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<strong>GOLF</strong> <strong>FITNESS</strong><br />
The #1 Way Pros Get Fit.<br />
CYBEX is not only the leader in high performance strength training<br />
and cardio equipment, it’s the only brand endorsed by golf legend<br />
and fitness fanatic Greg Norman, who has personally worked out<br />
on CYBEX products for the past 15 years. It’s also the exclusive brand<br />
selected by the PGA Tour and its players for its fitness trailers—to<br />
help them stay fit and injury free.<br />
Now your members can get fit for golf and life the same way the<br />
pros do—by adding a CYBEX Golf Fitness Center to your country<br />
club. Our Sweet Spot program includes recommended fitness center<br />
layout, equipment selection, exercise regimens, and communications<br />
strategies to engage and motivate your members—before and after<br />
you launch your CYBEX Golf Fitness Center.<br />
“Our PGA Tour Players have come<br />
to expect the very best in fitness<br />
equipment both on site at PGA<br />
Tour events and in their everyday<br />
lives. The CYBEX equipment we<br />
offer them for their exclusive<br />
use here at the TPC Sawgrass<br />
certainly meets their high and<br />
exacting standards.”<br />
TPC Sawgrass<br />
Ponte Vedra Beach, FL<br />
CYBEX <strong>GOLF</strong> <strong>FITNESS</strong><br />
AT A GLANCE<br />
• Build revenue, build loyalty, and build muscle with a CYBEX<br />
Golf Fitness Center at your club.<br />
• Generate revenue all year round, not just during golf season.<br />
• Get the jump on other clubs in the race to attract new, younger<br />
members who look at golf as a sport, not just a game.
Physical Fitness for your members.<br />
Fiscal fitness for your club.<br />
Why a CYBEX Golf<br />
Fitness Center?<br />
• Country club members surveyed for<br />
the Winter 2009 McMahon Group<br />
ClubTrends report named fitness<br />
as the third most-important club<br />
amenity, just behind golf and dining.<br />
• Generate incremental revenue<br />
every time a member comes in<br />
for a workout—from food and<br />
beverage sales, pro shop<br />
purchases and other services.<br />
• Produce a steady stream of income<br />
by offering fitness memberships for<br />
a fraction of the price of commercial<br />
fitness clubs.<br />
What makes CYBEX different.<br />
• CYBEX Sweet Spot is a dynamic,<br />
all-in-one program that includes<br />
everything you need to get off to<br />
a fast start and keep your members<br />
coming back for more. We work<br />
with you month after month to fuel<br />
the success of your CYBEX Golf<br />
Fitness Center.<br />
• Free Club Fitting. Our breakthrough,<br />
all-in-one program offers you<br />
Sweet Spot packages to fit your club’s<br />
membership size, available fitness<br />
space, and budget. We work closely<br />
with you, your board, and your golf<br />
pro to determine which is the right<br />
fit for you and your members.<br />
• CYBEX Capital offers “Winter<br />
Rules” and “Year Round Play”<br />
financing options to help fund<br />
installations and meet your club’s<br />
specific financial and cash flow<br />
needs. The monthly investment<br />
can be as low as $.85 per member.<br />
How CYBEX supports you.<br />
• Get our Front Nine and Back Nine<br />
exercise regimens designed by the<br />
CYBEX Institute for Exercise<br />
Science—for golfers and general<br />
members alike.<br />
• CYBEX will help you introduce your<br />
CYBEX Golf Fitness Center to members<br />
with a spirited and informative<br />
launch event and training seminar led<br />
by a CYBEX fitness trainer.<br />
• Personalize your CYBEX Golf Fitness<br />
Center and build your brand awareness<br />
by embroidering your club’s<br />
logo on your fitness equipment’s<br />
upholstery and custom painting<br />
your weight and cardio machines<br />
to match the décor of your club.<br />
Visit www.cybexgolf.com<br />
or call +1-877-462-9239<br />
to learn more.<br />
“The Olympic Club’s Lakeside<br />
Country Club and Golf Facility<br />
installed CYBEX equipment which<br />
comprises the Sweet Spot 500 Golf<br />
Training Program in January 2010.<br />
The response from the membership<br />
has been overwhelmingly positive.<br />
The continued support from the<br />
CYBEX staff has been excellent. We<br />
are very happy with our selection.”<br />
The Olympic Club<br />
San Francisco, CA<br />
Sweet Spot 1500<br />
Cybex is the only BRAND OF fitness EQUIPMENT that has<br />
partnered with the club manager’s association of america<br />
(CMAA). WE ARE PROUD TO BE a CORPORATE silver partner.<br />
©2010, CYBEX International, All rights reserved. ML-23029, Golf Fitness Brochure. Specifications subject to change 07/10. *Actual color may differ from samples shown.<br />
WORLD HEADQUARTERS<br />
10 Trotter Drive • Medway • MA 02053 USA<br />
T +1.508.533.4300 • F +1.508.533.5500<br />
www.cybexintl.com<br />
CYBEX INTERNATIONAL UK LTD<br />
Oak Tree House • Atherstone Road<br />
Measham • Derbyshire • DE12 7EL UK<br />
T +44.845.606.0228 • F +44.845.606.0227<br />
Serious about fitness.