Boxoffice-October.18.1965

OCTOBER 18,
^Eu^^^U /y/&&&rL
T^ctuAe. SL^4^
vLi
:it I
A scene from "HELP!" in which the Beatles have madcap adventures because of a ring
which Ringo wears and cannot remove from his finger. The United Artists release won
the September BOXOFFICE Blue Ribbon Award, as both outstanding and good entertainment
for family. Notional Screen Council members voted it the Award page 15.
Report on
National Allied
JATIONAL EXECUTIVE EDITION
•ctiaiul
New
Convention
—Poge 3

. Manoging
THE NATIONAL FILM WEEKLY
Published in Nine Sectional Editions
BEN
SHL YEN
Editor-in-Chief and Publisher
DONALD M. MERSEREAU, Associate
Publisher & General Manager
JESSE SHLYEN. .
Editor
CLYDE C. HALL. . .Hquipment Editor
ALLEN C. WARDRIP. .. .Field Editor
SYD CASSYD Western Editor
MORRIS SCHLOZMAN, Business Mgr.
Publication Ollices: 82: Viui Kriiiii BItd.,
Kansas tity. .Mo. 64124. Jesse Shiyen,
Managing Editor; .Mien C. Wardi Ip. Kleld
Editor: Morris Schlozmajl. Business .Manager:
Clyde C. Hall. Ilie Modem Theatre
Section. Iclcphoiie CHestnut 1-7777.
Editorial Offices: 1270 Sixth Ave., Rockefeller
renter. New York. N.V. 1002U.
llun.ild .M. Mersereau, Associate Publisher
k General Managei : Frank Leyendecker.
News Editor. Telephone CtJluoibus 5-6370.
Central Offices: Editorial— 920 N. Michigan
Ave.. Ciiicago 11, Hi., Frances B.
flow. leleiihone superior 7-3»72.
Western Offices: 6362 Hollywood Blvd.,
Hollywood, Calif. 90028, Syd Cassyd,
Telephone Hollywood 5-1186.
London Office— Anthony Gruncr, 1 Woodberry
\V:iy. Kinchley, N. 12. Telephone
Hillside 6733.
The MODBKN THEATRE Section is Included
in one Issue each month.
Albany: J. Connors, 165 No. Pearl St..
Albany. N.Y. 12207.
Atlanta: Genevieve Camp, 166 Lindbergh
Drive, N.E.
Baltimore: Geoige Browning, 208 E.
25th St.
Boston: Guy Livingston, 80 Boylston,
Boston, Mass.
I'liar.otle: Blaiii-he Carr. ;il2 E. Park .\ve,
Cincinnati: Frances Hanford, Box 20138.
861-7180.
Cleveland: W. Ward Marsh, Plain Dealer.
Columbus: Kred Oestreicher, 52^4 W.
North Bioadviiiv.
Dallas: .Mable Giiinan. 5927 Winter.
Denver: Bruce Marshall, 2881 S. Cheiry
Way.
lies .Moines; Pat Cooney, 2727 49til St.
D«:lroit: H. F. Reves, 906 Fox 'Hieatre
Bldg., woodward 2-1144.
Hartford: Allen M. Widem, 249-8211.
Indianapolis: Norma Geraghty, 408 N
Illinois St.
Jacksonville: Robert Cornwall, 32:13 College
St.. ELgin 6-4967.
Manchester, N.H.: Guy Langley, P.O
Bo.\ 56.
Memphis: Null Adams, 707 Spring St.
Miami: Martha Liimmus. 622 N.E. 98 SI.
.Milwaukee: Wm. Nichol, 2251 S. Layton.
Minneapolis: John Pankake. 729 8th Ave.
S.E.
.New Orleans: Mrs. Jack Auslet, 2288%
St. Claude Ave.
nklahoma City: S.im Brunk. 3416 N
Viiginia.
Ilmaha: Irving Baker, 5108 IzanI St.
Philadelphia: George Metxger. 493 Norwood
Ave., Warminster. Pa.
Pittsburgh: R. F. Klingensmlth. 516 Jean
ette, Wilkinsbiirg. 412-241-2809.
Portland. Ore.: Arnold Marks. JiHirnal.
St. Louis: Myra Stroud, 4209 Bllenwnod
Ran Francisco: Dnioies Bani.sch 584
Argiiello Blvd. SF.18 BAyvlew 1-5713.
Washington: Virginia R. Collier. 212!1
Florida Me.. N.W. DUpont 7-08.92.
IN
CANADA
Montreal: Room 111. C.O.T.C. Bldg.,
619 Belmont St. Jules Larochelle.
St. John: P.O. Box 219. Sam Bahb.
Toronto: J. W. Agnew. 274 St. John's
Road.
Ottawa: Wm. GIndlsh. 75 Rplmont Ave.
Winnlpeg: Bob Hucal. 426-294 Porliue
Vancouver: Jimmie Davie. 2170 W. 12th.
Member Audit Bureau of Circulations
Published weekly, except one Issue at
yonrend. by Associ.ited Publications. Inc..
825 Van BranI Rlvd.. Kans.is Oty. Missouri
64124. Siihscription rates: Sectional
Edition. $5 per year: foreign, $10. National
Executive Edition. $10: foreign
$15. Single copy 35c. Second class postace
rviiid .Tl Kansas City. Mo,
OCTOBER
Vol. 87
1 8, 1965
No. 26
Guest Editorial
By
The Academy Conceives, Achieves Objectives
ARTHUR FREED
President, .\cademy of Motion Picture .Arts and .'^riences
FILM
IMJUSTKY leaders who first met to form
the Academy of Motion Picture Arts and
Sciences in May. 1927. envisioned an organiza-
(ion dedicateil to the ideal of improving the artistic
quality of the medium, then an infant yet
to find its voice.
There were 36 charter members — familiar
names such as Schenck, Hays, Mayer, Pickford,
DeMille, Fairbanks, Lloyd, Nagel—and their first
act was to develop an awards presentation.
But the Academy was designed to do more
than allow the industry to honor its own.
Academy purposes and objectives developed
through the years by a representative board of
governors:
Foster cooperation among creative leaders of
the industry for cultural, educational and technological
progress; recognize outstanding
achievements within the industry: cooperate on
technical
research and improvement of methods
and equipment: provide a common forum and
meeting ground for various branches atid crafts:
represent the viewpoint of the actual creators
of the motion picture, and foster
educational activities
between the public and the industry.
That our non-profit, honorary organization
has met these responsibilities is reflected in .38
continuous years of performance and progress.
The Academy is virtually the only body that
can claim kinship with the industry's founders
as well as an important role in industry development.
It may well serve as the rallying point for
tomorrow's goals.
Cultural interests, select membership and international
prestige have made the Acadcnn
invaluable to the industry it serves. Stature of
the organization has grown until today it exerts
an influence in its field similar to that of a uni-
\(M>ity in its community.
The Academy embraces 13 branches of filmmaking:
acting, administration, art direction,
cinematography, direction, executives, film editing,
music, production, public relations, short
subjects, sound and writing.
The 26-member board of governors comprises
tuo representatives from each of the branches.
Governors serve a
two-year term, with only oi
representative from each branch elected annu^
ly. This assures the balance between experieni
and "new blood" so vital to any organization
well-being.
Membership in the Academy is only by im
tation of the Board and limited to those wl
have achieved distinction in the arts and scienc
of the motion picture industry. The total no
approximates 2.800.
There is activity the year 'round.
Our library contains more than 8,000 till
and is a daily source of reference for studios ar
students of the film art.
The Academy Awards Theatre in Hollywoc
seats 1,000, is one of the best equipped in tl
world, and—because of the near-f)erfect acoustl
—is often used by studio sound departments
test sound for pictures in production. It is a
used for special screenings and forums fi
Academy members.
A Players Directory is published every foK
months by the Academy. It was instituted at ill
dustry request in 1937 and today is consider
"the casting director's Bible."
Bulletins for writers, directors and productid
personnel also are issued by the Academy,
a monthly basis. They contain an up-to-date III
of credits and other relevant information.
The Annual Academy Awards, as old as
Academy itself, have served to raise the sta:
ards of motion picture production educational!
culturally and technically, and have helped
dignify the film medium.
Perhaps they best presage the future of Hell
wood, as the industry looks to
196,5.
the years beyoi
Whatever the artistic innovation or tech
logical breakthrough and whenever the chan|
in ideals, attitudes or interests, they will be
fleeted each time an Academy envelope is open
and an artist or craftsman steps forward to W
cept his gold statuette.
And "Oscar" already has broken tiie trai
tional boundaries of Hollywood to become
world-respected symbol of niotion pictui
achievement.

I new
ALLIED IN FINAL CONVENTION
CONSIDERS MAJOR PROBLEMS
Product Shortage, Trade
Practices Are Issues
Under Discussion
By R. P. KLINGENSMITH
PITTSBURGH—Allied States Ass'n of
Motion Picture Exhibitors closed its 36th
—and final — annual convention at the
Penn-Sheraton Hotel here Thursday night
(14 » and it was a great show. More or
officially Allied continues in operation
less
and expires at the same time, pending only
the official merging with Theatre Owners
of America on January 1 into the National
Ass'n of Theatre Owners.
OFFICERS ALL RENAMED
Whether this was AUied's biggest and
best convention, as many indicated, it was
interesting beyond expectation. There was
little in the way of "action," with everything
"cut and dried" in advance and
there were no particularly new problems.
With the upcoming new affiliation and new
identity for the organization, such program
events as election of officers and appointment
of committees were not on the
agenda.
All officers, including president Jack
Armstrong, were renamed by the board of
directors at its Monday ill) session to
serve the remaining few weeks until the
organization comes into being.
The four days were rewarding in general
discussions. Sessions devoted exclusively to
business were well attended and many exhibitors
participated in painting pictures
of their own situations, their exchange
centers, practices and policies, comparing
notes and listenmg eagerly to the experiences
of other exhibitors.
The membership in attendance here
seemed 100 per cent agreeable to the merger
with TOA and not one dissenting voice
was heard.
AGREE ALL MUST WORK HARDER
Following the keynote addresses and welcomes,
the first convention session was ini
troductory and discussions were of a general
nature. The serious business meetings
came on Tuesday morning with Irving
Dollinger and Ray Vonderhaar as directors.
Film buying and booking problems,
with a shortage of product described as
the worst in the history of the business,
kept both audiences in serious consideration.
Reports on disappointing upcoming
product brought only the response that
exhibition must work harder and that
film producers-distributors must be urged
also to work harder to bring forth a more
acceptable program of motion pictures.
Dollinger chaired the session dealing
with first runs and key towns, and it was
generally agreed that in those situations
"most everjrthing is messed up." It was
stated that most film companies have
given adjustments on bad pictures and
that the Justice Department is looking
into the matter and "insisting on results."
Each film company was discussed in re-
BOXOFFICE October 18, 1965
Autumn Film Release Lineup Termed
'A Disaster in Armstrong Speech
PITTSBURGH—Tei-ming the merger of
Allied States Ass'n and Theatre Owners of
America into the new National Ass'n of
Theatre Owners a "milestone and a tremendous
opportunity for an industry that
desperately needs harmony and understanding,"
Jack Armstrong, Allied president,
on Tuesday «12i outlined the most
pressing problems demanding solution
from the new organization.
Speaking before the 36th annual convention
of Allied, Armstrong said there are
many problems, but the most important
"is the lack of quality product and the
continuity of orderly release of an adequate
supply to fill the requirements of
the expanding motion picture theatre market."
He challenged distribution to justify its
autumn release schedule, teiTning it "a
disaster" and asserting that distribution
must share its full responsibility. "They
must recognize the hardship they are creating
and the inability of the motion picture
theatres to cope with this nightly TV
motion picture suicide with the release
schedule that confronts us for the latter
thud of this year.
"Only the large, diversified, publicowned
companies can avoid financial ruin
mider these conditions," Amistrong said.
"In my opinion, the first order of business
for the National Ass'n of Theatre Owners
is to solve and improve the supply of quality
product to om- theatres. I invite distribution
to demonstrate theu' willingness
to increase the supply of product that will
develop the full potential of the motion
picture theatre business.
gard to its product for the past year and
its releases for the final four months of
1965.
An almost unanimous desire was expressed
that the distributors would "presell"
pictures as in the past. One former
exploiteer for a distributor said that a
"gimmick" still is the thing to sell a picture
and that most film companies "are
in a mt." He said that often radio and
T'V ads have no effect, but that a man
with a banner walking up and down a
given street would "sell" a show, and, he
added, if the man got himself aiTested,
"that's always good, too."
The new clause in Universal contracts
came under discussion as did United Artists'
sales terms.
The lack of advance advertising material
was severely criticized, with exhibitors
charging that often bookings are fulfilled
but pressbooks are not available.
Changing titles and ads after release also
came in for discussion, as did alleged
conspiracies, closed towns, scales, floors,
"There are other trade practices which
continue to plague om- evei-yday existence,"
Ai'mstrong continued. "The whole concept
of blind bidding is without parallel in
destructiveness in any other business. Later
in this convention a Code of Ethics
will be proposed to effectively deal
with this subject. I am confident when the
final di'aft is adopted by this industi-y, it
will create a fan- method for distribution
and exhibition to conduct their business.
"A flexible sales policy must be found
that will allow all of the quality product to
play in every theatre in some reasonable
time in each territory," Armstrong m-ged.
"No motion pictui'e theatre can survive
without flexible terms and many flexible
realistic availabilities for the towns under
25,000 people in many areas of the country.
"As the large circuits have removed
themselves from these smaller commmiities,"
he continued, "less and less attention
has been given to them by distributors.
The smaller the community, the more
oppressive the present sales policy. Distribution
must realize that these communities
camiot maintain theu- properties,
theii' image or a reasonable opportunity to
expand their business. Distribution cannot
continue to be cold and um-esponsive
to the needs of the less affluent exhibitors."
There are other problems also, Annstrong
said, adding, "and last but not
least, I believe that NATO must develop
a research program that can effectively
contribute to the expansion of its potential
mass audience. It must contribute to
better theatre management and better public
relations."
splits, bids, runs, escape clauses and inflation.
Vonderhaar, president of North Central
Allied, moderated the session for subruns
and small towns, which found many of
the same problems imder discussion, with
the added problems of damaged film
prints.
A motion picture product session, with
film reels and rushes, was a Wednesday
afternoon feature, the 1966 product preview
being offered at Associated Theatres'
Gateway Theatre. The final showmanship
session on Thursday afternoon spotlighted
advertising.
The daily luncheons, breakfasts and
dinners and banquets were capacity social
events and highlights. The women enjoyed
a luncheon and style show at South Hills
Village and also cruised the Monongahela
and Allegheny rivers and the Ohio which
they foiTn at the Point a few blocks below
the convention hotel.
Entertainment hits of the convention
(Continued on page 6)

LAUNCHES UNIVERSALS
A HAPPY HOLIDAY HIT FOR CH
" T^^^,.-',- '..1^
A SPECIAL PINOCCHIO IN OUTER SPACE
FLOAT WILL BE ONE OF THE HIGHLIGHTS
OF THE ANNUAL MACY'S THANKSGIVING
DAY PARADE. IT WILL BE SEEN BY MILUONS
OF VIEWERS IN COLOR ON NBC-TV!
FxniTiNfi NaimNoi iniiR.*;
'Tinocchio in Outer Space'' Float
featured in Macy's Parade will be used in similar activities in key cities
throughout the country and will tour other locales for promotion
and publicity!
Arnold Stang, the voice of Nurtle, will participate in pre-opening
campaigns in important keys nationally and will dress in Nurtle
costume for appearances on national and local Children's TV shows!
Norm Prescott, producer and former Radio personality, will add to
campaign excitement making personal appearances for Radio, TV and
Press activities everywhere!

ss ---
FLAIR INDUSTRIES: 2 PINOCCHIO IN OUTER SPACE friction
toys: A space ship with Nurtle and Pinocchio; and Astro,
The Space Whale.
IJDDLE-TEENS:
Making 3 specially designed frocks for little
misses, using material with PINOCCHIO IN OUTER SPACE prints.
PINOCCHIO IN OUTER SPACE Comic book and coloring book.
WELDON PAJAMAS Boys' pajamas made of fabric with
PINOCCHIO IN OUTER SPACE designs.
PINOCCHIO IN OUTER SPACE Novelty jewelry by
CHARLES WERTHEIMER
^YSER-RGTH: Bedroom slippers decorated with PINOCCHIO
IN OUTER SPACE emblems.
»
"'°"^omn,^Ku^
k

—
j
Film Production by NATO
May Be Needed: Redstone
PITTSBURGH—A call for the new National
Assn of Theatre Owners "to launch
a dramatic once-in-a-Iifetime effort to
alter the basic economic forces which are
now propelling the industry to a destination
called 'disaster' " was issued at the
opening luncheon session of the Allied
States Ass'n 36th annual convention here
Monday illi by TOA president Sumner
M. Redstone.
PRODUCTION COSTS BLAMED
Unless a plan is evolved to alter these
economic forces. Redstone asserted, "then
exhibition must be prepared again to make
a direct entry into the area of motion picture
production." For, the TOA executive
told the convention, the heart of the industry's
economic plight is the "economics
of production."
Praising the merger of Allied and TOA
into the new NATO organization, Redstone
outlined the problems of exhibition and
said natm'ally there is discord among exhibitors.
"Confronted as we are with the
disastrous and inexorably worsening decline
on the supply of motion pictui'es,
confronted as we are with market conditions
which find their duplicate in no other
industry, we each of us have learned to
employ every aggressive and competitive
weapon at our disposal in an unhappily
bitter struggle for oui- existence," he said.
"Never in the history of motion picture
exhibition has the need for unity, has the
need for marshalling oui' talent and our
resoujxes, been more overwhelming," he
added.
The industry, Redstone continued, "is in
dire trouble." He pointed to the shortage
of motion pictui-e product during the last
spring season and said, "The period which
you are now entering, the period of fom'
months from September to Christmas will
be, from the standpoint of the availability
of quality motion pictures, one of the most
disastrous that has ever confronted motion
pictm-e exhibition."
COMES AT NEW TV SEASON
"This comes at a time—in the fall
when television is climaxing a ten-week advertising
campaign, designed to captm-e
yom- patrons for what hais turned out to be
decidedly inferior television programing.
And, so, when we most required an abundance
of quality motion pictures, when we
could make most powerful use of such
product, we were left without the means of
combatting even the inferior entertainment
offered by the television networks."
Exhibition's investment of hundi'eds of
millions of dollars in recent years in
new theatres and in modernization, Redstone
said, "was not supported by a corresponding
increase in the production of
motion pictm-es." While exhibitors have
always asked for more and more product,
he said, "never in the history of our
industiT have we begun to face the crisis
which is now upon us."
Distribution did not willingly foist the
product condition on the industry, Redstone
admitted, saying, "for the distributors
Top photo shows Jack Armstrong,
left, and Sumner M. Redstone, right,
shaking hands after making their keynote
speeches at the final Allied convention.
In the bottom photo Frankie
Avalon, right, discusses his entertainment
role at the convention with R.
F. KUngensmith of BOXOFFICE.
of motion pictures are caught up by those
economic forces of production which, while
once perhaps within their control, are now
threatening the destinies of the distribution
companies themselves."
"At the heart of the problem," he said,
"is the economics of production. No longer
are there stable production and distribution
companies able to depend upon the
loyal support of countless performers and
other employes engaged in the production
of motion pictures.
"We witness instead a scene of vicious
competition among the distribution companies,
competition for directors, competition
for writers, competition for performers,
competition for story material. Each
motion pictui'e distributor, pitted against
the other, each one gambling hundreds of
thousands, millions of dollars just for the
right to make a given motion picture, each
one competing with the other for stars, at
a cost of hundreds of thousands of dollars,
millions of dollars sometimes, with profit
participations in gross receipts and with
the pictui-es often not even belonging to the
companies which finance them, but rather
to the talent engaged in their production.
"The result is as inescapable as night
follows day," Redstone continued. "Pictm'es
that should cost several hundred
thousand dollars cost several million dollars.
Pictures that should cost two or three
million dollars cost ten or 12 million dollars.
Financial risks which the companies
must take, accordingly, must be divided
among fewer pictures and. accordingly,
fewer pictures must be produced. The investment
on those pictui'es is so dispropor
tionate to their real value and the potential
loss on an unsuccessful pictm-e is
far greater than the ventm'e warrants that
exliibitors face not only the spectre of a
quickly diminishing supply but are coa
fronted with a picture cost which is, at a
rapidly accelerating pace, becoming prO'
of all
hibitive."
Pointing out that the resom'ces of NATO
are "monumental, encompassing not only
billions of dollars of assets, but an untold
wealth of talent and wisdom," Redstone
said, "The effective and constructive use
these resom-ces of motion picture exhibition
is more practical now than ever
in the history of our industry."
He pointed to exhibition's past efforts at
motion picture production and the frustrations
encountered in such a program,
but asserted that "unless within a few
short months a plan is evolved in which
these economic forces can be altered in
partnership between exhibition and distribution,
then exhibition must be prepared
again to make a direct enti-y into the
area of motion pictm'e production."
"I am aware of the difficulties," the TOA
executive said. "I am aware of the deficiences
in knowledge that we exhibitors
have. I do not arrogantly suggest that we
exhibitors can easily overcome the monumental
difficulties now faced by the distribution
companies engaged in financing
production. But it is our world that is
at stake. It is our investment of billions
of dollars that is at stake. It is om- business
lives that are at stake.
"Discouraging as exhibition's track record
may be in the area of motion picture
production," Redstone concluded, "I m-ge
upon you that you blind yourselves to past
failm-es. Times of crisis call forth unknown
reservoirs of courage and ingenuity.
The time of crisis is now."
Allied Discusses
Major Problems
(Continued from page 3)
were Frankie Avalon, American International
Pictui-es star, who performed
at the dinner hosted by that company
Tuesday evening, and the comedy team of
Marty Allen and Steve Rossi, who headlined
the Coca-Cola Co. -sponsored awards;
banquet concluding the convention.
Avalon put on a one-man show, singing,
clowning and playing his ti-umpet for
more than an hour.
At the Thursday night banquet, the
Allen-Rossi team received a special award
from Allied as "the logical successors to
those great laugh-makers who have contributed
so much to the entertainment of
the public and to the success of the motion
picture industry. Their jet-age comedy
antics and topical spoofery promise to set
a new high in screen hilarity."
It was at this banquet that Allied paid
tribute to the year's industry notables
with the presentation of the organization's
annual awai'ds. Acceptmg these honors
were Robert H. O'Brien, "Man of the
Year"; James Carreras, "Showmanship
Award"; Martin Ransohoff, "Producer o^
the Year"; James Stewart, "Distinguished
Actor Award"; Ann-Margret, "Star of th(
Year," Rosemary Forsyth, "New Star o:
the Year," and Elizabeth Hartman, "StaJtl
'
of the Future."
BOXOFFICE October 18, 1963

]EAR AFTER YEAR THE WORLD'S GREATEST
, PORTS SPECTACLE GROWS MORE EXCITING

Milton London Cautions
On Censorship, Taxation
PITTSBURGH—Milton H. London, president
of Allied Theatres of Michigan and
executive director of
Allied States Ass'n,
speaking before that
organization's 36th
annual convention
.
here Monday ( 1 1 1
outlined the accomplishments
of 1965 in
the fields of censorship
and taxation,
but warned exhibitors
not to allow themselves
to be lulled into
a sense of false se-
Milton London
curity.
"The beginning of the year," London
said, "brought two historic decisions of the
U.S. Supreme Court, declaring the censorship
of motion pictm-es to be the sole prerogative
of the couit and declaring that unilateral
censorship by local boards with
your state censorship boards to be unconstitutional.
The year saw the end of federal
excise tax on theatre admissions. This
tremendous back-breaking bui-den we carried
for so many years of having, at one
time. 20 per cent of the gross siphoned off
the top essentially comes to an end (and
this will be the first time since 1917) on
December 31 of this year.
"We entered the year concerned greatly
about the state legislatures," London continued,
"but most of them adjom-ned without
putting the bite on us. We would be
fools indeed, but we are not, if we were as
short-sighted as to allow these coincidences
of 1965 to rush us into a sense of false se-
Vice-President Sends
Greetings to Allied
Pittsburgh—Vice-president Hubert H.
Humphery, who's "tending the store"
at the White House while President
Johnson is hospitalized, took time to
send the following communication to
Ben Marcus at the Allied convention:
"I would appreciate it if you would
convey my warmest greetings to Allied
States' great convention. It would have
been a joy to be able to accept your kind
invitation. While circumstances require
my presence here in Washington, I
want you to know that I will be thinking
of you and wishing to you and so
many other dear friends in the assocition
every continued success.
"I have never ceased to admire the
wonderful role in civic affairs which
your members fulfill in communities
throughout the land, as well as your
great patriotic contributions nationally.
The exhibitors' prosperity is still the
foundation of your great industry and,
thus, a vital part of the U.S. free enterprize.
Long may our theatres flourish.
So, too, may American motion pictures
continue as the free world's leading
'ambassador' of conununication."
curity. The fact is that right now, at this
moment, we stand in the eye of a hurricane
and have little time to brace ourselves
and prepare for the stonn that will soon
be on us."
London warned exhibitors that local and
state taxes will be increased and pointed
out that these governmental areas are
finding property taxes deteriorating and
are faced with looking "desperately" for
new sources of revenue. "The fact that the
federal government has relinquished its
theatre tax will
not long be ignored by local
governments," he continued. "We will
have to be well organized and alert to keep
greater taxes from being imposed." He also
asserted that new theatres in subm-ban
areas "are not in a position to plead
poverty if those subiu-ban areas look to
theatres for increased tax revenue."
London warned that while no Congressional
action was taken on a minimum
wage increase in the past session, the bill
would come up again at the next session.
Of censorship, he said that "most theatremen
still do not seem to realize the
Supreme Com-t decision does not free us
from responsibility. Theatremen can never
ignore the responsibility that they exert
on the community's morals if theatres do
not practice self-restraint. Communities
will find means and ways of enforcing their
restraints regardless of the decision of
the Supreme Court." Under censorship,
London said, theatremen knew what they
could show, while, without censorship, they
may find themselves faced with criminal
charges against a hostile community and
with little comfort in the Supreme Court
decision.
"I will say that one way that communities
are beginning to accomplish this is by
refusing to renew licenses to theatres and
avoiding the charges of censorship in the
matter, complaining that theatres are public
nuisances. When it goes into court it
means the theatre is enjoined from operating.
There have been a few situations
where this has happened^—not many yet
but it is a vei-y grave situation that we have
to watch and beware of."
Drive-ins have a particular problem in
this regard, London said, where communities
have been built up around an open-air
theatre, and homes now face a drive-in
screen. The legal problem which has not
been resolved, he said, is whether a screen
visible to the passing public or seen from
a nearby home is a public nuisance if what
is shown on the screen is offensive to the
passerby or resident.
New UA Release Title
NKW YORK—United Artists has selected
a new release title for a film being made
in Europe for distribution during 1966.
"Mademoiselle" will be the title of the Tony
Richardson film, starring Jeanne Moreau
and Ettore Manni, which is now filming on
location in central France as "Summer
Pires."
—
Para. Lawyers Seek
Temporary Truce
NEW YORK—Lawyers for both Para^
mount Pictures Coitj. and for the company's
two dissident directors, Herbert
J, Siegel and Ernest H. Martin, were to
meet at midweek to try to decide or
a coiu^t-ordered temporary truce which
would enable Federal Judge Edmund L
Palmieri to avoid ruling on issuance ol
the temporary injunction requested bj
Paramount in its antitrast action against
the dissidents.
Palmieri, on Friday (8), the openinf
day of hearings on Paramount's suit
asked that the lawyers confer so th(
jurist could avoid rendering a decisior
in a complicated case until the trial i;
held and the action heard on its merits
In its suit, Paramoimt seeks a temper
ary injunction preventing Siegel and Mar
tin from acting as directors and fron
soliciting proxies, contending that the;
are in violation of the Sherman -Cl aytoi
antitrust laws in representing competinj
interests through their affiliation witl
General Artists Coi-p., a talent agency, i
Attorney Louis Nizer is representing
Paramoimt; Edward Bennett Williams and
Abraham L. Pomerantz, ai'e representinj
the insurgents.
At issue in the temporary tnice ar
rangement are such items as whethe
Paramount will hold regularly monthl;
board meetings or, as lately, hold onl:
executive committee meetings; whethe
Siegel and Martin must refrain fron
pressing their pending suit for informa
tion about the company and its operations
or whether either side would be pei-mittei
to purchase or sell shares of Paramoun
stock.
Judge Palmieri indicated that if th
attorneys ai-e successful in establishin;
a temporary truce an early date, in No
vember or December, would be set fo
trial of the Paramount suit. If the truce i
not established, the justice was to giv
both sides until Friday a5) to submi
their findings to the court and until Oc
tober 19 to submit their conclusions. H
will then weigh the testimony and ml
on the Paramount petition for injunctiv
relief, or decide whether a trial is neces
sary and set a trial date.
Eversharp Buys Hartley Co
From Technicolor, Inc.
HOLLYWOOD — Patrick J. Frawley jr
president of Eversharp, Inc. and Melvi
H. Jacobs, president of Technicolor, Inc
jointly armounced the purchase by Evei
sharp of the Hartley Co. from Techni
color. Inc. The Hartley Co., a manufac
turer of ball pen refills, has been operat
ing at a small loss, caused by the recer.
trend of some ball pen manufacturers t
produce their own refills. It is contem
plated that Eversharp, Inc. will manufac
ture a line of ball pens to be markete
under the name "Schick" by the sale
force of their Schick Safety Razor divi
sion.
The sale was made at book value an
paid for by a new issue of three milUo
dollars worth of Eversharp five per cer
cumulative preferred stock.
BOXOFnCE October 18. 196

STARRING
SALMINEOJUUETPROWSE
JAN MURRAY-ELAINESTRITCH
Soeenpij, by LEON TOKATYAN & ARNOLD DRAKE Produced by EVEREH ROSENTHAL D.teci.d b, JOSEPH GATES
Released by
MAGNA PICTURES
DISTRIBUTION CORP.
JOSEPH C. EMERSON
Vice-President in charge
of World Sales
SAN FRANCISCO-PORTLAND-SEATTLE
James Myers, Mgr.
170 Golden Gate Ave.
San Francisco, Calif.
Phone: 673-6536
CINCINNATI-CLEVELAND-INDIANAPOLIS
Ralph Kinsler, Mgr.
1632 Central Parkway
Cincinnati, Ohio
Phone: 621-2520
LOS ANGELES-SALT LAKE-DENVER
DALLAS-OKLAHOMA CITY
Clair E. Hilgers, Mgr.
312'/, So. Harwood
Dallas, Texas
Phone: Rl 7-1396
BOSTON-NEW HAVEN
Sam Richmond, Mgr.
260 Tremont
Boston, Mass.
Phone LI 2-5348
CHARLOTTE-ATLANTA-JACKSONVILLE
Hugh Sykes, Mgr.
221 So. Church St., Suite 221, P.O. Box 2750
Charlotte, No. Carolina
Phone: 334-0745

Hollywood Guild Heads
To Speak Before TOA
LOS ANGELES—The presidents of three
Hollywood creative guilds will be key
speakers before the opening session of the
Theatre Owners of Americas 18th annual
convention at the Ambassador Hotel here
October 28. it was amiounced this week by
general con\-ention chaimian Sherrill C.
Corwin.
George Sidney, president of the Directors
Guild of America; Dana Andrews, president
of the Screen Actors Guild, and Louis
Edelman. president of the Screen Producers
Guild, will address the more than 1,000
showmen representing 15.000 U.S. theatres.
The guild leaders will discuss the relationship
of their members with theatre operators
and their presence on the dais
for
a business session of the convention will
mark a "first" for TOA.
THREE HOTELS ADDED
Registrations for the "Make Mine a
Movie" convention built to such proportions
two weeks ago, Corwin said, that
thi-ee additional hotels—the Chapman
Park, Gaylord and Chancellor—were used
for reservations that overflowed the capacity
of the Ambassador. These thi-ee
hotels now are fUled and additional hotels,
including the Sheraton West and
Statler-Hilton, are being lined up for reservations.
The TOA board of directors and advisory
council will meet on Wednesday and, as in
the case of the Allied States Ass'n convention
in Pittsbui-gh last week, is expected
to rename all officers to serve until culmination
of the merger of the two organizations
into the National Ass'n of Theatre
Owners on January 1.
Following the opening morning session
on Thursday, American International Pictures
will host a luncheon at Cocoanut
Grove. Irving H. Levin, executive vicepresident
of National General Corp., will
be toastmaster and speakers will include
John Wood, president of Cinematograph
Exhibitors Ass"n of Great Britain and Ireland,
and James Carreras, international
chief barker for Variety Clubs International.
That evening Universal City Studios will
roll out the red carpet for a mammoth studio
tour, cocktail reception and dinner
dance, with Universal stars, producers, directors
and executives in attendance. Milton
R. Rackmil, president of Universal,
will be host.
OTHER CONVENTION EVENTS
Other convention featui-es will include
a Friday luncheon hosted by the member
companies of the Motion Pictui-e Ass'n,
and, that evening, a "western" party given
by Joseph E. Levine in the Paramount
studios, where he is producing "Nevada
Smith."
A breakfast workshop on the final day of
the convention, Saturday, will be hosted by
Motion Pictm-e Alexander Corp. in Cocoanut
Grove and wUl salute the "Exhibitors
10
of Tomorrow," the sons and grandsons of
exhibition pioneers. At this same session,
new, young film producers will give their
views on the industry of the future.
National Screen Service will host the Saturday
luncheon, and that evening the carbon
products division of Union Carbide
Corp. will give a cocktail reception in the
Moulin Rouge just before the Coca-Cola
Co.-sponsored President's Banquet to be
held in the Hollywood Palladium.
TOA's "Star of the
At this latter affair-,
Year" will be honored, and marking this
10th annual event, previous winners of the
awards will be paid fm-ther tribute. Music
and entertainment will be provided by
Lawrence Welk and his ABC troupe.
TO SCREEN PRODUCT REELS
Eight companies will screen product reels
on October 29, giving advanced glimpses of
75 featm'es representing a total of a
quarter of a billion dollars in production
value, Corwin annomiced. The reels will
consist of clips, rushes of pictm-es in production,
trailers, behind-the-scenes views
and other types of presentation from Buena
Vista, Columbia, MGM, Paramount,
20th-Pox, United Artists, Universal and
Warner Bros. In addition, American International
will preview some of its pictui-es
at its luncheon to the convention on
October 28.
20 Global Premieres Set
For MP's 'Dr. Goldfoot'
NEW YORK — American
International
Pictui'es "Di'. Goldfoot and the Bikini Machine"
will be introduced with 20 consecutive
premieres in as many different cities in
a total of 12 countries around the world, it
was announced by producers James H.
Nicholson and Samuel Z. Arkoff.
The worldwide chain of openings for the
color and Panavision farcical comedymystery
will coincide with the previously
amiounced good-will promotional globegirdling
tour of Nicholson and stars Frankie
Avalon and Susan Hart set for later this
year.
Three of AIP's most promising starlets,
Bobbi Shaw, Salli Sachse, and Mary Hughes,
who also appear in the fibn, will accompany
the principals on the first leg of the tour
through foui' American cities and in
European capitals.
First of the openings will be in Los Angeles
with Chicago, Atlanta, and New York City
following along with the star group prior to
their departui-e for overseas. Overseas
premieres, day and date with the stars'
personal appearances, are to be in London,
Amsterdam, Brussels, Rome, and Madrid.
Afterwards, with just Nicholson, Avalon,
and Miss Hart traveling, "Dr. Goldfoot and
the Bikini Machine" will premiere in Singapore,
Hong Kong, Sidney, and Auckland
in Australia, then Tokyo, Manila, and finally
Honolulu.
Films, Education Unit
Formed by MPAA
NEW YORK—Following a luncheon meeting
of the board of directors of the Motioi
Picture Ass'n of America Thursday (7i
Ralph Hetzel, acting president, announcec
the formation of a Commission on Motioi
Pictures and Education. Discussion at thi
Imicheon hosted by Seymour Poe, execu
tive vice-president of 20th Century-Pox
took place at the 20thPox home office oi
proposals to modernize the Productioi
Code, but nothing conclusive was reachec
except the general feeling for the need t(
bring the Code "up to date."
Members of the board who have agreed ti
serve on the Commission are: Robert S
Benjamin, board chairman of United Art
ists Corp.; Robert J. O'Brien, president o
Metro-Goldwyn-Mayer: and George Welt
ner, president of Paramount Pictui'et
Ralph Hetzel is an ex-officio member.
The purpose of the Commission is t
give du-ection to the industry's interes
in the field of education. The Commissioi
will provide a consultative group to reviev
and discuss programs designed to furthe
study, research and appreciation of mo
tion pictures at the various levels of edu
cation.
They will serve as a point of contact fo
industry participation in the Federal Art
and Humanities Bill outlined and signed b
President Johnson.
In amiomicing the new Commissioi
Hetzel said: "The encouraging recognitio
by colleges and universities of the motio
picture as one of the most potent com
munication forces of modern times dt
mands that all of us keep fully abreast g
this new development.
"The formation of this Commission oi
Film Education is a most important ste,
in the development of the film industrygenuine
interest in improving the futm]
generations' understanding and apprecia:
tion of motion pictures. We have greSi
hopes that the Commission will stimulalj
and focus efforts in this area.
"For the last
|
few years the Motion Pii
ture Ass'n of America has been coopera'l
ing with educational institutions arj
leading educators in this field. Last yet
the American Council on Education, wit
funds provided by the MPAA, complete
a survey of college and university fih
com-ses. One outgrowth of this is the Dar
mouth Conference that will be held
Hanover October 20-23."
'Battle
of Bulge' Opening
In New York Now Dec. 17
NEW YORK—Warner Bros, has advano
the New York premiere of its Cineran|
premiere, "Battle of the Bulge," from t)
original date of December 21 at the Warn
Cinerama Theatre to December 17, one di
following the world premiere at Pacific
Cinerama Theatre in Hollywood. The pi;
ture will be presented on a reserved-se)
basis with ten performances weekly ail
extra performances during holiday weeks.
Warner Bros, will use its biggest advc'
tising campaign in recent years for the Cin;
rama production, according to Joe Hyanj
national director of advertising and public
ity, including ads in Life, Look and Playb'
magazines, and in the Hearst newspape,'
Sunday magazine sections.
BOXOFTICE October 18, l£Jl
i

I special
i. II
Allied Convention Sidelights
Pittsburgh
ICADEMY AWARD winners from 1928 to
1964 were saluted at the 36th annual
onvention of Allied States Ass'n here
ist week, with giant photos of every
'inner—from Janet Gaynor and Emil
annings in 1928 to Julie Andrews and
«x Harrison in 1964 — decorating the
ajiquet hall. A large number of veteran
leatre owners in attendance recalled with
ride that they showed the first silent
icture Oscar winners in pictures that were
>ps.
* * •
Joe Moritz, American International
nctures treasurer for 11 years, came in
Puesday with his son Milton, who directs
|IP advertising and publicity. Joe was
n exhibitor in this area, at Verona, up
) a quarter-of-a-century ago when he dejarted
for the West Coast and went into
jieatre business there, once as a partner
|ith Sid Pink, another former local the-
Itre manager now an independent fUm
roducer in Madiid. AIP president James
:. Nicholson, vice-president Samuel Z.
rkoff and general sales manager Leon
Blender were here for the convention,
i.
)0, as were AIP stars Frankie Avalon and
usan Hart.
Nicholson had difficulties getting here.
is flight from the West Coast finally
.Jided in New York instead of Pittsburgh,
irkoff, who departed from the Los Anbles
airport on another flight at the
iLme time, arrived here on schedule and
psted the AIP Tuesday evening dinner.
production trailer on "Dr. Gold-
|iot and the Bikini Machine" was
freened.
[Also on the dais for the AIP dinner
ere Albert Aaron, Irving Dollinger, Ray
Vonderhaar, Edward E. Johnson, Jeime
Sandy, HaiTison D. Wolcott, Jack
de, Alden W. Smith, George Stern, Kasir
Monahan, Marshall H. Pine, Jack
mstrong, Milton London, Mickey Zide,
L. Whittle jr., Milton Brauman, Hany
i Hendel, Marty Zide, Roy H. Metcalfe,
Idney J.
Cohen, Jay Wooten and George
;tce.
(The "Pi-ess Award" to Kaspar Monahan,
|teran film critic for the Pittsburgh
ress, was a top event on the program and
Is response was "one for the book." Kasir's
real monicker is Fi-ederick, but no-
•dy's called him that since he was a lad
'xk in Colorado.
jJohn E. Currie, National Theatre Supjy
vice-president who heads a newly
[rmed marketing group for the company,
'.recting branches in the Eastern and
j;ntral areas of the country, checked in
jte Monday afternoon and expressed rest
that he had missed TOA president
^unner M. Redstone's keynote speech.
jUTie trained with NTS here a number
years ago and
j
said it was good "coming
I'me."
,Mrs. M, A. Rosenberg of Pittsburgh,
^dow of the late local and national Ald
president, was active at the conven-
>n, meeting her many exhibitor friends.
I
...
* * •
Oldest-in-service exhibitor present was
Hman Robey of Spencer, W. Va. Aged 84,
National Screen Service set up shop
near the Allied registration counter early
Sunday, occupying the Sky Room throughout
the convention. Clare H. Swonson,
branch manager, and his office and servoxorncE
October 18, 1965
he got around the convention exhibits
and sessions in good form. His son Vernon
also was in attendance. Robey started
in exhibition in 1907 at Spencer.
* *
The MGM organization from both coasts
moved into town, including Robert H.
O'Brien, president; Morris Lefko, a former
Pittsbui'gher; Dan Terrell, Emery Austin,
Dave McGrath, Herman Ripps, Lou
Formato, Saul Gottlieb (also a former
localitei, Lou Marks, Robert Weitman,
Maurice SUverstein, Mel Maron, Mike
Mindlin, Martin Ransohoff, Elizabeth
Hartman, Ann-Margret and Kal Bruss.
The lion really roared with such gi'eat
talent from a single company, plus Max
Shabason, local MGM manager, and his
organization.
...
Actress Joan Crawford, Pepsi-Cola Co.
director, was official hostess for that company's
Nightclub Paity Wednesday evening
at the Holiday House Supper Club,
and proved she's still "Mrs. Showbusiness."
Pepsi-Cola coolers were given as prizes
Wednesday and winners were: C. E. Huprich,
Zanesville, Ohio; Tuss Saittis, Pittsburgh;
Lyla Bloss, Hastings, Mich., and
Chester DeMarsh, Grove City, Pa.
* * *
Other prizes Wednesday included Coca-
Cola bags, won by Duane Stacy, St. Louis,
Mo., and Chai'lotte Nolte, Baltimore, Md.;
Marsh Wheeling Stogies, won by Jerry
Knight, Columbus, Ohio, and Sylvia Zide,
Detroit, Mich., and a hat, won by Paul
Tohis, Kensington, Conn.
* *
Ben Marcus of Milwaukee was the only
Allied board member absent at the Monday
morning board meeting. Chairman of
the executive committee, Mai'cus could not
be here early in the week due to his
mother undergoing sui-gery in California.
* * *
Marshall Fine of Cleveland, speaking
without notes, covered a variety of subjects.
* • *
Morris Pinkel, western Pennsylvania Allied
leader, was congratulated on securing
the lease for the theatre under construction
in Pittsburgh's Chatham Center,
it will be the first new theatre in the
downtown district in 35 years.
* * «
Delegates had their choice of three preview
films Monday evening. MGM's "A
Patch of Blue" was on the Fulton screen,
Universal's "Moment to Moment" was at
the Gateway, and Columbia's "Bunny Lake
Is Missing" was at the Stanley. Theatre
patrons of the evening shared the trade
previews with members of the industry.
* • «
Vai-iety Tent 1 welcomed all Allied delegates
and guests. David C. Silverman, Allied
Artists, representing the Tent, issued
guest cards to all registered theatre owners
and guests at the convention.
. * *
ice department members assisted in preparing
the vai-ious displays. This became
hospitality headquarters at 5 p.m. The
special door front was made to resemble
a theatre entrance witli a ticket box,
prize box, boxoffice, etc. Stewart Hamell
of NSS's home office installed special displays.
* . «
Ii-ving H. Ludwig, president of Buena
Vista, was in Pittsburgh during the annual
Allied States convention Wednesday
il3i, to make a special presentation of
Walt Disney product for the next two
years. Accompanying him were Leo Greenfield,
dome.stic sales manager; Herb Robinson,
Eastern division sales manager, and
Don Conley, Western division sales manager.
THIS )
IS A ...:K_
BIKINI
ZT
MACHINE)
Just turn it
on "'.
for the biggest )
box office boom '"••.
you've ever had! ]
AMERICAN
INTERNATIONAL
presents
GOLOrol
%1
PAMAViSiON AND PATmECOLOR
STARRING
vincentPRICEfrankieAVALON dwayneHICKMAN ;
SUSAN HART iackMULLANEY preo CLARK I
©1965 American International Pictures
.'''>
II

—
—
NGC Talks on Expansion;
Green Light to Production
KANSAS CITY—Officers of National
General Corp., here for a meeting witli officers
and managers of their regional subsidiary.
Fox Midwest, ciscussed the company's
expansion plans at a breakfast Wednesday
(131 in the Muehlebach Hotel.
Eugene V. Klein, president; Irving H. Levin,
executive vice-president, and Dan Poller
and William Thedford. co-directors of
theatre operations, were on hand to answer
questions and discuss the plans.
Now that NGC has the green light from
the Justice Department on production,
seven packages are on the way, officials
said. This will include a situation comedy.
"Divorce—American Style," starring Dick
Van Dyke, which will start in February.
Norman Lear will be the producer and Bud
Yorkin ("Never Too Late"), the director.
Levin will have charge of all production,
operating under the Carthay Center Productions'
baiuier.
NO SET FORMULA FOR SUCCESS
"There is no set formula for a boxoffice
success," Klein said. "If there was, there
would never be a flop. No producer tries for
a failm-e—he has to believe in what he is
doing. But creativity is the most intangible
thing in the world. There is room for
every kind of picture to suit every taste,
but it all amomits to about the same thing
—the good guys vs. the bad guys."
Klein believes the cultm-al revival in
America is noticeable in all the arts and
this goes for Kansas City as well as other
metropolitan areas. He thinks part of the
reason is that persons have been exposed
to opera and ballet on television and films
that were onoe shown only in art houses
do well with general audiences. There is
no shortage of pictm-es but the demand
for good pictm-es always exceeds the supply.
Levin called attention to how the market
had broadened for all types of films and
the present popularity of spy stories. He
also mentioned that new techniques developed
by directors, like Richard Lester in
his Beatle films, dispensing with dissolves
and fades, have added zest to entertainment
values. Poller and Thedford noted
how art film stars are lost to the popular
trade and that the foreign market has ex-
Also
panded from about 20 to 55 per cent.
that the market today is a youth market
from 12 to 23—because teenagers seem to
have more money to spend than ever before.
You can't sell them Red Book and
McCall Magazine sex, either. There also is
another cycle of war pictures in the offing.
DISTRIBUTION PATTERN CHANGED
It was agi-eed that large cities with their
expanding suburban areas have changed
the pattern of distribution so first runs
no longer are confined to downtown theatres—nor
to one theatre alone, but may
play in six or seven widely separated locations.
This has both advantages and disadvantages
for the public, but evolutionary
changes are inevitable in the field.
Klein believes.
The breakfast was followed by a sched-
12
Dan H. Poller
WUliam Thedford
uled meeting with Fox Midwest managers
and officers, about 75 in all, largely from
the Midwest area. Its pm-pose, Klein explained,
was to bring local men up to date
on the corporation's plans and activities
because of the rapid pace of expansion. A
similar meeting was held in Denver the
next day.
Tuesday evening (12) at a cocktail
party in the Muehlebach Hotel here, Klein
told a group of about 20 secui-ity analysts
that motion pictm-e exliibition is one of the
better businesses in the counti-y, despite
daily problems. His reasoning was that
there is no inventory involved in theatre
operations. Nothing ever goes out of style
in a motion pictm'e house. Also, theatre exhibition
is a cash business, with patrons
paying at the boxoffice and no accounts
receivable. All merchandise is pmxhased
on consignment. Theatres pay a percentage
of the gi'oss boxoffice take with no
fixed cost of inventory except in bidding.
Klein said there is a vast difference in
today's performance and the perfoi-mance
of five years ago. Exhibitors now can see
lines of patrons "aromid the block." He
said this is true because democratic
changes are substantial. Today 33 per cent
of the population of this comitry is at the
teenage level, the most movie-minded age
group, and in the next three or fom- years
this will rise to 50 per cent.
"We have to combat the old feeling that
the motion picture industry has 'had it'
because of television," Klein said. The public
knows what entertainment is and expects
it. Prior to the last few years, most
producers saw television and were scared.
They continued to produce TV fare
namely "B" pictm-es. But this year, "they
have awakened to the fact that people will
pay handsomely for entertainment and
have produced the best product since the
all-time great, 'Gone With the Wind.' "
Klein pointed out today's changes in
theatres from the downtown, "formal'
8,000-seaters to the 3,000 to 4,000-seat
modern shopping center complexes are like
the changes from the neighborhood grocery
to the suburban shopping center. If
the product is put where the people are
and where they can reach it rapidly and
without much trouble, they will patronize
and will come back. Convenience is the
"key," Klein said.
NGC plans to expand its circuit by
nearly 50 per cent, Klein said. In the next
ihree years a $50 million expansion program
is planned that will add 100 theatres
to the chain of 225, of which 10 to
15 per cent will be di-ive-ins. Klein said
the company hopes to have houses from
"coast to coast and border to border." The
company has made its fii-st deal in Canada
and "wiU spread from coast to coast in
that country within 12 months," he added.
NGC has entered into a transaction with
Continental Airlines and plans to build
theatres in principal cities throughout the
world.
'La Boheme' Has Sell-outs
In Two Cities in Canada
NEW YORK—The first sell-outs of the
Warner Bros, presentation of the opera.
"La Boheme," were reported from Canada,
where both Montreal and Edmonton have
sold-out performances October 20. In Montreal,
the Avenue Theatre sold out its first
performance while, In Edmonton, the
Odeon Theatre has sold out its two evening
performances, October 20, 21, according to
Sam Binder, city manager.
The Warner Bros, opera picture -will be
performed fom- times only in more than
1.000 theatres, 350 on October 20, 21, 35C
on October 27, 28 and 350 on Novembei
3, 4. Tickets generally are prized at $1.5C
for matinees and $2.50 for evening per-'
formances, this being the scale at the S"!
theatres playing "La Boheme" in the New
York-New Jersey metropolitan area October
20-21.
In Chicago, Detroit, Cleveland amdj
Shaker Heights, Ohio, as in the previouslS
annomiced Cincinnati area, high schoo'
students will be permitted to be excused;
from classes to attend matinee perform-;
ances of "La Boheme.''
RKO Chain Names Samuels
Head of Concessions
NEW YORK—Milton Samuels, who ha
been active in all
phases of theatre opera,
tions with RKO The
atres for the las
eight years, has beei
named to be ii
charge of concession
and vending for th'
circuit by Harr:
4»- Mandel, RKO The
atres president. Hi
replaces Lee Koken
who retired in late
September.
Samuels is actlv(
m humanitarian ant,
Milton Samuels
charitable causes in-i
eluding United Jewish Appeal, Catholii.
Charities, Variety Club and Jewish Fed'
eration, and is the permanent RKO chaifj
man for all industry drives.
BOXOmCE October 18, 196^
i

I
'
1
pany's
I
I
sentatives
I
are,
i
in
I
Philip
'
publicity
I
20-21
Universal Sets 'Pinocchio'
Promotion for Xmas Dates
NEW YORK—Universal will release
'Pinocchio in Outer Space," the cartoon
feature in color produced by Norm Pres-
:ott and Predd Ladd. as its Christmas atlaction
with plans for satui'ation dates in
very key city dui'ing the holiday period,
iccording to Phil Gerard, eastern advertisng
and publicity director. The company's
jriglnal Christmas release, "Blindfold."
starring Rock Hudson and Claudia Cardilale,
will be released early in 1966 in order
,:o further space out the Hudson starring
'ilnis, "A Very Special Favor" having been
eleased in August.
"Pinocchio," which was actually made in
Belgium for Swallow, Ltd.-Belvision, but
ivith the voices added in Hollywood by
Prescott, who used Arnold Stang, MineiTa
IPious and Peter Lazar to speak for the
chief characters, will benefit by one of
Jniversal's biggest selling campaigns,
starting off a month in advance of release
with a huge float, made at a cost of
IflO.OOO, as part of the amiual Macy's
irhanksgiving Day parade. Universal has
ijlready held an invitation showing for
children of newspaper and trade and maglizine
writers at Loew's Capitol Theatre on
3atm-day morning October 9 and similar
showings are scheduled for other key cities
'n advance of actual playdates. The trade-
:aper ad campaign is also underway with
Jther ads scheduled in weeks to come, Geard
said.
The "Pinocchio" float will also be used
n other sections of the U.S. and Ai-nold
3tang, whose voice is used for Nurtle, the
jrurtle, will appear on the float for the
'Vlacy's parade and, perhaps in Los An-
1,'eles and in other cities for parades.
Jerome M. Evans, Universal eastern propotion
manager, mentioned that the company
has made tie-ups with Pepsi-Cola for
|i premium which will permit one adult to
bring a child in free to "Pinocchio" showngs
Monday through Thursday and he
|nentioned "Nmtle, the Tm-tle" rubber toys,
'Pinocchio" dresses, etc.
"Pinocchio in Outer Space" has been
;hosen by Parents' Magazine as its Picture
i)f the Month for December while Boys'
..ife has also endorsed the film, Gerard
;aid.
Universal's advertising, publicity and
promotional executives outline tlie compromotional
plans on "Pinocchio
in Outer Space" to tradepress reprein
New Yorlt after a screening
of the picture. Seen left to right
Herman Kass, Universal executive
charge of national exploitation;
Gerard, Eastern advertising and
director; and Jerome M.
Evans, Eastern promotion manager.
Minnesota Circuit to Host
Major Film Seminar
Samuel H. Clark
C. W. WincheU
Reardon Quits Universal
For General Cinema Post
BOSTON—Carl Reardon has resigned as
Universal branch manager in Philadelphia
to become assistant
to the vicepresident
in charge
of film buying for
General Cinema
Carl
Reardon
Corp., starting October
18, according to
Samuel Seletsky,
vice-president.
Reardon joined
Universal in 1937 as
a messenger boy in
the New York office
and was soon promoted
to the contract
playdate department. In 1914, he became
assistant to the eastern division manager
and, upon his return from service in the
Marine Corps, he rejoined Universal as
a salesman in the Washington branch,
later being transferred to Pittsburgh. In
June 1951, Reardon was promoted to New
Haven branch manager and, in September
1953, he was named branch manager
of the Cleveland exchange, becoming
Philadelphia branch manager in 1958.
R. L. Piatt to Distribute
British 'Leather Boys'
NEW YORK—R. Lee Piatt has acquired
the U.S. and Canadian distribution rights to
"The Leather Boys," a British film directed
by Sidney J. F\irie, for his R.L.P. Pictures
Corp. The picture stars Rita Tusliingham
with Dudley Sutton and Colin Campbell.
The picture was made following Miss
Tushingham's "A Taste of Honey" and she
has since made "Girl With Green Eyes" and
"The Knack," both distributed in the U.S.
William Specht Dies
NEW YORK—WilUam Specht, 57, associate
editor of the Film Daily since 1960,
died in Boulevard Hospital, Queens, Sunday
(10» of complications arising from double
pneumonia. Specht was educated in New
Orleans, where he worked for the New
Orleans Times-Picayune and the International
News Sei-vice before coming to New
York to join the Showman's Ti-ade Review,
the film tradepaper now defunct, from 1949
through 1958.
MINNEAPOLIS—Home office officials
of major distributing companies, along
with their Minneapolis exchange area
branch managers, will join Samuel Clark,
vice-president of American Broadcasting
in charge of theatres, and leading exhibitors
from 11 states in a major film seminar,
which will be hosted by C. W. Winchell,
president of the Minnesota Amusement
Co., at the Minneapolis Sheraton-Ritz Hotel,
Wednesday and Thursday, 1 1.
In what may be a new approach to cistributor-exhibitor
relations, the top echelons
of distributor sales along with advertising
representatives will present in voice,
film, and slide, all 1965-66 product during
the seminar, which will also include special
advertising campaign presentations.
Distributor representatives attending
the two-day meeting include:
Allied Artists— Irving Marks, bronchi manager.
Buena Vista—Leo Greenfield, sales and booking; Don
Conley, western division nnanager; Paul Lydoy, publicity;
Harris Dudelson, midwest district manager; and
Avron Rosen, bronchi monoger.
Columbia Pictures—Rube Jockter, general sales manager;
and Byron Shapiro, bronchi manoger.
Metro-Goldwyn-Mayer— Morris Lefko, general sales
manager; Hermon Ripps, assistant general soles manager;
William Madden, division manager; ond L. H.
Smith, branch manoger.
Paramount— Bernard Serlin, advertising.
Twentieth Century-Fox—Joseph M. Sugar, soles manager;
Harry Buxbaum, division manoger; Dean Lutz,
branch manager.
United Artists—Al Fitter, ossistont general soles
manager, Carl Olson, western division manager; and
Robert Molone, branch manoger.
Universal— Robert Wilkenson, ossistont soles manager;
Norman Gluck, and Roy Miller, bronch monoger.
Warner Bros.—M. R. Goldstein, general soles manager;
Robert Conn, midwest division manager; and
Mike Adcock, branch manager.
Accompanying Sam Clark to the seminar
from the New York American Broadcasting
Company office will be his assistant,
Bernard Levy, Al Sicignano, film buyer,
and Hem-y Plitt.
Other exhibitors who have already indicated
acceptance of invitation include:
Jomes Harrison, Wilby-Kincey Service Corp., Atlonto;
David WoMerstein, Horry Lustgorten, Nothan Plott, ond
Edward Seguin all of Balobon and Kotz; Don Allen ond
Don Knight, Tri-Stotes Theatre Corp., Des Moines; Leon
Serin and Miss Marie Meyer, United Detroit Theatre
Corp., Detroit; Daniel M. Peterson, president. State
Theatre Co., Brookings; Ted Mann and James Payne,
Monn Theatres, Minneapolis; R. T. Vonderhoor, president,
Allied Theotre Owners and Tetolino Theotres,
Minneapolis; Ben Berger and Lowell Koplon, Berger
Amusement, Minneopolis; Edmund Rubin and Horry
Green, Welworth Theatres, Minneopolis.
Minnesota Amusement Co. managers attending
this meeting include:
Minnesota—George Brown, Duluth; Lawrence Stewart
and Ronold Rosemork, St. Cloud; Palmer Johnson,
Moorhead; Bert Forsythe, Foirmont; Ncrt Rosevold and
George Pehrson, Monkoto; Rolph Phillips, Rochester;
Karl Lindstoedt, Austin; Thomas Mortin, Francis Wiggins,
Minneopolis; Chorles Zinn, St. Paul; ond Bennit
Pittsley, Hopkins. North Dakota—John McCoshin ond
Fiske O'Horo, Forgo; Chauncey Curtis, Grond Forks;
and Raymond Hosselo, Minot; South Dokoto — Korlton
Hemleben, Aberdeen; Wayne Clark, Mitchell; and
Cliff Knoll, Sioux Foils. Wisconsin— Lorry Douploise,
Superior; Joseph Bronk, LaCrosse, ond Art Molstad,
Eou Claire.
Others from MAC are:
George Shepherd, vice-president; Mandt Torrison,
legol counselor; Don O'Neill, buyer and booker; Everett
Seibel. advertising director; Robert Schmid, ossistont to
president; ond Charles Omites, Clarence Eaton, and
Robert Thill.
Glen Alden's Dividend
NEW YORK—Glen Alden Corp.
has declared
a regular quarterly dividend of 12^2
cents per share, payable October 8 to
holders of record October 15, 1965.
liOXOFHCE October 18, 1965 13

.
V
Seven Arts to Release 8
During Its Second Year
NEW YORK—Seven Aits Pictures, the
releasing arm of Seven Arts Productions.
Ltd., entered its second year in mid-October
with "high hopes for the future" and
eight pictures ready for release duiing the
next 12 months, according to James V.
O'Gara, newly appointed vice-pi'esident
and general sales manager.
Starting with its first date October 13
in San Francisco is "The Pace of Pu Manchu."
based on the famed Sax Rohmer
character with Christopher Lee in the
title role, which already has 500 U.S. dates
scheduled for October and November and
a total of 1.000 dates expected by the end
of 1965. O'Gara said. Seven Ai-ts is using
300 prints on "Pu Manchu."
For mid-January, Seven Arts will release
"Ten Little Indians," produced in
Ireland by Oliver A. Unger. based on the
Agatha Christie novel and play, with
Hugh O'Brian. Shirley Eaton. Stanley Holloway.
Fabian, Leo Genn, Daliah Lavi,
Wilfrid Hyde-White and Dennis Price, followed
by "The Sleeping Car Murders," a
French picture co-produced with Julian Derode,
starring Simone Signoret and Yves
Montand, which will first be released in
late January in a subtitled version and
later dubbed into English, O'Gara said.
For March, Seven Arts will release
"Allez-France," a comedy co-produced
with Robert Dhery, who is starred, which
will be dubbed into English.
In addition to these four, Seven Arts will
have several program pictm-es in release
dm-ing 1965-66, including "Coast of Skeletons,"
staiTing Dale Robertson and Richard
Todd; "24 Houi-s to Kill," starring Mickey
Rooney and Lex Barker, and "Mozambique,"
starring Steve Cochi-an and Hildegarde
Neff, all of these produced in Eui--
ope by Unger, and "The Crooked Road,"
starring Stewart Granger and Robert
Ryan. Later, will come another Unger Picture,
"Sandy the Seal," O'Gara promised.
During its first year, starting last October,
Seven Arts released only "Why Bother
to Knock" and several French-language
pictures, "Symphony for a Massacre,"
"Taxi for Tobruk" and the German
"Maedchen in Uniform."
"The nation's exhibitors will be glad
to see a new distribution company with
good product to replace two majors which
had their 'demise' during the past decade,
RKO and Republic," O'Gara commented.
He said Seven Arts has always had fine
exhibitor cooperation.
The company, which now has six division
managers, may add two more during 1966,
one of these in Atlanta.
For its third year of distribution, O'Gara
hopes that Eliot Hyman, president of
Seven Ai-ts Productions, who has eight
projects, some of them for major company
distribution, or Ray Stark, who is making
several films for Paramount release, will
release some films through Seven Arts.
Columbia's 'Istanbul' Set
NEW YORK—Columbia Pictures will release
"That Man in Istanbul," made In
Europe in color with Horst Buchholz
starred, in the U.S. in January 1966. The
picture is a spy-adventure film on the
order of the James Bond thrillers released
by United Artists.
>--Kf
James V. O'Gara, right, vice-president
and general sales manager of
Seven Arts Pictures, and Richard Harper,
left. Seven Arts administrative
vice-president, at a press conference
outlining Seven Arts plans.
Luraschi Reports Progress
On 'Is Paris Burning?'
NEW YORK—"Is Paris Bui-ning?" the
film version of the best-selling book by
Larry Collins and Dominque Lapierre, "is
shaping up as a motion picture unique in
industry annals," according to Luigi Luraschi,
assistant for production activities
to George Weltner, president of Paramount,
which wDl release the picture in 1966.
Luraschi told a tradepress conference
at the Paramount home office that the
entu-e city of Paris has become the set for
the Seven Ai-ts-Paramoimt presentation,
which is being filmed with the full cooperation
of local authorities. This has enabled
filming on even the busiest boulevards and
streets of the city, which are completely
sealed off by the police so that director
Rene Clement and his cast and crew have
complete freedom of action, he reported.
"Can you imagine New York City
authorities sealing off Times Square for a
movie?" Luraschi said. "It's an impossibility,
but something that we are doing
every day in Paris. We have been able to
shoot in the Place de la Concorde, the
Champs Elysee and even on the steps of
Notre Dame. The most remarkable thing
is that, thanks to the efficiency of the
Paris police, we have yet to cause a serious
disruption in traffic."
Being an actual re-creation of the liberation
of Paris from the Nazis in 1944. the
pictm-e has presented many technical problems
since Paris, in recent years, has been
embarked on a cleaning-up program of
most of its landmarks. Luraschi pointed
out. This has meant that many buildings
have had to be "dirtied up" for the film
and then restored to their new sheen following
completion of filming.
"Is Paris Burning'?" will complete a sixmonth
shooting schedule in mid-December
at a negative cost of about $6,000,000.
Luraschi said. Paul Graetz is producer and
the international star cast includes Jean-
Paul Belmondo. Charles Boyer, Leslie
Caron, George Chakiris, Alain Delon, Kirk
Douglas, Glenn Ford. Gert Probe, Yves
Montand, Anthony Perkins, Robert Stack
and Orson Welles On alphabetical order
many of whom have completed their cameo
roles. Gore 'Vidal and Francis Ford Coppola
wrote the screenplay.
The world premiere of "Is Paris Burning?"
will "almost certainly" be held in
Paris, probably next August 24. the anniversary
of the liberation of that city, according
to Luraschi. He returned to Paris
Saturday (9)
MGM Plans Promotion
On 'Doctor Zhivago'
NEW YORK — Metro-Goldwyn-Maye
will back David Lean's "Doctor Zhivago
with the most comprehensive ad-publicit>
exploitation campaign in the company'
history, according to president Robert H
O'Brien, following thi-ee days of meeting
attended by home office executives am
the combined key staff members of horn
office and studio staffs. The pictm-e's worli
premieres will be at Loew's Capitol Theatn
New York, December 22 and the Holhwood
Paramount Theatre December
both at resei-ved seats.
Promotional material in work wh ,»i
be available for key openings in „he U.I
and overseas include television and radlJ
coverage, trailers and an elaborate presl
and promotion kit, souvenir book, fact]
booklet, a study guide and a paperbacn
edition of Boris Pasternak's book, as wel
as film strips, theatrical and TV subject
featuring dii-ector Lean, author Pasterna
and a subject titled "Moscow in Madi'id.
Dramatic portrait paintings of the stars b:
the Polish artist A. Piotrowski, lobby dis
plays, billboards and tie-ups for group sale'
will also be available.
Plans were also discussed for severa
of the film's stars to attend the New Yor
and Hollywood premieres and actively par
ticipate in the promotion campaign vi
radio-TV appearances and newspaper in
terviews. Lean left for Hollywood Monda
(11) after attending the conferences witl
O'Brien in New York.
Also participating in the New York meet
ing to plan all areas of promotion world
wide were Mam-ice Silverstein. presider
of MGM International; Morris Lefko, vicei
president and general sales manager
Clark Ramsay, executive assistant to th
president; Dan S. Terrell, executive di
rector of publicity, promotion and adver
tising; Emery Austin, assistant to Terrell
Bill O'Hare, advertising manager; Die
Winters, publicity manager, and Andy Sullivan,
exploitation manager.
Those from the MGM Studio staff in
eluded Howard Strickling, vice-president
his assistants William Golden and Ed
ward Lawrence, and Emily Tolchin, wh
recently returned from Madrid on specie
assignment with the "Doctor Zhivago
company, as well as Howard Herty, Wes
Coast promotion representative.
MGM International was represented b
Arthur Egberts, coordinator of activitie
in the overseas market; Arthur Pincu
head of advertising and publicity over
seas, and Moitls Frantz.
Production on "Doctor Zhivago" wa
completed in Madrid October 7, followin
exactly nine months, one week and thre
days of filming, beginning December 2i
1964, and two years of pre-productio
preparation.
Now 'Walk, Don't Run'
HOLLYWOOD — "Walk, Don't Run"
the finalized title of the Sol C. Siegel pre
duction for Columbia release, now fllmin
on location in Tokyo with Gary Grar
heading the starring cast. Charles Waltei
is directing "Walk, Don't Run" from tl"
screenplay by Sol Saks. Samantha Egg;
and Jim Hutton are co-starred in the con
edy with Miiko Taka and Ted Hartley i
important featured roles.
14
BOXOFHCE October 18, 19f

I
I
I
Producer
I
I
'
; of
I
—
. .
J
Second Beatle Film 'Helpl' (UA) Wins
September Blue Ribbon Award
By VELMA WEST SYKES
THE SECOND BEATLE FILM is also second winner of the Blue Ribbon Award—and
oddly enough, both were September winners. "HELP!" (UA) is the current September
winner and "A Hard Day's Night" won for September of 1964. As family entertainment,
the Beatle pictures score over more sophisticated and heavier dramas that
•appeared with them on the ballot. National Screen Council members voted the film
ithis honor as being most outstanding among family-typ)e motion pictui'es. While
"HELP!" is frenetic and melodramatic almost to the point of farce, and the plot
sounds like something from Mad magazine, it has the same nonchalant attitude toward
life which characterizes Beatlemania. The music is more incidental than in the
. .
'first film but oriental themes give it an added flair.
BoxoFFicE reviewed "HELP!" in its is- wrong?—William V. Means II, Jacksonsue
of August 16 with these comments: ville (Pla.) Journal.
j"With the shaggy-haired quartet as popu- As Judith Crisp says on the Today TV
lar as ever with American fans and rapidly
developing along Vfith the Marx Bros.' for a change. I went to scoff and stayed
Show: " 'HELP!' is just pure fun, clean
vein of outlandish hxmior, 'HELP!' can't to enjoy myself." Others have said that
[help being a boxoffice smash. The seven when the elders start approving the
new songs, written by Beatles John Len- Beatles, the younger generation will start
'non and Paul McCartney, are swingy falling away. It will be interesting to see
tunes, especially 'You're Gonna Lose That
if this is ti-ue.—Mrs. Georgia Cowan,
'Girl' and the title number, delivered In Knoxville Better Films Council ... A
[fine Beatle fashion . . . It's all good fun." very good and very funny movie, light and
(Our prediction that it would be a boxof- relaxing comedy.—Dale Bates, Los Angeles
Youth Group.
|fice smash came true. From first-run reports
in key cities, its gross is 234 per cent
This country needs "help" from the
average business. No wonder the British
Beatles and so I'm voting for them. Their
queen honored them!
movie was pure delight, wonderfully imaginative
and funny.—Stephen Werbel,
National Screen Council members had
Despite
these comments to make as they marked
\ psychologist, University of Kansas .
their ballots:
the teenage craze for the
Beatles,
Sure-Fire Hit for Teenagers
The Beatles ride again! It's a sure-fire
hit with teenagers and good entertainment
for all.—John P. Recher, AMPTO
of Md.. Baltimore . . . Again the "Four
PiU's" from over there have done it!
"HELP!" retains the youthful, fresh, imaginative
humor so well displayed in "A
Hard Day's Night." Hurrah for the
Beatles!—Kenneth D. Wolt, Radio KENO,
Las Vegas . . . Sophisticated enough for
the gi'ownups and sUly enough for the
kids.—Donna Bailey, Springfield (Mass.)
Herald.
"HELP!" is highly entertaining. It's the
first motion picture I've seen since "Cat
Ballou" that didn't bore me with a "message"
of some sort, to the detriment of its
plot. It's a fun show.—Ernest O. Thompson,
Ada (Okla.) Evening News ... I
would have voted for "HELP!" even if it
hadn't been on this very weak list of fare
for the family. Can these boys do any
this is an imaginative and well-done
comedy picture.—Bruce G. Dunning, St.
Petersbm-g Times . . . Okay, I capitulate!
—Art Preston, Portland (Me.) teacher.
Beatlemania is still a delightful infection.—Jeff
Millar, Houston Chronicle . . .
Like 'em or not, "HELP!" is good for
everyone.—A. B. Covey, Ala. TOA, Montgomery
. . . You can't beat the Beatles
fun for all!—Alan Branigan, Newark News
. . . Zany, but interesting.—Alfred L. Peloquin.
Bay City News, Bay City, Mich .
Like the Beatles' first film, this is hilarious
comedy, suitable for evei-yone.—Ann
D. Kenney, Parents' Magazine.
"HELP!" is no "Hard Day's Night" but
it is a delightfully innocent romp, rich in
laughs.—Tom Sullivan, Hudson Dispatch
. . . My children loved it—and surprisingly
I liked it, too. The tongue-in-cheek direction
and fast-paced camera work and
color helped. The Beatles aren't too bad,
after all.—Mrs. Betty McCleery, WTCO-
TV.
IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIII
IT'S ALL ON ACCOUNT OF THIS SACRIFICIAL RING WORN
BY RINGO THAT ODD THINGS HAPPEN TO THE BEATLES
ELEANOR BRON AS PRINCESS AHME STALKS RINGO
TO SAVE THE LIVES OF HIM AND HIS COMPANIONS
POOR PAUL HAS BEEN GREATLY REDUCED IN SIZE AND
IS ODDLY DRESSED HERE IN A GUM-WRAPPER SHEATH!
Illllllllllllllllllllllllllllllllllllllllllllllllllllllllillllllllillllllllllllllllllllllllllll
John John Lennon
Paul Paul McCartney
Ringo Ringo Starr
George
George Harrison
Clang Leo McKern
The Cast
Ahme
Eleanor Bron
Foot Victor Spinetti
Algernon Roy Kinnear
Bhuta John Bluthal
Superintendent Patrick Cargill
Production Staff
Walter Shenson Dress Designer Julie Harris,
Director Richard Lester
Dinah Greet
Original Screenplay by Marc Behm, Hairdresser Betty Glasgow
Charles Wood Film Editor
John Victor Smith
Story by
Marc Behm Sound Dickie Bird
Photographer
David Watkins Color by Eastman Color
Art Director
Ray Simm A Walter Shenson-Subafilms
Special Effects Cliff Richardson
Production
This award is given each month by the
National Sveen Council on the bails of outstanding
medt and suitability for family
entertainmejtt. Council mtmbenhip comorises
motion picture editors, radio and TV film
commentators, re^iresentatives of better films
councils, civic, educational and exhibitor organizations.

. . David
. . Producer
Moore
time.
^oilcfcwMd ^efront
TTNIVERSAL. with 12 pictuies already
started and completed so far this year,
will put another nine features, all in Technicolor,
into production before the end of
the year, which will give the company a
total of 21 features put before the cameras
during 1965, two more than were started
during 1964. Another important aspect of
this year's schedule is that it marks the
first time in Universal's history that its
entire year's product has been filmed in
color. Pictures scheduled to start before
the end of the year include: Alfred Hitchcock's
"Torn Cmtain," starring Paul Newman
and Julie Andrews; "Cocatlan," starring
Marlon Brando with Sidney J. Fm-ie
directing for producer Alan Miller; "Out
of Sight," to be produced by Bart Patton
and directed by Lemiie 'Weim-ib; "Beau
Geste." classic story of the French Foreign
Legion to be produced by "Walter Seltzer;
"The Pad (And How to Use It)," Ross
Hunter production based on Peter Shaffer's
London and Broadway stage hit;
"Gambit, starring Shirley MacLaine with
"
Ronald Neame directing for producer Leo
L. Fuchs; "Texas Across the River," to be
produced by Harry Keller; "Let's Kill Uncle."
to be produced and directed by 'William
Castle; "Rebel Troop," to be produced
by Hal E. Chester.
"Walter Seltzer will produce "Beau Geste"
for Universal Pictures, with the picture
scheduled to be placed in production within
60 days. Douglas Heyes will write the
screenplay for this latest presentation of
the legendary saga of the French Foreign
Legion. It was made twice before; in
192S with Ronald Colman and again in
1938 with Gary Cooper and Ray Milland
. . . Philip Dunne planed to Hawaii to
scout location sites on the Island of Maui
for his forthcoming Blackhill production,
"The Consort," which he co-authored with
W. H. Menger, and will direct, with Marvin
Schwartz producing. The same team recently
completed "Blindfold" starring Rock
Hudson and Claudia Cardinale for Universal
release this winter. "The Consort"
will be based on the romantic comedy
novel by Anthony Beckstall-Smith which
Grove Press is bringing out this fall . . .
Ronald Neame, British director, will direct
Universal's "Gambit," starring Shirley
MacLaine. Neame will check in immediately
to start working with producer
Leo L. Fuchs on preparation of the picture,
which is scheduled to go before the
Technicolor cameras end of November.
Producer Charles K. Feldman announced
that he has set "Lot's "Wife" as a future
production to be made under his own independent
production banner, and will
have as its stars Leslie Caron and "Warren
Beatty. "Written for the screen by I.A.L.
Diamond from the play by Ladislav Bus-
Fekete, Feldman will turn the comedy into
an original musical and has signed Bert
Bacharach to do the score for the film.
"Lot's "Wife" marks the third straight
Feldman movie for Bacharach, having
written the music for ""What's New Pussycat?"
and recently set to do the score for
"Casino Royale" . . . Producer Lawrence
.By SYD CASSYD
"Weingarten has returned to MGM after
catching the pre-Broadway warmup of
"The Impossible Years" in Philadelphia
where the stage comedy by Bob Fisher and
Arthur Marx, in its final week, set a new
Forest Theatre house record. Film rights
to the play, opening in New York this
month, starring Alan King, were purchased
by MGM in script fonn. "Weingarten, who
produced such filmed stage plays as "The
Unsinkable Molly Brown," "Cat on a Hot
Tin Roof" and "Tender Trap," will produce
Fred
. the screen version
Roos, formerly associated with Robert Lippert
Productions, goes into the independent
field of his own. The fonner 20th-Fox executive
has bought all rights to the Robert
Roripaugh novel, "A Fever for Living," a
love story with a Japanese background . . .
Harold Yablonsky, winner of the Ford
Foundation Award for Directors, has acquired
film rights to "Jordie" by Dr. Theodore
Rubin, author of "David and Lisa."
Yablonsky will write the screenplay and
direct, and Ralph Lewis will produce for
his Marlease Productions.
At 20th-Fox "The Secret of D-Day," based
on accounts of intelligence and counterintelligence
activities which preceded Allied
invasion of Eui-ope during "World "War
II, has been added to the slate of producer
David Weisbart. The multi-million-dollarbudgeted
film will be based on the book by
Gilles Perrault, which was a top non-fiction
seller in France last year. The writer
will be assigned to the screenplay shortly,
according to "Weisbart, who plans location
filming with an international cast late
next year. Prior to start of "The Secret
of D-Day," "Weisbart will produce "Trap
for a Man" for 20th-Fox next spring, with
locations on the French and Italian Riviera
Arrangements have been concluded
. . . for Paul Monash to produce a
schedule of high-budget theatrical motion
pictures for 20th-Fox. The first feature under
the new pact will be a suspense drama,
"Deadfall," based on Desmond Coi-y's bestselling
British novel soon to be published
in the United States. Robert Towne has
been signed to write the screenplay, with
filming scheduled to start in the fall of
1966, with locations in Fi-ance, Spain and
North Africa.
Tom Laughlin, who stars in Laurel Films'
release, "The Young Sinner," has retm-ned
to Hollywood after a five-year hiatus from
acting and film production during which
time he centered his attention on the operation
of a Montessori school in Santa
Monica. Laughlin has just completed an
original screenplay with writer Elizabeth
James entitled "The Shadow Brigade."
which deals wath a young priest's activity
in the Civil Rights movement. Laurel Films
currently is distributing Laughlin's "The
Young Sinner," which he wrote, directed
and produced, as well as starred in with
Stefanie Powers . MUler is en
route to London to scout locations for "The
Great Japanese Train Robbery" which he
will produce and direct next spring for the
Mirisch Co. The screenplay of the United
Artists release was written by Arnold
. .
. .
. . Ellis Kadison. will produce
Schulman. At the same " Miller will
confer with Roald Dahl on "Oh Death,
Where Is Thy Sting-a-Ling-a-Ling," Dahl's
fli-st screenplay and Miller's second project
under his multiple-picture contract
Michael
with the Mirisch organization .
(Micky I was pacted by producer
Hal "Wallis to a multi-pictuie deal as a result
of his directing of "Wallis' "Paradise,
Hawaiian Style," for Paramount Pictures
release. Moore was given the directing assignment
for the Elvis Presley pictm-e, after
having served as an assistant director
for "Wallis and Paramount for several
years . Two-time Academy Award-winner,
Robert Surtees, was signed by producer Arthur
P. Jacobs as director of photography
for "Doctor Doolittle," multi-million dollar
musical starring Rex HaiTison, to be filmed
in late spring as a joint venture of Jacobs'
APJAC Productions and 20th-Fox. Richard
Fleischer will direct the Leslie
who
Bricusse
screenplay .
and direct "Methuselah Jones" for his
World-Cine Associates Co., which is set
to roll October 18, has employed a mixed
chorus of 40 voices and a 60-piece orchestra
for pre-production recording sessions. No
release deal will be set mitil the picture
is completed, but Preston Foster, Roger
Perry and Rachel La"m-ence already have
been signed for the top roles.
Geraldine Chaplin has been set to star
in two Avala Productions, back-to-back,
in order to free herself for yearend promotional
work on David Lean's "Dr.
Zhivago" for MGM, in which she stars with
Omar Sharif. The actress is scheduled to
wind her starring role in Avala's ""We Shall
Go to a City" on November 5 and begins
production the next day in producer-di-
. . Universal
rector Nicholas Ray's "The Doctor and the
Devils" . . . Howard Hawks signed Charlene
Holt, whom he launched on a film career
as a new discovery two years ago, for the
ro^^antic role opposite John "Wayne and
Robert Mitchum in "Eldorado," which went
before the cameras this week. The part is
one of the two feminine leads in the big
Paramount Pictures western, with Michele
Carey already cast opposite James Caan,
who co-stars in the film. Hawks produces
and directs from a screenplay by Leigh
Brackett . . . Richard Castellano, currently
starring in an off-Broadway play, will
make his motion pictm-e debut in the Jerome
Hellman production for Wai-ner Bros.,
"A Fine Madness." The picture is cm-rently
shooting on location in New York with
Sean Comiery, Joanne Woodward, Jean
Seberg and Patrick O'Neal starring under
the direction of Irvin Kershner .
inked Leslie Nielsen to an exclusive
seven-year contract covering motion pictm-es
and television, it was announced by
Edward Muhl, vice-president in charge of
production. Signing of Nielsen, who starred
in Universal's recently released "Dark Intruder"
is in line with the company's
policy of building up a roster of its own
players.
Producer Ross Hunter announced that
he has signed Samuel Taylor, eminent playwright,
to wiite the screenplay for Universal's
"A "Very Rich Woman," which is
based on the Ruth Gordon play opening
this season on Broadway. Hunter obtained
screen rights to the modern romantic
drama in a major Universal deal
year.
last
16
BOXOFHCE OctobeV 18, 1965

Baltimore Exhibitor
Plans Film Court Fight
BAI-.TIMORE— Ronald Preedman, who
jperates the Rex Theatre, states he plans
i court fight to show "Confession of a Bad
3irl" which was banned by the Maryland
State Board of Motion Picture Censors,
hairman Norman C. Mason, of the cenior
board, said the film "goes substantially
jeyond customary limits in describing sex."
He added the film lacks any "social importance
or artistic, cultural, dramatic or
jther value."
Maryland assistant attorney general Fred
Dken who viewed the film with the censors
said, "Confession of a Bad Girl" por-
;rays "nudity and an explicit rape scene."
Preedman withdrew the picture after the
jensors' ruling but said he plans to rembmit
it to the board along with a list
)f cities and states outside of Maryland
where the pictm'e has been exhibited. He
said the list would strengthen his case for
1 license to show it.
Oken explains that under a Supreme
IJoui't decision, Maryland censors must
judge whether a film would offend the
iverage person in the United States before
banning it. It was Preedman who
fought Maryland's movie censorship law to
;he Supreme Com-t when the coui-t thi'ew
DUt a portion of the law earlier this year.
The com-t ruled that Maryland lacked
i provision for speedy judicial review of
the censor board's actions in banning
films. Subsequently the state law was
ihanged to conform with the decision.
Thi'ee films bamied by the censor board
ind lower com't judges have reached the
Maryland Com-t of Appeals. In that coui-t's
first and only decision so far. It reversed
"
;he ban on "A Stranger Knocks and permitted
it to be shown.
Supreme Court Upholds
CATV Antitrust Suit
WASHINGTON — The Supreme Comt
ruesday (12) refused to consider a case in
vhich CATV equipment maker-operator
lerrold Electronics was ordered by the
ower com-t to pay $330,000 to Westcoast
Broadcasting Co. in its antitrust suit
igainst Jerrold.
In the $97,500 suit, tripled, Westcoast
;harged Jerrold used its monopoly posi-
;lon as the major supplier of CATV equipnent
to force the firm to sell its Wenat-
^ee. Wash., CATV operation to Jerrold.
Ferrold denied it had a monopoly posi-
.ion in view of its competition with RCA,
PhUco and others. It also denied any pressure
placed on Westcoast to sell.
Industry's Movie News
Ends With N.Y. Strike
NEW YORK—Movie News, Vol. 2, No. 4,
vas the final edition of the industry's
special paper distributed in New York dm--
ng the newspaper strike which ended Sunlay
110).
Expanded from half-tabloid to full-taboid
size, the paper was authorized shortly
ifter the strike was annomiced, and under
he direction of the Motion Pictm-e Ass'n
•f America advertising and publicity diectors
committee, to be published dm-ing
he strike. It was sent to exhibitors in all
ive boroughs and nearby Westchester.
Maryland Censor Board
Seeks $6,500 Increase
BALTIMORE
Maryland's Board of Motion
Picture Censors, through chairman
Norman C. Mason, is seeking a $77,702
budget to finance its work in the next
fiscal year. This is an increase of $6,500
over current spending. Mason says the
board's work is increasing since it expects
to look at 6.685 films next year, or 170
more than this year.
The number of films banned here in fiscal
1964 has increased from 9 to a predicted
30 this year and 35 in fiscal 1967, according
to budget estimates submitted by the
censors.
"We're getting more junk in here," explains
Elwood Gebhardt, executive director
of the censor board.
At the same time, the censors have
stopped cutting offending scenes from
films. They did it to 28 movies last year,
but none so far this year and none predicted
for next year. The apparent contradictory
trend arises from the Supreme
Com-t decision this year restricting censorship
powers in Maryland.
There are more theatres where movies
will be shown in Maryland, 197 compared
to 192 this year, according to the censor
board's report.
Universal to Distribute Own
Films in Canada in 1966
NEW YORK—Upon the expu-ation of its
present franchise with Empire-Universal
Pilms, Ltd., of Canada, Universal will midertake
to distribute its product thi-ough a
wholly owned Canadian company with Canadian
personnel, according to Heni-y H.
"Hi" Martin, vice-president and general
sales manager, who said the new arrangement
would start Jan. 1, 1966.
AT 'BUNNY LAKE' PREMIERE
NEW YORK—A glittering array of celebrities
attended the world premiere of
Otto Preminger's "Bunny Lake Is Missing"
Sunday (3) at New York's Victoria Theatre
amidst kleig-lighted panoply.
The premiere, under the chairmanship
of New York's Mayor Robert P. Wagner,
benefited the Police Athletic League. Pollowing
the premiere there was a special
"Bunny Lake Is Missing" reception at the
Arthm-, famed discotheque.
Left to right, in the lobby of the Victoria
Theatre, are: Otto Pi-emii:ger, producer-director;
Carol Lynley, co-star of
the film; A. Schneider. Columbia Pictures
president; Leo Jaffe, Columbia executive
vice-president, and Keir Dullea. co-star of
the suspense drama.
Columbia Year's Net
Totals $2,024,000
NEW YORK — Columbia Pictures for
the year ended June 26 showed earnings
of $2,024,000, equivalent
to $1.02 per
hare, compared with
S3, 154,000 or $1.64 per
.share the year before,
it was reported by A.
Schneider, president.
Pinal results were
adversely affected by
the disappointing
showing of several
relatively high cost
pictures, Schneider
A. Schneider said. An additional
charge of $500,000
was made against earnings at the year
end for such pictures. Gross proceeds
were also affected since a lesser nimiber
of pictures was available for release during
the year.
The company also reported that based
on current trends in the accelerated
showing of films on television, and the
increasingly higher income from this
source, that its methods of allocating negative
costs have been changed in line
with practices adopted by other companies
in the Industry. This resulted in
increased net income of $3,107,000 last
year.
Schneider stated that the number of
pictures started dui-ing the second half
of the last fiscal year increased substantially.
The company, he said, is now
fortified with a backlog of pictures that
point to an improvement in the company's
position during the new fiscal year.
He pointed out that "Cat BaUou," "The
Collector" and "Ship of Pools." just going
into general release, were performing
well at the boxoffice and these fUms, plus
others scheduled for release during the
balance of the current fiscal year, should
contribute substantially to the anticipated
improvement.
Screen Gems, the company's television
subsidiary, anticipates anothei- banner
year based on the number of shows sold
to the networks for national showings.
Syndication sales also show improved
strength. The sale of motion pictures for
television also continues to be a prime
source of added revenue for the company.
Carreras to Visit Variety
Clubs in U.S. Cities
LONDON—James Carreras, chief barker
of Variety Clubs International, left Sunday
( 10 1 for the U.S., where he will spend the
next few weeks visiting Variety Clubs in
Pittsburgh, Washington. Boston. Las Vegas,
Los Angeles, Seattle, Chicago, as well as
Mexico City. He will also go to Vancouver
to present an International charter to the
new Variety Club formed there, the first
new charter in a number of years.
Col. Carreras was feted as Showman of
the Year by the Allied Theatre Owners of
America in Pittsburgh Thursday il4) and,
two days later, he and Mrs. Carreras visited
Washington to be present when Mrs. Hubert
Humphrey, wife of the vice-president, accepted
a Variety Club Smishine Coach on
behalf of an organization for handicapped
children.
OXOFFICE October 18, 1965 E-1

—
—
I
—
^
Columbus Holiday Boosts Broadway;
'Agony and Ecstasy
Starts Strong
NEW YORK The Colimibus Day holiday,
when schoolchildren and many office
workers crowded the Times Square area,
gave the majority of the Broadway first
runs a business boost, especially the twoa-day
pictures, all of which gave an extra
matinee performance. Leading these five
with capacity at all perfonnances in its
fiist week at Loew's State was "The
Agony and the Ecstasy." followed by "My
Pair Lady." in its 5 1st week at the Criterion,
and two other 20th Centiuy-Fox roadshows.
"The Sound of Music. ' in its 32nd
week at the Rivoli. and "Those Magnificent
Men in Their Flyii^g Machines." in
its 17th week at the DeMille. Just coasting
along to fair business was "The Greatest
Story Ever Told." ill its 34th week at
the Warner Cinerama, where the opening
of "Battle of the Bulge" has just been set
for mid-December.
Two east side houses, the Sutton and
the Baronet, also registered smash business
with "The Hill." in its first week at
the foi-mer. and "Repulsion," in its first
week at the latter, both boasting long,
long waiting lines every night and each
day of the weekend. Also very strong was
"Bunny Lake Is Missing" at the Victoria
in Times Square, but even better at the
east side Beekman in Its first week.
Much better than the preceding weeks
was "The Great Race," in its foui-th week
at the Radio City Music Hall, which always
attracts holiday crowds, while another
Warner film, "MaiTiage on the
Rocks," held up well in its third week at
Loew's Capitol and the RKO 58th Street.
However, the continuous run of "The Hallelujah
TraU," in its second week at the
Astor on Broadway and the Ti-ans-Lux
East, was mild in both houses.
Business also held up in other art spots,
including "Mickey One," in its second
week at Cinema Rendezvous; "To Die in
Madi'id, " in its foiu-th good week at the
Carnegie Hall Cinema; "The Ipcress File,"
still very strong in its tenth week at the
Coronet; "Darling." in its tenth week at
the Lincoln Aits and Loew's Tower East,
and "Love in 4 Dimensions," in its third
week at the New Embassy and the Murray
Hill.
(Average Is 100)
Astor The Holtelujoh Troil (UA), continuous,
2nd wk US
Baronet Repulsion (Royal) 200
Beekman Bunny Loke Is Missing (Col) 195
Carnegie Hall Cinema To Die in Modrid
(Altura), 3rd wk 1 75
Cinema Rotten to the Core (Cinema V),
12th wk 125
f^

i
'
Warner
I
Barbara
I
Schary
j
Michael
; seeking
.
INTRODUCE BARBARA WERLE—
Bros, executives Ernie Gross-
[ man, left, and Joe Hyams introduce
Werle at a New York press
reception for the co-star of "Battle of
the Bulge," Cinerama production for
Warner Bros., which will have its
world premiere December 16 at Pacific's
Cinerama Theatre in Hollywood
and its New York premiere the
follo\vingr night at the Warner Cinerama
Theatre. Hyams is national director
of advertising and publicity,
and Grossman is national manager of
publicity, promotion and exploitation
for Warner Bros., which is releasing
the all-star Technicolor film.
* i"
ienjcmiin Melniker Named
'o Third Term for ADL
NEW YORK—Benjamin Melniker, vice-
'resident and general counsel of MOM,
las been reappointed to his third confecutive
teiTn as general chaii'man of the
iiotion picture and amusements division
f the Anti-Defamation League Appeal by
)ore Schary, national chairman. The two
[onorary chairmen of ADL's national commission
are Barney Balaban, chaiiTtian of
le board of Paramount, and Harry Brandt,
resident of Brandt Theatres.
asked Melniker to serve once
iiore because "his dynamic and inspii-alional
leadership and dedication to freelom's
cause are the prime elements in the
^idustry's all-out efforts of the League."
iTie cm-rent campaign of the ADL Appeal
a total of $4,584,000 nationally
3 carry out its five-point research, legisitive
and educational program to com-
|at bigotry, promote inter-gi-oup amity and
nderstanding and assm-e liberty with jusice
for all Ameiicans.
iilliard and Levine Films
let for San Francisco Fete
SAN FRANCISCO—Richard Hilliard's
The Playground," cuiTently playing its
few York first rim at the 5th Avenue
inema, will lead off the scheduled showigs
of nine films in the "New Directors"
ategory at the San Pi'ancisco Internalonal
Film Festival, Friday (22).
Joseph E. Levine 's "Italiano Brava Gente,"
n Italian-American-Russian co-produclOn
directed by Giuseppe De Santis, will
e shown at the San Francisco fete at the
lasonic Auditorium Satui-day (23). The
'ictm-e will open at the Cinema Theatre in
jos Angeles October 29, its fii'st U.S. date.
F. Mayer, executive director of
PIDA, left Sunday

. . . Michael
. . "Theatre
.
I
^ohcUh ^cfront
By ANTHONY GRUNER
T AM DELIGHTED to tell you that the
new year has opened very well and
that profits are running at a level appreciably
higher than last year." John
Davis, chairman and managing director of
the Rank Organization, told the 28th annual
general meeting last week in reference
to the preliminary figures for the first 12
weeks of the current financial year.
Referring to the Organization's progress
since the film industry's dark days immediately
after the wai\ Davis said. "We
are going to ensm-e that our film production
progi'am is kept in balance in relation
to our other activities." The improved
results for the fii-st 12 weeks, he emphasized,
covered the gi-oup's operations affecting
exhibition, production and distribution.
Davis also revealed that the group
had financed eight films in the eighteen
produced at Pinewood dm-ing the year,
was actively involved in a chair for the film
industry at London University, and that
in the absence of any marked changes in
conditions he would have a very cheerful
story to tell shareholders in his interim
financial statement in the spring of next
year.
Tony Tenser, managing director of the
Compton Group, retm'ned to London from
attending the film festival at Rio de Janeiro
with some strong ideas about the
need for the British industry to get behind
the "selling side" of film festivals.
Tenser, who in fact joined the British
delegation headed by Sir Charles Evans,
director general of the British Film Producers
Ass'n. at Rio felt that many British
distributors were not utilizing these
festivals to promote and sell their product.
As far as his own company was concerned,
the Rio festival provided him with a great
opportunity of new contacts and distributors
for the output of Compton films.
He believed that the British industry
should not only send stars and producers
to these festivals, but in every way encourage
the presence of distributors, sales
managers and others, in order to seek out
deals.
Tenser, who with his chairman Michael
Klinger is a member of the export committee
of the BPPA, said he would be pressing
the association to initiate gi-eater allindustry
support for using festivals to promote
British film production.
News in brief: Andrew Mitchell has been
appointed personal assistant to James
Wallis. managing director of Associated
British Productions. He was formerly general
manager of Elstree Distributors, the
company set up by Associated British and
Elstree Films to make a number of Cliff
Richard featui'es. and was producer of the
Elstree Distributors "Up Jumped a Swag
Man," starring Frank Ifield . . . Albert
Finney will direct and star in "Charley
Bubbles" for Universal Pictm-es under the
banner of his newly formed Memorial Enterprises
which he set up this year with
actor Michael Medwin. The Sherlock
Holmes film. "A Study in Terror." a Compton
Films presentation with John Neville
as Sherlock Holmes, will be premiered next
month at the Leicester Square Theatre,
then goes on for a Rank circuit release.
This is the first time that a Compton production
has enjoyed a full circuit release
for any of its pictures. "A Study in Terror"
was produced by Henry Lester with
Herman Cohen serving as executive producer
and was directed by Jimmy Hill .
Sir Tom O'Brien, general secretary of the
National Ass'n of Theatrical and Kinematograph
Employes, celebrates the 45th anniversary
of his appointment as fulltime of-
. . . Rita
ficer of the union later this month. It will
also be Sir Tom's 25th year as a member of
the British trade union council
Tushingham stars with Oliver Reed in the
Anglo-Canadian production of "The
Trap." produced by George Brown and directed
by Sidney Hayen. The film, which
will be released by Rank, is the first major
budget feature co-financed by British and
Canadian interests.
Producer-dii'ector 'Val Guest will make
"Royal Escape." dealing with the flight of
Charles II to F^-ance after his defeat at
the Battle of Worcester. The picture will
be shot next year and Guest hopes to film
the entire story along the actual escape
route taken by Charles II 300 years ago
Powell begins shooting the
. . Harold Wil-
Anglo-Australian film. "They're a Weird
Mob." in Sidney later this month for Rank
release. The film recounts the adventures
of an Italian immigrant from the time he
lands in Australia. Walter Chiari plays the
lead. The Australian backing for the film
comes from the J. C. Williamson Theatres,
whose managing director is the former
English actor John McCallum. The film
is based on John O'Grady's best-selling
novel of the same name .
son attended the premiere of the new Russian
film. "The Sleeping Beauty." at the
Odeon Haymarket. The film, in 70mm, is
a Lenfilm production based on Petipa's
world famous ballet and danced to
Tschaikovski's music. Also present were
the stars of the film. Alia Sizova and Yuri
Solovyov.
George Axelrod. producer of "How to
Murder Yom- Wife." arrived in London
last week for a short visit . . Shooting
.
started last week at Shepperton on "The
Great St. Ti'inians' Train Robbery." a
comedy based on the recent gi-eat train
robbery which took place this year. Frankie
Howard heads the cast, which also includes
Portland Mason, daughter of James
and Pamela Mason. The pictm-e will be
directed and produced by Frank Launder
and Sidney Gilliat in color. This is the
fourth comedy about St. Ti-inians' school
which Launder and Gilliat have made for
British Lion . of Death" is the
title of the new film presented by Sidney
Box and Bill Gell through their company
Pennea Pi-oductions. It began shooting last
week at Associated British Elstree studios
and is a Grand Guignol story starring
Chi-istopher Lee and Lelia Goldoni. The
picture is produced by E. M. Smedley-
Aston, and directed by Sam Gallu.
AT PARIS SCREENING — Stanley
Kramer, right, producer -director of
"Ship of Fools," and Oskar Werner,
left, who stars in the fihn, talk with
the Duke and Duchess of Windsor after
a private screenings which they attended
in Paris recently together with a few
close personal friends of the Duke and
Duchess.
Blau Heads International
Film Relations for MPEA
NEW YORK—Martin Blau, in charge of
international publicity for Columbia PiC'
tures International Corp., was elected
chairman of the international film relations
committee. Motion Pictures Export
Ass'n of America, at the regular monthly
meeting Wednesday (13), in the MPEAA
headquarters. Blau succeeds retiring chairman
Jack Goldstein of Allied Artists, who
was given a unanimous vote of apprecia-'
tion by the committee for services rendered
dm-ing the past year.
Blau. in accepting the chainnanship,
stated that he hoped that the committee
would be able to hear from more visitor!
from abroad, representing exhibition and
publicity. He also indicated that the com
mittee appreciated the opportunity of hear
ing from representatives of the MPEAA
who are headquartered in the key markets
of the world.
Charles E. Egan. MPEAA representative
covering India. Pakistan, Celyon and Bur^
ma. with headquarters in Bombay, whfi
arrived last week on home leave, spoke td
the group. He presented a brief report cov-i
ering economic and political conditions^
and the status of U.S. films in each of the
countries.
Following his presentation, Egan answered
questions. He also indicated tha'
when the internal situation clears up fol
lowing the India-Pakistan border clashes'
he hopes that the planned production ir
India and Pakistan by U.S. companies wil
be carried out.
Others at the meeting were Portuna'
Baronat and Alex Black of Universal
Michael Hoffay of Columbia ; Ashley Boon<
and Don Noyes of United Artists; Guents)
Schack and Armand Cardea. Paramount/
Joel Coler of 20th Centm-y-Pox; Leonar(«
Palumbo of Warner Bros, and Charles Gari
rett of Allied Artists.
IFIDA Re-elects 2 Directors!
NEW YORK—The board of directors ^\
Independent Film Importers & Distribu
tors of America has re-elected Munio Pod
horzer. president of Casino Films, as sec
retary. and Carl Peppercorn, president Q
Cinema V Distributing, as treasm-er for thi
1965-66 term. In each case the vote wa;
unanimous.
J
«
\
\
\
I
i
!
E-4 BOXOFFICE October 18, 19K

'
The
I
;
Judith
;
Variety
. . The
i
Conrad Baker Now Heads
Associated Independent
NEW YORK—Associated Independent
Theatres has elected Com-ad Baker, who
oined his father, Samuel Baker, at the
ounding of the theatre chain ten years
!igo, president, and elected David H. Isaacton,
vice-president. The elder Baker died
uddenly in California October 2.
Issacson was also in at the formation of
lissociated Independent and was named
jieneral counselor five years ago.
operation of the theatre chain,
ivhich numbers 31 houses located in Nasau,
Suffolk and Westchester counties in
I'lew York, and in New Jersey, Ai-izona and
:;;alifornia, will continue along the lines
laid down by the elder Baker and theatres
u-esently under construction will be finshed.
The theatres which were projected
lor 1966 are also expected to be finished on
chedule.
ALBANY
Phe two-day outstanding performance of
"An Evening With the Royal Ballet,"
iith excellent boxoffice grosses, at the
>trand here. Proctor's in Schenectady, and
'he Ti'oy at Ti-oy, has made these theatres
'eel assui-ed that the next cultural film
iLa Boheme" will bring the same results,
[Tie La Scala Opera production will play
n "the first wave" Wednesday and Thurstay
(20 and 21) with matinee and evening
Performances. The Strand almost sold out
ts 1,600 seats for the "ballet" picture.
i/Ianager Martin Burnett said he delayed
Ihe start of the film for 30 minutes belause
of the long lineup. His special guests
i'ere the Sisters of St. Joseph of Carondoet,
in appreciation of their cooperation
•n the sale of student tickets at St. Rose's
College.
Employes of the Palace donated $86
rom their welfare fund to the annual
Dint appeal of the Community Chest and
led Cross. Assistant Manager Pat Paterson
handled the paper work. Theatre
taffers wore plastic red feathers to inilicate
they had contributed.
Trl-City Refreshment Co. district manger
George Schenck mailed a note to thetres
that the night Colonic telephone
iiumber was being discontinued and the
jUbany number could be called . . The
.
'alace. Proctor's at Schenectady and Troy,
'abian operations, showed "My Pal Wolf,"
,. dog picture, at matinees Saturday and
|>unday (16 and 17), with coloring conlests
for childi-en.
. .
A black-bordered 7-column newspaper ad
jieralded the Friday ( 8 ) opening of Contijiental's
"Agent 8%" at the Strand here,
j'roctor's, Schenectady, and Troy at Ti-oy.
jrhe copy was captioned: "He's such a
unny spy . They took away his zeros."
Christ, film reviewer for the New
j''ork Herald-Tribune and for the "Today"
elevision program, will speak in March in
Ihe Grey Friars lecture series at Siena
.'ollege, Loudonville. Basil Rathbone also
5 booked. Father Benjamin Kuhn of the
I^anciscan institution has spoken at a
Club dinner . Bijou in
fJorth Troy has reopened for the fall and
'/inter season. The 300-seater was built
y Charlie Wilson.
ATTEND NEW YOItK PRESS PREVIEW—Shown at Universal's invitational
press preview of "Pinocchio in Outer Space" at Loew's Capitol Theatre in New
York for magazine, press and syndicate reviewers and their children are left to
right: Norman Gluck, sales manager of short subjects and newsreel department;
Harold Saltz, New York branch manager; Fred Ladd. co-producer of the picture
with Norman Prescott; Arnold Stang, who is the voice of Nurtle the Turtle;
Philip Gerard, Eastern advertising and publicity director, and Joseph B. Rosen,
regional sales manager.
Gala World Premiere Held
For 'The Bedford Incident'
NEW LONDON, CONN.—James B.
Harris'
high seas suspense-drama, "The Bedford
Incident," began its world premiere
voyage at New London's Garde Theatre,
Monday dli amidst city-wide salutes.
New London, the nation's atomic submarine
center, draped the downtown area
with U.S. Navy and Coast Guard standards
celebrating the arrival of the film.
In addition, "full steam ahead" publicity
activity for the gala premiere included a
special issue of the Noi-wich Bulletin, the
area's largest newspaper, devoted entirely
to "The Bedford Incident" and its stars,
Richard Widmark and Sidney Poitier.
( 20 ) ;
Local bands in full military regalia paraded
on premiere day past store windows
featuring displays for the film. Local radio-TV
stations covered the premiere, focussing
attention on the film via specially
devised "Bedford Incident" contests.
Prizes included scale models of sub-destroyers
similar to the "U.S.S. Bedford"
manufactured by the Revell Toy Co.,
which is planning a nationwide promotion
of the item.
"Back home" family and friends of U.S.
Navy men serving around the globe were
provided with an immediate "Ham'' radio
link via transmitting equipment installed
in the theatre lobby. The unique promotional
device will be duplicated across the
country in all theatres playing the film.
Launchings of the film also took place in
Norfolk. Va., on Wednesday and will take
place in San Diego, Calif, on Wednesday
and Corpus Christi, Texas, on
Thui-sday (21).
Produced by James B. Harris and Richard
Wi(imark. "The Bedford Incident."
stars, in addition to Widmark and Poitier.
James MacArthur. Martin Balsam. Wally
Cox and Eric Portman.
Sameric Motel-Airer
Under Study by Board
PHILADELPHIA—The Sameric chain is
planning a diive-in which would have 100
motel units and would jjermit (jccupants to
watch a movie. The plan, presented to the
zoning board in suburban FeiIIs, is now
mider study.
Sameric .said the project would cost
about $2 million and would be built on a
25-acre tract. It would be named the
"U.S. 1 Drive-In" and would have a huge
replica of the federal road marker high
for a sign.
Sam Shapiro, president, told the zoning
board that the 100 motel units would have
picture windows and speakers to allow occupants
to view the show from their
rooms. The units would be operated by a
motel chain.
Shapiro added that all films shown
would have to be approved by the Catholic
Legion of Decency. He said it would be a
family theatre.
He also said attendants would patrol
the grounds on golf carts to protect unescorted
female patrons and keep an eye
on young couples in cars. Off-duty township
police would be hired to direct traffic.
To insure that traffic would not back
up on the highway, a 600-car "stacking
area" would be provided outside the ticket
booth. The screen would be turned away
from the road to eliminate parking on the
road to see the film. A 6 to 8 foot wooden
fence would surround the proposed airer
and the screen would be about 500 feet
from the nearest property line.
Binnie Barnes plays the role of the leader
of the band in Columbia's "Mother
Superior."
OXOFFICE :: October 18, 1965 E-5

1
sound
section
[
BUFFALO
The Variety Club of Buffalo will stage a
general meeting at its candidates
night, tomght 1I81, at its headquarters.
Nominations will be made for the 1966
board of dii-ectors. The session will begin
with a dinner, followed by the general
meeting. Candidates night will be held
after that. Chief Barker Tony Kolinski
will
preside.
Sidney J. Cohen, president of New
York State Allied Theatre Owners, headed
the delegation from western New York to
the 36th annual national convention of
( 11
the Allied States Ass'n of Motion Picture
Exhibitors in Pittsbm-gh Monday
thi-ough Thursday (14i. Those attending
were MaI^nie A. Brown, Al Wright, Jake
Stefanon. Pat Mendola and Jerry George,
manager of National Theatre Supply
branch, who went to Pittsburgh two days
earlier to attend the meetings of his company.
The next crew meeting of Tent 7 will be
held in Variety headquarters with dinner
and beverages served. Kolinski has urged
all crew members to attend for a discussion
of the 1966 convention, the Sunshine
Coach, pool projects and the annual election
of directors to be held the same day.
The Sunshine Pool is undergoing final examination
and soon wUl be dedicated at
official ceremonies at St. Rita's Home for
Children.
John Golebiewski was presented a plaque
at special ceremonies at the Hank Nowak
Post 45 annual commanders' dinner, for
his efforts during the Buffalo Variety
Club's spring telethon. The post collected
more than $5,000 and contributed $1,600
of its own funds during the telethon. Chairman
for 1966, James J. Hayes, and his
committee now are laying the groundwork
for next year's telethon.
Howard Carroll, prominent in exhibition
in Buffalo. Rochester and Niagara Palls
for many years, was here to visit friends in
distribution and exhibition. He now lives in
California. Among those he visited here
was Jerry R. George.
Only a few season tickets remain for the
Albright-Knox Art Gallery's annual film
series which began with "Billy Budd."
Films are shown Thursday and Pi-iday
nights. "Antigone," fUmed in Greece, will
highlight the six-month schedule.
Chet Huntley, New York anchonnan for
NBC's Huntley-Brinkley Report, arrived
here Satm'day 1 9 ) an an assignment called
"Impatient Frontier," a 30-minute color
film which he is nan-ating for the Buffalo
chamber of commerce. It is being filmed
in the Holland-Wegman Productions Stu-
*m PHOTOS
8" „ 1 r\" $1 '?00 Per Hious»n* FOB Dit.
X lU '•' (Minimum Onfer LOOO •
Check with Ord«rI
NO C.O.DJ
THEATRICAL ADVERTISING CO
uie DalTeit 1, Mich.
LOOK OVER AUDIO PANEL
HOLLYWOOD—Janet Leigh, center, and
Jerry Lewis, right background, show Columbia
home office executives Robert S.
Ferguson, left, vice-president in charge of
advertising, publicity and exploitation, and
Rube Jackter, right, vice-president and
general sales manager, Lewis' unique audiovisual
panel which the star-director-producer
is using in the filming of his Columbia
release, "Three on a Couch." The
board, which Lewis is standing by, is the
audio
I I of the panel. Ferguson,
Miss Leigh and Jackter are watching
the videotape portion in action.
Lewis looks at every scene shot, immediately
after filming, on videotape and
listens to the sound level and clearness of
speech with the use of the audio panel.
dio. Huntley also is appearing in the film,
being underwritten by the Marine Midland
Ti-ust Co. It will be made available nationally
to TV stations and will premiere here
next month. Welcoming Huntley at the airport
were Ed Wegman, president of Holland-Wegman;
John Galvin, Midland
chief executive officer and chairman of
the Boost Buffalo Committee; C. Edward
Berryman, Midland, and Arthur- Victor jr.,
Niagara Frontier port authority member.
"Bingo" was called more times in Erie
County than any other area of the state
outside of New York, the state bingo control
commission repwi-ts. A total of 159
organizations conducted 114,585 games on
3,787 occasions. There were 1,243,360 players.
Barbara Quinlivan, president of Tent 7
Women of Variety, headed a board meeting
Thursday (14). She said the next membership
luncheon is scheduled for Saturday
123).
Continental Reissues Delay
Opening of 'Railroad Man'
NEW YORK—"The Railroad Man,"
Italian film starring Pietro Germi, which
is being distributed by Continental, division
of Walter Reade-Sterling, has been
booked to open at the Fine Arts Theatre
Monday (18 » but has now been postponed
until October 25 due to the big business
for the revivals of Continental's "David
and Lisa" and "Lord of the Flies," which
began an engagement at the Fine Arts October
6.
The Continental reissues also began a
run at the Eighth Street Playhouse in
Greenwich Village, starting Wednesday
(13).
WASHINGTON
1
J^GM president Robert H. O'Brien willl
be presented the "Pioneer of the Year"
award by Associate Justice of the United
States William O. Douglas at the Motion,
Picture Pioneers 27th anniversary dinner'
at the Hotel Americana in New York Pri-i
day (22), The attractive young wife of the|
associate justice also expects to attend.'
Justice Douglas' son William is in Holly-'
wood. "The Interns" and "PT 109" are.
among the films in which he appeared.
Columbia's release of Otto Pieminger's
"Bunny Lake Is Missing," whose world'
premiere Luci Johnson attended in New-
York, will open simultaneously Wednesday
(20) at Baltimore's Dm-kee's Boulevard'
and at Brandt's Reisterstown Plaza. Its
oi>ening here is set for November 3 at the
K/B Cinema.
Trans-Lux Manager Hank Perkins has^
announced his theatre's Christmas attrac-'
tion. Opening on December 23 will be "The'
Spy Who Came in Prom the Cold," adapted]
'
from John Le Carre's novel.
MOM regional press representative James
Sheahan visited Charlotte to coordinate
and expand the exploitation campaign on,
"The Secret of My Success." He recently. ;
went to Memphis to present, on behalf of
MPAA, the Boyd Martin Motion Picture
'.
Page Award to Edwin Howard, amuse- ;
ments editor for the Press-Scimitar.
Columbia publicist Sid Zins has returned 1
the exchange after hospitalization . .
to
Don Atkinson, manager of National Thea-' J
tre Supply in Baltimore and well known
here in the handling of theatre equipment a
died suddenly . . . Floyd Davis, booker for
Neighborhood Theatres, Richmond, was",
seen on the Row.
,
Lea Garfield was welcomed back at Uni-,
versal . . . Allied Ai-tists, which now oc-l
cupies the first floor in the building wltl^'
Universal, transfeiTed two of its staffer^
to Universal's shipping department, Dor|'
Ringer and Minnie Smith. Universal toolii
over AA shipping. Betty Rothenberg, sec-|
retary to AA manager Milton Lipsner, is
mourning the death of her husband Sol.
j
Alex Schimel, Universal manager; A'
Wheeler, AA salesman; George Wheeler'
District Theatres booker, and Dave Polland,
Universal publicist, observed Yoir
Kippur at Ohev Shalom.
WOMPIs having October birthdays art
Doris Chown, Wheeler Films; Margare'
Hillier, Lust Theatres, and Thelma Powell
Independent Theatres. MPAA vnll host th^
WOMPIs at cocktails and a screening or
November 9 in support of the annual membership
drive. 1
. . I
Ben Bache, Warner manager and exchange
executive for the Will Rogers func
drive, held a meeting Monday (11) at thi
Paramount screening room. He said thi
money is coming in "pretty good," and wa
pleased at everyone's cooperation and dedi
cation to the humanitarian project
Two new theatres are nearing completior
Loew's Fairfax and Stanley Warners
Cinema 7.
Jeffrey Hunter stars in the title role
WB's "Murieta" as a bandit chief.
E-6 BOXOFFICE October 18, 196

1
Two
. . Ground
. . . The
PITTSBURGH
Doy Fielder jr., local PXlTibitor, has purchased
the Liberty Theatre. Vermillion,
'jhio. west of Cleveland, from Warren
\shton and Nick Petroff of Liberty Enerprises.
Ashton is a cousin of actor Doug
Phil Jaeger, new manager of the
vIcClui-e.
jberty, is an Amherst school instructor.
Derris Jeffcoat, after ten years with Aslociated
Theatres and experienced in exlibition.
has left his post at the Leona
irheatre. Homestead, and has joined the
Theatre Candy Co. His wife has been a
concession manager for this company three
/ears, operating the boat concession on
the Gateway Clipper, which travels on three
ivers.
Leechburg: became the foui'th Alle-Kiski
(/alley subdivision area to join the GT&E
CATV system . was broken for
giant tower to be constructed in Allerheny
for the Vandergrift area CATV . .
I
.
i>reensbm-g, with at least six CATV ap-
Jlications, has rejected awarding any
ranchises at this time. The solicitor there
i)elieves the city does not have authority
gi-ant an exclusive franchise.
A 2,200-car garage will open next month.
n Chatham Center near the civic arena,
'md Morris Finkel's new Cinema may be
ready for opening in two or three months.
Associated circuit's most recently opened
heatre, the Kings Coui-t in Oakland, is
,.till being picketed by lATSE 171 memters.
The union has not been able to nerotiate
a contract with Associated for this
imlt which was introduced as a roadshow
house with a weekend admission of $3.
Charles D. Mervis and his brothers Ray
aid Jack, former exhibitors in this area,
liow are living in the North Miami area.
irheir brother Norman is general manager
or Associated Theatres here.
. . .
Atlas Theatre Supply has installed new
Ivarpeting and a screen at Billy Wheat's
Wickley Theatre The Better Films
|i.nd Television Council of Pittsburgh put
nto effect its new program format at its
p-iday (8) meeting in the Stanley Warner
creening room. Council members led a
'lanel discussion with audience participalion
to evaluate a movie which was
screened. On the panel were Mrs. C. S.
iJaxter, Mrs. William Delamar, Mrs. W.
£. Harris, Mrs. Paul Schuler, Carolyn Paterson
and John Morrow.
F. A. Thomassy, former McDonald, Pa.,
Iheatre owner and former legislator, who
s Pittsbm-gh district manager for the
i>mall Business Administration, discussed
|3BA at the Tuesday (12) luncheon of the
predo Club (Credit Ass'n of Western
,'ennsylvania ) at the Roosevelt Hotel here.
theatres, the Cameraphone, said to
lie the oldest continuous movie theatre in
his country, and the Liberty Theatre, will
)e razed because of Pittsburgh's redevelopnent
program.
PLAN NATIONWIDE TOUR—Federico
Fellini, the Italian film director
whose "Juliet of the Spirits" will have
its U.S. premiere at New York's RKO
58th Street Theatre November 3, meets
with press agent Bill DoU to plan a
cross-country tour to promote the new
film. Fellini will receive seven major
awards for his filmmaking activities in
the course of the tour for the Rizzoli
release.
Helen McCarthy Tours Keys
For 'Agony' and 'Bible'
NEW YORK—Helen Mary-Elizabeth Mc-
Carthy, community relations director for
"The Agony and the Ecstasy," the 20th
Centm-y-Pox roadshow release, and the
forthcoming "The Bible," which will be a
roadshow release by 20th-Pox for September
1966, started a national promotion
torn- of key cities on behalf of both pictures
in Boston Thui'sday (14).
As a specialist in community relations,
who has du-ected national information
programs for the American Heritage
Foundation, Miss McCarthy will address
representatives of leading women's organizations
and youth group leaders and
will be interviewed by newspapers and radio-TV
personalities in each city. Her
talks will be illustrated with color slides
of scenes from both the picture based on
Michelangelo's life, as well as masterpieces
made by the famed artist, and from the
Dino De Lam-entiis picture directed by
John Huston, for which 20th-Fox acquired
worldwide distribution rights.
Mrs. William H. Hasebrook, president of
the General Federation of Women's Clubs,
has recommended "The Bible" to 15,500
member clubs of the organization, which
have a total enrollment of more than
11,000,000 members. In a national mailing
a year in advance of the release of the
film, Mrs. Hasebrook not only praised the
picture but enclosed a program especially
prepared for the GFWC.
BALTIMORE
\A7ishinK wells for benefit of Variety Club
Tent 19 are to be donated and installed
in lobbies of two more theatres by
Aaron B. Seidler of the Northwood and
Danny Sattler of the Hiway. Coins collected
go to Variety's Heart Fund. George
A. Brehm already has a wishing well in
the lobby of his Westview Cinema. Posters
and art work are donated by Barker Al
Zlatin of Maryland Display Co.
A luncheon meeting of local exhibitors
to discuss cooperative advertising in the
Baltimore area was postponed from
Thursday (7i to one week later, Thursday
il4>, due to the sudden death of Don Atkinson,
manager of National Theatre Supply's
Baltimore branch, who was to have
been a guest. Leon Back, head of Rome
Theatres, arranged the meeting.
Alex Schimel, Washington branch
manager for Universal Pictures, came over
as guest of Jack Fnachtman, head of JP
Theatres, to attend cocktaUs and screening
of "The Ipcress POe" at the JP Theatres'
screening room . . . The Shore Drlve-
In at Ocean City has closed for the winter
Walbrook Theatre is now on a
weekend-operation basis.
The Howard Theatre, owned by Walter
Gettinger, is having the interior redecorated
in a predominating maroon color
and the outside being refurbished in maroon
and gray . . . Louis Cendrone jr., film
critic for the Evening Sun, has returned
from a week's vacation, most of which
was given over to improving his tennis.
George Shepp, general manager for the
Glen Burnie Mall and Liberty Plaza theatres,
both of the John Broumas chain, is
home from St. Agnes Hospital to recuperate
from a stroke. Doctors have advised
him to rest several months.
Funeral services were held Tuesday (12)
for Benjamin S. Seaman, 74, who in the
1920s played drums in pit orchestras for
the Palace on Broadway and Ford's Theatre
in Baltimore. Since 1930 he operated
a seafood tavern here. Siu-vivors include
the wife and two daughters.
Ted Schiller, general manager of JF
Theatres, was one of thi-ee judges for the
Miss Maryland Pageant, held on the New
Theatre stage in conjunction with a showing
of "The Sound of Music." Nine contestants
appeared in swim suit and evening
gown comp>etitions.
Douglas ConneUee, owner of the Elk
Theatre, Elkton, is attending a special
session of the Maryland state legislature
at Annapolis as a delegate from Cecil
County. He was recently appointed by Gov.
J. Millard Tawes to fill a house of delegates
vacancy. ConneUee is the newly
elected president of the Maryland Theatre
Owners Ass'n.
CARBONS, Inc. 1-—"—
Box K, Cedor Knolls, N.J
bhimberg Bro€., Inc., ISOS Vine Street, Phlloddphio—Walnut S-7240
Nationol Theotra Supply, Philadalphio— Locust 7-6IS6
Superior Theatre Equipment Company, Philadelphia^Rittenhousa 6-1420
Notional Theatre Supply Co., 500 Pearl Street, Bntfolo, N.Y.—TL 4-1736
Charleston Theatre Supply, 506 Ue StrMt, Chorloton 21, Weft Viraiaio
Phone 344-4413
Standard Theatre Supply, GrMnsboro, N. C, 215 E. Wodlington $t.
Phone: Broadway 2-6165
OXOFFICE October 18, 1965 E-7

LEARN
m
SUCCESSFUL SHOWMEN
MERCHANDISE PICTURES,
BOOST THEIR THEATRES,
PROMOTE GOOD WILL,
BUILD
ATTENDANCE,
AND INCREASE PROFITS
IN
mumm,
CHOCKFULL OF BUSINESS BUILDING IDEAS
Every
Week
In All Ways FIRST with the MOST of the BEST
E-8 BOXOFFICE :: October 18, 19

j
has
I
f
HOLLYWOOD
NEWS AND VIEWS OF THE PRODUCTION CENTER
(Hollywood Office— Suite 321 at 6362 Hollywood Blvd.
I
Hetzel to Stockholm
For General Assembly
NEW YORK—Ralph Hetzel, acting
president of the Motion Pictiu-e Ass'n of
America, and G. Griffith
Johnson, executive
vice-president of
the Motion Pictui-e
Export Ass'n, left
Tuesday (12) for
Stockholm to attend
the annual meeting
of the General
Assembly of the International
Federation
of Film Pi'oducers
Associations.
Ralph Hetzel Hetzel, who is concluding
the first of a
two-year term as president of the Federation,
will preside at the General Assembly
and Johnson wLU attend as U.S. delegate.
Twenty of the major film-producing countries
of the world are represented in the
Federation's membership.
Just before departing, Hetzel commented
on the work of the Federation: "Fi'om the
point of view of the U.S. producers and
distributors, the International Federation
of Film Producers Associations is assuming
increasing importance as it becomes
more effective in dealing with government
film restrictions in many key markets. In
dealing with these economic problems, the
Federation can bring to bear the influence
of not one, but more than 20 countries."
RefeiTuig specifically to the upcoming
General Assembly, he said: "This year's
Assembly will be earmarked by the increasing
emphasis on film trade activities and
the launching of a new concerted effort to
break down the barriers to film trade
wherever they are invoked. It is expected
that definite steps will be taken dui'ing
this General Assembly session to increase
the effectiveness of the Federation in this
respect. A new Economics Policy Commit-
made up of representatives from Ger-
tee,
many, Spain, Great Britain, Italy and the
United States, recently has been appointed
to work out methods for increasing the effectiveness
of the Federation in working
toward the free flow of commercial motion
pictures thi-oughout the world," according
to Hetzel.
Graumon's Books 'Rat'
HOLL'TWOOD—Columbia's "King Rat"
been booked to open an exclusive engagement
November 5 at Grauman's Chinese
Theatre here, National General Coip.'s flagship
house.
Roman Polanski to Direct
Films for Two Companies
HOLLY-WOOD — Roman Polanski, the
Polish director whose latest film "Repulsion''
Ls being distributed in the United
States by Royal International, has entered
into agreements to make pictures with two
different American companies.
He will make "Cherchez La Pemme"
for Columbia in Europe, and with Martin
Ransohoff and Filmways, an untitled picture
also to be filmed abroad.
Polanski will dU'ect the screenplay of
"Cherchez" which he will write in collaboration
with an American. The film would
be in association with his own company,
Cadre Productions, in which he is a partner
with Gene Gutowski. The Ransohoff
deal is for a comedy to start in February.
Douglas Presents Valor
Award at Luncheon
HOLLYWOOD—Kirk Douglas presented
the Medallion of Valor to Emma Marcus
( 14 )
in honor of her late husband at the Thursday
Bonds for Israel Luncheon at
the Beverly Hilton Hotel.
Douglas recently completed a starring
role as the late Gen. Mickey Maixus, American
hero who helped Israel gain its independence,
in the Mirisch-United Artists production
"Cast A Giant Shadow."
Previous winners of the award were Gen.
Omar Bradley, Gen. Lucius Clay, Carlos
Romulo, Averill Harriman, Herbert Lehman
and Winston Churchill.
Levine, Huston Make Deal
For 'Will Adams Story'
HOLLYWOOD—John Huston, back in
Ireland after completing "The Bible" in
Rome for Dino De Laurentiis, is completing
a deal with Joseph E. Levine to direct
"The Will Adams Story," a big-budget
Embassy-Paramount production to be made
in Japan next summer with Eugene Fi-enke
and Jules Buck as producers. Peter O'Toole
will star. Huston is committed to do another
De Laurentiis picture, "Waterloo,"
slated for a late 1966 start.
Jerry Lewis Registers
'The One Man Quartet'
HOLLYWOOD—Jerry Lewis has registered
the title "The One Man Quartet."
based on his idea, as an upcoming vehicle
for featui'e filming under his own banner.
No writer yet has been assigned to the
project. He is currently filming "Three on
a Couch" for Columbia and will star in
•Way, Way Out" for 20th-Fox.
Cinerama Expands
To 30 Countries
HOLLYWOOD—Continuing the worldwide
expansion of Cinerama, president
William R. Porman Tuesday il2) announced
two additional countries. South
Africa and Thailand, as sites of new installations.
The development now finds Cinerama
theatres in 30 countries, with negotiations
still being conducted on additional
installations in various other areas of
the globe.
The South African installations involve
Fox Theatres' South Africa, Ltd., houses
in Cape Town and Durban. Conversion
of these to Cinerama is under way.
Two Cinerama houses will open in Bangkok,
Thailand. The fii'st theatre, the Pecharama,
designed and constructed by Charoen
Pool Voraluck for Goh Bros.. Ltd.,
will be completed and ready for operation
by May 1966. The second installation
is the Rama, which will open Aug.
1, 1966. with exhibitor Pesit Tanascha
of the Thai Art Co., Ltd., as operator.
In addition. Cinerama has closed a deal
for a second installation of its widescreen
process in Nagoya. Japan. Named
the Nagoya Cinerama, it will open December
22 with "The Hallelujah Trail."
under the operation of the Nakanihon
Kogyo K. K. circuit, Japan will now have
eight Cinerama houses: two in Tokyo,
two in Osaka, one in Fukuoka, one in
Kyoto, and the two in Nagoya.
Cinerama now has its widescreen
process in Argentina, Australia. Austria,
Brazil, Canada, Chile, Colombia, Denmark,
England. Finland. France, Greece,
Italy, Japan, Lebanon, Malaya. Mexico,
Netherlands, New Zealand, Peru. Philippines.
South Africa, Spain, Sweden,
Switzerland, Thailand, United States of
America, Uruguay, Venezuela and West
Gei-many.
Cinerama production activities are at a
new high, Forman said. Warner Bros',
giant "Battle of the Bulge" is scheduled
for exhibition Ln December. Stanley Kubrick's
"2001," for MGM, and Julian
Blaustein's "Khartoum," for UA. are now
in production. Two blockbuster-sized features
are set to shoot in 1966: John
Frankenheimer's "Grand Prix." MGM, a
Douglas and Lewis production, produced
by Edward Lewis, and "William the Conqueror,"
a Philip Yordon production starring
Robert Shaw, for WB. Cuirently in
release are George Stevens' "Greatest
Stoiy Ever Told" and John Sturges'
"Hallelujah Trail," both for United Artists.
BOXOFFICE :: October 18, 1965 W-1

"A
, U.S.
.
'•
21 Features Are Listed
For S. F. Film Festival
SAN FRANCISCO—The 21 major foatui-e
films from 17 nations to be shown
non-competitively at the ninth annual
San Francisco International Film Festival
have been announced by the festival committee,
which this week also revealed that
the opening night picture, to be viewed
Thursday i21i, will be the U.S. film. •'Rapture,"
a 20th Century-Fox production
starring Melvyn Douglas, Dean Stockwell,
Patricia Gozzi and Gunnel Lindblom.
Festival officials describe "Raptuie" as
a romantic tragedy set on the coast of
Brittany. The screenplay was written by
Stanley Mann and the film was directed
by John Guillermin.
Official entries in the festival include;
Czechoslovakia — "Atentaf
< "Assassination"'
and "A Shop on High Street," both
from Ceskoslovensky Pilmexport production
company.
— Denmark "To" ("Two People" >, Laterna
Films Production.
— Fi-ance "YoYo," Societe Cataco production,
distributed in the U.S. by Magna
Pictm-es Corp.
Greece — "Mikres Afrodites" ("Young
Aphrodites"!, Anzervos Corp. production,
distributed in the U.S. by Gordon Films,
Inc,
— Germany "Das Haus in Der Karpfengasse"
House in Karp Alley"
( i
India— "Charulata" ("The Lonely Woman"),
R.D.B. & Co. production.
Ireland — "Passages From Pinnegans
Wake," Expanding Cinema production.
— Italy "Italiano Brava Gente" ("Italians.
Good People"!, distributed in the U.S. by
Embassy Pictm-es, and "Le Soldatesse"
("The Soldierettes" )
distributor
C.B.K. PUms.
Japan — "Toyko Olympiades" (Tokyo
Olympics"! Toho Production Co., U.S. distributor
Jack Douglas Organization.
Korea — "Samyong," ("The Mute,").
Mexico — "Simon of the Desert."
— Poland "The Saragossa Manuscripts,"
Film Polski production,
Russia — "Pamet Zadetov Predkov"
("Shadows of Oui- Forgotten Ancestors"!.
Dovzhenko Studio production, and "Otyets
Soldata" ("A Soldier's Father"!. SovexportfUm
production.
Sweden — "Kungsleden," ("The Royal
Track"!, — Nordisk Tonefilm production.
Tui-key "Susuz Yaz" ("Dry Summer"!,
Hitit Film Co. production, U.S. distributor
Paul Mart Productions and Manson Film
Distributors,
Great Britain—"The Leather Boys," R,
Lee Piatt production, U.S. distributor R,
LP. Pictures Corp.
United States—"Crazy Quilt," produced
and directed by John Korty,
20th-Fox Signs Robinson
To Five-Film Contract
HOLLYWOOD—Charles Robinson, who
appeared m 20th-Fox's "Take Her, She's
Mine" and "Dear Brigitte." has been signed
by Richard Zanuck. vice-president in
charge of production, to a five-year multiple-pictui-e
contract. His first assignment
will be a co-staiTing role in Robert Wise's
"The Sand Pebbles," with Steve McQueen
and Candice Bergen.
Mosk Dedicates Cantor
Lodge of B'nai B'rith
HOLLYWOOD — California
Supreme
Court Judge Stanley Mosk officially presented
the charter to the newly-formed
Eddie Cantor Lodge of B'nai B'rith Saturday
(9) in the Crystal Room of the Beverly
Hills Hotel. Robert K. Shapiro is
first president of the lodge and Milton
Berle was general chan-man of the event.
The lodge was formed in dedication
and memory to the late Cantor for his
many contributions to people throughout
the world during his show business
career.
Gene Kelly, Polly Bergen, Red Buttons,
Abbe Lane, Laurence Harvey, Paul Newman,
Eddie Fisher, Morey Amsterdam,
Shelley Berman. Harold Mirisch and Howard
Minsky were among the more than
40 Hollywood personalities at the event,
followed by a dinner-dance.
Yale Smulyan. president of B'nai B'rith
district grand lodge No. 4, which comprises
ten western states, installed officers
which include Shapiro and vicepresidents
Hy Friedman. Harry Groman.
Peter Leeds, Harvey Lembeck, Ben Oakland
and Marty Roth.
Hollywoodites Attending
Festive Peru TV Opening
HOLLYWOOD—A group of Hollywood
personalities, enlisted by Kenneth Herts,
president of Herts-Lion International
Corp.. through a request of the Peruvian
government, is in Peru for the grand
opening of Channel 5. the country's fifth
television station and Latin America's
largest. Scheduled are five days of festivities,
Herts, who lived in Peru six years, where
he produced pictures and adventure
stories for magazines, originally brought
TV to Lima in 1956. Since then the 2
million people there have purchased 250,-
000 TV sets.
West Coast Engagements
Of 'Fear' Next Month
HOLLYWOOD — "Weekend of Pear."
suspense-chase feature starring Micki Malone
and Kenneth Washman, will be released
by JD Productions for special West
Coast engagements begimiing in November.
Stars of the film will attend the premiere
showings. General release has been
set for February. "Fear" was produced and
directed by Joe Danford.
Son for the John Hales
HOLLYWOOD—John Hale, featured in
Syzygy Productions' "Paradise Road" now
filming at Producers Studio, became a
father Tuesday (5) when his actress-wife
Marya Stevens gave birth to a boy weighing
6 pounds 8 ounces at Cedars of
Lebanon-Mt, Sinai Hospital. The Hales are
parents of a 2-year-old daughter Olivia,
Sinatra, Martin Guests
HOLLYWOOD—Frank Sinatra and Dean
Martin will be special guest-stars at the
Motion Picture and Television Stuntmen's
dinner at the Cocoanut Grove November
27, according to the association's Buzz
Hem-y. In charge of aiTangements for the
affair is George Robotham.
George's 'Mountain'
Wins Carroll Award
HOLLYWOOD—Jean George's "My Sid
of the Mountain," which producer Robei
Radnitz will bring to the screen for Un)
versal release, has won the Lewis Carra
Award presented annually by the Uni
versity of Wisconsin for "books that hav
proven to have lasting value and whic
the committee considers worthy to sit o
the shelf with 'Alice in Wonderland.'
The picture previously had won the Hail
Christian Andersen Award for literaturi
Joseph F. Burke to New Posf
In WB's Music Dept.
HOLLYWOOD—Jack L. Warner, pres!
dent of Warner Bros. Pictuies. has name
Joseph P. (Sonny) Bm'ke to the new^
created position of executive manager, miJ
sic department, effective Monday

I
I The
i
Shirley
' Y.
j
HOLLYWOOD—The
I
I extreme
!eek New Tax Rules
"or Film Producers
HOLLYWOOD—S. A. MacSween. of the
Lisiness management firm of A. Morgan
[aree jr. & Associates, has announced
le Motion Picture aJid Television Tax
istitute is preparing to submit to the
reasury Department recommendations
)r proposed regulations regarding changes
personal holding company provisions of
le income tax law, as they affect molon
picture and television producers.
MacSween succeeds Julius Lefkowitz as
sard chairman of the non-profit organ-
.ation of independent motion picture
\\d television producers. Other board
.embers are Irving Axelrad, Leonard Coen.
Marvin Paris, Gerald Mehlman, Wil-
|am C. Miller, Donald T. Rosenfeld,
ichard St. Johns, Norman Tyre, Werner
^olfen and Paul Ziffren.
pmor to Produce Cartoon
ibbott, Costello Series
HOLLYWOOD—Bud Abbott and Lou
lostello will ride again. The lovable slap-
|ick artists of the '40s will be the char-
:ters of a television cartoon series to be
oduced by Jomar Productions, announces
jddie Sherman, who was personal manger
for the comedians throughout their
kreers and who negotiated this deal.
'
Abbott, who has been retired since Costels
death in 1959, will be the voice of his
\n character, while Stan Irwin, fomier
itertainment director of the Sahara Ho-
I'l in Las Vegas, will do the voice of Cosaio.
deal included advance royalties to
Ibbott and the Costello estate, royalties
hr segment and a percentage of the own-
I'ship. Abbott also will receive a salary,
bmar will produce 156 30-minute shows in
lie first year for worldwide distribution
lirough the company's facilities.
.OX Signs John Patrick
Jor 'Bloomer Girl' Film
HOLLYWOOD—Playwright and screenwriter
j
John Patrick was signed by 20thj
3x to do the screenplay of "Bloomer
irl." He was in Hollywood for consultai3ns
with director George Cukor, producer
'at Goldstone and co-producer Gene Allen
1 the film version of the Broadway hit
usical scheduled to go before the cam-
!as early in the year,
MacLaine already has been
|gned for the singing and dancing lead.
Harburg and Harold Arlen, who did
•^
original score, now are wi'lting addimal
songs for the film production.
;*aris' Wardrobe on Tour
|o Promote MGM Film
wardrobe designed
Helen Rose for the fashion show sequence
MGM's "Made in Paris" will go on
ttional tour in January. Buyers for the
ition's top department stores, meeting in
>s Angeles for Spring Market Week, were
own the fashion scenes of the picture so
ey could schedule similar fashion shows
their own stores to coincide with the
cture's release.
"Made in Paris" stars Ann-Margret, Louis
ui-dan and Chad Everett.
BEAUTY IN CITY HALL—Joan Staley, second from left, young Universal actress
who had just been elected mayor of Universal City, is shown receiving the
mayor's gavel from the outgoing top official, Tippi Hedren, while Albert Dorsltind
left). MCA vice-president and treasurer, and Joe Flynn look on. Flynn,
president of the Universal City Chamber of Commerce, officiated in swearing
Miss Staley into office. The new mayor recently completed starring with Don
Knotts in Universal's "The Ghost and Mr. Chicken" and is best known as a regular
in the "Broadside" TV series.
Connie Francis on 6-City
Far East Concert Tour
HOLLYWOOD—Connie Fiancis, star of
MGM's "When the Boys Meet the Gii'ls," is
a three-week, six-city concert tour of the
Orient where she is the No. 1 feminine recording
star.
Miss Pi'ancis, who completed a successful
four-week engagement at the Sahara Hotel
in Las Vegas, will retm-n to Hollywood November
10 to tape the Bob Hope Chrysler
Show, followed by guestings on the Dean
Martin and Red Skelton shows. Her Par
East tour includes concerts in Tokyo, Osaka,
Kyoto, Hii'oshima, Yokahama and Hong
Kong. On her way back she will appear for
one week in Honolulu.
Elmer Bernstein to Israel
For Film Music Research
HOLLYWOOD — Elmer Bernstein,
who
was signed to compose and conduct the
music score for Mel Shavelson's "Cast a
Giant Shadow," Mirisch Corp. presentation,
left for Israel to research the music,
following which he flew to London to
meet with director-producer-writer Melville
Shavelson, currently there supervising the
film's editing. The United Artists release
stars Kirk Douglas and Senta Berger, with
Prank Sinatra, Yul Brynner and John
Wayne in special appearances.
Andrew Marton to Direct
Another Tors' Picture
HOLLYWOOD—Andrew Marton will
direct
his fomth successive feature for Ivan
Tors Productions—his first one away from
MGM. Marton will direct Soupy Sales in
his motion pictui-e debut in "Birds Do It"
for Columbia release. Previously he directed
"Clarence, the Cross-Eyed Lion" and
"Around the World Under the Sea." for
Tors and is cui'rently preparing the Jules
Verne story, "800 Leagues on the Amazon"
for production in January.
10 MGM Films Booked
In LA in 3 Months
HOLLYWOOD—Topped by the
reserved
seat engagement of "Doctor Zhivago" at
the Hollywood-Paramount, starting with a
premiere presentation Etecember 23, MGM
will have ten features playing first-run engagements
in Los Angeles during the final
three months of the year.
Pirst two October openings were "The
Hill" at the Hollywood-Paramount and
"Mui-der Most Poul" at the Beverly Canon.
"Once a Thief" will commence a multipletheatre
engagement Wednesday (27).
"The Cincinnati Kid" will launch the
November openings with an exclusive engagements
in Los Angeles dm'ing the final
lywood Paramount. "The Loved One" opens
exclusively at the Pine Arts theatre November
10. "The Secret of My Success" commences
a multiple run November 17, and
on November 24 "Harum Scanam" opens
citywide for Thanksgiving.
In addition to "Zhivago," December
first runs are "A Patch of Blue," exclusively
at the Crest in Beverly Hills, December
24, and "When the Boys Meet the
Girls" opening citywide December 22.
E. Gordon to Distribute
Manson's 'Lady-Killer'
HOLL'YWOOD— Ellis Gordon Pilms of
Boston has been appointed New England
distributor for Manson Distributing Corp.'s
latest release "The Lady-Killer of Rome,"
which stars Marcello Mastroianni and
Micheline Pi-esle. The first release in the
area is now being set for early November.
Marvin Miller to Narrate
HOLLYWOOD—Marvin Miller has been
signed to narrate the theatrical trailer for
the Columbia Pictures release of "Tlie Little
Ones," English import to be distributed
domestically by the film company.
JXOFFICE October 18, 1965 W-3

'
'
'
;
—
—
—
———
—
Tfje Hill' Grosses 175 First Week
In LA; 'Music Holds 500 Level
LOS ANGELES—"The Hill," MGM release,
opened with a 175 per cent in a
week which brought four other newcomers.
In other situations, business was soft except
for "The Ipcress File" holding a
steady 240 and "The Great Race" at 225.
(Averoge Is 100)
Baldwin, Los Angeles, Loyola, Wiltern, World
MarrioQC on the Rocks (WB)
.100
Beverly—Those Maanificcnt Men in Their Flying
Mochines (20th-Fox), 17th wk
Brum, Vogue Whofs New Pussycat? (UA),
150
15fh wk 170
Chinese The Ipcress File (Untv), 3rd wk 240
Cincramo The Greatest Story Ever ToW (UA),
34th wk 140
Crest Von Ryon's Express (20th-Fox), moveover ..115
El Rcy, Hollywood, State, Village The Reward
(20th-Fox) 70
Egyptian—My Fair Lody (WB), 50th wk 290
Fine Arts Zorba the Greek (IC), 37th wk 135
Four Star, Warren's Situation Hopeless—;-But Not
Serious (Para) . 65
Hollywood-Poromount The Hill (MGM) 175
Ins, Orpheum Billie (UA) 6?-
Lido The Knock (UA-Lopert), 11th wk. ^. .-;•..*. .'TZU
Music Hall The Morried Woman (Rofal), 2nd wk. 130
Pontoges The Greot Roee (WB), 15th wk 225
Pix Fanny Hill (Famous Players) 65
Worner Beverly Ship ot Fools (Col), 10th wk. .. 65
Warner Hollywood The Halleluiah Troil (UA),
16th wk 145
Wilshire The Sound ot Music (20th-Fox), 31 st wk. 500
Denver's Highest Percentage
Is 190 for "Collector'
DENVER— "Marriage on the Rocks" ran
up 140 per cent at the Paraijiount Theatre
to carry off premier honors among
Denver's foiu' new films. Second high
among the newcomers was "Cui'se of the
Fly." booked at the Monaco and Lakeshore
where its combined percentage was 125.
\i>i
1327 S.
WABASH AVE.
CHICAGO, ILL
Phone: 312
427-3395
r
—
—
IF I^ IE IE
1965
MERCHANT
HOLIDAY
GREETING
TRAILERS
CATALOG
If You Haven't Received
Yours . . . Send For II NOW!
FILMACK TRAILER CO.
—
—
—
—
—
"The Collector" was the topmost grosser,
showing a 190 for its third week.
Aloddm—The Sound ot Music (20fh-Fox), 29th wk. 1 70
Centre Those Magniticent Men in Their Flying
Mochines (20th-Fox), 12th wk 100
Cooper It's a Mod, Mad, Mod, Mad World
(UA), 50th wk 140
Crest, Towne Topkapi (UA); Never on Sunday
(UA), reissues 100
Denham My Foir Lady (WB), 47th wk 140
Denver The Ipcress File (Univ), 2nd wk 110
Esquire The Collector (Col), 3rd wk 190
International Holidoy in Spain (SR), 3rd wk 160
Monaco, Lakeshore Curse ot the Fly (20th-Fox);
various co-features 125
Paramount Marrioge on the Rocks (WB) 140
Vogue Nobody Waved Goodbye (Cinema VI ....100
Wodsworth, LakeRidge, Aurora, Woodlawn, North
— Billie (UA) 90
'Darling/ 'Marriage' Highest
On Seattle Gross List
SEATTLE—Two openers made the big
news last week, as "Darling" started a run
at the Uptown with a triple average 300.
followed by "Marriage on the Rocks," the
new offering at the Blue Mouse Theatre,
with 200 per cent. "The Sound of Music"
continued to pull well in its 27th week at
the Fifth Avenue wath 160 per cent.
Blue Mouse Marriage on the Rocks (WB) 200
Coliseum Ship ot Fools (Col); Bocktire (Royal) ..120
Fifth Avenue The Sound of Music (20th-Fox),
27th wk 160
Paramount Those Magniticent Men in Their
Flying Machines (20th-Fox), 13th wk HO
Town What's New Pussycat? (UA), 1 2th wk 100
Uptown Darling (Embassy) 300
"Poppins' Packs Paramount
First Weekend in Seattle
PORTLAND— "Mary Poppins" opened
at the Paramount here with the biggest
attendance in the 3,000-plus-seat house in
years. The Walt Disney musical opened on
a Thursday and weekend performances
were reported at or near capacity.
Broadwoy Those Magnificent Men in Their
Flying Machines (20th-Fox), 8th wk 175
Cinema 21, Fine Arts Cot Ballou (Col), 5th wk. 175
Fox—The Sound of Music (20th-Fox), 25th wk. 200
Hollywood The Hallelujah Trail (UA), 10th wk. 170
Irvington The Collector (Col), 5th wk 150
Lourelhurst The Pawnbroker (AA), 2nd wk 170
Music Box Whot's New Pussycat? (UA), 14th wk. 165
Orpheum, 104th Street The Reward (20th-Fox) ..150
Paramount Mary Poppins (BV) 300
'Ipcress File' Lofty 490
Second Week in Frisco
SAN FRANCISCO—"The Ipcress File"
continued strong in the second week at the
Golden Gate, with 490 per cent. "Marriage
New Horizons for
Theatre Designs
Heywood-WakefieW
seats,
TC-1021
part of a new series of
(decorator type theatre chairs
with wide options as to fabric,
end standards and backs.
F. SHEARER COMPANY
THEATRE EQUIPMENT SPECIALISTS
Los Angeles: 1964 S. Vermont • RE 3-1145 Portland: 1947 N.W. Kumoy . CA 8-7543
San Francisco: 243 Golden Gate Ave. . UN 1-1816 . Seattle: 2318 Second Ave. . MA 3-8247
—
—
—
—
^
on the Rocks" opened at foui- theatres, the
New Mission topping the group. "My Fair
Lady" closed in the 48th week at the Cor- I
onet to be followed by "The Great Race."
"Mediterranean Holiday" held at 500 per
cent in the third week at the Cinerama 1
Orpheimi.
Alexondrio Ship of Fools (Col), 2nd wk 200
Cinerama Orpheum Mediterroneon Holidoy
(Cont'l), 3rd wk 500
Cloy The Married Woman (Royal), 4th wk 100
Coronet My Fair Lody (WB), 48th wk 200
Esquire Marriage on the Rocks (WB) 100
Fox-Parkside Those Magnificent Men in Their
Flying Machines (20th-Fox), I4th wk 170
Fox_V^orfield Old Yeller (BV), 2nd wk 100
Golden Gate The Ipcress File (Univ), 2nd wk. ..490
Larkin The Knock (UA-Lopert), 2nd wl« 200
Metro Casanova '70 (Embassy) 200
Music Hall Murder Most Foul (MGM) 150'
New Mission Morrioge on the Rocks (WB) 175
Presidio The Pownbroker (AA), 10th wk 250'
Stage Door What's New Pussycat? (UA), 5th wk. 100'
St, Francis The Secret of My Success (MGM) i
... .100
'i
United Artists The Sound of Music (20th-Fox),
30th wk 300
Vogue Darling (Embassy), 2nd wk 150 !
Max J.
Weisfeldt Dies;
Retired Film Executive
LONG BEACH, CALIF.—Max J.
Weisfeldt,
veteran motion picture distributionj
executive and film producer, died Monday
(111 at 75. He had been in retirement fori
12 years.
Weisfeldt, a native of Milwaukee, and a{
charter member of Motion Picture Pioneers,
began a 50-year career in the motion
pictm-e industry with the F.B.O. Film'
Company, forerunner of RKO Pictm-es, andi 1
later served as distribution sales executive' '
with the Pox Film Corp.'s home office in
New York and for Columbia Pictm-es.
As a producer, Weisfeldt was associated
with Martin and Osa Johnson on African i
expedition films and with the American! I
'
Museum of Natural History. He was instrumental
in introducing the "bouncing
ball" community sing short subjects to
theatre screens and introduced the original
Three Stooges to Columbia comedy
shorts.
Weisfeldt is survived by his wife Alma,
a brother Edward, and son Jerry, newly
appointed vice-president of domestic sales
for Four Star International, Inc.
California Rangers Ass'n
Pays Tribute to Disney
PACIFIC GROVE, CALIF.—Walt DiS'
ney was saluted with an honorary membership
in the State Park Rangers Ass'n
ceremonies Monday night (ID. He wi
cited for "his contribution to the field ol
conservation and the development of Cali
fornia's great park system."
Disney was one of several champions ]
conservation to be honored at the range)
first convention. Among others cited
Joseph Knowland, publisher of the Oal
and Tribune, former state park commi
sion chaii-man and father of former Vl
Sen. William Knowland.
Disney also took part in the dedii
tion of a new building at the confere:
grounds. His film "Killers of the Hii
Country" was shown to the 200 rangei
their wives and dignitaries.
.v V

: pd
! i)a
I HOLLYWOOD
Il
iank Levy Named Carousel
'heatre Publicity Head
Hank Levy has
HOLLYWOOD—Publicist
^en appointed publicity director of the
>\v Carousel Theatre, West Covina, accordig
to executive producers Sammy Lewis
id Damiy Dare.
He takes over from Bill Tostevin, resigned,
ad will work directly under the Carousel's
Managing dii'ector, Gene Mann. Levy transn-ed
from Lewis and Dare's Melodyland
heatre in Anaheim, where he had been
nieral press representative ever since the
leatre's inception.
)ana and Carpenter Team
[p for Christmas Seals
HOLLYWOOD— Bill Dana, whose Jose
imenez character has been closely linked
lith the astronauts, will team up with
stronaut-aquanaut Scott Carpenter on
?half of the Christmas Seals.
Carpenter is serving as national honorary
tiairman for the 1965 campaign, and
liana was named as local chairman by
James Murray, president of the Tubercu-
')sis and Health Ass'n of Los Angeles.
Vette Mimieux Signs
'or Disney's 'Monkeys'
— Yvette Mimieux was
;
jssigned the leading feminine role by Walt
'isney in his newest romantic-comedy
Monkeys Go Home.'' Maui'ice Chevalier
,
Dean Jones also are staiTed. Ron
;Iiller is Disney's co-producer on the Buena
;ista release and Andrew V. McLaglen will
jirect. Academy-Award winning designer
4 ill Thomas will create the wardi'obes.
Costa to Produce, Direct
baphne' Series for CBS
HOLLYWOOD—Morton da Costa will
J i
-;
p-oduce and direct "Daphne," a new situai
Ion comedy series planned for presentation
,n the CBS-TV network during the 1966-
I .7 season. Created and written by Charles
,t pdrews and John Hess. Da Costa will produce
the series for his Belgi'ave Enterprises
iorp.
« jlobby Darin Hospitalized
j HOLLYWOOD—Bobby Darin entered
[it. Sinai
J*
Hospital Tuesday (12) as a rejult
of a virus infection of the chest and
''as expected to be confined there for at
bast three or four days on the advice of his
-
ersonal physician.
i paine Engle, 42, Dies
were held Tues-
" 'ay (12) for Elaine Engle, 42, wife of pro-
'i 1
HOLLYWOOD—Services
jay (9) of a brain tumor. Sm-vivors beides
the husband include the mother,
jrother and two daughters.
LOS ANGELES
The WOMPIs arc going all out for their
biggest event of the year—their Halloween
dance, scheduled Saturday i30). Special
bulletins were sent to members and
their friends with suggestions to post
them wherever possible, including the ladies'
powder rooms in office buildings. The
event is being called WOMPI A-Go-Go.
Selby Carr, Lee Grunden and Helen Carr
of the Earle J. Johnson Theatre Service
have taken over the film buying and booking
chores for the New Tower Theatre in
downtown Los Angeles. Mi's. Villis Randall,
owner, and Myron Tallman, managing director,
have completely remodeled the
house. The grand opening was held on
Wednesday (13).
.
Chuck Teitel of the World Playhouse,
Chicago, was here confeiTing with Dan
Somiey of Sonney Enterprises; Seymour
Borde and Barre Shlaes
who formerly managed
. . Jack
three
Dabbs,
houses in
Torrance and Gardena for the late Milstein
and Melinkoff. then went into the insurance
business, has succeeded Walter Goodman
as buyer and booker for Vinnicof
Syd Weider, formerly of San
Theatres . . .
Diego, has taken over as manager of the
Grove at Garden Grove, a 'Vinnicof house.
Howard Herty, MGM exchange advertising
head, was in New York at the home
office for a conference Gus Acosta,
Spanish division district
. . .
manager of Columbia,
was on tour of his teiTitory . .
.
Leo Molitar has closed his American Theatre
in Newhall, Calif.
The Los Angeles Motion Pictm-e
Salesmen's
Ass'n (LAMPS), elected Al Boodman,
Columbia salesman, president; Wayne
Ball, MGM, vice-president; Harold Green,
Columbia, sergeant-at-aiins, and re-elected
Phil Stanton, secretary-treasurer.
Sam Baker, with theatres in Orange
County, San Diego, Phoenix and Scottsdale,
Ariz., died of a heart attack and was
buried in New York Tuesday (5) ... In
our effort to congratulate Campbell Meiklejohn
for his 25 years' service to the industry
last week (11), we inadvertently
moved him down Hollywood Boulevard
from his rightful spot as managing director
at the Egyptian, a United Artists Theatre,
and placed him at the Pacific Thea-
Pantages.
tres'
Roy Evans, southern California film
buyer and booker for United Artists Theatres
of Califomia, with Bill Kelly, division
manager, who headquarters in San
Piancisco, was doing business in various
exchanges . . . George Nick Diamos, Diamos
Theatres of Tucson, conferred with
Jack Sheriff, branch manager of Manhattan
Films.
Pacific Drive-In Theatres announced
personnel changes involving five Los Angeles
area drive-in managers. Je.ss Morgan
was transferred from the San Pedro
Drive-In to the Circle Diive-In, Long
Beach: Hans Korten, Orange County swing
manager, moved into the Paulo Drive-In,
Santa Ana, and Bill Spurlin was transferred
from the Paulo to the Lakewood
Drive-In, Long Beach. Ed Corbett, foiTnerly
at the Circle and Hargis Arnett, fonnerly
at the Lakewood, will soon be reassigned
to larger drive-ins. The changes were announced
by Frank Diaz, division manager,
prior to his Phoenix departure for an inspection
tour.
Producer-Actor Peter Lawford was honored
guest and officially opened the new
Melody Theatre in Thousand Oaks on
Wednesday (13). The theatre is located in
the Park Oaks Shopping Center. The Melody,
a 750-seat hardtop, is one of several
new ones being developed by Holiday Theatres.
The chain is headed by Jack Grossman,
pioneer valley exhibitor. The premiere
picture is Chrislaw-UA's "Billie."
Selma "Tiny" Coplan retires Fiiday (22)
from National General Corp's accounts receivable
department after 35 years with the
company.
Patty Duke Back to Work
After Stay in Hospital
HOLLYWOOD—Patty Duke, recuperating
since an emergency appendectomy
September 15, retui'ned to work Wednesday
(13) on UA-TV's "The Patty Duke
Show" filming at Paramount-Sunset Studios.
Ironically, the initial episode before
"
the cameras is entitled "Sick in Bed.
"The Married Woman," a Royal Films
International release, stars Macha Meril,
Philippe Leroy and Bernard Noel.
FINER PROJECTION-SUPER ECONOMY
Ask Your Supply Dealer or Write
HURLEY SCREEN
COMPANY, Inc.
96-17 Northern Blvd. Corona, N. Y. 11368
'
CARBONS, Inc.
*^Box K, Cedar Knolls, N.J.
''^wc ^ more — *)C'a Ik (^ (^ote
in California— B. F. Shearer Company, Loi Angeles— Republic 3-1145
B. F. Sheorer Compony, San Froncisco^Underhill 1-1816
in Washington—B. F. Shearer Company, Seattle—MAin 3-8247
in Oregon— B. F. Sheorer Company, Porflond—Capitol 8-7543
in Colorodo—Denver Shipping & Inspection Bureau, Denver—Acoma 2-5616
OXOFnCE :: October 18, 1965 W-5

. . George
SAN FRANCISCO
Qlto Preniinser was here Sunday ilOi
for
a preview of "Bunny Lake Is Missing,"
screened for a packed liousc at the Royal
Theatre, where it is to open Wednesday
(20>.
The annual golf tournament of Variety
Club Tent 32 was held Thursday i7i at
Peacock Gap. with 191 persoixs taking part.
Again Freddie Dixon was the winner. The
low net trophy went to Cliff Reynolds.
The awards were presented after a dinner.
with 275 persons on hand for the dinner.
Carl Ma.vberry. business manager of
Cinema Studio, announced a general meeting
will be held November 4 in the Friends
Center at 8 p.m. for a discussion and
showing of documentary, experimental and
classical films.
November 14, the Variety Club Women
will again serve a chuckwagon dinner at
the Mart Club . . . Christmas cards are
selling—not only in the corner store, but
Film Colony Gii'ls ai'e taking orders.
Four junkets have left from San Francisco,
through arrangements of Murray
Lafayette, for United Artists promotions
on coming films. Roger Grimsby, CBS
commentator, was off to Cairo, Egypt, for
filming of "Khartoum." Bill Gordon, also
of CBS. is to leave Friday (29) for Cleveland
for the filming of "Fortune Cookie."
being produced by Billy Wilder. Stanley
Eichelbaum, the Examiner's critic, was off
to Fort Bragg on the northern California
coast dm-ing the shooting of "The Russians
Are Coming, the Russians Are Coming."
Jan Gardner and Sidney Patterson
were in Kanob, Utah, during the filming of
"Dual at Diablo."
W-6
PACIFIC THEATRE EQUIPMENT
Prolection and
Sound Equipment
CORPORATION
142 Leavenworth St.
Son Francisco, Calif.
"We're Not the Biggest
But We Have the Best"—
SERVICE
EQUIPMENT
FINANCING
Phone 771-2950
San Francisco Festival
To Open This Thursday
SAN FRANCISCO
- The .selection for
opening night of the San R-ancisco International
Film Festival Thursday i21i. will
be "Rapture." an off-beat drama offered
by 20th Century-Pox. says William Boyd,
executive director of the festival. The film
is one of the American entries in the noncompetitive
festival. The other will be
"Crazy Quilt." an independent effort by
John Korty,-a young Stinson Beach filmmaker,
who shot scenes in various sections
of this city for the film, his first feature
production.
The only existing print of "Wings," a
1927 Academy Award-winner starring
Clara Bow, will be shown at the William
Wellman directors' retrospective Monday
(25). In addition to the featm-e showings
at the Masonic Auditorium, a series on
distinguished directors, new directors,
children's programs and "Film as an Art"
is scheduled.
The festival will close Sunday (31).
New Meagher Theatre
Will Bow in Irving
From Southwest Edition
DALLAS—Another new theatre will begin
contributing to the Dallas area enter-
after its in-
tainment scene Thursday (21)
vitational preview the preceding evening.
The new theatre is the Chateau in Plymouth
Parking Shopping Center at Irving,
a Dallas suburb.
The Chateau, seating 865, will be operated
by Meagher Theatres of Ii-ving, headed
by Jerry Meagher. The circuit already
operates the Twin Drive-In, Dallas; Uptown
in Grand Prairie and the Irving Park
Plaza and 183 drive-ins. Other construction
projects are on the drawing boards.
Embassy to Distribute
British Spy Spoof
From Eastern Edition
NEW YORK—Joseph E. Levine's Embassy
Pictures has acquired the U.S. and
Canadian distribution rights to "The 2nd
Best Secret Agent in the Whole, Wide
World," a British spy spoof directed by
Lindsay Shonteff.
Start BOXOFFICE coming...
n 3 years for $10 (SAVE $5)
n 2 years for $8 (SAVE $2) Q 1
n PAYMENT ENCLOSED
THEATRE
year for $5
D SEND INVOICE
These rates for U.S., Canada, Pan-America only. Other countries: $10 a year.
STREET ADDRESS
TOWN STATE ZIP NO
NAME
POSITION
BOXOFFICE - THE NATIONAL FILM
825 Van Brunt Blvd., Kansas City, Mo. 64124
WEEKLY
DENVER
Tack Felix of Favorite Films of Californii
, . Jean Vitale;
traveled to Salt Lake City to set date*
Carl Olson, dl
on forthcoming releases . . .
vision manager for United Artists, was ii
town meeting with branch personnel .
Henry R'iedel has resigned as representative
for Parade Pictures . Sims
who operates the Star Theatre, Fort LuP'
ton, is reopening the Ritz and
Mary
Holidaji
theatres in Denver ,
daughter of Mr. and Mrs. Gene Vitale
iht
is office manager for Paramount Pictures)
was married to Thomas Joseph Ligrani ir,
a ceremony at the Lady of Mount Caramei
Catholic Church.
Funeral services were held here for pioneer
exhibitor Earl Kerr, who died at 69
Kerr was a resident of Pine and operatec
two theatres in Knoxville, Iowa, and two
theatres in Bethany, Mo. He started in eX'
hibition in Denver in 1920 and at one time
operated the Cameron. Ritz and Santa Pe
theatres here . . . Columbia screened "Yot
Must Be Joking!" at the new Centurj
screening room ... In town to garner pub'
licity for Seven Arts Productions' "Pace oi
Dr. Pu Manchu" was Mei-Mei Quong, wh

I
1
e-ins
!
. . Also
. . Current
SEATTLE
25
'M'orman Chesler, Buena Vista Seattle
branch manager, will attend a comjany
sales meeting in Los Angeles staring
Monday Warner Bros, will
present "La
( ) . . .
Boheme" at the Orpheum
Theatre Wednesday and Thui-sday i20
imd 21), with matinee and evening perormances.
Home office executives Jack
A^odell and Al Grubstick were in town to
;)romote the film. They presented a film
j:lip and seminar and hosted a luncheon at
he Ben Franklin, attended by Jerry Vitus,
iperations manager of Sterling; Sally Duntan,
public relations: Ernie Rose, maniger
of the Orpheum, and Bob Seaborn,
ssistant
manager.
Larry Blair, former head booker at 20th-
|''ox, has been named territory salesman.
I/Ierna Esmay has been promoted to his
pot as head booker.
L. C. Tomlinson, office manager and
ooker at Favorite Films of California, is
lecovering at home following hospitalizaion
and will be back on the job again
hortly . . . Word was received that Kay
'lunts, booker at Buena Vista, is vaca-
[ouing in Honolulu . on a vacation
; Barbara Bishop, 20th-Fox billing clerk.
"She" inspired special store promotional
when it played at the Orpheum
Tieatre. Rhodes, downtown department
;ore, featui'ed a "She Loves" window with
esters and stills. Bernie's Men's Stores of
ellevue and the University District fea-
,ued 3x7 posters and color stills of Ursula
THIS SPACE CONTRIBUTED BY THE PUBLISHER
Five years ago,
Mom had cancer.
Mrs. Paul Holmes, of Newport
Beach, California, was treated
five years ago. Now she is cured.
The number of people cured of
cancer grows steadily as research
advances medical knowledge and
as more and more people have
annual health checkups.
See your doctor once a
year for a health checkup.
And fight cancer another
important way. Give generously—to
"Cancer," c/o
Postmaster.
AMEMCAN CANCER SOCIETY
Andress from pages of the June issue of
Playboy Magazine. In keeping with the
firm's new advertising slogan of "Bernie's
Brave Men," the captions read: "She Goes
for Bernie's Brave Men."
Sterling Theatres, Capitol Records and
radio station KJR cooperated on a sale of
Beatle records in the lobby of the Orpheum
during the showing of "HELP!" here and
turned the profits of $1,000 over to Variety
Club International to benefit the Heart and
Cancer Clinic at the Children's Orthopedic
Hospital.
"The Reward" (20th-Fox) opened at six
theatres: Coliseum, Seattle; indoor and
outdoor theatres in Tacoma, Spokane,
Olympia and Kennewick.
A recent Sunday night showing of "The
Sound of Music'' was sold out to the Safe-
Way Employes Ass'n. The picture, in its
28th week, is continuing to do good business
at the Fifth Avenue . stage
productions in the area include "Harold"
at the Cii'que Playhouse; "Mary, Mary'" at
the Crossroads, Bellevue; "The Happy
Time" at the Piccoli, and "See How They
Run" at the Jefferson Recreation Center.
FUmrow visitors included Dick Edge,
down from Alaska, buying and booking for
his houses, the Liberty, Seward, the Center,
Palmer, and the Orpheum at Kodiak.
Seattle's famous citizen, Namu the Killer
whale, is well on the way to becoming a
movie star like Flipper and other such
animals. Ivan Tors Films is working on a
picture featuring Namu, with shooting being
done at Namu's winter quarters in
Rich Passage. Ted Griffin, Namu's owner,
is training the whale and also wOl probably
double for the stars in scenes involving
direct contact with the whale. Newspaper
photos show Griffin riding the whale,
hanging onto the massive fin.
Seattle Suburban Theatre
Renamed, Sets New Policy
SEATTLE—The former Princess Theatre
in Edmonds has been renamed the
Edgemont, according to Cinema Guild, Inc.,
the new corporation formed by M. W. Saffle
of Saffle's Theatre Service and Jim
Selvidge, owner of the house.
The Edgemont's programing will include
first-run American movies, British
films and other quality imports. Films with
emphasis on entertainment will run Wednesday
through Saturday; with art films.
Sunday thi-ough Tuesday.
Ticket prices are higher than the average
neighborhood house, but lower than
downtown theatres. If patrons find an offering
below their standards, they are
guaranteed passes to another attraction.
Bruce Yarnell Sought
For Continental Film
HOLL-nvoOD — Leon Whiteman and
Larry Jackson, president and vice-president,
respectively, of Continental Pictui-es,
have opened negotiations for the services
of Bruce Yarnell, television and concert
star.
According to Whiteman, Yarnell is
wanted to head a cast, comprising Rusty
Draper, Sue Thompson, Connie Smith and
a long list of top country western singers,
for an upcoming feature production.
ALL OF THESE
PRACTICAL
SERVICE
DEPARTMENTS
APPEAR REGULARLY
in
ADLINES AND EXPLOITIPS
BOXOFnCE BAROMETER
(First Run Reports)
EXHIBITOR HAS HIS SAY
ABOUT PICTURES
FEATURE BOOKING CHART
FEATURE REVIEW DIGEST
& ALPHABETICAL INDEX
*
REVIEWS OF FEATURES
*
SHORT SUBJECT CHART
*
SHOWMANDISING IDEAS
In All Ways the Best
SERVICE
THAT SERVES!
J
) XOFFICE :
: October 18, 1965
W-7

T
NO maner how you figure it:
r?TS
W4
With your heart . . . Consider that the objective of
your United Fund or Community Chest is not just to
raise money— but also to raise human hopes. That the
objective is not simply to get a red line to the top of
a cardboard thermometer, but to get people back on
their feet. That the objective is really not to meet
quotas, but to meet your responsibilities as a member
of the community. It's this simple: the children you
give health and hope to today could be the ones who
will give vitality to your town and your firm—tomorrow.

: 30th
1
pleasing
( Human
!i Space
'
co-feotures
: 13th
I
CHICAGO—The
I
Film
I
I
including
The Ipcress File' 350
First Chicago Week
CHICAGO—'The Ipcress File" was
;reeted by unusual crowds duiing its openng
week at the Chicago Theatre in the
.oop. There were line-ups as in the "good
lid days." "Darling," with good reviews
rom both national and local critics, was
.Iso a favorite. Both the Loop and the
;arnegie enjoyed "better than average"
lusiness with this newcomer. The State
,.ake was a busy place with the mid-week
pening of "The Great Race."
(Average Is 100)
arnegie— Darling (Embassy) 200
hicogo—The Ipcress File (Univ) 350
inestoge—Those Magnificent Men in Their
flying Machines, (20fh-Fox), 14th wk 225
squire—Bambole (Royal), 2nd wk 150
3op— Darling (Embassy) 200
,\ichael Todd—The Sound of Music (20th-Fox),
wk 375
HcVickers—The Hallelujah Trail (UA), 2nd wk 250
Iriental—Marriage on the Rocks (WB) 175
alace—My Fair Lady (WB), 50th wk 225
oosevelt—The Hill (MGM) 1 75
•ate Lake—The Greet Roce (WB) 200
nited Artists— Ship of Fools (Col), 2nd wk 175
l/oods—Bunny Lake Is Missing (Col) 16i
«•
Marriage on the Rocks'
"riples Average in KC
ICANSAS CITY—"Marriage on the
locks" proved to be a brilliant first week
uccess at both the Paramount and Avenue
'tieatres, where the combined gross per-
-entage amounted to 300. The city's second
00 for the week was garnered by a favor-
-.6 holdover. "The Sound of Music," playig
for the 13th week at the Midland. "The
;ing and I" came back to the Brookside
s a reissue and scored another success,
150 in its first seven days.
Sulevord, Crest. 1-70, Riverside, Electric—The
Duplicators (AA); Mutiny in Outer
(AA); assorted co-teatures 100
ookside—The King and I (20th-Fox), reissue . 150
ilpri—My Fair Lady (WB), 43rd wk 100
iPbossy I, II—The Reward {20th-Fox) 90
liirwoy—Corry On Cleo (Governor) 100
,Bort, Hillcrest, Hiway 40, Leowood, 63rd,
Shawnee, Parkway I—She (MGM); assorted
1 25
""O—Zorba the Greek (IC), 8th wk. ....... ]25
.idlond—The Sound of Music (20th-Fox),
wk^ 300
;iramount. Avenue—Marriage on the Rocks (WB) 300
ozo— Ship of Fools (Col) 135
'xy—The Secret of My Success (MGM), 2nd wk. 90
litown—Sabrina (Para); Breakfast at Tiffany's
(Para), reissues 100
''lark
Sunday Film Guild
Show 730 Pictures
Vill
Clark Theatre, noted
iir its unusual and varied policies, is plan-
'f.ng a new program, offering 730 films a
:;ar, and 732 in Leap Year.
•For its newly arranged Sunday Film
lUild, the Clark will present a double fea-
|ire eveiT Sunday throughout the year,
iiese program "specials" are additions to
;ie already established featm-es. such as
inner-movie combinations for a total cost
i'
$2; thrifty Cinebooks offering $5 worth
I'
admissions coupons plus two free passes;
iudent and GI admissions at 50 cents per
ijrson and four-houi- parking for only 95
lilts.
favorites of the '50s are being feaiJed
on Ladies' days, every Wednesday
!id Pi-iday during October, at a special
Itmission of 40 cents. Included in the prolam
are "Stalag 17," "Love in the Afrnoon,"
"Affair With a Stranger." "Beimd
a Reasonable Doubt." "Auntie Mame"
Ifhich will be paired with "Best of Ene-
|ies"). "The Naked Maja" with "Legend
the Lost" and "Wild Rapture" with "Ta-
•os of the World."
ST.
LOUIS
^rthur Enterprises' Pox Theatre, Dion
Peluso. manager, will present La Scala
Opera Company's "La Boheme" October
20, 21, with performances each day at 2
and 8 p.m. There will be no reserved seats
and prices are set at $2. with a student
rate of $1.50. Advance sales were being
made at all Arthur Enterprises' boxoffices
and Ludwig Music Co. stores.
"Toastmaster General" George Jessel will
handle the emcee chores as "Roastmaster"
at the Ad Club's Gridiron Gourmet Dinner
October 21 at the Sheraton-Jefferson's
Gold Room. The 450 guests at the 33rd annual
event include city, county and state
officials and business leaders. Assorted big
wheels on the local and national scene will
be roasted for "goofs" they have perpetrated
during the year by the Ad Club's
funmakers. ably aided and abetted by
Jessel.
A GOP theatre party *to raise funds for
the St. Louis County Republican treasury
was a Columbus Day event at 8 p.m. at the
Pox Theatre, with tickets at $3. Heading
the event was Elmer J. Meyer, county
GOP chairman, and prominent guests
were county supervisor Lawrence K. Roos.
state GOP chaiiTnan Ethan Campbell and
Holiday Trailer Catalog
Free From Filmack Co.
CHICAGO—Bernie Mack, president of
Pilmack Ti-ailer Co., reminds all exhibitors
that Pilmack's extra large and colorful
1965 Merchant Holiday Greeting Trailer
catalog is on its way to everyone cm-rently
receiving Pilmack's monthly publication.
Inspiration.
Featured in the book is a "revolutionary
new way to sell screen ads: separate sections,
in color, illustrate the various types
of holiday greeting trailers available:
seven merchant holiday headers (including
a new live-action holiday header for
exhibitors who want the warm personal
touch are featured*: also eight different
holiday designs for merchant ads; 21 holiday
greeting card designs and messages
six different new contemporary
greeting card backgrounds for merchants
who like the modern way of extending
greetings) and Christmas Savings Club
trailers."
Exhibitors who need extra revenue,
which can be brought in by selling holiday
merchant gi-eeting ads, and who have not
received their copy of the new Merchant
Holiday Greeting Tiailer catalog can get
one free by writing to Pilmack Ti-ailer Co..
1327 South Wabash Ave.. Chicago, 111 60605.
'War Lord' to Premiere
In Detroit Multi-Bow
From Mtdeost Edition
DETROIT—Universal's "The War Lord"
will have its world premiere as a multitheatre
opening here November 10. announces
Heni-y H. "Hi" Martin, vicepresident
and general sales manager. The
film is scheduled for Thanksgiving release.
Theatres taking part in the multiopening
will include the Grand Circus, the
Mai Kai. the Cinema, the Calven and another
theatre to be announced later.
Walter Ploeser. national committeeman for
Missouri. The film title? "The Best Man!"
"The Great Race," following a capacity
premiere at Mid-America Theatres' Esquire
Theatre October 13, sponsored by the
St. Louis chapter of the Brandets University
national women's committee,
opened to regular business with daily matinees,
prices ranging from $1 to $2, and
children's tickets 75 cents at all times.
At the first meeting of the current season
of Variety Tent 4 announcement was
made that local reservations for the international
convention in London, England,
have been over-subscribed and the list
closed.
Paul Danesh, managing director of Martin's
Cinerama, was forced to delay his proposed
trip to visit his parents in Iran.
Shortly before his scheduled departui'e,
emergency hospitalization and tests revealed
a kidney stone requiring surgical
removal. Danesh, determined to leave no
"stone" unturned, sailed through the surgery
and brief convalescence and, finally
hale and hearty again, was on his way to
Iran. Paul's brother Don is standing in for
him at the Cinerama Theatre during his
absence.
Waukegan Theatre Up
In $4,000,000 Mall
WAUKEGAN, ILL.—The Cinema, Waukegan's
first new indoor motion picture
theatre in 38 years, is one of 35 buildings
being rushed to completion in the Belvidere
Mall Shopping Center for a late fall
opening of the $4,000,000 commercial area
at Lewis Avenue and Belvidere Street.
Most of the exterior constioiction on the
new buildings is finished but interior work
on very few of the structures is near completion.
However, Jay Heyman of Landau
& Heyman, Chicago developer of the
mall, reported that 85 per cent of the
space in the mall has been rented.
The 50-foot-wide enclosed mall is a new
concept in shopping center design, Heyman
said. It is planned to give shoppers
protection from bad weather by maintaining
a constant 72-degree temperature
at all times. Plantings, benches and lockers
for the convenience of shoppers will be
provided in the mall, which will have parking
spaces nearby for 1,500 cars. Architects
for the center are Sidney C. Pinck and H.
Thurber Stowell Associates. Chicago.
Judith Crist. New York Herald Tribune
critic, wrote concerning Columbia's "Mickey
One." "Note it now as a film you should
not miss."
theWtre equipment
442 N. ILLINOIS ST., MDIANAPOLIS, INO.
"Everything for the Theatre"
'XOFFICE October 18. 1965
C-1

.
'
,
"
KANSAS CITY
rugene V. Klein, picsidenl of National
General Corp.. Irving Levin, executive
vice-president, and Joseph V. Vleck. advertising-publicity
director, were in town
Tuesday il2i and Wednesday il3> holding
meetings with industry representatives,
statistics analysts and the press. Vleck also
was in St. Joseph setting advance plans
for the company's new theatre, the Eastgate,
set for an early November opening.
After leaving Kansas City, the men went to
Denver to hold theatre managers' meetings.
Pierre Salinger, director of National General
Corp. and president of the Fox Overseas
Theatres Corp.. owned jointly by Continental
Air Sei-vices and National General,
was in Kansas City Wednesday il3i.
He spoke in Pierson Hall at the Univerity
MOVIE
^ TIME^
^et tAc*H ^Hotu ut^td a.t t^ S^acu
ADVERTISES ONE MONTH'S PROGRAM
SIZES 4" « 6
" TO 8 " x 12"
Advertising they will
keep
. . . and refer to often.
10^ OFF ON FIRST ORDER
IF YOU MENTION THIS
PUBLICATION AND DATE
IF
SCRATCH PADS
YOU WRITE FOR SAMPLES'
w-^
AdvertlsinaCa
AREA 402 PH. 453 6160
P.O. BOX 636 - OMAHA, NEBR. 68101
NOW
Complete — Modern — Efficient
REPAIR
SHOP
Supervision — Frank Keilhack
Missouri Theatre Supply
115 West 18th BA 1-3070 Kansas City 8, Mo
'^'L>) I
ISoic
lARGE . KING . REGULAR
of Missouri at Kansas City and was guest
speaker on "Night Beat," a WHB-radio program.
Henry Wilcoxon. featuied in Universal's
"The War Lord." was in Kansas City
Friday i8i for a full schedule of radio and
television promotions for the film. He is
on a six-week tour which began Monday
i4» and will take him to 21 cities. The
film will open here early in November.
Ruth Perkins, assistant cashier for Warner
Bros., was on vacation last week at the
Ozarks . . . Warner Bros, will show "Never
Too Late" at the Fairway Theatre Thursday
121) at 2 p.m. This film will be
i-eleased for Christmas and New Years.
.
"The Agony and the Ecstasy," a 20th
Century-Fox production, will open here at
the Capri for the Christmas season
Dorothy Wackerman of the local
. .
Embassy
Pictmes branch was on vacation last week
and will be back at her desk tomoiTOW < 19)
M. B. Smith, vice-president of advertising
and publicity for Commonwealth Theatres,
was on vacation last week . . . June
Yates, secretary to L. W. Morris of Commonwealth
Theatres, won five office pools,
five days straight, on the World Series.
Byers Jordan, manager of the Centre
Theatre, North Kansas City, for Commonwealth
Theatres, underwent major
surgery Tuesday (12). He is in room 317
at St. Mary's Hospital.
< 8 ) .
. . Carol
Ben Marcus, division manager for Columbia
Pictm-es, has been at home since
Friday He had been in a hospital recovering
from vinis pneumonia .
Herman, biller at Columbia, was on vacation
last week.
Sympathy to Ann Fracol, secretary at
Buena Vista, whose mother died Saturday
(9) after a long illness . . . Ray McKitrick.
branch manager of Universal Pictures, has
returned to his office after being hospitalized.
Julie Fine, National Screen Service executive
from New York, will be in Kansas
City tomoiTOW (19i conferring with the
local offices. He is the assistant of Norman
Robbins, vice-president and general
manager of the corporation.
AND JS^UPPLY Ca.
(L and L Popcorn Co.)
supplies and distributes all the
"
BUTTERCUP PRODUCTS
DISPENSERS • CUPS • BUTTER
* Buttercup's familiar brown and yellow containers ore now in three popular sizes . .
Large • King • Regular . . . Plus the new sampler small size. Wox-frce they are cooted with
Vita-Glaze to effectively hold the hot butter.
• Order all the items from Buttercups new promotion program. Samples given to your customers
will increase your sales.
-^ AND -^ «^UPPLY Company
(L & L Popcorn Co.)
On Filmrow IM W. 18th St., Kansas City, Missouri 64108 Phone (Areo Code 816) HA 1 6856
Screenings: "When the Boys Meet tl
Girls" iMGMi at Dickinson .screenir
room Monday evening (18). "Buddha
(UAi at Commonwealth screening rooi
Monday il8) afternoon.
Local WOMPIs are preparing for a runr
mage sale in the near future. Anyone wish
ing to donate items to the sale should cor
tact Judy Helton at Commonwealth Th(
atres, GRand 1-8390. The club also
working with the Kansas City Heart Ass'
every Wednesday at 5 p.m. and at Cit
Union Mission every Monday from 5 to
p.m.. helping with craft classes. Membe;
going to Wadsworth Veterans' Hospit:
Monday i25i will meet at the Red Ci-Oi
Bldg., 13th and Locust, at 6 p.m.
Out-of-town exhibitors: From Kansas-
O. C. Johnson. Hiawatha: Cliet Borg. Fo
Scott; Mr. and Mrs. S. H. Bagby. Stockto;
From Missouri— J. Leo Hayob, Marshal
Jim Cook, Maryville; Mr. and Mrs. A. 1
Jarboe, Cameron; Frank Weary. Richmonc
Glenn Jones. Gravois Mills, and Ler
Porta and her son Ronnie, El Dorac,
Springs.
The Paramount Theatre, Joplin, ov
by Pox Midwest Theatres, is being demi
ished. No immediate plans have been a^
nounced for the property.
The Theatre Owners of the Heart
America Ass'n will hold its board meet
Wednesday i20i in the Red Carpet
of Fred Harvey's Union Station Restura
Arrow Circuit Adds
Estherville Grand
From North Central Edition
DES MOINES—Arrow Theatre Co.
Spencer has taken over the Grand Theai
Estherville. from Central States Thea
Corp. of Des Moines, it was announ
here by Myron Blank, president of Cen'
States.
Management of the theatre operal
was transferred to Aitow as of Octobe:
Arrow retaining Jim Greene, who has m
aged the theatre for the last 11 years,
continue as resident manager. The Gri
had been operated for nearly 30 years
Central States.
The new management also operates th'
atres in Spencer, Storm Lake and Cheroki
Ferris Enterprises
To Build in Tulsa
From Southwest Edition
OKLAHOMA CITY — Chai'les
Fe
owner of the Villa Theatre and Cine
70 Drive-In here, has announced that
Ferris Enterprises of Oklahoma will bl
a 1.200-seat de luxe suburban theatre
Tulsa.
Site of the new theatre will be a si
ping center at Southeast 41 and Yale,
house to be known as Cinema One, a ns
registered by Ferris Einterprises. It
be an all-pm-pose theatre with a neWj
150 screen, the most up-to-date des
and appointments. Only the top quaj
motion pictm-es will be booked.
Bob Busch is general manager for Fe
Enterprises.
C-2 BOXOFFICE October 18, 19

i
CHICAGO—A
I
Mrs.
,
HILLSBORO,
I
1327
. . Loui'etta
. . Kermit
. . H&E
Hanna-Barbera Records
Appoints Arc Sound, Ltd.
rom Western Edition
HOLLYWOOD—Hanna-Barbera Records
las appointed Arc Sound, Ltd., as its Caladian
licensee, according to HBR vicejresident
and general manager Don
3ohanan.
In making the announcement, Bohanan
Minted out that "in Canada, Arc is 'where
he action is.' In six years Arc has grown
rem a small distribution company into
dynamic and knowledgeable production,
I
)romotion, manufacturing and merchandising
organization."
Arc has set up a separate division within
ts corporate structure to handle all aspects
if effectively merchandising Hanna-
Sarbera Records product in Canada. Arc's
ianna-Barbera Records division consists of
;i national sales manager and a sales force
jVhose only responsibility is to move
jlanna-Barbera Records product.
Arc policy is to set up separate divisions
.rithin the organization to represent each
iif the labels handled by the company. Via
his method, Arc can guarantee each lessor
loncentrated efforts on behalf of the line,
;iCCording to Arc president Phil Anderson
nd vice-president Bill Gilliland.
Variety Women Sponsoring
iORobida Benefit Show
theatre party and fashon
show at the Carnegie Theatre Wedneslay
120) has been scheduled by the Wonen's
Variety Club of Illinois. An added
eature will be a "Hollywood Sneak Pre-
'iew," with Manager John P. Steward-
'Jutkovich of the Carnegie carefully guarding
the title of the fUm. Fashions will be
nade by Madge Raymer, Inc. Donations of
;2.50 per person will be presented to La-
(labida Sanitarium.
Carl Russo, 1235 North Oak Park
live., Oak Park, who is taking reservations,
ieminds those who have not yet sent in
ieseiTations that all checks are to be made
Payable to Women's Variety Club of Illinois.
•"restle Chenoweth Joins
l^risina Amusement Staff
ILL.—Prestle F. Cheno-
'eth, veteran Midwestern exhibitor, has
leen appointed manager of the Orpheum
j'heatre by Prisina Enterprises of Illinois,
iowa and Missouri.
Chenoweth formerly was with Commonwealth
Theatres, managing for that circuit
]i Creston, Iowa, and for 27 years with
;:err Theatres at Bethany, Mo.
S.
ABASH AVE.
CHICAGO, ILL.
Phone: 312
427-3395
IF' I^ IE IE
1965
MERCHANT
HOLIDAY
GREETING
TRAILERS
CATALOG
If You Haven't Received
lun . . . Send For II NOW!
FILMACK TRAILER CO.
CHICAGO
paul Montague, well-known publicist for
major movie openings here, announced
that "The Agony and the Ecstasy" has
been awarded to the Cinestage Theatre,
with the Midwest premiere date established
as December 23 of this year. The attraction
will be presented on a roadshow, reserved-seat
basis . . . "Those Magnificent
Men in Their Plying Machines," which has
been a real winner dm'lng Its initial showing
at the Cinestage, will terminate its engagement
a day or two prior to the opening
of "The Agony and the Ecstasy." Mary
Waggoner, who has exhibited a real talent
for organizing group attendance for special
and roadshow attractions, has been named
director of theatre party and group sales.
Kim Novak penned from France, where
she is making a movie, that she and her
husband Richard Johnson plan to spend
Thanksgiving here with the Novak family.
Radiant Manufacturing Corp. has been
acquired by Electro-Netic Steel and will
be operated as a subsidiary of the Chicago
producer of magnetic laminations, TV tuners
and building products. Formerly a subsidiary
of United States Hoffman Machinery
Corp., Radiant manufactures projection
screens for home, school and industrial
use. Gary Wang, Electro-Netic
president, said no changes in operating
and marketing practices are contemplated.
John Clark, president of Allied Theatres
of Illinois, and Sol Horwitz of the Allied
booking staff attended the Allied convention
in Pittsburgh . Russell,
head of Seven Ai'ts Films in this area, returned
from trips to Milwaukee and Kansas
City where he arranged multiple firstrun
showings of "Pace of Fu Manchu"' and
"Mozambique" . Massoth, formerly
of the Columbia Pictm-es staff,
joined Fllmack as secretary to Vi Dane.
Members of the National Screen Service
honored Mrs. Hemietta Wenzel on her 40th
anniversary with the organization. A
luncheon was held for her at the Pump
Room in the Ambassador East, and Milton
Peinberg, head of the company's operations
here, presented Mrs. Wenzel with a watch
. . . Leslie Gurvey joined National Screen
Service as a salesman in the Chicago territory.
Otto Preminger, in town to participate
in the opening of "Bunny Lake Is Missing,"
said he might direct a Broadway play before
doing another movie. Preminger also
said he is coiisidering legal action to prevent
Columbia Pictui'es from selling his
movie, "Anatomy of a Mm-der" to TV "because
TV insists on making trims in the
film." Preminger's action, if he proceeds as
indicated, is being lauded by other movie
producers who have voiced similar opinions.
Recently Pi-eminger had contacted CBS
about trimming scenes from "Advise and
Consent."
. . .
Joella Cohen, who heads up publicity activities
for Columbia Pictures in this area,
The
leaves for a holiday in Europe
Playboy Theatre came up with somethin'^
different when it scheduled 15 chapters of
the "Batman" to be shown one after another.
Showing time is midnight until
4;30 a.m. Added gimmick to this program:
anyone who shows up in the costume of
Robin, Batman's boy assistant, is to be admitted
at half price; anyone who appears
in Batman costume will be given a free
Teresa Wright arrived
admission ticket . . .
in town to appear in "Tea and Sym-
pathy" at the Pheasant Run Theatre.
Eleven employes, with an aggregation of
194 years of service at Pilmack were honored
at a special party given in their
honor. Employes saluted were: Pat Cascio
with 32 years of service; Vi Dane, 30 years;
Marvin Rose, 22 years; Jay Jankowski, 19
years; John Bozak, 17 years; Roman Polys,
17 years; Russell Marshall. 12 years; Nate
Nathan, 12 years; Mike Thorn, 12 years;
Frank Malconi, 11 years, and Harold Konil.
10 years. In thanking these employes for
their many years of faithful service, Bernie
Mack, president, pointed out that because
of their many contributioiis, Pilmack
"has earned a reputation for quality
workmanship and excellent seiTice
throughout the industry." Mack also presented
them with special gifts as a material
token of Pilmack's appreciation.
Arnold Palmer Enterprises, headed by
golf star Arnold Palmer as president, announced
that it will exhibit at the 1965
Motion Picture and Concessions Industries
Trade Show in Los Angeles. This company
designs, franchises and supervises the installation
of indoor golf schools, putting
courses, driving ranges and Par 3 courses.
Oscar Brotman and Leonard Sherman
are hosting a screening of "Sallah" at the
Carnegie Theatre. Here for the event will
be producer Lou Kistner and Haym Topol,
star of the film and a celebrated actor in
Israel. Publicist Irving Tombach will take
the pair on the usual press rounds. The
Midwest premiere is set for early November
at the Highland Park Theatre.
Reports from the Des Plaines, Bryn
Mawr and Milford, all H&E Balaban properties,
note that "HELP!" was an all-time
grosser, with outstanding attendance over
the weekend . Balaban booked an
exclusive showing of "Cleopatra" at their
Des Plaines and Milford theatres, with a
50-cent admission.
5$ IVATCH PROJECTION IMPROVE \0^
£ Technikote £
S: " SCREENS ^z
^
^ NEW "JET WHITE"
i^^S speciof coated scretn , , . I^^Ji
0^^on6 ^vK*1/l pearlescenf, ontt-ttatic screen 4^^^
^?^gg^/////ll\\\\V^^^^
r
Avoiloble from your authorized
Theotre Equipment Supply Dealer!
TECHNIKOTE CORP. 63 Seabring Sf., B'Myn 3t,1N. Y.|
I
MANUFACTURERS PRICES TO YOU
©•COLDLITE'Q
FIRST SUIFACt
Lee
m.iTii ,' MiiiKin
ARTOE CARBON CO
OICHROIC lEFlECIOI
mist SI Hhv I
(II'IKA'.I.V
(.Hi»l\ii
pxoFncE October 18, 1965 C-3

He graduated at the head
of his class,
but couldn^t get a job.
He was certified employable, and
well trained for the job. But employers
thought he came from the wrong
school—one for the mentallyretarded.
Those people whose minds stopped
growing before their bodies did.
The employers didn't know that
with proper training, the mentally
retarded can become a productive
part of society. Taking pride in jobs
that others might not enjoy. Having
better job attitudes, and often
better attendance records, because
they like their work.
Someday, a mentally retarded person
may ask you for a job. As a general
office worker, a gardener, a
truck loader, a stock clerk, a messenger.
Or any job that requires simple
skills. Won't you give him a
chance to become an asset to your
company?
Here are six things you can do
now to help prevent mental retardation
and bring new hope to
the 5V2 million people whose
minds are retarded:
1. If you expect a baby, stay under a
doctor's or a hospital's care. Urge all
expectant mothers to do so.
2. Visit local schools and urge them to
provide special teachers and special
classes to identify and help mentally retarded
children early in their lives.
3. Urge your community to set up workshops
to train retardates who are capable
of employment.
4. Select jobs in your company that the
mentally retarded can fill,and hire them.
5. Accept the mentally retarded as
American citizens. Give them a chance
to live useful, dignified lives in your
community.
6. Write for the free booklet "^j^^
to the President's Committee l^^^*
on Mental Retardation,
%
Washington, D.C.
'fcwi'*^fi
¥
C-4
BOXOFFICE October 18, 15

I
Davis,
i together
! venience
'
nearing
! the
! Two
''
speakers
'
Aubrey
I
I
1 Preceded
Hap
Combination Theatre
For Whiteville, N.C.
WHITEVILLE, N.C. — Something new
in theatres is due here with the announcement
by Stewart-Everett Theatres, Inc.,
that it will renovate the Starlite for di-ivein
and sit-in patrons. W. W. Cunningham,
division manager, and Floyd Naylor, district
manager, announced the corporation
has taken over management of the
Starlite, owned by Mr. and Mrs. Marion
who operated the drive-in until
Fi-iday (1>.
Cunningham said the Starlite will be
the only one of its type in the Carolinas
when a modern building is constructed for
an indoor theatre seating 74 persons.
"Having indoor and outdoor facilities
is a new concept," he said. Conof
an outdoor theatre where parking
is no problem, plus that of an indoor,
fully heated and aii- conditioned, will give
patrons a choice of viewing. Plans are
completion for the building and
contract for its construction is expected
to be let soon.
additional ramps with about 100
also will be added to the outdoor
movie plot, Cunningham said. The
renovation is expected to take fom- to six
weeks.
Pierce of Jacksonville has been
named manager of the new Starlite. He and
his family will move here when housing is
;
available.
Gala New Orleans Debut
For The Cincinnati Kid'
NEW ORLEANS—Canal Street took on
the glow and excitement of a Hollywood
premiere on Friday il5i, when Gov.
John McKeithen of Louisiana led a
score of celebrities through a round of
glamorous festivities that Ut up the
Saenger Theatre here, where the world
premiere of MGM-Pilmways' "Tlie Cincinnati
Kid" was held for the benefit of the
"Hurricane Betsy Fund."
Headed by stars Steve McQueen, Edward
|G. Robinson and Karl Maiden, producer
'Martin Ransohoff, Mayor Victor M.
Schiro, MGM vice-president and general
sales manager Morris E. Lefko, assistant
general sales managers Herman L. Ripps
and Louis Fonnato, plus a delegation of
iMGM officials and local celebrities, "The
Cincinnati Kid" premiei'e was New Orleans'
focus of attention.
by a pre-premiere buffet in
|the Grand Ballroom of the Royal Orleans
'Hotel, the stars and guests arrived at
jthe theatre via a 40-unit parade that iniCluded
local civic and high school bands
splaying traditional New Orleans music
|that is prominently featured in the film,
land colorful antique cars. Mass media
iooverage of the event plus intei-views
Idominated the theatre activities prior to
the 8:15 showing, and following the premiere.
Gov. McKeithen hosted a post-premiere
party at the Royal Orleans for the
first-night audience.
Based on Richard Jessup's best-selling
inovel of life among the men and women
j.nvolved in the professional gambling
!»orld, the Ransohoff production stars Mc-
!3ueen, Robinson, Ann-Margret, Maiden
'md Tuesday Weld and was directed in
iMetrocolor by Norman Jew^son.
Motion Picture Exhibit Steals Show
At 2nd Annual Charlotte Festival
CHARLOTTE, N.C—The motion pictui-e
industry took part in the second Festival
in the Park here September 21-26, with
more than 300,000 on hand for the fiveday
event.
The festival of arts, crafts and entertainment
is sponsored by the Chamber of
Commerce, with no admission charged. The
various exhibits are housed in tents encircling
the large lake in Fi'eedom Park.
A 2,800-seat amphitheatre was built for
the festival. Continuous performances were
given, encompassing nearly every type of
music from the harmonica to the $30,000
pipe organ installed especially for the occasion.
The popularity of the motion picture
exhibit, housed in one of the four largest
tents, reflected the time and effort of the
planning committee, composed of E. M.
Marks, Stewart & Everett Theatres; Walter
Thomas, MGM; Robert Schrader. Visulite
Theatre; Jack Jordan, Wilby-Kincey
Theatres, assisted by Glenn Grove of Park
Ten-ace Theatre.
CONTINUOUS SCREEN FARE
Slides of "Old Yeller" and "Mary Poppins"
were shown constantly, while clips
from films were shown in a roped-off area
where folding chairs were arranged to resemble
a movie theatre. Films included
"Mary Poppins," "The Soimd of Music,"
"Old Yeller," "The Great Race," "The
Sandpiper," "My Fair Lady," "Ship of
Pools," 'The Collector," "Genghis Khan,"
"The Last of the Secret Agents," "Dr.
Zhivago" and "Festival of Six MGM Musicals."
Staffing the exhibit were L. A. Ireland.
Astor Pictures; Lawrence TeiTell and Jerry
Helms, Buena Vista; Max Holder and Ken
Hall, Columbia; Lloyd Edwards and staff.
Fox; Amos Boyette and staff, MGM; Bill
Holliday and staff. Paramount; Bill Talbert
and Doc Theimer, Piedmont Promotions;
Phil McKenny, Queen Drive-In; Calvin
Todd, South 29 Drive-In; Eddie Marks,
Lloyd Todd, Phil Davis, Bedford Parker,
Jim Gilland, Bill Jones, all of Stewart &
Everett Theatres; Jules Williamson, Dean
Oxendine, George Royster and Austin
Roberson, all of Universal; Harold Keeter
and staff. United Artists; Jimmy James,
Variety Pictm-es; Bob Schrader, Visulite
Theatre ; Phil Morris, WBTV ; Bell and
M. V. McAfee. Warner Bros.; Jack Jordan.
Wilby-Kincey Theatres.
STAFFED BY WOMPIS
WOMPI service chairman Dianne Sharpe
of Stewart & Everett lined up these
WOMPIs to assist with the motion pictm-e
exhibit tent; Jeamiette Royster, Buena
Vista; Mildred Seawell, CaroUna Film
Service ; Doris Furr, Mabel Long, Ruth Collins,
Rose Hutton, Nancy Moore, Virginia
Porter, Dessie Guyer, all of Columbia;
Blanche Carr, Boxoffice correspondent;
Viola Wister, Sara Short, Amalie Gantt,
all of Howco; Betty Beatty and Clarinda
Craig, MGM; Hazel Miller, NSS; Joan
Jackson, NTS; Mildi-ed Warren and Doris
Ducker, Fox; Mildred Hoover, Paramount;
Dottie Glenham, Park Terrace Theatre;
Dianne Sharpe. Slyvia Lowe, Shirley Clanton,
Pam Ward, all of Stewart & Everett;
Brenda Clontz and Kathleen Perrell, Universal;
Thelma Culp, Shirley Tucker and
Mary Klou.se. Warner Bros.
As hoste.sses, WOMPIs assisted in distributing
and checking for correctness a
quiz pamphlet "Movie Stars IQ." Prizes
included records and passes to theatres.
Souvenir books of "Mutiny on the Bounty"
and "Spartacus" were given away and the
public registered for 1,000 movie passes
and soundtrack albums.
Charlotte Mayor Stanford R. Brookshire
said of the festival, "If this were a Hollywood
production, I am sure it would be
labeled an extravaganza."
New Grossing Record
By 'Sound of Music'
MEMPHIS—Edwin Howard, amusements
editor of the Press-Scimitar, said in his
Front Row column that the 20th Centui-y-
Fox film, "The Sound of Music" had netted
$250,000 at the Paramount Theatre in 27
weeks. Alex Thompson, Memphis zone
manager for Paramount-Gulf Theatres,
had reported that 127,432 persons paid to
see the film in those 27 weeks and Howard
arrived at his gross estimate by multiplying
this attendance figui-e by the average
admission price.
This is a new money record for Memphis
first rmis. Tlie previous high was an estimated
$170,000 set by "Goldfinger" at Malco
last winter. Next in line was an estimated
$160,000 each for "My Fail- Lady"
and "Cleopatra," both shown at the Ci-osstown.
Screen Gems Reports Highs
In 1965 Sales and Earnings
From Eastern Edition
NEW YORK—Screen Gems, the television
production and distribution subsidiary
of Columbia Pictmes, reports new
highs in sales and earnings for the fiscal
year ended June 26, 1965, according to A.
Schneider, president, who said the earnings
increased approximately 15 per cent to a
record high of $4,691,000, or $1.48 a common
share, compared with $4,082,000, or
$1.29 per share last year.
This marks the seventh consecutive yearthe
company reported an increase in
profits. Sales for the fiscal year 1965 were
$66,966,000, compared with $57,162,000 last
year.
Ray Junkin, formerly vice-president
and general manager of Screen Gems
(Canada), where he has been since 1962,
has been named sales manager of the
newly-established domestic sales department
of Screen Gems International, by
Lloyd Burns, vice-president in charge of
international operations. In his new capacity.
Jmikin will report to Don Hine. director
of iiiternational sales, and will supervise
the distribution thi-oughout the
U.S. of television properties produced outside
this country by Screen Gems and other
overseas packagers. Junkin had spent nine
years at Official Films as salesman and
assistant to the president.
[ioxomcE October 18, 1965 SE-1

.
—
—
—
)
,
.
'
FT
(^wCrAo^
SWIFTNESS . .
Without compromise with
quality, the keynote of Massey
seating is speed, not haste,
for "on-time" completion, without
stiow.
interruption or stoppage of any
Under Massey's modern program
of work scheduling, you'll
enjoy an unusual degree of
efficiency
that'll make it pleasure
to have Massey handle all your
needs, however small or large.
now featuring
MASCOFOAM SEAT CUSHIONS
More durable, more comfortable, safer.
Fire and moih-resisiartt, won't lump, sag or
mat. Moulded to "breathe" and may be
cleaned. Ask for samples
MANUFACTURERS:
Foam rubber & spring cushions; coverings.
DISTRIBUTORS:
Upholstery fobrics, generol seat supplies.
SEATING CO.
100 TAYLOR STREET, NASHVILLE, TENN.
SE-2
Phone: Chapel 2-2561
Raleigh Drive-In
Screen
Damaged in Wind Blasts
F^ALEIGH A largo section of the Tower
Drivc-In screen, built to withstand winds
of 100 miles an hour, was blown down
when a destructive wind storm whipped
through the Raleigh area.
C. Ervin Stone of the Ambassador Theatre
estimated damage to the drive-in as
"several thousand dollars." He said the
section of the screen blown down measured
20 feet wide and 50 feet high and was of
steel and concrete construction. The screen
had weathered the force of Hurricane
Hazel undamaged, he recalled. The downed
screen flattened all the playground equipment,
he said.
'Mondo Pazzo' Leads
New Memphis Films
MEMPHIS— "Mondo Pazzo" came to
the
State Theatre with 150 per cent of average
business for the first week to top
other new films. Among the holdovers, "The
Sound of Music" was the most lively grosser,
turning in 250 for its 27th week at
the Paramount Theatre.
(Average Is 100)
Crosstown Those Magnificent Men in Their
Flying Machines {20th-Fox), 15th wk 100
Guild Crozy Paradise (Sherpix) 95
Moico Shenandooh (Univ), 6th wk 100
Palace Rat Fink (CDA) 1 00
Paramount The Sound of Music {20th-Fox),
27th wk 250
Plaza^The Collector (Col), 2nd wk 100
State Mondo Paizo (Rizzoli) 1 50
Warner Carry On CIco (Governor) 100
Judge Says He Will Rule
For Raleigh CATV Lcrw
RALEIGH—A lawyer for four Raleigh
businessmen says he will "very definitely"
ask the North Carolina Supreme Court
to declare the city's cable television ordinance
unconstitutional.
Richard Gamble, representing fom- men
who deal in television sales or supplies,
said he would file an appeal to the Supreme
Court as soon as the Superior Cotu-t
judgment is filed. Superior Coui-t Judge
Elbert S. Peel jr. of Williamston already
has told attorneys on both sides he will
rule that the ordinance is valid.
Peel met with the attorneys and asked
them for suggestions a routine procedure
i
on the wording of the judgment. City attorney
Paul Smith said there was only
one change he would recommend—this
would be to quote an entire ordinance instead
of just part of it.
Ray E. Angell, Robert B. Corns, David
Crenshaw and J. L. Stough filed suit last
October after one Raleigh group merged
its offer with one of WRAL-TV. Raleigh
television station, to form the Southeastern
Cablevision Corp.
The cablevision would offer a wide
variety of channels to Raleigh area viewers
on a subscription basis. The suit contends
that the city has no authority to license
such a service and it would be improper
for the company to install facilities on the
city rights-of-way.
While they are not parties to the suit,
Raleigh theatre officials also have expressed
opposition to the ordinance.
Prank Pierce, who is at present general
manager for Columbia Pictures in Argentina,
will take the same office in Mexico.
MEMPHIS
Thirty Memphians will represent Varii.
Tent 20 at the 1966 convention I
Variety International in London. Tj
deadline for registering has passed al
convention registrations have been ccfirmed
for; Mr. and Mrs. Fred P. Gatt
Mr. and Mrs. George Overton, Mr. ai
Mrs. Don Graham, Mr. and Mrs. Gil Bradon,
Mrs. M. H. Brandon, Mrs. Virgin
Huirt, Mr. and Mrs. Lewis Dreisbach, r
and Mrs. Joe Keifer, Mr. and Mrs. Cel
Cupp, Mr. and Mrs. Nathan Reiss, Mr. al
Mrs. Tom Kirk, Mr. and Mi's. Haiy
Cherry, Mr. and Mrs. Ward Hodge, E-
win Sonz, Mrs. Abner Lebovitz, Mr. al
Mrs. R. L. Bostick and Mr. and Mrs. Ji
Blevins.
Polly Staples, Talisman, Roseda^;
Frank Heard, Lee Drive-In. Tupelo, al
Leon Rountree, Holly, Holly Springs, wie
among visiting Mississippi exhibitors .
Prom Arkansas came Mrs. L. F. Ha\i
and her daughter Mrs. Rosemary Ki^
'
Patrick, Imperial, Forrest City; MarjoB
Malin, Lura, Augusta; Don Landers, Rac),
Harrisbmg; Orris Collins, Capitol, Paigould,
and Tom Ford, Ford, Rector .
Ernest Pollock, Strand, Hohenwald; W,
Ruffin, Ruffin Amusements Co., Coviiton;
Mr. and Mrs. Nicholson, 51 Di'ive-i.
Millington, and N. B. Fair, Fair, Som -
ville, were among visiting Tennessee i.-;-
hibitors.
Mena, Ark., theatregoers moved indo's
last weekend. The Mena Drive-In cloid
October 17 and the Lyric Theatre opeid
the same day.
'Red Line 7000' to Bow
November 9 in Charlotte
CHARLOTTE—Paramount's "Red
7000." Howard Hawks' new racing 'x
thriller, in Technicolor, will have its g"a
premiere at the Plaza Theatre here Iivember
9, with a number of the yovg
stars on hand for the event. Many -P
racing drivers and civic and state offic:ts
also will attend.
In succeeding days, "Red Line 7000" Ul
open in Raleigh, Winston-Salem (i
Greenville. N.C., and Columbia, S.C. Tje
stars will visit these cities for persoil
appearances and interviews before retui
ing to Hollywood.
BUY FROM THE MANUFACTURER
Lee ART OE WATER copied contacts
Strong- Ashcraft
Lee
CONTACTS
ARTOE CARBON Co
$3Soo\
£^IB00KIN6 SERVICE
221 S. Chufcli St., Charlotte, N. C.
FRANK LOWRY . . . TOMMY WHITE
PHONE FR. S-7787
BOXOFFICE October 18, V^

'
HOUSTON—A
'
Houeton
; LANCASTER.
;
Nearly
: WILMINGTON,
11
New Houston Building
For Augie J. Schmilt
'rom Southwest Edition
43,500 square foot buildng
is being constnicted by Augie J.
Schmitt to house his Houston Popcorn &
supply Co. and Champion Restaurant
3quipment Co.. dealing in restaurant
quipment and supplies.
The masonr>' structure will provide more
han 7.500 square feet of office and showi0om
space, a total of 3,000 square feet of
•ool storage rooms for popcorn and pealuts,
process rooms for popcorn and pealuts,
and a 1,500 square foot equipment
•epaii" shop. The remainder of the space
vUl be devoted to warehouse uses.
Located on a main business thoroughfare,
1:321 Old Spanish Trail, the plant will be
li, unique showcase for the two companies.
Popcorn & Supply also has
)ranches in Coi-pus Christi and Harlingen.
Schmitt, long active in the National
IVss'n of Concessionaires, served two years
lis president and two years as chaimian of
he board.
Jpdated Lancaster Grand
^ow an Intimate House
rom Mideast Edition
KY.—The Grand Theatre
eopened September 24 after a renovation
rem top to bottom, showing Universal's
McHale's Navy Joins the Air Force" as
ts premiere attraction.
The theatre was inspected on the eveiiing
before the opening date by invited
."uests including city-county officials,
(saders of clubs, business and social oranizations
and the Grand made a very
|avorabIe impression.
everything is new—marquee, box-
;ffice, concession stand and a larger
creen. The new seats and drapes pick up
;he colors brown, rust and yellow from the
jbstract geometric squares in the paterned
new carpet. A light green color is
|sed for accent. The facade of the Grand
'5 cut brick and the walls of the auditorium
;nd foyer are in colors ranging from off-
I'hite to deep cream.
general
i'ive-for-Four
|om Eostern
Edition
Cinema Okays
Split
DEL.—Stockholders of
leneral Cinema Corp. have approved a
.ve-for-four split in the company's com-
!ion stock. It is expected that certificates
presenting the additional shares and cash
I lieu of fractional shares will be mailed
ctober 28 to shareholders of record Oc-
>ber 6.
The stock split will raise the number of
lares outstanding from the present 1,-
12,845 to an approximate 1,266,000 shares,
ibject to fractional adjustments.
ATLANTA
gill Packham, producer of '^O-Acre Feud,"
an Ormond Organization release, barely
escaped with his life when his automobile
was forced off the road while he was
on a business trip to Jacksonville with
Gordon Ciaddock. president of Craddock
Films, who will distribute the picture. While
in Jacksonville Craddock and Packham
set up bookings for the picture in the Kent
and Floyd circuits. Packham was hospitalized
and later flown back to his home in
Atlanta while Craddock remained to close
additional deals on "Feud." Packham explained
the accident occurred when an oncoming
automobile forced his car off the
road. It went over an embankment and
hit a utility pole. Craddock was not with
him when the crash occun-ed.
E. E. Whitaker, John Pulton and Harold
T. Spears, members of the nominating
committee of Atlanta Tent No. 21, have
made their report to the club and an election
meeting will be held in the newquarters
of the club on Peachtree Road.
Capri Theatre sneaked Embassy's "Darling"
Sunday ilOi and opened with it the
following Friday il5> . . . 20th Century-
Fox screened "The Return of Mr. Moto"
Monday United Ai-tists unveiled
1 . . . 1
"Return From the
men and reviewers
Ashes"
Wednesday
for its
il3>
sales-
. . .
Fine Art Cinema has booked UA's "The
Knack."
The Filmrow here observed its first Columbus
Day holiday Tuesday il2), when
the Row was closed . . . Leonard Allen,
former Paramomit fieldman here and now
a freelance exploiteer handling special accounts,
has sold his home and moved into
an apartment with his three daughters.
Elias Chalhub, associated with Danny
Thomas in many of his activities, spent a
day at the Variety Club here. He foiTnerly
operated the Carefree Center, Riviera and
Surf theatres in Miami Beach, where he
maintains a home. He has leased these
theatres and is in Detroit, where he has
other business interests.
E. E. Whitaker, executive vice-president
and operations manager of Georgia Theatre
Co., has returned from a business trip
to Macon.
Filmrow visitors included Phil Richardson,
the McLendon circuit. Union Springs,
Ala.; R. M. Kennedy, head of the circuit
bearing his name, Birmingham; A. L. Royal
jr.. Lanett. Ala.; Louis Braselton, Gainesville;
Julian Jackson, Knox, Warrenton;
HeW'lett Jones, Carroll, Carrollton; Barron
Godbee jr.. Pal Amusement Co., Vidalia;
Ward Bennett, Abbeville, Ala.
Howard Pearl, new United Ai'tists fieldman,
got his baptism the first week he
was here, when Maximilian Schell, starred
in UA's "Return From the Ashes," was to
have one of those between-planes interviews.
Schell 's plane from Pittsburgh was
late, as was his connecting flight to New
Orleans, where he w-as to meet the press
and dignitaries at a dinner. Eventually,
after the dinner was moved back an hour,
Schell anived. he was put on one plane
and his luggage on another because there
wasn't time for both to make the same
New Orleans flight. Pearl now is on a
swing around his territory, visiting Charlotte
and Jackson exchanges, to work on
"Rage," "The Knack" and "Ashes."
AIP Advances Seplowin;
Bernstein Loop Manager
From Western Edition
HOLLYWOOD—Sam Seplowin,
Chicago
exchange manager for American International
Pictm-es, has been promoted to district
manager, charged with supervising
the Chicago and Milwaukee areas for the
company. Seplowin's promotion was announced
here by Leon P. Blender, AIP distribution
vice-president.
Blender said that Victor Bernstein will
be Seplowin's successor in charge of the
AIP Chicago exchange. To take the post,
Bernstein resigned from a similar position
with Allied Artists in Chicago. He had
been associated with Allied Ai-tists 24
years and served the last two years as chief
barker of the Variety Club of Illinois.
EBALLANTYNE
IN-CAR SPEAKERS ^
COhKESSION EQUIPMENT & SUPPLIES 1
^ PROJECTOR REBUILDING SERVICE 4
Prompt, Courteous Serricc 'Round the Clock
w '^ "W ^w -^
DIXIE THEATRE SERVICE & SUPPLY CO.
1010 Nofth Slappcy Driv*
P.O. Box 546 Albany, Georgia
PhoM: HEmlocIc 2-2646
RCA and Brenkert
Ports Available Thru Us
THE QUEEN FEATURE SERVICE,
INC
Phone 251-8665
2409 First Avenue, N., Birmingham, Alabama
Tennessee Valley POPCORN
NEW AND USED POPCORN MACHINES
BAGS, BOXES, SALT, SEASONING
Guaranteed
Safisfoction
STAR and
GOLD MEDAL MACHINES
Tel 574-1079 n n

'
Winning of 2 International Awards
Stimulates Atlanta WOMPI Planning
ATLANTA — Atlanta's contingent of
Women of the Motion Picture Industry,
headed by president Edythe Bryant of
National Screen Service, and delegate
Polly Puckett. returned to Atlanta from
the 12th international convention in New
York with renewed enthusiasm engendered
by the winning of two of the five international
awards.
Miss Bryant accepted the Canada Membership
Award, for reporting the largest
number of new members in a year, and
the Verlin Osborne Publicity Trophy,
given for the best over-all coverage of
the club's activities during the year.
Nell Middleton of MGM was president
of the Atlanta WOMPI Chapter when the
awards were earned and Marcelle Kohn.
United Ai'tists. was membership chairman
and Jean MuUis of Theatres Service Co.
^^ HATCH PROJECTION IMPROVE
^^
^^^ H^l -with ^^t
S Technikote
^ £
SCREENS SS
^ NEW "JET WHITE" ^
(^^3 jpecio) coofec^ screen . . .
1^^^^
^^^ond ^K* I / I peorlescenf, anti-slotic icteen *^^^
Avoilable from your authorized
Theoire Equipment Supply Dealer:
rItcch |T€CHNIKOTE CORP. 63 Seafaring St., B'klyn 313N. Y.j
COMPARE & CHANGE!
On and Off
TO THE BEST OF GAMES Screen!
Most Popurar With 99% Of The Theotres
BANKO-PRIZO BINGO -WINOH
More Action & Suspense Thru-out Each Game
16 Ways To Win —
Plus Many Give-Away Advantages
Additional Original Ideas Whenever Desired
12 Woys To Win BINGO @ $4.50 M Cords
NOVELTY GAMES CORP.
Creators of Audience Games
Serving Exhibitors Nationolly 35 Years
106 Rogers Ave., Brooklyn, N. Y. 11216
Stonoord
Model
MONTAY
was publicity chairman.
Two Atlanta members received silver
membership cards for sponsoring more
than five new members in one year. Mrs.
Middleton sponsored eight new members
and Mrs. Agnes Bailey sponsored six.
This presentation was made for the first
time this year.
Other WOMPIs who attended the convention
included Helene Spears. Georgia
Theatre Co.: Sara Masdon, UA: Dorothy
Southerland, UA; Lynda Burnett, UA;
Mrs. Opal Tate, Wil-Kin Theatre Supply,
Inc., Mrs. Johnnie Barnes, Wilby-Kinoey
Theatres, Mrs. Mullis and Anita Wright,
Bailey Theatres.
The next convention will be in Des
Moines, and the delegates will gather in
New Orleans for the 1967 parley. Atlanta
will be host to the convention in 1968.
Rezoning Sought to Build
Drive-In at Savannah
SAVANNAH—Application has been made
by the Forest City Gun Club, owner of
a 550-acre tract in the southeast section
of the city, for permission to lease a portion
of it for a new drive-in. The area will
have to be rezoned and recommendation
made by the Metropolitan Planning Commission.
It is felt that permission will be
granted.
Name of the person or persons making
application for the lease was not mentioned
in the petition to rezone.
Savannah and vicinity now has three
drive-ins. The Victory, the first constructed
in the South, and the Highway
80 are owned and operated by a company
out of Atlanta. The Montgomery is operated
by the Weis interests, which also
owns and operates the Savannah and Weis,
and is building a shopping center theatre
in the new southern residential section
of the city.
Franken in 'Follow Me'
From Western Edition
HOLLYWOOD — Actor-comedian
Steve
Pi-anken was signed for a top comedy role
in Walt Disney's cun-ent Fred MacMm-ray
starrer "Follow Me. Boys," which Norman
Tokar is directing.
DRIVE IN THEATRE IN-CAR SPEAKERS
The Montay Standard Speaker has earned its
reputation for quality by providing many years
of dependable service.
The Montay Re-Entry Speaker gives unrivaled
protection from damage by vandalism and
weather while delivering
clear
sound Qualities.
new and surprisingly
Rugged Die Cast Aluminum— Exceptionally Low In
Price
MONTAY CO.-PO box 21-Cuthbert, Ga.-Tel. 732-2501 Area Code 912
Variety Golf Raises
$5,000 for Hospital
From Souttiwcst Edition
DALLAS—About $5,000 for the enter
tainment industry's Will Rogers Hospita
at Saranac Lake, N.Y., was raised by th
annual Dallas Variety-Will Rogers Hospita
golf tournament at Glen Lakes Countr;
Club. More than 100 industry golfers pari
ticipated in the event.
Ed Terhune, film advertiser, was winnel
of the tournament with the lowest scorfj
Other flight winners: Brandon Doak, chiel
booker for Stanley Warner Theatres; Tlr:
Ferguson, Downs Drive-In, Grand Prairie
Lou Formato, MGM assistant sales man'
ager from New York; Fred Patton, forme
F^-ontier Theatres executive and now
Dallas insurance man, and Floyd Cartel;
MGM Dallas booker.
.
The award for highest score went t;
Lynn Harris, Interstate Theatres executlvt
who nosed out Lew Waid, former Dalla
theatreman who came from his home i:
California to take part in the fun an
competition.
Prior to the start of the tournament, th
Variety executive committee announced
had voted to call the annual Variety ever
the Dallas Variety-Will Rogers Hospit;
golf tournament. Money raised this yea,
and from future tourneys will be used b!
the club to sponsor a room at the hospitai
which also is headquarters for the worl;
famous R. J. O'Donnell Research Institutii
named for the outstanding Dallas entei!
tainment leader who died several years agi
Alton Sims, Rowley United Theatrfj
r;;m buyer, served as chairman of tl:;
Variety arrangements committee for th
golf tourney.
Embassy Names Gonneau
Director of Dubbing
From Eastern Edition
NEW YORK—George Gonneau, who r(
signed as director of dubbing for Titl
Sound Corp. to join Embassy Pictures, hi
been named Paris representative and d
rector of international dubbing for En
bassy by Leonard Lightstone, executii
vice-president.
Gonneau, who first entered the dubbir
side of the film industry as an actor i
1950, has written the dialog and supplit
the American voices for Marcello Mastro
amii, Ugo Tognazzi, Vittorio Gassman ax
Jean-Paul Belmondo and is fluent in Frenc
and Italian. He joined Titra in 1956. l.
has supervised the dubbing for many En
bassy releases, including directing Soph
Loren's English dubbing of her own volt
in "Yesterday, Today and Tomorrow" ar
"Marriage Italian Style."
'The Centurions' Filming
Is Completed in Madrid
From Eastern Edition i
MADRID— "The Centurions," Mark Rol
son film in Panavision and color, has con]
pleted its shooting schedule in Madrid.
The Columbia Pictm-es release stars Ail
thony Quinn, Claudia Cardinale, Alain D|
Ion and Michele Morgan. Based on tlj
best-selling novel by French author Jes!
Larteguy, "The Centurions" is a modeij
action story about French paratroope
who fight all the way from Indochina
Algeria.
,
SE-4 BOXOFFICE October 18, 19H
-..it

Sell . . . and Sell
Scores of busy little messages
go out every week to a tremendous
audience — and they get a tremendous
response!
Every exhibitor is
busy— buying,
selling, renting, hiring. All this is
made easier
and more profitable
with the classified ads in Clearing
House each week.
READ • USE • PROFIT BY—
Classified
Ads
in
BOXOFFICE
Greatest Coverage in the Field—Most Readers for
Your Money
Four Insertions for Price of Three
>XOFFICE :: October 18, 1965 SE-5

JACKSONVILLE
J^rs. John iMary) Hart, wlio hius filled
many important WOMPI offices and
assignments at both national and local
levels, went into St. Vincent's Hospital here
for treatment of a
rundown condition. Mrs.
Hart is a member of the advertising team
at the home office of Florida State Theatres.
\\OMPI volunteers gave yeoman service
to the industry duiing the five days of Arts
Festival VIII by staffing the display of
the San Marco Art Theatre and by handing
out thousands of brochures to persons
visiting the display . . . Several shifts of
WOMPI members were busy in hours when
off duty from their Filnuow jobs in preparing
thousands of stamp-solicitation envelopes
for Christmas mailing at the Tuberculosis
Ass'n headquarters on Ashley
Street.
The Motion Picture Charity Club's committee
in charge of managing the scores
of volmiteer workers to serve as ticket takers
at the Jacksonville Fair from the club
and from the ranks of WOMPI is composed
of John Tomlinson, MPCC president
and independent booker: Fred Mathis,
Paramount manager, and Ed McLaughlin,
Columbia manager. President Tomlinson
said that more than 3,000 hours of work will
have to be donated by FUmrow volunteers
duiing the fair's operation October 20-30
in order for the MPCC to realize needed
funds for operation of the group's humanitarian
Blind Children's Foundation.
When Bill
Goewey, new local relief manager
for Florida State Theatres, and Mrs.
Goewey moved here from Orlando they had
a small parade on the highway. Bill's home
is a luxury model contained in an outsize
mobile trailer 65 feet long and 12 feet wide.
When it is in motion, state laws require
that it be pulled by a track and have an
escort vehicle bringing up the rear. The
Goeweys are residing on Phillips Highway
on the south side.
Frederick C. Bellinger arrived here to
fulfill a narrator's role for presentation of
f^

'
j
Finney
! NEW
i
"Charlie
I
!
The
I
NEW
I
Penn Daw Shop Center
House for Suburban
Irom Eostern Edition
WASHINGTON, DC. — Suburban Thetres.
a company formed recently by District
Theatres Corp.. has announced the
.easing of a theatre to be built in the Lee
'laza Shopping Center at Penn Daw, Va.
"he theatre site will be at the intersection
f North King's highway and Route 1.
An opening next summer is planned by
'Suburban for the 900-seat de luxe theatre.
Jniversal to Distribute
Albert Finney Feature
trom Eastern Edition
YORK— Albert Finney, star of
Tom Jones," and Milton R. Rackmil,
I'resident of Universal Pictures Co., Inc.,
lave consummated a distributing deal for
'inney's first independent production
.nder the banner of his newly formed
'lemorial Enterprises, Ltd. The film is
lentatively titled "Charlie Bubbles."
will direct as well as star in his
litial independent production. Production
ji scheduled to start in the fall of 1966.
jlichael Medwin, who is a partner of Al-
[ert Finney in Memorial Enterprises, Ltd.,
'Ul supervise the film, which will be based
|i a British studio but will also have exten-
'ive locations in London and the sur-
'ounding area.
Bubbles" is an original story by
helagh Delaney, author of "A Taste of
[oney" and "A Lion in Love." Miss De-
Imey is also preparing the screenplay.
'Jew Plant in San Antonio
Opened by Coca-Cola Co.
jom Southwest Edition
SAN ANTONIO—Coca-Cola Co. presi-
|ent J. Paul Austin, arriving to attend
|ie official opening of a new bottling
ilant here, announced that the company
jlans to introduce a new soft drink soon.
"Fresca,
f
the new product, is a citrusjavored,
sugar-free, di'ink," he said. In
i!St markets, it has been the most success-
Ill Coca-Cola product to date, Austin
lid.
new bottling plant here, the fifth
.Jgest in the United States, is the most
lodem plant in the Coca-Cola operation.
I features an increased bottling capacity
|)
serve a ten-comity area.
"The past year was our best year," Au-
f
}in noted. "And the rate of increase is
limbing each year."
|A1 Biedenharn jr. is president and gen-
|al manager of the San Antonio Cocapla
bottling plant.
j'ed Bergmann Is Named
jo Landau-Unger Post
l)m Eastern Edition
YORK—Ted Bergmann, who has
|)erated his own independent program
lickaging company. Charter Productions
prp., which produced the Grammy Awards
jiow for NBC television, has been named
ice-president in charge of network telejsion
for the Landau-Unger Co. Bergjann
wUl devote himself to the developlent
and sales of programs on the major
pworks as a complement to the expansion
Landau-Unger's production
and distriiition
activities.
MIAMI
The Film Society began its 11th season
Sunday

«
I
Business, shake hands with your future
Business is facing real competition today— tomorrow
it will be no easier.
You will have to develop advantages— in product,
in service, in operating costs.
You'll need leaders. They'll provide ideas and initiative
in research and development, distribution
and sales, financial management and every other
department of your business.
Where will these leaders come from?
From higher education, mostly. Business is the
biggest user of the college product. A recent executive
survey made of 100 manufacturing businesses
revealed that of the 200 top executives, 86%
were college-educated.
But our colleges are facing problems. They need
facilities, yes. But even more urgent is the demand
for competent teachers. This is the human equation
that will help America develop and maintain a
higher margin of excellence.
It's everybody's job, but the business community
has the largest stake. College is business' best
friend. Give to the college of your choice— keep our
leaders coming.
i^'^
Published as a public service in cooperation with
The Advertising Council and the Council for Financial Aid to Education
BOXOFFICE
COINCIL FOR
/FINANCIAL
AID TO
Q
EDUCATION
SE-8 BoxorncE October 18, 115

1 between
i sound,
I
has
I in
t
|l David
j
I
new
:
Windsor
American Civil Libeities Union has re-
the Alray October 29 for a showing
jof "Nothing But a Man," a film about a
iNegi'o living in the South.
i
served
I
I
HOLLYWOOD
Continental to Open
At Oklahoma City
OKLAHOMA CITY—The
Continental,
the first new theatre here in 24 years, will
open Thm-sday (21i with "The Greatest
Story Ever Told." The premiere performance
will be sponsored by Beta Sigma Phi
Sorority as a benefit for its service projects.
Tomorrow 09 >, there will be a showing
for ministers, priests and civic leaders.
Wednesday, a screening will be held for
'the press, radio and television.
Operated by Barton Theatres, the ultramodern
house is located at the United
Pounders Plaza at the Northwest Highway
and May. It contains elegance in decor,
rocking-chair seats, with nearly foui- feet
rows, transistorized stereophonic
special wall-to-wall carpeting and
plenty of space for free parking. The
"hill and valley" roof of the building was
designed to assure excellent acoustics.
HOUSTON
rjynthia Hull and Bill Tui-man, stars of
the Dallas-made "High Yellow," ap-
'peared on the stage of the Broadway in
conjunction with the showing of the film
... Columbia Pictm-es' William Lewis was
town in conjunction with the visit made
!by Hollywood film star Carol Lynley, who
'was here in conjunction with the forthcoming
opening of "Bmmy Lake Is Missing."
Westheimer, author of the novel
jupon which the motion pictm-e "Von Ryan's
Express" was based, was a visitor. West-
'heimer previously wi'ote a radio-television
'column on a local newspaper. He was here
iin conjunction with his new novel, "My
Sweet Charlie."
The world premiere of the Warner Bros.'
Cinerama spectacle, "Battle of the
Bulge." is scheduled to be held at the
Cinerama December 22 . . . The
\ The Gaylynn, operated by the Jefferson
lAmusement Co., with headquarters in
iBeaumont, sponsored a late evening discotheque
show with two bands last Saturday
night. There was a $50 prize for the
best dancer ... A special show has been
•booked at the King Center Drive-In (west
Iscreen) for the youngsters in what has
Ibeen designated as a giant go-go program
;with four- hits. These included "Go Go
iMania," "Having a WUd Weekend,"
["Perry Ci-oss the Mersey" and "T.A.M.I."
jPrezia Signed for 'War'
jFrom Western Edition
— Italian actor Benito
|Prezia who, as a boy during WW n, played
[at war with the children of servants on his
ifamUy's estate in southern Italy, has been
|Signed by producer-director Blake Edwards
to play at war again for eight weeks.
jThis time it is in "'What Did You Do in
|the War, Daddy?" in which he portrays
;an Italian sergeant.
Gold in 7966' Choice of TDITOA
As Nexf Year's Convention Theme
DALLAS—"Gold in 1966" has been selected
as the theme for the 1966 Texas
Drive-In Theatre Owners Ass'n convention
to be held February 1-3 at the Statler-
Hilton Hotel in Dallas, according to Harry
McCartney, convention chairman.
Industry firms have been signing up
at a fast pace for exhibit booths, Mc-
Cartney revealed—so fast that 65 per cent
of the booth space has been sold.
"This indicates a lively interest in the
'66 convention," said McCartney. "Dates
for the 1966 convention were moved up
three weeks earlier to accommodate a
large nmnber of TDITOA members and
we feel sure these earlier dates will help
attendance and step up interest in the
convention."
Only Top Quality Films
For El Paso Northgate
EL PASO, TEX.—Scheduled for its first
screen showing in May, the Northgate
Theatre planned for the Northgate Shopping
Center will show first-run movies of
highest quality, W. E. Mitchell, vicepresident
of Interstate Theatre Circuit
of Dallas, told the El Paso Herald-Post.
Mitchell said the $325,000 project is on
the drawing boards of Nesmith-Lane and
Associates, architect for construction of
the Northgate Shopping Center.
Selection of the Northgate site was
made by Interstate because surveys showed
a theatre was needed where continued
population expansion was indicated.
Mitchell added that he did not expect
that the 1,000-seat theatre would deter
movie fans from attending shows in the
downtown area,
"Because of its convenience, we think
it will encourage more people to get into
the movie habit and find out what fine
entertainment is," he said. "Ample parking
space will add to the convenience."
NASA Facilities Approval
For 'Way, Way Out'
From Western Edition
HOLLYWOOD—National Aeronautic and
Space Agency officials in Washington have
given approval to producer Malcolm Stuart
to utilize NASA facilities at Houston, Cape
Kennedy and Huntsville, Ala., for filming
of "Way, Way Out," 20th-Fox space-age
comedy starring Jerry Lewis. With Gordon
Douglas dii-ecting, the film is scheduled
to start January 10, following completion of
Lewis' "Three on a Couch."
Joseph Longo Resigns AA
Post; Joins Redstone
From Eastern Edition
NEW YORK—Joseph P. Longo has resigned
as assistant to Jack Goldstein, national
director of advertising and publicity
for Allied Artists, to accept the post of advertising
and publicity of Redstone Theatres,
headquartering in Boston.
One of Longo's first assignments will be
the opening planned for the newly reconstructed
Showcase Cinema Circle Theatre,
Brookline, Mass.
Last year, when more than 700 exhibitors
attended to set a record for the
TDITOA convention series, they were
registered from Mexico and from more
than half of the states.
Many TDITOA members plan to attend
the Theatre Owners of America convention
in Los Angeles October 27-30. President
Earl Podolnick will attend from Austin:
and from Dallas will go Al Reynolds,
chairman of the TDITOA board:
Arlie Crites, executive secretary: Edwin
Tobolowsky and McCartney. John Rowley,
chairman of the board, Theatre Owners
of America and Bill W. Slaughter are
other Texas exhibition leaders who have
planned to attend the Los Angeles convention.
Interstate Updating
Plaza in El Paso
EL PASO, TEX.—To mark the 35th anniversary
of opening of the Plaza Theatre,
Bill Rast, city manager here for Interstate
Theatre Circuit, announced that
the circuit is undertaking remodeling of
the downtown theatre.
"In a few weeks, a new look will be introduced
to the thousands of El Pasoans
as the front of the theatre becomes modernized,"
said Rast. "Within the auditorium,
a more spacious seating arrangement
will be introduced. One that will
enable patrons to pass between rows of
seats without requiring persons to rise.
The seating arrangement will be staggered
so evei-y patron will have an unobstructed
view of the giant screen."
The starlight sky effect and the movement
of the clouds on the ceiling in the
Plaza auditorium will remain intact, according
to the El Paso Times, as will
the tremendous art work on the ceilings
of the lobby and lounge.
Rast, who had a giant birthday cake
made in the shape of the Plaza, said
the theatre was built in 1930 at a cost
of more than $1,000,000.
Among guests on hand to share the
bii-thday cake were W. J. Hooten. editor of
the Times, and Chris Fox, vice-president
of the State National Bank, both of whom
attended the Pla^ia's grand opening party
in 1930.
Sharing duties as host with Rast at the
35th birthday celebration was Bill Chambers,
manager of the Plaza.
In Embassy's "The Oscar," Karen Norris
will be seen in long sequences as the secretary
to a producer but she will never
speak.
Southwestern Theatre Equipment Co., Inc.
FAST • DEPENDABLE • SERVICE
CAPITOL 2-9461
1702 Rusk Ave. Houiton 2, Texos
"We Appreciofe Your BusliMis"
Your Complate Iquipment and Supply
House
IBOXOFFICE October 18, 1965
SW-1

DALLAS
piarry Sachs, buyer and booker for Adclman
Theatres, left for a two-week vacation.
He will stop ill Chicago, where he
win be joined by his sister, and they will
then go to Toronto. Montreal and Quebec.
After the unseasonable 90-degiee weather
in Dallas, they might find it a bit on the
nippy side in Canada.
Johnnie Kitts was here to visit his mother
and friends before taking over his
new duties as booker in the Los Angeles
office for Paramount. John has been in the
f^

I
I
BOXOFFICE,
. . Angle
. . Tom
itlanta Theatres Foresee
burists, Conventioners
)m Southeast Edition
ATLANTA—Motion picture theatres here
•e keeping their boxoffice machinery
ivell oiled" to accommodate tourists and
.mventioners who come to Atlanta, which
IS recently received the "big league"
amp of approval.
With the completion of the $11 million
arriott Hotel, construction of the
egency Hotel, a downtowner to be cometed
in 1966, and the opening of the
irliament House motor hotel, the city is
inply able to accommodate the lodging
!eds of people coming here.
Also under constniction is a new cultural
nter as part of the present buildings of
ie Atlanta Art Ass'n. Next year the Mllliukee
Braves will become the Atlanta
aves and National League baseball will
played in Atlanta's new $18 million
adium. Another sports attraction to this
ea will be the Falcons, to be fielded in
66. A franchise has been granted by the
itional Football League to Rankin Smith,
ecutive of the Life Insurance Co. of
jorgia, for the team.
I
igns for 'Girlfriend'
m Western Edition
HOLLYWOOD—Fouad-Said, cinematog-
'pher-producer, who shot foreign locajms
for the "I Spy" TV series and the
:iture "The Touching and the Not
Imching" in the Philippines, has been
jmed to film "The Girlfriend." Said
iirted lensing the feature for Cinema
cove in Bavaria last week.
SAN ANTONIO
Tgnacio Torres, manager of the Alameda,
downtown Spanish-language showcase
owned by Maurice Braha, has booked another
stage show for four days, opening
October 21. There will be two-hour stage
presentations at 3, 6 and 9 p.m. On the
screen will be Marga Lopez in "Suenos de
Mujer." Stars to appear in the stage show
are Libertad Lamarque, Clavillazo, Pedro
Vargas, Tun Tun, Matilde, Aide Martell,
Alvarito and Ramiro Cervera and his orchestra.
R. A. Barron, owner and manager of the
Independent Theatre Supply, held a surprise
birthday party for his wife, with
the help of the couple's children. About
70 friends and relatives attended the gala
affair. Barron is fully on the road to recovery
following his recent surgery.
Lynn Knieger, manager of the downtown
Majestic, ace flagship of the Interstate
Theatre Circuit, is in Southwest Texas
Methodist Hospital recuperating from
brain surgery performed last Saturday.
He was admitted to the hospital a week
ago to undergo tests prior to the operation.
All of his friends in the industry
wish Lynn a speedy and full recovery.
A heart-warming film "Guitierritos," an
Azteca Films release, has been booked at
the Alameda Theatre as part of a dual
bill. The story has been appearing as a
daily series on KCOR, local Spanishlanguage
radio station.
In on a buying trip
from Austin, was the
owner of the Rex Theatre, who purchased
.supplies from R. A. Barron at the Independent
Theatre Supply. Rex is reopening
his theatre . Bran.son has returned
to duties on the staff of the Aztec
Theatre as ticket-taker . Powers,
city manager of the Cinema Arts Theatres,
has booked the Bob O'Donnell epic, "The
Redeemer," for a November date at the
Laurel Theatre, managed by Alvin Krueger.
A specifd showing will be made for
the local clergy and other religious leaders.
2nd Cinerama Theatre
For San Jose, Calif.
SAN JOSE, CALIF.—A second dome-like
Cinerama theatre, practically a twin to
the present Century 21 Theatre near the
Winchester Mystery House, has received
the endorsement of the county architectuial
and site approval committee. Known
as Centm'y 22, the second circular theatre
is planned by Winchester Properties,
Inc., for a site flanking Century 21, a
900-seat showhouse on the south side of
Olin avenue between Winchester boulevard
and Maplewood avenue.
Winchester Properties' executives told
the site commission the second theatre was
desired because Centui-y 21 has been a
sellout and there is need for facilities to
present two roadshows simultaneously.
San Pi'ancisco architect Vincent G. Raney
di'afted the Century 22 plans, which
next were to be submitted to the county
planning commission.
Translation for Paleface:
"Don't waste time with old-fashioned
way sending message. BEST way to
SELL used equipment, find HELP. SELL
or BUY theatres, is
with
BOXOFFICE CLEARING HOUSE
You get year-round service.''
RATIS: 20e per word, minimum $2.00, cosh wMi copy. Four consecutive insertions for price of three
825 Van Brunt Blvd., Kansos City. Mo. 64124
Please insert the following ad times in the CLEARING HOUSE
Classification
Encloied is check or money order for $ (Blind ads 12< extra)
i>XOFFICE :: October 18, 1965 SW-3

:
: the
,
'
OKLAHOMA CITY
f^hairmaii for the Friday il5i dedication
program for the Indian Hall of Fame
at Anadarko was Paul Stonum, operator
of the Redskin and Miller theatres there.
Dedication of sculptured bronze busts of
Will Rogers. Pocahontas and Sequoyah
was the highlight of the 13th anniversary.
Stoniun has served as president of the hall
and as a director. He recently was appointed
chairman of the one-day sixth
annual convention of the organization
March 15 in the Skirvin Hotel.
Allied Artists has closed its office here
and transferred all the work to Dallas,
which is under the supervision of James
D&D
FABRICATION &
ERECTION
STEEL
ENGINEERING
FABRICATION • ERECTION
SW-4
D & D SCREENS ARE-
• Strong, Economical Design
• Custom Made to Fit Any Theatre
Need
• Engineered to Withstand 130
MPH Wind
• Made of Full Length Corrugated
Steel Sheets Screwed to
the Tower
D & D Handles Every Phase of
Screen Work From Complete Fabrication
and Erection to Piers and
Paint.
WRITE FOR INFORMATION
D & D FABRICATION & ERECTION
4200 White St., Fort Worth, Texas
Phone MA 6-7461
Pntcharci. Paul Kearns, connected with AA
many years and who was in charge of the
local exchange, has moved over to Paramount
as an assistant booker to H. K.
"Buck" Buchanan. Prank Carbone is the
branch manager.
Pee Wee Peak, well known on Filmrow
but is not in the motion picture industry,
imderwent surgery in St. Anthony's Hospital
. . . Helen Smith, who with her family
operates the OK Theatre at Newkirk,
was in Ponca City Hospital for tests.
Exhibitors visiting Filmrow included Everett
Mahaney. Corral, Guymon; Homer
Jones. Rialto and Alva Drive-In, which is
being closed for the season Saturday (30i;
Alex Blue and Hank Robb, Admiral Twin
Drive-In, Tulsa: Eddie Jones, Rex and Skyvu,
Nowata; Mr. and Mrs. Bill G. Stephens,
51 Drive-In, Broken Arrow, who will close
the airer the last of this month: Dick
Criunpler, Gentry and 69 Drive-In, Checotah:
Mi's. O. L. Zeek, Main, Stonewall, and
O. L. Smith, Alamo and Long Horn. Marlow.
Visitors from Dallas were Sol Sachs, Continental
Pictures; Paul Short, National
Screen Service, and James Pritchard, Allied
ArtLsts.
Dr. and Mrs. L. A. Newcomb report the
opening of the downtown Cooper, newly
remodeled for Cinerama, was far above expectations.
The opening pictm-e was "The
Hallelujah Trail." They said they were reluctant
to pull out "Those Magnificent Men
in Their Flying Machines" since it was doing
well, but they had to get started with
this new film in order to make way for a
new Warner Bros. Cinerama picture at
Christmas. The Newcombs, in association
with their son Webb, also operate two suburban
theatres, the Lakeside and Trend.
MOVIE
^ TIME ^
'^et t^cm &H(X

I
The
I
,
PHOENIX
;
HOLLYWOOD—Martha
I
Accompanying
. . Willie
ndependence Twin
fearing Completion
jjm Centrol Edition
INDEPENDENCE. MO.—Construction Is
irogressing ahead of schedule on the new
win Di-ive-In. Originally scheduled to
'ai't next spring, opening has now been
t for November of this year. This will be
le first outdoor twin theatre operation
1 the Greater Kansas City area. It is loited
on a 25 -acre site at 71 by-pass and
Kentucky rdad. ;'2-miIe north of 24 highlay,
within the city limits.
theati-e will have a capacity of 1,600
n-s, making it the largest in the metroolitan
area. It will be equipped with
iOOO-watt electric in-car heaters, providlig
for year-round operation.
The Twin is owned by the Twin Drive-In
theatre Corp. and will be operated by Lu
aughan and Martin Stone, operators of the
1-70 Drive-In. Vaughan will manage the
'leatre and Stone will buy film and handle
lie
advertising.
I H. C. Baltis is the general contractor,
rejection equipment is being furnished
\y National Theatre Supply. Concession
buipment is from National Store Fixture
0.
IPT Breaks Ground
or Phoenix House
jom Western Edition
— Ground-breaking cerelionies
were held here recently for a new
jieatre located on the southwest corner of
jorth 24th street and East Camelback road
|)r Arizona Paramount Theatres. The the-
(tre, expected to be ready for opening
jirly in 1966, is the second building in a
'rojected five-building plaza program beig
developed by the Camelback and 24th
treet Corp., and will incorporate a numer
of innovations.
The plaza will be known as Quality
quare. The theatre will seat almost 1,000
Ind is being built as an all-puiiDOse house
jhich will provide all types of projection,
tomes Construction Co. is general con-
•actor for the plaza, which already in-
[ludes the Ai-izona Manor Hotel and the
iltmore Fashion Park. An office buildig,
bank and restaurant will complete the
omplex.
[Martha Raye on 2nd Tour
|)f Troops in Viet Nam
lorn Western Edition
Raye, who aleady
has made one entertainment torn- of
jmerican bases in Viet Nam, left again
latui'day (9), and will be the first enterliiner
to appear there under the auspices
If the Hollywood Overseas Committee and
(le USO, George Chandler, HOC chairman,
tnnounces.
her on the three-week
bur are musicians Ollie Harris and Earl
I'olbert, who also made thj last Viet Nam
3ur.
Chandler reports that response to the
ommittee'.-; appt^al for entertainers has
een "encouraging" anc; volunteers to date
['.elude: Nick Adams. Bob Conrad, Denise
l

t
—
—
—
—
——
(
"Yoimg
My Fair Lady' Closes in Milwaukee
With Strong 250; Music 300 Leads
MILWAUKEE—"The Sound of Music"
at the Strand was in undisputed "First
Place" for the week as the city's best
grosser. "My Pair Lady" ended a 42-week
productive run at the Towne with business
running from fair to excellent for the week.
(Averoge Is 100)
Capitol Court - Those Magnificent Men in Their
Flying Machines i20th-Fox). 7th wk 175
Cinema The Knack (UA-Lopert) 75
Cinema II, Mayfair, Southgote Never on Sunday
NO HAT
TRICKS
NEEDED
That EXTRA CASH comes easier when
you take advantage of the IDEAS every
week in
BOXOFFICE
Renew Your Subscription
NOW
(UA); Topkopi (UA), reissues 125
Downer Red Desert (Rizzoli) 150
41 Twin, Storlitc, 24 Outdoor, Tower, Bluemound
Kwoheri (SR) 165
Palace What's New Pussycat? (UA), 6th wk 100
Riverside Once o Thief (MGM), 2nd wk 250
Strond The Sound of Music (20th-Fox),
28fh wk 300
Tcwne My Foir Lody (WB), 31st wk 250
Worner Marrlogc on the Rocks (WB) 250
"Sound of Music' With 150
Is Best Omaha Grosser
OMAHA—With only one more week to
go, "My Pair Lady" chalked up 140 in its
47th week at the Cooper Theatre. Topping
the field was "The Sound of Music"
at the Dundee Theatre. Other offerings did
only so-so as a number of competing entertainment
attractions dotted the local
menu.
Admiral Frankenstein Meets the Spoce Monster
(AA)
.100
Cooper My Fair Lady (WB), 47th wk
.140
Dundee The Sound of Music (20th-Fox),
26th wk
.150
Indan Hills The Greatest Story Ever Told
(UA), 28th wk 100
Omaho The Great Sioux Mossacre (Col) 85
Orphejm Marriage on the Rocks (WB) ..100
State The Knock (UA-Lopert) 95
Poland's Leading Producer
Makes Bid for U. S. Time
From Western Edition
HOLLYWOOD — Film Polski and the
"Kamera" Film Group. Poland's leading
producer-exporter of motion pictui-es, will
NEW
"DIAMOND" REFLECTOR MIRRORS
11" through 16"
• Designed for use with motion picture projection arc la.nips
only.
• Meet the current demand for more & more light for motion
picture projection.
• Made of quality materials which insure a long service life.
ENDLESS PROJECTOR CARBONSI
7s-8s-9s-10s-11s-AND NEGATIVES!
BURNS THE ENTIRE POSITIVE ROD
SAVE CARBON COST
(1) No More Stubs—No More Carbon Savers
(2) Very Low Burning Rate
(3) Produces Extremely Bright And Stabilized Arc
// you wish to save on carbons use ENDLESS!
NEW 14 INCH CORONARC CARBONS
NOW AVAILABLE: 7X20; 8X20; 9X20 RODS
SOON TO BE AVAILABLE: 10X20; 11X20 RODS
LOW PRICES . . LONG LASTING . . TOP SATISFACTION
Both Endless Carbons and the new conventional Coronarc Carbons
are available direct from us or from your nearest distributor!
Write Us For His Address!
WEST COAST THEATRE SERVICE
909 N.W. 19th Street Phone: CA 2-6428 Portland 9, Oregon
iXCLUSIVB DISTRIBUTOR TERRITORIES NOW OPEN. INQUIRIES WELCOME.
make a major bid for playing time in U.l
theatres this fall and winter with the na'
tional release of six productions, all a;
which arrive laden with international filn*
festival awards, and offer, seemingly, tli
best acting and directorial talent availabl
in Poland today.
An exclusive exhibition agreement b
which the Europa Theatre, Los Angelei
will present all of the releases was com
pleted by Shan V. Sayles of Continents
Theatres, Inc., operators of the 400-sea!
house, and Harry Kujtkowski of Amerpr
Enterprise Films Corp., Detroit, larges.
single distributor of Poli-sh filrtis in Nortl
America.
AWARDS ENHANCE SALES VALUE
|
The basis for the release pattern here f
that the many awards the films have re;
ceived overseas, plus good to excellent re
views from European film critics, shoul
add up to boxoffice response from the sam
public that has supported such films i'
the past—mainly from Prance, Italy an
Sweden.
The agreement will mark the first cori
tinuous scheduling of Polish films in an
theatre west of Chicago. Tradltionall"
Polish pictui-es have been exhibited o:ily i
those areas with large Polish-speakin
populations such as Pittsburgh, Buffal(
Chicago and Detroit.
BI-LINGUAL AD CAMPAIGN
Backed by an extensive bi-lingual advet;
tising campaign designed to reach the widj
est possible audience, Amerpol will attemi^
to make the pictm-es known to all audi
ences. A campaign has been prepared simi
lar to the one used for "Knights of thj
Teutonic Order," also distributed by Amei
pol and to date the largest grossing Polls
film released in the U.S. since World Wr
II. In addition to being shown theatrii
it has been dubbed into English and shoi
nationally on television.
Polish films, like Russian and Germa'
releases, have not been as popular hei
as those made in most other Europea,
countries and Japan. It is genei-ally agreel
that the blame lies with several factor
among them the fact that the countr
belongs to the Communist bloc and un(
recently the screenplays have been basf
on colloquial themes not suited for inte'
national audiences. Too much propaganc
has also been a factor.
The breakthrough has come with tl|
emergence of several youthful and dynan!
ically creative directorial talents includir
Wojciech Has, Roman Polanski, Andr'
Wajda and the late Andrzel Munk.
Thi-ough their creative efforts, ai
others, Polish films have taken on mai
of the "new wave" aspects that swe
Pi-ench filmmaking in recent years. In ai
dition, political control has eased apparen
ly with officials realizing direct propagani
is hardly ever entertaining and stories er
ploying only the party line have cost tl
country a major share of foreign theatric
exhibition. Such action has possibly frei
veteran filmmakers Alexander For
Chopin," "Knights of the Teutor
Order") and Jerzy Bossack, a well-knov
documentary director, to make films i
wider and more matui'e audiences.
Representative examples of the so call'
new look in Polish filmmaking releashere
are "Ashes and Diamonds" and "Kni
in the Water," both of which have pe
fonned only fair at theatre boxoffici
I
I
NC-2 BOXOFFICE October 18, 19'

! the
'
. AKRON—The
i HOLLYWOOD
. . Ben
.
MILWAUKEE
n the light of the amazing tui-nout for
fashion show put on at the Milaukee
Athletic Club by the women's segiient
of Variety Tent 14 on Thursday (7i,
behooves the men to get "on the ball."
WTMJ-
The Milwaukee Journal station
;V has purchased a package of 102 films
reduced by Universal. Included in the
eal are such films as "The Benny Goodlan
Story," "Portrait in Black," "Pillow
alk." and "The Grass Is Greener."
Mrs. Harold "Bud" Rose was entertained
•t a luncheon at the Milwaukee Athletic
!;lub. Host was Mrs. Rose's daughter, with
bout 30 attending. Among those present
;ere Mrs. Frank Binswanger, who flew in
,-om Philadelphia. She is the sister of the
oted syndicated columnist Bert Bachaich.
Her nephew Bert jr., is the com-
-oser and writer, who for the past several
ears has been with Marlene Dietrich, and
'ho recently married Angle Dickinson.
Milwaukee has landed the American
;egion's 1968 convention. And responsible
\i no small measui-e for the promotion
i'hich brought this about was Bernie Stra-
Itiota, general manager of 'WRIT, who was
bnvention chairman. Said James V. De-
'larest, New York, convention commission
itiairman, "Milwaukee got the convention
[ver other cities because of the promo-
Ion."
Mickey Morton, Milwaukee's 6-foot-plus
.art-time actor, who shuttles to New York
iiid Hollywood, has been signed to play a
lead prison guard in the pilot of a projected
NBC series, to star comedian Don
^.ickles as the leader of a group of fun-lov-
!ig
jailbirds.
pATV Firms Must Seek
j'ranchise in Akron
;om Mideast Edition
city council has declared
jiat any CATV system operating in Akron
|i a public utility and any firm wanting
',}
operate in the city must seek a franjtiise
from the council. This decision is
ue to action sought by Robert Blake-
,iore, president of Aki-on Telerama, Inc.,
I'ho said another company may attempt
p
provide CATV without a city franchise.
Blakemore's
[
firm obtained an exclusive
•anchise in July after extensive bidding.
;e gave the council a status report on
is firm's operation, saying It has deposited
$10,000 perfoiTnance bond with the city
|s required by its franchise and expects
p begin putting up cables in about three
iionths. Service will begin next spring.
"We have completed our signal studies
|)r local tower erection and are presently
[egotiating for a site for our tower, equip-
;ient and office," Blakemore said.
!-Stage Set Being Built
j'or 'Paradise Road'
lorn Western Edition
— A set spreading over
[iree connecting sound stages at Pi-ojticers
Studio is now being built for use
|i filming Syzygy Productions' "Paradise
load," which got under way September 29.
'Americans on Everest'
To Become Feature Film
From Western Edition
HOLLYWOOD— "Americans on Everest,"
the dramatic documentary film of America's
conquest of the world's highest mountain,
recently shown in color over the CBS
network, will be released in a different
featm-e-length version in regular motion
picture theatres throughout the world, announces
Norman G. Dylirenfm-th, directorproducer
of the film. Dyhrenfui'th organized
and led the expedition which made
mountaineering history by pioneering a
new route over the previously unknown
west ridge of Everest with subsequent traverse
of the mountain toward the Southeast.
For outstanding achievements in mountaineering
and science, Dyhrenfui-th and
his team were awarded the National Geographic
Society's Hubbard Medal by the
President, the late John F. Kennedy. As
soon as Dyhrenfurth retui-ns from Em'ope,
where some of his films were entered in
the 14th annual Festival for Exploration
Films in Trieste, Italy, he plans to go to
work on the theatrical version of "Americans
on Everest."
Darin
Has New Manager
From Western Edition
HOLLYWOOD—David Gershonson has
dissolved his public relations firm to become
the personal manager of Bobby Darin.
They have formed Darvid Pi'oductions,
dealing with motion picture and TV projects.
MINNEAPOLIS
An extensive remodeling job currently is
taking place at the Grandview Fine Arts
in St. Paul . Berger's Dakota Theatre
in Grand Forks. N.D.. is selling 500
upholstered American theatre seats in excellent
condition. Interested buyers can
contact him at Berger Amusement. 317
Plymouth Building, Minneapolis.
Returns for 'Combat'
From Western Edition
HOLLYWOOD — Two-time
Academy
Award winner Luise Rainer returned to
Hollywood, after an absence of many
years, to guest-star in Selmur Productions'
ABC-TV "Combat" episode "The Finest
Hour" for producer Gene Levitt and executive
producer Selig J. Seligman.
VV
1327 S.
WABASH AVE.
CHICAGO, ILL
Phone: 312
427-3395
THEATRE FINANCING
1965
MERCHANT
HOLIDAY
GREETING
TRAILERS
CATALOG
If
You
Yours .
Haven't Received
, Send For II NOW!
FILMACK TRAILER CO.
HOW WOULD YOU LIKE...
NEW THEATRE EQUIPMENT
NEW CONCESSION EQUIPMENT
NEW CONSTRUCTION • REMODELING
MODERNIZATION . . . AND
TOP IT OFF
WITH PROPER SUPPLY LEVELS!
IT'S ALL YOURS- WITHOUT READY CASH!
This is available to theatre owners, jobbers
circuits and architects. Terms up to .S years
or more on $50,000 to $5,000,000 All
financing and leasing at bank rates including
interim and secondary real
estate financing.
Let Us Help You Solve Your Money Problems
ENQUIRIES INVITED WITH NO OBLIGATION.
G. C. ANDERS, President
GARDNER THEATRE SERVICE, INC.
2831-33 North Clark Street • Chicago, Illinois 60657
Telephone: 281-0591-92 Area Code: 312
3X0FFICE October 18, 1965 NC-3

—
Investment Opportunity
It will take more than wishing to make his dreams
come true. Many birthdays will pass and with them
years of learning will be required to give body and
substance to these dreams. It is our task to nurture
and guide, to plan and provide. There are schools to
be built, teachers to be trained, the lessons of democracy
to be instilled.
You have an investment in his future, in America's
future. You can protect this investment by joining
with other leading American businessmen to promote
the Treasury Department's Payroll Savings Plan for
U. S. Savings Bonds. The Treasury's plan works to provide
this strong, stable foundation of economic security
and individual freedom to guarantee all of its citizens
the realization of their ambitions.
When you bring the Payroll Savings Plan into your
plant when you encourage your employees to enroll
—you are investing in the fulfillment of today's dreams.
In the free society that will always foster them. In
America. In freedom itself.
Don't pass this investment opportunity by. Call your
State Savings Bonds Director. Or write today directly
to the Treasury Department, United States Savings
Bonds Division, Washington, D. C, 20226.
*SSi»?t
^'^' In your plant... promote the PAYROLL SAVINGS PLAN for U.S. SAVINGS BONDS |^|
The U.S. Government does not pay far thisadverlisemenl. It is presented as a public service in cooperation with the Treasury Department and tlie Advertising Council.
NC-4
BOXOFFICE :: October 18,

I
I
The
; Grand,
I
I
I
I
'The Ipcress Pile" was mighty in the sub-
theatres but fell off downtown.
j
urban
i
I
Ohio—The
I
I
I
I
• who
I
George
;
cony
1
Hospital
,
with
f
—
——
—
—
—
—
'Music' Five Times
Average in Detroit
i DETROIT—Scoring 500.. or five times
average gross at the Madison Theatre.
'The Sound of Music" maintained its lead
among Detroit first runs in its 27th week.
Close behind on basis of 450 compiled at
four theatres was the opening week of
"Darling." the Embassy release. In thii'd
place with 175 at the Adams was "Those
Magnificent Men in Their Flying Ma-
1
chines."
(Average Is 100)
Adams Those Mogniticcnt Men in Their Flying
Machines (20th-Fcx), 9th wk 175
fox Motor Psycho! (SR), Saturday Night Out
(SR), 2nd wk 110
Madison The Sound of Music (20th-Fox},
27th wk
Mercury, Punch and Judy, Jewel, Michigan— Dar-
500
ling (Embassy) 450
Michigan Anatomy of a Murder (Col), reissue ..110
Palms The Horrors of Spider Island (SR);
Fiendish Ghouls (SR) 115
Studio, Bloomfield—The Collector (Col), 7th wk. ..170
Studio-North, Came lot The Pawnbroker (AA),
12th wk 170
Trans-Lux Krim The Rope (Zenith) 55
! "Pawnbroker' 400 Earns
First Place in Cincinnati
CINCINNATI—Over-all attendance was
high at first-run theatres as "Ship of
Fools" opened at the Capitol with high
critical praise and a first-week gross i>ercentage
of 175. Interest continued to run
'strong for "The Pawnbroker," which ran
up a 400 count in its second week at the
jEsquii-e. and for "What's New Pussycat?"
;at the Times Theatre. "Once a Thief"
made its debut at the Twentieth Century
with 150.
|Albee Morrioge on the Rocks (WB), 2nd wk. ...125
[Ambassador Fanny hiill (SR), rerun 150
1 Capitol Ship of Fools (Col) 1 75
'Esquire The Pawnbroker (AA), 2nd wk 400
Twin Bamboie (Royal) 115
Guild A Taste of Honey (Cont'l); Battle of the
I Sexes (Cont'l), reissues 150
JHyde Park Cot Bollou (Col), moveover 100
International 70 The Sound of Music (20th-Fox),
I
28th wk 215
I
Times Whot's New Pussycat? (UA), 11th wk. ..350
[Twentieth Century Once o Thief (MGM) 150
Valley—Those Magnificent Men in Their Flying
I Mochines (20th-Fox), 1 5th wk 1 00
*
'Sound of Music' Holds
Cleveland Lead With 250
CLEVELAND—"My Pair Lady," in its
(final days, jumped 50 points after 48 weeks!
"The Sound of Music" held to its firm
250 percentage at the Ohio Theatre while
Allen—Those Magnificent Men in Their
t
75
200
Flying Machines
Colony—My Fair
(20th-Fox),
Lady (WB),
13th
48th
wk
wk
! Detroit, Mayland The Pawnbroker (AA), 4th wk.
(Heights, Westwood The Married Woman (Royol),
170
2nd wk 105
I
1 Hippodrome, Richmond, Riverside Marriage on the
I
Rocks (WB), 3rd wk
Sound of Music (20th-Fox), 29th wk.
1 50
250
Palace,
j
Foirview, Severance The ipcress File
(Univ), 2nd wk 200
.State, Beoch Clitf Ship of Fools (Col) 125
Vogue
]
Darling (Embassy), 3rd wk 65
Reed City, Mich., Reed
Opened After Renovation
jiis
REED CITY. MICH.—The Reed Theatre
providing weekend screen entertainment
again following a thorough remodeling and
redecoration by Mr. and Mrs. Danny Bryan.
leased the building and equipment from
Mitchell. For the present, the balis
closed.
Bryan has been an employe of Reed City
four years and plans to continue
this job.
American Mall Becomes Second Lima
Theatre Announced by John Broumas
This an architect's rendering of the 1,000-seat motion picture theatre under
construction at the American Mall Shopping Center, Lima. Ohio, for Broumas
Theatres of Silver Spring, Md. Broumas also will operate a 900-seat theatre being
built in another Lima shopping center, the Lima Mall.
LIMA. OHIO—A second new motion picture
has been announced by Broumas Theatres
of Silver Spring, Md.. for construction
here.
The latest theatre announced by John G.
Broumas. president of the circuit from his
headquarters in Maryland, is the Ainerican
Mall Theatre, to be built in the shopping
center of the same name. A 1,000-
seat project, it is being developed by William
M. Cafaro & Associates.
A few weeks ago.
Broumas made public
his plans for building a 900-seat theatre in
Lima Mall.
The American Mall Theatre will incorporate
all of the latest features and design
of new shopping center theatres,
equipped to present first-run 70mm productions
as well as Cinemascope and conventional
35mm featui'es. The auditorium
will be smTounded by 28 stereophonic
sound as well as the finest in high fidelity
sound for all productions. The auditorium
is to be equipped with living-room style
Cincinnati Theatres
Opens Updated Grand
CINCINNATI — The town's theatrical
tradition-packed old Grand Theatre reopened
October 6 under the Cincinnati
Theatres' umbrella with the presentation
of "Bamboie."
The physical appearance of the Grand
has been enhanced with a renovated lobby,
the auditorium and screen sealed by a wall
from the standing area. The building also
has a new air conditioning and heating
unit.
The 1.383-seat auditorium has been repainted
a deep blue, accented by the gold
curtain once used at the Keith. The lobby
and foyer are painted in pale yellow and
white with gold accents. A tangerine cai-pet
covers the floors. The square marquee is
in white and blue.
Manager Odis R. Oweiis and his staff
moved over intact from the Keith, wliich
seats installed on a staggered and pitched
plan to provide patrons with completely
unobstructed view of the extra-wide screen.
Soft hues will dominate the decor in a
way that will enable a patron to relax.
More than 300 waiting patrons will be accommodated
in the lobby, where every effort
will be made td provide comfort rivaling
that a patron would enjoy at home. The
theatre will be equipped with all-climate
control and a private viewing room on the
upper floor will double as needed as a VIP
lounge or a cry room.
Such innovations as a coffee server for
all patrons, a novel paging system for professional
people and a baby-sitting service,
available for parents who leave their children
while they shop in the center, will
help add to the theatre's popularity. Patrons
will have no parking worries, since
4,500 parking spaces are available in the
shopping center.
Completion of the American Mall Theatre
is expected early next yeai'.
was fomierly operated by Cincinnati Theatres
and now being demolished to make
way for the m'ban renewal program.
It was really home week for Manager
Owens who started his career in show
business at the Grand when he was 16.
Odis. now 29. was associated at the Keith
for ten years, manager during the past
five years. He also was once an usher
at the Paramount Theatre in New York
City, where he received valuable staff
training. He intends to employ some of
his experience in the retraining of his
present crew—com-tesy touches appreciaated
by patrons, such as change for phone
calls, a packet of matches and complete
screen schedules for the day. It is hoped
he will also have an unrbrella ready for
rainy days so patrons arriving by car will
alight dry—a courtesy gesture at the old
Keith.
The Grand will continue the Keith policy
with family-type films, featm-e outstanding
children's films and a few strictly adult
products.
BOXOFFICE October 18, 1965 ME-1

.
'
•
•
'
Detroit Mayor Jerome P. Cavanough DETROIT
Endorses Slogan of Film Council
DETROIT Mayor Jerome P. Cavanaugh.
honorary president of the Greater
Detroit Motion Picture Coiuicil. spoke
about the impact of motion pictures on the
public, particularly young people, at the
first fall luncheon meeting of the council
in the Crowley. Milner Auditorium. About
100 persons were present to heai- him endorse
the council's slogan "Support the
best: forget the rest."
Mrs. Raymond R. Kanagui-. who presided,
announced the council had been
given a special award for its activities by
radio station WJR, Reports on summer activities
and future projects were given by
committee chairmen.
Awards were made in the 1964-65 scriptwriting
contest for undergraduate students
MOVIE
^ TIME^
'^ei tAetH i^ttaut eo^aU at t^ S^cw"
ADVERTISES ONE MONTH'S PROGRAM
SIZES 4 X 6' TO 8" x 12"
Advertising tiiey will
keep
. . . and refer to often.
10* OFF ON FIRST ORDER
IF YOU MENTION THIS
PUBUCATION AND DATE
SCRATCH PADS
IF YOU WRITE FOR SAMPLESy*
lAdvertlsinaCo.
AREA 402 PH. 453-6160
P.O. BOX 626 • OMAHA, NEBR. 68101
Service Ports Repairs
DETROIT POPCORN CO.
READY-TO-EAT POPPED CORN
Corn - Seasoning - Boxes - Salt
DISTRIBUTORS OF" CRBIX)RS' POPCORN MACHINES
5633 Grand River Ave. Phone TYIer 4-6912
Detroit 8, Mich. Nights-UN 3-1468
at the University of Detroit. Tom Marsh
won the $250 first prize for his script "Trick
or Treat." Honorable mention awards, with
nominal cash prizes, were given to Paul
"
Petluski for "A Witch to Live. John Bonnell
for "A Man's Best Friend." Don Minock
for "The Sunset Biid" and Bob Homant
for "The Coward."
William J. Murphy, chairman of the radio-television
department of the university.
was faculty representative on a university
panel which discussed "Hollywood and the
Cinema Ait." The Rev. Herman Hughes,
in charge of entertainment programs for
the university, served as moderator. The
panel discussed art films, with "The Pawnbroker"
and "Goldfinger" given detailed
consideration. They said films, such as
these, which might not be considered
suitable for a general family audience, are
typical of art films which should be made
available for students so they might gain
an insight into the complex problems presented.
Rev. Hughes said arrangements had been
sought by the university to have theatres
near the campus present suitable pictui'es.
However, exhibitors were not willing to offer
them at student prices. He said he has
arranged a series of such showings at the
Student Union.
Mrs. H. J. Parwell was program chairman
of the meeting, and Mi-s. IiTing R.
Miller and Mrs. Irving Palman, social chairmen.
'Harum Scarum' Multiple
From Western Edition
HOLLYWOOD—"Harum Scarum," MGM
featm-e, starring Elvis Presley, has been
set for a first-run multiple engagement
in 30 Greater Los Angeles area theatres
starting November 24 for the Thanksgiving
season. This is one of MGM's largest
multiple bookings of the year.
Reopens After Remodeling
PLAINWELL, MICH. — Owner Stacy
Kortes has reopened the Sun Theatre with
"Shenandoah" after remodeling the house
from marquee to back wall.
Sfari BOXOFFICE coming
3 years for $10 (SAVE $5)
n 2 years for $8 (SAVE $2) 1 year for $5
n PAYMENT ENCLOSED Q SEND INVOICE
THEATRE
These rates (or \iS., Canada, Pan-Americo only. Other countries: $10 a year.
STREET ADDRESS
TOWN STATE ZIP NO
NAME
POSITION
BOXOFFICE — THE NATIONAL FILM WEEKLY
825 Van Brunt Blvd., Kansas City, Mo. 64124
.
I
^inerica the Bountiful," a 10-minute ani
mated cartoon short, is being releasee
by Jam Handy Organization, major in
dustrial and special film producers, frefor
theatrical exhibition. The new releast
was inspired by the success of Handy']
"The Ballad of Soup du Jour," which haJ
racked up a 15-million audience count 1*
recent runs, according to Betty Wattere
chief of the film distribution depaitmenlj i
The new film is a "fun takeoff on inci!
dents in American history, which undoubtJ
edly were influenced by the little womai'
at the cook stove or by inventive mesj
sergeants." Distribution is being handl&i
directly from the Jam Handy offices bi
Miss Waiter's department.
The Summit Theatre, newest of Detroit'!
two Cinerama theatres, will inten-upt if
regular booking schedule for two days t
present "An Evening With the Royal Bal.
let," staiTlng Dame Margot Fonteyn an
Rudolph Nureyev, on a hard-ticket basi;i
Four shows, including daily matinees, hav
been set for November 17 and 18, accord
ing to district manager Fi-ank Upton. A
8.dvance sale and mail order campaign al
ready is undei-way.
Ross Caccovole Defends
Detroit Film Critics
DETROIT — Ross Caccavale. generi
manager of Studio Theatres, had som
good words for film critics in the De
troit Free Press, in answer to attacli'
made on critics in this teiTitoiT-
"Without exception, Detroit critics ai
interesting, intelligent and considerate hi
man beings," Caccavale said. "Moreove
most of them are good writers and hone;
reporters who bend over backward tn
ing to be fair to motion pictures the
write about. If they deserve any criticisri
it's that they sometimes try too hai'd t
be fair to films that don't deserve it."
Answering a proposal that critics shou.
ignore first-nin films, he said, "Wl
would then give us publicity for new film;
Who would fight om- battles for betti
films? Who would wage oui- wars again
censors and pressure groups? Worst of a
whom would we blame when a show droi
dead at the boxoffice?"
Projectionists Pace Pin
League Action in Detroit
DETROIT — Pi-ojectionist Local 199
leading the Nightingale Club Bowlii
League at this early stage in the seas(
by a small margin. Standings are:
Teom Won Lost Team Won L'
Local 199 6 2 Armstrong 4
I
TEC 5 3 Altec 4
I
Galaxy 5 3 Not Carbon 3 '
NTC 4 4 Ark Lanes 1
High scores were rolled by Francis Ligl.
188-556; Mam-ice Beers, 213-541; N. Fore.
202-511, and William Fouchey, 177-5(
The league has been plagued by absentei.
reports secretary William Bradley, b-
should gather strength soon . . . Rog'
Robinson of Ai-k Lanes is very imhap'
about what is happening to his team .
President Mel Donlon is in the hospiH
with a speedy recovery anticipated .
The league has lost a real old-timer '
death, Carl Mingione, who did not bol
last season because of ill health.
ME-2 BOXOFTICE October 18, 19'

! "Mr.
'
distinct
; Vance,
[ brother
i young
Ixhibitor Willis Vance
)ies in Cincinnati at 63
CINCINNATI—Willis H. Vance. 63, a
ioneei" exhibitor here, died October 2 at
hrist Hospital from a heart attack.
Because of his maixv business enterrises.
Vance leased the Guild about two
eai's ago to the Kilgore Amusement Co..
hich is following the art-film policy in
hich Vance pioneered years ago.
Commenting on the loss of the exhibitor.
le Morning Enquirer wi-ote:
"The history of any community's growth
ind progi'ess is, in the final analysis, the
;ory of a thousand individual successes.
or progress doesn't occm- by spontaneous
ombustion; it is, rather, the interaction
f many visions, many risks, many demon-
;rations of boldness and imagination.
"The fact that Greater Cincinnati is emlarked
upon a program that demands all
'le boldness and imagination the Queen
llty can muster makes the sudden death
if 'Willis H. Vance all the more grievous.
;'or Mr. Vance had di-eamed his own
'reams of Cincinnati and he possessed the
ijund business judgment that could have
.i-anslated many of them into reality.
Vance was an individualist in the
lost admirable sense of the teiTn. That
are quality left an indelible mark on the
fe of the Queen City and makes his death
loss."
a gi-aduate of the University of
i.'incinnati. was owner of the Guild at
'eebles Corner and was a partner in the
!Oth Century Theatre in Oakley Square.
His sui'vivors include three daughters,
and six grandchildren.
Columbus Drafting Rules
limed at Gayety Theatre
( COLUMBUS—City attorney John Young
j/as requested to prepare a new city ordihance
aimed at bui-lesque theatres following
the defeat by the city council of an adj.iinistration-backed
ordinance which
i/ould have set up new zoning that would
irevent bm-lesque houses from operating
a residential areas.
The ordinance is aimed at the Gayety
'Theatre, east side neighborhood house
ji'hich plans to bring in live bm-lesque soon.
(."he theatre, operated by Leroy Griffith.
}iow is showing "girlie'' films.
Under the proposed ordinance, the area
'vould have to be rezoned. It is doubtful
jhat city officials would approve the re-
M)ning.
said the original ordinance was
jfull of legal loopholes." The original ordijiance
was prepared by Harold Buchanan.
|ity planning director and safety director
'^ed Simon, with the backing of mayor
iS.. E. Sensenbrenner.
Director Simon said the Gayety already
las received a building permit to include
i new screen, runway and dressing room.
5imon said the theatre operators agi-eed
o comply with the building code.
To Raze Springfield Liberty
SPRINGFIELD—Mrs. Louis 'Vlahos has
)urchased the Liberty Theatre on East
|iigh Street for the pui-pose of tearing it
iown and clearing the lot for commercial
[lark. Revenue stamps indicated that Mrs.
!/lahos. who already owned the building
liext door to the theatre, paid $25,000 for
[he property. The Liberty has been closed
1 !'or a year.
Hocking Valley Hospital Benefit
Reopens Chakeres
Updated Logan
Under a new blue and silver marquee Mayor Jack Moorehead cut the ribbon
for the reopening of Chakeres Theatres' Logan Theatre September 24 playing a
benefit performance of Universal's "Shenandoah" for the Hocking Valley Hospital
fund. Participating in the opening ceremonies were: Jack Frazee, Chakeres
district manager; Michael H. Chakeres, executive vice-president; Mayor Moorehead;
Bob Rowland, Logan Theatre manager, and Nick F. Condello, construction
manager, Chakeres Theatres.
LOGAN, OHIO—Chakeres Theatres reactivated
its completely renovated Logan
Theatre September 23 with a preopening
promotion, 100 per cent of all proceeds
($2,6001 going toward the now underconstruction
Hocking Valley HcKpital.
The whole town tui-ned out for the gala
occasion.
Preceding the ribbon-cutting ceremonies
there was a mile-long parade headed by
the Logan High School band, which was
followed by beauty queens and floats from
the annual Pumpkin Show, Ohio Junior
Miss and the local Miss Logan. Arriving in
state for the red-carpet treatment in new
convertibles were the city and county officials
and the entire Hocking Valley Hospital
board of trustees. The police and fii'e
departments also added color to the procession.
At the stage ceremonies, Michael H.
Chakeres, circuit executive vice-president,
accepted for president Phil Chakeres the
key to the city and the gratitude expressed
for his faith in Logan from mayor Jack
Moorehead.
At a cost of $35,000, the Logan Theatre
is now an asset to the city.
The all-new marquee is in soft blue and
silver and has a pui-e white soffitt with recessed
spots. The facade is of deep blue
^m
glass and the entrance doors are of walnut.
Wall areas in the entire theatre and
auditorium are covered with gold, white and
blue embossed vinyl and all four areas are
covered with Alexander Smith red and
gold carpeting. Blue indirect lighting is
used throughout the entire theatre.
In the foyer the new concession area has
recessed overhead lighting. Its walls are
paneled in biixh with offset black and gold
feature strips.
The restrooms are completely redone in
paneling highlighted with 18-inch gold
feature strips and vinyl covering throughout.
The ladies' quarters has an unusual
stair-stepped powder bar backed by gold
vinyl wall covering. Antique gold and
white mirrors are used as accents.
The renovation of the Logan Theatre was
under Nick P. Condello, Chakeres construction
supervisor.
Chakeres Theatres owns and operates 30
indoor theatres and 15 drive-in theati'es
in Ohio and Kentucky.
Mrs. Ruth Curfman Dies;
Ohio Exhibitor 38 Years
WESTERVILLE, OHIO — Mrs. Ruth
Cm-fman, wife of A. Dwight Cuitman sr.,
died at her home here October 8. For 38
years she was associated with her husband
in operation of the State Theatre, then
later assisted her husband and son A.
Dwight jr. in publishing the Westerville
Public Opinion.
In addition to her husband and son. she
is sm'vived by her sister Helen of San Antonio,
Tex., and four grandchildren. Robert,
another son, was killed in WW U.

4
and
. . Visiting
. . Don
. . Buddy
. . . Frank
was
. . Jerry
'
CLEVELAND
T^ilan to Main Street is Bill Twig's modest
description of his part in the presentation
of "La Boheme" here. He is branch
manager for Warner Bros. Last year it was
"
"Hamlet later this year it'll be "Othello."
with Laui-ence Olivier. Theatres to
present "La Boheme" Wednesday and
Thursday '20 and 21i are the Detroit, Hippodrome.
Richmond, Riverside and Vogue.
Advance tickets sales ai-e "terrific."
Gordon Bugie, United Artists branch
manager. repKsrts he is offering "The
Knack." an English film, at four theatres
beginning Wednesday (27i, which are the
Berea, Bedford. Willoughby and Independence
. Pilmrow were Ralph
Russell. Palace, Canton, and Sigmund
Clayman of the Canal Road Drive-In and
Indoor Theatre.
Nicky Arnstein, assistant at General
Theatres, is recovering from suigery at
Mount Sinai Hospital . Golden,
Universal sales manager here, has been
transferred to Philadelphia as branch manager.
Larry Seidel. former factotum at Warner
Bros., transferred some months ago into
a training program, is back in Cleveland
as a salesman . lannuzzi. who came
here a year ago from New York, got married,
set up housekeeping and became a
film salesman, is being transferred to St.
Louis as a salesman.
Lige Brien to Seven Arts
From Eastern Edition
NEW YORK—Lige Brien, who recently
resigned from the Paramount merchandising
department, has joined the Seven Arts
Pictures promotion department, according
to Edward S. Feldman, vice-president in
charge of advertising and publicity. Brien,
who has held exploitation posts with Eagle
Lion, United Artists and 20th Century-Fox,
has started to coordinate the exploitation
and co-op advertising for the October national
release of Seven Ai'ts' "The Face of
Pu Manchu."
Krizmon First Lecture
From Western Edition
HOLL'YWOOD — Production
designer
Serge Krizman is the fii-st of 15 motion
picture executives selected to give lectui-es
for the course offered by the USC
Department of Cinema in cooperation with
the SMPTE. He lectured on art direction
and special effects in motion pictures.
THE BIG COMBINATIONS
COME FROM
Allied Film Exchange Imperial Pictures
1026 Fox Bull«nfl
2108 Poyn* Av*.
Detroit, Mich.
ClrrdaiHi, Okie.
'THE LIFETIME"
iM UTOI SPEAKEI CONr UNITS »
lie 10 YIAt
eUABANTHK
/
QUALITY I
SOUND I
Lee ARTOE Cubon Co
ME-
ALL-METAL
Wellington, Ohio, Would
Welcome a New Theatre
WELLINGTON. OHIO- The Lonet Theatre,
clo.sed for ten years, has been declared
a public nuisance, due to its dilapidated
condition, and soon may be razed.
While the old theatre appears to be beyond
repair, many residents of the village
told Norma Jones, feature writer for the
Elyria Chronicle-Telegram, that they would
welcome some sort of theatre here. Mothers
of teenagers not yet old enough to drive a
car pointed out that occasional showing of
a first-rate movie in a public building
would be welcome.
CINCINNATI
pilmrow and area exhibitors extend their
sympathies to the family of Charles
Scott, 53, Vevay, Ind., exhibitor, who died
October 2 following a heart attack.
. . . Lucille Arnold,
H. Russell Gaus, MGM branch manager,
will tour the wide open spaces of Texas
and Oklahoma dming the next two weeks
Schreiber. Universal salesman,
is enjoying a mountain vacation and Margaret
Woodruff Columbia booker, is basking
in Florida sunshine
Universal staffer, will torn- area va-
cation spots dm-ing the next several weeks
. . . Tony Knowlman, 20th-Fox sales manager,
and Walter Mergenthal, UA booker,
may be a little stiff from house chores
when they return from their vacations.
Phylliss Meiners, Paramount office staff,
is burning up the road in a new Thunderbird
. . . Margaret Woodruff is the proud
grandmother of William Thomas Woodruff
. . . Herb Brow, Cleveland, director of
Loew's theatres in Ohio, and house manager
Sam Shubouf, Columbus, and Carl
Rodgers, Dayton, were Filmrow visitors
in were George Schm-, MGM of-
. . . Also
fice. New York, and Dan Krueger, Campbellsville,
Ky., exhibitor. Former area exhibitors
Charles Pemi, Florida, and Horace
Wersel, Silverton, were greeted by their
old friends while visiting the Row.
Cinema South, Dayton, operated by
Ralph H. Winkler and Bob Mills, reopened
after considerable renovation with "Once
a Thief" October 7. The 1,000-seat former
Belmont is now a charming, intimate theatre.
Cincinnati Theatres, under general manager
Jack Haynes, wUl open its de luxe
Princeton Cinema in subui'ban Springdale
November 17, presenting the Charlton Heston
movie, "The War Lord." Hem-y Wilcoxon.
for many years associate producer
on Cecil DeMllle's staff but now playing
his first straight role in a film since he
did a guest shot in EteMille's "The Ten
Commandments," is scheduled to come
here October 20 to aid in promoting "The
War Lord."
"Ship of Fools" opened at the Capitol
with unstinted praise from the movie
critics. Other good products coming to the
Capitol to delight patrons include the
highly rated "An Evening Wtih the Royal
Ballet" for four perfoiTnances November
3. 4, and Cinerama returns to the Capitol
at Christmas time, opening December
22 with Warner Bros.' "The Battle of the
Bulge" on a resei-ved-seat policy.
COLUMBUS
The city council's judiciary committee
hold a .second public hearing on coir'^
munity antenna television regulations ;
2 p.m. on Wednesday i27). Chalrma
Charles Petree said he and other con
mittee members will meet with city a
torney John Young before the hearing I
discuss proposed amendments. Changes b(
ing considered were .submitted by Ke
Prickett. executive secretary of the Indi
pendent Theatre Owners of Ohio: Ta
Broadcasting Co., People's Broadcastii
Co. and Multi-Channel Cable Co. of Port,
mouth.
Common Pleas Judge Dana F.
Reynold
granted a temporary restraining order ij
halt picketing by Local 12, lATSE, at tl;'
Grand Cinerama. The theatre brought tt
action, naming the local and Herbe
Schell, local business agent, and Haro
Souder, local president. Theatre operate
claimed the union broke an agreement 1
which the theatre was to discontinue en
ploying members of Local 12 after Oct
ber 1. Performance of "The Halleluj:
Trail
" canceled October 1 becau
of union picketing.
Television star Jimmy Dean has bet
signed to appear at the 1966 Ohio Sta
Fair here September 3-5. Dean's appea
ance at the 1965 fair broke attendance re,
ords . Knight brought in a Mai|
Lanza one-night festival with the sho\j
ing of "Because You're Mine" and "Tl
Great Caruso" at the Drexel. i
Raleigh Manager Upholds
Power of Family Movies
From Souttneost Edition
RALEIGH—With "The Sound of Musi
entering its seventh week of showing
the Ambassador Theatre here, the fact th
a second Raleigh movie recently nudg
"blue ribbon" boxoffice records was slight
obscured.
"Shenandoah." which played the Sts
Theatre, threatened to tumble recoi
established at that house. Manager San,'
Jordan said. The 28-day mn of the fii
has been exceeded at the State only
"Goldfinger" and the top boxoffice attration
"Tom Jones," which played sevi
weeks.
Jordan, who has been manager of t'
State 16 years, attributed the drawi;
power of "Shenandoah" to, "It's good e-
tertainment for everyone." You could c(
tainly classify it as a family movie, he sa
"Of course, a 'family movie' has a wi"
range of definitions, but we'll play aJl t'
family movies like 'Shenandoah' we ci
get our hands on."
Anthony Named to Dire
Artanis' 'Any Wednesday
From Western Edition
HOLLYWOOD — Joseph
1
Anthony
been named director of "Any Wednesdi
the hit New York comedy to be filip
early next year by Frank Sinatra's A
tanis Productions for Warner Bros.
Anthony, who has directed many Broaway
hits and whose previous films inch
"The Matchmaker" and "The Rainmake
is meeting with studio executives and Jul s
Epstein, who is writing the screenplay if
the Muriel Resnick comedy.
BOXOFFICE October 18, 1!5

ll The
j
. mphony
I
Embassy),
—
—
—
—
—
—
—
A Rage to Live' Top
Newcomer in Boston
BOSTON—"A Rage to Live" showed the
•nost promise as a boxoffice asset among
lew product as it opened its Savoy The-
•itre run with 150. Other new films, sucli
IS "The Invisible Dr. Mabuse" at the Cener,
"Flash, the Teenage Otter" at the
Paramount and "Male Hunt" at the West
5nd Cinema registered above the 100 line
.jut the plus margin was small. "Ship of
^ools" at the Astor and "Marriage on the
j:iocks" at the Orpheum turned in second
:veeks of 125.
(Average Is 100)
Vstor— Ship of Foors (Col), 2nd wk 125
;eaccn Hill What's New Pussyeot? (UA),
I5fh wk 135
Joston The Hollelujah Trail (UA), 2nd wk 130
lapri—The Collector (Col), 8fh wk 125
|, enter The Invisible Dr. Mabuse (SR); Terror
of Dr. Mabuse (SR) 115
i-xeter Laurel and Hardy's Laughing '20s (MGM),
4th wk 120
I
'kiry The Sound of Music (20th-Fo!

"
Dwindling Flow of Quality Pictures HARTFORD
Disturbs Connecticut Airer Owners
HARTFORD—Connecticut diive-in theatres,
this autumn season of 1965. are as
much concerned about the lack of quality
product in quantity as they were at the
cutset of the cui'rent year.
Exhibition spokesmen are perplexed
about a dwuidling flow of "A" attractions
with which to hold the audience appeal
through the fall months.
"It's rather ridiculous." said one booker,
"that product like Warner Bros.' 'Marriage
on the Rocks' isn't supported in
depth by attractions from the other major
companies. Light appeal isn't enough
for now or. for that matter, the remainder
of the year. 'Marriage on the Rocks' will
probably outgross Fi'ank Sinatra's 'Von
Ryan's Express' but how much can one
performer be expected to do in the course
of one year?"
Big summertime grossers included UA's
"What's New Pussycat?". Paramount'.s
"Sons of Katie Elder" and Universal's "A
Very Special Favor.
Di'ive-ins, in the main, refrained this
past summer from triple and four-feature
programs, a mainstay of perhaps a score
of underskyers not too many years ago.
Again, the exhibition contention that quality—and
quality alone—will rule the roost
for 1965 and well beyond. Moreover, there
was conservative exhibition reaction to
the triple-plus bookings, the argument
holding that such schedulings were only
^^

AS HOT AS TODAY'S HEADLINES
CONTACT:
Edward Ruff Associates
260 Tremont St.
Boston, Mass.
LI 2-2797
)XOFFICE :: October 18. 1965 NE-3

. . "The
BOSTON
prior to thi- presentation of a Suiishiiu'
Coach to His Eminence Richard Cardinal
CusliinT. the Variety Club of New
En^.land will sponsor an industry luncheon
at Anthony's Pier "4" Restaurant Tuesday
(19 1 in honor of James and Mrs. Carreras.
The international chief barker will
be visiting here on his tour to present
Gunshine Coaches in Washington, D.C..
and Mi-xico City. Last week in Pittsburgh.
he was hanored by National Allied as
•Showman of the Year" at the organization's
convention.
Claims Hartford Pay TV
Has Won Grip on Public
SPRINGFIELD. MASS. - In terms of
public acceptance, the critical time for pay
T'V is all but over in southern New England,
according to Anthony Davenport.
The program director and public relations
chief of WHCT-TV 'Channel 18 1.
Hartford, America's sole on-the-air subscription
T'V experiment, told the Advertising
Club of Springfield:
"Television viewers are finding it just
as logical to be able to select and pay
for quality home entertainment as to
ee ARTOE SOFT STRIKER
PIOTECTS
lECTIFTINO
UNITS
PIOTECTS
EXPENSIVE
• EFIECTOIS
BUY FROM THE MANUFACTURER
IM tITOI CARBON CO
purchase individual pieces of fine furniture
at a store of their own choosing and
for a price they feel is reasonable.
"And all television has its price. 'What
subscription TV offers is pure programing
without interruption - - fine films, .sports
and theatre productions never created to
be artificially broken into segments."
He cited the current public interest, evidenced
in part by the nearly 41,000
queries received at the Eastern States Exposition
'WHCT-TV booth,
"'We're in business to stay: we're building
for the future," he said. "'What happened
in California, is not happening
here."
Meanwhile, 'WHCT-TV has stepped up
its advertising campaign, using full-page
layouts in Connecticut and western Massachusetts
newspapers.
Edward G. LaRose Charged
With Burlington Robbery
BURLINGTON, VT.—Edward G. La-
Rose, 17, of this city, was jailed October
5 in lieu of $1,000 bail set following his
arrest by local detectives on a charge of
burglarizing the State Theatre September
30. when a safe containing $150 was
stolen.
LaRose had been free since June 19,
when he pleaded innocent to breaking and
entering the Sweeney Fuel Co. office in
Milton June 9.
He was also in com-t October 4 on a
charge of operating an automobile in Winooski
with unassigned plates.
Connie Francis sings "Embraceable You,"
"But Not for Me" and "Mail Call" in MGM's
"When the Boys Meet the Girls,"
NEW HAMPSHIRE
XJeaters came into full use at drive-i
movie theatres, which remained ope
when extreme cold gripped New Kami
shire. The official mercmy reading
Concord on the morning of October 5 w;
32. There had previously been a 29-di
gree reading during the early part of tl
month . Royal Ballet" was slati
for showing October 13. 14, at the Sta
Theatre in Manchester where the adult ac
mission price was $2 and students we
admitted to the movie show for $1.
The Weirs Drive-In at 'Weirs Bea
escaped damage October 4 when fire dJi
stroyed a nearby three-room cottage
Endicott Street. The modest dwelling
been built on land owned by Henry Gau
owner of the outdoor movie establishm0
The National Players of Washing^
. . .
D.C., now in the 17th year of present
classical dramas in this country
abroad, will appear in a lavish stage pi]
duction of "Romeo and Juliet" at
State Theatre in Manchester October
The attraction is being sponsored join
by St. Anselm's College, Mount St.
College and Notre Dame College.
VERMONT
The Burlington Drive-In announced t
world premiere for "Murder Miss
sippi," which was advertised as "a m
boldness for motion pictui'es," with i
admittance for persons under 16 years
age. The spec'al admission price for adu;
was $1.50.
EVERY
WEEK
Opportunity
Knocks
BOXOFFICE
• CLEARING HOUSE for Classiflod Ads
• SHOWMANDISER for Promotion Ideas
• FEATURE REVIEWS for
Opinions on Current Films
• REVIEW DIGEST for Analysis of Reviews
Don't miss any issue.
NE-4 BOXOFFICE October 18, 1!5

I Consciences.
'
King
;
There
;
In
i Jones
I
A
—
—
—
—
—
—
— —
. . .Very
—
—
—
—
—
—
—
li
;5t. John Exhibitors Speak
Against Lord's Day Act
ST. JOHN—Douglas King, manager of
he Odeon Strand here, presented a brief
it a public hearing September 29, repreenting
local managers. Tlie brief said
heatres are being discriminated against
ly not being allowed to show motion picures
on Sunday.
The brief said television stations show
Mvies on Sunday for conmiercial pur-
)Oses, while theatres are restricted. People
'.an sit in their living rooms and "watch
Walt Disney film on Sunday, while they
i
i^miot do the same thing in a local
lOUse."
said the Lord's Day Act originally
!vas intended to protect the working man
U'om a seven-day work week, but labor
reforms and safeguards make it no longer
jiecessary as a piece of labor legislation.
Labor in this province has definitely
;one on record for more liberal Sunday
aws, supporting the showing of Smiday
;novies, the brief said. Management alvays
has made it clear that if theatres
I"
vere to open on Sundays, the hom's of
jvork for employes would not be increased
!ind work schedules would be adjusted so
'hat all employes would be treated equiably.
Motion picture managers in St. John
igree there would be no prejudices against
:mployes not choosing to work on Sun-
'iays if it were a matter of their individual
The brief said there would
1)8 only one law for the province, rather
'han a patchwork of laws varying from
i:oiiununity to community.
were several briefs presented which
iipheld the present Lord's Day Act. The St.
I'ohn labor council has strongly m-ged this
'ict be amended. The Seventh Day Ad-
I'entist Church said the resolution of the
:hurch is to have its members observe the
jord's Day and it is opposed to "coercive
legislation."
*^^FB Names Peter Jones
To Production Post
VANCOUVER — Appointment of Peter
;(ones as regional production representa-
|ive for the National Fihn Board in the
j'acific Coast region is announced by Guy
'loberge, chairman of the National Film
3oard.
his new post, Jones will assist the
I'IPB to give greater emphasis in its film
production program to British Columbia
iubjects. He also will maintain contact
vith West Coast Film companies, free lance
ilmmakers, writers, directors, performers
and technicians in relation to production
lirojects in British Columbia and elseivhere.
is a veteran of more than 20 years
liervice with the NFB. His credits appear on
'ome 200 films, several of them major
',)rize winners at various film festivals. He
jias worked as music and sound director,
bicture editor, director, script wi-iter, projlucer
and executive producer. He was reponsible
for "Drylanders," the National
I'ilm Board's first featm-e-length film.
j'ones now is located at the NPB regional
jifflce, Room 415, Federal Bldg., 325 Gran-
'Ule
St.
new "star" in Embassy's "The Tenth
iHctim" is Tomasino, an electronic toy
I'eetle. Operating on audio impulse, it
rawls toward anyone who calls it.
Excellent'
Ratings
First Runs; Billie
TORONTO — "The Collector" held up
well in its ninth week at the Hollywood,
topping receipts among Famous Players'
houses here. Odeon likewise reported very
good business with "The Ipcress File" in its
fifth week at the Carlton and "What's New
Pussycat?" in its 14th week at the Hyland.
Twentieth Centm'y reported only "good"
business in its first-run houses, although
"Casanova '70" held up very well in its
sixth week at
the Towne Cinema.
Carlton The Ipcress File (E/U), 5th wk Excellent
Coronet group Billie (UA) .Good
Downtown group (six theatres} Murieta (WB);
various co-features Fair
Eglinton The Sound of Music {20th-Fox),
28th wk Excellent
Fairiown Those Mognificent Men in Their Flying
Machines (20th-Fox), 15th wk Excellent
Hollywood The Collector (Col), 9th wk Excellent
Hyland What's New Pussycat? (E/U),
14fh wk Excellent
Imperial, Golden Mile, Runnymede, Yorkdole
The Third Day (Para), 2nd wk Excellent
International Cinema II Successo (Embassy),
2nd wk Good
Nortown Mary Poppins (E/U), 49th wk Poor
Towne Cinema Casanova '70 (Embassy),
6th wk Very Good
Yorkdole Cinema, Capitol Fine Art Laurel and
Hardy's Laughing '20s (MGM), 2nd wk Good
Four "Very Good' Ratings
Head Toronto Gross List
WINNIPEG — Business remained about
the same as the previous week, but up from
the same week last year. Returns were more
evenly distributed, with strong showings
exhibited by newcomer "Marriage on the
Rocks," and holdovers "HELP!," "The
Sound of Music" and "The Collector." Canadian
produced "Nobody Waved Goodbye"
also made a good showing in its
opening week and was holding for a second.
Capitol Marriage on the Rocks (WB) . Good
Gaiety Those Magnificent Men in Their
Flying Machines (20th-Fox), 1 4th wk Average
Garrick HELP! (UA), 5th wk Very Good
Kings The Sound of Music (20th-Fox),
27th wk Very Good
Lyceum Kimberley Jim (IFD); Finger on the
Trigger (IFD) Foir
Metropolitan How to Stuff a Wild Bikini (AlP) Good
Odeon The Collector (Col), 4th wk Very Good
Towne Nobody Woved Goodbye (Col)
Good
Pleasant Weather Aids
All Vancouver Shows
VANCOUVER—Continued fine weather
and strong shows brought people down
town in di'oves. The mild temperatures also
helped the suburban drive-ins, so that a
generally satisfactory weekend was reported
all around.
Capitol The Sons of Katie Elder (Para),
2nd wk Above Average
Coronet, tour other theatres The Secret of
My Success (MGM) Average
Dominion Atrogon (Astral); The Centurion
(SR)
Slow
Lyric International Film Festival, 2nd wk. Very Good
OdeorT What's New Pussycat? (UA), 13th wk. Good
Orpheum How to Stuff a Wild Bikini (Astral) Average
Pork Those Magnificent Men in Their Flying
Machines (20th-Fox), 14th wk Good
Ridge The Sound of Music (20th-Fox),
29th wk Good
Stanley My Fair Lady (WB), 49th wk Average
Strand The Sleeping Beauty (Astral),
3rd wk Very Good
Studio La Ronde (Astral) Capacity
Vogue, three other theatres Carry On Cleo
(SR), 2nd wk Average
'Greatest Story Ever Told'
Capacity in Montreal Bow
MONTREAL—Movie attendance in leading
Montreal cinemas was good in the week
under review. At the Cinerama's Imperial
for 6 Toronto
Top New Film
Theatre, "The Greatest Story Ever Told"
had its initial showing and patronage for
the vast production was excellent. At the
other theatres where the offerings consisted
of holdovers of some duration the boxoffice
results also were good.
Alouette My Foir Lady (WB), 50th wk Good
Avenue What's New Pussycat? (UA), 11th wk. Good
Capitol Joy in the Morning (MGM), 2nd wk. Good
Cinema Festival Onibobo (SR) Excellent
Cinema Place Ville Mane Casanovo '70
(IFD), 2nd wk Excellent
Dorvol (Red Room) From Russia With Love
(UA), reissue, 4th wk Good
Dorvol (Salle Doree) The Sons of Katie Elder
(Para)
Good
Imperial The Greatest Story Ever Told
(UA), reissue Excellent
Kent The Collector (Col), 6th wk Good
Loew's The Great Spy Mission (MGM),
4th wk Good
Palace A Very S,

1
Curtain Opens on Avant-Garde Films
Shown by Cinematheque Canadienne
MONTREAL— The Cinematheque Canadienne's
second season of public showings
of films from its own and other film
archives was opened by Margareta Akermark.
executive secretary and circulation
director of the New York Museum of Modern
Art's Library, which has lent the
avant-garde films to the local organization.
She said that on a busy day, she can
count on 4.000 people clamoring to get into
the theatre in New York. Other less hectic
days will see the 480-seat theatre filled
to capacity during its two-a-day, seven
days a week showings.
"Films are in right now and there's an
enormous interest these days, much more
so than in the past," she said. "And the
buffs get younger and younger and are
terribly knowledgeable about films."
Miss AkeiTnark said one of the aims of
the MMA is to acquii-e some money to
amass a collection of films on artists. It
would be a valuable record for research
and scholarship pmposes, she said, if 300
years from now students could see visual
portraits of Jackson Pollock and Calder.
"Films are om- only means of recording
history and it's so vitally important. We've
learned so much already from earlier films.
Think of how much future generations
could derive from current ones. Of course,
they all have a point of view, but so do
history books." She said that she had been
with the library for over 20 years.
"My Fair Lady," she said, would never
Prompt theatre service from
qualified
personnel
Complete projection
sound
equipments
Replacement parts always on hand
BEST THEATRE SUPPLY REG D
4810 Saint Denis Street Montreal 34, Que.
Phone: 842-6762
K-2
&
have b

I
,
the
;
past
I
After
I
}
Up"
! HOLLYWOOD
I
Wallis'
, Ottawa
i
Acapulco,"
;
36,
[
re
. . . Staying
;
lit there will be a 40-mile blackout of the
i)Ut
in the Toronto area.
G. B. Markell of the Capitol and Palace,
I'jrnwall, was named a delegate of the
lotion Picture Theatres Ass'n of Ontario
convention at Winnipeg of the Na-
Ijnal Committee, Motion Picture Exhitors
Ass'ns of Canada, which was created
nearly 20 years ago. Markell is
president of the Ontario organizajn.
Prior to the opening of "Dingaka"
ednesday (20) at the Ottawa Rideau and
ritannia an interest-arousing teaser camiiign
was conducted using the line "Before
)U say it isn't true—see "Dingaka."
For 14 weeks of the roadshow "The
)und of Music" at the Ottawa Nelson,
anager Sven Pedersen reported an agegate
attendance of 57,893. He found
lat many people paid return visits to see
months of campaigning to raise
oney for restoration of the Grand at
lingston, Ont., the city council there took
leps to finance the project by approving
|ie issue of a $68,000 civic debenture to
)ver the balance required for the $262,
|iO objective, most of which came from
ppular subscriptions.
In its latest report, the Ontario Board of
lotion Plctui-e Censors gave the classifiition
of Restricted Attendance to only
le pictme. this being "Casanova '70."
arsons under 18 will not be able to see it.
Three Odeon units, the Somerset, Elmile
and Queensway, opened the Ottawa
kgagement of "The Ipcress FUe" as a
iiecial production. The revival of "Living
and "Pardners," with Martin and
j;wis, had a busy week at the Rideau and
[ritannia.
'ial Wallis, Parker Agree
|)n New Presley Contract
)m Western Edition
j
— Producer Hal WaUis
'id Col. Tom Parker, manager of Elvis
'resley, have agreed on a new multi-
'mion-dollar contract for futui-e Pi-esley
;lms to be made under the Wallis bani;r,
they jointly announced.
fii-st film with Presley, now that
]i has completed his eighth starring vejcle
"Paradise, Hawaiian Style," will be
lade in 1966. Their first under the original
jintract was "Loving You," followed in
:der by "King Creole," "G.I. Blues,"
iJlue Hawaii," "Girls! Girls! Giiis!" "Fun
"Roustabout" and the cur-
!nt film, all for Paramount release.
lacob B. Barron, 77,
)deon Official, Dies
WINNIPEG—Veteran Alberta exhibitor
tcob B. BaiTon, 77, died at his home in
ilgary September 29 after a brief illness,
e was the CalgaiT partner of Odeon Theres
of Canada, Ltd., operating three hardps,
1,076-seat Uptown, 742-seat Odeon,
109-seat Grand and the 500-car Street
rive-In, when he died.
iBorn in Winnipeg, he gi-aduated in law
om the University of Chicago in 1911 and
Ibsequently practiced in Calgary until
when he became active in motion picexhibition.
He is sm-vived by three
ns, 11 grandchildren and one brother.
ST.
JOHN
The St. John committee of the State of
Israel Bonds, with Mitchell Franklin,
president of the Franklin and Herschorn
circuit, and Mort Bernstein of B&L Theatres
as co-chairmen, held a dinner, at
which Ambassador James Roosevelt of
California was guest speaker. The Eleanor
Roosevelt Humanities Award was presented
to Mr. and Mrs. Kenneth C. Irving of St.
John, Canadian industrialist and philanthropist.
This is the first time the award
has been given to a Canadian. It has been
awarded to President Harry Truman, Vice-
President Hubert Humphrey and Edward
G. Robinson. Others on the committee were
Len Herbennan, Astral manager; I. J.
Davis, United Artists manager, as canvass
co-chairman, and Sam Babb, chairman of
arrangements. Other speakers were Louis
J. Robichaud. premier of New Brunswick,
and industrialist Allen Bronfman of
Montreal. Guest artist was Maui'een Forrester,
Metropolitan Opera contralto.
A seminar was held in the Paramount
Theatre here on "La Boheme." The meeting
was opened by Mickey Komar, local
WB manager, and conducted by Harvey
Stein of Toronto, WB's Canadian sales
manager. Present were Les Mitchell, Famous
Players' Maritime district manager;
Fred Leavens, Halifax district Odeon manager;
Doug King, manager of Odeon-
Strand, St. John, and supervisor of the
Capitol, Yarmouth; Mm-ray Lynch, Paramount
manager in Moncton; Laui-ie Conrad,
manager of the Vogue and Paramount,
Sydney, N.S.; Bill Fenety, operator of the
Gaiety and the Capitol in Fi-edericton
George Forham, manager of the Paramount,
and Mitchell Bernstein, partner of
B&L Theatres.
Local WB manager Mickey Komar will
attend the Canadian sales meeting in Toronto
tomorrow (19) and Wednesday (20)
at the Royal Hotel is Stanley
Adelman of Philadelphia, looking for space
with his local manager, Morey Elman of
Victorie Shipping Co.
Mary Jean Connell, secretary to Bob
Pacey. manager of 20th Centm-y-Pox, will
be married to Noel Cromwell. They plan
to honeymoon in Nova Scotia.
The local United Artists branch won first
place with the highest percentage against
its billing quota in the Canadian contest.
Branch manager is I. J. Davis, booker,
Daryl Madill, and cashier, Betty Sullivan.
The Vancouver branch won the booking
quota contest and Gene Tunick of New
York, Eastern division manager, won the
division managers' prize.
Emma Fournier, owner and operator of
the Acadian Theatres, St. Leonard, N.B.,
died after a long illness. She leaves her
husband Lucien and son Paul, manager of
the Acadian.
Charles Edward Staples, 78, who owned
and operated the Queen Theatre in St.
Stephen, N.B., from 1911 until his retirement
in 1960, died. He leaves his wife and
two sons Alfred of St. John and William
of Syracuse, N.Y.
Len Heberman, local Astral Films manager,
and his wife Judy have returned from
a two-week vacation. They motored
through the United States and the Southeastern
seaboard.
The Royal Hotel, which houses seven
film exchanges, has been buzzing with
general sales managers and exhibitors.
Seen in the hotel's film hall were Leonard
Bernstein of Toronto, Columbia's general
sales manager, on his first Maritime trip,
conferring with local manager Louis J. Simon;
Hebert Mathers of Toronto. Empire-
Universal assistant general manager, with
local manager Vince Winchester. Mathers
is looking for office space, in preparation
of the Empire-Universal split set for January
1. He will head Empire as general
manager. Mark Plottel will head Universal
as Canadian district manager. Local managers
have not been announced.
Other Filmrow visitors were George Hieber
of Toronto, United Ai'tists general sales
manager, visiting with his local manager
I. J. Davis; Nathan Rubin, owner of the
Capitol, St. George, N.B.; Art Bahen, Odeon
Eastern division manager, making the
rounds of his Maritime Theatres; Charles
Drew of the Mayfair, Deer Island, N.B.;
Cecil Berdsley, manager of the Maple Leaf
Theatre, Camp Gagetown, N.B.; N. Patten
of the Valley Drive-In, Springfield, N.S.;
Rocky Hazel, owner of the Paramount,
Kentville, N.S., Valley Drive-In at Cambridge,
N.S., and Star View Drive-In, Northfield,
N.S., and Fred Leavens, manager of
the Odeon-Casino, Halifax, N.S., and Odeon
supervisor of the Halifax Odeon Theatres.
F. G. Spencer, president of the Spencer
circuit, was elected for a second term as
chairman of the national committee, Motion
Picture Exhibitors Ass'n at the annual
meeting in Winnipeg. Spencer will receive
the Oscillary award at the Canadian MPA
annual meeting in Toronto November 24.
. . .
Warner Bros, and 20th-Fox have moved
their offices from 12 Hazen Ave. to 61-65
Union St. Empire also will locate there
Many drive-ins, plagued with fog and cold
weather and dropping attendance, are closing
down earlier than usual this season.
Theatre's Film Policy
Baltimore Groups Protest
From Eastern Edition
BALTIMORE—The New Essex Theatre's
policy of showing nudist films to perk up
declining business has brought protests
from the Essex Junior Chamber of Commerce
and the Essex Improvement Ass'n.
Although none of the protesters could say
they actually had viewed one of the shows
at the New Essex, they said they were offended
by such fare in a community movie
house.
The management said the change from
family films to adults-only features was
made shortly after Labor Day in an effort
to save the investment. Management representatives
claim business has "improved
tremendously."
"If this doesn't work we'll probably
close," said John P. Recher, president of
GNR Theatres, which operates the New
Essex and several other metropolitan area
theatres.
Recher said the operation is strictly
within the law as the films have all been
passed by the Maryland Board of Motion
Picture Censors.
I>X0FFICE :: October 18, 1965 K-3

Barron's
"
were
j
i
VANCOUVER
gob Kelly, a 20-yeai- veteran manager
with Odeon in British Columbia, has
resigned from liis post at tlic Odeon New
Westminster to talce over a similar post
in the New Westminster Sports Club. He
will be missed by his many friends in the
industry. To fill the vacancy created, several
shifts in managerial personnel have
been made. Bob Pi-aser. from the Coronet
Vancouver, has been transferred to
the Odeon New Westminster: Jim Brown.
Odeon, to Coronet: John Bernard, Park,
to Odeon: Anne Barrel, Odeon West Vancouver,
to Park: John McDonald comes into
the Odeon West Vancouver. Len St. Laurent,
who has been doing a good job at
the Totem, North Vancouver, remains in
that spot. Jerry Dow of the SkyWay
Drive-In. Kamloops, has come into the
Coronet as assistant manager.
One of the surprises of the early fall
season was the run of "Murder Most Foul"
at the Studio. Manager Syd Preedman was
most gi'atified when the picture, which
opened to normal business, continued to
draw for a full month. "La Ronde" seems
to be heading for a new house record as
line-ups keep the house continually full.
"The Knack," which started the Lyric
off to the most successful International
Film Festival in eight years, moved over
for an extended run in the Varsity, supplanting
"One Potato, Two Potato," which
had played five weeks.
Les Wedman, movie critic of the Vancouver
Sun, with a full column each night
for the fii-st week of the International
Festival, helped keep the show in the limelight,
and aided by better than average
Film Festival fare, plus some colorful,
newsworthy judges and dignitaries completely
reversed the negative trend of late
years which had threatened to close the
festival. A little unexpected color was
added to the festival's opening, when mystery
pickets appeared in front of the Lyric
opening night. Two pickets carried signs,
"This theatre does not employ union
labor." The placards did not say to which
union they belonged, and after marching
up and down for a short time, the pickets
left when they were ignored by festival
first nighters. Lyric Manager Lou Segal
said he did not know to which union the
pickets belonged. He believed the picketing
was the first since the theatre opened in
November. Projectionist union president A.
E. McManus said his union was not re-
^^ IVATCH PROJECTION IMPROVE ^^
^^^ H^P "with
^^0$
S Technikote
^ £
SCREENS S;
^ NEW "JET WHITE" ^
^^^5
special coated screen , . .
^^^^
l^^^ond i^R«1/ 1 pearteicenf, ontl-itatic icreen ^^^
Available from your authorized
Theatre Equipment Supply Dealer;
Itechi TECHNIKOTE CORP. 63 Seabring I St., B'klyn 313N. Y.|
sponsible, but every union Involved in the
movie theatre business was affected by
the house policy.
Ivan Ackery did it again. He has just
received notice of winning the Theatre
Confections, Ltd., contest for concession
promotion and sales in Canada. He had
been awarded second runner-up in the
International "concession idea man of the
year" award contest. He assures us the
prize does not include a year's supply of
popcorn.
TORONTO
prank Price has rejoined Astral Films
after spending a year as a head office
booker with Empire-Universal. Announcement
of this came through general manager
Martin Bochner. Price has been
named branch manager in Calgary as successor
to Sydney Sniderman, whose resignation
has been accepted with regi'et.
The Canadian Picture Pioneers will hold
its annual dinner at Toronto's King Edward
Hotel November 22. General chairman
of this award dinner will be Zeike
Sheine. As reported here a few weeks
ago, Pioneer-of-the-Year Herbert Allen,
Charles Dentelbeck, F. Gordon Spencer
and Fred Varlow will be honored on this
occasion.
A valued associate and partner of the
Odeon chain in Canada, Jacob Bell "Jack
Barron died of a stroke on September 29.
Born in Winnipeg 77 years ago, he practiced
law in Calgary before entering the
theatre business there when he purchased
the Grand in 1936. Previous to this, from
1923 to 1927, he had taken time out from
his law practice to operate the Palace, and
in bringing many spectacular shows to that
western city. At the time of his death,
"
"Jack theatre holdings included
the Uptown, Odeon and 17th Avenue
Drive-In in Calgary—all operated in association
with the Odeon chain.
In Toronto to help publicize "The Love
Goddesses," Graeme Ferguson told the
press that it was simply a lack of funds
which held back film production in Canada.
An ex-Toronton himself, Ferguson
co-produced the film with Saul J.
Turell.
Now it has been told. "Mary Poppins"
failed to survive in her move after her
record 40-week run at the Hollywood to
her short nine-week run at the Nortown.
In the first half-month at the Nortown,
it was evident that the romance was gone.
Hbwever, in the 49 consecutive weeks
that "Mary" did play in Toronto, 616,076
children and adults saw the film and paid
a gross of $658,996. That makes it the most
popular film ever shown here.
By now, popular manager Len Bishop
of the Hollywood is accustomed to long
runs—and happily so. "The Great Race"
opened there Friday (8) and Len cheerfully
predicts a run of at least 12 weeks.
Any takers? The Canadian premiere of
"Darling" opened Wednesday i6) at the
Birchcliffe, Westwood, Capitol Fine Art
and Yorkdale Cinema. Also on Wednesday
"MaiTiage on the Rocks" started at thi
Imperial, Yorkdale, Golden Mile and Run-l
nymede, and "Old Yeller" returned to the^
Nortown. Beach and several other FP
neighborhood houses. On Thur.sday (7), "I
Saw What You Did" opened at Odeon lociii
houses, with a second feature. "What'.^
New Pussycat?" goes into its 14th week
at the Odeon Hyland. Twentieth Centurj
local houses are playing "Beach Ball" starting
Wednesday i6> along with "Sevei
Slaves Against the World." "Taxi for Tobruk"
opened Friday i8) at Loew's Up
town.
Alan V. Iselin's "Frankenstein MeetJ
the Space Monster" and "Curse of the
Voodoo " booked for a ten-theatre
saturation run here and a six-theatre rur
in Buffalo starting Tuesday i3).
The Warner office in Toronto has an
nounced Ontario roadshow dates for the
showing of "La Boheme," which will follow
the poUcy in American cities by distributing
the film in "waves." It will b(
seen in this city Wednesday and Thursday
(20 and 21) at the Imperial and Nor-i
town.
News comes from the Astral Films office
here that Paul Hanner has been appointed
general manager of Southwoot
Drive-In, Ltd. The company operates th(
CoiTal Drive-In and the Tivoli in Calgary.
He will be responsible for the buying'
booking, merchandising and supervision o:
these two theatres. Hanner joined Astra
as director of public relations in 1960|
after considerable experience with th('
Odeon chain.
Orange, Ohio, to
Be Site
Of New Broumos Theatre
From Mideast Edition
CLEVELAND — Announcement that i
$450,000 theatre and cocktail lounge will bi
built in Orange, a Cleveland suburb, haj
been made by John G. Broumas, president
of the rapidly expanding Broumas cir
cuit, which has headquarters in Silve:^
Spring, Md.
Broumas said the Village Cinema will bi'
constructed on Chagrin boulevards as !
free-standing building with a 1,000-sea
auditorium equipped to show first-nu
pictures in 70mm and Todd-AO, with six
channel stereophonic sound. Severa
hundred people will be able to wait ii
comfort in the air-conditioned, custom
built lobby. Also included in the theatri
building will be a 150-seat cocktail loimgi
designed in soft hues and decorated in i
theatre-type motif.
Gershwin-Kastner Set Deal;
On WB's 'Kaleidoscope'
From Western Edition
HOLLYWOOD—Jeny Gershwin and El,
liott Kastner, who went into partnershil
in January with ten prof)erties purchasei:
and in various stages of preparation, havi
set a new deal with Warner Bros, in thJ
midst of also announcing four new propert;
acquisitions that bring their total backlo
to 12 feature films.
Gershwin-Kastner Productions has se
the deal for "Kaleidoscope," original b:
Bob and Jane Carrington, with Wamer;
to be made in association with Warrei
Beatty and the actor's Tatira Production;
Beatty will star.
K-4 BOXOmCE October 18, 1961

• ADLINES ft EXPLOITIPS
• ALPHABETICAL
INDEX
• EXHIBITOR HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
THE GUIDE TOM BETTER BOOKING AND B U S I N E S S - B U I L D I N G
Continuous Campaign
For Successful Run
The 12-week reserved seat booking of
"My Fair Lady" at the Lobo Arts Theatre
ill Albuquerque ended Tuesday (12i,
after a highly successful mm in the 600-
seat house. The campaign was marked with
a number of special activities and events
right from the start.
Local radio station KDEF bought out
the oiJening night performance on July
21, and then in tui'n sold the entli-e package
to local car dealer Lloyd McKee. The
auto dealer then gave away a pair of tickets
to the opening performance to every
person who came in to try out a new auto.
The second night also was sold out.
in a block, to the Piiends of the Little Theatre.
That group—which promotes the local
Little Theatre group—in turn sold
the tickets, along with a dinner at West-
"My Fair Lady" closed one of the longest film runs
in Albuquerque through the efforts of Frontier Theatres
resident Manager Avolio, whose campaign included
selling opening night to KDEF radio station,
managed by John Siquerios, right.
ern Skies Hotel at a price of $25 per
person.
Following that, the remainder of the
run was sold on a straight reserved seat
basis, with tickets priced from a top of
$2.50.
A number of tie-ins marked the campaign.
Included was window tie-ins with
two local record shops and with a beauty
salon. Another was with a ladies apparel
shop. Frontier Theatres also arranged to
place posters on the film in 15 other New
Mexico communities, in which the chain
has houses. The campaign was designed
by J'rontier resident manager Lou Avolio.
HOT ROD FEATURE
Paramount's "Red Line 7000," the new
Howard Hawks racing car film, set for
national release in November, is highlighted
m the October issue of Hot Rod
Magazine, which has a circulation of more
than 1 million.
El Paso Capri^ Radio Station Team Up
To Make Residents Beatles' Conscious
Manager Bill Bohling of the Trans-Texas
Capri in El Paso highlighted his campaign
on "HELP!" with a radio contest on KELP
in conjunction v«th Kurland Salzman
Music Stores and Continental Airlines.
This featui'ed an all-expense paid trip to
Houston to see the Beatles perfoiTn.
The contest was to tell m 25 words or
less "why I would like to see the Beatles,"
with each entry to include the word
"help." A 14-year-old girl won the contest.
The second phase of the
promotion included
distribution of 20,000 tickets for
the Beatles Sweepstakes by the two Guarantee
Shoe Stores and two Salzman Music
Stores. Prizes, 92 were awarded, included
two electric guitars, two portable phonographs,
15 pairs of Beatles boots, 13 soundtrack
LPs, 10 singles of the "HELP!" recording
and 50 passes to the Capri.
The response was excellent at the four
stores using the sweepstakes tickets as traffic
builders and opening day at the theatre.
The Capri held a Beatles rally in
front of the theatre for holders of sweepstakes
tickets and certain numbers were
called and the holders were admitted free.
Beatles Band-Aids, with the word HELP
printed on them in red, were distributed to
the crowd in case of "injury."
The newspapers played up the "Beatlemania"
with feature articles and photos.
To keep the Beatles' fire blazing in the
second week of the film, Bohling set a tieup
with the Time & Post newspapers,
whereby carriers of both papers were admitted
free to the Capri upon submitting
a letter presented them from the theatre.
'Marriage on Rocks'
New Drink in Philly
William Kanefsky, manager of the
Stanley Warner Stanton in Philadelphia,
worked out a clever stunt with a
Scotch dealer to promote his "Marriage
on the Rocks" playdate.
The liquor dealer came up with a
"Marriage on the Rocks" drink and
Kanefsky designed a coaster. Printed
on it, besides the theatre, fibn title
and photos of Dean Martin, Frank
Sinatra and three girls, was an invitation
to try the drink, with this recipe:
Jigger of Scotch, ala Dino. Dash of
Deborah's strega. Garnish with Sinatra's
lemon twist.
The coaster was distributed to bars
and cocktail lounges in the Ticinity
of the theatre.
This window display was set up in downtown El Paso
in the Continental Airlines office, tying in with the
Capri Theatre's playdate, "HELP!"
Wometco Theatres Promote
Disney's 'Old Yeller'
Before "Old Yeller," a reissue by Disney,
opened at ten Wometco theatres in Florida,
television entertainment clips were
used, 30 soundtrack albums were given
away and a dog giveaway contest was held
at the Palm Springs, sponsored by the
Merchants Ass'n.
Judging in the Old Yeller Mutt Contest
was on the ugliest, the prettiest, the littlest,
the biggest, the smartest, the yellowest and
the best costumed, said Jack Mitchell, public
relations dii-ector of the Miami-based
finn.
Theatres included in the multiple booking
were the Carib, Plaza (Hollywood,
Pla.), Boca Raton. Park East and Park
West, Miami, Miiacle, 163rd Street, Palm
Springs and Gateway.
NBC TV Plays Up Edwards'
'What Did You Do in War?'
An NBC television crew is
doing a series
of news clips on Blake Edwards' huge Italian
village set at Lake Sherwood Flanch
near Hollywood for "What Did You Do in
the War, Daddy?", Mirisch Corp. presentation
for United Artists release.
Extensive coverage by TV cameras, filming
in color and black and white, was given
by the network to the Italian festival sequences
of the film, in which more than
1,000 extras and folk dancers took part
and featui'ing an elaborate fireworks display.
BOXOFTICE Showmandiser Oct. 18, 1965 — 157
1

Houston Manager's Concession Sales Ballyhoo
Earns Him $1000 in Circuitwide Contest
Manager Howard Skelton of the Metro-
[>olitan Theatre in Houston won the
American Broadcasting Companies concession
contest, with 226 theatres taking
part. He was awarded $1,000. plus $250
for his staff, for increasing sales 50.6 per
cent per capita.
To qualify, each theatre had to reach a
base per capita of its 1964 sales, plus 10
per cent. The 25 theatres that reached
their base by the greatest percentage.
with shortages under 5 per cent, made up
the qualifying pool. The order of finish
was deteiTOined by the percentage of increase
in gross profit, per capita.
Skelton's award-winning efforts included:
• Setting up a complete auxiliary concession
stand on the mezzanine, located so
as to be readily seen and available to every
patron leaving the main floor and enter-
Monoger Howard Skelton ot Interstate Theatres'
Metropolitan in Houston, who was awarded $1,000 as
the winner ot the American Broadcasting Companies
circuitwide concession contest, shows two clerks'
methods ot suggestive selling and how to give fast,
courteous service. The girls are Lynda Storenski and
Yvonne Westerman.
ing the balcony.
all day Satui-days and Sundays.
It is open every mght and
• Holding a daily sales contest between
the attendants of the two concession
stands.
• Pushing the sale of the 25-cent "family
size" box of popcorn, which has become
the "standard" size in the theatre.
The 15-cent size is available, but it is the
larger size that sells due to the efforts of
Skelton and his staff. The Buttercup sales
also increased as a result of the familysize
box build-up.
• Promoting Buttercups on busy nights
with two attractive girls in the lobby
dressed in square dance costumes and oldfashioned
bonnets. They handed samples
of buttercorn, in small cups, to everyone
entering the theatre. It boosted sales 50
per cent each night this was done.
Skelton also consistently used colorful
trailers at intermissions, augmented by
ushers armouncing that popcorn and confections
were available. Emphasis again
was placed on the 25-cent popcorn and
large drinks.
Color wheels also were strategically located
adjacent to the drink areas to further
stimulate appetites and attention to
the beverages. Nearly every day, changes
were made in the display of the highest
profit concession items, focusing on large
and colorful arrangements of popcorn
boxes, fan-twirled soft drink cups and the
use of multi-colored foil and pennants.
Daily meetings with all concession personnel
with the exchange of suggestions
from the more successful employes, and
the daily reminders to "smile and be
pleasant."
Skelton says if he had to summarize the
concession sales campaign, it would be
simply "continuing awareness that patrons
react by reaching for whatever is suggested
or handed to them." But most important,
he says, "is fast, crowd-moving
courteous service."
Showman Uses Author
To Build Up Showing
MuclT local publicity resulted from the
booking of "I Saw What You Did" at the
Kimo Theatre in Albuquerque, after it was
noted that the author of the book on
which the screenplay is based lives in the
city. The author is Ursula Cm'tiss, who
has written 14 novels.
When Frontier Theatres advertising director
Jesse Baca discovered that Mrs.
Curtiss lived in Albuquerque, he made arrangements
to have the wi-iter appear on
the Kimo stage opening night, after hosting
her, her five childi'en and her husband
to a dinner.
On-stage activities included the presentation
of a plaque to her from city officials,
a bouquet of flowers from the
state-owned New Mexico Magazine (which
plans to featui-e her in an upcoming issue)
and a bottle of champagne from a local
wholesaler.
The dinner and the stage appearance
was covered by all thi-ee local commercial
TV stations and a radio disc jockey. The
film played for a week at the Kimo.
Ursula Curtiss, author ot the original story of "I
Saw What You Did," looks over a one-sheet with
Frontier Theatres advertising manager Jesse Baca, in
Albuquerque. The outhor of 14 novels lives in
Albuquerque.
Antique Autos Race
To Buffalo Premiere
Carl Schaner, managing director of the
Century Tlieatre in downtown Buffalo, put
on a real Hollywood-type premiere for
"The Great Race" and laid down an exciting
advance barrage that drew the attention
of thousands.
Featured in the advance, was an antique
car race, starting in Rochester. 75 miles
away, and ending in front of the theatre
on premiere night. The mayor presented a
trophy to the winner. Photos of the ceremony
were used in all the local newspapers.
Television stations also were on hand for
the end of the race.
On premiere night. Schaner staged a
downtown parade, featuring 30 or more
ancient cars, in which lovely models and
the press rode, dressed in costumes of the
1910 era. Mayor Chester Kowal and other
city officials also rode in the various cars.
There was good news coverage.
In other tie-ins. Schaner set up window
displays of albums and records from the
picture, along with stills, lobby displays
in the Statler Hilton and the Lafayette
Hotel and in five windows of local auto
dealers, which played up cars of yesteryear
and today. Radio stations plugged
the pi aydate through soundtrack albums
and the Simday Courier-Express used a
pictorial preview and devoted a full page
in its entertainment tabloid to the picture.
Schaner also made an excellent tie-up
with the local Steak-n-Burger Restaurants,
through which the theatre was given displays
in all of the establishments and was
featured in the fu-m's radio spots. In return,
the Century gave the restaurants a
lobby display.
Table-tent cards were utilized in three of
the major downtown restaurants. Articles
and art were used in many community
newspapers in western New York and along
the Canadian border.
Trailers were shown several weeks in
advance. Cross-plug trailers were set up
at other movie houses In a trailer-exchange
agi-eement. It was a full campaign,
and the boxoffice results showed all the
work was not in vain.
Columbia Uses 'Task Force'
In Chicago 'Bunny' Bally
To handle the Chicago premiere of "Bunny
Lake Is Missing," Wednesday (6i at
the Wood Theatre, Columbia Pictures set
up a special "task force" in the city to coordinate
the ballyhoo plans.
Led by the film's producer-director Otto
Preminger. attendance at the gala invitational
premiere included civic, social and
entertaimnent world notables. Heavy coverage
by national and local news media and
a full romid of publicity activity for Preminger
was set by Columbia.
The "task force" included members of
the New York, Chicago and Hollywood Columbia
promotion staffs. The film had its
world premiere Sunday (3) at New York's
Victoria Theatre under the chairmanship
of Mayor and Mi-s. Robert F. Wagner for
the benefit of the Police Athletic League.
'eekl
,C3,
— 158 — BOXOFFICE Showmcmdiser Oct. 18, 1965

Xincinnati Kid' Plays
According to
Hoyle
A far-reaching, national tie-in with
Hoyle Playuig Cards is one of the promotions
for MGM-Filmways' Martin Ransohoff
Production "The Cincinnati Kid."
Designed to attract those who use playing
cards, Hoyle is arranging to make
100,000 specially created card dispensers
available to retail outlets in every part
of the country. Each dispenser will have
at the top an eye-catching cut-out containing
a scene from the production plus
picture credits.
In addition, Hoyle, a division of Stancraft,
has a conversation-provoking certificate
conferring life membership in the
official "Hoyle Society of America," which
is being mailed to leading newspaper editors
along with "Cincinnati Kid" material.
Advertisements keyed to the promotion
will appear in Playboy Magazine and other
national publications, and Hoyle also will
participate in cooperative advertising with
local retail outlets.
Advance notice of the tie-in was featm-ed
by the Stancraft people at the New
York Stationery Show in May, at the
trade show of the National Association of
Tobacco Distributors in Chicago, and at
over fifty di'ug trade shows held throughout
the country. Special mailings have
already been sent to key stores.
The entire Hoyle-Stancraft sales force
is working with MGM field representatives
on the promotion, which has been set as
an integi'al part of Stancraft's fall sales
program. The firm's salesmen received kits,
life-size posters of Steve McQueen and
Ann-Margret were on display and stills of
the stars and story sequences were distributed,
along with copies of the bestselling
novel by Richard Jessup.
New Yorker Magazine Plays
Up 'Paris Burning' Filming
In a rare tribute to a motion pictm-e, the
New Yorker Magazine featured a report on
the filming of the Paramount-Seven Ai'ts
presentation, "Is Paris Burning?" in its
issue dated September 18.
The magazine's Paris con'espondent,
Janet "Genet" Planner, reveals how the
film has tui'ned the city back 21 years, as
director Rene Clement moves his cast
through the actual locales of the story of
the Allied liberation of Paris. Miss Flanner
notes that "Is Paris Burning?" appears to
have the blessing of President Charles de
Gaulle.
"The French feel that the movie, especially
in America, will prove to be wonderful
emotional propaganda for Paris, the French
Resistance, and thus Fi'ance itself— and
also invaluable propaganda for de Gaulle as
the savior of Pi'ance, seen in what was surely
his most euphoric houi'," Miss Planner
writes.
Miller Boosts 'Blindfold'
Marvin Miller has been set by director
Bob Faber to narrate four T'V spots for
the exploitation of the Universal Studios
release of "Blindfold," which stars Rock
Hudson and Gina Lollobrigida. Spots include
one 1 -minute, two 20-second and a
10-second blurb, and will be recorded at
Universal City.
William Kanefsky, manager of the Stanley Worner
Stanton in Philadelphia, stands beside two animated
display pieces he created for "Cat Ballou." At left
are life-size cutouts of Stubby Kaye and Nat King
Cole, strumming banjos via concealed motor in back,
while a soundtrack of the song is synchronized with
the strumming. The second piece is a blown-up
horse and figure of Lee Marvin. Both appear in a
state of drunkenness. With the help of an invisible
wire attached to a motor and a good breeze, both
sway to the rhythm of "The Ballad of Cat Ballou."
Warner Bros. Using Stereo
Spots for 'La Boheme'
stereo radio spot announcements are
being used by Warner Bros, for the first
time in the motion picture industry in the
advertising campaign for "La Boheme."
The fact that the spot announcements are
in stereo emphasizes again the presentation
has achieved the highest fidelity sound
ever recorded on film.
The stereo spots are in addition to the
regular announcements which WB has prepared
for the La Scala production. The
Technicolor film will be presented in 1.000
theatres in the United States and Canada
on six days, 'Wednesday and Thui'sday i20
and 21), 'Wednesday and Thui-sday (27
and 281 and November 3 and 4.
Contest for 'Thief
Manager Noi-man Schwartz of Interstate
Theatres' Aztec in San Antonio held a
contest for "Once a Thief," vnth $100 as
the top prize. Entrants were asked to wi-ite
a story in 50 words or less based on thi-ee
scenes from the film published in the San
Ajitonio Expi-ess.
Manager Joe M.
Seery of the Butte
Theatre,
Gridley,
Calif., used this promotion
in a town
parade to plug "The
Ghost." The float,
which placed fourth
In the parade, was
made of bedsheets
thrown over a car,
which cost about 12
passes,
including
those to the children
who furnished
their own sheets.
BOXOFFICE Showmcmdiser Oct. 18, 1965 159 —
Chakeres Sets Up Tenl
At Fair for 'HELP!'
Chakeres Theatres went to the people to
"
promote the Beatles' "HELP! at its Regent
in Springfield, Ohio, recording the biggest
gross of the summer.
Chakeres set up a tent on the midway
of the Clark County Fair offering free
movies. This was appreciated by the weary
faii'goers, who had the opportunity to sit
and relax.
At the entrance of the tent were posters
of "HELP!" There also were posters of the
films playing the circuit's State and Melody
Cruise-In. Continuous music from the
soundtrack of the film was played on the
midway, with a special tape plugging the
opening.
In cooperation with radio station WIZE,
Pepsi -Cola hired a helicopter to drop 1,500
colored ping-pong balls at the fair for prizes.
The Regent gave away 100 tickets for the
pictui-e and 100 records, which were promoted
through a local record shop.
In addition to the fair campaign, window
displays also were set up at a record
shop and at the State. Advance tickets were
sold at both places. 'WIZE also featured
Beatles' music and announced the prizes
houi'ly in the form of "news flashes."
The campaign was dii-ected by Merle
Horst, Regent manager.
MGM to Distribute Color
Programs on 'Zhivago'
MGM has arranged with Alsid Distributors,
Inc., to publish and distribute the
souvenii- program for David Lean's film of
Boris Pasternak's "Doctor Zhivago" in
theatres throughout the world.
The 36-page book will be printed entirely
in color and will present a comprehensive
pictui-e of the multi-faceted production.
Specially created artwork and
photographs will comprise the bulk of the
program, along with informative text
pieces. It also is expected the program will
serve as a much looked at remembrance of
the film.
The first programs will go on sale at the
world premiere engagement December 22
at Loew's Capitol in New York and on the
following day at the Hollywood-Paramount
in Los Angeles. The Carlo Ponti
production is nearing completion in Spain.

Embassy)
—
"
Exhibitor has his say
^^^^^^^^^^^ A B U T PICTURES^^^
ALLIED ARTISTS
Station Six—Sahara lAA' — Carroll
Baker, Peter Van Eyck. Ian Bannen. We
singled this on Labor Day weekend and
was very smprised at the tui-nout. Never
figured we'd do aivvthing on it. but was
sui-prised. If you haven't played it, it's a
good one to pick up. Played Pri.. Sat.,
Sun.—Johji W. Johnson, State Theatre,
Caspian, Mich. Pop. 1,500.
TickJe Me (AA)—Elvis Pi-esley, Jocelyn
Lane. Julie Adams. Elvis' best in a long
tinie. Not a single car drove out dui-ing this
feature, if that proves anything. Maybe
they'd heard about the last reel: AA's
"Young Dillinger" helped round out a fine
program. The weather was on my side with
ideal pre-autumn coolness and a golden
Florida moon as big as a washtub hovering
overhead. Played Fri., Sat. Weather:
Pine.—I. Roche, Starlite Drive-In, Chipley,
Fla. Pop. 3.250.
AMERICAN INTERNATIONAL
How to Stuff a Wild Bikini (AIP)—Annette
Funicello, Dwayne Hickman, Brian
Donlevy. All of these types of movies do excellent
business. Good color, excellent print.
I don't know how they make them so fast.
Seems like we average one a month. Keep
them coming. Book it. Played Sun. through
Sat. Weather: Warm and sunny.—Morris
L. Bower, Smoot Theatre, Parkersbui-g, W.
Va. Pop. 46.000.
BUENA VISTA
Mary Poppins (BVi—Julie Andrews, Dick
Van Dyke, David Tomlinson. Played seven
days to excellent business at ridiculous
terms—70 per cent leaves nothing for the
exhibitor except prestige. Concessions business
was down due to high admission
prices. Played Thm-s., through Wed.
Weather: Warni. — Dick Hendi-ick, Cass
Theatre, Cass City, Mich. Pop 2,000.
COLUMBIA
Behold a Pale Horse (Coli — Gregory
Peck, Anthony Quinn, Omai- Sharif. A
waste of two good actors and a waste of
time and another wasted Sunday-Monday.
Talk! Talk! Talk! Black and white. The
most walkouts since "Dr. Strangelove."
Small towns, don't touch this one. Only
people I had were a few who had read none
of my advertising and thought that with
"Horse" in the title it was a western. Played
Sun.. Mon.—Bill Cmran, Ramona Theatre,
Kiemmling, Colo. Pop. 900.
Visible Screen Wire
Lessens Seat Cutting
Recently I put a weU-fitted piece of
aluminum screen-door wire under two
of our seat covers that had been cut,
without using- a new cover, for the purpose
of letting the little knife users
see the wire. There has been less seat
cutting since then. Got any ideas or
comments?
Marion Theatre
Marion, S.C.
ART RICHARDS
Midnight Spook Show
Pulls in Teenagers
Take a spooky little thing like "The
Curse of the Mummy's Tomb" from
Columbia, book it to start at midnight
and away we go. The late shows still
have a way of producing some nice
money. Our crowd is made up entirely
of teenagers. They behave perfectly
and we all have a spooking good
time. Even the banker loves these. The
picture is a good spooky one in color
and Cinemascope. Our salesman sent
out a bunch of stamps for the stamp
promotion The kids like these extra
ginunicks . Played this on Friday at
midnight.
HARRY HAWKINSON JR.
Orpheum Theatre
Marietta, Minn.
EMBASSY
—Mar-
Divorce—ItaUan Style i
cello Mastroiarmi, Daniela Rocca. The biggest
popcorn seller this year. We would
have sold more, but we did not know
whether it was polite to wake up the ones
that were sleeping. You've been warned.
Played Sim., Mon., Tues. Weather: Excellent.—Harold
Bell, Opera House, Coaticook,
Que. Pop. 3,000.
METRO-GOLDWYN-MAYER
Advance to the Rear (MGM )— Glenn
Ford, Stella Stevens, Melvyn Douglas. I
picked up a few pictures from MGM. As a
matter of fact, this is the first one for
over a year. I must say I enjoyed this one
as did om- audience. Business good on it.
Just plain, good old-fashioned western fun.
Would have been nice in color, though.
Played Sat., Sun.—Hany Hawkinson jr., Orpheum
Theatre, Marietta, Minn. Pop. 380.
Girl Happy (MGM) — Elvis Presley,
Shelley Pabares, Joby Baker. Good entertainment,
but Elvis is losing his draw. Too
much Elvis. "Follow That Dream" was on
TV the Satm'day night two weeks before.
Played Sun. thi'ough Wed. Weather:
Cloudy and rainy.—M. W. Long, Lans Theatre,
Lansing, Iowa. Pop. 1,325.
Yellow Rolls-Royce, The (MGM)—Rex
Harrison, Jeanne Moreau, Edmund Purdom.
Good acting. Pulled in the older
crowd. Did good weekend business. Book
this one. Played Wed. through Tues.
Weather: Sumiy and good.—Martin Azarow,
Baldwin Theatre, Los Angeles, Calif.
PARAMOUNT
Circus World iPara)—John Wayne, Rita
Hayworth. Claudia Cardinale. 'Way too
long and doesn't come up to the expectations
of patrons. Business fail'. Played
with "Boy Ten Feet Tall." Played Fri.,
Sat. Weather: Wann.—Leo Clark, Henderson
Theatre, Henderson, Nev. Pop. 17,-
160.
Circus World (Para)—John Wayne, Rita
Hayworth, Claudia Cardinale. In a small
town, Jolm Wayne still is our best bet.
Circus or no ciixus, he does business. Good
picture, good business, good color. Another
good Wayne thiiller! Played Sun.,
Mon. Weather: Wanii.—Ken Christianson,
Roxy Theatre, Washburn, N.D. Pop. 968.
Disorderly Orderly, The (Para)—Jerry
Lewis, Susan Oliver, Karen Sharpe. Definitely
below par. Too many half-developed
gags and uirfunny material. Business down
from previous Lewis shows such as "The
Nutty Professor" and "CinderFella." Played
two days.—Jack Frost, Port Alice Theatre,
Port Alice, B.C.
20TH CENTURY-FOX
Back Door to Hell (20th-Foxi—Jimmie
Rodgers, Jack Nicholson, John Hackett. A
moderately interesting wai- film. Short
running time makes it useful to book on
a double bill. Played Fri., Sat.—Arthm- K.
Dame, Scenic Theatre, Pittsfield, N.H. Pop.
2.400.
Von Ryan's Express (20th-Fox)—Frank
Sinatra, Trevor Howard, Brad Dexter.
What can you say? Everybody is going to
play this one. Pliayed Wed. through Sat.
—Harold Bell, Opera House, Coaticook,
Que. Pop. 3,000.
UNITED ARTISTS
Glory Guys, The (UA) — Tom Tryon,
Hai-ve Presnell, Senta Berger. A very g(X)d
western adventure in very gcxid color and
Scope. Picture and stars good, but failed
to di-aw big at the boxoffice. Plenty of
action and those who saw it enjoyed it.
Picture is too long to be double featured,
so played it alone. This good pictm-e
should have brought them in, but— . Played
Pri., Sat., Smi. Weather: Warm.—Dick
Hendrick, Cass Theatre, Cass City, Mich.
Pop. 2,000.
Shot in the Dark, A (UA)—Peter Sellers,
Elke Sommer, George Sanders. Peter Sellers
is king here. Cannot miss. Saw it myself.
Played Sat., Sun., Mon. Weather: Hot.
—N. W. Rehder, Laurentide Theatre, Lamacaza.
Que. Pop. 600.
UNIVERSAL
Fluffy (Univi—Tony Randall, Shirley
Jones, Edward Andrews. A pleasant sm--
prise. A real cute show that I advertised
heavily as a family movie and the families
came. This is what we need! Simple, uncomplicated
plot, lots of laughs. Give
more of these and keep the big spectaculars.
Played Sun., through Wed.—BUI Curran,
Ramona Theatre, Kremmling, Colo. Pop.
900.
Mirage (Univ) — Gregory Peck, Diane
Baker, Kevin McCarthy. This is topnotch
fare. Good all the way, but unfortunately,
no business. Maybe the title spoiled things.
It really has little if any connection with
the story. Played Sun., Mon.—Ai'thur K.
Dame, Scenic Theatre, Pittsfield, N. H.
Pop. 2,400.
WARNER BROS.
Having a Wild Weekend CWB) — The
Dave Clark Five, Barbara Ferris. If there
was an Academy Award for the worst picture
of the year, "Having a Wild Weekend"
would take it hands down. Boxoffice was
much below noiTnal for this pictm-e. There
were more people walking out of the theatre
than coming in, including the staff.
Jim Chi-istou, Lux Theatre, Banff, Alta.
Pop. 4,000.
SHORT SUBJECTS
Ride, The (Col)—If you need a one-reel
short in color with some laughs, be sm-e
and use this one. Filmed in Canada. My
crowd seemed to enjoy it very much. Played
Wed., Thurs., Fri.—S. T. Jackson, Jackson
Theatre, Flomaton, Ala. Pop. 1,480.
— IBO — BOXOFHCE Showmandiser :: Oct. 18. 1965

OXOFFICE
—
OOKINOUIDE
An interpretive onolysis of loy ond trodepress reviews. Running time is in parentheses. The plus ond
minus signs indicate degree of merit. Listings cover current reviews, updotcd regularly. This department
also serves os an ALPHABETICAL INDEX to feature releoscs. (g is for CmcmaScope; (V) VistaVision;
(P) Ponavision; (J Techniromo; s Other anamorphic processes. Symbol ij denotes BOXOFFICE Blue Ribbon
Award- O Color Photography. Legion of Decency (LOD) rotings: Al— Unobiectionable for General Patronooe-
A2^Unobiectionable for Adults or Adolescents; A3— Unobjectionable for Adults; A4—Morally
/Review digest
Unobjectionable for Adults, with Reservations; B—Objectionoble in Part for AM; C—Condemned. For
listings by compony in the order of release, see FEATURE CHART.
AND ALPHABETICAL INDEX
+t Very Good; -r Good; - Fair; - Poor; — Very Poor. In the summery H is rated 2 pluses, — as 2 minuses.
At
ci -2 = S ^ I- g
«: p £ ? 5 1= 3
2936 Across the River (85) Dr Debema 6-21-65 := -|-
2932©A|)enl S^i (98) Satire Cont'l 6- 7-65 A3 +
2962 ©Ajony and the Ecstasy,
The (140) Todd-AO 20th-Fox 9-27-65 A2 H- i+
2932 ©Amorous Adventures of Moll
Flanders, The (126) Com ®
2952 And So to Bed (112) CD.. Medallion
2958 ©Apache Gold (91) © West Col
2947 ©Arizona Raiders (88) ® Western.. Col
2924 ©Art of Love, The
— B
(90) Comedy . .
Univ
2939 Backfire (97) Comedy-Drama Royal
Bambole (Ul) Ep C Royal
Banana Peel (97) Comedy Dr P-C
2930 ©Battle of the Villa Fiorita, The
(111) (& Drama WB
2964 ©Beach Bali (S3) Mus Para
2933 ©Beach Blanket Bingo (98) ® CD..AIP
2956©Billie (87) Com Dr UA
2923 ©Black Spurs (81) Western Para
2919 ©Blood and Black Lace
(90) Crime Drama AA
2937 ©Bounty Killer, The
(92) ® Drama Embassy
2926 Brainstorm (114) ® Drama WB
©Buddha (134) Melo Lopert
Bus. The (62) Doc Edward Harrison
6- 7-65 B
8-23-65
9-13-65 Al
S- 9-65 A2
5-10-65 A2

—
REVIEW DIGEST
AND ALPHABETICAL INDEX Very Good; ' Good; — Fair; ~ Poor; — Very Poor. In the summory n is rated 2 pluses, - as 2 minuses.
13 i c S - --
a. h- ae I- o oc —
—M
Maedclien in Uniform (91) Dr Se«en Arts 9-20-65 A2
2964 Mad Executioners. The (92) Cr Dr.Parn 10- 4-6S A2
Magnificent Cuckold,
The (113) Com-Dr Conll 6- 7-65 A3
2912CDMajor Dundee (134) ® War Dr.. Col 3-29-65 A2
2936 Make Mine a Million
(52) Comedy British Lion SR 6-21-65
Male Hunt (921 French Farce Com..P-C 5-31-65 B
29(M Man in the Dark (SO) Univ 3- 1-65
2913 0Mara of the Wilderness
(90) Ad» Dr AA 4- 5-65 Al
2961©Marriaoe on the Rocks (109) iS CD WB 9-27-65 B
2922 OMasciuerade (101) Ad» Comedy.. UA 5- 3-65 A2
2933 Mating Modern Style (92) Com.. Don Kay 5-10-65
2934 OMcHale's N.ivy Joins the Air Force
(90) Farce Comedy Univ 6-14-65 Al
2965 Mickey One (95) Drama Col 10-11-65 A3
2928 Mirage (107) Drama Univ 5-24-65 A2
2955 ©Mission to Hell
(53) ;s; Adv Dr. . Jones-Carpenter-SR 9- 6-65
291S yQMister Moses (113) ® Com Dr UA 4-19-65 A2
Moment of Truth. The (105) Doc Rizzoli 8-25-65 A4
2899©Mondo Paao (94) Doc Rizzoli 2-15-65 C
2932 ©Monkey's Uncle. The (90) C BV 6- 7-65 Al
2907 Moontrap (86) Doc NFBC 3-15-65
2959 Motor Psycho! (74) Melodrama Eve 9-20-65
2953©Murieta (108) Western Dr WB 8-30-65 Al
2933 My Baby Is Black! (75) Melo....AFDC 6-14-65
2912 My Blood Runs Cold
(104) ® Horror Drama WB 3-29-65 A2
My Wife's Husband (90)
French Comedy Lopcrt 2-22-65 A3
—N
2925 Naked Brigade, The (99) War Dr.. Univ 5-17-65
New Angels. The (94) Doc. .
Promenade 6-21-65 C
29459 Miles to Noon (661/'2) Melo Taurus S- 2-65
2929 Nobody Waved Goodbye (80) D Cinema V 5-31-65 A2
2901 ©None But the Brave
(105) © War Drama WB 2-22-65 A2
2905 Nothing But a Man (92) Drama Cinema V 3- 8-65 A3
Not on Your Life (90) Com P-C 4-19-65
X
m

I
adXx
ON
laa
adAx
8|
a ~
ra o
Si
in
= S
m
s :
• C
VO sf c *^
r
wS
5 -
"si
--©°@ "= -S ••o
Of- " = -' =
!Zi OX! ** *> ^
©^
OS
o
-.§
-n O
= Cm
5.^
n E
21 >|
©^ ©*^
a. o
EC
O.J
5b"
o
ad^i
ai
. °>:
5 Si
o"5. e
•=
o- E S
o-S
sB i
—
I =
ON
|aa
IS
S
".Sn
5*0 ^
Mm
= Cs
\D CM >*
Q e a.
-fr-S
o a =
U 3
m .u £
uiS-S
ad

—
•ON
adXx
«
;3
2Q E
SO «;
o
3 =
•I
s
-si
"si
ad 3
Si
l®=
DC -o
^2
III
<
ON
laa
15>
CO JS o
Q "
1^^
sac £ ^
C7
E o
.,00
= 51^
3 O *^
»J *-
O M
^ E
X- 2
qXq
SE-2
2qo
90KI
ON
|aa
adXj,
a
isa
ON
p."
~3
Xi c ^^
se
«-
5C ~
M ^ r* 03
• '-' "O 2 SO rt a^
©iH Ja re •- " Jh t;
3 ©- "I = j3
f ^ =
= c - o E
^^ 9 ««©»== to >o
.a o —
oC
< o —
E :t3-
=
.
5
* 2
- S
«3
5 c$ »
Oct
:0 •
5?
I® I
©
s
5 S-
© - es
^ 04
At
01
3-
is
=1=
©--
«l
§1
5-g
5i
:5^ ,-v,0
1^
©^
ma
25=
SI
• S
•
o
o cc
o
-- iZ .
,s
0"
f:|
3==
ll
eS
'I
o u
0" 0'
:r
-^
a
£09
ll
*- o
ad

. .®
.
. .
.
•
.
.
Sep
.
I Moontrap,
.
ALLIED
Lemonade Joe (S7)
AMERICAN
ARTISTS
INTERNATIONAL
COMING
©Bikini Party in Haunted
House ® Teen Susp.
Tommy Kirk, Deborah Wallcy.
Basil Rathbone, Harvey Lembeck
©Mondo Taboo © Doc..
Narration by Vincent Price
©Frankenstein Meets the Giant
Devil Fish ® SF. .
Nick Adams. Kumi Mlzuno
©War-Italian Style C. .
Bluster Keaton. Fred Clark
©Trunk to Cairo ® Spy. .
Aiirtle Murphy, Gtorge Sanders,
Marianne Koch
©Girl in the Glass Bikini
Mus C.
Frankie Avalon, Annette Funicello
©Dr. Goldfoot (No. 2) ®. .My C.
Vincent Price
©Robinhood Jones..® C.
Frankie Avalon, Annette Funicello
©World of Prehistoric
Women..®
BUENA
VISTA
SF..
©The Uoly Dachshund C.
Dean Jones. Suzanne Plesliette
©Bullwhip Griffin
Suzanne Pleshette.
Roddy McDowall
Karl
D..
Maiden,
©Follow Me, Boys
Fred MacMurray, Vera Miles.
Charlie Ruggles
©Lt. Robin Crusoe. U.S.N. ...
Dick Van Dyke, Nancy Kw»d
COLUMBIA
Brigand of Kandahar (81) D..008
Ronald Lewis
©Born Free C. .
Virginia McKema
©The Chase
Marlon Brando, Jane Fonda,
Robert Redford
D •
©Heroes of Telemark D .
Kirk Douglas, Richard Harris,
Uila Jacobsson
Life at the Top
Laurence Han-ey, Jean Simmons.
Honor Blackman
©The Silencers
Dean Martin, Stella Stevens,
Daliah L.avi
©Tlie Trouble With Argels
Rosalind Russell, Hayiey Mills
©The Centurions
Anthony Quinn, Alain Delon
©Alvarez Kelly
William Holden, Richard Widmark
©Night of the Tiger
Chuck Connors, James MacArthur
©Frontier Hellcat
Elke Sommer, Stewart Granger
CONTINENTAL
The World's Greatest
Swindlers D-
Gabriella GlorgelU, Jean-Pierre
Cassel
Time of Indifference
Rod Steiger, Shelley Winters
Omicron
Renato Salvatort
EMBASSY
Paranoia
Marcello Mastroianni, CaUierln*
Spaak
Italiano Brava Gente
(156) C..505
Arthwr Kennedy, Peter Falk
The Fascist (102) .
Ugo Tognazzi, Georges
The Graduate
©Khadim ©
A Long and Happy
Natural
Child
Life
...D..560
Wilson
.CD.
.Ad.
..D.
..C.
MAGNA
©The Maonificcnt Gladiator. .. D. .
Mark Forrest
Yo-Yo D .
Pierre Etaix, Claudlne Auger,
PhiUip Dionnet
Mata Hari Spy D
Jeanne Moreau
I mpossible on Saturday D
Robeit Hlrsch
Liouis de Funes
METRO-GOLDWYN-MAYER
Dr. Zhivaoo 0..
Omar Sharif, Alee Quinness, Sioblian
McKenna, Rod Steiger
Alphabet Murders My
Tony Randall, Anita Ekberg
©Hotel Pai^diso
Alec Giiinness, Gina Lollobrlgida
Son of a Gunfiohter D..
Russ Tamblyn
Made in Paris D.
Ann-Margret
PARAMOUNT
©Judith
Sophia Loren. Peter Pinch
©Promise Her Anything C.
Leslie (iron, Warren Beatty
The Spy Who Came in From
the Cold D.
Richard Burton. Claire Bloom
©Boeing, Boeing C.
Jerry Leiwis. Tony Curtis
-
©Sands of the Kalahari 5)..D..
Stuart Whitman, Stanley Baker,
Susannah York
©Hawaiian Paradise
Elvis Presley
Is Paris Burning? ®
Oert Frobe, Kevin McCarthy
©The Naked Prey ®
Cornel Wlido
The Flight of th« Phoenix .
James Stowart, Peter Finch
SEVEN
ARTS
Ten Little Indians My.
Hugh O'Brian, Shirley Eaton.
Fabian, Leo Glenn
20TH
CENTURY-FOX
Rapture (104)
Patricia Gozzd, Melvyn Douglas
©The Agony and th« Ecstasy
Todd-AO
D
Charlton Heston, Res Harrison
©Our Man Flint © C
James (M>urn, Lee J. Cobb
©Do Not Disturb © C
Doris Day. Rod Taylor
UNITED
ARTISTS
©After the Fox C.
Peter Sellers. Victor Mature
©Return of the Seven 0.
Yul Brjnner
UNIVERSAL
©And Now Miguel
Pat Cardi, Michael Ansara
©Arabesque
Rock Hudson, Claudia (Su-dlnale
©Gunpoint
Audie Murphy, Joar Staley
©A Big Hand for the Little Lady.
Henry Fonda. Joanne Woodward
WARNER BROS.
©Never Too Late ®
Paul Ford. Connie Stevens
©Battle of the Bulge ©
Henry Fonda, Robert Shaw,
Robert Ryan
©Inside Daisy Clover ®
Natalie Wood, Christopher Pluromer
BOXOFFICE BookinGuide Oct. 18, 1965
.
Rel
Date
A.D.P.
Curse of the Stone Hand
(72) Ho. .Apr 65
John Carradlne, ES-nest Wllch
Face of the Screaming
Werewolf (60) Ho. .Apr 65
I,anda Varle. Lon C;lianey
ALEXANDER
©Lonesome Women
(72) Melo..Dec64
Herbert Suoto. Andrea Anders
©Hercules vs. the Giant
Warriors (94) © Spec. .Aug 65
Don Vadls. Moira Orfei
Samson vs. tne Giant
King (91) Spec. Aug 65
Kirk Morris. Gloria Mlilano
ALTURA
Goldstein (85) Sep 65
l.oN Gillicrl, Ellen Madison
AMER. FILM DIST'R CORP.
My Baby Is Black!
(75) Melo..May65
Gnriion Heath, Francolse Giret
ARTIXO
Seance on a Wet Afternoon
(115) D. .Dec 64
Kim Stanley, Richard Attenborough
ATLANTIC PrCTURES
The Candidate (84) Melo . . . Nov 64
Mamie Van Doren, June WllkliBon
AUDUBON
Soft Skin on Black Silk
(90) Melo.. Sep 64
Agnes Laurent. Annand Mestral,
Edie Burke
Love Play (76) D.. Mar 65
Je.an Seberg, Christian Marquand
Warm Nights (71) D.. Oct 64
The D . . . Girls (SO) ..D.. Jan 65
Reine Rohan. Denlse Roland
BEVERLY
Jig Saw (97) WD..Jun65
Jack Warner. Roland Lewis
BORDE
In Trouble With Eve
(64) C. .Aus 65
Robert Urquhart, Hy Hazell, Garry
Marsh
BRENNER, JOSEPH ASSOCIATES
Ravaged (73) Semi Doc..
COLORAMA
©Country Music Caravan
(83) Mus. Sep 65
Unsatisfied. The (89) Melo.. Dec 64
RiU CadiUac, Collett* Discombes
Love Hunger (72) . .Melo. .Jul 65
Lihertad Le Blanc, Hector
Pellecrini
CHILDHOOD PRODUCTIONS
7 Dwarfs to the Rescue (84) Feb 65
Rossana Podesta, Roberto Rbso,
Georges Marchal
CINEMA V
One Potato, Two Potato
(92) 0. Aug 64
Barbara Barrie, Bernle Hamilton
The Model Murder Case
(92) Dee 64
Ian Hendry, Margaret Johnston,
Ronald Fra^er
Nothing But a Man (92) 0.. Mar 65
Ivan niTon, Abby Uncoln
Nobody Waved Goodbye
(SO) D . . Apr 65
Peter Kastner, Julie BlgfS
Rotten to the Core (95) . .C. .Jul 65
Anton Rodgers, Chariotte RarapUng
©Paris Secret (84) ..Doc. Aug 65
The Hours of Love (89) ..C. Jul 65
Ugo TognazzI, Emmanuele Riva.
Barbara Steele
DEBEMA
Across the River (85) . .D. .May 65
Lou Gilbert. Kay Doubleday
DON KAY ASSOCIATES
Mating Modern Style (92) C..Jun65
Sophia Loren, Charles Boyer
EAGLE-AMERICAN FILMS
©Indian Paint (91) Apr 65
Johnny Crawford, Jay Silverheels
ELDORADO
©Go-Go Big Beat! (82) ...Jun65
Millie Small, The Animals, Lulu
and the Luv^'ers
ELLIS FILMS
Pleasure Girl
(111) Rom Dr.. Oct 64
Claudia Cardinale, Jacques Perrin
Any Man's Woman
(89) Melo.. Oct 64
Magali Noel. Raf Vallone,
Charles Vanel, Jacques Marceau
EMERSON FILM ENTERPRISES
The Silent Witness
(70) Melo.. Nov 64
Tris Coffin, Marjorie Reynolds
MISCELLANEOUS
Two Living, One Dead
(92)
Melo.. Mar 65
Virginia McKenivi, mil Travcrs
EMPIRE PICTURES
Living Between Two Worlds
(78) Melo. .Nov 64
Horace Jack.s(in. Maye Henderson
The An.mals (87) Ad. .Feb 65
EVE PRODUCTIONS
Lorna (77) Melo.. Sep 64
Lorna Maitland, Hal Hopper
Rope of Flesh (90) .. Melo. .Aug 65
Hal Hopper. Antoinette Cristlanl
FAMOUS PLAYERS
Fanny Hill (104) C. Apr 65
Miriam llopkiiis. Lctilia Roman
©Dcadwood '76 (100) ® W. .Jun 65
Arch Hall jr., Jack Lester, llonna
Cottier. William Waiters
GOVERNOR
Doctor in Distress
(103) Com. Jul 64
Dirk Bogarde, Samantha Bggar
Carry On Spying (87) . C. Feb 65
. .
Kenneth Williams, Baibara Windsor
The Brain (83) SF..Mar65
Anne Heywood, I'eter Van Eyck.
Cecil Paiker
©The Black Torment
(88) My. .Mar 65
Heather Sears, .lolin Turner.
Ann Lyon, Peter Arne
©Hercules Against the Moon
Men (90) Jun 65
Alan Steel. Jany Oair
©Carry On Cleo © C . 65
Sidney James, Kenneth Williams
GREEN
©Image of Love (88)
HANDEL-MELCHIOR
The Shame of Patty Smith
Doc. Jul 65
(90) Melo.. Nov 64
Meiry Anders, J. Edward McKinley
HEMISPHERE
Bomb in the High
Street (60)
The Walls of Hell
Sus. Jul 64
(88) War D ..Aug 64
Jock Mahoney, Fernando Poe jr.
Jim Reeves, Ray Price, Minnie Pearl
Mike Parsons, Paul Edwards jr.
©Tennessee Jamboree
(75) Mus. Sep 65 HERTS-LION INT'L
Jim Reeves, Webb Pierce, Marty Pattern for Plunder
Robbins
CAMBIST
(90)
Keenan WjTin, Mai
D .
Zetterllng
Daniella by Night (53) Ac. .Nov 64
Bike Sommer, Ivan Demwy,
HOLLYWOOD STAR PICTURES
Danik Patisson
FEATURE
. Dec 64
©The Incredibly Strange Creatures
Who Stopped Living and Became
Mixed Up Zombies!
(82) Mus. Aug 64
Cash Flagg, Carolyn Brandt
INTERNATIONAL CLASSICS
Zorba the Greek (142) ..D.. Jan 65
Anthony Quinn, Alan Bates,
Irene Papas
Thank Heaven for Small
Favors (84) C.
Rapture (104) D.. Sep 65
MelvjTi Douglas, Dean Stockweli
JANUS
©China! (65) Doc. Jun 65
JILLO FILMS
©Blood on the Balcony
(92) Doc Aug 64
LOPERT FILMS
©Buddha (134) D Jun 65
. .
Kojine Honga, Machiko Kyo
Nutty, Naughty Chateau
(102) D. .Aug 64
Monica Vitti, Curt Jurgens
Kiss Me, Stupid (120) . .S. . Dec 64
Dean Martin, Kim Novak
Eric Sykes, Peggy Mount
He Who Must Die (122).. May 65
Jean Sen'als. Melina Mercouri
The Knack ... and How to
Get It (84) C.Jul 65
Rita Tushingham, Donal Donnelly
MANSON
Strange Compulsion (81) Dr.. Dec 64
Preston Slurges jr.
The Kidnappers (78) Act Dr.. Oct 64
Burgess Meredith
The Ladykiller of Rome
(S3) CD.. Oct 65
Marcello Ma.stroianni, Micheline
Tiesle
MARATHON
©Second Fiddle to a Steel
Guitar (107) SI
Arnold St.m^;, Pamela Hayes,
Hiintz Hall
McABEE PICTURES
I Mostri (127) CD.. Nov 65
Vittorio rtassriian, ("'.io Tosnazzi
Bella Bella (93) C Nov 65
Mariiaret l,re, Peppinn de Fillipo
MEDALLION
©Daggers of
Blood
(112 D. .Jan 65
Jeanne Grain. John D. BarriTOore
CHART
Rel
Date
65
And So to Bed (112)
lllldegarde SM.
. .C.
liallah
.May
Uvl,
Lilli I'almcr, Peter Van Eyck,
Nailia Tiller
Lipstick (89) D.. Oct 65
Georgia Moll, Pierre Brice,
Laura Vivaldi
Johnny Nobody (89) D.. Oct 65
Williiini H.iuli\, Aldii Hay
Doll That Took the Town,
The (81) D..
Vlrna Llsi. Haya Ilarareet
©Corpse of Beverly Hills,
The (105) Satire..
Heidelinde Weis
Bad Girls Don't Cry (85) D. .
FAIRWAY INT'L FILMS
©The Nasty Rabbit (90) C. .
.Martlnelli
F,ls:i
Mischa Terr, Arch Hall jr., Melissa
Morgan
NATIONAL
CANADA
FILM BOARD OF
The (86) Doc.
PARADE PICTURES CORP.
Stork Talk (86) Aug 64
Toiiv Britton. Anne Heywood
The Mighty Jungle (88) Ad. .Jan 65
Marshall Tliompson, liave DaUe
Women and War (100) Jan 65
Bernard Elier, LMCllle St. Simon
Terror After Midnight
(82) D. Jan 65
Christine Kaufmann
PATHE CONTEMPORARY
Over There 1914-1918
(90) Doc .Mar 65
PENNINGTON EADY
TIMES FILMS
One Way Pendulum (90) . . D . . Feb 65
Faces in the Dark
(84) Sus Dr. .Sep 64
John Gregson, Mai Zetterllng.
John Ireland
RENAISSANCE
©The Day the Earth Froze
(67) Folk Talc. .Feb 65
Nina Anderson, Jon Powers
RIZZOLt
©Mondo Pazzo (94).. Doc Feb 65
©White Voices (98) May 65
Paolo Ferrari, Sandra Mllo
©The Moment of Truth
(110)
D. .Sep 65
Linda Christian, Miguel Mlgueltn
ROYAL FILMS INT'L
©Nothing But the Best
(99) Sat Com. Aug 64
Alan Bates, Denholm Elliot
The Pumpkin Eater (110) D Nov 64
Anne Bancroft, Peter Finch,
James Mason
The Eavesdropper (..).. .. Feb 65
Stathia Glallells, Janet Margolin
Backfire (97) CD. .Jun 65
Jean Seberg, Jean-Patil Belmondo
SIGMA III
The Awful Dr. Orlof
(90) Ho -Nov 64
Howard Vernon, Conrado Sanmartin
©The Horrible Dr. Hichcock
(76) Ho. .Nov 64
Barbara Steele. Robert FlemjTlg
SIGNATURE
The Scarlet Letter (72) D. .Apr 65
. .
Colleen .Moore. Hardie Albright
STRATTON INT'L
The Guide (120) D. .Apr 65
Hev Anand, Waheeda Rehman
TAURUS
9 Miles to Noon (66'/2) Melo..
Peter Lazer. Renato Baldinl
The Great Armored Car
Swindle (SSi/j) Melo..
Peter Re>TloIds. Dermot Walsh
Eva (115) Drama Jul 65
Jeanne Moreau. Stanley Baker
TOPAZ
The Thrill Seekers
(87) Dr. .Sep 64
.lacnneline Ellis, Annette Whiteley
Saturday Night Out (93).. Sep 64
Heather Sears. Bernard Lee
TRANS-LUX
©Love—the Italian Way
(90) C. .Jan 65
i:ikp Snmmer. Walter Chiari, Sylva
KiKcina
UNITED SCREEN ARTS
The Man From Button Willow
(84) Cart. .Feb 65
Swiogin' Summer, A
(81) Mus.. Mar 65
William Wcllman jr.. Quinn O'llara
ZODIAC
QNinhtmare In the Sun
(81) Melo.. Dec 64
I'rsiila Andress, John Derek
©Horror Castle
(S3) Ho D. .Feb 65
Itossana Podesta. Cieorge Riviere.
CJhristopher Lee

Jan
.
.
. .Apr
. Mar
1 Place
I
A
. .May
^HORTS CHART
.
170 Golden Horseslioe Revue (4S) .
ARTKINO
The Wondrous World Around
Us (60) Doc. .Jun 65
BUENA VISTA
(All in color)
FEATURETTE SPECIALS
150 Ytllo»stone Cubs (48)
152 Disneyland After Dark (4g) . .
171 Tattooed Police Horse (48)...
REISSUE CARTOONS
31401 Boat Builder (7)
31402 Brave Little Tailor (7)
31403 Olympic Chamg (7)
31404 Two Weeks Vacation (7) ...
31405 Mans Best Friend (7)
31406 Pluto's Sweater (7)
31407 Bubble Bee (7)
31408 Blame It on the Samba (7).
31409 Hook. Lion and Sinker (7)..
31410 Straioht Shooters (7)
31411 A Good Time (or a Dime (7)
31412 The Lone Chipmunks (7)...
SINGLE-REEL CARTOONS
123 The Litterbuo (7)
TWO-REEL CARTOON SPECIALS
139 A Symposium on Popular
Songs (20)
155 Arizona Sheepdog
(re-release) (22)
179 Freewayphobia (16)
THREE-REEL LIVE ACTION
SPECIALS
105 Islands of the Sea (28)
0099 Eyes in Outer Space (26) . .
THREE-REEL CINEMASCOPE
0071 Wales (24)
0072 Scotland (25)
COLUMBIA
,
COLOR FAVORITES
(Technicolor Reissues)
5610 Black Board Review (7) Jun 65
6601 Pickled Puss (61/2) . .Jul 65
6602 Loco Lobo (8) Aun 65
6603 Big House Blues (7).. Oct 65
6604 Wonder Gloves (6' '2) Nov 65
6605 Bringing Up Mother (7) Dec 65
6606 Topsy Turkey (612) 66
6607 Dog. Cat & Canary (6) Feb 66
LOOPY de LOOP
(Color Cartoons)
5706 Crow's Fete (61/2) ....Apr 65
5707 Big Mouse Take (6V2) Jun 65
6701 Wolf Hounded (7) Jul 65
6702 Little Bo Bopped (6) Aug 65
6703 Tale a Wolf (6I/2) Nov 65
of - .
6704 Life With Loopy (6I/2) Dec 65
6705 Creeny Time Pal (6I/2) Mar 66
MR. MAGOO REISSUES
(Technicolor)
5753 Ragtime Bear (7) .... Nov 64
5754 The Explosive Mr.
Magoo (6) Dec 64
5755 Spellbound Hound
(7) Jan 65
5756 Magoo's Three Point
Landing (ei^) Feb 65
5757 Rock Hound Magoo
(6) Mar 65
5758 Magoo's Masguerade (6) Apr 65
6751 Magoo's Homecoming
(6) Jul 65
6752 Merry Minstrel Magoo
(6) Aug 65
ONE-REEL SPECIALS
Little Boy Bad (7) . 5651 .Sep 64
5652 The Ride (7) Feb 65
6651 My Trip to Nev» York
(7) Aug 65
SPECIAL COLOR FEATURETTES
5441 Amazing New Zealand
(19) Sep 64
5442 Wo^rs of Miami Beach
(19)
5443 Fabulous California
(19) Jan 65
6441 Wonders of Kentucky
(20) Jul 65
SERIALS
(15 Chapter-Reissues)
5140 The Iron Claw Dec 64
5160 Adventures of Captain
Africa Apr 65
6120 The Vigilante Jul 65
THE THREE STOOGES
6401 Quiz Whizz (ISVz) Jul 65
6402 Hula -La- la (16) Sep 65
WORLD OF SPORTS
6501 Rodeo Daredevils (9) ...Jul 65
METRO-GOLDWYN-MAYER
GOLD MEDAL REPRINTS
6761 -W Puss 'N Toots (7)
6762-W Polka Dot Puss (8)
6763-W Heavenly Puss (g)
6764-W Jerry's Diary (7)
6765-W Tennis Champs (7)
6766-W Saturday Evening Puss (7)
6767-W Texas Tom (7)
i£ '?_'=
676S-W The Framed Cat (7)
6769-W Casanova Cat (7)
6770-W Sleepy-Time (7)
6771-W His Mouse Friday (7)
6772W Smitten Kitten (8)
TOM AND JERRY CARTOONS
(All New— All Color)
4581 Is There a Doctor in the
Mouse
4582 Ah Sweet Mouse Story of Life
4583 Haunted Mouse
4584 Of Feline Bondage
4585 Tom Thump
4586 I'm Just Wild About Jerry...
PARAMOUNT
MODERN MADCAPS
(Technicolor)
M24-3 Reading. Writhing and
Rithmetic (6) Jan 65
M24-4 Near Sighted and Far
Out (6) Jan 65
M24-5 Cagey .Apr 65
Business (6) . .
M24-6 Poor Little Witch
Girl (6) Jul 65
M24-7The Itch (6) Jul 65
NOVELTOONS
(Technicolor)
P24-2 A Tiger's Tail (..) ..Feb 65
P24-3 Homer on the Range
(. .) Mar 65
P24-4 Horning in (..) Apr 65
P24-5 A Hair-Raising
Talc (..) Jun 65
P24-6 The Story of George
Washington (6) Apr 65
P24-7 A Leak in the Dike
(6) Apr 65
POPEYE CHAMPIONS
E24-1 Double Cross Country
Race (7) Sep 64
E24-2 Pilgrim Pooeyc (7) ..Sep 64
E24-3 Bride and Gloom (6).. Sep 64
E24-4 Greek Mirthology (7) Sep 64
E24-5 Fright to the Finish
(6) Sep 64
E24-6Tots of Fun (7) Sep 64
SPECIALS
(Color)
B24-2 Instant Holland (17).. Apr 65
B24-3 African Adventure
(. .) Sep 65
.
SPORTS IN ACTION
Six Belles (10) Feb 65
©The Supermarket (10) 65
©Shadows of the Past (10) Mar 65
Cocktail Party (8) Jan 65
D24-1 Hell Drivers (10) ...Apr 65
D24-2 Cub Master (9) Apr 65
D24-3 Snow Fun (8) Jun 65
D24-4 Here Comes Rusty (8) Jul 65
D24-5 Race With the Wind
(..) Aug 65
SWIFTY AND SHORTY
(One Reel)
C24-4 Inferior Decorator (7)
C24-5 Ocean Bruise (..)
C24-6 Getting Ahead (..)
C24-7 Les Roys (..)
TRAVEL ADVENTURE
(Single Reel— Color)
T24-1 Miss Smile (10) Feb 65
T24-2 Breaking the Language
Barrier (9) Apr 65
T24-3 Holland Off Guard (8) Jul 65
LESTER A. SCHOENFELD
FEATURETTES
TWO-REEL SUBJECTS
^Argentina Land of
Contrast (16) Jan 65
©Flight; an Anthology (14) Mar 65
©Sport in Australia (19) ..Mar 65
Independent Nigeria (23) ..Apr 65
Mountain Holiday (16) Apr 65
Limbering Up (14) Apr 65
Gliding (15) May 65
©Sea Festivals of Hong
Kong (20) May 65
©Trinidad & Tobago (20) . .Jul 65
©Lure of the Islands (15) . .Jul 65
©Lure of Florence (15) ....Aug 65
©Lure of Venice (15) Sep 65
©Lure of the Mountains
(15) Oct 65
©Children's Theatre (20) . .Jan 65
©Hurry West (20) Jan 65
The Pace That Thrills (15) Feb 65
©The Boy and the Pelican
(20) Feb 65
Sailing (15) Mar 65
Portrait of Trinidad (15) .
Short tubjccts, listed by compony, In otder
of rclcose. Running time follows title.
Dote is notional release month. Color and
process as specified.
65
THREE-REEL SUBJECTS
Muloorina (28) Sep 65
20TH CENTURY-FOX
MOVIETONE CINEMASCOPES
(Color, unless specified)
7404 Into the Silent Und (9) Jul 64
7405 Sunshine. Song and
Senoritas (9) Aug 64
. . . .Jun
TERRYTOON 2-D's
All Ratios— Color
5408 011 Thru the Day (..) Aug 64
5409 Outer Galaxy
Gazette (. .) Sep 64
5410 The Gold Dust Bandit
(..) Oct 64
5404 Search for Misery (7) Nov 64
5412 Molecular Mixup (..) Dec 64
5501 Gadmouse the Apprentice
Good Fairy (..) Jan 65
5502 The Sky's the
Limit (..) Feb 65
5503 Freight Fright (..) ...Mar 65
5504 Don't Spill the
Beans (. .) Apr 65
5505 Weather Magic (..) ..May 65
65
5506 Darn Barn (..)
UNITED ARTISTS
PINK PANTHER (One-Reel)
(Color)
6501 Pink Phink (7) Dec 64
Pink Pajamas (7) ....Feb 65
We Give Pink Stamps Mar 65
Assorted
(Color)
6471 This Is Jordan (24) . .Jul 64
6472 Dave Clark Five (7)... Oct 64
UNIVERSAL
ONE-REEL COLOR ADVENTURES
4571 Keep America Singing. . May 65
4572 Flying Fishermen ....Apr 65
4573 Peewee Leaguers May 65
4574 The Great River Apr 65
TWO-REEL COLOR SUPER SPECIALS
4501 Big Town Village Dec 64
4502 Casey at the Met(s) May 65
. .
TWO-REEL SPECIALS
4504 Football Highlights
of 1964 Dec 64
4505 Yesterday's Big Story. .Jan 65
WALTER LANTZ CARTUNES
(All run between 6 and 7 min.)
WALTER LANTZ REISSUES
4511 Three Little Woodpeckers Jan 65
4512 The Case of the
Elephant's Trunk Jan 65
4513 Woodpecker Wanted .... Feb 65
4514 Fractured Friendship . . Feb 65
4515 Birds of a Feather ... Mar 65
4516 Guest Who? Mar 65
4517 Canned Dog Feud Apr 65
4518 Half Baked Alaska ...Apr 65
. 4519 Janie Get Your Gun 65
4520 Davey Cricket May 65
4521 Sioux Me Jun 65
4522 Pesty Guest Jun 65
4523 What's Peckin Jul 65
WARNER BROS.
BLUE RIBBON HIT PARADE
(Technicolor Reissues—7 min.)
3304 Tree Cornered Tweely. . Nov 64
3305 Heaven Scent Dec 64
3306 Rabbilson Crusoe Jan 65
3307 Too Hop to Handle ..Jan 65
3308 Zoom and Bored Mar 65
3309 The Hole Idea Apr 65
3310 Napoleon Bunny-Part. . May 65
3311 By Word of Mouse ... Jun 65
3312 Half Fare Hare Jul 65
3313 The Unexpected Pest ...Aug 65
MERRIE MELODIES
LOONEY TUNES
(Technicolor—7 min.)
3701 Panchos Hideaway Oct 64
3702 Road to Andalay Dec 64
3703 It's Nice to Have a Mouse
Around the House Jan 65
3704 Cats and Bruises Jan 65
3705 The Wild Chase Feb 65
3706 Moby Duck Mar 65
3707 Assault and Peppered .. Apr 65
3708 Well Worn Daffy May 65
3709 Corn on the Cop Jun 65
WORLD-WIDE ADVENTURE
SPECIALS
(Color Reissues) (Two-Reel)
3002 Gone Fishin' Apr 65
3003 Under the Little Big
Top May 65
3004 Winter Paradise Jul 65
(Color Reissues) (One-Reel)
3501 Riviera Revelries Nov 64
3502 Football Royal Feb 65
3503 Rodeo Roundup Mar 65
3504 Art of Archery Apr 65
3505 Cowboy's Holiday Jun 65
3506 Italian Holiday Aug 65
MISCELLANEOUS
The Blue Bike (8) (Sherpix) Sep 65
The Bus (62) (Harrison)
Chicken, The (15) . . . (PC) . .Sep 65
Comedy Tale of Fanny Hill.
A (9) (Pebble)
Demo Derby (28) (Ruff)
Help! My Snowman Is Burning
Down (10) (PC)
in the Country,
(19) (Gluck)
V/nte—
YOUR REPORT OF THE PICTURE YOU
HAVE JUST PLAYED FOR THE
GUIDANCE OF FELLOW EXHIBITORS.
— Right Now
TO:
The Exhibitor Has His Say
Van Brunt Blvd.,
BOXOFFICE. 825
Kansas City 24. Mo.
Titlo Company .
Comment
Days of Week Plcryed
Weather
Title
Comment
Days of Week Played
Weather
Title
Comment
Dcrys of Week Played..
Weather
Title
Comment
Days of Week Played
Weather
Exhibitor
Company
Company..
Company .
1
Theatre
Population..
City State
ft
[li 10 BOXOFFICE BookinGuide Oct. 18, 1965

1
1
,
1
1
1
1
Opinions
on Current Productions

. . The
Roddy
. . And
.
FEATURE REVIEWS Story Synopsis; Exploitips; Adlines for Newspaper and Programs
THE STORY: 'La Bohenu-" IWB)
In the Latin Quarter of Paris in 1830. Rociolfo. a poet,
and his artistic companions are workLns in their cold
Karrel when Mimi. a neighbor, knocks on the door asking;
lor a light for her candle. Wlien Mimi faints from
hunger. Rodolfo takes pit.v on her and. on Christmas
Eve. the Bohemians take her out to dinner. A few
months later. Mimi contracts a cough, Rodolfo unfeelingl.v
deserts her. In the garret some time later. Miini is
brought in d.ving and, after a deathbed reconciliation,
with Rodolfo, the Bohemians are left in despair.
EXPLOITIPS:
For the nationwide two-day showings of "La Boheme,"
exhibitors must play up the filmed opera as a "special
event." Contact music schools for matinee performances
for students and make tie-ups with music stores for
window displays of "La Boheme" recordings. Stress the
fact that Mirella Freni and Gianni Raimondi of La Scala
in Milan were acclaimed for these portrayals at the
Metropolitan Opera this fall.
CATCHLINES:
Now—For the Fir.st Time on the Screen— the Renowned
La Scala Opera Presentation of Puccini's World-
Famed "La Boheme." . . . Mirella Freni as Mimi and
Gianni Raimondi as Rodolfo. Acclaimed at the Metropolitan
Opera House. Re-Create These Roles on the
Screen ... A Musical Masterpiece No Opera-Lover Can
Afford to Miss.
THE STORY:
"The Loved One" (MGM)
When young British poet Robert Morse arrives in
Hollywood, heads are set to roll at Megalopolitan Studios,
where his uncle John Gielgud. has long been an art
i
director. The boss' son McDowall) fires Gielgud,
who promptly hangs himself, w'hile Jonathan Winters,
the idea man who is let out, appeals to his twin brother
(also Winters), who runs 'Whispering Glades Memorial
Park, and is given charge of the pet cemetery. 'When
Morse makes the funeral arrangement at Whispering
Glades, he meets a girl cosmetician (Anjanette Corner*,
who is yearned after by Rod Steiger, the head embalmer.
Anjanette. attracted to both men, writes to a lonelyhearts
columnist. Morse gets a job at the pet cemetery,
where he and Winters enlist the aid of a boy rocket
expert with the idea of orbiting corpses into space.
Eventually, the unhappy Anjanette commits suicide and
becomes the first "Loved One" sent into orbit.
EXPLOITIPS:
Evelyn Waugh's "The Loved One" was a best sellmg
novel, suggesting tie-ups with book shops for window displays.
MGM teaser ads "The Motion Picture With Something
to Offend Everyone" will attract attention on offamusement
pages.
CATCHLINES:
Evelyn Waugh's Celebrated Novel Becomes a Biting
Satire Depicting Hollywood's Way of Life and Death . . .
... A Daring Film You'll Never Forget.
-

-
Replies
i
I
stating
. .
LT)!:
4
20c per word, minimum $2.00, cash with copy. Four consecutive insertions for price
lee. CLOSING DATE: Monday noon preceding publication dale. Send copy
Inswers to Box Numbers to BOXOFFICE. 825 Van Brunt Blvd., Kansas City. Mo. 64124
HELP
WANTED
PRlrECTIONIST and theatre maintenict':iian
Permanent year round posi-
)n or Central Iowa town, population
sOd^ill tram right man. Boxoffice, 1223.
W^velco Enterprises is seeking an
--:d theatre manager willing to
n Caribbean. Must be acquainted
phases of theatre management.
•. ill be commensurate with ex-
Future potential excellent. Send
10- Employment Manager, P.O. Box
4Ci Miami, Florida.
Th; best experienced manager or asila-'
Exceptional opportunity to join
St jrowing General Cinema Corp. in
jiftf leatre in Buffalo. Show usl We will
lovjyou! W. T. Alexander, 5390 Northmi
Road, Maple Heights, Ohio.
PRECTIONIST WANTED. Must be
if::^- ol handling all field problems.
, inJjompIete resume past exri^'e
and salary expecled. Islander
riv|n Theatre, Key West, Florida.
1" POSmONS WANTED
EXilRIENCED MANAGER, conventional
d-'e-in, immediate availability. Boxficil216.
EXIRIENCED, district manager and
m Iyer presently employed Los Angeles
tch,ge area. Top opportunity only.
jxdce 1218.
AtjitionI Foreign distribution! Film
ileion, 15 years experience. Started
spping clerk, last position, branch
ilei^anager. Speaks five languages pronejy.
Available immediately. Free to
'l\o(^e and/or travel. Prefer foreign deirt^nt,
but will consider domestic sales.
lllT write: Jayme O'Malin, 9904 Mesa
rhll N.E., Albuquerque, N.M. Phone
)9-?8 area code 505.
AljlT, YOUNG PROJECTIONIST now
irmhle. 13 years experience, includg
|rive-ins, maintenance. Seeks peronJ:
position. Prefer Metropolitan area.
Dxdce. 1229.
M/AGER. 12 years experience indoor
r-in theatres. Available and will
confidential. Boxoffice,
EXJIRIENCED PROJECTIONIST, will re-
C3: North Central, replies acknowlige'
D. Petree, Box 111, Lincoln, Neb.
tteiton: Mr. Ronord.
lUY!
TRADE!
SELL!
FIND HELP
or
POSITION
Through
lOXOFFICE
Cissified Advertising
(eatest Coverage in the
;Field at Lowest Cost
Per Reader
,1
4[isertions for the price of 3
oxmcE October 18. 1965
GENERAL EQUIPMENT USED
FORTUNATE PURCHASE! Peerless magnorc
"G' lamphouses, $750.00. Simplex
XL's soundheads, $650.00. ADC model 93
curtain control, $50.00. All guaranteed
new, used 8 hours. STAR CINEMA SUP-
PLY, 651 West 55th Street, New York,
10019.
USED EQUIPMENT FOR SALE
FOR SALE all kinds of theatre equipment,
marquee letters all sizes, fcuntain
heads, iilm cabinets, reels, rewinds, rewind
tables, ampliiiers, fountains, etc. Apply
Cinema Theatre, New Port Richey,
Florida. Phone: 849-5055.
.
. . . Brenkert
50-
.
INVENTORY CLEARANCE SALE: Guaranteed
used and rebuilt equipment
Enarc Icrmphouses, 75 amp.
BX 60 mechanisms
100 and 70-140 amp.
. . Hertner
generators with
. . . Misc. lenses
.
panel 6. rheostats, A-1
rewinds . . Simplex
. . .
single
Golde auto,
& dual
.
spedker systems . . . Simplex
"E" amplifier . . . cabinet bases . . .
18-inch magazines. We buy, sell, trade,
repair. Write for our low prices .
Walters Sales & Service Co., 4207
. Lou
Lawnview
Ave., Dallas, Texas, 75227.
Extra clean. Brenkert BX-lOO, heads,
9050 sound heads, HD bases, rack type
deluxe amplifiers, emergency amplifier,
DC. exciter, Japanese lens, mirrors. 1220
E. 7th St., Charlotte, N. Carolina.
DRIVE-IN THEATRE EQUIPMENT
2,000 new Arvin in-a-car heaters, 220
volts, 60 cycle AC 500 watts, 10 ft. cord.
Sacrifice, $8.25 each. BERMAN'S, 524
Smith St., Toledo, Ohio.
DRIVE-IN THEATRE TICKETS! 100,000
1x2" special printed roll tickets, $40.75.
Send for samples of our special printed
stub rod tickets for drive-ins. Safe, distinctive,
private, easy to check. Kansas
City Ticket Co., Dept. 10, 109 W. 18th
Street, (Filmrow), Kansas City 8, Mo.
SOUND PROJECTION
MAINTENANCE MANUAL &
MONTHLY SERVICE BULLETIN
A SMALL INVESTMENT OF ONLY S7.95
WILL PAY Big Dividends at the BOX-
OFFICE' Trout's Loose-Leai Sound

. . from
HERE HE IS!..
The NEW and DIFFERENT
has developed NEW, EXCITING
HOLIDAY MATERIAL
for your Theatre!
5-foot SANTA CLAUS and ALL HIS REIEER
Number ONE
in a series
of FOUR
This Holiday Season NSS
has added many NEW...
EXCITING . . . COLORFUL
Material!
Our Own CREATIVE DE-
PARTMENT has
worked
diligently
during the summer
months ... to
bring
you these 'Modern' Displays
-HOLIDAY PLASTI-
CALS . . . STANDEES that
are e-x-p-a-n-d-a-b-l-e, for
outside and inside use;
NEW Holiday 40x60's and
30x40 ... and the most
Unique, full-color SEA-
SON'S
GREETINGS Trailer
ever produced ... as well
as ALL-NEW Holiday Trailers
for every purpose.
^7 Exciting Colors
This FANTASTIC .
^7
Displays extends SEASON'S GREETINGS in
.
. . E-X-P-A-N-D-A-B-L-E Series of
a Tradi-
tional . . .
Heavily Mounted . . . 40x60's ... in Series! You can
REINDEERS in pairs . . .
SANTA and his COMPLETE SET of REINDEERS
buy SANTA alone ... OR his
OR
(depending on space available).
Use them in the LOBBY . the Floor to the Ceiling
.. . and on the MARQUEE (as shown — above).
They're especially treated for Outside Use . . . and
your Handy-man can erect them in
minutes with oneby-two
backing. They're GREAT for Drive-ins,
too!
Show-wise Exhibitors can illuminate the Antlers of
the Reindeers with miniature Christmas Blinking Lights!
Pack them up and use them from YEAR to YEAR!
IN^DOOR
HS-65 SANTA CUT OUT (40x60) @ $4.75 ea.
HSR-65 REINOEERS in Pairs (40x60)
@ 4.75 ea.
HSRl-65 COMPLETE SET (Santa and 1
Set Reindeers) @ 9.00
HSR2-65 COMPLETE SET (Santa and 2
Sets Reindeers) @ 13.25
OUTDOOR
HOS-65 SANTA CUT OUT (40x60) @ $6.75 ea.
HOSR-65 REINOEERS in Pairs (40x60)
6.75 ea.
H0SR1-65 COMPLETE SET (Santa and 1
Set Reindeers) @ 13.00
H0SR2-65 COMPLETE SET (Santa and 2
Sets Reindeers) @ 19.25
@
Get your National Screen
brochure of HOLIDAY PRO-
MOTIONAL MATERIAL from
your Local Branch today—
(if
you haven't already received
it by mall).