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Boxoffice-January.17.1953

. . BOSTON luranager

. . BOSTON luranager James M. Connolly of 20th-rox set up two sneak previews, with "Taxi" at the Central Squire, Cambridge, and "Tonight We Sing" at the Coolidge. Brookline, and both were well received . . . Former District Manager Edward X. Callahan, who resigned last spring, was given a New Year's luncheon at the Ritz Carlton hotel by his former colleagues, Jim Connolly, Phil Engel, John Peckos, John Feloney, Stanley Young and E. X. Callahan jr. The MGM film, "Jeopardy," will be given a strong TV saturation campaign over the Mutual network, with Terry Turner, former RKO national director of exploitation and advertising, handling the project from the Mutual angle. The film will have simultaneous openings in 40 New England theatres and will have radio spot coverage in territories having no TV outlets. The Boston playdate is January 29 at Loew's State and Orpheum, with other playdates starting the day before and lasting through February 1. Catherine Breen, secretary to John Feloney at 20th-Fox, and Fi'ank Keller, booker at the same office, were both ill with the virus. In a higlily concentrated selling drive among salesmen and bookers of Warner Bros., a Warner product will be on every screen in the territory during the week of January 11-17. This marks the first time in the history of the exchange that some Warner product, either for a full week or part of the week will play in each of the 460 theatres in the New England area. "This remarkable record was the result of a tremendous effort on the part of the staffs of this office," said Ralph lannuzzi, branch manager, "and could not have been accomplished without the wholehearted cooperation of all exhibitors, theatre bookers and managers. I wish to take this opportunity to thank each and every one of them in making this Norman Ayers Cleanup week such a success." Harry Aaronson, known as "the mayor of Scollay Square," again put on an annual Christmas show for a group of children sponsored by the Henry Piice lodge of Masons for which he is the entertainment chairman. This year the affair was held at the Colony Theatre, Dorchester, with owner Meyer Rubin donating the theatre for the occasion. Aaronson, who is the manager of the Stuart, Boston, thanked Tom O'Brien and Abe Barry of Columbia and John Moore and Wendell Clement of Paramount for donations of cartoons for the party. ATC President Samuel Pinanski has completed negotiations with Producer Sol Lesser for the initial New England showing of Ti-i- Opticon, a new third-dimension process, which opened at the Pilgrim, showcase of the ATC circuit, on January 15. The film was introduced at the Festival of Britain . The 20th-Fox feature, "Stars and Stripes Forever," broke a house record for regular admissions films at the Strand in Portland, Me., a Snider circuit hou.se. Rodney Bush, national exploitation director for 20th-Fox, spent a few days in town w'ith local pubhcist Phil Engel on plans for the cooperative newspaper campaign for "Treasure of the Golden Condor," which will open in this territory . . . Redstone Drive-In Theatres has made some managerial changes for the new season, with Manuel Lima, former manager at the Neponset Drive-In, Boston, switching to the New York drive-in at the Whitestone Bridge and with Hal O'Day. who has been at the Revere Drive-In, taking his place in Neponset. This leaves an opening for the manager at the Revere. For the first time in many years, a 20th- Fox film will play the Capitol, Springfield, a Warner house, when "The I Don't Care Girl" goes in. Phil Engel, publicist, a.ssisted in the promotion and stopped off in Worcester to set up the campaign for "My Cousin Rachel," which opens at Loew's Poll. Press-Radio Lunch Given For 'Flags' Conn. Bow HARTFORD—John McGrail of the U-I exploitation staff and Lieut. Cmdr. K. A. Ian Murray, retired British naval officer, were guests at a press-radio luncheon at the Hotel Bond during the Connecticut premiere of "Against All Flags" at the Warner Strand. Luncheon invitees included Allen M. Widem, Hartford Times; Viggo Anderson, Courant; Joe Girand, WTHT; Harvey Olson, WDRC, and J. F. McCarthy, manager of the Warner Strand, and representatives of the Hartford naval reserve training center. HANDY

. . . Race " . . . Burglars . . . . . Both Boston Industry Aids Dimes Drive Kickoff BOSTON—Several industryites were present at the kickoff dinner at the Hotel Vendome for the March of Dimes drive which runs through January. Seated at the head table, along with General Chairman George Swartz and Mayor H>^les, were James M. Connolly, manager for 20th-Fox and chairman for the entertainment industry, and Charles E. Kurtzman. northeastern division manager for Loew's Theatres, who is president of the Suffolk county chapter of the MOD. Also in the banquet room w'ere industryites Phil Engel. publicist at 20th-Fox. who is a vice-chairman in charge of theatre collections: Ray Feeley. Joe Cifre and Al Somerby. Charles Kurtzman gave the main address, in which he outlined the objectives for this year's drive and pointed out the need for increased collections due to the recent epidemic which brought the number of polio cases to more than the previous year in this state. Dr. William T. Green, chief orthopedic surgeon of the Children's medical center, was another .speaker. Plans w-ere discussed for the mother.-; march, a door-to-door solicitation which highlights the campaign. LYNN Drrnel Dandrow, better known as "Happy Dandrow. has retired as doorman at the Warner Theatre after many years of service films are making a hit with children on Saturday mornings at the New Colony, and excitement runs high as the comedians strive to win the various contests. Tlie 15 weekly winners in the audience are determined by numbers, printed on tickets and those worn by the racers. Pi-izes are awarded. Eugene Foster, stagehand and spare operator, and Ed Ellsworth, special officer and doorman, are now in the employ of the Colony, which with two competing theatres closed, now has a monopoly in a large busine.ss area. January Grosses Up HARTFORD — Maurice Shulman of the Shulman Theatres. Hartford, says business at the Rivoli and Webster theatres during first five days of January beat grosses for similar period last year. Polio sufferers look to you. Drop March of Dimes slugs info your advertising for the March of Dimes drive—Jonuory 2-31. Allied of West Virginia Okays National Policy From Mideast Edition Cincinnati—The Allied Motion Picture Exhibitors Ass'n of West Virginia has approved the entire policy program of Allied States Ass'n, particularly the rejection of the initial plan for a system of national arbitration. A poll conducted by mail of West Virginia Allied members resulted in a unanimous vote of approval, according to Ruben Shor, a director. N E \N HAVEN pilmrow visitors included John Perakos. Palace. New Britain, hobbling around on crutches as a result of a fractured ankle received in an auto accident in Pennsylvania . . Alex Harrison. 20th-Fox exploiteer. was in town to help on "Treasures of the Golden Condor." Saturation release of film is planned for February 4 . . . Screen star Eddie Bracken headlined the show at the Baybrook. West Haven night club (8-10) . . . Herman Levy, MPTO counsel, was named a member of the executive committee for the March of Dimes campaign here . . . John Carroll, brother of Dick Carroll, Paramount booker, died of heart Meyer Levin, film producer and disease . . . novelist, was a guest speaker at the New Haven Jewish Community Center. . . Connecticut Tent 31, Variety, now is sponsoring Family nights at its clubrooms every Friday evening, to develop interest of wives and other members in organization. Hy Levine has been named chairman of Tent Si's hou.se committee . The Connecticut unit will pai-- ticipate in the Variety milk train, which will deliver powdered milk to the children of Mexico City before Variety International's convention there in May. It is believed the train will originate in Boston, make a stop in New Haven and then work its way across the nation. RKO will show the short subject. "Operation A-Bomb." to Gen. William Hesketh. director of the state civil .service organization, other CD leaders and army, marine corps, air force and press representatives on the 19th . . . Jules Livingston, Republic manager, was in New York for a business meeting . Three-column Associated Pi-ess story about Col. Paul W. Tibbets, central figure in "Above and Beyond," landed on the front page of the New Haven Register, giving a nice plug to the film before it opened at Loew's Poll January 15. Carl Reardon, U-I manager, was in Boston for a meeting to discuss product and distribution plans for the Charles Peldman drive, which runs through May 7. Also attending were Pete Dana, eastern division manager; John Scully, district manager, and representatives of the Albany, Buffalo, Philadelphia and Boston exchanges . . . Connecticut premiere of "The Pour Poster" was held simultaneously at two Sampson & Spodick houses in downtown New Haven, the Crown and the Lincoln . . . Floyd Fitzsimmons, MGM publicist, Boston, was in town. Rosalind Russell stars in "Wonderful Town," a new musical which will have its national premiere at the New Haven Shubert on January 19. Miss Russell is originally from Waterbury, where her family still resides. Her latest film, "Never Wave at a WAC," will be released in this area within a few weeks after "Wonderful Town" premieres. Lieut. Comdr. Ian Murray, British Royal Navy Reserve, was brought here by Universal for a press-radio luncheon at Kaysey's, in connection with the opening of "Against All Flags," at the Paramount i8i ... Frequent snow and ice storms during first half of January have theatre managers gnashing their teeth. With good product being released, business is generally good, but it could be better were it not for the hazardous weather got $165.30 at the Howard Theatre, Fishman chain house in New Haven, after forcing an exit door. They ripped open the soft drink and candy machines and office cabinets, and also attempted to crack the office safe, but were unsuccessful. PROVIDENCE 'pdward Gould, well-known in summer stock and stage circles throughout the east, came to grips with the Providence board of censors and was triumphant. Booking a revised version of the Broadway hit. "Tobacco Road," at the Playhouse. Gould was refused a license and was threatened with arrest should he go ahead with his plans. Deciding not to take the arbitrary ruling lying down. Gould appealed to the superior court. He pointed out that all of the objectionable material had been deleted. He was granted an injunction and the play opened on schedule. When the police censors arrived. Gould departed from his usual custom of granting free admission and forced the local censors to buy tickets. Some 450 persons atended the opening performance, and Gould in a speech between acts, presented his case. He asked the patrons to let him know if they were insulted or embarrassed by any of the pa.ssages in the play. Over 150 of the theatregoers rallied to his support and signed petitions to block the censors from interfering. Gould was congratulated for battling the censorship regulations which have for so many years harried local theatre operators. . Dave Levin held "Ruby Gentry" for a second week at the Albee . Music lovers were given a treat when the . Avon Cinema presented "Carnegie Hall" . the Albee and Loew's State pre.'.ented sneak previews of coming attractions. These were offered as part of the regular evening program without any increase in admission. . . . . . . The Rhode Island premiere of "High Treason" was presented at the Carlton The Avon Cinema management took quick advantage of the front page publicity anent the battle between the Providence board of censors and the Playhouse over the staging of "Tobacco Road" by bringing back the screen version of the Broadway hit. On the same program was "Grapes of Wrath" The Majestic, last of local houses to succumb to refreshment stands, has a very beautiful lobby display. The Greek ministry of commerce has allocated 50,000 pounds sterling for importation of British films during the year July 1, 1952 through June 30, 1953. SPECIAL TRAILERS 630 NINTH AVENUE NEW YORK 36, N.Y. SPEED! QUALITY! SHOWMANSHIP! CAN'T BE BEAT! 1327 S.WABASH CHICAGO 5, III. BOXOFnCE January 17, 1953 83