Boxoffice-June.11.1962

JUNE II, 1962
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HE NATIONAL FILM WEEKLY
Pttbliihed In Nine Sectional Editions
BEN SHLYEN
,ditor-in-Chief and Publisher
ONALD M. MERSEREAU, Associate
Publisher & General Manoger
i=SSE SHLYEN Monaging Editor
luGH FRAZE Field Editor
I. STEEN Eostern Editor
! L. THATCHER. .Equipment Editor
llORRIS SCHLOZMAN Business Mgr.
\
ublication Offices: %if> Van Bmnt Blvd.
uisu city 24, Mo. Jtsse Sliljwi. M:uitfing
Editor: Morris Solilozman. Iiusines.s
Laser: Hugh Frazo. Field Editor; I. L.
Iittcber, Editor The Modern Theatre
Mtlon. Telephone Cllcstnut 1-777T.
Idltorial Offices: 1270 Sixth Ave.. RockeiiUer
Center, New York 20. N. Y. Donald
I. Mersereau. -Associate Publb-her k
eneral Manager; K\ Stfen. Bistem Edlir.
Telephone COIumbus 5-6370.
UujI Offices: EMltorial—920 N. Michtin
.\ve.. ailoago 11, IIL, Frances B,
lluw. Telephone SL'perlor 7-3972. -\dver-
;lng—5809 North Lincoln. Louis Dldler
Jack Broderlck. Teleirtione LOngbeach
:84.
l/estern Offices: Editorial and Film Adver-
Islng—6362 llollyivooil Blvd.. Hollywood
8, Calif., Telephone HOUywood 5-1186.
|k]ulpinent and Non-Film Advertising
Lafayette Park. Los Angeles,
Bob Wettsteln, manager. Telephone
iailf. lUnklrk 8-2286.
ondon Office: Anthony Gruner, 1 Woodttry
Way, Flncbley, No. 12. Telephone
llllslde 6733.
,.tlanta: Jean Mullls, P. 0. Box 1695.
>lbany: J. S. Conners. 140 State St.
laltlmore: Ueorge Browning, 119 E.
29th St.
IosIod: Guy Livingston, 80 Boylston,
Boston. Mass.
harlotte; Blanche Carr, 301 S. Church.
Cincinnati: Frances Ilanford. UNlverslly
1-7180.
:level.ind: W. Ward Marsh, Plain Dealer.
^)lunibus: Fred Oestrelcher, 52^4 W.
Broacluay.
Nortli
)«lla3: Mable Gulnan, 5927 WInton.
)enYer: Bruce Marshall. 2881 S. Cherry
Way.
)«s Moines: Pat Cooney. 2727 49th St.
Mroit; H. F. Iteves, 906 Fox Theatre
BIdg., WOod».ard 2-1144.
Hartford: Allen M. WIdem, Cll. 9-8211.
Indianapolis: Norma Geroghty, 436 N.
IlllnoLs
St.
ladtsonvllle: liobeit Cornwall. 1199 Edgewood
Ave.
Memphis: Null Adams. 707 Spring St.
IMIami: Martha Lummus. 622 N.E. 98 St.
ilMilwaukec: Wm. NIchol. 2251 S. Layton.
Minneapolis: l>on Lyons. 72 Glenwood
.N'ew Orleans: Mrs. Jack Auslet, 2268%
St. Claude Ave.
I
Wklahoma City: Sam Brunk. 3416 N.
Virginia.
JOmaha: Irving Baker. 5108 Izard St.
Philadelphia: Al Zurawski, The Bulletin.
Pittsburgh: R. F. Kllngeas-mlth, 516 Jeanolte,
Wilkinsbiirg. Cllurchlll 1-2809.
Portland, Ore.: Arnold Marks. Journal.
Proildence: Guy Langley, 388 Sayles St
St. Louis: Joe & Joan Pollack. 7335
Shaftsbury. University City. PA 5-7181.
Salt Cake City: II. Pearson. Deseret News.
S»n Francisco: Dolores Barusch. 25 Taylor
St., ORdway 3-4813: Adverthing:
Jerry Nowell, 417 Market St.. YUkon
2-9537.
In
Canada
Montreal: Room 314.
Jules Larochelle
625 Belmont St..
-. Jolm: 43 Waterloo. Sam B.ibb.
Toronto: 2075 Bayvlcw Ave.. Wlllowdale
Ont. W. Gladkh.
Vancouver: 411 Lyric Theatre Bldg. 751
Ctfamlllo St., Jack Droy
Winnlpes: The Tribune, Jim Peters.
Member Audit Bureau of Circulations
Second Class postaue paid at Kan.s.i.s City,
MO. Sectional Edition. $3.00 per year
National Bdition. J7.50.
JUNE
Vol. 81
1 I, 19 6 2
No. 8
RA1{E,
ON THf UPBEAT!
ami wclcoiiic, is s ii c li an ij|il)iMt
stdiy as tliat which appealed in Thf Wall
Stieet Journal of Thursday, June 7, that froiitpajied.
at the top of column one. a long article,
headlined:
MOVIE HOI SE REVIVAL
More Theatres Open
Than Close for First
TiiTie in Post-War Era
and the entire article, which was carried to almost
another full column on another page, gave
a picture of the industry to the pulilic that was
well-merited.
This wasn't news to us, for BoxoFFICE has
lieen regularly re|)orting the continuing trend of
new theatre huilding, the latest of such surveys
having appeared in our May 7, 1962 issue, a
Copy of which was sent to The Wall Street Journal.
But giving this information to the public and
the important element of that public that reads
the Journal is what it is entitled to be told
and should know: That the motion picture business
is BUILDING UP, and not going downhill!
And we're glad to see that other newspapers
around the country have similarly been giving
accent to the positive about theatre business.
Maybe the Boxoffice survey gave the Journal
the idea to do a similar check-up story. But,
whether or not this is the case, we are glad to
see that it did some interviewing of its own,
reaching into small and large situations that betoken
tlie trend of expansion of theatre building
in new areas, of refurbishing and modernizing
old structures and of relighting closed houses,
which are being operated successfully.
From reports that continue to come to our
news desk, tliere is a strong indication that new
theatre building will reach boom status within
the coming year and that rehabilitation of older
and closed houses will continue at a steadily increasing
pace. Among the reasons: People are
coming back to movie theatr&s, for they have
learned that they afford them the best in entertainment;
the general attendance rise is holding,
warranting putting money into keeping it up
througli improved facilities; experience in new
theatn; operations in new residential and shopping
areas is proving satisfactory; betterment
in the film production outlook is highly encouraghig.
* •
Denver's
Example
Si>eaking of accenting tlie positive, an exemplary
action was engaged in by the Denver
branch managers of five major distributing com-
])anies who teamed up and went on a joint tour
of kev cities in that area. The purpose was to
let the public in those communities know about
the good and entertaining pictures that were on
schedule for release during the next six months
and to do a public relations and >clling job for
the industry as a whole-
The plan worked out to a highly successful
degree, garnering front-page reports of the
meethigs held with leading citizens, newspajKT
and radio folk, with listings of the forthcoming
pictures, cast and other information about tliem;
and througli radio interviews that brought out
the same or similar facts. Local exhibitors, of
course, participated in these meetings and they
were afforded the opportunity to carry on when
the pictures are ready to play their theatres.
There is nothing like enthusiasm to sell anything.
And, as most everyone knows, there is no
enthusiasm that can equal that of a film man
when he knows he can pull out all stops. Doubtless,
that was the case in the Denver teaming-up.
for it would not have been undertaken, if the
product didn't back it up.
Now that so much good ])roduct appears assured
on upcoming schedules of all companies,
an industry-wide emulation of the Denver move
would have a widespread revitalizing effect.
Columbia Moves Ahead
Columbia Pictures has an impressive lineup
of product set for release during the remainder
of this year and carrying into 1963, as reported
in Bo.xoFFiCE last week. It is a varied product,
such as exhibitors have been asking for, that
provides storv material that will appeal to audiences
of varying types and tastes- And that s a
good way to attract the maximum of potential
ticket-buyers.
Among the big ones are: "Advise and Consent,"'
"The Interns," "The Best of Enemies,"
"Diamond Head," "Jason and the Golden
Fleece," "Bye Bye Birdie," "Lawrence of Arabia"'
and "Barabbas," to name a few. And featured
are such stars as Charlton Hestoii, Kim Novak,
Jack Lemmon, Anthony Quinn, Alec Guinness,
Henry Fonda, Charles I^ughton, Sophia Loren
and Janet Leigh.
In December of 1958. A. Schneider, Columbia
president, announced a long-range plan for the
company"3 futuie progress. This was called the
"Columbia Formula"" and it called for focusing
on top-budget films and more independent pictures
as keys to the program. Judging by the
current and upcoming lineup aforementioned.
Columbia is moving well ahead of schedule for
which Mr. Schneider, Leo Jaffe, executive vicepresident.
Sol Schwartz, head of production, and
their associates are to be congratulated.
{jiy^ /%ltf^^^

5
administrators
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. Edgar
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Barney Balabon Tells
Stockholders:
Varamount Has Strong
Confidence in Future
NEW YORK — Barney BaJaban. president
of Paramount Pictures, has undiminished
confidence
in the future of the
motion picture business,
he told the
stockholders attending
the annual meeting
in New York
Tuesday
1
1 . Marking
his 26th year as
president of the company,
he said that
Paramount is "enga'^'ed
continuously in
Barney Bulaban attaining the most
efficient operation of
studio and production facilities." Management
consultants are reviewing overall
studio operations "to bring our production
costs more nearly in line with the present
cost requirements of the market possibilities
for our pictures." he said.
For the first quarter of 1962. Paramount
reported estimated consolidated income at
$1,129,000. or 67 cents per share, based on
1.690.231 shares outstanding, compared
George Weltner
Paul Raibourn
with consolidated net income for the same
period in 1961 of $2,450,000, or $1.46 per
share. In addition, an investment profit
was realized in the amount of approximately
$400,000. or 24 cents per share,
based upon 1,673,231 shares then outstanding.
Balaban told stockholders that "your
company enjoys a unique i>osition in the
industry in that we have not had any reduction
in cash dividend rate since the incorporation
of Paramount Pictures Cons, in
1950. This was not done without considerable
planning and cash control." In the
area of cash management, Paramount also
continues to take a "most conservative
position on liabilities," reserving "for our
obligations completely and promptly," he
added. He also pwintcd out that one of
the effects of a new amortization method
adopted by the company is to make quarter-by-quarter
comparisons of less significance
than previously.
"A proper evaluation of our true operations
results now requires a view of at least
six months—and preferably a calendar
year—at a time." he said.
Among the other subjects touched upon
in Balaban's address to stockholders were:
Paramount is giving close attention to
what it calls "style trends" in stories; that
the 12-month period ending March 31 of
Telemeter has "provided a varied basis sufficient
for testing acceptance of programs
and projecting the results beyond a pilot
operations," and that "overall costs have
been reduced substantially below the
initial costs at Etobicoke": Lawrence
Chromatron tubes have been constructed
which not only have the potentiality of
400-foot lambert brightness but also "have
much more latitude for manufacturing
variation than those we made previously;
tlie Autometric Corp., during the first five
months of this year, has operated at a
lower volume than it has for the past few
years but that other subsidiaries. Dot
Records, the Famous Music Companies,
Talent Associates-Paramount. Ltd., Los
Angeles TV station KTLA and Famous
Players of Canada, "continue to give a good
account of themselves in their profit perfomiances,"
Balaban reported.
He also mentioned that Paramount's
post-1948 film library backlog "will be an
important source of income ind that a
licensing arrangement appears unquestionably
preferable to sale of om- rights."
George Weltner, vice-president in charge
of distribution, reported on new releases
from the 4th of July through the following
ten to 12 months. He described 14 forthcoming
films, which he said were in keeping
with Paramount's policy of turning out
product of stronger boxoffice value.
The board of directors later elected
Weltner as executive vice-president and
Raibourn as senior vice-president. At the
same time, the board named John P. Brown,
who joined Paramount as assistant to
James Richardson, treasurer, last January,
as assistant treasurer. Brown was previously
associated with General Dynamics Corp.
and Arthur Young and Co.
Weltner joined Paramount 40 years ago
and Raibourn, also a director of the company,
has been associated with Paramount
since 1921.
Officers reelected included Balaban.
president; Zukor, chairman of the board:
Weisl. chaii-man of the executive committee;
Freeman, Jacob H. Karp. Randolph C.
Wood. Louis A. Novins. vice-presidents;
Richardson, treasurer; Arthur Israel jr..
Russell Holman and Bernard Donnenfeld.
assistant secretaries, and Joseph P. Fryer,
controller.
Eugene Klein Addresses
N.Y. Security Analysts
NEW YORK—Eugene V Klein, president
of National General Corp.. on Friday (8i,
addressed the New York Society of Security
Analysts. He discussed the new management's
current diversification program and
real estate development and revitalization
of overall operations.
Klein was accompanied on the eastern
trip by Irving H. Levine. executive vicepresident,
and joined by Robert W. Selig.
vice-president of theatre operations, who
stopped off in Denver and Kansas City en
route.
Armed Force Service
Affiliates Witli TOA
NEW YORK—The Army and Air Force
Motion Pictui'e Service, w-hich operates approximately
1,700
35mm and 16mm armed
forces theatres throughout the world, has
affiliated with TheaU-e Owners of America,
according to joint announcement of John
H. Stembler. TOA president, and Robert E.
Quick, chief of the AAPMPS.
The organization, operated under supervision
of the board of dii-ectors of the Anny
and Air Force Exchange and Motion Picture
Service in Washington, is an agency of
the Departments of Anny and Air Foi-ce.
Several years ago, AAFMPS began coopera-,
tion with TOA in agreeing to play films oa|
later availability than commercial theatrei
located near military installations.
Stembler said the affiliation with TOA
assured maintenance of close relations with
military theatres, as well as marking th<
continued growth of TOA.
TOA will
provide the AAFMPS with information
on TOA and exhibitor undertakings
and the armed forces organization will
take part in these exhibitor efforts which
are in its best interests and consistent with
government regulations.
Wendell Corey Re-Elected
President of Academy
HOLLYWOOD—Wendell Corey has been
re-elected president of the Academy of Motion
Picture Arts and Sciences for the
1962-63 year with Arthur Freed elected as
first vice-president; Jacob H. Karp. second
vice-president; Hal Elias, secretary; Hal
Mohr. assistant secretary; Fred L. Metzler,
treasurer, and Richard Mui-phy, assistant
treasurer.
The board of governors, consisting of 26
elected members—two from each of the
Academy's 13 branches—are as follows:
Macdonald Carey and Wendell Corey
(actors^, Stanley Ki-amer and E. J. Mannix
I I
Preston Ames
and Emile Kuri ( directors > . William H.
Daniels and Hal Mohr (cinematographers>,
Frank Capra and King Vidor (directors),
Jacob Karp and R-ed Metzler
i
executi\'es>
Rudi A. Pehr and Roland Gross ifilm editors!,
Elmer Bernstein tn\d George W.
Duning (music). Arthur Pi-eed and Hal B.
Wallis (producers I, Bill L. Hendricks and
Perry Lieber (public relations i. Hal Elias
and Ken Peterson (short subjects i. Gordon
E. Sawyer and Waldon O. Watson (sound),
Ivan Goff and Richard Murphy (writers).
Jack Bloom of 20th-Fox
Circuit Sales Dies at 67
NEW YORK— Funeral services were held
here June 3 for Jack Bloom, veteran sales
representative for 20th Century-Pox. who
died June 1 at Beth Isi-ael Hospital. Bloom,
who had been with the company since
1920. had been home office sales representative
for national circuits for the last 13
years. He would have been 68 in July.
Eight yeare after joining Fox Film Corp.,
Bloom was made assistant manager of the
contract department and then manager.
At \ai-ious times he was assistant to division
managers.
SurviWng are his wife, a son, a daughter,
thi-ee sistere, two brothers and thi-ee grandchildi-en.
01
li
BOXOFFICE June n. 1962

40 YEARS OF SERVICE
George J. Flaherly
Of lATSE Honored
HOLLYWOOD — More than 1,000 film
industryites assembled for a testimonial
dinner at the Beverly Hilton Hotel to honor
George J. Flaherty, recently elected eighth
vice-pi-esident of tJie International Alliance
of Theatrical Stage Employes. The occasion
also mai'ked Flaherty's 40 years of service
to Uie motion pictm-e industry.
Y. Frai^k Freeman, board chaiiinan of
the Association of Motion Pictm-e Pi-oducers,
was toastmaster for the event at
which Richard Walsh. lATSE president.
delivered the keynote addi-ess. and other
si)eakere included Charles Boren. executive
vice-president of AMPP: Richard Jencks.
executive secretaJT of the Television Producers
Alliance and Leo Moore, cochairman
of the testimonial.
Jeny Lewis emceed the entertainment
progi-am and delivered some songs and
jokes along with Bobby Rydell. Poncie
Ponce and Gail Robbiiis.
In introducing Walsh. Freeman noted
that the lATSE head had never been heard
to make a strike thi-eat to get his own way
and declai-ed that "there would be no labor
problems in the world if the other industines
lived with men like him."
Walsh, who said that the LATSE locals
comprise 30.000 employes here, welcomed
Flaherty into his new post as vice-president
and took part in presenting him with
a gold watch as a token of esteem from his
coworkers.
Eugene Arnstein, Allied Artists studio
manager, cochaimianned the dinner with
Moore, and Merle Chamberlain, MGM, was
entei-taimnent chaii'man.
Norman B. Rydge Predicts
Greater Industry Strides
NEW YORK—Norman B.
Rydge, chairman
of the Greater Union Theatres of Austaralia,
hailed the long and mutually profita
b 1 e exhibitor-distributor relationship
which has existed between his company and
Universal since their founding date in 1912
at the U-I luncheon in his honor at the
Laurent Tuesday (5).
Saluting the leadership which Milton R.
Rackmil, president of Universal, has given
the entire motion picture industry, Rydge
predicted that the next 50 years would show
still greater strides forward in both the
production and distribution fields, with U-I
continuing to show the way.
In presenting Rydge to the assembled
luncheon, Rackmil welcomed him not only
as a customer but as a friend of long-standing.
Among those attending were Capt.
Harold Auten, G.U.T. representative in the
U.S. Adolph Schimel, Henry H. "Hi"
Martin, Charles Simonelli, Felix M. Sommer,
Martin Salkin. Ben M. Cohn, Joseph
I. Mazer, Jack Dobbin, Fortunat Baronat
and Alex F. Black.
'Diners' Club Man' Starts July 9
HOLLYWOOD—July 9 has been set as
the starting date for Columbia's "The
Diners' Club Man," starring Danny Kaye.
William Bloom will produce and Frank
Tashlin will direct the film budgeted at
$2,000,000.
Study Plans to Improve
Projection and Sound
Conn. Pay TV Ads Offer
Late Para., WB Films
Hartford, Conn. — RKO General
Phonevision, through large display ads
in local newspapers Monday and Tuesday
(4, 5) revealed that new Warner
Bros, and Paramount feature films will
be shown on the local pay TV operation
here this summer.
Specifically mentioned for summer
showing are "Hatari!" upcoming Paramount
feature, and "The Music Man,"
new Warner Bros. film. The pictures
will be available on a day and date
basis with first subsequent run theatres
in the area.
RKO General plans to begin television
operations here June 29, with
some 300 to 500 subscribers initially,
and addition of more than 100 per week
hoped for in September. No definite
date has been set for showing of the
two features.
John H. Pinto, RKO General Phonevision
vice-president, said that United
Artists, thus far, has been the only
company refusing to discuss negotiations
for showing of new films, due to
ownership of many negatives by independent
producers. Negotiations with
other firms are continuing, he said, but
only Paramount and Warner Bros,
have already agreed to showing of
their films.
Columbia Int'l Billings
Hit Record Week May 26
NEW YORK—Columbia Pictures International
rolled up an unprecedented $2,-
103,263 in billings in the week ended May
26, according to Mo Rothman, executive
vice-president. The record week came at
the culmination of the company's $25,000
Treasure Chest sales drive and also coincided
with the end of the company's fiscal
period.
The previous high week for the company
had been in May 1957 with a gross of
$1,514,417.
In commenting on the May 1962 record,
Rothman said that the figure had been
obtained without the help of a new major
release, "Guns of Navarone," the company's
big money winner, having been released in
most territories earlier in the year. "Barabbas,"
looked upon as the next big Columbia
blockbuster abroad, only opened its first
engagement in London June 4.
Exhibitor Up Politically
AMARILLO, TEXAS — Sen. Preston
Smith, prominent Lubbock theatreman, appears
to be destined to become the next
lieutenant governor of Texas. He won the
Democratic runoff for this office last week.
Texas has gone Democratic in its general
elections since the Civil War in all gubernatorial
votings.
NEW YORK—Plans to
Improve theatre
screen and sound presentation by the East
Coast Research Council Theatre Committee
were taken under advisement in a special
executive session called here the last
week in May by its chairman Frank Cahill
jr.
An immediate study would take into consideration
the following:
1. Recommended maximum theatre
picture size when projecting 1.75-1
35mm pictures.
2. Recommended maximum theatre
picture size when projecting Cinemascope
2.35-1 35mm pictures.
3. 70mm recommendations.
4. Recommended practice with respect
to 70mm splicing in theatres.
5. Recommendations regarding screen
replacements or resurfacing.
6. Recommended servicing practice
for projectors (70mm and 35mm >;
lenses (backing and/or anamorphic)
; lamphouses, miiTors, rectifiers,
water recirculators, sound
systems and horn systems.
7. Recommended practice for extending
life of 35mm prints.
Besides chaiiTnan Cahill, the committee
members are: Gio Gagliai-di, Stanley Warner
Theatres; Charles Horstman, RKO
Theatres; Hari-y Rubin, AB-Paramount;
Jolin Kohler, United Artists: Tliomas
Prendergast, Todd-AO, and H. Edward
White, Eastman Kodak, the latter two
newly elected at the meeting.
As part of its progi'am of technical
progress, the Theatre Committee also plans
to:
1. Effectuate eventually a firm coordination
between the east and
west industry engineering and technical
interests.
2. Activate a program for opening
wider research facets on both coasts
and in the field.
3. Explore the manner and method of
alleviating the critical shortage of
engineeriiig and technical manpower
in the industry.
Glen Alden Earnings Up
200 Per Cent Over 1961
NEW YORK—The Glen Alden Corp.
earnings for the first four months of 1962
were substantially ahead of the comparative
period in 1961. Albert A. List, chairman of
the board, told the stockholders at the
annual meeting. At the end of March, the
published net operating earnings of the
corporation for the first quarter were $2,-
101,000, equal to approximately 37 cents per
share of sales of $30,434,000. This represents
an increase of 200 per cent in net
earnings and a 27 per cent increase in sales
over a year ago.
The stockholders re-elected the existing
board of directors, who then met and
elected Charlton H. Williams, a vice-president
of Glen Alden.
BOXOFFICE June 11, 1962

Distributors, Exhibitors
Organize on West Coast
HOLLYWOOD—Fomiation of the West
Coast Society of Motion Picture Distributors
and Exhibitors was announced following
a meeting of 45 leading independent
theatre ownei-s. film distributor and producei-s
at the Cinema Theatre in Hollywood,
with Samuel Stiefel. California exhibitor,
acting as chalmian. The total membership
is expected to exceed 250 when all
applications ai-e in from the tluee branches
of the industry located on both coasts.
The orgaiuzation's by-laws were set
forth as follows:
A. To safeguard, promote, advance and
fui-ther the interests of the independent
and non-affiliated exhibitors and distributors
of motion picture films.
B. To maintain, promote and develop
in cooperation wiUi the general public and AWARD FOR IMPROVEMENT —
persons and organizations involved in all The Downtown Denver Improvement
media of communication such united effoi-ts
as will assure and deepen the under-
its owner-president, Mrs. Vera Cockrill,
Ass'n cited the Denham Theatre and
standing and appreciation of the importance
to the country of the broadest free-
recently. The theatre was presented a
left, at a luncheon in the Hilton Hotel
dom of expression of ideas in the fields of merit award in recognition of the vast
art, literatui-e and entertainment to the remodeling and improvements it had
end that cultm-al, spiritual and intellectual undergone. The association recognizes
life of our people shall be steadily advanced. firms and organizations which have
C. To opix>se all foniis of ccnsor.ship by made significant contributions to the
public authorities or private, self-appointed beautification and improvement of
censors, and at the same time comply with downtown Denver in the last five years.
all laws affecting the distribution or exhibition
of motion pictures, reserving the G. Anderson, right, executive director
Seven awards were presented by Perry
right accorded to all pereons to test the of the association. The Denham was
validity of censorship laws as applied in the only theatre to receive an award.
particular situations.
D. To encourage the public to select
wisely for itself what it will see. hear or
MGM Sets 60 Key Bookings
read, and to encourage and stimulate the
disti-ibution and exhibition of motion pictures
of genuine entertainment or other LOS ANGELES—The first 60 selected
For 'Lolita' During June
value.
key city bookings for MGM -Seven Arts'
E. To safeguai-d and promote the interests
of motion pictui-e films.
13 world premiere in New York. The film
"Lolita" have been set to follow the June
Permanent headquarters of the new organization
will be announced at the next Theatre, Beverly Hills.
opens the night of June 21 at the Beverly
regular meeting scheduled for the last week Among the new bookings are the Esquire,
in June at which time a full complement Dallas; Telenews. Milwaukee; World, St.
of officei-s will be elected.
Paul; Tower East, Salt Lake City; Capri,
Boston; Stillman, Cleveland; L o e w 's,
Indianapolis; Visulite, Charlotte; Ingersoll,
Miss Schorr, Rosenthal
Des Moines; 'Villa, Oklahoma City; Shady
In New Columbia Posts
Oak, St. Louis; Capri, Kansas City.
Previously announced openings for the
NEW YORK— Hortense Schorr, Colum-
MGM release have included the Hollywood.
Toronto; Ontario. Washington D.C.; Trans-
Lux. Philadelphia; Loop, Chicago; St. Louis
bia Pictures publicity manager in New
York, has been elevated to the newly
created post of coordinator of publicity for
the company while Bud Rosenthal, a member
of the home office publicity department
since 1959, succeeds her as publicity
manager, according to Robert S. Ferguson,
national director of advertising, publicity
and exploitation.
MLss Schorr, who has been with the company
for many years, will now direct the
channeling of publicity material from its
sources throughout the world for merchandising
the company's product.
Rosenthal joined Columbia as trade press
contact in March 1959 after .sei-ving as associate
editor of the Independent Film
Journal. He was named New York newspaper
and syndicate contact for Columbia
in September 1960.
Park, Minneapolis.
James Mason. Shelley Winters and Peter
Sellers star with Sue Lyon introduced in
the title role. "Lolita" was directed by
Stanley Kubrick and produced by James
B. Harris. 'Vladimir Nabokov adapted his
own novel for the screen.
20th-Fox to Make Film Under New Title
HOLLYWOOD— "Cher Papa" is being reactivated
by 20th -Fox under the new title,
"Love in a Cool Climate." as a starring
vehicle for Barbara Eden and Tuesday
Weld. Vincent Sherman will produce and
direct the Frederick Kohner novel being
scripted by Al Lewln and Bert Styler.
James Stewart Urges
Humor on Screen
BUFFALO— "We need more humor
the screen today," declared James Stew
the other day in the course of a phone
conversation from Los Angeles with Bob
Sokolsky, drama critic of the Buffalo
Courier-Express. "The movies could stand
more of a variety," declared Stewart, whose
next local screen appearance will be at the
Center Theatre in "Mr. Hobbs Takes a Vacation"
late in June. "There's been too
much of the same thing in recent years and
audiences deserve better than that," said|
the star.
Stewart will be doing his part toward the
return of film humor. Having completed
one comedy, he starts work in September
on another, "Take Her, She's Mine,"
adapted from the Broadway show that
starred Art Carney.
Stewart, in the course of the interview,
said he did not fully agree with current]
pessimists who feel that the film industry
has seen its best days. "I think the overall
quality of films was better when I first
came into this business than it has been
for the past five or six years," he conceded.
"The big thing was that they made more
good entertainment pictm'cs in the 30s
and 40s tlian they do today," Stewart said
The star said he saw no end to the increase
in overseas production, but hesitated
to view that situation with alarm. "This is
merely the sign that one era has ended
and anotlier is with us. Overseas shooting
is inevitable, but more mo\'ies are still
made in this country for world consumption
than anywhere else."
20th-Fox Exploiteers Hear
'Longest Day' Sales Plan
CHICAGO—A seminar to acquaint the
|
field exploitation force with Darryl F.
Zanuck's "The Longest Day." forthcoming I
20th Century-Fox release, was conducted
|
at the exchange here Friday i8i by Charles i
Einfeld. 20th-Fox vice-president.
Sindlinger reports on the penetration of
the picture thus far were analyzed by Einfeld
and the field force and plans laid down
for greater utilization of television and
radio promotion for the picture.
Also discussed by the group were other
coming Fox releases: "Hemingway's Adventures
of a Young Man," "Five Weeks in
a Balloon." "The Lion," "Nine Hours to
Rama" and "Gigot." The Hemingway picture
was screened for the field force the
evening preceding the seminar.
Einfeld was assisted by Rodney Bush,
20th-Fox exploitation director. Others attending
the seminar were: Phil Engel, Boston;
Hal Marshall, Philadelphia; Ralph
Buring. Pittsburgh; Manny Pearson. Cleveland;
Jerry Berger, St. Louis: Chick Evens,
Kansas City: Sol Gordon, Chicago: Louis
Orlove, Milwaukee; Jimmie Gillespie,
Dallas; Jerry Rafshoon, Atlanta; Helen
Yorke, San Francisco; Eddie Yarbrough,
Los Angeles, and Sam Glasier, Toronto.
'Big Boy' Williams Dies
HOLLYWOOD — Guinn "Big Boy"
Williams. 62. well-known comedy actor,
died Wednesday 1 6 > in a hospital here after
a series of intestinal opei-ations. He was to
have been staned in a new TV series.
BOXOFTICE June 11, 1962

«
TRANSLATION:
%
THE SHOOTING STARTS JUNE 18

Ills is tne
story of
a handful
of men
and women
of eleven
nations
who held out
55 days
against
frenzied hordes
of bloodthirsty
fanatics.
It is known
to history
as the
Boxer
• • • TRANSLATION:
li;£H^1^A.&?i

^
;ONSTON
^resents
^^i^-^ ?i^ ?-t
"1^ K '^ +'
t t ^t*#/1^+*^H7^ Mf'

WORLD WIDE
DISTRIBUTION
ALLIED ARTISTS
United States
Canada
Japan
Near East
RANK FILM DISTRIBUTORS, LTD.
United Kingdom
South Annerica
Italy
Germany
Scandinavia
Far East
MELIOR FILMS
Belgium
Luxembourg
Congo
SOCIEDADE IMPORTADORA DE FILMES LDA.
Portugal
VALORIA FILMS H. MUCCHIELLI
France
BRITISH EMPIRE FILMS PTY., LTD.
Australia
HAFBO FILMS. N. Y.
Holland
FILMAYER. S. A.
Spain
A. S. FILM LTD.
Israel
TRANSLATION:
BIG MONEY AT BOX OFFICE

Levine's Embassy Plans
11 Films June-August
NEW YORK—Joseph E. Levine's Embassy
Pictures will release 11 pictures, includina
"Boys' Night Out." KoinK through
MGM in July, during the June through
Auuust period. Embassy went into distribution
a year ago with "Two Women." for
which Sophia Loren won the Academy
Award in April.
In addition to "Boys' Night Out." which
will open at the Victoria and Guild Theatres
later in June. Embassy's summer
scliedule includes "Boccaccio '70," Carlo
Ponti production in Eastman Color, which
will be the first attraction at the new
Cinema I and Cinema II theatres in New
York June 26: "The Sky Above and the
Mud Below," Academy Award-winning
documentary feature in wide-screen and
color, which will open at the Forum Theatre
late in June, and "The Devil's
Wanton." an early Ingmar Bergman Swedish
film, which will open at the 55th Street
Theatre in June.
The other Embassy releases for July and
August are: "Strangers in the City." written,
produced and directed in New York
City by Rick Carrier: "Divorce— Italian
Style," Italian film which won the Silver
Ribbon Award in Italy for best actor. Marcello
Mastroianni, plot and script: "Constantine
and the Cross." produced in Italy
in wide-screen and color, starring Cornel
Wilde. Christine Kaufmann and Belinda
Lee: "The Seven Capital Sins." produced
in Eui-ope with Jacques ChaiTier. Jean-
Pierre Aumont, Eddie Constantine and
Dany Saval in the cast: "Madame Sans
Gene." in Technirama and Technicolor,
starring Sophia Loren and Robert Hossein,
directed by Christian- Jaque: "Le Crime
Ne Paie Pas." directed by Gerard Oury
with a cast including Richard Todd,
Danielle Darrieux. Annie Girardot and
Michele Morgan, and the British comedy,
"What a Carve-Up!" starring Kenneth
Conno, Sidney James, Shirley Eaton and
Dennis Price.
Of these, "Boys' Night Out" was the only
one made in Hollywood. "What a Carve-
Up!" was made in England, "Strangei-s in
the City" was fOmed in New York and the
balance was made in France, Italy or
Sweden.
AA Shows 39-Week Net
Loss of $1,196,000
NEW YORK—The financial operations
of Allied Artists Pictures Corp. and
its wholly owned subsidiaries for the 39
weeks ended March 31, 1962. resulting in
a net loss, before federal income taxes,
of $1,241,000. After a federal income tax
credit of $45,000. the net loss was $1.-
196.000. compared with a net profit,
before federal income taxes, of $579,000
for the corresponding period last year.
After a provision for federal income taxes
of $165,000 that year, the final net profit
was $414,000, according to S. Broidy, president.
The gross income for the 39-week period
ending March 31, 1962, amounted to $9.-
585.000. compared with $10,498,000 for the
same period in the previous year. "El Cid."
which AA believes will be its highest grossing
film, has played only a limited number
of dates to date. Broidy pointed out.
READ
HOW YOUR
MOVIE-GQIIMG HABITS
ARE GOING TO
CHANGE!
Beginning on June 27th, you will be
able to see the big,
important motion
pictures in relaxed closc-to-home comfort
at your own local
PREMIERE
SHOWCASE Theatre, at the same time
they play on Broadway!
It will be like having thirteen
Broadway openings spread
out across
the entire Greater New i'ork Metropolitan
area.
Far fewer parking problems.
Shorter travel time. Greater all-around
convenience. You'll be seeing top screen
attractions at your own local PRE-
MIERE SHOWCASE Theatre.
The department stores, with their
suburban branches, long ago recognized
the need to make it easier and more convenient
for you to shop. We think now is
the time to make il easier and more convenient
for you to see motion pictures
during their premiere engagements.
Inaugurating this policy at thirteen
PREMIERE SHOWCASE Theatres mil
be the freshest, funniest comedy that
ever went into orbit. ..BIKG CROSBY
ai.d BOB HOPE and JOAN COLLINS
in "THE ROAD TO HONG KONG".
Moweui ATTMcneii
THE ROAD Til HUKC KONC
DonimnfLAHOUH ,.
Yes, on June 27th, a revolutionary
new concept will change your movie-going
habits. From that date on, you will
be able to see outstanding motion pictures
while they're "hot"-conveniently,
with no rush or fuss,
at your local
PREMIERE SHOWCASE Theatre.
LOOK IT THESE UNITED ARTIITI
phemiebe 8howc«h picture* COMINO UP)
FOLLOW THAT DREA.M" Marring ELVIS
PKKSLKY 'BIRDMA.V OFALCATRAZ"
starrinc BURT LANCASTER . "JACK THE
GIANT KILLER" The Legend Gf The Agej
. "PRESSURE POINT" starring SIDNEY
POITIER and BOBBY DARIN . "GERONIMO"
starring TVs Famed "Rifleman" CHUCK
CONNORS . "THE MANCHURIAN CANDI-
DATE" starring FRANKSINATKA. LAURENCE
HARVEY, JA.NET LEIGH . "KID GALAHAD"
starring ELVIS PRESLEY . "TWO FOR THE
SEESAW" starring ROBERT MIICHUM and
SHIRLEY MacLAINE
PREMIERE
SHOWCASE
NEWSPAPER ADS EXPLAIN UA'S "PREMIERE SHOWCASE" PLAN—Above
is reproduction of a full-page advertisement that appeared in the New York
Times, Monday, June 4, to introduce United Artists' new "Premiere Showcase"
policy. Different versions of the ad are scheduled to run in the six other major
New York City dailies and also the Long Island Star-Journal, the Long Island
Daily Press, Newsday and the Westchester-Macy Group.
Columbia Sets U.S. Titles
For Two British Films
NEW YORK—Columbia Pictures has set
final release titles for two of its Britishmade
pictures scheduled for release in the
U.S. later in 1962.
"Battle Aboard the Defiant" will be the
final title for the John Brabourne production
starring Alec Guinness. Dirk Bogarde
and Anthony Quayle. filmed in color
and Cinemascope, which was called
"H.M.S. Defiant." when it opened in London
recently.
"Ring-A-Dlng Rhythm" is the final title
of the Columbia-Amicus production released
in England as "It's Trad, Dad!" The
musical stars Chubby Checker, America's
King of the Twist, and the Dukes of Dixieland,
as well as Helen Shapiro, Great
Britain's 15-year-old singing star.
Now to Be Called Tony Franciosa
HOLLYWOOD — Official memos from
MGM notify that Franciosa no longer will
be Anthony but Tony, and will be so listed
on the credits for "Period of Adjustment."
Alan David of Chicago
To Produce in Israel
CHICAGO—The State of Israel, hoping
to establish a Hollywood of its own. has
set aside 2.500 acres for a studio near Tel
Aviv. Alan David of Chicago, who is president
of Vanguard Pictures, will join forces
with the government in building the studio,
which is being designed by Chicago
architect Ray Blass. David plans to start
production there shortly on two film productions.
"The Flesh and the Soul" and
"Hunters 5," the story of the Israelis who
tracked down Adolf Eichmann.
'Coast Watcher' Scheduled
As 38, Inc., Initialer
HOLLYWOOD— "Coast Watcher." an
authentic story of counter intelligence in
the South Pacific during World War II. will
be the initial feature pi-oduced by 38. Inc..
independent outfit formed by writer Ben
Hecht. Alan Ladd. cinematogi'apher Lee
GaiTnes, talent executive William Meikeljohn,
attorney Eugene Trope and financiers
Donald Liedeiman and Hank Hendler.
BOXOFFICE June U. 1962 II

—
and
has
. . The
Small 'Town Exhibitor Aids Youth
In Drive on Too Many Adult Films
By EARL MOSELY
AMARILLO. TEX.—A project by a small
high school journalism class "to try to do
something about the film situation,"
reached all the way to Washington recently
when Rep. Walter Rogers, who represents
28 counties in the Panhandle and
High Plains, requested the House :-ules
committee to initiate an invcstisration of
the motion picture industry. His point was
"obscenity."
The committee postponed action on the
request.
Rogers said he had received approximately
30 letters from Dimmltt High
School students, a tomi of 2,935 some 70
miles southwest of here, about their campaign
to "clean up alleged obscenities and
lewdness" in movies.
APPEAL TO OTHER SCHOOLS
The Dimmitt students also appealed to
other high schools in the district to support
their- campaign, and two of the three
larger schools in Amarillo did join in. A
petition with 733 signatures was presented
to the city commission by Tascosa High,
and one with 107 signatures by Amarillo
High. The petitioneis asked local exhibitors
to insist on "decent movies," and pledged
to support such clean entertainment.
These petitionere called on the students:
111 To send letters of disapproval to
Amarillo mo\ie houses.
i2i To publish a review of the movies
in a local daily.
i3i To sponsor a public forum between
students and adults for the purpose of discussing
better movies.
i4i To encoui-age more accui-ate movie
advertising.
But censorship was opposed on all fronts.
Representative Rogers was quoted as stating:
"I abhor censorship, but if the movies
don't do something in this matter the Congress
should." The Amarillo students also
rejected any fomi of censorship, while the
Dimmitt school principal said: "Oui- students
ai-en't interested in an investigation,
but would Uke to get Hollywood to produce
a better type movie, if possible, and felt
that a letter-writing contest was the best
way to do it."
COMMISSION GIVES OPINION
The Amarillo commission then offered
its opinion that "any legislation attempted
by the city commission in that
i movie)
field would be void" because of state legislation
which has pre-empted such regulations.
This BoxoFFicE reporter contacted H. H.
Carlile, who has operated the 600-seat
Cai-lile Theatre and a drive-in at Dimmitt
for 16 years with no opix)sition. Carlile related
that the high school editors, who have
a page in the local weekly newspai^er, informed
him about the better films project
before the first article was printed, and he
also was consulted about whom the students
should send their complaints about
adult-only pictures. Carlile suggested the
producei-s.
"The students also did some writing to
oui- congressman," Cai'lile said. He did
some consulting himself with local people
about tiie matter.
"As to how I feel about the matter," Cai-
A Well-Expressed View
Against Censorship
Chassell. Mich. .\. J. Gasvoda jr.
of the Hiawatha I)riv«-In Theatre
here, who does some excellent pluggine
on behalf of movieRoing; via his own
radio show that he calls "Hollywood
Movie Log." prepared the following
to be used on the June 30 program:
"It is generally felt that any form
of censorship of a public conveyance
or communication such as newspapers,
radio, television or motion pictures, is
an infringement upon an individual's
inherent right of free speech which is
guaranteed to us under our Constitution.
However, there are a few who
would not have us believe this.
"If free thinking is to be maintained
in a society, then the problem
of censorship should Ue nnth the individual
or family, thus avoiding a
civilization of automatons or a cummunist
society where a few do the majority's
thinking for them.
"If a community is to be progressive,
it must not degenerate to the level of
allowing an Individual to dictate or
control its opinions.
"To liberalize on Voltaire: One may
not agree with what another says or
does, however, he should defend the
other's right to say or do so, lest he
himself be destroyed as a free man.
"During these times, more than ever
before, every American should reahze
just what the Fourth of July really
means, and what the American flag
reaUy stands for!" i 1961.
lile said, "we < himself and his booker.
Athel Boyter in Oklahoma Cityi have told
the distributors that w-e see and deal with
farmers and small-town patrons, and we
need more family pictuies and not so
many heavy dramas. The latter has been
losing small-town business for several
years, especially midweek business."
Caiiile's main objection to adult pictures
he has shown is the scenes, not the
dialog. He has inin more family pictures
than adult fare percentagewi.se. with business
about 20 per cent better on the former.
His top gi-osser during the past five
years was "The Alamo" in 1961. a family
film. But he has had this problem— on
family picture bookings many pai-ents di-op
theii- children off at his theatre and go
elsewhere. However, the high school students
do attend, but adults are needed to
pay the major part of the overhead.
Carlile is opposed to a Senate probe.
The Tascosa class president asserted that
on dates both the boy and the gu-1 are embarrassed
the remainder of the evening
after viewing an objectionable scene. Another
student explained, "We know obscenity
when we see it but we never knowwhen
it is going to be injected into a picture."
Asked why he didn't leave the theati-e
at such times, his answ-er was, "That's
what we're having to do more and more."
Rogers asserted that when teenagers like
those in Dimmitt get interested in the
morals of the counti-y, "the adults had better
take a good look." He had told the committee
in Washington he was indignant at
what he called concentration on sex and
obscenity in films . people seem to
think the movie code of ethics (adopted
March 31, 1930 1 not been adhered to."
The Amarillo petitions were said to have
been triggered not only by the Dimmitt
action but from a reprinted speech in the
current issue of the U. S. News and World
Ropoi-t by the Tulsa lOkla.) Ti-ibune editor.
It wai-ned of national deterioration of
morals and ethics.
Another action before the Amarillo commission
was from foui- Negro students who
entered a plea for desegregation of the
motion pictui-e houses. There was a theatre
here once for Negroes but it shuttered due
to lack of business. Now, there is no place
for colored people to see a movie.
When local houses ai'e booked with an
adult pictui-e. a standee is placed by the
boxoffice pointing out that no children's
tickets will be .sold.
There have been previous censorship actions
here, one resulting in arrests of theatre
personnel and another for requested
scene cuts. But the city commission
pointed to what resulted in Abilene. All
complaints filed there against exhibitors
were soon dismissed and a censonship ordinance
was rei^ealed. Now the city has a
grading system on motion pictures.
Amai-illo's estimated population is 148,-
000.
Adult-Mature Young Films
Are High in Green Sheet
NEW YORK—Pictures rated for adults
and matui-e young people outnumber all
the other categories by the Film Estimate
Board of National Organizations in its June
issue of The Green Sheet. There ai'e nine
pictures in the A-MY bracket, while five
films are listed in the family or "P" class.
Four pictm-es were rated strictly for adults
and two for adults, mature young people
and young people.
In the A-MY class are Paramount's "The
Counterfeit Traitor" and "The Man Who
Shot Liberty Valance." 20th Century-Fox's
"Lisa." Warner Bros.' "Men-ill's Marauders"
and "Samar." Universal's "Night
Creatures." Allied Artists' "Reprieve" and
United Aitists' "Thii-d of a Man" and "War
Hunt."
The adult-classed pictures ai-e 20th CentmT-Pox's
"Cabinet of CaUgai-i" and
"Woman Hunt." Wanier Bros.' "House of
"
Women Universal's "That Touch of
Mink."
Rated for family patronage are Buena
Vista's "Big Red," Continental's "Harold
Lloyd's World of Comedy," Paramount's
"Hatari!" and Columbia's "Zotz!" and
"Safe at Home!"
For adults, young people and mature
.voung people, Tlie Green Sheet recommends
Buena Vista's "Bon Voyage" and
United Ai-tists' "The Miracle Worker."
Nick Adams to Film 'Under the Wall'
HOLLYWOOD— Actor Nick Adams has
"
acquired "Under the Wall, William Kaplan's
novel, for independent production
through his Hondo Productions, which also
owns "The Naked Lover" by M. H. Davis
12
BOXOFFICE June 11, 1962

.
The facts are, that HUNDREDS of our TRAILERS
...and ACCESSORIES, too... that were due to be returned
to our branches TODAY. . . just haven't come back!
Among them, no doubt, are TRAILERS and ACCES-
SORIES you are waiting for... and depending on, to sell
your attractions.
Sooner or later, of course, the missing TRAILERS and
ACCESSORIES will be returned to us ... but .. . can YOU
wait for a sooner-or-later shipment of your TRAILERS
and ACCESSORIES? Of course you can't! You need them
RIGHT NOW!
We print approximately THREE TIMES as many
TRAILER PRINTS as the distributor has Feature prints.
Our printing of ACCESSORIES is many, many times that
proportion.
More than enough to supply you with your
needs, in ample time to afford maximum use of these items.
BUT. ..when so many of your fellow-exhibitors jail to return
TRAILERS and ACCESSORIES on time... even
this huge surplus of material cannot protect you against
a missout!
Immediately after the last showing of your TRAILER
it is due back in our office. Immediately after the last showing
of your Feature, the ACCESSORIES are due back in
our office.
You can improve our service, if
you see that they get
back to us
ON TIMEI-EVERYTIME!
. .
nM\On(il,(?C^^^/^ SERVICE
y_y ppufBaer of rue inouiray

CALENDARiEVENTS
JUNE

^ National Association of Concessionaires
and Theatre Owners of America
Q
PRESENT
THE ONE BIG
1962 TRADE SHOW
* • • • •
A FIVE STAR BIG SHOW THAT IS A "MUST'
For all equipment Manufacturers and Suppliers to the Nation's
i^ Concessionaires i^ Drive-In Theatres
^ Amusement, Recreation 6l Fun Spot Centers
iV Motion Picture Theatres ^ Commercial and
Industrial Vendors
Combined Registration Will Exceed Note: "Roller Skating Foundation"
1,500 Representing a Minimum of Delegates Meeting at Adjoining Bal-
25.000 Top Locations! NAC's & TOA's moral Hotel Will Aiso Attend This
Biggest Year!
Trade Show!
MAKE BOOTH RESERVATIONS NOW!
WRITE ^ WIRE iV PHONE
National Association of Concessionaires
Nov. 6-7-8-9
201 North Wells Street
Chicago 6, Illinois
CEntral G-3858
AMERICANA HOTEL
BAL HARBOUR, MIAMI BEACH, FLORIDA
THE BIG SHOW! Exhibit Chairman: VAN MYERS, Wometco Enterprises, Miami
NAC - TOA CONVENTIONS - MEETINGS - DINNERS
COCKTAIL PARTIES - BANQUETS - SOCIAL EVENTS
LADIES' EVENTS
BOXOFFICE :: June U, 1962 15

and
"
"T
'i^oUtfdMMd ^cfront
Four Disney Veterans Signed
To Topline 'Summer Magic'
Four Disiicy volciaiis—Burl Ivi\s. Dorothy
McGuire, Una Merkel and Hayley
Mills—have been set to topline Walt Disney's
upcominR major motion picture pix)-
duction, "Summer Magic." slated to roll
at the Burbank studio in early August.
Miss Mills played in "Pollyanna": Miss
McGuire in "Old Yeller" and "Swiss Family
Robinson." and Mi.ss Mcrkcl in "The Parent
Tl-ap." in which Mi.ss Mills starred.
James NeiLson will direct "Summer Magic"
from a screenplay w'ritten by Julie
Benson. The story is based on Kate Wiggin's
book. "Mother Carey's Chickens.
Another Di.sney casting has Ed and
Keenan W.vnn signed for stai-ring roles
in the pi-oducer's romantic-comedy "Son
of Flubber." marking the second time the
famed father and son have worked together
on the screen. They starred last
year in Disney's comedy smash. "The Absent-Minded
Professor."
Ed will essay the role of a whimsical
county agricultural agent, while Keenan
plays a comic, fast-talking, fast-dealing
loan shark in the feature, also starring
Fred MacMurray and Nancy Olson.
'How to Murder Your Wife'
Set for Early Fall Start
Early fall is the projected starting date
set by George Axelrod for "How to Murder
Your Wife." a top-.secrct screenplay
scheduled as the initial production under
the writer-producer's newly formed independent
corporation. Charleston Enterprises.
Based on an original comedy by Axelrod,
the script is being written by Walter Bernstein
and will follow the currently filming
"Paris When It Sizzles" on the filmmaker's
schedule.
Axelrod. author of such boxoffice hits as
"Breakfast at Tiffany's." "Seven-Year
Itch" and the upcoming "The Manchurian
Candidate," disclosed that negotiations
are undenvay with both Marilyn Monroe
and Frank Sinatra to star in his first independent
venture.
Julie Harris, Henry Fonda
In Top Castings of Week
Two castings of note involve the signing
of Julie Harris to star in MGM's "The
"
Haunting Henry Fonda for the top
role in Wanier Bros.' "Spencer's Mountain."
Miss Harris, Emmy Award winner for
her perfoiTnance in "Victoria Regina,"
plays an attractive but distm-bed young
woman who becomes involved in a strange
and unearthly psychic experiment in "The
Haunting," which will be produced and
directed by Robert Wise, much honored
Oscar wimier for "West Side Story." The
stoiT was adapted from Shirley Jackson's
novel, "The Haunting of Hill House." written
for the screen by Nelson Gidding, and
16
will go before the cameras after Wise completes
"Two for the Seesaw."
In "Spencer's Mountain," Fonda portrays
Spencer, who.se love for his son
makes him ti-y to liberate the boy from
the remote mountain valley where the
family has lived for generations. Delmer
Daves is producing and directing from his
own screenplay of the Earl Hammer jr.
novel.
Anthony George Is Signed
For 'Marco Polo' Role
A script revision of "Marco Polo." multimillion
dollar spectacular which suspended
filming after two months work due to inclement
weather in India, prompted producer
Raoul Levy to sign Anthony George
for a costarring i-ole added to the screenplay.
The picture, slated to resume production
next October, has Alain Delon in the
title role. Anthony Quinn. previoiLsly set
to star, may not be available now that the
.summer shooting schedule had to be abandoned.
Brian Keith, Kevin Corcoran
To Star in 'Johnny Shiloh'
More news anent Disney productions
with the announcement that Brian Keith.
Kevin Corcoran and Eddie Hodges have
been signed to star in the Technicolor film.
"Johnny Shiloh." The Civil War yarn about
a drummer boy who rallied a regiment is
rolling this month on the Burbank lot.
James Neilson will direct the screenplay
by Ron Alexander. Bill Anderson will coproduce
with Walt Disney.
Weingarten Plans to Make
'Sign Post to Murder'
With Tennessee Williams' first theatrical
comedy, "Period of Adjustment." currently
before the cameras starring Tony Franciosa,
Jane Fonda and Jim Hutton, producer
Lawrence Weingarten has revealed
MGM Inks Shirley Jones
To Five-Year Pact
A five-year, non-exclusive contract
was signed by Shirley Jones with
MGM, calling for one picture a year.
The initial feature under the new pact
will be "The Courtship of Eddie's
Father," in which she will costar with
Glenn Ford.
Also in negotiation for the actresssinger
is a contract with the Mirisch
Co. to star with George Chakiris in
the motion picture version of "The
Rage to Live." John O'Hara tome.
Mi.ss Jones recently announced the
formation of her own company. Shaun
Productions, to coproduce and star in
"Fugue," a screenplay by Joseph
Stefano. with the writer and Elliot
Kastner.
that he will produce the motion pictui-e
,
version of the London stage hit. "Sign ^
Post to Mulder." for MGM. with i
Eric
Ambler assigned to write the screenplay.
'
Also in preparation on Weingaiten's 'ill 11||
.schedule are two other major properties,
"The Unsinkablc Molly Brown." with the
.screenplay being written by Helen Deutsch,
and the Pulitzer Prize-winning novel. "The
Travels of Jaimie McPheeters." being
written for the screen by John Gay.
Carl Foreman Schedules
'Holiday' for Columbia
Carl Foreman's Highroad Productions
will produce "The Holiday." with Jane
Fonda in the principal role. Columbia will
distribute the film which returns Foreman
to the scenes of his successful "Guns of
Navarone," using Aegean sites as background
for the story of a small fishing village
thrown into tuiTnoil when a sophisticated,
sexy female is thrust into the
community.
The picture, based on a novel by Constantine
Fitzgibbon. is .slated to go before
the cameras in June of 1963. Foreman is
currently preparing "The Victors" for an
August start in England.
Christine Kaufmann Added
To 'The Victors' Cast
Christine Kaufmann. 17-year-old German
actress, is the fourth of a contingent
of top female stars signed to appear in Carl
Foreman's "The Victors." Others in the
cast include Sopliia Loren. Simone Signoret
and Romy Schneider, with Vince
Edwards, George Peppard, George Hamilton,
Eli Wallach and Michael Oallan in
the male roles.
Miss Kaufmann. who recently completed
top roles in "Taras Bulba " and "Town
Without Pity." will reix>rt for "The Victors"
in August, when the film stai-ts principal
photography. Locations will include
sites in England. France, Italy and Sweden.
To Feature Evelyn Rudie
In
'Bye Bye Birdie'
Evelyn Rudie. former child star of
"Eloise" fame, begins a screen comeback at
the tender age of 13 with a featured singing
and dancing role in "Bye Bye Birdie."
film version of the Broadway hit filming
here for Columbia release.
The picture marks little Miss Rudie's
first movie since "Gift of Love." Lauren
Bacall starrer filmed in 1957, since, by her
own admission, she has been in a state of
semi-retirement— "too old to play children
and too young to play Jayne Mansfield
parts."
Peter Graves Inked to Star
In British-Made Film
Engli.sh writer-producer Bryan Forbes
has signed Peter Graves to star with Simone
Signoret and Richard Attenborough in
"
"Seance on a Wet Afternoon. based on the
novel by Mark McShane. An October starting
date has been slated for the film which
will be produced by Beaver Pictures, producers
of "Whistle Down the Wind" and
"League of Gentlemen." The story is a
suspense thriller in w'hich Graves will be
the sole American in the cast.
BOXOFFICE June 11, 1962

'
Klara
!
Fischer
1
Unger
j
The
. . You
. . Your
—
J.
Counterfeit Traitor' (Para) Wins
P/ue Ribbon Award for May
By VELMA WEST SYKES
National Screen CouiiCil members have chosen Paramounfs "The Counterfeit
Traitor," tense spy melodrama set in World War II. as winner of the May
BoxoFFid! Blue Ribbcn Award. The William Perlberg-Georgo Seaton production
s based on the Alexander Klein novel concerning the wartime exploits, as an Allied
ipy, of American-born, Swedish oil-importer Eric Erickson and is 99 per cent factual,
according to Erickson, who has been touring the United States in behalf of the
jicture. Screen Council members, including film critics and representatives of
film councils, women's clubs, civic organizations and exhibitor groups, found "The
'counterfeit Traitor," while obviously not suitable for the very young, to be absorbng
as well as historically significant for young people and mature members of
he family.
BoxoFFiCE gave the picture a kingi.'e
review in our issue of April 9 icon-
Itiised review April 16 1 and said in part:
William Holdcn plays the role of Eric
Erickson and he turns in a smooth, coniincing
performance. Opposite him is
Ulli Palmer, German-born actress, who
-lives a fine interpretation of the tragedy-
'.'idden Marianne Mollendorf, who worked
Ifor the Allies in order to help free her
:!Ountry from the Nazi regime. These
ire the only two players well known to
iAmerican audiences. The supporting cast,
i^ach member carefully and skilfully
'selected, was drawn from Gennan. Eng-
'lish, American. Danish and Swedish
talent."
In Own Nationalities
1 Cast members portray roles of their
lOwn nationalities, with Swedes in Swedish
roles, Germans as Germans, Danes as
iDanes, Americans as Americans and Englishmen
as Englishmen. Production crews
'and cast members were sent to Berlin,
iHamburg, Copenhagen and Stockholm
jto give authenticity to backgrounds, none
|of which were faked.
140-minute drama also gained
the praise of motion picture reviewers,
|as evidenced by its 13 -plus rating in
iBoxoFFicE Review Digest. In five firstrun
openings, the picture rated an average
of 167 per cent on the Boxoffice
Barometer.
National Screen Council members, in
casting their votes for the picture, also
offered varied comments about the qualities
which won their votes.
Insight to War Horrors
A carefully portrayed life of an earnest,
helpful and courageous young man working
for the overthrow of Germany and
the Hitler Youth Movement. An excellent
insight into the horrors of war.
Mrs. Harry T. Jarvis, Greater Detroit
MPC . don't have to Hold-en
your breath on this one. "The Counterfeit
Traitor" is the real thing.—George
Bourke, Miami Herald.
Outstanding suspense show. It shows
the care and patience that went into
making it. de.spite long delays because of
bad weather and commitments of principals.
It adds to stature of Perlberg and
Seaton. — Harold Pearson, The Deseret
News, Salt Lake City . confidence
in this entertainment will not be
spoiled by any "traitorous" let-down.
May Williams Ward, Wellington, Kas.,
author.
Never before have I had such a difficult
time to select a film for recognition.
In defense of my final choice, "The
Counterfeit Traitor," I say that it is a
film story of real-life events and of
great coui'age, photographed on actual
locations, starring two fine actors.—Mrs.
C. M. Stewart, Lincoln (Neb.) Films
Porimi.
IIIIIIIIIIIIIIIIIIIIMIIIMIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIII
HAVING SEEN LILLI PALMER EXECUTED. HOLDEN IS
INTERROGATED BY A NAZI SECRET POLICE AGENT
WILLIAM HOLDEN, ERICA BEER AND CARL RADDA'R
LISTEN TO NAZI-TRAINED YOUTH. HELD GUTSCHWAGER
WILLIAM HOLDEN AND ACCOMPLICE, ERNST SCHRODER,
DISCUSS GERMAN OIL FIELDS WITH HIGH NAZIS
IIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIMMMIIIIIIIMI
The
Brick Erickson
William Holden
Marianne Mollendorf Lilli Palmer
\Collins
Hugh Griffith
Holtz Erica Beer
Dr. Jacob Karp Jochen Blume
f'orter Martin Berliner
Harold Murray Phil Brown
Max Buchsbaum
Peter Capell
Cast
Ingrid Erickson
Eva Dahlbeck
Max Gumpel
Ulf Palme
Prof Christiansen Ejner Pederspiel
Hans Holtz
Held Gutschwager
Carl Bradley Holger Hagen
Otto Holtz
Carl Raddatz
Baron Gerhard Von Oldenhourg
Ernst Schroder
Production Staff
Produced by
William Perlberg
Directed by
George Seaton
Screenplay by
George Seaton
Original book by Alexander Klein
Director of Photography .. Jean Bourgoin
Art director
Tambi Larsen
Assistant director Tom Pevsner
Costume design
Edith Head
Music Composed and Directed by
Alfred Newman
Film Editor
Alma Macrorie
Color by
Technicolor
This award Is given each month by the
National Screen Council on the basis o( outstandno
merit and suitability for family
entertainment. Council membership comprises
motion picture editors, radio and TV film
commentators, representatives of better films
councils, civic, educational and exhibitor or*
oanizations.

the 20 key cities checked. Pictures with fewer than five engagements ore not listed. As new runs i
BOXOFFICE BAROMETERl
This chart records the performance of current attractions in the opening week of their first runs in
are reported, ratings ore added and averages revised. Computotion is in terms of percentage in
relation to normol grosses as determined by the theatre managers. With 100 per cent as "normal,"
the figures show the gross rating above or below that mark. (Asterisk * denotes combination bills.)
100 130 100 100
160 150 275 150 300 200 200
125 150 95 190 100 125 200 100 100 70 150 180 95 155 150
Couch, The (WB) 110 100
Counterfeit Traitor, The (Para) 125 150 150 185
j| Day the Earth Caught Fire (U-I) 100 90 85 140 65 115 100 110 85 175 85 125 125
Dcry the Sky Exploded (Excelsior) 100 100 100 100 100
Desert Patrol (U-I) 90 100 100 100 85 100
Desert Wctrrior (Madallion) 100 100
Devil's Eye, The (Janus) 225 100 115 160
Devil's Hand, The (Crown-SR) 75 90 100 90
Doctor in Love (Governor) 175 120 155 100 110 125 225 250 163
Double Bunk (Showcorp) 140 115 125 150 100 133
Experiment in Terror (Col) 125 160 100 130 110 100 100 90 165 85 200 110 1181
Five Finger Exercise (Col) 100 195 100 100 90 185 70 125 95 112
§; Flight of the Lost Balloon (Woolner) 125 185 no 100 118
I
§ Follow That Dream (UA) 140 125 150 220 95 175 138
i
Girl in Room 13, The (Astor) 140 100 100 100 85 105
Great War, The (Lopert) 90 100 115 100 65 100 170 103
§ Happy Thieves, The (UA) 90 190 90 100 100 no 100 115 75 80 85 125 IC 105
Hellions, The (Col) 65 100 65 100 90 84
Horizontal Lieutenant, The (MGM) 125 275 105 175 95 100 110 65 100 75 100 115 90 90 130 100 145 150 100 118
|: House of Fright (MP)
^ Judgment at Nuremberg (UA)
100 100 150 55 130 100 65 100 130 104
200 200 140 250 150 175 250 130 200 250 212 [
Les Liaisons Dangereuses (Astor) 275 145 100 450 210 300 250 200 200
Madison Avenue (20th-Fox) 160 100 100 80 100 80 100 100 120 100 100 104
Mem Who Shot Liberty Valance (Para) 150 175 200 90 250 150 110 110 150 110 ISO 150 210 90 175 130 145 150 110 148
p Safe at Homel (Col) 105 70 80 65 80
Samar (WB) 100 85 100 65 100 90 90
Satan Never Sleeps (20th-Fox) 150 195 100 100 no 80 125 100 125 115 125 120 105 175 135 150 85 120 124
Sergeant Was a Lady (U-1) 90 85 100 70 100
Siege of Syracuse (Para) 100 70 100 100 100 95 100 95
State Fair (20th-Fox) 150 200 120 250 180 135 250 175 125 175 250 200 110 185 140 125 110 150 169
Summer and Smoke (Para) 130 100 200 no 150 no 135 150 325 100 100 125 195 90 135 100 no 136
Sweet Bird of Youth (MGM) 175 300 220 200 110 200 200 200 125 300 175 300 300 500 100 190 120 125 450
13 West Street (Col) 130 95 65 no 100 80
Through a GlgsB Darkly (Janus) 165 300 159
Valley of the Dragona (Col) 125 100 90 100 70 100
Victim (Pathe-Americg)
View From the Bridge, A
Whistle Down the Wind
150
TOP HITS
OF
THE WEEK
Individual runt, not in ivcriQe.
Listings irt confinnt to opening
wetk figures on new releases only.

j
NEW
1
6
with
6 1 after
RKO Theatres Celebrates
!75th Anniversary June 6
YORK- The RKO circuit of Iheiitres
inai-keci its 75tli year of enterlainins;
Anu'ricans from coast-to-coast Wednesday
New York City Mayor Robert F.
Wagner, left, presents Certificate of
INIerit to Harry Mandel, president of
RKO Theatres, on the occasion of that
circuit's Diamond Anniversary. This is
the first Certificate of Merit issued by
the mayor through the new Department
of Commerce and Industrial Development.
>
a Diamond Anniversary Celebration
in which "RKO Theatres throughout
the U.S. localized the event with special
activities scheduled for their individual
communities," according to Harry Mandel,
president.
When vaudeville was the popular form
of entertainment. B. P. Keith Vaudeville
was the "Big Time," the best in the
country and, today, motion pictures are
presented in RKO Theatres across tlie land
m all their .splendor, color, scope and dimensions.
Mandel pointed out. In 1928.
there were 46 theatres in the B.P. Keith
cliain east of Chicago. In early 1928, the
Keith-Albee-Orplieum Corp. was formed,
combining the Keith and Orpheum circuits
into a chain of 96 theatres. In the
same year. RCA acquired the interests of
Joseph P. Kennedy. The RKO ciixuit
theatres today is a vital and important
division of the Glen Alden Corp.
One of the highlights of 1962 is the
building of an important addition to the
circuit—the RKO 23rd Street Theatre in
New York City which will have its opening
in the late summer, Mandel said.
'My Geisha' to DeMille:
'Mr. Hobbs' at Paramount
NEW YORK — Steve Parker's "My
Geisha." starring his wife. Shirley Mac-
Laine with Yves Montand, Edward G.
Robinson and Bob Cummings. will open at
the DeMille Theatre June 13. following an
eight-week run for "The Counterfeit
Traitor." Both are Paramount releases.
The picture will also open simultaneously
at the Fine Arts Theatre on the east side.
Also opening during the same week. June
15. will be the 20th Century-Fox comedy,
"Mr. Hobbs Takes a 'Vacation." which will
play the Paramount Theatre following a
three-week run for "Lisa," also a 20th-
Fox release.
Harry Romm Complefes Second Film
In New York City for Columbia
NEW YORK—Harry Romm, who recently
made "Hey. Let's Twist!" for Paramount
release entirely in New York City,
completed his .second Manhattan-based
feature, "Two Tickets to Paris," Wednesday
1 only three weeks shooting.
This modest-budget picture (le.ss than $1,-
000,000 , will be distributed by Columbia
1
Pictures in late September with some dates
for Labor Day, Romm said.
Romm, who has produced six previous
pictures for Columbia, starting with
"Ladies of the Chorus," which gave Marilyn
Monroe her first leading role, is an
advocate of New York filming, mainly because
of the availability of stage and nightclub
talent which would not be available
in Hollywood. The picture stars Joey Dee,
the boy who made the Twist famous at
New York's Peppermint Lounge and was
starred in Romm's "Hey, Let's Twist!"
Charles Nelson Reilly, this year's "Tony"
award-winner for his featured role in
"How to Succeed in Business Without
Really Trying," Lisa James, currently in
"A Funny Thing Happened on the Way to
the Forum," both long-rmining Broadway
musicals, and Kay Medford, featured in
"Bye Bye Birdie" on the Broadway stage,
who had to finish her scenes in order to fly
to Las Vegas for the nightclub version of
the musical playing there. Gary Crosby
also has a featured role in the picture.
Trade representatives watched Dee and
Miss James filming a nightclub scene in
The Roundtable in Manhattan under the
direction of Greg Garrison, TV director
who also directed "Hey, Let's Twist!" for
Romm. Also on hand were Jonas Rosen-
Roscoe Completes Tour
OfTOAUnitsinU.S.
NEW YORK—George Roscoe. director of
exhibitor relations for Theatre Owners of
America, has completed a month-long tour
of TOA units in the Mountain States area
and Far West and is now working with
units along the eastern seaboard.
Roscoe started the trip in Chicago and
then attended the annual convention of
the Montana Theatres Ass'n in Billings last
month. He met with the Mountain States
Ass'n in Salt Lake City, with the Oregon
Theatres Ass'n in Portland, the Theatre
Owners of Washington, Northern Idaho
and Alaska in Seattle and with the
Northern California Theatre Owners Ass'n
in San Francisco. He also conferred with
the Arizona Theatre Owners Ass'n in
Phoenix and with exhibitors in Los Angeles
and Denver.
During the early part of June, Roscoe
will meet with the Theatre Owners of North
and South Carolina in Charlotte, with the
Theatre Owners of Metropolitan D.C. in
Washington, with the Maryland Theatre
Owners Ass'n in Baltimore, with the new
Theatre Owners of Pennsylvania unit and
with the New England Exhibitors. Inc.
Be well informed on what's going on in
the film industry. Read Boxoffice.
Cliff Robertson replaces Ralph Taeger in
Paramount Pictures' "My Six Loves."
field jr., Bob Ferguson, Hortense Schorr,
Bud Ro.scnthal and other Columbia home
office executives.
Romm stressed that "Two Tickets to
Paris" would not be a Twist picture, despite
the presence of Dee in the starring
role. Dee is under a three-picture contract
to Romm. who believes he has a great leading
man potential. Except for some second
unit photography in Paris, the entire picture
was filmed in New York locations, at
the Fox Movietone Studios and aboard the
S. S. Franco while at its New York dock.
Romm will remain in New York to edit the
picture with Ralph Rosenbloom, who recently
completed editing and cutting "Long
Day's Journey Into Night" for Ely Landau,
al.so completely filmed in New' York.
Romm will later make "Guillotine" on location
in Paris but no distribution deal has
been set for this or for Joey Dee's next
picture.
Ferguson, who stressed how happy Columbia
was to be releasing Romm's new
picture, is making several tieups to merchandise
"Two Tickets to Paris," including
one with the French line, whose S. S.
Prance plays an important role in the
film, and another with a luggage company.
The national contest with the French line
will have two real tickets to Paris as first
prize and another European contest will
have as first prize two tickets to New York.
Columbia plans to hold the premiere
aboard the S. S. France in late August or
September.
Roulette Records will record the original
sound track album, which featiu'es eight
original songs by Hal Hackaday.
Coin Machine Operators
Attack License Proposal
BUFFALO—A proposed ordinance for the
licensing of coin-operated vending machines
met considerable opposition at its
first airing before a councilmanic sub-committee.
Councilman Casimer I. Szudzik jr.,
chairman of the sub-committee, set another
hearing for 10 a.m., June 13 in city
hall.
The law would control the types of machines
that dispense coffee, cigarets, milk,
candy, soft drinks and similar merchandise.
Industry representatives trained their
heavy guns on the proposals to license each
individual machine and to impose license
fees. They claimed the law would involve
costly bookkeeping for both the industry
and the city and would jeopardize the businessmen's
competitive position through
higher costs.
One suggestion was that vending operators
be given one master license to cover
all machines. Councilmcn told the businessmen
that the intention of the law
would be to control the machines, not to
raise revenue for the city.
Opponents told the sub-committee that
existing state and local controls on inp
1 a n t food-dispensing machines are
adequate for the public's protection. In a
prepared statement, the Buffalo Food Vendors
Ass'n said the intention of the law was
"laudable," but asked that its accomplishment
be done "in another easier fashion."
BOXOFFICE June 11, 1962 E-1

—
—.
—
—
—
—
—
Janus),
'Miracle Worker/ 'Liberty Valance
Up But Other B'way Films Down
NEW YORK—Although two of May's Wednesday following an invitational
late openings. "The Mii-acle Worker," pi-cview at the Criterion and at the east
which had a strong second week at the side Sutton. "Harold Lloyds World of
Astor and east side Trans-Lux 52nd SU-eet. Comedy" also oixMied at two small theand
"The Man Who Shot Liberty Valance." atres. the Ejnbassy in Times Square and
very good in its second week at the Capi- the east side Beekinan. Several new pictures
tol. held up well, as did "Bon Voyage." in are due m the second week of June,
its thii'd stix)ng week at the Radio City Best among the ai-t house films was the
Music Hall, the other new pictui-es and new "Siuiimerskin.
' in its openii\g week
the long-running holdovere were 'way off at the Nonnandic. followed by "Jules and
and some Times Squai-e houses wei-e forced jini." veiT good in its sixth week at the
to bring in i-etuni runs. Guild Theatre, and "A Taste of Honey."
"The Cabinet of Caligari" fell off to mUd strong in its fifth week at the Paris Thein
its second week at the Victoria and the aiti-e.
'^'""°^''
68Ui Street Theatre on toe east side; "Lisa" ''
a°' 2nd wk 175
was down to mild in its second week at the B^k'n^n— TtTroCgh ^°Gioss"D^rkiy (Janus), '
Paramount and "The Horizontal Lieuten- 12th wk 125
ant" was poor in its foui-th week at Loew's
^°l^'°'^''^^ tl" '^*'° "'°' "-"""^ "". ... 1 50
State, which is awaiting the opening of Cornegie' Hall Cmema—U$t Vcor ot Marienbod
•T,nlita-- lllllr^ !? (Astor), 13th wk 125
Lonia June l.}.
Criterion—Suddenly, Lost Summer (Col), return
The best of the long-running holdovei-s run, 2nd wk 125
still is "Tlie Counterfeit Ti-aitor." good at '^^[^''^^^''^ '^.°""'"*''" ^"''*". ."'°!'°'.'
135
both the DeMille. in its seventh week, and Embossy—Le$ Liaisons 0an9ereuses (Astor),
the east side 72nd Street, in its fifth week. "'
5, - Airjil-^'^n^'of .he Angels? -(Tciepix),
Both United Artists' "West Side Story," in 4th wk 1 10
its 33i-d week at the Rivoli. and "Judg-
^°"'^" :Embossy), return run,
ment at Nuiemberg," in
^^^
its 24th week at
'^o
"s'jh^'wlf'"'^''"
Fir>e Arts—Only Two Con Ploy (kingsley),
1
ith
the Palace, were near-capacity at reserved
wk. .
•.
^
^^:-.----._
. Forum Love Is o Mony-Spiendorcd Thing
seats but "El Cld" was down to mild in its (20|-h-Fox); Three Coins in the Fountain
25th week of two-a-day at the Wai-ner r Guild ,'?h '^nri'o.^'ii'r Jules and Jim nWn (Janus), ,0 ,

j
Peekskill.
.
!
June 27 For 'Hong Kong"
At 1 1 New York Spots
NEW YORK — "The Road to Hong
Kens'." starring Bing Crosby and Bob
Hope, which will be United Artists' first
"Premiere Showcase" presentation in mid-
Manhattan, will open June 27 at the
Beacon Theatre on upper Broadway aiid
the Trans-Lux 85th Street Theatre on the
oast side June 27.
In addition to the two Manhattan showings.
"The Road to Hong Kong" will
open simultaneously in 11 other theatres,
the Ref;ent Theatre, Bayshore, and
the Rialto. Patchogue. newly added to the
list of Greater New York houses for the
June 27 date. The others are Century's
Huntington. L.I.: Plainville. Plainview. L.I.;
Green Acres. Valley Stream. L.I.: Meadows.
Flushing: Kingsway. Brooklyn: J. J. Theatres'
Luxor, the Bronx: Brandt's Yonkers.
Yonkers: Eastern Management's Elmsford
Drive-In, Elmsford, and the Paramount.
N.Y.
A total of 21.500 moviegoers in the
Greater New York area will thus be able to
.see a single showing of "The Road to Hong
Kong" simultaneously as a result of UA's
'Premiere Showcase" release plan. Twelve
indoor theatres have a total seating capacity
of 19,360 and a drive-in with ramps
for 1,100 cars, usually includes two patrons
per auto. The largest theatres in the group
of 13 are Brandt's Yonkers, seating 2,700:
Meadows. F'lushing. 2.184: Kingsway,
Brooklyn. 2.182: the Beacon on Broadway.
1.936, while the smallest is also in Manhattan,
the Trans-Lux 85th Street, seating
540.
Sfars of 'Advise' Attend New York
NEW YORK — Henry Fonda, Walter
Benefit Event
Pidgeon, Burgess Meredith. Pranchot Tone.
Paul Ford, Eddie Hodges and George Grizzai'd,
stars of Otto Preminger's "Advise and
Consent," attended the benefit premiere of
the Columbia release at the Criterion
Theatre Tuesday i5i. Also on hand were
New York Senators Jacob K. Javits and
Kenneth B. Keating, who were honorary
co-chairmen of the performance which
benefited the National Ass'n of Mental
Health and the National Multiple Sclerosis
Society.
Also attending were Preminger, Myrna
Loy, Zsa Zsa Gabor. Eva Gabor, Dagmar,
Julie Newmar, Jill Haworth, Sal Mineo,
Darren McGavin, Paddy Chayevsky,
Arthur Kopit, Howard Fast, Pat Suzuki,
i'^CJSZt'
Garson Kanin and Paul McGrath, featured
in the cast, all from the entertainment
world. Others w-ere Governor and
Mrs. Harriman, Mrs. Sam Spiegel, Hubbell
Robinson and Felix DuPont.
Preminger later attended the Chicago
benefit premiere of "Advise and Consent"
Thursday i7) at the Woods Theatre, where
Illinois Senators Everett Dirksen and Paul
H. Dougla-s were honorary co-chairmen for
the benefit of the Chicago Settlement
F\ind. Inga Swenson, one of the stars of
the film, and Richard Kahn, represented
Columbia Pictures. Preminger also attended
the opening in Washington at the
Trans-Lux Theatre Wedne.sday i6) along
with Pidgeon and Grizzai-d, and the Los
Angeles opening at the Warner Beverly
Theatre Pi-iday (S)
Cramores.
you bet
Lopert Pictures Handles
Prize Mexican Film
NEW YORK—"The Important Man," the
Mexican picture which was nominated as
best foreign film by the Academy of Motion
Picture Arts and Sciences in 1961,
has been acquired by Lopert Pictures for
distribution in the U.S.
Toshiro Mifune. Japanese actor, stars in
the title role and Antonio Aguilar and
Eduardo Pajardo appear as guest stars.
The picture was produced and directed by
Ismael Rodriguez and has won awards at
tlie San Francisco Film Festival and many
Mexican awards.
Astor Sets 'Dolce Vita'
For 11 Foreign Nations
NEW YORK—Astor Pictures has set
deals in 11 countries for the distribution
of Federico Fellini's "La Dolce Vita," according
to George F. Foley, president, who
concluded the deals while attending the
Cannes Film Festival.
While in Cannes, Foley was approached
by a group of Russians who wanted to
negotiate for distribution rights to the
film for the Soviet Union but no deal was
set, Foley said.
AIP's 'Tales' for July 4
NEW YORK—American
International's
"Poe's Tales of Terror," starring Vincent
Price, Basil Rathbone and Peter Lorre, will
open in 105 theatres in metropolitan New
York July 4. including RKO. Skouras,
Century and other circuits. The picture
was produced by Roger Corman, who was
responsible for AIP's "Pit and the Pendulum"
and "House of Usher."
Customers come hack, profits are
higher with Cramores Dri-Syrups
Refreshing, flavorful ade-type beverages prepared from
Cramores instant dri-syrups offer your customers a
taste delight that will bring them back again and
again. This is the kind of business that will boost your
profits.
Cramores instant dri-syrups, for ade-type beverages
come in ten rich fruit flavors— orange, lemon, pink
lemon, lime, grape, orange-pineapple, fruit punch,
cherry, strawberry and black raspberry. These Cramores
dri-syrups are portion packed in foil bags that
solve storage problems and eliminate waste— another
boon to bigger profits.
Contact your wholesaler and order Cramores now for
dispenser or individual pack use. Ask him about the
Cramores jet dispenser deal.
CRAMORE PRODUCTS, INC.
Point Pleasant Beach, N. J.
BOXOmCE June 11. 1962
E^

4 1 after
1
.
BROADWAY
pAUL N. LAZARUS JR.. executive vicepresident
confer with British and Italian producers.
of Samuel Bronston Produc-
• * • Henri Michaud, recently named director
1
tions, arrived from Madrid Wednesday 6
of sales for special productions for
to spend two weeks at the New York office Paramount International, returned to
for conferences on "55 Days at Peking." Paris after meeting with James Perkins,
• • •
Sam Kaiser, president of Kai.scr, Sedlow
president, in New York. • • • James Gar-
and Temple, is back from conferences ner, star of "Bo.vs' Night Out," went to
in Paris and Madrid while Joseph Lebworth
Germany for the start of filming of "The
is back from a two-month stay in Great Escape" for the Miri.sch Bros, and
Europe, where he attended openings of Angela Lansbury flew to Atheas Wednesday
i6i to play in MGM's "In the Cool of
"Walk on the Wild Side." which he produced
with Charles K. Feldman. * * • Jean the Day," being produced by Jack Houseman.
Goldwurm, president of Times Film Corp.,
and Mrs. Goldwurm. returned on the Cristoforo
Colombo Monday
9
1 attending
C. Richard Schinc. vice-president of
the Cannes Film Festival, where his Schine Enterprises, is father of a son. Jeff-
new U.S. release. "Eclipse." received the rey Meredith, born to Mrs. Schine May 29.
Grand Prix Award. * • * A. Schneider, ' •
Charles
president of Columbia Pictures International.
the advertising
Schlaifer.
agency
\'ice-president
bearing
of
his name.
retuiTied from
6
Europe on the S.S. was guest of honor at the annual dimier of
1
France Wednesday the New Jersey Ass'n for Mental Health in
Princeton. N.J., June 1. * * * Judson Parker,
Embassy Pictures' home office sales representative,
left Monday for Atlanta on
E. Jonny Graff, formerly vice-president
of WNTA Broadcasting and a foiTner director
the first leg of a five-week trip to the South
of its parent
and Midwest.
company. Charles E. Kurtzman,
National
general manager of Loew's Theatres, went
Telefilm Associ-
to Rochester the same
day.
1
.
ates, has been elected
executive vice-president
of Moss Associates,
the 25 -year-old
agency, according to
Joseph H. Moss,
president. Tlie name
will be changed to
Moss. Graff As.sociates.
* • • Heading
for Europe is Stanton
E. Jonny Graff
Griffis. former ambassador
to Spain and member of the board
of Paramount Pictures, who sailed on the
United States. • • • Milton "Rocky" Mansdorf.
former sales contract manager for
Continental Distributing, flew to London
Tuesday i5i and later will go to Rome to
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(AN mokes prelectors & movements repolred)
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Alec Guinne.ss, with his role in Sam
Spiegel's "Lawrence of Arabia" completed,
arrived from Ein-ope Tuesday i5i for a
\isit to New York. Jill Haworth, who was
introduced in "Exodus." also aj-rived from
Europe after completing her role in "Your
Shadow Is Mine." new French film.
Thomas Clyde and Ben Kadish, producers
of "Guns of Darkne.ss." new Warner Bros.
film, got in from London Saturday (2i for
talks on the release plans. Mrs. Clyde.
British actress Mary Peach, came in with
her husband en route to Hollywood to play
in Rock Hudson's next picture. * • Dave
Emanuel, president of Governor Films, returned
from his European business trip
Monday i4i while Frank and Maurice
King, producers of MGM's "Captain Sindbad."
are back from Munich where the picture
was filmed.
Joyce Jameson, featured in American
International's "Tales of Terror," is in New
York to publicize the July 4 opening following
her appearance in "The Billy Barnes
Revue" in the Playhou.se-in-the-Park in
Philadelphia. * * • Glynis Johns, who is in
"The Cabinet of Caligari" and the forthcoming
"The Chapman Report." got in
from Hollywood Sunday i3i while James
MacArthur and Stefanie Powers, two of
the stars of Columbia's "The Interns." arrived
Tuesday i5i for promotional activities.
* • MaiT Badham. the nine-year-old
who makes her screen debut in Univcrsal's
"To Kill a Mockingbird." also got in Tue.sday
i5i for pre.ss and magazine promotion
on the film. * * Giorgia Moll. Italian
beauty who will play opposite Robert Preston
in Wanier Bros.' "Not on Your Life." is
in New York for two weeks before lea\ing
for the filming in Greece.
Dr. Lionello Santi. president of Galatea
Film of Italy, arrived from Rome Wednesday
1 6 1 for meetings with Joseph E. Levinc
of Embassy Pictures. • * * James R. 'Velde.
president in charge of domestic .sales for
United Artists, went to Ctiicago Thursday
Dick Brooks Quits Fox
For Seven Arts Post
NEW YORK—Dick Brooks has resigned
as national press representative at 20th
Century-Fox to accept
the post of national
publicity manager
for the motion
picture and theatrical
f 5P| *-f
,1
iSL
Dick Brooks
division of Seven
Arts Pi-oductions, according
to Edward
Feldman. vice-president
in charge of advertising
and publicity.
Hai-vey Chertok
continues as director
of television
advertising and publicity
for Seven Arts.
In his new post. Brooks will assist Feldman
in the coordination of advertising and
IJublicity with the various distributors releasing
Seven Arts product and will act as
liaison with the producers, directors and
actors making films under the Seven Ai'ts
banner. In addition to 20th-Pox. Brooks
had also held publicity posts with Screen
Gems and Embassy Pictures.
Seven Ai-ts recently purchased the film
rights to "Oh Dad, Poor Dad. Mama's Hung
You in the Closet and I'm Feeling So Sad."
the ciUTent off-Broadway hit by Arthur
Kopit. according to Eliot Hyman and Ray
Stark. Seven Art;s production head.s. Hem?
Hathaway has been signed to direct the
Seven Ai-ts production of "Of Human
Bondage." which will star Laurence Harvey,
to be produced by James Woolf. and
Edward G. Robinson has been signed to
star in "Sammy Going South." a Bryanston-Seven
Arts production being made by
Alexander Mackendrick in Durban, South
Africa.
U-I Release to Brooklyn
NEW YORK—"Lonely Are the Brave."
one of Universal-International's Golden
Anniversary pictures. starring Kirk
Douglas, opened its first New York showing
at the RKO Albee Theatre, Brooklyn,
Wednesday i6i. On the same program is
another U-I release. "Information Received.
" produced in England by United
Co-Productions. Ltd.
'Stowaway in Sky' Booked
NEW YORK—"Stowaway in the Sky,"
the Lopert Pictures release, written and
directed by Albert Lamorisse. will open at
the Plaza Theatre June 18. Jack Lemmon
did the narration for the French-made
feature, which features Lamorisse's tenyear-old
son, Pascal.
Marty Wolf in Hospital
NEW YORK— Marty Wolf. Altec .sales
manager, entered Mountainside Hospital,
Montclaii". N.J., June 4, and was operated
on Wednesday 1 6 >
i7i for a tw'o-day meeting with branch
managers. * * * Jack Ro.se. producer of
Paramount's "Who's Got the Action?" returned
to tlie coast after bringing in the
first print and holding a sneak preview
here. He will next film "Papa's Delicate
Condition" with Jackie Gleason starred,
also for Paramount.
iff
f
E-4
BOXOFFICE June U. 1962

. .
—
Pittsburgh Center
Will Add a Theatre
WTTSBUUGH—Sanuu'l M. Uynian. wlio
heads a Bioup of local invpstors which
bought the North Hills Village, announced
a motion picture theatre and other expansions
will be constructed at the large shoppins
center.
The purchase price was just under five
million dollars. Specifications for the new
theatre, the first in this area for more than
a decade, were not disclosed.
The 49-store North Hills Village center
on McKnisht road was built in 1957 by M.
IX'Bartolo & Sons. Youngstown. and ha.s
ixirking facilities for 3,500 autos on 46
acres of land. Hyman. who heads West
Penn Flealty Co., said the major tenant.
Gimbel's department store, will add an
additional 30.000 square feet of shopping
area.
Tenants and others report that an indoor
theatre is in the plans for the Northway
Mall at McKnight road and Babcock
boulevard, and still rumor has it that a
theatre will be a part of the new shopping
center on Baptist road near route 51.
At Erie, the story is that Philip Levin,
owner of the Liberty Plaza, has envisioned
a twin theatre but so far hasn't found a
site large enough. Levin's office is in
Plainfield. N. J. Also at Erie, another
story is that a drive-in is planned on West
Ridge road in Fairview township near the
Kahkwa Club.
BALTIMORE
r'harles "Chuck" Kasda, manager of the
Little Theatre, awoke during early
morning hours to find a burglar ransacking
his apartment. Jewelry and clothing taken
were valued at about $300.
The Valley Drive-In is featui-ing a new
Try Our Hospitality Tonight." It includes
a newspaper coupon to be cut out and
presented for one free adult admission.
It is valid Sunday through Thursday.
Jack Bishop, manager of the Town, is
away on vacation during which he will
. \isit in Pennsylvania and New Jersey
-Arrangements are undenvay for installation
of a new screen at the Stanton Theatre.
Funeral services were held here for
Oforge S. List. 80. former manager of the
Hippodrome and Garden theatres. In addition
to those local houses, he also managed
the Opera House in Frederick. His
death followed a lone illness.
KEEP BOXOFFICE
COMING EVERY WEEK
SUBSCRIBE
TODAY
^

. . The
fonnerly
. . . The
. . Kitty
. . Louis
11 1 at
. . June
. . Louis
. .
. . The
. . Ken
'
PITTSBURGH
The plaque which marks the site of the
world's first nickelodeon on Smithfield
street near Forbes avenue
'
Diamond
sti-eet) was dedicated 33 years ago.
The cei-emony was held there June 19, 1929.
This writer covered the event for Boxoffice.
.
The marquee at the Camperaphone, East
Libert, reads that the theatre is closed for
Temple
repair and will reopen soon
Theati-e, Sheraden district,
.
is
.
not completely
daj-k, but is offering a weekend
show . Sunset beach and drive-in.
Claysville. near Washington. Pa., have reopened
and again season passes are offered,
good for the summer season for as many
admissions as you like to three fun spots.
Sunset pool. Sunset outdoor theatre. Reed's
Beach Pai-k pool: pools open all day. every
day: children's pass, $12.50 plus tax: adult
pass, $20 plus tax. family pass. $45 plus
Moonlite Drive-In, Brookville,
tax . . .
charged 25 cents childi-en's admission for
"Babes in Toyland" and another feature.
ABC Drive-In in Economy was entered
one morning recently by bui'glars who
made off with a 35nim camera, exposure
meter, range finder and a .35 caliber pistol,
pei'sonal possessions of Robert Maupin.
manager, taken from the office, and 160
packs of cigarets aiad about $50 in change
stolen from the concession area's vending
machines. The thieves smashed windows in
the office and glass in the door of the concession
stand. Harry McConnell. theatre
maintenance employe. disco\'ered the robbery.
Economy police and county detectives
with state police have investigated, according
to officer Clai-ence Lasco.
Bill Graner, booker for the James Hendel
firm, and friends enjoyed Memorial Day
at Lake Gloria, one mile west of Jemierstowai,
a Sheftic-Gallo enterprise, comprising
100 acres with beach, concession and a
mile-long artificial lake for swimming and
boating. Charles Sheftic is the Johnstown
AMERICAN MADE
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Tclepliono PLazo 4-4796
area theatre owner, motel operator, JennerstowTi
banker, Boswell merchant, etc.,
who is backing a new shopping center in
Westmont, Johnstown.
Tran.sfer of its local accounting department
to Buffalo June 23 will be made by
20th Century-Pox. Alice Stenger has been
with the exchange here 30 yeare. Rhea
Aaronson. 13 years, and Carol Kranack is
a more recent employe in the accounting
department. What hapjjens to them is still
to be announced here, but Violet Cunningham,
ten years on the switchboard and in
the booking department, leaves the fimi
June 22 . Igims. 20th-Pox inspector,
resigned and former inspector Clara
Ray has returned as temporary inspector.
She is the wife of Frank Ray. PFS shipper
annual picnic for 20th-Fox staffei-s
will be held Monday 1 North Park.
.
. . . Jack
.
In the fall United Artists is expected to
transfer the Cleveland and Buffalo accounting
departments to Pittsburgh
Bill Graner left the Hendel exchange
booking post due to economics
Simons, theatreman here three decades,
and Ruth Milbui'n were married
Gulp. Morgantown. W. Va..
.
auto
. Van
supply
dealer and operator of two area drive-ins.
set up a car giveaway double-ticket deal
at the Pineview Drive-In, Reedsville, W. Va.
The Associated office was not perking
this past week with Earnest Stern in Montefiore
Hospital and his cousin George ill at
home . Manos. Manos Tlieatres
office, is enjoying his first trip to his native
Greece since he came to America in
1904. He accompanied his brother, pioneer
showman Mike Manos. and the latter's
wife on the vacation.
Doc Lovett, Clarksburg. W. Va.. area
dealer in theatre equipment for many
years and owner-operator of the Weston.
W. Va., drive-in. has returned to his home
and is recuperating satisfactorily after
suffering a stroke some months ago. He is
regaining partial speech and is showing
physical improvement . issue of the
local Teen Beat was distributed free at
A.ssociated theatres.
. .
Floyd KUngensmith, Natrona Heights
outdoor exhibitor, will be a spectator at
the U. S. Open Golf tournament at Oakmont
The
CountiT Club June 14-16 Lutherans opened another
.
outdoor Sunday
morning service season at the Greater
Pittsburgh Drive-In on Route 30 . . . Larry
Puglia's Opera Hou.se. Waynesburg, offered
Dracula's Living Nightmares on stage and
screen one night recently E.
Thomassy jr..
.
midshipman of the family
fonnerly in exhibition many years at Mc-
Donald, was graduated June 6 from the
U. S. Naval Academy at Annapolis, Md.
.Anthony Mun«:ello jr., son of the owTier
of the Mai-y Ann Tlieatrc in Bui-gettstown,
was home from the Key West antisubmarine
base, where he attends the photography
school ... J. Newell McKelvey, who
operates the Gennan projectors at the
Fairgi-ound Diive-In, is in the stock car
racing business with his son Mike, industrial
designer, who diives at the Heidelberg
and other raceways . . , Edwin Bro\\^l
closed the Perm at Wesleyville near Erie
until fall. He also owns the Lakevlewsl
Drive-In . Variety Tent 1 goU
tournament will be held June 19 at thCJl
Highland Country Club.
UA tradescrcened "Kid Galahad" June'
On the same date. 20th Century-
6 . . .
Fox screened "Air Patrol" and scheduled
"I Like Money" for sci-eening June 11 . . .
The city's Manchester district redevelopment
of 164 acres will remove the Kenyon
and Novelty theatres next year or early in
1964. The fonner is a SW house and the
latter is an operation of Nate Tepper and
son.
The women's patrol of Erepa Grotto,
marching group and precision drill team,i
paraded to the Sti'and Theati-e, Erie, exploiting
the opening of "This Is Cinerama."!
Members of the Colosseum of Motion
Picture Salesmen Loge 31 will bid faj-ewell
to Joe McComiick, WB's last field man
here until he was let out recently, at a
luncheon June 30 in the Park Schenley
restaurant. He has entered the insm'ance
business . i
Winograd installed new
booth and sound equipment and a new
screen at the Oriental in Rochester, Pa. ...
Ex-projectionist Mike Ventrone. who now
works in the Allegheny County health office,
undenvent an operation. Sons Mike
and Raymond operate the Shiloh Theatre.
The Italian dialog print of "The Ten
Commandments" was featured several days
at the State Theatre. Aliquippa . . . Kaspar
Monahan. Press show shopper, reports from
Rome that Vincent Barbi plans to film the
life story of the Pittsbm-gh fighter Harry
Greb. the screenplay to be based on the
Greb biography. "Give Him to the Angels."
Brothers Jake and Ike Silverman, both
in their 80s. reopened their Logan Theatre
in Altoona with Ike's son as manager. On
"
the screen was "The Gold Rush. a Charlie
Chaplin silent film with sound and music
added. The Logan had been dark for a
decade until last year when it was leased
for art policy operation, but this failed.
30 Committeemen Working
On Schanberger Tribute
BALTIMORE— Among approximately 30
committeemen working on the testimonial
dinner, show and dance to be given in
honor of Fred Schanberger jr.. June 18. at
the Sheraton-Belvedere, theatre owners
and exhibitors include Walter Gettinger,
Howard Theatre: I. K. Makover, Edmonson
Village Theatre: Morris A. Mechanic, veteran
theatre owner of Baltimore: Vernon
and C. Elmer Nolte jr.. Durkec Enterprises:
I. M. Rappaport. head of Rappaport Theatres:
Sid Zins, Columbia Pictures, Washington,
and Harry Low, National Screen
representative.
Charles Simonelli is chairman for the
New York area: Kasper Monahan for the
Pittsburgh area, while Frank Boucher and
Sam Galanty are cochairmen of the Washington
area.
Schanberger is a former theatre owner
and al.so a past chief barker of Baltimore
Variety Club. Tent 19.
E-6 BOXOFFICE June 11, 1962
MGM's "Out of the Everywhere" is a
heart-warming, comedy-drama about a
popular entertainer and his teenage daughter.

coming
"
Sol Sorkin Leaves Keith's
To Manage for Slotnick
SYRACUSE—Sol L. Sorkin. city manager
of HKO Keith's for 13 years, has resiKned
.
U) become general manager of Slotnick
Sol Sorkin, theatreman from Syracuse,
is pictured with his son Bob and
two of his grandchildren, Jill, 5, and
Susan, 3, daughters of Mr. and Mrs.
Mel Besdin of Syracuse. The Sorkins
have another daughter, Mrs. Lawrence
C. Miller of New York City.
Enterprises, and was to take over his new
duties June 5. His new headquarters are
in the Globe Theatre Building, 710 Kirkpatrick
St.
Operation of Slotnick Enterprises includes
five theatres in the central New
York area and 11 drive-in restaurants, including
six to open within the month,
throughout New York state.
Slotnick Enterprises operates thi-ee Syracuse
area drive-ins—the DeWitt, North
and Lake Shore as well as the Palace Theatre
in Wolcott and the Sodus Theatre in
Sodus.
Sorkin began his career with RKO at the
Mayfair Theatre in New York. He later
was associated with RKO houses in
Washington.
Buys Vanderbilt Theatre
ALBANY—The old Vanderbilt Theatre
in Greenville has been pmxhased by Mrs.
Shirley P. Kaye. producer-business manager
of the Skelly Players, as a summer
home for that group. The Vanderbilt, built
by the Vanderbilt family as a legitimate
theatre for the townsfolk, was turned into
a motion pictui-e house in the 1930s. It
was closed last year, leaving Greenville
only with Pete Cai-ellas' Route 32 Drive-In.
Leases Theatre to Projectionist
THOMAS. W. VA.—Mrs. Cathi-yn Sutton,
for many years operator of the Sutton
Theatre here, has leased this theatre
to Roger Bomier, projectionist, effective
August 1. She is moving to Califoniia.
Obey that impulse: Subscribe to Boxoffice
today.
BUFFALO
The Elmwood Theatre, Elmwood and Utica, eye. After performing a slight, effortless
has reopened under the banner of the dance step to a parodied tenor solo of
Leci Theati-e Corp. after having been ancient vintage, say 'Me and My Gal,' the
closed since January. Lou Levitch, head of visitor was to unload a stack of movie stills
Leci Corp., says the house will show both and gaudy pamphlets pertaining to the new
Hollywood and foreign films and plaiis call colossal United Artists, the grateful beneficiary
for their .scheduling 21 to 28 days after the
of his tireless loyalty since that his-
pictures close their downtown pre.scntations.
The Elmwood is offering evening ago! That was the lead on a column-long
toric company's renaissance a dozen years
"
performances with special cliildrcn's matinees
tribute by Ardis Smith, drama editor of
Saturday and Sunday. Leci also oper-
the Evening News to the late Colonel Wil-
ates tlie North Park on Hertel avenue, the
LaSalle in LaSalle and the Lackawanna in
liam Shirley, who died in Paris while with
the Buffalo Variety Club delegation to the
the town of the same name south of here. Dublin convention. Memorial services were
"EI Cid," the AA production at the
Granada, has clo.sed its long run at that
Schine dc lu.xe community house in north
Buffalo and Manager Joe Garvey announced
that the house will be clo.sed until
June 28, when Disney's "Bon Voyage." will
open. Meanwhile the Granada will be
renovated and refurbished from top to
bottom.
On the Tuesday evening before Memorial
Day, the 'Wehrle Drive-In at Transit road
and Wehrle drive put on a dusk-to-dawn
show, offering five features. Free coffee
and doughnuts were served after 12:30
a.m.
Stanley Kozanowski published a discount
ticket panel in his ad on his show, "The
Song of Sister Maria" and "I Was a Parish
Priest," offering a 25 cent discount on an
adult, student or child admission, good
until June 9.
Ardis Smith, drama editor of the Buffalo
Evening News, is enjoying a month's vacation
in Puerto Rico and while there will
attend that country's famous music
festival.
Ralph Buring, field representative for
20th Century-Pox in the Buffalo and Pittsburgh
exchange areas, was here for conferences
with Arthm' Krolick, district manager,
AB-PT, Buffalo and Rochester: on
promotion campaigns for "Lisa," current at
the Paramomit, and on "Mr. Hobbs Takes
"
a Vacation, the end of June to
the Center Theatre.
Nate Dickman of B&D Distributors postcarded
from Rome that business is good in
the theatres of the various Eui'opean
countries he visited with the Tent 7 delegation
to the Dublin powwow of Variety
International. All of the barkers have returned
to Buffalo after enjoyable visits not
only to Dublin but to Paris. London and
Rome. The Buffalo barkers are getting
busy on plans for the 1964 Variety International
convention, which will be held
here.
Bob Sokolsky, drama editor of the
Coui-ier-Express, used the lead on his
column on Sunday i3i on a story that
covered the splendid attractions coming
to the screens of Buffalo theatres during
the summer months and u.scd the names of
the theatres that would show many of the
films in air-conditioned comfort.
"It is saddening to i-ealize that the 1 p.m.
blues in this office never again can be dispelled
by the unannounced entrance of a
small, almost miniature, exceedingly dapper
figure, with a homburg cocked over one
held for Shirley Sunday (3^ at 3 p.m. in
the Riverdale Temple in New York City.
And Bob Sokolsky, drama editor of the
Courier-Expre.ss. in discu.ssing the passing
of the colonel, declared: "His humor was
matched by his generosity, something that
many a theatre and newsman throughout
the country will testify. There wasn't a
softer touch than Shirley, who generally
brushed off any expression of gratitude
with a pet phrase, 'It's just money, friends
are better.'
Robert L. Friedman has arrived here
from Washington, where he was UA sales
manager, to take over the management of
the local UA exchange. Friedman succeeds
Burton Topal, who has been named manager
of the Boston office of the same company.
Friedman joined UA in 1959 as a
salesman in the Washington exchange.
Previously he was a salesman with U-I and
NTA.
Ralph Buring is to be married June 18
in Pittsburgh and plans to spend his honeymoon
in Niagara Falls and other spots.
Buring is field representative for 20th
Century-Fox in the Buffalo and Pittsburgh
exchange areas. He is a veteran industryite.
having been associated with several
producing companies, through the years.
SYRACUSE
JJarry Unterfort, zone manager of Schine
Theatres in central New York, and his
wife Syhaa have returned from a month's
trip abroad. While in
Rome they were
visited by a repi-esentative
of the headquarters
of the Third
Order of St. Francis
in the Vatican, who
brought a small leather
case containing
a silver medallion for
Harry, a pei-sonal gift
from Pope John
XXIII in recognition
Harry Unterfort of the work which the
theatreman has done
for the Thii-d Order of St. Francis in central
New York. He also brought rosaiies
blessed by the Pope for the couple to distribute
to then- Catholic friends. Mr. and
Mrs. Unterfort were also invited to St.
Peter's Basilica the next day to witness
the caJionization of St. Martin de Pon-es.
Syhia and Han-y sat in the diplomatic
section for that occasion.
BOXOFFICE June 11, 1962
E-7

or
ALBANY
J^ichard Sukel, Pittsfield, Mass., has taken
over the Lee Theatre. Lee. Mass.. on
lease. Son-in-law of Harry Arano, long a
booker for Warner Bros, here and now associated
with the film library of the state
commerce department. Sukel is not a newcomer
to the theatre field, although this
is believed to be the fii-st time he assumed
the direction of a film hoase. The Lee,
which is sernced from Albany. usuaJly does
its best business duj-ing the summer months,
wliile vacationists are in the Berkshires.
^
Gideon I>odge, B'nai B'rith sponsored the
June 6 .showing of "Judgment at Nui-emberg
at the SW Ritz. Ananged as a fundraising
project with the cooperation of
SW and Joe Stowell. Ritz manager, the
premiere was scaled basically at $3 and
$5, according to Dr. A. I. Milstein. chairman.
Tickets for the opening were sold at
all SW Albany theatres and at the Mc-
Carthy Travel Agency, of which Dr. Milstein
is proprietor. The Sunday Times-
Union helped the buildup by running a
three-column picture of Dr. Milstein
Stowell and Henry S. Gould, lodge president.
Dr. Milstein and Lewis Aronowitz.
another premiere committee member, are
members of Vai-iety Tent 9.
John Rossi. Skyline Drivc-In. Crown
Point, and Swan. Greenwich, visited Filmrow
Monday ' 4 1 . Another caller was George
Thornton, who owns theatres in Saugerties.
Catskill. Tannersville and Windham.
Two of the late Bill Shirley's promotions
were recalled by Charley Mooney. columnist
for the Knickerbocker News and Vai-iety
bai-ker. Oik- was for a picture which Shirley
was dJinnbeating here. He dressed in
women's clothes and went to the newspaper
office can-ying an umbrella on which
the film's title had been painted. Mooney.
then city editor, ordered a photograph to be
taken and reproduced. Mooney also received
annual Christmas greetings from
Shirley, among them a pemiy enclosed in
a card with the notation. "Mutual Film
I
Corp. some such namei declai-es a
dividend!" Shirley held top rank as a
Schenectady theatreman for some years.
Among those attending the recent Syracuse
meeting of the New York State Ass'n
of Motion Pictuie Projectionists were Mrs.
Doris McGrath. manager. National Theatre
Supply Co.: John E. McGrath, Albany
Theatre Supplies Co.; Charles Wiley,
Schenectady. RCA Service; Clarence Maloy.
projectionist at Alan V. Iselin's Super 50
Drive-In. Schenectady-Ballston road; Morns
Slotnik. who owns thi-ee di-ive-ins
around Syracu.sc and a conventional theatre
in Sodus: Allen Smith. NTS. New
York; Philip Freeman. National Carbon.
New York. C. S. "Buddy" Ashcraft. president
of the Ashcraft company, hosted a
ENDLESS
^Bin
BURNS THE ENTIRE ^I^mM^I
POSITIVE ROD ^'^^^^^H
Sovc Carbon Cost
^^ ^^^^^H

'itio
WB
to
I Hollywood OJ/ice— Suite 320 at G362 Hollywood Blvd.)
ildi
a
More Effort Urged
On Picture Content
HOLLYWOOD— In a
letter to Sol Lesser,
chairman of the Lcxs Angeles County Hollywood
Museum commission. Leon Barsha,
president of American Cinema Editors,
ursed that more emphasis be put on imi)ioving
the content of Hollywood movies,
rather than on the technical side.
Bai'sha recommends that a committee
consisting of members of all branches of
tlie industry and representatives from the
educational field be considered in the
.structure of the council to devote itself to
researching, coordinating and disseminating
information relative to the art of motion
pictures and other branches of communication
operating under the museum.
A veteran film editor himself. Barsha
said that ACE can contribute much to upgrading
Hollywood movies as a powerful
world force, aiid said that film editing
"probably is the only creative art m. this
country iieculiai' to the film industry,"
writing, directing and photogr-aphy being
oi-eative fields inherited from other art
forms.
Styne Productions Buys
Novel by Gerald Green
HOLLYWOOD — Theatrical
and motion
picture rights to the novel "Portofino,
PTA." by Gerald Green, have been acquired
by Jule Styne for Jule Styne Productions,
with plans to produce it first on
Broadway as a musical next season, followed
by a feature film version.
Styne has signed author Green to write
the book for the show and Sammy Fein
and Marilyn Keith to the screenplay. In
the discussion stage are plans for Peter
Glenville to direct the legitimate version,
with Milton Berle to star in both stage and
screen editions.
MGM, Warners and U-I are ciu'rently
negotiating for release rights with Styne's
agent.
Trauma' Bows in Hospital
With Its Stars on Hand
HOLLYWOOD — Parade
Releasing
Organization's new release. "Trauma." had
its world premiere at the California Theatre
in San Diego on May 23. with a
Simultaneous showing of the suspenseshocker
held at the San Diego Naval Hospital.
The film stars John Conte, Lynn Bari,
David Garner and Lorrie Richards, all of
whom were on hand for the gala opening.
SCPC Merit Recognition
To 'Counterfeit Traitor'
HOLLYWOOD — "The
Counterfeit
Traitor" has won an Award of Merit for
Paramount from the Southern California
Pictm-e Council. The presentation was made
at the monthly meeting by Mrs. William A.
Burk. president of the council.
The council, which cla.ssified the picture
as "an artistic triimiph for intelligent
youth and adult audiences." praised producer
William Perlberg and directorwi'iter
George Seaton for excellence of production,
direction and writing. "The
Counterfeit Traitor" stars William Holden.
Lilli Palmer and Hugh Griffith.
Editors See Then and Now
Versions of 'Caligari'
HOLLYWOOD—As part of its program
of creative study and research, the American
Cinema Editors held a private screening
at U-I studios of both the 43-year-old
original and the current Lippert production
of "The Cabinet of Dr. Caligari." followed
by a talk by Jodie Copelan. Lippert film
editor and ACE member.
The original German film was made in
1919 and is considered a film classic as the
granddaddy of chillers and psychological
shock films.
'Spaceraid 63' to Lippert;
Milton Berle Buys Story
HOLLYWOOD—Robert Lippert has purchased
"Spaceraid 63," an original screenplay
by Cory Grace Scott, for production
this summer. Maury Dexter will produce
and direct for 20tl-i-Pox release.
Milton Berle has bought "Have Love. Will
Travel." a comedy by Richard Landau and
Fred Frieberger, to star himself under his
own Sagebrush Productions banner.
Changes
Title
Act of Mercy
t i
GUNS OF DARK-
NESS.
It's Trad. Dad! (Coli to RING-A-DING
RHYTHM.
H. M. S. Defiant (Col) to BATTLE
ABOARD THE DEFIANT.
Lion of Sparta i20th-Foxi to THE 300
SPARTANS.
Film Editors Plan Tourney
HOLLYWOOD — The first annual golf
tournament sponsored by the American
Cinema Editors for members and guests
will be held June 24 at the Pox Hills
Country Club, according to ACE president
Leon Barsha.
Adam-Eve Nominees
Are All Loyal to lA
HOLLYWOOD — Thirteen
motion pictures
have been nominated by the motion
picture costumers Local 705 for the aiuiual
Adam 'n' Eve awards on September 22. All
the union's selections were made in Hollywood,
thus pointing up the costumers' views
on "runaway production."
Cochairmen Conrad Feia and Ruth Hancock
revealed the following nominated
photoplays: Flower Drum Song. A Majority
of One. Judgment at Nuremberg.
West Side Story, Siunmer and Smoke,
Sweet Bird of Youth, Pocketful of
Miracles, The Man Who Shot Liberty
Valance. Comancheros. State Fair, Walk
on the Wild Side and Lad: a Dog,
The 12 television series nominated are
Dick Powell Show. Adventures in Paradi.se.
Route 66. Dr. Kildare. Bonanza. Untouchables,
Ben Casey, Perry Mason. Rawhide,
Wagon Train, Laramie and Margie.
Members of lATSE locals picketed "The
Counterfeit Tiaitor" at the Stanley Warner
Theatre for the second time in two
weeks in protest against so-called "lomaway
productions."
Meanwhile, the threat by three union
locals to picket the Association of Motion
Picture Producers in the campaign against
films made abroad was temied by Robert
L. Lippert as "imauthorized" by the Hollywood
APL Film CouncU.
Award Winners of 3 Towns
Treated to Presley Visit
HOLLYWOOD—Under an arrangement
set up by Harold Wyatt, district manager of
National Theatres, the Academy Awards
Sweepstakes winners in Pomona. Claremont
and Anaheim visited Elvis Presley
on the set of "Girls! Girls! Girls!" at Paramount,
where they cited the actor-singer
for "the wholesome, joyful entertainment
he has brought to many millions through
the medium of the motion picture."
Escorting the sweepstakes winners were
Richard Cone. Village. Claremont: William
Rose. Fox. Pomona: and William Hertz,
Fox Theatre, Anaheim.
Herb Strock to Rainbow
HOLLYWOOD—Roger Leonard, head of
Rainbow Productions, has signed Herbert
Strock to a two-picture directorial pact.
"Th" Eurasian" and "Fire Serpent" are
on Rainbow's agenda, although no specific
films have been assigned to Strock as yet
BOXOFFICE June 11. 1962
W-1

.
has
will
Elect 16 Directors
As DGA Councilmen
HOLLYWOOD—Eight local film directors
were elected to the coiuicil of the Directors
Guild of America for a two-year
term, along with as many eastern directors.
Named in
Hollywood were Tay Garnett,
Fred De Cordova. Blake Edwards. Stanley
Kramer, John Rich, Mark Robson. William
Wyler and Don Weis. In New York: Worthington
Miner. Richard Schneider. Kirk
Alexander. Ted Corday. Paul Bogart. Tom
Donovan. Prankhn Heller. Joshua Logan.
John Wayne, Bruce Cabot
Attend 'Hatari!' Preview
HOLLYWOOD—Paramount held a gala
benefit preview of Howai-d Hawks' "Hatari!"
for Scottsdale, Ariz., on June 7.
with stars John Wayne. Bruce Cabot and
Sony a. the cheeta. appearing in the production,
on hand for the event.
Pi-oceeds of the i-ed cai-pet affair will
go to the Arizona Zoological Society.
A benefit premiere on behalf of the
Nui-sei-y School for Visually Handicapped
Children was held of Otto Preminger's
"Advise and Consent" at the Stanley Wai--
ner Beverly HilLs Theatre on Fi-iday (8i.
A special "opinion-making" preview of
U-I's "That Touch of Mink" was held at
the Academy Award Theatre for the Pubheists
Ass'n, Local 818, the Hollywood
Women's Piess Club and the L. A. Pi-ess
Photogi-aphers
Michael Connors Signed
For Theatrical Film
HOLLYWOOD— Clarence Greene and
Russell Rouse have signed Michael Connors
to a screen and TV pact under which he will
star in the writing-directing team's "Bedside
Manner." The comedy will be shot at
Columbia this summer following Connors'
completion of his role in "Panic Button.'
Richard Long has been signed by producer
Lawrence P. Bachman to star with
Janis Paige and Russ Tamblyn in MGMs
"Follow the Boys." The film is slated to
roll July 2, with Richard Thorpe directing.
To Make MOD Film
HOLLYWOOD— For the fourth successive
year, a full-houi- March of Dimes entertainment
special will be filmed in Hollywood
for national TV distribution. Jack Donohue
will produce and direct; Johnny Bradford
will be the writer; Serge Krisman. production
designer, and Howard Ross, talent
coordinator. Headquai-ters for the film
unit have been established at 20th-Fox's
Western avenue studio, with the production
facilities of both this and the main studio
to be used. The film, which will present
star entertainment personalities in an
original story, will spearhead the January
1963 March of Dimes drive.
Doris Day 'Best Dressed'
HOLL-YWOOI>— Doris Day was named
"Best Dressed Actre.ss of 1961" by the junior
membership of the California Federation
of Women's Clubs.
W-2
Edwards, Richlin Reteam
On 'Pink Panther,' Comedy
HOLLYWOOD — Blake Edwards and
writer Maurice Richlin. who were associated
on the comedy "Operation Petticoat,
" will join talents again to create a
new modern comedy adventure, "The Pink
Panther." The feature will be directed by
Edwards as a Blake Edwards Production,
and is the first project under his recently
announced four-picture deal with the
Mirisch Co.
"
Filming on "Panther is slated for late
fall as a United Artists release. Edwards
and Richlin are currently working on the
screenplay, based on their own original
story which will be played against colorful
European backgrounds. Edwards recently
directed "Breakfast at Tiffany's" and
Richlin collaborated on the screenplay of
"Pillow Talk."
'Irma La Douce' Is Split
Four Ways From Start
HOLLYWOOD—A four-way split on
negative ownership and profits of "Irma La
"
Douce been revealed by the Mirisch
Bros., and Edward L. Alperson, president of
Alco Picture Corp., who will produce the
film. Alperson, the Mirisch Co., producerdirector
Billy Wilder and United Artists,
which will finance the $5,000,000 feature,
each will participate with 25 per cent of
the picture.
I.A.L. Diamond and Wilder are cm-rently
writing the script to star Jack Lemmon and
Shirley MacLaine, with shooting slated to
start in September in Paris.
To Film Mikado for TV
HOLLYWOOD—Larry Harmon and Jess
Oppenheimer will produce "The Mikado" in
full-length color animation as the first in
a planned series of television spectaculars.
Harmon, president of Larry Harmon Pictures,
which also is producing the Laurel
and Hardy animated telefilm cartoon series,
has been preparing "The Mikado" for a
year. Jess Oppenheimer is the creator of
last year's TV Angel and was producer and
head writer for I Love Lucy. Release plans
"
for "The Mikado be announced later.
Moral Award to Seaton
HOLLYWOOD—Director George Seaton,
actor Vincent Price, actress Jane Wyatt
and singers Dennis Day and George Lee.
were presented with awards by Operation
Moral Upgrade, a women's group aimed at
raising the moral standards in the entertainment
field. The organization is
sponsored by women from leading civicsocial
groups in this area. Seaton was
selected for consistently being associated
only with motion pictures of high moral
standards and good taste.
WGA Board Selections
HOLLYWOOD — Michael Blankfort,
Harold Medford and Robert Presnell were
elected to two-year terms on the screen
branch board of the Writers Guild of
America West. Re-elected to the film board
were Eric Ambler and Ernest Lehman.
Named to the TV-radio branch board were
Arnold Belgard and Richard A. Simmons,
with Ellis Marcus and Maurice Tombragel
re-elected.
Harry Warner Award
To Upland Student
HOLLYWOOD—The Harry M. Warner!
memorial scholarship award to UCLA ioA
1962 was gianted to Martha Harriet!
Brown, 18, honor student at Upland, Calif.,!
High School.
'\
Mi,ss Brown is the first recipient of the'
$500 scholarship which is to be issued
annually to a worthy high school student
by the Sam L. Warner Squaie Club of
Warner Bros, studio in memory of tlu
late president of the film company. Ben
Goldman is chairman of the fund, which
was established in 1958, but was not given
until this year when trust funds reached
the planned amount.
The scholarship was delivered to Miss
Brown in a ceremoiiy at the studio attended
by E. L. DePatie, vice-president
and general manager of WB; Dougla.s
Kinsey, assistant to the UCLA chancellor.
Goldman and Miss Brown's father, Leonard
Brown, writer and book reviewer for
the Pasadena Star-News.
Chance for USC Student
To Observe Filmmaking
HOLLYWOOD—On the premise that the
film industry has a responsibility to develop
and encourage creative talent, producer
Ross Hunter has arranged for an outstanding
student in the University of Southern
California's cinema department to serve as
a "production observer," learning the practical
aspects of making pictures in what
would amount to a two-week "crash"
course during summer vacation.
The student will be selected by Dr.
Bernard Kantor. head of the USC cinema
department, and his staff.
The student will observe all phases of
picture making from start to finish w^hen he
observes '"Tammy Takes Over," Hunter's
next at U-I.
Desilu Two Years Ahead
In Paying for Studios
HOLLYWOOD—Although final pa.vment
was not due until 1964, Desilu Productions
has paid in full the purchase prico of the
RKO Gower and Culver City Studios
bought from RKO Teleradio in 1958.
The final payment of $1,650,000 on the
$6,150,000 deal was made, according to Edwin
E. Holly, \ice-president in charge of
administration and finance and secretai-ytreasuier
of Desilu. through a 20-yeai' refinancing
program acliieved with a $4,-
000,000 loan from Jefferson Standai'd Life
Insui-ance Co. of Greensboro, N. C.
Fred Charles Making Pair
As Independent Producer
HOLLYWOOD—Producer Fred Charles
will make two feature films under his independent
banner. Charles Bros. Productions.
First to roll will be "The Doubting
Thomas." a religious drama to star Canadian
actor Edmund Tontini. A musical,
"
""The Torrid Twist, is slated for production
in October.
A distribution deal is now being negotiated
for "Drivers Into Hell." which Charles
recently completed featuring Tontini and
Francine Yorke.
BOXOFFICE June 11, 1962
I!!

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Award Publicists Signed
By lATSELocal 818
HOLLYWOOD— Hm-she-RoLman. independent
publicity firm which annually
handles the Academy Awards, signed with
lATSE Publicists Ass'n 818, ending several
\eai-s of persuasion by the union to bring
H-R in.
The policy of the Academy has been to
liave a publicity fiiTn outside the industi-y
representing it.
Orange County Jubilee to Celebrate
Debut of Saul Mahler s New Justin
Laurel Goodwin Continues
Fast Rise in Para. Role
HOLLYWOOD—Continuing her meteoric
ri.se in filmland. 19-year-old Laurel Goodwin
has been signed for the role of Jackie
Gleason's eldest daughter in Paramount's
"Papas Delicate Condition."
Miss Goodwin makes her motion picture
debut as the object of Elvis Presley's affections
in Hal Wallis Production's "Girls!
Girls!
Girls!"
Industry Film Producers
I
''Hold 3-Day Conference
II
HOLLYWOOD—A three-day Industry
Film Producers Ass'n national conference
was held here, alternately at UCLA and
Beverly Hilton Hotel.
"Cindy" awards are being presented to
the producers of the best commercial film
of 1961 by Dick Powell, who also will speak
on industrial films.
One-Year Fabian Contract
HOLLYWOOD—Fabian's option has been
picked up by 20th Century-Fox for a
minimum of one picture during the next
12 months. The actor has the privilege
working in outside pictures during the
William Belasco of General Artists
Corp. agented the new deal, which marks
start of his fourth year with the Westlot.
Costarring roles in "Mr. Hobbs
a 'Vacation" and "Five Weeks in a
were Fabian's last two completed
for 20th-Fox.
RCA Victor Gets Grammys
HOLLYWOOD—At the fourth annual
Academy of Recording Arts and Sciences
awards at the Beverly Hills Hotel. RCA
Victor led the field of winners with 16
Grammy awards, five of which were
garnered by Henry Mancini for "Breakfast
at Tiffany's" score and the "Moon River"
tune, the latter already an Oscar winner.
Capitol and Columbia tied for second spot,
with eight Grammys each, with Capitol's
"Judy at Carnegie Hall" accounting for
"
four. "Moon River as Record of the
Year and also as Song of the Year.
On Deb Star Committee
HOLLYWOOD—Victor Carter, Peter G.
Levathes, Edward Nave and Allen J. Miller
have accepted appointments on the advisory
committee for the tenth annual Deb
Star Ball, sponsored by the Hollywood
makeup artists and hair stylists at the
Palladium November 24. Previously named
were Sheldon Graff. Walt Disney, Dick
Powell. Desi Arnaz, Martin Rackin, John
Jacob Karp, Robert Weitman. Edward
Muhl, Robert Blumofe, Harold Mirisch.
William Dozier and Albert Dorskind.
Patrons of this elegant Orange County shopping' center theatre will be
treated to year-round comfort, with five ten-ton refrigeration units, individually
controlled, providing perfect temperatures inside the auditorium during Southern
California's warmer season. Five acres of parking face the new theatre constructed
by Saul Mahler.
TUSTIN, CALIF.—The new Tustin Theatre,
one of the most de luxe motion picture
theatres ever built in Southern CalifoiTiia
and the fu-st new functional film
house to be built in this area in several
years, \\^ll open Wednesday i20i in the
Tustin Square Shopping Center. Orange
County's newest suburban shopping area.
The new theatre is the creation and pi^operty
of exhibitor Saul Mahlei'.
The new Kirk Douglas stan-er. "Lonely
Are the Brave," Universal-International's
Rod Taylor to 'Eagles'
HOLLYWOOD—Producer Sy Bartlett has
signed Rod Taylor to star with Rock Hudson
and English actress Mary Peach in
U-I's forthcoming color production, "A
Gathering of Eagles." Taylor will portray
an Air Force colonel and top aide to Hudson
in the story background against the
Strategic Air Command. Delbert Mann
directs.
Lead for Robert Vaughn
HOLLYWOOD — Robert Vaughn has
been signed by producer Hall Bartlett to
essay the romantic lead opposite Polly
Bergen in "The Caretakei-s," starring
Robert Stack.
Bambi Award to Miss Kauimaim
HOLLYWOOD — Clu-istine Kaufmann,
now staiTing in Walter Wood's "Tunnel 28"
for MGM, has been voted the "Bambi
Award," German equivalent to an Oscar,
as Germany's most popular screen star.
modem adventui-e drama costarring Gena
Rowland and featm-ing Walter Matthau.
will share the opening program with "Night
Ci-eatures."
An all-Orange County jubilee celebration
will inaugui-ate opening night at the
Tustin Theatre, with a full evening of
gala activities. Marching bands, a sti-eet
dance, and appearances by theatre, television
and radio personalities, together
with prize awards and favors, displays and
decorations, are on the program.
Every new convenience in theatre comfort
has been histalled in the auditorium,
which will seat 870 patrons. The seats,
of the finest American Bodifonn design,
are airanged with three aisles to provide
maximum audience viewing and participation.
The latest RCA projection and sound
equipment has been installed to use in
conjunction with the 24x52-foot screen for
showing all the new processes.
Poll Signs Harry Caplan
For Two UA Pictures
HOLLYWOOD—Harry Caplan, associate
producer on "The Grand Duke and Mr.
Pimm." has been signed by Martin Poll
to serve a similar function in Poll's next
two pictui-es for United Artists release.
The films are "Janus" and "Twist of
Sand," first of which will be shot in Nice,
France.
Arthur Hill in 2nd Film Role
HOLLYWOOD—Arthur Hill. Broadway
actor who scored in "All the Way Home"
and "Look Homeward Angel." has been
signed to play the husband of Jane Fonda
in MGM's "In the Cool of the Day." The
role, that of a well-intentioned but obtuse
man. follows the actor's assignment in "The
Ugly American" and marks his second
Hollywood film.
"Zotz!" will be released nationally this
summer by Columbia Pictures.
BOXOFHCE June 11, 1962
W-3

;
. . . Ernest
UA
. .
L. A. First Runs Take
A Welcome Upturn
LOS ANGELES— Local lu.sL runs took an
upward swing, with the Memorial Day
holiday plus a couple of sharp openers
aiding the overall scene. "Experiment in
Terror" bowed with a smart 110 ix'r cent,
while "Hell Is for Heroes" toted up a
smooth 105 in its initial showing. Holdover
"Mr. Hobbs Takes a Vacation" had a .sock
175 in its second stanza and "The Miracle
Worker" a terrific 285 for its second goround.
(Avcroge Is 100)
W-4
'Honey' Sets House Record
In San Francisco Presidio
SAN FRANCISCO—"The Road to Hon°
Kong." at the Warfield for the second
week, was only topped by "El Cid" playing
downtown popular prices at the jiquii-e
to capacity houses with an expected
run of six weeks or more. For the first
four days of "Holiday in Spain." Cinei-ama-Orpheum
pulled a good 85 per cent.
The house record at the Pi-esidio was
broken with 400 per cent for "A Taste
of Honey."
Cineromo—Orpheum— Holiday in Spain
[Cinomirocte) 85
Esquire— El Cid ( AA) 300
Fox^Burn, Witch, Burn (AlP) 85
Golden Gote—Cope Fear (U-l), 3rd wk. . . . 80
Metro—Block Tights Mogna), 3rd wk 175
Poromount— The Counterfeit Troitor (Pora),
2nd wk. 100
Presidio—A Tostc of Honey Cont'l) 400
Sfoge Door— Sweet Bird of Youth
(MGM), lOth wk 200
St. Froncis—The Cabinet of Coligori
(20th-Fox), 2nd wk 90
United Artists— West Side Story (UA), '241+1 wk. 250
Vogue—Through o Gloss Dorkly (Janus), 4th wk 105
Worficld—The Road to Hong Kong (UA),
2nd wk,
1 75
York 24—A Tostc of Honey (Confl)' '.'.'.'.'.'.'.]'. '300
Denver Has Quiet Week
With Holdovers, Reissues
DENVER— Local first-run theatre managers
found little cau.se for rejoicing here
in a week when holdovers and reissues prevailed
and bu.siness w-as listless. The Denham
did well on a fifth week of "West Side
Story" and the Cooper also pix>spered with
a change of Cinerama fare.
Aloddin—Judgment at Nuremberg (UA), 9th wk. 125
Centre—The Counterfeit Troitor Para), 2nd wk 100
Cooper—Cineromo Holiday Cmcroma) 200
Crest—Sportocus (U-l), 2nd wk 90
Denhom—West Side Story (UA), 5th wk. 200
Denver—The Mon Who Shot Liberty Valance
(Pora), Brushfire (Pora), 3rd wk 100
Esquire— Victim (Pothe-Amcnco), 2r>d wk 80
Orpheum—The Pajomo Gome (WB); Ice
Polace (WB), reissues
Paramount— Follow That Dream (UA)- Jungle
60
Fighters (Cont'l), 2nd wk 100
Towne—Moon Pilot (BV), '
8th wk 75
'Terror' Is Best Starter
As Portland Picks Up
PORTLAND—While "We.st Side Storystill
was doing the town's plush business,
the local pace picked up in several spots.
"Experiment in Terror" was a solid 150
at the Fox with other newcomers trailing.
Broadway, 104th St Dnve-ln— Lonely Are the
Brove (U-l), Night Creatures (U-l) 135
Fox—Experiment in Terror (Col) 1 50
Hollywood— Seven Wonders of the World
(Cineromo), lOlh wk 175
Music Box—West Side Story (UA), I 2th wk 250
Poromount— Escape From Zohrain (Poro);
The Motchmaker (Pora), reissue 125
Orpheum— Follow That Dream (UA); The Hired
Gun (MGM), reissue 135
One of Columbia's most important productions
next year will be "King Rat." to
be based on James Clavell's novel.
sencfine In
n 2 ycors tor S5 Q I
Q Remittance Enclosed Q Send Invoice
THEATRE
STREET ADDRESS
yeor tor $3 3 yeors for $7
TOWN ZONE STATE
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825 Van Brunt Blvd., Kansas City 24, Mo.
LOS
ANGELES
gaul Mahler opened his New Tustin Theatre
in the town of that name with a]
special preview showing on June 19 . . .,
Pat Notaro. zone manager for Stanley]
Warner Theatres, planed out for a managers
meeting in New York starting June
12 . . . Robert Kronenbcrg. Manhattan
Films head, is visiting European film
centers.
Gillman, Inc. is a new film distributor
in this area, headed by Irving Gillman
.
Jules Landfield, Stein Enterprises, is home
following surgery at St. Joseph's Hospital'
Sturm. Fox West Coast and
Arizona division manager, was here for
home office confabs . . . Sam Klein. Filmrow
realtor, was in Cedars of Lebanon Hospital
for examinations.
Sybil Leonard, wife of O. K. Leonard,
owner-manager of the Apache Drive-In at
Globe. Ariz., fell at her home June 1. breaking
her left hip and .shoulder. She is now
at the Inspiration Hospital in Miami,
Ariz.
Nevada Dr Pepper Co. Has
Successful Opening Sale
RENO. NEV.—Franchising of the Dr.
Pepper Co. here has been followed by
highly successful introduction of the product,
strongly supported by advertising on
one television, nine radio stations and
three new.spapers.
Mrs. Clara Chism is president of the
new company ; Mrs. A. J. Prazer, vice
president, and J. T. Walther. .secretai-y
treasurer and manager. Heni-y Baumann
is .sales manager.
Point of sale material was placed in
all outlets purchasing Dr Pepper, with
approximately 85 per cent distribution
realized in the initial period. Walther
said sales achieved "above expectation"
levels. He reported excellent participation
by major chains and independents. The
Reno operation services 13 counties
in California and ten iia Nevada, with a
population estimated at more than 200,000.
Styles for Rotarions
HOLLYWOOD — Edith Head, chief
costume designer for Paramount studios,
conducted a motion picture style show for
the 53rd Rotary International convention
which attracted 21.000 members and their
families to Los Angeles. It opened June 3.
The show featured gowns from current
Paramount film productions, including
tho.se worn by Shirley MacLaine in "My
Geisha." Lana Turner in "Who's Got the
Action?", Debbie Reynolds in "My Six
Loves" and others.
Mike Pate Into Production
HOLLYWOOD — Actor-writer
Michael
Pate, who appears in "The Tower of London.
release starring Vincent Price,
"
will ijroduce his screenplay of Norman
Lindsay's novel. "Age of Coiasent. " in Australia
later this year.
The project will be Pate's initial motion
iMcture venture, although he has directed
many Broadway plays.
BOXOFFICE June 11. 1962^llO!
,

Manchester
Westminster Center
Site of New Theatre
WESTMINSTER. CALIF. ConstnicUon
will start at once on an ultramodern
1.000-seat theatre on a site near the Thrifty
Drug store in the Westminster Shoppinj;
Center. Announcement of the new theatre
was made .jointly by Norman Goodin. owner
and operator of .several Southern California
theatres, and John O. Maberry. leasing
agent for the Westminster Center.
The theatre will be 75x150 feet, modern
in every concept, with special emphasis on
luxurious, spacious seating. Ample parking
will be provided by Westminster Center,
which is being developed into a 30-acre
regional shopping area.
Pay TV No Longer Worry
For Theatreman Menschell
HARTFORD— "As an independent motion
pictm-e theatre owner, I
am no longer
won-ied about the foi-thcoming 'era' of pay
TV." Bernard Menschell, president. Outdoor
Theatres Coi-p. of Connecticut, told
the Manchester Lions Club in a luncheon
i
meeting, is ten miles east of
Hartford.)
Menschell, who is also chainnan of the
Connecticut anti-toll TV committee, cited
the "admitted failure of a similar pay TV
pix)ject in Bartlesville, Okla., and the apparent
unsuccessful effort by Paramount
Pictm-es in suburban Toronto" as proof
that while the $10 million RKO General-
Zenith Radio experiment on WHCT-TV,
Hartford, may start off spectacularly, it
will not pay off, in the long run.
"The only ones who will really lose with
the advent of pay TV," he continued, "are
members of the mass public, foi'ced to pay
for entertainment they're ctUTently getting
free."
At the same time. Menschell (whose OTC
operates the Manchester and Pike driveins,
subiu'ban Hartford) enthusiastically
pointed to the cuiTent theatre construction
boom across the United States.
A Strike Levy Cash Return
HOLLYWOOD — The Writers Guild of
America West has voted an additional 20
per cent cash return of the remaining
balance of each member's paid assessment
to the strike fund levied last year. The
council previously voted to apply 50 per
cent of each member's paid-in strike fund
a.s.sessment against his dues.
VYNAPLASTIC
OUTDOOR SCREEN
PAINT
Regularly Priced at $8.95 per Gallon.
OUR SPECIAL
INTRODUCTORY PRICE
ONLY PER
6.33
MANUFACTURED BY SPATZ PAINT INDUSTRIES
rCATURES
* HIGH REFLECTIVITY
if DIRT RESISTANT
^ DURABLE
GALLON,
DELIVERED
^ CAN BE SPRAYED OR
BRUSHED ON
* FAST DRYING
* PERMANENTLY WHITE
Fox Talent School Ends
HOLLYWOOD— 20th-Fox talent school
ended officially June 1. concurrent with
the expiration of Bob Busch's contract.
Busch has been in charge of the school
following the exits of Ben Bard and Pamela
Danova.
BRIGHTER because it's
WHITER
Mike Gordon to Helm "Match'
HOLLYWOOD—Director Michael Gordon
was signed by producer Robert Arthur
to helm Universals forthcoming "Three on
a Match." an original comedy by Larry
Markes and Michael Morris. The assignment
marks Gordon's return to U-I where
he directed "Pillow Talk." "Match" is
slated to roll in August.
available exclusively from
B. F. SHEARER COMPANY
Seattle • portland • san francisco • los angeles
BOXOFFICE June 11. 1962
W-5

. . . Irving
. . Eugene
I
SAN FRANCISCO
f^en of the Catholic Entertainment Guild
of Northern California will recite the
rosaiy on the Rosai-y Hour over radio
station KDIA. Wednesday evening il3) at
6:45. J. Earl Henning is president of the
guild. Officers include William Kelly, Universal;
Charles J. Maestri and Joseph Parlenti,
Robert Lippert Theatres: Joseph
Cane, John O'Leary, Paul Schmuck, Gene
Newman. 20th-Fox: Willam Boland. Hardy
Theati-es: Fred Dixon and William Rush.
United California Theatres: A. R. Fcliziani.
Roy Cooper Theatres: Pet^-r Vigna, Fox
West Coast Theatres: John Coyne. MGM:
Joseph Flanagan and James Donohue.
Variety Club: Ralph Clark, United Artists,
and Harry Rice, Embassy Theatre. Msgr.
Vincent F. McCarthy of St. Patrick's
Church and Variety Club chaplain will
lead the rosaiy.
Blumenfeld Theatres' new executive
offices are at 1521 Sutter St. . . "The
.
Sheep Has Five Legs" was shown at the
Fairfax Theatre in Maiin County for the
benefit of the Florence Crittenton Home
M. Levin, director of the San
Francisco International Film Festival, was
one of the two Americans invited to the
Czechoslovakian festival in Karlovy Vary,
opening June 9.
Earl Long, managing director of the
Parainount Theatre, arranged a Saturday
morning i2i invitational screening of
"Hatari! Guests included the Boys "
Club.
Mcji^
Arc Carbons
W-S
The ONLY Imported Carbon
Carrying mThis Seal
American Tested and Approved
in America's Leading Theatres
DISTRIBUTED BY:
Western Theotrical
Equipment Company
168 Golden Gate Avenue
San Francisco, California
Canon Kip Community House, Visitation
Valley Conmiunity Center, Drew School for
Boys, Booker T. Wa.shington Community
Center, Edgewood Home, press, radio and
TV personnel, and Bay Area Willys jeep
dealers and their families. The film was
shot in Tanganyika.
Following a complete refurbishing and
installation of a new screen, San Francesco's
oldest theatre, the Bella Union,
owned and operated by Maury Schwartz,
will open with a new screen policy June 15.
The first local showing of "The Immoral
West—and How It Was Lost!" will be
shown daily, continuous from 12 noon. The
most recent production of Pete Dezenzi,
the film has achieved much acclaim.
Valley West to Open
July 4 in LA Area
LOS ANGELES—Shan V. Sayles. who
with Alex Cooperman operates the Paris.
Vista. Continental and Apollo theatres in
Hollywood, will open the Valley West, a new
400-seat house in the San Fernando Valley
July 4. The theatre is located near the
$25,000,000 shopping center on the old
Warner ranch property.
According to Sayles. the film policy for
the new house will be determined by the
area public as to whether it will be first-run
single features, subsequent-run duals or
foreign art films. Children's matinees will
be featured.
G. A. Schllbe will manage the Valley
West. Lorand West is the architect, with
theatre and booth equipment installations
by Spyros Kontos of the John P. Filbert Co.
o^x^oUtioe. ^n

—
Film Societies Ask
For Classification
MONTREAL—The 25,000-iiu'niber Canadian
Federation of Film Societies, at its
annual meeting here, lU'gcd the replacenu-nt
of film censorship by a classification
system which would permit showing to
audiences in varying age categories.
The Canadian Federation of Film Societies,
wliich takes its membership fix>m
universities, colleges and film societies a-
cross Canada, said the -present statutory
form" of cutting films for general audiences
should be replaced. The federation recommended
the age classification system so
"all films would be shown in their entu-ety.
as their makers intended them to
\x seen."
"Authority for baiuiing films by the state
should not lie with those administering
this proposed system of film classification,"
.said the federation, "but it should fall under
the provisions of the criminal code as
in the case for other forms of public expression."
The gi-oup noted that Canada's film censorship
setup is "being re-examined by vai--
lous groups concerned with its economic,
.social and artistic impUcations."
Another resolution proposed removal of
legal restrictions that "hinder tlie pm-suit
of the aims of the film society movement."
The resolution said Canada is one of the
few countries that hamper film societies
with the same legal restrictions and censorship
as ai-e imposed on commercial the-
Dillon. Mont., Roberta
Bought by Warren Gavins
DILLON, MONT.—Mr. and Mrs. Warren
Gavin, who have been in Montana theatre
business for around 35 years, have purchased
the Roberta Theatre here from
Robert Boomer, who is completing 22 years
in motion picture theatre management in
Dillon.
The Gavins formerly operated theatres
in Stevensville and Missoula and will be
assisted here by their son Douglas.
$250,000 Fire Destroys
Heppner. Ore., Theatre
HEPPNER. ORE.—The Star Theatre and
Elks Club were the victims of a $250,000
fire here recently, a fire called by fire
chief Charles Ruggles "the city's worst In
13 years."
No one was in the building when the
fire was discovered around 6 a.m. Water
in the theatre, owned by Elaine George and
housed in the same structure with Elks
Club, was 14 to 16 inches deep when the
roof fell in. The club occupied most of the
second floor, while the theatre was on the
first
floor.
PORTLAND
Qome 1.500 Liberace fans were disappointed
at the Paramount Theatre
when the pianist was forced to cut his performance
short by about an hour due to a
hand injm-y- A local doctor said that
Liberace suffered an inflamed tendon. The
pianist said he slipped on an oil slick on
his Los Angeles home driveway the preceding
Saturday and bruised the hand. It
caused him pain during concerts in Idaho
and Olympia. Wash., but it was not until
he did a Chopin number just prior to intermission
at the Paramomit here that
trouble developed—he could not move his
hand without severe pain.
Charles Powers sr., back from a business
meeting in Denver, screened rushes and
clips of top 20th Centm-y-Fox pictm-es for
exhibitors and the press at the Stai- Film
exchange screening room. Assisting Powers
was Helen Yorke. 20th-Fox exploiteer.
atres.
Societies in such countries as the United
States, Britain, France, Switzerland, Belgium,
Ii-eland, Holland and Germany operate
without the Canadian-style restrictions, Powers said that "Mr. Hobbs Takes a Vacation"
has been booked m the Sandy
said the federation.
The resolution said that provincial authorities
have shown an understanding of Theatre for a July 4 opening.
Boulevai-d and the small west side Esquire
the educational and cultural ix>le of film
.societies as well as a growing awareness of
and response to the pubUc demand for mature
films for adult audiences.
Montreal Festival Aide
In Paris, Prague, Poland
About 150 delegates from film societies
m seven Canadian provinces attended the MONTREAL—The Polish Documentary
meeting held at the studios of the national Film Board will be represented at this
Film Boai-d here. Peter D. Smith of Mc- year's Montreal Film Festival. The festival
Master University, Hamilton, Ont., was group is sending Marcel Martin, president
elected federation cliainnan and Avi-am of the organization committee, to Poland
Gannaise, Montreal, treasm-er.
to see the most recent fihn productions
there. He will spend four days in Paris
meetiiig with directors of Unifrance Film
to discuss the Fi-ench contribution to this
Story for Majack Co.
HOLLYWOOD — A story by James
Komack, "Chance Meeting," has been acquired
for filming by actor Jack Kelly's
Majack, Inc., which Kelly will activate this
.summer when he completes summer stock
commitments.
yeai-'s Festival.
He aLso hopes to meet film dii-ector
Alexandre Alexeieff and other French producers
who "boycotted" the festival at
Cannes.
After his stay in Paris. Martin will spend
a week in Prague to discuss the Czech entries.
He will be in Poland in the week
ending Jmie 8 and if time pei-mits he will
conclude his eastern Emx>peai\ journey by
attending the Kai-lovy Vai-y film festival
in Czechoslovakia.
'Summer Affair' on the Shelf
HOLLYWOOD — "A Summer Affair."
which was to have been made as a joint
effort by producer Charles Isenberg and
director Richard Wilson for MGM, has
been shelved by the studio. Any other deals
on the picture will await completion of
Wilson's directorial chores on an upcoming
Broadway play.
ALBUQUERQUE
gob Selig of Los Angeles, vice-pre.sident
and general manager of National Theatres
and TV, has been booked as principal
opening day speaker for the 17th annual
New Mexico Theatre Ass'n convention in
Fai-mington July 17, 18. Kelly Crawford,
owner of the Allen Theatre in Parmington,
is president of the association and is making
convention airangements. NMTA has
about 150 members in the state.
New Mexico premiere of "The Music
Man" in Albuquerque July 26 will have an
interesting local angle. It'll open at the
Lobo Theatre, which was once managed by
one of the persons featured in the picture
Hari-y Hickox, who plays the anvil salesman
in the film. He was manager several
years before going to Hollywood in 1941.
Arrangements for the premiere at the
house owned by Albuquerque Theatres, was
made by Joe Hyams, pubhcity chief for
WB on the coast; Kevin Genther of Dallas.
Wai-ner publicist, and Louis Gasparini,
city manager for local chain.
A strong local flavor was dominant at
the New Mexico premiere of "Lonely Ai-e
the Brave" at the Kimo Theatre June 6.
All exteriore of the Kirk Douglas starring
vehicle were shot in and around Albuquerque
about a yeai- ago. About 30 Albuquerque
persons, including sheriff's deputies,
state police and local citizeI^s, are
featui-ed as extras in the film, and Louis
Gasparini of Albuquerque Theatres gave
a special screening of the pictui-e for them
and the press. The man who wrote "The
Brave Cow-boy." the book on which the
film is based, is Edward Abbey who lives
in nearby art colony of Taos. Gasparini
has extended an invitation to him to participate
in the opening day activities. Film
officials claim the location work on the
film here was some of the most difficult
they ever encountered. Douglas, in the
film, was in the role of a cowboy who is
unable to adjust to the jet age, and was
being chased up the side of a 10,000-foot
mountain. Crews followed Douglas up the
side of nearby Sandia Mountains, and
oxygen tanks were requii-ed for much of
the shootiirg, to keep Douglas and crew
from passing out.
Mount Angel Theatre Open
After Remodeling Period
MOUNT ANGEL. ORE.—The Mount
Angel Theatre reopened recently after a
remodeling program, the updating including
a new snackbar.
The management inaugurated a policy of
family nights on Friday, admitting the
parents and all the children of a family
for $1 to see the show that also is booked
for Saturday and Sunday.
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W-8 BOXOFFICE June 11, 1962

and
the
'Hobbs' Holds Up Well
In 2nd Loop Stanza
CHICAGO—Th- giQ s :utuation diin't
ohanse greatly from the nrrvioas woek in
most Loop houses. Three outstanding draws
repeated their taking ways— "Judgment at
Nuremberg." "West Side Story." and "Mr.
Hobbs Takes a Vacation." The latter, especially,
was noteworthy considering the
fact that it is light entertainment and almasl
unheralded, as compared to the heavy
publicity coverage given "Judgment" and
"West Side" over the past several months.
(Averoge Is 100)
Copn—The Adventures of Lucky Pierre
'th wk 65
(SR),
Cornegic— Bell' Antonio (Embassy) 145
Chicog(>— The Rood to Hong Kong (UA), 2nd wk. 175
Cinema— Never Let Go Cont'l) 135
Clnestcgc—Judgment ot Nuremberg (UA),
2nd wk 250
Esquire— Only Two Con Ploy (Kingsley), 4th wk. 140
Loop—After Mein Kompf (Brenner); Karate
(Brenner), 2nd wk 130
Monroe— Heat ot the Summer (Ajay-Monhottan);
Satan in High Heels (Cosmic) 135
Orientol—The Horiiontol Lieutenant (MGM),
3rd
RoosevPit— Escape From Zohroin (Pora), 2nd
Stote Lake— Mr. Hobbs Takes a Vocation
(20th-Fox), 2nd «k
Surf— Last Year ot Morienbod Astor), 4tin wk
Todd—West Side Story UA), 16th wk
Town—Les Liaisons Dongereuses (Asto.-), 7th
United Artisti- Hell Is for Heroes (Para) ..
Woods—Cope Fear (U-l), 7th wk
World Ployhouse—Through a Gloss Darkly
(Janus), 2nd wk
.245
100
.170
. 100
Kansas City Brookside
Does Fine With "Cid"
KANSAS CITY— In another mosMy
quiet week in local first-run houses, the
rccond wsek cf "Follow That Dream" made
an exceptionally good showing, dropping
off only a few points from its opening week.
Another pleasant surprise was "El Cid" at
the Brookside which opened to excellent
business after a 14-week run at the dow-ntown
Capri.
Brookside— -El
Cid (AA), regulor policy 385
Capri—Oklahoma!
Empire— Search to orodi!
5th wk
Isis, Vista and Fairway— Don't Knock i-he Twist
(Col), 13 West Street (Col)
Kimo—Les Liaisons Dongereuses (Astxjr), 4th wk.
Paramount— Escape From Zohroin (Pora);
Siege of Syrocusc (Para)
1 10
Plaza—West Side Story (UA), 1 1 th wk
325
Roxy— Experiment in Terror (Col), 2nd wk. ... 100
Soxon—Cope Fear (U-l), 3rd wk
100
Studio—Two Women (Embossy), return run,
3rd wk
Uptown—Fallow That Dream (UA); Madison
Avenue (20th-Fox), 2nd wk
Fred Mound Named UA
Indianapolis Manager
INDIANAPOLIS—Fred Mound, St. Louis
sales manager for United Artists, has been
transferred to Indianapolis as exchange
manager, succeeding the late Ross Williams.
He will serve under Al Fitter, western
division manager.
Mound joined UA in 1953 as student
booker in St. Louis and a year later was
shifted to Kansas City as a salesman. He
returned to St. Louis in 1956 as sales
manager, the post he held until his new
assignment.
Armentrout Is Elected
Head of Child's Group
LOUISIANA, MO.—Ru-ssoll Armentrout,
theatre circuit and radio station owner
^i^^^"**^^
here, was elected
l)resident of the Misg
^^ souri Ass'n for Ren
1 tardcd Children at
* the state convention
in Kansas City early
this month. He will
Wendell
succeed
Stark of St. Louis.
Armentrout, known
in theatre circles for
his dedication to the
cause of retarded
Russell Armentrout children, accepted
leadership of the
group with these words:
"One of the most important things foi'
Missourians to understand is that one of
every 33 babies born in their own county
or city this year will be mentally retai-ded.
This is 10 per cent more than all othea*
handicapping areas combined—including
polio, cerebral palsy, deaf, crippled, blind
and other defects. This touches either directly
or indirectly one family in four. Not
only is it important that medical research
be made to eliminate the 80 some causes
of retardation, but also it is most important
that we make this a better world for
oui- own 125,000 retarded children here in
Missouri."
Shape 'Mink' Promotions
For World Premiere
CHICAGO—Phil Girard. eastern publicity
director for Universal, arrived here
to join forces with Ben Katz in setting up
the world premiere of "That Touch of
Mink" at the United Artists Theatre. June
15, the actual opening date, marks the
studio's golden anniversary. Universal
started in Chicago under the name of Independent
Motion Pictures.
In a salute to Universal, the Sara Lee
Kitchens are presenting 350 cakes for distribution
to members of the press and will
bake a giant cake to be placed in front of
the theatre.
Katz, who Is being feted on his 20th
anniversary with Universal, has been conducting
a contest in midwest key cities to
select a "Touch of Mink Girl" to preside
over the various premiere activities. The
Famous Community Centers chain is helping
build the excitement by giving mink
scarfs to the top winners in the contest.
Special screenings for beauty salon operators
(who can and do discuss movies
with patrons 1 are quite the routine. In the
instance of "Tliat Touch of Mink," Dick
Taylor of the B&K publicity staff has
salons all over town using window strips
in their shop windows. A special screening
was also held for exhibitors and the press
at the B&K Century Theatre.
Rates Classification
Above Police Censors
CHICAGO- Evanston should substitute
classification of movies for its present police
cen.sorship and count on "the good
sense and community responsibility" of its
four theatres to keep lewd films out of the
city. This was the statement made by Lester
Stepner. manager of the Evanston Theatre,
and winner of the Parent-Teacher
Ass'n citation in 1959 for the "wholesome
atmosphere in his theatre."
His comments came as the city council's
administration committee went back to
work after a public hearing on a proposal
to revise the city censorship ordinance.
"We have intelligent people here. I don't
think the majority of them want to be told
what movies they can and carmot see,"
Stepner said. "It seems silly to drive people
out of Evanston to see uncut movies or
movies that can't be shown here."
APPROVES DRAMA CLUB PLAN
He expressed the opinion that it would
be far better to set up a system of classification
like that of the Drama Club of
Evanston. which each w'eek reviews and
makes recommendations on movies in the
Evanston Review.
"The big problem as I see it centers on
the adult films," he said. "In the first place,
it should be the parents' responsibility to
tell their kids what movies they can't see."
But, failing that, my theatre
'
Evanston
i
I'm sure the other theatres in
Evanston will keep children out if the
movie is classified for adults.
Stepner criticized parents who call for
"family movies" but seldom attend theatres
as families.
NEED FAMILY ATTENDANCE
"We could afford to run more family
films if families would attend instead of
just sending the childi-en," he said.
And in Chicago, the subject of censorship
is again on the docket. Frank McGarr.
a fomier assistant U. S. attorney now in
private practice, commented in a debate on
motion picture censorship that "recent decisions
have been based on what the judges
called 'contemporary commmiity standwards,'
" then asserted, "but judges, dealing
with crime and human degradation,
don't know what these standards are.
"The average American still considers
nudity, fom'-letter words in print and clinical
descriptions of sexual acts to be obscene."
he said.
On the other side of the debate, state
Rep. Abner J. Mikva said he would prefer
to leave censorship in the hands of judges
and the public rather than legislatm-es ajid
other lawmaking bodies. He pointed out
there have been recent cases in which various
groups have tried to ban such stories
as "Robin Hood" and "Grimm's Fairy
Tales."
Jonna/M^
BOONTON, N. J.
Large Core
Greater Crater Area
MAXIMUM LIGHT
Evenly Distributed
-Koyline Company, Chicago—Webster 9-4643
Poromel Electronics, Chicago—Avenue 3-4422
ri—Missouri Theatre Supply Company, Kunsos City— Baltimore
1-3070
Notional Theotre Supply, St. Louis—Jeffarion 1-«3S0
BOXOFFICE June 11, 1962 C-1

181
Neb.
J
KANSAS CITY
John Wangberg, longtime film salesman,
has left 20th Century-Fox and joined
the Paramount organization. Harry Hamburg,
exchange manager, said Wangberg
will cover the south Missouri-Kansas territory
formerly traveled by Dwight Borin
until his untimely death on the highway
last month. Wangberg. originally from the
Omaha t^'rritoiT. spent a number of years
with RKO here. He also traveled for Universal
before joining 20th-Fox several yeai-s
ago. Hamburg expressed himself as delighted
with the acquisition of Wangberg
and said he knew the exhibitors are always
glad to see him as he makes his rounds.
Bob Cloughlcy will continue to cover the
northern Missouri-Kansas territory.
The U-I office force spread the welcome
mat for a former associate. Ralph G. Morrow,
who with Mrs. Monow spent several
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days in this vicinity in connection with
their grandson's graduation at K.U. The
grandson, William C. John.son jr., was
graduated with recognition from the William
Allen White School of Advertising
with his parents and the Morrows there to
share his pride. Morrow, who since his
retirement lives in For.sylh. said he's been
getting in two or three rounds of golf a
week. He enjoyed 18 holes on his "old home
links." Santa Fe Hills, while he was in town
. . . Another U-I visitor awhile back was
Earl Bennett, formerly of the exchange
here, and for the past .several years with
the Columbia exchange in Los Angeles. He
told his U-I friends that another former
employe, Naomi Gudel.sky, who also was
with UA here for a time, is his secretary
in tlic Los Angeles office.
The Allied Artists staff last week
welcomed JoAnn Weaver as booker's
stenographer and relief cashier. JoAnn had
been with Motion Picture Booking Agency
for about a year and before that was with
United Film Service . . . F. L. "Doc" Lowe
was on the Row a few days ago with word
that he has closed his Star Theatre,
Lebanon, for two or three weeks while he
travels to Oregon for a visit with his son
who lives there . . . Good news from King
City, where Dave Williams has decided to
open his theatre again and give it another
chance.
The American International bunch is
considering putting up a "Quiet—Hospital
Zone" sign up in front, what with Anna
Steinmetz, just recovered from minor sur-
HUMDINGER SPEAKERS $3.50 each
HEAVY DUTY SPEAKER MECHANISAA $1.65
MISSOURI THEATRE SUPPLY
lis West 18th as City 8, Mo.
Boltimore 1-3070
Kansas City Film Industry Picnic
Monday, June 18 — 2 p.m. - 10 p.m.
*
Sunny Shores Private Picnic Area
Tickets 50c for Adults - 35c for Kids
Available at All Film Exchanges
Tennis • Volleyball • Horseshoes
Baseball • Miniature Golf • Basketball
Fishing • Swimming
gery, contracting a severe cold: with
Dorothy Borders—who conies in for several 1
hours each day to help out—fighting off 1
pneumonia, and with Ray St. James' wife i|
still in Research Hospital. Ray ruefully
reports he has a bad case of can-opener
hands as well as acute malnutrition and
hopes he won't have to bach it much
longer. A happier note was sounded by
Manager Lan-y Biechele who has been enjoying
a visit from his brother and sisterin-law.
Joe and Lois, who live in Phoenix
and are here on vacation. Joe at one time
worked for Charley Potter when Potter
had a string of neighborhood theatres here
in Kansas City.
Several of the exchanges are planning
to hold their picnics in connection with the
annual Motion Pictiuc Ass'n Picnic Monday
and many have expressed ap-
1
proval of the choice of Sunny Shores as
the picnic site . . . Norris Cre.sswell wishes
to alert all United Theatre Owners officers
and board members to a departure from
regular schedule for the June board meeting.
It will be held on Tuesday il9i at
Giovanni's Steak House. 1921 Main, at noon
sharp. This time change from Wednesday
was made so that out-of-towners might
come in for the Monday picnic and catch
the meeting the following day.
Among those doing business on the Row
last week were Missourians Elmer Bills sr.
and jr., C. E. "Doc" Cook and son Jim of
Maryville, Glen Jones of Gravois Mills,
Prince Black of Mound City, Dave Williams
of King City and John Walker of Excelsior
Springs ... In from Kansas were Haiik
Doering of Garnett, O. C. Johnson of
Hiawatha and Falls City >
i
, Demiis
Montee of Hutchinson, Ernie Block of
Sabetha. Cle Bratton of Council Grove and
Glen Dulac of Onega.
BOWLING
KANSAS CITY—The Pilmrow summer
bowling league, which consists of six mixed
teams, got off to a hectic start when a
scheduling goof had the bowlers stalling
at Plaza Bowl before a women's winter
league had finished for the season. A few
hurried phone calls by the management
resulted in the Pilmrow league starting the
season at King Louie East. By the following
week, things were back to nonnal and
the league occupies Plaza lanes 27-32 each
Tliursday evening at 6:15. League officera
are: Joe Bondank, president: Eddie Blanton,
vice-president, and Patti Picrstorff,
secretai-y-ti-easui-er.
Team W L Tcom W L
4B's 11 5 Sputniks 7 9
Spores 10 6 Knockouts 7 9
Topnotcliers 9 7 Hi Lows 4 12
Currently Bob DePoortere holds men's
hi-10 and hi-30 with handicap scores of
250 and 692. Emory Duncan has a handicap
248 and Joe Bondank a handicap 623
as runners-up. Ireta Cocayne has women's
handic^ip high game and series so far with
252, 636; while Ruth Addington has 213
and Aima Mae DePoortere 594, as runnersup.
Planned games and program for the kiddies
You bring food and beer—SODA POP FREE
Sponsored by the Motion Picture Ass'n of Greater Kansas City
*To get to Sunny Shores go south on Blue Ridge Blvd. to 107th St. (which is Craig
Rocij' Turn lefi at Cra:q rh"r qo ons! 1 3 miles to picnic .'(.a
DRIVE-IN OWNERS --
Now ... a 4-inch cast oluminum
speaker, unpainted, with protective
53
69
screen, straight cord.
SHREVE THEATRE SUPPLY CO.
217 West 18th HA 1-7849 Kansas City, Mo.
C-2
BOXOFFICE June 11, 1962

I
night
I
replacing
;
wife's
'
Russell
Merle Harris of Hugoton
Is Dead; Was 48 Years Old
HUGOTON. KAS.—Merle Harris, proprietor
of the Riisada Theatre and the
Hugoton Drive-In here, died Monday
i4i. Harris, 48, had suffered several
heai't attacks over the past two or three
years during which his wife, Mrs. Jessie
I
Harris, had become increasingly active in
running the theatres. It is expected that
>lu> will continue to operate the business.
Harris grew up in the theatre business,
his father, the late Rus.sell Harris, having
been a theatreman here in Hugoton for
many years. The elder Harris originally
bought the existing theatre in town, later
it with a new showhouse which
was named the Rusada after his and his
i
first names i and Ada It
.
was in 1957 that the family built the drivein
theatre.
Funeral services were from the Methodist
Cliurch in Hugoton Thursday afternoon
and burial was in the Hugoton cemetei-y.
In addition to his wife, Harris is survived
by his mother, a son Richard, by a previous
marriage, and grandchildren.
CHICAGO
KANSAS CITY—Word of Merle Harris'
passing was received with deep sorrow and
regret on Filmrow here as one after another
of the exchange managers and teiTitorial
salesmen recalled many years of
pleasant dealings with the Harris family.
Merle was known everywhere as a man of
his word and the type of exhibitor that is
truly the backbone of the industi-y.
Don Murray and Christine Kaufmann
star in MGM's "Tunnell 28," a story of the
mass escape, via tunnel under the wall, of
28 East Germans in Berlin this year.
H
U

!
. . George
in
ST. LOUIS
rverj'one on Filmrow is still talking about
the wonderful 50th anniversary testimonial
banquet honoring Tommy James
May 28. The more than 400 friends of the
longtime exhibitor who were present to
pay him their respects represented one of
the largest gatherings of theatre people in
recent years.
•SELECT" FOUNTAIN SYRUPS
DRINK DISPENSERS
Select Drink Inc.
4210 W. Florlsiont Ar*.
St. Louti 15, Mo.
Phone
Evergreen S-S93S
Plans are almost completed for the Missoui-i
opening of "Advise and Coiisent."
Pi-oceeds from the opening night performance
of the movie June 28 at the Ambassador
Theatre will be donated to the
United Cerebral Palsy building fund. Edward
B. Arthur, general manager of Aj'-
thur Enterprises-St. Louis Amusement Co.
met recently with Mrs. Jolui Legsdon,
ticket chairman and a member of the UCP
board and Arthur Kriiigs jr., president of
UCP.
In connection with Universal's 50th anniversary
celebration June 8. KXK has
been carrying a contest locally. Listeners
were invited to unscramble five movie
titles—one big name movie for each decade
'^^Lramoves,
you bet
of the 50 years. The first 25 winners were
to be guests at a private screening of "That
Touch of Mink" June 8. The picture will
open at the Fox June 22. KXOK reported
an excellent response to the contest and
the Universal office was busy answering
the phone and explaining to contestants
that they could not give out the answers.
At this writing Universal had a saturation
booking of 426 on June 8 to celebrate the
event.
WOMPIs are still planning their installation
meeting to be held the night of June
20 at El Char restaurant. Speakers for the
evening have not been annoimced. The
di'awing for the winner of the latest 50 50
club will also be held at the installation
dinner. Dorothy Dressel, Realart, will be
installed as the new president.
.
Mr, and Mrs. Herman Tanner and children
have left for a visit to New York
City Cohn, Columbia office
manager, is back at work after a week's
Sheila DeLoach, Columbia
\acation . . .
booker-stenographer, started her vacation
Friday.
Indiana Transit Service
Buys Film Transit Co.
INDIANAPOLIS — Sale of the Indiana
Film Transit Co. to the Indiana Transit
Service was announced recently by W. C.
Smith, who has owned and operated the
film transit firm for the last 35 years.
Originally the company handled only
motion picture film to theatres throughout
Indiana and Louisville, Ky.. but in recent
years the distribution of magazines and air
freight have come to account for more than
50 per cent of the company's annual dollar
volume. H. J. Noel, president of the Indiana
Transit Service, said there would be
no change in the policies followed by Smith
in operation of the film transit firm, although
the addition of new equipment will
be implemented.
"We will provide Indiana theatres and
those in Loui-sville, Ky., with the same excellent
service they have been accustomed
to receiving for over three decades." Noel
.said.
Customers come back, profits are
higher with Cramores Dri-Syrups
Refreshing, flavorful adc-type beverages prepared from
Cramores instant dri-syrups oiTcr your customers a
taste delight that will bring them back again and
again. This is the kind of business that will boost your
profits.
Cramores instant dri-syrups, for adc-type beverages
come in ten rich fruit flavors— orange, lemon, pink
lemon, lime, grape, orange-pineapple, fruit punch,
cherrj', strawberry and black raspberry. These Cramores
dri-syrups are portion packed in foil bags that
solve storage problems and eliminate waste—another
boon to bigger profits.
Contact your wholesaler and order Cramores now for
dispenser or individual pack use. Ask him about the
Cramores jet dispenser deal.
CRAMORE PRODUCTS, INC.
Point Pleasant Beach, N. J.
Chicago 'Advise' Benefit
For Settlement Houses
CHICAGO—Otto Preniinger was .scheduled
to lunch with film critics here Thursday
1 7
I
connection with the opening of
his picture. "Advise and Consent." at the
Woods Theatre. After the luncheon,
Preminger was to join the patrons of the 23'
settlement house organizations who were
invited by Senators Dirksen and Douglas
of Illinois to reap the benefits of the oi)ening
night event.
"Advise and Consent" was to start with
a champagne reception, red carpets, kleig
light.s and an audience of citizens Ln black
ties, the entire program arranged by John
Thompson. Columbia Pictures publicist.
Carpets-Door Mats
Complete Instollotton Service— Fre* EeHmotei
R. D. MANN CARPET CO.
974-926 Wyonitone, VI. 2-1171, Konun City, Ma.
1 SI 7-21 Ollv* St., Garfield 1-2626, St. Louli, Mo.
C-4 BOXOFFICE June 11. 1962

T
;
Connecticut
'
Family Theairegoing
Now Council Project
ATL.'^NTA — The fi-aturo at the la.st
monthly meeting of the Atlanta Bettor
Films Council was the report on the eighth
annual meeting of the Federation of Motion
Picture Councils in Grand Rapids.
Mich., which was highlighted by passage of
a resolution urging •toget.herne.ss" on the
part of the family in attending motion
pictures.
Mrs. Henry P. McGill, president of the
.Atlanta council, gave a detailed report to
I lie membership and quoted the resolution:
Whereas, members of a family attending a
motion pictui-c together build family unity
and tend to improve behavior in the theatre,
be it resolved that the Federation of
Motion Picture Councils adopt as a project
the promotion of attendance at the motion
picture theatre of parents and children together
when the film is rated as family
entertainment."
Mrs. McGill urged the Atlanta council
to abide by this resolution and to encourage
others to do the same. The council
urges families to follow this admonition for
their own enjoyment and strengthening
their family relationships.
This is a list of films recommended by
the Atlanta council as good, wholesome entortaimnent
for the entire family:
Airer Group
Adds $2,200 to MPTO
HARTFORD—The Connecticut Drive-In
Theatres Ass'n. headed by Sperie P. Perakos.
general manager of Perakos Theatre
A.s,sociates, has turned over $2,200 to the
MPTO of Connecticut, the money, in Perakos'
terms, to be used for betterment of
Connecticut exhibition.
CDITA some weeks ago voted to affiliate
vith the older organization.
It is implied that some of the $2,200 will
be used in the continuing anti-toll TV
campaign.
CDITA represents 26 of Connecticut's 38
drive-in theatres.
Film Censorship, Golden Anniversary
Plans Occupy TONSC at Charlotte
2 Wilby-Kincey Managers
Get Circuit Promotions
CHATTANOOGA—The appoinUncnt of
Clyde M. Hawkins as manager of the
Rogers Theatre has been announced by
George Deavours, who in turn has been
promoted from the Rogers managership to
city manager for Wilby-Kincey in MontgomeiT,
Ala.
This is the second time Hawkins has
been assigned to Chattanooga. He served
as assistant manager of the Tivoli beginning
in the latter part of 1951. He then
entered the Navy, after which he was with
the Pox Theatre in Atlanta. He first
joined Wilby-Kincey in 1946 in AnnLston,
Ala.
He has served theatres in Atlanta, Columbus
and Birmingham, coming here this
time from Kingsport, where he was manager
of the State for 3'2 years. He was a
member of the Chamber of Commerce in
Kingsport. He and his wife have two
children.
Deavours was brought here by the circuit
5V2 years ago as city manager with the
Tivoli and the Rogers under his jurisdiction.
Then the Tivoli was closed, leaving
only one Wilby-Kincey motion picture theatre
operating here.
Deavours has been active in civic affairs
1. Watch Your Stern, British comedy. 2.
A Majority of One. comedy-drama about
the meeting of two cultures. 3. Nearby a
Nasty Accident, British Army slapstick
comedy. 4. Desert Patrol, suspenseful war as a member of the Kiwanis Club, Advertising
drama, especially suitable for men and
Club, the Elks, Retail Merchants
boys. 5. Make Mine Double, English war Ass'n and Chamber of Commerce. He and
comedy. 6. The Bashful Elephant, story his wife and then two children resided at
about a dog, a girl and an elephant. 7. Lad:
a Dog, a special treat for animal lovers.
5518
here.
Belair Ave. during his tour of duty
8. Harold Lloyd's World of Comedy, delightful
trip back through the silent movie
He joined Wilby-Kincey in Jasper, Ala.
He has served the organization in Binningham.
days. 9. Road to Hong Kong, typical Bob
Auburn, Knoxville and Kingsport as
Hope, Dorothy Lamour, Bing Crosby "road" well as Chattanooga.
picture. 10. The Miracle Worker, powerful
drama about the childhood of Helen Keller.
Winner of special Merit Award
Season of Quality Films
from Parents'
Magazine.) 11. State Fair, enjoyable Opening in Miami Area
musical version with new songs by Rodgers MIAMI — "Greater Miami's annual
and Hammerstein. 12. The Music Man, spring drought of choice movies is about
picturization of Meredith Willson's great
to end," writes critic Herb Kelly in the
Broadway musical. 13. Safe at Home!, Miami News, "so get ready for some fine
ba.seball story starring Roger Maris and products on your local screens.
Mickey Mantle. 14. Jack the Giant Killer,
"Shortage of really good movies is a
complete new interpretation of the old
matter of distribution. During the winter
familiar story. 15. "Hatari!" wonderful we get the best and when the season's
adventure stoi-y about the men w'ho risk
over the supply is scarce. It's not because
their lives so children can feed peanuts to movies aren't being made, because they
animals at the zoo.
are. Hard-headed business reasons are behind
it all.
"Schools are still in session, examinations
coming up, vacationers aren't arriving
yet and the moviegoing public doesn't
seem to be in the mood,
"Now the theatres have been given the
word that the floodgates will be opened
and the trickle has started with "Road to
Hong Kong."
New Herb Leonard Pact
HOLLYWOOD—Herbert Leonard, creator
and executive producer of the Route
66 and The Naked City TV shows, will continue
as executive producer at Screen Gems
of the two series on a nonexclusive basis.
An eight-year exclusive contract with
Screen Gems has been terminated.
CHARLOTTE—Film censorship was discussed
by Traynor Fei-illo of Pastime
Amusement Co., Charleston, S.C, as a
feature of the May 28 meeting here of 64
officials of theatres in western North
Carolina and the Charlotte area, representing
the Theatre Owners of North and
South Carolina.
An advertising forum was conducted by
Gerald Rafshoon, southeastern advertising
director for 20th Centui-y-Fox. A business
session included discussion of possible
legislative action involving the industry by
W. G. Enloc, Raleigh mayor and district
manager of North Carolina Theatres
(Wilby-Kincey).
Details of the Theatre Owners of North
and South Carolina's Golden Anniver.sary
convention, scheduled to be held here September
23-25, were outlined by Ulmer
Eaddy, convention chainnan.
Following a screening of "Mr. Hobbs
Takes a Vacation" at the Imperial Theatre,
the theatremen went to the Queen Charlotte
Hotel for a luncheon, followed by the
business session.
Student Appeals Sentence
Stemming From Picketing
HENDERSON. N.C. — An appeal to
Vance County superior court was made by
Jonathan Hunter, 20. Kittrell College student,
after he drew a suspended sentence
in Vance recorder's court on the charge of
violating a city ordinance designed to regulate
picketing.
Hunter is one of several Negro students
from Kittrell College who have been picketing
the Embassy Theatre in Henderson
for several w^eeks in protest over segregated
seating in the theatre.
The student was arrested by police and
accused of failing to comply with a recently
enacted city ordinance in that he
had failed Co register with the chief of
police before picketing.
Charles W. Williamson, local attorney
for the defendant, asked that the charge be
quashed on the ground that the ordinance
is vague and in violation of the defendant's
rights and privileges. The motion was
denied by Judge T. D. Hardie, whereupon
Williamson pleaded his client not guilty.
A 30-day jail sentence was impwsed. suspended
on payment of a $50 fine and court
costs. Appeal was noted and bond set at
$100.
Students from Kittrell College began
picketing the theatre several weeks ago
after the management refused to desegregate
the theatre seating. George E. Stevenson
is manager of the theatre.
BALLANTYNE IN-CAR SPEAKERS ^
CONCESSION EQUIPMENT & SUPPLIES
PROJECTOR REBUILDING SERVICE
Prompt, Courteous Service 'Round the Clock
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1010 North Sloppey Drive
P.O. Box 771 Albany, Gcorgio
Phone: HEmlock 2-2846
il BOXOFFICE June 11, 1962 SE-I

NEW ORLEANS
ri Cid" and "The Music Man" took over
the front page of the Times Picayune
Eimusement section Sunday morning May
the 27th. "Cid" opened on the 7th at
Saenger. Chester Friedman of AA was in
this area working on openings here and
Baton Rouge lalso June 7'. at Jackson.
Miss., on the 13th and in Pensacola. Mobile
and Shreveport on the 14th. "Music Man"
hasn't a date here yet.
All seats were filled at a sneak preview of
"The Interns" on a recent Friday night at
the RKO Orpheum . . . Eileen Kaiser. Columbia
booker, was on a week's vacation
. . . H. J. Ballam. Hodges Tlicatre Supply.
was in Pensacola. tlicn made towns along
the gulf on his return trip . . . Locw's State
was enjoying top business with "The Road
to Hong Kong."
Allen Duplechain, who's been a trainee
at Ijoew's State under Manager Frank
Henson. has been promoted to Atlanta as
assistant at Loew's Grand. Helen Anselmo.
who possesses an engaging friendliness, has
succeeded the late Beniadine Howard in
the Grand boxoffice. Beniadine was a
cashier for 48 years.
Gene Barnette. Marie Berglund. Ruth
Segal. Lee Nickolaus. Jane Ella Moriarty
and Delia Jean Favre met at Mrs. Nickolaus'
home and worked out a program for
the installation banquet June 30 . . . Asa
Book.sh. manager of the RKO Orpheum.
aiuiounced his lineup of RKO 50th anni-
MoJi^
Arc Carbons
iiandoAd &I
the
%>&dd
The ONLY Imported Carbon
Carrying mThis Seal
^^^
American Tested and Approved
in America's Leading Theatres

!
John
I
summer
'
I
I
indefinitely
I
. dent
; dent
; Federation
I
I
; Format
. Jordan
! Format
'
Engel,
: tional
,
executive
'
cration
:
. . Ted
. . Jim
Hank
Parker is the new switchboard operator
Bob
replacing Mabel Conn, resisncd . . .
Harnes. Paramount manager, was a caller
at the home office DeNeve and
Harry Thomas
.
attended the funeral of
G. BrofiKi in New Orleans.
Traiisway items: Martin Theatres closed
Uie Ritz Theatre in Brewton, Ala., for the
Cobena ha.s taken over
.
the management of the Joy in Mamou
from Buck Hardy . . . Mrs. B. D. NettervlUe
closed the Fair in Centerville. Miss.,
Charles Waterall jr. postponed
the opening of the Richton. Miss.,
. . .
theatre to June 14. This was reported by
brother John who is supervising the theatre
during Charles' stay in a hospital here
I
for examinations. Waterall was taken to
the hospital while on a visit on Filmrow
ten or 12 days ago.
Inter-American Federation
Elects Walsh President
NEW YORK— Richard F. Walsh, presi-
of the lATSE, ha,s been elected presiof
the newly formed Inter-American
of Entertainment Workers. The
election was made at the organization's
second Congress in Lima, Peru. Although
Walsh was unable to attend the meeting
iiecause of other commitments here, he
was represented by Lester B. Isaacs, international
representative.
Stanley Ballard, secretai-y of the American
Federation of Musicians, was elected
treasurer. Juan Jose Osorio of the Na-
Union of Musicians of Mexico was
elected general secretary. Headqua,rters
will be in Mexico City.
Two Americans were elected to vicepresidencies.
Tliey were Donald Conaway,
secretary of the American Fedof
Television and Radio Artists,
and Hy Faine, executive secretary of the
American Guild of Musical Artists.
Objectives adopted at the Congress
we re
• Greater interchange among the entertaimnent
workers of the Americas in
order to spread their work and art. At the
.same time, it was agreed that native
workers should be protected from displacement
by those brought from other coun-
HOLLYWOOD — Henrietta
i
has been elected vice-president of
Films, in charge of western sales.
Other officers of the animated film company
are Herbert Klynn, president: Melvin
Getzler. executive vice-president: Jules
Leo Salkin and Jerry Abbott, vicepresidents,
and Julie Boyer, secretary.
William Roberts, screen writer, will produce
his first motion picture, "Out of the
Everywhere," for MGM.
Clarice Hausman Elected
N.Y. WOMPIs President
NEW YORK— Clarice Hausman of Paramount
has been elected president of the
New York chapter of Women of the Motion
Picture Industry. Hilda Frishman, United
Artists, is the new first vice-president and
Sadie Castanza, Triangle Theatre Service,
is second vice-president. Ann Jones of
20th Century-Pox was elected recording
secretary and Rose Roman of United Artists
was named corresponding secretary. Rea
Fischel of MGM was re-elected to the post
of treasurer.
The new board of du'ectors consists of
Bette Shea, Bonded Film Storage: Faye
Reiss, MGM International: Rose Costa,
United Artists: Amy Rohde, MGM: Sadie
Cohen, Universal: Dorothy Reeves, United
Artists, and the officers.
CBS-TV lo Valley Lol
On Lease-Option Deal
HOLLYWOOD—A ten-year lease has
been taken by CBS-TV on the Republic
studios, with an option to buy the lot at
a price reportedly just under $11,685,000.
The lease calls for five straight years and
five with options.
The deal, which will see CBS-TV move
its Rawhide series from MGM to the Valley
lot next month, gives CBS all the
rights, title and interest of Mark VII to
the use of studio facilities.
Republic chairman Victor Cai-ter said
under the agreement Republic will get
$400,000 a yeai- net from CBS. On May 1,
1963, the entii-e studio facility, subject to
Republic's present studio commitments, w-ill
be operated by the Radford Realty Corp.,
wholly owned subsidiary of CBS. at which
time CBS-TV network film shows and other
independently produced television fibn programs
will utilize the facilities.
Detroit Industry Praised
For Armed Forces Help
DETROIT—Commendations for the industry
upon civic sei-vice rendered for
Armed Forces Week were combined with
a fresh call for \'olunteers by Fred Sweet,
managing director of the Telenews Theatre
and COMPO publicity representative
in this area.
Virtually all theatres m the metropolitan
Detroit area cooperated on the promotional
tries.
• Establishment of closer bonds among
the organized entertainment workers of
the various countries.
• Regulations of the use of video tape
and other recordings to protect the rights
of workers involved in their production. material for Armed Forces Week, of which
• Aid for workers who die or become he was theatre chaiiTnan, Sweet said, providing
important support for the national
stranded away from their home countries.
• Promotion of the historical importance
of national folklore, with fullest pro-
He issued a special appeal on behalf
as well as civic interest.
tection given to it by the government of of the Mayor's Keep Detroit Beautiful
the continent.
Committee, of which he is vice-president,
to exhibitors to use posters, distribute
booklets, and use trailers on their screens.
Names Vice-Pres.
This material is all available without
i
charge. Physical distribution of the trailers
is being handled by Allied Film Exchange.
Noting that theatre owners and managers,
and other filmites as well, often indicate
a willingness to participate in civic
activity but say that "I wasn't asked,"
Sweet is issuing a general call for industry
peoiJle to volunteer for activity
with this committee. He may be contacted
at the Telenews Theatre daily, and will
talk over committee assignments with industi-y
personnel.
'Savage' World Bow
At Monroe Theatre
MONROE, LA. The world premiere of
the African .safari adventure film, "Savage,"
made in color and Ultrascope and starring
Bill Carpenter, Louisiana state senator
from Bastrop, was to be held here Friday
night 18 1 at the downtown Paramount
Theatre, a unit of Paramount Gulf Theatres.
The film, made on location in the famed
Victoria Falls region of equatorial Africa,
is the first theatrical venture by Carpenter
and Arthur Jones, producers of the Wild
Cargo series currently on TV from coast
to coast.
Carpenter and Jones were due to be on
hand for the day's premiere activities, including
special coffee hours at the theatre
attended by the mayors of Monroe and
West Monroe and a Coke party for class
presidents of local high schools and other
teenagers.
Carpenter and Jones also were to make
personal appearances on four TV shows
and five radio shows during the day. as
well as appearing at the theatre preceding
the showing of the film.
Hartford Air Center Plan
Adds Legitimate Theatre
HARTFORD—Updated plans for an EM.
Loew -backed theatre arts center, projected
for the Trumbull street redevelopment
area of dow^ntown Hartford, now include
provisions for a third theatre, this one to
feature legitimate stage attractions only.
Previously announced were two motion
pictm-e theatres, one for domestic films,
seating 1,200, the other for foreign attractions,
seating 750. The legitimate playhouse
would accommodate 750.
Some $4 million would be spent by
EM. Loew, film industry pioneer, once
given the go-ahead sign by the city's redevelopment
agency.
All three theatre lobbies would be located
at Allyn and Church streets, the main
entrance on Trumbull street leading to a
major restaurant on the lower floor with
banquet facilities for 600. plus smaller
function rooms, an art gallery and coffee
shop on the upper level. During warm
weather, the landscaped plaza would be
transformed into a sidewalk cafe. The
plans are understood under study by redevelopment
authorities.
At the moment. Loew operates three theatres
in metropolitan Hartford—the downtow-n.
first-run E.M. Loew's and the Hartford
and Farmington Drive-In theatres.
AA Sued Over Profit Cut
^
On 'Gunsmoke in Tucson'
HOLLYWOOD—A breach of contract
suit was filed against Allied Artists by
Herbert Kaufman and William D. Coates
over their picture, "Gunsmoke in Tucson."
They asked not less than $85,000 actual
damages and not less than $250,000
exemplary damages.
The complaint alleges that a contract
signed Dec. 18. 1957, stated that Kaufman
and Coates were to produce "Gunsmoke"
for AA for a cost of $220,875. and they
posted a bond in case the cost exceeded
this figure.
BOXOFFICE June 11. 1962
SE-3

!
. . Art
. . Walt
JACKSONVILLE
Qharles M. Scott, popular area Altec souiid
engineer, has announced that he will
retire July 28 after completing 20 yeaj-s of
service. Originally a member of an lATSE
local in St. Paul. Minn.. Scott has made
his headquaj-tei-s here since 1952. In addition
to his work in the Jacksonville area,
his work in theatres and other locations of
sound installations has frequently carried
him as far south as the Cape Canaveral
and Tampa area.
Arvin K. Rothschild. ContinentaJ Elnterpiises
executive with headquaiters in the
Florida Theatre building, said that three
of CE's local operations <
the Roosevelt and
Strand theatres and the Skyvue Drive-In»
aj-e being U>mporai-ily operated by Clint
Ezell, who has been general manager of
the three theati-es for CE, and by Robert
Baum, a well-known exhibitor fixMn Goldsboro,
N. C.
Louis Format©. MGM division manager
from Wa-shington. D. C, .spent several days
here with Bob Cai)p.s. local MGM manager,
and hi.s staff . . , With the cooperation of
Bob Bowers, Allied Artists manager, the
WOMPI senice committee presented a
showing of 16mm films for patients at the
Northeast Florida Mental Hospital at Macclenny.
report

•
I
Jax WOMPIs Excel
At Outdoor Party
JACKSONVILLE—Local Women of the
Motion Picture Industry celebrated tlic
10th anniversary of the Kroup's Founders
Day at a gala outdoor party held the
afternoon and night of May 26 on the
grounds of the A. C. Grays' sprawling
country estate on the cast bank of Cedar
river in nearby Lake Shore.
Attended by members, their families and
Filmrow friends, the informal gathering
was one of the most cn.ioyable ever held
by local WOMPIs. An abundance of delicious
picnic dishes and desserts had been
prepared in advance by president Anne
Dillon. Enidzell "Ea-sy" Raulerson's husband
Archie presided over meat cookouts
at the large outdoor grill.
Leading contenders in swimming events,
held in the Grays' spring-fed swimming
pool, were "Turkey" Faircloth, Patty Hart
and Ellen Heekin. Myrtice Williams made
a clean sweep of all springboard diving
contests. John Hart, national co-WOMPI
chairman, bested Flora Walden in a photo
pinup contest staged by Douglas Walker.
As part of a national WOMPI Ass'n
fund-raising project. Mamie Newman
asked each of the Founders Day meri-yinakers
to contribute one penny for each
.\ear of their lives. In reverse from the
rumored feminine proclivity to drop years
from their actual ages, the large number
of dollar bills dropped into Mamie's collection
hat made it appear that many of
the WOMPIs had reached their 100th
milestones, although no one in the crowd
was over 50.
Douglas Walker volunteered the free use
of his Ilan Theatre at nearby Fernandina
for a first-run sneak preview to aid in a
travel fund to send a maximum number
of local WOMPI delegates to the WOMPI
Ass'n's annual convention to be held in
Kansas City September 7, 9.
Columbia's "The Long Ships" is set in
the age when the Vikings roamed the seas.
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MIAMI
paul K. Hepner, manager of Claugrhtons
HolLvwood Theatre, is vacationing in
New York and William Richeit, his assistant,
is managing the theatre during his
absence ... A one-man showing of nonobjective
paintings by Mona Weinberg is
being shown at Wometco's Ma.vfair Art
Theatre through July 1. Mi.ss Weinberg
studied for several years in New York with
Toto Tamboui-ino and more recently with
William Ward at the University of Miami.
Dan Taradash, Academy-Award winning
scripter-dircctor. has been vacationing
at the Fontainebleau Hotel . . . After
"Gone With the Wind" winds up at Florida
State's Colony Tlieatre. Miami Beach,
the theatre will start a new policy of playing
oldtime double features of famous
musicals like "Naughty Marietta."
. . .
The new summer price policy for "El
Cid," now in its seventh month at Caplan's
Roosevelt Theatre on Arthur Godfrey
road, Miami Beach, is under way and
seats are not reserved. Students and children
under 12 are being admitted at all
times for 90 cents. The two shows a day,
Wometco
at 2:30 and 8:30 p.m., continue
is offering a sneak preview Saturday
nights at the first-run Carib Tlieatre only
at 8:55 p.m. in addition to the regular
featm'e.
Sonny Shepherd, vice-president of Wometco's
first-run theatres, has returned
from a business trip to New York. He knew
he would be seeing some movies in advance
and that they would include 20th Century-
Fox spectaculars, but reports that not once
did they say anything about "Cleopatra."
"They've got this picture under tight security
like the H-bomb and no outsiders
are getting even a gliinpsc of any part of
it, not even a few rushes," Shepherd commented.
Ray Daley jr., son of the Miami-Dade
County Chamber of Commerce executive,
stopped here recently en route to Spain
to an acting assignment with Charlton Heston
in "Fifty Minutes to Peking." He will
be in Spain at least a year. Daley was accompanied
by his Italian wife Mariella and
their 10-month-old son Chinstopher.
Marvin Reed, manager of Loew's Riviera
Theatre, will be married to Evelyn Hawkins
August 4. Reed came here from Atlanta,
when the theatre opened. Miss Hawkiios is
a native of Spartanbm-g. S. C. . . . Vizcaya
Films' J. Van Hearn says test showings of
the Miami-made "Eternal Summer" have
been so encoui'aging that work may start
soon on filming of his spy -suspense stoiy.
"Don't Betray Me." It has a Miami locale,
too.
Theatre Owners of America members who
attend the movie exhibitors convention at
the Americana Hotel in Bal Harbour, Miami
Beach, November 7-10, will be treated
to "Girls! Girls! Girls!" but it will be a
preview showing of Paramount 's upcoming
movie with Elvis Presley.
A Saturday morning promotion at Wometco
neighborhood theatres, incl'ading the
E^ex, Gateway, Miracle, 163rd Street, Surf,
Sunset, Tower, Ace, Center and Grand, was
requiring six Squirt bottle caps as admission
. . . Prices for the double featui'e teen
and preteen matinees being conducted successfully
at Wometco's 163rd Street. Surf,
Essex, Miracle and Gateway, from 10:30
a.m. to 4:30 p.m., are 55 cents for teens and
25 cents for preteeas each Saturday.
There is to be quite a Wolfson familygathering
in Vancouver. Leaving here first
and going to New York are the Mitchell
Wolfsons, I
he is president of Wometco Enterprises
i, who will see son Mickey, a
Princeton student, off to France, where he
will spend the summer. The parents then
go to Toronto and on to Vancouver, where
they own a television station. Plying to Seattle
first to visit the fair are Frankie Wolfson
Waxenberg and husband Jack. Son
Louis and wife Lynn will spend the summer
in Vancouver and a cousin Dick Wolfson
and his wife Elaine of Coral Gables,
also will join the Vancouver trek. All the
young men are Wometco Enterprises vicepresidents.
Drops Week-Day Matinees
SPRINGFIELD — The Western Mass.
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BOXOFFICE June 11. 1962 SE-5

L
. . William
. .
MEMPHIS
Ckee Yovan, manager of Loew's Palace
Theatre, is in Houston, relieving a
manager now on vacation. Arthur Groom,
manager of Loew's State in Memphis, is
looking after Yovan's Memphis duties.
Malco closed U-Ark Theatre at Fayette-
Any open-eyed exhibitor knows: Business
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they're not in inviting shape, your competitors
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Funshow Refresher
|ForFST Managers
JACKSONVILLE — A Suinmcrtime Fimsliow
refroslun- course lor nianaKors of
Stale Theatres in northeast Flor-
I ida was held here May 22 on the first
floor of the Florida Theatre.
InstiTJctors were French Harvey, FST concessions
chief, and his assistant, Peyton
G. "Sport" Bailey: Mark DuPrec, district
supervisor and Robert Heekin. city manager.
Among those attending were Bill Duggan,
Florida Theatre, Gainesville: H. A.
"Red" Tedder, Matanzas Theatre, St. Augustine,
and Jacksonville managers Walt
Meier, Florida: Joe Charles, Capitol; Al
Hildreth, San Marco, and Art Castner, Imperial.
Also there were assistants Herb
Ruffner and John Meehan,
The FST Summertime F\inshows are
scheduled circuitwide at selected theatres
m the 22 Florida communities where FST
houses are in operation. Initiated several
years ago by President Louis J. Pinske,
the Funshows are to be staged each
Thursday morning beginning June 21 and
extending through August 30. Each Punshow
program consists of carefully selected
feature pictures suitable for the 5-to-15
age group.
Promotions include Filmack screen trailers,
lobby displays and letters to elementary
school teachers and PTA groups. Included
in each program are games conducted
on stage at intennission time and
the awarding of special prizes.
Although Florida public and private
schools close for the summer on June 1,
the Funshows are held in abeyance by
FST until June 21 to rule out any interference
with the early June Bible school
programs conducted by churches.
The closing minutes of the refresher
course were enlivened by Manager Duggan
who, dressed in a show barker's outfit, ran
the other managers and supervisors
thi-ough a series of enjoyable children's
games and contests to prep them in the
stage activities to be conducted at t h e
theatres they manage.
At the conclusion, all were the guests
of President Finske at a luncheon in the
Roosevelt Hotel.
'Traitor' Trade Is Unhurt
By Last-Week Picketing
HOLLY-WOOD — The Stanley -Warner
Theatre was closed Sunday i3i for a $300,-
remodeling job for the August 8 premiere
of '"Wonderful -World of the Brothers
on a hard-ticket policy. Business
not affected by picketing by Locals
659, 728 and 80 during the final week of
Ti-aitor," according to SW
zone manager Pat Notaro, who said business
had dipped nonnally as the film
neared the end of its run.
lATSE business agents, who led the
picketers here, in New York and San Fi-an-
said the demonstrations would be followed
in 15 more key situations.
Local unions reportedly are working on
a plan to raise a $1,000,000 fund for this
purpose, and will attempt to enlist musicians,
teamsters, and LA crafts in the
drive.
Newly Built Razorback Twin Opened
In Arkansas Capital by AAC Circuit
LITTLE ROCK—A "double-barrel drivein
theatre," the new Razorback Twin, was
opened Friday evening d
i
by the Arkansas
Amusement Co., the new theatre being off
Cantrell road just east of -Westrock.
The story of the new drive-in was told by
Leland DuVall, staff feature writer, in the
Arkansas Gazette:
The twin drive-in idea has been used
successfully in other parts of the country
but, so far as can be learned, this will be
the fii-st venture of its kind in Arkansas.
Only a "super" production will rate
simultaneous showings on the two screens.
As a general rule, the customer can decide
after he turns off Cai^trell road and enters
the driveway which picture he wants to see.
On the program for the opening, for example,
he could choose between John
-Wayne in "The Comancheros" and "North
to Alaska" or Elvis Presley in "Blue
Hawaii" and "G.I. Blues." Tlie standard
policy of the theatre will be to show pictures
shortly after their first runs in the
downtown theatres.
The programs for the two screens will be
staggered so that starting times, intermissions
and endings will not come simultaneously.
This will avoid traffic jams in
the driveways and also at the single concession
stand which will serve both
theatres.
The concession area is divided by a
service island that will keep the crowds
separated. It has about 1,500 square feet of
floor space, has air conditioning and heating
equipment and is finished in Philippine
mahogany panels.
The back-to-back projection booths are
on the second floor of the building. The
projectors in one booth are aimed at a
white screen tower that Is also a mural of
a razorback hog galloping across a football
stadium. The projectors in the other
booth point toward a screen that has been
designated the "Big Red."
The parking area has room for more
than 900 cars, with one side somewhat
larger than the other. In addition to the
parking area, the theatre has enclosed
patios that can be heated or air conditioned.
These have regular theatre seats so
that customers may see the show from one
of the patios if they wish. The theatre will
be operated on a year-around basis.
The enclosed playgrounds have the regu-
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Prove this in your own lomp
lar .swings, slides and other equipment,
but they also have power-driven merry-gorounds.
In addition to the i^rojection booths, the
second floor of the building contains a
modern apartment which will be the living
quarters for the manager. Ken Fisher has
been appointed manager of the Razorback
Tw'in. He formerly managed the company's
Razorback Drive-In at 21st and Barber
streets.
The Arkansas Amusement Co. has operated
theatres at Little Rock for 37 years.
Robin C. Wightman, city manager for the
company, said that construction of the
Razorback Twin was part of a long-tenn
program that called for "refurbishing" and
modernizing all the theatres operated by
the company.
CHARLOTTE
Candra Thompson, daughter of Mrs. Clara
Thompson of Piedmont Promotions
and Booking Service, graduated from
Harding High School June 1 with liigh
honors. Sandra will enter the Presbyterian
Hospital School of Nursing in September
on a PTA scholarship. She w'as the winner
of the DAR Citizenship award. She is a
member of the National Honor Society and
was a Top Teen one month. Congratulations,
Sandra, and may the future bring
you success and happiness in your chosen
profession.
Byron Slaughter, son of Paramount
salesman Barney Slaughter, received the
Monogram Club award of Myers Park High
School as the outstanding athlete of 1961-
62.
Cmt Gunther will do special stills on
"Ten Girls Ago," a U-I release.
221 S. Church St., Chorlofte, N. C.
FRANK LOWRY . . . TOMMY WHITE
PHONE FR. S-7787

. . Nell
ATLANTA
Qscar J. Howell jr.. for many years associated
with Capital City Supply Co.
owned by his father, is leaving Filmi-ow to
assume the post of fountain sales public
relations general manager, with the Pepsi-
Cola Bottling Co. of Atlanta. Howell will
have charge of five of Georgia's largest
counties and expects to continue business
relations with many theatre owners in this
district. He has been in the theatre business
throughout his business cai-eer. having
managed several theatres in this area, as
well as supplying their associated product
needs. Good luck to you. O. J., from all
youi' Filmrow friends.
Lois Cone. Martin Theatres, returned to
work following a week's vacation in
South Georgia . Middleton. Loew's.
returned from a week's annual leave.
Seen along the Row: J. E. Jones, Swan
Drive-In, Blue Ridge: Sid Laird, Lanett at
Lanctt. Ala.: Nelson Scott. Palace, LaPayette:
A. L. Sheppard, Grand, Waynesboro:
Hewlett Jones, Carol, CaiTollton: L. J.
Duncan. Al Dun Amusement Co., West
Point: Gene Na.sh, Rockwood Amusement
Co.. Nashville: O. C. Lam. Lam Amusement
Co., Rome: R. D. Word, Word Theatres,
Scottsboro, Ala.: Dave Hamilton. Hamilton
Drive-In, Port Payne, Ala.: Jack Mosely.
with the Pal Amusement Co.. Vidalia: John
Hackney, Hub Drive-In, Covington: W. E.
Blue, Jackson Drive-In, Jackson: J. E. Bone
with Dean at Butler: R. C. Cobb, Fayette,
Fayette. Ala.: Gordon Stonecypher, Cornelia
Drive-In, Cornelia: R. H. Brannon.
Roswell. Roswell: Harold Smith. Winston,
Newport. Tenn.: Lanny Whiles. Maloy
Drive-In. Jefferson City. Tenn.: W. W.
Fincher, Starlitc Drive-In. Athens. Tenn.:
Marshall E. Maddox. Maddox. Jasper: W.
W. Hammonds. Bowline Drive-In. Decatur,
Ala., and Dean Hardy. Dallas. Dallas. Ga.
Harold Smith, who took over the Winston
Theatre iii Newport, Tenn., reopened it
Wednesday i6t.
Martha Chandler, UA booker, spent the
week of May 28 vacationing at home and
catching up on some rest . . James H.
Brown, TSC assistant manager, si)ent two
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"Serving the Sou(/i Since /9(3"
days in Nashville, then motored to Birmingham
via Huntsville, where he met Roscoe
V. Smith. TSC vice-president, at the
airport. The pair visited several theatres
in that city and also conferred with contractors
doing a remodeling of the TSC
terminal there. Both men returned to the
city late Friday night 1 1 )
.
Harry R. Eubanks, TSC secretary-treasurer,
returned to work following a week of
his ammal leave which he spent at home
resting and also enjoying bowling. He and
his wife ai-e league bowlers.
Betty and Al Rook, Film Booking Office,
returned to the city following a week's
Florida fishing vacation. Tliey enjoyed a
lot of luck with the. fishing but their luck
ran out when they returned home. They
parked their 1961 car in front of their
apartment in Peachtree Hills and someone
took it! To date, the car has not been
found. The thief also made off with all
their fishing equipment in the trunk.
Birthday congratulations to June
WOMPIs: Betty Dryden. 20: Sara Bush.
21: and Marion Jones, 28. Many happy
retui-ns to each of you.
The husbands and friends of WOMPIs
are invited to attend the installation banquet
Friday night il5i at the Variety Club
at 7 p.m. Special invitations are being
mailed to bosses of the members and a
tribute will be paid to the group at this
affair. We hope to see many of our Filmrow
execs present for the meet. Anyone
wishing to attend should call Dottie Southerland
at JAckson 2-6386. or Nell Middleton
at JAckson 3-2736. for reservations.
Reservation deadline is Wednesday (13 1.
The club members are in the process of
choosing their WOMPI of the Year and
votes for this honor should be mailed to
Lois Cone at Martin Theatres no later than
June 8 in order for the vote to count. The
winner will be annomiced at the installation
banquet.
WOMPIs observed Founder's Day Anniversary
with a luncheon at the Atlanta
YMCA May 30. Each member donated a
penny for each year of her age. the proceeds
designated for the association treasury.
Opal Tate narrated events of importance
surrounding the Atlanta club during
the past ten years, climaxing the program
by the lighting of small blue candles
atop white cupcakes placed at each individual's
place. A prayer was led by Mrs.
Tate, for the group's continued growth and
service to the industry and our community.
Several sustaining members were able to
attend the luncheon because of the Memorial
Day holiday. Past-president Betty
Rook was present and Ellen Hutcheson was
accompanied by her small daughter Lisa.
A Hoblitzelle Grant
AUSTIN -A Sl.'i.OOO grant lias been donated
to the University of Texas College
of engineering by the Hoblitzelle Foundation
of Dallas. Karl Hoblitzelle. jiresident
and donor, is al-so president of Interstate
Circuit. Inc.. and Texas Consolidated
Theatres, which operate the Austin, Paramount,
State and Varsity theatres here.
New Theatre Competition
Threatens in Savannah
SAVANNAH, GA.—The city council has
approved the licensing of a community
television antenna system for the city
which, according to the promoters, will be
the largest in the entire countiT and
which, according to claims, will bring to
local viewers in addition to Savamiah's
two channels. 2 and 5 in Charleston: 6
and 12 in Augusta: 4 and 12 in Jacksonville
and 8 in Waycross and educational
programs carried over Channel 8 by the
Georgia Department of Education.
Application for a business license to
establish the new system, which will cost
an estimated half million dollars, was
made by representatives of the Communications
Systems Corp. of Huntington. N. Y.
James E. Nishimura, president of a Georgia
firm under which the local system will
operate, predicted programs should be
available by Thanksgiving.
According to statements made to the city
council, a tower 700 feet high will be built
to bring in the programs from the various
out-of-town TV stations, and from this
the programs will be piped by wire to sub-
.scribers' homes. The company plans to
employ 45 to 50 persons. FM radio programs
will also be available.
Applicants for the business license,
w-hich was granted, indicated that a contract
had already been made with Southern
Bell Telephone Co. to use their poles
and a similar contract was to be made
with the Savannah Power and Electric
Co.
Local observers are at a loss to understand
the necessity for such a facility in
Savannah, which is now adequately supplied
by WTOC-TV. the CBS station and
WSAV-TV. the NBC station, both of which
recently increased power, and which cover
the city and a large surrounding area.
Terrain in the vicinity is flat and numerous
Savannah TV set owners use their
own antennas to bring in some of the outof-town
TV stations.
Local TV officials have been silent so
far as to whether or not any opposition
will be made about the new facility, which
could result in cutting down the viewing
audience of the local stations.
It is estimated a $25 connecting charge
will be made, and the monthly service
charge was not indicated in the application.
Top Billing to Callan
HOLLYWOOD—Producer Robert Cohn
has given Michael Callan top billing in
"The Interns" following a number of exhibitor
previews throughout the country.
!
SE-8

:
iWOMPI Role Grows;
Boss of Year Again
DALLAS— WOMPI, the oisanization of
Filmrow wonu-n, has i)roven itself to be
indispensable to the motion picture indus-
Juunita White Paul Short
try, members of the local chapter and
guests were told at their annual Boss of
the Year luncheon.
The speaker. Alton Sims, film buyer and
publicity director for Rowley United Theatres,
recounted that the 12 WOMPI organizations
in the U.S. and Canada have
expended more than $688,000 on charity
projects and accumulated 369,000 service
horns since 1952.
"WOMPI must be perpetuated." he said.
"It is now at the thresliold of maturity."
He pointed out that the WOMPI attainment
is selling the importance of the film
industiT to the community, directly on
radio, television and public gatherings, and
indirectly through charity and service
activities. He urged all bosses to support
the WOMPI. declaring its help is sorely
needed in pushing the industry forward.
Paul Short, division manager for National
Screen Service, was selected WOMPI
Boss of the Year for the second straight
year. The judges, in making their selection
from letters written by WOMPI staffers
for tlieir bosses, chose Short for his support
of the Dallas WOMPI activities: his devotion
to his family, his church and civic
responsibilities, and his personal interest
in his employes "beyond the call of duty."
Juanita White of In-Dex Booking Service
was awarded the WOMPI of the Year
distinction for her outstanding record as
chairman of the finance committee.
Guests at the luncheon included the
loUowtng
Nellie Durst, Kerrville : James Ti-antham,
Hillsboro; Wade Wallace, Killeen; Charles
Daetan, Mount Pleasant: R. C. Boucher,
Robstown: Clyde Dotson, Sherman: A. E.
McClain. Sweetwater, and Don Pitz,
Waxahachie, all of Texas.
Alex Gordon, Arkadelphia: Robin Wightman,
Little Rock, and Ozzie Pence, Mal-
M'vn, Ark.
T. R. Jones, McAlester, Okla.
WOMPI president Esther Covington presented
a check for .$1,000, to pay for the
kitchen at the new home of Dallas Services
for Blind Children, to Alfred Sack, representing
the Dallas Services and the Variety
Club.
To illustrate the achievements of the
WOMPIs, Sims summarized activities of
the Dallas chapter as follows:
"Each year they dress hundreds of dolls
for the Salvation Army: collect and distribute
food baskets to the needy: serve as
hostcs.ses for the USO: .show movies to the
aged, ill and delinquent: promote the industry
through their O.scar race: .sew cancer
dressings: prepare campaign kits for
the Easter Seal, Cerebral Palsy, Cancer and
Heart fund drives: their Premiercttes act
as greetcrs at premiere showings and
initial roadshow engagements, and just
recently they provided the electronically
equipped kitchen in the Variety Club's R.
J. O'Donnell Memorial Building for the
Dallas Services for the Blind.
"In addition, each individual WOMPI,
regardless of the occasion—whether on
radio, TV or at a gathering, never misses
an opportunity to sell the importance of
the motion picture industry to the
community.
"You can readily understand why
WOMPI must be perpetuated. It is now at
the threshold of maturity and the next step
depends on each WOMPI and the support
of her boss. The industry will go forward
as long as WOMPI continues to push it.
If there ever was a time that it needs pushing,
it is now. There has never been a
time in the industry that WOMPI is so
sorely needed as now. If there is such a
thing as being indispensable to an industry,
it is WOMPI for it has manifested itself
and proven itself on numerous
occasions."
Sally Skelton and Horse
Will Appear in 'Hud'
HEREFORD. TEX. — Sally Skelton and
hoi'se Skokie. both of Hereford, have come
out of retirement for a trick-riding part in
the film "Hud Bannon," now being filmed
at Claude.
Sally (Mrs. Charles
I
Skelton, well-known
in Panhandle rodeo circles for several
years, hung up her trick saddle and put her
trained horse Skokie out to pasture. But
the lure of a spot in the film about modern-day
Texas was too much to resist.
Sally wrote the show's producer, listing
her qualifications and seeking a part in the
picture. Then she was notified that she
would be used in three or four scenes. The
directors were uncertain about the proposed
rodeo scene in which Sally would
perform. But she will appear in several
other portions, including a parade and part
of a rodeo scene.
Both Sally and Skokie seem to like the
idea of trick riding again. They came out
of retirement last summer to present a
special show for some visiting exchange
students, who were guests at an impromptu
rodeo.
Guest Stars in Tent 22
Golf Tournament
OKLAHOMA CITY—Al Chapman of Mc-
Alester, a guest of exhibitor Alex Blue,
won fii-st place in the golf tournament
conducted by the Variety Club at the Hillcrest
Country Club.
Prank McCabe. an official of Video Independent
Theatres, was second: John Wilkinson,
local insurance man, was third; Bill
Johnson, Coca-Cola Co., was fourth, and
Eddie Greggs, UA salesman, was fifth.
Winners in the Calcutta that evening
were, in order named: Hank Robb of Dallas,
Eddie Peak. John Atwood, Walter
Logan and Art Ford. The evening's activities
were held in the Variety clubrooms
at 700 '2 West Sheridan. After a cocktail
hour, there was a buffet supper.
Charles Hudgens, tournament chairman,
acted as emcee for the presentation of
numerous prizes. Every entry won a prize.
Earl Snyder, chief barker, and crew members
Alex Blue, Jimmie McKenna and
Frank Lawrence obtained the prizes, with
the exception of about a half dozen donated
by Jack LaMonte, general manager,
and Mistletoe Express Service.
Dancing extended until late hours since
the following day was Memorial Day, a
holiday. Al Good, Tent 22 member, and his
orchestra provided the music.
Forty-four men and six women competed.
The women played only the first
three holes. They were, in order of their
scores, ELsie Blue. Marjorie Snyder, Madelyn
Logan, Carolyn Tullius, Pauline Caporal
and Gertrude Chandler.
Golfers entered included, Don Gilbert,
Dalhart, and H. S. McMurry. Dumas, both
in Texas: O. K. Kemp, Poteau. Alex Blue
and Earl Snyder. Tulsa: Walter Logan,
Logan Concessions. Tulsa, George F. Byrd,
U-I, Dallas: and Oklahoma Citians, R. D.
Shaha. William Brenner, Howard Nelson,
Dan Snider, Jack Box, Hari-y McKenna, Vic
Chandler, Paul Kearns, C. B. "Chock"
Hudson. Jake Guiles. Roy Stewart. Tom
Fields. Charles Hudgens. Athel Boyter, Sam
Mauldin, Paul Rice. Bob Egbert, Art Ford,
Don Tullius, Jack Brooks. Claude Motley,
Bates Farley, Webb Newcomb. Jack Whelihan.
Roy Avey jr., Dave Speake. Jess Bollman.
Bill Miller. George Sam Caporal,
Clark Horton and Dee Fuller.
Remodeling Kountze Gay
KOUNTZE, TEX.—Mrs. Elbert Smith, in
ordering a year's subscription to Boxoffice.
reports, "We have the Gay Theatre back
and, after i-emodeling, will reopen."
Southwestern Theatre Equipment Co., Inc.
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DALLAS
T iUian Stockdale was elected president of
the Paramount Pep Club: Bernice Cole,
vice-president; Marie Wall, secretary, and
Hazel Byrum, treasurer. The club donated
$10 to the Variety Clubs Thunderbird
campaign . . . Dowlin Russell, pre.sident of
Lone Star Theatres, has aiinounced the
birth of a baby son. 11 lbs. 9 ozs.. named
David Lowell, after his grandfather.
C. H. "Buck" Weaver postcards from
Europe that he's dancing with Liz Taylor
and other tall tales. He was due back from
a trip which included the Variety con\-ention
in Dublin . . . Tom McKean. Paramount
salesman, was home recovering
splendidly from an illness.
Seen on the Row were Roy Nelson and
wife, who operate the Plaza in Kaufman
Dunn of AIP left on a vacation
in Kentucky with her family . . . Ti'ellis
Ross of U-I plamied a trip to Los
Angeles, etc . . . Peggy Smith of Dai-Art
returned from a trip into Arkansas, Tennessee
and Louisiana.
Sol Sachs of Continental was proudly
telling of the arrival of a new grandson
named William Raney Sachs jr.
EL
PASO
H
U

T
'
new
j Tommy
: announced
I
!
. . Senor
. . Paco
. . Jesse
that a five-month encasement
of Al UeHani.s and his oicliestra now beinn
^ featured at the new Skyriders Club of the
Hilton Inn, has been extended. Coinciding
with the announcement was release of a
recording by the band, with soloists
^-
Sica and Roger Allen featured. It
;' was taped by Audio Center in El Paso and
pressed in Phoenix.
%
I
b; I on
Jininiip Kodgers, folk artist and motion
picture star, made a personal appearance
Memorial Day at the giant Food Mart
Supennarkefs No. 17 store on Chelsea and
Montana avenues. The young singer who
wooed the ladies and captured the praises
of the male gender at La Nueva Cucaracha
.supper club ui Juarez, concluded a successful
engagement June 2. The Fairmount
Singers appeared with Rodgers in his
Juarez show.
AMARILLO
fl'arter \V. Wilson became a father again
on a recent Sunday for the ninth time
It was another boy. named Charles Wayne,
for the Victory-L>Tic projectionist, weighing
in at 10 lbs., 7 ozs., making the cm-rent
total five males and four girls. This may
be the record for southwestern showmen.
The birth occurred while Wilson was in the
Lyric booth and he couldn't make it to
the hospital.But Lyric owaier MoiTis Mendel
kept him posted. Two days later his
oldest son William Robert graduated from
Palo Duro High School . . . Esquire Manager
Brad Rushing had to take off for
Fort Worth due to the illness of a relative
midweek and took along his wife and
baby son, their fh-st.
.•\fter Paramount ended its rtin of "Tlie
Outsider," the story of the late Ii'a Hayes,
Carl Benefiel opened a three-day run of
"Sands of Iwo Jinaa." which gave the real
Hayes special billing in the cast. Benefiel
said this was the fifth time he had run
this pictm-e here since it was originally released
by RepubUc in 1950, this time behind
Drouth-breaking rains fell
television! . . .
over the out-of-school weekend to dampen
the full potential of local boxoffices generally
. . . Jake and Clarice Prater drove
up here from Dallas. Jake previously
worked in theatres here several years ago
and is now at the Arcadia in Big D. His
wife formerly cashiered at the Ei-vay Theati-e
there.
Paramount released the fact that "Hud
Bannon" has a $3 million budget and unit
location manager Lloyd Anderson said
$225,000 of it will be spent here, plus w'hatever
comes in from moneys spent locally
by the crew and visitors, to help the economy
. . . State projectionist A. L. Blankenship,
president of Local 469, is in charge
of placing projectionists on the theatre
jobs while business agent Jimmy Cheshire
is working on location for Pai-amount.
Texas Talk Coach for 'Hud'
Is Ex-Brownfield Man
AMARILLO—Bob Hinkle, who has been
coaching the stars of "Hud Bannon" in
the ai't of speaking like Texans, is no
.stranger to this neck of the woods. He, his
wife and three children now live
in North
Hollywood but his home until a few yeai's
General Drive-ln Corp. to Construct
h200-Seater in Austin Shop Center
AUSTIN — A 1.1200-seat indoor theatre
will be built in the Capital Plaza shopping
center. Announcement of the theatre
project was amiounced jointly by Theodore
W. Berenson, president and developer of
the shopping center, and Richard A. Smith
of Boston, president of General Drive-In
Corp., a national theatre chain.
Design of the proposed theatre will serve
to eliminate traffic congestion and boxoffice
queues, the statement said. Capital
Plaza has a 3,500-car parking space.
One feature of the new theatre will be
"pushback" seating on an incline floor,
permitting patrons to pass between rows
without causmg theatre viewers to rise.
And a staggered plan will give an unobstructed
view of the 62-foot screen from
any seat in the theatre.
Another feature of all General Drive-In
tlieatres in shopping centers will be a lobby
ago was at Brownfield, 40 miles southwest
of Lubbock on the South Plains.
Hinkle's ftrst speech job was for producer-director
George 'Stevens in 1955,
when "Giant" went on location in the
Texas Big Bend country. There he taught
Rock Hudson and the late James Dean to
drop their "g's," soften their words and
slow down. Some of his other twists are:
"your" becomes "yore": "fire" becomes
"fahr"; "can't" becomes "caint"; "li'l ole
thang" and "purty good ole boy." etc. Texans,
remember that.
When Stevens completed "Giant," he
wrote Hinkle: "Yom- Texas talk work with
the principals of the cast was an invaluable
aid to gi-eater realism, and I am most appreciative."
Since then he has become actor, producer
and writer. He became all thi-ee, plus
director, when he shot "Ole Rex" entirely on
location in 1960 around Lawton, Okla., and
Vernon. Tex., which was released as a 40-
minute featm-ette by U-I later. He is now
preparing a new production of his own.
•"Thunder Wagon." and has already signed
Slim Pickens and Lee 'Van Cleef for roles.
It's about Judge Isaac Parker's court in
Fort Smith. Ark.
Theatre Group Strikes
Dual Oil and Gas Well
DALLAS—Joe L. Love, Dallas, owner of
a theatre in Garland, and Jeri-y B. Stout
of Denton, owner of a drive-in theatre,
recently foiTned Cinema Oil Co. which has
brought in an oU and gas well in Wise
County near the town of Alvord.
Also associated in the company are E.
P, Berber, Forrest White, Walter Armbruster,
H. H. Heigel and Joe Massie, all
of Dallas, and W. O. Beardon of Lubbock.
All are in the film-theatre business.
The Wise County well was the company's
first venture. The oil zone at 5,850 feet;
flowed oil on a small choke at the rate of
220 barrels a day, and at 5,970 feet in the
Mai-ble Falls fonnation it flowed gas at
the rate of one million cubic feet per day.
The new company is i^lanning to start an
offset well immediately on one of several
leases owned by them.
art gallery.
General Drive-In Corp. is a pioneer in
the development of shopping center theatres,
a continuation of an extensive drivein
theatre chain established during the
1940s and 1950s. General Drive-in's first
shopping center theatre was put in operation
in Pramingham, Mass., in 1951. During
the past year, the firm has acquired
additional theatres in Menlo Park and
Cherry Hill, N.J., Orlando, Pompano Beach,
Sarasota, Daytona Beach and Tampa, Fla.
The firm has .seven more theatres planned
for construction this year.
In addition to the shopping center theatres.
General Drive-In owns and operates
26 drive-in theatres, 20 suburban theatres
and a 12-site bowling chain.
Berenson and Smith said a consti-uction
program has been developed to permit an
early fall opening.
SAN ANTONIO
Tames J. Ornelas, Azteca staffer, was on a
vacation . . . Teddy Besheare and wife
have reopened the Sinton Drive-In at Sinton,
showing both English and Spanishlanguage
pictures .
Ramirez,
Azteca, is being nicknamed "Flaco" since
shaving off some pounds.
The wife of Raul de Anda, Mexican producer,
was in town with her son Rodolpho.
The latter is planning on remaking the
Chardo Negro pictures which his father
made famous . Michel, Florey the
Man of Magic and other acts augumented
"Juan Polaines" on the screen of the
Alameda . Chino Rodriguez and
Bobby Tiap of the Prince staff were noted
relaxing at the Tiffany.
A tornado which raged through the business
district of Del Rio was reported to
have demolished the Flamingo, a Rowley
United drive-in there . . . Margaret Gail
Griswold. 19, won the local Miss Westerner
contest and went to Houston to compete
in an elimination there in promotion of
"Lonely Are the Brave." The contest is an
Interstate promotion.
Pictured in a midweek issue of the San
Antonio Light were Norman Schwartz,
Aztec manager, and Lynn Krueger.
Authorized Dealers
for

. . Yom-
. .
. . and
OKLAHOMA CITY
J^oy Avey jr. is taking over the lease of the
Ritz Theatre in Britten, owned by
Glen D. Thompson, Thompson Tlicatres
here, effective on July 1. Avey will continue
to operate his Theatre Calendar and
Booking Sen-ice at 708 West Sheridan.
Charles Smith, who has been operating the
theatre for the past few years, will take an
extended vacation, and look for another
theatre location. A twin brother Bob operates
the Grand Theatre in Canton, and
for many yeai-s the twins have been operating
the TTheatrc Paster Service here.
J. S. Worley, Texas Theatre and Pioneer
Drive-Ill. Shamrock, Tex., attended a recent
convention of the Cable Antenna Television
Ass'n in Dallas, and was elected
president. He reports the organization was
formed about three yeai-s ago with ten
members. At the Dallas meeting, about 80
were registered. Worley operates cable antemia
systems in Shamrock and Spearman.
Tex., building one in Beaver. Okla..
and plans others in Dalhart and Clarendon.
Tex. . . . We ai-e vei-y sorry to report the
death of Mi-s. A. L. McAi-thur, Beaver,
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OI

'
j
NEW
I
I
I
I
I Alafouzo,
I
I
Alafouzo
I
j
other
Magna),
. . . Prom
. . Danny
. . Bob
T
'Dream' Hits ihe Spot
With Milwaukeeans
I
MILWAUKEE— As ••Windjamnu-r" hold
ui) strongly in a second week, a newcomer
It the Wisconsin. "Pollovv That Dream."
was the town's best opener, at a whoppii^g
:;25. "L'Avventura" was a .stm-dy entry at
the Downer, scoring 175 and holding. All
m all. exhibitoi's here were not too pleased
with tlie week's results compared to business
in general.
(Avcroge Is 100)
Downer— L'Avventuro (Janus) 175
Polocc—Windiammer (Cinemiracle), 2nd wk. 250
Rivcciidc—Cope Fear (U-l) 125
Strmx)—West Side Story (UA), 11th wk 200
Times—Doctor in Love iGovernor), 4th wk 125
Tower—State Foir (?Oth-Fox), 6th wk 170
Townc—Colossus of Rhodes (MGM); World in My
Pocket (MGMl 100
Warner—Lost ot the Vikings (Medallion); Desert
Warrior (Medallion) 100
Aisconsin— Follow Thof Dreom (UA) 225
120 Is the Highest Score
Minneapolis Can Muster
MINNEAPOLIS—"Judgment at Nur?mberg."
which opened at the .Academy Theatre,
tied with "West Side Story." in Us
16th week at the Mann Theatre, for doing
the best business last week, both rating 120
per cent. All other attractions rated average
or below.
Acodemy—Judgment ot Nuremberg (UA) 120
Century— Five Finger Exercise (Col), 2nd wk. 50
Gopher— The Cobinet ot Coligari (20th-Fox) . . . . 1 00
Lyric—Cope Fear (U-l), 4th wk 100
Mann—West Side Story (UA), 16th wk 120
Orpheum—The Rood to Hong Kong (UA), 2nd wk. 90
Pork— Sweet Bird of Youth iMGM), 9th wk. 100
State— Follow That Drcom (UA), 2nd wk 80
Suburban World— The Singer Not the Song (WB) 90
Uptown— Victim .Pathe-Americo), 2nd wk 100
World— Black Tights (Magna) 1 00
ji 'West Side Story' Is
Evergreen in
Omaha
OMAHA—The Admiral Theatre
continued
to dominate the Omaha first-nm movie
sector, as "West Side Stoi-y" tm-ned in angross
far above average for the
seventh week.
Admirol—West Side Story (UA), 7th wk 200
Cooper—Cinerama Holidoy (Cineroma), 4th wk. 120
i
Dundee—Oklahoma! 9th wk 135
St-.e—All Fall Down (MGM) 95
UA Names Pano Alafouzo
Middle East Director
YORK—Pano Alafouzo, recently
connected with Buena 'Vista in Paris, where
he was sales manager for Europe and the
Middle East, has been named director for
the Middle East countries for United Artists
by Eric R. Pleskow. UA continental manager
with headquarters in Paris.
stationed in Beirut, Lebanon,
will supervise and coordinate on-the-spot
operations and will report to Pleskow and
to Norbert T. Auerbach. UA continental
sales head in Paris. Prior
I
to his B'V post.
was a sales executive for 20th
Century-Fox in the Middle East for many
years.
'Exodus' Cited by UA
NEW YORK—Otto Premingers "Exodus"
now is United Artist's second highest grossing
picture in the U.S. and Canada in
company history, according to Arnold M.
I
Picker, executive vice-president. He said
I
only Michael Todd's "Around the World
in 80 Days" topped "Exodus."
OMAHA
gill Wink, Allied Artists exchange booker
and veteran of the film industry in this
territory, mused as how grosses in the territoi-y
were down at many points for the
hardtops, how graduation exercises in
grade schools, high schools and colleges cut
theatre attendance, plus long hom-s in the
fields for fanners taking iUs toll at the
gate and how the Ak-Sar-Ben race meet
also had its effect at the boxoffice. A correspondent's
check of last Saturday's take
at Ak-Sar-Ben showed attendance W'as well
up over the comparable Saturday of a
year ago— 18.075 customers against 15.718
at the turnstiles in 1961. And the pari
mutuel machines took in $987,261 against
$890,905—and that would divide up into a
lot of theatre admissions! A glance through
the parking lot at licen.se plates showed
that a big percentage of the cars at the
races came from surrounding areas in Nebraska
and Iowa.
Two sad people at the Ak-Sar-Ben track
were Ray and Joy Bauer
i
Joy foi-merly was
manager's secretary at 20th-Pox. The
Bauers' Aeroflint was a 6-5 favorite to wan
the $12.500-added Ak-Sar-Ben King's Plate
handicap but wound up in third place.
Aeroflint carried a crushing impost of 127
poimds and couldn't quite overhaul the
leaders in a strong finish.
Bob Hirz, "Warner city salesman, said
Iow"a and Nebraska towns are getting
steamed up over the coming marching band
competition for "Tlie Music Man" premiere
at Mason City June 19. Arthur Godfrey
will be master of ceremonies at the
national press review. Robert Preston and
Shu-ley Jones, the musical's stars, will attend,
aloiig with producer-director Morton
DaCosta and Meredith Willson, the author,
and his wife.
Mr. and Mrs. Ben Juracek, wliO hav? operated
theatres at Cedar Rapids and Albion.
Neb., many years, have had a good reception
at theii- new diive-in at Albion, the
town's latest new business enterprise . .
.
Lucky Luxenburg has closed his theatre
at Laui-ens, Iowa.
Irv Dubinsky said work is progressing
satisfactorily on his Astro Theatre, which
is taking shape in place of the old Paramount
in Omaha. Workmen are giving the
big, ornate structure a complete overhaul
in the metamorphosis, which will result in
an ultramodern layout replacing the old
Out on West
showplace of the '30s . . .
Dodge ixDad. excavation and leveling is going
on at a brisk pace for the Indian Hills
Cinerama Theatre being built by the
Kennedy Wartime COs
Advisors on 'PT-109'
Miami — Capt. J. E. Gibson, who
commanded Motor Torpedo Boat
Squadron 10 when President John F.
Kennedy was in it, has been assigned
by the Navy to be technical advisor
for Warner Bros.' ••PT-109."
Alvin Cluster, now a civilian, but
who commanded the squadron of
which Kennedy was a member at the
time the PT-109 was sunk also will
advise on technical matters.
Coojjcr Foundation and Swanson enterprises.
Exhibitors on the Row included Nebraskans
Scotty Raitt, Genoa: Virgil Kula,
F^illerton; Howard Burnis, Crete; Sol Slominski,
Loup City; Al Leise Hartington;
Leonard Leise, Randolph; Sid Metcalf, Nebraska
City; Phil Lannon, West Point;
Russell Brehm, Lincoln, and lowans Jim
Ti-avis, Milford; S. J. Backer and Al Haals,
Hai'lan, and Byron Hopkins, Glenw'ood and
Council Bluffs,
Don Johnson of Lynch will take over oporation
of the Sky Theatre at Schuyler
June 15. Reggie Gannon, who has had the
theatre which his father ran for many
years, and his family will move to Ai-izona.
He has been out there recently and
his sister and mother have been in charge
of oFwrations.
MINNEAPOLIS
lyVinneapolis Theatre Supply has purchased
Frosch Theatre Supply and
will move into Prosch's quarters at 51 Glenwood
Ave. by July 15. The acquisition W'as
effective May 31. The pm-chase price was
not disclosed. Minneapolis Theatre Supply
has been located at 75 Glenwood. Maitland
Pi-osch, president of Frosch Supply, will retire
after operating the firm for about 23
years. Henry Miller, manager of Frosch.
will join Minneapolis Supply as a partner.
Partners in Minneapolis Supply are Bob
Lahti, Bob Lundquist and Charlie Creamer.
The company was organized in 1947. A
spokesman for Minneapolis Supply said
that the firm also needed Frosch's lai'ger
quarters to handle its expanding Unes of
Manley popcorn and concession equipment.
The Frosch quarters have a large basement
space.
With Memorial Day falling in the middle
of the week, activity was at a minimum
on the Row. Among the exhibitor who were
in were Nelson Logan. Mitchell, S. D.; Pete
DeFea, Milbank, S. D.; Jim Pi-aser. Red
Wing; Robert Buckley, Redwood Falls, and
Stan McCulloch, Hibbing . Kaye
was at the Mayo Clinic in Rochester . . .
The Rex Theatre at LaMoure, N. D., operated
by H. L. Cole, closed recently. Cole
Herb Stolzman has
has a heart ailment . . .
installed a new Perlick di-ink dispenser in
his Timberlane Drive-lJi at Bemidji.
Mary Kelly, office manager's seci'etary.
was honored at a party at Wonva's upon
her leaving the exchange . Wigner
of Red Wagon Pi-oducts attended the midteiTii
board meeting of the National Ass'n
of Concessionaii-es in Chicago May 24-25
Mimieapolis Movie Times; A
Hennepin avenue character who has seen
"West Side Story" four times is the film's
best local customer. In addition, he has
seen the opening sequences perhaps a dozen
limes. His face became so familial' that
Leo "Vetter, the manager, now invites him
to watch the opening, his favorite sequence,
as a gruest of the house.
Irving Allen will produce the multimillion
dollar spectacle, "The Long Ships,"
for Columbia.
BOXOFFICE June 11, 1962 NC-1

. . . M.
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. . Central
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. . Chief
. . Universal
. . Alfcrretta
. . Edna
. . Seen
. .
. . Walt
. . Ike
i
DES MOINES
plans to kick off a big membership drive
were on the agenda for the June 11
general meeting of Allied Independent
Theatre OwTiere of Iowa, Nebraska and
South Dakota. All independent exhibitors
were invited to the session at the Varsity
Theatre in Des Moines. Hanison Wolcott.
seci-etaiy-treasurcr. indicated there would
be a push for the Allied insurance plan as
well as general plans for expanding services
to members . States Theatre
Coi-p. named Paul Gillpatrick city
supervisor of the 76 and West Dodge driveins
at Omaha. Gillpatrick has been manager
of the Council Bluffs di'ive-in since
1958. In the move. Allan Hall, foniicr assistant
manager of the Sky\iew at Waterloo,
succeeds Gillpatrick at Council Bluffs
E. Lee. head booker at CST, was
getting along well following surgei-y late in
May.
Bill "Slugger" Curry of Iowa United Tlicatres
never has been najned to Baseball's
Hall of Fame, but when Dowling High
School of Des Moines reached the semifinals
in the state baseball tournament, it
was pointed out that Curry cairtained the
fii-st Dowling nine ever to play in a state
tourney. That was back in 1922, when Dowling
was at the
Academy . . . Joe Jacobs,
Des Moines
Columbia
Catholic
manager,
was in Omaha to work with Cooperative
Theatre Ser\ice and Theatre Booking Service.
The vacation season is at hand. Mai'-
PARADE RELEASING ORGANIZATION
offers an outstanding opportunity for
qualified Film Men to establish their
own business
Men with Major Company experience
as Branch Managers preferred—
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6253 HOLLYWOOD BLVD.
HOLLYWOOD 28, CALIF.
Hollywood 3-2324
garet Rowson of MGM went to Milwaukee
to attend the graduation of her nephew
from Marquette Univereity . Cloonen,
Iowa United Theatres, traveled to
Washington state to visit her parents for
two weeks . vacationers included
Wilma Prace, head inspector, who
with her husbaiid went to North Carolina
to visit their daughter , Rayner
returned to her de.sk at the U-I office after
a trip to Ohio.
Filmrow friends were shocked by the
death of Harold Lyons, fonner salesman at
20th-Pox. Lyons was killed near Hubbard
when a semitrailer blew a tire and crashed
head-on into his auto. His wife and two
children sui-vive . . Fairfield, home of
.
Sandlers' Coed and drive-in theatres, is
on standard time this season. When the
fast time issue came up this year, it finally
was put to an unofficial county vote. The
ballots were 3 to 1 to remain on standaj-d
time . Barker Gerald Sandler re-
.
ports that the annual Variety golf stag
probably will be held late in June
Pete Peterson no longer is with Allied Artists.
Peterson, foiTner Omaha salesman
for AA. makes his home in Des Moines. His
IJlans for the future are indefinite
Nonnan Holt, fonner Warner
. . .
salesman,
now is with New York Life Insui-ance Co.
in Des Moines.
An extensive remodeling job is under
way in the Paramount office building's entrance
and lobby. With the Mies van der
Rohe-designed Home Federal Savings &
Loan edifice going up on the next block,
the stretch around Fifth and Sixth and
Grand is taking on a new look . on
Filmrow were Alfred Haals of Harlan:
Jack Compston, Forest City; George Frick,
Graettinger: Tim Evans, Anamosa: Neal
Houtz, New Hampton: John Rentfle, Audubon,
and Carl Schwanabeck, Knoxville.
New Meiselman House
With 2 Auditoriums
COLUMBIA. S.C.~The construction firm
building the new Herman Meiselman Theatre
here has announced that twin auditoriums
arc planned, with two screens.
Apparently, the idea will be to offer
patrons two choices of feature times, because
Meiselman has already announced his
intention to bid on the top films, including
the Academy Award winner, "West Side
Story."
The new house will be in a suburban
location, on Two Notch road in the same
building with a new discount department
store. It will share the store's spacious
parking lot.
Hacker & Co. Expands
NEW YORK- -Sanuu'l Hacker & Co.,
Certified Public Accounts firm which represents
independent motion picture and
television producers, is expanding its activities
into the foreign field. Samuel Hacker,
.senior partner, currently is in London and
will proceed to Paris, Rome, Frankfort and
Barcelona.
Wometco Veterans
Receive Gift Stock
MIAMI — Nancy Guthrie, secretai-y to
Stanley Stern, vice-president in charge of
insurance and real estate for Wometco
Enterprises, was elected president of the
Old Guards, an organization comprised of
employes who have been with the company
more tlian seven years.
Merrill Van, multilith, was installed as
vice-president at the dinner held at the
Algiers Hotel in Miami Beach: Marge Dillingham,
WTVJ employe in charge of the
music libraiT, secretai-y: Kenneth Littrell,
WTVJ engineer, treasurer; Martin Saxon,
TV director, ho.spitality chairman.
Mitchell Wolfson. president of the company,
presented stock to employes of long
standing, including Walter Toemmes, manager
of the 27th Avenue Theatre, who has
been with Wometco for 35 years: Burton
Clark, Seaquariiun manager, 30-year employe:
Betty Stokes, who also is a secretary
in Stern's office and former secretary
to the late Mark Chartrand, 30 years:
Madeleine Ti-emblay, 30 years: Walter
Oakerson, manager of the Coral Way
Drive-In, 25 years: Josh Loomis. art department,
25 years; Tliomas Rayfield,
manager of the Carib Theatre, 15 years:
Prances Damiton, switchboard operator, 15
years: Everett Pollard, maintenance, 15
years: Franklin Mauiy, manager of the
Miracle Theatre, 15 years: Ethyl Gubernick,
secretai-y to Robert P. Green, head
of persomiel, both of whom have been
with the company 15 years.
Gordon Spradley, manager of the Miami
Theatre, retiring president of the Old
Guard, presented pins to the new members.
LINCOLN
Damona Zerr, Varsity cashier, was vacationing
in western Kansas where her
family has a farm. Another casliier.
Eileen
Shortt, who works at the Joyo. is gi-aduating
next montli from Lincoln Northeast
High School Hoig. veteran film
man tm^^ed
.
Pershing Auditorium manager
in Lincoln, played to a full house
May 12—about 2.500 junior and senior
high school boys and girls whose annual
glee club program was heard by about 4,-
000 moms. dads, families and friends
Se\-eral fibn house managere say
. . .
they
can't begm to match Ike Hoig's one-night
audience ^\•ith the current picture offerings.
Irwin Dubinsky of the Dubinsky Bros.
Tlieatres has been elected president of
the South Street Temple board here.
Joyo o«-ner Clarence Prasier has "State
Fail-" and "Moon Pilot" coming up for
his neighborhood theatre patrons in June.
It makes him feel better, too, to recall the
big turnout for the 22-year-old "Pinocchio"
which played the Joyo for a recent week's
run , Jancke sees some better
pi-oducts on his summer schedule at the
Vareity and State, including "Big Red"
and "Bon Voyage" at the latter and "Judgment
at Nuremberg," "West Side Story"
and "Music Man" at tlie Varsity. The
"Music Man" opening July 24 will be something
of a birthday celebration for Walt
as well.
BOXOFFICE June 11, 1962
i

I
did
I
I
which
I
ment"
I Silverthorne
I
were
: but
Ontario Censor Warns
Europe Filmmakers
TORONTO—DuriiiK the pa.st fiscal year
llio Ontario Department of Motion Pic-
UU'C Censorship and Tlicati-c Inspection
I
not condemn a siiigle pictiu-e but the
repent of chaiiTiian O. J. Silverthorne
showed an increase in the number of flhns
were classified as "Adult Entertainor
"Restricted," which the chief
censoi' siiid was significant.
The total of films examined was 478,
slightly less than in the past two yeai's, and
reported that 326 were appi-oved
in their entirety, 105 were placed
in the adult entertainment category. 28
restricted for patrons 18 yeai"s of age
and over, and one pictui'e was in abeyance.
Silverthorne said featm-e-length pictures
came from 15 countries including Canada,
he noted that the number of features
submitted for American producers was the
lowest since 1945. Totals by countries were
not listed.
While a lai-ge segment of the industry on
this continent accepted self-regulation in
meeting its responsibilities to the public,
he said, a minority did not. The negligent
group includes some Em-opean producers,
'who resorted to unusual and unacceptable
content." he reported. Silverthorne suggested
that it would be wise for the producers
in tlie other countries to establish
self-regulation "and stop inviting restraint
of an official natui'e."
Silverthorne saw a change for the better
in the standard of advertising material,
probably tlu-ough industry self-regulation
and because of public protests in the
U. S. A. Duj-ing the 12 months the Ontario
board examined 19.447 pieces of advertising,
of which 416 were rejected and 57 approved
after ti-eatment by distributors.
During the yeai- 25 theatres in Ontario
were closed, leaving a total of 434 in operation.
Twenty theatres were transferred to
new owners and Ucenses were issued to
910 projectionists. 62 apprentices, 77 itinerant
16mm exhibitors, and 25 film exchanges.
Silverthorne commented that amusement
tax relief and the introduction of Sunday
shows in numerous municipalities had been
iiistrvmiental in keeping a number of theatres
operating in Ontai'io.
The report had the semblance of one
complaint—considerably more work was
created for the ratlier small inspection
staff of the branch because of introduction
of Sunday shows and the work entailed in
a classifying of films. Theatre inspectors
were now working seven days a week.
Al Daytz Circuit Assigns
A. M. Brunner to Newport
HARTFORD—Alan M. Brunner has
resigned
as manager of Lockwood &
Gordon's first-run art outlet here, the
Cine Webb, to join the Al Daytz Theatres,
initially serving as manager of the Newport
Drive-In, Newport, R.I., newly acquired by
the Daytz interests from the Minassian
Bros, for an undisclosed sum.
Brunner, who had managed the Cine
Webb for the past nine months, was an
L&G employe since 1955. His replacement
lu're is yet to be determined by circuit geniral
manager Doug Amos and Connecticut
division manager William Daugherty.
M I LW AU KEE
^^alt Disney has donated nine authentic
circus wagons to the Circus World
Museimi at Baraboo, Wis., according to
"Chappie" Pox, museum director. The gem
of the lot, said Pox. is a beautifully carved
bandwagon known as the .swan wagon.
which was built right in Baraboo back in
1908 for the Ringling brothers by the Mocller
Bros. Wagon Co. Starting July 2. the
Ringling Bros, and Barniun & Bailey circus
will begin a two-week layover at Baraboo.
the original home of the Ringling
Bros. circiLs. Pox also added that Baraboo
will entertain over 450 members of the Circus
Fans Ass'n at their convention June
28-July 1. It will be recalled that Bud Rose,
former manager for Allied Artists Pictures
here, assisted in the grand opening of the
Circus World Mu.seiun by arranging for
"The Big Chxus" picture and the personal
appearance of Miss Rhonda Fleming during
the festivities, resulting in plenty of ink
all around.
Committee members of the March of
Dimes organization who will help recruit
key leaders and provide planning for the
forthcoming campaign, include: Volmer
Dahlstrand, musicians union; Andrew M.
Spheeris, president, Towne Theatre, and
Mrs. S. V. Abramson. president. Better
Films Council of Milwaukee County. All, as
will be noted, represent a segment of the
motion picture industry.
Two educational broadcasting authorities,
-speaking here at the annual mass media
conference of the foui-th district. Wisconsin
Parents-Teachers Ass'n at the Northwestern
Mutual Life Insurance Co. auditorium,
called on the public to demand better
programming from commercial radio
and television stations. Otto F. Schlaak.
station manager of WM'VS-TV, and Harold
A. Engel, a professor of radio and television
education at the University of Wisconsin,
gave then- views at the meet. Schlaak criticized
what he termed cheap packaged programs
from Hollywood and the "let's not
offend anybody" philosophy of network
broadcasters.
Motion picture theatre operators were
mihappy to observe the city taking over
s&ftef/ne
the Pabst Theatre and then leasing it to a
group interested in art productions. 'When
the .season closed recently and it was discovered
that the management lo.st money,
the group countered by intimating they
didn't understand the agreement, which is
said to be another fonn of subsidy, for
these folks. At any rate they were asked to
file an audit report with a subcommittee
of the common council, pending the decision
to lower the rental fee.
Police chief Michael S. "VVolke of Hales
Corners will run for sheriff of Milwaukee
county in the Democratic primai-y. Wolke
retii-ed as captain and director of the youth
aid bureau of the Milwaukee police department
a year ago. He has been chaiiTnan or
adviser to many a youth organization and
has worked closely with most of the theatre
managers here. Whenever a theatre manager
caught a culprit in an offensive act.
rather than call in the police, they would
buzz "Cap" Wolke, who usually straightened
things out.
James B. Harris on Tour
For 'Lolita' Promotion
HOLLYWOOD—James B. Harris, producer
of "Lolita," has departed on an extensive
promotional tour in connection with
the upcoming release of the motion picture.
Harris' junket will take him to New York.
Washington, Philadelphia. Toronto and
Chicago.
"Lolita" opens at the Beverly Theatre in
Beverly Hills June 21.
D 2 years for $5 Q 1 Y^or for $3 3 yean for $7
D Remittance Enclosed D Send Inroice
STREET ADDRESS..
TOWN ZONE STATE-
NAME
POSITION..
^^^QtHE national film weekly 52 issues a year
825 Von Brunt Blvd., Kansas City 24, Mo.
BOXOFFICE June 11, 1962 NC-3

JU
Guard your family!
Fight cancer with a
checkup and a check
Send your contribution to "Cancer," in care of your local post office
B O X O F F I C
E
CANCER!
NC-4 BOXOFFICE :: June 11, 1962

—
—
— —
'Hong Kong' ZOO Tops
Better Cincinnati
CINCINNATI— Movii'S alLi'ii
'ance '.novcd
up another notch last week with managers
reportint; hotter business throughout the
area. Leading the procession at first-run
houses. "The Road to Hong Kong" took a
big bow at the Albee. Cinemiraclc returned,
after an absence of two years, opening the
Capitol with "Windjammer." "West Side
StoiT" continued to draw in its 11th week
at the Valley.
(Average Is 100)
Albee The Road to Hong Kong lUA) 200
Copitol— Windjammer iCinemiracle), return run 150
Esqu.rc Black Tights (Magna), 2nd wk 100
Grond Ride the High Country (MGM) 110
Guild—Only Two Con Play (Kingslcy), 7th wk. ..100
Hyde Park Dentist in the Choir (SR), return
run, 2nd «k 95
Keith^Follow That Dreom (UA), 2nd wk 90
PolQ.-c Lonely Are the Brave (U-l) 95
Twn Drive In- Don't Knock the Twist (Col);
Sate at Home! Coli 110
Volley—West Side Story .,UA), llthwk 150
'Hong Kong' Opening Ties
'West Side' in Detroit
DETROIT—Downtown business took a
real spurt with "The Road to Hong Kong"
opening at the Michigan at 135, putting It
on a par with the 15th week of "West Side
Stoi-j'" at the Madison. "Follow That
Dream" was a good 125 at the Palms.
Adams Two Women (Embassy), 5th wk 50
fox— The Day the Earth Caught Fire (U-l);
The Sergeont Wos o Lady U-l), 2nd wk 75
Grand Circus The Monster Loperf); The Horror
Chamber of Dr. Foustus .Loponf) 105
Modison West Side Story .UA), 15fh wk 135
Mercury Jessico (UA) 70
Michigan The Rood to Hong Kong (UA) 135
Polms Follow That Dream (UA); Belle Sommers
(Col) 125
Trons-Lux Krim Satan in High Heels (Cosmic),
2nd wk 90
Indefinite Continuance
Won by Gene Kent Nitz
COLUMBUS—Gene Kent Nitz,
manager
of the art World and Bexley theatres, was
given an indefinite continuance in municipal
court in a hearing on charges of "giving
an immoral exhibition" in connection with
the showing of the French feature, "Les
Liaisons Dangereuses," at the World.
The case is the first court test of the Columbus
PUm Review Board. Board members
filed an affidavit against Nitz after
viewing the film. Vice squadmen confiscated
the feature and arrested Nitz.
Listing Ohio Newspapers
COLUMBUS — Ken Prickett,
executive
secretary of the Independent Theatre Owners
of Ohio, is asking Ohio exliibitors to
send him information on weekly and daily
newspapers so that he can send publicity
releases about the industry to the
newspapers. In the case of small-town
weeklies, Prickett wants the name of the
paper and editor. In cities which have
daily papers, he wants the names of the
papers, days of publication and the name of
the city editor.
Playwright Blooms Early
In Sam Shubouf Family
Columbus — Ninc-y«'ar-i>l(l Dcliiirah
"Debbie '
.Shul>()uf, daughter of Mr. and
Mrs. Sam Shubouf, is a budding playwright.
The daughter of the Lot-w's
Ohio manaKor wrote a play titled "The
Well at Gooseberry Farm" for the
annual PT.A Spring Festival at Broadleigh
School. Debbie is in the fourth
grade. Her play was the only original
work selected. In addition to her
authorship. Debbie acted one of the
chief roles—that of Gaston, a bird.
Mrs. Shubouf. art director for the
PTA, designed the setting for the
festival. She and her husband donned
clown costumes for the Fun Room
section of the festival.
50-Year Projectionists
Recall the Early Days
DAYTON — Fifty years bring lots of
changes. Back in 1910 Floyd Abbott took
a job as a theatre projectionist because it
was the only way he could think of to see
movies without paying. Today he's still a
projectionist, but he hardly ever watches
the films anymore. Abbott and Stanley B.
Howell are the only charter members of the
projectionists Local 248 who are still working
at their trade. The union recently celebrated
its 50th anniversary at tlie Biltmore
Hotel in downtown Dayton.
Recalling the old days, which weren't always
so good, Abbott related: "I got my
first job at the old Electric Theatre on East
Third street. That was the day of the one
and two-reelers. You cranked the projector
with one hand while you rewound
reels with the other. A reel took ten minutes
and then you'd put on a slide that
said, 'One minute, please. Operator is
changing reels.' " He is currently a projectionist
at Keith's.
Howell, now a projectionist at Loew's,
agrees it was an era of tired arms, and also
of the five -cent admission. He recalled
starting as an usher at the old Jewel Theatre
on Jefferson street. "I made $4 a
week and when I got promoted to projectionist,
I got a dollar raise. One place I
worked they also had a stock company and
as soon as the movie was over I'd run down,
get into costume, and play bit parts—for
nothing. But it was exciting."
When motorized projectors were developed,
and the tired arms got a rest,
Abbott recalled how the theatre managers
rigged up a pedal arrangement. "You had
to keep your foot on it or the motor would
stop. That was to make sure we paid attention.
We were pretty sly, too, though.
We started holding the pedal down with a
bucket of water and stretching our legs."
The Egyptian government has given
MGM permission to film scenes for "Cairo"
in the Cairo Musemn.
Trucking Situation
Obscure in Detroit
DKIHOIT — Tlic local ?-'ilnirow was
thrown into confusion Monday by swift
and partly contradictory developments affecting
Lee's Trucking Service, which has
pi'ovided film transixirt for about 50 theatres.
A spokesman for Lee's said Friday
that weekend shows would be handled as
usual and this apparently occurred.
Monday, however, the U. S. Trea-sury Department
padlocked both the traditional
film dock at the Film Exchange building
and the office of Lee's in the building, with
notice that "This property seized for nonpayment
of internal revenue taxes." This
upset the industry, as it left only a
passenger elevator as a method for shipment
in and out of pictures for Columbia
and MGM.
Distributors spoke of discrimination, as
some did not come under the apparent ban.
Exhibitor leaders ordered the next upcoming
changes out of the building Monday
while distributors wondered how to do it.
However. "The strike is all over." according
to George Roxbourgh. business agent
for Teamsters Local 299. The strike was
against Lee's Trucking and was ended by
federal action. Roxbom-gh said.
Despite rumors and confusion, Roxbourgh
confirmed late Monday that there
was no picket line at the building and industi-y
people could secure deliveries in
and out of the building if they wished.
Vince Trotta Heads Ampa
Nominating Committee
NEW YORK—Vincent Trotta has been
named chairman of the nominating committee
to prepare a slate of officers for
the 1962-63 season of the Associated Motion
Picture Advertisers, Inc.
Serving on the committee with Ti-otta
will be David Bader, Ray Gallo, Martin
Starr, Robert Montgomei-y, Blanche Livingston,
and Sam Honvitz. it was announced
by Al Ploersheimer. retiring
AMPA president.
Floersheimer said that a special closed
membership meeting will be held in late
June to elect the new officers.
The concluding event on Ampa's 1961-
62 season schedule of luncheon meetings
will be a salute to Embassy Pictures and
its president, Joseph E. Levine. to be held
Tuesday. June 12th, at the Piccadilly
Hotel in New York City.
Big Golden Age Party
HAMILTON. ONT.—The fomth amiual
Golden Age theatre pajty brought droves
of senior citizens to the combined Odeon
Capitol and Palace for the Satm-day morning
free show sponsoi-ed by the Hamilton
Spectator. The program consisted of "Light
in tlie Piazza" on the sci-een and a stage
performance.
Large Core
Greater Crater Area
lis—Gardener Theotre Service, Inc., 2831-33 N. Clork St., Chicago—Buckingham
1-0S91
\ XM
^C^BOONTON, N. J.
MAXIMUM LIGHT
Evenly Distributed
ol Theatre Supply, Detroit—Woodword 1-2447
BOXOFFICE June 11, 1962 ME-1

. .
CINCINNATI
Qllie Nichlas, managei' of the Chakeres
State in Springfield, was on a month's
vacation. Heniy Lambertson is subbing .
Also on vacation : Ross Spencer. Columbia
office manager: Dorothy Maddox. Warner
biller; Madge Ci-abtree, secretary to Pai-amount
Manager William A. Meier, and
1
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BURNS THE ENTIRE ^VlnWt^l
POSITIVE ROD ^H -WILjill^H
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—
—
—
DETROIT
. . .
Title to the Robinson Theatres circuit has
been reregistered in the names of Arthur
Robinson, his son Roger, and Kenneth
Arden
J. Robinson, an attorney Hynew Duncan, son of Dorothy Duncan,
imblicist for the Greater Detroit Motion
I'lcturo Council, has been awarded an honorary
scholarsliip by the Arts and Crafts
Society Fred Newman is spending
much of her time with relatives out of
.
town, following Uie death of her husband,
who was operator at the Courtesy, Colonial,
and other theatres.
Louis Schlussel, exhibitor, celebrated his
85th birthday with friends. Son Bernard,
whose wife Ann now operates the Farnum
Theatre in Hamtramck, reports their son
Larry, manager of the house, has just had
. . . Bill Hurlbut, former
liLs tonsils out
liis to Livonia . . .
.Monogram franchise holder and now a
laundry
home
tradepaper publisher, has moved
Jack Susami,
United Artists booker, was too modest to let
folks know he is a grandfather now. It's
a girl . . . Tom Duane, Paramount manager,
hosted a morning preview of "Hatan"
at the Palms Theatre.
Eddie Loye of Allied Films is enjoying a
change of scenery for lunch. He is eating
in the cafeteria at the Eastern Market. Ben
Zimmer, former film salesman and theatre
owner, introduced him there. Marty
Zide is another regular patron . . . Jack
Zide, back from the Variety meet at Dublin,
and wife visited with the Sid Bowmans
in London, who plan to come home
.';oon after about nine months abroad. The
Art Hei-zogs, the Ii-ving Belinskys, and the
Installofions DONOHUE Repairs
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BOXOFFICE June 11. 1962
L
Ben Rosens also had dinner with the Bowmans.
Barbara Salzman, the Buena Vista
booker who cauK- here from Cleveland, is
resigning June 15 to move on to Chicago.
Her sidekick Connie Simans moves up to
booker. We'll miss this lively gal . . . Jack
Repp, owner of the Decatur Theatre at Decatur,
is taking over the Majestic Theatre
at Moiu-oe, operated for many years by
Rene Germani, longtime mast faithful exhibitor
visitor to Filmrow . Skyway
Drive-In Theatre, Inc., is operator of the
theatre of that name at Corunna, with Art
Rice continuing as a principal.
Wilson Elliott of Warners was back after
a tour of the state with George Montgomery,
who became a victim of the flu and
had to fly back to Hollywood . Mc-
Nabb, 20th-Fox manager, and salesman
Dean Lutz attended a division meeting at
Cincinnati called by R. C. Conn . . . David
Gonda of Universal reports Walter Corey
was vei'y happy to retm-n from his Tennessee
vacation . . . Printing Developments
Co., research organization affiliated with
Time, is opening its first Detroit office in
the old Warner exchange space on the
third floor of the Film Exchange building.
. . Paris
Joe Lee was in New York for two weddings
. P. Uvick, ow'ner of the Burton
Theatre in Flint, has enlarged his office
in the Fox Theatre building by taking
in the former librai-y area . . . Albeit and
Phyllis Dezel, traveling exhibitors, postcarded,
"Having fun in Rome .
coming up next."
Change of Bill Pays Off
For Winnipeg Garrick
WINNIPEG—A last minute "change of
mind" for Garrick Manager Tom Pacey at
Academy Award time netted his theatre its
biggest boxoffice since "Flower Drum
Song."
Pacey had "Two Women," in which
Sophia Loren won an Academy Award for
best actress of the year, booked for one
week after the Awards announcements.
But he foresaw the tremendous publicity
possibilities from the nomination alone,
and elected to pull "Something Wild" and
put "Two Women" in its place one w^eek
before Academy Award time. The move
paid off big for the Garrick, drawing top
houses for its entire four-week run.
As Pacey saw it, "One week after the
Awards were announced might have been
too late if Sophia Loren did not win. So I
took the earlier booking and gambled."
Lester Barnett Managing
Norwich Palace for SW
HARTFORD—James M. Totman, Stanley
Warner zone manager, has promoted Lester
Barnett from assistant managership of the
Garde. New London, to manager at the
Palace, Norwich, succeeding Mrs, Evelyn
Barrett, who is resuming her former assignment
as assistant to Murray Howard,
SW's resident manager at the Garde.
Barnett came into the SW zone some
months ago after serving with Trans-Texas
Theatres at Dallas.
At the same time. Totman has shifted
Raymond Saulnier. assistant manager at
the Warner. Lynn, Mass.. to the Capitol,
Willimantic, Conn., as manager, succeeding
Gilbert Gioia. w'ho has left the industry.
COLUMBUS
j^anager Sam Shubouf was scheduled to
ijresent a victory trophy, sponsored by
Maximilian Schell. star of "Judgment at
Nuremberg," to the Central Ohio girl
chasen Mi.ss Firefighter at the annual Firefighters'
Ball here. Finalists for the title
are Eugenia Henry, Judy Potts, Tracy Ru.ssell,
Joan Soudcr and Beverly Canode.
Mayor Ralston Westlakc issued a proclamation
in honor of RKO Theatres' 75th
Ainiiversary celebration. RKO city manager
Ed McGlone began the celebration
with the opening of the Kirk Douglas featiu-e,
"Lonely Are the Brave." Special events
are planned throughout the summer-long
celebration by RKO theatres here, as well
as throughout the country.
RKO Grand, now showing "Windjammer,"
next will show the MGM-Cinerama
feature, "The Wonderful World of the
Brothers Grimm" in late stimmer.
Cecil Charboneau Reopens
Theatre in Spring Valley
SPRING VALLEY, WIS.—The Valley
Theatre has been reopened by Cecil Charboneau,
owner, with Gladys Douglas as
manager.
Manager Douglas sent in a hurry-up order
for a Boxoffice subscription with the
comment, "We just reopened the theatre,
and I need the Boxoffice Barometer issue
badly."
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Men with Major Company experience
as Branch Managers preferred
A COMMISSION ARRANGEMENT on
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Several KEY TERRITORIES are open in
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ME-3

NY TIME is a GOOD TIME
to read and use the busy
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ME-4 BOXOFFICE :: June 11. 1962

—
—
—
—
1
—
'Dream' With Hoopla,
Does 125 in Hartford
HARTFORD—The first-run picture continued
in the ho-hum categoi-y: U.A's "Follow
That Dream," opening at the 2,070-car
capacity Meadows Drive-In, wa.s accompanied
by the area's sole major exploitation
activity.
(Average Is 100)
Mlyn Escape From Zohroin (Poro); Jot
Storm (UPRO) 85
A,t Crncmo—Viridiana (Kingsley) 100
.nin Dnvc-ln—The Frigid Women 135
(SR)
^ineromo Seven Wonders of the World
Cinorama), 11th wk 100
Cine Webb Tomorrow Is My Turn (Cont'l);
Mon Oncle (Cont'l), revival 100
M,
f Im Block Tights (Magna)
Locw's— Corry On, Constable {Governor);
90
e:
Carry On, Nurse ^Governor), revivals 80
Loews Paloce Cape Fear (U-l), 2nd wk 75
Loow s Poll— Lonely Are the Brave (U-l); The
Clown ond the Kid (UA) 90
Meadows— Follow That Dreom (UA); Gun
Street (UA) 125
Rivoh The Long and the Short ond the Tall
(Cont I); The Man Who Wogged His Toil
(Corvfl)
Sfrond—West Side Story (UA), 1 I th wk
105
100
Heat Wave Socks Boston
Right in the Boxoffice
BOSTON—Business was poor at the boxoffice
here, put on the skids by a Memorial
Day that figured less than 50 per cent of
nonnal due to a heat wave. The weekend
found the city deserted with sweltering
temperatm-es. The cooling breezes of Saturday
night and cooler Sunday helped, but
most of the filmgoers were out of town. The
Metropolitan is now out of the nxnning
having closed Friday il), and will be refui-bished
and remodernized by Ben Sack,
president of Sack Theatres, and renamed
the Music Hall for opening July 12 with
MGM's "Boy's Night Out."
Asfor—Oklahoma! (Magna), revival, 2nd wk. . . 80
Beacon Hill—Sweet Bird ot Youth (MGM),
4th wk 50
Bostorv— Holiday in Spain (Cinemiracle), 5th wk. 140
Copn—The Children's Hour (UA), 5th wk 125
Exeter—Only Two Con Ploy (Kingsley), 2nd wk. 150
Fenway Big Deal on Madonna Street (UMPO) 100
Gory West Side Story (UA), 31st wk 155
Kenmore A Taste of Honey (Cont'l), 3rd wk. 150
Memorial—Cope Feor (U-l), 3rd wk 150
Orpheum— Follow Thot Dream (UA), 2nd wk. ..155
Paramount— Escape From Zahrain (Para) 150
Pilgrim— House of Women (WB) 1 00
Saxon— Five Finger Exercise (Col), 2nd wk 140
State— Erotica (Pod-Rom) 1 50
"Follow That Dream' Edges
First Runs in New Haven
NE'W HA'VEN—PLi-st-rmi offerings were
about average for the week.
Crown—Tunes of Glory (UA); Paths of Glory
(UA), revivols 90
Loew's College Follow That Dreom (UA) 110
Poromcur^t Escape From Zahrain (Para);
Brushfire (Pora) 90
Roger Sherman Cape Fear (U-l); The Sergeont
Wos a Ladv U-l) 105
Whalley West Side Story (UA), 1 1 th wk 100
John Fournier Appointed
SPRINGFIELD, MASS.—John Fom-nier
of Holyoke has been named house manager
of the Phillips Theatre, fh'st-run art film
outlet here operated by 'Viircent Blais.
Insurance Company Staffs
Screened
To Learn Public Film Preferences
By ALLEN M. 'WIDEM
HARTFORD—To .young mot yet 30
Charles Tolls, lean, knowledgeable general
manager of the Tolls Tlieatres of Connecticut,
the need for continuing community
impact is of prime, vital concern.
"'We have to let every member of the
community, as far as it's humanly possible
to do, know that the motion picture theatres
we own and operate are still vei-j'
much in business and very much willing
and able to provide the greatest attainable
entertainment for evei-y member of the
family," he told Boxoffice.
He attends briskly to matters concerning
the modernistic, de luxe 1.000-seat
Meriden Theatre, Meriden (midstate) and
750-seat Newington Theatre, Newington
isubm-ban Hartford i, under the encouraging
eye of his father Paul. The latter's experience
in independent exhibition dates
many decades back, when he was partnered
with the late Nick Kounaris in the 800-
seat Roxy Theatre, New Britain, since under
other management.
MUST FOCUS ON 'CASUALS'
For one thing, Charles Tolls does not
think enough has been done to induce the
"casual-minded" moviegoer to resume a
more or less constant theatregoing habit.
Towards such objectives, he has carefully
"screened" organization executive
manpower in the Newington and Meriden
community. 'When we say "screen," we infer,
of com-se, the need to ascertain just
what entertaimiient wants are paramount
in the men's and gu'ls' clubs of insui-ance
companies, for example.
One bold move has been sponsorship, by
the Meriden Industrial Management Club,
of a series of screen classics—one night a
week—^at the Meriden Theatre. Young Tolls
selected a Monday or a Tuesday for the
project, realizing that his regular patronage
would be dismally skunpy on such
evenings.
EARLY WEEK GROSSES LOW
At the same time, he was aware of the
need to bolster early week boxoffice grosses
and also bring into the Meriden Theatre
people who had simply "di-ifted" away
from moviegoing for varied and diverse
reasons.
He talked purposefully, persuasively, to
the Meriden industrial management
spokesmen; he got their key people to
"spread the word" of the upcoming and
cm'rent screen classics at the theatre.
He feels, too, that if the just-concluded
series induced even a half dozen people to
resume moviegoing. the pro,icct could be
labeled a distinctive and "must-do-againsoon"
activity.
While he has shied away from the controversial
element of censorship and film
classification—both Meriden and Newington
can be be.st characterized as con.servative
communities, the communications
media in both towns not given to flashing
72 point type boldly across page 1
in an attention-getting move—he has gone
all-out to "plug" bookings of 'Walt Disney
attractions in particular.
Young Tolls had slugged the top of Meriden
and Newington ads cariying mentions
of Disney product with the line, "Family
Entertainment."
Since neither the Meriden nor Newington
newspapers cairy amusement news pages
as such, Tolis has to submit, on an individual
basis, pressbooks, et al, for theatre
entertainment. He has found managements
of these newspapers cooperative, however,
and feels that constant contact with the
press, in particular, should take top priority
in these days of theatre competition with
other spectacular recreation.
Participation on the community level
has not been overlooked in his resolute
campaign to incoiporate his theatres into
the community life. He is a member of the
Meriden KiwanLs Club and has volunteered
time and again for both important and notso-tmportant
projects.
He is proud of the adequate parking facilities
at the Meriden and Newington theatres—makes
regular reference to "free
"
and adequate parking in newspaper ads
and also gets in a plug for public transportation
on occasion. Since Connecticut
company buses stop practically in front of
the theatres, he feels that he should not
overlook this type of reminder approach
either.
In sum, he is hopeful of exhibition's futm-e,
at the same time asserting that the
theatre-in-the-community level impact, allowed
to expand logically, can indeed lure
recalcitrant moviegoers back to the silver
screen.
Wm. Montgomery Move-Up
HARTFORD—Lockwood & Gordon has
moved William Montgomery from house
managership of the Art Cinema, Hartford,
to the assistant manager's post at the Cinerama
Theatre, Hartford, succeeding Richard
Parker, named manager of the Saco
Drive-In, Saco, Me.
Ice Rink Near Drive-In
HARTFORJ3—The city's zoning board of
appeals has approved plans for a $1.7 million
multi-purpose ice skating arena to be
built by Herbert E. Golinsky on an eightacre
tract south of the Smith Management
Co.'s Meadows Drive-In Theatre. The target
date for completion is October.
JonnaX*tc
loONTON, N. J.
Large Core
Greater Crater Area
- MAXIMUM LIGHT
^^•-^y DUMbufd
Connecticut—NATIONAL THEATRE SUPPLY, 1890 Dinweii Ave.,
Homden 14—Atwoter 8-2547
Massochusetts—MASSACHUSETTS THEATRE EQUIPMENT Co.
Boston— Liberty 2-9814
BOXOFFICE :: June 11, 1962 NE-1

—
. . . Lou
!
under
. . Dick
.
HARTFORD
^oug -Vmos, general manager of Lockwood
& Gordon Entci-piises. was in
town from Boston for se\'eral days of conferences
with Bob Tirrell, subui-ban Hartford
distinct manager, and Bill Murphy,
Cinerama Theatre resident manager. Apix)intment
of a replacement manager at
the fii-st-run Cine Webb—to succeed Alan
Bi-unner. now with the Daytz Theatres as
manager of the Newport iR. I.> Drive-In
is yet to be detei-mined.
James M. Totman, Stanley Warner New
England zone manager, met with Jack
Sanson. Strand resident manager . . . Johji
D'Amato. Perakos Theatre Associates' de
luxe Elm. sold a synagogue group on evening
sponsorship of UAs "Judgment at
Nuremberg." the tickets to be sold at $2
'general admission! and $3.50 i
reserved
seats
I
Cohen. Loew's Poli, was a
judge for the Miss Connecticut Roller Skate
Queen competition conducted by friend
Haj-ry Neckes' Hartford Skating Palace the
other night.
Alfred Alperin, Smith Management Co.'s
Meadows Di-ive-In. promoted a Miss Di-eam
Gii-1 bathing beauty competilion, a skindiving
exhibition by professional divers and
a newspaper contest (entrants had to list
as many Elvis Presley film titles as they
could recall! in conjunction with the Connecticut
bow of UAs "Follow That Dream."
Allen M. Widem, Hai-tford Times ajnusements
editor and columnist, gave him a
''"X^ramoves,
you bet
half-page layout
.
Buzzell, E. M.
Loew's Hai-tford Drive-In. is now screening
his main featui-e first on Mondays and
Thursdays.
The Perakos Eastwood, East Haitfonl.
had its inner lobby redecorated
. . . The'
Ferguson-McQueeney-LaPlamme Rivoli put
a special student price policy into effect
for a rc\'ival run of MGM's "Julius Caesar,
charging 75 cents to 7 p.m las compared
to regulai- one dollar admission >
Carroll E. Shaw, Connecticut's deputy fire
marshal
i
whose office comes responsibility
for observance of state theatre
fire codes I. has been elected firet vicepresident
of the Fire Marshal A.ssn of
North Aincrica during the latter gioup's
convention in Philadelphia.
VERMONT
^arquis de Lafayette Chapter, Daughters
of the American Flevolution.
in Montpelier.
has launched a campaign to get
movie theatre operators in the ai-ea to
improve the quality of theii- films, particularly
those shown Satui-day afternoons,
when the audiences are made up mostly of
children. However, a spokesman for the organization
pointed out that "we want to
have better quality mo\-ies shown not only
for the small childi-en but for the teenagers,
who are susceptible to situations
evolved in many of the more suggestive
moving pictures." A ban is also sought by
the DAR on horror films, rock and roll
shows and movies in which thei-e is an
overemphasis on sex. Mrs. Richard J. Fitzgerald
is the group's movie committee
chairman.
Ironically, when a windstomi flattened
the screen at the White River Junction
Drive-In the night of May 25. the title ad
\-ertised on the marquee was "All Pall
Down."
NE-2
Customers come back, profits are
higher with Cramores Dri-Syrups
Refreshing, flavorful ade-type beverages prepared from
Cramores instant dri-syrups offer your customers a
taste delight that will bring them back again and
again. This is the kind of business that will boost your
profits.
Cramores instant dri-syrups, for ade-type beverages
come in ten rich fruit flavors— orange, lemon, pink
lemon, lime, grape, orange-pineapple, fruit punch,
cherrj', strawberry and black raspberry. These Cramores
dri-syrups are portion packed in foil bags that
solve storage problems and eliminate waste—another
boon to bigger profits.
Contact your wholesaler and order Cramores now for
dispenser or individual pack use. Ask him about the
Cramores jet dispenser deal.
CRAMORE PRODUCTS, INC.
Point Pleasant Beach, N. J.
Dusk-to-dawn shows marked Memorial
Day eve at a niunber of dri\e-in theatres
in this area. The Moonlight Drive-In on
the Montpelier-BajTe road had a fourfeatui-e
program, as did the Malletts Bay
Drive-In, north of Winooski. Other fourhit
shows were presented at the Sunset
Drive-Ill, where the management pointed
out that the 75-cent admission cliai-ge could
be broken down to "19 cents per featm-e";
the Mt. View Drive-In in Winooski. wher?
the admission charge was also 75 cents, and
the Burlington Drive-In, which sold adult
tickets for 90 cents and admitted children
under 12 fi-ee.
Fireworks at Drive-ins
WORCESTER—Three suburban driveins—the
Edgeniere and the American TheaUes
Corp.s Oxford and SluewsbuiT—provided
preholiday fireworks displays May 29.
Theatre Team Opens Restaurant
HARTFORD— Peter and Milton LeRoy,
father-and-son team operating the suburban
Blue Hills Drivc-In. have reopened
LeRoy's restaurant in the city's Parkville
district ihalf a block from the Perguson-
McQueeney-LaFlamme Ri\oli following
i .
extensive remodeling and modernization.
The LeRoys will continue to own and 0F)erate
the theatre, of course.
BOXOFFICE June 11, 1962

Channel
I
now
. .
PROVIDENCE
^rive-in theatre operators on both sides
of the Rhode Island-Massachusetts
line are concerned over a bill, passed by the
House of Representatives and sent to the
Senate in Massachusetts, which would ban
drivers under 18 years old from Bay State
highways between niidniKht and 5 a.m.
Memorial Day eve was marked by special
programs, witli a number of free prizes, at
several di-ive-in theatres in the area. The
Ci-anston Drive-In had a thi-ee-feature
show and gave away free cigarettes to the
first 500 adults, as well as baskets of fruit
and canned goods and necklaces and earring
sets to lucky winners at inteniiission
time. In addition to thi-ee color films, the
Lonsdale Drive-Iu offered the first public
appearance of Marcia Aiidrade, "Miss Pawtucket
of 1962," and featured a live boat
show through the coiu-tesy of Ben's Marine,
as well as entertaimncnt by disc jockey Don
Rattray. Three-hit programs were also
held at the Hilltop Drive-In in East Greenwich,
the Seekonk Family Drive-In and
the Pike Drive-In. At the latter establishment,
free potted plants W'ere given to the
first 150 cai-s and there were di-awings for
a $50 lady's cocktail ring, men's ensembles,
lady's shoe gift certificate, child's
shoe gift certificate, eight color portrait
certificates, 20 ladies' necklaces and other
jevveli-y items. The Shipyard Drive-In
topped its thr-ee- feature show with the first
Providence run of the Elvis Presley hit,
Follow That Dreani," and gave away a variety
of gifts ranging from phonograph
lecords to bicycles.
The Providence Diocesan CYO Council,
at Its spring meeting in 'Warwick, adopted
a resolution calling on movie theatre operators
in the ai'ea to show only films that
are suitable for all members of a family,
the resolution said: "'We do not believe that
recent presentations in our theatres, especially
at drive-ins, have been in keeping
\Mth the standards of the people of Rhode
Island. It is not enough to put an 'adults
only' label on a motion pictm-e. 'We call
on operators of theatres to show only films
which are suitable for viewing by all members
of a family."
Several stars well known to moviegoers
will appear at the 'Warwick Musical Theatre,
which opens its 11-week season June
2'o. Guest players will include Sir Cedric
Hardwicke, Gertrude Berg, Donald O'Connor,
Kathi-yn Grayson, Betty Hutton, Steve
Lawrence, Gordon and Sheila MacRae,
John Raitt, Gisele MacKenzie and Nat
"King" Cole.
It was "Warwick Night" at the Greenwick
Theatre May 29, when the Robert
Mitchum-Deborah Kerr film, "The Sundowners,"
was presented for the benefit of
the Wanvick Veterans Memorial High
School Band Music Man Festival. There
was a $1 donation for admission to the
special show.
'Bitter' to British Lion
LOS ANGELES—Commonwealth Film
Productions, which is producing "The
"
Sweet and the Bitter with James Clavell
Productions, has completed a deal for
British Lion to handle distribution in the
British Empire and Europe.
R. I. Night Racing Given
License for 24 Sessions
PROVIDENCE. R. I.— Rejecting the appeals
of six theatre owners and three individuals,
the Rhode Island Supreme Court
has given the green light to this state's two
pari mutuel race tracks to conduct 24
nights of racing each this summer, in addition
to their regular daytime schedules, as
authorized by the state racing and athletics
conmiission.
Tlie commission's action had also been
upheld by the state racing and athletics
hearing board following a lengthy hearing
several weeks ago. The board held that the
appellants were "not aggrieved" and this
opinion was upheld by the Supreme Comt
in a majority opinion June 1.
NaiTagansett Park was granted night
racing dates from July 2 thi-ough July 28
but directors of that track were not certain
whether they would have time to install
lighting to begin night races on the
opening date. However, B. A. Dario, president
of Lincoln Downs, expressed the belief
that "we have enough time" to prepare arrangements
for night racing, which will be
in addition to the regular daytime schedules
at both tracks.
Concm-ring with the high court's majority
opinion. Chief Justice Francis B.
Condon said the legislature seemingly gave
the racing and athletics commission final
and exclusive licensing power and did not
intend to grant a right of appeal from the
conunission's use of this power within its
jm-isdiction.
"Unless the power to license is vested
finally and exclusively in the commission,"
the chief justice declared, "the hearing
board may become a second and superlicensing
body at the mere behest of any
person who objects to the commission's
grant of a license."
Decoder Makers Entertain
Hartford Pay TV Staff
HARTFORD—Veeder-Root of Hartford,
manufacturer of a unit to be used in decoders
for America's first over-the-air
pay-TV experiment here, will host a luncheon
for others responsible for tlie 'WHCT-
I
TV 18) operations Jmie 14 in the
Haj-tford Club.
Thomas F. O'Neil, president of RKO
General Phonevision Co., a wholly-owned
subsidiaj-y of RKO General CoiTJ., New-
York, and Joseph S. 'Wright, president of
the Zenith Radio Corp., Chicago, will be
among Veeder-Root's luncheon guests.
Hartford Phonevision, an RKO subsidiary,
will begin the pay-TV project via
WHCT-TV June 29. Zenith built the decoders
to be used to unscramble the broadcast
images.
East Hartford Renewal Is
Given HHFA Approval
HARTFORD—Preliminary approval has
been given to East Hartford's $6 million
renewal project in the South Meadows by
the House and Home Finance Agency, the
plan now to be given the go-ahead sign by
the federal Urban Renewal Administration.
A theatre is among the 24 different elements
comprising the master plan.
Just what interests—circuit or independent—are
to operate the theatre is yet to
be determined.
BOSTON
lames E. Tibbetts, associated with Locw's
Theatres here for 24 years, is joining
Cinedome Theatres of Massachusetts as
manager of the Boston Cinerama Theatre.
As manager of Loew's State and Orpheum
Donnelly Memorial! theatre, Tibbetts
has had exijcrience in all branches
of the motion picture busine-ss from booking
films through publicity and advertising.
"Holiday in Spain" is roadshowing at
the Boston.
The theatrical post of the American Legion,
the Lt. A. Vernon Macaulay Post, unveiled
and dedicated a plaque as a memorial
to the depai-ted members of the post June
3.
The eng-agement of Ruth Ann Kickham
to George A. Lucy jr.. son of Mr. and Mrs.
George A. Lucy of 'West Roxbury, was announced
by her father, Richard A. Kickham.
Ruth attended St. Joseph Academy
and Boston U., and is cm-rently secretary
to the internationally famous motion pictui-e
producer, distributor and exhibitor,
Joseph E. Levine, president of Embassy
Pictures Corp., in his Boston office. Her
fiance will receive his bachelor of science
degi-ee m business administration from
Boston U. this spring. An August wedding
is planned.
NEW HAVEN
phil Gravitz, MGM exchange manager
here and in New York many yeai-s. became
a gi-andfather for the first time when
the wife of his son Michael gave bii-th to
a son named Steven Ai'thm-.
The American International i-elease,
"House of Fright," went into the New Haven
Drive-In following regional premiei-e
at the Post Drive-In, East Hartford .
Bernie Menschell, president. Outdoor Theatres
CoiT>. of Connecticut, was in town
from Manchester on booking conferences.
Dr. Eugene D. Jacobson, son of Connecticut
film industi-y pioneer Monis Jacobson
and Mrs. Jacobson, has been promoted
to major in the U. S. Anny Medical
Corps. He is currently based at the AiTny
Medical Reseai-ch Institute, Natick, Mass.
MoiTis Jacobson at present operates the
Strand and American theatres, Bridgeport.
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BOXOFFICE June 11, 1962 NE-3

WHAT HAPPENS
WHEN A NATION
SPENDS MORE
ON GAMBLING
THAN IT SPENDS FOR
HIGHER EDUCATION ?
If you can find any Romans around, ask them. They lived
pretty high on the hog in their day. That is. until some
serious-minded neighbors from up North moved in. The
rest is ancient history.
You'd think their fate would have taught us a lesson.
Yet today we Americans spend twenty billion dollars a
year for legalized gambling, while we spend a niggardly
four-and-a-half billion for higher education. Think of
it! Over four times as much! We also spend six-and-ahalf
billion dollars a year for tobacco, nine billion dollars
for alcoholic beverages, and billions more on other
non-essentials.
Can't we read the handwriting on the wall ?
Our very survival depends on the ability of our colleges
and universities to continue to turn out thinking men
and women. Yet today many of these fine institutions are
hard put to make ends meet. Faculty salaries, generally,
are so low that qualified teachers are leaving the campus
in alarming numbers for better-paying jobs elsewhere.
In the face of this frightening trend, experts estimate
that by 1970 college applications will have doubled.
If we are to keep our place among the leading nations of
the world, we must do something about this grim situation
before it is too late. The tuition usually paid by a
college student covers less than half the actual cost of
his education. The balance must somehow be made up
by the institution. To meet this deficit even the most
heavily endowed colleges and universities have to depend
upon the generosity of alumni and public spirited
citizens. In other words, they depend upon you.
For the sake of our country and our children, won't you
do your part? Support the college of your choice today.
Help it to prepare to meet the challenge of tomorrow. The
rewards will be greater than you think.
It's important for you to know what the impending college crisis
means to you. Write for a free booklet to HIGHER EDUCATION,
Box 36, Times Square Station, New York 36, New York.
A^^*^ Co.
Sponsored as a public service
in co-opcratinn with The Council for Financial Aid to Education
'•f/c St»^
OHER EDUCATION
NE-4 BOXOFFICE June 11, 1962

. . W.
. . Famous
. . Don
ST. JOHN
This being: an election year, politicians
have been renting Maritime tlieatres
for one-night mass rallies at favorable
rentals . . . Victor Beattie of Toronto. Canadian
sales manager for 20th Century-
Fox, paid his first visit to his St. John exchange
since assuming his new position.
He called on exhibitors with Bob Pacey.
local manager for 2 0th -Fox.
Gordon \\'hite, owner of the Princess Pat
Theatre. Alberton. P.E.I.. plans to build a
200-car drive-in at Cascmnpequc Bay.
P.E.I. . a popular summer resort. Bathing
houses, surf riding, shuffleboard would be
added neai- the di-ive-in.
Duke Neilson has taken over the Kenerik.
Mahone Bay. N. S., formerly operated
by Lloyd Hamm. and renamed it the
Duke Theatre. Neilson, who plays the bass
in the popular Don Messer's band, plans to
have stage contests and other attractions,
along with motion pictm-es. Charles Chamberlain,
one of the singing stars of the
Messer band, is booked for a Duke stage
appeai'ance. Mahone Bay draws much tom'-
ist trade.
Exhibitors are wonderir..!? what the setup
will be with the di\orcement of Paramount
and Columbia. These two companies were
joined Oct. 1. 1961, under the title of Affiliated
Pictures Corp. . Guy Tapley.
father of Helen Tapley, Affiliated Pictui'es'
cashier, died after a short Illness. He was
83.
The State of Israel tenth annual St.
John bond dinner will feature Theodore
Roosevelt McKeldin, former governor of
Maryland, as guest speaker June 17. Lou
NoiTnan, American humorist, will also be on
the dinner program. Fihnmen active in the
campaign are A. I. Garson. Mitchel Franklin,
I. J. Davis, Mitchell Bernstein, Joshua
LiebeiTnan and Sam Babb.
The Sydney, N. S.. Rotary Club held an
extended engagement of the play "Oklahoma!"
on the stage of the Vogue Theatre.
Guests on opening night were Lieutenant-
Governor E. C. Plow of Nova Scotia: H. E.
Grayson, vice-president of the Canadian
National Railways; Gordon MacGregor,
pa-esident of Trans-Canada Airlines;
George Nowlan, revenue minister, and
Denyse Ange, TV stai".
TORONTO
Two smoothies who claimed to be Hollywood
producers, acording to local police,
were lodged in jail here after they moved
into a luxury .suite in the Royal York Hotel
and gave $5 tips to employes. When arrested,
they were listed as Fred R. Craig, 30.
and Robert Hicks. 32. They were said to
have opened accounts in several banks
with deposits totalling $75,000. using
checks which police said were worthless.
For identification the pair ai-e said to have
given the infonnation they were with a
film producing company, the name which
was an establLshed Toronto enterprise.
When jailed they had withdrawn $2,500
from the accounts.
For June bookings on the pay TV system
BOXOFFICE June 11. 1962
Manitoba Tax Cut Falls
Short of Theatre Goal
in Etobicoke. Trans-Canada Telemeter is
offering a considerable number of pictures
for two or three-day runs, all for the family
admission of $1 with two exceptions, these
being "Two Women" and "Blue Hawaii"
for which the charge is $1.25. Included in
the list are "Raintree County" with Elizabeth
Taylor. "A Majority of One," "The
Scapegoat," "Malaga" and "A Weekend
With Lulu" . . . The Rev. Nelson Hillyer of
the Old Catholic Church, Toronto, was
fined $50 for operating a weekly bingo
game. The pastor said he would have to
close the church unless he was permitted
to stage the games.
O. J. Silverthorne, chairman of the Ontario
Censor Board, received a special citation
at the Canadian Film Awards luncheon
here. No Canadian Film of the Year
was selected because no feature-length pictm-e
was judged. Most awards for short
subjects went to the National Film Board
and Crawley Films . Players has
adopted a new plan at Windsor theatres
for staff vacations. The Tivoli has been
closed for June and its employes are on
holidays until June 16, then move over to
the Park whose staff members will enjoy
holidays for the following two weeks.
At the monthly meeting of the Toronto
Variety Club in the Park Plaza, the luncheon
speaker was Manager Charles Dressen
of the Toronto Baseball Club. The barkers
discussed plans for the annual International
League benefit ball game June 26
at the local stadimn . Corrin of Toronto
has been appointed manager of the
Peterborough Drive -In by 20th Centm-y
Theatres.
CALGARY
H memorable party was held at the Stampeder
Hotel May 24 in honor of Joe
Garfin. who is leaving Empire Universal.
Attended by exchange personnel, exhibitors
from the Calgary district and Col.
P. J. Fleming, the provincial censor, who
made a special journey from Edmonton
for the occasion, the evening's proceedings
were organized by Al Genaske of Personal
Theatre Services and incoming Empire
Manager Mike Brager and presided
over by Bob Stern of Fox. Taped recordings
of messages from film mdustry colleagues
across the country were played
after dinner. Highlights of Joe's interesting
and varied industry career were recalled
in speeches by his many friends.
Fox salesman Alvin Himelfarb. taken ill
with a throat infection vi^hile on an outof-town
trip, is reported to be under ob-
.servation in an Edmonton hospital.
Trans-Lux Ups Dividend
NEW YORK—Trans-Lux Corp. has increased
its current quarterly dividend from
10 cents to 15 cents a share, payable June
29 to stockholders of record on June 15.
WINNIPEG — Manitoba exhibitors are
grateful for reductions in the amusement
tax, included in the recent provincial budget,
but they're still unhappy, feeling that
a few slices off the tax burden won't help
the theatre much when they need the
whole loaf.
Here is the new tax schedule:
• Admissions ranging fom 61 to 64
cents, tax one cent.
• From 65 to 67 cents, tax two cents,
reduced from three.
• Prom 68 to 70 cents, tax three cents,
reduced from five.
• From 71 cents to $1, tax 5%, reduced
from 10%.
• Over $1, tax 10%, unchanged.
Admissions of 60 cents or less are taxfree.
The tax is added to the admission,
the amount the theatre actually receives.
Consequently a 70-cent charge by the theatre
used to yield the government three
cents; it will now yield only two cents. The
theatre will continue to charge 70 cents
and keep a penny more in return.
A $1 admission charge used to net the
theatres 91 cents and the government 9
cents. It will now net the theatre 95 cents
and the govermnent 5. The theatre patron
will still pay $1.
Harry Prygrocki, president of the Manitoba
Motion Picture Exhibitors Ass'n, said
the amusement tax reductions would help
only "fringe area operations."
In his budget speech Premier Duff Roblin
labeled the concession as an aid mainly
to the smaller theatre operators, faced
with a business slump as the result of
television and the increase of other kinds
of entertainment. But Prygrocki doesn't
think the reduction will be of any great
help to the smaller operators.
"Small theatres," he reiterated, "usually
price their admission below the affected
level of the amusement tax assessment.
How can a tax reduction on an untaxed
ticket help the small theatres?
"The amusement tax is discriminatory.
For years the movie industry in Manitoba
has been saddled with the tax. but in the
face of increased competition from TV and
other forms of entertainment we have
been forced to seek a concession."
He concluded that the only solution to
offset the extreme competition now thi-own
against the industry is complete removal of
the tax.
"And you can be sure this is our ultimate
aim." he added.
Elinor Silverman Handles
Kingsley's 'Golden Eyes'
NEW YORK—Elinor Silverman, who
publicized the opening of "Only Two Can
Play" for Kingsley International, has been
retained by Kingsley to coordinate the
publicity campaign for the American opening
of "The Girl With the Golden Eyes."
the first feature by the French director.
Jean-Gabriel Albicocco. The picture, which
is based on a group of Honore de Balzac
tales, features Marie Laforet and Paul
Guers.
K-1

. .
. . "Judgment
. . "Murder
MONTREAL
The National Board of Broadcastint' Techniques
will sponsor a motion picture
seminar for Quebec educators July 9-14
at Rigaud College 45 miles west of here.
The program will include the work of
such great producers as Truffaut, Hitchcock,
DeSica. Huston and Bergman. Other
studies will be on Uie influence of motion
pictures on young scholars, and on
the various methods of movie education.
There will be several speakers from the
local sessions of the International Catholic
Office.
Romeo Goudreau, who has been manager
here for Affiliated Picture Coi-p.. and Eloi
Cormier will rejoin the Paramount exchange
when it resumes following the dissolution
of its union with Affiliated Pictures.
I. L*vitt, who ha.s been Affiliated
booker, will rejoin Columbia. The Paramount
executive office here is at 2000
Northcliffe Ave.
Art Films, Inc., whose 200 Cine Club
programs are being shown at the Comedie
Canadienne Theatre on St. Catherine
street, started a new scries with "L' Eau a
la Bouche." An excellent boxoffice responded
to this adult film. The club
started out at the Verdi Theatre on St.
Lawrence boulevard. Showings are held
every Tuesday. Wednesday. Thursday and
Friday at 7 and 9 p. m. Helene Boulerice
of Jules Larochellc's correspondence staff
now is a Cine Club card holder.
Robert Bouilet, owner of the Chambly in
the south shore community of Chambly.
has taken over management of the Rio
Cinema in nearby Longeuil . . . The Alouette
of L'Assomption. owned by T. Piazzetta,
was heavily damaged by fii'e.
Executives and staffers of Empire Universal
gave a party for Peter Dansereau
and Pierrette Drouin. both of the EU staff,
who were wed recently. A purse was presented
to the couple as a wedding gift . . .
Art Bell of the New York City, formerly
of RKOs local office, visited Europe during
July . . . Eddie White of Warner Bros.
has aiTanged a motor trip to Vermont .
Jean Lacasse, assistant to Costos Kouzounas.
manager of the York Theatre, was
In Eastern Canada §
For prompt serYJce, technicol Know-How, ^f
All rcpoirs and lorgc stock of 8
replocemenf ports
Rcwwnb^f
BEST THEATRE SUPPLY REG D
4S28 St. D«nb StrMt VI 2-«
Used Theatre Chairs, any quantity
upholstered or veneer
NOEL ANFOUSSE
1204 NOTRE DAME ST., EAST, MONTREAL
Telephone LAfontoinc 4-S543
I
ill . . . Mrs. P. Legault, cashier, and Pauline
Paquin, candy bar attendant at the York
Cinema, spent a weekend in the Laurcntians.
Bert Frank of Astra Films returned from
a trip to the Beauce county and the
M. Primeau has
eastern townships . . .
bought the Cine Palace Theatre of Napierville
from M. Boui'geois. mayor there . . .
Dorval Theatres participated in the 77th
annual Dorval Day celebration at the town
of Dorval with an "open house" for a full
day. A Miss Dorval beauty contestant
. parade was featured at
Nuremberg," which has a very successful
run at the Cinerama's Imperial Theatre,
began its first popular price run at the
Palace.
Very good reception was given by film
critics to Cinerama's Imperial Theatre
showing of "Holiday in Spain." Harold
Whitehead of the Gazette wrote: "For a
piece of pleasant movie entertainment
'Holiday in Spain' has got just about
everything in its favor. It will probably
make millions and for once we hope it
does." Fitz, another columnist on The
Gazette, wrote: "Moviegoers of the mature
generations haven't seen the slapstick antics
of the era of silent movies, the Keystone
cops and the serials for many and
many a moon. They all return to the
.screen, the big one this time, in color and
massive sound in 'Holiday in Spain.' which
had its local premiere at the Imperial
Theatre the other night. The Cinerama
camera techniques are also used to good
effect. Particularly noticeable were the
chase scenes, repeated over and over with
many of the gimmicks now^ almost forgotten,
and the 'cliff-hanger' break for intermission
This is one you should see
. . . if you like laughs with your movies."
Seen on tlie Row were Maurice Arpin
of the Pointe Claii-e Theatre, and M. Goyette
of the Michel of Ville St. Michel.
OTTAWA
The 650-scat theatre of the National Museum
of Canada had an overflowcrowd
for a Russian film program on a
recent Wednesday. One was the color film
of the space flight of Gherman Titov and
the other showed the Swan Lake ballet as
perfoiTned in Moscow. Many details were
revealed of the Soviet capsule and the
training of Titov. There was no admission
chai-ge for the double bill which was supplied
by the Soviet embassy.
The Famous Players Capitol, managed by
Bill CuUum, was the scene Sunday afternoon
for the spring convocation of the
University of Ottawa in which 553 graduates
received degrees in colorful ceremonies
witnessed by an audience of 1.700 pcr-
.sons. On Friday night some 200 nui'ses who
were graduated from the Ottawa Civic
Hospital trainiiig school had their traditional
theatre party at the Capitol after
which they returned to the nurses' residence
for refreshments.
The Klmdale-.Somcrset theatre team had
an added attraction for the progi-am top-
|)ed by "Cape Fear," namely, "Morning on
the Liie\Te," the National Film Board pictui-e
which won the Canadian Film Award
for best entry in the theatrical film class
for 1961 . . . "Don't Knock the Twist " w
booked into two Ottawa units of 20th Century
theatres. It played only three days
at the downtown Rideau but continued its
whole engagement at the Britannia Drive-
In. The replacement at the Rideau was the
double bill, "Rawhide Years" and "Night
Passage."
Local exhibitors got unexpectedly good
matinee business Thm-sday because of the
closing of many schools for the religious
obsei-vance of Ascension Day. At the Mayfaii-,
P. G. Robertson substituted "The Lone
Ranger" at the afternoon show for "The
Roman Spring of Mi-s. Stone," which had
.
been passed by the censors for adult audiences
She Said" got a fifth
solid week at one of the two Elgins but
Manager Emie Wairen changed to "Jessica"
in one auditorium.
. . .
The Hi-Way Drive-In at Renfrew, a unit
of the Ottawa Valley Amusement Co.,
scored a ten-strike in getting the personal
appearance Pi-iday night of George Brancato
and Doug Daigneault, two stars of the
Ottawa professional football team
"It's crazy! It's ridiculous!" exclaimed
Casey Swedlove when he lined up four fulllength
features for a mai-athon bill at the
Linden, but the crowd came and stayed to
the last fadeout. The top pictiu-e was "The
Mating Urge."
'Boccaccio 70' Booked
For Tokyo June 29
NEW YORK — Joseph E. Levine's
"Boccaccio '70" will have its Far East
premiere June 29 at the Theatre Tokyo,
Tokyo, according to Seymour Mayer, vicepresident
of MGM International, which is
distributing the picture in Japan, and
Leonard Lightstone, Embassy Pictuies vicepresident
in charge of worldwide sales.
Fouiteen performances a week are
scheduled for the Theatre Tokyo, where
"Boccaccio '70 will follow "Ben-Hur" and
"
"King of Kings" at the theatre. All proceeds
of the opening will go to the Organizing
Committee of the Japanese Olympic
Game, w'hich is sponsoring the charity
event.
Following the Tokyo premiere, the picture
will open at one-week intervals in
Osaka, Nagoya, Fukoka and Sappora in
Japan.
Elmwood at Buffalo Is
Leased by Leci Corp.
BUFFALO—The Eljnwood Theatre, long
a link in the Shea community chain at
539 Elmwood, has been leased by the Leci
Tlieatre Corp.. of which Lou Levitch is
president. Leci also operates the North
Park on Hertel avenue, the Lackawanna in
Lackawanna, and tlie LaSalle in LaSaUe.
The Elmwood, with a seating capacity of
1.450. has a large stage, unused for thi-ee
decades. Levitch pla:is to refm-bish it and
invite some of the scoi-es of Bix>adway-originated
plays which torn- to play the house.
Pending planning and overhaul, the Elmwood
will open with second-run Hollywood
products and first-nm foreign films.
K-2 BOXOFFICE June 11. 1962

I he
.^ s—
—
—
I Jt-h wk. . .
t —
—
as
'Fair Is Best Opener
In Moderate Toronto
TORONTO—Tlu' two new pictures in
the week's major list were "AH Fall
IXiwn" at the Imperial and "Jessica" at
I lie Cai'lton. both of which rated fair to
-oixi in popularity. The leading gi-osser.
liowever, continued to be "West Side
Stoi-y" which was in its third week et
the Tivoli. "Lover Come Back" remained
for an llth week at Loew's while "Judgment
lit Nuremberg" wound up its run at
University after 16 weeks.
(Averogc Is 100)
;ton— Jessico (UA) 105
,„nton Seven Wonders of the World
Cmoroma), 2nd wk 100
H'Mvwood Rome Adventure (WB), 2nd wk. ..105
H.and— Only Two Con Ploy (Kingsiey), 8fh wk. 100
.
,,-nol— All Foil Down (MGM) 110
Lover Come Bock (U-l), 11th wk 100
- West Side Story (UA), 3rd wk 120
.^nt^A Cold Wind in August (Aidort),
^nd wk 100
tnuersitv—Judgment at Nuremberg (UA),
:6th wk 100
Big Holdovers Continue
Magnetic in Montreal
MONTREAL — Leading motion pictiu-e
tlieatres had generally good boxoffice results
in the week under review. Such out-
.itanding holdovers as "West Side Story"
m the Alouette. "Lover Come Back" at
Loew's. "Oklahoma!" at the Seville and
Mui-der She Said" at the Westmount along
with "Holiday in Spain." now showing at
the Cinerama's Imperial, attracted good
crowds. A small but noticeable number of
American touiusts are now starting to appear
for the summer tom-ist season.
il uette—West Side Story (UA)
. . .Excellent
-Carry Regardless (20th-Fox),
3rd wk
Good
— Sergeants 3 UA), 2nd wk Good
.al Tnca.res Jessrca (UA), Salle Ooree;
wo Women Astral), Red Room Good
erial—Holiday in Spoin (Cinemirocle) ..Excellent
Only Two Con Play (Kingsiey), 4th wk. Good
.% s— Lover Come Back (U-l), 4th wk. . .Excellent
2ce—Cape Fear lU-l) Good
Me—Oklahoma! ;20th-Fox), 4th wk Excellent
wdon—A Majority of Or»c (WB), 2nd wk. . .Good
btmount—Murder She Said (MGM), 3rd wk. Good
Vancouver Slumps Again;
Weak Product Is Blamed
'VANCOU'VER—First-run business sagged
m most spots the current week. The Reveen
stage show stUl was topping the town on its
fourth week. The rest of the local theatres
were on the light side, too many oldies
and mai-ginal product being blamed by
house managers for the slump.
Cop-tol Rome Adventure ;W6) Foir
Orpheum
Pork—Only
Reveen Stage
Two Can
Show,
Play
4th wk
(2Qth-Fox), 3rd wk.
Good
Fair
PiGza— The Last Time I Sow Paris (MGM-
Asf:.r}, reissLie Moderate
Stanlev West Side Story (UA), 7th wk Good
Strcjnd— All Fall Down iMGM) Foir
Studio Murder She Said (MGM), 2nd wk. Moderate
V:,gue Judgment at Nuremberg (UA),
^'nd wk Moderate
More Am-Can Stock Due
TORONTO—Am-Can Productions, which
recently completed the shooting of scenes
for "Ten Girls Ago" at the International
Film studios in Kleinburg. will issue fm-ther
stock to finance a second picture here.
"Ten Girls Ago," a miLsical starring Buster
Keaton, Bert Lahi' and Eddie Foy. was in
the final editing stages and will be shipped
to New York in a few days for finishing
touches.
Trainmen and CNR Sign.
Averting Strike Again
TORONTO—A strike scheduled for June
4 by 10,000 employes of the Canadian National
Railways was averted in the closing
stages of negotiations when a contract
agi-eemcnt was reached between the
Brotherhood of Railroad Trainmen and
management of the government-owned
railway covering a two-year period.
Other railway unions, however, have yet
to secm-e a settlement of demands for
wage increases and other benefits.
Also affecting the situation for film distributors
and exhibitors is the strike of
members of the Teamsters union in Ontario
and Quebec which brought a halt to trucking
operations by a number of highway
cai'riers, but this dispute has not disrupted
the delivery service of the film industry in
the Toronto teiTitoi-y.
Giant Bingo Banned
In Maritimes Areas
ST. JOHN — Giant bingo games have
been banned by police chief W. J. 'Van-
Wart, who acted under instructions from
the police commission.
Mayor Eric L. Teed, commission chaii--
man, said the "big bingo games" run by
professionals appear to be illegal, although
there is leew^ay mider the criminal code for
smaller games sponsored by charitable and
religious groups. Many bingo games have
been held by service clubs and professional
gi-oups under the bamier of chai'ity in the
3,500-seat Lord Bearbixjok rink.
A Grand Falls, Nfld., service club cancelled
a schedtiled charitable bingo game
after Leslie R. Curtis, the provincial attorney-general,
indicated police action
would be taken if it went ahead.
Curtis said he had received a complaint
concermng the game and under the present
law had no alternative but to act. More
than $2,500 in prizes would have been involved,
with 40 per cent of tlie profits going
toward maintaining hockey and other
sports in the ai'ea and the remaining 60
I>er cent towards upkeep of the children's
wai-d at the Botwood Hospital.
Royal Canadian Mounted Police in the
area were instiiicted by the attorney-general's
department to enforce regulations
under the Canadian cilminal code providing
for a complete ban on the game.
Bingo was one of the most popular pastimes
here, where it was used as chief insti'ument
for gathering funds for charities.
No prosecutions have resulted from the ban
but bingo playing has stopped.
Noonan and Welch Form
New Producing Company
NEW YORK—William Welch. New York
playwright and television writer, has joined
Tommy Noonan in the formation of a new
independent production company under the
name of Tommy Noonan Productions.
First picture on the schedule will be
"Promise Her Anything." a comedy written
by Noonan and Welch from a play by Edna
Shcklow titled "The Baby Maker." The
second will be a picture based on an
English novel, "Game of Delusion." by
Joyce Miller, which has not yet been published
in the United States.
Liberal Trend Noted
On Film Censorship
MON THEAL—A classification system for
movies, rather than a censorship with deletions
or complete bans, seems to be
gaining general approval, especially in
Quebec and Ontario provinces.
At Toronto recently, the important
morning newspaper, the Globe and Mail,
commenting on a recent meeting in Montreal
of the Canadian Federation of Film
Societies said there is merit in the resolution
adopted by the federation that movies
be classified and, if need be, restricted by
the censor, but not cut or banned.
The resolution followed soon after a
report by a special committee in Quebec
to the legislature which proposed that
censorship of films in Quebec pi'ovince be
discontinued and that it be replaced by
a classification system.
The report by the Quebec committee of
Roman Catholic priests and laymen has
aroused considerable interest in the Canadian
cinema world. Quebec has had the
reputation of being the province where
films are the most heavily and clumsily
censored, a reputation that has not been
helped by such incidents over the recent
years as the banning of "Martin Luther."
The report by the special committee and
tlie fact that the government decided to
review the question now show a considerably
more enlightened attitude on the part
of at least some officials.
Few parts of Canada can escape criticism
of their attitude on film censorship
and all may find food for thought in the
Quebec report. It concluded, for instance,
that since the creation of the Quebec
Censorship Board, in 1925, the board has
never succeeded in its purported function
—the protection of morality in the
province. Instead, the report stated, the
main effect of censorship has been to menace
freedom and to lower creativity.
Ill Ontario, the Board of Motion Picture
Censors has shown a somew'hat better
appreciation of the motion picture as an
art form and as a means of expression
than have many of the other censorship
boards across Canada. It has. for instance,
given considerable leeway to serious undertakings
such as the film festival at Stratford
the Quebec censor, by the way,
has given to the International Film Festival
in Montreal
i . Nevertheless, the Ontario
board still operates too much in secrecy
and many of its deletions have been subject
to serious criticism by responsible and
qualified persons.
The state's responsibility, within the
broad framework of the general obscenity
laws, should be limited to the labeling or
the identifying of films as suit.able or unsuitable
for children and adolescents. No
supervisory board should cut a film nor
should it ban it outright. In a free society
an enlightened public should be the best
censor.
Lippert Seeks Film Site
HOLL\'WOOD—Negotiations have been
opened by Robert Lippert for 318 acres
of land southeast of Ventm-a as a possible
location raiicli for TV ajid theatrical filming.
The property adjoiivs the famed King
C. Gillette ranch, once owned by foimer
dii-ector Clajrence Brown.
BOXOFFICE June 11. 1962
K-3

. . Alf
. . . The
-1 L.
.
JJlre BOXOFFICE . .
VANCOUVER
T^ouglas Dunne, manager of the Colonial, wealUi studio, which is opening in West
the oldest theatre on the main drag Vancouver.
here, reports business has been good with
Local 348 has added the Cascade Drivca
selection of good product . . . Dunclaren
In at Buniaby to the nonunion list, along
Productions, which made "Kumak the
with the Olympia and Lux theatres here.
Sleepy Hunter." has produced an animated
Strand downtown is being closed
16mm film study of Canadian-American for renovation and installation of Cinerama
relations. It runs ton minutes.
equipment. It will reopen in August
Abe Feinstein, UA manager at Winnipeg,
with a Cinerama picture. Reveen the Hypnotist
and his show will continue at the
was hei-e visiting his brother Lou. when
it was announced he had been appointed Orpheum until June 30 when it will move
Vancouver manager for Astral succeeding to Victoria. "My Fair Lady" will play the
Steve Ralston, who retired on account of Orpheum stage next.
ill health . Perry, former Empire Rosemary Martin has been added to the
Universal executive who now is with Lorraine
Warner Bros, staff to fill in while Jennie
Carbons Corp.. conferred with local Coombs is ill . . . George Preston, Plaza
Manager Shirley Wilson.
projectionist, was vacationing at Penticton
. . . Barbara Houston is relief cashier
Cliff Denham, manager at the Royal
for tlie PPC Strand . . . Mary Ruddick,
Theatre in Victoria, was reported seriously
former cashier at the Orpheum, is now
ill. He's in the 90s . . . Ross Beesley, oldtime
newsreel cameraman, is now here
at the Paradise.
fi-eelancing . . . O. M. Jacobson, an lATSE
vice-president, was here organizing studio Yoko and Costars Okay
production technicians local 891 which
will control employes at the new Common- For Filming of 'Sweet'
VANCOUVER — Actress Yoko Tani
stripped for action Monday May 18, to
prove she's in shape (36-25-351 to be both
sweet and bitter in "The Sweet and the
Bitter."
BUSINESS OPPORTUNITIES
Commonwealth Films' first feature
movie in Vancouver. So did her costars
For Rent or Scde: 24 fully equipped
Paul Richards and Dale Ishimoto. both
Brunswick lanes, well established operating
business, choicest loccnion. "LaSalle." from Hollywood. It was for their medical
945 Granville Street. Vancouver. B. C.
examinations, part of James Clavell's preshooting
preparations and an insurance
JOB WANTED
Calls made on the Man Who Buys when he's in his mellowest mood. It makes
your selling very simple: He wonts to buy. You want to sell. So you get together
and make a deal. You make many deals as the days go by . . . NOW
is a good time to . . .
policy to cover any mishap that might
threaten his tight budget project.
The trio of stars were here well before
the June 4 starting date of the 24-day
shooting schedule, as Richards explained,
"so we'll have a chance to get to know
one another; to like or dislike each other."
Clavell, producer-director-writer of this
B.C. story of racial intolerance, .says he has
a great responsibility to the people of
Coimnonwcalth Film Productions who are
putting up something close to $1 million
for this picture.
"If we're going to establish a film industry
here we have to return tlie investment
of the backers so that for future
films there'll be further moneys." he said
"We try as business artLsts to make the
picture in the most efficient way we can."
He said he has enough money to make
the movie with "neither one dollar more or
less." He thinks "The Sweet and the Bitter"
will compete with anything any major
studio could turn out.
'Critic's Choice' Party
Marks Hope's Birthday
HOLL'i'WOOD—Bob Hope was warmly
honored on his birthday May 29 on the
"Critic's Choice" set at Warner Bros., when
35 press representatives, 80 members of
the film unit and studio department heads
gathered on Stage 3 for a surprise party.
Sitting with the comedian at the guest
table were Mrs. Hope, Jack L. Warner, costal-
Lucille Ball, producer Prank P. Rosenberg,
director Don Weis. and WB executives
Steve Ti-iUing said William T. Oit.
Hours: Unlimited • Week: Full 7 Days
T
•
to
TELL itr."

I
March-April)
when
. . smoke
. . FREE
. . . admission
i''*^
• ADLINES & EXPLOITIPS
• ALPHABETICAL INDEX
• EXHIBITOR HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
THE
GUIDE
Early Winter Attendance Stimulant
Being Started in July by Drive-Ins
uc^
Come July 1, the Fred Wehrenberg circuit
at St. Louis will launch a promotion
which past use has proved gains momentum
slowly, like a snowball rolling downhill, and
reaches its boxoffice payoff stage in the
early winter- period.
It's a punch-card gimmick—a whole carload
free in exchange for ten pimches. The
cards, in pink and black and approximately
2 ''2x3 Inches, have this copy on one side:
"Have This Caid Punched When You
Attend the South Twin, Ronnie's, 66 Park-
In and North Drive-In Theatres . . . When
Presented the Tenth Time Your Car Is
Free."
Copy on the other side is confined to,
"St. Louis' Finest Drive-In Theatres!" plus
then- names and addi'esses, in a reverse
block illustration.
The free admission is restricted to Monday
thi-ough Thm-sday.
Paul Ki-ueger now heads the circuit
built up by the late Pi-ed Wehi-enberg.
His widow, now 82, has been active in the
management until recent years. Adam G.
Goelz sends in to Showmandiser several
promotions which have been productive
at the four Wehi-enberg di'ive-ins.
The cii-cuit also operates six indoor theatres.
There was a tieup late in the winter
with the makere of 'Vita-
Oee orange juice drink. The four- Wehrenberg
airers honored Vita-Cee bottle caps
Morgoret Breuning of Rochester, New York State
Fair queen, tastes a piece of coke at the food
judging contest held in front of the Eckel Theatre
at the noon hour, when o crowd was assured. More
thon 150 entries were judged covering cakes, pies,
breads, preserves, etc.
at the boxoffice, one cap worth a 25-cent
admission reduction. The offer ran to April
12. Vita-Cee 3x6 ads in the local dailies
advertised the drink and the bottle cap
discount.
Twenty business places—nm-sery, gasoline
stations, meat market, etc.—were lined
up on a ticket giveaway good at Ronnie's
and the South Twin di-ive-ins. Each participant
presimiably paid a fixed sum,
enough to pay for the printing of the
tickets and leave a little profit.
The business folk presented to their
customers the specially printed ducats,
which contained the business name, address
and type merchandise. Other copy signified
that the ticket would "ADMIT ONE
LADY
"
accompanied by one paid
admission any Monday, Tuesday, Wednesday
or Thm-sday, except holidays. There
also was an expii-ation date, JiUy 1.
This deal should go over well with the
small businesses.
As indicated in the above paragi-aphs,
the Wehi-enberg di-ive-ins operate thi-ough
the winter. Coupon books were used
through 1961-62, Goelz reports, with each
coupon good for free admission of a car
di-iver, good Monday thi-ough Thursdays.
The expii-ing date was Mai-ch 31. Goelz
doesn't indicate if these books are a sti-aight
giveaway or a nominal price is attached.
Special discomit tickets distributed at
parochial schools were effective on the
showing of the "Mii-acle of St. Therese" at
the Savoy Theatre.
Get-Acquainted Night
At Buffalo Area Airers
Seven Buffalo, N.Y., area drive-ins put
on a "Get -Acquainted Night" on a recent
Wednesday. A large ad advertised "FREE
SHOW TONIGHT at the Broadway, Delaware,
Lakeshore, Niagara, Sheridan, Star
.
and Wehrle out-doorers. Other copy in the
ad:
"Movies as they should be seen on giant
outdoor screens. Come as our guest and
enjoy . . The Comfort of your own car
.
. . Come dressed as you are, no babysitter
problems . playgrounds for
the kiddies if you like ... no
parking problems . . . individual speakers
'adjustable sound
i
free to
all and come and get acquainted."
There was one complete show in all the
cooperating drive-ins. starting at 8:45.
The nine drive-ins at El Paso, whose population is
fast exceeding 300,000, have united in a composite
newspaper ad, as is illustrated above. The
joint ad meosures a little more than 7 inches, 2
columns. Jack Vereen, El Paso manogcr for Lone
Star Theatres who took the initiative in the joint
advertising project, said: "It saves us money, and
we get identical results at the boxoffice. People
are learning where to look for our odvcrtisements;
they don't have to seorch through the whole paper."
Lifelike Manikins in Bed
In Lobby for 'Bunk'
After setting up two bunk beds from
the Scpbal Bedding Co., in the Bar Harbour
Theatre, Massapequa Park. NY..
Manager Charles Stokes borrowed a boy
and girl manikin from the Lobel Youth
Center for promotion of the English
comedy, "Double Bunk." The manikins,
dressed in pajamas and placed on the
bunks, seemed lifelike and caused much
comment. Display boards, one with a
critic's comment, placed on either side of
the beds helped to make the comedy a twoweek
holdover instead of a one-week fill-in.
According to Stokes, this promotion helped
the bedding company sell a few beds, also.
BOXOFFICE Showmandiser :: June 11, 1962
— 93 —
1

. . THAT
World Horror Contest on Screen
\,\B\cmmMmi
WORLD HORROR
CHAMPIONSHIP!!
FINAL ELIMINATOR
jo..,tf HOMICIDAL
i
CAST VOOR VOTE AHHt YOU SH THE
PROGRAMME.
REMEMBER THAT YOU SCORE
lY SCREAMS. FAINTING DOES NOT COUNT!
TERROR OF
THE TONGS
HOMICIDAL
AT YOUR LOCAL OOO THEATRE
A leoflet,
opproximately
5' 2x9 inches,
printed in blue and
red, and a newspaper
ad, 2
cols. 9 inches, advertise
a World
Horror Championship
billing of
British
Hammer
Films' "The Terror
of the Tongs"
and American Bill
Castle's "Homicidal."
Patrons were
asked to mark
ballots
indicating
the one they
liked
best.
A World HoiTor Championship—Hammer
Films vs. William Castle—featuring
Britain's "The Terror of the Tongs" and
America's "Homicidal." has been exploited
at ABC circuit theatres in England.
ABC circulars, approxima-tely 5 '2x9 inches
in i-cd and blue, proclaim the "final
"
eliminator of the World Horror Championship
and the two titles as mentioned
above, then ask the theatregoer:
"Cast your vote after you see the programme.
Remember that you score by
screams. Painting does not count."
Ballot boxes were set up in the lobby
where patrons placed their mai'ked ^eets.
Hammer is Britain's top producer of
mystery and suspense films; Castle is a
leading U. S. maker.
P. Milner. assistant at the Mayfair Theatre
in Tooting, southeast London, forwai'ds
information on the Horror Championship.
He reports that effort was concenti-ated
on press covwage and the theatre
front. Much also was made out of
the "Fright Break" in "Homicidal."
The front featured colorful door cutouts
and a huge canopy display piece which
had a clock face and moving hand, plugging
the Fright Break!
€\
Automatic Answering Service Well
Worth Cost at
Neighborhood House
Both as a service to theatre patrons and it was uncei-tain until the last minute
a useful aid to the busy theatre oi^-ner. the whether the main feature would aiTive in
telephone company's automatic answ^ering time to save a Sunday matinee. Mahon
de\'ice is well woi-th the small cost. That turned to tlie answering service. His recordings
even added some suspense and ad-
is the opinion of Bev Mahon. owner of the
Holiday Theatre in Des Moines, where he ventui-e by giving an account of the film
has used the automatic answering for the ti-uck's plight in the snowdrifts. At the
last six years.
time, he was too busy sweating it out to
The cost per day is less than the price answer pei^sonally the queries on whether
of one theatre admission, so the venture the theatre was to be open or closed.
more than pays for itself, says Mahon. The Mahon's daily recoi-ding always invites
400-seat, neighborhood Holiday Theatre the caller to phone back after 6:45 for a
opens at 6:45 p.m.. Monday through Friday,
and Mahon concludes that if a poplaints
from those who "want to talk to
pei-sonal reply. There ai'e vei-y few comtential
patron had to wait that late to somebody" and resent the recorded voice.
call for information on the current attraction
it would be too late to make plans system when it perfomis
As Mahon points out, he only uses the
1
a service— 1 1 the
to attend that evening.
theatre is closed and the caller wouldn't
So. before he goes home each night, Mahon
makes a recording giving full details to take the incoming calls on matinees and
get any answer, or, i2i when he's too busy
on what is playing the next day—who's the kids all have the same questions anyhow.
He also used it on busy "full-house"
starring, the type of film, time of showings,
plus a few added inducements to "visit dates to infoiTn folks when seats will be
yoiu- easy-to-reach Holiday Theatre. "
The available.
recordings ai^e not just cold, hard facttype
The Holiday owner definitely shows good
announcements, but rather have the showmanship in adapting the recorded
effect of a friendly, personal invitation answei'ing to fit the particular need or
irom the owner to see the show.
film. When the i^ecent spring heat wave
Mahon finds the device useful even at hit Des Moines. Mahon invited callers to
times when he's on the premises. "On come to the "conifortably. and properly air
Saturdays, the kids start calling by 8 a.m. conditioned Holiday
"
theatre. Recordings
to find out about the matinee, and we when a Disney film is playing are geared
couldn't begin to answer all of their calls," to the event and have a fun and family
Mahon says. So Friday night he records flavor. A different adaptation is used when
full ijiformation to take cai-e of small fo' a more adult movie is the feature.
queries. This also satisfies f>ai-ents who It is hard to measure the value of the
want to know what time the matinee is service. Mahon has no check on the number
over.
of incoming calls. But for 45 cents a day.
Last winter on a few occasions when it could safely be called economically
film delivery hinged on the weather, and sound, Mahon believes.
Tricky Arithmetic Adds
Up to Good Leaflet
A 4^4x11 leaflet reaching Sliowmandiser
from Bill Samuels, Interstate circuit manager
in Texas, has copy that can be used at
any time of the year for any type film.
The copy:
"ONE DAY LEFT"
If you think you are overworked or spending
too much of your valuable time in the daily
grind for success or fame you would do well
to analyze the following problem of subtraction.
There ore days in the yeor 365
You sleep 8 hours a day 122
Balance 243
You rest 8 hours a day 122
Balance 121
Sundays In the year 52
Balance 69
Half-day Saturdays oil year 26
Balance 43
Legal holidays in the year 12
Balance 31
1 hour each day for lunch 16
Balance 15
2 weeks vacotion each year 14
.
Balance for work 1
SO LEAVES ENOUGH TIME TO
SEE NEW MOVIE SENSATION ! ! !
THE
Film mat and theatre credits followed.
School Contacts Pay Off
Close contact witli the schools, public,
paixwhial and private paid off well for
William F. Murphy, manager of the Cinerama
in Hartford, Conn.
Teenage "La Dolce Vita'
Al Swett, New England zone advertisingpublicity
director for Stanley Warners, advertised
"Rome Adventure," playing the
zone flagship, the Roger Sherman Theatre
in New Haven, Conn., as "The Teenage
La Dolce 'Vita."
— 94 — BOXOFTICE ShowmandiBer :: June 11. 1962

Marquee Style Show
For 'Hong Kong' Bow
A fashion show, staged on top the marquee
of the Warfield Theatre on noon on
opening day, was telecast by three television
stations as part of the premiere
promotion for "Tlie Road to Hong Kong"
li*^ in San Francisco. Local newspapers and
the Associated Press also covered the
event.
The high-level showing of Oriental
dresses was sponsored by the auxiliary of
the San Mateo County Crippled Children's
Society, which benefited from the premiere.
Mrs. Randolph Hearst was honorary
chairman of the event, while Mrs.
George Ross, chairman of the auxiliary,
an'd Mayor George Christopher also supported
the affair.
The famous St. Mary's Chinese girls
band attended the premiere showing, following
which tliere was a gala supper
party at the World Trade Club in the
Ferry building. The premiere audience
was invited to "wear something Oriental."
The models at the fashion show were
three women from the fashionable Hillsborough
district, members of the auxiliary.
The premiere announceme*it, printed on
the back of autographed 8x10 photos of
the stars, was mailed to 5,000 leading
Bay area citizens.
Six professional models, dressed as
coolies, carried through the downtown
area huge parasols imprinted with the
film title and playdate information. They
distributed thousands of fortune cookies,
about 150 of which contained guest
tickets to the picture.
Bing Crosby spoke on a special telephone
hookup to the society and women's
editors of the San Francisco, Oakland and
San Mateo newspapers, resulting in considerable
space for the new comedy. Bob
Hope talked to the amusement editors via
a conference call from Hollywood.
Another highly successful gimmick was
to have a chef from the celebrated Foiu-
Seas Chinese restaurant, who formerly
worked in Hong Kong, arrive at the social
department of each San Francisco
newspaper, accompanied by a pretty Chinese
waitress and a waiter bearing Oriental
dishes and Oriental cocktails. The
editoi's responded with extensive column
space.
A "Road to Hong Kong" rickshaw race
was held on Maiden Lane between the
president of the swank Bachelor's Club
and a local celebrity.
Shopping Center Workers Help Get
Mark' Going; 160,000 Circulars Out
i
#>/. BAR HARBOUR m
Mark
Proof of Adult Age Asked
Playing Maine premiere of "Les Liaisons
Dangereuses," the Fine Arts Theatre in
Portland put a firm adults-only policy into
effect, advertising: "For Adults Only!
Drivers license or some positive identification
is required."
Soapbox Racers Free
Boys who will participate in the Ambridge.
Pa., Soapbox Derby June 19 were
guests of the management of the Ambridge
Theatre on a recent Saturday afternoon.

Cartoon Feature Breaks a Matinee Record
J. Edelsfein who operates the Lybba Theatre in Hibbing, Minn
,
freely describes his area as "depressed,"
what with bosic changes in the iron ore industry which is paramount in that part of the U.S., so he's
very happy to report the Lybbo broke on opening day motinee record. The time was a cold day early
in April, and the film was "Pinocchio." The above picture was taken from the roof of the Hibbing
doily newspaper. The line extended oround the block.
Silver Jubilee Year Idea Is a Casualty
Of War Bombs . . . 77,611 Miles of Pictures
Enemy action in the last war i-uLned a
good 25th annivei-sai-y idea of Lee Prescott.
manager of the Odeon Theatre in Bury,
Lancashire, England. The first full week's
feature at the theatre when it was opened
back in 1936 was "Mr. Deeds Goes to
Town." Tlie film booked for the Odeon's
silver jubilee week was "The Naked Edge,"
which also stars GaiT Cooper.
Prescott counted on taking advantage of
this coincidence in a big way in his anniversai-y
promotion, but he found no stills
or copy on "Mr. Deeds" were available,
ha\ing been destroyed in the v;ar. So he
took another exploitation-publicity tack.
First was a civic reception for all local
officials, headed by his worship the mayor;
prominent citizens, business executives and
entertainment managers. Some 99 per cent
of the invited guests attended the Monday
evening event. A cake supplied by the
C. W. S. Bakery in return for a lobby
display of its products was given to the
mayor for distribution to needy elderly
folk.
GUESS ON 25-YEAR TOTAL
Prescott asked townsfolk to guess how
many miles of film had been unreeled at
the Odeon in its 25 yeai-s. Prescott and
his projectionists calculated an official
figure of 77,611.74 miles. The winner overshot
tills figure by about a thousand miles.
Couples celebrating their silver wedding
anniversary the same week as the theatre
were invited to attend a reception at the
theatre and see the picture.
The Bury Times in a long article on the
silver jubilee of the Odeon reported that
the 1,500-scat theatre cost £50,000. New
projection equipment costing f,3,500 was
recently installed. The paper reports that
"only this year have audiences started to
retui-n" to tlie theati-e since the advent
of television.
The weekly newsreel has been eliminated
and a weekly color Look at Life subject,
which deals w i t h topical subjects, has
taken its place.
Discount prices for old age pensioners
have been introduced at matinees. The
Boys and Girls Club, organized when the
Odeon opened in 1936, still meets eveiT
Saturday morning. Its membership now is
about 2,000.
The Odeon has been owned by the Rank
interests since 1941 and is managed by
the Circuits Management Ass'n.
Seen at center is Lee Prescott, manoger of the
Odeon in Bury, England. His working outfit is
the same as is used by many U. S, managers.
This scene, reproduced in both newspapers, shows
the mayor presenting the onniversory coke to the
welfare councillor for distribution to the old oge
pensioners.
Mixing With Patrons
Results in Rental
Friendliness is the foundation of salesmanship.
C. V. Mitchell, manager of the
State Theatre in Fostoria, Ohio, relates
how he obtained a theatre rental by mixing
with his patrons during an intermission of
"Exodus."
"It is my p>olicy to mingle with patrons
and ask their reactions to the film," he reports.
"I also hope to obtain constructive
criticism on the management of the theatre.
At the time in question, many young
folk were present and they seemed to feel
privileged to be asked their views, what
school they attended, etc. When some said
they were seniors in a neighboring town, I
a.sked them where they were holding their
prom, and if they had any plans for an
after-prom event. The reply was no, so I
inmiediately suggested a midnight show
after the prom, explaining they would have
their choice of film, and told them what
the rental would be. They promised to call
back in a day or so. This they did and the
rental was consummated."
Mitchell concludes: "If I had not followed
the practice of making my patrons
feel as though they were my personal
guests, the rental would never have been
obtained."
Kids Too Foxy; Easter Egg
Hunt Has to Be Changed
The kids at Fostoria, Ohio, got too foxy,
forcing C. V. Mitchell, manager of the
State Theatre, to change his Easter egg
hunt arrangement.
In former years, Mitcliell cut out paper
eggs and wrote the names of his prizes on
one side, then pasted them on the bottom
of theatre seats at his annual Easter Egg
Hunt show. At a given time, tlie boys and
girls were told to stand up and look under
the seats for the prizes.
"Unfortunately, it did not take long for
the youngsters to catch on to this gimmick,
making it impractical to hold an Easter egg
hunt in this fashion again," Mitchell
explains.
This year, Mitchell and his family cut
out the paper eggs, wrote the prizes on one
side, then put them into toy balloons.
When it became time to start the egg hunt,
the boys and gii'ls, who previously had been
instructed to hold their ticket stubs, took
their stubs in hand and checked the numbers
as they were called. Then the lucky
ones came to the stage, reached into a container,
pulled out a balloon, blew it up and
broke it to get their lucky eggs and prizes.
The new arrangement eliminated a
tedious job which he did all by himself,
since he enlisted his whole family in the
project around the kitchen table.
Tire prizes were promoted from a department
store and S. S. Kresge supplied the
candy and baskets. G. C. Mui-phy Co.
donated live rabbits, ducks, colored chicks
and food for each. They plugged the gala
State Theatre event in their ads.
No Bull for 'Fair'
A horse led down the street of Fairmont,
W. Va., wore a blanket-shaped sign which
read, "This Is No Bull. You'll have fun
when you see 'State Fair at the Fairmont
Theatre, etc." This made a picture for
the newspaper.
f
(T
— 9G — BOXOFFICE Showmandiser :: June 11, 1962

—
B O X O r F I C E B O O K I W G U I P E
. For
An Infe.p-ct.vo onolyi.s ot lay ond '"''•-P^" parentheses. The
.
'^''^V^J'""'''"'. ''To'vicw^" tipdotcd
regularly,
?LTs7c''oaTmcV»''o?so"1l"es o^^Tn ArPHiBETlCAL INDEX to .ootureVo leases, c Is for
T Techniromo.
Symbol 1/ denotes BOXOFFICE Blue Ribbon Aword^ G color photogrophy
company in the order of releo- — "'Tiior FEATURE nCHART.
listings by Review
digest
AND ALPHABETICAL INDEX
I' Very Good; t Good; ^ Foir; - Poor; - Very Poor. In the summary is rotcd 2 pluses. — os 2 minuses.
onsi|/
I 1
2633 Advise & Consent (139) (t Drnma. . . .Col 5-2S-62 H
2616 All Fall Down (11) Drama MGM 3-26-62 ++
2574 Anatomist, The (73) Or Gordon-SR 10-30-61 ±
2549 Armored Command (99) War Dr AA 8- 7-61 -f
2578 Atlantic Adventure (62)
Real-life Adv. Or Schoenteld 11-13-61 -f
+
ii
lor.
2586 UOBabes in Toyland (100) Mus BV
25S3 ©Bachelor Flat (91) © Com. .20th-Fox
2576 GBschclor in Paradise
(109) !& Com MGM
262SOBachelor of Heails (97) Com Confl
2570 ©Back Street (107) Drama U-l
2569 Badiao (100) Action Dr Parallel
2605 Bashful Elephant, The (82) Com-Dr..AA
2634 Belle Sommcis (62) Drama Col
2609 Bio Money. The (89) Comedy Lopcrt
2624 OBio Reil (89' 2) Ad» BV
260S©Bl.ick Tiohts (120) ® Ballet Magna
2579 Bloodlust (68) Horror Crown
2582 ©Blue Hawaii (101) (f)
Com/Mus Para
2631 3 Bon Voynoe (132) c Comedy BV
2566 Boy Who Caught a Crook (72) Ac. ..UA
2568 ©Breakfast at Tiffany's (115) C> Par-a
2625 ©Broken Land. The (50) © Wn 20th-Fox
2406 Brushfire (80) War Dr Para
2619 Burn, Wilch, Burn (90) Susp AlP
—-
2633 Cabinet of Cnlioari (104)
C Horror Dram.T 20lh-Fox
2578 ©Call Me Genius (105) Com Confl
2613 Cape Fear (105) Suspense Dr U-l
2583 Capture That Capsule! (75)
Action Drama Riviera-SR
2603 Cash on Demand (84) Susuense. . . Col
2588 Children's Hour, The (109) Dr UA
2608 Choppers. The (64) Melodrama SR
2599 ©Cinderella (84) Ballet Film Janus
Claudelle Injlish 25SS (99) Dr WB
2550 Cold Wind in August (80) Dr. ..Aidart
2589 ©Colossus of Rhodes, The
Adv. Spect MGM
(128) S
2575 ©Comancheros, The (107) ©
Outdoor Drama 20th-Fox
2590 Continental Twist. The
(See "Twist All Night")
2607 Couch, The (89) Suspense WB
2621 ©Counterfeit Traitor, The (140)
Drama
Para
—D
2600 Day the Earth Caught Fire, The
(90) Suspense Drama U-l
2559 Day the Sky Exploded. The
(80) Science-Fiction Excelsior
2625 Dead to the World (87) Melo UA
2602 Deadly Duo (69) Drama UA
2594 Desert Patrol (78) War Drama U-l
2564 ©Devil at 4 O'clock, The
(127) Adv. Dr Col
2607 ©Devil Made a Woman, The
(87) Adv Medallion
2573 Devil's Hand, The (71)
Horroi-Terror
Crown-SR
26240Di'ctor in Love (93) Com .... Governor
2621 Don't Knock the Twist (87)
Oram.i/Twist numbers Col
2588 Double Bunk (92) Farce Showcorp
—E—
2588 ©El Cid (184) j) Hist. Spec AA
2585 Errand Boy, The (92) Comedy. ... Para
2636 ©Escape From Zahrain (93) P
Adventure Drama P.ira
2577 Everything's Ducky (80) Comedy Col
2615 Experiment in Terror (123) Susp. ..Col
2562 Explosive Generation, The
(90) Dr UA
2577 Fear No More (80) Suspense Dr. Sutton
2623 Five Finger Exercise (109) Dr Col
2575 ©Flight of the Lost Balloon
(91) (S) Adventure Woolner
2563 Flight That Disappeared. The
(72) Science-F'n UA

,
—
REVIEW DIGEST
AND ALPHABETICAL INDEX In the summarY " is rated 2 pluses, - as 2 minuses. Very Good, -* Good; - Fair; - Poor; - Very Poor.
»- h- oc *- o ec .aDtXaci>lu.iXaciSa.iXO, ^
2632 TMwtiirs M.v.iudfrs (98) c Dr. WB 5-21-62 + tt t+ H +f
2594 oltidtummtr Night's Dream
(74) e Pupoet Fanlasy Showcorp 1- S-6Z ± + +4- + + + 9+1—
+t
2629 Mir.itle Worker. The (106) Dr UA 5-14-62 H + ++ H H 9+
2599 0Moon Pilot (98) Comedy BV 1-29-62+ ± -ff + ++ tt ++11+1-
2611 Mott Wanted Man. The (85) Com..Astor 3-12-62 — 1—
2632 Mothra (90) Tohoscooe. HoDr Col 5-21-62-' — + + ± 4+2-
2632 OMr. Hobbs Takes a Vacation
(116) c Comedy 20th-Fox 5-21-62-} ++ + ++++++ 11
2569 Mr. Sardonicus (90) Ho. Col 1(>-16-61 + — + + + ** 6+3—
2597 Murder She Said (57) Mystery MGM 1-22-62+ + + ++ + + + 8+
2624 0Music Man. The (151) ®
Musical Comedy WB 4-23-62 ff +| ++ ff ++ ++ 12 1-
26170My Geisha (120) ,t Com-Dr Para 4-2-62+ If + H ff 8)
2587 ©Mysterious Island (101) Ady Col 12-18-61 + + + ++++ + i: 9+1—
—N—
2519 ONature Girl and the Slwer
(70) Ad» UPRO 9-1-61* 1+1-
2620 Nearly a Nasty Accident (86)
Farce-Comedy 4- U-l 9-62 + ± + + ± 5+2-
2631 ONight Creatures (81) Adv U-l 5-21-62+ 41 + 4+
2574 Ninth Bullet. The (90)
Adventure Dr Audubon-SR 10-30-61 +f 2+
2591 No Love for Johnnie (110)
O'^"" Embassy 1-1-62+ + ++++ + + ++10+
2555 One Plus One (114) Or SR S-28-61 i: :^ + + d: ± 6+4-
2583 One. Two, Three (115) (Pi Comedy UA 12- 4-61 ++ + ++++++++ ++13+
2610 Only T«o Can Pl.iy (106) Com . . Kinjsley 3- 5-62 + + + ++ + + i: 8+1—
2554 Ooeralion Camel (74) Serv. Comedy. AlP 8-21-61 iz 1+1-
2589 Outsider, The (108) Drama U-l 12-25-61 + ± i: ++ +f ++ ff 11+2-
—P—
2591 Pajan Island (60) Adv Cinema Syn 1- 1-62 ± 1+1-
2566 Paris Blues (98) Drama/Jan UA 10- 2-61 ++ + + + + -)- 7-f
2633oPeeoing Tom (86) Suspense Astor 5-28-62+ 1+
2559 ©Pirate and the Slave Girl, The
(87) Adv Cresl-SR 9-11-61 + 1+
2585 ©Pirate of the Black Hawk, The
(75) di Adventure Filmgroup 12-11-61 + — 1+1—
2567 ©Pirates of Tortuja (97) © Adv 20-F(k 10- 9-61 + :£ + d: i 2: 6+4—
2552 ©Pit and the Pendulum, The (85)
(EHorror Drama -)- ± 8+1-
AlP 8-14-61+ + + + +f
2578 ©Pocketful of Miracles (137)
Comedy-Drama
2614 ©Premature Burial, The (81)
UA 11-13-61 ++ i: + +f ++ + +f u+1-
(g) Horror Orama AlP 3-19-62+ + ii -|-
+ ± 6+2-
2606 ©Prisoner of the Iron Majk.
The (80) © Adv. (Eng. dubbed) AlP 2-19-62 ± ± 2+2-
2570 Pure Hell of St. Trini»'i,
The (94) Farce Conf I 10-16-61 ± - ++ ± + 5+3—
2573 ©Purple Hills, Tile (60)
*& W«tern 20th-Fo» 10-30-61 + + i: + 4+1-
2580 ©Purple Noon (U5) Murder Dr.. Times 11-20-61 + ^ ± + 5_|_i_
2561 Queen of the Pirates (80)
S) Sea Adv. (Eng-dubbed) Col 9-18-61+ 3: :± 3+2—
2620 Reprieve (1051 j) Drama AA 4- 9-62 + + + + 4. 51 i_
2629 ©Ride the High Country (94)
? *"'"•" MGM 5-14-62 + + + 44 + g
2611 Ring of Terror (71) Horror SR 3-12-62 ± Ij 1_
2568 Risk. The (81) Drama Kmgiley 10- 9-61 + + + + 4+
2635 Road to Hong Kong. The (91) Com UA 6- 4-62 j
+ 41- ff -f 4. g:
2584 ©Roman Spring of Mrs. Stone,
WB 12- 4-61 + * + + ff + + g-fi-
-r -r
-^
_
.*-
-^
«.
+t -u
+
-u
+
lu i
84 1-
26140Rome Adventure (118) Com-Dr.. WB 3-19-62+ +
2564 Ruffians. The (86)
Suip. Dr. (Eng-dubbed) Ellis 9-25-61+ ^j.
2623 Safe at Home' (83) Com-Dr Col 4-23-62+ - ± + + -f -f 6+2-
2592 Sail a Crooked Ship (88) Comedy Col 1- 1-62 + *
+f + -i- + g4-2_
2599 Saintly Sinners (79) Com-Dr UA 1-29-62 i _ -f 4. * * -j.
^5_
2622 0Samar (89) Action Dr WB 4-16-62+ * * + + 4- - 74.J
2558 Sand Castle, The (70)
True-Life Fantasy OeRnheaonl 9- 4-61 ++ ft utt j. 74.
2627 Satan in High Heels (93),
-r -r
Exploitation Melodrama Cosmic 5- 7-62 — = :t ~ 1+4—
2610 ©Satan Never Sleeps (125) O
Comedy-Drama 20th-Fax 3-5-62+ + i: 4- 4. 4. 4. 7-i.i_
2569 Season of Passion (92) Dr UA 10-16-61 + * ++ 44
* * 4. ^3_
2575 ©Second Time A'Mid. T1»e (99)
Tht (123) WtslMTi Para 4-16-62 i: ++ + +++++ 9+1-
2573 Mvk. nt (127) © Orama . . . .{imfr 10-30-fil # + + ++««++ 12+
2576 Mask. The (S3) Ocpth-diniension
Horror Orama WB 11- S-Q 4- — — + H ± ± 6+4-
9-;-
s^£l
.1 ji -515 :l:?8
c=i E
© Farce-Comedy 20th- Fox U- 6-61 + + ± +f + H + 9+1—
2567 Secret of Deep Harbor (70) Dr. . . UA 10- 9-61 * — * * — 3+5-
2612 Secret File Hollywood (85)
Melodrama Crown Infl 3-12-62 i: 1+1—
2561 Sergeant Was a Lady, The
(72) Service Comedy U-l t
— 5+5-
9-18-61+
2602 ©Sergeants 3 (112) (g) Outdoor UA 2-5-62+
2605 7th Commandment (82) Melo Crown 2-19-62 ±
±
+
±
+
±
++
±
+ + + 8+
1+1—
2570 Seven Women From Hell (88)
£' Action Dr 20th-Fox 10-16-61 +:!:- + + + 5+2-
2619 OShame of the Sabine Women, The
± (80) Adv. Or UPRO 4- 9-62 i: 2+2-
2627 OShe Didn't Say No! (96)
Comedy Satire Seven Arts 5-7-62++ 2+
2600 OSiege of Syracuse (87)
.c> Drama MGM 3-12-62++ + ++++++ + ++12+
2622©Swingin' Along (74) ©
Com/Mus 20th-Fox 4-16-62+ — 1+1-
—T—
2636 ©Tales of Terror (90) P Ho AlP 6-4-62++ +f 4+
2630 Taste of Honey. A (100) Dr Cont'l 5-14-62 ff ++ ++ ++ + 9+
2555 Teenage Millionaire (84)
Musical (some color is used) UA 8-2S-61 + ± ± ± + — 5+4-
2614Tell-Tale Heart, The (78)
Horror Drama Danjiger-SR 3-19-62 + 1+
©That Touch of Mink (99) _P Com, U-l 5-14-62 Jf + + +++++ 9+
2632
2613 Temptation (94) Melodr Cameo 3-19-62+ 1+
2596 ©Tender Is the Night (146)
# Drama
2598 Then There Were Three
20th-Fox 1-15-62 ++ + ++++ + + ff 11+
^
(82) Ac Parade 1-22-62 ± + + 3+1-
2629 13 West Street (80) Dr Col 5-14-62* ** + * + + 7+4-
2559 Three on a Spree (83) Comedy UA 9-11-61+ * + — :t 4+3-
2597 Three Stooges Meet Hercules,
2592 Twist Around the Clock (86)
Musical Col 1- 1-62 + ± * + + * * 7-f4-
2589 Two Little Bears, The (81)
igi Comedy-Fantasy 20th-Fox 12-25-61 * — + + i +4 6+3-
2565 Two Women (105) Or. (Eng. dubbed)
Also with titles Embassy 10- 2-61 +f +f ++ +f +f ++12+
—U
2603 Underwater City, The
(78) Adv.-Fantasy Col 2-12-62* * * * + * 6+5-
—V
—W
Panavision. Musical Dr UA 10- 9-61 +++++++++++++ 14+
2612 Whistle Down the Wind (98)
—X'trz—
**
The (S9) Farce-Comedy Col 1-22-62— — * + + + ± 5+4—
2597 Too Ute Blues (110) Dr Para 1-22-62* * + + + ± * 7+4—
2572Town Without Pity (105) Dr UA 10-23-61 ++ + + ++** ++ 10+2-
2586 Trunk, The (72) Suspense Dr Col 12-U-61 + + * 3+1-
2544 20.000 Eyes (61) '& Dr 20th-Fox 7-10-61 + ± + + * 5+2-
2600 Twenty Plus Two (102) Mys AA 1-29-62* ± * — * * 5+6—
2616 Twist All Night (85) Comedy
With Music, color prolog AlP 3-26-62 + it * + — 4+3-
2581 Valley of the Dragons (79) Adv Col 11-27-61 * — - + *— 3+5—
2606 Victim (100) Drama Pathe-Ameriu 2-19-62 ff + ++ +f + +f ++12+
2601 View From the Bridge, A (110)
Orama Cont'l 2-5-62++ + + H H H H 13+
2602 Walk on the Wild Side (114) Dr...Col 2-5-62++ ++ + ++++- +10+1-
2618 War Hunt (81) War Drama UA 4-2-62* * + + ++++ 8+2-
5286 Weekend With Lulu, A (91) Comedy. Col 12-11-61 4+ it + ff + it 8+2-
2567 sj©West Side Story (155)
Drama Pathe-America 3-12-62 ff + ++ + ++++ ++12+
2584 Wild for Kicks (92) Dr Times 12- 4-61 * — + 2+2—
2565 Wild Youth (73) Dr Cinema Assoc 10- 2-61 — 1—
2609 Wom.inhunt (60) Mystery 20th-Fox 3-5-62- — 2-
2576 ©Wonders of Aladdin, The (93)
,p Comedy-Fantasy MGM 11- 6-61 ++ — * + * + * 7+4—
2609 World in My Pocket (93) Suspense MGM 3- 5-62 + + + + ** 6+2-
BOXOFFICE BookinGuide June 11, 1962

cituro
productions by
VistoVision; s Super
uc Ribbon Award; O
>V on next page.) tor
ALLIED
ARTISTS
:ompony in oraer or release, nunmii^
icopc; P Panovision; R Rcgalscope;
:olor photography. Letters end combi
eview dotes ond Picture Guide page
AMERICAN
arcnthe«:s. IC is for CincmoScopc;
• • ,0. Symbol denotes BOXOFFICE
ot indicote story type— (Complete
REVIEW DIGEST.
COLUMBIA
INT'L
Mr. Sardonicus (90) Ho. .611
OGuns of the Black Witch
Oscar llomolka, (Juy liolte
(81) (© Ad.. 610
Valley (79) Ad.. 612
Hon McBO«:ui. Silvana rampanlnl
of the Dragons
Meaoiy
SiMil
Everything's Ducky (SI) ..C..610
Mickey Itooney, Buddy HackcU
Queen of the Pirates
,..
(SO) (S
,
Ad.. 604
Glaiina Maria Serato
Canale^M.
M-G-M
^EATURE CHART
OColossus of Rhodes
. ._.
(128) rs) Ad.. 204
liory Calhoun. Lea Massar)
OBachelor in Paradise
(109) (cj ...C..205
Bob Hope, l.iuia Turner. Janls I'algc.
Jim llutlon, I'aula I'rentlss
PARAMOUNT
OBlue Hawaii (101) (ti C/M..6105
ElvH Presley. Joan lilackman,
Angela
Lonsbury
The George Raft Story
(105) D..6111
Ilay Hiuiton, Jayne Mansfield.
Julie London, Banie Oiase
CJJoumey to the Seventh
Planet (SO) SF..6
John .\i\r, (ireta Thyssen
Lost Battalion (S3) Ac. 6
Leopold Siilcedo, Diane Jergens
©Mysterious Island (101) Ad.. 613
(Siiiier-Uynamatlon)
.Michael Cnile. Joan Greenwood,
Michael Callan. Gary Merrill
©The Wonders of
Aladdin (93)
.,
Ad..
,„,
206
®
Donald O'Connor. dc 81ca.
Vlttorlo
Noelle Adam
Sail a Crooked Ship (SS)..C..614
Itnbert Wagner, Dolores Hart,
Carolyn Jones, Ernie Kovaes
Murder She Said (87) My. .208
Margaret liulherford, Arthur
Kennedy
Twist Around the Clock
(S3)
M..616
CJiubby Checker. Dion, the Marcels,
Vlckl Spencer
(JyPremature Burial (81) ® Ho.. 702 The Three Stooges Meet
Kay MiUand, llasel Court '
Hercules (89) Ad.. 617
StuoBW. Vlckl Trlckett
The Underwater City (78) SF..618
William Lundii;an, Julie Adams
©Light in the Piazza
(105) © D-207
Olivia de Havilland, II. Brazzl,
G. Hamilton. Y. Mlmleux
Walk on the Wild Side (114) D. .619
Laurence Harvey. Capucine,
Barbara Stanvo'ck, Jane FoDda
Hitler (107) BID.. 6203
Itiehard B.iseh^u-t. Cordula
Trantow, Maria Emo
Twist All Night (S7) ...M..:
June Wilkinson, Louis I'lima,
Sam Butera and the Witnesses
(includes a color sequence)
Hands of a Stranger (SSJ/z) D. .6204
Paul Lukatlier. Joan H;u-vey,
Jas. Stapleton, Irbh McCalla
Bum, Witch, Burn (89) . .Ho. .704
.laiiet Blair. I'eter Wyngarde
Phantom Planet, The (82) SF--711
Dean Frederick.';, Coleen Gray
©Assignment Outer Space
(79) SR..712
Archie Savage, Gaby Farinon
Rider on a Dead Horse
(72) 0D..6212
Jolin Vi^yan. Lisa Lu, Bruce
tioi don, Kevin Hagen
The Brain That Wouldn't
Die (71) H
Herb Evers, Virsinia Leith
Invasion of the Star
Creatures (81) S
Bob Ball, Frankie Itay
Reprieve (110) D. .6205
Ben Gazzara. Stuart Whitman. Ray
Walslon, V. Price, 11. Stelgcr,
S ll,ni^ )r
The Bridge (104) D..6207
(Fjii; dubbed version)
Vi.:|..r Ki.iilNt. Frit/. WepiMT
Confessions of an Opium
Eater (85) D..6206
VinriTit Price. Unda Ho
Payroll (94) Ac. 6210
Mi.'hai'l Craig. Franeoise I'rcvnst
The Frightened City (97) D..6211
Herbert I.r>m. Jolui Gregson.
Yvonne Kom.iin

The key to letters
FEATURE CHART Droma; (AnI AniiT
with Music; iDoci
HIstorlcol Dromu;
20TH-FOX UNITED ARTISTS 3 UNIVERSAL-INT'L WARNER BROS.
QThe Conuncheros (107)
0D..141
CO
Juiin WA>'ne, Stuart Whitman
OThe Purple Hills (60) ® Ac. 142
C.ii.- Ni-Uni. Jikiium l!.imes.
Kenl Taylor
and combinations thereof indicating story type: (Ad) Adventure Dromo; (Ac) Action
ated-Aclion; (C) Comedy; (CDI Comedy-Drama; (Cr) Crime Drama; (DM) Dromo
)ocumentary; (D) Drama; (Fi Fontasy; (FC) Farce-Comedy; (Ho) Horror Dromo; (Hi)
M) Musieol; (My) Mystery; iOD) Outdoor Drama; (SF) Science-Fiction; (W) Western.
Lillle Bears
The Two
(81) & F/M..10
llrrn.la L.'t'. Kddle .Mbert.
J:uic Wjatl. Jimmy Boyd
OThe Second Time Around
(99) «S C..144
Debbie lirynolds, Sieve Rorrest,
Araty Crirriih. Tlielma Kilter,
Juliet TrovM. Ken SroU
OPKketful of Miracles
(137) CO.. 6204
G. Ford. B. Datls. II. Unge
Judoment at Nuremberg
(189) D..6206
S. Tracy. B. Lancaster. II. Widmark,
.M. nietrkh. M. Cliri. .' Garland
(pre-release)
OBachelor Flat (91) ©..C..201
Terry-Thomas. Tuesday Weld.
Itlchard Beymer. Celeste Holm
Madison Avenue (94) © ..D..202
I tana .Andrevts. RIeanor Parker,
Gdille Alberl. Jeanne Craln
STendcr Is the Night
(146) (© D..203
Jennifer Jones, ltob.irds Jr.,
Jafon
Joan KonUlne. Tom Birdl
OSwingin' Along (74) ® C/M..204
Noonan and .Manhall, Barbara Eden,
Ray Oiarles, Itoger Williams,
Bobby Vec
The Innocents (99) © D..207
lielwrih Kerr. .Michael liedsrare
Womanhunt (60) D..206
Sleic rircaro. Lisa Lu, Berry
Krocgcr
OSatan Never Sleeps
(124) © D..205
William lloldcn, Cllflon Webb.
France
Nuycn
•JOStale Fair (Ug) ©. .D/M. .208
I'at Boone. Bobby Darin. Pamela
Tlfrin, Ann-Marerel. Alice Faye.
Tom Riell
3 Broken Land (60) © W..209
Kenl T.iylor. Jody .McCrca,
Di^inru
Darrin
Hand of Death (60) Ho. .212
John Ai;ar. Ilaymond
I'airla
>-
<
s

f
n.inlelle
,(^itherine
,,lean
, Charles
I
William
. Dec
, Dec
. . Jan
Sep
Dec
I
9501
I
(10)
I
9502
FEATURE
CHART
Short subiccis, listed by
^HORTS CHART
AIDART
Colli Wind in August, A
(SO) D Alio 61
1x1, a AHnltfht. SU-otl Marlouc,
MISCELLANEOUS
lli'i^ili.'l Iii-rn:u-(ll
ASTOR
Tom D.. May 62
Peepino (86)
Kill ll".^iMi. Mnlra Slmircr
BUENA VISTA
UOGreyfriars Bobby (91) D.. Oct 61
lioiul.l I'lisp. Kay Walsh
t^,>©Babes in Toyland
(100) le M.. Dec 61
Uai Ih.Ih.t. Sands.
Tnnimy
Allllrllr, VA Wvllll
OMoon Pilot (98) C. .Apr 62
T.im TiM>ii. li.iriy S;iial, )lii:ui
Kiilh, Klii».iiil Oliiluii
OBon Voyage (132) C..Jun62
I ri-d Mai'-Murray, Jalie \Vym:ul.
Mliliacl CUliui. Diburall Walley
CONTINENTAL
View From the Bridge. A
(110) D. .Feb 62
Cinil l.a»r.-ruT. llaf Val.ullc.
Miiiiv.ii
Sl.ililflon
H.irold Lloyd's World of
Comedy (94) (BpLsodcs rrom
l.lovd s l!'i;4 :i>j
Ualiinsl C. .Apr 62
©Bachelor of Hearts (97) C.May 62
Hardv Kruger. Sylvia Syms.
l;..nal,l l.cuis
A Taste of Honey (100) . . D . . May 62
IL.ra liryan. IJita Tu.lik liogarde, Syliia Sjms.
iH-nnis Price
Whistle Down the Wind
(98) D. .Mar 62
Hayley Mills. Ilcrnard Lee
The Intruder (S3) D, May 62
Shatncr. Ma.v«ell
Fank
SHOWCORPORATION
Double Bunk (92) C. .No; 61
Ian Carniicluel, .lanetlc Scolt,
Sidney J.uncs
©Midsummer Night's Dream
(74) F.. Dec 61
(I'uppets; voices of Old Vic Players)
siJtton
Never Take Candy From a
Stranger (82) D.. Oct 61
.Ic.m Carter, Felix .\ylmcr
©Gina (92) Ad.. Nov 61
Simraie Signorct. Georges Marclial
TIMES FILM
©Purple Noon (115). .My. .Oct 61
(Eng-dubbed)
. .Alan De.on. Marie
LiiForet. Maurice lionet
Wild for Kicks (92) D . . . . . .Jan 62
David Farrar. Noelle Adam. Gillian
Mil's. Shirley Ann Field
Frantic (81) D.. Mar 62
(Eng-dubbed) Jeanne Morean
Also available with sub-titles at
nmniiic I nic
9(1 niinntps
UNITED PRODUCERS (UPRO)
Jet Storm (91) Sep 61
Kichard AttenboniiiBh. 6l,uilcy
Baker, Plane (i:eTil..
©Shame of the Sahine
Women (80)
^

1 didn't
XHIBITOR HAS HIS SAY
"S- ABOUT PICTURESai
Lots of Mileage Left
Ployed two U-l oldies— "Cotnin' Round the
Mountorn" and "Fcudin', Fussin' ond A-FighUn'
— "
fo on owoy above ovcroqc crowd. We eon
stand o lot of reissues like tticsc two pictures.
Did fine on a Fridoy-Soturdoy chonge with the
weather on the hot side.
Riti Theotrc,
Minncopolis, Ka
JOHN L. DRUMMOND JR.
ALLIED ARTISTS
House on Haunted Hill (AA)—Vincent Price, Corol
Chmart, Rictiar^ Long. Horror shows ore always cor
brcod ond btitter ond t+iis one did exceptionally well.
Nice cnjwds oM ttiree nights, plus o lotc Friday night
showing. A few more like this one ond we'd be doing
ckoy Played Thurs., Fri., Sot. Weottwr: Cold.—A.
Modril, La Plozo Ttwotre, Antonito, Colo. Pop. 1,255.
AMERICAN-INTERNATIONAL
Moster of the World :AIP)— Vincent Price, Chorles
Bronson, Mory Webster. Vincent Price olwoys is o
draw, but somehow we did only overoge on this.
Good octioo ond color. Should be good Fridoy-Soturdoy
moteriol.—Roy Boriski, Albert Zorzono, Goleno
Theotre, Goleno Pork, Tex. Pop 11,000.
BUENA VISTA
Pinocchio (BV, reissue)—Cor^oon feature. This
drew gDod business on o Fridoy ond Soturdoy booking.
Doubled it with on oction feoture. Don't pass
this orve up. However, needs onother feature to ottroct
the odult trode. Weother: Gocd.— Bill Roth
Paloce Theotre, Gallatin, Teon. Pop. 7,857.
COLUMBIA
Devil at 4 O'clock, The (Coll—Spcficer Trocy,
Frank Sinotro, Kerwin Mothews. After you get them
in to sec It, they rove about it, but for some rcoson
It doesn't seem to hove the oppeol to get them in
VVc squeezed by, thanks to o high school prom lote
show. Doubled with MGM's "Where the Boys Are "
o repeot for us. Ployed Fri., Sot., Sun.—Groy Barker
Alpine Theotre, Solem, W. Vo. Pop. 2,400.
stooges
,, T*"*? Meet Hercules, The (Col)— Stooges,
Vicki Trickctt. Ployed this lotc to kids, kids, oil kinds
of kids. After the kiddy motinec, nothing—^but by
thot time the kids hod strengthened the boxoffice
ond hod eoten up oil the goodies, so we were happy
WorxJorful moteriol for Soturdoy, but there will be o
scorcity of odults wtien ttie smoll fry ore picked
up.—Roy Boriski, Albert Zorzono, Venus Theotre
(subrun), Houston, Tex.
METRO-GOLDWYN-MAYER
Green Helmet, The (MGM)— Bill Trovers, Ed Begley
Money Walters A lost-minufe booking thot did nothirig.
Racing pictures must beor down on the racing
ond oction. This was a bit too much on tthe tolky
side ond if the word gets oround it's British-mode
wptcti out —Roy Boriski, Albert Zorzono, Venus Theatre
(sut)run), Houston, Tex.
v^*".'," "" P'O""
liyotfe MiiTi.eux, Rossono
(MGM)—Olivia de Hovillond,
Brozzi, George Homilton.
Although this ottroction lured only o handful
nigm,
eoch
the picture itself wos interesting; beoutiful
outhentic scenjs of Florence orxd Rome but the title
wos urKlppeoling. Ployed Sun , Mon., Tues. Weothcr
p^'T^oo'^ ^°'""- "'"' °^'^"-'"' '"^'''^°'=' ^''-
PARAMOUNT
aJ,Li V ".!' (Poro'—Elvis Presley, Joon Blackmon,
Angelo Lonsbury. The people just kept coming to
rv^K ^ """^ °*
°r* ^°"' biggest grosses oil year.
>'.*,
..^ u 'L,°'i^ ^°^ hoven't played it. Ployed Sun.
Weother:
«°^'L.^^ Worm— Lorry Thomos, Foycfte
Theotre, Foyetteville, W. Vo. Pop. 2,000.
^«'e H»''ony sole, so did overage
business on o Soturday dote.— P. B. Friedmon, Grond
Comoncheros, The -John Wayne, Stuort
Theatre, Loncoster, Ky.
(20th-Fox)—
Pop. 3,000.
Whihnon, Ino Solin. This is a rouph ond tough or>e
from Fox, but people like old Big John, so we hod a
little business— the first in o month. The Indions sure
bit The dust in this one. Ployed Sot., Sun,, Mon.
Weather: Nice.—Corl P. Ariderko, Rotnbow Theotre,
Castroville, Tex. Pop. 1,500.
Madison Avenue (20th-Fox) — Dona ArxJrews,
Eleanor Porker, Jeanne Crain. Oh, brother! I'm still
to figure why they mode one. rtothing!
tryir>g this It is
Lowest gross m ten yeors. Whot a waste of tolent
and film. Ployed Sun., Mon. Weother: Good —Mel
Krusc, Pierce Theotre, Pierce, Neb. Pop. 1,200.
Trapp Fomily, The (20th-Fox)^Ruth Leuwerik,
Hons Holt. This one is really beautiful. Loved every
frome of it, even if it is o dub job from the Gcrmon
soundtrack. Music out of this world. Of course, my
hick customers would
come out on
much
it.
rather watch
Played Sun.—Don
trash,
Stott,
so
Southwind Theotre, Solomorvs, Md. Pop. 950.
UNITED ARTISTS
Alios Jesse James [UA)—Bob Hope, Rhonda Fleming,
Wendell Corey. A real fine crowd pleaser in
beautiful color. Hope is tops in his role as o comedian.
A good overage boxoffice on Palm Sundoy.
Worth
Sun.,
any
Mon.
ploying
Weather:
time
Good.—
though
'Leonard
quite
J.
old.
Leise,
Played
Roxy
Theatre, Randolph, Neb. Pop. 1,029.
Exodus (UA)— Paul Nev/mon, Evo Morie Saint, Sol
Mineo. Very difficult to follow. Too long. Ninety
minutes would hove token core of it. Beautiful
color and shorp photography. Not for small towns.
Played Sun., Mon. Weother: Worm,—James Hordy,
Deboroh
Shoals Theatre, Shoals, Ind. Pop. 1,555.
Naked Edge, The UA) — Gory Cooper,
Kerr, Erie Portmon. Ployed this fine picture to the
poorest Sunday crowd in months. Those who sow it
hod favorable comments. Ployed very lote and we
felt the title hurt us. Cooper wos splendid, but
miscast. Why wos Michael Wilding cost os on
American.? Ployed Sun., Mon., Tues., Weother: Rainy.
—P. B. Friedman, Grorvd Theatre, Lancaster, Ky.
Pop. 3,000.
UNIVERSAL-INTERNATIONAL
Grass Is Greener, The (U-Ij—Cory Grant, Deboroh
Kerr, Robert Mitchum, Jean Simmons. Finally got
oround to ploying this offer a yeor of trepidation
Doubled with "To Hell and Bock," U-I's evergreen
with Audie Murphy, to o surprisingly good gross.
I think
it ocross.—Gray
the second
Barker,
feoture
Alpine
helped greatly
Theatre, Solem
to put
W
Vo. Pop. 2,400.
WARNER BROS.
Fabulous World of Jules Verne iWB)—Ernie Novoro,
Lou Tock, Jane Zoloto. As for as I'm concerned, o'
woste of time and effort. Black and white "Mystimotion"—boy!
whot next. Doubled with RKO oldie,
"The Thing," far o fair weekend. Ployed Thurs., Fri.,
Sot. Woother; Cool ond windy.— A. Modril Lo Plozo
Thieotre, Artomto, Colo. Pop. 1,255.
MISCELUNEOUS
Deadly Companions, The (Pofhe-Americo)—^Maureen
O'Horo, Brion Keith, Steve Cochran. Good outdoor
oction drama in color. This picture was not
p.-cscnted to the public with sufficient odvertising,
therefore
office. Ployed
wos unheard
Sun.,
of,
Mon.,
so
Tues.
fell short
Weother'
ot the box-
Fair —
Bill Roth, Polacc Theotre, Gollotin Tenn Pop 7 857
Stood Ground Against
Blasts oi Mayor
"Town Without Pity" from UA is o good show
thot drew the odults. Good title song. Wc took
crccoufions not to show it on our Saturday kid
show, although the mayor (who hod never attended
our theotrc anyway) blosfcd in the paper
thot wc wore showing trosh to kiddies. We ore
often blosfcd in this town by people wc never
sec, although at Icost 95 per cent of our prooramming
is A-OK. Anyhow, becousc of this public
blost by this unseen mayor, we stood our
ground— told the correct story thot the picture
hod on A-3 rotino; wos not shown on ony kid
show; ond that those who olwoys blost the
movies never attend onyway ond, surely, seldom
buy a ticket tor ony show, good or bod. I bet if
would repeat the picture we would get o
ton of bu
RAY BORISKI, AL ZARZANA
FOREIGN
FEATURE
LANGUAGE
REVIEWS
Jules and Jim A "i""'
1.S5-1
Comedy-
Drama
Janus Films 105 Minutes Rel. May '62
Francois Truffaut, one oi the first of the
French "New Wcive" directors who scored
a triumph with his "The 400 Blows," which
won the Burstyn Awcrrd and many French
prizes, treats adult love in a lighter, almost
inconsequential, fashion in his latest picture,
which he adapted from a novel by Henri-
Pierre Roche. Starring Jeanne Moreau, who
recently scored in "The Lovers" and "Les
Liaisons Dangereuses," and Oskar Werner,
the German actor who will be remembered
from "Decision Before Dawn," the Truiiaut
fame will make this a "majst" for art house
regulars, where it should chalk up long runs.
It's adult fare, not suitable for the youngsters. . "
The story, which starts in 1907 and ends
after World War II, is often reminiscent of
the old silents. as regards dark photography
and rapid projection, especially when old
film clips are interspersed with newly
filmed footage. The narration in French and
the dialog ore both translated into English
subtitles. The heroine, ploryed in bewitching
fashion by Miss Moreau, is completely
amoral as she marries Jules yet carries on
affairs with Jim and with a third man. The
tragic climax, as the heroine drives herself
and Jim off a bombed-out bridge, comes as
a surprise and is followed by Jules watching
the cremation of their bodies. Despite this,
the picture is filled with amusing and engaging
scenes. Both Werner and Henri Serre
are excellent in the title roles and Sabine
Haudepin is a winning little daughter. Produced
by Les Films du Carrosse and
S.E.D.LF.
Jeanne Moreau, Oskar Werner, Henri
Serre, Vanna Urbino, Borris Bassiak.
Rifili for Girls
Continental Distributing 97 Min. ReL June '62
The admittedly superb American mass
market response to the likes of the French
import, "Rififi," a few short years ago should
mean much, boxoffice-wise, in selling this
Continental release (French dialog, English
titles) teaming Nadja ("Rosemary") Tiller.
Robert Hossein and Silvia Monfort, as
smoothly a functioning starring threesome as
can be found in the modern-day foreign film
field. The story is by Auguste Le Breton,
author of the original "Rififi" and concerns
a fantastic scheme to pull off the largest
bank haul ever known in Europe—a billion
francs of counterfeit origin are to be swapped
under cover of darkness for an equivalent
amount of valid francs. Closing in to arrest
the kingpins of a narcotics ring—this action
by American narcotics investigator Eddie
Constantine—abruptly brings the dramatic
curtain down on the bank episode. Miss Tiller
is killed. Alex Joffe directed and Jacqiues
Mage produced for Les Productions De
LEtoile-Dismage. Also in the cast are Francoise
Rosay, Jean Gaven and Georges
Rigauld.
Nadja Tiller, Robert Hossein, Silvia Monfort,
Roger Hanin, Pierre Blonchar.
To Release 'Reptilicus' in October
LOS ANGELES—Ameiicazi International
Pictures' "Reptilicus" has been set for
national release on October 17. Sidney Pink
produced and directed the science fiction
thriller.
1
10
BOXOFFICE BookinGuide June 11, 1962

'
1 Opinions on Current Productions

.
Science
. . Louis
. . Fears
: ly
TV
FEATURE REVIEWS Story Synopsis; Exploits; Adiines for Newspapers and Programs
THE STORY: "The Story of the Count of Monte Cristo" (WB)
V.'ith ;;apoleon exiled to Elba in 1814, Louis Jourdan, a
young seaman, is unjustly accused of conspiring with
Bonapartisis and is thrown into jail by Bernard Dhercm,
an 20th
ambitious magistrate, and Jean-Claude Michel, who is Voup'
in love with Jourdan's fiancee, Yvonne Furneaux. Imprisoned
in the Chateau d'lt for 17 years, Jourdan finally
escapes with a dead prisoner's map to treasure buried on
the island of Monte Cristo. Later, Jourdcm, posing as the
wealthy bearded Count of Monte Cristo, wreaks a terrible
vengeance on Dheran, on Michel, who had married Yvonne,
and on Pierre Mondy, a jealous sailor who had helped
send him to prison. Although Yvonne stiil loves him, he
goes off to erase the memories of his past.
EXPLOmPS:
Capitalize on the literary fame of Dumas' "Monte Cristo"
by window displays in local bookshops of this and other
Dumas novels and by using stills of Louis Jourdan with
those of Fiobert Donat, who played in the 1934 version.
Play up Jourdan as the male star of "Gigi." Yvonne
Furneaux was the heroine of "La Dolce Vita."
CATCHLINES:
The Man Who Plotted for 17 Years to Get Even With His
Enemies
. Jourdan, Star of "Gigi," as Edmond
Dantes, the Fabulous Adventurer of Napoleonic France
Dumas' Most Famous Novel of 19th Century Adventures'
THE STORY: "The Interns" (Col)
Clill Robertson and Jaine;- MocArthur, interns, hope some
to have their own clinic, but Robertson's career is
., umed when he tries to help a pregnant girl, Suzy Parker,
or with he falls in love and marries. Their fellow
whom
interns, Michael Callen and Nick Adams, have their own
ambitions and romances. It is also a struggle for Haya
Harareet, a woman doctor f.'om behind the Iron Curtain,
who fights to overcome prejudice against women surgeons.
Each of the characters pursues his own goal in life until
the year of internship has ended. At a party to celebrate
the event, misunderstandings are rectified, romances are
completed and the various characters
the world in their ovm way.
go out to meet
EXPLOITIPS:
Ina.smuch as a hospital can be a depressing locale,
stress the comedy and hijinks angles of the story. Actually,
the picture is far from being depressing, but the public
must be so informed. Book tieups are possible with the
still popular novel. Dress ushers in white intern jackets or
put nurse's caps on usherettes prior to showing, with in-_
signia: The Interns Are Coming.
CATCHLINES:
You'll Appreciate Your Doctor More After You've Seen
The Interns." . . . What Goes On Behind the Scenes in
a Big City Hospital? ... It Was a Great Book— It's a
Greater Picture.
. . Far, Far
THE STORY: "The Phantom Planet" (AIP)
When the second Pegasus rockelship disappears within
a month. Col. Dick Haynes orders Copt. Dean Fredericks
to investigate. In space, Fredericks' ship enters a heavy
magnetic field and is forced to land on a strange asteroid;
as he regains consciousness, he finds himself reduced to
Lilliputian size and is captured by the tiny people. Leader
Francis X. Bushman orders that he become one of them.
Fredericks finds himself drawn to mute Dolores Faith, although
Bu.shman's daughter, Coleen Gray, tries to force
her attentions on him. Jealous Tony Dexter, who wants
Coleen, offers to help Fredericks return to earth. Unexpectedly,
other planet people attack the tiny kingdom,
process kidnaping Dolores. Fredericks rescues her.
in
Fredthe
m
.un., 1
ericks dons his space suit, regains his normal returns
size,
^"'
to earth, knowing that nobody on this planet will believe
his fantastic adventure.
EXPLOrriPS:
Dean Fredericks was previously cast in the "Steve Canyon
TV series and " in those cities where newspapers
carry the cartoon strip a tieup is indeed probable. Get
out the nostalgic files
X. Bushman.
for columns and articles on Francis
CATCHLINES:
Captives of a Power
.
Out! . . . See a Six
Fool Astronaut Shrink to Six Inches Before Your Very Eyes!
Shocker of the Agel
THE STORY: "Zotzl" (Col)
College profe.'sor Tom Poston acquires an ancient coin
which gives its owner the power to cause sudden sharp
pain, death and to make people and objects move ir.
slow motion by the simple process of pointing a finger at
the intended victim and saying "Zotz!" His preoccupation
with his new-found power causes concern among his fellow
professors and threatens to kill his chances of being named
to the post of Dean of Languages. After causing a faculty
parly to end in mass confusion, Tom decides to peddle
his power in Washington where he feels he can aid the
U. S. He gets the brush-off as a crackpot, but Communists
gj \ agents are interested in his mysterious powers and kidnap
re', him. He refuses to divulge his secret to the enemy, and a
fast-moving climax sees the coin disappear down a sewer
grating, the Reds turned over to the police and Poston
back to normal at the university, where he gels the promotion
and Julia Meade, pretty teacher on his staff.
EXPLOrriPS:
Hire people to walk streets with signs reading "Wot's
Zotz!? along with invitation to find out at the theatre.
Tout Tom Poston. famed as one of Steve Allen's "Man on
the
"
Street comics. Ask bookstores to cooperate.
CATCHLINES:
Tom Poston Stars in a Hilarious.
Wot's Zotz? ? . . .
Rollicking Yarn of Mystery and Intrigue
THE STORY: "Assignment Outer Space" (AIP)
A reporter of the future—Rik Von Nutter—reaches, aboard
a rocket, one of the space stations rotating around the
Earth; commander Alain Dijon, austere and resolute, determines
to curb Von Nutter's liveliness. A photone space
ship—ALFA 2—has remained the uncontrolled power of
the electronic brain due to the pilot's sudden death; it is
running madly around the solar system and on the next
turn will approach the Earth within 3,500 miles. Von Nutter
gets himself included in the expedition assigned to try to
halt the space ship, which, if approaching Earth, could
bring death and destruction with tremendous heat. Von
Nutter finds himself drawn to Goby Farinon, the route officer,
thus setting off jealousy by Dijon. Desperate to halt
the space ship. Von Nutter goes into space, aboard a space
taxi, and, using a primitive but ingenious system, determines
a neutral corridor that takes Dave Montresor to
the ALFA 2 habitat. After hours of tension. Von Nutter
disconnects the electronic brain, thus saving Earth. He
clinches with Gaby Farinon and gains respect of Dijon
EXPLOrriPS:
Invite medical-science newsmen to attend special screen- un
ing and then comment for radio-TV-press. coi
CATCHLINES:
Desires
. . . . Adventure Worlds Beyond'
1,000 Headlines Into the Future!
THE STORY: "What a Carve Upl" (Embassy)
Kenneth Conror, a mild-mannered proofreader of horror
or .sex novels, is summoned to attend the reading of the
will of his late uncle. Taking along his room-mate, Sidney
James, a bookie, Connor arrives at a gloomy mansion on
the moors to find that his wacky aunt, Esma Cannon, his
two greedy cousins, Dennis Price and Valerie Taylor, and
the late man's pretty nurse, Shirley Eaton, already assembled.
A power failure darkens the mansion and various
members of the party are murdered before the uncle is
revealed to be alive after having watched the members
of his family squabbling over his money. Connors, who had
become interested in Shirley, is saddened when her real
boy friend arrives to take her back to London.
EXPLOITIPS:
With the "Carry On" series of British comedies becoming
increasingly popular with U. S. patrons, play up Kenneth
Connor, the mild-mannered comic of all these pictures,
Sidney James, Shirley Eaton and such familiar faces
from English films as Dennis Price and Donald Pleasence.
The latter recently scored in "Lisa" and "No Love for
Johnnie," in dramatic roles.
CATCHLINES:
'the*
—- The Carry On" Boys, Kenneth Connor and Sidney
James, Are Let Loose in a Ghost-and-Ghoul Mansion . . .
Made-to-Order for Patrons Who Like to Have Their Ribs
Tickled— With a Knife,
BOXOFFICE BookinGuide June 11, 1962

—
Fort
27"x27
IITES: 20.' per word, minimum S2.00, cash with copy. Four consecutrve insertions for price
( three. CLOSING DATE: Monday noon preceding publication date. Send copy and
M answers to Box Numbers to BOXOFFICE, 825 Van Brunt Blvd.. Kansas City 24. Mo ^
CLfflRinG HOUSE
HELP WANTED
MARQUEE LETTERS TWICE AS NICE—
Masomte
'"'I IhEPHESENTATIVE
U advertising,
adveriising
wanted.
we nave
in conjunction
II you
the deal
with
can
Outthe-
half the piicel Weatherprool '
black or red, lit all signs, 4 40c; 8 60c;
)or 10" 75c; 12" $1,00; 14" $1,50; 16" $1.75,
n Frame Service. Prolected terrilojy
1 opponunily to build lor th
For
RomoT-Vide Co Chetek,
Managai:
...MM- — . ambitious, hard-working,
un'Mt'oiid ethical only, apply. Opporilnily
lor nght man. Loafers and con-men
I'av away Send complete resume with
i,TOhot_Boxollice_9486^
(WANTED: Experienced theatre manager
r lirst-run situation. Apply immediately,
'alter Reade Thecrtres, Maylair House,
eql Soad, Oakhurst, N. I.
experiencea osonest
and ethical, hardlorkiing.
ol assuming responsiillty
Capable to progress with our company. Send
liormation and photo. Boxofiice 9-194,
Manager: Small theatre. Long Island.
vening operation, except months sumer.
3
No book work, strictly house
man
oxollice 9-19?
POSITIONS
Buyer-Booker,
Circuit
toyed. Desire relocate
lorida. Boxoifice 9484,
WANTED
DIVISION MANAGEH. large drive-in and
onventional theatres. Will take on Indeendent
operahon or top circuit executive
osition. Boxoifice 9487.
BUSINESS STIMULATORS
Bingo, more action! $4 50 M cards. Other
omes available, on, off screen. Novelty
Barnes Co., 106 Rogers Ave., Brooklyn,
Y.
Build attendance with real Hawaiian
Few cents each. Write Flowers of
rchids.
lawoii, 670 S. Lafayette Place, Los Anleles
5, Calif,
Bingo Cards. Die cut 1, 75-500 combina-
,jj.on8. 1, 100-200 combinations. Can be
• ised for KENO, $4.50 per M. Premium
• Products. 339 West 44th St., New York
If N. Y.
STOOGE RINGS: Others too—will build
attendance. 2V2 cents each in volume
M 00 brings ten samples. Box 248, Pulaski,
A'isconsin
Exploitation and Burlesk features availble.
Mack Enterprises. Centralia, Illinois,
BUMPER STRIPS — Fluorescent, $12,95
100; Numbered, $14,95; "Promotions At
Work" Newsletter, $1.00. Theatre Pronotions,
Box 592, Huntsville, Ala,
PRINTING
TWO HUNDRED FLASHY TWO-COLOR
81/2x11 Letterheads and 63/4 Envelopes for
$5, Other printing. Timber City Show
Print. Box 900, Maquoketa, Iowa,
BUY!SELL!TRADE!
FIND HELP OR POSITION
Through
BOXOFFICE
Classifietd Advertising
Greatest Coverage in the
Field at Lowest Cost
Per Reader
4 insertions for the price of 3
BOXOFFICE June U. 1962
^JENERAL EQUIPMENT — NEW
17" $2.00; 24" $3.00, (10% discount 100
letters or over $60,00 list), S,0,S., 602 W
52nd, New York 19, N, Y,
BRAND NEW VARLABLE SUPERSCOPE
ANAMORPHICS— 1/4 original cost. Replace
your tired, oilsoaked, scratched, cracked
lenses. Limited quantity, pair $195. S.O.S.,
502 W. 52nd, New York 19, N. Y.
GENERAL
EQUIPMENT—USED
BARGAINS FROM CLOSED U. S. ARMY
THEATRES— projection and sound, Irom
""15. DRIVE-IN OUTFITS complete irom
495, SOS,, 602 W 52nd, New York 19,
MOTION PICTURE PRODUCING UNIT;
COMPLETEI 15 and 35 mm, single system
cameras, complimentary double system
magnetic sound, hand cameras, all lenses,
lightmg equipment — periect condition,
$10,000 value, ready to operate, produce
TV and theatrical high return commercials—$3,000
cash, H, A, Parker, 5059
Woodson Dr,, FlAndall 2-2500, Mission,
Kansas,
ALL IN GOOD WORKING CONDITION:
BUTTERMAT—Electric, comnletely rebuilt
and factory overhauled, 90-aay guarantee,
$150: TICKET MACHINES—Automatic,
electric, two-bank, $200, three-bank, $250,
four-bank, $300. POPCORN MACHINES—
Cretor Hollywood popcorn machine, $250,
Crotor Hollywood popcorn machine, jr.,
$125; Amplihers- lor drive-in theatres,
RCA and Bollantyne, $175. For further informaUon
write or phone Harry Melcher
Enterpnses, 417 West Highland Avenue,
Milwaukee 3, Wisconsin. BRoadway 1-
0100.
Like New: Pair Bausch & Lomb Cinema-
Scope lenses, $175 cash. Also pair Kollmorgen
4.75 inch, $50 cash. I. H. Robinson,
P.O. Box 8072, Jacksonville 11, Fla.
EQUIPMENT WANTED
NEED RCA, SIMPLEX SOUNDHEADS—
Century, Super Simplex mechanisms, De-
Vry, Simplex SP portables, Hi-Intensity
Rectifiers. Boxoifice 9485.
DRIVE-IN THEATRE EQUIPMENT
ARVIN ELECTHIC-IN-CAR HEATERS.
Brand new, 8 per ctn. Model T-90-1. 220
volt, 500 watts, 10 ft. cord. Price, $9,75
each. Ontario Equipment Co., Toledo 1,
Ohio,
Your drive-in theatre speaker cones can
be completely rebuilt with new, weatherproofed
parts. Write for details or send
us a bad cone for iree service. Western
Electronics Co., 3311 Houston Avenue,
Houston 9, Texas.
Drive-In Theatre Tickets! 100,000 1x2"
special printed roll tickets, $37.95. Send
for samples of our special printed stub
rod tickets for drive-ins. Safe, distinctive,
private, easy to check. Kansas City Ticket
Co,, Dept, 10, 109 W, 18th St, (Filmrow),
Kansas City 8, Mo,
EQUIPMENT REPAIR SERVICE
GUARANTEED (HJfiilANlt.tA} reileclor retlector repairs!! repairsil
... GATOR- UAlu
n ,,
HIDE repairs broken rellectors!! Kit $2.95
postpaid. GATORHIDE, Box 71, Jopli
Missouri.
SERVICE MANUAL