January - Stylist and Salon Newspapers
January - Stylist and Salon Newspapers
January - Stylist and Salon Newspapers
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In this issue...<br />
6<br />
7<br />
8<br />
Beauty Business Buzz<br />
Owning a business is like any<br />
other long-term commitment<br />
<strong>and</strong> you should be both nervous<br />
<strong>and</strong> excited about embarking on<br />
this journey. If you have not reevaluated<br />
your business plan in<br />
the last few years – it is time.<br />
Esthetic Endeavors<br />
Start-up businesses are much<br />
like raising a child from birth<br />
to adulthood with all the stress<br />
<strong>and</strong> challenges. Read Judith<br />
Culp’s article on tips to help your<br />
business endure <strong>and</strong> be more<br />
profitable.<br />
The Nail Extension<br />
It is important to know that<br />
basic skills provide the foundation<br />
for our services, as beauty<br />
professionals. Without mastering<br />
these basic skills, it is possible<br />
that our clients could do a better<br />
job, even as amateurs.<br />
Grow Your Passion . . . . . . . . . 2<br />
Blue Highways . . . . . . . . . . . 4<br />
The Mane Objective. . . . . . . . 5<br />
Beauty Business Buzz . . . . . . . 6<br />
Esthetic Endeavors . . . . . . . . 7<br />
The Nail Extension . . . . . . . . . 8<br />
Off the Top. . . . . . . . . . . . . 10<br />
Were Still in Business . . . . . . 10<br />
Texas TDLR News. . . . . . . . . 11<br />
Classifieds . . . . . . . . . . . 12-13<br />
What You Don’t Know Will Cost 14<br />
Calendar . . . . . . . . . . . . . . 14<br />
What’s New in the Market . . . 15<br />
On the cover...<br />
Wella Professionals<br />
Trend Vision 2011<br />
With the outst<strong>and</strong>ing talents<br />
of Wella Professionals Global<br />
Creative Directors Eugene<br />
Souleiman <strong>and</strong> Josh Wood,<br />
Wella Professionals unveil Trend<br />
Vision 2011 – an exciting <strong>and</strong><br />
dynamic portfolio of trends that will set the pace for next season.<br />
Renowned <strong>and</strong> respected as two of the industries’ shining stars,<br />
they make an inspiring <strong>and</strong> inspirational duo working alongside<br />
the Wella Professionals Creative Team.<br />
4 | JANUARY 2011 | TEXAS STYLIST & SALON<br />
Reflection <strong>and</strong> Progression<br />
Blue Highways<br />
Jerry Tyler<br />
Towards the end of each year, I like to<br />
take a moment to reflect.<br />
The year always seems to wind down differently<br />
than how I had imagined at its start.<br />
One of my favorite quotes is, “Yesterday’s<br />
the past, tomorrow’s the future, but today is a gift.<br />
That’s why it’s called the present.” – Bill Keane.<br />
Each new day or New Year gives us the<br />
opportunity to take stock of the lessons we<br />
have learned. We can apply these learned<br />
lessons today as a “pay it forward” toward a<br />
different future.<br />
Many of the tried <strong>and</strong> true ways of dealing<br />
with life <strong>and</strong> business have been forever<br />
changed by recent economic conditions. The<br />
key to realizing true abundance is to see the<br />
world around us through new eyes, <strong>and</strong> then<br />
to act on our vision to improve our world.<br />
To some, looking at things from a different<br />
perspective may seem uncomfortable at<br />
first. We may even experience some pain or<br />
uneasiness in this new process. After all, as we<br />
flex our new muscles <strong>and</strong> move in new directions,<br />
we may experience “growing pains.”<br />
I enjoy visiting beauty schools, colleges <strong>and</strong><br />
salon academies. My experience in speaking <strong>and</strong><br />
mentoring our new beauty industry professionals<br />
has helped me see a change in the l<strong>and</strong>scape<br />
as who is entering our industry, <strong>and</strong> why.<br />
The largest growing portion is those<br />
who are leaving corporate America <strong>and</strong> are<br />
embracing our profession as a second or third<br />
career path. They can see, while we are not<br />
recession proof, we are definitely recession<br />
resistant. They also see our industry’s uncanny<br />
ability to adapt <strong>and</strong> even grow in these<br />
challenging times.<br />
What these new industry professionals<br />
add to our artistry <strong>and</strong> technical skills is their<br />
business <strong>and</strong> corporate backgrounds, as well<br />
as their education. While this is a new <strong>and</strong><br />
challenging next chapter in the book of their<br />
lives, they are not starting over, but taking<br />
the next big step in the path to a higher level.<br />
So many of them have become disillusioned<br />
by the lack of personal <strong>and</strong> professional<br />
fulfillment in corporate America. They see a<br />
potential for growth in our industry, as well as<br />
an opportunity for a more fruitful <strong>and</strong> meaningful<br />
result for their efforts.<br />
What they see in this career path is the<br />
result of years of hard work <strong>and</strong> evolution of<br />
our industry as a whole. They are benefiting<br />
from what many in our industry worked for<br />
years to attain.<br />
So much of what we do is driven by<br />
creativity <strong>and</strong> artistry, <strong>and</strong> this may be the one<br />
area that eluded them in their past pursuits.<br />
Allowing passion to drive them towards their<br />
desired goals is an attractive proposition, <strong>and</strong>,<br />
after all, it is passion that has always driven<br />
our industry.<br />
It seems that whenever we hit a dead end,<br />
it forces us to take stock of how we got lost<br />
in the first place. It is usually because of a<br />
lack or loss of passion for what we are trying<br />
to achieve. Possibly, we lost our love for the<br />
goal we were trying to attain. Passion is the<br />
purpose behind the true rewards we all seek.<br />
While the future remains unseen, we<br />
strive to reach the goals that lay before us. We<br />
can be certain that, if we treat each day as a<br />
new beginning <strong>and</strong> act accordingly, we will<br />
move towards our goals. By building on the<br />
lessons learned from the past, we, along with<br />
our new colleagues, can create an abundant<br />
present <strong>and</strong> future, both personally <strong>and</strong><br />
professionally.<br />
Jerry Tyler’s column Blue Highways is his “Road Less Traveled” perspective<br />
on the solutions <strong>and</strong> challenges facing the beauty industry. Jerry Tyler has<br />
been a stylist since 1975 serving as the former artistic director for Vidal<br />
Sassoon Academy <strong>and</strong> currently as Director of Industry Relations for Carlton<br />
Hair salons. He is also a licensed cosmetology instructor <strong>and</strong> has served as<br />
President of the California State Board of Barbering <strong>and</strong> Cosmetology.<br />
READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE!<br />
View this article <strong>and</strong> more at www.stylistnewspapers.com<br />
ARE YOU LOOKING FOR LOCAL BEAUTY NEWS?<br />
NEW! Regional News Only Available Online<br />
www.stylistnewspapers.com<br />
• Local <strong>Salon</strong> Profiles <strong>and</strong> Events<br />
• Beauty School Happenings<br />
• Educational Events<br />
• Distributor News<br />
• <strong>and</strong> more...<br />
www.<strong>Stylist</strong><strong>Newspapers</strong>.com<br />
Now with More Value for Your Advertising Dollar<br />
Texas <strong>Stylist</strong> & <strong>Salon</strong><br />
Volume 5, Number 6, Issue 54<br />
<strong>January</strong> 2011<br />
Published monthly by<br />
Holl<strong>and</strong> Graphics, Inc.<br />
1750 SW Skyline Blvd., Suite 24<br />
Portl<strong>and</strong> OR 97221<br />
Toll-free (888) 297-7010<br />
or (503) 297-7010<br />
Fax (503) 297-7022<br />
E-mail: editor@stylistnewspapers.com<br />
Web site: www.stylistnewspapers.com<br />
Publisher<br />
Holl<strong>and</strong> Graphics, Inc.<br />
Managing Editor<br />
Lisa Kind<br />
Production Manager Joel Holl<strong>and</strong><br />
Advertising Director Marcy Avenson<br />
Classified Sales<br />
Kelly Smith<br />
Contributing Writers:<br />
Judy Culp, Jerry Tyler, Jaime Schrabeck,<br />
Charlene Abretske, Neil Ducoff, Marco Pelusi,<br />
Kimberly Johnson, Jeff Pulford, Michael Bell,<br />
Ken Cassidy, Damien Carney<br />
Texas Department of<br />
Licensing <strong>and</strong> Regulation<br />
Susan Stanford, Public Information Officer<br />
TEXAS STYLIST & SALON is mailed free of charge<br />
to licensed salons, barbershops, beauty schools,<br />
distributors <strong>and</strong> manufacturers in Texas. Circulation is<br />
restricted to members of the beauty <strong>and</strong> barber profession,<br />
its suppliers <strong>and</strong> students.<br />
CONTRIBUTIONS OF PHOTOS, ARTICLES, etc.,<br />
are welcome. Payment offered only when arrangements<br />
are made in writing in advance with the editor/<br />
publisher.<br />
ALL MATERIAL COPYRIGHT 2011 by Holl<strong>and</strong><br />
Graphics, Inc. <strong>and</strong>/or the bylined authors or photographers.<br />
No part of this publication may be reproduced,<br />
stored in a retrieval system, or transmitted, in any form,<br />
or by any means, electronic, mechanical, photocopying,<br />
recording or otherwise, without the prior permission of<br />
the publisher.<br />
OPINIONS AND ENDORSEMENTS herein are<br />
the sole responsibility of the writers or advertisers<br />
<strong>and</strong> do not necessarily represent the opinions of the<br />
publisher or the State Boards of each state. Publication<br />
of advertising contained herein does not constitute<br />
endorsement. Columns are the opinions of the writers<br />
<strong>and</strong> not those of the publisher. Texas <strong>Stylist</strong> & <strong>Salon</strong> assumes<br />
no responsibility for the claims of any advertiser<br />
in their paid advertising nor in the promotional material<br />
they provide either orally or in writing. Advertising<br />
does not imply that the paper will provide any editorial<br />
coverage, photos, calendar mention, or any other space<br />
or consideration other than actual space purchased. All<br />
advertising must be paid in advance of publication in<br />
lieu of prior arrangements. Invoices paid after terms<br />
will be subject to a 2.5% per month service charge.<br />
Delinquent invoices may be subject to a h<strong>and</strong>ling fee<br />
of 25%. Published rates are net. Agencies add 15% for<br />
gross cost. No Agency discounts. In the event a suit or<br />
action is brought to collect amounts due Texas <strong>Stylist</strong> &<br />
<strong>Salon</strong> shall be entitled to recover attorney fees <strong>and</strong> costs<br />
incurred.<br />
ADDITIONAL OR OUT-OF-STATE SUBSCRIP-<br />
TIONS: For a one year subscription, send name,<br />
address <strong>and</strong> zip with check for $20 payable to HOL-<br />
LAND GRAPHICS, INC. to Subscriptions, Texas<br />
<strong>Stylist</strong>, 1750 SW Skyline Blvd., Suite 24, Portl<strong>and</strong>, OR<br />
97221. Address changes require old mailing label.