FAST FACTS AND FIGURES July 2012 Our business - Etihad Airways
FAST FACTS AND FIGURES July 2012 Our business - Etihad Airways
FAST FACTS AND FIGURES July 2012 Our business - Etihad Airways
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<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> <strong>business</strong><br />
<strong>Etihad</strong> <strong>Airways</strong>, the national airline of the United Arab Emirates, has in just eight<br />
years established itself as the world’s leading airline.<br />
Set up by Royal (Amiri) Decree in <strong>July</strong> 2003, <strong>Etihad</strong> <strong>Airways</strong> commenced<br />
commercial operations in November 2003 and has gone on to become one of<br />
the fastest growing airlines in the history of commercial aviation.<br />
This airline has received a range of awards that reflect its position as the leading<br />
premium airline brand in the world, including ‘World’s Leading Airline’ at the<br />
World Travel Awards in 2009, 2010 and 2011.<br />
Its main <strong>business</strong> is the international air transportation of passengers. <strong>Etihad</strong><br />
<strong>Airways</strong> also operates <strong>Etihad</strong> Holidays, <strong>Etihad</strong> Cargo and a global contact centre<br />
organisation as part of its commercial group.<br />
Highlights<br />
<strong>Etihad</strong> <strong>Airways</strong> achieved a 31 per cent increase in its Q2 <strong>2012</strong> revenues to<br />
US$1.25 billion (2011: US$957 million), contributing to first half <strong>2012</strong> revenues<br />
up 30 per cent to US$2.24 billion (US$1.73 billion). Passenger numbers leapt to<br />
2.55 million in Q2, up 34 per cent, and to 4.89 million in the half year, thanks to<br />
increased overall capacity and improved seat factors.<br />
The record results were boosted by the airline’s growing network of codeshares<br />
and strategic partnerships which together fed 800,000 passengers into <strong>Etihad</strong><br />
<strong>Airways</strong>’ network in the last six months, contributing US$281 million.<br />
Key Performance Indicators to date in <strong>2012</strong>:<br />
Jan - <strong>July</strong> 11 Jan - <strong>July</strong> 12 Variance<br />
Passenger numbers (million) 4.68 5.9 +27%<br />
Cargo carried (tonnes) 173,037 207,498 +20%<br />
Seat factor 70.2% 75.6% +5.4 points<br />
On time performance (15 minutes) 83.6% 78.7% -5.9%<br />
1<br />
<strong>Our</strong> awards<br />
<strong>2012</strong> World Travel Awards Middle East:<br />
• Middle East’s Leading Airline<br />
• Leading Airline First Class<br />
• Leading Airline In-Flight Entertainment<br />
• Leading Cabin Staff<br />
<strong>2012</strong> Business Traveller Middle East Awards:<br />
• Airline with the Best Economy Class<br />
• Airline with the Best Cabin Crew<br />
<strong>2012</strong> Skytrax World Airline Awards<br />
• Best First Class<br />
• Best First Class Seats<br />
• Best First Class Catering
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> partners<br />
airberlin<br />
In December 2011 <strong>Etihad</strong> <strong>Airways</strong> increased its stake in airberlin – Europe’s sixth<br />
largest airline and Germany’s second biggest carrier – to 29.21 per cent, making<br />
<strong>Etihad</strong> <strong>Airways</strong> airberlin’s single largest shareholder. Under the agreement, <strong>Etihad</strong><br />
<strong>Airways</strong> has two seats on the Board of Directors of Air Berlin PLC.<br />
The deal was <strong>Etihad</strong> <strong>Airways</strong>’ first equity investment in another airline. Under the<br />
partnership, airberlin now operates daily flights from Berlin and Düsseldorf to<br />
Abu Dhabi, and additionally operates daily services from Abu Dhabi to Phuket in<br />
Thailand.<br />
<strong>Etihad</strong> <strong>Airways</strong> codeshares on all airberlin flights to/from Abu Dhabi and beyond<br />
the four German hubs of Berlin, Düsseldorf, Frankfurt and Munich to a number of<br />
points in Europe and North America which, when combined, provide passengers<br />
with access to an additional 976 flights per week. <strong>Etihad</strong> <strong>Airways</strong> also codeshares<br />
on flyNiki flights beyond Frankfurt, Munich and Milan into Vienna.<br />
Members of both airlines’ frequent flyer programs, <strong>Etihad</strong> Guest and airberlin<br />
topbonus, can earn rewards and status miles on each other’s flights.<br />
Air Seychelles<br />
In January <strong>2012</strong> <strong>Etihad</strong> <strong>Airways</strong> acquired a 40 per cent stake in Air Seychelles<br />
Ltd. as part of a strategic partnership. The agreement, the first of its kind in Africa,<br />
includes a five-year management contract for <strong>Etihad</strong> <strong>Airways</strong> which will see the<br />
implementation of strategic measures to encourage Air Seychelles’ long-term<br />
commercial growth.<br />
The airlines have also signed a comprehensive codeshare agreement to include<br />
<strong>Etihad</strong> <strong>Airways</strong>-marketed flights across Air Seychelles’ network, providing <strong>Etihad</strong><br />
<strong>Airways</strong>’ passengers access to around 100 extra flights per week. Air Seychelles<br />
cooperate on <strong>Etihad</strong> <strong>Airways</strong> flights from the Seychelles to Abu Dhabi and beyond,<br />
to <strong>Etihad</strong> <strong>Airways</strong>’ destinations across Europe, the Middle East, the GCC, Asia and<br />
Australia.<br />
<strong>Etihad</strong> Guest and Seychelles Bonus, the airlines’ frequent flyer programs, have been<br />
integrated to include mileage earning and redemption on each other’s flights.<br />
Aer Lingus<br />
<strong>Etihad</strong> <strong>Airways</strong> and Aer Lingus have signed an historic interline and codeshare<br />
agreement which follows the UAE national airline’s recent 2.987 per cent equity<br />
investment in the Irish carrier in May <strong>2012</strong>.<br />
Within the agreement <strong>Etihad</strong> <strong>Airways</strong> places its “EY” code on Aer Lingus flights<br />
from Dublin, Manchester and London Heathrow, to destinations in Ireland, the<br />
British Isles, the Channel Islands, Portugal, the Netherlands and the US, providing<br />
passengers with access to an additional 242 flights per week.<br />
In return, Aer Lingus will place its “EI” code on <strong>Etihad</strong> <strong>Airways</strong> flights between Abu<br />
Dhabi and Dublin, and have full access to flights across the network beyond Abu<br />
Dhabi to points including Australia, Asia-Pacific, the Indian Subcontinent and the<br />
Middle East.<br />
2<br />
<strong>Our</strong> codeshares give us a<br />
combined network of 322<br />
destinations, more than any<br />
other Middle East airline.<br />
<strong>Etihad</strong> currently has over 100 SPA<br />
relationships and a further 36<br />
codeshare partnerships in place with:<br />
• Aer Lingus<br />
• airberlin<br />
• Air Astana<br />
• Air Malta<br />
• Air New Zealand<br />
• Air Seychelles<br />
• Alitalia<br />
• American Airlines<br />
• All Nippon <strong>Airways</strong><br />
• Asiana<br />
• Bangkok <strong>Airways</strong><br />
• bmi<br />
• Brussels Airlines<br />
• Cyprus <strong>Airways</strong><br />
• Czech Airlines<br />
• flybe<br />
• French Railways (SNCF)<br />
• Hainan Airlines<br />
• Jet <strong>Airways</strong><br />
• Kuwait <strong>Airways</strong><br />
• Malaysia Airlines<br />
• Middle East Airlines<br />
• flyNiki<br />
• Olympic Airlines<br />
• Philippine Airlines<br />
• Royal Air Maroc<br />
• Safi <strong>Airways</strong><br />
• Saudi Arabia Airlines<br />
• Siberia Airlines (S7)<br />
• Sri Lankan Airlines<br />
• TAP Portugal<br />
• Turkish Airlines<br />
• Ukraine International<br />
• Virgin Australia<br />
• Vietnam Airlines<br />
• Yemenia
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> partners<br />
Virgin Australia<br />
<strong>Etihad</strong> <strong>Airways</strong> has acquired an equity stake in Virgin Australia<br />
Holdings of just over five per cent, and the Australian<br />
Government has confirmed its decision to allow <strong>Etihad</strong><br />
<strong>Airways</strong> to increase its equity stake to a maximum of 10 per<br />
cent.<br />
This equity investment in Virgin Australia’s domestic<br />
operations significantly strengthens the 10-year strategic<br />
partnership forged by the two carriers in August 2010 which<br />
made provision for code-sharing on flights, joint marketing<br />
initiatives and reciprocal earn-and-burn on their respective<br />
frequent flier programs.<br />
Together, <strong>Etihad</strong> <strong>Airways</strong> (21) and Virgin Australia (3) operate<br />
24 flights a week between Abu Dhabi and Australia. <strong>Etihad</strong><br />
<strong>Airways</strong> cooperates on all Virgin Australia’s domestic<br />
Australian and trans-Tasman services, giving passengers<br />
access to an additional 3,060 flights per week.<br />
<strong>Our</strong> fleet<br />
<strong>Etihad</strong> <strong>Airways</strong> fleet is one of the youngest in the world and<br />
currently consists of 67 passenger and cargo aircraft:<br />
Aircraft type<br />
Current<br />
Fleet<br />
Aircraft arrivals Total Fleet<br />
2020<br />
<strong>2012</strong> 2013-2020<br />
Airbus A319 2 - - 2<br />
Airbus A320/A321 15 3* 17 33<br />
Airbus A330-200 16 - - 16<br />
Airbus A330-300 6 - - 6<br />
Airbus A340-500 4 - - 4<br />
Airbus A340-600 7 - - 7<br />
Airbus A350 - - 12 12<br />
Airbus A380 - - 10 10<br />
Boeing 777-300ER 11 4** 6 18<br />
Boeing 787 - - 41 41<br />
Airbus A300-600F (Freighter) 1 - - -<br />
A330-200F (Freighter) 2 - 2 4<br />
MD11F (Freighter) 1 - - -<br />
B777-200F (Freighter) 1 - 2 3<br />
Boeing 747-400F (Feighter) 1 - - -<br />
Total 67 156<br />
*1 delivered, 2 to follow **3 delivered, 1 to follow<br />
3<br />
<strong>Our</strong> subsidiaries and joint ventures<br />
• Hala Travel Management is a joint venture between <strong>Etihad</strong> <strong>Airways</strong><br />
(80 per cent) and BCD Travel (20 per cent) providing various travel<br />
management services to the Government of Abu Dhabi and its clients.<br />
• Aldar <strong>Etihad</strong> Investment Properties LLC is a joint venture between<br />
Abu Dhabi’s largest real-estate developer Aldar Properties and <strong>Etihad</strong><br />
<strong>Airways</strong>. The joint venture was created to acquire Abraj Tower (later<br />
renamed <strong>Etihad</strong> Plaza) in Abu Dhabi. <strong>Etihad</strong> Plaza provides cost<br />
effective housing, recreation facilities, utilities and services to more than<br />
1,000 <strong>Etihad</strong> <strong>Airways</strong> staff and the surrounding community.<br />
• Armaguard Valuables Management LLC is a joint venture between<br />
<strong>Etihad</strong> <strong>Airways</strong> (51 per cent) and the Linfox Group (49 per cent). The<br />
company provides transportation for valuable goods around the globe<br />
from the second half of <strong>2012</strong>.<br />
• ASC (Airline Services Centre) Private Ltd is a<br />
wholly owned subsidiary of <strong>Etihad</strong> <strong>Airways</strong>. ASC Airlines Service Centre<br />
is located in India and provides services as a captive call centre for<br />
<strong>Etihad</strong> <strong>Airways</strong>.<br />
• Amadeus Gulf LLC is a subsidiary of <strong>Etihad</strong> <strong>Airways</strong>, owned jointly<br />
by <strong>Etihad</strong> <strong>Airways</strong> (51 per cent) and by the Amadeus IT Group S.A.<br />
(49 per cent). Amadeus is a leading global distribution system and<br />
technology partner for the world’s travel and tourism industries.<br />
Amadeus Gulf LLC is present in the United Arab Emirates, the Kingdom<br />
of Bahrain and the Sultanate of Oman.<br />
Farnborough International Air Show<br />
At the Farnborough International Air Show<br />
in 2008, the airline announced what was the<br />
largest aircraft order in commercial aviation<br />
history, for up to 205 aircraft – 100 firm orders,<br />
55 options (guaranteeing the price of the aircraft<br />
and the delivery date) and 50 purchase rights<br />
(guaranteeing the price of the aircraft, but<br />
not the delivery date). The firm order book<br />
includes 10 Airbus A380s and 41 Boeing 787-9<br />
Dreamliners and four freighters.<br />
Growth of fleet<br />
100<br />
90<br />
80<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
0<br />
Number of aircraft<br />
6 10<br />
2004<br />
2005<br />
22<br />
2006<br />
70<br />
64<br />
57<br />
53<br />
42<br />
37<br />
2007<br />
2008<br />
2009<br />
2010<br />
2011<br />
<strong>2012</strong><br />
81<br />
2013<br />
102<br />
92<br />
2014<br />
2015
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> network<br />
<strong>Etihad</strong> currently serves 86 destinations in 56 countries, including passenger routes to:<br />
Abu Dhabi, Addis Ababa, Ahmedabad, Almaty, Astana, Athens, Amman, Baghdad, Bahrain, Bangkok, Basra, Beijing, Beirut, Bengaluru (Bangalore), Brisbane, Brussels, Cairo, Calicut, Casablanca, Chennai, Chengdu,<br />
Chicago, Cochin, Colombo, Damascus, Dammam, Delhi, Dhaka, Doha, Dublin, Düsseldorf, Erbil, Frankfurt, Geneva, Ho Chi Min City (October 2013), Hyderabad, Islamabad, Istanbul, Jakarta, Jeddah, Johannesburg,<br />
Karachi, Kathmandu, Khartoum, Kuala Lumpur, Kuwait, Lagos, Lahore, Larnaca, London Heathrow, Maldives, Manchester, Manila, Melbourne, Minsk, Milan, Moscow, Mumbai, Munich, Muscat, Nagoya, Nairobi, New<br />
York, Paris, Peshawar, Riyadh, Shanghai, Singapore, Seoul, Seychelles, Sydney, Tehran, Toronto, Thiruvananthapuram, Tokyo, Tripoli, Washington (March 2013) and Sao Paolo (June 2013).<br />
Inverness<br />
Aberdeen<br />
Gothenburg<br />
Edinburgh<br />
Londonderry Belfast<br />
Copenhagen<br />
Nottingham Amsterdam<br />
Birmingham London Stansted<br />
Prague<br />
Stuttgart Kosice<br />
Basel<br />
Zurich<br />
Lyon<br />
Venice<br />
Bucharest<br />
Sofia<br />
Madrid<br />
Rome<br />
Barcelona<br />
Tirana<br />
Thessaloniki<br />
Malaga<br />
Rhodes<br />
Berlin<br />
Isle of Mann<br />
Leeds<br />
Hamburg Gdansk<br />
Manchester Hanover<br />
Dublin<br />
Warsaw<br />
London<br />
Southampton<br />
Düsseldorf<br />
Exeter Brussels<br />
Krakow<br />
Jersey<br />
Frankfurt<br />
Paris<br />
Linz<br />
Munich Vienna<br />
Salzburg Budapest<br />
Innsbruck Graz<br />
Geneva<br />
Milan<br />
Toulouse<br />
Marseille<br />
Belgrade<br />
Palma de Mallorca<br />
Istanbul<br />
Alicante Ibiza<br />
Athens<br />
Catania<br />
Malta<br />
Europe Network<br />
Broome<br />
Port Hedland<br />
Karratha<br />
Newman<br />
Perth<br />
Vancouver<br />
Oslo<br />
Seattle<br />
Ottawa<br />
Minneapolis Montreal<br />
La Crosse Toronto<br />
MadisonMilwaukeeRochester<br />
Syracuse<br />
Sioux City DubuqueChicago<br />
Waterloo<br />
BuffaloWestchester Boston<br />
Des Moines Toledo<br />
Detroit<br />
Moline<br />
Cleveland Hartford<br />
Omaha Bloomington Champaign Newark New York<br />
Salt Lake City<br />
Indianapolis Harrisburg<br />
Pittsburgh NY - La Guardia<br />
Denver<br />
Louisville Columbus Philadelphia<br />
Saint Louis<br />
Baltimore<br />
San Francisco<br />
Covington<br />
Evansville Lexington Washington<br />
Las Vegas<br />
Tulsa<br />
NW Arkansas Nashville<br />
Oklahoma<br />
Memphis<br />
Knoxville<br />
Raleigh (Durham)<br />
Los Angeles<br />
Little Rock<br />
Huntsville<br />
Charlotte Douglas<br />
Phoenix<br />
Dallas<br />
Atlanta<br />
San Diego Tucson<br />
El Paso<br />
Wilmington<br />
Austin<br />
San Antonio Houston New Orleans<br />
Orlando<br />
Tampa<br />
Fort Myers<br />
Miami<br />
Darwin<br />
Australasia Network<br />
MAP KEY <strong>July</strong> <strong>2012</strong><br />
Helsinki<br />
Stockholm<br />
Cairns<br />
Townsville<br />
Proserpine Hamilton Island<br />
Mackay<br />
Rockhampton<br />
Ayers Rock (Uluru)<br />
Gladstone<br />
Hervey Bay<br />
Sunshine Coast<br />
Brisbane<br />
Gold Coast<br />
Ballina<br />
Coffs Harbour<br />
Port Macquarie<br />
Newcastle<br />
Adelaide<br />
Sydney<br />
Canberra<br />
Albury<br />
Melbourne<br />
Auckland<br />
Hamilton<br />
Rotorua<br />
Launceston<br />
Wellington<br />
Hobart<br />
Christchurch<br />
Queenstown<br />
Dunedin<br />
<strong>Etihad</strong> Destinations<br />
Codeshare Partner Destinations<br />
<strong>Etihad</strong> Future Destinations<br />
São Paulo<br />
Funchal<br />
Nouakchott<br />
Dakar<br />
Banjul<br />
Manchester<br />
Dublin<br />
London<br />
Düsseldorf<br />
Brussels<br />
Frankfurt Prague<br />
Paris<br />
Munich<br />
Porto Barcelona<br />
Madrid<br />
Lisbon<br />
Faro<br />
Tangiers Nador<br />
Fez Oujda<br />
Casablanca<br />
Errachidia<br />
Marrakech<br />
Ouarzazate<br />
Agadir<br />
Geneva<br />
Milan<br />
Bamako Ouagadougou<br />
Cotonou<br />
Accra<br />
Lagos<br />
Tripoli<br />
4<br />
Istanbul<br />
Kiev<br />
Athens<br />
Minsk<br />
Khartoum<br />
St. Petersburg<br />
Johannesburg<br />
Moscow<br />
Krasnodar<br />
San'a<br />
Kazan<br />
Samara<br />
Larnaca<br />
Alexandria<br />
Cairo<br />
Erbil Tehran<br />
Beirut<br />
Baghdad<br />
Damascus<br />
Amman Basrah<br />
Kuwait<br />
Peshawar<br />
Islamabad<br />
Lahore<br />
Delhi<br />
Dammam Bahrain<br />
Riyadh Doha<br />
Karachi<br />
Jeddah<br />
Abu Dhabi Muscat<br />
Ahmedabad<br />
Nairobi<br />
Addis Ababa<br />
Seychelles Praslin<br />
Astana<br />
Bengaluru<br />
Kozhikode<br />
Kochi<br />
Trivandrum<br />
Colombo<br />
Malé<br />
Almaty<br />
Mumbai<br />
Hyderabad<br />
Kathmandu<br />
Dhaka<br />
Luang Prabang<br />
Chiang Mai<br />
Yangon<br />
Chengdu<br />
Hanoi<br />
Beijing<br />
Denpasar Bali<br />
Shanghai<br />
Hong Kong<br />
Seoul<br />
Bangkok<br />
Manila<br />
Chennai<br />
Trat<br />
Phnom Penh<br />
Ho Chi Minh City<br />
Phuket<br />
Koh Samui<br />
Krabi<br />
Langkawi<br />
Penang<br />
Kuala Lumpur Kuantan<br />
Johor Bahru<br />
Singapore<br />
Kota Kinabalu<br />
Kuching<br />
Jakarta<br />
Sapporo<br />
Sendai<br />
Niigata<br />
Tokyo<br />
Osaka Nagoya<br />
Fukuoka Matsuyama<br />
Kumamoto<br />
Kagoshima<br />
Okinawa<br />
Melbourne<br />
Brisbane<br />
Sydney<br />
Auckland
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> services<br />
<strong>Etihad</strong> <strong>Airways</strong> has unveiled a number of enhancements to its award-winning<br />
Diamond First, Pearl Business and Coral Economy in-flight guest experience.<br />
All three cabins will see new culinary menus introduced every two months.<br />
In addition, Business Class guests will be treated to new chef-inspired signature<br />
breads, latte glassware, and salt and pepper grinders, all served on new luxury<br />
table mats.<br />
Elsewhere, Economy Class guests can look forward to a second hot drink ‘Café’<br />
service, and the breakfast product will also be enhanced.<br />
The enhancements are part of a commitment to raise the service benchmark.<br />
Additional details of the Business Class enhancements include:<br />
• new signature breads on board, inspired by <strong>Etihad</strong> <strong>Airways</strong>’ own in-flight chefs’<br />
recipes, including Kraftkorn mushroom filled breads, cranberry breakfast breads<br />
and all new ‘country-style’ rustic breads;<br />
• the start of culinary service once airborne;<br />
• introduction of a defined second meal service 90 minutes before landing on<br />
longhaul and ultra-longhaul routes;<br />
• selection of international cheeses served on ceramic cheeseboards;<br />
• new meal services which allow guests to maximise their sleep, including early<br />
morning ‘ à la minute ’ and light breakfasts, and evening ‘Express Supper’ and<br />
light meals; and new comforter blankets.<br />
Alongside the changes, the Guest Services Product and Service Standards<br />
team launched a new mock-up at the Training Academy to display the latest<br />
enhancements. The mock-up allows cabin crew to experience and familiarise<br />
themselves with product changes and ensure effective implementation onboard.<br />
During the mock-up session, cabin crew are offered a guided tour through the new<br />
Business Class equipment, galley loading plans and the new standards from ground<br />
preparation to after landing.<br />
5<br />
<strong>Etihad</strong> Cargo carries record<br />
tonnage in <strong>July</strong><br />
<strong>Etihad</strong> Cargo posted record monthly figures<br />
for <strong>July</strong> with network volumes approaching<br />
33,000 tonnes, an increase of 18 per cent<br />
on the same month last year. The figures<br />
surpass a previous month record of 31,700<br />
tonnes which <strong>Etihad</strong> Cargo carried in March<br />
<strong>2012</strong>.<br />
Total revenues for the month were up four<br />
per cent on June and up eight per cent on<br />
the corresponding period the previous year.<br />
Last month <strong>Etihad</strong> Cargo reported strong H1<br />
<strong>2012</strong> results, with tonnage up 21 per cent to<br />
175,000 tonnes.
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> sales<br />
Sales teams are based in every market in which the airline operates. Each market is<br />
managed by a General Manager who reports into one of six geographical regions,<br />
led by a regional Vice President.<br />
The regions include:<br />
• Americas;<br />
• Europe;<br />
• Africa and the Middle East;<br />
• UAE and Oman;<br />
• Asia Pacific North and Indian Sub Continent;<br />
• Asia Pacific South and Australasia.<br />
<strong>Etihad</strong> Holidays: Launched in May 2004, <strong>Etihad</strong> Holidays now offers packages<br />
to over 80 destinations in 26 countries. Through strong partnerships with tourism<br />
boards and the very best international hotel chains, <strong>Etihad</strong> Holidays offers a range<br />
of holiday packages throughout the year.<br />
Hala Abu Dhabi: Launched in March 2010, Hala Abu Dhabi is the in-house<br />
destination management company and professional conference organiser of <strong>Etihad</strong><br />
<strong>Airways</strong>, and provides visitors to Abu Dhabi and the UAE with a wide range of<br />
unrivalled <strong>business</strong> and leisure activities. For further information, refer to<br />
www.halaabudhabi.ae<br />
Essential Abu Dhabi: launched in January 2011, the ‘essential abu dhabi’ program<br />
promotes awareness of Abu Dhabi, the capital of the UAE, as one of the world’s top<br />
<strong>business</strong> and tourist destinations. A detailed directory of the Emirate’s attractions<br />
and exclusive offers on a wide range of products and services, including hotel<br />
accommodation, dining, shopping and cultural activities in more than 35 venues in<br />
Abu Dhabi is available on the dedicated website: www.essentialabudhabi.com<br />
Global contact centres: <strong>Etihad</strong> <strong>Airways</strong> currently has four global contact centres<br />
located in Abu Dhabi, Al Ain, Mumbai and Manchester, employing over 500<br />
people who service guests in 32 markets in 11 languages. The teams handle over<br />
8,000 calls per day. <strong>Etihad</strong> <strong>Airways</strong> has set up an all-female call centre in Al Ain<br />
with a team of Emirati ladies – the first of its kind – which is a key example of the<br />
airline’s Emiratisation program in action.<br />
<strong>Etihad</strong> Cargo: Established in 2004, <strong>Etihad</strong> Cargo operates a fleet of six dedicated<br />
cargo aircraft that fly on scheduled services to 27 of the airline’s 86 destinations in<br />
Europe, the Middle East, Asia and Africa. Four freighters are scheduled for delivery<br />
in 2013 and 2014. Worldwide freighter charter services are also available, and<br />
further information is available at: www.etihadcargo.com<br />
<strong>Etihad</strong>.com: etihad.com is an integrated sales and marketing channel for the airline.<br />
The website is available in nine languages – English, Arabic, French, German,<br />
Italian, Chinese, Japanese, Korean and Russian – and has over 45 country-specific<br />
websites. Customers can book flights on the site, as well as car hire, hotels,<br />
chauffeur-driven limousines and insurance.<br />
6<br />
<strong>Etihad</strong> <strong>Airways</strong> currently<br />
has four global contact<br />
centres, employing over<br />
500 people who service<br />
guest in over 32 markets in<br />
11 languages.<br />
Four freighters are<br />
scheduled for delivery<br />
in 2013 and 2014.
<strong>FAST</strong> <strong>FACTS</strong> <strong>AND</strong> <strong>FIGURES</strong> <strong>July</strong> <strong>2012</strong><br />
<strong>Our</strong> community<br />
<strong>Etihad</strong> <strong>Airways</strong> employs over 9,800 staff representing more than 126 nationalities,<br />
8,181 of whom are based at its headquarters in Abu Dhabi. This diverse workforce<br />
is our most important asset, and their wellbeing is critical to our successful growth<br />
and sustainability. In addition to very competitive compensation packages we<br />
continue to invest heavily in making this a good place to work.<br />
In the local community and across our network, we continue to invest in people<br />
– empowering and developing individuals to take up meaningful economic roles<br />
in their communities. This commitment is no better illustrated than at our home<br />
base in Abu Dhabi by <strong>Etihad</strong> <strong>Airways</strong>’ career development and nationalisation<br />
programs. Further afield, we support a range of educational initiatives to develop<br />
both <strong>business</strong> skills and artistic talent in all disciplines.<br />
As a natural consequence of living and working in a multinational, cosmopolitan<br />
city and by virtue of our own diverse workforce, we see it as a priority to connect<br />
people and support projects and initiatives that facilitate ongoing dialogue and<br />
engagement to promote cultural awareness and understanding.<br />
As a driver of tourism, we play a critical role in promoting the Emirate’s rich culture<br />
and heritage. Oxford Economics has calculated that when all of these factors are<br />
combined, <strong>Etihad</strong> <strong>Airways</strong> made a total economic contribution of nearly US$7<br />
billion (9.6 per cent) to Abu Dhabi’s non-oil GDP in 2011.<br />
Omani nationals join Graduate Management Program<br />
Eleven Omani graduate managers have recently commenced training at <strong>Etihad</strong><br />
<strong>Airways</strong> headquarters in Abu Dhabi as part of the airline’s extensive recruitment<br />
drive in Oman.<br />
The 21-month Graduate Management Development Program is designed to train<br />
and develop managers to play a key part in the growth of <strong>Etihad</strong> <strong>Airways</strong>. The<br />
program involves a six-month workplace orientation in departments, followed by<br />
eight months of workplace learning with a specified team. The final phase involves<br />
a <strong>business</strong>-based project.<br />
Successful graduates will attain an internationally recognised and accredited post<br />
graduate diploma.<br />
<strong>Etihad</strong> <strong>Airways</strong>’ recruitment drive in Oman aims to hire 400 Omani nationals by<br />
the end of <strong>2012</strong> in positions that span the spectrum of the airline’s operations.<br />
Prospective Omani job seekers interested in applying are encouraged to visit<br />
careers.etihadairways.com for application details.<br />
7<br />
Employee growth<br />
Number of employees<br />
10,000<br />
9,000<br />
8,000<br />
7,000<br />
6,000<br />
5,000<br />
4,000<br />
3,000<br />
2,000<br />
1,000<br />
2004<br />
2005<br />
2006<br />
AS AT 31 DECEMBER 2011 JULY <strong>2012</strong><br />
Total staff 9,038 9,823<br />
Head office staff -<br />
headquarters<br />
2007<br />
2008<br />
2009<br />
2010<br />
2011<br />
7,672 8,248<br />
Outstation staff 1,366 1,575<br />
Cabin Crew 3,230 3,275<br />
Pilots 1,185 1,226<br />
Number of Emiratis 819 1,047<br />
Finance Development Program<br />
<strong>Etihad</strong> <strong>Airways</strong> has welcomed seven new<br />
participants to its Finance Development<br />
Program. The seven will spend the next year<br />
rotating through various areas of Finance<br />
to gain a broad range of knowledge and<br />
experience. At the end of the program, each<br />
will be offered an employment contract with<br />
the department that best matches their skills,<br />
experience and performance.<br />
The group (pictured above) comprises Muhannad<br />
Sulaiman Arab, Khalifa Mohammad Taher, Salem<br />
Rashid Al Mazrouei, Nawal Hasan Mohmood,<br />
Mariam Ahmad Ali, Mariam Mohamed Abdulla<br />
and Nouf Mohamed Hammadi.<br />
<strong>July</strong> <strong>2012</strong>
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