Pogue PG-13 Hor<br />

SINGLE MOMS CLUB Fri, 5/9/14 WIDE Tyler Perry, Nia Long Tyler Perry NR Com/Dra<br />

THE EXPENDABLES 3 Fri, 8/15/14 WIDE Sylvester Stallone, Jason Statham Patrick Hughes NR Act/Adv<br />

OPEN ROAD FILMS 310-696-7504<br />

MACHETE KILLS Fri, 10/11/13 WIDE Danny Trejo, Michelle Rodriguez Robert Rodriguez NR Act/Cri<br />

HOMEFRONT Wed, 11/27/13 WIDE Jason Statham, James Franco Gary Fleder R Act/Thr<br />

THE NUT JOB Fri, 1/17/14 WIDE Will Arnett, Katherine Heigl Peter Lepeniotis NR Ani/Com/Fam 3D<br />

SABOTAGE<br />

Fri, 1/24/14 WIDE<br />

Arnold Schwarzenegger, Sam<br />

Worthington<br />

David Ayer NR Act/Cri/Thr<br />

A HAUNTED HOUSE 2 Fri, 3/28/14 WIDE Marlon Wayans, Jaime Pressly Michael Tiddes NR Com/Hor<br />

CHEF Fri, 5/9/14 WIDE Jon Favreau, Sofía Vergara Jon Favreau NR Com<br />

PARAMOUNT 323-956-5000<br />

JACKASS PRESENTS: BAD GRANDPA Fri, 10/25/13 WIDE Johnny Knoxville, Jackson Nicoll Jeff Tremaine NR Com<br />

THE WOLF OF WALL STREET Fri, 11/15/13 WIDE Leonardo DiCaprio, Jonah Hill Martin Scorsese NR Cri/Dra Dolby Dig<br />

NEBRASKA Fri, 11/22/13 LTD. Bruce Dern, Will Forte Alexander Payne R Com/Dra<br />

The Sweet Sound of Saving Money...<br />

Average Savings of More Than 50%<br />

on Entire Sound System<br />

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Stetson Snell<br />

stetsonsnell@enparaudio.com<br />

505-615-2913<br />

Audio<br />

74 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BOOKING GUIDE<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

ANCHORMAN: THE LEGEND CON-<br />

TINUES<br />

Fri, 12/20/13 WIDE Will Ferrell, Steve Carell Adam McKay NR Com Quad<br />

JACK RYAN Wed, 12/25/13 WIDE Chris Pine, Keira Knightley Kenneth Branagh NR Act/Thr<br />

LABOR DAY Wed, 12/25/13 LTD. Kate Winslet, Josh Brolin Jason Reitman PG-13 Dra<br />

PARANORMAL ACTIVITY:<br />

THE MARKED ONES<br />

Fri, 1/3/14 WIDE Richard Cabral, Carlos Pratts Christopher Landon NR Hor<br />

ALMANAC Fri, 2/28/14 WIDE Jonny Weston, Sofia Black-D'Elia Dean Israelite NR SF/Thr<br />

NOAH Fri, 3/28/14 WIDE Russell Crowe, Jennifer Connelly Darren Aronofsky NR Dra<br />

TRANSFORMERS:<br />

AGE OF EXTINCTION<br />

Fri, 6/27/14 WIDE Mark Wahlberg, Nicola Peltz Michael Bay NR Act/Adv/SF 3D/IMAX<br />

HERCULES: THE THRACIAN WARS Fri, 7/25/14 WIDE Dwayne Johnson, Rufus Sewell Brett Ratner NR Act/Adv Quad<br />

TEENAGE MUTANT NINJA TURTLES Fri, 8/8/14 WIDE Megan Fox, William Fichtner Jonathan Liebesman NR Act/Adv<br />

RELATIVITY Mara Buxbaum / 323-822-4800 / relativity@id-pr.com<br />

ROMEO AND JULIET Fri, 10/11/13 MOD. Hailee Steinfeld, Douglas Booth Carlo Carlei PG-13 Dra/Rom Dolby Dig<br />

FREE BIRDS Fri, 11/1/13 WIDE Owen Wilson, Woody Harrelson Jimmy Hayward NR Ani/Com/Fam 3D/Dolby Dig<br />

OUT OF THE FURNACE Fri, 12/6/13 WIDE Christian Bale, Woody Harrelson Scott Cooper NR Dra/Thr Dolby Dig<br />

THREE DAYS TO KILL Fri, 2/14/14 WIDE Kevin Costner, Hailee Steinfeld McG NR Act/Thr<br />

STRETCH ARMSTRONG Fri, 4/11/14 WIDE Breck Eisner NR Act/Adv 3D<br />

ECHO Fri, 4/25/14 WIDE Astro, Teo Halm Dave Green PG Adv/Fam<br />

SONY 212-833-8500<br />

CAPTAIN PHILLIPS Fri, 10/11/13 WIDE Tom Hanks, Catherine Keener Paul Greengrass PG-13 Act/Dra Quad<br />

CARRIE Fri, 10/18/13 WIDE Chloë Grace Moretz, Julianne Moore Kimberly Peirce NR Hor/Thr Quad<br />

AMERICAN HUSTLE Fri, 12/13/13 LTD. Christian Bale, Bradley Cooper David O. Russell NR Dra/Thr Quad<br />

THE MONUMENTS MEN Wed, 12/18/13 WIDE George Clooney, Matt Damon George Clooney NR Adv/Com/Dra Quad<br />

ROBOCOP Fri, 2/7/14 WIDE Joel Kinnaman, Gary Oldman José Padilha NR Act/Cri/SF Quad<br />

ABOUT LAST NIGHT Fri, 2/14/14 WIDE Kevin Hart, Michael Ealy Steve Pink NR Com/Dra/Rom<br />

POMPEII Fri, 2/21/14 WIDE Kit Harington, Emily Browning Paul W.S. Anderson NR Act/Adv/Dra 3D/Quad<br />

HEAVEN IS FOR REAL Wed, 4/16/14 WIDE Greg Kinnear, Kelly Reilly Randall Wallace NR Dra/Fam<br />

NO GOOD DEED Fri, 4/25/14 WIDE Idris Elba, Taraji P. Henson Sam Miller NR Dra/Thr


BOOKING GUIDE<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

THE AMAZING SPIDER-MAN 2 Fri, 5/2/14 WIDE Andrew Garfield, Emma Stone Marc Webb NR Act/Adv 3D<br />

22 JUMP STREET Fri, 6/13/14 WIDE Channing Tatum, Jonah Hill Phil Lord, Chris Miller NR Act/Com<br />

THINK LIKE A MAN TOO Fri, 6/20/14 WIDE Kevin Hart, Michael Ealy Tim Story NR Rom/Com<br />

SEX TAPE Wed, 7/2/14 WIDE Cameron Diaz, Jason Segel Jake Kasdan NR Com<br />

WHEN THE GAME STANDS TALL Fri, 9/19/14 WIDE Jim Caviezel, Laura Dern Thomas Carter NR Dra/Sport<br />

THE EQUALIZER Fri, 9/26/14 WIDE Denzel Washington, Chloë Moretz Antoine Fuqua NR Act/Thr<br />

SONY PICTURES CLASSICS Tom Prassis / 212-833-4981<br />

KILL YOUR DARLINGS Wed, 10/16/13 EXCL NY/LA Daniel Radcliffe, Dane DeHaan John Krokidas R Dra Dolby Dig<br />

THE ARMSTRONG LIE Fri, 11/8/13 EXCL NY/LA Lance Armstrong Alex Gibney NR Doc/Sport<br />

FOXCATCHER Fri, 12/20/13 EXCL NY/LA Channing Tatum, Mark Ruffalo Bennett Miller NR Dra<br />

THE PAST Fri, 12/20/13 EXCL NY/LA Bérénice Bejo, Tahar Rahim Asghar Farhadi NR Dra<br />

THE INVISIBLE WOMAN Wed, 12/25/13 EXCL NY/LA Ralph Fiennes, Felicity Jones Ralph Fiennes NR Dra/Rom<br />

JODOROWSKY'S DUNE Fri, 3/7/14 EXCL NY/LA Alejandro Jodorowsky Frank Pavich NR Doc<br />

FOR NO GOOD REASON Fri, 3/28/14 EXCL NY/LA Johnny Depp, Ralph Steadman Charlie Paul NR Doc<br />

TIM'S VERMEER Fri, 4/18/14 EXCL NY/LA Tim Jenison Teller NR Doc<br />

UNIVERSAL 818-777-1000<br />

ABOUT TIME Fri, 11/1/13 LTD. Rachel McAdams, Domhnall Gleeson Richard Curtis R Rom/Com/SF Quad<br />

THE BEST MAN HOLIDAY Fri, 11/15/13 WIDE Morris Chestnut, Taye Diggs Malcolm D. Lee R Com/Dra Quad<br />

47 RONIN Wed, 12/25/13 WIDE Keanu Reeves, Hiroyuki Sanada Carl Rinsch PG-13 Act/Adv/Dra 3D/Quad<br />

LONE SURVIVOR Fri, 12/27/13 EXCL NY/LA Mark Wahlberg, Taylor Kitsch Peter Berg R Act/Thr Quad<br />

RIDE ALONG Fri, 1/17/14 WIDE Kevin Hart, Ice Cube Tim Story PG-13 Act/Com Quad<br />

ENDLESS LOVE Fri, 2/14/14 WIDE Alex Pettyfer, Gabriella Wilde Shana Feste NR Dra/Rom<br />

NON-STOP Fri, 2/28/14 WIDE Liam Neeson, Julianne Moore Jaume Collet-Serra NR Act/Thr<br />

STRETCH Fri, 3/21/14 WIDE Patrick Wilson, Ed Helms Joe Carnahan NR Act/Com<br />

NEIGHBORS Fri, 5/9/14 WIDE Seth Rogen, Zac Efron Nicholas Stoller NR Com<br />

A MILLION WAYS TO DIE IN THE WEST Fri, 5/30/14 WIDE Seth MacFarlane, Charlize Theron Seth MacFarlane NR Com/Wes<br />

FAST & FURIOUS 7 Fri, 7/11/14 WIDE Vin Diesel, Paul Walker James Wan NR Act/Cri<br />

C<br />

M<br />

Y<br />

CM<br />

MY<br />

CY<br />

CMY<br />

K<br />

76 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BOOKING GUIDE<br />

TITLE RELEASE DATE STARS DIRECTOR(S) RATING GENRE SPECS<br />

THE LOFT Fri, 8/29/14 WIDE Karl Urban, James Marsden Erik Van Looy R Thr<br />

SEARCH PARTY Fri, 9/12/14 WIDE Thomas Middleditch, T.J. Miller Scot Armstrong NR Com<br />

WARNER BROS. 818-977-1850<br />

GRAVITY Fri, 10/4/13 WIDE Sandra Bullock, George Clooney Alfonso Cuarón PG-13 Dra/SF/Thr<br />

THE HOBBIT: THE DESOLATION OF<br />

SMAUG<br />

Fri, 12/13/13 WIDE Ian McKellen, Martin Freeman Peter Jackson NR Act/Adv/Fan<br />

3D/IMAX/Dolby<br />

Atmos/Quad<br />

3D/IMAX/Dolby<br />

Atmos<br />

HER Wed, 12/18/13 LTD. Joaquin Phoenix, Amy Adams Spike Jonze NR Rom/Com/SF Quad<br />

GRUDGE MATCH Wed, 12/25/13 WIDE Sylvester Stallone, Robert De Niro Peter Segal PG-13 Com/Sport<br />

THE LEGO MOVIE Fri, 2/7/14 WIDE Chris Pratt, Will Ferrell Phil Lord, Chris Miller NR Ani/Adv/Fam 3D/Quad<br />

WINTER'S TALE Fri, 2/14/14 WIDE Colin Farrell, Jessica Brown Findlay Akiva Goldsman NR Dra/Fan/Rom<br />

300: RISE OF AN EMPIRE Fri, 3/7/14 WIDE Sullivan Stapleton, Eva Green Noam Murro R Act<br />

TRANSCENDENCE Fri, 4/18/14 WIDE Johnny Depp, Paul Bettany Wally Pfister NR Act/SF<br />

3D/IMAX/Dolby<br />

Atmos/Quad<br />

GODZILLA Fri, 5/16/14 WIDE Aaron Taylor-Johnson, Ken Watanabe Gareth Edwards NR Act/Adv/SF 3D/IMAX<br />

THE FAMILYMOON Fri, 5/23/14 WIDE Adam Sandler, Drew Barrymore Frank Coraci NR Rom/Com<br />

EDGE OF TOMORROW Fri, 6/6/14 WIDE Tom Cruise, Emily Blunt Doug Liman NR Act/SF 3D/IMAX<br />

TAMMY Wed, 7/2/14 WIDE Melissa McCarthy, Susan Sarandon Ben Falcone NR Com<br />

JUPITER ASCENDING Fri, 7/25/14 WIDE Channing Tatum, Mila Kunis The Wachowskis NR Act/Adv/SF<br />

DOLPHIN TALE 2 Fri, 9/19/14 WIDE Nathan Gamble, Harry Connick Jr. Charles Martin Smith NR Dra/Fam<br />

WEINSTEIN CO./DIMENSION 646-862-3400<br />

GRACE OF MONACO Wed, 11/27/13 MOD. Nicole Kidman, Tim Roth Olivier Dahan NR Dra Dolby Dig<br />

MANDELA: LONG WALK TO FREEDOM Fri, 11/29/13 LTD. Idris Elba, Naomie Harris Justin Chadwick PG-13 Dra Dolby Dig<br />

AUGUST: OSAGE COUNTY Wed, 12/25/13 LTD. Meryl Streep, Julia Roberts John Wells R Com/Dra Dolby Dig<br />

ONE CHANCE Fri, 1/10/14 LTD. James Corden, Alexandra Roach David Frankel PG-13 Mus/Com Dolby Dig<br />

OMNITERM-No Location-7.5x5 copy.pdf 1 13-03-27 9:44 AM<br />

VAMPIRE ACADEMY Fri, 2/14/14 WIDE Zoey Deutch, Lucy Fry Mark Waters NR Fan/Rom<br />

SIN CITY: A DAME TO KILL FOR Fri, 8/22/14 WIDE Josh Brolin, Eva Green<br />

Frank Miller, Robert<br />

Rodriguez<br />

NR Act/Cri/Thr 3D<br />

OCTOBER <strong>2013</strong> BoxOffice ® <strong>Pro</strong> The Business of Movies 77


AD INDEX<br />

BALLANTYNE STRONG<br />

13710 FNB Parkway<br />

Omaha, Nebraska 68154<br />

800-424-1215<br />

www.strong-world.com<br />

PG 41<br />

CARDINAL SOUND & MOTION<br />

PICTURE SYSTEMS<br />

6330 Howard Ln.<br />

Elkridge, MD 21075<br />

cardinal@cardinalsound.com<br />

www.cardinalsound.com<br />

PG 80<br />

CHRISTIE DIGITAL SYSTEMS<br />

10550 Camden Dr.<br />

Cypress, CA 90630<br />

www.christiedigital.com<br />

INSIDE FRONT COVER, PG 1<br />

CINEMA CONCEPTS<br />

2030 Powers Ferry Rd., Ste. 214<br />

Atlanta GA 30339<br />

800 746 9237<br />

info@cinemaconcepts.com<br />

www.cinemaconcepts.com<br />

PG 17<br />

C. CRETORS & COMPANY<br />

3243 N. California Ave.<br />

Chicago, IL 60618<br />

800-228-1885<br />

www.cretors.com<br />

PG 24<br />

DOLBY LABORATORIES<br />

100 Potrero Ave.<br />

San Francisco, CA 94103<br />

Christie Ventura / 415-558-2200<br />

cah@dolby.com<br />

www.dolby.com<br />

INSIDE BACK COVER<br />

DOLPHIN SEATING<br />

313 Remuda St.<br />

Clovis, NM 88101<br />

575-762-6468<br />

www.dolphinseating.com<br />

PG 55<br />

ENPAR AUDIO<br />

Stetson Snell<br />

505-807-2154<br />

505-615-2913<br />

stetsonsnell@enparaudio.com<br />

PG 74<br />

ENTERTAINMENT SUPPLY &<br />

TECHNOLOGIES, LLC<br />

4971 Van Dyke Road<br />

Lutz, FL 33558<br />

813-960-1646<br />

www.ensutec.com<br />

PG 59<br />

FOCUS FEATURES<br />

100 Universal City Plaza<br />

Universal City, CA 91608<br />

DomesticDistribution@focusfeatures.com<br />

www.focusfeatures.com<br />

PG 45<br />

GENEVA CONVENTION<br />

Carol Brown<br />

262-532-0017<br />

nato@natoofwiup.org<br />

www.genevaconvention.com<br />

PG 21<br />

GOLD MEDAL PRODUCTS<br />

10700 Medallion Dr.<br />

Cincinnati, OH 45241-4807<br />

Erin Meyer<br />

513-769-7676<br />

info@gmpopcorn.com<br />

www.gmpopcorn.com<br />

PG 73<br />

HARKNESS SCREENS<br />

Unit A, Norton Road<br />

Stevenage, Herts<br />

SG1 2BB UK<br />

+44 1438 725200<br />

sales@harkness-screens.com<br />

www.harkness-screens.com<br />

PG 11, 13<br />

IRWIN SEATING COMPANY<br />

3251 Fruit Ridge NW<br />

Grand Rapids, MI 49544<br />

866-464-7946<br />

www.irwinseating.com<br />

PG 20<br />

KERNEL SEASONS<br />

1958 N. Western Ave.<br />

Chicago, IL 60647<br />

Krystal LaReese-Gaul<br />

773-292-4576<br />

info@kernelseasons.com<br />

www.kernelseasons.com<br />

PG 47<br />

MARCUS THEATRES<br />

100 East Wisconsin Ave., Ste. 1900<br />

Milwaukee, WI 53202<br />

414-905-1000<br />

www.marcustheatres.com<br />

PG 51<br />

MAROEVICH, O’SHEA &<br />

COUGHLAN<br />

44 Montgomery St., 17th Fl.<br />

San Francisco, CA 94104<br />

Steve Elkins<br />

800-951-0600<br />

selkins@maroevich.com<br />

www.mocins.com<br />

PG 3<br />

MASTERIMAGE 3D<br />

5358 Melrose Ave., 4th Fl.<br />

Hollywood, CA 90038<br />

323.606.7800<br />

cinema@masterimage3d.com<br />

www.masterimage3d.com<br />

PG 25<br />

MOBILIARIO S.A. DE C.V.<br />

Calle del Sol # 3<br />

Col. San Rafael Chamapa<br />

Naucalpan, Estado de México<br />

México CP 53660<br />

877-8472-127<br />

www.mobiliarioseating.com<br />

PG 26<br />

MOVING IMAGE TECHNOLOGIES<br />

17760 Newhope St.<br />

Fountain, Valley, CA 92708<br />

714-751-7998<br />

www.movingimagetech.com<br />

PG 31<br />

NCR CORPORATION<br />

2651 Satellite Blvd.<br />

Duluth, GA 30096<br />

770-623-7000<br />

www.ncr.com<br />

PG 75<br />

OMNITERM<br />

2785 Skymark Avenue, Unit 11<br />

Mississauga, Ontario<br />

Canada, L4W 4Y3<br />

866-629-4757<br />

www.omniterm.com<br />

PG 77<br />

PEPSICO, INC.<br />

700 Anderson Hill Rd.<br />

Purchase, NY 10577<br />

914-253-2000<br />

www.pepsico.com<br />

PG 61<br />

PLUSRITE<br />

2000 S. Grove Ave, Bldg B<br />

Ontario, CA 91761<br />

info@fanlightinc.com<br />

www.plusriteusa.com<br />

PG 57<br />

PROCTOR COMPANIES<br />

10497 Centennial Rd.<br />

Littleton, Colorado 80127<br />

303-973-8989<br />

www.proctorco.com<br />

PG 32<br />

THE PROMOTION IN MOTION<br />

COMPANIES<br />

25 Commerce Dr., P.O. Box 8<br />

Allendale, NJ 07401<br />

800-369-7391<br />

mail@promotioninmotion.com<br />

www.promotioninmotion.com<br />

PG 33<br />

QSC AUDIO PRODUCTS, LLC<br />

1675 MacArthur Blvd.<br />

Costa Mesa, CA 92626<br />

800-854-4079<br />

www.qsc.com<br />

PG 7<br />

QUEST CINEMA<br />

866-933-7486<br />

www.questcinema.com<br />

PG 80<br />

READY THEATRE SYSTEMS<br />

4 Hartford Blvd.<br />

Hartford, MI 49057<br />

Mary Snyder<br />

865-212-9703x114<br />

sales@rts-solutions.com<br />

www.rts-solutions.com.com<br />

PG 76<br />

REALD<br />

100 North Crescent Dr., Ste. 200<br />

Beverly Hills, CA 90210<br />

310-385-4000<br />

realdglasses@reald.com<br />

www.reald.com<br />

PG 35, 62–63<br />

REGAL ENTERTAINMENT GROUP<br />

7132 Regal Ln.<br />

Knoxville, Tennessee 37918<br />

865-922-1123<br />

www.regmovies.com<br />

PG 39<br />

RETRIEVER SOFTWARE<br />

7040 Avenida Encinas<br />

Ste. 104-363<br />

Carlsbad, CA 92011<br />

760-929-2101<br />

www.retrieversoftware.com<br />

PG 55<br />

SCREENVISION<br />

1411 Broadway 33rd Fl.<br />

New York, NY 10018<br />

Darryl Schaffer<br />

212-497-0480<br />

www.screenvision.com<br />

BACK COVER, 43<br />

SENSIBLE CINEMA SOFTWARE<br />

7216 Sutton Pl.<br />

Fairview, TN 37062<br />

Rusty Gordon<br />

615-799-6366<br />

rusty@sensiblecinema.com<br />

www.sensiblecinema.com<br />

PG 80<br />

SONIC EQUIPMENT COMPANY<br />

900 West Miller Rd.<br />

Iola KS, 66749<br />

800-365-5701<br />

www.sonicequipment.com<br />

PG 9<br />

SONY<br />

Sony Broadcast and Business<br />

Solutions Company<br />

One Sony Drive<br />

Park Ridge, NJ 07656<br />

201-930-1000<br />

pro.sony.com<br />

PG 5<br />

SPOTLIGHT CINEMA NETWORKS<br />

Ronnie Ycong<br />

Vice President, Exhibitor Relations<br />

310-405-1478<br />

ronnie@spotlightcinemanetworks.com<br />

www.spotlightcinemanetworks.com<br />

PG 65<br />

TEXAS INSTRUMNETS DLP<br />

12500 TI Boulevard<br />

Dallas, TX 75243<br />

972-995-2011<br />

www.dlp.com<br />

PG 37<br />

TK ARCHITECTS<br />

106 W 11th St., Ste. 1900<br />

Kansas City, MO 64105<br />

816-842-7552<br />

tkapo@tkarch.com<br />

www.tkarch.com<br />

PG 24<br />

USHIO AMERICA, INC.<br />

5440 Cerritos Ave.<br />

Cypress, CA 90630<br />

800-838-7446<br />

www.ushio.com<br />

PG 16<br />

VANTIV<br />

8500 Governors Hill Dr.<br />

Symmes Township, OH 45249<br />

866-622-2880<br />

www.vantiv.com<br />

PG 53<br />

VARIETY CHILDREN’S CHARITY<br />

4601 Wilshire Blvd., Ste. 260<br />

Los Angeles, CA 90010<br />

323-655-1547<br />

info@usvariety.com<br />

www.usvariety.com<br />

67, 69, 71<br />

VIP CINEMA SEATING<br />

110 Industrial Dr.<br />

New Albany, MS 38652<br />

662-539-7017<br />

www.vipcinemaseating.com<br />

PG 22<br />

THE WALT DISNEY COMPANY<br />

500 S. Buena Vista St.<br />

Burbank CA 91521<br />

818-560-1000<br />

www.thewaltdisneycompany.com<br />

PG 23<br />

THE WEINSTEIN COMPANY<br />

5700 Wilshire Blvd<br />

Los Angeles, CA 90036<br />

323-207-3080<br />

www.winsteinco.com<br />

PG 19<br />

WILL ROGERS MOTION PICTURE<br />

PIONEERS FOUNDATION<br />

10045 Riverside Dr., Third Fl.<br />

Toluca Lake, CA 91602<br />

888-994-3863<br />

www.wrpioneers.com<br />

PG 27, 29<br />

78 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>


BUYING & SELLING<br />

MARQUEE LETTERS. Buying and selling. New<br />

and Used marquee letters all types. We buy old.<br />

We sell new. All styles. Trade in your old letters<br />

and get new letters. Turn those old letters into<br />

cash. Your source for new <strong>Pro</strong>nto, Zip-Change,<br />

Snap Lok, Slotted. mike@pilut.com 800-545-<br />

8956<br />

DRIVE-IN CONSTRUCTION<br />

DRIVE-IN SCREEN TOWERS since 1945. Selby<br />

<strong>Pro</strong>ducts Inc., P.O. Box 267, Richfield, OH<br />

44286. Phone: 330-659-6631.<br />

WE CLEAN THEATERS<br />

EXCLUSIVELY!<br />

From coast to coast for 35 YEARS.<br />

Let us give you our references.<br />

www.maintenancecooperative.com<br />

or call 770-503-1102<br />

EQUIPMENT WANTED<br />

ASTER AUDITORIUM SEATING & AUDIO. We<br />

offer the best pricing on good used projection<br />

and sound equipment. Large quantities available.<br />

Please visit our website, www.asterseating.<br />

com, or call 888-409-1414.<br />

AMERICAN ENTERTAINMENT PRODUCTS<br />

LLC is buying projectors, processors, amplifiers,<br />

speakers, seating, platters. If you are closing,<br />

remodeling or have excess equipment in<br />

your warehouse and want to turn equipment<br />

into cash, please call 866-653-2834 or email<br />

aep30@comcast.net. Need to move quickly to<br />

close a location and dismantle equipment? We<br />

come to you with trucks, crew and equipment,<br />

no job too small or too large. Call today for a<br />

quotation: 866-653-2834. Vintage equipment<br />

wanted also! Old speakers like Western Electric<br />

and Altec, horns, cabinets, woofers, etc.,<br />

and any tube audio equipment. Call or email:<br />

aep30@comcast.net.<br />

COLLECTOR WANTS TO BUY: We pay top<br />

money for any 1920-1980 theater equipment.<br />

We’ll buy all theater-related equipment, working<br />

or dead. We remove and pick up anywhere in<br />

the U.S. or Canada. Amplifiers, speakers, horns,<br />

drivers, woofers, tubes, transformers; Western<br />

Electric, RCA, Altec, JBL, Jensen, Simplex and<br />

more. We’ll remove installed equipment if it’s<br />

in a closing location. We buy projection and<br />

equipment too. Call today: 773-339-9035; cinema-tech.com;<br />

email ILG821@aol.com.<br />

FOR SALE<br />

BARCO 3D/DIGITAL EQUIPMENT FOR SALE:<br />

Purchase for $55K. Equipment list provided<br />

upon request. Contact seller at mschwartz@<br />

pennprolaw.com.<br />

PREFERRED SEATING COMPANY, your<br />

source for new, used and refurbished theater<br />

and stadium seating. Buying and selling<br />

used seating is our specialty. Call toll-free<br />

866-922-0226 or visit our website www.<br />

preferred-seating.com.<br />

TWIN DRIVE IN THEATRE FOR SALE or lease<br />

w/option to buy. Located N.E. Indiana, Huntington.<br />

20 miles from Ft. Wayne. Pop. draw<br />

250,000. 16.86 acres commercial I-1. Call John<br />

@ 219-742-4801 for more info. www.huntingtondrivein.com.<br />

12 PLEX THEATER FOR SALE with stadium<br />

seating. 6 acres of Land. Selling at below land<br />

value. $2,000,000. Located in Huntsville AL, at<br />

the University Mall. Please call 407-948-6751.<br />

TWO CHRISTIE DIGITAL PROJECTORS<br />

CP2000SB, Two Dolby DSS100, Two Dolby<br />

Show Player, Two Christie Series 1 ACT & Four<br />

Dolby Filter Wheel and <strong>Pro</strong>jector Assembly. All<br />

in very good condition. Call 360-993-0010.<br />

HELP WANTED<br />

THEATRE MANAGEMENT POSITIONS AVAIL-<br />

ABLE Pacific Northwest Theatre Company. Previous<br />

management experience required. Work<br />

weekends, evenings and holidays. Send resume<br />

and salary history to movietheatrejobs@gmail.<br />

com<br />

SERVICES<br />

DULL FLAT PICTURE? RESTORE YOUR XENON<br />

REFLECTORS! Ultraflat repolishes and recoats<br />

xenon reflectors. Many reflectors available for<br />

immediate exchange. (ORC, Strong, Christie,<br />

Xetron, others!) Ultraflat, 20306 Sherman Way,<br />

Winnetka, CA 91306; 818-884-0184.<br />

ALLSTATE SEATING specializes in refurbishing,<br />

complete painting, molded foam, tailor-made<br />

seat covers, installations and removals. Please<br />

call for pricing and spare parts for all types of<br />

theater seating. Boston, Mass.; 617-770-1112; fax:<br />

617-770-1140.<br />

CONSOLIDATED THEATRE SERVICES, LLC<br />

has a wide variety of theatre sound equipment<br />

available at competitive prices. Our extensive<br />

inventory includes amplifiers, processors,<br />

speakers and sound racks from makers such<br />

as JBL, Dolby, Ashly, Klipsch, Crown and more.<br />

You are welcome to call us at 305-908-1613 for<br />

further information.<br />

THEATER SPACE FOR LEASE<br />

AN 8,400 SQ. FT. SPACE containing two movie<br />

theaters is available for lease in Frankfort, KY, at<br />

a very reasonable lease rate. It would be perfect<br />

for the new concept of eating in the theater.<br />

The theaters are located in the middle of a major<br />

shopping center. The center owners would<br />

prefer an operating movie theater rather than<br />

convert the space into retail use. Contact Alexa<br />

at 859-221-9921 or email her at alexarkelley@<br />

gmail.com for more information.<br />

80 BoxOffice ® <strong>Pro</strong> The Business of Movies OCTOBER <strong>2013</strong>

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