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Boxoffice-January.10.1953

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ACADEMY AWARDS 14, 94 AD IDEAS .22, 88, 98, 19S, 202, 209 AIR CONDITIONING .. .163, 1 6S, 195 ALL-WESTERN WEEK 168 AMATEUR SHOWS 49, 61, 79, 83, 88, 94, 132, 143 AMPA SCHOOL 231 ANNIVERSARY 33, 44, 58, 83, 88, 106, 114, 131, 164, 166, 177, 217, 220, 242, 282, 284, 292 AUCTION NIGHT 60, 242 AUTOGRAPH PARTY 21, 114 BABY DERBY 6, 31 BACK-TO-SCHOOL SHOW 202, 212, 216, 220, 229 BAG IMPRINT 21, 51, 269 BALLOON DERBY 76 BALLOON SCRAMBLE 230 BALLYHOOS Airplane 124, 139, 195, 285 Ambulance 243 Animals 78, 251 Antique Car 50, 166, 176 Arabs 4 Army Truck 6 Artist 32 Baby Buggy 9 Balloons 83, 104, 111, 146, 152, 285 Bicycle 288 Bride 110 Coliope 71, 90, 101 Chariot 116 Clowns 71, 90, 126, 208, 230, 240, 255 Comedy 27, 39, 56 Convicts 99, 105, 131, 134, 141, 155, 159 Covered Wagon 4, 27, SO, 56, 88, 102 Cowboy 117 Cycle 48, 144 Elephant 144 Eskimo 140 40-ond-8 Train 1 97 Floots 36, 66, 89, 110, 116, 123, 126, 169, 210, 233, 273 Football 95 Gorilla 86, 210, 212 Hillbilly 7 Hula Girls 183, 208, 214, 229 Indian 33, 142, 193, 294 Jockey 41 Jungle 156 Knights 188, 270 Mexican 83 Military Band 124 Minstrel 150, 166 Models 18S, 236 Monkeys 204, 21 Motorcycle 93 Navy Duck Ill New Car 37, 97, 104, 120, 129, 168, 236, 246, 278 New Trucks 1, 24, 30, 54, 63, 75, 84, 94, 99, 181, 186, 212, 240 Pirote 2 Pitch Man 101 , 1 36 Pony Rides 74 Rickshaw 48, 193, 256 Robot 6, 27, 44, 50, 88 Sandwich Man 12, 89 Santo Clous 194, 267 Smoke Jumper 72, 74 Snow-Sled Corolers 7 Sound Truck 3, 43, 48, 99, 202, 220 Stage Cooch 4 Street Dancers 96, 100 Tank 3, 13, 56, 118, 139, 209 Trolley Car 114 Truck 15, 44, 45, 112, 195, 228, 229, 268 24-Shect Truck 56, 96, 150, 211, 291 Uncle Som 23 Wolking Book 70, 122, 123, 165, 174, 183, 186, 265, 270, 277 BATTLE OF SINGERS 27 BENEFIT SHOWS 46, 49, 58, 70, 76, 79, 98, 112, 128, 143, 171, 176, 196, 246, 268 BILLBOARDS 10, 27, 54, 62, 97, 110, 116, 141, 145, 188, 190 BIRTHDAY CLUB 117, 121, 239 BLIND DATE BUREAU 218 BLOOD BANK 6, 30, 32, 58, 65, 70, 98, 110, 134, 158, 176, 197 BLOTTERS 26, 31, 63, 96, 151, 175, 184 BOOKMARKS 21, 26, 63, 89, 269, 274 BOTTLE TOPS 20 BOXOFFICE HONOR ROLL 5, 29, 45, 53, 87, 115, 135, 157, 179, BOY SCOUTS 211, 231, 253, 281 36, 40, 46, 51, 58, 70, 79, 106, 113, 286, 293 BROTHERHOOD 52 BUFFALO BILL DAY 143 BULLFROG DERBY 148 BUMPER STRIPS 10, 104, 106, 119, 186 BUSINESS EDUCATION DAY 237, 238 CALENDAR ADVERTISING 2, 31, 46, 71, 288 CANDID CAMERA PARTY 45 CEREBRAL PALSY FUND 172 CHRISTMAS Ad Ideas 290 Boosters 12, 295 DIsploys 4, 20 Free Shows 9, 12, 15, 261, 285 Giveaways 27 Ideos 281, 284, 285 Porties 9, IS, 31, 43 Toy Collections 9 Troilers 261, 277 COMMENT CARDS 73 COMMERCIAL ADS 30 COMMUNITY CHEST 65, 286 COMPRESSED AIR RAMP 141 CONTESTS Ad Writing 184 Anogroms 10 Anglers 179 Archery 172,' 195, 233 Art 31, 37 8 GENERAL EXPLOITATION DIRECTORY . Basketball 22 Beanstalk 99, 127, 155 Beautiful Legs 76, 141, 215, 239, 245 Beauty 68, 125, 159, 195, 218 Child Beouty 128, 169 Clossitied Ad 28, 39, 120 Coloring 2, 39, 42, 84, 106, 114, 174, 235, 238, 249, 282 Cow Milking 98, 154 Dance 228, 236 Essay 28, 73, 126, 132, 142, 241, 278 Freckles 120 Guessing 36, 105, 106, 124, 127, 136, 169, 201 Letter Writing 39, 128, 261 Mogicion . 25 Misspelled Word 25 Model Building 23, 26, 64, 270 Most Kissoble Lips 69 Mystery Tune 1 Newspaper 10, 13, 20, 22, 27, 30, 58, 63, 69, 79, 83, 89, 102, 114, 117, 129, 140, 158, 180, 186, 206, 246, 249, 280, 293, 296 Pogo Stick 205 Popularity 51, 115, 196 Radio 33, 48, S2, 89, 96, 99, 117, 121, 139, 160, 165, 176, 182, 186, 218, 220 Sate Opening 105 Singing 49 Songwriting 67 Square Dance 51, 168, 232 Star Identification 46, 111, 209 Street Doncing 89 Television 12, 89, 278 Typing 1 COOKING SCHOOL . .76, 166, 257, 283 CO-OP ADS 6, 15, 20, 21, 25, 26, 31, 42, 51, 54, 66, 72, 84, 96, 99, 112, 113, 116, 123, 130, 139, 144, 148, 159, 161, 166, 180, 185, 229, 234, 240, 248, 255, 257, 278, 283 COSTUME PARTY 43, 70, 254 COSTUMED STAFF 27, 43, 79, 97, 98, 110, 126, 134, 17S, 203, 242 COUNTER CARDS 40 COUNTRY STORE NIGHT . 264 COURTESY CAMPAIGN 9, 11 DIAMOND HUNT 36, 63, 112, 190, 216 DIRECT MAIL 1, 3, 48, 74, 82, 101, 114, 123, 136, 168, 196, 207, DISPLAY ADS 289 Classified 46 Originol 8, 30, 40, 48, 82, 88, 120, 152, 174, 219, 229, 234, 271, 293 Teaser 7, 32, 43, 67, 102 Other 2, 28 DOG SHOW 251 DRIVE-INS 18, 19, 30, 33, 42, 66, 74, 83, 89, 98, 101, 105, 112, 114, 120, 131, 142, 144, 154, 155, 159, 163, 171, 176, 178, 181, 191, 196, 215, 217, 230, 244, 260, 261, 276, 283 DUSK-TO-DAWN SHOW ...266, 290 EASTER IDEAS 67, 83, 111, 113, 114, 116, 131 ELECTION STUNTS 238, 239 ENCORE WEEK 132 ENDORSEMENTS 20, 25, 48, 58, 67, 201 FAMILY NIGHT 229 FAN CLUBS 42, 118, 218 FASHION SHOW 31, 51, 102, 108, 131, 142, 229, 245, 252 FIDDLERS' CONVENTION 204 FINGERPRINT CARDS 202 FIRE PREVENTION WEEK 255 FLOATS 36, 66, 116, 123, 126, 169, 210, 233, 267, 273, 276 FLOOD AID 143 FOOTBALL 235, 239, 254 FRIDAY THE 13TH 1 60, 1 62, 1 65, 1 70, 1 74, 281 FRONTS 2, 10, 14, 26, 44, 52, 54, 66, 95, 99, 100, 104, 105, 106, 126, 130, 132, 135, 138, 139, 148, 160, 172, 178, 181, 186, 208, 214, 255, 256, 270, 276, 284 GAME ROOM 186 GIVEAWAYS Animals 131 Autos 2, 68, 152 Balloons 105, 271 Bicycle 60, 74, 190, 233, 251 Candy 12, 60, 111, 126, 144, 267 Coffee 54 Comic Books 98, 114, 203 Cosmetics 242, 246 Cowboy Buttons 49 Doughnuts 1, 98 Flowers 31, 33, 67, 96, 108, 116, 130, 156, 205, 218 Food Baskets 12, 257 Free Trip 31, 41, 71, 86, 114, 124, 203, 207 Gosoline 42, 249 Merchandise 121, 181 Nylons 99 Perfume 184, 214 Pets 83, 113 Pony 58, 143 Poultry 288, 290 Records 123 Robot Mosks 43, 44 Samples 23, 43, 45 Star Photo 21, 123, 186, 268 Washing Machine . 105, 106 Other 241 GOLF TOURNAMENT 173 GRADUATION 126, 129, 143, 148, 156, 201 HALLOWEEN 254, 258, 268 HERALDS BloHers..26, 63, 96, 151, 175, 184 Bookmarks 21, 26, 63, 89, 269, 274 Condy 9, 32, 39, 63, 158, 180, 193, 220, 271, 296 Contest 106, 114, 243 Co-op 7, 9, 42, 70, 72, 90, 107, 111, 114, 120, 126, 130, 136, 156, 169, 181, 220, 236, 252, 289 Counterfeit Money 83 Diecut 116, 120, 130, 144 Flying Saucers 213 Lucky Number 7, 74, 94 Novelty 24, 39, 60, 98, 107, 119, 127, 144, 148, 154, 206 Parking Tag 33 Precious Stones 36 Summons 1 59 Tabloid 15. 132, 192, 260 Teaser 43 Telegrams 27 "Wonted" 61, 103 HITCHING POST 216, 234 HORROR SHOWS 22, 127, 164, 165, 170, 243, 273, 286 HOSPITAL FUND 6, 13 HOT-SEAT NIGHT 24 ICE BLOCKS INSTITUTIONAL 201, 245 Church 46, 81, 101, 163, 171, 229, 270 Civic 44, 52, 62, 143, PTA 194, 255, 273 112 School 46, 48, 89, 126, 143, 148, 156, 201, 235, 237, 277 Service Clubs 36, 38, 41, 62 Tox Aid 81 Other 31, 112, 117, 128, 235, 250, 271 INVISIBLE GOLDFISH 9, 102 JALOPY NIGHT 152 JIMMY FUND 220 JINX SHOWS 160, 162 JUKEBOX 20, 48, 74, 132, 227 JUNE BRIDE PARTY 167 KARTOON KARNIVAL . 68, 270 KID CLUBS KID SHOWS 46, 139, 200, 239 Christmas 9, 12, 15, 27, 43, 260, 292 Merchant Sponsored 9, 20, 45, 60, 111, 133, 146, 216, 229, 248, 268, 280 Miss Frozen Tike 77 PTA Sponsored 46, 134 Other 32 KIDDY ZOO 191 LAMPPOST CARDS. .9, 10, 96, 119, 144 LEAP YEAR IDEAS 36, 67, 70, 71, 72, 73, 82, 94, 99 LIVE TRAILER 101 LOBBY Animated Displays 3, 42, 46, 48, 49, 51, 61, 67, 70, 76, 79, 86, 91, 95, 96, 100, 103, 122, 154, 190, 198, 212, 267, 272, 276 Christmas Displays 4, 20 Disk Jockey Shows 263 Exhibits .12, 13, 23, 30, 31, 43, 65, 68, 73, 86, 97, 111, 119, 125, 128, 132, 155, 180, 208, 252, 294 Ideas 4, 20, 82, 88, 100, 105, 120, 127, 132, 138, 173, 184, 201, 256, 268, 272, 296 Posters on floor 104 LOCAL MOVIES 6 LOLLIPOP TREE 191 LOW BUDGET IDEAS 109 LUCKY WHEEL 49, 74 MANAGEMENT 2, 227 MARCH OF DIMES 28, 36, 64 MARQUEE DISPLAYS 10, 14, 40, 43, 50, 75, 95, 108, 113, 114, 120, 130, 142, 161, 182, 261 MENU CARDS 21, 60 MIDNIGHT SHOW 20, 22, 127, 164, 165, 170 MILITARY CO-OP 3, 6, 12, 13, 25, 43, 45, 49, 62, 88, 112, 129, 141, 146, 169, 198, 209, 227, 245 MIND READER 178 MOCK PREMIERES .17, 96, 194, 257 MOTHER'S DAY 116, 128, 131, 139, 145, 152 MOVIE JAMBOREE 212 MOVIETHON 266,290 MOVIETIME U.S.A 139 MUZAK 121 NAPKINS IMPRINTED 54, 63, 129, 216 NATIONAL TIEUPS 38, 53, 141, 176, 186, 200, 215, 266, 289 NEEDLE IN HAYSTACK 196 NEWSBOY PARTY 31, 259 NEW SEASON IDEAS . 234, 243 NEW THEATRE OPENING 88 OLDTIMERS SHOW 123 OPEN HOUSE PARTY 249 PARADES 39, 45, 51, 54, 58, 66, 72, 112, 123, 126, 129, 141, 174, 201, 203, 230, 232, 258, 275 PEEP BOX 73, 92, 134, 166, 238, 276 PENNY GRAB 266 PET PARADE 282 PITCH MAN 93, 136 PLACE MATS 106 POLLS 27 PREMIERES 13, 39, 66, 93, 103, 109, 147, ISO, 177, 192, 213, 214, 246, 257, 273 PROCLAMATION 7, 10, 13, 45, 202, 268 . PROGRAMS 106, 131, 201, 244 PTA 37, 131 RADIO PROMOTION Contests 33, 48, 49, 52, 60, 61, 89, 96, 99, 112, 117, 121, 139, 147, 227 Forum 1 Ideas 45, 143, 192 Interviews 6, 25, 45, 62, 66, 104, 107, 155, 284 Quii Show 96, 130, 241, 242 RAFFLES QUEST 24, 152, 162, 198, 207 RED CROSS 6, 30, 32, 48, 58, 65, 98, 158, 176, 197 REOPENED THEATRE 145, 195, 216, 249 REQUEST NIGHT 43 ROY ROGERS CLUB 200 RUBBER STAMP 64, 74, 120, 121 SAFETY IDEAS 22, 36, 39, 46, 82, 107, 119, 228, 246, 269 SCHOOL IDEAS 2, 6, 21, 23, 25, 36, 126, 129, 143, 148, 156, 201 SCRAP DRIVE 90 SCREENINGS .3, 12, 21, 31, 70, 82, 94, 142, 188, 241, 264, 276, 289 SERIALS 46 SHORTS PROMOTION 72, 73 SIDEWALK ART SHOW 277 SIGNS A-Boords 39, 110, 111, 141, 169, 186, 227 Auditorium 44, 67 Morquee 14, 43, 66, 95, 104, 113, 120, 142, 161, 182, 240, 261 Outdoor 50, 125, 139, 229, 270, 286, 296 Pork Bench 9 Sidewalk 44, 65, 104, 229 Trucks .16, 122, 125, 228, 268, 274 SMILE WEEK 101 SNEAK PREVIEW 30 SNOWBIRDS 60 SOUND TRUCK 3, 43, 48, 99, 202, 220 SPELLING BEE 101 SPORTS NIGHT aS4 SPRING IDEAS 47 SQUARE DANCE 51, 54, 117, 168, 180, 232 ST. PATRICK'S DAY 79, 81 STAFF WEEK 81 STAGE ATTRACTIONS Amateur 49, 61, 79, 83, 88, 92, 94, 104, 132, 143, 236, 257 Beauty Contest 61, 68, 75, 125, 159, 195, 218 Dance Revue 68, 117, 292 Indian Dancers 36 Kid Beauty Show 77 Leg Contest 76, 141, 239, 245 Military Ceremonies 13, 31, 39, 49, 72, 117, 124, 127, 131, 141, 165, 178 Radio Stars 40, 171 Roily 239, 254 Style Show 51, 76, 98, 102, 131, 142, 193, 229, 245, 252 Teen Talent 22, 26, 37 Vaudeville 7, 25 Wedding 15, 81, 279 STAR APPEARANCE 6, 27, 32, 45, 49, 54, 69, 86, 107, 114, 136, 149, 192, 197, 275 STENCILS 10, 20, 33, 90, 113, 119, 136, 139, 201, 229, 268, 295 STILL BOARDS 14, 27, 45 STORK DERBY 6, 31 STREET PHOTOGRAPHER STREET 112, 207, RENAMED 279, 283 238 STUDENT TICKETS 31,84, ISO, 163,212 STYLE SHOW . 76, 98, 193, 229 SURVEYS 107 TALENT SHOWS Radio 26 Stoge 22, 37, 52, 61, 79, 83, 143 TALKING LETTER 35 TABLE-TENT CARDS 3 TEASER TRAILER 43, 45, 94, 102, 269 TELEGRAMS 27 STUNTS 104, TELEPHONE TELESCOPE 165, 31, 204, 50, 266 233 TELEVISION Commcrclols 27, 193, 195 Contests 12, 89, 114, 251, 265, 278, 287 Interviews 64, 107, 269, 275 Quiz 241 Shows 31, 65, 214 Trailers 40 THANKSGIVING IDEAS 267, 284 THEATRE THEATRE PARTIES RENTAL 36 51 TIEUPS Books 40, 42, 76 Boy Scouts 286 Church 96, 105, 229, 251 Circus 185 Dance School 25, 69 Disk Jockey Hospital 1 , 1 2, 48, 1 1 8, 1 60, 227 244 Loundromat 241 Library 2, 28, 64, 88, 174 Merchant 11 News Agency 1, 10, 27, 94, 117, 181, 186, 212 Newsboy 133, 134 Newspaper 10, 13, 30, 83, 89, 102, 128, 169, 196, 282 Ploygrounds 1 92 Radio 1, 30, 31, 175, 182, 186, 218, 220 Recruiting 3, 23, 25, 26, 39, 40, 104, 111, 129, 146, 198, 209, 227, 263 Records 27, 118 Safely 46, 82, 107, 119, 246 School 2, 21, 23, 25, 26, 28, 120, 121, 156, 244, 279 Toxi 238 Transit 26, 71 Travel Agency 43, 54, 126 Zoo 147, 204, 209 TINY TOT CIRCUS 116 TREASURE CHEST 21, 295 TREASURE HUNT 24, 275 TRICK MIRROR 282 VALENTINE'S DAY 35, 54, 58, 60, 61, 70, 71, 88 VAUDEVILLE 7, 25 WALLET STUNT 103, 136, 255 WAR BRIDES 33, 37 WASHINGTON'S BIRTHDAY .... 62, 67 WEDDING 15, 81, 279 WELCOME CARDS 244 WELCOME SANTA SHOW 284 WINDOW CARDS 10, 43, 75, 94, 102, 110, 120, 136, 220 WINDOW DISPLAYS 15, 21, 32, 37, 45, 48, 69, 82, 84, 90, 91, 102, 113. 124, 127, 138, 142, 143, 147, 154, 183, 188, 198, 255, 294 Window Disploys (animated) 32, 67, 122, 124, 170, 236, 265, 287 WINDOW STREAMERS 26 WISHING WELL 280

Joyce O'Hara Is Dead; MPAA Vice-President NEW YORK—Joyce O'Hara, vice-president of the Motion Picture Ass'n of America, died early Friday Morning i9i in his suite at the Waldorf-Astoria. JOYCE O'HARA He was preparing to breakfast and then attend meetings at the MPAA headquarters. The cause of death was a heart attack. He would have been 60 years old February 5. O'Hara had been associated with Eric Johnston, MPAA pre.sident, since the latter was elected president of the U.S. Chamber of Commerce. He joined the MPAA with Johnston in September 1945 as his executive assistant and was elected a vice-president. He was closer to Johnston than any other man in the ranks, accompanying him on most of his trips throughout the U.S. and aiding in many important negotiations. At the time of O'Hara's death, Johnston was on the coast. O'Hara was born in Pittston. Pa., He attended the Wharton school of the University of Pennsylvania and Georgetown university law school. After service with the marines in World War I. O'Hara joined the Washington bureau of International News Service, then joined the publicity department of the Chamber of Commerce in 1922. O'Hara leaves his wife, son and two daughters. Funeral arrangements were being completed at the weekend. Study of Antitrust Laws Is Proposed by Senator WASHINGTON—A comprehensive study of administration, interpretation and effect of U.S. antitrust laws is caUed for in a bill introduced this week by Sen. Pat McCarran (D., Nev.). McCarran seeks to "rectify any misapplications and misinterpretations" of the statutes with clarifying legislation, and also wants to eliminate conflicts among the statutes and to improve administration and enforcement. McCarran would have the Senate judiciary committee carry on the study, either itself or through appointment of a subcommittee. Legal Status of Immoral' Stands As Ronde Censoring Case Core ALBANY—The court of appeals reserved decision Wednesday afternoon on the "La Ronde" appeal by Commercial Pictures Corp., after viewing a courtroom screening of the film and hearing arguments pro and con on reversing decrees by the Board of Regents and the appellate division banning t'.ie picture in New York. Florence Perlow Shientag, counsel for Commercial Pictures, and Dr. Charles A. Brind jr. for the Regents, differed sharply on the French-made film's alleged "immoral and tends to corrupt morals" nature, their interpretation of the U.S. Supreme Court decision in "The Miracle" as it affects cen.sorship laws and the Regents' standards in judging licensability. QUESTION REGENT COUNSEL The judges permitted Mrs. Shientag to present her formal arguments almost without interruption, but they peppered Dr. Brind with questions about what is "immoral" and how do the Regents determine this. If interrogations were an indication, some members of the state's highest tribunal were apparently critical of Dr. Brind's line of reasoning. Several of the judges asked whether it would not be better to change, or to have changed, the grounds on which films can be rejected; specifically, "adulterous." which is a recognized offense, instead of "immoral." Dr. Brind replied that "immoral" has a connotation understood and accepted by the public and the Regents reflect the "consensus of the people of the state" in their decisions on "immoral" pictures. The judges apparently thought it important to know the Regents' standards before they could determine whether a picture was "immoral." Judge Stanley H. Fuld, whose dissenting opinion in "The Miracle" set forth the viewpoint subsequently voiced by the U.S. Supreme Court in invalidating "sacrilegious" as a basis for licensure refusal, was one of Dr. Brind's most persistent questioners. Another was Judge Charles S. Desmond, who wrote a separate though concurring opinion in "The Miracle." STANDS ON STATE LAW Dr. Brind struggled to keep on his main ti'ack of argument; namely, the Regents had a statute under which they operated and a responsibility to make decisions under it; they also had a specific picture upon which to rule. Brind was confident the board reflected the public consensus on "immoral," so far as "La Ronde" went. He scoffed at Mrs. Shientag's use of the phrase, "illicit love." To Brind, the film had nothing in it of "love"; its ten scenes dealt with prostitution and adultery. "Boy meets girl, and in each case, sexual intercourse results." he declared. The Regents, the veteran lawyer insisted, had never issued a State seal to this "type" of picture, although it had licensed films in which adultery was committed. With "La Ronde," there was only "one theme and one culmination—intercourse." Mrs. Shientag placed emphasis on the enthu.siastic notices which the picture had drawn, reading several. The critics' evaluation was important, she contended. Their judgment was confirmed by five international awards, exhibitions in numerous foreign countries, and screenings in 90 American cities—all, the lawyer stressed, without incident. To Dr. Brind, the artistic production, the fine acting, the favorable critiques were unimportant; he did not think "that is the way to argue the case." Some critics, he intimated, have "axes to grind"; in any event they do not reflect public opinion on morality. Mrs. Shientag ai'gued that the meaning of "immoral" changes with the times "anything that is not moral, is immoral." "La Ronde" had caused no harm anywhere. Its theme was illicit love, but the Regents had licensed many pictures with that theme. The "treatment" was the yardstick, she claimed. Interjection of "Mom and Dad" into the controversy swirling around "La Ronde" was sought via an affidavit and applicaion for permission to file a brief as amicu.s curiae, in support of petitioner-appellant's position. by Sidney Friedberg, attorney for Hygienic Productions. Inc. Friedberg set forch that the sex hygiene picture was refused a license by the Regents m 1949 and hat judicial review of this determination was not undertaken, because existing decision; then .seemed to indicate "insufficient likelihood of success." However, the Supreme Court decision in "The Miracle" throws "a new light on the entii-e law and practice of motion picture censorship." Hygenic Productions asked permission to file a brief on the unconstitutionality of censoi-ship. Mrs. Shientag objected. Judge Loughran said the matter would be taken under consideration. An appeal to the Supreme Court is inevitable if "La Ronde" is negated by the court of appeals. Rogers Hospital Boxes Get $10,000 in Two Months NEW YORK—Within two months, since the installation of coin boxes for the Will Rogers Memorial ho pital collections in 2,500 theatres, more than $10,000 has been collected. The second distribution of boxes has just been completed by National Screen Service and the number of theatres using them has been increased to 4,000. Joseph R. Vogel. Loew's vice-president, who originated the plan, estimates that the collection rate will be doubled by the time the next change-over takes place. This is scheduled to begin about February 15. Raibourn Will Discuss TV Via Subscription System NEW YORK—Paul Raibourn, Paramount vice-president and television authority, will speak on sub.scription television at a forum to be conducted Thursday evening (15) by the Radio and Television Executives society at the National Broadcasting Co. studio. Hugh M. Beville jr., NBC research director, and George Nixon, NBC manager of engineering development, will discuss commercial television. Nathan L. Halpern, president of Theatre Network Television, will discuss theatre TV. BOXOFFICE ;; January 10, 1953 N 43