Black Belt Web Marketing.pdf - Costa del Sol

more. Announcing is a lot like registering: you can spend weeks posting in countless
locations. After the first ten or so, the effect of your announcement on web traffic is
minimal.
To be able to follow the steps in this exercise, it’s important that you have a newsreader –
one is included in both Netscape and Internet Explorer – and that you know how to search
newsgroups, subscribe, and post a message. Posting a message is as simple as sending an
email. If you don’t know how to do these tasks, now is a good time to learn. These skills
are essential to developing and executing an aggressive web marketing plan.
Completing the General Announcement Locations Worksheet
1.comp.infosystems.www.announce: This newsgroup one of the most popular
announcement locations for new web events such as:
New web resources
Updates of URLs
New Web server, client, and supporting software
New releases and upgrades.
Short summaries Web magazines and journals.
It’s not as easy to announce here though as it used to be. It no longer accepts
commercial announcements but if your site offers a free benefit to the Internet
community, it may be acceptable. Modify your announcement if necessary to stress the
benefit to the community.
Your announcement should be no longer than 75 lines. Also you may want to limit your
signature to four lines or less. The subject of your announcement should be preceded by one of
these ID tags:
ARCHIVE
ENTERTAINMENT
MAGAZINE
SCIENCE
ART
ENVIRONMENT
MISC
SERVER
BOOK
Lesson 3 Pg. 10