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Your Call annual report 2012 - Blackburn with Darwen Borough ...

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Overview of the campaign<br />

L-R Jayne, Jack and Chris get ready to start work in the rain at the <strong>Your</strong> <strong>Call</strong> clean up at St James Cemetery, Stopes Brow, Lower <strong>Darwen</strong>.<br />

<strong>Your</strong> <strong>Call</strong> was launched in November 2011.<br />

It was set-up as a response to the unprecedented budget cuts<br />

the Council had to make because of funding reductions.<br />

The severe cuts meant the Council could no longer try to solve<br />

every problem the borough faced on its own. It needed the<br />

help of residents to make neighbourhoods cleaner, greener,<br />

safer and more prosperous.<br />

Residents told the Council clearly that they wanted to get more<br />

involved in making their communities a better place. Indeed,<br />

many residents were already doing so.<br />

Many said they were happy to get out there and do their bit but<br />

sometimes lacked the resources to get projects off the ground.<br />

One of the clearest examples of how <strong>Your</strong> <strong>Call</strong> works is the<br />

success of the environmental part of the campaign.<br />

<strong>Your</strong> <strong>Call</strong> provides tools, equipment, health and safety advice<br />

and guidance and waste removal.<br />

Since 2011, 3545 volunteers have taken part in 118<br />

environmental improvement activities.<br />

Activities have included back street clean-ups, litter picks, grass<br />

cutting and hedge trimming.<br />

Other <strong>Your</strong> <strong>Call</strong> successes include the increase in the number<br />

of winter squads, which has doubled since they started in<br />

November 2011.<br />

In total, nearly 5000 volunteers have taken part in <strong>Your</strong> <strong>Call</strong>.<br />

One important aspect of the <strong>Your</strong> <strong>Call</strong> campaign is for the<br />

Council to continue to listen to residents about their priorities<br />

and their ideas to make their neighbourhoods better places.<br />

In August <strong>2012</strong>, the leader of the Council took part in a special<br />

consultation event which saw a black cab complete <strong>with</strong> a<br />

video diary room parked in <strong>Blackburn</strong> and <strong>Darwen</strong>.<br />

On the day 46 residents filled in the feedback cards whilst a<br />

further 24 gave their comments to the ‘cabcam’. The videodiary<br />

style comments have been made into a YouTube video<br />

and uploaded to the Council website. More than 30 feedback<br />

cards were also taken away by residents to fill-in and return at<br />

a later date.<br />

The main topics for discussion <strong>with</strong> residents were about<br />

litter, highways issues, dog fouling and suggestions for youth<br />

activities.<br />

Another example of this continued listening is the <strong>Your</strong> <strong>Call</strong>,<br />

<strong>Your</strong> Agenda meetings which has seen young people and<br />

children meet up <strong>with</strong> the Council leader to set the agenda and<br />

talk about issues important to them.<br />

Last November, the campaign was named Community<br />

Initiative of the Year at the UK Public Sector Awards – national<br />

recognition of residents who have been taking action to make<br />

a real difference in their communities.<br />

<strong>Your</strong> <strong>Call</strong> in numbers<br />

118<br />

33<br />

5000<br />

10%<br />

Clean ups since 2011<br />

other events such as dog solutions workshops<br />

volunteers taken part in your call activities<br />

increase in the number of residents who said they<br />

have volunteered. Increase in the last 12 months (Figures<br />

taken from the 2011 & <strong>2012</strong> resident’s survey).

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