LER A COOL - Jordao.com

The relationship with the suppliers and clients has also changed,
with a greater capacity for interaction. "Everything is much
quicker, so we can respond faster to our client," explains the
JORDÃO Managing Director, remembering that in the beginning
the delivery deadline could take three months, whereas today
just two weeks are needed. "This is only possible thanks to new
technology and partnerships with more efficient suppliers," adds
Isidro Lobo.
Apresentação da nova gama VISTA em Milão durante a feira
HOST 2011.
The new VISTA range was unveiled during the HOST 2011
trade fair.
Periodicamente são feitas ações de formação aos colaboradores no
âmbito da Qualidade e Ambiente e, sempre que necessário, são feitas
algumas recomendações aos parceiros de negócio quanto à implementação
de boas práticas nesta área, que se revelam ainda mais
cruciais em tempos de crise.
A exportação de produtos tem um peso muito importante nas contas
da empresa. “Em 2012, a JORDÃO espera exportar cerca de 70% do
total da sua produção”, revela Isidro Lobo. A internacionalização obriga
a que a empresa seja competitiva e esteja a par das mais recentes
evoluções tecnológicas de forma a desenvolver soluções à altura da
exigência dos diversos mercados onde atua.
Para manter a posição de líder no mercado nacional e continuar a
crescer no mercado internacional, a JORDÃO participa regularmente
em feiras internacionais, onde são apresentadas as últimas tendências,
contacta organismos que regulam e legislam o setor da alimentação
e produção de equipamentos, e aposta na criação de parcerias
com academias, universidades e outras organizações, as quais “têm
tido um efeito preponderante na descoberta de novas tecnologias,
métodos de trabalho inovadores, novos materiais, design e funcionalidade
dos equipamentos”, refere Sérgio Carvalho.
Isidro Lobo considera ainda que “a JORDÃO deverá continuar a investir,
tanto ao nível de parque de máquinas, de processos produtivos
e de recursos humanos, nunca esquecendo, um serviço comercial
cada vez mais próximo das necessidades dos clientes, com uma
Impact on the Environment
Technological development has had, at times, less positive
consequences within the JORDÃO environment, which has
always sought to develop new strategies and processes to
minimise its industrial footprint on the environment, JORDÃO
being the first company in the sector to obtain the environmental
certificate NP EN ISO 14001, in 2005.
JORDÃO's strategy is centred on the non-creation of residuals
in the first place, acquiring and transforming recyclable and
environmentally friendly materials, and secondly and finally, in a
responsible and effective segregation of the respective tiers of
industrial waste generated by the activity as well as supervising
it to its final destination.
Throughout the whole productive process, areas dedicated to
waste segregation were created and a station to compress
and package cardboard and plastic. In addition, all electrical
materials acquired outside comply with the RoHS directive.
Staff training sessions are carried out periodically in terms of
Quality and the Environment and, whenever necessary, some
recommendations are made to business partners as to the
implementation of good practices in this area, which are even
more important in times of crisis.
Internationalisation demands innovation
Product exports have an important impact on the company's
balance sheet. "In 2012, JORDÃO expects to export around 70%
of its total production", Isidro Lobo reveals. Internationalisation
means that the company has to be competitive and be up to
date with the latest technological developments so it can develop
solutions on demand in the various markets where it is present.
In order to maintain its position of leadership in the national
market and continue to grow in the international market,
JORDÃO regularly takes part in international fairs, where the
latest trends are presented, contacting organisations that
regulate and legislate in the food and food equipment production
sectors, and invests in the creation of partnerships with
academies, universities and other organisations, which have
had "an important effect in the discovery of new technology,
innovative working methods, new materials, designs and
functionality of equipment", says Sérgio Carvalho.
Isidro Lobo also believes that "JORDÃO should continue investing,
in terms of machinery stock, production processes, and human
resources, never forgetting that a commercial service needs to
be increasingly closer to its clients' needs, with greater flexibility
and a post-sales service in which the client feels that it can have
confidence in our company."
1991
- Fim da União Soviética.
- Dissolvido o Pacto de Varsóvia.
- Nasce o Mercosul.
- Comercializada a primeira soja transgénica.
- Fall of the Soviet Union.
- Warsaw Pact dissolved.
- Mercosul is formed.
- The first genetically modified soya is put on sale.
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