Conference Exhibitor Prospectus - Marina Recreation Association

Conference Exhibitor Prospectus - Marina Recreation Association



Since its inception in 1971, MRA has grown from a small gathering of marina owners and operators sharing ideas, to a

comprehensive educational conference and direct marketing trade show. In 2006 the “Marina 101” program was added

drawing record attendance. The 2005 and 2006 conferences have experienced the largest growth ever. This year’s 36 th

Annual MRA Educational Conference & Trade Show scheduled for November 6 – 8, 2007 will offer 47 exhibits made up of

10’ x 8’ and 8’ x 8’ booths as well as educational seminars and the very popular “Marina 101” program. What began as a

state show in California has broadened to a regional show including, Idaho, Arizona, Colorado Hawaii, Idaho, Montana,

New Mexico, Oregon, Utah, Wyoming, Washington and Canada. Over 1,000 marinas are receiving information on the

conference as well as the association newsletter. The opportunity for growth will allow a more diverse show floor resulting

in increased attendance. Make sure you are a part of this historic move…. sign up today!

• Location

Fess Parker’s Doubletree Hotel

(All events at hotel)

633 East Cabrillo Blvd.

Santa Barbara, CA 93103

Phone: 805.564.4333

In a green Southern California valley, encircled by gentle

mountains and the blue Pacific hides Santa Barbara, one

of the loveliest cities this side of paradise. Just at the city's

edge, where palm trees meet the ocean's waves, you'll

find the very place you've been dreaming of. The perfect

California beach-front luxury resort hotel. An oasis within

an oasis. Charm. History. Sandy beaches. Red tile roofs.

Cool rooms, warm faces and endless amenities.

Uncomplicated. Relaxing. Hopelessly romantic. Full of


• Golf Tournament

The 13 th Annual Golf Tournament will be held at:

Sandpiper Golf Club

7925 Hollister Ave.

Santa Barbara, CA 93117

Phone: 805.968.1541

Tournament fee includes green fee, cart, range balls and a

box lunch.

• Transportation

Fly into Santa Barbara Airport. Non-stop flights are

available from Denver, Dallas/Ft Worth, Las Vegas, Los

Angeles, Portland, Phoenix, Seattle, San Francisco, San

Jose, and Salt Lake City. Taxicabs are available for

ground transportation. Alternate airports are Los Angeles

(97 miles) or Burbank (88 miles). Amtrak’s Pacific Surfliner

runs from San Diego, Orange County, Los Angeles, San

Luis Obispo and Paso Robles.

• Room Rate

Special MRA Conference Rate: $189 plus tax for

Single/Double occupancy. Reservations must be received

no later than Monday, October 15, 2007. After that,

rooms are on a space available basis and the MRA

conference rate is not guaranteed. There is a 72-hour

cancellation period, so any rooms guaranteed and not

occupied will be charged for one night’s room & tax. Early

departure fee of $50 applies if checking out prior to original

departure date. All reservations must be made individually

through the Reservation Department by calling

877.893.0892 or online at Remember to

use the group code: MRN.

CHECK-IN: 4:00 pm CHECK-OUT: 11:00 AM

• Booth Rental Fees

by August 31 st

after August 31 st

10’ x 8’ $660 $710

8’ x 8’ $560 $610

Add’l person $345 $395

Total booth rental due with signing of the application.

• Booth Rental Fee Includes:

10’ x 8’ or 8’ x 8’ Booth

Uniformed background and dividers consisting of an 8’

high curtain back wall, 3’ high matching dividers. Six foot

skirted table, 2 side chairs, wastebasket.

Booth ID sign 7” x 44”

Daily cleaning of aisles and common areas

All conference seminars, program & seminar handouts

book, all meals including awards dinner, special

functions and admission for 1 in exhibit hall for the entire


Company listing in the Program & Seminar Handouts


Company listing in the Program & Seminar Handouts

book for each session related to the product or service


Company listing in the 2007 List of Exhibitors on the

MRA web site.

List of pre registered attendees and final list of

attendees both mailed and electronic files.

Onsite Service Center during move-in and move-out.

• Official Service Contractor

Tricord Tradeshow Services is the official service

contractor for this year’s show. For all orders please go to The Exhibitor Kit for MRA

Trade Exhibitors is listed under “Client Log In”, click on

Exhibitor Kit”, scroll down to “Marina Recreation

Association”. The password is mra2007. Click on proceed.

• Advertising Opportunities

Conference Mailers – ACT IMMEDIATELY

There will be 3 mailers sent out over the months of

August, September & October to a list of over 1,000

marinas in the Western States. Each mailer will have

room for 1 full page and one ½ page ad. The cost for

a full page color ad is $700 and ½ page color ad is

$400 for each monthly mailer. Contact Mariann

Timms if you are interested in advertising in one or

all of these mailers, by phone 209.334.0661, fax

209.334.6876 or e-mail:

Program & Seminar Handout Book

If you are interested in placing an ad in the

Conference Program & Seminar Handout book,

please fill out the information on the registration form

to be contacted. Camera-ready art will be due by

September 28, 2007.

Program Advertising Rates

Four Color

Inside Front Cover $725

Inside Back Cover $625

Back Cover $675

Speaker & Daily Schedule Divider $525

(Glossy finish - Full Page Only)

Black Ink Only

Full Page $325

1/2 Page $275

1/4 Page $225

• Companies exhibiting in the show

A list of companies exhibiting at the show can be

found on the MRA website at as

they register. Listing of companies is alphabetical.

• Past exhibiting companies:

The following companies exhibited in 2006:

ADP Lightspeed

ALX Technology

Atlantic-Meeco, Inc.


Bayrisk Insurance Brokers, Inc.

Bellingham Marine

Cal Boating - Dept. of Boating & Waterways

Clausen Engineers

Conrad Forest Products

Eaton Corporation (Marina Power & Lighting)

EMP Industries Inc.

Harrison Dock Builders

Henderson Marine Supply Inc.

HydroHoist Boat Lifts/Fat Cat Sales

Hydro Systems, Inc.


Integrated Metering Systems

KECO, Inc.

Loomis Metals, Inc.

Marina Accessories

MarinaWare, LLC

Moffatt & Nichol

Schrader Co Sales, LLC

Scribble Software

Sea Technology, Ltd.

Separate Systems, Inc.


Signs That Sell


Textron Financial – Marine Finance

Topper Industries, Inc.

TranSystems Corporation

Twin Anchors Marine

U.S. Mooring Systems Inc.

Vertical Yacht Club Development, LLC

Watch Captain

Westmar Marine Insurance Services

Will-Burt Company

• More opportunity to show off your products and


This year’s show will open with a Welcome Reception on

Tuesday evening and close immediately after lunch with

longer breaks between seminars creating more opportunity

for attendees to spend more time in the trade room. Both

lunches will take place in the exhibit hall this year as well.

• Sponsorship Program

The following sponsorships are available and include

receptions, breaks, speakers, and more. If you would

like to co-sponsor an event below, please contact

Mariann Timms.

Tuesday, November 6, 2007

Golf Tournament

Goody Bags – $175

Prizes - $300

Welcome Reception

Cocktails - $2,500

Hours D’oeuvres - $1,700

Wednesday, November 7, 2007

Continental Breakfast - $1,700

Morning Break - $1,200

Afternoon Break - $1,200

Wine Tasting

Santa Barbara Wines - $2,000

Hours D’oeuvres - $1,700

Thursday, November 8, 2007

Continental Breakfast - $1,700

Morning Break - $1,200

Dinner Wine - $1,500

Seminar Sponsorships - $1,000

• Important dates to remember

September 14 – Last day to save $50 per person

September 28 – Camera-ready art for advertising due

October 1 – Booth assignments begin

October 1 – Deadline for program description

October 1 – Deadline for cancellation with 50% refund

October 15 – Deadline for special MRA conference rate

at hotel

November 6 – Exhibitor Move-in

November 8 – Exhibitor Move-out


Contact: Mariann Timms

14900 W. Hwy 12, #D14

Lodi, CA 95242

209.334.0661 fax 209.334.6876

Tuesday, November 6, 2007

10:00 am 13 th Annual Golf Tournament


The 13 th Annual Golf Tournament will be held at:

Sandpiper Golf Club

7925 Hollister Ave.

Santa Barbara, CA 93117

Phone: 805.968.1541

Tournament fee includes green fee, cart, range

balls and a box lunch.


5:00 pm New Member/Attendee Welcome & Orientation

MRA Board of Directors

5:30 pm Welcome Reception in Exhibit Hall

Bar Sponsored by Bellingham Marine


Wednesday, November 7, 2007

7:00 am Registration Desk Opens

Continental Breakfast will be available in the

Exhibit Hall


8:00 am Presidents Welcome & General Membership


8:15 am Benefits of MRA

8:30 am Economic State of the Marina Industry

9:30 am Marina Rebuild, Redesign and Construction - A

Sample Project

10:30 am Break in Exhibit Hall


11:15 am Keynote Speaker

Noon Lunch in Exhibit Hall – Legislative Update

1:30 pm Three topics to choose from:

Topic 1 Customer Service

Topic 2 Financing Your Marina Renovation or


Topic 3 Balancing Antifouling, Water Quality and

Invasive Species Control for California Boats

2:30 pm Break in Exhibit Hall


3:15 pm Three topics to choose from:

Topic 1 50 Years of Funding from Cal Boating

Topic 2 Advertising /Marketing

Topic 3 Abandoned Vessel Removal

4:15 pm Three topics to choose from:

Topic 1 Legal Questions Forum

Topic 2 Store Merchandising

Topic 3 TMDL’s

6:00 pm Wine Tasting in Exhibit Hall

Food Sponsored by Bellingham Marine


Schedule of Events

Thursday, November 8, 2007

7:30 am Continental Breakfast in Exhibit Hall


8:00 am Three topics to choose from:

Topic 1 Marina 101 - Marina Electrical (Part 1)

Topic 2 How to Avoid Common Legal and Financial


Topic 3 Marina 101 – The Paper Trail: Record Keeping

For Marinas (Part 1)

9:00 am Three topics to choose from:

Topic 1 Marina 101 – Policies & Practices (Part 1)

Topic 2 Marina 101 – Marina Electrical (Part 2)

Topic 3 Electrical Meters and Rates

10:00 am Break in Exhibit Hall


10:45 am Three topics to choose from:

Topic 1 Marina 101 – Emergency Response Planning &

Resources (Part 1)

Topic 2 Information Technology

Topic 3 Marina 101 – Policies & Practices (Part 2)

12:00 pm Lunch in Exhibit Hall


1:30 pm Three topics to choose from:

Topic 1 Marina 101 – Policies & Practices (Part 3)

Topic 2 Marina 101 – Maintenance of Dock & Dock


Topic 3 Labor Law Update

2:30 pm Three topics to choose from:

Topic 1 Marina 101 – Emergency Response Planning &

Resources (Part 2)

Topic 2 Marina 101 – The Paper Trail: Record Keeping

For Marinas (Part 2)

Topic 3 Preparing Your Marina for Clean Marina


3:30 pm Three topics to choose from:

Topic 1 Marina 101 – Enhancing the Bottom Line

Topic 2 Houseboat, Motorboat and Jet Ski Rental

Operations: How to Avoid Becoming A

Business of the Past

Topic 3 State of the Marina Industry

4:45 pm Board of Directors Meeting

6:30 pm Cocktail Reception

7:30 pm Awards Dinner


Disclaimer: The speakers, presentations, and presentation times listed on the

Conference program in this brochure may change. MRA cannot guarantee

that all presentations will be included in the conference proceedings.

Exhibit Terms, Rules and Regulations


Application for booth space must be made on the

printed form provided by the Marina Recreation

Association (MRA) and be executed by an

individual who has authority to act for the

applicant (exhibitor). Booth assignments will not

be confirmed without MRA receipt of complete

payment. MRA reserves the absolute right to

reject any application it fees is not applicable to

the scope of the conference.


Each exhibiting company and its employees

agrees to abide by these conditions, it being

understood and agreed that the sole control of the

exhibit hall rests with MRA.


Assignment of exhibit space are based on criteria

described in the “Exhibit Space Assignments”

section of exhibitor prospectus. Preferred booth

location choices and booth separation from

competitors cannot be guaranteed. MRA reserves

the right to change the space assignment after

acceptance of the application should it be

necessary in the best interest of the Exhibition. No

exhibitor shall assign, sublet or share the whole or

any part of his space. Sublease in this use

includes renting, sharing, donating or in any way

allowing another company or person to display or

advertise in an exhibitor's space. It is the

responsibility of the exhibitor to register for,

collect, and report appropriate sales tax.


Payment in full must accompany the Application to

Exhibit. Applications not accompanied by the

appropriate fee will be delayed in procession and

space assignment.


In all cases, exhibitors wishing to insure their

goods must do so at their own expense.


Standard booth equipment (back and side wall

draping, 6’ draped table, side chair and

identification sign) will be provided by MRA for

each exhibitor. No part of any display shall

obstruct the view of adjacent booths. No part of

any display may be over ten feet in height.


Nothing shall be posted on, or tacked, nailed,

screwed or otherwise attached to, columns, walls,

floors or other parts of the hotel or conference hall

exhibit area without permission of MRA and the

proper building authority. Packing, unpacking and

assembly of exhibits shall be done only in

designated areas and in conformity with directions

of the Exhibit Manager or hotel manager. The cost

of cleaning or repairing any damage caused by

the exhibitor, its employees, representatives or

agents to the Trade Show premises will be billed

to and paid by the exhibitor.


The specific requirements as to the time for

installation and dismantling of exhibits are

supplied in the exhibitor prospectus. Such

requirements shall be binding upon the exhibitor

as though fully set forth herein. All displays must

be in place and set up 30 minutes prior to the

official opening of the show. Exhibit removal

prior to the final day’s close of show on

Thursday, November 9, 2006 at 1:30 PM is

strictly forbidden. Space not occupied or set up

by that time may be re-assigned or resold by

Exhibit Manager without obligation on the part of

Exhibit Management for any refund whatsoever.


On behalf of the exhibitors, MRA has designated

official contractors to perform the following

services: drayage, electrical, machinery moving

and erecting, cartage, furniture rental, booth and

floral decorations, signs. MRA assumes no

responsibility or liability for any of the services

performed or materials delivered by the foregoing

persons or parties.


Any exhibitor failing to occupy space contracted

for is not relieved of the obligation to pay for such

space at the full rental price, and MRA shall have

the right to use such space as it sees fit to

eliminate blank space in the exhibit hall, provided

such booth space is not occupied 30 minutes

before the official show opening.


a. Exhibits shall be shown only in the official

exhibit areas as established by the MRA. Neither

the exhibitors nor non-exhibitors shall be

permitted to display articles, equipment or

information concerning services, or movies of

such articles, equipment or services in public

areas, private suites or rooms during the

conference in accordance with prior agreements

between MRA and officials of the hotel.

b. During show hours, each exhibit must be

staffed by a company representative. Booth

attendants shall be dress modestly in good

business taste, and exhibitors and their

representatives shall conduct themselves in a

professional manner at all times. Exhibitors must

be registered for the Trade Show and wear their

show badge at all times.

c. Any surveys must be conducted within the

exhibitors booth space only and must contain the

following disclaimer in print on the survey: “Data in

this survey is not being submitted to or collected

by the Marina Recreation Association” Surveys

require prior written approval from MRA.

d. Exhibitors may visit and observe displays on the

Trade Show floor, if they behave in a courteous

manner and respect the rights of their fellow

exhibitors. Handling display samples, picking up

literature, or taking photographs may be done only

with the permission of the personnel at the subject

display. Entry into another exhibitor’s booth

without permission is not permitted.

e. Exhibitors are not permitted to invite the general

public, including suppliers, to attend as guests.


Exhibitors are reminded that the American with

Disabilities Act ensures equal access to all

participants at MRA events. It is the responsibility

of the exhibitor to make their booth space fully

accessible to those with physical or sight

impairments and to comply with all applicable laws

and regulations, including without limitation the

American with Disabilities Act.


a. Canvassing or distributing any material outside

the exhibitor’s own space is prohibited.

b. The use of billboard advertisements and/or

display of signs outside the exhibit area are


c. The MRA name, insignia, or logotype may not

be used unless permission is given in advance by

MRA. A sample of the medium with proposed use

must be submitted to Exhibit Manager.

d. Distribution of giveaways and product samples

must be requested in writing and approved, in

advance, by MRA Exhibit Management.



In the event of cancellation or relocation of the

conference, due to circumstances within MRA’s

direct control, the liability of MRA shall be limited

to refund of fees paid to MRA by the exhibitor. In

the event MRA has no control over the

cancellation or relocation of any conference, MRA

shall have no liability of any kind but may at its

discretion refund any fees paid by the exhibitor.


Should the exhibitor be unable to occupy and use

the exhibit space contracted for and should MRA

be notified in writing by October 2, 2006, 50% of

all fees paid by the exhibitor to date will be

refunded. No refund of any fees will be made if

cancellation is received after October 2, 2006.



MRA reserves the right to remove from the hotel

or exhibit hall premises any or all of the property of

the exhibitor should the conference be canceled

or relocated or should the exhibitor violate any of

the conditions of the Exhibit Terms, Rules and

Regulations. This right may be exercised without

prior notice and without hearing.


Exhibitor hereby assumes all costs and expenses

arising from Exhibitor’s, agents’ or employees’

incorporation or use during the show of any music,

written material, dramatic rights, inventions or

devices that are the subject of any copyright,

trademark, tradename, patent, franchise or other

contractual or statutory protection.


Any of the following actions by an exhibitor shall

constitute a violation of the conditions of the

Exhibit Terms, Rules and Regulations.

a. Violation of any municipal, state or federal laws,

rules or regulations, including safety codes.

b. Failure to follow the procedures prescribed in

sections 1 through 17.

c. Failure to remove property from the hotel or

exhibit hall upon cancellation or relocation of the



a. The exhibitor assumes the entire responsibility

and liability for losses, damages, and claims

arriving out of injury to himself, his officials, agents

or employees or representatives, or damage to

exhibitor’s displays, equipment, and other property

brought upon the premises of the Hotel and shall

indemnify and hold harmless the Marina

Recreation Association, and their Board of

Directors, agents, the Hotel, agents, servants, and

employees from any and all such losses,

damages, and claims.

b. Special security is NOT provided for the exhibit

area and it is the Exhibitor’s responsibility to

remove all materials, or accept full responsibility

for materials that have been left, when the exhibit

is not staffed.

Certificates of insurance shall be furnished as

soon as possible to MRA if requested prior to or

following the conference.

c. MRA shall not be liable for any failure to deliver

space to an exhibitor or for the loss of allotted

space of an exhibitor who has contracted for

exhibit space under the terms of this agreement, if

nondelivery is due to any one of the following

causes: destruction of or damage to the building

or the exhibit area by fire or act of God, acts of a

public enemy, strikes, the authority of the law, or

any cause beyond its control. MRA will, however,

in the event it is not able to hold an exhibit for any

of the above-named causes, reimburse exhibitors

pro-rata on any booth fee paid, less any and all

legitimate expenses incurred by MRA for

advertising, administration and similar related


For Information Only

Floorplan Subject to Change


1. COMPANY INFORMATION: (Please print clearly or type)



Address City State Zip



Full Conference

Includes: All conference seminars, program & seminar handout book, all meals including

awards dinner, special functions and admission for 1 in exhibit hall for the entire conference.

10 X 8 Booth Includes 6’

draped table, side chair waste

basket & ID sign


1 st Attendee

Additional Attendee

Additional Attendee

Additional Attendee

Additional Attendee


8 X 8 Booth Includes 6’ draped table,

side chair, waste basket & ID sign

One Day (Wednesday or Thursday only)

Includes: All conference seminars, program & seminar handout book, all

meals including awards dinner, special functions and admission for 1 in

exhibit hall for one day only. Either Wednesday or Thursday

Non Exhibiting Trade Member Additional Additional Attendee

Available only after all booth Attendee

One Day

space is filled

$710 $610 $610 $395 $325


4. GUEST INFORMATION: If you have a guest who is not registered for

the conference and would like to participate in golf tournament or Thursday’s

awards dinner, please fill out the following information:

I require special assistance and/or have other special needs.

Contact: Mariann Timms 209.334.0661


Ad Size

Conference Mailer or Program Book










One day




Wed Thu

$ $

Wed Thu

$ $

Wed Thu

$ $

Wed Thu

$ $

Wed Thu

$ $

Awards Golf

Dinner $89 $109

$ $

$ $

# of Times

(mailers only) Black & White Color







6. SPONSORSHIP: (If you are sponsoring a seminar, please list title of seminar)

$ $

Sponsored item Date Price





7. PAYMENT: Fax with credit card information to 209.334.6876. Circle your payment method:

Card Number


Expiration Date




Name as it appears on card:

(Your signature authorizes MRA to charge your credit card for the total amount due)

OR Make check payable to MRA and send along with this form to: MRA, 14900 W. Highway 12, #D14, Lodi, CA 95242

Questions? Contact: Mariann Timms: Phone: 209.334.0661 FAX: 209.334.6876 E-Mail:

8. CANCELLATION POLICY: Should the exhibitor be unable to occupy and use the exhibit space contracted for and should MRA be notified

in writing by October 1, 2007, 50% of all fees paid by the exhibitor to date will be refunded. No refund of any fees will be made if cancellation is

received after October 1, 2007.

9. AGREEMENT: I have read the Exhibit Terms, Rules and Regulations and agree to comply with such. SIGNATURE REQUIRED.

Signature________________________________________ Name______________________________ Date____________



Chances are you’ll be a winner in Santa Barbara!

But you have to pay to play in the opportunity drawing at the 36 th annual Marina

Recreation Association Conference. Ticket sales are limited: $50 per ticket. Each

ticket gives you a chance of winning one our fabulous prizes:

• Grand Prize – 50/50 cash prize up to $5,000 (1 chance per purchase)

• Great get-aways that include accommodations and local attractions in San Diego,

Lake Tahoe, San Francisco, Big Bear Lake, and the Delta. (25 chances to win)

You decide what you want to play for in our “Pick Your Get-Away” drawing.

You don’t even have to be there to win!

Support the MRA by buying your ticket today!

Buy your chance to win now! Fill out this form and mail it in with your registration.


# of tickets_________ at $50 per ticket

Payment (check one) ____ process on credit card with my registration

____ put on my credit card

circle #_____________________________________________, exp_______


____ check enclosed

Complete remainder only if not registering for the MRA Conference



Phone ______________________________________________________________________

Enclose with registration or mail no later than October 15 th to

Mariann Timms • MRA • 14900 West Highway 12, #D14 • Lodi, CA 95242.

Or fax completed form to 209.334.6876 no later than October 15 th

37th Annual MRA

Educational Conference & Trade Show

Paradise Point Resort

San Diego, CA

November 4 - 6, 2008

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