Kick-Off

Simple. Successful.
For internal use only - News for active Distributors
ISSUE 43 – FEBRUARY 2014
In this Issue
Kick-OFF 2014 1 - 3
USA 4
Company Of The Year 5
FitLine ProShape All-in-1 6 –7
BeautyLine Ultimate Young 8 – 9
Market Launch Mexico 10 – 11
News of Sport 12 –13
Current Events / Recognition
Sales / Imprint 14
PM Kick-OFF Kick-Off 2014
Auf On to zu new neuen records Rekorden in
im PM's 21. 21st PM-Jahr! Year!
World First at PM:
FitLine ProShape All-in-1: lose
weight simply and successfully!
Handball Legend Christian
Schwarzer new FitLine
trademark ambassador
PM-International Company of the
Year for the second time

PM Kick-OFF 2014: on to new Records in PM's 21st Year!
“2014 – PM-International is in a splendid
position” PM's event in Germany
to kick off the year was sold out down
to the very last chair (a few guest desperately
wanting to take part were even
prepared to stand) and it provided top
news and numerous World premiers.
Founder and CEO of PM-International
Rolf Sorg and many high-flying speakers
presented these live.
Direct results for every
PM Distributor
move to more records more simply
and more successfully with innovations
in the areas of products and
sales tools.
New: FitLine Sports Catalog
14/15 – The Professionals' Secret
Sporting celebrities and sporting associations
galore as presented here are a real
sensation: top references for your business
success!
Contact your sponsor, your country's
subsidiary or isd1@pm-international.de
for details and keep an eye on your PM
E-Business for more.
New: FitLine World First
FitLine ProShape All-in-1
Now lose weight simply and successfully
- more easily than ever before.
Results of Focus Group:
• no more hunger pangs (92%)*
• feel fit all day (96%)*
• Shape tastes really good (96%)*
• on average 5 cm (1.97") lost around the
waist *
• up to 8.5 kg (18.74 lb) weight lost *
(* replacing two daily meals as part of an energyrestricted
diet by this type of meal replacement
contributes to weight loss)
Contact your countryʼs subsidiary for more
details or isd1@pm-international.de
Or simply use your PM E-Business to order!
New: BeautyLine Ultimate Young
Simple sales pitch
It could not be easier to get beauty to a
man or woman - visible results in just
3 minutes. – stunning.
Contact your countryʼs subsidiary for more
details or isd1@pm-international.de
Or simply use your PM E-Business to order!
PM-International is
Company of the Year 2013/2014
PM is the only company to have received
this award for the second time!
See your PM E-Business for more
details
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Contracts signed and hands shaken
between CEO Heinrich Korfmann
and Founder and CEO of PM-International,
Rolf Sorg
Wednesday 29th January 2014,
15.30, Düsseldorf – The day, hour
and place where a memorable contract
was signed as well as another milestone
in the successful history of PM-International
and in the direct marketing
industry was made. PM-International
AG has expanded its market presence
on the American continent by signing
for the purchase of the American company
Re-Vita Mfg. Co., LLC USA
PM-International breaks
through into the USA
PM-International is committed to developing
a clear future in sales through the
acquisition of the developer and manufacturer
Re-Vita, which will operate in
future from Jacksonville, Florida. PM
has not only acquired another solid foothold
with optimal functioning logistics
in the US, but also gained know-how in
the successful food supplement branch
of “Detox”
Re-Vita stands for 20 years of experience
in the development and production
of distribution networks in the USA as
well as in many Asian markets and also
for a successful range of products and
sales at the top of around 18 million U.S
dollars. Re-Vita has gained an excellent
reputation worldwide through its development,
manufacture and sales in the area
of “detox”, integrated into the liquid dietary
supplements. PM and the core group
at Re-Vita it bought out will now bring
together their two development teams in
order to take advantage of the valuable
synergies.
Through the purchase of ReVita with
its existing logistics and distribution
network, PM has strategically strengthened
its position in the middle of the two
American continents which will allow it
to successfully continue the expansion of
the PM Group on the South American and
North American markets.
Rolf Sorg stated, “each of our PM distributors
now has the best conditions for
successfully continuing to develop their
international business on this world market.
”
PM-International AG
COMPANY OF THE YEAR
for the 2nd time!
The moment the award was presented at PM Kick-OFF in Germany (l to r.)
Netcoo Publisher Andreas Graunke, Founder and CEO of PM-International AG, Rolf Sorg,
Silver Championʼs League, Carsten Ledulé and Sales Director Germany Patrick Bacher
Netcoo, Europe's leading specialist magazine for direct sales and network marketing,
has elected PM-International AG as COMPANY OF THE YEAR 2013/2014.
This is the second time PM has received this important award, after 2009/2010.
See your PM E-Business for more details
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5

World First
at
Lose weight simply, successfully and effectively with just one
product and enjoy it. This new Shape-Generation FitLine “Pro-
Shape All-in-1” helps you to reach your personal feel good weight.!
FitLine ProShape All-in-1
Lose Weight Simply and Successfully!
NEW!
Contact your sponsor or your countryʼs subsidiary
for details on availability near you.
Or simply use your PM E-Business to order!
Introductory offers may apply!
Statements from our Focus Group
• I have no more hunger pangs (92%)*
• I feel fit all day (96%)*
• Shape tastes really good (96%)*
• On average 5 cm (1.97") lost around the waist *
• Up to 8.5 kg (18.74 lb) weight lost *
* replacing two daily meals as part of an energy-restricted diet by this type of meal
replacement contributes to weight loss
high fiber
gluten free
suitable for lactovegetarians
Enthusuasm for FitLine ProShape All-in-1
“Using this new ProShape I lost 8.6 kg (18,96
lb) in a short time. Through ProShape I have
so much power and greater joy in life. I cannot
express all the changes within myself in words.
ProShape is just awesome!
”Martina Braun, Manager
fromRied im Innkreis, Austria
“I have already sold 23 of the ProShape All-in-1.
Everyone has been as exited as me. I lost 3,5kg
(7.7lb) in a really short time.”
Volker Brennecke, International Marketing
Manager from Laatzen, Germany
“By using 2 ProShape All-in-1 a day as complete
meals I was able to reduce my body weight by
5.8kg (12.79lb) overall. Now my clothes now
finally fit properly again! These new Shapes
are really tasty, and I feel full for such a long
time.”
Karin Riedel-Mann, Vice President
from Augsburg, Germany
“I immediately sold 4 of them and have managed
to lose 2kg (4.4lb) myself. Get going
because it is a fantastic product that everyone
wants!”
Iris Bischoff, International Marketing
Manager from Ansbach, Germany
“I love the new Shapes and I am already on my
way to achieving my ‘Crete-Figure’. The new
Shape is a dream and I have already sold 25
of them!”
Nadine Bacher, Executive Vice President
from Zurich, Switzerland
“I‘ve already lost 2kg (4.4lb) with ProShape Allin-1.
I am absolutely thrilled: its taste, my results,
everything is great! Everyone also wants
this new Shape - I’ve sold 5 in a really short
time.”
Marion Schmitt, Sales Manager
from Hofheim Taunus, Germany
“As a result of the new ProShape All-in-1, I lost
a bunch of weight: solid 7.5 kg (16.5 lb)! I felt
pleasantly full the whole day. My stomach fat
is now less and weight loss is clearly visible!”
Urs Brunner, International Marketing Manager
from Grüningen, Switzerland
“It’s so easy to lose weight with it! So many
people want it that I was able to sell 2 instantly!
I have already received more orders!
Everybody wants the Shape at once.”
Kerstin Knerich, International Marketing
Manager from Cottbus, Germany
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Ultimate Young
…Turn Back Time
Sell this sales hit even more simply!
…Results in 3 Minutes
A perfect combination of products convinces:
the persuasive powers for acquisition
of the combination of FitLine Activize
Oxyplus and the new BeautyLine Ultimate
Young, for more fitness, improved
Wellbeing and greater beauty from inside
and out with fast results you will
experience!
Results are delivered by the same Nutrient
Transport System. Ultimate Young and
Activize – immediate results, immediate
conviction!
Use it and build more business with Ultimate
Young!
Soundbites on BeautyLine Ultimate Young
“It is so easy - take a
before and after photo
– that is super persuasive!
We sold 4 at first
and now another 5 Ultimate
Young – these
results are convincing
quickly and there is no
quicker way to earn €300.”
Anja and Michael Stärr, Sales Manager
from Reutlingen, Germany
“Ultimate Young is absolutely
unique. I have sold
10 in a really short time!
Everyone that tries it
simply says, 'Wow, such
brilliant results!' Everyone
wants it after that.”
Leyla Mavis, International
Marketing Manager from
Karlsruhe, Germany
How it works
➊ take a “before” picture of part of a face
of a prospect about to use Ultimate Young
using a camera or your phone;
➋ activate Ultimate Young by shaking it;
➌ apply Ultimate Young in a wafer thin
layer to the part of the face photographed;
➍ now let the face relax for 3 minutes so
that Ultimate Young can develop its effects
in the best possible way;
➎ while waiting, let the prospect test Activize
by FitLine – for more immediate energy
and power for the day;
➏ after 3 minutes take an “after” picture
and compare the two so that the difference
can be seen at once.
“I am an
absolutely thrilled
Ultimate Young fan!
I sold 18 within one
month. That meant
€550 earned very
quickly. And things will
stay that way, as the demand
is crazy! ”
Romina Radusinowic, International
Marketing Manager from Stuttgart,
Germany
“Ultimate Young is a
great bestseller! In a
really short period of
time I’ve sold 11. That
means €330 quickly
earned. This product
convinces prospects at
once and selling it is
great fun in this, I find, incomparably brilliant
PM business.”
Frank Fröhlich, Vice President
from Rostock, Germany
Your prospect is now sure to say, “I really
need that. Do you have one with you that
I can buy?”
You respond, “Sure, you can have it at once.
Do you want Ultimate Young or an Activize
with it, too?”
NEW!
Contact your sponsor or your countryʼs subsidiary for
details on availability and Autoships near you.
“After starting up in
December I sold 5 Ultimate
Young in just one
day! After that I sold
another 25 in a really
short period of time!
€900 brilliantly earned!
This Ultimate Young is
really awesome! Everyone wants one at
once – simply sensational! ”
Irene Lanwehr, Manager
from Dortmund, Germany
8 9

Management of “PMI Mexico” with top leaders
Great moment on January 10, .2014 to begin the joint success – handshake between the founder of PM Ideal Mexico, the Founder & President
of Ideal Rodger Reed, CEO PM Ideal Mexico Steve Reed, and Founder and CEO of PM-International, Rolf Sorg (l to r.)
PM-International enters onto the market in Mexico
-International has made it clear
PMthat 2014 is picking up where
2013 left off – by reaching another mile
stone not just in its success story but also
in the whole direct marketing industry.
On January 10, 2014 PM-International
reached another milestone as it entered the
market in Mexico. In detail: PM has now
entered the market on the American continent
with a strategic partnership with the
Mexican company Ideal.
The contracts signed on January 10, 2014
in Mexico City between PM-International
and Ideal provide PM via a participation
with optimum conditions to enter the South-
American market and with the best base to
successfully open up one of the most powerful
markets in the World - the USA.
See your PM E-Business for more background
information.
Company building of the new PM Ideal Mexico in Mexico City
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News of Sport
Handball Legend Christian Schwarzer
new FitLine Trademark Ambassador
German handball legend Christian
Schwarzer is now acting as an official
representative of FitLine, the premium
nutritional supplement from the
house of PM. That was announced by
Founder and CEO, Rolf Sorg, at a press
conference at PM in Speyer, Germany.
“Without FitLine my successes would not
have been possible,” Christian Schwarzer
emphasized. He played handball at
the highest level for over 20 years. “His
extraordinary successes, his personality,
his degree of familiarity and of course
his year long experience with the FitLine
products were decisive in our view for him
to become active as our trademark ambassador,”
Rolf Sorg, Founder and CEO of
PM-International said.
See your PM E-Business for more details
The brand new Sports Catalog!
Your Power-Tool for even greater Success!
Current further development of the
successful acquisition tool FitLine
Sports Catalog 14/15 – The Professionals'
Secret now provides even more and even
better arguments for attracting customer
and Distributor.
secret
Professionals´
The professionals´secret
Sport 14/15
This tool enables direct contact in a more
targeted way and has huge impact for image
and persuasion and it is in a top design - as
you would expect for FitLine. The quality
of the elite athletes and sporting associations
presented here can hardly be topped.
Celebrities galore from the world of sport:
over 80 athletes who have won over 35
medals at Summer and Winter Game, over
100 World and European Championship
titles and second
places, managers of
associations, trainers and
coaches and now even
more well known sporting
associations are reporting,
fully convinced, about their
results with FitLine in over
Token fee € 7,90
40 sports. All of them have documented
their great confidence in FitLine.
For you and your team for the acquisition
of business partners is 100% credible,
100% hits, 100% success - “everywhere
- every time!
(available in German and English)
See your PM E-Business for more details
An Additional Plus: via QR Codes in the
catalog you can now link directly into the
success stories of the athletes with Fiton
great videos under www.fitline.com/sport
big taste,
top performance
Our Distributors have been convinced
“Of course I work with it.
All you need to do is to
show it and then everything
is clear. Success .
90%!”
Gerrit Heinecke, International
Marketing
Manager from
Althütte, Germany
“Of course I'm using it
- a super presentation
of the products combined
with well-known
athletes.Discussion is
never necessary. I can
show every prospect
what it's about - simply
brilliant.”
Thomas Ganswindt, Executive Vice
President from Berlin, Germany
“I'm using it, without
much explanation. After
seeing it, not great
conviction is needed.
The tool speaks for itself.
On 10 prospects, 6
then start up at once!”
Elke Gedenk,
Presidentʼs Team
from Baunatal, Germany
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Have you seen it?
One Spot traverses the World
Do you and your friends like it?
Take a look!
http://youtu.be/G3tACRZvxe0
Deutschland
No. Name Points
1 Thomas Schlichter 11.783
2 Christine Haigis 10.268
3 Oxana Bücker 8.336
4 Adrian Siegfanz 6.381
5 Andreas Kiesewetter 5.723
6 Winfried Bachmann 5.018
7 Walter Sander 4.650
8 Tobias Wolf 4.226
9 Nicole Breu 4.139
10 Thomas Neumeister 3.966
Top Retailer Awards
December 2013
(Own Sales in Points)
National and international Top 10 Own Sales
International
Name Land Points
Tian Wang Xing HK 14.109
Thomas Schlichter DE 11.783
Christine Haigis DE 10.268
Oxana Bücker DE 8.336
Hai Wang Xing HK 7.919
Henni-Leena Helenius FI 7.655
Klaus Brandstätter AT 7.600
Anna-Karin Kjellström SE 7.483
Cornel Swart NA 6.737
Igor Mitskevich RU 6.707
“I feel at home! …
and am very proud
to say so as far as
my business with PM
goes. Before I started
up with PM almost a
year ago I had been
self-employed for
22 years distributing sports and wellness
products.
When I was introduced to FitLine I immediately
recognized that was my great opportunity.
Absolutely thrilled with my own
FitLine results I immediately got going
in business – appointment after appointment.
After just 7 months I had become a
Vice President. My dedication was well rewarded
in 2014 – I joined the World Tour
and am certain to be part of the Europe
Tour 2014 to Crete! Two vacations with
PM for free! I've never experienced anything
like that anywhere beforehand.
I run my PM business full time and am
earning around €2,800 a month. PM's
great additional benefits are on top of that:
pension scheme, car program, travel incentives
– what it means is awesome! All I
can say is: top products, the best business
ideas, the best support (like I've never
experienced before) – PM is in a unique
class of its own!”
Frank Fröhlich, Vice President
from Rostock, Germany
Imprint
Publisher
PM-International AG
An der Hofweide 17
67346 Speyer
Germany
Responsible
Rolf Sorg
CEO PM-International AG, Speyer, Germany
Editors
Patrick Bacher, Lutz Bläcker, Guido Buch, Sascha
Gamper, Henry Gräske, Dr. Markus Iken, Markus
Keine, Wolfgang Klaer, Rafael Marcinek, Sven Palla,
M.A. Thomas Prautsch (Chair), Rolf Sorg, Dr. Huong
Tran, Torsten Weber, Anja Wunder
Currents Events
Contact your sponsor or your country's subsidiary
for details of events near you
Layout and Translation
PM-International AG
17, rue des Gaulois, 1618 Luxembourg
PM-International, FitLine, BeautyLine, Basics,
Activize, NTC and Restorate are registered trademarks
of PM-International AG, Luxembourg
For internal associates only
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