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. . Page<br />

JANUARY 13, 1964<br />

^-P^ me^to&K. MctuAe ynduAi^i,<br />

,Jp*^\^nnH,t.*^lL-Tj^<br />

^<br />

If everyone looks happy while John Wayne as McLintock is giving his wife Katherine (Maureen<br />

O'Hara) a long-deserved spanking, it is because they thought she had it coming. The scene<br />

is from "McLintock!" United Artists release which was voted the December BOXOFFICE Blue<br />

Ribbon Award as the most outstanding that was also family entertainment .<br />

15.<br />


IcMini IKt StcliontI Nm Pagtl of All Edilioni

foreword Spohfl<br />

d;«i...j B...li<br />

Starring<br />

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A Stanley Baker<br />

Cy Endfield Production<br />








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J|ggl^g ^ ^W ^

The world will never be<br />

the same CQmn wFebruary *<br />

Bob's on the road to paternity in the only<br />

Hope movie that took<br />

Neliemiah Persoff<br />

JohnMcG<br />

ey Sliaugiinessy<br />

j(<br />

MUSIC BY Dominic Fiontiefe<br />


''"""''by Arthur Marx and Bob Fisher and Charles Lederer<br />

STORY BY Eugene Vale<br />

produced BY Hall Barllett<br />

•<br />

directed by Jack Arnold<br />

M-GMis on the MOVE!<br />

irg<br />


I Offices:<br />

Y<br />

F^c^ (^t/iel/ldtwn 7-ictuie /ndu4t>i//<br />

t<br />


lished in Nine Sectional Editions<br />

3EN SHLYEN<br />

or-in-Chiei and Publisher<br />

kLD M. MERSEREAU, Associate<br />

Publisher & General Manager<br />

SHLYEN ....Monoging Editor<br />

i FRAZE Field Editor<br />

XEEN Eastern Editor<br />

THATCHER Equipment Editor<br />

RIS SCHLOZMAN Business Mgr.<br />

;ation Offices: 825 Van Brunt Blvd.<br />

s City 24, Mo. Jesse Shljen, Man-<br />

Editor; Morris Scholzman. Business<br />

er; Hugh Fraze, Field Editor; I. L.<br />

Editor The Modern Theatre<br />

Telephone Cllestnut 1-7777.<br />

rial Offices: 1270 Sixth Ave.. Roclie-<br />

Cenler. New York 20, N. Y. Donald<br />

Mcrsereau, Associate Publisher &<br />

al Manaeer; Al Steen, Eastern Edl-<br />

Telephone COlumbus 5-6370.<br />

al Offices: Editorial—920 N. Mlch-<br />

Ue.. Oilcago 11, III., FraiKes B.<br />

Telephone Superior 7-3972. Adver-<br />

—5811 North Llncohi, Louis Dldler<br />

ck lirodcrick. Telephone LOngbeach<br />

!4.<br />

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—6362 Hollywood Blvd., Hollywood<br />

:alif., Syd Cassyd. Telephone HOlly-<br />

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)n Office: Anthony Griiner, 1 Wood-<br />

Way, Finchley, N. 12. Telephone<br />

ide 6733.<br />

e MODETiN THEATRE Section Is Inthe<br />

first issue of each nwnth.<br />

J. S. Conners, 140 State St.<br />

Charles ita: Mary Walts, 205 Walton<br />

N. W.<br />

more: fieorge Brovming, 208 E.<br />

ith St.<br />

Guy Livingston, 80 Boylston.<br />

^ston, Mass.<br />

lotte: Blanche Carr, 301 S. Clrarch.<br />

Innati: l'"rances Hanford. UNlverslty<br />

T180.<br />

[land: W. Ward Marsh, Plain Dealer.<br />

Fred Oestreicher, 52% W.<br />

orth Broadway.<br />

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er: Bruce Marshall, 2881 8. Cherry<br />

ay.<br />

Moines: Pat Cooney. 2727 49th St.<br />

. F. Iteves, 906 Fox Theatre<br />

Idg.. woodward 2-1144.<br />

ford: AUen M. Widem, CH 9-8211.<br />

inapolis: Norma Geraghty, 436 N.<br />

linois<br />

St.<br />

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Ave.<br />

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ox 56.<br />

iphls: Null Adams. 707 Spring St.<br />

mi: Martha Lummus, 622 N.E. 98 St.<br />

vaukee: Wm. Nichol, 2251 S. Layton.<br />

rieapolis: .Ion Pankake, 729 8th Ave.<br />

Orleaas: Mr? .lack Auslet, 2268^4<br />

t. Claude Ave.<br />

thom.a City: Sam Brunk, 3416 N.<br />

Irglnla.<br />

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ladelphla: Al Zurawski, The Bulletin.<br />

;sl)iirgh: R. F. Kllngensmlth, 516 .Ican-<br />

Itte, Wllklnsburg. 412-241-2809.<br />

tland. Ore.: Arnold Marks. Journal.<br />

Louis: Jne & Joan Pollack. 7335<br />

Siaflsbury, University City, PA 5-7181.<br />

Francisco: Polnres Barusch, 25 Tayor<br />

St.. ORdwav 3-4813.<br />

ihlnglon: VIrKlnIa R. Collier. 2308<br />

imcad Place. N. W , DlTpont 7-0892.<br />

In<br />

Canada<br />

ntreal; Room 314, 625 Belmont St.,<br />

!ules Larochelle.<br />

John: 43 Waterloo. Sam Babb.<br />

onto; 2675 Bayview Ave., WlUowdale,<br />

3nt. W. Gladish.<br />

icouver: 411 Lyric Theatre Bldg. 751<br />

Granville St.. Jack Droy.<br />

Member Audit Bureau of Circulations<br />

blished weekly, except one issue at<br />

rend, by Associated Publications, Inc.,<br />

5 Van Brunt Blvd., Kansas City, Misifi,<br />

64124. Subscription rates: Sectional<br />

ition, $5 per ye.ar; foreign $10. Nanal<br />

Executive Edition. $10; foreign.<br />

Single copy 35c. Second class postpaid<br />

at Kansas City. Mo.<br />

fl^N U A R<br />

- 84<br />

1 3,<br />

1964<br />

No. 12<br />


RECORD GROSSES during ChrLstmas<br />

^ week and for the two weeks following<br />

have created an air of the highest<br />

optimism this industry has seen in many<br />

a day. And, what is more, there are numerous<br />

signs of still further encouragement,<br />

leading to a strong belief that this<br />

business resurgence indicates a renaissance<br />

of the motion picture is under way.<br />

Good pictures — and not necessarily<br />

"big" ones—are, basically, the cause for<br />

this feeling of jubilation. All the current<br />

hits, apparently, have been made with entertainment<br />

as their principal objective,<br />

encompassing the gamut from comedy of<br />

the slapstick variety to serious drama.<br />

This has caused people, again, to talk<br />

enthusiastically about motion pictures<br />

and to spread the word-of-mouth praise<br />

of what they have just seen to their<br />

friends.<br />

We have heard this from so many and<br />

has engendered an<br />

to the confidence we always<br />

varied sources that it<br />

added fillip<br />

have had for the superiority of our motion<br />

pictures over any other medium of<br />

entertainment. The enthusiasms with<br />

which the public seems now to be viewing<br />

films are a far cry from what, not too<br />

long ago, was derision.<br />

However, some other things—some of<br />

which we had previously commented on<br />

in these pages to the trade—are being<br />

voiced by the ticket-buyers, many of<br />

whom were among "the lost audience."<br />

Among these "other things," was the<br />

most-often expressed complaint about distribution<br />

and/or exhibition policies that<br />

are denying these individuals (who can<br />

be multiplied into the thousands) the opportunity<br />

of seeing many of the fine pictures<br />

among the current releases. Even<br />

though some have been playing for three<br />

weeks running, there just isn't the available<br />

time to catch them all; and, then,<br />

there is the fast playoff in umpteen theatres<br />

at one shot—and they are gone.<br />

One of the complainants on this score<br />

was a banker who said that he and his<br />

wife were great movie fans and were<br />

highly pleased that so many good pictures<br />

were currently being shown. But<br />

they couldn't see them all. "We used to<br />

be able to catch a picture we missed when<br />

it played a drive-in, later. But we can't<br />

do even that any more, since the drive-ins<br />

are playing them all at the same time."<br />

Reverting to our opening thesis of<br />


sighting signs of encouragement and renewed<br />

confidence, we point to the already<br />

announced and long list of coming attractions—and<br />

we do not use that term<br />

loosely—that are in the immediate offing<br />

and which are lined up through 1964 and<br />

well beyond. It would be ever so much<br />

better, if these strong attractions were<br />

not bunched up together, but would be<br />

judiciously spaced. That would keep up<br />

the momentum and further build up the<br />

public enthusiasm for moviegoing. Too,<br />

it would eliminate the stretches of halfempty<br />

houses that but dampen the ardor<br />

of what the good attractions generate.<br />

Maybe some of this will be overcome<br />

by the new technological developments<br />

that recently have come to the fore, and<br />

others that are in the offing. Much progress<br />

has been made in the past two or<br />

three years in improving the physical<br />

attractiveness of theatre structures, in<br />

comfort, in sight and sound and in convenience<br />

for attendance, such as parking<br />

facilities. This is all to the good, not only<br />

in individual instances but for the industry<br />

as a whole. This has been proved<br />

by the fact that, even though there were<br />

some lapses in the quality of product during<br />

1962 and 1963, there was a rise in exhibition<br />

income. So, with the product outlook<br />

so very much improved for the ensuing<br />

year, the betterment foreseen, both<br />

in gross income and attendance, should<br />

set a new record in 1964.<br />

It won't be all milk and honey, to be<br />

sure. But the sound of the upbeat talk,<br />

not only from patrons but from within<br />

the industry, itself, is going to make it<br />

much more so than would otherwise be<br />

the case. There are many evidences of a<br />

greater interest among exhibitors and<br />

distributors in talking UP what they've<br />

got to sell; and stars, producers and directors<br />

traveling hither and yon to give<br />

so much backing through personal appearances<br />

and via radio and television<br />

plugs at the point-of-sale. This has been<br />

highly effective and indications are that<br />

this effort will be steadily increased.<br />

Yes, good product, coupled with good<br />

and enthusiastic showmanship — the<br />

basic ingredients for success in this business—bring<br />

out the best in all of us, all<br />

along the line!<br />


Jacobs,<br />

JOE LEVINE ADDRESSES NEW YORK SHOWMEN—More than 250 exhibitors<br />

attended the first conclave of Joseph E. Levine's "Zulu Showmanship Caravan"<br />

recently held in New York. Levine, at lectern, is shown above addressing the showmen.<br />

Also on the dais, left to right: Robert R. Weston, Embassy vice-president in<br />

charge of world advertising, publicity and exploitation; Carl Peppercorn, Embassy<br />

vice-president and general sales manager; Martin Davis, Paramount advertisingpublicity<br />

vice-president; Leonard Lightstone, Embassy executive vice-president;<br />

James Perkins, Paramount International president, and George Richardson, Paramount<br />

Pictures treasurer.<br />

Chet Friedman Succeeds<br />

Roger Ferri at NSS<br />

NEW YORK—Roger Ferri has resigned<br />

as director of advertising and publicity for<br />

National Screen Service<br />

and has been succeeded<br />

by Chester W.<br />

Ferri<br />

Friedman.<br />

joined National<br />

Screen last Januai-y<br />

and was appointed<br />

advertising and publicity<br />

director in May.<br />

Friedman started<br />

in the business as an<br />

usher in the Paramount<br />

Theatre in<br />

New York and then<br />

Chester Friedman<br />

held managerial<br />

posts with Paramount Publix in Des<br />

Moines, Omaha and Houston, subsequently<br />

holding executive posts with the RKO,<br />

Saenger, Schine and Interboro circuits. In<br />

1943, he became Round Table editor for<br />

the Motion Picture Herald and editor of the<br />

Showmandiser section of <strong>Boxoffice</strong> in 1947.<br />

He joined MGM Pictures of Canada in<br />

Rock Hudson First Star for Oscarcast<br />

HOLLYWOOD—Rock Hudson has become<br />

the first star named to the cast of<br />

the 36th annual Academy of Motion Pictures<br />

Arts and Sciences Oscar presentation<br />

ceremonies, to be held April 13 from<br />

Santa Monica Civic Auditorium, according<br />

to producer George Sidney. Jack Lcmmon<br />

will be master of ceremonies for the<br />

show, which will be carried over the combined<br />

radio and television facilities of ABC.<br />

Texas Drive-In Convention<br />

In Dallas February 11-13<br />

DALLAS—The 12th annual convention<br />

of the Texas Drive-In Theatre Owners<br />

Ass'n will be held Febraary 11-13 at the<br />

Statler Hilton Hotel here. Al Reynolds,<br />

Dallas, president of the association, said<br />

this week that an attendance of over 500<br />

persons is expected from Texas and neighboring<br />

states as well as from Illinois, New<br />

York, Kansas, Indiana, Iowa and<br />

Massachusetts.<br />

Principal speakers, Reynolds said, will<br />

include James Nicholson, president of<br />

American International Pictures, who will<br />

keynote the opening session. Other industry<br />

executi\es to be featured will include<br />

Edward S. Redstone, Boston, president of<br />

the National Ass'n of Concessionaires; John<br />

Rowley, Dallas, president, Theatre Owners<br />

of America, who will speak at the February<br />

12 luncheon meeting; and Texas Lt. Gov.<br />

Preston Smith, also a drive-in theatre<br />

owner, who promised to attend the presidential<br />

banquet and dance the final evening<br />

unless pressing duties detain him in<br />

Austin.<br />

Coca-Cola will sponsor the presidential<br />

dinner-dance, Reynolds said, while American<br />

International plans a breakfast, as does<br />

1953 and later headed his own public relations<br />

firm in Toronto.<br />

Before joining National Screen, Ferri<br />

had been with 20th Century-Fox for many Pepsi-Cola Co. National Screen Service will<br />

years in such posts as midwestern exploitation<br />

manager, national exploitation diture<br />

Advertising Service Co. of New<br />

sponsor an event and so will the Motion Picrector,<br />

studio publicity director, sales promotion<br />

director and editor of Dynamo, the<br />

Orleans.<br />

company's house organ. He is a former newspaper<br />

man in Providence, Boston and New<br />

York and was publicity and advertising director<br />

of the Shea and Emery circuits.<br />

United Artists to Participate<br />

In Texas Drive-In Conclave<br />

NEW YORK—United Artists will participate<br />

in the annual Texas Drive-In Theatre<br />

Owners convention February 11-13<br />

and will .set up a booth at the Statler Hilton<br />

Hotel in Dallas as part of the exhibitor<br />

meeting.<br />

A public address system will be installed<br />

in the booth to broadcast soundtrack recordings<br />

of current and future UA relca.scs.<br />

This is being arranged to attract the conventioniiiR<br />

showmen to the UA stand.<br />

Brochures and free copies of paperback<br />

editions of the company's films will be<br />

passed out to the exhibitors.<br />

Levine Heads 'Zulu'<br />

Showmanship Meets<br />

LOS ANGELES—The fourth meeting in<br />

Joseph E. Levine's cross-country "Zulu<br />

Showmanship Caravan" was held here<br />

Tuesday il>, with 125 exhibitors attending<br />

a mormng screening of "Zulu" at the Lido<br />

Theatre and a luncheon at the Beverly<br />

Hills Hotel, hosted by the Embassy Pictures<br />

president. Earlier meetings in the<br />

caravan had been held in New York, Chicago<br />

and San Fiancisco, and subsequent<br />

sessions with exhibitors were held last<br />

week in Dallas (8i, Atlanta (9i and Kansas<br />

City (10).<br />

Levine expressed his confidence in the<br />

future of the American film industry and<br />

asserted that Hollywood had made its<br />

comeback, making "more hit pictures in<br />

1963 than in any previous year and 1964<br />

looks like a still bigger year.<br />

"Fewer and fewer pictures prepared in<br />

Hollywood are being made abroad," he continued.<br />

"The industry's center is Hollywood<br />

and will remain so as long as Hollywood<br />

observes an open door policy toward<br />

world talent."<br />

Levine predicted that the current year<br />

will see a resurgence of pictures with<br />

strong feminine roles and added. "Hollywood<br />

has recovered from runaway jitters<br />

and is entering a long period of more jobs<br />

and prosperity."<br />

Accompanying Levine on the caravan<br />

were Stanley Baker, star and producer of<br />

"Zulu"; Cy Endfield, director and co-producer;<br />

Carl Peppercorn, Embassy vicepresident<br />

and general sales manager;<br />

Robert R. Weston, vice-president in charge<br />

of world advertising, publicity and exploitation;<br />

Ed Apfel, director of advertising;<br />

Jules Needebnan, western division<br />

manager, and Erwin Douglyn, western sale.s<br />

representative.<br />

With George Jessel acting as emcee,<br />

Endfield and Baker were introduced from<br />

the podium at the Beverly Hills Hotel. Jack<br />

Karp and Marty Rackin, Paramount Studio<br />

toppers, also were introduced.<br />

Many top exhibitors, distributors and<br />

heads of circuits were at the luncheon.<br />

These included Sherrill Corwin. Robert<br />

Selig, William Thedford. Paul Schreibman,<br />

Paul Lyday, Pete Latsis. Jack Case, Bob<br />

Goodfried, Bert Pirosh. Leo Miller, Jack<br />

Myhill, Neil Blumberg. Al Bruno. Leonard<br />

Schwartz, Ted Minsky, Frank Sohner, Fred<br />

Roe, Jack Carter. Chan Wood. Art Gordon,<br />

"<br />

Bernard Donnenfcld, "Red Herman<br />

Cohen and Martin Tenser.<br />

Erwin Lesser to Handle<br />

'Servant' for Landau<br />

NEW YORK — Erwin Lesser,<br />

formerly<br />

general sales manager of Lopert Films and<br />

more recently head of his own company.<br />

Brigadier Film Associates, has joined the<br />

Landau Co. where he will be in charge of<br />

domestic sales for "The Servant." This will<br />

be the initial picture to be offered by the<br />

newly formed Landau Releasing Organization,<br />

which will concentrate on the distribution<br />

of important international films in<br />

the United States.<br />

Lesser previously was associated with Ely<br />

Landau as general sales manager of the<br />

theatrical film division of National Telefilm<br />

As.sociatcs, which Landau headed.<br />

V<br />

8 BOXOFFICE ;<br />

; January 13. 1964

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and<br />

NGC Holds Sessions<br />

On Terrific Twelve'<br />

LOS ANGELES — Sixlt'eu of National<br />

General Corp.s top theatre managers —<br />

serving as advertising "field representatives"—held<br />

a thiee-day series of screenings<br />

and workshop sessions with studio<br />

advertising-publicity heads here, starting<br />

as a followup to the company's<br />

Tuesday 1 7 • ,<br />

"Terrific T\\'elve" picture-selling program.<br />

The program, successfully initiated last<br />

year, is aimed at extracting maximum<br />

grosses from top pictui'es and concentrates<br />

on monthly picture-selling campaigns in<br />

each of the circuit's 217 theatres in 16<br />

states.<br />

In announcing continuation of the program.<br />

Robert W. Selig. NGC vice-president<br />

and general manager of theatre operations,<br />

said. "We have facts and figures that prove<br />

our theory of 'extracting the absolute maximum'<br />

from pictures that the public wants<br />

to buy is completely sound. We have proved<br />

it at the only place where authentic, documented<br />

evidence can be found—at om' boxoffices<br />

across the nation.<br />

"We have carried out our program with<br />

the help of our top theatre exploitationshowman<br />

managers who have served as<br />

field representatives thi-oughout the year.<br />

This has increased grosses of a dozen boxoffice-potential<br />

pictui'es by approximately<br />

10 per cent. Over the past year, our- 'Terrific<br />

Twelve' policy added an estimated one<br />

million dollars to om- theatre grosses."<br />

The three-day meetings included screenings<br />

of product and workshop sessions with<br />

advertising-publicity heads of Universal,<br />

Disney, United Artists. American International<br />

and Embassy Pictures.<br />

Paul Lyday. NGC ad-pub director, said<br />

theatre managers selected to serve as field<br />

representatives are men hand-picked for<br />

the job because of their past records of<br />

selling pictui-es on the local level. "These<br />

showmen," he said, "will conduct area<br />

meetings with their fellow managers to set<br />

up local promotional campaigns on each<br />

of the project pictmcs."<br />

Field representatives in attendance include<br />

:<br />

H. G "Buddy" Brown, Boulevard, Wichita, Kas.;<br />

LcRoy Nichols, Fox, Joplin, Mo.; Roy Hill, Fox Midwest<br />

Theatres, Konsos City, Mo.; John Tello, Babcock,<br />

Bilhngs, Mont.; Russell Page, Fox, Sterling, Colo.; Steve<br />

Moscr, Esquire, Denver; Rex Hopkins, Orpheum, Portlond.<br />

Ore.<br />

From California: Phil Phillips, Tower, Ooklond; Donald<br />

Crook, Fox, Stockton; Phil Quinn, Balboa, Son<br />

Diego; Horry Froncis, Crest, Long Beoch; Vaughn Taylor,<br />

Fox, Anaheim, Phil Cothcrall, Fox, Polos Verdes;<br />

Bob Coftom, Academy, Posodeno; Williom Kotzky, Fine<br />

Arts, Beverly Hills, ond Al Bogotch, Lido, Los Angelei<br />

Also ottcnding were William H. Thedford, Pacific<br />

Coast division manager; district monogers Bob Smith,<br />

Bob Weeks and Harold Wyott; Pete Lotsis, press relations<br />

director, ond Joe Bleck, Terrific Twelve advertising<br />

coordinator<br />

Warner Bros, to Observe<br />

'Razz Goldstein Week'<br />

NEW YORK—The week of February 22<br />

will bo known as "Raz/, Goldstein Week"<br />

as the wlndup in Warner Bros.' five-month<br />

sales drive, which began on September 29.<br />

The drive, offering $35,000 in cash prizes,<br />

Is pushing "4 for Texas," "Mary, Mary,"<br />

"America America," "Dead Ringer," "Palm<br />

"<br />

Springs Weekend other Warner releases<br />

of the fall-winter season.<br />

The company's Albany and Charlotte<br />

branches are In first and second places, respectively,<br />

In the cumulative standings,<br />

with only a single jxjrcentage point separating<br />

them.<br />

David Home Named AIP<br />

V-P and Foreign Chief<br />

NEW YORK—David Home has been appointed<br />

vice-president of American International<br />

Pictures in<br />

charge of foreign distribution<br />

by James H.<br />

Nicholson, president,<br />

and Samuel Z. Arkoff,<br />

executive vicepresident.<br />

Pi-ior to<br />

<<br />

joining AIP,<br />

^_ Home<br />

^<br />

** ^'^^ executive vice-<br />

*tiu.<br />

^^k.*^VIIVW.<br />

president of Titra<br />

Sound Corp.. as well<br />

^^^^^^^^<br />

^^^^L m ^^^^ as member the<br />

^^^^^ i^^B board of directors. He<br />

David Home<br />

will succeed Samuel<br />

L. Seidelman, who resigned<br />

late in December.<br />

Before joining Titra, Home was with<br />

Film Classics as vice-president in charge of<br />

foreign sales and, prior to that, with Allied<br />

Artists as assistant to Norton Ritchie, the<br />

foreign chief. He also was with the foreign<br />

departments of RKO Radio Pictures and<br />

Warner Bros. Home headed his own export<br />

company for seven years.<br />

CDA Preparing 200 Prints<br />

For Saturation Bookings<br />

MOBILE. ALA. — Saturation bookings<br />

and advertising for early 1964 releases received<br />

top priority discussion when key<br />

personnel of Cinema Distributors of<br />

America assembled here January 10 for the<br />

first executive meeting of the new year.<br />

M. A. Ripps, president, came here directly<br />

from New York where he had been<br />

conferring with processing laboratories regarding<br />

initial print orders for the company's<br />

late January, February and March<br />

saturations. Ripps said that the initial<br />

order will be about 200 prints. CDA will<br />

release their new science-fiction horror<br />

feature, "The Flesh Eaters," followed by<br />

"Fat Black Pussy Cat."<br />

Attending the home office meeting, in<br />

addition to Ripps, were Robert Steuer, executive<br />

vice-president; Clayton Pantages,<br />

general sales manager: Madolyn Babb, secretary-treasurer;<br />

Daniel Loventhal, chief<br />

counsel; Pat Moore, western sales manager,<br />

and Ross Wheeler, eastern sales manager.<br />

AIP Planning Christmas<br />

Film Package for 1964<br />

HOLLYWOOD — American Internationa!<br />

Pictures will prepare a special Christmas<br />

release package for 1964. according to<br />

James H. Nicholson, president, and Samuel<br />

Z. Arkoff, vice-president, who said the<br />

decision was based upon boxoffice results<br />

noted during the Christmas school holidays<br />

and a study of the types of pictures playing<br />

during the holiday season.<br />

"The survey indicates that audiences<br />

prefer action-adventure spectacles and<br />

light horror comedy which are strictly<br />

escapist entertainment during this season,<br />

rather than heavy drama and message<br />

stories," the AIP executives said. For the<br />

recent holidays AIP released "The Comedy<br />

of Terrors," the combination of "Goliath<br />

and the Sins of Babylon and "Samson<br />

"<br />

and the Slave Queen." "Pyro—The Man<br />

Without a Face" and "Summer Holiday."<br />

AA Division Meeting<br />

On Upcoming Product<br />

NEW YORK — Ernest Sands, general<br />

sales manager of Allied Artists, held a twoday<br />

meeting of the company's division<br />

managers Wednesday and Thursday (8. 9)<br />

to discuss plans and sales approaches for<br />

upcoming product. Sands talked about the<br />

special handling of several of the featm'es<br />

and discussed plans for the campaigns for<br />

"The Naked Kiss," "Never Put It in<br />

Writing," "The Strangler" and "The Thin<br />

Red Line."<br />

Special sessions were also held with Harold<br />

Roth, sales executive for Samuel<br />

Bronston Productions, on future plans for<br />

"El Cid" and "55 Days at Peking." Also<br />

attending the meetings were Edward<br />

Morey, vice-president: Nat Nathanson. assistant<br />

general sales manager: Roy M.<br />

Brewer, manager of exchange operations;<br />

Jack Bernstein, general sales manager of<br />

Allied Artists of Canada; John Dervin,<br />

New York sales executive: Harold Wirthwein,<br />

western division head; J. E. Hobbs,<br />

southern division manager: J. A. Prichard,<br />

southwestern division head, and Frank<br />

Thomas, midwestern division manager.<br />

AA Conducting a Contest<br />

For 'Soldier in the Rain'<br />

NEW YORK—Allied Artists is conducting<br />

a contest open to all exhibitors in the<br />

United States and Canada for the best exploitation<br />

campaign on "Soldier in the<br />

Rain." A four-page pamphlet explaining<br />

the details is available at AA branches.<br />

The wimiing exhibitor will receive an<br />

all-expense-paid trip for himself and a<br />

guest to New York for two days and two<br />

nights. Among the highlights of the trip<br />

will be an opportunity to sit in on the<br />

Jackie Gleason TV show and rehearsals.<br />

Embassy Pictures to Enter<br />

Television Film Production<br />

NEW YORK—Embassy Pictures will expand<br />

its cntertaiimient activities into the<br />

production of filmed programs for television.<br />

Joseph E. Levine. president, said Embassy<br />

had concluded negotiations with the<br />

American Broadcasting Co. for its initial<br />

series. "Hercules." which will be shot on location<br />

in various parts of the world, with<br />

a new star in the title role. The series,<br />

budgeted at more than $4,000,000, will consist<br />

of 32 one-hour shows the first season,<br />

Levine said.<br />

The "Hercules" series will be followed by<br />

others, including programs based on Casanova<br />

and D'Aitagnan. one of the heroes of<br />

"The Three Musketeers."<br />

Levine announced that Embassy was<br />

offering a catalog of 48 features, including<br />

30 in color, for television.<br />

William Ainsworth Dies;<br />

Former Allied Head<br />

POND DU LAC. WIS—Former National<br />

Allied States Ass'n president William Ainsworth<br />

died here at the age of 71. His<br />

career in exhibition began in Fond du Lac<br />

in 1915 and he remained active until just<br />

a few years ago. He also served as president<br />

of the Wisconsin Allied organization<br />

as well as president of the national<br />

association.<br />

His wife Florence Is among his survivors.<br />

10 BOXOFFICE January 13. 1964

I<br />

I<br />

management<br />

I<br />

son,<br />

,<br />


I<br />

operates<br />

. midwestern<br />

I<br />

''Eliii;<br />

Cooper Foundation<br />

m Elects New Officers<br />

— Cooper Foundation, which<br />

a chain of theatres in several<br />

states, reorganized its adminiistrative<br />

staff and elected new officers as<br />

11964 began. R. E. Campbell of Lincoln was<br />

elected to the newly created post of chairiman<br />

of the board with duties similar to<br />

those formerly performed by the president,<br />

a post which Campbell has held for ten<br />

years.<br />

Elwood N. Thompson of Lincoln was<br />

[elected president in a newly created post<br />

with full-time responsibilities for general<br />

of the Foundation. Thompprominent<br />

Lincoln business and civic<br />

leader, is resigning from his post as senior<br />

vice-president of the National Bank of<br />

Commerce Trust and Savings Ass'n, where<br />

he has served since 1961 when the First<br />

Trust Co. was merged with the bank. He<br />

will remain as a member of the bank board<br />

and as chairman of its trust advisory<br />

committee.<br />

Roger V. Dickeson, counsel for the<br />

Cooper Foundation, and for the last four<br />

months acting general manager, will retui-n<br />

to full-time law practice with the<br />

firm of Mason, Knudsen, Dickeson and<br />

Berkheimer, which continues as counsel for<br />

the Foundation. He assumed the general<br />

manager post left vacant when Kemieth<br />

Anderson resigned to enter the production<br />

business in southern California four<br />

months ago.<br />

Elected to the newly established post of<br />

vice-president for operations was George<br />

Gaughan, for eight years a managing executive<br />

of the Foundation's theatres. Another<br />

new post of assistant vice-president<br />

for operations was filled by the election of<br />

Herman Hallberg, also with Cooper Theatres<br />

management for the past four and<br />

one half years.<br />

Thompson is a member of the Foundation<br />

board as is Campbell, who heads the<br />

board of Miller and Paine, Lincoln department<br />

store. Other Foundation board members<br />

are C. Wheaton Battey, Lincoln<br />

banker: William Putney, insm'ance man;<br />

J. Lee Rankin. New York attorney; T. A.<br />

Sick, Lincoln insurance man and<br />

Van Home, Omaha businessman.<br />

E. N.<br />

Cooper currently operates recently constructed<br />

Cinerama luxury theatres in<br />

Omaha, Minneapolis and Denver, which<br />

are famous for their identical and unique<br />

circular design. Other Cooper theatres are<br />

operated in Lincoln. Omaha, Greeley,<br />

Grand Junction, Pueblo and Colorado<br />

Springs in Colorado and Oklahoma City.<br />

In late November, the Foundation opened<br />

its newest Cooper Theatre in Colorado<br />

Springs.<br />

Joan Crawford Is Touring<br />

13 Cities for Her Film<br />

NEW YORK—Joan Crawford, star of Columbia's<br />

January release, "Strait-Jacket,"<br />

left Monday i6) on a nationwide tour to<br />

promote the film, which opened Wednesday<br />

(8) in hundreds of situations throughout<br />

the U.S.<br />

Miss Crawford will spend 13 days on tour<br />

and visit New York, Pittsburgh, Indianapolis,<br />

Chicago, Philadelphia, Boston and<br />

Toronto to meet with editors, radio-TV<br />

commentators and columnists in each city.<br />

Btitish 'Tom Jones Sweeps<br />

Best Ten Lists; 'Hud' Close<br />


NEW YORK—"Tom Jones," the British<br />

comedy being released in the U.S by United<br />

Artists-Lopert, swept the motion pictui-e<br />

"best field" list for 1963 by being named<br />

"best picture of 1963" by the New York<br />

Film Critics, heading the "best ten" of the<br />

National Board of Review and being included<br />

in the "best ten" pictures of the<br />

year by every single New York daily newspaper,<br />

the Times, the Herald Tribune, the<br />

Daily News, the New York Post, the<br />

Jom-nal-American and the World-Telegram,<br />

in most of which it headed the lists.<br />

However, "Hud," the Hollywood picture<br />

made by Paramount, came close behind by<br />

being on every best ten list, including the<br />

six daily newspapers, plus the National<br />

Board of Review, even if it did not head the<br />

lists as did "Tom Jones."<br />


Two other 1963 pictm'es. the Hollywoodmade<br />

"It's a Mad, Mad, Mad, Mad World,"<br />

produced by Stanley Kramer and distributed<br />

by United Artists, and "The L-<br />

Shaped Room," British film distributed in<br />

the U.S. by Columbia Pictures, were on the<br />

majority of best ten lists, the former being<br />

named by the Times, the Daily News, the<br />

Post, the Journal-American and the World-<br />

Telegram, and the British picture being on<br />

the lists of the Times, the Daily News, the<br />

Journal-American and the World-Telegram,<br />

as well as the National Board of Review.<br />

In each case Judith Crist of the<br />

Herald-Tribune failed to include these, her<br />

list being predominantly foreign-made pictures,<br />

such as "Winter Light" and "The<br />

Sound of Ti'umpets."<br />

Also on the majority of the best ten lists<br />

were "America America," made in Greece<br />

in English for Warner Bros, release, and<br />

"8 '2." the Italian-language picture being<br />

distributed by Embassy Pictures. The<br />

former was listed by the Times, the Herald-<br />

Tribune, the Journal-American and the<br />

World-Telegram while the Federico Fellini<br />

picture was on the lists of the Times, the<br />

Herald-Tribune and the Daily New's, as well<br />

as the National Board of Review, which<br />

named it "best foreign picture of the year."<br />


Among the pictm-es which were on thi-ee<br />

of the "best ten list" were "Lilies of the<br />

Field," produced in Arizona by Ralph Nelson<br />

for United Artists release; "Heavens<br />

Above," a British comedy distributed by<br />

Janus Films, and "How the West Was<br />

Won," the MGM-Cinerama production.<br />

Sm-prisingly, the world's most expensive<br />

film which has been playing two-a-day exclusively<br />

to date, was cited by only two<br />

papers, Bosley Crowther's list for the Times<br />

and Rose Pelswick's list in the Journal-<br />

American. Of the other pictm-es which were<br />

on two "best ten" lists, the only Hollywoodmade<br />

pictui'e was Universal's "To Kill a<br />

Mockingbird," which actually was on some<br />

of the 1962 lists. Others which were on two<br />

lists included the Italian-made "The Leopard,"<br />

distributed by 20th Century-Fox, and<br />

"This Sporting Life" and "Lord of the<br />

Flies," British pictures distributed in the<br />

U.S. by Continental<br />

Thus United Artists, with three pictm-es<br />

on the majority of lists, and Paramount,<br />

Columbia Pictures, Warner Bros, and Embassy<br />

Pictures, releasing pictures which<br />

made highly respectable showings, can<br />

boast of "best ten" listings in their future<br />

advertising campaigns.<br />

'81/2' and 'Tom Jones' Win<br />

IFIDA's Top Awards<br />

NEW YORK — The Independent Film<br />

Importers and Distributors of America has<br />

voted its Joseph Burstyn Award to Federico<br />

Fellini's "8 '2" as the outstanding foreign<br />

film of 1963. The IFDA English Language<br />

Award went to United Artists' "Tom Jones"<br />

for which Tony Richardson was voted the<br />

best director of a foreign picture. Albert<br />

Finney won the top honor as the best actor<br />

in a foreign production.<br />

Runners-up for the Burstyn Award,<br />

named for the pioneer film importer, were<br />

"Four Days of Naples," MGM, and "The<br />

Suitor," Atlantic Pictm-es. The English<br />

language runners-up were "The L-Shaped<br />

Room." Royal-International, and "Mondo<br />

Cane," Times Film.<br />

Following Richardson as best director<br />

were Federico Fellini for "8 '2" and Bryan<br />

Forbes for "The L-Shaped Room." Finney's<br />

runners-up for acting were Marcello Mastroiamii<br />

for "8I2" and Richard Harris for<br />

"This Sporting Life," Continental release.<br />

Brigitte Federspiel was voted best actress<br />

in a foreign film for her performance in "A<br />

Stranger Knocks." a Trans-Lux release.<br />

Runners-up were Leslie Caron for "The L-<br />

Shaped Room" and Margaret Rutherford<br />

for MGM's "Murder at the Gallop.<br />

The technical dubbing award was won by<br />

Titra Sound Co. for "Divorce—Italian<br />

Style," followed by Peter Riethoff for his<br />

work on "Sundays and Cybele" and by K.<br />

Gordon Murray for "Little Boy Blue."<br />

Union Films' "Marc Chagall" won the<br />

Kingsley Short Subjects Award, runners-up<br />

being Colmnbia's "The Critic" and Janus'<br />

"Dylan Thomas."<br />

The awards will be presented formally at<br />

the IFIDA dinner dance at the Americana<br />

Hotel on January 21.<br />

Filmways Shows Increase<br />

In 3-Month Net Profit<br />

NEW YORK—Filmways, Inc., and subsidiary<br />

companies reported a net income<br />

of $70,331 for the three months ended November<br />

30. This compared with a net of<br />

$44,880 for the same period of 1962. Filmways,<br />

which produced "Boys' Night Out,"<br />

recently completed "The Americanization<br />

of Emily."<br />

Revenue from motion picture production<br />

and television films dm-ing the thi-eemonth<br />

period amounted to $2,512,383<br />

compared with $2,990,185 in the same three<br />

months last year. Earnings per share were<br />

12 cents and eight cents, respectively.<br />

BOXOFFICE January 13, 1964<br />


_<br />

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homogeneous oxide layer— reduces tape<br />

noise and intermodulation distortion.<br />

Extremely tough, wear-resistant, but<br />

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build-upon recordingand pick-up heads.<br />

With its high chemical stability, it<br />

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of the recorded library.<br />

And, most important, new "R-type"<br />

binder permits uniform oxide coatings of<br />

superb magnetic characteristics. Its high<br />

output and low print-through result in<br />

excellent reproduction quality— more<br />

vibrant highs, a more natural balance<br />

between highs and lows.<br />

EDGE SLITTING exerts great influence on ultimate<br />

audio quality; uneven tracking introduces<br />

intermodulation distortion. Note loose particles<br />

on rough guiding edge shown in photomicrograph<br />

of conventional film at left compared to<br />

evenness of EASTMAN Magnetic Sound Recording<br />

Film at right.<br />

SEE THE DIFFERENCE: Printed on the<br />

back of the new Type A704 film is the<br />

permanent legend "Eastman KodakCo.,"<br />

together with a series of dispersion numbers.<br />

This "Life-Time Coding" provides a<br />

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film by content, a useful reference for<br />

logging of optimum bias settings, re-use<br />

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PERFORATING affects audio fidelity. Note the<br />

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EASTIVIAN Sound RecordingTapes, write:<br />



: January<br />

,<br />

It<br />

111<br />

'A<br />


Energetic Young Fund Drive Worker<br />

Permitfed to Visit Rogers Hospital<br />

a long way from Biloxi, Miss., to the<br />

It's<br />

Will Rogers Hospital in Saianac Lake.<br />

N.Y.<br />

but 10-year-old Joey Lamousin made<br />

it. It was a dream come true.<br />

The beginning was the summer of 1963<br />

when Gene DeFallo. manager of Gulf<br />

Slates' Beach Drive-In Theatre, asked a<br />

Lions Club Little League baseball team to<br />

help with his Will Rogers Fund Drive.<br />

Victor Joseph Lamousin m was one of<br />

those boys, and Joey showed a deep interest<br />

in his assignment. He became inquisitive<br />

about the work at the hospital. Joey was<br />

the hardest worker of the lot. On his own,<br />

he collected over $125. At a party which<br />

DeFallo gave for the boys, Joey said that<br />

someday he'd like to "visit that wonderful<br />

hospital."<br />


That word w^as passed to Gulf States<br />

Theatres' president. T. G. Solomon, who in<br />

turn contacted J. E. "Ned" Shugrue, executive<br />

director of the Will Rogers Memorial<br />

Fund. Solomon suggested that Joey<br />

be brought to the hospital for a visit.<br />

The Lamousin family had moved to<br />

Plattsburg, N.Y. But even that move did<br />

not clear the way for young Joey.<br />

Shugrue advised Solomon that "such a<br />

visit poses a problem that cannot be<br />

solved." (Youngsters under the age of 14 are<br />

not permitted as visitors in institutions for<br />

patients with communicable diseases.)<br />

In a letter to Solomon expressing thanks<br />

for his efforts to arrange a visit for Joey,<br />

Mrs. Lamousin said, "I have explained to<br />

Joey the rea.sons why he cannot visit the<br />

hospital. He understands. But, of course,<br />

was disappointed. I have promised him a<br />

trip to Saranac Lake. With a view from<br />

the outside we'll satisfy his desire to see the<br />

hospital and, perhaps, when he is older,<br />

he will be permitted to see the inside<br />

of the Research Laboratories and other<br />

parts of the hospital.<br />

"It was a pleasure, a new exeprience and<br />

at the same time a rewarding experience<br />

for Joey to work for such a wonderful<br />

cause. I have never seen anything impress<br />

Joey as much as the Will Rogers Hospital<br />

Fund Drive. It was a gratifying experience<br />

to .see my son take such an interest in the<br />

Drive."<br />


Later communication from Shugrue said,<br />

"We were able to waive the youth restrictions<br />

at Will Rogers on a Public Invitation<br />

Day last week and this afforded the opportunity<br />

to receive young Joey Lamousin<br />

in to the Medical Rotunda, the Medical<br />

Library and the Clinical Laboratories.<br />

"Accordingly, we invited the Lamouslns<br />

—and presented Joey with a Will Rogers<br />

Award Statuette as evidence of our recognition<br />

and appreciation for what he did In<br />

Blloxl, M1.SS.<br />

"Attached is a print of Joey receiving<br />

the statuette from our superintendent of<br />

nurses, and of hLs family."<br />

This Christmas letter was received by<br />

young Joey from the Will Rogers Hospital:<br />

"Dear Joey:<br />

"Here are photographs we made of you<br />

and your wonderful parents and sister at<br />

A nurse at the Will Rogers Memorial<br />

Hospital presents a Will Rogers Award<br />

Statuette to 10-year-old Joey Lamousin<br />

for his untiring work in collecting<br />

more than $125 for the hospital.<br />

Will Rogers Hospital last week.<br />

"We hope these, and your Award Statuette<br />

of Will Rogers will help you to long<br />

remember our appreciation for what you<br />

did in Biloxi for this hospital.<br />

"Our compliments to you for reaffirming<br />

our faith and appraisal of the good character<br />

of American boys. You worked hard<br />

and unselfishly to help people who are hospitalized—and<br />

to help medical researchers<br />

who are striving to overcome and to prevent<br />

serious lung and chest diseases.<br />

"Thank you, and please accept our very<br />

best wishes for the Bright Future you so<br />

richly deserve."<br />

Yes, it's a long way from Biloxi to Saranac<br />

Lake, but Joey Lamousin made it.<br />

'The Directors' Short<br />

For National Release<br />

HOLLYWOOD—Following the initial tryout<br />

engagement here at the Pour Star, the<br />

documentary short subject, "Tlie Directors"<br />

will go into national release, it was announced<br />

by Life Magazine publisher C. D.<br />

Jack.son. Made originally as a short for<br />

promotion purposes by Life staffers, it is<br />

expected that the success of the film has<br />

prompted Life to go all out on a regular<br />

series. <strong>Boxoffice</strong> learned here.<br />

Since March of Time by the same group<br />

in the late 30k nothing along these lines<br />

has come out of the Luce publishing empire.<br />

Lester Schoenfeld is the distributor.<br />

More Than 500 Locations<br />

Ask for Fight TV Rights<br />

NEW YORK—More than 500 locations<br />

have requested licenses from Theatre Netw'ork<br />

Television for the pre.sentation on<br />

closed circuit tt'levision of the Sonny Liston-Casslus<br />

Clay heavyweight championship<br />

fight on February 25.<br />

Nathan L. Halpern. president of TNT,<br />

said applications had been received from<br />

conventional theatres, drive-ins. arenas,<br />

auditoriums, ball parks, race tracks and<br />

hotel ballrooms in more than 200 cities in<br />

the United States, Canada and Mexico.<br />

Kirk Douglas, Edw. Lewis<br />

Form Production Company<br />

NEW YORK—Kirk Douglas, currentl<br />

starring on Broadway in "One Flew Ove<br />

the Cuckoo's Nest." has formed Dougla<br />

and Lewis Productions with Edward Lewis<br />

his producer for the past five years, as<br />

division of Kirk Douglas Enterprises t<<br />

produce motion pictures, television am<br />

legitimate shows.<br />

Under the seven-year partnership agree<br />

ment with Lew'is, Douglas plans a $15,000,<br />

000 over-all program for 1964-65 which wil<br />

include the movie version of "Cuckoo'<br />

Nest." tentatively scheduled to start production<br />

late in 1964; "Montezuma." s<br />

multi-million dollar spectacle similar ir<br />

scope to "Spartacus" and "The Vikings,"<br />

and an adaptation of the novel. "Seconds,'<br />

to be made in conjunction with Joht<br />

Frankenheimer Productions.<br />

Lewis, who has just completed the piC'<br />

turization of "Seven Days in May" for the<br />

Kirk Douglas company, which was produced<br />

in conjunction with Frankenheimer<br />

and Seven Arts, to be released by Paramount<br />

in February, will also be on loan,<br />

out to the Mirisch Co. and Frankenheimer.r<br />

to act as producer on "The Confessor," to<br />

start in mid-1964 with Henry Fonda and<br />

Tony Curtis starred. Douglas and Lewis<br />

have also commissioned Kenneth Kesey,<br />

author of "Cuckoo's Nest." to write an<br />

original, as yet untitled, for the firm's<br />

agenda in late 1964.<br />

Since 1955, Kirk Douglas Enterprises,<br />

through its companies, Bi-j'na Productions,<br />

Joel Productions and Eric Productions,<br />

have made 12 features, including "Spartacus,"<br />

"The Vikings," "Lonely Are the<br />

Brave" and four in which Douglas did not<br />

appear. Lewis, who had film and TV background,<br />

was signed by Douglas in 1956<br />

writer-producer and became vice-president<br />

of Douglas' fimi in 1958.<br />

Technicolor Services<br />

Into Aeronautics Field<br />

HOLL"YWOOD — The research<br />

and development<br />

division of Technicolor Corp.<br />

was the successful bidder to provide photographic<br />

services for the National Aeronautics<br />

and Space Administration and<br />

lunar landing program, it was revealed<br />

Monday (6i by Patrick J. Frawley jr.,<br />

chairman of the board and chief executive<br />

officer of Technicolor.<br />

The firm will provide complete management<br />

services for the installation, operation<br />

and management of a photographic<br />

laboratory to be constructed at the new<br />

launch operation center at Merritt Island,<br />

Fla.<br />

"We feel that the contributing factors<br />

leading to this important assigmnent are<br />

due to our many years of research and<br />

development pioneering in the photographic<br />

and processes methods." Frawley<br />

said. "Technicolor is pleased to add this<br />

important program to its expanding military<br />

and government activities."<br />

Italian Film to MGM<br />

NEW YORK World distribution rights.J<br />

with the exception of Italy, have been acquired<br />

to "Hercules. Samson and Ulysses"|<br />

by Metro-Goldyn-Mayer. The English language<br />

film was filmed in Eastman Colorl<br />

and wide screen in Italy by Internazionale<br />

Cinematografico Distribuzione.<br />

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13, 1964<br />


1<br />

. . This<br />

. . "McLintock!"<br />

—<br />

Patrick!<br />

. . . The<br />

. . The<br />

. . Not<br />

—<br />

. .<br />

I<br />

'Mdintockl' (UA) Is Voted December<br />

<strong>Boxoffice</strong> Blue Ribbon Award<br />


J^ATIONAL SCREEN COXJNCIL members voted "McLintock!" the December Blue<br />

Ribbon Award as the most outstanding of those releases for the month which was<br />

also entei'tainment suitable for the whole family. The rollicking, boisterous comedy in<br />

which John Wayne and Maureen O'Hara star has no subtleties and few inhibitions<br />

but manages to entertain in old-fashioned slapstick style that substitutes mudwallowing<br />

for pie-throwing. Produced by Michael Wayne under the direction of<br />

.<br />

Andrew V. McLaglen, a third Wayne i<br />

also appears in it. The comedywestern<br />

utilizes fist-fights and spankings instead of gun-toters stalking each othesdown<br />

deserted streets— all in tongue-in-cheek fashion.<br />

Our reviewer had this (in part) to say Pilot Duke rides again in this<br />

about it in <strong>Boxoffice</strong>, issue of November socko, comic spoof of early horse-opera<br />

18 of last year:<br />

epics, with Wayne again tall in the saddle.—Joanne<br />

"A laugh riot, packed with appeal, this<br />

Sequin, WBEN-TV, Buffalo.<br />

magnificent Michael Wayne produced The best fun picture we've seen in ages<br />

film should pull patrons on the recommendations<br />

is "McLintock!" I think the two fight<br />

of those who pass on the scenes, played for laughs, are classics.<br />

word. There is special excitement for Ann D. Kenny, Parents' Magazine .<br />

western fans—riding, shooting, rodeos, Good, rollicking fun here for all ages.<br />

Indians, brawls, broad humor, love in-<br />

Maureen O'Hara almost steals the show.<br />

terest, music and herds of cattle . . .<br />

Although the story line is merely the<br />

vehicle on which to hang the rollicking<br />

comedy events, it does, on the whole, add<br />

a new dimension to western filmmaking."<br />

Good Family Fun<br />

NSC members conmiented about the<br />

winning picture on their ballots:<br />

"McLintock!" is good family fun in the<br />

usual John Wayne manner. Even my<br />

youngest got a bang out of this one.—Jay<br />

Monsen, Radio KSUB, Cedar City, Utah<br />

... I had to vote for "McLintock!" when<br />

my 7-year-old went back to see it four<br />

times."—Frank Rossiter, Savannah Morning<br />

News.<br />

Nothing but entertainment plus m "Mc-<br />

Lintock!"—A. B. Covey, Alabama TOA,<br />

Montgomery . is just<br />

good fun—enough slapstick to whip its<br />

shortcomings and also action to delight<br />

the youngsters. Good visual impact.<br />

Grant Marshall, Burlington (Iowa><br />

Hawkeye.<br />

"McLintock!" is a good family western<br />

with action, comedy and John -Wayne.<br />

Marvin A. Brock, Texas Tech College,<br />

Lubbock . is good, relaxed fun<br />

and a fine western satire in the bargain.<br />

—Warner Twyford, Norfolk Virginian-<br />

—James K. Loutzenhiser, M.D., USPHS,<br />

Kansas City . for the sophisticates<br />

—just for those who like to laugh.—Herb<br />

Kelly, Miami News.<br />

Hands down, it's "McLintock!" Here<br />

In Idaho Falls "McLintock!" played to<br />

capacity crowds for weeks. The long lines<br />

looked like the old days of movieland.<br />

Melvin Richardson, KID-TV, Idhao Falls<br />

best in a long time.—Jeanette<br />

Mazurki, Glendale News Press . . . While<br />

typical John Wayne fare, this is none the<br />

less entertaining for all ages.—Bob<br />

Badgley, Sacramento Union.<br />

"McLintock!" is so outstanding in film<br />

entertainment that it fulfills the National<br />

Screen Council's requirements to win the<br />

<strong>Boxoffice</strong> Blue Ribbon Award.—Virginia<br />

R. Collier, District of Columbia MP & TV<br />

Council . . . John Wayne's latest western<br />

more or less satirizes stereotyped adventures<br />

in the pioneer west. It is not quite a<br />

click but a good, clean try.—Mrs. Kenneth<br />

C. Wilson, San Francisco MP & TV<br />

Council.<br />

Best entertainment for the family is<br />

"McLintock!"—but on a rather weak list.<br />

—Robert Sokolsky, Buffalo Courier-Express<br />

. . . This is real entertainment.<br />

Ralph L. Smith, Bartlesville Examiner<br />

Enterprise.<br />

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The Cast<br />

McLintock<br />

John Wayne Matt Douglas jr<br />

Katherine McLintock .... Maureen O'Hara Bunny Dull<br />

Louise Warren Yvonne De Carlo Ben Sage<br />

Davey Elk<br />

Devlin Warren<br />

Patrick Wayne<br />

Puma<br />

Becky McLintock Stefanie Powers Agard<br />

Birnbaum<br />

Jack Kruschen Matt Douglas<br />

Drago<br />

Chill Wills Governor<br />

Jerry Van Dyke<br />

Edgar Buchanan<br />

Bruce Cabot<br />

Perry Lopez<br />

Michael Pate<br />

Strother Martin<br />

Gordon Jones<br />

Robert Lowery<br />

Producer<br />

Michael Wayne<br />

Director<br />

Andrew V. McLaglen<br />

Original Screenplay<br />

James Edward Grant<br />

Cinematographer .... William H. Clothier<br />

Film Editor<br />

Otho Lovering<br />

Sound<br />

Jack Solomon<br />

Production Staff<br />

Music<br />

Frank DeVol<br />

Color by Technicolor<br />

Original Songs:<br />

"Love in the Country"— Music by<br />

Frank DeVol, lyrics by "By" Dunham;<br />

"Just Right for Me"— Music and<br />

lyrics by "By" Dunham<br />

This award is shen each month by the<br />

National Screen Council on the basis of outstafldino<br />

merit and suitability for family<br />

entertainment. Council membership comprises<br />

motion picture editors, radio and TV film<br />

commentators, representatives better films<br />

of<br />

councils, civic, educational and exhibitor oroanjzations.

. . Steve<br />

. . Samuel<br />

. .<br />

. . . "The<br />

. . . Joseph<br />

. . The<br />

. . Gene<br />

. . "Gift<br />

. .<br />

. . The<br />

. . Glenn<br />

. . Paramount<br />

. . Al<br />

. . Anna<br />

. .<br />

'i^MfcuMd ^efrcnt<br />

^HEN EDWARD LEWIS fiiiishes<br />

production<br />

of "The Confessor" and starts<br />

on the Mirisch Co. -John Piankenheimer<br />

deal, his new Douglas-Lewis production,<br />

"Seconds," based on young Lewis J. Carlino's<br />

screenplay of the David Ely book,<br />

which was bought for $75,000, will then<br />

take its place in the production line. The<br />

story concerns an "organization," which<br />

gives one a new start in life. First<br />

the group arranges for one's apparent<br />

death, and then all is clean on the<br />

new slate. Carlino is a young University of<br />

Southern California student, who is in the<br />

avant-garde area of playwriting. "Cuckoo's<br />

Nest," slated for Douglas-Lewis' first start<br />

when Douglas leaves the play in May, for<br />

his film commitment, may send a company<br />

to England, and possibly the west coast,<br />

although Douglas will be replaced by another<br />

star. In this busy life, the planning<br />

of the blockbuster film, "Montezuma," will<br />

come into 1965 or later shooting . . . "How<br />

to Murder Your Wife" will be filmed in<br />

Hollywood, in March, for a United Artists<br />

release. Jack Lemmon has been signed by<br />

George Axelrod. playwright, whose hits include<br />

"The Seven Year Itch," and "Will<br />

Success Spoil Rock Hunter?" This first<br />

original screenplay by Axelrod will be directed<br />

by Richard Quine, w'ith Axelrod acting<br />

as "Mr. Moneybags," the term for producers,<br />

used on the backlot. Gordon Carroll<br />

will act as executive producer in the<br />

Lemmon starrer Parker comes<br />

home again to<br />

.<br />

the 20th Century-Pox lot,<br />

with his first epic appropriately titled<br />

"John Goldfarb, Please Come Home."<br />

Richard D. Zanuck, vice-president in<br />

charge of production chores for the westside<br />

lot, announced the romantic, satirecomedy,<br />

based on the best-selling novel by<br />

William Peter Blatty. will star Shirley<br />

MacLaine, in the multi-million-dollar budgeted<br />

production. Blatty wrote the screenplay<br />

for his own Doubleday published<br />

novel, which will come in under Steve<br />

Parker Productions, Inc.<br />

t-<br />

All of a sudden the property, "Don<br />

Quixote," written centuries back, has become<br />

a hot item. Though there are already<br />

eight films in distribution based on the<br />

Cervantes classic, a Broadway play is being<br />

written as a musical, with Dale Wassemian<br />

teamed with talented W. H. Auden, on book<br />

and lyrics, with a film production following.<br />

A. Ronald Lubin is al.so trying to put<br />

a Don Quixote deal together, and this<br />

column has knowledge of several people<br />

who would like to play the lead, including<br />

John Carradine, French actor Jacques<br />

Tati and Rex Harrison . Puller<br />

Is working on the screenplay of "The<br />

Charge at San Juan," his next Independent<br />

release. How he will get to use Mr. Castro's<br />

Island, Cuba, for the story of the Spanish-<br />

American War situation will make a good<br />

foUowup. Puller is writing the story<br />

The completed .script<br />

.<br />

on Metro-Ooldwyn-<br />

Mayer's "Muscle Beach" has been turned<br />

over to studio head Robert Wcitman. by<br />

Ira Wallach. This is not to be confu.sed<br />

with "Mu.scle Beach Party" of American<br />

International Pictures. MGM's releasing<br />


. . . Walter<br />

schedule will include an independent production<br />

to be made by Alain Delon. "Have<br />

I the Right to Kill? " will be directed by<br />

Alain Cavalier, who wrote his own story<br />

w-hich Jean Cau screenplayed<br />

Bien has been handed the first draft of a<br />

.screenplay by writers Paul Rosner and<br />

Steve Gold, which is based on the original<br />

story "Galloway." Under the SIB banner,<br />

Bien counts this as the first of three to be<br />

produced in 1964, other than his cartoon releases<br />

and industrials.<br />

f<br />

Martin Ransohoff is busy on several<br />

projects at MGM, where he is finalizing<br />

plans for his Pilmways, Inc., setup. He<br />

completed the production for the Culver<br />

City studio of "The Americanization of<br />

Emily," and soon goes to work on the Columbia<br />

deal, "The Sandpiper." Following<br />

this "The Loved One," which Tony Richardson<br />

will direct, and John Calley will<br />

produce, is being supei-vised by Ransohoff,<br />

with no release deal announced. Jules<br />

Dassin has one in the can, "Topkapi,"<br />

which he produced and directed for Filmways.<br />

The latter stars Melina Mercouri<br />

Spaceman or Don't Blast Me Off"<br />

is the title of a feature which Bert O. Gordon<br />

will produce and direct from an original<br />

story by Robin Estridge and Gordon<br />

L. Cohen has "The Loners," an<br />

original by James B. Doherty, signed for<br />

his Vegan Productions, with Las Vegas as<br />

the locale, with filming set in 1964 .<br />

Richard Burton and Joseph Sirola will coproduce<br />

a film, although Burton will not<br />

appear in it. The novel, from which "A<br />

Separate Piece" originated, was written by<br />

John Knowles. No writer has been assigned<br />

for the screenplay which will locale<br />

in an English school. Some of our New<br />

England schools around Boston are closely<br />

akin to British schoolgrounds and will be<br />

.<br />

used for shooting of Blarney"<br />

is an appropriate title for William Beem's<br />

first change from an actor to a producer's<br />

role on a picture. The Peter Foy screenplay<br />

will go into production soon ... A<br />

Perlbcrg-Seaton story about a World War<br />

II background is slated for early 1964<br />

shooting. The title of the Rod Taylor-<br />

James Garner costarring deal is "36<br />

Hours." MGM is the base for the<br />

production.<br />

"The Battle of the Villa Fiorita," the<br />

best-selling, contemporary story of two<br />

children who refuse to be victims of a divorce,<br />

a Book of the Month Club selection,<br />

has been purchased by Jack L. Warner for<br />

Warner Bros. The deal for the Rumer<br />

Godden book, which is to be Delmer Daves'<br />

next production for Warner, was handled<br />

by the H. M. Swanson agency, a local Hollywood<br />

firm . Berlin Wall is the<br />

setting for a script for his original "A Boy,<br />

a Ball and a Hole in the Wall," by James<br />

Henaghan, who is doing his writing remotely<br />

from Spain. The film will be shot<br />

in Germany . Nelson, at MGM.<br />

where he is preparing "The Hank Williams"<br />

story for Samuel Katzman's Pour<br />

Leaf Productions, has acquired for his own<br />

company all rights to "The Valiant Tailor."<br />

an original story, and adaptation. ba,sed on<br />

the legendary Grimm Fairy Tale, which has<br />

been revi.sed by Jeanne Leander. into a<br />

musical form . Broadway hit. "Plain<br />

and Fancy." will be director Bill Hobin's<br />

first feature-length motion picture under<br />

his Mizpah Productions banner.<br />

.<br />

Jack Warner gathered in British-actor<br />

Jeremy Brett, on a five-year non-exclusive<br />

contract calling for one picture a year, following<br />

his first Hollywood stint in "My<br />

Fair Lady." Brett, known overseas for his<br />

work on stage, screen and video, is a singer<br />

and dancer, as well as a dramatic actor .<br />

Barbara Eden is George Pal's choice for<br />

"The Disappearance," his new property by<br />

David P. Harmon, based on the Philip<br />

Wylie book. Miss Eden faced Pal's<br />

cameras in "Seven Paces of Dr. Lao," recently<br />

completed on the MGM lot . . .<br />

"Mickey One" is the name of the Columbia<br />

release to star Warren Beatty in Arthur<br />

Penn's production. The young star plays<br />

a nightclub comedian, w-ith role written m<br />

screenplay by A. M. Surgal . Maria<br />

Alberghetti plays in "The Oldest Story,"<br />

from a novella by William Saroyan, wellknown<br />

playwright Ford rolls<br />

his independent production at the end of<br />

this year, also starring . . . Jeriy Lewis<br />

signed up the long and short of Hollywood,<br />

with Peter Lorre and John Carradine both<br />

set for roles in "The Patsy." Glenn Corbett<br />

moves from "Route 66," to the feature side<br />

of the Columbia lot, w'here he heads the<br />

cast of Art and Jo Napolean's "Surfing<br />

Wild," with filming scheduled for February.<br />

Joan Crawford has been signed by Robert<br />

Aldrich for one of the two feminine roles<br />

in a stoi-y which concerns a cousin returning<br />

to her hometown when her family<br />

mansion is about to be razed. Titled, "What<br />

Ever Happened to Cousin Charlotte?" the<br />

film, according to Aldrich. is definitely not<br />

a sequel to "What Ever Happened to Baby<br />

Jane?" Henry Farrell wrote both screenplays.<br />

Miss Crawford, a well-known business<br />

woman, gets a percentage of the<br />

profits, and a salary . has<br />

taken an option on Vic Lundin for a second<br />

feature following his stint as costar in<br />

"Robinson Crusoe on Mars" ... A costar<br />

role in Jerry Bresler's Columbia release<br />

"Major Dundee." has been garnered by<br />

Michael Anderson jr., son of the famed<br />

playwright and director, with the 19-year<br />

old actor playing opposite Charlton Heston<br />

and Richard Harris. His other starring<br />

roles have been in MGM's "The Out-of-<br />

Towners" and Disney's "The Castaways"<br />

and "The Sundowners."<br />

George Cukor is plamiing to film Compton<br />

MacKenzie's novel. "Sinister Street," as<br />

the first production for his independent<br />

company. Last time out. in 1935. Cukor<br />

did a Mackenzie story with Katharine Hepburn<br />

and Cary Grant as stars . . . Benton<br />

Film Productions. Ltd.. the Anthony Mann<br />

independent company, has selected "The<br />

Unknown Battle," a Norway-based story on<br />

a hero of that nation, as one of the first<br />

Ruddy will<br />

produce "Daffy" and "Arabella," the<br />

Brando Pcnnebakor duo which comes under<br />

Universal's experimental New Horizon type<br />

of film.<br />

to be directed by Mann .<br />

16 BOXOFFICE :<br />

: January 13. 1964

ai'Taiv<br />

iiui/'Piaij<br />

Falcon Has Four More As Ticket -Buyer, Once Tradepaper<br />

'Companion Features'<br />

HOLLYWOOD—James S. Burkett, president<br />

of Falcon Pictures and veteran filmm<br />

a k e r, has announced<br />

four addit<br />

i o n a 1 "companion<br />

James S. Burkett<br />

features" for 1964 to<br />

follow "The Man<br />

Who Couldn't Walk,"<br />

which opened last<br />

week in Los Angeles<br />

in a multiple-run<br />

with MGM's "V.I.P.S."<br />

The other features<br />

are "The Great<br />

Armored Car Swindle,"<br />

"Nine Miles to<br />

Noon," "Third Stop<br />

. . . Danger" and "Too Young to Love."<br />

Falcon Pictures is a newly formed American-Canadian<br />

company with headquarters<br />

in Beverly Hills. Burkett has appointed<br />

Harry Stern general sales manager.<br />

At a recent luncheon-screening of "The<br />

Man Who Couldn't Walk," Stern said that<br />

exhibitors need indoctrinating with a fresh<br />

viewpoint on classification of "second features."<br />

He said that the "second feature"<br />

image is too close to the kind of entertainment<br />

that is supplied free to the TV fans,<br />

and expressed the need for film buyers and<br />

exhibitors to get behind the double-feature<br />

programs plamied by giving due credit and<br />

space to the "companion feature," designed<br />

to provide satisfying entertainment and<br />

complete the theatre experience of the<br />

ticket buyers. All references to second featm-es<br />

should be eliminated and the term<br />

"companion feature" used for more appeal<br />

in attracting patronage.<br />

Burkett's activities with Falcon will be<br />

devoted to obtaining the kind of "companion<br />

feature" product that will contain<br />

wholesome, exploitable subject matter. He<br />

said his Canadian partners are joined with<br />

him in a common goal to supply exhibitors<br />

with this type of product, in full assm--<br />

ance that the boxoffice future is bright<br />

and the need for such product is at hand.<br />

Falcon product will be handled by a national<br />

distribution organization of independent<br />

franchise representatives. Morris<br />

Safier, an executive with Falcon and a<br />

veteran film distributor, will supervise distribution<br />

in exchange areas from Denver,<br />

west.<br />

Signature Films to Reissue<br />

'Scarlet Letter' of 1934<br />

NEW YORK—Signatm-e Films has acquired<br />

complete ownership and world rights<br />

to the 1934 version of "The Scarlet Letter,"<br />

according to Samuel M. Sherman, president.<br />

The Nathaniel Hawthorne novel had<br />

been produced five times for the silent<br />

screen, but the 1934 adaptation was the only<br />

sound version.<br />

Sherman said that the success of reissues<br />

of this nature had been established and<br />

that the serious following for screen classics<br />

of the 1930s indicated the timing to be right<br />

for the picture to be shown again.<br />

Heading the cast of the 1934 production<br />

were Colleen Moore, Hardie Albright, Henry<br />

B. Walthall, Alan Hale, William Farnum<br />

and Betty Blythe. It was produced independently<br />

for Metro-Goildwyn-Mayer release.<br />

fj,7o^^ ^//g^s o Season's Films<br />

Editor's Note: The author of this article<br />

is a former tradepaper representative who<br />

spent many years as a reviewer, editor and<br />

writer on trade topics. Now in another<br />

field, he presents, herewith, his observations<br />

as a ticket-buying customer.<br />


THOSE WHO VIEW movies in the line of<br />

duty are generally mindful of the companies<br />

releasing them. They can, if they<br />

wish, consider the quality of a season's output<br />

in terms of one company's parade of<br />

hits, another's run of failures. Their moviegoing,<br />

by invitation and assignment, exposes<br />

them to the good, bad and mediocre,<br />

and a company is soon judged by its<br />

product.<br />

Paying patrons, on the other hand, guided<br />

by story, star, favorable reviews, wordof-mouth,<br />

or merely a spontaneous desire to<br />

see a movie, may neither know nor care<br />

from whence it came.<br />

As one who approaches the boxoffice<br />

with admission in hand, our curiosity overcame<br />

us a few days ago and we decided<br />

to take stock of our moviegoing—the pictures<br />

we had seen and the companies behind<br />

them.<br />

productions between De-<br />

We counted 15<br />

cember 1962, and October of this year (not<br />

a full 12 months, because our moviegoing<br />

activity has been curtailed the past few<br />

weeks). A far cry from the movie-a-week<br />

record that used to indicate normal attendance<br />

for most people, but not a bad<br />

average in the light of frequency of release,<br />

quality, want-to-see and convenience<br />

of attendance.<br />

We saw these films, not altogether because<br />

of favorable reviews or recommendations<br />

by others, but also because, for us,<br />

there was something attractive about them<br />

—in magnitude, stars, story treatment or<br />

subject matter. In a case or two, our own<br />

curiosity led us to the ticket window.<br />

"In Search of the Castaways," for instance,<br />

commanded our attention, not in<br />

expectation of outstanding entertairunent,<br />

but for the charm and irresistible appeal<br />

of Hayley Mills.<br />

Marlon Brando, as an American envoy to<br />

a southeast Asian country in "The Ugly<br />

American," aroused om- curiosity because<br />

we found it difficult to imagine Brando<br />

in a role that appeared to have a semblance<br />

of normal human warmth.<br />

Whatever in the world would induce one<br />

to see "Cleopatra"? We can't imagine. All<br />

we know is that our tickets were placed<br />

in a safe deposit box six months before<br />

the New York premiere.<br />

Advance publicity on the Tennessee location<br />

shooting, coupled with interest in<br />

the screen adaptation of James Agee's "A<br />

Death in the Family," propelled us to<br />

Philharmonic Hall during the recent Film<br />

Festival to see "All the Way Home."<br />

"The Birds," of course, for Alfred Hitchcock,<br />

as though since infancy we had been<br />

admonished, "Don't you dare miss that<br />

Hitchcock pictm-e, or you'll get no supper!"<br />

We approached "ZV2" cautiously. Oh, of<br />

course, it would be unique in the Federico<br />

Fellini manner; we had no doubt of that.<br />

But would it also be vague and puzzling?<br />

Our curiosity was too much, our resistance<br />

tumbled, and we saw our one foreign<br />

film of the year.<br />

Why "Hud"? The title, on first encounter,<br />

seemed slightly repulsive; but admiration<br />

for the talents of Paul Newman, and the<br />

highly laudatory reviews, turned the trick.<br />

Thinking back on those 15 productions,<br />

the pleasure and satisfaction most of them<br />

afforded us, our inquisitive mind had to<br />

identify the firms behind them. They<br />

may not surprise those who pride themselves<br />

on their knowledge of motion pictures.<br />

Nonetheless, we found them interesting,<br />

particularly because, out of the 15,<br />

eight companies were represented.<br />

Scoring on this basis, then, three runners-up<br />

were responsible for one picture<br />

each. Alphabetically, they were Buena-<br />

Vista ("Castaways"), Columbia ("Lawrence<br />

of Arabia") and Continental ("David<br />

and Lisa").<br />

Tieing for second place, with two pictures<br />

each, were Embassy ("Long Day's<br />

Joui-ney Into Night" and "81/2"), Paramount<br />

("Hud" and "All the Way Home"), 20th<br />

Century-Fox ("Cleopatra" and "The Longest<br />

Day," in its regular run) and United<br />

Artists ("A Child Is Waiting" and "Irma<br />

La Douce").<br />

With seven companies and 11 pictures<br />

accounted for, we checked distribution of<br />

the remaining four on our list. "Freud"<br />

(to which was later appended "The Secret<br />

Passion"), "The Birds," "The Ugly American"<br />

and "To Kill a Mockingbird" all bore<br />

one banner — Universal. One company,<br />

therefore, topped the list with 27 per cent<br />

of our year's screen fare.<br />

We were pleased to discover that so<br />

many companies were represented. Perhaps<br />

that is an indication of our changing time.<br />

As of this moment, there are 11 pictures<br />

on our future moviegoing list.<br />

There are fom- runners-up this time,<br />

with one film each. They are Buena-Vista<br />

("The Incredible Journey"), Paramount<br />

("Seven Days in May"), 20th-Fox ("The<br />

Man in the Middle") and United Artists<br />

("Ladybug, Ladybug").<br />

Columbia and Universal are in a tie<br />

for second place, with "The Cardinal" and<br />

"Under the Yum Yum Tree" representing<br />

the former, and "Captain Newman, M.D."<br />

and "Charade" doing the honors for the<br />

latter.<br />

Alone at the top is MGM, which distributed<br />

nary a one of our pictures seen<br />

this past year. The count of three includes<br />

"The V.I.P.s" (which will be "Daughter<br />

of the V.I.P.s" if we don't get around to<br />

our neighborhood theatre pretty soon),<br />

"The Prize" and "Sunday in New York."<br />

Having read in the financial pages a day<br />

or two ago that MGM suffered losses this<br />

past fiscal year, we would like to think<br />

that om- choice of three from this company<br />

might be a good omen.<br />

Correction<br />

David Levin is the manager of the RKO<br />

Keith Theatre in Syracuse, N.Y., and the<br />

person responsible for the Santa Glaus cutout<br />

Wishing Well used at Christmastime<br />

in behalf of the Will Rogers Memorial Hospital,<br />

as depicted on the <strong>Boxoffice</strong> cover<br />

December 23.<br />


: January 13, 1964 17


This chart records the performance of current attractions in the opening week of their first runs in<br />

the 20 key cities checked. Pictures with fewer than five engagements ore not listed. As new runs<br />

ore reported, ratings are added and averages revised. Computation is in (erms of percentage in<br />

relation to normal grosses as determined by the theatre manogers. With 100 per cent as "normal,"<br />

the figures show the gross rating above or below that mark. (Asterisk<br />

* denotes combination bills.)

—<br />

—<br />

.<br />

.<br />

'<br />

'<br />

'<br />

Charade/ and 'Tom Jones<br />

Continue<br />

Torrid <strong>Boxoffice</strong> Pace in New York<br />

NEW YORK — The Radio City Music<br />

Hall, with "Charade" and the annual Nativity<br />

stage pageant, in its fifth week, and<br />

"Tom Jones." bigger than ever in its 13th<br />

week at Cinema I. especially since the picture<br />

has been acclaimed as "best" by the<br />

New York Film Critics, were tops. The<br />

week even had the biggest Saturday take<br />

in the history of Cinema I.<br />

Also big were "Move Over, Darling," in its<br />

second week at the Aster: "The Sword in<br />

the Stone." strong in its second week at<br />

the RKO Palace, and several of the pictures<br />

in the art spots, including "To Bed ... Or<br />

Not to Bed." in its second week at the<br />

Coronet Theatre, where it broke the house<br />

record; "The War of the Buttons," in its<br />

third week at the Little Carnegie, which<br />

was above the second w-eek. "The Easy<br />

Life." in its second big week at the Festival,<br />

and "America America." in its third week<br />

at the Paris. Also holding up well were the<br />

two-a-day pictm-es, "The Cardinal." in its<br />

fourth week at the DeMille; "It's a Mad,<br />

Mad. Mad. Mad World." in its eighth week<br />

at the Warner Cinerama; "Cleopatra," in<br />

its 30th week at the Rivoli, and "Best of<br />

Cinerama." in its second week at Loew's<br />

Cinerama.<br />

Holding up w-ell enough were two Paramount<br />

releases. "Love With the Proper<br />

Stranger." in its second week at Loew's<br />

State and the east side Mm-ray Hill, and<br />

"Who's Been Sleeping in My Bed?" in its<br />

second week at the Victoria, "4 for Texas,"<br />

in its second week at the Paramount, and<br />

"The Victors," in its third week at the<br />

Criterion and the east side Sutton Theatre.<br />

With all the Times Square pictures going<br />

into their third or fourth weeks, the only<br />

new picture to open since late December was<br />

"Moderate Cantabile," which started at the<br />

east side Fine Arts January 6.<br />

,<br />

(Average Is 100)<br />

Astor—Move Over, Darling (20th-Fox), 2nd wk 160<br />

Baronet Billy Liar (Confl), 3rd wk.<br />

' 165<br />

Beekmon— Lowrence of Arabia "<br />

(Col), return run<br />

-Ith wk ,25<br />

Carnegie Hall Cinema Der Rosenkavolier<br />

(Showcorp), 2nd wk. ot two-a-day 140<br />

Cinemo I Tom Jones (UA-Lopert), 1 3fh wk 250<br />

Cinema II Ladybug, Ladybug (UA), 2nd wk. 120<br />

f Take A Tip From Me<br />

I Exploit More In 'M'<br />

And Remember To Gel Your<br />



From Dependable<br />


^^.l«'.n?T^r^!lu^^.ll<br />




Sovc Corbon Coit<br />


S31t Krctwood Avo<br />

eollmort. Morylond<br />

Phone: 665-0130

1<br />

c^herttheroHjs!<br />

shroud has »<br />

everv<br />

silver<br />

\inmg<br />

«hen old<br />

fiends<br />

get together<br />

tor a real blast o1<br />

grave robbery. •<br />

•<br />

poisoning and<br />

multiple mayhem 1<br />

I<br />

American Intert^atu<br />

THE<br />

101<br />

TERl®^<br />

.PANAVlSl^N AND COl^K<br />

BOWS<br />

reluctant<br />

corpse<br />

BROVIN...<br />

he digs<br />

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the mostl<br />

arH^ ^^ NICHOLSON >: .<br />

^^„^30,<br />

"uS WeR ^<br />

DNTACT YOUR Jirnejuaan, Mr^^<br />

exchang<br />

George J. Waldman<br />

630 Ninth Avenue<br />

New Yorii 36, New York<br />

Circle 6-1717<br />

Joseph Quinlivan<br />

3 Penn Center Plaza, Rm. 1525<br />

Philadelphia 2, Pennsylvania<br />

LOcust 8-6684<br />



Milton Braumon<br />

415 Van Braam Street<br />

Pittsburgh 19, Pennsylvania<br />

ATlcntic 1-1630<br />

George Waldman<br />

505 Pearl Street<br />

Buffalo, New York<br />

TL 3-3857

. . Tom<br />

. . Hans<br />

to<br />

and<br />

. . .<br />

The<br />

. . The<br />

E-4<br />


Producer of 5-Part Film<br />

Meets with Reade-Sterling<br />

NEW YORK—Pierre Roustang. producer<br />

of the new Walter Reade-Sterling release,<br />

tentatively titled "The World's Greatest<br />

ALBANY<br />

^he second annual joint installation of officers<br />

and<br />

phe Harte, a 300-seater in the town of<br />

directors of the Variety<br />

Tent<br />

Hoosick Falls,<br />

7 and the Women's<br />

dark since 1961. is<br />

League<br />

being<br />

relighted on the 17th by Joe Sher-<br />

of Variety<br />

Swindles." arrived<br />

will be held Sunday a9i<br />

from Europe Wednesday<br />

1 I<br />

in the clubrooms.<br />

Anthony<br />

8 discuss<br />

T.<br />

distribution<br />

Kolinski is chairman,<br />

and<br />

with Nate<br />

promotion<br />

for the<br />

man for Friday-through-Monday operation.<br />

Dickman and<br />

French pictm-e<br />

Barbara Quinlivan<br />

with Saul It<br />

J.<br />

last was operated by Charles Harte.<br />

as cochairmen.<br />

Turell. Reade-Sterling<br />

Joseph Harmon president.<br />

of Niagara Falls<br />

Roustang<br />

will also<br />

Sherman, who lives in Fair Haven. Vt., rims<br />

will be<br />

confer<br />

toastmaster.<br />

with<br />

Outgoing<br />

Irving<br />

Chief Barker<br />

Wormser the Capitol in Whitehall and the State in<br />

and<br />

Dickman<br />

Sidney G. Dcneau.<br />

will give an<br />

vice-president<br />

account and Mechanicville, and has an auction business<br />

in a theatre building at Fair Haven.<br />

of his stewardship<br />

and<br />

general sales manager of<br />

the<br />

the<br />

following will be<br />

Continental<br />

installed:<br />

distribution division.<br />

He started<br />

chief<br />

presenting<br />

barker.<br />

films at<br />

Thomas the latter<br />

W. Fenno; first assistant,<br />

Kolinski; second<br />

The five-part film was directed<br />

assistant. Albert<br />

by for six weeks.<br />

Claude Chabrol,<br />

J. Petrella: who<br />

property master, Ron<br />

made the Paris<br />

L. Ruth: sequence,<br />

dough<br />

"The<br />

Frank<br />

guy. Myron<br />

Man Lynch,<br />

Gross. To Who MGM<br />

Sold<br />

salesman,<br />

the<br />

reported<br />

Eiffel<br />

be installed Tower":<br />

the<br />

by the Women's<br />

Ugo concession stand<br />

Gregoretti,<br />

at<br />

League are Giannina<br />

who<br />

Pappalardo.<br />

"The<br />

made<br />

new Northway 83<br />

the<br />

Naples<br />

Drive-In.<br />

episode.<br />

Plattsburgh,<br />

president: Barbara<br />

Travel<br />

has been<br />

Orders";<br />

completed<br />

Quinlivan and<br />

to<br />

Mary<br />

Roman<br />

the<br />

Polanski,<br />

point<br />

Pappalardo.<br />

who made<br />

where indoor<br />

the<br />

vice-presidents;<br />

Amsterdam<br />

sequence,<br />

work can continue.<br />

Helen<br />

Lynch,<br />

Borman. "The Diamond<br />

who has stayed at<br />

treasurer; Rita<br />

Necklace";<br />

the motel<br />

Inda, financial Jean-Luc operated<br />

Godard,<br />

by<br />

secretary, Ada<br />

who Hyman Krinowitz—<br />

directed<br />

Dine,<br />

the<br />

corresponding Morrocan<br />

who will<br />

secretary<br />

and<br />

run the<br />

episode, and 850-car<br />

Horikawa,<br />

airer—thinks it<br />

Ethel Taylor, who directed<br />

can be<br />

recording secretary.<br />

Seberg and<br />

the Tokyo completed in<br />

episode. Jean<br />

time for an April<br />

Jeanpremiere.<br />

Pien-e<br />

When<br />

Cassel are among<br />

Lynch visited the Will<br />

the leading<br />

Rogers Hospital<br />

Bonnie Sciuk is selling space for the players.<br />

at Saranac Lake several weeks ago<br />

journal Tent 7 is putting out for the<br />

with<br />

upcoming<br />

Variety International convention<br />

Fred Kloepfer. Universal salesman,<br />

he found the recently redecorated lobby<br />

here<br />

. Fenno will attend the Variety 2 Foreign-Made Pictures<br />

very attractive. Patients about to leave included<br />

meeting in New York for newly elected<br />

James Jordan, an assistant to<br />

Acquired<br />

Hi<br />

chief<br />

by<br />

barkers ...<br />

Eldorado<br />

Sid Cohen, president<br />

Martin,<br />

of<br />

general sales manager for Universal;<br />

H. E. Goldberg, a Universal New<br />

Allied of New York, was in Miami<br />

NEW<br />

to attend<br />

YORK—Eldorado Films, Inc., has<br />

the National Allied board<br />

acquired<br />

session . . . Paul<br />

"Sword of El Cid '<br />

"Black York salesman, and George Schaefer.<br />

Wall was home recuperating from<br />

Duke" for<br />

an<br />

United States and<br />

illness<br />

Canadian<br />

. Conried theatrical and Helen Wisper,<br />

will television<br />

present an<br />

distribution. The<br />

MGM booker, was confined<br />

to<br />

evening of Shakespearean pictures are<br />

readings in the<br />

English<br />

her<br />

versions, home<br />

in by a heavy<br />

color, produced<br />

in Italy<br />

cold . .<br />

Boland Theatre in Lackawanna<br />

A new<br />

on<br />

as<br />

the<br />

cooperative<br />

concession stand<br />

features<br />

has<br />

with<br />

been built at<br />

evening of the 18th.<br />

Spanish the producers.<br />

Plattsbm-gh Drive-In. operated by Ruterill<br />

David Bader,<br />

Shea's<br />

executive<br />

and DuMont<br />

.<br />

Teck vice-president Albany<br />

remains of<br />

Variety<br />

closed with the projectionists<br />

demanding<br />

Eldorado, Club<br />

said the<br />

has<br />

deal was<br />

discontinued<br />

the forerunner<br />

sponsorship of Camp<br />

wages and other of an expansion<br />

things program<br />

Thacher after<br />

for<br />

22 years.<br />

the<br />

the<br />

management company.<br />

No decision has<br />

rejects . . . Bob The films<br />

yet<br />

Sokolsky<br />

were<br />

been<br />

acquired through<br />

made on a<br />

of the Sefo<br />

new charity.<br />

Courier-Express,<br />

Films<br />

A recent<br />

declaring International,<br />

item in this<br />

that<br />

long column<br />

films<br />

active in<br />

on<br />

the<br />

incorrectly<br />

Italian<br />

stated that<br />

local screens during 1963 film market.<br />

the camp sponsorship had been continued<br />

"were either first rate or very much the It is understood<br />

opposite,"<br />

that<br />

names Eldorado<br />

temperature often gets<br />

his<br />

has<br />

ten<br />

options<br />

on<br />

down below<br />

best as follows:<br />

To another<br />

zero in<br />

seven Watertown.<br />

Kill a<br />

features and the<br />

for<br />

Mockingbird, exposure<br />

of<br />

shrinkage<br />

Lilies of the Field,<br />

in 1964.<br />

The The theatre<br />

Longest company advertising in<br />

Day, David recently<br />

the<br />

and acquired<br />

the French<br />

Watertown<br />

Lisa, The<br />

paper before<br />

Devil's Eye, The production, "Lcs<br />

Christmas<br />

Cardinal, Loups<br />

was just coincidental<br />

Sundays and dans la Bergere,"<br />

Cybele, The<br />

now and not a<br />

in<br />

Black<br />

French<br />

result of a<br />

Fox,<br />

dialog<br />

26-below<br />

A Child Is Waiting and frigid<br />

English blast,<br />

titles,<br />

and The which as indicated<br />

will<br />

in<br />

Incredible<br />

be<br />

a<br />

Journey.<br />

dubbed<br />

recent item.<br />

this year.<br />

The<br />

A "Fantasia" benefit McFadden Amusement<br />

performance will<br />

Corp., which<br />

be held at the<br />

sells amusement Hellman Theatre devices<br />

the and<br />

night<br />

equipment,<br />

of the 21st<br />

filed<br />

for<br />

a bankruptcy<br />

the petition ... Joe Garvey,<br />

manager,<br />

Richard<br />

Northeastern<br />

G. Yates<br />

New<br />

Forms York Speech Center.<br />

reports<br />

Representatives<br />

the<br />

of<br />

matinee business<br />

on "The Sword<br />

Film Sales<br />

in the Stone"<br />

Company<br />

the center arranged the showing at a luncheon<br />

set records<br />

at the Granada Theatre, with long<br />

NEW<br />

with<br />

lines<br />

YORK—<br />

Dave Weinstein of<br />

Richard<br />

the<br />

G.<br />

Hellman<br />

Yates, who resigned<br />

December<br />

forming<br />

Foundation.<br />

from morning till early evening<br />

Reserved seats are<br />

20<br />

$5<br />

as eastern<br />

and general<br />

sales manager<br />

. . . Annette Funicello is scheduled<br />

admission tickets<br />

of<br />

to be<br />

MGM-TV, has formed Richard G<br />

$2.<br />

here February 11 in behalf of Yates<br />

"Merlin<br />

Film Sales. Inc., which will specialize<br />

Jones." booked at the Granada in all<br />

. . . Eleanor<br />

phases of television and theatrical Grove Completes<br />

Paradeis, accountant with First National programming 'Victors'<br />

sales.<br />

Film Co. from 1920 to 1935, when she<br />

Yates,<br />

became<br />

director of Pamo Film Exchange<br />

who is the son of Herbert<br />

Assignment<br />

J. Yates,<br />

for Columbia<br />

former president and board chairman of NEW YORK— Izzy Grove, former middleweight<br />

boxer, has completed his assign-<br />

died.<br />

Republic Pictures, had been with MGM-TV<br />

since 1959. From 1945 to 1959. he had been ment of directing a phase of Columbia<br />

with Republic in various<br />

Sidney<br />

capacities.<br />

Pictures' exploitation<br />

E. Stern<br />

campaign<br />

Dies<br />

on<br />

at<br />

"The<br />

51; Throughout World War II. Yates was in Victors" in the five New York City<br />

Former N.<br />

the J. Allied<br />

U.S.<br />

Head<br />

Army as a captain in the Pacific boroughs and ten surrounding counties with<br />

SOUTH area of<br />

ORANGE, N.J.-Sidncy<br />

oi^erations. E. Stern,<br />

He is a graduate of tie-in store signs personally hailing the arrival<br />

of the picture.<br />

former Choate<br />

president School<br />

of Allied Theatre<br />

and Culver<br />

Owners<br />

Military Academy<br />

of New Jersey, and<br />

died Wednesday<br />

an alumnus of<br />

(8i Williams<br />

of<br />

College. Under Grove's direction,<br />

a<br />

more than 200<br />

heart attack at Orange stores<br />

Memorial Ho.spital<br />

and many hotels in the metropolitan<br />

area prominently displayed welcoming<br />

He was 51 years old.<br />

Stern was president of the Columbia Lehman Joins Trans-Lux<br />

Amusement Co. and vice-president<br />

TV<br />

messages for the film. The campaign included<br />

participation<br />

of the NEW<br />

by department stores,<br />

Drivc-ln<br />

YORK—Klaus J.<br />

Theatre<br />

Lehman,<br />

Operating<br />

who has specialty shops,<br />

Corp., operating<br />

theatres<br />

restaurants,<br />

worked hotels<br />

with CBS and<br />

Television<br />

in New and<br />

Jersey<br />

with<br />

and<br />

other retail Connecticut.<br />

establishments<br />

Donahue in the<br />

He<br />

& Coe,<br />

opening<br />

has<br />

also was<br />

been named a director of<br />

production<br />

most cases, signs<br />

of<br />

the Robert<br />

"The Victors."<br />

Treat<br />

In<br />

supervisor<br />

were<br />

for<br />

Savings and Loan<br />

Trans-Lux Television<br />

Ass'n In Newark.<br />

personalized with<br />

He was<br />

the store<br />

Corp. by Sidney name and included<br />

and<br />

Ginsberg,<br />

a graduate assistant<br />

of Lehigh to the<br />

University a personally the<br />

signed<br />

president. message<br />

Lehman's<br />

applauding<br />

the arrival of<br />

fir.st<br />

Yale Drama assignment<br />

School.<br />

will<br />

be<br />

the<br />

"Mack Columbia relea.se.<br />

& Mycr for<br />

Survivors<br />

Hire."<br />

are<br />

200<br />

his comedy<br />

wife. Charlotte, and<br />

Grove took<br />

two shows<br />

charge of<br />

now<br />

an ai-my of<br />

in<br />

sons,<br />

production,<br />

Edwin and<br />

which will<br />

William.<br />

be<br />

ready for national .syndication in Januarv.<br />

handbill distributors which passed out promotional<br />

literature on "The Victors."<br />


:<br />

: January 13, 196/

i<br />

'"''^<br />

^<br />

'<br />

named<br />

•<br />

01 i<br />

NEW<br />

-'<br />

I<br />

The<br />

'20th-Fox Names Polaty<br />

.^K<br />

^- i! •.fai<br />

-'-^<br />

;<br />

r.<br />

I<br />

^^^- Far East Field Head<br />

'""''*<br />

YORK—Geza Polaty. who served<br />

ionii<br />

as general manager for United Artists in<br />

ISSl, is (u I<br />

liy Joe tiv,! 'Japan from 1958 until last year, has been<br />

"<br />

'<br />

Far East field supervisor, with<br />

^ Charles headquarters in Tokyo, for 20th Century-<br />

Pox by Seymour Poe. executive vice-president.<br />

Hi<br />

'^' Haven, vi<br />

Polaty's appointment is part of the<br />

»aiihes;;;;<br />

"new look" for foreign distribution, with<br />

^aiPaiiH,,<br />

W ai<br />

each territory to be administered by a supei-visor<br />

in the field, started by Poe last<br />

tie Y<br />

year.<br />

.<br />

new plan started when Franci.sco<br />

•-iir, Rodriguez w-as named Latin American su-<br />

.'eponrf'<br />

^••Northnys; pervisor. with headquarters in Mexico City.<br />

^ ta compif.; and Karl Knust was named to the Latin<br />

''•<br />

'wk tan (v. desk in New York. Polaty's counterpart in<br />

New York will be named shortly. Poe said.<br />

ijci I<br />

jif (3 anii sen- Polaty. who was born in Hungary, is now<br />

in New York for indoctrination at the home<br />

:; can t^<br />

t April prejiitroffice<br />

before taking up his Tokyo duties.<br />

He held various sales positions with Warner<br />

R(wp^ p..<br />

Wijl<br />

Bros, for a decade, starting in 1948,<br />

and. prior to that, was an independent producer<br />

in Germany. Spain and South Africa.<br />

I ssasam lo a<br />

'Man's Favorite Sport?'<br />

^er to Cr,.-<br />

« tersal S-; Set for Miami Jan. 30<br />

NEW YORK—Universal's "Man's Favorite<br />

Sport?" starring Rock Hudson and Paula<br />

Prentiss, will have its world premiere in<br />

Miami January 30 to launch a series of<br />

Florida openings, according to Hem'y H.<br />

"Hi" Martin, vice-president and general<br />

sales manager. The picture will be nationally<br />

released in March.<br />

!SOi5liipolCar.;<br />

.Vo decisioE k:<br />

Miss Prentiss will be in Florida for ten<br />

chanty. A ree:;<br />

days of advance promotion and she will<br />

wtly suted ttia:<br />

also participate in the world premiere activities<br />

tec coDDcae:<br />

in Miami on opening day. The<br />

: geli don b--<br />

Florida opening was launched with the appearance<br />

of a special float in the New<br />

IS the staia:-<br />

•Jie WatertoK<br />

Year's Eve parade as part of the festivities<br />

in connection with the Orange Bowl<br />

m ;iLt toL'.c:-<br />

of a 26-beloii<br />

football game. The same float will be used<br />

: a scent item, i<br />

during the Gasparilli Festival in Tampa.<br />

srfoaance lilif<br />

hcaietlieiiiErtI<br />

Directors Guild Approves<br />

p.-esaiutiTes<br />

Merger of N. Y. Union<br />

o:<br />

raj-aialffiii'<br />

HOLLYWOOD — Merger of lATSE Assistant<br />

Directors Local 161 in New York<br />

a; the Hellaii:<br />

with Directors Guild of America has been<br />

okayed by the membership of DGA, after<br />

having previously been approved by the International<br />

offices of the lATSE and the<br />

Victors'<br />

membership of Local 161, according to<br />

olunibia president George Sidney. Although DGA<br />

bylaws provide a 60-day period for voting<br />

on such proposals, the necessary majority<br />

was attained in an unprecedented three<br />

weeks from the date of submission. Milton<br />

Pelsen. president-business manager of<br />

Tori Cit!<br />

Local 161, and his staff, will move to DGA's<br />

New York headquarters immediately.<br />

jiiiiiiltheiigure<br />

It'll<br />

jjjeinetroi<br />

eOBpaisn<br />

Feldman and Beatty Plan<br />

UA<br />

'Pussycat' for<br />

NEW YORK — Charles K. Feldman's<br />

Famous Artists Productions and Warren<br />

Beatty Productions have concluded negotiations<br />

with United Artists for the distribution<br />

of "What's New, Pussycat?" in<br />

which Beatty will star. The pictm-e will go<br />

into production early in 1964.<br />

Beatty recently completed "Lilith" for<br />

Robert Rossen, which Columbia Pictures<br />

will release in 1964.<br />

BROADW A'f<br />

gARNEY BALABAN, president of Paramount,<br />

and George Weltner, executive<br />

vice-president, left Monday ( 6 > for Hollywood<br />

for one of their periodic studio conferences.<br />

Russell Holman, eastern production<br />

representative, flew to Hollywood<br />

Tuesday to .join them. * * * Si Seadler left<br />

for Mexico City to hold conferences with<br />

MGM officials participating in the MGM<br />

Operetta and World Heritage series and<br />

Eugene Jacobs. United Artists southern<br />

division manager, left Wednesday 1 8 1 for<br />

two days of meetings with branch personnel<br />

in Atlanta while James R. 'Velde, UA<br />

vice-president, returned to the home office<br />

the same day following a series of meetings<br />

with branch personnel and exhibitors in<br />

the Washington area.<br />

•<br />

David A. Lipton, Universal Pictures vicepresident<br />

in charge of advertising and publicity,<br />

is here from Hollywood for a week of<br />

conferences with home office executives on<br />

1964 releases. * * * John Liddiard, west<br />

coast sales manager for Embassy Pictures<br />

T'V. is in New York for home offic.3<br />

meetings.<br />

•<br />

Julie Andrews, who completed her starring<br />

role in "The Americanization of<br />

Emily." at MGM. planed back to England<br />

Wednesday i8i with her husband, producer-designer<br />

Tony Walton and Hermione<br />

Baddeley. who finished up her role in<br />

MGM's "The Unsinkable Molly Brown," is<br />

also en route back to England. * * ' Here<br />

from England are John Schlesinger, director<br />

of "Billy Liar," currently playing the<br />

Baronet, for newspaper and radio-TV interviews<br />

on the Continental release, and J.<br />

Lee Thompson, director of "What a Way to<br />

Go!" for 20th Century-Fox, who is back to<br />

complete the editing for the pictui-e's release<br />

in June. * * • Alain Delon. French<br />

star of MGM's "The Love Cage." got in<br />

from Paris Sunday 1 5 > to do location scenes<br />

at the Americana Hotel and also do press<br />

interviews.<br />

•<br />

Times Square has a new block-long sign,<br />

put up by Dino De Lam-entiis, the Italian<br />

producer, to herald his forthcoming Biblical<br />

epic, "The Bible," to start production in<br />

1964. This is the first time the 270x60 foot<br />

sign over both the Astor and Victoria theatres<br />

between 45th and 46th streets has<br />

been used for a picture not completed and<br />

not scheduled to be released in either theatre,<br />

according to Robert W. Dowling,<br />

president of City Investing Corp.. owner of<br />

the sign. * * Ethel Terry, fonner TV<br />

actress, has joined with Josh Meyer in the<br />

talent department of the Harold D. Cohen<br />

agency.<br />

Italy Honors Leo Jaffe<br />

NEW YORK—The government of<br />

Italy<br />

presented its Meritorious Order of Commendatore<br />

of the Republic of Italy to Leo<br />

Jaffe, executive vice-president of Columbia<br />

Pictures in a ceremony at the Italian Consulate-General<br />

here Friday '3i. The honor<br />

was conferred on Jaffe by Italian President<br />

Antonio Segni for Jaffe's efforts in<br />

fui'thering Italian-American relations in<br />

the sphere of motion pictures. Jaffe was<br />

notified of the award by Giuseppe Togni,<br />

Italian minister of industry and commerce.<br />

Add New Cinerama Houses<br />

In Philippines and Japan<br />

NEW YORK—Cinerama. Inc.. added two<br />

theatres in foreign countries and one in<br />

the Philippines to its list of houses throughout<br />

the world in the past few weeks, according<br />

to B. G. Kranze, vice-president.<br />

The new Roman Super-Cinerama Theatre<br />

in Manila, which has 1,486 seats,<br />

opened December 28 with "How the West<br />

Was Won," which has a big advance sale<br />

for 1964. The Sho Chi Ku Central Theatre<br />

in Tokyo opened in January with Stanley<br />

Kramer's "It's a Mad. Mad, Mad, Mad<br />

World," the second Cinerama house in that<br />

city. "Mad World" will also open in Osaka<br />

in March, to bring the total number of<br />

Cinerama theatres in Japan to six. Ki-anze<br />

also said that negotiations have been completed<br />

for a Cinerama theatre in Nagoya, to<br />

open early in 1964.<br />

Negotiations also have been completed<br />

with an independent exhibitor in Liverpool<br />

for the conversion of his Abbey Theatre<br />

to Cinerama, this bringing the total<br />

of Cinerama houses in the British Isles to<br />

nine, three in London, two in Birmingham,<br />

one each in Newcastle, Glasgow, Manchester<br />

and Liverpool and one in Dublin,<br />

Ireland, Kranze said.<br />

Negotiations have also been completed<br />

with the Cathay Organization of Singapore<br />

for the erection of a new theatre in that<br />

city. The house, already under construction,<br />

is expected to open in the late spring<br />

of 1964.<br />

Cinerama to Open More<br />

Theatres in Spain<br />

NEW YORK—Cinerama, Inc., has completed<br />

negotiations for two more Cinerama<br />

theatres in Spain, a second one in Madrid,<br />

expected to open about February, and another<br />

in Barcelona, expected to open in<br />

April 1964.<br />

"How the West Was Won," the MGM-<br />

Cinerama production, has been playing in<br />

Cinerama theatres in Madrid and Barcelona<br />

since Easter 1963.<br />

Complete 2nd Production<br />

In India in English<br />

BOMBAY. INDIA—Production has been<br />

completed on Stratton Productions' "The<br />

Guide." filmed in English by Ted Danielewski<br />

and coauthored by him and Pearl S.<br />

Buck, this being the second feature in<br />

English, the earlier one being "The Householder,"<br />

released in November by Royal<br />

Films International, subsidiary of Columbia<br />

Pictures.<br />

"The Guide," which was filmed in Pathe<br />

Color, stars Dev Anand in the title role<br />

with Waheeda Rehman playing opposite.<br />

Embassy Pictures Acquires<br />

Italy's 'Ape Woman'<br />

NEW YORK—Joseph E. Levine's Embassy<br />

Pictui-es has acquired the new Italian<br />

comedy. "The Ape Woman," starring Annie<br />

Girardot and Ugo Tognazzi, for distribution<br />

in the U.S. early in 1964.<br />

Filmed in Italy under the title "La Donna<br />

Scimmia," the picture was directed by<br />

Marco Perreri, Perreri and Tognaz.zi were<br />

director and star, respectively, of Embassy's<br />

current release, "The Conjugal Bed."<br />


: January 13, 1964<br />


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Starts 6-Month<br />

bverseas Sales Drive<br />

NEW YORK — Universal branches and<br />

listributors overseas will honor their company<br />

president with a Milton Rackmil sales<br />

Irive, a 26-\veek international sales comjetition,<br />

according to Americo Aboaf, viceoresident<br />

and general sales manager.<br />

The theme of the drive will be "A Salute<br />

*" ;o Leadership," as a global tribute to Rack-<br />

iliwtk"<br />

iTiil's leading Universal to new heights of<br />

°"" """•"<br />

success. The 45 Universal branches in Europe,<br />

Latin America, the Far East and Australia<br />

will participate in the drive, which<br />

jets under way the first week in January<br />

''f ZOtti Cfi!;t.- and will run until the end of June. The<br />

Dsy.<br />

^ k:. pictures to be released during this period<br />

' si'tej,;.. .jyiii include "Charade," "Captain Newman,<br />

"The Chalk Garden," "The Brass<br />

"Bedtime Story," "Wild and Won-<br />

.: derful," and "Man's Favorite Sport?"<br />

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Union Films Acquires 4<br />

Foreign-Made Features<br />

YORK—Union Film Distributors,<br />

^which is operating under the new owner-<br />

IfShip of a group headed by Joseph Auer-<br />

has acquired four foreign-made features<br />

for distribution in 1964.<br />

are "The Gentlemen Prom the<br />

East," a French film directed by Jean<br />

iCharles Dudremet, with Jean Marais and<br />

Genevieve Page starred; "Holiday in Hell,"<br />

a French film produced by Gilbert de<br />

Goldschmidt, with EHina Labourdette and<br />

'.Georges Poujouly starred: "Happiness Is<br />

for Tomorrow," a film directed by Henri<br />

.Fabiani with Jacques Higelin and Irene<br />

iChabrier, and "Sun Kissed," produced with<br />

the cooperation of five nations, Germany,<br />

.Prance, Spain, Sweden and Switzerland,<br />

the direction of Alexander Swiagenin<br />

with underwater sequences by Rudolf Gygi.<br />

Kevin McClory Plans Film<br />

Of Fleming's 'Thunderball'<br />

NEW YORK—Kevin McClory, the actor<br />

who owns the film rights to Ian Fleming's<br />

"Thunderball," the only one of the James<br />

Bond novels not controlled by Harry Saltzman<br />

and Albert R. Broccoli, is currently negotiating<br />

with these producers, who may<br />

be associated with him in the film .he<br />

plans to make.<br />

McClory, who plans to make the film in<br />

the Bahamas early in 1964, won the rights<br />

to "Thunderball" as part of his settleinent<br />

in a London court case. If no deal is inade<br />

with Saltzman and Broccoli, McClory will<br />

featiu'e a "new James Bond" instead of<br />

Sean Connery, who played the role in "Dr.<br />

No" and "Prom Russia, With Love," both<br />

for United Artists release, the latter to be<br />

shown in the U.S. in April 1964.<br />

Universal Conducting Sales<br />

Meetings in Mexico City<br />

MEXICO CITY — Universal's Latin-<br />

America sales conference will be held here<br />

this week, with Milton R. Rackmil, president,<br />

and Americo Aboaf, vice-president<br />

and foreign manager, in attendance. Also<br />

attending from New York are Ben M.<br />

Cohn, assistant foreign manager, and<br />

Joseph I. Mazer and Alex P. Black, foreign<br />

department executives.<br />

This is the fifth of a continuing series of<br />

regional overseas conferences which began<br />

with four European meetings in December.<br />


The theatre being constructed in the new<br />

Donaldson Crossroads Shopping Center<br />

on Route 19 between Mount Lebanon<br />

and Washington will be named the Plaza.<br />

The seating capacity will be 700, according<br />

to Norman Mervis, general manager<br />

for Associated Theatres. The initial contractor<br />

ran out of money and the shopping<br />

center development company took<br />

over this project and expects to have it<br />

ready for opening by mid-March or Easter<br />

Sunday.<br />

The Pennsylvania legislature convened<br />

January 7 at Harrisbui'g, and the West<br />

Virginia legislature, with 22 topics listed,<br />

opened on the 8th at Charleston . . . The<br />

first tradescreening of the New Year was<br />

held by UA on the 2nd, and the feature<br />

was "The Pink Panther." Last and best<br />

pictm-e screened in 1963 also was a UA<br />

release, "Tom Jones," winner of the National<br />

Board of Review . . . The Regent.<br />

Beaver Falls, will offer on stage January<br />

24-25 the Pittsburgh Savoyards production<br />

of Gilbert and Sullivan's comic opera<br />

"Ruddigore" . Isabella Young Neyland,<br />

80, died in Erie. Surviving are her<br />

husband B. G., formerly operator of the<br />

Folly Theatre there.<br />

A proposed renewal plan at Erie for the<br />

downtown lOth-llth, State and Peach<br />

block would retain such landmark buildings<br />

as the Strand Theatre, Telephone,<br />

Meiser, and YMCA ... At Washington, Pa.,<br />

the Chamber of Commerce went on record<br />

opposing the city's proposed 10 per cent<br />

amusement tax which was included in the<br />

1964 budget. The association has opposed<br />

the levy since it was introduced in December.<br />

The city council, with two new<br />

inembers, takes over this week and the<br />

budget may be changed. One of the new<br />

members is William C. Wilson, manager of<br />

Associated 's Penn Theatre here.<br />

Holiday cards were received from many<br />

friends in the industry and we wish to<br />

acknowledge a few—from Mr. and Mrs.<br />

George Tice, Earl R. Beckwith, Louis J.<br />

Stanson, Charles and Dale Warner, Glenn<br />

and Mary Easter, Bertha and Goi-don Gibson,<br />

Joe Bugala, Adam Goelz, Vince<br />

Josack and Gordon Lane. Josack, partially<br />

paralyzed, resides at 1031 N. Whitley Ave.,<br />

Apt. 10, Hollywood 28, Calif., and Lane,<br />

who was a projectionist in the original<br />

Nickelodeon, makes his home at 301<br />

Meyers Ave., Meyersdale, Pa.<br />

Fromkess to Make 'Party'<br />

As Third for AA Release<br />

NEW YORK—Leon Fromkess will produce<br />

"The Party" in March as his third<br />

picture for Allied Artists release. He has<br />

signed Jerry De Bono as writer and Allen<br />

Barron as director of the picture, both<br />

signed through the Shiffrin-Litto Agency.<br />

Fromkess is negotiating with Carol Lynley<br />

to star.<br />

Fromkess' first for Allied Artists, "Shock<br />

Corridor," was written, produced and directed<br />

by Samuel Fuller and his second,<br />

"The Naked Kiss," is now in the final editing<br />

stage, with Constance Towers, Michael<br />

Dante and 'Virginia Grey starred. These<br />

will be three of the five he and Sam Firks<br />

are to make for AA distribution.<br />

Children's Matinee Theatre<br />

At Reade-Sterling House<br />

NEW YORK— Films made in England<br />

by the Children's Film Foundation and assembled<br />

by the Walter Reade-Sterling organization<br />

as a "Children's Adventure Series,"<br />

are being presented Saturday mornings<br />

in two four-week series, starting December<br />

21 at the 34th Street East Theatre.<br />

Two performances are being held each<br />

Satmday, at 10 a.m. and 12 noon. The<br />

first series presented "Circus Friends,"<br />

"Soap Box Derby," "One Wish Too Many"<br />

and will conclude with "The Salvage<br />

Game" February 1. The second series presented<br />

"John of the Fair," "The Dog and<br />

the Diamond," "Five Clues to Fortune"<br />

and will conclude February 8 with "The<br />

Last Rhino."<br />

The Children's Foundation," a nonprofit<br />

organization, was established in 1951.<br />

Jerome I. Liotta and Ralph T. Desiderio<br />

are directors of the Children's Matinee<br />

Theatre.<br />

Paramount to Distribute<br />

Parade Films Overseas<br />

HOLL'YWOOD—Parade Pictures, headed<br />

by Robert Patrick and Riley Jackson, have<br />

concluded a deal whereby Paramount Pictures<br />

wiU distribute several Parade releases<br />

in a number of foreign territories. "East of<br />

Kilimanjaro" will be distributed in Japan,<br />

the Par East, Australia and the Latin<br />

American countries. "Cavalry Command"<br />

and "Ballad of a Gunfighter" wUI be distributed<br />

in the same territory.<br />

Howard Nicholson, former Paramount<br />

Pictui-es branch manager in Memphis, has<br />

joined Parade as sales manager in the<br />

Memphis territory and will set up key dates<br />

for the latter two features in that section<br />

of the U.S. J. William Piper, Donald<br />

Nathan and George Hoff handled the<br />

negotiations for Paramount.<br />

The Arthur Davis Co. of Tokyo, headed<br />

by Arthur Davis, will be Par East sales representative.<br />

Puerto Rican Chain Opens<br />

Two Theatres on Island<br />

SAN JUAN, P.R.—Commonwealth Theatres<br />

of Puerto Rico, Inc., opened the Ambassador,<br />

luxury first run, on December<br />

25 after complete reconstruction and redecoration,<br />

it was announced by Rafael<br />

Ramos Cobian, circuit head.<br />

Also on December 25, Commonwealth<br />

opened Puerto Rico's first drive-in, in<br />

Ponce, the island's second largest city, on<br />

the southern coast. In 1964, Commonwealth<br />

will enter the commercial real estate<br />

field upon the completion of a 12-noor<br />

office building, with two adjoining theatres,<br />

in the center of San Juan's business district,<br />

Santurce, Cobian said. This will be<br />

ready by the faU of 1964.<br />

A Reissue Multiple Run<br />

LOS ANGELES—Walter Reade-Sterling-<br />

Continental, which is handling the reissue<br />

of "Wuthering Heights," is setting up a<br />

limited multiple run of the Samuel Goldwyn<br />

classic here.<br />

Mrs. Sybil Burton of the new Establishinent<br />

Theatre Co. of New York, organization<br />

for the presentation of plays and motion<br />

pictures, serves as its casting director.<br />


13, 1964<br />


I<br />

sun.<br />

. .<br />

. . SW's<br />

. . Harry<br />

. . Among<br />

. . Fred<br />

: January<br />

. . George<br />

I<br />

1<br />


Citnilarity in choosing the ten top films<br />

in 1963 was evident in the selections<br />

of the three local critics. Jay Carmody<br />

Richard Coe iPost> and James<br />

O'Neill jr. iNewsi. All agreed on Tom<br />

Jones. Lawrence of Arabia. Hud and To<br />

Kill a Mockingbird. Other selections; S'o.<br />

David and Lisa. How the West Was Won,<br />

The L-Shaped Room. Lilies of the Field.<br />

The Great Escape. The Leopard. This<br />

Sporting Life. Knife in the Water. Heaven's<br />

Above. Dr. No and The Playboy of the<br />

Western World.<br />

The Ulman Theatre at Salisbury was a<br />

holiday casualty — destroyed by a blaze<br />

from an overheated furnace. The Ulman.<br />

built in 1888. was leased by Peninsula<br />

Theatres and had been booked by Harley<br />

Davidson of Independent Theatres .<br />

Davidson's son Duane. who composes music<br />

as well as books theatres, will get his<br />

Cantatas 1, U and IV performed at the<br />

Graz Opera in Vienna. Austria, in April<br />

by American soprano Valerie Goodall. She<br />

premiered Davidson's cantata at a concert<br />

of the National Ass'n for American Composers<br />

and Conductors at the Pan American<br />

Union here last spring.<br />

George Stevens jr., USIA motion picture<br />

director, retui-ned from Hollywood, where<br />

he spent the holiday season with his parents,<br />

in time to speak before the Woman's<br />

National Democratic Club luncheon on<br />

the 6th on "Our Official Movie Image<br />

Abroad!" He supplemented his address<br />

with the screening of the USIA film, "The<br />

Five Cities of June." This film, narrated<br />

by Charlton Heston. deals with five unrelated<br />

events during June 1963. USIA<br />

has submitted it to the Academy of Motion<br />

Pictui-e Arts and Sciences for documentary<br />

awards consideration in the 36th<br />

annual academy awards.<br />

Ed Rosenfeld resigned as manager of the<br />

Washington and Baltimore Trans-Lux theatres<br />

and has taken possession of two<br />

Waynesboro, Va., theatres, the Cavalier and<br />

the Wayne. Rosenfeld thinks he will like<br />

it better traveling to his own theatres in<br />

Virginia. "Lucky, that's how I feel," he<br />

exclaims.<br />

Sam Galanty has appointed Jesse Smith<br />

as head booker at Columbia and Charles<br />

Hurley has also been added to the staff as<br />

booker. Hurley, who was hospitalized several<br />

weeks, said it was "touch and go"<br />

but that he is "bouncing back very nicely."<br />

He was formerly with <strong>Boxoffice</strong> Attractions.<br />

Pittsburgh AA exchange manager Dave<br />

Silverman was a holiday house guest of<br />

Robert J. FoUiard, local Continental manager.<br />

Folllard was a bit vociferous over<br />

IKA<br />

NOW!<br />


614— 9th St., N.W., Washington 1, D.C<br />

Phone: (Arco 202) 638 6528<br />

the excellent business which "Lord of the<br />

Flies" was doing at the T-L Playhouse. An<br />

Arlington boy. 13-year-old Nicky Hammond,<br />

plays Robert in this motion picture<br />

which Washington broker Dana Hodgdon<br />

coproduced. Nicky is the son of Col. and<br />

Mrs. T. W. Hammond jr. He received no<br />

salary during the filming, but 10 per cent<br />

of the movie's profits w'ill be divided between<br />

the 30 boy actors.<br />

Bill Friedman has resigned as booker and<br />

buyer for the Sidney Lust circuit. He will<br />

announce his plans for the future later.<br />


rdward Batlan, manager of the Ritz.<br />

Elizabeth, who recently retm-ned to<br />

that post after recuperating from an illness,<br />

suffered a relapse and again is in<br />

Fitkin Hospital in Belmar. near his home.<br />

His condition was listed as satisfactory.<br />

Fred DeAngelis. manager of the Regent.<br />

Elizabeth, also an SW house, has assumed<br />

control of both the Regent and Ritz for<br />

the present assisted by Joe Dotro . . . Mike<br />

Rush, assistant at the Regent for many<br />

years, has resigned. No replacement had<br />

been named.<br />

In Union City, newly appointed SW Lincoln<br />

manager Paul Reynaud resigned to<br />

leave for Florida with his wife due to her<br />

ill health. Replacing Reynaud is Myer Witlow,<br />

with Skouras for many years, who<br />

recently managed the new Closter Theater,<br />

Closter. which was opened last summer.<br />

Witlow and his wife live in North Bergen.<br />

Replacing him at the Closter was another<br />

veteran Skouras manager, John Lorenz.<br />

Newcomers to the SW organization arc<br />

Norman Silverman, a former Skouras man<br />

in Long Island, and Bob Davan, who joins<br />

the industry for the first time. Silverman<br />

at the Oritani. Hackensack. while Davan<br />

is<br />

has been appointed to fill an assistant<br />

manager vacancy at the Stanley Theatre.<br />

Jersey City.<br />

Elaine Hausser has joined Fabian at the<br />

Bellevue, Upper Montclair. where she will<br />

work with Manager Dick Murphy. Employed<br />

with Fabian for the past 12 years.<br />

Mrs. Hausser was manager of the State<br />

Theatre in Altoona. Pa., which was closed<br />

indefinitely last month . Oxford.<br />

Little Falls, a weekends-only operation, was<br />

opened for the full holiday week by Manager<br />

Carl Jablonski . Wiener,<br />

manager of the Wellmont. Montclair. was<br />

recently awarded two $500 prizes by MGM.<br />

one for a successful promotion of the MGM<br />

Operetta series and the other on the World<br />

Heritage films.<br />

The Visit' Is Completed<br />

By 20th-Fox in Rome<br />

ROME—"The Visit, the "<br />

20th Century-<br />

Vo\ drama produced by Julien Derode with<br />

Ingrld Bergman. Anthony Quinn and Irina<br />

Demich, was completed at Cinecitta late in<br />

December and will be distributed by I lie<br />

comjiany in mid-1964.<br />

Bernhard Wicki. who directed, is now doing<br />

the post-production scoring and dubbing<br />

in Paris on the picture, w'hich Is based<br />

on Friedrlch Duerrenmatt's Broadway<br />

stage .success, which starred Alfred Lunt<br />

and Lynn Pontanne<br />


"l/ariety Tent 19 held its installation o)<br />

officers and induction of new members<br />

Sunday il2i at 10:30 a.m. at the Holiday<br />

Inn. Northwest. Along with renewing<br />

old acquaintances and welcoming new<br />

members, the club hosted a brunch at II<br />

o'clock. Former Chief Barker Bill Howarc<br />

was chairman.<br />

Ritz Enterprises, having sold the Ritl<br />

Theatre Building, has moved its offices<br />

to the circuit's Earle Theatre, 4847 Belair<br />

Rd. . Baltimoreans attending<br />

MGM's screening in Washington of new<br />

product were Aaron Seidler, head of Affiliated<br />

Theatres; Irwin Cohen, film buyer<br />

and booker; John Recher, Hicks-Baker<br />

Theatres, and Leon Back, head of Rome<br />

Theatres.<br />

Mike Klein, WB representative in this<br />

territory, was given a party at the home<br />

of Tom Cosgrove. also of Warner Bros.,<br />

to celebrate his birthday . A,<br />

Brehm. general manager for Edmondson<br />

and Elkridge drive-ins. was in Washington<br />

on business . Schmuff. executive<br />

of Dui-kee Enterprises, and Jack<br />

L. Whittle, executive director of Allied Mo<br />

tion Picture Theatre Owners of Maryland,<br />

were in Florida this week to attend an Al<br />

lied committee meeting.<br />

JF Theatres, headed by Jack Frucht<br />

man. has taken over the Regent Theatre,<br />

a 1.500-seat house formerly operated by<br />

Henry Hornstein. who has been in semiretirement<br />

for several months. The present<br />

policy is to continue.<br />

'Becket' Starts Roadshow<br />

Engagements in March<br />

NEW YORK—Paramount will release<br />

Hal Wallis' "Becket" as a two-a-day re<br />

served seat attraction in eight exclusive<br />

70mm engagements in the United States<br />

and Canada in March.<br />

Charles Boasberg. Paramount general<br />

sales manager, reported that the pictm-e,<br />

which stars Richard Burton and Peter<br />

O'Toole. would have its world premiere in<br />

New York on March 11 at Loew's State<br />

Theatre. The other bookings are the Warner<br />

Beverly, Los Angeles: Eglington. Toronto:<br />

Cinestage. Chicago; United Artists,<br />

San Francisco: Seville. Montreal: Gary,<br />

Boston, and Ontario. Washington.<br />

The film will be shown on a schedule of<br />

ten performances weekly, with matinees on<br />

Wednesday, Saturday and Sunday.<br />

Universal to Distribute<br />

British Film Musical<br />

NEW YORK Universal Pictures has<br />

concludi'd negotiations to handle the distribution<br />

of "The Dream Maker." a musical<br />

in color produced in England by British<br />

Lion Films and Magna Film Distributors,<br />

for the U.S. and Canada, according to<br />

Henry H. "Hi Martin, " vice-president and<br />

general sales manager.<br />

"The Dream Maker," which was produced<br />

by Norman Williams under the title "It's<br />

All Happening," stars Tommy Steele, teenage<br />

recording favorite, with Michael Medwin<br />

and Angela Douglas featured.<br />

A February release is planned.<br />

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New Writers Contract<br />

Covers Three Years<br />

HOLLYWOOD — Agreement on a<br />

contract<br />

covering theatrical screen writers was<br />

announced over the weekend following a<br />

17-hour final negotiating session between<br />

representatives of Writers Guild of<br />

America West and major studios.<br />

James R. Webb and Melville Shavelson,<br />

chairmen of the screen writers negotiating<br />

committee, and Charles Boren, executive<br />

vice-president of the Ass'n of Motion Picture<br />

Producers, said the contract, effective<br />

December 13, is for three years, with a<br />

provision for reopening after two years on<br />

only the question of minimum salary rates.<br />

This issue was omitted in the negotiations<br />

just concluded in the interest of avoiding<br />

any material increase in the cost of making<br />

films in the United States, guiM negotiators<br />

said. Major items in the agreement provide<br />

for:<br />

Reopening on 1. the question of pay<br />

television.<br />

2. Expanded coverage with respect to<br />

original screen story material.<br />

3. Additional payment to a screen writer<br />

when his original screen material is used as<br />

the basis for a television series.<br />

4. More specific definition of requirements<br />

on writers credits.<br />

5. Broader arbitration coverage.<br />

6. Enlarged publication rights.<br />

7. Definition of a number of technical<br />

details.<br />

Representing the writers, in addition to<br />

Webb and Shavelson, were Allen Rivkln,<br />

president of the screen branch of WGA;<br />

Michael Franklin, executive director, and<br />

Georgia Hanni, resident counsel.<br />

Representing the producers with Boren<br />

were Alfred P. Chamie, AMPP secretarytreasurer;<br />

Eugene Arnstein, Allied Artists;<br />

Edmund DePatie, Arthur Schaefer and<br />

Peter Knecht, Warner Bros.; Bonar Dyer<br />

and Spencer Olin, Disney; Frank Ferguson<br />

and Roy Metzler, 20th-Fox; Anthony<br />

Frederick, Morris Weiner and Marshall<br />

Wortman, Universal; Saul Rittenberg and<br />

E. C. Delavigne, MGM; Bernard Donnenfeld<br />

and Emmet Ward, Paramount; Gordon<br />

Stulberg and MUo Mandel, Columbia;<br />

Maui'ice Benjamin and Edward Rubin,<br />

AMPP counsel.<br />

Gary EUingsworth of the California<br />

State Conciliation Service sat in on the<br />

fmal negotiating session.<br />

Newsreels to Space Age<br />

HOLLYWOOD—Jim Morgan, president<br />

of Space Age Productions, has closed a deal<br />

for use of the entire Pathe News library<br />

of short subjects, newsreel footage and<br />

other film material shot over the years.<br />

Museum Requests Print<br />

On J.F.K. Coverage<br />

HOLLYWOOD—The Hollywood Museum<br />

requested the National Broadcasting Co. to<br />

supply a print of the television coverage of<br />

the events beginning with the assassination<br />

cf the late President Kennedy on November<br />

22 and continuing through his funeral.<br />

However, the cost of the film copy was<br />

enormous for the Museum's budget, running<br />

to around $10,000 for the 71 hours,<br />

36 minutes of material.<br />

A print has been donated the Library of<br />

Congress by NBC, and at least history is<br />

preserved, according to Sol Lesser, president<br />

of the Museimi, who was concerned<br />

that the video tapes of the event would be<br />

reused, and the picture lost. The Museum<br />

expects eventually to get a print of the<br />

film.<br />

TV Film Company Sets<br />

Up 11-Million Budget<br />

HOLLYWOOD—A production<br />

budget of<br />

$11,000,000. highest in the history of the<br />

cartoon business, has been scheduled for<br />

this year by Hanna-Barbera. The company<br />

now has ten television shows on the air.<br />

and the next season will have 13 'A hours<br />

a week on television, network and syndication.<br />

In the past seven years, H-B has produced<br />

780 cartoons, all of which were sold<br />

to networks or syndication.<br />

Writers Dinner March 9<br />

HOLLYWOOD — The Writers Guild of<br />

America West will hold its 16th awards<br />

dinner March 9. Nominations for the<br />

screen honors have been sent out for the<br />

best written American comedy, best written<br />

American drama and the best written<br />

American musical.<br />

John Musgrave to MPRF<br />

HOLLYWOOD—John Musgrave, former<br />

controller at Samuel Goldwyn Productions,<br />

has been appointed director of business<br />

management at the Motion Picture Relief<br />

FMnd by president George Bagnall.<br />

Writing "Mamie' Score<br />

HOLLYWOOD—Bernard Herrmann was<br />

signed by Alfred Hitchcock to compose an<br />

original musical score for his currently<br />

shooting "Marnie," starring Tippi Hedren<br />

and Sean Connery for Universal release.<br />

Discuss "Secret' Premiere<br />

HOLLYWOOD—Stephen Boyd and producer<br />

Robert Joseph, who handled the<br />

20th-Fox "The Third Secret," in which<br />

Boyd stars, conferred regarding the April<br />

premiere in this country.<br />

New European Chance<br />

For U. S. Producers<br />

HOLLYWOOD—Producer-director Robert<br />

Aldrich, upon his return from two and<br />

a half weeks of distribution conferences<br />

abroad, reported that insuffcient financing<br />

for nat'.ve production in Europe has<br />

created a vast market there for the right<br />

knd of American features. The growth of<br />

the Common Market, under which subsidies<br />

will be eliminated for producers to<br />

avoid competition, has made money hard<br />

to get. Thus, in most areas, according to<br />

Aldrch. few pictures are being made and<br />

there are. as a consequence, great opportunities<br />

for American fi'ms to fill this<br />

vacuum. He stressed the fact that they do<br />

not want the light, frothy comedies or<br />

farces.<br />

Several weeks ago. Aldrich announced<br />

plans to make a series of pictures in the<br />

$250,000 budget group. Such fi'ms. he feels,<br />

would do well in this market. However, the<br />

situation involves a totally new distribution<br />

attitude on the part of U.S. companies,<br />

which, Aldrich stated, are "reluctant to<br />

change their pattern and give producers<br />

money to make the kind of pictures that<br />

can fill this market. The industry is<br />

losing a bet in not taking advantage of<br />

business that is there." Aldrich is now preparing<br />

Henry Parrell's "What Ever Happened<br />

to Cousin Charlotte?" No release<br />

deal has been set. His last film is the<br />

current "4 for Texas."<br />

New Limelite Comedies<br />

Making Silent Shorts<br />

HOLLYWOOD—Limelite Comedies, newproduction<br />

company, has been formed at<br />

7471 Melrose. It is shooting silent comedies<br />

of short length with music. June Ward,<br />

child actor David Carr and Bill Moore top<br />

the cast of the first film, which has been<br />

completed, and are now at work on the<br />

second two-reeler. Leo Markus is producerdirector<br />

of the company and has scheduled<br />

theatrical release of six of the comedies<br />

for its first season starting in 1964.<br />

Sues Dimension 150, Inc.<br />

LOS ANGELES—A suit has been filed in<br />

superior court against Richard H. Vetter,<br />

Carl Williams, Louis de Rochemont and<br />

Dimension 150, Inc., by Edmund Vettie.<br />

who alleges a breach of contract which<br />

called for an exclusive representatiori' and<br />

commission on sales.<br />

A Title Change<br />

The title of A. C. Lyles' recent Paramount<br />

release "Stagecoach to Hell." has<br />

been changed to "Stage to Thunder Rock."<br />

laffl*! ''•<br />

BOXOFFICE January 13, 1964<br />


: January<br />

'<br />


^N INCREASING amount of attention is<br />

being given by the studios and filmmakers<br />

to cinematography schools. Most<br />

young producers of the new genre have<br />

college backgrounds, and when they have<br />

something to say they direct their remarks<br />

to their own kind.<br />

Leo C. Rosten, psychologist, writer and<br />

lecturer, who wrote the novel from which<br />

"Captain Newman, M.D." is based, and<br />

Da\id Miller, the director of the Universal<br />

release, attended a recent class on films<br />

conducted at USC by Arthur Knight, motion<br />

picture critic for the Saturday Review.<br />

Unlike the usual female tea and lecture<br />

brigade, Rosten and Miller faced an alert<br />

audience eager to discuss filmmaking motivations<br />

and techniques, and a frank and<br />

lively session followed.<br />

At another time. Frank and Eleanor<br />

Perry seminared with a UCLA group when<br />

they were in Hollywood for the opening<br />

of their "Ladybug, Ladybug," and discussed<br />

their production with Screen Writers Guild<br />

members at a screening.<br />

This frank discussion by filmmakers like<br />

the Perrys. Rosten and Miller with interested<br />

and informed audiences is setting a<br />

new pattern in this center of production.<br />

It is distinctly a healthy development, it<br />

shows an intellectual growth.<br />

The other side of this expansion of interest<br />

in filmmaking in college is the importance<br />

this means for movie attendance.<br />

Students in the three major universities<br />

in southern California, the private colleges<br />

and in junior colleges are estimated to<br />

number around 250,000. Practically all are<br />

between the ages of 18 and 25, the segment<br />

which is the major target of industry<br />

efforts to stimulate theatregoing. Thus, the<br />

studios and the creative folk are moving in<br />

the right direction when they establish<br />

contacts with the college groups.<br />

If one looks at the new breed which came<br />

out of World War II and learned moviemaking<br />

by using GI Bill of Rights grants to<br />

go to college, among the noteworthy names<br />

is Burt Kennedy. Kennedy, who writes and<br />

directs, recently brought in "Mail Order<br />

Bride" for MGM ahead of schedule.<br />

Kennedy was raised in the tradition of<br />

the theatre by his parents, who were old<br />

vaudevillians. Following war service, young<br />

Kennedy studied at the Pasadena Playhouse,<br />

where he picked up some of the<br />

tricks. He made a move into television. He<br />

likes to direct a small story against a big<br />

background. He says Keir Dullea was a<br />

problem but Buddy Ebsen was easy to work<br />

with.<br />

Asked if he liked directing his own script,<br />

he suggested "you can get real lazy, when<br />

you direct your own." This bright young<br />

guy feels that television has made crews<br />

much happier: they don't have to stand<br />

around during takes, and get used to working<br />

together more efficiently and rapidly.<br />

Another man with a college background,<br />

one who studied to become a teacher and<br />

wound up in show business following a<br />

stint as an officer in the Army, is A. Ronald<br />

Lubin. A USC man, he went the talent<br />

agency route, handling the varied details,<br />

all the way from buying literary properties<br />

to peddling talent. An artist now at packaging<br />

and producing, Lubin, like other<br />

college-trained men, is very expressive, and<br />

has a fine grasp of the theoretical, as well<br />

as practical, aspects of handling people.<br />

Lubin feels that one of the great problems<br />

of getting a more steady stream of<br />

films from the creative breed of independent<br />

producers who number in the hundreds<br />

—men who are seeking to put excitement<br />

into productions— is the antiquated system<br />

of distribution and bookkeeping prevaler^<br />

ni the film business.<br />

Lubin s method is to spend plenty of tim^<br />

to develop a package—a story, with write:<br />

star, director, etc., pacts. His cost is un<br />

usually confined to the story, which he<br />

buys outright. Thus he is able to presen<br />

a low-cost package deal to the studia<br />

calling for them to finance the treatment<br />

If the studio decides this is unsatisfactory<br />

little property-developing expense has beer<br />

incurred.<br />

Lubin says he likes to deal with the<br />

majors, explaining he finds their high<br />

overhead is compensated for by dealing<br />

with top talent in all departments, real big'<br />

time men who bring out the finest in film-i|<br />

making. Lubin is an admirer of excellence<br />

He believes a system that closely control<br />

hidden expenses will assure high retui-ns oi<br />

properties costing a few million dollars,<br />

provided a more honest shake is given t(<br />

the producers.<br />

Among the "new breed" producers hi<br />

considers real hot, are Martin Jurow, Ala:<br />

Pakula, Millar and Turman, Bob Aldric<br />

and Kubrick and Harris. Lubin predicted!<br />

that his "Simon Bolivar" production, which<br />

is to be made in what he termed a la<br />

"Lawrence of Arabia," with its tremendous!<br />

breadth and scope, will be a winner.<br />

The short subjects branch of the Academy!<br />

of Motion Picture Arts and Sciences has<br />

faced a scarcity of domestic nominees. Each<br />

year, foreign entries have outnumbered<br />

those produced in the U.S., and even in<br />

quality the shorts from abroad have been<br />

by far the best. The inferiority of material<br />

nominated by U.S. producers, both numerically<br />

and artistically, has been shockingly<br />

inferior.<br />

But this year, we were happy to see that<br />

our entries for the first time have taken<br />

a turn for the better. Viewing shorts is a<br />

different experience than screening features.<br />

As a member of the short subjects<br />

branch, we have had the pleasure of attending<br />

the annual shorts screenings. It is<br />

like going to a still picture gallery where<br />

one rarely identifies himself with the paintings<br />

on display, such as usually happens<br />

when viewing a feature.<br />

Shorts production is not centered in<br />

Hollywood. These come from all parts of<br />

the country, in lengths ranging from ten<br />

minutes to more than a half hour. Tliis is<br />

not surprising, a check of sales of professional<br />

sound cameras will show. In the past<br />

20 years more than 30,000 such cameras<br />

have been sold to government agencies,<br />

universities, broadcast stations, etc.<br />

Pensions to 2.020<br />

HOLLYWOOD—Mark Bushner, administrator<br />

of the Motion Picture Industry Pension<br />

Plan, disclosed that 2.020 industry<br />

workers are receiving retirement payments<br />

and that over $6,000,000 in benefits have<br />

been paid since Jan. 1, 1963, when the plan<br />

made its first monthly allotment. Nearly<br />

26,000 industry workers are covered.<br />

ITBI.K IST,S KNTKKTAI.N BLIND C'lIILDKKN— .Mcmbors of the Puhlitists<br />

A.ss'n, lATSK Local 81K, in Iliillywood. play

"frill<br />

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US<br />

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every shroud has a<br />

silver lining<br />

when old<br />

fiends get together<br />

for a real hlast o1<br />

grave robbery. •<br />

poisoning and<br />

multiple mayhem!<br />

America:. Internatronal<br />

PH.E5EN"<br />

KARLOFF...a<br />

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indeed!<br />


PETER- »«<br />


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rrMts NICHOLSON Z^^l',, ^<br />

H. BAXTER •<br />


bNTACT YOUR _JifnEn.Lcan<br />

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Hobert S.<br />

Parnell<br />

6 Second Avenue<br />

tie 1, Washington<br />

MAin 4-6234<br />

DENVER<br />

Chick Lloyd<br />

2145 Broadway<br />

Denver 5, Colorado<br />

TAbor 5-2263<br />


Fred C. Palosky<br />

252 East First South<br />

Salt Lake City, Utah<br />

DAvis 2-3601<br />


N. P. Jacobs<br />

1918 So. Vermont Avenue<br />

Los Angeles 7, California<br />

REpublic 1-8633<br />


Hal Gruber<br />

255 Hyde Street<br />

San Francisco 2, California<br />

PRospect 6-4409

——<br />

—.<br />

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28th<br />

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LA Record-Pace Attendance Carries<br />

Over Into Second Holiday Stanza<br />

LOS ANGELES—<strong>Boxoffice</strong> records were<br />

smashed here when grosses continued their<br />

pace for the second consecutive week in the<br />

holiday sessions. Jerry Lewis' "Who's Minding<br />

the Store'? opened strong at the Paramount.<br />

"Tom Jones." playing at three<br />

"<br />

houses including the Statewide Picfair, continued<br />

strong. "Love With the Proper<br />

Stranger," at the Village, showed great<br />

pulling power with a strong 450. "The Victors,"<br />

causing some controversy, continued<br />

a strong 300 at the large Fox Wilshire.<br />

,<br />

.<br />

(Averoge Is 100)<br />

Boldwm, Crest, Hillstrcet, Ins—The Sword in the<br />

Stone (BV), 2nd wk 1 00<br />

Beverly—America America (WB), 2nd wk 290<br />

Ctiinese—Charade {Univ). 2nd wk 320<br />

Cineromo<br />

World<br />

It's a Mod, Mad,<br />

(UA-Cineroma:, 9th wk<br />

Mad, Mod<br />

Capacity<br />

Egyptian The Cardinal<br />

Fine Arts—The Three Lives<br />

Col), 3rd wk<br />

of Thomasino<br />

280<br />

(BV),<br />

3rd wk,<br />

100<br />

Four Star— Kinns of the Sun (UA), 3rd wk 65<br />

Hollywood Paramount Captain Newman, M.O.<br />

(Univ), 2nd wk 155<br />

Move Over, Darhng<br />

Hollywood, El Rey, Loyolo<br />

(20th-Fox), 2nd wk 75 1<br />

Lrdo Ladybug, Lodybug (UAl 4th wk 90<br />

80<br />

Los Angeles, A l-crn^4 for Texas ,WB), 2nd wk. . .<br />

Muse Hall— The Ceremony UA), 2nd wk 90<br />

Pontages—Cleopatra (?Oth-Fox<br />

, wk 280<br />

Orpheum-Vcg.e-Picfo.r Tom Jones (UA-<br />

Lopert), 2nd wk 320<br />

P,x. Vyarren Who's Minding the Store? (Para) 130<br />

Villoge Love Wifh the Proper Stronger (Para),<br />

2nd wk 450<br />

240<br />

Worner Beverly The Prize fMGM), 2nd wk .<br />

Wornsr Hollywood How the West Was Won<br />

(MGM-Cinerama), 45th wk 195<br />

Wilshire—The Victors (Col), 2nd wk 300<br />

Record Grosses Greet 19G4<br />

At Portland First Runs<br />

PORTLAND— The New Year got under<br />

way here with some record grosses. The<br />

Broadway hit a five-year record with Universal's<br />

"Charade" and the 409-seat Guild,<br />

playing MGM's "The Prize" turned away<br />

crowds Saturday i4i, with a total of 863<br />

patrons, including standees, seeing the story<br />




Engineered to<br />


MIGHTY 90 - EXCELITE - UHI - SUPER 135<br />

Contoct Aiiombly, Port No 9083S-6-7 21.9?<br />

Lower Contoct, all sizes 6.99<br />

Upper Contact, oil sizes 10 99<br />

%.M \\ Rototinq<br />

Port No. 90835-6-7<br />

Engineered to<br />


Contoct Astambly<br />



Contact Aiiembly, Port No. AG-J J9.99<br />

Upper Contact, Port No. AC-3 6 99<br />

Lower Contoct, Port No. AG-3B 4.99<br />

Poiitivc Corbon Rotating Head Aiiembly 2S 99<br />

Speciol Reooir. Port No. CX101-CXI02 ContocH 19 99<br />

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of a U S. Nobel Prize winner. Every estimate<br />

was high, the Guild topping percentages<br />

with 250 per cent.<br />

Broadway— Charade lUniv), 2nd wk<br />

Fox, Divisirn 5:reet Dnvc-ln— 4 for<br />

200<br />

Texas (WB);<br />

The Man From Galveston (WB), 2nd wk 200<br />

Guild— The Prize (MGM), 2nd wk 250<br />

Hollywood -It's a Mod, Mad, Mad, Mad World<br />

!UA-Cinerama), 3rd wk 200<br />

Irvington, 104th Street Move Over, Darling iCol);<br />

lye Bye Birdie (Col), 2nd wk 200<br />

Lourolhurst Kings of the Sun (UA), Summer<br />

Holiday (AlP) 200<br />

Music Box, Amphitheatre, Super 99 Drive-In Who's<br />

Minding the Store? (Para); Last Train From Gun<br />

Hill (Para), reissue, 2nd wk 200<br />

Orpheum The Sword in the Stone (BV), 2nd wk.. ,200<br />

Paramount—Cleopatra i20th-Fox), 28th wk 200<br />

Bountiful San Frctncisco Holidays<br />

For 12 First-Run Theatres<br />

SAN FRANCISCO — This was a smash<br />

holdover week, with fine product drawing<br />

high percentages at a dozen first-run<br />

houses. Capacity houses for most all performances<br />

in the holiday week were reported<br />

at the Orphemii for "It's a Mad.<br />

Mad. Mad, Mad World" and at the United<br />

Artists for "Tom Jones." "The Cardinal."<br />

at the St. Francis, was up over the first<br />

week while "The Sword in the Stone"<br />

dropped slightly in the second week at the<br />

Paramount. "Murder at the Gallop" was<br />

holding strong at the Presidio.<br />

Embossy Move Over, Darling (20th-Fox), 2nd wk.. .150<br />

Esquire- Who's Minding the Store? (Paro), 2nd wk.. .125<br />

Fox-Warfield— 4 tor Texas ;WB), 2nd wk 275<br />

Golden Goto Charade (Univ), 2nd wk 375<br />

Metro— 8V2 (Embassy), 8th wk 175<br />

Orpheum— It's a Mad, Mad, Mad, Mad World<br />

(UA-Cinoramo), 4th wk 800<br />

Paramount The Sword in the Stone (BV), 2nd wk.. .150<br />

Murder at the Gallop (MGM), 2nd wk 200<br />

Presidio<br />

Stage Door Lowrence of Arabia (Col), rerun,<br />

3rd wk 150<br />

St Francis—The Cardinal (Col), 3rd wk 200<br />

Unted Artists—Tom Jones (UA-Lopert), 3rd wk 600<br />

Vogue Knife in the Woter (Kanawha), 3rd wk 250<br />

"Move Over, Darling' 200<br />

Leads Seattle Features<br />

SEATTLE — "Move Over. Darling," the<br />

only new film among a field of holdovers,<br />

topped them all with a strong 200 per cent in<br />

its first week at the Coliseum. Most were<br />

holding up well, how'ever. after their holiday<br />

introduction got them off to successful<br />

starts. At the Blue Mouse. "The Prize"<br />

wound up with 140 per cent: at the Orpheum.<br />

"Charade" also completed a good<br />

second week, with 175: and Disney's "Sword<br />

in the Stone" pulled 150 for its second week<br />

at the Paramount. Still doin?? good business<br />

"<br />

was "Irma La Douce, pulled 135 for<br />

its 24th week at the Music Box.<br />

Denver Two-Week Gross<br />

May Have Set City Record<br />

DENVER- Business continued to be great<br />

over the New 'Vear's holiday. Many industry<br />

ix'oplc believe that the two-week holiday<br />

ijrriod .set ii Denver first-run record for<br />

coinbini-d iTos.ses. Exhibitors were further<br />

fliri'ic'd by urossi's continuing strong followini;<br />

the vueiition period.<br />

A.,;,lin Charade Di.iv). .'rul wk 180<br />

..-nil.- Move Over, Darling (20lh-Fox), 2nd wk... 180<br />

'<br />

Kings of the Sun UA), moveover, 2nd wk.. 100<br />

Crest<br />

Denham Cleopatra 20th-Fox), 28th wk 110<br />

Denver— The Sword in the Stone BV), 2nd wk 200<br />

Esquire— The Conjugol Bed Embassy) 125<br />

International 70 -The Cordinol (Col), 2nd 180<br />

wk<br />

Paramount— 4 for Texas (WB), 2nd wk 180<br />

Towne—The Prize (MGM), 2nd wk 250 „<br />

1*1<br />

Vogue— Lord of the Flies (Cont'l), 2nd wk 400<br />

Merger Pact Announced<br />

By Two Large PR Firms<br />

HOLLYWOOD — Agreement to merge<br />

within 60 days has been reached by two<br />

public relations firms, Cleary-Straus-Irwin<br />

& Goodman and McFadden & Eddy Associates.<br />

The new organization will be<br />

known as McFadden. Strauss, Eddy. Irwin<br />

& Goodman, with major domestic offices<br />

in Los Angeles and New York and European<br />

headquarters in London. Paris and<br />

Rome. The company also will maintain an<br />

office in Palm Springs and affiliated offices<br />

across the country.<br />

Frank McFadden. John Strauss. James<br />

Eddy and Ben Irwin will head the Los<br />

Angeles office. Frank Goodman. CSIG<br />

eastern vice-president, will be in charge<br />

of the New York office. All employes of<br />

the merging companies will be retained.<br />

Exploitation of 'Middle'<br />

Laid Down at 20th-Fox<br />

HOLLYWOOD—Publicity directors from<br />

five circuits attended a screening at the<br />

20th-Fox studio of "Man in the Middle,"<br />

then heard Walter Seltzer, the producer;<br />

Parry Lieber. studio publicity head, and<br />

Eddie Yarborough. fieldman, describe exploitation<br />

for the release—utilization of<br />

stars Barry Sullivan. Keenan Wynn and<br />

Prance Nuyen. analysis of the ads, and<br />

coordination of exhibitor activities.<br />

The film will open January 29 in 41 theatres<br />

in this area.<br />

Participating were Jack Case and Lennie<br />

Schwartz, Pacific Drive-Ins; Paul Lyday<br />

and Joe 'Vleck, Fox West Coast: Hany<br />

Wallace and Bruce Coi-win, Metropolitan<br />

Theatres: John Simes, Statewide: Dick<br />

Herman, Sero Drive-Ins: Bill Teawell. San<br />

Diego, and Bernice Livingston, ad agent.<br />

Miss Nuyen will work the eastern seaboard.<br />

Sullivan the west and Wyrm the<br />

south.<br />

Ground Suit Blocking<br />

Museum Construction<br />

HOLLYWOOD— A piece of ground opposite<br />

the Hollywood Museum is reportedly<br />

blocking start of construction on the new<br />

building. A superior court returned a judgment<br />

here for $11,750 for Steve Anthony's<br />

undivided half-interest in the property.<br />

The Los Angeles County authorities will<br />

now ask the district court of appeals to<br />

affirm the judgment so that work can<br />

start. Anthony is reportedly discussing taking<br />

the case to the U.S. Supreme Court.<br />

Plan Rex Harrison Festival<br />

HOLLYWOOD — Metropolitan Theatres<br />

has under consideration a proposal to hold<br />

a Rex HarrLson film festival at the State<br />

Theatre in Santa Barbara early next year,<br />

similar to the festival now being conducted<br />

in London by Briti.sh Film Institute.<br />

A Martin Film for Olympics<br />

HOLLYWOOD—Dean Martin is helping<br />

raise funds to send American athletes to<br />

the 1964 Olympics in Tokyo by doing a<br />

short film which will be shown on television<br />

and in theatres.<br />

BOXOFFICE January 13. 1964<br />

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Filmrow were robbed over the weekend<br />

Df several thousand dollars in merchandise<br />

ind valuables, according to manager Lloyd<br />

Dwenby . Filmrow regulars<br />

gathered at the Beverly Hills Beefeaters<br />

restaurant to welcome Bob Carpenter, new<br />

CJniversal manager, and Jimmy Whiteside.<br />

new Columbia chief. Kudos went to Abe<br />

Swerdlow on his recent promotion to Uniirersal<br />

district manager.<br />

Jeannette Bank, longtime secretary to<br />

^»fk and tn Morris Sudmin. manager at 20th-Fox. reaii<br />

signed . from vacations were Bill<br />

WasseiTOan. UA salse manager. DickCariBd<br />

alliliated of<br />

negie. manager at UA. and M. J. E. McCarthy,<br />

manager for Allied Artists . Jack<br />

Y. Bermans had a triple big time on New<br />

- oead ta; u<br />

Year's. Berman and his wife Jean celebrated<br />

their 35th anniversary and their<br />

&»iiiat, csic<br />

ii be son Lester was married and they had a<br />

in char<br />

house-warming party in their new home<br />

ill employe!<br />

- Alex Coopernians of Regency Film<br />

lie retair.ed.<br />

Distributors celebrated their 20th wedding<br />

anniversary . Goldberg, Aladdin<br />

He<br />

Enterprises, celebrated a birthday on New<br />

Year's, as did Harold Wirthwein, Allied<br />

tfl'FoX Artists district manager, Joe Moss. Chunkteam<br />

I.nE<br />

E-Nut Co., entered an Inglewood hospital<br />

aronine at b<br />

for leg surgery . wife of Ed Zane<br />

in the Miiiic,<br />

of the Filmore Theatre, also was to undergo<br />

;:, tie prate<br />

an operation . Brewer, AA exchange<br />

operations was at the<br />

chief, local<br />

ir, fieanbe &<br />

office . . . Harry Ulsh, Bishop Theatres;<br />

^-utilization c<br />

Vincent Miranda, Lyric at Huntington, and<br />

erat WvEi a:;<br />

Ernie Martini, the River at Oildale, were<br />

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I>obert Reagan, 46, chief engineer of Dayco<br />

Electronics, died here recently after a<br />

heart attack. Reagan was well known in the<br />

industry throughout the country, and had<br />

been with Dayco since the inception of the<br />

firm seven years ago. He is survived by his<br />

wife and two children. Mrs. Reagan was in<br />

a hospital ill at the time of her husband's<br />

death.<br />

Lyie A. Bramson. Alexander Film Co. executive,<br />

and his wife Grace returned from a<br />

sales convention in the south, reporting<br />

that 1963 revenue from screen advertising<br />

was the highest in the past ten years .<br />

"The Prize" will open at the Embassy Theatre<br />

the 22nd . Jack. Los Angeles, was<br />

on the row ... In booking and buying were<br />

James Lemos of Benecia and John F. Aquila<br />

from Santa Helena.<br />

Plan for Oscar PR<br />

HOLLYWOOD—The first meeting of the<br />

public relations coordinating committee for<br />

the 36th annual awards presentation of the<br />

Academy of Motion Picture Arts and Sciences<br />

was held to plan public relations<br />

activities for the Oscar show April 13.<br />

UCLA Opens New Theatre<br />

HOLLYWOOD—UCLA Theatre Arts presented<br />

"Sunday in New York" Friday<br />

• 10 1 to inaugurate its new theatre, with<br />

Everett Freeman, producer of the film, answering<br />

questions from the all-collegiate<br />

audience after the showing.<br />

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Andy Williams Making<br />

'Rather Be Rich' Tests<br />

HOLLYWOOD—Andy William.s of the<br />

television show checked into Universal<br />

studios for wardrobe and makeup tests and<br />

prerecordings prior to beginning his screen<br />

debut opposite Sandra Dee in "I'd Rather<br />

Be Rich."<br />

Producer-director Robert Wise has set up<br />

special casting offices in London and New<br />

York, as well as using the studio, to assemble<br />

a cast for "Sound of Music" for<br />

20th -Fox. Stuart Lyons is operating the<br />

European end, based in London, while<br />

Allen Shane and Michael Shuertliff are<br />

doing the scouting in New York. Julie<br />

Andrews has already been signed as the<br />

feminine star.<br />

Writer Claim Rejected<br />

HOLLYWOOD—Norman Krasna won a<br />

$1,500,000 damage suit filed by the late<br />

Valentine Davies and continued by the<br />

writer's widow Elizabeth. A jury in Superior<br />

Judge Shirley M. Hufstedler's com-t<br />

found no oral agreement between Davies<br />

and Krasna, as was claimed. Davies had<br />

calmed he submitted a script, "Love Must<br />

Go On," to Krasna, and charged it was the<br />

basis for Krasna's play, "Who Was That<br />

Lady I Saw You With?"<br />

Bank Sues 3 Companies<br />

HOLLYWOOD—The Chemical Bank &<br />

Trust of New York demands $15,083 in a<br />

suit filed in the superior court against National<br />

Pictures Corp., Alco Pictures Corp.,<br />

20th-Fox Film Corp., Edward L. Alperson<br />

and Alperson jr. The action Involved<br />

guarantees on loans In connection with<br />

three films, Magnificent Matador, I,<br />

Mobster and September Storm.<br />

Carthay Reopening in March<br />

HOLLYWOOD — The Carthay Circle<br />

Theatre is reopening late in March, probably<br />

with Samuel Bronston's "Fall of the<br />

Roman Elmpire." The theatre will light up<br />

January 25 for a one-shot screening of "A<br />

Debt of Blood," Armenian film produced<br />

under the Haik Motion Picture Productions<br />

banner.<br />

Robert Mulligan directed Paramounfs<br />

"Love With the Proper Stranger" from an<br />

original screenplay by Arnold Schulman.<br />

Start BOXOFFICE coming..<br />

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82S Van Brunt Blvd., Kansas City, Mo. 64124<br />

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WEEKLY<br />

$15M0 to '63 Charity<br />

By Tent 32 Women<br />

The Women of Variety Tent 32 of<br />

San Francisco has contributed SIS.OCO<br />

to the club's major charity, the Blind<br />

Babies Foundation, in 1963. The money<br />

represents proceeds of the Variety<br />

Blind Babies Bazaar, which is operated<br />

by the Variety women. Cutlines with a<br />

photo, in the January 6 issue of<br />

<strong>Boxoffice</strong>, showing .Maude Harvey presenting<br />

a check to Jack Marpole, Tent<br />

32 chief barker, said the amount was<br />

$1,000. This was incorrect—the figure<br />

should have been $10,000. Previously<br />

the Women of Variety had turned over<br />

$5,000.<br />

The 1963 contribution brought to a<br />

total of $72,400 the San Francisco<br />

Women of Variety have turned over<br />

to the Blind Babies facility in II<br />

years since the auxiliary was organized.<br />

Two Dealers Merge<br />

In San Francisco<br />

SAN FRANCISCO—Two leading theatrical<br />

equipment companies of San Francisco announced<br />

the merger of their enterprises, effective<br />

January 1.<br />

The business partnership of Walter G.<br />

Preddey and Robert O. Bemis has combined<br />

with Western Theatrical Equipment Co.<br />

With years of experience combined both of<br />

the firms feel they will be able to offer better<br />

and faster service. No change In personnel<br />

has been announced, according to<br />

Robert O. Bemis.<br />

The new firm, under the name of Western<br />

Theatrical Equipment Co., will be located at<br />

187 Golden Gate Ave., the Walter G. Preddey<br />

address for many years. The telephone<br />

number of the former Walter G. Pi-eddey<br />

firm will be retained—UNderhill 1-7571.<br />

William S. Cunninghcan<br />

HOLLYWOOD — William Smith Cunningham,<br />

publicist at MGM. died recently<br />

at the age of 60. He was born in Lima,<br />

Ohio, joined the staff of the Columbus,<br />

Ohio. Citizen after graduation from Ohio<br />

State University. He came to Los Ai\geles<br />

in 1943 as chief of the Los Angeles bureau<br />

of the Office of War Information. After<br />

the war he joined the publicity department<br />

at Paramount, and four years ago became<br />

a member of the MGM publicity department.<br />

Survivors include his w^ife Betty.<br />

Tiomkin in USAF Auxiliary<br />

HOLLYWOOD — Composor-conductor<br />

Dimitri Tiomkin has boon made an honorary<br />

member of the auxiliary branch of Uie<br />

USAF as a gesture of recognition and appreciation<br />

for his efforts in behalf of the<br />

Civil Air Patrol.<br />

First Film Story Sale<br />

HOLLYWOOD — Fay Baker, author of<br />

"Idonea Darling's War," made her first<br />

story sale to Larsen Productions, as a Vera<br />

Miles starring vehicle, and was simultaneously<br />

signed to write the screenplay.<br />

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13, 1964

. . Arnold<br />

. . Rex<br />

. . Harold<br />

mo Courtney Dies;<br />

Exhibitor at Clovis<br />

CLOVIS, N.M.—Elmo Courtney, a lifelong<br />

exhibitor and longtime officer of the<br />

New Mexico Theatre Ass'n. died here<br />

recently after an illness of several months.<br />

The 50-year-old Courtney had been<br />

manager in this city for Frontier Theatres<br />

for 25 years, supervising the State and the<br />

Lyceum. Prior to 1938, he was manager of<br />

a Frontier house at Olney, Tex. He was<br />

serving his second one-year term as president<br />

of the New Mexico Theatre Ass'n. He<br />

was first elected president in July 1962, and<br />

re-elected last June. Prior to that he served<br />

as secretary-treasurer of the NMTA for<br />

nine consecutive terms.<br />

He is survived by his wife and one<br />

daughter.<br />


goxoffice takes over the Christmas-New<br />

year holiday period smashed records in<br />

at least three theatres here. A five-year<br />

search of records at J. J. Parker's Broadway<br />

revealed no pictm'e approached Universal<br />

"Charade." according to Ron 'Webster,<br />

executive secretary to Mrs. J. J.<br />

Parker. The Guild turned patrons away<br />

Saturday i4> for "The Prize"; both the<br />

Irvington, playing 20th Century-Pox's<br />

"Move Over, Darling," and Cinema 21 with<br />

'Under the Yum Yum Tree" reported nearcapacity<br />

turnout.<br />

Stan Smith, Irvington Theatre, has<br />

booked United Artists' "Tom Jones" to<br />

follow "Move Over, Darling" . Hopkins,<br />

Fox-Evergreen manager for Portland,<br />

represented the circuit's Oregon and 'Washington<br />

theatres at the National General<br />

Corp. clinic in Los Angeles.<br />

James Selvidge, manager of the Ridgemont,<br />

7720 North Greenwood Ave. is sponsoring<br />

two new film series. Old films obtained<br />

through New York's Museum of<br />

Modern Art, whose liberary of early movies<br />

is most extensive, will be shown each<br />

Wednesday and Thursday evenings<br />

through February 27. Included in this<br />

series are. The Beginnings, The Great<br />

Ti-ain Robbery, Mary, Queen of Scots,<br />

Washday Troubles. A Trip to the Moon,<br />

Rescued by Rover, Early Mack Sennett,<br />

The Cabinet of Dr. Caligari. Nosferatu,<br />

The Joyless Street, The Last Laugh,<br />

Potemkin. Passion of Joan of Arc, and<br />

A GOLDEN ANNIVERSARY—Joining: Vera L. Cockrill, owner and director of<br />

the Denham Theatre, in cake-cutting ceremonies celebrating the Denham's 50th<br />

Anniversary was Thomas Currigan, mayor of Denver, and members of her managerial<br />

staff. Left to right are James Latham, assistant manager; Mayor Currigan<br />

and Mrs. Cockrill; William VanDeventer, assistant to president, and Robert Clark,<br />

house manager. The Denham Theatre has remained one of Denver's principal entertainment<br />

centers since its opening. Originally owned by the Shuberts, the theatre<br />

boasted a very fine stock company and for many years presented many great<br />

names in legitimate theatre entertainment and vaudeville. Mrs. Cockrill came to<br />

Denver with her husband, the late Dave Cockrill, from Salt Lake City in 1934 to<br />

take over the Denham operation. Three years ago, she completely renovated the<br />

theatre to accommodate motion picture spectaculars.<br />

Metropolis. The second series will stress<br />

French product and includes 11 French<br />

features, 2 British and 1 American, to be<br />

combined in seven double-bills that will<br />

play for two weeks each, through April.<br />

Dave Dunkle, 20th-Fox salesman, returned<br />

to work after a vacation . . . Helen<br />

Reynolds, secretary at Saffles Theatre<br />

Service, spent Christmas in eastern<br />

Washington.<br />

Sterling et al Dismissed<br />

In State Antitrust Suit<br />

SEATTLE—an antitrust suit against<br />

the Sterling Theatres Co., brought last<br />

June by state attorney general O'Connell,<br />

"4 for Texas," the 'Warner Bros, comedy,<br />

holds at the Fox through January 14 with<br />

Columbia's "The Cardinal" expected to<br />

follow . . . Ticket sales for the appearance<br />

at the Auditorium here of "The Sound of was dismissed in superior com't. O'Connell<br />

Music" national touring company are reported<br />

as brisk. The stage show is the first Sterling was guilty of monopolistic prac-<br />

asked a $375,000 civil penalty, contending<br />

big Broadway-type musical to open here in<br />

tices. The court held that the 1961 Consumer<br />

Protection Act, under which the suit<br />

1964. It is scheduled for January 20-25,<br />

with two matinees . Marks, was brought, includes a provision exempting<br />

the theatre company, since it is sub-<br />

Journal entertainment editor, just back<br />

from a Hollywood area visit, headed for<br />

ject to the federal Sherman antitrust act.<br />

Weeki 'Wachee Springs. Fla.. to attend the Other defendants dismissed from the suit<br />

Warner Bros. "The Incredible Mr. Limpet" included 'William Forman, owner of United<br />

underwater premiere.<br />

Drive-In Theatres; Columbia Pictures.<br />

MGM, Paramount, 20th-Fox, United<br />

Artists, Universal and 'Warner Bros.<br />


Gordon Keeping in Touch<br />

BOISE, IDA,—Harry A. Gordon, former<br />

exhibitor here, has subscribed to <strong>Boxoffice</strong><br />

because "I'd like to stay in touch with the<br />

industry." Gordon, who owned and operated<br />

the Rialto, closed that theatre last May<br />

15 due to problems arising out of competitive<br />

bidding, day-and-dating in the drive-in<br />

and lack of good product with universal appeals.<br />

The Rialto, which had seen 35 years<br />

of operation as a motion pictm'e house, was<br />

torn down, the property sold and converted<br />

into a parking lot.<br />

Stanley Adams produced a seasonal bestselling<br />

album, "Chanukah Carols."<br />

DENVER<br />

The brightest spot on the Row is National<br />

Theatre Supply which has lighted up<br />

Marlon Brando was in town for a<br />

. . .<br />

short<br />

Jimmy Stewart and his family<br />

visit . . .<br />

are winter sporting at Aspen .<br />

Newell, salesman for MGM. and Sam Dare,<br />

branch manager for Columbia, were winter<br />

vacationing . McCormick, Skyline<br />

Theatre, Canon City, will be a Denver resident<br />

for the next few months while he<br />

represents his district in the state legislature.<br />

Recent visitors to the Row were Marlin<br />

Butler. Tesuque Drive-In, Albuquerque,<br />

NM.; Joe Machetta, Emerson. Bi-ush; Sam<br />

Feinstein. Lincoln. Limon; John Schultz,<br />

Cody, Cody, Wyo.; Larry Starsmore, 'Westland<br />

Theatres, Colorado Springs; Ray<br />

Troyer, Gem, Hugo; Carman Romano, Rex,<br />

Louisville; R. L. Stanger, Evans Drive-In,<br />

Denver, and Art Goldstein, Uptown,<br />

Denver.<br />

Organ Music for 'Empire'<br />

HOLLY-WOOD—Director Anthony Mann<br />

will sponsor a four-week tour in the U.S.,<br />

starting in February, of Richard Chilton,<br />

famous organist of John the Baptist<br />

Church in London, who recently recorded<br />

on tape the sounds of the cathedral's organ,<br />

now being integrated by composer-conductor<br />

Dimitri Tiomkin. into the score of<br />

"The Fall of the Roman Empire."<br />


Savt Carbon Coit<br />

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: January<br />

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But it is going to take a substantial investment<br />

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You have a stake in that investment.<br />

You can protect it by joining with other leading<br />

American businessmen to promote the Treasury's<br />

Payroll Savings Plan for U. S. Savings Bonds. The<br />

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prudence and diligence and responsihilily liial are<br />

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When you bring the Payroll Savings Plan into<br />

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The U. S. Government does not pay for this advertisement, T}ie Treasury Department thanks^ for their palrlotLsm, The Advertising CouncU and this magazine.<br />


W-8 BOXOFFICE :<br />

13. 1964

—<br />

—<br />

— —<br />

20<br />

Grosses Stay High<br />

At KC First Runs<br />

KANSAS CITY—First-run grosses were<br />

only slightly below the record business reported<br />

during the holiday season. "Move<br />

Over, Darling" continued strong in its second<br />

stanza at the Fox Plaza with 310 per<br />

cent after an opening week of 380 per cent.<br />

"Sword in the Stone" in its second week<br />

at the Pox Uptown and Granada rated high<br />

with 285 per cent, following a record 410<br />

per cent for the first week. Other top attractions<br />

were "The Cardinal." "Cleopatra"<br />

and "It's a Mad, Mad, Mad. Mad World,"<br />

all holdovers. "The Prize" brought good attendance<br />

for a second week at Durwood's<br />

Roxy following a record 400 per cent for the<br />

opening week.<br />

(Average Is 100)<br />

Brookside—The Cardinal (Col), 2nd wk 260<br />

Ccipn Cleopotro (20th-Fox), Sth wk 250<br />

Empire It's a Mad, Mad, Mad, Mad World<br />

(UA), 3rd wk 250<br />

Isis, Vista, Fairway, Avenue, Centre, Waldo,<br />

Englewood, Dickinson, Overlond, Hiway 40,<br />

Boulevard, 63rd St., Shawnee, Leawood, Fairyland,<br />

New 50 Who's Been Sleeping in My<br />

Bed.' (Para), plus assorted 2nd runs 135<br />

Kimr The Devil and the 10 Commandments<br />

(Union), 2nd wk 150<br />

Paramount—4 for Texas (WB), 3rd wk 100<br />

Plozo Move Over, Darlinn (20th-Fox), 2nd wk 310<br />

Rockhill—The Suitor (Atlontic), 2nd wk 100<br />

Roxy—The Ploio (MGM), 2nd wk 150<br />

Uptown, Gronodo The Sword in the Stone (BV);<br />

Disneyland After Dark (BV), 2nd wk 285<br />

Missouri-Illinois Assn<br />

Giving Champagne Party<br />

ST. LOUIS—The Missouri-Illinois Theatre<br />

Owners Ass'n will sponsor a gala champagne<br />

luncheon party<br />

Monday (<br />

'<br />

, starting<br />

at 12:30 p.m. in<br />

the Chase Hotel to<br />

install a new slate of<br />

officers headed by<br />

Prank P 1 u m 1 e e,<br />

F a r m i n g t o n.<br />

Mo., president; St.<br />

L o u i s a n s Jimmy<br />

James, vice-president<br />

and secretary, and<br />

Jim Damos, treasurer.<br />

Retiring<br />

president,<br />

Frank Plumlee Wesley Bloomer,<br />

Belleville, 111., moves to chairman of the<br />

board, Thomas James, St. Louis, is honorary<br />

board chairman, and Pete Gloriod,<br />

Poplar Bluff, is sergeant at arms.<br />

The arrangements committee is headed<br />

by Bess Schulter with Jimmy James, Phil<br />

Nanos, Tom Williamson, George Phillips,<br />

Paul Danesch, Ronnie Krueger, Ray Parker.<br />

H. E. McManus, Herb Hartstein and<br />

Charles Goldman, all St. Louisans, as<br />

members.<br />

Planned as an all-play and no-speeches<br />

event, Ray Parker will serve as emcee. The<br />

invocation will be offered by Thomas<br />

James, and Bill Williams, Union, Mo., will<br />

present a plaque to Bloomer.<br />

Early returns on reservations indicate a<br />

full house, necessitating a move from the<br />

Regency room to larger accommodations<br />

in the Chase Club at the hotel. Leaders<br />

from all branches of the industry from all<br />

parts of the country are expected, plus a<br />

delegation from Farmington.<br />

Paul Danesch, managing director of the<br />

Cinerama, will present each luncheon guest<br />

a complimentary ticket good throughout<br />

the engagement of "How the West Wa,s<br />

Won."<br />

Reservations, at $3.50 a person, may be<br />

made by sending a check to MTTO, 3301<br />

Lindell Blvd., St. Louis 3, Mo.<br />

'Tom Jones' 250 Top Mark<br />

Among Chicago First Runs<br />

CHICAGO — Good weather and good<br />

product rounded out the week's business<br />

with a continuance of substantial grosses<br />

in many situations. Among the leaders were<br />

"Charade" in the third week at the Chicago:<br />

"The Sword in the Stone" in the<br />

third week at the Roosevelt: "The Cardinal"<br />

in the third week at the Woods, and<br />

"Who's Been Sleeping in My Bed?" in the<br />

second week at the Loop Theatre and Esquire<br />

on the near north side. "Tom Jones"<br />

in the thii-d week at the Michael Todd<br />

Theatre was again a top grosser.<br />

.<br />

Carnegie The Conjugal Bed (Embassy),<br />

7th wk 75<br />

Chicago Charade (Univ), 3rd wk 190<br />

Cinema— Lord of the Flies (Cont'l), 7th wk 115<br />

Loop Who's Been Sleeping in My Bed?<br />

Esquire,<br />

(Pare), 2nd wk 95 1<br />

McVickers— It's o Mad, Mad, Mad, Mad World<br />

(UA-Cinerama), Sth wk 180<br />

Michael Todd Tom Jones (UA-Lopert), 3rd wk.<br />

Oriental— Kings of the Sun (UA), 3rd wk<br />

..250<br />

175<br />

Roosevelt The Sword in the Stone (BV), 3rd wk. . .200<br />

State Lake Cleopotro (20th-Fox), 28th wk 145<br />

Town—My Life to Live (Union), 3rd wk 130<br />

United Artists—4 for Texas (WB), 3rd wk 170<br />

Woods—The Cardinal (Col), 3rd wk<br />

World Playhouse My Life to Live (Union),<br />

210<br />

3rd wk 155<br />

Striptease (SR), 2nd wk<br />

'<br />

"Move Over, Darling' 300<br />

Leads Indianapolis Upsurge<br />

INDIANAPOLIS — It was a prosperous<br />

New Year, at least during the first week.<br />

for the city's first-run theatres. Two new<br />

attractions, "Move Over, Darling" and<br />

"Charade," were great: "How the West Was<br />

Won" showed renewed vigor and "Cleopatra,"<br />

now on a week-to-week basis, drew<br />

many people who had kept putting off<br />

seeing it. Pleasant weather through the<br />

weekend helped.<br />

Move Over, Darling (20th-Fox) 300<br />

Circle<br />

Enc=re Promises! Promises! (Noonan); Mile<br />

1 25<br />

Esquire Lord of the Flies (Cont'l), 2nd wk 120<br />

Indiana- How the West Was Won (MGM-<br />

Cineramo), 30th wk 225<br />

Keith's—Charade (Univ) 250<br />

Loew's—The Priie (MGM), 3rd wk 125<br />

Lyric—Cleopatra (20th-Fox), 28th wk 150<br />

Lyon Joins Ad Dept.<br />

Of Commonwealth<br />

KANSAS CITY—Harold B. Lyon, former<br />

managing director of the Paramount Theatre,<br />

is now affiliated<br />

Harold B. Lyon<br />

with Commonwealth<br />

Theatres as assistant<br />

to M. B. Smith, vicepresident<br />

and advertising<br />

director. Lyon<br />

served with the Paramount<br />

Theatre in<br />

Kansas City for 13<br />

years, starting in January<br />

1951.<br />

Beginning his theatre<br />

career 38 years<br />

ago in Omaha at the<br />

Riviera Theatre, now<br />

the Paramount, Lyon remained there for<br />

one year, then went to Minneapolis and<br />

St. Paul, where he was situated for two<br />

years. His career in the theatre field has<br />

taken him through many of the states.<br />

Prom Minnesota, he went to New York<br />

with Publix Theatres, predecessor to the<br />

AB-Paramount Theatres circuit and its affiliates.<br />

He then was transferred to the<br />

west coast, where he supervised operations<br />

of Publix houses in California, Washington,<br />

Oregon, Idaho and Utah.<br />

Lyon returned to Omaha as assistant<br />

manager of the Paramount Theatre after<br />

several years, then in succeeding years<br />

was assigned to theatres in Youngstown,<br />

Ohio, Indianapolis and Miami. He returned<br />

to the midwest to join Central States<br />

Theatres, headquartered in Des Moines,<br />

and saw service at Central States houses<br />

in Burlington, Iowa City and Cedar Rapids,<br />

Iowa, in Moline, 111., and at the Des Moines<br />

Theatre in Des Moines.<br />

In his spare time, Lyon is a song writer.<br />

He has written a theme song for the Weeki<br />

Wachee, Fla., live mermaid underwater<br />

show under the title of "At Weeki Wachee.'<br />

The song was accepted as the official<br />

theme of the show and it was recorded<br />

on the AB-Paramount label. Lyon composed<br />

"At Weeki Wachee" without ever<br />

having seen that major tourist attraction.<br />

He wrote the lyrics after reading descriptive<br />

material sent him by Louis J. Finske,<br />

head of Florida State Theatres, Jacksonville,<br />

Fla., which operates the attraction,<br />

and Jack Mahon, managing dii'ector of the<br />

springs. Finske, incidentally, formerly was<br />

in the theatre business in Kansas City<br />

with the late Frank L. Newman.<br />

Approximately 250 leading representatives<br />

of the national and world press, radio<br />

and television will have an opportunity to<br />

hear Lyon's song featured in the underwater<br />

ballet when they visit the springs<br />

January 17 for the first underwater presentation<br />

of a motion picture, "The Incredible<br />

Mr. Limpet," Warner Bros, film<br />

starring comedian Don Knotts, who will<br />

attend the premiere.<br />

Lyon also has sold a ballad for the recording<br />

of "Did You Cry?" He contracted<br />

with the Jennings music publishing company<br />

and the Foremost record firm for<br />

release of the song which he wrote in 1944.<br />

The number 13 is lucky for Lyon, Landon<br />

Laird recently wrote in the "About Town"<br />

column in the Kansas City Times. Lyon<br />

was the 13th child in a family of 13 children.<br />

His father nicknamed him Baker's<br />

Dozen and gave him the middle name of<br />

Baker. This year marks his 13th as a resident<br />

of Greater Kansas City. It also marks<br />

his 13th year as a published song writer.<br />

The title of his song, "At Weeki Wachee,"<br />

has 13 letters. Frank Blasco, the music<br />

publisher, inadvertently sent him the first<br />

13 copies of the song instead of the promised<br />

12. Since Laird's published comments<br />

on number 13 being lucky for Lyon, last<br />

week coincidentally he was assigned the<br />

13th space on Commonwealth's parking lot.<br />

,«."«<br />


:<br />

: January 13, 1964 C-1

. . Mrs.<br />

Julie i<br />

. . Eleanor<br />

. . Reube<br />

: January<br />

4<br />

—<br />

. .<br />

KANSAS<br />

CITY<br />

^he Motion Picture Ass'n of Greater<br />

Kansas City will hold a board of directors<br />

meeting at the Executive Motor<br />

Hotel. 13th and Washington, Monday il3i.<br />

The meeting, which will be conducted by<br />

Doug Lightner. president, will start with a<br />

luncheon. Election of officers and reports<br />

on several projects will be on the agenda.<br />

Lightner announced that more than $400<br />

was collected and a heap of clothing,<br />

household articles and food was generously<br />

donated in answer to MPAs request to aid<br />

a needy family at Christmas time. Bill Jeffries.<br />

Colimibia Pictures office manager.<br />

was in charge of the wearables and food.<br />

A widowed mother with five children and<br />

a hospitalized grandmother were benefited.<br />

The I'nited Theatre Owners of the Heart<br />

of America has scheduled a luncheon meeting<br />

of the board of directors for Wednesday<br />

1 15 1 at Hotel Continental. Parlor E on the<br />

fifth floor. Norris Cresswell. UTO executive<br />

secretary, announced. President Paul Ricketts<br />

will report on plans for the annual<br />

Show-A-Rama convention, membership<br />

and other business . P.<br />

i<br />

D.<br />

Breckenridge, daughter of Cresswell. is<br />

looking for the<br />

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Tom Goodman<br />

411 Illinois BIdg.<br />

Indianapolis, Indiana<br />

MEIrose 4-4952<br />


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215 West 18th Street<br />

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.<br />

. . .<br />

Joseph Turnbull, manager of the Michael<br />

Todd Theatre, now showing "Tom<br />

Jones." will marry Dolores Luthje in<br />

March . Media folk received "nuclear<br />

bomb effects computers" as a part<br />

of the publicity campaign for "Dr. Strangelove<br />

or: How I Learned to Stop Won-ying<br />

and Love the Bomb." due for a late winter<br />

opening here December, the<br />

censor board reviewed 69 movies. 19 of<br />

which were foreign, and adulted 4, rejected<br />

6 and ordered cuts in 30 "Goody"<br />

Goddamote was able to leave the hospital<br />

and will welcome words of cheer from<br />

friends at his room in the Rienzi Hotel. 606<br />

West Diversey. Phone: Lincoln 9-6252.<br />

Balaban & Katz will close "Cleopatra" at<br />

the State Lake soon to get ready for the<br />

opening of "The Victors" early in February<br />

. Studebaker Theatre will open<br />

for "Seven Ways of Love," with Joseph<br />

Gotten and his wife. Patricia Medina .<br />

Gary Grant has been a frequent visitor<br />

here to see Dyan Cannon, who is appearing<br />

in "How to Succeed in Business Without<br />

Really Trying" . Stewart and his<br />

wife Gloria were in town for their annual<br />

medical checkup.<br />

Bob Bachman, general manager of L&M<br />

Management Co., vacationed in Florida .<br />

Si Lax of Embassy Pictures here appointed<br />

Arnold Monnette as salesman. The company<br />

has established offices at 1301 South<br />

Wabash . producer Allan David<br />

is starting the new year as radio-TV director<br />

for Sander Rodkin. local ad agency .<br />

Jane Wyman was a between-trains visitor.<br />

She was en route to New York City.<br />

. . .<br />

Peter Rosian, regional sales manager for<br />

Universal, who underwent surgery, is convalescing<br />

at his home in Cleveland<br />

— Our "20th" Year —<br />



For Theatres and Drive-ins<br />

— SEND FOR NEW —<br />


C-4<br />

Distributors<br />

For<br />

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LIST<br />

We Carry Full Line Hot & Cold Cups<br />

Freight Poid on Orden of $125.00 or More<br />


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From Dependable<br />


Richard Balaban is chairman of the Variety<br />

Club of Illinois installation dinner to<br />

be held in the Pick-Congress the 15th.<br />

James Carreras. first assistant chief<br />

barker of Variety International, will fly in<br />

from San Francisco for the event, and chief<br />

Rotus Harvey will plane in from London<br />

critics were invited by Warner<br />

Bros, to take a film junket to the premiere<br />

of "The Incredible Mr. Limpet" at<br />

Weeki Wachee Springs, Fla.<br />

Chicago Used Chair Mart, headed by Sar<br />

Levinsohn. will re-cover 1.300 seats in th<br />

Arlington Theatre at Indianapolis<br />

Harold Abbott jr.. of Abbott Theatre Equipment<br />

Co. vacationed in Arizona .<br />

Dane of Filmack and husband Mauij<br />

celebrated their 33rd wedding anniversg<br />

Goldstone and Kermit Russlu<br />

of Russell Films hosted a tradescreenilg<br />

of "Tiara Tahiti" and "In the Doghous|<br />

. . . Teitel Film Corp is making arrangements<br />

to re-enter the film cleaning industry<br />

with a formula invented by A. Teitel<br />

a number of years ago.<br />


fjarry Kodinsky, VIC representative, will<br />

officiate at the annual installation<br />

ceremonies of the local Variety Club, to be<br />

held following a dinner in the clubrooms<br />

D. Allen, former MGM publicist,<br />

stopped briefly en route from Cincinnati<br />

to Chicago. He now is with a public relations<br />

firm handling promotion for motion<br />

pictures, records and talent.<br />

The Belmont Theatre here has installed<br />

a new Walker screen from NTS to replace<br />

one ruined when the janitor fell through<br />

it . . . NTS also installed carpet in the<br />

auditoriums of the North View Junior and<br />

the North Central high schools.<br />

Guests of the Screen Council at a recent<br />

luncheon at the Manger Motel on<br />

December 30th were Bob Sokol, manager of<br />

Loew's Theatre: Erwin J. dumb, John<br />

Stern, Don Mott and Candy Bowen, all of<br />

Greater Indianapolis Amusement Co.; Mrs.<br />

Marc J. Wolf and Norma G^raghty, Variety<br />

Club auxiliary.<br />

Lake Park, Iowa, Theatre<br />

Damaged in $75,000 Fire<br />

From North Central Edition<br />

LAKE PARK, IOWA—The State Theatre<br />

was severely damaged in a recent fire<br />

which originated next door in the furnace<br />

I'oom of a bowling establishment, Al Myrick,<br />

a past president of National Allied<br />

States A.ss'n, has advi.sed <strong>Boxoffice</strong>.<br />

A fire wall helped contain the blaze,<br />

the Lake Park exhibitor reported, but still<br />

the roof of the theatre building was burned,<br />

the scats ruined and extensive damage<br />

caused to the building and equipment. A<br />

department store in the theatre building<br />

was a total loss, as were the adjacent<br />

bowling firm and cafe. Loss caused by<br />

the fire was estimated at $75,000. according<br />

to Myrick.<br />

Future iJlans for the theatre and department<br />

store are undecided, accoi-ding to<br />

Myrick.<br />

Arthur Completes Its<br />

Renovation of Granada<br />

ST. LOUIS—Remodeling has been completed<br />

on the Granada Theatre, owned by<br />

Arthur Enterprises, making it a key area<br />

theatre of the circuit, according to Ed<br />

Arthur, president. Another theatre, the Hi<br />

Pointe, has been remodeled as a de luxe<br />

art theatre. Arthur Enterprises is also preparing<br />

to break ground for a drive-in on<br />

Highway 270 and West Florissant roads.<br />

The company owns 18 theatres in the St,<br />

Louis area.<br />

ST.<br />

LOUIS<br />

^he Schonett Theatre at Sesser. 111., has<br />

been reopened. It had been closed since<br />

May of 1963 . MGM exchange is<br />

revising its IBM system. Office manager<br />

Mike Bizio and teletyp>e operator Joyce<br />

Crowell will spend a few days in Dallas<br />

learning the new system.<br />

Herman Gorelick. Crest Films, spent a<br />

few days in Kansas City visiting exhibitors<br />

The Missouri-Illinois Theatre<br />

. . . Owners Ass'n is planning a Champagne<br />

luncheon on the 20th in the Regency room<br />

of the Chase Hotel. The occasion is the<br />

installation of the new slate of officers.<br />

Following the liuicheon all the guests are<br />

invited to Martin's Cinerama Theatre for<br />

the current feature by Paul Danesch, managing<br />

director.<br />

Dual Theatre Is Slated<br />

In Baltimore Center<br />

From Eastern Edition<br />

BALTIMORE — Vice-president<br />

iBtar<br />

Howard<br />

Wagonheim of Schwaber Theatres, owner<br />

of the Playhouse, Five West and other theatres,<br />

announced plans to build new dualBfesdon<br />

theatres at the Yorkridge Shopping Center<br />

on York road north of suburban Towson.<br />

Ground has been broken for the theatres,<br />

which are to be named Cinema 1 and<br />

Cinema 2. They are scheduled for early<br />

spring openings.<br />

One will have a seating capacity of about<br />

780 and the other 408. They will be erected<br />

side by side: have two lobbies and one boxoffice.<br />

Wagonheim said the policy is not entirely<br />

definite at present but that one film might<br />

be shown oii the hour at both houses or<br />

each may show a different film. They may<br />

be art films—or they may not<br />


^BHB<br />


POSITIVE ROD iM^tma^<br />

So>t Corbon Coil ^^ ^^^^B<br />

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sits<br />

fonada<br />

:";>a'rttlie<br />

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^ lorida Theatremen<br />

To Hear Roy Cooper<br />

JACKSONVILLE — Roy Cooper of San<br />

?rancisco, head of Westside Valley Theatres<br />

and an assistant<br />

to the president of<br />

the Theatre Owners<br />

of America, is scheduled<br />

to address a<br />

morning gathering of<br />

the Motion Picture<br />

Exhibitors of Florida<br />

lie I' l^ytKL^^^^^<br />

here at the audi-<br />

/|j I' Vv^SH*^^^^ ^^^^<br />

torium of the George<br />

Washington Hotel<br />

January 14, according<br />

to Horace Denning of<br />

this city, Dixie Drivein<br />

Theatres executive<br />

Roy Cooper<br />

MPEOP program chairman.<br />

ta The gathering will start with a closed<br />

Joyt<br />

meeting of the MPEOF board of directors.<br />

Hem-y Glover, MPEOF president and owner<br />

of the independent Largo Theatre, Largo,<br />

. mil will preside. Cooper will address a general<br />

membership meeting set to open at 10 a.m.<br />

;Ttfa The only other event scheduled Is a lunch-<br />

-='<br />

1 Ctacfid'eon in the George Washington dining room<br />

at 12:30.<br />

i^a 01 o:<br />

a3 the<br />

inter<br />

prssideiit<br />

ms<br />

: Ttestrts,<br />

awiijsii<br />

:PM£NT<br />

'f:l<br />

Marshall, Ark., Theatre<br />

Destroyed in Noon Fire<br />

MARSHALL, ARK.—The Marshall theatre<br />

and three other business places on the<br />

south side of the square were destroyed by<br />

fire recently, one fireman losing his life and<br />

another being seriously injui'ed.<br />

Everett McKim and Rufus Horton had<br />

been fighting the fire on the theatre roof<br />

)wa:; when warned that the roof was about to<br />

I<br />

k; fall. While they were descending a ladder<br />

It! against the theatre's west wall, that wall<br />

t; collapsed on them. McKim died later in a<br />

:> Little Rock hospital and Horton was taken<br />

to the Horton hospital with a fractured hip<br />

and possible internal injm-ies.<br />

The theatre had not been used for some<br />

eari time and no one was in it when the fire<br />

broke out in a feed mill behind the theatre.<br />

!>)": A tractor being used for power backfired<br />

and caught fire about noon.<br />

Tampa Cinerama Theatre<br />

Closed by FST Circuit<br />

TAMPA, FLA.—The Palace Theatre has<br />

been closed by Florida State Theatres. The<br />

Tampa Tribune said that Louis Finske,<br />

president of the circuit, "would offer no<br />

comment on the closing and referred all<br />

questions to the chain's west coast division<br />

manager. Bob Harris. Harris had already<br />

declined comment."<br />

The Palace started as a vaudeville house<br />

but was converted several years ago as the<br />

only Cinerama theatre on the state's west<br />

coast. However, the final screen offering<br />

at the Palace was a conventional feature,<br />

"Under the Yum Yum Tree."<br />

Bill Dozier Leaves Gems<br />

From Western Edition<br />

HOLL"YWOOD—William Dozier has resigned<br />

as director and senior vice-president<br />

of Screen Gems productions. He indicated<br />

he would reactivate his Greenway<br />

Productions, for a joint development of<br />

television productions with SG as distributor.<br />

Atlanta Downtown Section<br />

And Theatres<br />

Editor's Note: The following article<br />

describing the doicntown section of<br />

At ant a as "the biggest shoppirig center<br />

in the world" is reprinted from the<br />

Atlanta Journal-Constitution. The<br />

writer. Doris Lockerman, relates the<br />

downtown Atlanta theatres are sharing<br />

the prosperity.<br />

Who says downtown Atlanta is deserted<br />

at night? Who says we roll up the streets<br />

and buzz out to the suburbs, the golf<br />

courses, the lakes?<br />

Not the theatre people. They know better.<br />

They count the money. All over the<br />

naf.on investors are mourning the demise<br />

of the downtown theatre palace, but not in<br />

Atlanta. Special pictures (like Cleopatra,<br />

The Ten Commandments, Ben-Hur) gross<br />

more money in this city than any in<br />

America, including New York.<br />

Now, with expressway connectors opening<br />

up more avenues in every direction,<br />

far-sighted theatre people foresee the day,<br />

not long away, when downtown Atlanta<br />

will be 30 minutes away for two million<br />

people. "The biggest shopping center in<br />

the world" somebody has dubbed it, looking<br />

forward.<br />

In response to already booming business<br />

and in anticipation of more to come, five<br />

downtown theatres are now in the process<br />

of answering the accusing charge of the<br />

recent booklet "The Mess 'We Live In" by<br />

investing $2 million in new construction,<br />

renovation and beautification.<br />

The Fox Theatre, third largest in the<br />

United States and perhaps the most prosperous,<br />

has installed a new marquee, a new<br />

outside sign, giving its outside a facelifting<br />

and its inside a new paint job. Wilby-<br />

Kincey Theatre Service Corp., which operates<br />

the Pox and Roxy theatres, recently<br />

CHECK FOR WOMPI—Tom Sawyer,<br />

president of Jacksonville's Motion Picture<br />

Charity Club, is shown handing a<br />

Christmas check for $1,489.50 to Mary<br />

Hart, WOMPI finance chairman in that<br />

city. The money was for services<br />

rendered by WOMPI to the MPCC last<br />

November in its sponsorship of the midway<br />

attractions at the Jacksonville Agricultural<br />

and Industrial Fair, which<br />

attracted a gate of 150,089 persons. The<br />

MPCC is using its proceeds from the<br />

fair for equipping its new Handicapped<br />

Children's Park, scheduled to open in<br />

the summer of 1964 and WOMPI is<br />

also<br />

earmarking funds for the same project.<br />

Booms<br />

Share Prosperity<br />

announced a plan to replace the 5,000 seats<br />

in its capacious auditorium.<br />

When "Cleopatra" was ready to be distributed.<br />

20th -Fox gave it to the theatre in<br />

each city expected to draw the largest<br />

crowds. In many communities comparable<br />

in size to Atlanta, the much-publicized picture<br />

opened in suburban houses. In Atlanta<br />

only c'ovvntown was considered and<br />

"Cleopatra's" run at the Roxy has proved<br />

to be one of the three best engagements in<br />

the United States.<br />

Before it opened, the Roxy had installed<br />

new seats, new carpeting, redecorated its<br />

lobby and changed its facade to a more<br />

modem design.<br />

Underlining its own confidence in Atlanta's<br />

potential as a moviego'ng city. Martin's,<br />

a large theatre cha'n, has put its considerable<br />

investment in local downtown<br />

projects. The old Rialto at Forsyth and<br />

Luckie has been replaced with a modern<br />

picture palace at a cost of almost $1 million.<br />

Realizing that roadshows are most successful<br />

"where the spenders are." the same<br />

theatreman came to town and built Martin's<br />

Cinerama on Peachtree.<br />

A complete i-emodeling and redecorating<br />

job. including a complete seating change,<br />

will be undertaken soon at Loew's Grand.<br />

which has already put up a new marquee<br />

and remodeled its front.<br />

Before long, theatre owners believe,<br />

downtown Atlanta will compare favorably<br />

with Fifth Avenue, the Loop, and the Great<br />

White Way.<br />

Construction Start<br />

Near in Baton Rouge<br />

BATON ROUGE — Ground-breaking is<br />

scheduled near midmonth for the 1,000-<br />

seat. $350,000 Broadmoor Theatre, which<br />

will be built at the Broadmoor Shopping<br />

Center by Theo Cangelosi. R. Frank Cangeloii<br />

and Charles Myer. owners of Broadmoor<br />

Village. Completion is to be by October.<br />

The de luxe theatre will be leased to the<br />

owners of the Baton Rouge Gordon Theatre<br />

—Gordon. Randolph and Guy Ogden and<br />

their mother. Mrs. Gilbert Faulk. The new<br />

Broadmoor is to be the city's most modern<br />

theatre, featuring such services as cliild<br />

care, a smoking or rocking lounge, a TV<br />

lounge and other special facilities. Theatre<br />

plans call for a unique method of acoustics<br />

and air conditioning conceived by Herbert<br />

Mathes, considered by many as the father<br />

of the modern shopping center theatre.<br />

Plans for the Broadmoor are by Bodman.<br />

X<br />

Murrell. Landry and Webb, architects, with<br />

design, decor and other creations credited<br />

to Bodman.<br />

Reopens Greer Theatre<br />

GREER. S. C.—Fulltime operation has<br />

been resumed at the Grant Theatre on East<br />

Poinsett street by the lessee, H. P. Mc-<br />

Manus. The exhibitor recently completed<br />

remodeling and redecorating the theatre<br />

and new carpeting was installed throughout.<br />


: January 13, 1964 SE-1

. . . Benton<br />

. . Martha<br />

. .<br />

. . . HAPPY<br />

I<br />

Carolina<br />

. . Oscar<br />

. . William<br />

. . "Um<br />

. . Mabel<br />

. . Cheryl<br />

: January<br />

and<br />

I<br />


pilnirow was deserted by exhibitors during<br />

the days that snow and ice covered the<br />

area, closing the main highways into town<br />

Bros. Film Forwarding Co. was<br />

under an added handicap during the bad<br />

weather with several inspectors off ill. Effie<br />

Jamison was suffering with pneumonia, as<br />

was Ola Higgins, and Estelle Welch also<br />

RCA and Brenkert<br />

Parts Available Thru Us<br />


1912V] Morris Avenue Phone 251-8665<br />

Birmingham, Alabama<br />

was incapacitated. Ruby Tumlin and Bobbie<br />

Harvey were back on the job Monday<br />

i6i.<br />

Rosa Lee Peck of the AIP staff reports<br />

her husband underwent an eye operation on<br />

the third . Jean Pryor resigned<br />

at AIP and went to Miami where she is to<br />

be married and make her home . . . Thelma<br />

Johnson, secretary to the AA manager, W'as<br />

home ill.<br />

Columbia holiday vacations included<br />

Grace Wooley. secretary, who journeyed to<br />

Birmingham for Christmas and returned<br />

to work Monday 161; Herb Legg, salesman,<br />

and Lamar McGarity, sales manager .<br />

Harry Katz of Kay Films and Dixie Litho<br />

was in Alabama ... V. J. Bello, of AIP<br />

planned a trip to Birmingham . . . Da:<br />

Dooley, new booker at MOM, is a transfe;<br />

from the Jacksonville office.<br />

R. J. Barnes, who has drive-ins in Knoxville.<br />

and his family went to Lake City<br />

to visit relatives over the holidays. . . .<br />

Bob Feigan, auditor for MOM, returned<br />

to the home office after more than a week's<br />

work here. . " Giessler, who hasj<br />

been plagued with the virus, traveled a;<br />

far south as Hiway 1 would take on a holi<br />

day vacation. He's with Wil-Kin.<br />

C, H. Simpson and his son Jimmy made<br />

several quick trips to Chattanooga and<br />

Knoxville in connection with the new Riviera<br />

Theatre there. Manager Hugh Rainey<br />

reports construction is progressing w^ell and<br />

the Rivieria vvill open January 22.<br />

Louise Brooks, retired AIP worker, Strieker<br />

ill the last of November, is recuperating at{<br />

home. . Howell of Capitol City<br />

Supply returned home just before Christ-j<br />

mas from Will Rogers Hospital.<br />

[<br />

R. E. Andrews, Carver Theatre at RomeJ<br />

was in town booking. . Brown re-|<br />

signed from the Universal booking department<br />

to await the birth of her first child,!<br />

due in February . . . The holiday season isl<br />

over and the exchanges are busily working!<br />

to make 1964 the biggest and best year fori<br />

the world of motion picture entertainment,!<br />

NEW YEAR!<br />


n bout 70 exhibitors from North and SouthI<br />

Carolina were invited by MGM Man-I<br />

ager Amos Boyette to attend a luncheon!<br />

here, and see "Viva Las Vegas" and "Company<br />

of Cowards" at screenings in the|<br />

Plaza Theatre and the 20th-Fox screening!<br />

room . Holiday, Paramount|<br />

manager, and his wife had as their guests!<br />

E. D. Deberry of New York, southern division<br />

sales manager, and Mrs. Deberry.<br />

A. B. Craver, manager of the Plaza,<br />

underwent surgery . Long of the!<br />

Columbia staff spent the Christmas holl-l<br />

days with her daughter and family in New|<br />

York state . . . Sympathy to Marion Childress<br />

on the death of her mother Susie I<br />

Moyle Carter December 31 . . . Tommy|<br />

Booking Service 1 Jane White!<br />

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Contact your local distribuit>r now.<br />


Poini Plcisant Beach, New' Jersey<br />

l^ ^<br />

became parents of a daughter named Jamie |<br />

Marie. The Whites have two other children,<br />

Tommy jr. and Sheila.<br />

Scott Lett, Howco. and wife vacationed!<br />

Elizabeth Brawshaw,[<br />

in Sarasota Fla. . . .<br />

Howco cashier, returned to work after an|<br />

absence of several weeks due to illness .<br />

Irene Monohan. Howco. has returned home I<br />

after a visit to her son Ken and family in I<br />

Washington. She was accompanied by herf<br />

mother Mrs. Cleaver.<br />

Over 100 hounds from the South Surrey!<br />

Drag Pack were used in UA-Lopert's "Tom|<br />

Jones."<br />

Ill 00 KING SERVICE 33^<br />

231 S. Churck SI., Chariott*. N. C.<br />


PHONE FR. 5-77i7<br />

SE-2<br />


13, 1964

«^«niiaiia<br />

'<br />

VlteetheGHOUlSare<br />

ic«.hMethero»|sl<br />

every shroud has a<br />

silver<br />

liends<br />

for a real<br />

lining<br />

«hen old<br />

get together<br />

blast of<br />

grave robbery. •<br />

poisoning and<br />

multiple mayhem!<br />

LORRt--<br />

a casket<br />

easel<br />

onal<br />

Interr^at,<br />

American<br />

'01<br />

THE<br />

of<br />


ST*RWNa<br />

'<br />


PETE^ PETEH-^<br />

..^"^W<br />

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rrMts H. NICHOLSON ci^^^;<br />

.<br />

^<br />

rtrB^xTE«<br />

bNTACT YOUR Ji/nanlaarL. mC^lJnXewiatu^naL exchang<br />


Walter Pinson<br />

311 So. Church Street<br />

Chorlotte 2, N. C.<br />

FRanklin 5-5512<br />

^<br />


Charles Arendall<br />

399 So. Second Street<br />

Memphis, Tennessee<br />

JAckson 6-8328<br />


W. M. Richardson<br />

193 Walton Street, N.W.<br />

Atlanta 3, Georgia<br />

MUrray 8-9845<br />


C. L. King<br />

137 Forsythe Street<br />

Jacksonville 2, Florida<br />

Elgin 6-5737<br />


Mamie Dureau<br />

215 S. Liberty Street<br />

New Orleans, Louisiana

;<br />

!<br />

Memphis Prediction:<br />

End to Censors in '64<br />

MEMPHIS— "Next year." wrote Edwin<br />

Howard, amusements editor of the Press-<br />

Scimitar, in his Front Row. "may see the<br />

end of what for four decades has been the<br />

nation's most whimsical motion picture<br />

censorship."<br />

Two court tests of Memphis censorship<br />

(5)<br />

y<br />


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are crawling toward some kind of conclusion.<br />

One involves the French-made, "I Spit on<br />

Your Grave," which has a Memphis setting<br />

and a racial hatred theme. Merits of this<br />

film come up when William Kendall, manaser<br />

of Studio Theatre, faces trial in<br />

ciiminal court January 27 on a charge<br />

covered by a law passed in 1858. which was<br />

int nded to prevent showing of obscene<br />

films. Kendall has been indicted and is free<br />

under $500 bond.<br />

The other comes before U.S. Judge Bailey<br />

Brown early next month and asks that th?<br />

censorship laws of Memphis be declared<br />

unconstitutional. The film involved is Embassy's<br />

"Women of the World." The censoitoird<br />

banned it from Memphis. Howard<br />

predicted that "Women of the World"<br />

would be shown in Memphis after the court<br />

battle is over.<br />

Charley Turner Wins<br />

MPCC Golf Honors<br />

JACKSONVILLE — The Motion Picture<br />

Char ty Club of this city staged its second<br />

annual all-day golf tournament at the<br />

Jacksonville Beach Golf Club recently<br />

under the general chairmanship of Carl<br />

P oyd of Leesburg. head of Floyd Theatres.<br />

Cochairmen were Fred Mathis, Paramount<br />

manager, and Jennings Easley, MGM office<br />

manager.<br />

Following the tournament, Manuel Pope<br />

hosted a cocktail party and banquet for his<br />

MPCC guests at the Fisherman's Net<br />

Restaurant, with Fred Mathis serving as<br />

master of ceremonies. More than $1,000<br />

worth of sporting equipment and cash<br />

prizes were awarded to golf contestants at<br />

the banquet.<br />

Top prize winner was Charley<br />

Turner, MGM salesman. Other major<br />

prizes went to Henry Harrell, 20th-Fox<br />

manager: Bob Capps, MGM manager: Mike<br />

Seravo, Warner salesman: Bob Bowers,<br />

Allied Artists manager, and Ernie Pellegrin,<br />

Columbia office manager. Jim Kirby,<br />

Floyd Theatres film buyer, presented gifts<br />

to Mathis and Easley for their organization<br />

of the tourney.<br />

Special guests of the MPCC were John<br />

and Paul Murphy, executives of Loew's<br />

Theatres of New York, and Walter Johnson,<br />

city manager of Jacksonville Beach.<br />

Prizes were donated by Florida State Theatres,<br />

Kent Theatres, Floyd Tlieatres,<br />

Dixie Drive-In Theatres, Bailey Theatres<br />

of Atlanta. Smith Management Co.,<br />

Meiselman Theatres. Claughton Tlieatres.<br />

Jerry and Louie Gold of Pahokee. Sheldon<br />

Mandell of the local Five Points Theatre,<br />

and Earl Turbyfill, independent booker.<br />

Participants from exhibition w'ere MPCC<br />

President Tom Sawyer. Harvey Garland.<br />

Bob Baum, Sheldon Mandell. Fred Kent.<br />

Walter Powell, Herman Allen. Carl Floyd,<br />

Jim Part'ow, Harold Spears, Earl Tiuby-<br />

Jack Kirby, Horace Denning and Mar-<br />

fill.<br />

'hall Fling. From distribution were Rick<br />

Beasley, Henry Harrell. George K. Preidel,<br />

Bob Bowers. Charley Turner. Hubert<br />

Weeks, Jennings Easley, Bob Capps, Bill<br />

McClure, "Buck" Robuck. Byron Adams,<br />

Fred Mathis, Dick Regan, John Tomlinson.<br />

Mike Seravo, Ed McLaughlin, Ernie Pellcgrin,<br />

Dave Roper. Judson Moses. Buford<br />

Styles, Dave Harris. Bob Stevens, Art Levy.<br />

Steve Formato and Al Rook.<br />

"The Wheeler Dealers," an MGM release,<br />

stars Lee Remlck and James Garner.<br />

Exhibitor L. A. Stein<br />

Dies in California<br />

JACKSONVILLE— Louis Alfred "Lukie<br />

Stein, a pioneer motion picture theatre cir<br />

cuit owner in botl<br />

Florida and Georgia<br />

died unexpected!<br />

December 15 in i<br />

Pasadena. Calif., hos<br />

pital. He had dividec<br />

his residence for thi<br />

last ten years betweei<br />

this city and Arcadia<br />

Calif.<br />

- -"' At the time of hr<br />

-<br />

If<br />

death, his theatrf<br />

holdings consisted o<br />

L. A. Stein indoor and drive-ir<br />

operations in sever<br />

South Georgia communities. Known for<br />

many years as one of the most famous C<br />

Southern showmen, he was a former presi<br />

dent of the Motion Picture Theatre Owner'<br />

of Georgia and was long an active leader ir<br />

many phases of southern exhibition.<br />

Funeral services for Stein were con<br />

ducted at the Jacksonville Jewish Centei<br />

December 18 by Rabbi Arnold Turetsky<br />

assisted by Rabbi Sidney M. Lefkowitz.<br />

Survivors include his wife Beth: a<br />

dauf'hter. Mrs. Robert Farber of this citv,<br />

his son Joel, Gainesville: two sisters, Mrs<br />

Sam Witten and Mrs. Sam Lazarus, both<br />

of this city: three brothers. Ben of this city<br />

Frank of Orlando and Joseph of Miami<br />

torst<br />

) a '

'<br />

^<br />

I<br />

. . John<br />

. . San<br />

. .<br />

. . Marty<br />

4.<br />

ii'tiii<br />

Censors of Maryland<br />

Banned 13 Qui of 1,313<br />

I .taold i\iretsi!5<br />

titj<br />

!ti Detroit los<br />

:.'5e for 1964 Vs<br />

u From Eosterr Edit<br />

BALTIMORE — The Maryland State<br />

'"<br />

- bolBoard of Motion Picture Censors reviewed<br />

•^^ 1,313 films in its 1963 fiscal year, ordered<br />

^'Eii cuts in 45 and banned 13. The latter included<br />

three untitled 16mm pictures.<br />

The 47th annual report did not list the<br />

ct'.-.Jilbanned titles, but they were: Her Bikini<br />

'* ior tl Never Got Wet, The Immoral West, Girl<br />

KififGang, Nudist Playground, Scanty Panties,<br />


. . . Beverly<br />

. . . United<br />

. . Jane<br />

. . Anna<br />

. . H.<br />

. . Among<br />

. . Edgar<br />

. .<br />

. . . Horace<br />

. . Mr.<br />

. . H.<br />

•<br />

January<br />

. . Catherine<br />

lie<br />

iiil<br />

; buyins<br />

.<br />


T aiarus Theatres, which recently tui'ned 20th-Fox who had retired two years ago<br />

over its Coliseum to United Theatres<br />

Theatres annual after-Christmas<br />

here, continues to operate the Center on<br />

matinee at CarroUton Theatre for nuns<br />

Canal street. Discharry. which disposed of featured "The Cardinal." Preminger, on his<br />

invitational preview of<br />

its Carver and Circle to United, continues visit here for the<br />

to operate the Lincoln at 2514 Washington his movie at the RKO Orpheum, granted<br />

Ave. C. Clare Woods appointed Sidney Cospelich,<br />

United Theatres the privilege to present the<br />

who has been at the Clabon, as ace film for the Sisters in Orleans, St.<br />

supervisor of the trio of newly added houses Bernard and Jefferson parishes at the request<br />

Blocker, secretary to President<br />

of Msgr. Henry Bezou, superintendent<br />

Woods at United, reports Ruby Conrad, w-ho of the archdiocese schools who attended the<br />

manages the Nola, was home three days preview.<br />

nursing a pulled muscle, then went on a<br />

week's vacation in the circuit's new vacation<br />

Frank Pasqua, accompanied by his young<br />

schedule. Amelia Cardova, the relief son, was the lone exhibitor on filmrow after<br />

manager, was home a week with her daughter<br />

Film Inspection Service has<br />

Christmas . . .<br />

Maria, home from school.<br />

taken over distribution of Continental<br />

Films prints in this exchange territory . . .<br />

Gulf States Theatres closed the Navy Point<br />

Theatre in Warrington, Fla. indefinitely<br />

effective January 1.<br />

"7 Days in May" received a warm reception<br />

at a screening arranged by Paramount<br />

at the Tiger Theatre . . . Christmas was a<br />

day of great cheer at local theatres, as the<br />

festive spirit and good films brought excellent<br />

patronage at practically all theatres<br />

in town. Christmas Day openings included<br />

"Move Over, Darling" at the Saenger,<br />

"Charade at the Joy, "Who's Minding the<br />

"<br />

Store?" at 16 neighborhood theatres and<br />

drive-ins, and "4 for Texas" at the Orpheum.<br />

"Kings of the Sun" was at Loew's<br />

State. The art houses also reaped a harvest<br />

of greenbacks with such offerings as<br />

"Mouse on the Moon" and "Lord of Flies."<br />

Even the neighborhood houses were busy.<br />

Sympathy to Gladys Villars and members<br />

of the Vlgnolles family on the recent death<br />

of Eva 'Vlgnolles, 63, former employe of<br />

Take A Tip From Me<br />

Exploit More In *64'<br />

And RMiembtr To Get Your<br />



From OepeRdabI*<br />


Wallace C. Turner of 'Vinegar Bend, Ala.,<br />

conferred with Page Baker of Theatre<br />

Owners Service on bookings for his Citronelle<br />

lAla.i Drive-In . the few<br />

other exhibitors seen around were Claude<br />

Bourgeois of Biloxi and Ira Olroyd, Teche<br />

at Franklin . J. Ballam of Hodges<br />

Theatre Supply wound up a two-week stay<br />

at the store and is back on the road .<br />

Warner exchange staffers gathered at the<br />

home of Manager Lucas Conner on the last<br />

Saturday night of 1963 to bid farewell<br />

to salesman Ed Fitzgerald, who has moved<br />

to Atlanta to take over the WB manager's<br />

post . McDonnell, Paramount staffer,<br />

was back after a vacation, as was E. E.<br />

Shinn, salesman. Jane was given a gold engraved<br />

wrist watch by Paramount at Christmas<br />

in recognition of her 25 years of service<br />

.<br />

Totora, secretary to Paramount<br />

Manager Bill Briant, is sporting an<br />

engagement ring.<br />

Charles A. Phillips, Jonesville, La., publisher<br />

who switched to exhibition at the<br />

Delta Theatre there, died on a hunting trip<br />

at the age of 67. Survivors include his wife<br />

and three daughters . Doerr and<br />

Claude Bourgeois of B&D Theatres have<br />

appointed John Nobles as manager at<br />

Slidell in charge of the Arcade and Deluxe<br />

theatres. Bourgeois also reported that Her-<br />

Big Snow at Orleans<br />

Is No. 1 Attraction<br />

New Orleans—New Year's was the<br />

snowiest day in this southern city in a<br />

century, and it cost theatres, and business<br />

in general, plenty.<br />

Nearly everybody, it seemed, from 6<br />

to 66 dropped all thought of indoor entertainment<br />

as to romp and frolick in<br />

the 3.8-ineh white blanket which most<br />

of them had seen only in pictures.<br />

Others who tried to go somewhere<br />

gave up when their cars slipped and<br />

skidded around in the slick surfaces the<br />

drivers were not used to.<br />

Theatres enjoyed excellent business<br />

all week after Christmas, but it slipped<br />

away down New Year's night and the<br />

next day during the snow. However,<br />

business picked up after the Sugar<br />

Bowl game, which attracted 80,000.<br />

Only two theatres, the RKO Orpheum<br />

and Loew's State gave New Year's<br />

Eve midnight shows, and they fell below<br />

expectations.<br />

Ban!<br />

NTS<br />

Thotns<br />

llieroi<br />

i)MK'»<br />

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Pj-juoii::.<br />

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:jevflo,P!rt*'<br />

'ipf:ative<br />

jiefinitely^<br />

Senic<br />

man Hoda, manager of the A&G Theatre<br />

Ralpt B. )lJ<br />

at Bay St. Louis, won the circuit's Big<br />

ItMcLendon 1<br />

Profit drive which extended through De<br />

cember. B&D operates seven theatres, pluf !*''-'<br />

pre-Ctirist:<br />

roller rinks in Biloxi and at St. Claude and*'<br />

•lie Junior Cha<br />

Charbonnet here. Periods when the theatre<br />

Miitin Tlieatre<br />

business is good offset by far periods when<br />

roBBsiers. resi<br />

it is bad. Bourgeois commented.<br />

Tsm saies, \<br />

Maud O'Bryan, columnist of the Times<br />

Ireew<br />

Picayune and States-Item, suggests that<br />

Cindy Carol and Cliff Richard be starred ^ffli enjoyea i<br />

together in a film for the teenage crowd<br />

•Jifaties under<br />

during 1964. The two were in "Summer<br />

Holiday," which registered high grosses at<br />

the Saenger through Christmas week<br />

liene<br />

CorkiJlliXit'"'<br />

-lujjgo<br />

rin tlie<br />

(terf<br />

and 5-<br />

Maitu<br />

shes""<br />

Nosacki<br />

jerBeman<br />

jfdingCliarles<br />

111; Mary Kay<br />

Meridian 1<br />

Irts Theatre li<br />

.<br />

-itr.ct<br />

Items passed along by Herb Mipro of<br />

Transway: Ray Allen cut the schedule at ByDetroil<br />

the 67 Drive-In at Texarkana to weekends<br />

only on the 6th ... J. P. Serio has closed DEmoiT-i<br />

the Century at Morganza until Easter, an<br />

annual practice I. Hodges of the !M of I<br />

Fox in Livingston has put the theatre up ?ost 311 ot thi<br />

for sale or lease . . . A. L. Royal Theatres<br />

closed the Rebel in Meridian on the 4th samjer for<br />

Benoit purchased the Lake infn'<br />

Lake Arthur from L. A. Richard . . . J. E, Brtnient of<br />

Adams has cut to weekends at the Dixie<br />

Drive-In at Columbia, Miss.<br />

coMu<br />

-Sled lice-<br />

Start BOXOFFICE coming..<br />

D 3 years for $10 (SAVE $5)<br />

D 2 years for $8 (SAVE $2) Q<br />

1<br />



year for $5<br />

These fQfcs for U.S., Canada, Pan-America only. Other countries: $10 a year.<br />



NAME<br />



825 Van Brunt Blvd ,<br />

Konsas City, Mo 64124<br />

WEEKLY<br />

Robert Steuer. executive vice-president offctin, fonjei<br />

Cinema Distributors of America here, was )& Frederiji<br />

in New York to confer with Clayton Pan- Wcker, WW<br />

tages, CDA sales manager, on release of jlimen, f\)j<br />

"The Flesh Eaters." Pat McGee, western njs, w. j.<br />

sales director, returned to his home in Den- roBthfyjjj<br />

ver for the holidays, following trips to Los te<br />

theatrica<br />

An.nelos and San Francisco . toiiihrttirei<br />

Bonneval of the UA staff was re-elected ws,<br />

president of Local F57: Catherine D'Alfon- Tnisteeseb<br />

so, 'Warners, was named secretary: Anna iiirtots.botii<br />

C. Liggett, MGM, treasurer: Joe Springier, «ella,,etit<br />

WB, business agent: Lillian Gracianette,<br />

UA, and Armand Portie, MGM, sergeants at 111<br />

arms, and Lcona Schmltt, UA, vice-presi- ^'*Wl<br />

dent.<br />

Ileadilers<br />

H. A. Arara, MGM, manager and wife.<br />

attended the wedding of their son Thomas,<br />

a licutonant. at Fort St. Joe, Fla., on December<br />

30 . and Mrs. Bill Reites and<br />

their four children returned to their home<br />

m Tampa after spending the Christmas<br />

week at the home of Bill's parents, Ruth<br />

,<br />

'QDU<br />

«t He te,<br />

«titessto<br />

«! year ha<br />

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SE-6<br />


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13, 1964

•'Tnipiaii<br />

•'<br />

^m<br />

I<br />

Sloan<br />

' • W mmkn<br />

' '^ slipped<br />

Mi<br />

"** surfaces tiij<br />

««*ol business<br />

^im it slipped<br />

^f* liflil<br />

and the<br />

" SM». HweiH,<br />

>"ff Hit Snjar<br />

'Intttd i(,(ioi,<br />

lifEKOOrpke<br />

« me Xew Tea^s<br />

ai they d<br />

tile m Iheati<br />

r. "Jk circuit's Bi<br />

eites, NTS bookkeeper, and husband<br />

rancis.<br />

Harry Thomas of Gulf States Theatres<br />

ade the round of exchanges spreading the<br />

jmpany's annual Christmas cheer among<br />

le bookers. Also playing Santa Claus to<br />

le bookers was Giddens & Rester Theatres<br />

f Mobile.<br />

Geri Faia, former secretary to Bob Corbit<br />

f Paramount Gulf Theatres, now with<br />

ilmack in Chicago, was back for a week's<br />

olidaying with kith and kin . . . L. C. Craig<br />

f the Ocean City, Pla., drive-in took over<br />

operation of the Palms Theatre at Fort<br />

-le<br />

/alton, formerly operated by the late Tom<br />

arrow. Bill Cobbs Theatre Booking Servje<br />

is buying and booking . . . Maxine<br />

ievelo. parttime worker at Exhibitors Coperative<br />

Service, has given up her job<br />

idefinitely.<br />

Irene Gorka, roadshow and group sales<br />

ublicist with the Mike Todd Theatre in<br />

hicago and MGM's "Ben-Hur," now is<br />

/ith the Martin Cinerama Theatre here,<br />

ifhere she succeeded Mrs. Jewel Toups.<br />

'aul Nosacka is the new assistant to Maniger<br />

Herman Gantry at the Cinerama, suc-<br />

:eeding Charles LaCosta, resigned . . . Don<br />

md Mary Kay motored to the country<br />

lome of Mary's mother, Mrs. Jackie Ploor.<br />

lear Meridian for the Christmas holidays.<br />

Ralph B. Mann, manager for Fred T.<br />

M throiish ft|McLendon Theatres at Andalusia, Ala., resorts<br />

more than 1,000 cans of food obtained<br />

a; Si, Claude aafit" a pre-Christmas matinee sponsored by<br />

:; rta tie ;he Junior Chamber of Commerce at the<br />

t.hes'<br />

:' 'x penodi<br />

Martin Theatre there. The show, for the<br />

wiie:<br />

(foungsters, resulted in skyrocketing conession<br />

sales. Mann offered an Elvis Presley<br />

photo free with each purchase of a con-<br />

ra of the TuM<br />

'li*<br />

cession during "F\in in Acapulco" and<br />

Idird be itam again enjoyed a concessions boom. The 13<br />

•ii 'jxmt cto"<br />

theatres under Mann's supervision concents<br />

Is "SiMue trated on their concessions business during<br />

a managers contest held in December,<br />

'mi ml<br />

)j Herb Mip.-s t<br />

.; it xlec<br />

riia to wei<br />

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2 aril<br />

; Hodjes<br />

Ills closa<br />

Easter, a:<br />

Bill Fouchey Elected<br />

By Detroit Post 371<br />

lljFrom Mideast Editic<br />

of tfc<br />

.: :;; theair? H<br />

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DETROIT—William Fouchey of the Fine<br />

Arts Theatre has been elected commander<br />

for 1964 of Russell Johnson Theatrical<br />

Post 371 of the American Legion. He succeeds<br />

George Fredericks, former theatre<br />

manager for Associated Theatres who is<br />

now candidate for commander of the Department<br />

of Michigan. Fredericks<br />

former state vice-commander and former<br />

district commander.<br />

Elected vice-commander was Jack Dickstein,<br />

former theatre manager; adjutant,<br />

Dick Frederick; finance officer, Clifford<br />

Vericker, WWJ-TV; historian, Earl Mc-<br />

Glirmen, Fox Theatre, and sergeant at<br />

arms, W. J. "Pop" Stolz, recently retired<br />

from the Music Hall. Named to administer<br />

the theatrical blood bank were Owen<br />

Blough, retired, and Max Kolin of the Telenews.<br />

Trustees elected are Bob Henri and Lloyd<br />

Burrows, both of the Fox Theatre, and Sam<br />

Cornelia, retired.<br />

Albuquerque Paper Asks<br />

Readers to Vote on Films<br />

ALBUQUERQUE—A general balloting to<br />

select the ten best and ten worst motion<br />

pictures shown in Albuquerque during the<br />

past year has been undertaken by daily<br />

Tribune film editor Fred Bonavita, who<br />

had the pubhc make the choices.<br />

FILM WOMEN PLAY SANTA—Shown here is a handful of the 350 or more<br />

youngsters from needy families housed in the Florida avenue housing project, who<br />

were the guests of Women of the Motion Picture Industry of New Orleans at a<br />

Christmas party held at the Famous Theatre. Santa Claus is Phillip, the husband<br />

of WOMPI Lee Nickolaus. Left to right are Delia Jean Favre, Eugenie Copping<br />

(party chairman) Josie Ory, producer and director of the Variety Show, Mrs.<br />

Nickolaus and Marie C. Berglund, WOMPI president. Mrs. Ory led the youngsters<br />

in a songfest of carols. Other entertainment preceding the visit by St. Nick was the<br />

showing of a feature length comedy and cartoons. The kids were also treated to<br />

for each one.<br />

popcorn and candy, plus a gift<br />

Adams Theatre<br />

Downtown Detroit<br />

Opens After $250,000 Updating<br />

From Mideast<br />

Edition<br />

DETROIT — The Adams Theatre reopened<br />

Christmas Day after closing ten<br />

aays for completion of a $250,000 remodeling<br />

program. The house features a striking<br />

rotating name tower atop the marquee,<br />

that is probably the most brilliantly lighted<br />

spot in central Detroit.<br />

The Adams project brings a syndicate<br />

of three exhibitor groups who operate 24<br />

indoor suburban and three drive-in theatres,<br />

into the central downtown area for<br />

the first time. The owners are Adolph and<br />

Irving Goldberg of Community Theatres,<br />

who will operate this house; Wisper &<br />

Wetsman, and Detroit Suburban Theatres<br />

family).<br />

The group combined for the first time<br />

with the opening of the new suburban Terrace<br />

Theatre early this year. The Terrace is<br />

being operated by the Sloans.<br />

The Adams is one of the oldest downtown<br />

theatres, built over 45 years ago and<br />

opened with the Vaughn Glaser Players as<br />

a legitimate theatre. It was operated for<br />

years by United Detroit Theatres or its<br />

predecessors, and for over 30 years by the<br />

Harry and Elmer Balaban interests, from<br />

whom the present syndicate took over<br />

about six months ago. Malcolm "Mickey"<br />

Rose, formerly of UDT, is manager of the<br />

house.<br />

Redesigning of the theatre marks the<br />

first public venture of the new firm of E.<br />

Sloan & Co., foimded by Eugene Sloan, one<br />

of the owners of the Sloan circuit. He has<br />

been active in building activities for some<br />

years, and is forming the new company<br />

to serve as design consultants, specializing<br />

in the motion picture field.<br />

The two-sided marquee is topped by a<br />

revolving three-sided tower, two stories<br />

high. The tower-marquee combination has<br />

a total height of four stories. The theatre<br />

name appears on each side, in triple neon<br />

tubing on two sides and in scintillating<br />

lamps on the third, and rotates five times<br />

a minute, giving 15 changes of field. Batteries<br />

of 40 floodlights are focused on the<br />

tower.<br />

The theatre seating has been reduced to<br />

1,450, a cut of 200, to allow more placement.<br />

The screen had been enlarged 15<br />

feet. The interior treatment is soft teal<br />

blue with gold accents. Special decorative<br />

castings give an accent to the lobby railings<br />

and to the ceiling area of the unique<br />

tunnel which leads from the lobby, under<br />

a public alley, and into the auditorium,<br />

actually in another building on the other<br />

side of the block.<br />

Professional and contracting credits:<br />

architect, Ted Rogvoy; general contractor.<br />

Eugene Sloan; interior decoration. Sam<br />

Garfinkel; marquee and tower. Mills & Co..<br />

Ferndale; electrical. Detroit Commercial<br />

Electric; mechanical work, including air<br />

conditioning. Thermal Engineering; lighting<br />

fixtures. Lightolier. Inc.; mural by La<br />

Verne, lobby plantings, by David Huff.<br />

Sam Arnold, well known public relations<br />

man, is directing a strong promotional program<br />

to create a new image for this modern<br />

house, exemplifying the belief of these<br />

showmen investors in the future of the<br />

central city section.<br />

MCA Building Topped<br />

In Ancient Ceremony<br />

From Western Edition<br />

HOLLYWOOD — Following a centuries<br />

old custom, "topping out" ceremonies were<br />

held on the MCA Tower building at the<br />

Universal City lot when the last 30-foot<br />

steel beam carrying signatures from employes<br />

was raised in place. Lew Wasserman,<br />

Edward Muhl, Albert Dorskind and<br />

stars and starlets looked on.<br />

"i BOXOFFICE :<br />

: January 13, 1964

. . 12-year-old<br />

. . Listed<br />

. . Mrs.<br />

: January<br />

I<br />

lit<br />

MIAMI<br />

£]ach year the women's department of the<br />

Miami News pays tribute to Dade<br />

County's outstanding women for their community<br />

loyalty and leadership during the<br />

last 12 months . among the six<br />

women who top the list for their achievements<br />

in their fields for 1963 is Lillian<br />

Claughton. president of Claughton Theatres<br />

and owner of the Urmey Hotel and the<br />

Silver Sands motel in the Miami area. Says<br />

the newspaper article: "In spite of her busy<br />

business career Lillian has always found<br />

time for humanitarian causes and community<br />

betterment. She was organizing<br />

chairman of the women's committee of<br />

Variety Hospital, served as president of the<br />

women's division of the Miami-Dade<br />

Chamber of Commerce, and serves on the<br />

board of directors of the American Cancer<br />

Society. Last year Lillian was elected<br />

president of the Greater Miami Hotel Assn.,<br />

the second w^oman in its history so honored."<br />

Jerry Lewis, always a favorite with<br />

youngsters, got "stood up" on a recent Saturday<br />

afternoon — at least his film did.<br />

Promptly at 1:30 p.m. the Coral Theatre<br />

in Coral Gables emptied of all youngsters,<br />

leaving the comedian to do his wisecracking<br />

on celluloid to an audience of empty chairs.<br />

The reason, of course, for the exit onto<br />

Ponce de Leon avenue was the Junior<br />

Orange Bowl parade and nobody wanted to<br />

miss that! It was seen by some 55,000 spectators,<br />

after which many of them packed<br />

the Coral Gables Youth Center for the annual<br />

Junior ball.<br />

Warner Bros, will premiere its "Incredible<br />

Mr. Limpet," Theodore Pratt's fantasy<br />

about a man who discovers he could live<br />

like a fish, at Weeki-Wachee this month.<br />

Author Pratt and some 250 movie critics<br />

will view the movie under sea level in the<br />

famed clear water springs of Weeki-<br />

Wachee. The premiere activities will start<br />

on the 16th at Port Paradise Villas at<br />

Crystal River and continue for four days.<br />

G. Milton Rubin, attorney for the estate<br />

of Harry and Belle Heller, is reported to<br />

have channeled $1,000 to the Variety Children's<br />

Hospital building fund. The Variety<br />

Hospital is the project of the local Variety<br />

Tent 33 . Kurt Russell came<br />

to Miami to be honorary marshal of the<br />

King Orange Jamboree parade on New<br />

•year's Eve. Kurt portrays the title role in<br />

the television Jaimie McPheeters series. He<br />

rode in a poster-bedecked convertible as one<br />




/Engineered to<br />

8" SIMPLEX<br />

$22.00<br />

l3'/2" BRENKERT<br />

$23.50<br />

14" PEERLESS<br />

$22.00<br />

16" ASHCRAFT $43.00<br />

I672" STRONG $40.00<br />


of the visiting celebrities who headed the<br />

glittering serpentine of floats.<br />

Columbia Pictures' Harry Foster has produced<br />

many film shorts featuring the<br />

beauties of Florida and would like to do it<br />

again—but in a bigger and better style in<br />

his current "Wonders of ... " musical travel<br />

series which have already glorified many<br />

places. Before leaving Florida to return to<br />

New York to make plans for a shooting<br />

schedule to start January 15, Foster<br />

screened a pair of his Travelarks for a hundred<br />

or so city officials and hotel owners<br />

at a luncheon. There is something called<br />

"local" financing which Poster's representatives.<br />

Jay Kashuk Associates, must arrange<br />

before the widescreen color cameras<br />

and sound tapes can start rolling here. The<br />

luncheon was the launching pad for the<br />

project.<br />

J. B. Watts closed the Grand in Cameron<br />

G. T. Mitchell cut his<br />

indefinitely. . . .<br />

shows at the Star Drive-In, Tallulah for the<br />

winter . Henry Lazarus motored to<br />

Hot Springs for Christmas holidays.<br />

The opening of Stanley Kramer's comedy<br />

spectacular, "It's a Mad, Mad, Mad, Mad<br />

"<br />

World in Florida State Theatres' specially<br />

equipped new Sheridan Theatre on Miami<br />

Beach introduced moviegoers to the newly<br />

developed Cinerama single-lens projection<br />

system. The new system enables patrons<br />

to enjoy the ultimate in widescreen projection<br />

which provides a remarkably clear<br />

image and erases the three-panel effect of<br />

earlier Cinerama productions.<br />

The Miami Beach Opti-Mrs. got the<br />

Stanley Kramer blockbuster "It's a Mad,<br />

Mad, Mad, Mad World," into local orbit at<br />

the Sheridan Theatre December 19, but<br />

according to a columnist in the Miami Herald<br />

concerning the event, they were a little<br />

over-optimistic about stars who planned to<br />

come here and help in the launching.<br />

Florida State Theatres, says the columnist,<br />

still had a lot of hoopla on Godfrey road,<br />

where the Sheridan Theatre is located, with<br />

searchlights lighting up the sky, music, etc.<br />

Damita Jo, in town for a Doral Beach hotel<br />

Shell room opening, and other recording<br />

and supper club stars attended, plus city<br />

officials and cafe society figures—in their<br />

best bib and tuckers and minks. But some<br />

of the expected celebrities had to bow out.<br />

Edie Adams was a possibility right up until<br />

the first of the week and had tentatively<br />

accepted to Florida State Theatres' Harry<br />

Botwick, but had to decline. Milton Berle<br />

and his wife, who also made tentative<br />

plans to be on hand, had to bow out, the<br />

paper reports. Berle, however, is expected<br />

to be down during the run of the film,<br />

since he opens at the Eden Roc January<br />

31. Buddy Hackett. another star of the<br />

film, will play the Diplomat in March, and<br />

probably will appear with the comedy film<br />

at a later date.<br />

Technicolor Chiefs Confer<br />

From Western Ettition<br />

HOLLYWOOD — Dr. Giulio Monteleoni.<br />

i;eneral manager of Technicolor Italiana.<br />

and Mike Allan, managing director in<br />

Great Britain, conferred here with Technicolor<br />

chairman Patrick Prawley, president.<br />

Melvin H. Jacobs, executive vice-president,<br />

Edward E. Ettlngcr and other officials.<br />

Wometco<br />

Constructing<br />

Boca Raton De Luxer<br />

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BOCA RATON, FLA.—An Easter opening<br />

the goal for the plush theatre being constructed<br />

is<br />

at the Fifth Avenue Shopping<br />

Center for Wometco Enterprises. Ground<br />

was broken for the 1.100-seat theatre December<br />

5.<br />

"It will cost over three quarters of a<br />

million oollars." said Keith Hendee, general 4e Sia*<br />

manager for Wometco in Broward and Galveston<br />

Palm Beach counties, "and it will have the 0i<br />

most modern electronic sound and projection<br />

iiiii<br />

equipment."<br />

jfiissions<br />

Deep cushioned pushback seats will be<br />

installed on the main floor and rocking<br />

chair seats in the loges. Specialized zone<br />

5:!h<br />

air conditioning will maintain an even<br />

temperature at all times, according to<br />

Hendee.<br />

A feature at the groimdbreaking ceremony<br />

w-as the placing of a time capsule in<br />

the cornerstone. The time capsule, to be<br />

,;-;;c.<br />

opened in 25 years, contains newspapers<br />

published the day of the groundbreaking<br />

and predictions by prominent persons in<br />

the area on what will have transpired between<br />

1963 and 1988. Dr. Kenneth B. Williams,<br />

president of Florida Atlantic Univer-<br />

lt.Fi<br />

sity here; Louis Wolfson. vice-president of<br />

Wometco Enterprises; city and county officials<br />

were among those persons writing<br />

down what they see in the future.<br />

Wometco Says 1963 Profit<br />

Will Be Above 1962<br />

MIAMI — Earnings of Wometco Enter<br />

prises. Inc.. for 1963 will rise to about $1.25<br />

a common share from $1,831,254. or $1.05<br />

a share, in 1962, Mitchell Wolfson, president.<br />

toM the Wall Street JoiuTial.<br />

Per-share figures for both years are adjusted<br />

for a recent 20 per cent stock<br />

dividend.<br />

Wometco's business is primarily in the<br />

fields of television and radio stations, mot<br />

on picture theatres and soft drink<br />

bottling.<br />

Wolfson said he expected Wometco's<br />

earnings growth in 1964 to continue at the<br />

current rate. "We would have had at least i<br />

a 10 per cent increase in sales and earn- \<br />

ings this year without acquisitions." the I<br />

executive said. "But including our acquisit'ons<br />

our net income is running about 17 '2<br />

j<br />

per cent ahead of last year and should continue<br />

at that rate."<br />

Wometco recently refinanced an existing<br />

$4.5 million loan by obtaining a $9 million<br />

loan from a large insurance company for 18<br />

years at 5.65 per cent interest. The $4.5<br />

million loan had carried a 6'8 per cent<br />

interest rate. The additional revenue was<br />

used partly toward the purchase of the<br />

Nashville Coca-Cola bottling plant and<br />

party to increase working capital.<br />

'Starfighters' Premiere<br />

Is Held at Victorville<br />

From Western Eilition<br />

VICTORVILLE. CALIF.—A premiere<br />

of<br />

"The Starfighters." an Air Force story<br />

about modern jet pilots flying the ultrasoivc<br />

F104. was held in Victorville. the<br />

home of the George Air Force base where<br />

the film was shot. Full cooperation of the<br />

USAP permitted scenes in color and wide<br />

screen to be made of the dramatic plane.<br />

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13. 1964

three<br />

m''opsaii<br />

HOUSTO<br />

T^emolition has been conyileted on the<br />

famed Pleasure Pier at>Galveston, which<br />

at one time housed a movie theatre . . .<br />

Candy Barr. wlio is living in semiretirement<br />

in Texas, is being seen on the screen of the<br />

Paris in "Strippers Round the World."<br />

A meeting of managers in the Texas zone<br />

of the Stanley Warner Theatres was held<br />

in Galveston with some 40 theatre supervisors<br />

from Texas, Oklahoma City and<br />

Memphis in attendance. Conducting the<br />

discussions were officials from the New-<br />

York headquarters of the circuit. According<br />

to Albert H. Reynolds, SW zone manager<br />

with headquarters in Dallas, said<br />

plans were outlined for the forthcomhig<br />

spring and summer season.<br />

Glamor-Wrapped Hollywood Theatre<br />

Trans-Texas Gift to Fort Worth<br />

fflillirealiiE<br />

Dorothy Farrar of Houston is one of fom-<br />

Texas beauties seen in "4 for Texas" at the<br />

Majestic. The other three are Kay Coleman<br />

of San Antonio, Gayle Baker of Fort<br />

Worth and Janet Keith of Dallas.<br />

H. C. Federer Retires<br />

At State Theatres<br />

OKLAHOMA CITY—H. C. Federer, who<br />

started in 1917 as an usher at Amarillo,<br />

retired at the beginning of the year as<br />

president of State Theatres, which operates<br />

the State and Center in downtown Oklahoma<br />

City. John Harvey, who came to<br />

Oklahoma City three years ago from<br />

Corpus Christi (prior to that southern<br />

Louisiana and Chicago > years ago,<br />

has been named general manager pending<br />

a July board meeting, when he will be<br />

named vice-president. Federer, in a retirement<br />

statement, said there will be a trend<br />

back to the downtown area.<br />

Federer, left, is seen giving the keys to<br />

Harvey in the accompanying picture.<br />

"Dr. Strangelove or: How I Learned to<br />

Stop Worrying and Love the Bomb," a Columbia<br />

release, will have simultaneous world<br />

premieres in London, New York and Toronto.<br />

Southwestern Theatre Equipment Co., Inc.<br />


CAPITOL 2-9461<br />

1702 Rusk Ave. Houston 2. Texas<br />

"We Appreciate Your Business"<br />

Your Complete Equipment and Supply House<br />

At the grand opening of the remodeled Holly^vood Theatre in Fort Worth, Earl<br />

Podolnick, president of Trans- Texas Theatres (in tuxedo), is seen cutting the<br />

ribbon at the Christmas night opening, assisted by his family and other company<br />

executives. Left to right, front row: Jimmy Brassell, head booker; Podolnick; his<br />

wife and Jay and Marina Podolnick. and Norm Levinson, general manager and<br />

advertising-publicity director. Behind them are Gene Welch, assistant booker; Dick<br />

Empey, assistant advertising director, and Harry Gaines, manager of the Hollywood.<br />

FORT WORTH—This city's brightest<br />

and happiest Christmas package was the<br />

Hollywood Theatre, gift-wrapped in the<br />

latest in theatre glamor and comfort and<br />

bearing an impressive price tag—more than<br />

$150,000.<br />

These words, paraphrased from a newspaper<br />

account of the event, announced the<br />

Christmas Day reopening of Trans-Texas<br />

remodeled showcase on West Seventh<br />

downtown, its first renovation since it<br />

first opened in 1929, 34 years ago.<br />

"Nothing was spared—neither time nor<br />

money—by Trans-Texas Theatres to make<br />

the Hollywood the most magnificent and<br />

beautiful downtown motion picture theatre<br />

in Texas," circuit officials declared.<br />

The initial attraction was "4 for Texas."<br />

First patrons found an eye-catching marquee<br />

"The last word in street razzle-dazzle,<br />

also:<br />

New foam-cushioned seats, up to four<br />

inches wider than the theatre's old seats,<br />

with seat rows spaced wider apart to give<br />

more leg room. Sacrificed to give this<br />

added comfort were 400 seats.<br />

A boxoffice off the street, inside a<br />

beautiful new lobby, the newest New Look<br />

in theatre design.<br />

To amuse patrons while waiting for<br />

features to start, there is a new television<br />

lounge equipped with GE color television.<br />

There are chic new lighting fixtures<br />

throughout—sent to the scrap heap were<br />

four 2,300-pound chandeliers which had<br />

hung from the ceiling for 34 years.<br />

New carpeting is a cheerful blue with a<br />

snowflake design.<br />

Bringing warm glances of approval were<br />

the spacious new lobby and restrooms, with<br />

all new furnishings and fixtures. Vending<br />

machines dispensed soft drinks with<br />

chopped ice in the cup.<br />

The remodeling began three months ago<br />

under the direction of Earl Podolnick, president<br />

of Trans-Texas. Other officers are<br />

Wroe Owens, vice-president; Noiin Levinson,<br />

general manager and advertising-publicity<br />

director: J. E. Brassell. head booker:<br />

J. A. Lewandos, treasurer: Dick Empey,<br />

assistant advertising director, and Gene<br />

Welch, assistant booker. Harry Gaines is<br />

manager of the Hollywood.<br />

The opening night festivities started with<br />

an outside concert by the 100-piece Castleberry<br />

High School Lion band as klieg<br />

lights lighted the red-carpet scene for the<br />

crowd of first-nighters and invited personalities.<br />

Announcers from KXOL did a<br />

three-hour broadcast from the lobby, doing<br />

interviews and descriptions, and coverage<br />

was given by four local television and<br />

seven radio stations.<br />

Two thousand helium filled balloons were<br />

released at the theatre front, with free<br />

tickets in most of them.<br />

Streets around the new Hollywood were<br />

blocked off to handle the thousands of people,<br />

with 12 patrolmen assigned to control<br />

the traffic.<br />

After the formal opening festivities at<br />

the theatre, Trans-Texas hosted a party at<br />

the Worth Hotel for invited guests and<br />

theatre officials.<br />

The downtown area of Fort Worth and<br />

other live cities will continue to thrive,<br />

Podolnick believes.<br />

"The $150,000 or more we are spending<br />

on the Hollywood is an investment in<br />

downtown Fort Worth. It's happening all<br />

over Texas—downtown districts are pick-<br />

( Continued on following page)<br />




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: January 13, 1964 SW-1

. . Mr.<br />


yjje suggest all theatremen make sure to<br />

read the article on the motion picture<br />

industry in the December 20 issue of Life.<br />

The writers really tell us where we are<br />

going. This correspondent has been in the<br />

motion picture industry since 1910 and has<br />

seen many changes, but after all the dust<br />

had cleared, business went on as usual. We<br />

are very optimistic about the future of this<br />

business, but some of the writers in LIFE<br />

are just a little pessimistic. Anyhow, we<br />

feel that it is good reading and we can all<br />

form our own conclusions about the future<br />

of our business.<br />

Dewey Gibbs and his wife Sue want to<br />

take this New Year opportunity to thank<br />

all the industryites that attended the<br />

going -away party given them on last November<br />

7 at Twin Hills Golf and Country<br />

Club. They have been unable to thank each<br />

one in person. Any one wishing to write<br />

the Gibbs can address them at Postoffice<br />

Box 177, Woodville, Miss.<br />

News from Barton Theatres. Mr. and Mrs.<br />

Harold Combs and their children Hal, Kim<br />

and the twins Mike and Mark spent the<br />

Christmas holidays in Grand Rapids,<br />

Mich., where those that were old enough<br />

% Technikote £<br />



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grave robbery...<br />

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Don Grierson<br />

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Lois<br />

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y<br />

DALLAS<br />

C.vmpathy to Jack Stanley, Warner Bros.<br />

booker who faced a double tragedy during<br />

the holidays. Fh-st his infant daughter<br />

died, then on the following Sunday his<br />

father was stricken . . . Lou Walters of<br />

Walters Sales and Service emphasizes the<br />

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through his <strong>Boxoffice</strong> ads. Recent letters<br />

includes one from Bangkok, Thailand, reo.uestlng<br />

a list of equipment he has available,<br />

and information on other services.<br />

Another letter contained an order for theatre<br />

equipment for a town in Africa.<br />

E. D. "Debbs" Hayle of the Jefferson<br />

Amusement Co. staff here suffered a nosebleed,<br />

caused by a ruptured blood vessel,<br />

which necessitated a week's treatment in a<br />

hospital . Elder of Modern Sales<br />

and Service spent the weekend bird hunting<br />

near Wichita Palls with Romer Bullington<br />

. Simmons underwent<br />

twin operations. He's at Baylor.<br />

John Fagan of the Buna Vista Drive-In<br />

at Borger was at the home of his parents<br />

near here to recuperate from an illness<br />

before returning to his theatre duties .<br />

H. R. "Buck" Buchanan. Paramount<br />

booker, had planned to spend the Christmas<br />

holidays in Oklahoma City with his<br />

family but pulled a ligament in his back<br />

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in an accident and spent the time in bi<br />

instead.<br />

Jimmy Skinner of Modern Sales and Se<br />

ice supervised the installation of new sea<br />

and carpeting in the Hollywood Theatre<br />

Port Worth, which Ti-ans-Texas Theatr<br />

remodeled at a cost of more than $150,0i<br />

and reopened on Christmas Day<br />

Guinan, Paramount booker, spent tl<br />

weekend in Atlanta attending a speci<br />

meeting of the WOMPI International con<br />

mittee on bylaws. Present were Nell Mi(<br />

dleton, Atlanta; Gene Barnette, Ne<br />

Orleans; Myrtle Parker, Charlotte,<br />

Mary Heuelsen, Kansas City.<br />


Jess Arnold. 46, was found dead of a gur<br />

shot wound on a ranch just southwei<br />

of Austin on January 2. Arnold wrote tb<br />

screenplay for "The Eagle and the Hawk<br />

a w-estern. Bob Hope had bought Arnold<br />

humorous sketch, "The Man Who Cura<br />

the Common Cold" . Peck, wir<br />

nsr of an Academy award as the best acU<br />

of 1962 for his role in "To Kill a Mocking<br />

bird," will be the honor guest at the 19f<br />

Headliners Club awards party to be held i<br />

Austin February 1. Peck will be accoir<br />

panied to Austin by his wife Veronique.<br />

Mab ri;tiW«:L<br />

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ike 'Good Old Days'<br />

At Milwaukee Houses<br />

MILWAUKEE — A quick glance at the<br />

figures below might give one the impression<br />

that the "good old days" are back with us.<br />

With but a few exceptions, it will be noted<br />

that 250s and 300s predominate. New Year's<br />

Eve packed houses helped balance out. Each<br />

and every exhibitor spoken to was highly<br />

enthusiastic about his holiday business.<br />

(Average is 100)<br />

Cinema It's a Mod, Mad, Mod, Mod World<br />

(UA-Cineramo), 2nd wk 250<br />

Cinema II Move Over, Dorling (20fh-Fox), 2nd wk. 200<br />

Downer The Suitor (Atlantic) 125<br />

Moyfair—Take Her, She's Mine (20th-Fox), 3rd wk. 250<br />

Palace Kings of the Sun (UA), 2nd wk 175<br />

The Sword in the Stone (BV) 300<br />

Riverside<br />

Strand Cleopotro '20th-Fox), 25th wk 125<br />

Times—A Pair of Briefs (Davis) 100<br />

Towne—Charade (Univ) 300<br />

4 for Texas (WB) 250<br />

Prosperous New Year Start<br />

For Minneapolis Theatremen<br />

MINNEAPOLIS—The new year was rung<br />

in on a prosperous note locally as balmy<br />

weather and large Hennepin avenue crowds<br />

combined to make the first week of 1964 an<br />

enthusiastic one for Mill City exhibitors.<br />

The second sensational week for "Move<br />

Over, Darling" at the Gopher, a resounding<br />

300 per center, indicated that Doris Day is<br />

well on her way to repeating her favorite<br />

role for theatremen, that of <strong>Boxoffice</strong><br />

Champ. Reliable "How the West Was<br />

Won," 180 at the Cooper, chic "Charade,"<br />

160 at the Mann, and "The Sword in the<br />

Stone," 150 at the Academy, all continued<br />

notable holiday successes.<br />

Acodemy The Sword in the Stone (BV), 2nd wk. . .150<br />

Century Cleopatra {20th-Fox), 28th wk 70<br />

Cooper— How the West Was Won (MGM-<br />

Cinerama), 43rd wk 180<br />

Gopher Move Over, Darling (20th-Fox), 2nd wk...300<br />

Lyric— 4 for Texas (WB). 3rd wk 170<br />

Monn—Charade (Univ), 2nd wk 160<br />

Orpheum Who's Been Sleeping in My Bed? (Para). .1 lu<br />

State—The Cardinal (Col), 3rd wk 80<br />

Suburban World The Ploygirl and the War<br />

Minister (Union) 100<br />

World The Prize (MGM), 2nd wk 120<br />

'Sword in the Stone' Triples<br />

Average at Omaha State<br />

OMAHA—Three doubles and one triple<br />

were scored by Omaha theatres dm-ing the<br />

New Year holiday period. The pacesetter<br />

was the State Theatre, where Disney's "The<br />

Sword in the Stone" brought many turn<br />

away crowds. The Orpheum went strong<br />

a second week with "4 for Texas" and<br />

"Charade" boomed the New Year's Eve<br />

houses. The Indian Hills Cinerama Theatre<br />

reported a surge in grosses for the 31st week<br />

of "How the West Was Won." The figures<br />

were gratifying, particularly in view of the<br />

fact thousands were glued to the tube to<br />

watch the University of Nebraska bop Auburn<br />

in the Orange Bowl.<br />

Admiral Kings of the Sun (UA); The Mouse on<br />

the Moon (Lopert) 1 60<br />

Cooper The Prize (MGM) 1 70<br />

Indian Hills— How the West Was Won (MGM-<br />

Cineramo), 3 1 st wk 220<br />

Omaha The Cordinal (Col), six days;<br />

Move Over, Darling (20th-Fox), one day 200<br />

Orpheum 4 for Texas (WB), 2nd week, six days;<br />

Charade (UnivJ, one day 220<br />

State The Sword in the Stone (BV) 320<br />

Kiddies Party in Winsted<br />

From New England Edition<br />

WINSTED, CONN.—Five merchants, in<br />

cooperation with radio station 'WBZY and<br />

the Strand Theatre, sponsored a free holiday<br />

kiddies party, the morning's prizes<br />

topped by giveaway of a bicycle.<br />

OMAHA<br />

J^ussell Brehm of the Center Drive-In Theatres<br />

Corp. was among the approximately<br />

8,000 Nebraskans who migrated to<br />

Miami to watch the University of Nebraska<br />

football team win the Orange Bowl game<br />

over Auburn. Many avid Husker fans who<br />

are in the film business were unable to go,<br />

including Walt Jancke of the Lincoln Varsity<br />

Theatre, who attended all the regular<br />

season games. Walt's office has been remodeled<br />

and over his desk is a beautiful<br />

picture of his son's Doberman dog . . . The<br />

State Theatre is back in operation in<br />

Lincoln after remodeling.<br />

Frank Hollingsworth of the Holly Theatre<br />

at Beatrice was back in Nebraska from<br />

Fresno, Calif., but planned to return to the<br />

west coast after the first of the year. Mrs.<br />

Hollingsworth remained in Pi-emont with<br />

their daughter and her family. Jack Harris,<br />

formerly of Salina, Kas., is managing the<br />

Holly . Roberts, who has the Ritz<br />

Theatre at Cambridge, has closed it until<br />

mid-JanuaiT for complete remodeling,<br />

renovating and reseating. He has purchased<br />

the building which houses the<br />

theatre.<br />

Vem Brown, 81 -year -old veteran of the<br />

mov.'e business who returned to Iowa about<br />

a year ago to take over operation of his<br />

theatre at Missouri Valley, was in town last<br />

week and made the observation that "business<br />

is wonderful." He stopped on the Rowbefore<br />

making a swing through Logan,<br />

Woodb'ne, Pisgah, Dunlap and Mondamin,<br />

all good customer communities in the Missouri<br />

Valley area, to plug his coming<br />

attractions.<br />

Mrs. Hazel White, wife of Carl White of<br />

Quality Theatre Supply Co., was in Rochester<br />

for a checkup at the Mayo clinic . . .<br />

Mrs. Helen Pippet, former exhibitor who<br />

had theatres at Clay Center and Blue Hill,<br />

Neb., was in town to purchase some floor<br />

matting at Quality for her store . . . The<br />

Rosebud Theatre at Franklin and the<br />

Minden Theatre at Minden have been temporarily<br />

closed since the death of owner<br />

George Hall.<br />

Phil March, veteran exhibitor at Wayne,<br />

Neb., is one of the incorporators of Golden<br />

Egg, a new enterprise at Wayne. The corporation<br />

has purchased a three-acre site<br />

and will build a 32x300-foot laying house,<br />

as soon as weather permits, for the production<br />

of high-quality eggs.<br />

Elsa and Adolph Rozanek, skillful ballroom<br />

dancers and exhibitors at Crete, were busy<br />

last week. They appeared on the Eddy<br />

Haddad show in Omaha in the afternoon,<br />

then on the Joe Martin show in Lincoln<br />

that evening . exhibitors were in<br />

town last week. Those on the Row were Al<br />

and Leonard Leise of Randolph and Hartington.<br />

Neb.: Sid Metcalf, Nebraska City:<br />

S. J. Bac'ver, Harlan, Iowa, and Vern<br />

Brown of Missouri Valley, Iowa.<br />

Dick Hartford, young exhibitor at Valley,<br />

is working out some special shows with the<br />

cooperation of the Chamber of Commerce<br />

Schertz, Buena Vista secretary,<br />

was on vacation last week . Jim<br />

Metzler, Tekamah exhibitor, visited Theatre<br />

Booking Service . Muse Theatre<br />

on the edge of the downtown district<br />

received nice compliments on the redecorating<br />

done by Mr. and Mrs. William Skolnik,<br />

who purchased the building recently.<br />

Adrian Mueting, who has the Rialto at<br />

Pocahontas, Iowa, flew to Florida for New<br />

Year's and the Orange Bowl activities . . .<br />

Eddie Osipowicz, operator of the Ritz Theatre<br />

at Correctionville. Iowa, is building<br />

a new house. He has it all enclosed so he<br />

can continue operations this winter . . .<br />

C. N. "Bud" Robinson jr., exhibitor at<br />

Blair, flew to Colorado Springs for a National<br />

Guard activity.<br />

David Waller, exhibitor at Lake View,<br />

has been holing out in a garage doing<br />

mechanical work . . . Bill Burke of Theatre<br />

Booking Service is still home recuperating<br />

from a recent illness.<br />

Sophia Loren and Marcello Mastroianni<br />

appear in the riskiest assignment of their<br />

careers in scenes of Embassy's "Yesterday,<br />

Today and Tomorrow" being shot on and<br />

alongside the Milan-Bergamo auto expressway.<br />

Start <strong>Boxoffice</strong> coming . .<br />

n 3 years for $10 (SAVE $5)<br />

n 2 years for $8 (SAVE $2) Q 1 year for $5<br />



These rates for U.S., Canada, Pan-Atnerica only. Other countries: $10 a year,<br />



NAME<br />


<strong>Boxoffice</strong> — the national film<br />

825 Van Brunt Blvd., Kansas City, Mo. 64124<br />

weekly<br />

.<br />


: January 13, 1964 NC-I

. . Movieville's<br />

. . . The<br />

. . Patrice<br />

. . Add<br />


^anager Bob Whelan of the Academy Theatre<br />

converted his filmhouse to live theatre<br />

for "Never Too Late," the Bill Bendix<br />

starrer which ran through January 11. The<br />

Academy will revert to films for the rest of<br />

the month while its sister house, the<br />

Orpheum. hosts the two following plays in<br />

the Minneapolis Theatre Guild season.<br />

"Who's Afraid of Virginia Woolf?" and<br />

"How to Succeed in Business Without<br />

Really Trying" .<br />

Inger<br />

Stevens will visit the Twin Cities during<br />

the last week of January as a guest of the<br />

St. Paul Winter Carnival.<br />

Local neighborhood exhibitors are staggering<br />

happily to the bank with the returns<br />

from a highly successful Christmas<br />

vacation patronage backboned by the<br />

kiddies. The neighborhoods went all out<br />

this year in providing the youngsters with<br />

plenty of matinee showings and the extra<br />

work and time spent in the last three weeks<br />

have paid off handsomely. The daily blocklong<br />

double lines of mothers and kids waiting<br />

to get into the downtown Academy to<br />

see "The Sword in the Stone" were a big<br />

boost for local first-run business, too.<br />

Members of North Central Allied Theatre<br />

Owners are being urged to get their bids in<br />

without delay on the Allied States buying<br />

plan now in development stages. Legal<br />

forms are in the process of being drawn up.<br />

The unit has voted to publish a booking<br />

manual to be available to members free of<br />

cost for delivery at the Spring meeting.<br />



Put first ihiiif^s first. Form tlie<br />

/i/e-saving liahit. Have an annual<br />

}ifaltli clifckiij) once a year, every<br />

year. Thai way, your doctor can<br />

detect cancer in its early and<br />

more curaljje stage. Start your<br />

new saving plan now, with a<br />

jihone call to your doctor!<br />


'F*<br />

Non-members may purchase the book for<br />

a nominal sum .<br />

to next year's<br />

competition for the local entertainment<br />

dollar the 50-ccnt price cut in high school<br />

tickets recently adopted by the Tyrone<br />

Guthrie Theatre for the 1964 season.<br />

John Stradcutter, projectionist at the<br />

Belle Plaine. Minn., theatre, was killed by<br />

an autmobile near Le Seur. He was 54<br />

years old ... At a recent meeting of the<br />

crew of the Variety Club of the Northwest.<br />

Gil Nathanson. president of Detroit Lakes<br />

Amusement Co.. was elected chief barker,<br />

succeeding Don Schwartz. The Tent 12<br />

meeting was designated Moe Levy Night in<br />

honor of the retirement of the 20th-Pox<br />

manager.<br />

Lou Kosek has reopened his Sibley Theatre<br />

in Winthrop. with a six-day, twochange<br />

policy effective through the winter<br />

community spirit runs strong in<br />

Bonesteel. N. D., where reopening of the<br />

shuttered local movie house will be undertaken<br />

as a community project under sponsorship<br />

of the American Legion post.<br />


^ot a moan was to be heard from any exhibitor<br />

in the Greater Milwaukee area<br />

New Year's Eve. Downtow-n, and even out<br />

in the neighborhoods, long lines were observed.<br />

One exhibitor said: "Some of my<br />

regular patrons took one look at the long<br />

line and decided to go downtown, only to<br />

come all the way back and join the line<br />

anyway. Guess most of us had lines for<br />

each performance." Optimism for 1964<br />

appears to have gained a foothold with<br />

exhibitors.<br />

Christmas visitors from Hollywood included<br />

Mr. and Mrs. Milt Rackmil. Rackmil<br />

is president of Universal. Milt's wife<br />

and Mrs. Noreen Block are sisters.<br />

Brooks Stevens, local industrial designer,<br />

has been named director of the 1964 March<br />

of Dimes for Milwaukee county. Other<br />

committee heads include Mrs. S. V. Abramson,<br />

president of the Better Films Council<br />

of Greater Milwaukee, and Mrs. Raymond<br />

J. Pfeiffer. who is affiliated with<br />

the council Wymore, the last<br />

.<br />

wife and widow of Errol Flynn, opened at<br />

the Swan Theatre here as star in "Pal<br />

Joey." She said when she went to Hollywood<br />

as a Warner Bros, "discovery," she<br />

went there as a musical performer and<br />

"fell into the trap of dramatic roles."<br />

Shed a tear for Joe Reynolds, manager<br />

of the Towne Theatre who had the "red<br />

"<br />

cariX't treatment all lined up for Daniel<br />

Mann. Hollywood director, in advance of<br />

"Who's Been Sleeping in My Bed?" slated<br />

to open at the Towne. On being notified<br />

that Mann would be unable to appear due<br />

to illness, it became necessary for Joe to<br />

cancel out all his reservations and notify<br />

individually scores of guests, the newspapers,<br />

radio and TV stations.<br />

UA's "Lilies of the Field" wa.s produced<br />

and directed by Ralph Nel.son<br />

Joseph E. Levine Partner<br />

In Establishment Theatre<br />

Fr;m Eastern Edition<br />

NEW YORK—The Establishment Theatre<br />

Co.. Inc., a permanent producing organization<br />

for the presentation of plays<br />

and motion pictures, has been formed in<br />

New York by Joseph E. Levine. president of<br />

Embas.sy Pictures, producer Ivor David<br />

Balding, and writer-actor Peter Cook.<br />

Mrs. Sybil Burton will serve as adviser<br />

and as casting director for the new organization.<br />

Mrs. Burton is an active member<br />

of the artistic board of directors for the<br />

Establishment Theatre Co.. a group which<br />

includes John Bird. Cook. Alan Delynn,<br />

John Fortune. Jeremy Geidt. Jean vanden<br />

Heuvel and Levine, Serving on the executive<br />

committee of the organization will be<br />

Levine. Balding and Cook.<br />

As permanent home for the Establishment<br />

Theatre Co.. which plans an extensive<br />

schedule of plays production, a new, 199-<br />

seat theatre will be built above The<br />

Stroller'.s—Establishment at 164 East 54th<br />

St, The new legitimate theatre, which will<br />

include a licensed bar, is scheduled for<br />

opening in January. Ed Wittstein and Jules<br />

Fisher are the designers and Robert<br />

Sayles the architect of the new playhouse.<br />

Levine and his Embassy Pictures also will<br />

establish a scholarship fund at a university<br />

to be named later to encourage the<br />

development of new talent in the performing<br />

arts. Recipients of the scholarship<br />

fund will be assured involvement in productions<br />

of ETC.<br />

Kilgore Amusement Signs<br />

To Operate Cincy Guild<br />

From Mideast Edition<br />

CINCINNATI—A move which is of particular<br />

interest to art film patrons has<br />

been made to continue improvement of<br />

programing of movies at the Guild Theatre.<br />

Willis Vance, veteran showman, owner of<br />

the theatre property and building and head<br />

of the company operating the house,<br />

signed a five-year operating contract with<br />

the Kilgore Amusement Co.. 1634 Central<br />

Parkway.<br />

The contract, effective January 1. carries<br />

an option of renewal for five years at the<br />

end of the first five. Under the new setup,<br />

Edward Salzberg of Screen Classics, will<br />

book and buy for Kilgore. Salzberg has<br />

been on Filmrow for many years and has<br />

had years of experience in movie distribution.<br />

He also is an art film authority with<br />

nationwide contacts on art movies and<br />

foreign pictures.<br />

The new deal will give the Guild wider<br />

selection of pictures for exhibition with<br />

continuance of present promotion and<br />

management by personnel now running the<br />

theatre.<br />

f<br />

Take A Tip From Me<br />

I Exploit More In '64'<br />

And RMnember To Gat Your<br />



From Dependabit<br />


NC-2 BOXOFTICE January 13, 1964

American Intcrnatior<br />


75^, ,;Sc<br />

*w.*<br />

MTACT YOUR Jhnenhia/L. mL l/nXennaiUinal exchange<br />


. . Columbia's<br />

'ii<br />


This was the Dan Flanagans' turn to have<br />

Christmas Day dinner for Mrs. Flanagan's<br />

family. If all the group had gone<br />

over to Dans 84th and O Drive-In that<br />

night for the "Wives and Lovers" and "New<br />

Kind of Love" double bill, the open airer<br />

would have had another 40 persons in its<br />

Christmas audience. On hand were Mrs.<br />

Flanagan's brothers and sisters, Mrs. Ben<br />

Gad?ken of Johnson. Mrs. Bob Pierce of<br />

Omaha. Wilfred VoUertsen of Chandler,<br />

Ariz., LeRoy 'VoUertsen of Brock. Ken 'Vollertsen<br />

of Talmadge, plus their wives and<br />

husbands and some 20 children, as well as<br />

the hostess' parents, Mr. and Mrs. Armin<br />

'VoUertsen of Talmadge. Helping the Flanagans<br />

were their five sons and daughters.<br />

The 84th and O, hit by zero-clinging<br />

temperatures arriving in mid-December,<br />

went on a five-night week by closing Monday<br />

and Tuesday nights.<br />

It was very, very cold outside but pretty<br />

hot and smoky at Cooper's Stuart Theatre<br />

soon after the 1 p.m. daily op>ening recently.<br />

The smoke filling the first floor theatre<br />

auditorium came from the basement of the<br />

Stuart building where some equipment<br />

operating the office building elevators went<br />

out of order. Patrons had to clear the theatre<br />

until the smoky atmosphere also was<br />

cleared.<br />

Most movies shown at the Nebraska penitentiary<br />

are free but some cost inmates<br />

money on a regular basis. Thi.s custom has<br />

resulted in $1,561 being accumulated and<br />

given by the penitentiary men to Cedars<br />

Home for Children during the past 16<br />

months. The last Cedars movie, for example,<br />

netted $107 for the home fund.<br />

Cedars, called a Home Between Homes<br />

for boys and girls, is operated by a community<br />

board with many of its personnel<br />

being members of the original sponsoring<br />

Sertoma Club. The children finding a home<br />

here temporarily may be from broken<br />

families, orphaned or in trouble with juvenile<br />

authorities.<br />

Given a front-page spot and provoking<br />

smiles was a montage of two signs visible<br />

in a downtown Lincoln block in a current<br />

evening paper. It indicated it's a little<br />

difficult to believe anything you read. One<br />

sign was National Bank of Commerce's<br />

corner service of time, temperature and tomorrow's<br />

weather forecast. It recorded "14<br />

degrees at 9:47 a.m." and predicted "cold"<br />

as tomorrow's weather. The other adjacent<br />

sign was the Varsity Theatre's marquee on<br />

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' PRODUCTS ^^<br />

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Available from your authorized<br />

Theatre EQuipment Supply Dealer:<br />

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which it read "Summer Holiday, title<br />

the current picture.<br />

While Walt Jancke and his wife munched<br />

on the German chocolate cake and German<br />

cookies given him by the Varsity janitorial<br />

couple, the two looked out at snowclad<br />

Lincoln and thought of a favorite<br />

dog Holly swimming in the Pacific. Holly<br />

belongs to their son and daughter-in-law.<br />

who recently moved to Santa Barbara.<br />

They report Holly has taken to ocean<br />

swimming like a fish. About the cake and<br />

cookies: they've become a traditional gift<br />

to Walt after ten consecutive Christmas<br />

season presentations. They're authentic,<br />

being made annually by Luise Marzok who.<br />

with her German husband Vinzenz Marzok.<br />

have formed the janitorial couple at the<br />

Varsity for that number of years.<br />


Y'ariety Club members: mark January 25 on<br />

your calendars as the big date for a<br />

gala inaugural ball! C. A. Caligiuri, Paramount<br />

manager, will be installed as chief<br />

barker at festivities slated to get under<br />

way with a cocktail hour at the Holiday<br />

Inn South at 7 p.m. Dinner is set for 8:30<br />

p.m.. to be followed by an evening of<br />

dancing at the beautiful Holiday Inn Yacht<br />

Cub. Come early and anchor all yachts<br />

in Gray's Lake. Absolutely no docking of<br />

yachts or fishing allowed at the indoor<br />

pool! Prior to the inaugural event, Caligiuri<br />

plans to attend a regional Variety<br />

meeting on the 15th in Chicago.<br />

Norman Holt of Warners was hospitalized<br />

for a short spell but plans were that he<br />

would be feeling fit before the New Year<br />

was very old .<br />

"The Cardinal"<br />

went into its third week locally, with<br />

raves from young and old who saw it . . .<br />

Laurel Nelson, exhibitor from Gowrie, paid<br />

an early '64 visit to the Row.<br />

Laurens, Iowa, is readying its theatre for<br />

reopening in the near future. Dr. John<br />

Hodges recently was elected to head the<br />

Community Theatre Corp. Plans for renovating<br />

include replacement of 150 seats.<br />

In the final days of the old year, many<br />

Iowa theatres were the scenes of annual<br />

"Free Kids Shows," with merchants playing<br />

Santa for an afternoon of cartoons, Disney<br />

and candy. At Council Bluffs, the Nonpareil<br />

newspaper sponsored a "Tired Shoppers<br />

Show" at the Strand.<br />

Perils of Progress on the Open Road:<br />

Wally Stolfus, Iowa City theatreman, was<br />

on Interstate 80, headed for Davenport,<br />

when a wrong turn at a cloverleaf interchange<br />

put him off course and en route to<br />

Dubuque. It can happen to anyone. The<br />

recently opened .segment of the Des Moines<br />

freeway finds many local motorists wandering<br />

around East Des Moines, having<br />

overshot a shortcut exit to the westside loop<br />

Congratulations to Jan Rumcr and<br />

husband, parents of a new male exemption<br />

Jan is former secretary to Central Statesman<br />

Larry Day.<br />

The Des Moines Tribune recently paid tribute<br />

to A. H. Blanks Children's Zoo. a<br />

reality soon because of his $150,000 gift<br />

of<br />

Abbott Schwai-z was 1<br />

to the city . . .<br />

from Minneapolis.<br />

Jaycees at Marengo have launched<br />

P/1'<br />

project to reopen the theatre there, closefor<br />

several years. A drive has been unde<br />

way to raise $4,000 to take over the the<br />

atre building and renovate it by mid<br />

January. The Jaycees pledged $1,000 an<br />

if the drive proves successful, a loan ma<br />

be secured for another thousand. It wi<br />

take $6,000 in all to do the job.<br />

\l<br />

Nebraska '63 Popcorn ysin<br />

Crop Far Under 1962<br />

OMAHA — Nebraska in 1963 produce'<br />

only 34 per cent of the popcorn it pro<br />

duced in 1962, according to estimates b:<br />

the State-Federal Division of Agricultura<br />

Statistics. The 1963 estimate was 16,800,<br />

000 pounds compared with 49,400,00<br />

pounds the previous year. However, th'<br />

crop was well -matured and of good qualitj<br />

The crop was the lowest since 1955 am<br />

well under the five-year average produc<br />

tion of 41,303,000 pounds. The 1963 har<br />

vested total of 8,000 acres was dowi<br />

from the 19,000 in 1962 and the five-yea<br />

average of 18.520.<br />

The good quality crop averaged 2.10(<br />

pounds an acre, 500 below 1962 but onl;<br />

90 pounds less than the five-year average<br />

First Use of Panavision<br />

Camera on 'Lord Jim'<br />

From Western Edition<br />

HOLLYWOOD—Columbia's "Lord Jim.'<br />

now on location in Hong Kong, is beinj<br />

filmed with Panavision's revolutionar;<br />

lightweight 70mm Reflex motion pictun<br />

camera. It marks the first commercial usi<br />

of the Panavision camera, the result o:<br />

two years of intensive research, accordinj<br />

to Robert E. Gottschalk, Pana\isior<br />

president.<br />

The all-magnesiimi camera, whlcJ<br />

weighs only 30 pounds and represents a re<br />

search investment of more than $250,000<br />

has the ability to view through the actua<br />

lens that is recording the picture on th(<br />

film at the time the picture is being taken<br />

As a result, unlike conventional equipment<br />

•scenes and special effects can be captured<br />

quickly and easily when the camera is com<br />

bined with Panavision's new electronic<br />

zoom lens.<br />

Gottschalk emphasized the lightweight<br />

camera is the world's only camera of its<br />

type and its unique features greatly increase<br />

the flexibility of 70mm film.<br />

Sam Seidelman Resigns<br />

Fi.rn Eastern Edition<br />

NEW YORK—Samuel L. Seidelman has<br />

resigned as vice-president in charge of foreign<br />

distribution of American International<br />

Export Corp.. subsidiary of American International<br />

Pictures.<br />


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Xardinar Opening<br />

Leads in Detroit<br />

DETROIT— "The Cardinal" at the Madison<br />

was far ahead — of the other two top<br />

openings of the week "All the Way Home"<br />

at the outlying Trans-Lux Krim and<br />

"Kings of the Sun" at the Michigan, The<br />

newcomers successfully reversed the recent<br />

pattern in which holdover product mostly<br />

led the field and brought the honors back<br />

downtown again.<br />

(Average Is 100)<br />

Adams—Closed for remodeling.<br />

Fox Samson and the Slave Queen (AlP), Goliath<br />

ond the Sins of Babylon (AlP), 2nd wk 105<br />

Grand Circus—Take Her, She's Mine (20th-Fox),<br />

6th<br />

Madison The Cardinal (Col) 190<br />

Mercury— Under the Yum Yum Tree (Col), 7th wk. . .125<br />

Michigan— Kings of the Sun (UA) 1 30<br />

Polms Flipper (MGM); Captain Sindbad<br />

(MGM), reissues 1 05<br />

Trans-Lux Krim— All the Way Home (Para) 150<br />

Poloce Kings of the Sun (UA), 2nd wk 110<br />

Twin Drive-ln Cry of Battle (AA), War is Hell (AA) 100<br />

Valley—Move Over, Darling (20th-Fox), 2nci wk. . . . 1 35<br />

Four Cleveland First Runs<br />

Triple Average in Holido'ys<br />

CLEVELAND — "Happy Days Are Here<br />

Again!" with every first-run theatre going<br />

far above average, some up to three times<br />

average business. All this in the face of a<br />

weekend blizzard which blitzed traffic overnight<br />

and most of the next day. And most<br />

of the hits were holdovers!<br />

Allen—4 tor Texas (WB), 2nd wk 140<br />

Colony All the Way<br />

Continental<br />

Home (Pora) 2nd wk 310<br />

My Name Is Ivan (Sig Shore), 2nd wk. 130<br />

Heights, Westwood The Suitor (Atlantic), 2nd wk,. .125<br />

Hippodrome Move Over, Dorling (20th-Fox),<br />

2nd wk 175<br />

Ohio The Sword in the Stone (BV), 2nd wk 300<br />

Poloce It's a Mad, Mod, Mad, Mod World<br />

(UA-Cineromo), 2nd wk 300<br />

State The Prize (MGM) 300<br />


Booth Local 199 Elects<br />

Dwight F. Erskine Again<br />

DETROIT — Dwight F. Erskine of the<br />

Woods Theatre in Grosse Pointe was reelected<br />

president of projectionists local 199<br />

for a two-year term. Others elected, mostly<br />

re-elections, are: vice-president, Melvin<br />

Donlon, Beverly Theatre: financial secretary-treasui-er,<br />

Joseph Sullivan, Fox Theatre:<br />

recording secretary. Jack Lindenthal,<br />

Grand River Drive-ln; business representative,<br />

Roy R. Ruben: new directors Fred<br />

Warendorp of the Mai-Kai Theatre at Livonia,<br />

Garrett Lamb of Music Hall, and<br />

John Tabor, and trustees Jack Colwell of<br />

Family Theatre, Edgar Douville of Westown<br />

Theatre, and James Day of Music<br />

Hall. Named delegates to the lATSE were<br />

Roy R. Ruben, Dwight P. Erskine, Joseph<br />

Sullivan, and Ralph L. Ruben.<br />

'Man in Middle' Goes<br />

To Detroit Suburbs<br />

DETROIT—The midwestern premiere of<br />

20th-Fox's "Man in the Middle" has been<br />

scheduled for the Mai Kai Theatre in suburban<br />

Livonia for January 22 by Nick<br />

George, circuit owner, and Bennett Goldstein,<br />

20th-Fox manager.<br />

The film will also open simultaneously at<br />

the Trans-Lux Krim Theatre in Highland<br />

Park, normally a semiart theatre.<br />

This booking is considered especially<br />

significant as a possible step toward the<br />

long-heralded movement of major first<br />

runs away from the downtown district to<br />

outlying theatres. The Mai Kai was opened<br />

just a year ago and has normally played<br />

subsequent runs, while the Krim is customarily<br />

classed with the major first runs<br />

of Detroit, like the Mercury Theatre, also<br />

several miles out, although the Krim follows<br />

closer to an art policy in its bookings.<br />

"This move is undoubtedly portentous of<br />

future film release patterns in metropolitan<br />

Detroit, " a spokesman for Goldstein said.<br />

"Mr. George, in wresting the 20th-Fox release<br />

for his Mai Kai Theatre, is unquestionably<br />

flinging the gauntlet at established<br />

release patterns, and, by his action in putting<br />

up a large advance cash guarantee, indicating<br />

a strong determination to become<br />

a major first-run exhibitor."<br />

The Krim also was successful in its bid<br />

for UA's "Tom Jones," guaranteeing a gross<br />

which assures the distributor a whopping<br />

$75,000. The film is slated to open at the<br />

Krim in February. Managing director<br />

Kingdom Brown expects it to run about<br />

three months.<br />

Billposters 94 Elects<br />

DETROIT—George Goddard has been<br />

re-elected president of Local 94 of the International<br />

Alliance of Billposters and<br />

Billers. Other officers are John St. Peter,<br />

vice-president: George Kapano, secretarytreasurer;<br />

Willard Wood, chairman of the<br />

board of trustees, and Casper Frederick,<br />

business agent.<br />

Detroit on Tuesday, Then<br />

At Cleveland and<br />

Cincinnati<br />

DETROIT—Exhibitors in three exchange<br />

areas—Detroit, Cleveland and Cincinnati<br />

will get the opportunity to learn the facts<br />

on pay television at three rallies on successive<br />

days this week as follows:<br />

TUESDAY, January 14, at Detroit,<br />

starting at 11 a.m. in the Variety clubrooms<br />

in the Tuller Hotel.<br />

WEDNESDAY, the 15th, at Cleveland,<br />

11 a.m. in the Cleveland screening<br />

room.<br />

THURSDAY, the 16th, in Cincinnati,<br />

11 a.m. ui parlor 6 at the Sheraton<br />

Gibson Hotel.<br />


Arnold Childhouse, chairman of the<br />

California Crusade for Free TV, will be the<br />

principal speaker at all three rallies. He<br />

will give a first-hand eyewitness report and<br />

answer crucial questions concerning pay<br />

television and its danger to theatre exhibition.<br />

Allied Theatres of Michigan, headed by<br />

Milton H. London, executive director of National<br />

Allied; Jack Armstrong, president of<br />

National Allied, and Marshall Fine, Ohio<br />

ITO president and National Allied chairman,<br />

have sent out bulletins urgently urging<br />

all exhibitors in the four-state area to<br />

attend one of the rallies and get the answers<br />

to such questions as the following:<br />

How does pay TV threaten your theatre<br />

investment and your livelihood?<br />

What is the lowdown on the subscription<br />

TV situation in California?<br />


How did the promoters of pay TV raise<br />

more than 22 million dollars within a few<br />

hours on October 10?<br />

What is behind the 117 million dollar<br />

lawsuit against theatre owner and exhibitor<br />

associations?<br />

How soon will pay TV come to Detroit?<br />

To Cincinnati? To Cleveland? To your city?<br />

What can you do to protect yourself?<br />

The rallies are for all exhibitors regardless<br />

of affiliation. They are to acquaint exhibitors<br />

with the subscription television<br />

situation as it is developing in California<br />

and enlist support in having the issue of<br />

free TV vs. pay TV placed before the California<br />

voters in next November's election.<br />

"If subscription TV succeeds in Los<br />

Angeles and San Francisco, other areas<br />

can't be far behind and this could very soon<br />

put first-run motion pictures product on<br />

pay TV prior to being offered to motion<br />

picture theatres," the Allied leaders feel.<br />

"Our best bet is to join together and help<br />

California exhibitors stop this threat. It is<br />

important that drive-in as well as hardtop<br />

theatre owners participate."<br />

An article by Lois Dickert suggested the<br />

story of UA's "Ladybug, Ladybug."<br />

Attendance Records Tumble<br />

During Cincinnati Holidays<br />

icivision<br />

CINCINNATI—The overall average attendance<br />

rdfim'<br />

at all first-run theatres in this<br />

city for New Year's Week was the highest<br />

for a like period in the last four- years,<br />

despite a record dumping of snow New<br />

Year's Eve. With the exception of two newcomers,<br />

all films were holdovers from<br />

Christmas week, a record breaker itself.<br />

Also another record has been established.<br />

It is the first time that suburban houses<br />

have played first runs during the Christmas-New<br />

Year's weeks. It is thought,<br />

though not positive, at the present time,<br />

that the Keith has established a new house<br />

record with BV's "The Sword in the<br />

Stone" and by its concession stand which<br />

did a land-office business.<br />

Albee Charade (Univ), 2nd wk 135<br />

Ambassador, Ctakley, Drive-ln Who's Been<br />

Sleeping in My Bed? (Para), 2nd wk 190<br />

Capitol— It's a Mad, Mod, Mod, Mod World (UA-<br />

Cineromo), 3rd wk 175<br />

Esquire The Conjugal Bed (Embassy) 125<br />

Ferguson Drive-ln, 20th Century Who's Minding<br />

the Store? (Paro), 2nd wk 1 75<br />

Grand Cleopatra (20fh-Fox), 28th wk 90<br />

1 ite lighWii<br />

y cjaera of<br />

Guild—The Small World ot Sammy Lee 'Seven<br />

Arts), 2nd wk<br />

Hyde Pork The Conjugal Bed (Embassy)<br />

1 70<br />

125<br />

Keith The Sword in the Stone (BV), 2nd wk 275<br />

Jjlllll'5-<br />

BOXOFFICE January 13, 1964<br />


. . W.<br />

. . Sidney<br />

. .<br />

. .<br />

. . . Floyd<br />

. . Clayton<br />

. . Julian<br />

. .<br />

. . . Wally<br />

. . . Phil<br />

: January<br />

i<br />


Qarl P. Easlick has taken over film buying<br />

for his own theatre, the Elite at Laingsburg<br />

. . . Richard and William Beechler<br />

have reop)ened the Clinton at St. Johns .<br />

Russell Chipman has taken over and reopened<br />

the Saranac at Saranac, fonnerly<br />

operated by Wayne Stebbins, and the<br />

Callier at Belding. formerly operated by<br />

Kenneth L. Wisman . L. Thomason<br />

has reopened the Wexford at Manton .<br />

Ray V. Rule has closed the Alco at HarrisvlUe<br />

Jack Repp has closed the Decatur<br />

. . . Theatre at Decatur.<br />

The capacity of the Stardust Drive-In,<br />

operated by Price Busters discount department<br />

stores at Grand Rapids, has been increased<br />

to 780 cars Berman,<br />

manager,<br />

.<br />

announced plans for converting<br />

the first-run Downtown Theatre into a<br />

theatre-restaurant for 2,500 people—just<br />

25 years ago, the Detroit News recalls. Oldtimers<br />

remember the venture faUed to last<br />

and the building was torn down long ago<br />

. . . Jack Thompson of Paramount is finding<br />

rabbits in his backyard, conveniently<br />

close to his barbecue pit—plus pheasants<br />

from the neighboring cemetery.<br />

Dave Kaplan, head of Theatrical Advertising,<br />

is celebrating his first grandchild's<br />

i<br />

Take A Tip From Me<br />

I Exploit More In '64'<br />

Aid RifflMnker To Get Year<br />



Frem Deputfakle<br />


$1500<br />

FAN<br />

PHOTOS<br />

"" '^ Thousand<br />

rOB-Det.<br />

1.000) •<br />

NO C.O.O.i<br />


2310 Coil Detroit 1. Mkh.<br />

*•"'€• Part! R«r«ln<br />



Corn - Seoioning font Salt<br />


5633 Grona River Av» Phorve TYlei 4-6912<br />

Detroit 8. Micti Nigtits-UN 3- MAS<br />

birth—John Beleutz, son of Dave's daughter<br />

Diane. John is a great-grandson of the<br />

late Phil Kaplan, founder of the old Filmrow<br />

firm . Wilkinson, lately of<br />

the Mai Kai Theatre in Livonia, is plenty<br />

busy getting adjusted to his new post at<br />

the Mel in Melvindale, succeeding the late<br />

Chester J. Williams.<br />

Ark Lanes took three points from National<br />

Carbon to widen their lead to five full<br />

games in the Nightingale Club Bowling<br />

League. Theatre Equipment took three<br />

from National Theatre Supply. High<br />

scorers were Jack Colwell, 195, 576; Ed<br />

Waddell, 213, 561; Maurice Beers, 194,561;<br />

William Fouchey, 258, 553; John Ondejko,<br />

201, 537; Fred Warendorp, 204, 531; R.<br />

Valiquette, 189, 516; Matt Haskin, 184, 516;<br />

Carl Mingione, 207, 513; D. Lewis. 185, 510;<br />

C. Gates, 198, 503; Francis Light, 181, 503.<br />

The prize turkeys went to Waddell, Haskin.<br />

Valiquette. Warendorp and Haskin. Second<br />

prizes went to Colwell, Fouchey, Gates, W.<br />

Roberts, and G. Lamb. Secretary William<br />

Bradley is figuring on another doubleheader<br />

bowling session.<br />

Fire between the holidays was reported at<br />

the New Gaiety Theatre, formerly operated<br />

as the Bijou for many years, with damage<br />

confined to a storeroom and contents .<br />

Nicholas Tsoukalas, projectionist at the<br />

Roxy, who is a noted dancing master In his<br />

off-hours, sent greetings with a picture of<br />

his fine family of seven . Lefkowitz<br />

of L&L Concessions spent much of his<br />

time at Flint, getting the new Dort Drive-<br />

In concession under way for the p>ost-<br />

Christmas opening<br />

The Lancaster Theatre in River Rouge<br />

has been closed by Don Lancaster, son of<br />

the late Thomas Lancaster, one of the<br />

metropolitan area's earliest exhibitors. The<br />

folding of this theatre reminded filmites<br />

of Shakespeare's famed lines about "Old<br />

John of Gaunt, time-honored Lancaster"<br />

H. Guy has also closed the Bliss<br />

Theatre at Blissfield and Russell Taylor<br />

has closed the Gem at Hale for the winter.<br />

The Holiday season was bright by greetings<br />

from many good friends, among them<br />

Tom McGuire of Oak Park, Sam Abbott of<br />

Hollywood, the A. Milo DeHavens of 'Venice,<br />

Calif.; Helen and Walt Corey, who also<br />

left our town for Columbus; Mrs. Harry T.<br />

Jarvis, able and dedicated leader of the<br />



Allied Film Exchange Imperial Pictures<br />

102* ro« BalMna<br />

Detroit, Mkb.<br />

Greater Detroit Motion Picture Council;<br />

Joe and Roger Ellul, doing a fine father<br />

and son job at the heart of the city; Walt<br />

Disney, with a year of magic; Woodrow<br />

Praught's staff at United Detroit Theatres,<br />

with an attractively novel idea in<br />

packaging; Bill and Yvette Graham from<br />

their new venture at the Lincoln Theatre;<br />

Jim Hare and his fine family, from their<br />

headquarters at Lansing; Jack Thompson<br />

of Paramount, with a real Scots touch;<br />

Gert and Dette Schneider of the Stratford<br />

Theatre, in their own inimitable way;<br />

Daniel J. Lewis, formerly of Cooperative<br />

Theatres, now of Sherman Oaks, Calif.,<br />

with the great message of peace in many<br />

tongues and modes; Marjorie Rice of<br />

Un^ed Arti-sts; Herb Eschback of the News,<br />

with an oldtime bookmark; Char'.es N.<br />

Agree, theatrical architects; warm-hearted<br />

greetings from Mildred of the Christensen<br />

Dot and Joe Lee, from way down in<br />

office;<br />

Miami Beach; Lucille Beal, a cozy corner<br />

from the Fox Theatre building staff, and<br />

a worthy UNICEF contribution from Saul<br />

Shiefman.<br />


C. Naegel, formerly with American International,<br />

has joined the Frank L.<br />

£J<br />

Weitzel Booking Service Co. as salesman<br />

Allen, who was with the Chakeres<br />

Theatres for about ten years, has rejoined<br />

the circuit after a ten-month stint<br />

with the Alexander Enterprises.<br />

Ray Nemo, Columbia exploiteer, was in Indianapolis<br />

escorting Joan Crawford, who is<br />

starring in "Strait-Jacket." The film is<br />

scheduled for an early release in this area<br />

Chakeres, president of Chakeres<br />

Theatres, was in the home office in Springfield<br />

for a few days last week before returning<br />

to his winter home in Miami<br />

Beach, Pla.<br />

Among Filmrow visitors were E. T. Denton,<br />

Owensville. Ky.; Ohioans Jim Chakeres,<br />

Washington, C. H.; Charles Williams,<br />

Oxford; Jim Herb, Dayton; John<br />

Vlachos, Harrison; Grant Frazee and Nick<br />

Condello. Springfield.<br />

Sinatra Appeal Big Help<br />

DETROIT—Fresh evidence of<br />

the effectiveness<br />

of the motion picture theatre<br />

screen in presenting an important civic or<br />

charity message was given by success of the<br />

Tuberculosis and Health Society in its annual<br />

Christmas Seal campaign, which ran<br />

ahead of a year ago here. An important<br />

part of the promotion was a screen trailer<br />

which featured Frank Sinatra, with an appeal<br />

to buy the Christmas Seals. The selection<br />

was unusually timely because the appearance<br />

of the trailer was remarkably<br />

coincident with recent events involving<br />

the kidnaping of his son. About 30 theatres<br />

in the Detroit area presented the trailer.<br />

k<br />


. . for finest Projection . . . Compocf<br />

Xenon Arcs<br />

* Brighter Light on Screen<br />

• Longer Burning per Carbon<br />

* More Economical . . .<br />


,rnnr£ LAMPHOUSES •<br />

hi Cintmeccaniea<br />

BOONTON. N.J.<br />

products<br />

^noff POWER SUPPLIES<br />

bf Chrittit<br />

ME-2 BOXOFTICE :<br />

13, 1964

!<br />

mete<br />

the GHOULS are<br />

icMhMRtheOIWjsl<br />

pverv shroud has a<br />

toll Hej<br />

liends<br />

for a real<br />

grave<br />

get together<br />

blast of<br />

robbery.<br />

••<br />

poisoning and<br />

multiple mayhem!<br />

! staif, and<br />

KARLOFF-.a<br />

need<br />

fiend in<br />

is<br />

a fiend<br />

indeed<br />

LORRE<br />

PRICE...<br />

a grave a casket<br />

sort<br />

easel'<br />

ot tello\Nl<br />

A-"";rr'"° nal<br />

THE<br />

Wl<br />

TERKPS<br />


..averv<br />

reluctant<br />

corpse!<br />

BROV^N...<br />

he digs<br />

graves<br />

the mostl<br />

r, 7 IRKOFF • TnTHONX<br />

JhriEnlcnn ^C^lJniennaiionaL exchange<br />


Jack<br />

Zida<br />

1026 Fox Building<br />

Detroit 1, Michigan<br />

woodward 2-7777<br />


Rudy Norton<br />

2108 Payne Arcnue<br />

Cleveland 14, Ohio<br />

MAin 1-9376<br />


Don<br />

Duff<br />

1634 Central Parkwoy<br />

Cincinnati 10, Ohio<br />

621-6443<br />


. . Jimmy<br />

. . Victor<br />

. . RKO<br />

. . Ben<br />

. . . Irene<br />

. . Another<br />

. . Betty<br />

. . Nat<br />

. . Bob<br />

Puerto<br />

. . Buzz<br />

. . Jean,<br />

. . The<br />

. . Jack<br />

Two More Shop Center Theatres Are<br />

Opened by Broumos in Youngstown<br />

YOUNGSTOWN — Two new shopping<br />

center theatres, the Boardman Plaza and<br />

the Lincohi Knolls Plaza, were formally<br />

opened here December 20.<br />

The Boardman Plaza Theatre was dedicated<br />

the evening before to the 1936 graduating<br />

class of South High School, where<br />

John G. Broumas of Silver Spring, Md.,<br />

president of the 45-house Broumas circuit,<br />

went to school and was graduated in 193G.<br />

All members of the class were invited to<br />

the opening to see "Who's Been Sleeping in<br />

My Bed?" In addition, the audience m-<br />

cluded theatre executives from Washington<br />

and Cleveland, Youngstown area exhibitors,<br />

and representatives of the press and<br />

radio.<br />

The fiim was the New Year's Eve attraction<br />

at both Plaza theatres.<br />

Both houses have 799 seats. The Boardman<br />

Plaza has full Norelco 70 iTodd-Ad<br />

equipment with .stereophonic sound. The<br />

Lincoln Knolls Plaza Theatre is equipped<br />

for Cinemascope projection. The opening<br />

feature at both houses was "Pun in<br />

Acapulco."<br />

Broumas has operated the State Theatre<br />

in downtown Youngstown since July.<br />

The number of outlets in the chain is expected<br />

to reach 80 in its current expansion<br />

program. Recent openings have expanded<br />

company operations as far south as Florida<br />

and north to upper New York State. Twelve<br />

new shopping center theatres are now<br />

under construction, in addition to a third<br />

in Youngstown, in the Liberty Plaza,<br />

.scheduled to open in January.<br />

G. N. Limbert of Youngstown is vicepresident<br />

in charge of construction for<br />

Broumas Theatres in the Ohio-New York-<br />

Pennsylvania area, and will maintain his<br />

headquarters at the Boardman Plaza Theatre<br />

here. William Petrych. manager of<br />

the State, is city manager of the four local<br />

Broumas theatres.<br />


Camuel T. Wilson, theatre editor of the Columbus<br />

Dispatch, will attend the underwater<br />

premiere of Warners' "The Incredible<br />

Mr. Limpet" at Wcekie Wachee, Fla.,<br />

starting the 16th . Rea, who sponsors<br />

the Free Christian Drive-In on weekends<br />

during the summer, was named one<br />

of the ten Men of the Year here by the<br />

Columbus Citizen-Journal. The newspaper<br />


^^<br />

^ Technikote ^<br />

^S ' PRODUCTS ^Sm<br />

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^^<br />

^<br />

XR-171 PMrt • Rtfwb Duit >^>a<br />

^Pg«^/////lll\\\\\\VC^^<br />

Available (rom your authorised<br />

Theatre Equipment Supply Dealer:<br />

Export -We'^trex Corp.<br />

TICHNIKOTi CORP. 63 Srabnng St., B'klyn 31. N.Y.<br />

called Rea "A Showman for the Lord." Admission<br />

is free to religious films shown at<br />

the drive-in but a freewill offering is accepted.<br />

Rea makes up any deficits out of<br />

his pocket.<br />

"The Prize" was held for a second week at<br />

Loew's Ohio. "Charade" went into a third<br />

week at RKO Palace . Grand,<br />

now in a tenth month of "How the West<br />

Was Won," noted that the Cinerama western<br />

spectacle is far and away the longrun<br />

champion in the three-year history of<br />

Cinerama here.<br />

Entertainment personalities Warner Baxter,<br />

Elsie Janis, James Thurber and Howard<br />

Thurston were included in the list of 12<br />

Columbus natives honored by inclusion in<br />

the new Columbus Hall of Fame in City<br />

Hall. Photographs of the 12 line the walls<br />

of the City Hall lobby. The project was<br />

inaugurated by Mayor W. Ralston Westlake.<br />

Manager Ed McGlone of RKO Palace announced<br />

that the theatre will be among the<br />

first of a selected group of RKO houses<br />

from coast-to-coast to undergo complete<br />

modernization. It will be renamed RKO<br />

International 70. And will be able to show<br />

all size films, except Cinerama, which will<br />

continue at RKO Grand . . . Columbus<br />

friends of William S. Cunningham mourned<br />

his recent death in Hollywood. He was<br />

formerly theatre editor of the old Columbus<br />

Citizen. Since 1943 he had been in Hollywood,<br />

first with the Office of War Information<br />

and later with Paramount and<br />

MGM publicity staffs.<br />

Ken Prickett, executive secretary of the<br />

Independent Theatre Owners of Ohio, has<br />

returned to w'ork after successful treatment<br />

for emphysema at Will Rogers Hospital.<br />


T ew Horwitz of the Washington circuit announced<br />

his engagement to Doris Jones,<br />

assistant in a law firm which represents<br />

several golfing celebrities, at a family<br />

party held in his home on Christmas Eve.<br />

The marriage will take place late this<br />

winter or early spring . Joel, Loews<br />

Theatres head booker, conferred here with<br />

Arnold Gates, local Loew's manager.<br />

Mark P. Essick, son of Jack Essick of<br />

Modern Theatres, took over the lease of<br />

the University Theatre at 107th street and<br />

Euc'id, effective December 28. and immediately<br />

opened the "Asylum of Horrors"<br />

stage show, followed after a week by "Take<br />

"<br />

Her, She's Mine and "Comedy of Terrors."<br />

The younger Essick and partner John<br />

Smith also leased the Capitol at 65th street<br />

and Detroit avenue.<br />

Henry Greenberger of Community Theatres<br />

has moved to a convalescent home to<br />

retupcraU.' . Gattuso, manager at<br />

the Palace for five years, has been named<br />

manager of the new SouUigate Theatre<br />

which win be oix-ned in the Soutligate<br />

Shopping Center -soon . . . "Tom Jones" will<br />

open at the Ohio February 20 . . . Joe<br />

Shagiin of Fo.ster Theatres In Youngstown<br />

came to Cleveland the other day, called<br />

the weather "too cold" and started ba<br />

home within an hour.<br />

Shelly Sherman. UA booker, resigned a)<br />

went to Miami where she joined the Gord<br />

Murray organization . MUl<br />

formerly of Richmond, Ind., opened t<br />

Capitol Theatre and the Van Del Drive<br />

at Delphos, Ohio . Nathanson, Alii<br />

Artists sales chief, stopped here briefly<br />

the way west to confer w-ith Martin Gra<br />

green, new AA manager . moth<br />

of Jack Lewis, returned to Clevelai<br />

Ciinic and is "doing all right."<br />

The Ohio at Loudonville was opened<br />

mid-December by Mrs. Utterbuck for wee<br />

ly Saturday show'ings . Grand<br />

Dunkirk was burned to the ground recent<br />

Kalada of the General Theatr<br />

staff prepared a Christmas play for Chun<br />

of the Mother of God on West 25th stre<<br />

It had a cast of 50 . Blitz is resigi<br />

ing at Paramount as booker to join Colur<br />

b'a as salesman, effective the 27th .<br />

Whitey Skody was still undergoing tests<br />

Huron Road Hospital.<br />

Mr. and Mrs. Arnold Weiss. Ohio Theati<br />

Supply, had a very pleasant three-we

I<br />

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ton,<br />

I<br />

—<br />

—<br />

—<br />

—<br />

—<br />

——<br />

.<br />

2 Mil<br />

Jimmy Fund Exceeds<br />

$500,000 8th Year<br />

BOSTON — For the eighth consecutive<br />

^'' "^nx year, the Variety Club of New England and<br />

v!ii '?i-<br />

''"**. a the more than 600 New England theatres<br />

'Onelly played leading roles in raising more than<br />

a half million dollars for the Jimmy Fund<br />

"''^'teGr<br />

lEotliin 1963. The last drive topped the 196'2<br />

'<br />

^le Grand'<br />

'•''fa'oiniitKj,<br />

-• toeral Ttit^<br />

Oi- play for Chu,<br />

Was,<br />

iamt ttef.jf<br />

"•JK!o Cortezi<br />

'^mmi<br />

I<br />

Oetelil campaign by more than $70,000.<br />

Participating with the motion picture industry<br />

groups in the drive were the Boston<br />

Red Sox and Milwaukee Braves baseball<br />

teams, law enforcement agencies of New<br />

England, the Little Leaguers and the public<br />

at large. Drive leaders were William S. Koster,<br />

Joseph E. Cronin. Ted Williams, Curt<br />

Gowdy. James F. Mahoney, Hector Pelletier,<br />

Tom Sullivan, Judge Edward Powers<br />

and Bob Emery.<br />

Audience collections were taken at the<br />

theatres for the Jimmy Fund which is used<br />

to support research and operations at the<br />

Children's Cancer Research Foundation<br />

center in Boston.<br />

J-i'^mala Otj, J<br />

Christian Science Church<br />

Buys Former Loew's State<br />

- -ti WorW.<br />

Hi BOSTON—The former Loew's State Theatre,<br />

sold by the then northeast division<br />

manager, Charles E. Kurtzman, to the<br />

Catholic Archdiocese of Boston in 1959 and<br />

renamed Donnelly Memorial Theatre, was<br />

sold by the archdiocese to the Christian<br />

Science Church. Negotiations have been<br />

proceeding for some weeks and papers were<br />

filed immediately after the new year.<br />

No sale price has been disclosed for the<br />

property, which includes two theatres, the<br />

3,300-seat former State, and the tiny upstairs<br />

F^ne Arts Theatre, which is being<br />

operated as an art house, currently playing<br />

"Mui'iel," and shops, stores and offices.<br />

The theatre was used by the archdiocese<br />

for concerts, ballet, opera and religious<br />

•ie 1920s will gd<br />

t'. the death iA films. The property at 209 Massachusetts<br />

8 V, Men. He « Ave., in the Back Bay section of Boston,<br />

was assessed at $1,140,000 when sold to the<br />

sjcbstarsoU<br />

FsncislBiBl archdiocese and was constructed at a cost<br />

iaiciiftEdwaif of $2,000,000.<br />

The Christian Science Church had origijQjjjg<br />

Holli nally wanted the property when Loew's<br />

-uraJisroin' to decided to sell in 1959. but was outbid. The<br />

Christian Science Church headquarters, the<br />

•yea^^<br />

icd December<br />

ijj jjjujiijl !<br />

'iin lioiises, I I<br />

Mother Church, is in the same area of Boswith<br />

beautifully landscaped grounds<br />

blocks of gardens and buildings. It is<br />

understood that the former Loew's &(jftte<br />

ors are his "i building will eventually be razed to maki<br />

garden area for the church<br />

Music Box Reopened<br />

NEW BRITAIN — The long-shuttered<br />

Music Box Theatre has reopened with a<br />

weekend foreign film policy.<br />

The screenplay of Paramount's "Circus<br />

World" was written by Ben Hecht.<br />

Some Boston Theatre Records Broken<br />

In Outpouring of Holiday Patronage<br />

BOSTON — The holiday<br />

week brought<br />

some of the biggest percentages to the<br />

Boston boxoffice. With huge crowds for<br />

New Year's Eve, the motion pictui-e business<br />

scored its highest percentages, far<br />

ahead of previous years, exhibitors reported.<br />

Roadshow pictures ran extra shows<br />

which built business for the week way up.<br />

Some house records were broken. With the<br />

big pictures locked in, there were few openings<br />

this week. "The Prize" was the biggest<br />

of the openings at the Orpheum with a high<br />

average situation. "Take Off and Live"<br />

opened above average at the Pilgrim.<br />

Records were broken at the Beacon Hill<br />

with "Tom Jones," in its second week, and<br />

at the Saxon for "The Cardinal," in its<br />

fourth week. A near record was established<br />

at the Memorial for "Charade" in its second<br />

week. "Mad World," in its eighth week at<br />

the Boston, had the biggest business dm'ing<br />

the holiday week than at any time dui'ing<br />

its run, and bigger than opening. Outlook<br />

for the motion picture business in Boston<br />

in 1964 is considered "excellent" on the<br />

basis of the business racked up. A dull legit<br />

season, with few shows in town, has helped<br />

film houses here and exhibitors are mighty<br />

pleased with results obtained.<br />

(Average Is 100)<br />

Astor Who's Been Sleeping in My Bed? (Para),<br />

2nd wk 160<br />

Beacon Hill Tom Jones (UA-Loperf), 3rd wk 350<br />

Boston It's a Mad, Mod, Mod, Mad World<br />

(UA-Cinerama), 8th wk 250<br />

Capri Move Over, Darling (20th-Fox), 2nd wk ... .150<br />

Center Blood Feost (<strong>Boxoffice</strong> Spec); Victim (5R)..150<br />

Cinema, Kenmore Square—To Bed Or Not<br />

to Bed (Cont'l), 2nd wk 200<br />

Exeter— Any Number Can Win (MGM), 2nd wk 160<br />

Gary Cleopatra (20th-Fox), moveover, 8th wk 175<br />

Memorial Charade (Univ), 2nd wk 275<br />

Music Hall—The Sword in the Stone (BV), 2nd wk. . .225<br />

Orpheum—The Prize (MGM), 2nd wk 210<br />

Paramount— 4 for Texos (WB), 3rd wk 150<br />

Pilgrim—Take Off and Live (5R); Harold Lloyd's<br />

World of Comedy (Cont'l) ISO<br />

Pork Square Ladies Who Do (Cont'l),<br />

"'"<br />

2nd wk 175<br />

(Col),<br />

4th wk<br />

'Charade' Still Showing Strength<br />

As New Haven Holdover<br />

NEW HAVEN — Universal's "Charade,"<br />

held over day-and-date at the Stanley<br />

Warner Cinemart and the Redstone Milford<br />

Drive-In, scored a whopping 220 in its<br />

second week.<br />

Crown-Manioc (Col); The Old Dark House<br />

(Col), reissues 80<br />

Lincoln Murder ot the Gallop (MGM), 2nd wk 90<br />

Loew's College Move Over, Darling (20th-Fox). .. .115<br />

Charade<br />

Milford Drive-ln, Cinemart<br />

(Univ),<br />

2nd wk 220<br />

Paramount Who's Minding the Store? (Para) 105<br />

jger Sherman 4 for Texas (WB), 2nd wk 85<br />

halley—Cleopatro (20th-Fox), 2nd wk 190<br />

osses Well Above Average<br />

For Most Hartford Films<br />

HARTFORD — Universal's "Charade,"<br />

MGM's "The Prize" and Paramount's<br />

"Who's Minding the Store?" are pacing the<br />

town.<br />

Cine Webb—The L-Shoped Room (Col), 3rd wk.<br />

100<br />

150<br />

140<br />

Elm—The Sword in the Stone (BV), 2nd wk.. .<br />

E, M. Loew's—The Cordinol (Col), 2nd wk<br />

Loew's Palace Move Over, Darling (20th-Fox),<br />

2nd wk<br />

.130<br />

Loew's Poll—Charade (Univ), 2nd wk 180<br />

Rivoli— Ladies Who Do (Cont'l); Mr. Hulot's<br />

Holiday (Cont'l), reissue 135<br />

Strand— 4 for Texas (WB), 3rd wk 70<br />

Nutmeg Owners Form<br />

New Theatre Firm<br />

NEW HAVEN — Leonard Sampson and<br />

Robert G. Spodick, partners in the Nutmeg<br />

circuit, independent Connecticut operation,<br />

have incorporated another theatre firm to<br />

be known as Amity Theatre, listing 10,000<br />

shares ipar $10), commencing business,<br />

$1,000. The business address is 1 Lincoln<br />

St., New Haven, home office for Sampson<br />

& Spodick, operators of the Lincoln<br />

Allyn—Who's Minding the Store? (Para);<br />

Lafayette (Moco), 2nd wk<br />

.175<br />

Art Cinema Zazie (Seneca); Intimate Relations<br />

(5R) 100<br />

Burnside—The Prize (MGM), 2nd wk<br />

Cinerama— How the West Was Won (MGM-<br />

155<br />

Cmeroma), 29th wk 80<br />

and Crown, New Haven; Pine Arts, Westport:<br />

County Cinema, Fairfield and Norwalk,<br />

Norwalk. The unit is shortly to start<br />

building another indoor theatre in Wilton.<br />

Incorporators of the Amity Theatre are<br />

Sampson, Spodick, Clara P. Sampson and<br />

Pearl B. Spodick.<br />

Young Airer Patron Wins<br />

Keystone Sweepstakes<br />

FRAMINGHAM, MASS. — Miss Sandy<br />

Brown, 31 Rice Rd., Wayland, was presented<br />

a Keystone camera and projector<br />

by Wendell F. Clement, manager of the<br />

Natick Drive-In, and Fred Pitts, proprietor<br />

of the Fitts Photo Shop, as winner of the<br />

Keystone Sweepstakes.<br />

The special promotion was jointly sponsored<br />

by the drive-in and the photo shop<br />

in November, with the contest open to all<br />

patrons of the theatre.<br />

Dinner Theatre Plan Out<br />

SPRINGFIELD—Wally Beach,<br />

ex-Trans<br />

Lux Theatre manager in New York, now<br />

producer at West Springfield's Storrowton<br />

Music Pair, has shelved plans for a dinner<br />

theatre in the Agawam Shopping Center.<br />

At the same time, he has dropped plans to<br />

produce a series of one-night stage attractions<br />

at the downtown first-run Paramount<br />

Theatre.<br />

\<br />


. . for finest Projection . . . Compact<br />

Xenon Arcs<br />

Brighter Light on Screen<br />

• Longer Burning per<br />

* More Ecos<br />


January 13, 1964<br />

ejTI^OI^ products<br />

XnTSayr LAMPHOUSES •<br />

by Cinemeccanica<br />

BOON TON. N.J.<br />


fcy<br />

Chriitie<br />


!<br />

.<br />

Surprisingly Large Crowds Thus Far<br />

For Winter Shows at Conn. Airers<br />


theatres. If anything, 1964 should see a<br />

HARTFORD — Moving into midwinter. pronounced pattern of additional merger<br />

of independent and circuit interests. Just<br />

I Exploit More In '64' who will start the pace is yet to be determined.<br />

Lockwood & Gordon again distinguished<br />

1963 drive-in operations with a fine display<br />

of community endeavors, geared by<br />

Hartford district manager Bob Tirrell's<br />

efforts. This included audience-participation<br />

games and gimmicks, particularly in<br />

the preperformance moments at the L&G<br />

East Windsor. East Hartford. Sky-Vue and<br />

Torrington drive-ins.<br />

Fred Koontz III, resident manager at the<br />

L&G Waterford Drive-In, again had top<br />

cooperation from shoreline region automobile<br />

dealers, providing display of new<br />

models.<br />

Arthur M. Moger, New England district<br />

exploitation representative for American<br />

International Pictures, escorted John Ashley<br />

of AIP's deservedly top-grossing "Beach<br />

Party" on an intensive appearance schedule<br />

throughout the state; autographing sessions<br />

proceeded despite adverse weather in<br />

large cities and tiny hamlets.<br />

At the moment. Brooks LeWitt, owneroperator<br />

of the Berlin Drive-In, is providing<br />

free coffee after 10 p.m. on weekend nights.<br />

The plan has met with encouraging audience<br />

response, many patrons having expressed<br />

appreciation for the rather unique<br />

and novel drive-in gesture in the cold of<br />

winter<br />


I Take A Tip From Me<br />

Connecticut drive-in theatres equipped<br />

with free, electric in-car heaters have recorded,<br />

surprisingly enough, resoundingly<br />

strong boxoffice performance.<br />

Despite disheartening snow storms and<br />

attendant ills, the dozen-plus underskyers<br />

continuing to operate through the winter<br />

months have found weekend trade, in particular,<br />

well above average. Spokesmen willing<br />

to discuss this newest trend cite the top<br />

calibre of available product as the prime<br />

factor influencing attendance figures.<br />

Moreover, less of the heretofore "backbiting"<br />

urge on the part of certain outdoor<br />

interests—the trend to point up better concession,<br />

better screen quality, et al, as perhaps<br />

opposed to the next drive-ins—has<br />

gratifyingly enough appeared this winter.<br />

There's more institutional copy appearing<br />

in newspaper ads and for this the more farseeing<br />

theatre owners are indeed appreciative.<br />

Connecticut's 40 drive-ins, during 1963,<br />

experienced good boxoffice patterns, although<br />

drive-in men were quick to qualify<br />

this atmosphere with the need for topquality<br />

product to maintain the sustaining<br />

pace.<br />

Not so surprisingly, too, there has been<br />

no indication whatsoever from any quarter<br />

of this state pointing to any future drive-in<br />

theatre construction<br />

The feeling holds that Connecticut is<br />

saturated, at the moment, with drive-in<br />

Aid Ramtrnker To Gal Your<br />



From Depudabl*<br />



'<br />

CSHOULSar.^^^^<br />

every shroud has a<br />

silver lining<br />

when old<br />

liends<br />

get together<br />

for a real blast of<br />

grave robbery. •<br />

poisoning and<br />

multiple mayhem!<br />

KARLOFF...a<br />

fiend in need<br />

is<br />

a fiend<br />

indeed 1<br />

LORRE"<br />

a casket<br />

easel<br />

Americar, International<br />

'01<br />

THE<br />


PETEi^<br />

,,^.n\W<br />


...a verv<br />

reluctant<br />

corpse 1<br />

NTACT YOUR JhnEilcnn<br />

A ^niannationaL exchange<br />

American International Pictures of Boston<br />

46 Church Street<br />

Boston, Massachusetts<br />

Phone: Liberty 2-0677 or 78<br />

Branch Manager: Harvey Appell

. . . The<br />

with<br />

. . Allen<br />

. . Industry<br />

. . . William<br />

The<br />

. . Joseph<br />


Diehard \Viison, manager of Lockwood<br />

& Gordon's East Windsor Drivein.<br />

is vacationing after filling in for the<br />

holidaying Audrey Rushon of the L&G<br />

Windsor Plaza. Doug Amos, the circuit's<br />

general manager, leaves on holiday in mid-<br />

January.<br />

The marquee at the East Windsor Drivein<br />

is being used dui-ing winter months ( the<br />

i<br />

theatre is shuttered until spring to carry<br />

local announcements as a good will gesture<br />

Windsor Parent-Teachers Club is<br />

sponsoring a series of five Saturday matinees,<br />

which started January 4. at the Windsor<br />

Plaza.<br />

Hartford visitors: Ellis Gordon, statesrights<br />

distributor: Eddie Ruff and Mel<br />

Safner. Edward Ruff Associates; James M.<br />

Totman. SW zone manager, and Chester<br />

L. Stoddard. New England Theatres.<br />

Alt Moger, American International field<br />

exploiteer. will have a book published in<br />

March . M. Widem. Hartford Times,<br />

returned from Washington. DC. . . . George<br />

E. Landers. E. M. Loews, hosted Tom<br />

Tryon's family at "The Cardinal" screening.<br />

The Tryons live in suburban Wethersfield<br />

. . . Bernie Menchell. Outdoor<br />

Theatres Corp. of Connecticut, was a New<br />

York business visitor.<br />

i<br />

Providence,<br />

Norman Pader, MGM field exploitation<br />

man, completed a four-city tour<br />

Worcester. Springfield and Hart-<br />

ford i<br />

Kerstin Jonsson. in conjunction<br />

with MGM's "The Prize."<br />

Filmrow sources insist that major interests<br />

have been "scouting Bisliop's Corner<br />

"<br />

in West Hartford, one of the best-rated<br />

shopping districts in metropolitan Hartford,<br />

for a possible theatre site.<br />

The district, which includes Lord &<br />

Taylor among prominent retail outlets, has<br />

no theatre at the moment. The Shulman<br />

Central, a 1.000-seat subsequent run, is a<br />

mile away.<br />

James Collins, district manager for Smith<br />

Management Co.. conferred here with Alfred<br />

Alperin, Meadows Drive-In resident<br />

manager . pioneer M. J.<br />

"Mickey" Daly returned from New York<br />

booking meetings for his Spanish-language<br />

Daly, the only one of its kind in Connecticut.<br />

Richard Arlen will play his 227th film role<br />

in UA's "The Best Man."<br />

Want To Save Money?<br />

You may find just the equipment or<br />

service you ore looking for in the<br />


Published evei-y week In BOXOFFICE<br />

More Duties Are Assigned<br />

To SW's Alfred G. Swett<br />

NEW HAVEN—James M. Totman. Stanley<br />

Warner New England manager, has<br />

given Alfred G. Swett additional responsibilities<br />

as managing director of the newly<br />

constructed, de luxe Cinemart Theatre in<br />

the suburban Hamden Shopping Mart.<br />

Swett. based at the SW zone offices here<br />

for the past two years, will continue to<br />

supervise the zone flagship, the downtown<br />

Roger Sherman Theatre. He also will direct<br />

advertising and publicity for SW first-runs<br />

in the New England states.<br />

Swett. formerly Lynn. Mass., district<br />

manager for SW, at one time served as the<br />

circuit's Albany district manager.<br />

MAINE<br />

H fire has closed the Opera House, the<br />

only movie theatre in Millinocket. and<br />

there were no immediate indications when<br />

the establishment might be repaired and<br />

reopened. The blaze, which occurred December<br />

26. started in partitions near the<br />

projection booth, according to fire chief<br />

Chris Clark. It was apparently caused by a<br />

short circuit.<br />

The recently revised curfew ordinance<br />

which became effective in the Lewiston<br />

area December 20 specifies that the curfew<br />

for youngsters 17 years of age and under<br />

will be from 10 p.m. to 5 a.m.. instead of<br />

the previous 9:15 p.m. deadline. Approximately<br />

a year ago, the youth commission<br />

started a review of the old ordinance and<br />

made a series of recommendations to the<br />

police commission, which approved the new<br />

version of the ordinance July 30.<br />

New Screen Installation<br />

For SW Hartford Strand<br />

HARTFORD— Stanley Warner plans to<br />

close the 1.500-seat Strand for three days<br />

prior to the January 17 world premiere of<br />

Continental's Wonderama attraction, "Mediterranean<br />

Holiday," to permit installation<br />

of a new screen measuring 60 feet wide and<br />

20 feet high.<br />

William Decker, Hartford resident manager,<br />

is to host top industry figures and<br />

press representatives at a Staller Hilton<br />

dinner prior to a January 16 invitational<br />

screening.<br />

Harry K. McWilliams of the Continental<br />

exploitation staff arrived to work on advance<br />

promotion.<br />

NEW H >\\/ f W<br />

rirslli<br />

Tn the first exchange policy of its kin<br />

in Connecticut, the independent Rivol<br />

Hartford, is accepting phone reservation<br />

for the Bailey Whalley, New Haven, exclu<br />

sive Connecticut engagement of 20th-Pox<br />

"<br />

"Cleopatra. film has yet to be sched<br />

uled for a Hartford opening.<br />

An exhibition of paintings by Sybil Gold<br />

smith of Darien opened at the Sampson <<br />

Spodick County Cinema, Fairfield, in con<br />

junction with Universal's "Charade"<br />

Henry Cohan, manager of the Perakc<br />

Theatre Associates' Beverly, Bridgeport, 1<br />

recipient of the Bridgeport Black Roc<br />

Section Businessmen's merit citation fc<br />

contributions to the community's well<br />

being. He annually hosts highway and tiaf<br />

fie safety shows for children.<br />

Sal Adorno jr., owner-operator of th<br />

Middletown Drive-In. Middletown. is book<br />

ing the underskyer again himself. For<br />

while, bookings were assigned to independ<br />

ent servicer Frank Ferguson . {<br />

Boyle. 51. court reporter for the Norwic<br />

Bulletin, died suddenly. Prior to joining th<br />

newspaper eight years ago. he had worke<br />

for Loew's Theatres for 28 years, most re<br />

cently as manager of Loew's Poll. Norwicl<br />

S. H. Fabian, president; Harry Kalmini<br />

general manager, and Nat Peldman. assist<br />

ant general manager, all of the Stanle<br />

Warner Management Corp., were in fror<br />

New York for meetings with James M. Tot<br />

man, zone manager.<br />

Sampson & Spodick's Nutmeg circuit ha<br />

installed a new screen and soimd facilitie<br />

at the first-run County Cinema. Fairfiel<br />

Elder, eastern division manage<br />

for Loew's Theatres, met with Sidney E<br />

Kleper, Loew's College.<br />

Jack Webb Sues Warners<br />

On His Contract Rights<br />

From Western Edition<br />

HOLLYWOOD—Jack Webb, fired De<br />

cember 20 by Warner Bros, as head of th<br />

television department, has filed suit de<br />

manding that the studio pay him $3,00<br />

weekly for the more than two years he say<br />

his contract runs, and asks rulings o<br />

other terms of the contract, principally o<br />

his right to work elsewhere and on th<br />

studio's right to call him back to work J<br />

it<br />

so desires.<br />

Perakos Completes Swing<br />

j^^^^^ ^ j^.^^<br />

NEW BRITAIN -Spene P. Perako.s. vici'<br />

president and general manager of Perakos<br />

Theatre Associates, completed a swing of<br />

circuit installations across northern Connecticut.<br />

Coffee for Airer Patrons<br />

BERLIN. CONN t)\vni'r - manager<br />

Brooks LeWitt of the Berlin Drive-In is<br />

serving free coffee after 11 p.m. these<br />

winter nights.<br />

Screens Lassie Reissue<br />

STAMFORD. CONN.—A reissue. "Lassie<br />

Comes Home," costnrring Roddy McDownll<br />

und Elizabeth Taylor, was screened at the<br />

Stamford Jewish Center. Members weri'<br />

charged 60 cents; nonmcmbers, 90 cents.<br />

BOSTON- Jacob Moger. father of Al<br />

Moger. exploitation chief of American In<br />

ternational Pictures Boston branch, die<br />

following a long illness January 2. He wa<br />

associated v.ith his son in the advertlsin<br />

business in Boston.<br />




Sovt Carbon Coit<br />


—<br />

—<br />

— —<br />

—<br />

including<br />

• such<br />

. . . the<br />

...<br />

^f^ First 1964 Week Big<br />

'<br />

*I 0! its<br />

°'=*eSainpsoi<br />

AFaufieHjjj<br />

Throughout Montreal<br />

MONTREAL—Leading Montreal cinemas<br />

enjoyed good boxoffice business in first full<br />

week of the new year, the programs proving<br />

attractive enough to have most of the<br />

theatres regularly well-filled with patrons<br />

celebrating the coming of the new year.<br />

still<br />

"Cleopatra" at the Alouette continued to<br />

attract good crowds after some 28 weeks of<br />

showing and at the Cinerama's Imperial<br />

It's a Mad, Mad, Mad. Mad World" proved<br />

Oi very attractive.<br />

e Pen<br />

Alouette Cleopatra (20th-Fox), 28th wk Excellent<br />

tern<br />

Avenue Heavens Above (SR)<br />

Good<br />

Copitol Who's Minding the Store? (Para) Good<br />

B<br />

Cinema Place Ville Mane The Conjugal Bed<br />

i«n! citation<br />

(IFD), 2nd wk Excellent<br />

Dorvol Theatre The Incredible Journey (BV),<br />

tomiii<br />

2nd wk<br />

Good<br />

'•Jiglii<br />

Imperial— It's a Mod, Mad, Mod, Mad World (UA-<br />

Cineramo) 3rd wk Excellent<br />

Kent The Leopord (20th-Fox) Good<br />

Loew's<br />

wk The Wheeler Dealers (MGM), 2nd Good<br />

"•operator<br />

PolQce Toke Her, She's Mine (20th-Fox) Good<br />

of<br />

55 Days ot Peking (AA), 9th wk Good<br />

Westmount The Haunting (MGM)<br />

Good<br />

Fa<br />

M lliinself.<br />

'•mi to li<br />

fnortojoiaiii!<br />

^0, he had we<br />

2S years,<br />

«'s Poll, Sore<br />

T Hany Kalii<br />

at Peldman, as<br />

111 o! the Stai<br />

'o:?, nre m i<br />

liihJanesSI.I<br />

Siianeg cirtiiit<br />

Lid sound facili;<br />

taenia, Fairfi<br />

ndiTiflonmaiii<br />

e: v.th<br />

Rights<br />

'Good' to "Excellent' Grosses<br />

Non^ For Toronto Holiday Fare<br />

TORONTO—Holdovers featured this week<br />

at major theatres as holiday business continued<br />

at a high level. Among the best were<br />

"Tom Jones" at the Hyland, with newspaper<br />

critics classing it as outstanding: "The Cardinal,"<br />

at the Tivoli: "It's a Mad, Mad,<br />

Mad, Mad World," at the Carlton, and<br />

"Charade" at the Uptown. After two weeks<br />

of "Kings of the Sun," Loew's turned to<br />

"The Prize" while the Imperial played a<br />

new one "4 for Texas" to follow "Who's<br />

Minding the Store?" which took a second<br />

week at the Nortown.<br />

t, fired<br />

_ itiici o!<br />

siiii<br />

M<br />

ttomrl<br />

;: fa-her o:<br />

'<br />

jf<br />

.wencst<br />

itos<br />

W<br />

a tie *"<br />

Carlton— It's a Mad, Mod, Mad, Mad World (UA-<br />

Cinerama), 2nd wk Excellent<br />

Hollywood Take Her, She's Mine (20th-Fox),<br />

2nd wk<br />

Good<br />

Hyland<br />

Imperial—4<br />

Tom Jones (UA-Lopert),<br />

for Texas (WB)<br />

2nd wk Excellent<br />

Very Gooa<br />

Loew's-The Prize (MGM) Very Good<br />

Nortown Who's Minding the Store? (Poro),<br />

2nd wk<br />

Good<br />

Tivoli—The Cardinal (Col), 2nd wk Excellent<br />

Towne The Conjugal Bed (IFD), 2nd wk Good<br />

University- Cleopatra (20th-Fox), 29th wk. ..Very Good<br />

Uptown Charade (Univ), 2nd wk Excellent<br />

Booming Attendance Makes<br />

Holidays Happy in Vancouver<br />

VANCOUVER—Motion pictm-e exhibition<br />

was a booming business throughout the<br />

Christmas holidays with lineups all over<br />

the city for all types of shows.<br />

Capitol—Take Her, She's Mine (20th-Fox),<br />

2nd wk<br />

.Good<br />

Odeon—The Cordinal (Col), 2nd wk<br />

Orpheum The Incredible Journey (BV), 4th<br />

wk Very Good<br />

Stanley Cleopatra (20th-Fox), 26th wk<br />

Good<br />

Strond Windjammer (Cineromo), reissue, 8th wk.. .Good<br />

Studio Women of the World (IFD), 2nd wk Good<br />

Vogue, six other theatres Chorade (Univ),<br />

2nd wk<br />

Good<br />

Stanley Fisher, Detroit,<br />

Is Film History Expert<br />

From Mideast Edition<br />

DETROIT—Stanley Fisher, former MGM<br />

salesman, is becoming recognized as an authority<br />

on the early days of the motion picture<br />

business, with his second published<br />

correction in recent weeks of statements<br />

about film history in the local newspapers.<br />

Fisher challenged a feature story in the<br />

Detroit News, In connection with the remodeling<br />

of the Adams Theatre, referring<br />

to the first Majestic Theatre as being "on<br />

Woodward across from Hudson's."<br />

Actually the Majestic was located a block<br />

north between Grand River and Clifford.<br />

BOXOFFICE January 13, 1964<br />

Three-Fourths of Films Being Shown<br />

In Quebec Province Are in French<br />

MONTREAL — According to a survey<br />

made by Montreal's French daily La Presse,<br />

75 per cent of the motion picture productions<br />

shown in Quebec province are now<br />

in the French-language, compared to only<br />

25 per cent in the years preceding World<br />

War II.<br />

Citing figures from Unifrance Film of<br />

Montreal, and also the National Film<br />

Board, La Presse reports that of a total<br />

of 417 films appearing on Quebec screens<br />

in the last year < television), 151<br />

were produced in the U.S., 103 in Prance,<br />

61 in Britain and 44 in Italy. Thus French<br />

films were in a strong second place.<br />

For previous years, the percentage of<br />

French-language films in distribution was:<br />

18 per cent, 1958; 15.2 in 1959; 21 in 1960,<br />

20.5 in 1961 and 24 per cent in 1962.<br />


La Presse noted that Famous Players<br />

Canadian-United Amusement Corp., controlled<br />

by Paramount Pictures Corp. of the<br />

U.S., dominates exhibition in this city and<br />

province. The FPC-UAC interests operate<br />

35 of the 57 motion picture theatres in<br />

Montreal and 5 of the most important<br />

showplaces in the province. In the last<br />

week of September, for example. La Presse<br />

reports, 23 first-run theatres in this city<br />

all operated by UAC, with a total of 28,600<br />

seats, were showing French-language films,<br />

and their combined boxoffice receipts for<br />

that week represented approximately onethird<br />

of the motion picture theatre receipts<br />

in Quebec province. These theatres showed<br />

product almost exclusively made in the<br />

U.S. or distributed by U.S. companies.<br />

However, a UAC change in policy is welcomed<br />

by La Presse, which notes that the<br />

United Amusement Corp. group has begun<br />

to show American films carrying French<br />

subtitles, as in the case of "55 Days at<br />

Peking" cm-rently at the Seville, thus<br />

giving recognition at last to a longstanding<br />

fact—that this city and province is dominantly<br />

French in its language and culture.<br />

Consolidated Theatres, a subsidiary of<br />

UAC, also has converted the Princess on<br />

St. Catherine, longtime English-language<br />

house, to all French under the name of<br />

Le Parisien.<br />


The article mentions that the Odeon<br />

circuit, which controls