3D anatomy online at anatomy.tv. The ultimate ... - Primal Pictures

Autumn 2010
ANATOMY.TV
AT THE HEART OF MEDICAL EDUCATION
Used in
hundreds of
institutions
worldwide!
www.anatomy.tv

www.AnAtomY.tV the ultimate online 3d anatomy teaching resource, reference and revision aid for students
Used in hundreds of institutions worldwide,
www.anatomy.tv provides you with a
comprehensive interactive package for any
anatomy-based course from basic to degree level,
and beyond...
There are a number of packages to suit a huge
range of courses – our growing range of titles
covers anatomy for every region of the body plus
specialised titles that focus on muscle function,
injuries, dentistry, urology and more.
Primal Picture’s intuitive, interactive functions
allow you to rotate any anatomical view 360°, add/
remove layers of anatomy and label any visible
structure.
Many titles also contain links to dissections slides,
illustrations, video clips, MRI and animations.
‘Our students have been so fascinated with
the Primal Anatomy that some have stayed
up half the night studying the images and
linking back and forth to the text...the ability
to ‘dissect’ with a mouse click makes learning
anatomy fun and efficient’
david Johnson oUHsc dept rehab
science, oklahoma city
• Put learning or teaching in perspective by
rotating 3D models and adding or removing
layers of anatomy
• Make anatomy easier to understand and
remember by using 3D images in context
rather than flat 2D images
• Comprehensive packages available for all
courses, whether you teach regionally or by
system
• Use images and animations in your lectures
or presentations, royalty free!
How does mUlti User
licensing work?
Primal multi user licenses are available online
via www.anatomy.tv – the content is made
available via a login and password or a specific
IP address. We are also Athens and Shibboleth
authenticated.
We base the license on a maximum number
of concurrent users with a minimum license
of 5 or 10 concurrent users depending on the
package – in practice this would allow a much
larger total number of users to access the
software.
We can supply regular usage statistics so you
can monitor the level of use at any time.
Licenses are available to purchase based on
an annual fee. If you are able to commit to a
3 year license, payable annually, we hold the
annual license fee for that period which can
help with budgeting - if the license is for a year
at a time the price may be reviewed each year.
3d Human Anatomy: regional edition
9 highly detailed interactive 3D models of the Head and
Neck, Spine, Shoulder, Hand, Thorax and Abdomen,
Pelvis and Perineum, Hip, Knee, Foot and Ankle.
In addition to 3D anatomy, the title also contains 3D
cross sections with MRI correlations and detailed text
linked to dissection slides, video clips and animations.
3d Human Anatomy: systemic edition
A comprehensive product that covers human anatomy
system by system including: Anatomical language;
Musculoskeletal system; Cardiovascular system;
Lymphatic system; Nervous Tissue; Central Nervous
system; Peripheral Nervous system; Endocrine
System; Respiratory system; Digestive system;
Hepatic system; Urinary system; Reproductive system;
Integumentary system.
interactive Functional Anatomy
The main focus of the content is normal muscle
function. The core of the product is a collection of
interactive 3D animations that you can move and
manipulate with your mouse.
The animated 3D models can be rotated and moved to
show the function of agonist and antagonist muscles
during common movements such as raising arms,
bending, flexion of spine and neck etc.
sports injuries series
(3 titles; Shoulder, Knee, Foot and Ankle)
This title has a focus on diagnosis, treatment and
rehabilitation of common, acute and overuse injuries
of the knee, shoulder and lower extremity. The Sports
Injuries Series also includes detailed and fully labeled
3D anatomy models of the knee, shoulder and foot
and ankle including all structures and vessels.
specialist titles
3d Head and neck for dentistry
View clear, detailed and accurate 3D modeling of the key
anatomy for dentistry. Choose from over 100 3D views
of head, neck, face, oral and nasal cavities, dentition,
individual teeth in 3D and cross section, nerves, larynx
and pharynx, sinuses, eye, brain and more.
Specialised clinical content includes 3D views of
progressive dental conditions such as caries and
gingivitis and detailed and interactive 3D nerve views
of intraoral injections.
3d Head and neck with special
senses and Basic neuroanatomy
An interactive resource that gives you access to
stunning 3D computer graphic modeling of the head,
neck, face, larynx and pharynx, external, middle and
inner ear, orbit and eyes, oral and nasal cavities, teeth,
tongue, sinuses, cervical plexus, brachial plexus, plus
an interactive laryngoscopic view down the trachea.
Plus, you can also choose from 10 detailed 3D views of
the brain and 13 views of cranial nerves.
Anatomy for Acupuncture
This unique resource is aimed at both the acupuncture
practitioner and student. You can see in full 3D
the positions of 88 of the most commonly used
acupuncture points and the 3D anatomy of their needle
passage. Anatomical alerts are provided for points
where damage could be caused by wrong direction or
depth of insertion. A further 324 named needle points
can be highlighted in position on the 3D model.
surgery titles
Axillary surgery – Contents include 3D models of
the axilla, incorporating specialized views, illustrations,
lymph flow animations and a vast selection of narrated
surgery videos.
interactive knee surgery edition – Detailed,
accurate 3D modelling of the knee supplemented
by comprehensive text, MRI, clinical and dissection
slides, illustrations and animations.
Podiatric medicine and surgery – Complete
and interactive 3D modelling of the foot and ankle.
Includes surgical slides, videos and 3D animations of
key surgical procedures described in the text.
Also available:
Primary knee Arthroplasty
Primary Hip Arthroplasty
translated titles
Interaktive Funktionelle Anatomie (see Interactive
Functional Anatomy above)
Anatomie Fonctionelle Interactive (see Interactive
Functional Anatomy above)
therapy titles
Hand therapy edition 1.1 – The title
incorporates a remarkable 3D model of the hand and
forearm, and a wealth of information on pathologies
and therapeutic procedures. The 3D model derived
from high resolution MRI scans of a cadaveric upper
limb forms the core of Hand Therapy.
Anatomy trains – Bringing Tom Myer’s concept
to life in visually memorable 3D. A high resolution
interactive 3D model of human musculature - with the
anatomy train lines, tracks, and stations – providing a
unique map of the major myofascial continuities in the
human body.
Also available:
Anatomy for Pilates:
new and coming soon
new 3d Anatomy for speech language
Pathology – Combining detailed and accurate 3D
anatomy with extensive clinical content including
illustrations, voiced slides, animations of phonetics,
and mechanisms of swallowing.
new 3d real-time viewer for dentistry
– Adds a new level of user interaction to our detailed
3D model of the head, face and jaw. Interact with the
model in real time – click and rotate, zoom in/out,
choose which structures are added, removed, made
transparent or viewed in isolation. Create your own
bespoke images.
coming soon! 3d Anatomy for
otolaryngology Head & neck surgery
– Highly detailed and accurate interactive anatomy
including all the anatomy of the head, neck and face
from bone to skin plus specialized views of the oral
and nasal cavities and ear. Anatomy is given clinical
relevance in an extensive conditions section covering
history taking, clinical and functional correlates.
coming soon! 3d Anatomy for dental
Hygiene – Fantastic interactive 3D modeling of the
head, neck, face, jaw, oral cavity and teeth (showing
cusps, grooves, pits, ridges and roots). Includes
clinical topics section with text, relevant slides and
animated sequences.
student subscriptions are also available. Please contact us for more details.

There is a selection of packages to suit every course
We have a pre-set group of packages based on our most popular titles. Bespoke packages are also available,
pricing on request.
ANATOMY PREMIER LIBRARY PACKAGE
With access to all of our most popular titles, this comprehensive package
includes a huge range of content covering highly detailed 3D anatomy both
regional and systemic, functional anatomy, sports injuries, therapy and more.
Includes:
3D Human Anatomy: Regional Edition Specialist titles
3D Human Anatomy: Systemic Edition Surgery titles
Interactive Functional Anatomy Therapy titles
Sports injuries Series
Translated titles
Number of
concurrent users $ £ €
10 $24,200 £11,892 €17,240
15 $29,150 £14,324 €20,769
20 $35,200 £29,945 €43,420
ANATOMY PLUS: PLATIMUM PACKAGE – REGIONAL
Package includes:
3D Human Anatomy: Regional Edition
Interactive Functional Anatomy
Sports Injuries Series
Surgery titles
ANATOMY PLUS: PLATINUM PACKAGE – SYSTEMIC
3D Human Anatomy: Systemic Edition
Interactive Functional Anatomy
Sports Injuries Series
Surgery titles
ANATOMY PLUS: GOLD PACKAGE – REGIONAL
3D Human Anatomy: Regional Edition
Interactive Functional Anatomy
ANATOMY PLUS: GOLD PACKAGE – SYSTEMIC
3D Human Anatomy: Systemic Edition
Interactive Functional Anatomy
Pricing of Platinum Packages
Number of
concurrent users $ £ €
5 $7,590 £3,729 €5,400
10 $12,903 £6,340 €9,193
15 $18,216 £8,950 €12,977
20 $21,252 £10,445 €15,145
Pricing of Gold Packages
Number of
concurrent users $ £ €
5 $6,138 £3,016 €4,743
10 $10,434 £5,127 €7,434
15 $14,731 £7,238 €10,495
20 $17,186 £8,445 €12,245
ANATOMY PLUS: SILVER PACKAGE – REGIONAL
3D Human Anatomy: Regional Edition
ANATOMY PLUS: SILVER PACKAGE – SYSTEMIC
3D Human Anatomy: Systemic Edition
Pricing of Silver Packages
Number of
concurrent users $ £ €
5 $4,818 £2,367 €3,432
10 $8,190 £4,025 €5,836
15 $11,563 £5,682 €8,238
20 $13,490 £6,630 €9,613
SPORTS THERAPY PACKAGE
Interactive Functional Anatomy
Sports Injuries Series
Therapy titles
Prices valid until 31 st December 2010
Prices exclude VAT which will be added where applicable.
Packages are available to more than 20 concurrent users. Individual titles are also available as multi user subscriptions.
Please contact us for more details and pricing: pat@primalpictures.com
Pricing of Sports Therapy Package
Number of
concurrent users $ £ €
5 $3,960 £1,945 €2,820
10 $6,732 £3,308 €4,796
15 $9,504 £4,670 €6,771
20 $11,088 £5,448 €7,899
For details of our new Anatomy and Physiology titles go to
Head Office
Primal Pictures Ltd
4th Floor Tennyson House, 159-165 Great Portland Street,
London W1W 5PA. United Kingdom
Try before you buy with a free online
trial at www.anatomy.tv
Telephone: +44 (0) 20 7637 1010 Fax: +44 (0) 20 7636 7776
TOLL FREE USA order line 800 716 2475 USA e-fax: 1-415 366 1679
Email: sam@primalpictures.com
www.primalpictures.com