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Black Belt Web Marketing.pdf - Costa del Sol

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Re-register to Reflect New Content<br />

Each time you make a major change to your site and prepare a new marketing plan, you should<br />

re-register. new keywords, new target audiences, new pages all justify repeating registration. Only<br />

by re-registering can you be certain that information recorded for your site is up to date.<br />

Besides, some search engines schedule visits based on how often pages change. Sites with<br />

frequent changes are visited more often by some search engines’ robots.<br />

Steps for Completing the Registration Follow-Up Report<br />

1. Search Engine / URL: List the search engines where you manually registered your site and their<br />

URLs.<br />

2. Date Submit: Record the date you registered.<br />

3. Follow-up Date: Record follow-up date(s).<br />

4. Status, Ranking: Note pertinent information such as ranking in a search, need to register, etc.<br />

Report for Exercise 2-7<br />

Registration Follow-Up Report<br />

Search Engine / URL Date Submit Follow-Up Status Date Ranking<br />

Lesson 2 Pg. 28

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