Cultural Heritage Tourism Conference - Sustainable Tourism Lab

Sustainable Tourism Planning & Development Laboratory
www.sustainabletourismlab.com
Sustainable tourism development meets
the needs of present tourists and host regions
while protecting and enhancing opportunities
for the future. It is envisaged as leading to
management of all resources in such a way that
economic, social and aesthetic needs can be
fulfilled while maintaining cultural integrity
essential ecological processes, biological
diversity and life support systems.
Blackstone Valley Visitor Center
175 Main Street
Pawtucket, Rhode Island 02860
In collaboration with:
RHODE ISLAND
Cultural Heritage Tourism Conference
Wednesday, October 27, 2010
8:00 - Noon

Conference Goals
• Learn the benefits of Cultural Heritage Tourism
Development that make sites and programs
come alive
• Add value to your program by focusing on quality
and authenticity
• Enhance the visitor’s experience by preserving
and protecting the resources
• Find a fit between a community and tourism
• Discover how Cultural Heritage Tourism promotes
a community’s identity
Conference Presenter,
Cheryl Hargrove
Cheryl Hargrove is President
of Hargrove International/The
HTC Group, a consultancy
she founded in 1995. Ms.
Hargrove served as the National Trust for Historic
Preservation’s first heritage tourism director after
successfully implementing their demonstration
program. A travel industry veteran, Ms. Hargrove
was named to the 1995 White House Conference
on Travel and Tourism Task Force, where she
served as a member of the Product Development
Committee. She participated in creating and
approving a national tourism strategy for the
United States which includes the protection and
appropriate development of America’s unique
historic, cultural and natural resources.
She also helped in the formation of the national
cultural tourism coalition to join federal and
national non-profit agencies together, and later
facilitated forums to develop a uniform definition
for cultural and heritage tourism. Hargrove is a
senior associate member of the Society of America
Travel Writers. She has spoken at more than 300
state, National, and international conferences
including the Norwegian World Heritage Site
annual meeting in 2010.
Ms. Hargrove’s organization specializes in heritage,
tourism, and marketing communications. Clients
include National Geographic Society, Third Annual
Geotourism Challenge, Appalachian Regional
Commission’s Civil War 150 Initiative, the Kansas
Scenic Byways Program, Maryland Heritage Areas
Authority, Pennsylvania Artisan Trails, and the
National Endowment for the Arts.
Why Attend
Join us for an interactive discussion
with Cheryl Hargrove to learn the benefits
of cultural heritage tourism and how it
contributes to the bigger picture of
sustainable tourism in New England.
Cultural and Heritage Tourism is one of
the fastest growing segments of the travel
industry. Studies show that heritage travelers
stay longer at their destination, spend more
money and tend to put money back in the
Communities they visit. Over the years,
travelers have outgrown homogenized places
and are now looking for unique, authentic
experiences. The goal of this Conference is
to forge a new vision, expand and develop
cultural & heritage tourism for the benefit
of our region’s economy, residents and the
tourism industry.
Registration Information
Date: Wednesday, October 27, 2010
Cost: $45 per person (Includes lunch)
Registration
Online: www.sustainabletourismlab.com
Phone: 410-724-2200; Lilly Kayamba
Location:
Blackstone Valley Visitor Center &
Salve Regina University
175 Main Street, Pawtucket, RI 02860
Agenda:
Registration
Presentation
Break
Workshop
Wrap-up
Lunch
8:00 am
8:30 am
10:00 am
10:30 am
11:45 am
12:00 pm