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institutional social responsibility - OrgLab

institutional social responsibility - OrgLab

Starting Point 2

Starting Point 2 Identify Ways to Establish CSR/SD in a Sustainable Way Potential leverage points Markets Organizations/Cultures Consumers Executives Higher Education is one of the keys toward Social Responsibility Many students will in their professional career have the managerial responsibility to integrate CSR/SD in companies by Setting strategic goals Monitoring business objectives Prof. W. Stark – K. Stöckmann – St. Tewes 2

Today´s Students = 3 Executives of tomorrow Requirements for today`s and tomorrow´s managers: Responsibility toward changing role of business in society From shareholder-orientation to stakeholder-management Ethical reflection of the corporate responsibility within the global competition New Requirements for Higher Education Cognitive and Discipline-oriented Knowledge will be completed by Social Learning Leadership, Community and Team Building Skills Civic Education Sensibility for Challenges in Society Awareness for Social Responsibility Prof. W. Stark – K. Stöckmann – St. Tewes 3

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