sharing creativity & caring for your business ... - Stampin' Up!

Go On . . . Pop the Question
It’s not as hard as you think
You’re on one knee, holding out a red
velvet ring box. Your heart is racing, your
palms are sweating. You’re going for the big
one: “Will you marry me? Er, I mean . . . will
you be my downline member?” You open the
box as you show your customer the sparkling
diamond ring Independent Demonstrator
Application.
Want a little lesson in sociology? Don’t make
something a bigger deal than it is. Asking
someone’s hand in marriage? Yes, a big deal.
Asking someone what she thinks about
becoming a demonstrator? Not a biggie.
Remember, you’re recruiting—not dating!
Keep a healthy perspective when recruiting,
and consider the sociology of it all; the
scientific study of human behavior can teach
you that you don’t need to get worked up
over the little things in life, like having a
conversation with a potential recruit.
Putting Too Much Pressure on
Yourself?
Demonstrators often put too much
pressure on themselves when recruiting.
It’s easy to get so wrapped up in the
outcome and whether the potential recruit
says “yes” (yippee!) or “no” (dramatic
sigh). Our human nature leads us to take
disappointment personally; we feel like we
have been rejected, when really it was just
the opportunity that was rejected.
But just getting out there and talking with
people by sharing your story and showing
them how Stampin’ Up! could brighten
their lives is success in and of itself. This
abundant and continuous sharing is what
will grow your business. Yeah, you’ll hear
“no” and “I’m not interested” at times, but
so what? That “no” might turn into a “yes”
later on. And if it doesn’t, it’s not the end
of the world.
Loosen Up: Good for You &
Your Potential Recruits
When you realize that recruiting doesn’t
have to be a big, dramatic deal, you realize
you have nothing to lose. Keeping this
light perspective makes it even easier
to start those recruiting conversations.
When you keep them casual, light, and
friendly it’s not only better for you,
but it’s also better for your potential
recruit. They’ll feel more at ease and less
threatened, which will make them more
receptive to the conversation.
So don’t be afraid of the “big question.”
Remember your sociology lesson: keep
your perspective on recruiting light, and
you’ll live happily ever after, after all.
Recruiting: Keeping It Light
• Focus on the relationship—not the
result.
• Take a potential recruit out to
coffee and get to know her
better.
• At a workshop, individually
compliment your customers.
• Share what you love about being
a demonstrator with others
one-on-one.
• Tell your hostess to watch you
at a workshop and think about
whether that’s something she’d
like to do.
So what do you have to lose?
Give it a shot and have a recruiting conversation.
Talk with someone who’s expressed an interest, or
who you think would really enjoy the demonstrator
perks. Remember, keep it all in perspective!
september 2011 29