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IMPACT OF THE<br />

EU SUGAR REGIME ON BCCCA<br />

MEMBER COMPANIES<br />

Agri-food economic and policy analysis


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

IMPACT OF THE<br />

EU SUGAR REGIME ON BCCCA<br />

MEMBER COMPANIES<br />

Report for<br />

Biscuit Cake Chocolate and<br />

Confectionery Association<br />

Submitted by<br />

<strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> Ltd.<br />

Centre for European Agricultural Studies<br />

Imperial College at Wye<br />

Wye, Ashford<br />

Kent. TN25 5AH<br />

Telephone: *44 (0)1233 812181<br />

Fax: *44 (0)1233 813309<br />

E-mail: info@ceasc.com<br />

http://www.ceasc.com/<br />

<strong>2205</strong>/CC/June 2005


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Acknowledgements<br />

This <strong>report</strong> was prepared by Conrad Caspari and Dr Edward Oliver of <strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> 1 at the<br />

Centre for European Agricultural Studies, Imperial College London (Wye Campus), UK and at the<br />

Bureau Européen de Recherches in Brussels, Belgium. We would like to thank all those who<br />

provided valuable background information and support in the preparation of this document.<br />

1<br />

<strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> is a joint venture between Imperial College London (University of London) and <strong>Agra</strong> Informa ltd (part of T&F<br />

Informa plc), and was established at the Bureau Européen de Recherches in Brussels in 1973 and at Imperial College London’s Centre for<br />

European Agricultural Studies in Wye in 1986. It has now been providing specialist advice and analysis for companies and institutions in the<br />

fields of agriculture, food and drink, rural development, environment and trade for over thirty years.<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Contents<br />

S1. EXECUTIVE SUMMARY............................................................................................................................V<br />

1. INTRODUCTION AND OBJECTIVES......................................................................................................... 1<br />

1.1. INTRODUCTION............................................................................................................................................. 1<br />

1.2. OBJECTIVE.................................................................................................................................................... 1<br />

1.3. STRUCTURE OF THE REPORT ......................................................................................................................... 1<br />

PART A: IMPACT OF THE EU SUGAR REGIME ON THE UK BISCUIT, CAKE, CHOCOLATE<br />

AND CONFECTIONERY MANUFACTURING SECTOR............................................................................. 3<br />

2. OVERVIEW OF THE CURRENT EU SUGAR REGIME........................................................................... 5<br />

3. IMPACT OF THE EU SUGAR REGIME ON THE UK BCCC SECTOR................................................. 9<br />

3.1. IMPACT OF THE CMO FOR SUGAR ON THE EU AND UK INDUSTRIAL USER SUGAR PRICES............................ 9<br />

3.1.1. Impact of the CMO for sugar on the EU sugar price for industrial users............................................ 9<br />

3.1.2. Impact of the CMO for sugar on the sugar price for UK industrial users ......................................... 11<br />

3.2. IMPACT OF THE CMO FOR SUGAR ON UK BCCC PRODUCTION, CONSUMPTION AND TRADE...................... 17<br />

3.3. IMPACT OF THE CMO FOR SUGAR ON UK BCCC EMPLOYMENT................................................................ 23<br />

3.4. CONCLUSIONS ............................................................................................................................................ 27<br />

PART B: LIKELY FUTURE IMPACT OF THE EU SUGAR REGIME ON THE UK BISCUIT, CAKE,<br />

CHOCOLATE AND CONFECTIONERY MANUFACTURING SECTOR ................................................ 29<br />

4. REFORM OF THE EU SUGAR REGIME.................................................................................................. 31<br />

4.1. OPTIONS FOR THE REFORM OF THE CMO FOR SUGAR................................................................................. 31<br />

4.2. TIMETABLE FOR REFORM............................................................................................................................ 32<br />

5. IMPACT OF THE REFORM OPTIONS ON THE UK BCCC SECTOR ................................................ 33<br />

5.1. IMPACT OF THE REFORM OPTIONS ON THE EU SUGAR SECTOR AND ITS IMPLICATIONS FOR THE UK BCCC<br />

SECTOR.............................................................................................................................................................. 33<br />

5.1.1. Impact of the ‘status quo’ reform option............................................................................................ 34<br />

5.1.2. Impact of the ‘fixed quota’ reform option .......................................................................................... 37<br />

5.1.3. Impact of the ‘price reduction’ reform option.................................................................................... 39<br />

5.1.4. Impact of the ‘liberalisation’ reform option....................................................................................... 42<br />

5.2. CONCLUSIONS ............................................................................................................................................ 45<br />

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S1. Executive Summary<br />

S1.1. Objective of the research<br />

The current EU sugar regime, which has remained largely unchanged since its inception in 1968,<br />

expires in June 2006. The European Commission is currently in the process of preparing a new<br />

proposal to reform the EU sugar regime, which is due to be published in June 2005. This research<br />

provides an objective analysis of the impact of the current EU sugar regime on one of the UK<br />

industrial sugar using sectors (namely biscuit, cake, chocolate and confectionery (BCCC)<br />

manufacturing companies) and assesses the likely impact of a number of possible reform options on<br />

the commercial viability of the sector.<br />

Impact of the current EU sugar regime<br />

The Common Market Organisation (CMO) for sugar has had an important impact on the price of<br />

sugar for industrial use. As a result of the CMO, sugar using industries in the EU have to buy sugar<br />

at a relatively high price compared to prices on the world market. The CMO for sugar largely<br />

isolates the EU sugar market via high import duties on sugar.<br />

As a result of the generally higher internal EU price for sugar, a system of export refunds maintains a<br />

reasonably level playing field for EU industrial sugar users when exporting onto the world market by<br />

compensating them for the higher sugar procurement price vis-à-vis non-EU manufacturers.<br />

However, for EU exporters of Non-Annex 1 (i.e. further processed) sugar containing products, it is<br />

acknowledged that these export refunds do not entirely cover the difference between EU market<br />

and world market prices. For these industrial sugar users, the CMO for sugar is more likely to be<br />

perceived as creating distortions between EU and non-EU manufacturers, with regard to the price of<br />

sugar.<br />

Similarly, within the EU the CMO for sugar has not resulted in a level playing field between Member<br />

States, with regard to the price of sugar. In a single (common) sugar market, it would be expected<br />

that prices would converge between Member States. However, analysis of price data demonstrates<br />

that the UK ex-factory delivered price for sugar for use in the production of chocolate, biscuits and<br />

confectionery is higher than in any other EU Member State. From a market clearing perspective, this<br />

finding is difficult to explain, particularly given that sugar is typically in surplus in the UK, and this<br />

therefore calls into question the assumption of a competitive environment.<br />

While there is insufficient information to draw an unequivocal conclusion as to why the UK sugar<br />

price for industrial use in the UK is higher than in any other Member State, it is clear that along with<br />

production quotas, the high sugar price has tended to accelerate and amplify the process of<br />

structural change within the BCCC sector. This has resulted in a series of merger and acquisition<br />

activities and divestment of production facilities out of the UK. These divestments have resulted in<br />

reduced production and export of BCCC products and for the first time in 2002 a negative trade<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

balance of sugar product exports. Analysis of industry employment data reveals that this induced<br />

concentration has resulted in a loss of up to 16,278 jobs (22%) in the entire biscuit, cake, chocolate<br />

and confectionery sector between 1998 and 2002.<br />

S1.2. Likely future impact of a reformed EU sugar regime<br />

The European Commission’s Communication to the Council of Ministers and the European<br />

Parliament in September 2003 on the future prospects of the EU sugar regime identified four sets of<br />

options for reform. The first two reform options (the so-called ‘status quo’ and ‘fixed quota’<br />

options) provide for an extension of the present regime beyond 2006. Both these options are<br />

characterised by the fact that they effectively maintain high prices through continued border<br />

protection and the regulation of supply by means of production quotas. The third reform option<br />

(the so-called ‘price reduction’ option) foresees the maintenance of a lower EU internal price and the<br />

phasing out of production quotas once the levels of imports and production at this lower price have<br />

stabilised. Finally, the fourth reform option (the so-called ‘liberalisation’ option) envisages complete<br />

market ‘liberalisation’ via the abolition of both the price support system and production quotas.<br />

Looking at the impact on the supply of industrial sugar for the sugar using industry, only the fourth<br />

reform option (i.e. complete market ‘liberalisation’) would lead to a significant and rapid change in EU<br />

sugar supply conditions. Analysis suggests that ‘liberalisation’ would lead to a reduction in EU<br />

production to around one third of present levels and, depending on the access conditions agreed<br />

with third countries, the EU would become a net importer of sugar from countries with a<br />

competitive advantage for sugar production. This would potentially have important considerations<br />

for the sugar-using sector, as the regularity and consistency of supply could be affected by weatherinduced<br />

production fluctuations as well as potential economic and political problems in these<br />

countries.<br />

Nevertheless, the complete market ‘liberalisation’ option is expected to provide industrial sugar<br />

users with the ‘lowest’ price for industrial sugar, as the internal market price would be allowed to adjust<br />

to the price of non-preferential imports. This would create a level playing field in terms of the sugar<br />

price between the UK and both the EU and non-EU industrial users. However, under the<br />

‘liberalisation’ option, there would be a greater risk of price volatility for industrial sugar users as the<br />

market will no longer be ‘protected’.<br />

Under the ‘price reduction’ option, the UK sugar using sector will also benefit from a reduced price<br />

for industrial sugar as tariff protection would diminish and the gap between the internal EU price and<br />

the world price would reduce. However, unlike the ‘liberalisation’ option, the EU market would<br />

retain some protection from the volatility of industrial sugar prices on the world market.<br />

The UK industrial sugar using sector would have most protection against price volatility on the world<br />

market in the two policy options with quotas (i.e. ‘status quo’ and ‘fixed quota’ options). But this<br />

would come at a high cost to the sugar using sector as the industrial sugar price would be maintained<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

at a relatively high price level, vis-à-vis the world market price, and production quotas will limit the<br />

UK’s ability to expand production, despite being one of the most cost competitive producers of<br />

sugar beet in the EU. With the continuation of production quotas, barriers to entry for new sugar<br />

refining companies would effectively be maintained, thereby reaffirming any hold that the refining<br />

sector may have on industry prices. The current differential in, and volatility of, the price for<br />

industrial sugar between the UK and EU markets would be likely to remain. As such, the current<br />

rate of mergers and acquisitions in the UK sugar using sector would tend to continue at a similar rate<br />

as has been the case in recent years and further divestments are likely to move production outside<br />

the UK. This continued process of concentration would be likely to result in a further significant<br />

reduction of employment in the sector.<br />

Consequently, the only reform options which allow an improvement in the competitive nature of the<br />

sugar supply chain are those that result in the elimination of production quotas. If the level of<br />

merger, acquisition and divestment activity is to be reduced, then the ‘price reduction’ and<br />

‘liberalisation’ policy options would appear most suitable.<br />

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1. Introduction and objectives<br />

1.1. Introduction<br />

The EU CMO for sugar has remained largely unchanged since its inception in 1968. With the current<br />

regulation expiring in June 2006, the European Commission has focussed discussions on a series of<br />

possible reform options, acknowledging that there is considerable pressure for a new regime to<br />

encourage and enable change in the sugar sector.<br />

The Biscuit, Cake, Chocolate and Confectionery Association (BCCCA) represents all the leading and<br />

many smaller manufacturers of biscuits, cakes, chocolate and confectionery (BCCC) in the UK. In all,<br />

the Association represents more than 90 British businesses. The sector as a whole employs some<br />

60,000 people and has annual consumer sales of around £8 billion (with companies contributing<br />

around £1 billion in respect of these products in VAT receipts to the UK Exchequer).<br />

However, there has been a steady decline in production and trade of BCCC products and<br />

employment levels within the UK sector as a result of industry restructuring from a series of merger<br />

and acquisition activities and the divestment of production facilities out of the UK. The reform of<br />

the CMO for sugar therefore provides an opportunity to consider the options for reform and to<br />

assess the impact of these options on the BCCC manufacturing sector.<br />

1.2. Objective<br />

The objective of this research is therefore to analyse:<br />

‘the impact of the EU sugar regime on the commercial viability of BCCCA member companies<br />

over a time scale of the last five years and the consequences for the future.’<br />

The purpose of this analysis is to assist BCCCA to refine its case supporting a sugar price cutting<br />

reform of the EU sugar regime on which a Commission proposal is currently under discussion in the<br />

EU Council of Ministers. In particular, the study reviews the impact the regime has had and is likely<br />

to have on employment and the trade balance in the sector since arguments on these points are<br />

frequently put forward by those advocating a more limited and slow reform.<br />

1.3. Structure of the <strong>report</strong><br />

This <strong>report</strong> is divided into two Parts, in line with the objective of the research as set out above<br />

(Section 1.2). Part A assesses the impact that the current EU sugar regime has had on the UK<br />

biscuit, cake, chocolate and confectionery (BCCC) manufacturing sector in recent years. An<br />

overview of the current EU Sugar Regime is initially presented (Section 2) and then the impact of the<br />

EU Sugar Regime on the UK BCCC sector is analysed in terms of its impact on the sugar price for<br />

EU industrial users (Section 3.1.1) and UK industrial users (Section 3.1.2), its impact on UK BCCC<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

production, consumption and trade (Section 3.2) and its impact on UK BCCC employment (Section<br />

3.3).<br />

Part B goes on to assess the likely future impact of a reformed EU sugar regime on the UK biscuit,<br />

cake, chocolate and confectionery manufacturing sector. An overview of the options for reforming<br />

the CMO for sugar and the timetable for reform is presented in Section 4. Section 5 analyses the<br />

impact of each of the reform options (‘status quo’ (Section 5.1.1), ‘fixed quota’ (Section 5.1.2), ‘price<br />

reduction’ (Section 5.1.3) and ‘liberalisation’ (Section 5.1.4)) on the EU sugar sector and assesses the<br />

implication of each option for the UK BCCC sector.<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Part A:<br />

Impact of the EU sugar regime on the UK biscuit, cake, chocolate<br />

and confectionery manufacturing sector<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

2. Overview of the current EU sugar regime<br />

The Common Market Organisation (CMO) in the sugar sector was set up in 1968 aiming to ensure a<br />

fair income to European Union (EU) producers and self-sufficiency of the EU market. Since then it<br />

has received very few modifications and it is the only sector that has so far stayed out of the 1992<br />

Common Agriculture Policy (CAP) reform process, which have essentially increased EU producers’<br />

and processors’ competitiveness by introducing institutional price cuts and compensating for these by<br />

means of direct income payments.<br />

Currently the CMO for sugar is governed by Council Regulation (EC) No 1260/2001 2 . Its main<br />

features are institutional price arrangements, production control and arrangements for trade with<br />

third countries. A brief description of the CMO for sugar is provided below 3 :<br />

• Institutional price arrangements. Intervention is conceived as a ‘safety net’ guaranteeing a<br />

minimum price for sugar and is a mechanism available to the industry all year round. The<br />

intervention price at which intervention agencies are obliged to buy-in eligible sugar offered to<br />

them has been frozen since 1993/94 at €631.90 per tonne for white sugar and €523.70 per tonne<br />

for raw sugar. Import duties and the restriction of available quantities by means of production<br />

quotas, which are the other tools of the CMO, keep market prices above the level of<br />

intervention. Although this tool was used in the early years of the CMO, its subsequent use has<br />

been limited; until 2005, there had been no sales into intervention since 1986.<br />

The minimum price for sugar beet is the price at which sugar manufacturers are required to buy<br />

beet from growers. This price guarantee applies only to specific quantities (quotas) of sugar per<br />

EU Member State. It has been set by the Council at €46.72 per tonne for the A-beet used to<br />

produce A-quota sugar and €32.42 per tonne for the B-beet used to produce B-quota sugar.<br />

The present prices, unchanged since the 1993/94 marketing year, are in force up to the end of<br />

2005/2006. The EU prices are guaranteed only for production within quota.<br />

• Production control. Production control by means of production quotas is fixed by country and<br />

by company. There are two types of quota: A and B. The major difference between A and B<br />

quota sugar is the level of the levies. Production quotas (A and B) were set to distribute the<br />

production of sugar amongst the Member States and keep the overall production within certain<br />

limits. They were fixed at the level of Member State and refer only to the maximum quantity of<br />

sugar eligible for price support (intervention purchases). Member States are free to produce<br />

more, but that surplus production has to be sold outside the EU. Thus the purpose of the quota<br />

system was three-fold, namely:<br />

−<br />

to limit the total quantity of sugar that could potentially be brought in the EU sugar market;<br />

2<br />

Published in the Official Journal L178, 30 June 2001<br />

3<br />

For a more detailed description of the CMO for sugar, see http://europa.eu.int/comm/agriculture/markets/sugar/<strong>report</strong>s/descri_en.<strong>pdf</strong><br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

−<br />

−<br />

to limit the potential costs of intervention purchases; and,<br />

to guarantee each Member State a certain share of the EU sugar market.<br />

The total quota amount is 17.4 million tonnes for EU 25 and is divided into A-quota (82%) and B-<br />

quota (18%) set per Member State (Table 2.1). These A and B quota correspond in principle to<br />

the demand on the internal market, and to the ‘normal’ volume of exports in excess of A quota<br />

sugar with export refunds, respectively.<br />

Table 2.1: EU production quotas, by Member State (regions)<br />

A quota B quota Total<br />

Czech Republic 441,209.00 13,653.00 454,862.00<br />

Denmark 325,000.00 95,745.50 420,745.50<br />

Germany 2,612,913.30 803,982.20 3,416,895.50<br />

Greece 288,638.00 28,863.80 317,501.80<br />

Spain 957,082.40 39,878.50 996,960.90<br />

France (continental) 2,536,487.40 752,259.50 3,288,746.90<br />

France overseas departments 433,872.00 46,372.50 480,244.50<br />

Ireland 181,145.20 18,114.50 199,259.70<br />

Italy 1,310,903.90 246,539.30 1,557,443.20<br />

Latvia 66,400.00 105 66,505.00<br />

Lithuania 103,010.00 0 103,010.00<br />

Hungary 400,454.00 1,230.00 401,684.00<br />

Netherlands 684,112.40 180,447.10 864,559.50<br />

Austria 314,028.90 73,297.50 387,326.40<br />

Poland 1,580,000.00 91,926.00 1,671,926.00<br />

Portugal (mainland) 63,380.20 6,338.00 69,718.20<br />

Autonomous region of the Azores 9,048.20 904.8 9,953.00<br />

Slovakia 189,760.00 17,672.00 207,432.00<br />

Slovenia 48,157.00 4,816.00 52,973.00<br />

Finland 132,806.30 13,280.40 146,086.70<br />

Sweden 334,784.20 33,478.00 368,262.20<br />

BLEU 674,905.50 144,906.10 819,811.60<br />

United Kingdom 1,035,115.40 103,511.50 1,138,626.90<br />

EU-25 14,723,213.30 2,717,321.20 17,440,534.50<br />

Source: European Commission<br />

For sugar produced outside the quota there is no direct support, nor can it be freely marketed<br />

within the EU. This so-called C-sugar is declassified and must be exported without refund at the<br />

expense of the sugar industry and beet producers. To soften up the impact of declassification, a<br />

carry over mechanism is available, which involves storage of the surplus production for a minimum<br />

period of 12 months, for the sugar plant that produced beyond its quota. After this period this<br />

surplus is treated as A-sugar produced by the plant as part of that year’s production. The extra<br />

quantities must be 'carried over' to the next marketing year or exported as they are without<br />

refund. Additionally, quotas are set for isoglucose (0.5 million tonnes) and inulin syrup (0.3 million<br />

tonnes).<br />

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IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

The CMO provides additional aids to the sugar industry namely refining aid which is granted to<br />

the refining industry and covers certain costs of raw sugar, and production refunds granted for<br />

sugar used by the pharmaceutical and chemical industries, allowing them to buy sugar at world<br />

market prices to which shipping costs are added.<br />

• Trade regime. In terms of the management of external trade, the current CMO provides two<br />

instruments, namely border protection and export refunds 4 . Border protection is in the form of a<br />

combination of two duties, one fixed and another resulting from the application of the special<br />

safeguard clause justified by the volatility of the world market price for sugar. Protection for<br />

sugar (CN 1701) comprises a fixed duty of €419 per tonne, except in the case of raw sugar for<br />

refining to which a duty of only €339 per tonne applies. On average the additional duty was €115<br />

per tonne in 2003 (€87 per tonne in 2002).<br />

Export refunds are intended to cover the difference between the EU price and the world price for<br />

sugar, allowing it to be sold on the world market. The average export price for white EU sugar<br />

was €280 per tonne for the 2001/2002 marketing year and €223 per tonne for 2002/03. Refunds<br />

are paid for sugar obtained from beet or cane harvested in the EU and sugar imported under the<br />

ACP Protocol/Agreement with India 5 . For the marketing year 2001/02 refunds were €443 per<br />

tonne and for 2002/03 €485 per tonne.<br />

4<br />

In preparation for EU enlargement, a number of ‘double zero’ agreements were established between the EU and accession countries<br />

aimed at further liberalising trade on agricultural products and providing for reciprocal elimination of export refunds and the elimination of<br />

import tariffs<br />

5<br />

The ACP Protocol/Agreement with India establishes close links with a number of sugar-producing ACP States and India. This peculiarity<br />

originated in the Commonwealth Agreements governing the import of raw cane sugar into the UK for refining and marketing. This sugar<br />

covered two thirds of UK consumption. The Agreements were taken over by the European Community and adjusted to suit its needs<br />

when the UK first joined the EEC. The Protocol on sugar attached to the 1975 Lomé Agreement between the ACP countries and the<br />

Community sets out a commitment from both parties, a commitment by the Community to buy certain quantities of sugar at guaranteed<br />

prices and a commitment by the 16 ACP signatory countries to supply that sugar. Under the Protocol on sugar, the signatory ACP<br />

countries benefit from a total exemption from import duties on sugar, whether cane, raw or white. Sugar is marketed in the Community<br />

at a price freely negotiated between buyers and sellers but the Community undertakes to buy at a guaranteed price any sugar that cannot<br />

be marketed at a price equal to or higher than the guaranteed price. An identical agreement was concluded at the same time with India.<br />

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3. Impact of the EU sugar regime on the UK BCCC sector<br />

As presented in Section 2, the rationale for setting up the CMO for sugar in 1968 was to ensure a<br />

fair income to EU producers and self-sufficiency in sugar in the EU market. However, as the<br />

European Commission noted in its Communication to the Council and the European Parliament in<br />

July 2003 to reform the sugar sector 6 :<br />

“the present sugar regime is often subject to fierce criticism for a lack of competition, distortions<br />

in the market, high prices for the consumers and users….”<br />

This Section of the <strong>report</strong> assesses the impact that the EU sugar regime (and competitive nature of<br />

the sugar supply chain) has had on the UK price of sugar for the BCCC sector (i.e. one of the<br />

industrial users of sugar) and its subsequent impact on production, consumption and trade of BCCC<br />

products and the level of employment within the sector.<br />

3.1. Impact of the CMO for sugar on the EU and UK industrial user sugar prices<br />

3.1.1. Impact of the CMO for sugar on the EU sugar price for industrial users<br />

The CMO for sugar has had a significant impact on the formation of sugar prices for industrial users.<br />

This is because high import duties on sugar and a guaranteed minimum sugar price on the domestic<br />

EU market, as described in Section 2, effectively isolate the EU sugar market from the world sugar<br />

market. These measures have resulted in higher ex-factory price levels within the EU than would<br />

otherwise have been the case. Since 1984, ex-factory sugar prices in the EU have been two to three<br />

times higher than on the world market.<br />

Accordingly, EU industrial users of sugar have to buy sugar produced in the EU under the current<br />

CMO for sugar at a higher price compared to prices on the world market and in many other<br />

developed countries. However, buying sugar cheaply on the world market is not a realistic<br />

alternative for industrial sugar users because, as described in Section 2, high import duties under the<br />

CMO make imported sugar even more expensive than sugar produced in the EU 7 . Thus, although<br />

the price of industrial sugar is relatively high in the EU, arguably the users of industrial sugar are not<br />

specifically disadvantaged by the CMO and these higher prices. This is because:<br />

• all EU sugar using industries have to pay the same high price for industrial sugar, so in theory no<br />

one company within the EU is at a competitive disadvantage vis-à-vis any other sugar using<br />

company;<br />

• manufacturers of sugar containing Non-Annex I products are protected against cheaper imports<br />

through an import duty on the sugar incorporated in imported Non-Annex I products (this<br />

6<br />

see http://europa.eu.int/comm/agriculture/capreform/sugarprop_en.<strong>pdf</strong><br />

7<br />

The only exception being Inward Processing Relief (IPR) which is granted on an ad hoc and sparse basis.<br />

9


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

import duty makes the sugar incorporated in the imported products more expensive than EU<br />

sugar); and,<br />

• EU exporters of sugar containing Non-Annex I products receive export refunds for the sugar<br />

incorporated in those products.<br />

However, the export refund system is criticised by the exporters of Non-Annex I products on two<br />

grounds.<br />

• Firstly, the sugar using industry has to buy sugar in the EU at the actual market price, which is<br />

higher than the minimum guaranteed sugar price on which the calculation of the export refund is<br />

based. This means that exporters of Non-Annex I products are disadvantaged in that they are<br />

not compensated in full for the difference between the actual EU market prices and the minimum<br />

guaranteed price in the EU.<br />

• Secondly, the export refund is based on the weight of the sugar incorporated in the product and<br />

the export refund for sugar as determined by the weekly tenders for export refunds. In fact the<br />

lowest bid of the weekly tender for export refunds is taken, minus €30 per tonne. Exporters of<br />

Non-Annex 1 products argue that this deduction of €30 per tonne is not justified by any cost<br />

price consideration and thus puts the exporters at a disadvantage compared to non-EU<br />

competitors.<br />

If these criticisms of the export refund system are considered fair, this would imply that exporters of<br />

Non-Annex I products cannot compete on an entirely ‘level playing field’ with non-EU manufacturers,<br />

as far as the cost of sugar is concerned. This is particularly a disadvantage for the sugar using<br />

industries in Member States, which like the UK, have relatively high industrial sugar prices vis-à-vis<br />

other Member States (Section 3.1.2) and for products with a high sugar content, particularly<br />

chocolates and sugar confectionery.<br />

Results from the industry survey of those companies that export to third countries tend to<br />

collaborate this. The majority of companies that have reduced extra-EU exports over the last five<br />

years tend to rate the cost of sugar as more important than those companies that have increased<br />

extra-EU exports (Figure 3.1). Furthermore, those companies that have been reducing extra-EU<br />

exports over the last five years are generally those that produce BCCC products containing a<br />

relatively high content of sugar, namely chocolates and sugar confectionery.<br />

10


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase in extra-EU exports 1998-2003 Decrease in extra-EU exports 1998-2003<br />

Figure 3.1: Significance attached to the ‘cost of sugar’ according to trend in the volume<br />

of extra-EU exports<br />

Source: Industry survey<br />

3.1.2. Impact of the CMO for sugar on the sugar price for UK industrial users<br />

Despite the criticisms raised in Section 3.1.1, the sugar CMO in theory compensates EU industrial<br />

sugar users for the difference between the EU and the world market price for industrial sugar. It<br />

creates a more or less, but not perfectly, level playing field between the EU sugar using industries and<br />

those outside the EU. However, within the EU the CMO for sugar has not resulted in a level playing<br />

field with respect to the price of sugar for industrial use and the UK is particularly disadvantaged in<br />

this respect.<br />

In the EU, sugar is usually sold on the basis of individual contracts between sugar processing<br />

companies and industrial users through a process of direct bargaining. Although sugar is sold to<br />

industrial users at a delivered price and not at an ex-factory price, the delivered price is generally<br />

based on an ex-sugar factory price (depending on quality) plus a mark-up for transport costs,<br />

handling costs, delivery schedules and other required services 8 . The exact price will depend on,<br />

amongst other things, the CMO for sugar as discussed in Section 2 and Section 3.1.1 and on the<br />

respective market power of the supplier and purchaser concerned.<br />

8<br />

Sometimes the wholesale price is used which is defined as the ex-factory price plus an allowance for transport to the<br />

wholesale markets.<br />

11


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

A major factor limiting a more detailed analysis of the impact of the CMO for sugar (and competitive<br />

structure of sugar supply chain) on the UK industrial user sugar price is the lack of an official price<br />

series of sugar for industrial users. An unofficial industrial sugar price series does however exist<br />

based on a CAOBISCO 9 ad-hoc survey of industrial sugar users. This ad-hoc survey <strong>report</strong>s the exfactory<br />

delivered price of sugar for use by industrial users for the production of chocolate, biscuits<br />

and confectionery. Table 3.1 presents the results of a number of these ad-hoc price surveys in € per<br />

100kg between February 1990 and September 2002 10 .<br />

9<br />

CAOBISCO is the Association of chocolate, biscuit and confectionery industries of the European Union, representing almost 1,900<br />

companies manufacturing chocolate, biscuits and confectionery.<br />

10<br />

To allow for price comparisons before and after the introduction of the Euro as well as between Member States, all prices before 1<br />

January 2002 have been converted into Euros using the official Euro conversion rates on 1 January 2002. For those countries outside the<br />

Euro-zone (namely Denmark, Sweden and the UK), all prices have been converted into Euros using the average exchange rate for 1 January<br />

2002.<br />

12


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Table 3.1: Ex-factory delivered price for sugar for use in the production of chocolate, biscuits and confectionery (€ per 100kg)<br />

Austria<br />

Belgium<br />

Germany<br />

Denmark<br />

Spain<br />

France<br />

Greece<br />

Italy<br />

Ireland<br />

Netherlands<br />

UK<br />

Sweden<br />

Portugal<br />

Feb-90 - 68.62 71.07 71.60 67.13 70.20 31.11 51.36 68.57 71.15 67.11 - -<br />

Jul-90 - 68.62 71.07 71.19 67.73 70.20 35.22 57.42 70.98 68.97 80.56 - -<br />

Feb-91 - 68.99 69.54 71.60 67.73 71.09 38.74 57.42 71.36 69.43 75.97 - -<br />

Sep-91 - 68.99 69.54 71.60 68.52 71.35 45.78 57.21 72.38 69.43 77.24 - -<br />

Mar-92 - 69.66 69.54 69.85 68.52 71.96 49.89 57.21 71.11 70.34 77.24 - -<br />

Jul-92 - 69.66 69.54 71.73 66.71 71.96 - 57.21 71.11 70.34 77.24 - -<br />

Dec-92 - 69.66 69.54 71.73 66.71 72.60 56.64 57.21 71.11 70.34 85.94 - -<br />

May-93 - 70.40 70.30 71.73 66.71 72.60 60.16 66.62 74.91 71.02 94.97 - -<br />

Sep-93 - 70.40 70.30 75.41 73.92 73.79 - 68.69 - 71.40 90.22 50.96 -<br />

Feb-94 - 71.84 69.54 75.41 74.53 73.79 63.68 71.27 77.45 72.24 90.22 - 74.52<br />

Aug-94 - 71.84 69.54 74.80 74.53 73.79 66.03 72.51 76.82 72.15 92.27 50.96 72.70<br />

Oct-95 73.40 70.28 70.30 72.63 78.13 77.73 69.85 - 78.72 69.88 95.60 80.07 74.82<br />

Feb-96 72.67 - - 72.49 78.13 77.73 - - 78.72 - - 74.85 -<br />

Sep-98 74.13 - 72.60 71.40 77.53 77.93 71.61 73.85 75.55 73.06 84.84 73.58 76.32<br />

Dec-98 - - 72.60 71.40 - 77.93 71.61 73.85 75.17 73.17 87.05 - -<br />

May-99 - - 72.09 70.29 77.53 77.19 70.43 72.56 - 73.15 85.15 73.04 -<br />

Sep-99 - - 72.09 70.32 77.53 77.19 - 72.56 75.55 73.15 87.05 - -<br />

Mar-00 - - 72.09 70.32 - 77.58 - 72.56 75.55 73.15 82.30 76.22 76.47<br />

May-00 - - 72.09 70.46 77.53 77.58 - 72.30 75.55 73.15 77.55 - 77.46<br />

Oct-00 - - 72.09 70.46 77.53 77.96 73.07 72.82 75.55 73.15 77.55 - 76.47<br />

Jan-01 - - 73.37 71.53 77.53 77.96 73.07 74.63 75.55 74.11 78.66 - 78.56<br />

May-01 - - 73.37 71.53 77.53 74.83 - 74.89 - - 81.99 - 78.56<br />

Oct-01 - - 70.50 - 77.60 75.55 73.51 74.89 - 73.51 83.33 - 78.56<br />

Jan-02 - - 70.50 - 77.00 - - 74.89 - - - - 79.56<br />

May-02 - - 70.50 - 77.00 - - 74.85 - - - - 79.56<br />

Sep-02 - - 70.50 - 77.00 - - 74.50 - - - - 79.56<br />

Source: CAOBISCO<br />

13


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Using the available CAOBISCO price series (Table 3.1), the data has been analysed and the results<br />

are presented in Figure 3.2 and Table 3.2. Despite the limitations of this data 11 , this analysis reveals<br />

that:<br />

• Ex-factory delivered price for sugar for industrial use varies considerably between Member State.<br />

Over the period, there was a 17.7% difference between the highest and lowest average sugar<br />

price within the Member States with Denmark having the lowest average price at €71.17 per<br />

100kg and the UK having the highest price at €83.73 per 100kg.<br />

• Ex-factory delivered price for sugar for industrial use has generally remained relatively stable<br />

over time. The main exception is the UK where prices fluctuated by up to 7.38% below and<br />

14.17% above the average of €83.73 per 100kg between 1995 and 2002 12 .<br />

In summary, the analysis has demonstrated that the UK ex-factory delivered price for sugar for use in<br />

the production of chocolate, biscuits and confectionery is higher (and more volatile) than in any<br />

other Member State. From a market clearing perspective, this finding is difficult to explain, particularly<br />

given that there seems to be no correlation between the CAOBISCO prices for industrial sugar and<br />

the supply and demand situation in each Member State. For example, although prices tend to be<br />

relatively high in Spain, Sweden and Portugal where sugar is typically in deficit, prices are also<br />

relatively high in France and the UK 13 where sugar is typically in surplus. In contrast, prices are<br />

relatively low in Greece where sugar tends to be in deficit (Figure 3.2).<br />

11<br />

The CAOBISCO ad-hoc survey of ex-factory delivered prices for sugar for industrial use is an unofficial price series and has its limitations;<br />

it is not clear whether or not the CAOBISCO list is based on a representative sample of industrial sugar users. It should also be noted<br />

that the series is neither complete nor does it have price information for the same periods for each year. According to the sugar<br />

processing industry, as <strong>report</strong>ed by NEI in its 2000 <strong>report</strong> to the European Commission (Evaluation of the Common Organisation of the<br />

Markets in the Sugar Sector), the prices collected by CAOBISCO cannot be considered as representative of the average industrial user<br />

price in the Member States concerned, which they believe are much lower.<br />

12<br />

Although the extent of this fluctuation changes according to the time period selected for analysis.<br />

13<br />

Although demand for sugar in the UK exceeds that supplied from UK beet production, imports of cane sugar into the UK under the<br />

ACP Protocol/Agreement means that sugar is effectively in surplus in the UK.<br />

14


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

120.00<br />

100.00<br />

Ex-factory delivered price (€ per 100kg)<br />

80.00<br />

60.00<br />

40.00<br />

20.00<br />

0.00<br />

Austria Germany Denmark Spain France Greece Italy Ireland Netherlands UK Sweden Portugal<br />

Surplus in white sugar production<br />

Deficit in white sugar production<br />

Figure 3.2: Average and, deviation from the average, sugar price for industrial users,<br />

1995-2002<br />

Source: CAOBISCO<br />

Table 3.2: Analysis of ex-factory delivered prices for sugar for industrial use, 1995-2002<br />

(€ per 100kg)<br />

Average<br />

price<br />

Minimum<br />

price over<br />

period<br />

Deviation in minimum<br />

price from average<br />

Maximum<br />

price over<br />

period<br />

Deviation in maximum<br />

price from average<br />

(€ per 100kg) (€ per 100kg) (€ per 100kg) (%) (€ per 100kg) (€ per 100kg) (%)<br />

Austria 73.40 72.67 0.73 0.99% 74.13 0.73 0.99%<br />

Germany 71.76 70.30 1.46 2.04% 73.37 1.61 2.24%<br />

Denmark 71.17 70.29 0.88 1.23% 72.63 1.46 2.06%<br />

Spain 77.51 77.00 0.51 0.65% 78.13 0.62 0.81%<br />

France 77.26 74.83 2.43 3.15% 77.96 0.70 0.90%<br />

Greece 71.88 69.85 2.03 2.82% 73.51 1.63 2.27%<br />

Italy 73.78 72.30 1.48 2.01% 74.89 1.11 1.50%<br />

Ireland 76.21 75.17 1.04 1.37% 78.72 2.51 3.29%<br />

Netherlands 72.95 69.88 3.07 4.21% 74.11 1.16 1.59%<br />

UK 83.73 77.55 6.18 7.38% 95.60 11.87 14.17%<br />

Sweden 75.55 73.04 2.51 3.32% 80.07 4.52 5.98%<br />

Portugal 77.81 74.82 2.99 3.84% 79.56 1.75 2.25%<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> calculations based on CAOBISCO data<br />

From an economic perspective, in a competitive environment theory suggests that prevailing market<br />

prices would not be (much) higher than the minimum guaranteed price plus the costs of additional<br />

15


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

quality requirements and services (e.g. transport, timely and regular delivery). This is particularly the<br />

case given that there is an overall surplus of quota sugar on the EU sugar market. Thus, assuming<br />

effective competition, prices in sugar surplus countries should be close to the sum of the minimum<br />

guaranteed price plus the aforementioned costs of additional quality requirements and services. In<br />

sugar deficit countries prices should be higher reflecting the transport costs between the surplus and<br />

deficit areas.<br />

This is clearly not the case, with the UK having the highest and most volatile price despite having an<br />

overall sugar surplus. Based on the CAOBISCO price data, in September 1999 the ex-factory<br />

delivered prices for sugar for industrial use was 24.2% higher than the minimum guaranteed sugar<br />

price. This large differential, relative to other Member States, might call into question the<br />

assumption of a competitive environment, particularly given:<br />

• The EU sugar market is not fully integrated at the EU level, but consists of a number of national<br />

markets. In most national markets, including the UK, the sugar processing industry is highly<br />

concentrated, which sells sugar to a more fragmented sector (the industrial users). In essence,<br />

the sugar processing sector tends to be oligopolistic in nature and along with limited intra-EU<br />

trade in sugar, the relative homogeneous nature of sugar and high barriers for firms wanting to<br />

enter the sugar processing sector (in terms of the economies of scale associated with sugar<br />

processing), economic theory suggests that this is not conducive for effective competition. In<br />

fact, theory suggests that such conditions often have an (upward) effect on prices.<br />

• Industrial sugar users <strong>report</strong> that they have difficulty finding alternative sugar suppliers willing to<br />

deliver sugar at a viable and competitive price, which might suggest collusive activities among<br />

sugar processors (Box 3.1). Similarly, discussions held between <strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> and UK<br />

industrial users of sugar revealed that the cost of sourcing sugar from EU markets outside the<br />

UK incurs a premium. It was suggested that this premium is in excess of the mark-up required<br />

for the additional transport costs, handling costs, delivery schedules and other required services.<br />

However, consistent with the findings of the NEI (2000) study (Box 3.1), whether or not active<br />

and deliberate collusive activities between sugar processors have occurred which may have<br />

resulted in this lack of alternative viable buying possibilities could not be established.<br />

Box 3.1: Evidence from industrial users of sugar concerning supply possibilities<br />

“Industrial users of sugar represented by CIUS point at a lack or even absence of alternative supply possibilities. It<br />

would be difficult or even impossible to find other EU based sugar processors willing to sell sugar, other than the ones<br />

with which contractual relationships already exist. Applications for deliveries from alternative EU sugar processors are<br />

said to be turned down or ignored. Whether or not active and deliberate collusive activities between sugar<br />

processors have occurred which resulted in this lack of alternative buying possibilities could not be established.”<br />

Source: NEI (2000). Evaluation of the Common Organisation of the Markets in the Sugar Sector. Report for the<br />

European Commission<br />

16


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

• There has been a history of anti-competitive cases investigated by the European Commission and<br />

national competition authorities over the last 15 years in a number of Member States (France,<br />

Denmark, Ireland, Italy, Spain, and Austria), including the UK, which have investigated claims of<br />

price discrimination and other forms of anti-competitive behaviour by sugar suppliers.<br />

However, this information is insufficient to draw a firm unequivocal conclusion regarding the<br />

differential between the intervention price and the actual market price of industrial sugar in EU<br />

Member States and in the UK in particular.<br />

3.2. Impact of the CMO for sugar on UK BCCC production, consumption and<br />

trade<br />

Industry data presented in Figure 3.3 to Figure 3.5 shows that UK production of BCCC products<br />

(namely biscuits (and baked goods), all chocolate and sugar confectionery) has declined over the<br />

analysis period (1998 to 2003), despite modest increases in consumption of most products. Over<br />

the five year period, sugar confectionery production decreased by the greatest amount (11.6%),<br />

followed by biscuits (and baked goods) (6.0%) and all chocolate (4.5%). In contrast, total production<br />

in the EU-15 has increased for sugar confectionery (7.8%) and all chocolate (5.2%) and has remained<br />

virtually unchanged for biscuits (and baked goods).<br />

35.0<br />

25.0<br />

15.0<br />

% change<br />

5.0<br />

EU-15 average<br />

-5.0<br />

-15.0<br />

-25.0<br />

Austria<br />

Belgium<br />

Germany<br />

Denmark<br />

Spain<br />

Finland<br />

France<br />

Greece<br />

Italy<br />

Ireland<br />

Netherlands<br />

Portugal<br />

Sweden<br />

UK<br />

Production<br />

Consumption<br />

Figure 3.3: % change in EU production and consumption of biscuits (and baked goods),<br />

1998 to 2003<br />

Source: CAOBISCO<br />

17


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

35.0<br />

25.0<br />

15.0<br />

% change<br />

5.0<br />

EU-15 average<br />

-5.0<br />

-15.0<br />

-25.0<br />

Austria<br />

Belgium<br />

Germany<br />

Denmark<br />

Spain<br />

Finland<br />

France<br />

Greece<br />

Italy<br />

Ireland<br />

Netherlands<br />

Portugal<br />

Sweden<br />

UK<br />

Production<br />

Consumption<br />

Figure 3.4: % change in EU production and consumption of chocolate, 1998 to 2003<br />

Source: CAOBISCO<br />

135.0<br />

115.0<br />

95.0<br />

75.0<br />

% change<br />

55.0<br />

35.0<br />

15.0<br />

EU-15 average<br />

-5.0<br />

-25.0<br />

Austria<br />

Belgium<br />

Germany<br />

Denmark<br />

Spain<br />

Finland<br />

France<br />

Greece<br />

Italy<br />

Ireland<br />

Netherlands<br />

Portugal<br />

Sweden<br />

UK<br />

Production<br />

Consumption<br />

Figure 3.5: % change in EU production and consumption of sugar confectionery, 1998 to<br />

2003<br />

Source: CAOBISCO<br />

18


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

As a result of the fall in the production of BCCC products in the UK, which is in excess of any<br />

increases in consumption, net trade in sugar confectionery, all chocolate and biscuits (and other<br />

baked goods) has been decreasing. Moreover, since 2002 there has, for the first time, been a<br />

negative trade balance in all BCCC products (namely sugar confectionery, all chocolate and biscuits<br />

(and other baked goods)) (Figure 3.6).<br />

35.0<br />

15.0<br />

Net trade (tonnes)<br />

-5.0<br />

-25.0<br />

-45.0<br />

-65.0<br />

1998 1999 2000 2001 2002 2003<br />

Sugar confectionary Chocolate (all products) Biscuits (and baked goods)<br />

Figure 3.6: UK net trade in sugar confectionery, chocolate and biscuits, 1998 to 2003<br />

Source: CAOBISCO<br />

Section 3.1 found that the CMO for sugar had not resulted in a level playing field between the EU<br />

(namely extra-EU exporters) and third countries for the price of sugar, nor between the UK and<br />

other EU Member States. Results from the industry survey suggest that the higher (and more<br />

volatile) UK price may have contributed to the decline in production and the negative trade balance<br />

of BCCC products, as presented in Figure 3.3 to Figure 3.6. Of those companies that attached more<br />

significance to the price of sugar in explaining changes in employment over the last five years, the<br />

majority have tended to reduce:<br />

• the volume of sugar used in production of BCCC products (Figure 3.7);<br />

• the volume of BCCC production (Figure 3.8);<br />

• the volume of extra-EU exports of BCCC products (Figure 3.9);<br />

• the volume of intra-EU exports of BCCC products (Figure 3.10); and,<br />

• the level of employment (Figure 3.11).<br />

19


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

These results are indicative of the fact that the price of sugar is a significant contributory factor<br />

affecting the sector’s performance and employment levels.<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase in sugar utilisation 1998-2003 Decrease in sugar utilisation 1998-2003<br />

Figure 3.7: Significance attached to the ‘cost of sugar’ according to trend in sugar<br />

utilisation<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> industry survey<br />

20


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase in total BCCC production 1998-2003 Decrease in total BCCC production 1998-2003<br />

Figure 3.8: Significance attached to the ‘cost of sugar’ according to trend in BCCC<br />

production<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> industry survey<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase in extra-EU exports 1998-2003 Decrease in extra-EU exports 1998-2003<br />

Figure 3.9: Significance attached to the ‘cost of sugar’ according to trend in the volume<br />

of extra-EU exports<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> industry survey<br />

21


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase in intra-EU exports 1998-2003 Decrease in intra-EU exports 1998-2003<br />

Figure 3.10: Significance attached to the ‘cost of sugar’ according to trend in the volume<br />

of intra-EU exports<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> industry survey<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

limited or none<br />

Level of importance placed on 'cost of sugar'<br />

critical or very<br />

Increase UK BCCC employment 1998-2003 Decrease UK BCCC employment 1998-2003<br />

Figure 3.11: Significance attached to the ‘cost of sugar’ according to trend in UK BCCC<br />

employment<br />

Source: <strong>Agra</strong> <strong>CEAS</strong> industry survey<br />

22


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

3.3. Impact of the CMO for sugar on UK BCCC employment<br />

With the overall level of demand for food and beverages remaining relatively stable, employment in<br />

the UK food and beverage manufacturing sector declined by 9.5% between 1998 and 2003, equating<br />

to an annual decrease of 1.97% CAGR (Table 3.3). This decline has particularly been driven by the<br />

ongoing process of merger and acquisition activity within the industry to gain economies of scale and<br />

increase production efficiency, thereby attempting to protect profitability.<br />

Table 3.3: Change in UK food and beverage manufacturing employment levels, 1998-<br />

2003<br />

Manufacturing of food and beverages<br />

(SIC (2003) 15)<br />

1998 478,816<br />

1999 484,028<br />

2000 476,463<br />

2001 454,150<br />

2002 439,672<br />

2003 433,555<br />

% change between 1998 and 2003 -9.5%<br />

% Compound Annual Growth Rate (CAGR) -1.97%<br />

Source: ONS (Annual Business Inquiry)<br />

Given the trends in UK BCCC production <strong>report</strong>ed in Section 3.2, it is not surprising that over the<br />

last five years the BCCC industry has seen the closure of some 15 BCCC factories and the loss of<br />

many thousands of jobs. Figure 3.12 and Figure 3.13 quantify the extent to which employment in the<br />

BCCC sector has evolved using employment in other food and beverage manufacturing sectors as a<br />

benchmark to gauge the natural rate of structural change.<br />

Figure 3.12 shows the changes in UK food and beverage manufacturing employment levels by sector<br />

between 1998-2003. With overall employment levels in the UK food and beverage manufacturing<br />

sector as a whole falling by 9.5% over the period, only two food and beverage manufacturing subsectors<br />

recorded a net increase in employment. The other six food and beverage manufacturing subsectors<br />

showed a decrease in employment over the period, with employment levels in three of these<br />

sub-sectors falling by a greater amount than the overall food and beverage manufacturing industry<br />

average.<br />

Looking at the specific food and beverage manufacturing sub-sector, which includes the manufacture<br />

of BCCC products (i.e. the manufacture of other food products), employment fell by 12.8% over the<br />

period (equating to an annual decrease of 2.71% CAGR). Only two other sub-sectors (manufacture<br />

23


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

of dairy products and manufacture of vegetable and animal oils and fats 14 ) showed higher double digit<br />

declines in employment (Figure 3.12).<br />

5.0%<br />

0.0%<br />

-5.0%<br />

% change<br />

-10.0%<br />

-15.0%<br />

Average for total food and beverage industry<br />

-20.0%<br />

-25.0%<br />

-30.0%<br />

Production,<br />

processing and<br />

preserving of<br />

meat and meat<br />

products<br />

Processing and<br />

preserving of fish<br />

and fish products<br />

Processing and<br />

preserving of<br />

fruit and<br />

vegetables<br />

Manufacture of<br />

vegetable and<br />

animal oils and<br />

fats<br />

Manufacture of<br />

dairy products<br />

Manufacture of<br />

grain mill<br />

products,<br />

starches and<br />

starch products<br />

Manufacture of<br />

other food<br />

products<br />

(includes BCCC<br />

products)<br />

Manufacture of<br />

beverages<br />

Figure 3.12: Change in UK food and beverage manufacturing employment levels by<br />

sector, 1998-2003<br />

Source: ONS (Annual Business Inquiry)<br />

However, when looking in more detail at the manufacturing ‘classes’, which represent the business<br />

activities of BCCC production within the ‘manufacture of other food products’ sub-sector, the fall in<br />

employment over the period is even more marked and similar to the extreme levels experienced in<br />

the manufacture of dairy products sub-sector of 5.56% CAGR (Figure 3.13). Specifically:<br />

• employment in the manufacture of cocoa, chocolate and sugar confectionery has fallen by 21.6% from<br />

31,021 in 1998 to 24,323 in 2003 (equating to an annual decrease of 4.75% CAGR); and,<br />

• employment in the manufacture of rusks and biscuits and preserved pastry goods and cakes has fallen<br />

by 22.5% from 42,505 in 1998 to 32,925 in 2003 (equating to an annual decrease of 4.98%<br />

CAGR).<br />

14<br />

The decline in the latter sector may be partially explained by the ban on the use of meat and bonemeal in feed production<br />

24


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

5.0%<br />

0.0%<br />

-5.0%<br />

% change<br />

-10.0%<br />

-15.0%<br />

Average for total food and beverage industry<br />

-20.0%<br />

-25.0%<br />

-30.0%<br />

Production,<br />

processing and<br />

preserving of<br />

meat and meat<br />

products<br />

Processing and<br />

preserving of<br />

fish and fish<br />

products<br />

Processing and<br />

preserving of<br />

fruit and<br />

vegetables<br />

Manufacture of<br />

vegetable and<br />

animal oils and<br />

fats<br />

Manufacture of<br />

dairy products<br />

Manufacture of<br />

grain mill<br />

products,<br />

starches and<br />

starch<br />

products<br />

Manufacture of<br />

other food<br />

products<br />

(includes<br />

BCCC<br />

products)<br />

Manufacture of<br />

beverages<br />

Manufacture of<br />

rusks, biscuits,<br />

preserved<br />

pastry goods<br />

and cakes<br />

Manufacture of<br />

cocoa,<br />

chocolate and<br />

sugar<br />

confectionery<br />

Figure 3.13: Change in UK food and beverage manufacturing employment levels by<br />

sector (including BCCC manufacturing activities), 1998-2003<br />

Source: ONS (Annual Business Inquiry)<br />

The marked decrease in employment in the manufacture of dairy products sub-sector, the manufacture<br />

of cocoa, chocolate and sugar confectionery and manufacture of rusks and biscuits and preserved pastry<br />

goods and cakes, relative to other manufacturing sub-sectors, is not surprising given that production<br />

in both the EU sugar and EU dairy sectors is constrained by quotas. In response to the need to<br />

maintain margins in the face of fixed production, there have been a considerable number of mergers<br />

and acquisitions in both sectors. In this respect, production quotas have facilitated structural change.<br />

In both sectors the number of companies and production facilities have steadily reduced under<br />

quotas and the capacity of the remaining companies and production facilities has increased. As the<br />

capacity of these production facilities has increased, the labour intensity of the production process<br />

has been decreased, thereby resulting in the large-scale reduction in employment in these sectors.<br />

Unlike in the UK dairy sector, where the perishability of milk has meant that to service the domestic<br />

liquid milk market companies must remain in the UK, BCCC manufacturers are more readily able to<br />

produce for the UK market in another EU country where it is more economic to do so (e.g. where<br />

the cost of sugar for industrial use is cheaper). As such there has also been a series of divestments,<br />

with production being moved outside the UK, further reducing employment in the sector.<br />

Results from the industry survey undertaken by <strong>Agra</strong> <strong>CEAS</strong> corroborate this. As shown in Figure<br />

3.14, the cost of sugar was one of the most important factors contributing to changes in employment<br />

25


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

in the BCCC sector (with changes in consumer demand, employment costs and rationalisation of<br />

production facilities to improve production efficiency also being rated as important factors).<br />

Critical<br />

Very<br />

important<br />

quite<br />

important<br />

not very<br />

important<br />

no<br />

importance<br />

Rationalisation - M&A<br />

Rationalisation - efficiency<br />

Relocation - EU15<br />

Relocation - NMS<br />

Relocation - nonEU25 CEECs<br />

Relocation - third countries<br />

Technological change<br />

Changes in demand<br />

Competition - intra-EU imports<br />

Competition - extra-EU imports<br />

Sugar cost<br />

Labour cost<br />

Other raw material costs<br />

Exchange rates<br />

Figure 3.14: Average importance placed on various factors driving changes in BCCC<br />

employment<br />

Source: Industry survey<br />

Further analysis 15 of those companies that consider the price of sugar to be an important factor shows<br />

that, in general, over the last five years:<br />

• their use of sugar in the manufacturing process has been declining;<br />

• their total production of BCCC products has been falling; and,<br />

• the proportion of their BCCC production destined for export has decreased.<br />

These results suggest that the current cost of sugar is not only an important issue in terms of<br />

determining sector employment, but also one that is encouraging restructuring of the sector in order<br />

to reduce sugar utilisation, BCCC production and export orientation.<br />

Moreover, the cost of sugar was also found to be more important amongst those companies that<br />

expect a marked decrease in employment levels over the next five years if the current differential<br />

between the UK price of industrial sugar and the world price remains unchanged (Section 5.1).<br />

15<br />

There was no significant difference in the significance attached to the cost of sugar and the production of different BCCC products.<br />

26


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

3.4. Conclusions<br />

It is evident from the preceding discussion that the CMO for sugar has had an important impact on<br />

the formation of the price of sugar for industrial use. Although sugar using industries in the EU have<br />

to buy sugar produced in the EU at a relatively high price compared to prices on the world market<br />

and in many other developed countries, the CMO for sugar effectively isolates and protects the EU<br />

sugar market from the world sugar market. The high EU internal price of sugar is protected and<br />

maintained through high import duties on sugar and the guaranteed minimum sugar price.<br />

Nevertheless, it can be argued that EU industrial users of sugar are not specifically disadvantaged by<br />

these high prices, because the CMO for sugar effectively maintains a reasonably level playing field for<br />

EU industrial users as compared to non-EU manufacturers through a system of export refunds.<br />

However, for exporters of Non-Annex 1 sugar containing products, it is acknowledged that export<br />

refunds do not make up entirely for the difference between EU market and world market prices.<br />

For these industrial sugar users, the CMO for sugar may be contributing to sugar price differentials<br />

between EU and non-EU manufacturers.<br />

Similarly, within the EU the CMO for sugar has not resulted in a level playing field with regard to the<br />

price of sugar between Member States. In a single (common) sugar market, it would a priori be<br />

expected that prices would converge between Member States. Analysis of unofficial price data from<br />

CAOBISCO suggests otherwise. In summary, this analysis demonstrates that the UK ex-factory<br />

delivered price for sugar for use in the production of chocolate, biscuits and confectionery is higher<br />

and more volatile than in any other Member State. From an economic perspective, this finding is<br />

difficult to explain, particularly given that there seems to be no correlation between the CAOBISCO<br />

prices for industrial sugar and the supply and demand conditions in each Member State. In the UK,<br />

for example, the industrial sugar price is at its highest although sugar is typically in surplus.<br />

The above large differential, relative to other Member States, calls into question the assumption of a<br />

competitive environment, particularly given that: little sugar is traded among Member States. These<br />

doubts would tend to be reinforced by the existence of a highly concentrated sugar processing<br />

industry; and the fact that a number of cases of anti-competitive behaviour have been investigated<br />

and found to be prevalent by the EU and national authorities. However, while there is insufficient<br />

information to draw an unequivocal conclusion as to why the UK sugar price for industrial use in the<br />

UK is higher and more volatile than in any other Member State, it is clear that along with production<br />

quotas, the high sugar price has tended to accelerate and amplify the process of structural change<br />

within the industry resulting in a series of merger and acquisition activities and divestment of<br />

production facilities out of the UK. This is consistent with the findings of our survey of the UK<br />

BCCC sector. These divestments have resulted in reduced production and export of BCCC<br />

products and for the first time in 2002 a negative trade balance of sugar product exports.<br />

Analysis of industry employment data reveals that this induced concentration of the sector has<br />

resulted in a marked decrease in employment in the manufacture of cocoa, chocolate and sugar<br />

confectionery and manufacture of rusks and biscuits and preserved pastry goods and cakes, relative to most<br />

other food and drink manufacturing sub-sectors.<br />

27


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

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28


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Part B:<br />

Likely future impact of the EU sugar regime on the UK biscuit, cake,<br />

chocolate and confectionery manufacturing sector<br />

29


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

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30


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

4. Reform of the EU sugar regime<br />

4.1. Options for the reform of the CMO for sugar<br />

As discussed in Section 2, the main features of the CMO for sugar (Council Regulation (EC) No<br />

1260/2001) are institutional price arrangements, production control and arrangements for trade with<br />

third countries. These provisions expire on 30 June 2006. Consequently, in September 2003 the<br />

European Commission produced a Communication, which set out a series of possible options for<br />

reform to the CMO for sugar 16 . These reform options differ according to, among other things, the<br />

instruments which are used for regulating the market (prices or quotas). It was intended that this<br />

Communication would help the Council of Ministers to reach a broad consensus over how the CMO<br />

for sugar should be reformed, prior to the presentation of formal legislative proposals. A brief<br />

description of the proposed four possible reform options is provided below 17 :<br />

• An extension of the present regime beyond 2006, known as the ‘status quo’ option. This would<br />

consist of keeping intact the current CMO for sugar based on flexible quotas, which would be<br />

adjusted annually according to changes in the volume of imports, and price intervention. The EU<br />

market would be open to import quantities, according to the various international commitments<br />

already agreed or to be agreed in the future. Custom duties, internal prices and production<br />

quotas would be reduced.<br />

• A slight modification of the ‘status quo’ option is an extension of the present regime beyond<br />

2006 through a ‘fixed quota’ option, which presumes that production quotas will be reduced to<br />

an agreed level and that free import concessions would be converted into preferential quotas.<br />

This reform option arises from a request by the Everything But Arms 18 (EBA) countries to assess<br />

the impact of extending the present regime beyond 2006 through a fixed quota system rather<br />

than the flexible quotas under the ‘status quo’ option.<br />

• A reduction in the EU internal price, known as the ‘price reduction’ option. Under this reform<br />

option, once the levels of imports and production have stabilised, production quotas would be<br />

phased out. The internal market price would be allowed to adjust itself to the price of nonpreferential<br />

imports.<br />

16<br />

See http://europa.eu.int/comm/agriculture/capreform/sugarprop_en.<strong>pdf</strong><br />

17<br />

For a more detailed description of the four reform options, see http://europa.eu.int/comm/agriculture/capreform/docs/prop2_en.<strong>pdf</strong><br />

18<br />

The ‘Everything But Arms’ (EBA) initiative is a unilateral trade concession by the European Union which essentially will eliminate duty<br />

and quota from all products, except arms and ammunition, originating from the 49 Least Developed Countries (LDCs) (Council Regulation<br />

(EC) No. 416/01). The initiative took effect from 2001, but incorporated a transitional phase-in of liberalisation for three sensitive<br />

commodities, including sugar. Prior to the end of the transitional period, the duty-free amount of sugar accepted into the European Union<br />

will reach almost 200,000 tonnes. Up to this point, the increase in imports from LDCs will be accommodated by reducing the Special<br />

Preferential Sugar imports from ACP countries. After 2009, however, when quantitative restrictions on LDC imports are lifted, there is<br />

much more potential for a serious increase in the oversupply of the European sugar market, especially if prices remain so high. Further<br />

disruption of the market is also possible if LDC countries export their local production to Europe and source sugar from the world market<br />

for domestic consumption although this would almost certainly run counter to provisions concerning rules of origin.<br />

31


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

• A complete liberalisation of the current regime, known as the ‘liberalisation’ option. Under this<br />

reform option, the domestic EU price support system would be abolished and production quotas<br />

and quantitative and tariff restrictions on trade would be abandoned.<br />

The first two reform options are characterised by high prices through the regulation of supply by<br />

production quotas. In contrast, the latter two reform options regulate the market by maintaining a<br />

balance between prices and costs with and without tariff protection.<br />

4.2. Timetable for reform<br />

The Commission’s reform options were presented to the Agriculture Council and the European<br />

Parliament at the end of September 2003, with the first substantive Council discussion held on 17<br />

November 2003. The Commission presented a further Communication in support of its preferred<br />

approach in July 2004. Progress to agree a reform has been slow, particularly given the European<br />

Parliamentary elections in May 2004 and the change in Commission personnel in November 2004.<br />

However, the examination of the Commission’s Communications was completed at the Agriculture<br />

Council of 22-23 November 2004.<br />

The Commission is currently in the process of preparing a new proposal to reform the EU sugar<br />

regime, which is due to be published in June 2005. As a result, the Commission’s Communication<br />

deadline for implementing the reform in June 2005 will be delayed.<br />

32


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

5. Impact of the reform options on the UK BCCC sector<br />

5.1. Impact of the reform options on the EU sugar sector and its implications for<br />

the UK BCCC sector<br />

As presented in Section 3, the current CMO for sugar has not created the competitive conditions<br />

necessary for a level playing field vis-à-vis other Member States; in the UK the industrial price for<br />

sugar is higher and more volatile although sugar is typically in surplus. In an environment of<br />

production quotas, this relatively high sugar price has tended to accelerate and amplify the process of<br />

structural change within the industry, through a series of merger and acquisition activities and<br />

divestment of production facilities out of the UK. Any reform to the current CMO should therefore<br />

address these issues and encourage and enable change for the long-term sustainability of the sector.<br />

According to our industry survey, if reform of the present regime results in no change in the current<br />

differential between the UK price of sugar and the world price over the next five years, then in<br />

general UK BCCC production and employment is likely to decline further (Figure 5.1). This trend<br />

would result from further concentration within the industry and divestment from the UK. Of those<br />

companies interviewed, over three-quarters believe that employment would continue to decline<br />

(with over a third believing that this decline would be major or considerable), with the remainder<br />

believing that there would be no change. Looking at the individual product sectors, the survey<br />

results revealed slightly different trends:<br />

• in the biscuit sector, half of the respondents suggested that there would be some production<br />

decrease, with the other half believing that there would be no change;<br />

• in the cake sector, the majority considered that there would be no change in production,<br />

although a quarter suggested that there would be a considerable decrease;<br />

• in the chocolate sector, all respondents were concerned that production would fall, with over a<br />

third believing that this decrease would be major or considerable; and,<br />

• in the sugar confectionery sector, over three quarters of respondents claimed that production<br />

would decrease.<br />

As one would expect a priori, these results indicate that those product sectors where sugar accounts<br />

for a greater percentage of raw material costs, namely chocolate and sugar confectionery, are more<br />

concerned about the cost of sugar and its impact on UK production and employment.<br />

33


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

100%<br />

90%<br />

80%<br />

70%<br />

% respondents<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

Biscuit production Cake production Chocolate production Sugar confectionery<br />

production<br />

Employment<br />

major decrease considerable decrease limited decrease no impact limited increase considerable increse major increase<br />

Figure 5.1: Impact of the current UK and world sugar price differential on future UK<br />

BCCC production and employment<br />

Source: Industry survey<br />

5.1.1. Impact of the ‘status quo’ reform option<br />

Although the ‘status quo’ option merely seeks an extension of the present regime beyond June 2006,<br />

it is expected that under this policy option there will still be a substantial impact on the sector as a<br />

result of changes in market conditions:<br />

• Price. It is likely that future WTO negotiations will lead to a reduction in the EU sugar price. In<br />

order to accommodate LDC imports under the EBA agreement at a minimum prices on the EU<br />

market would have to fall by some 17% (Table 5.1). There is concern, however, that when the<br />

agreed concession of free access to Least Developed Countries (LDCs) (i.e. preferential imports)<br />

begins from 2009 onwards the remaining significant difference between EU and world market<br />

prices would lead to a potential surge in imports from Least Developed Countries (LDCs) over<br />

and above the approximately 2 million tonnes 19 currently anticipated.<br />

• Production. Under this reform option, the level of sugar production is subject to quota<br />

reductions, which would affect all Member States in the same way regardless of their<br />

comparative advantages. Beyond a certain level, however, the reduction of quotas would weigh<br />

19<br />

Estimate based on likely LDC production capacities<br />

34


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

disproportionately heavily on the competitiveness of the most efficient producers and would<br />

seriously hamper restructuring because of the differing proportions of A and B quota between<br />

Member States. Specifically, Member States with below average B sugar quotas, like the UK,<br />

would be hardest hit, as all of the equivalent B quota would be eliminated, along with a<br />

proportion of A quota.<br />

Furthermore, EU production will become a consequence of the actual volume of preferential<br />

imports and the reduction in support for exports, which has yet to be agreed within the WTO.<br />

If the WTO were to impose a reduction in EU exports with refunds, there would be a greater<br />

reduction in EU production, which would benefit the market shares of producers in third<br />

countries which have a competitive advantage in sugar production (e.g. Brazil). In the worst case<br />

scenario, total production is likely to fall by around 23% to 16 million tonnes. According to the<br />

European Commission’s impact assessment, production in Greece, Ireland and Italy would be<br />

most affected (and may to a much lesser extent be affected in Spain, Finland, Latvia, Lithuania,<br />

Portugal, Slovakia and Slovenia) (Table 5.1). As the UK is relatively one of the most competitive<br />

sugar beet producers in the EU, production under this reform option is likely to evolve along<br />

with production quota.<br />

The fall in the level of production in all Member States is expected to cause further restructuring<br />

of what is already a consolidated sugar processing sector 20 as barriers to entry for new sugar<br />

refining companies would effectively be maintained. Any further consolidation in both industry<br />

structure and domestic supply is likely to further strengthen the capacity that the sugar<br />

processing sector has to influence the price for industrial users of sugar. It is therefore likely<br />

that this reform option would have no impact on eliminating the industrial sugar price differential<br />

between the UK and other Member States. As such, current trends in the merger and<br />

acquisition activities of the industrial sugar using sector and divestments out of the UK (and<br />

hence employment), as a result of this price differential, are not likely to change.<br />

• Trade. The overall reduction in EU sugar production, hence the elimination of EU surpluses,<br />

will mean the disappearance of subsidised EU exports of quota sugar. Subsidised sugar exports in<br />

line with the volume of preferential imports would continue to be borne by the EU budget 21 . As<br />

a result, total exports are expected to fall by 25% to 4 million tonnes (with exports with refunds<br />

expected to fall by 46% to 1.5 million tonnes). At the same time, total imports are expected to<br />

double to around 4 million tonnes (Table 5.1). While there would appear to be some marginal<br />

improvement in terms of the likely price prevailing on the EU industrial sugar market, the<br />

benefits of this are likely to be limited since the factors affecting the rationalisation process in the<br />

UK are likely to be unaffected and the differential between EU and third country sugar prices is<br />

not substantially diminished.<br />

20<br />

The number of sugar refineries likely to fall by a greater amount given that refineries are viable only beyond a certain threshold of<br />

production capacity.<br />

21<br />

Accordingly, the benefit of EU support, ultimately financed by European consumers, would gradually be transferred to third countries<br />

and intermediaries.<br />

35


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

• Other stakeholders. A continuation of the ‘status quo’ would also not alleviate many of the<br />

criticisms of the current CMO for sugar, including those resulting from the distortion of<br />

competition between farmers, the sugar processing sector and the rest of the supply chain.<br />

Consequently, EU farmers’ incomes from sugar beet would remain (artificially) higher than<br />

incomes from most other arable crops. For the sugar processing sector, despite lower sugar<br />

prices, margins would continue to be guaranteed by set prices, regardless of actual developments<br />

in production costs. The lower prices would also result in a reduction in the revenue generated<br />

from sugar exports to the EU for ACP countries (Table 5.1), although to a lesser extent than the<br />

other reform options.<br />

For consumers, the cost of sugar (and sugar containing products) would remain high relative to<br />

the other reform options. In contrast, the cost of the CMO for sugar to the Community budget is<br />

expected to fall (Table 5.1), as the expected elimination of production surpluses will result in the<br />

disappearance of subsidised exports of quota sugar 22 .<br />

Finally, ceteris paribus, the expected reduction in sugar beet production is likely to have a positive<br />

effect on the environment (although this will in part depend on the replacement crop and<br />

agronomic conditions). These are likely to include less soil erosion and compaction, reduction of<br />

the unnecessary removal and transportation of soil, less contamination of water by pesticides and<br />

a lower quantity of water used for irrigation in certain regions 23 .<br />

In summary, this reform option maintains a long-term quota scheme thereby making it possible to<br />

continue EU sugar production at a higher level than would otherwise be the case under the reform<br />

options without quotas. However, this would come at a high cost to the industrial sugar using sector<br />

as prices would be maintained at a relatively high level.<br />

22<br />

The cost of subsidised exports caused by preferential imports would continue to be borne by the Community budget.<br />

23<br />

Beet cultivation does however have positive effects on the environment, including keeping certain species of animals in sugar beet<br />

production regions and improving the agronomic quality of soil in the context of crop rotation.<br />

36


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Table 5.1: Impact assessment of the ‘status quo’ option for the EU-25 in 2010-2015<br />

Production<br />

Current sugar regime<br />

‘Status quo’ option<br />

• quota (million tonnes) 17.5 13.5<br />

• total (million tonnes) 20 16<br />

Import<br />

• total (million tonnes) 1.9 4<br />

Export<br />

• with refunds (million tonnes) 2.8 1.5<br />

• total (million tonnes) 5.3 4<br />

Price of EU white sugar (€ per tonne) 725 600<br />

Drop in customs duties 0% < -36 %<br />

Beet prices<br />

• under quota (€ per tonne) 48 40<br />

• C sugar (€ per tonne) 17 20<br />

Direct aid (producers) No No<br />

Fall in ACP revenue (€ million) 150<br />

Net expenditure on sugar (€ million) 1,000 – 1,200 600 - 800<br />

Member States ceasing or substantially<br />

reducing production -<br />

Source: European Commission<br />

Greece, Ireland and Italy<br />

(Spain, Finland, Latvia, Lithuania,<br />

Portugal, Slovakia and Slovenia)<br />

5.1.2. Impact of the ‘fixed quota’ reform option<br />

The impact of the ‘fixed quota’ option is similar to that of the ‘status quo’ option. The main<br />

difference to this option is that the ‘fixed quota’ option seeks the prospect of returning to a more<br />

predictable situation because quotas would be fixed, although at a reduced level, thereby allowing<br />

more certainty for making investment decisions in the sector. As in the case of the ‘status quo’<br />

option, it is expected that under this policy option there will still be a substantial impact on the<br />

sector, despite it being one of relatively limited reform 24 . (Only the main differences and impacts are<br />

presented below).<br />

• Price. The EU market price for sugar would remain relatively high, as in the case of the ‘status<br />

quo’ option as a result of tariff protection (Table 5.2). However, this reform option does not<br />

preclude the provision for guaranteed prices to fall to levels equivalent to those contemplated<br />

under the ‘price reduction’ option (Section 5.1.3).<br />

24<br />

The ‘fixed quota’ option would require the EU to go back on its international commitments such as the Everything But Arms (EBA)<br />

agreement, which opens up the Community market to all products from the LDCs. The EBA initiative is one of the pillars of the<br />

agricultural proposal on market access in the WTO and other international fora. Reintroducing tariff quotas would exact a high political<br />

price and harm the EU’s credibility. However, some LDCs are themselves calling for negotiations to guard against prices falling to a level<br />

which would prevent several of them from enjoying what they consider are supposed to be the benefits of free access. Similarly, the ACP<br />

countries which are signatories of the Sugar Protocol have come out in favour of returning to fixed quotas.<br />

37


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

• Production. This reform option would entail a similar reduction in production quotas (20%) to<br />

that envisaged under the ‘status quo’ option, with preferential imports, although subject to<br />

import quotas again 25 , making up much of the shortfall in supply (Table 5.2).<br />

It is envisaged that this reform option could also provide a framework for regulating the transfer<br />

of production quotas between production areas according to comparative advantage. Such a<br />

system, if introduced, would facilitate industry concentration as production would move to those<br />

regions which have a comparative advantage in sugar beet production, including the UK. If<br />

production increases in the UK were significant, then this could result in lowering entry barriers<br />

for new sugar refiners to enter the market. This may result in a change to the competitive<br />

nature of the sugar processing sector, thereby reducing any hold that this sector has on price for<br />

industrial users of sugar. Thus, if the transfer of production quotas were to be allowed under<br />

this reform option, and the current industrial sugar price differential between the UK and other<br />

Member States were to disappear, then the rate of merger and acquisition activities within the<br />

industrial sugar using sector and level of divestments out of the UK (and hence employment) may<br />

lessen.<br />

• Other stakeholders. The impact of the ‘fixed quota’ option on other stakeholders would be<br />

similar to that of the ‘status quo’ option. However, the possibility of transferring production<br />

quotas between areas according to comparative advantage would likely have a positive impact on<br />

the environment, since quotas often maintain sugar beet production in less favourable regions<br />

from an environmental perspective. The expectation of positive environmental impacts will of<br />

course depend on the choice of alternative land uses and their location.<br />

In summary, as in the case of the ‘status quo’ option, this reform option maintains a long-term quota<br />

scheme thereby making it possible to continue EU sugar production at a higher level than would<br />

otherwise be under the reform options without quotas. However, this would come at a high cost to<br />

the industrial sugar using sector as prices would remain relatively high. Although this reform option<br />

provides the possibility for regulating the transfer of production quotas between production areas<br />

according, it would require the EU to go back on its international commitments such as the<br />

Everything But Arms (EBA) agreement.<br />

25<br />

The quotas to be negotiated would have to consolidate the highest export levels attained while taking into account the investment<br />

undertaken by a number of LDCs with a view to accessing the European market from 2009 onwards.<br />

38


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Table 5.2: Impact assessment of the ‘fixed quota’ option for the EU-25 in 2010-2015<br />

Production<br />

Current sugar regime<br />

‘Fixed quota’ option<br />

• quota (million tonnes) 17.5 14<br />

• total (million tonnes) 20 16<br />

Import<br />

• total (million tonnes) 1.9 3.5<br />

Export<br />

• with refunds (million tonnes) 2.8 1.5<br />

• total (million tonnes) 5.3 3.5<br />

Price of EU white sugar (€ per tonne) 725 600<br />

Drop in customs duties 0% < –36 %<br />

Beet prices<br />

• under quota (€ per tonne) 48 40<br />

• C sugar (€ per tonne) 17 20<br />

Direct aid (producers) No No<br />

Fall in ACP revenue (€ million) 150<br />

Net expenditure on sugar (€ million) 1,000 – 1,200 600 - 800<br />

Member States ceasing or substantially<br />

reducing production -<br />

Source: European Commission<br />

Greece, Ireland and Italy<br />

(Spain, Finland, Latvia, Lithuania,<br />

Portugal, Slovakia and Slovenia)<br />

5.1.3. Impact of the ‘price reduction’ reform option<br />

The ‘price reduction’ option differs from the previous two reform options in that it aims to regulate<br />

production by maintaining a balance between prices and costs with some tariff protection (i.e.<br />

production quotas will be eliminated within a managed timeframe).<br />

• Price. This reform option presupposes that setting an adequate level of tariff protection<br />

supports prices on the domestic market. A market balance in sugar would thus be achieved by<br />

adjusting EU supply and preferential import supply to prices (at least in the long-term) free from<br />

production quotas 26 . In a context of an increase in non-quota preferential imports, market prices<br />

would then adjust themselves to the entry price of non-preferential imports to which the tariff<br />

protection (resulting from the negotiations in the WTO) would apply. The maintenance of<br />

adequate tariff protection would limit the extent to which the EU sugar industry is exposed to<br />

volatility in the world market price of sugar.<br />

The price of EU white sugar under this reform option is expected to fall to €450 per tonne<br />

between 2012 and 2015 (€600 per tonne between 2006-2011) (Table 5.3). Accordingly, the<br />

industrial sugar using sector producing for the internal market may benefit from this reduced<br />

price for industrial sugar. (Under the CMO for sugar, exporters of sugar containing Non-Annex<br />

26<br />

Intervention would be reduced to the role of a genuine safety net in the event of a sharp fall in domestic prices, within a given threshold.<br />

39


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

1 products are compensated for difference in the world market and the EU sugar price (Section<br />

3.1.1)).<br />

• Production. A reduction in the internal sugar price is expected to lead to a reduction in the<br />

overall level of EU production. Production quotas would be abolished once the levels of imports<br />

and production had stabilised. The Commission expects total production to fall by around 30%<br />

under this reform option to 14 million tonnes (Table 5.3).<br />

This reduced production would likely increase competition and intra-EU trade to the benefit of<br />

the most competitive producers, particularly after the abolition of quotas. Consequently, the<br />

effects of a fall in price should be felt most in regions without comparative advantage in sugar<br />

beet production. According to the European Commission’s impact assessment, production in<br />

Greece, Ireland and Italy would be most affected from the early years of any reform (2006 to<br />

2011) and in Spain, Finland, Latvia, Lithuania, Portugal, Slovakia and Slovenia between 2012 and<br />

2015 as the reform becomes fully implemented (Table 5.3).<br />

As the UK is one of the most competitive sugar beet producers in the EU, production under this<br />

reform option could increase when quotas are abolished. If so, this increased production may<br />

lower entry barriers for new sugar refinery companies to enter the market, thereby changing the<br />

competitive nature of the sugar processing sector and any hold that this sector may have on the<br />

price for industrial sugar. If this is the case, then this may lead to a reduction in the differential in<br />

the industrial sugar price between the UK and other Member States and lessen the current rate<br />

of merger and acquisition activities within the sector and level of divestments out of the UK (and<br />

hence employment). This would in turn help to maintain demand from UK sugar users for other<br />

raw materials produced by other UK agricultural sectors (such as dairy ingredients and cereals).<br />

• Trade. With a fall in the price of sugar to around €450 per tonne, the EU market will become<br />

less attractive for a large proportion of exporters with high production costs (including a<br />

significant proportion of ACP countries). Accordingly, imports into the EU are likely to increase<br />

by a lesser amount than under the two reform options with quotas. By the end of the reform<br />

period (2012 to 2015), imports are forecast to have fallen by 32% to 2.5 million tonnes. In<br />

contrast, exports to third countries are likely to fall by 91% to 0.5 million (Table 5.3). This<br />

option has the benefit of allowing the sourcing of sugar for industrial users at a level far closer to<br />

the world market price thus contributing substantially to removing the distortions currently<br />

affecting the sector.<br />

• Other stakeholders. The expected reduction in the price of sugar beet for EU farmers is likely<br />

to be only partially compensated for by the introduction of direct payments in line with the<br />

reformed CAP. Econometric analysis suggests that under this reform option, the agricultural<br />

sector would be slightly worse off in economic welfare terms (€1.4 billion (1%)) compared to the<br />

current regime (Table 5.4). For the sugar processing sector, margins would continue to be<br />

guaranteed by set prices, regardless of actual developments in production costs, however sugar<br />

40


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

prices are expected to be much lower and reduced production of sugar beet would require a<br />

lower sugar processing capacity. As a result, econometric analysis suggests that this reform<br />

option is likely to lead to a loss in economic welfare in the sugar processing sector, amounting to<br />

€773 million (54%) (Table 5.4).<br />

The lower sugar prices forecast are expected to make the EU market less attractive for quite a<br />

large proportion of exporters with high production costs, including a significant proportion of<br />

ACP countries. This is expected to result in a reduction in the revenue generated from sugar<br />

exports to the EU for ACP countries by some €300 million (Table 5.3). In addition to the cost of<br />

introducing direct payments, any compensation given to ACP countries because of the expected<br />

lower sugar price under this reform option is likely to place a significant demand on the<br />

Community budget (Table 5.3).<br />

For consumers, it is difficult to quantify the impact of these lower sugar prices on retail prices for<br />

sugar and products containing sugar. Research carried out by <strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> for the<br />

European Commission 27 suggests that a price reduction is likely for the 30% of sugar consumed in<br />

the EU for direct consumption, particularly in view of the high levels of competition in retail<br />

sales. However, for the remaining sugar consumed that is incorporated in processed products,<br />

the impact of the reduced sugar price will depend on many factors, including the cost of other<br />

raw materials in the <strong>final</strong> product and competitive conditions downstream.<br />

As with the ‘status quo’ and ‘fixed quota’ reform options, the impact on the environment will in<br />

part depend on the alternative land uses taken up. The abolition of production quotas would be<br />

expected to provide a positive environmental impact similar to that described under the ‘fixed<br />

quota’ reform option. Furthermore, the introduction of direct payments would make it possible<br />

to apply cross-compliance requirements to sugar beet production areas, with the possibility of<br />

promoting less intensive cultivation methods.<br />

In summary, under this reform option, the industrial sugar using sector will benefit from a reduced<br />

price for industrial sugar as tariff protection would diminish and the gap between the internal EU<br />

price and the world price would close. In terms of economic welfare, econometric analysis has<br />

found that the food industry (which includes the industrial sugar using sector), consumers and the EU<br />

budget would be better off under this reform option compared to the current regime (Table 5.4).<br />

27<br />

<strong>Agra</strong> <strong>CEAS</strong> <strong>Consulting</strong> (2002). ‘Study on price transmission in the agri-food sector’ for the European Commission (Unpublished).<br />

41


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Table 5.3: Impact assessment of the ‘price reduction’ option for the EU-25 in 2006 –2011<br />

and 2010-2015<br />

Production<br />

Current sugar regime<br />

‘Price reduction’ option<br />

2006-11 2012-15<br />

• quota (million tonnes) 17.5 15.5 0<br />

• total (million tonnes) 20 17.5 14<br />

Import<br />

• total (million tonnes) 1.9 2 2.5<br />

Export<br />

• with refunds (million tonnes) 2.8 1.5 0<br />

• total (million tonnes) 5.3 3.5 0.5<br />

Price of EU white sugar (€ per tonne) 725 600 450<br />

Drop in customs duties 0% < –36 % < –60 %<br />

Beet prices<br />

• under quota (€ per tonne) 48 -40 -<br />

• C sugar (€ per tonne) 17 20 25<br />

Direct aid (producers) No No Yes<br />

Fall in ACP revenue (€ million) 150 300<br />

Net expenditure on sugar (€ million) 1,000 – 1,200 600 - 800 800 - 1000<br />

Member States ceasing or substantially<br />

reducing production<br />

Source: European Commission<br />

-<br />

Greece, Ireland and Italy<br />

Greece, Ireland and Italy<br />

(Spain, Finland, Latvia,<br />

Lithuania, Portugal,<br />

Slovakia and Slovenia)<br />

Table 5.4: Welfare impacts 1 of the ‘price reduction’ option<br />

Baseline<br />

‘Price reduction’ option<br />

deviation from baseline<br />

€ million € million % change<br />

Agriculture 136,353 -1,377 -1.0%<br />

Sugar industry 1,438 -773 -54.0%<br />

Consumers/food industry 631,234 2,367 0.4%<br />

EU budget 45,237 1,039 2.3%<br />

General welfare - 1,257 -<br />

Source: Witzke, H. P. and Kuhn, A. (2003). Assessing reform options for the Sugar Common Market Organisation -<br />

quantitative analyses with interlinked models. http://www.eurocare-bonn.de/profrec/sugar/sugar03r.<strong>pdf</strong><br />

1<br />

where welfare impacts are measured in terms of changes in activity levels, market balances and income in agriculture and<br />

in terms of estimated profit for the sugar industry. Consumer and food industry impacts are equivalent variations in<br />

percent of total <strong>final</strong> consumer expenditure. Budgetary impacts are mainly savings in export refunds.<br />

5.1.4. Impact of the ‘liberalisation’ reform option<br />

The ‘liberalisation’ option differs from the other options in that it aims to regulate the market by<br />

maintaining a balance between prices and costs with no tariff protection.<br />

42


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

• Price. In the absence of any protection, domestic sugar prices would fall into line with world<br />

market prices. The price of EU white sugar under this reform option is expected to fall to €350<br />

per tonne between 2012 and 2015 (Table 5.5). Accordingly, this policy option is expected to<br />

provide industrial sugar users with the ‘lowest’ price for industrial sugar, as the internal market<br />

price would be allowed to adjust itself to the price of non-preferential imports. This would<br />

create a level playing field between the UK and both the EU and non-EU industrial users, with<br />

regard to the price of sugar. However, under this reform option, there would be a greater risk<br />

of price volatility for industrial sugar users as the market will no longer be ‘protected’.<br />

• Production. At world market price levels, total EU sugar production is expected to fall<br />

considerably, by an estimated 70% to 6 million tonnes (Table 5.5). This will likely lead to the<br />

complete cessation of sugar beet cultivation in certain EU areas which do not have a comparative<br />

advantage in sugar beet production. In addition to those Member States expected to cease<br />

production under the ‘price reduction’ option, production is also likely to cease in Belgium,<br />

Czech Republic, Denmark, Hungary and the Netherlands. Accordingly, at current production<br />

costs, production would be concentrated in those regions having a comparative advantage,<br />

namely, the UK, France, Germany, Austria and Poland (Table 5.5), although the profitability of<br />

sugar beet production in these areas is likely to be severely challenged.<br />

• Trade. At world market price levels, the EU market would remain attractive to the most<br />

competitive exporters, such as Brazil. Imports are forecast to increase fourfold to 10 million<br />

tonnes (and EU exports to third countries are likely to cease) (Table 5.5). Assuming the capacity<br />

to supply these volumes at the current price exists, it is expected that the EU would depend to<br />

almost 80% on this single country for nearly two thirds of its sugar needs. It is likely that Brazil’s<br />

exports to the EU would replace the majority of preferential exports from ACP countries, India<br />

and the LDCs, where production costs are considerably higher. While this option has the major<br />

benefit of reducing the price to industrial users of sugar, this reduction in sources of supply<br />

would expose the EU and world markets more directly to the consequences of a single large<br />

exporting country’s weather and economic and political risks. As such, it would have potentially<br />

important adverse effects for the sugar-using sector in terms of the regularity and consistency of<br />

supply.<br />

• Other stakeholders. The impact of the ‘liberalisation’ option on other stakeholders is similar<br />

to that described in the ‘price reduction’ option. The greater reduction in production and price<br />

of sugar in the EU expected under this reform option is likely to lead to a greater loss in<br />

economic welfare to sugar beet farmers (€3.3 billion (2.4%)) and the sugar processing sector (€1.4<br />

billion (98%)) (Table 5.6).<br />

Similarly, the considerably lower sugar prices forecast will make the EU market less attractive for<br />

a greater number of exporters, including a significant proportion of ACP countries. As a result,<br />

revenue generated from sugar exports to the EU for ACP countries is expected to decline by<br />

some €350 million (Table 5.5). In addition to the cost of introducing direct payments to<br />

43


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

compensate EU producers for these price falls, any compensation provided to ACP countries is<br />

likely to result in a significant increase in the cost to the Community budget. However, there<br />

would also be a budgetary gain from the fact that there would no longer be any need to provide<br />

sugar export subsidies, thereby limiting the impact of these increased costs on the Community<br />

budget (Table 5.5).<br />

For consumers, the impact on the retail price for sugar and sugar containing products is likely to<br />

be similar to that of the ‘price reduction’ option. Likewise, the impact on the environment would<br />

generally be positive as described in the ‘price reduction’ option, although the extent of the<br />

expected reduction and movement in sugar beet production under this reform option would<br />

possibly result in greater benefits.<br />

In summary, the ‘liberalisation’ option would lead to a significant and rapid change in EU sugar supply<br />

conditions that would potentially have important adverse effects in terms of the regularity and<br />

consistency of supply. Nevertheless, this reform option is expected to provide industrial sugar users<br />

with the ‘lowest’ price for industrial sugar. In terms of economic welfare, econometric analysis has<br />

found that the food industry (which includes the industrial sugar using sector), consumers and the EU<br />

budget would be better off under this reform option compared to the current regime 28 (Table 5.6).<br />

Table 5.5: Impact assessment of the ‘liberalisation’ option for the EU-25 in 2010-2015<br />

Production<br />

Current sugar regime<br />

‘Liberalisation’ option<br />

• quota (million tonnes) 17.5 0<br />

• total (million tonnes) 20 6<br />

Import<br />

• total (million tonnes) 1.9 10<br />

Export<br />

• with refunds (million tonnes) 2.8 0<br />

• total (million tonnes) 5.3 0<br />

Price of EU white sugar (€ per tonne) 725 350<br />

Drop in customs duties 0% -<br />

Beet prices<br />

• under quota (€ per tonne) 48 -<br />

• C sugar (€ per tonne) 17 21<br />

Direct aid (producers) No Yes<br />

Fall in ACP revenue (€ million) 350<br />

Net expenditure on sugar (€ million) 1,000 – 1,200 1,150 – 1,350<br />

Member States ceasing or substantially<br />

reducing production<br />

Source: European Commission<br />

-<br />

All except perhaps UK, France,<br />

Germany, Austria and Poland<br />

28<br />

It should be noted, however, that this measurement of ‘welfare gains’ will not include potential costs for the sector arising from supply<br />

disruption.<br />

44


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

Table 5.6: Welfare impacts 1 of the ‘liberalisation’ option<br />

Baseline<br />

‘Liberalisation’ option<br />

deviation from baseline<br />

€ million € million % change<br />

Agriculture 136,353 -3,315 -2.4%<br />

Sugar industry 1,438 -1,410 -98.0%<br />

Consumers/food industry 631,234 5,713 0.9%<br />

EU budget 45,237 1,043 2.3%<br />

General welfare - 2,030 -<br />

Source: Witzke, H. P. and Kuhn, A. (2003). Assessing reform options for the Sugar Common Market Organisation -<br />

quantitative analyses with interlinked models. http://www.eurocare-bonn.de/profrec/sugar/sugar03r.<strong>pdf</strong><br />

1<br />

where welfare impacts are measured in terms of changes in activity levels, market balances and income in agriculture and<br />

in terms of estimated profit for the sugar industry. Consumer and food industry impacts are equivalent variations in<br />

percent of total <strong>final</strong> consumer expenditure. Budgetary impacts are mainly savings in export refunds.<br />

5.2. Conclusions<br />

Looking at the impact on the supply of industrial sugar for the sugar using industry, only the complete<br />

market ‘liberalisation’ option would lead to a significant and rapid change in EU sugar supply<br />

conditions. Analysis suggests that ‘liberalisation’ would lead to a reduction in EU production to<br />

around one third of present levels and the EU would become a net importer of sugar from countries<br />

with a competitive advantage for sugar production (e.g. Brazil). This would potentially have<br />

important adverse effects for the sugar-using sector, as the regularity and consistency of supply may<br />

be impacted by weather-induced production fluctuations as well as economic and political problems<br />

in these countries.<br />

Nevertheless, the complete market ‘liberalisation’ option is expected to provide industrial sugar<br />

users with the ‘lowest’ price for industrial sugar, as the internal market price would be allowed to<br />

adjust itself to the price of non-preferential imports. This would create a level playing field between<br />

the UK and both the EU and non-EU industrial users, with regard to the price of sugar. However,<br />

under the ‘liberalisation’ option, there would be a greater risk of price volatility for industrial sugar<br />

users as the market will no longer be ‘protected’.<br />

Under the ‘price reduction’ option, the UK sugar using sector will also benefit from a reduced price<br />

for industrial sugar as tariff protection would diminish and the gap between the internal EU price and<br />

the world price would close. However, unlike the ‘liberalisation’ option, the EU market would retain<br />

some protection from the volatility of industrial sugar prices on the world market.<br />

The UK industrial sugar using sector would have most protection against price volatility on the world<br />

market in the two policy options with quotas (i.e. ‘status quo’ and ‘fixed quota’ options). But this<br />

would come at a high cost to the sugar using sector. This is because the industrial sugar price will be<br />

maintained at a relatively high price level, vis-à-vis the world market price, and production quotas will<br />

limit the UK’s ability to expand production, even though it is one of the most cost competitive<br />

producers of sugar beet in the EU. With the continuation of production quotas, barriers to entry for<br />

45


IMPACT OF THE EU SUGAR REGIME ON BCCCA MEMBER COMPANIES<br />

new sugar refining companies would effectively be maintained, thereby reaffirming any hold that the<br />

refining sector may have on industry prices. The current differential in, and volatility of, the price for<br />

industrial sugar between the UK and EU markets would be likely to remain. As such, the current<br />

rate of mergers and acquisitions in the UK sugar using sector would tend to continue at a similar rate<br />

as has been the case in recent years and further divestments are likely to move production outside<br />

the UK. This continued process of concentration would be likely to result in a further significant<br />

reduction of employment in the sector. This is consistent with the findings of our survey of UK<br />

BCCC manufacturers.<br />

Consequently, the only reform options which allow an improvement in the competitive nature of the<br />

sugar supply chain are those that result in the elimination of production quotas. If the level of<br />

merger, acquisition and divestment activity is to be reduced to a sustainable level, then the ‘price<br />

reduction’ and ‘liberalisation’ policy options would appear most suitable. Moreover, econometric<br />

analysis has shown that both these policy options result in a net welfare gain for the industrial sugar<br />

using sector.<br />

46

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